CXO Digital Advisors: Recent Episodes
David Thompson
Bongo Consulting is comprised of strategic marketing advisors that seed business development. We are consultants and catalysts who set a strategic foundation for top-line growth and move brands with focus and precision.Business owners and management teams embrace the accountability and impact of strategic performance marketing, without guesswork and budget waste. Our approach keeps it smart, focuses on the positive impact of your business, and is always strategy based. www.bongoconsulting.com
Laura Queen, CEO of 29Bison, discusses the importance of people within your organization. David Thompson, President of Bongo Consulting, talks with Laura about the challenges facing companies today when it comes to "Human Capital". Laura discusses the importance of remote working, pay equity, culture of organizations, work environment, and understanding that all portions of the company help define the values of the business.
29BISON are human capital advisors for the middle-market, performing due diligence, value optimization and pre- and post-transaction services. We combine data-driven inquiry with strengths-based, people-centric approach resulting in appreciating [human] capital.
Bongo Consulting are experienced marketing advisors providing expertise to growth-focused B2B companies. Based in Philadelphia, we partner with clients that want to build and grow their brand. Our consulting is designed to eliminate marketing guesswork and budget waste.
Learn More: www.bongoconsulting.com
Marty Focazio, CEO of Coherent Ways, explains how technology has shaped business models during the pandemic and how companies have done good and not so good to optimize their technology stacks overall. Within organizations technology starts to get tangled very quickly.
Marty cuts through the complications and conveys why perspectives differ on what technology should do and why the language stakeholders use shape confusion. Marty's company consults on how to 1. use YOUR technology better 2. get rid of wasteful technologies 3. transform technology from a cost to a strategic advantage
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/channel/UCDHfWmy4cz7Wu-JOUWnN0XA Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow.
Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/ Follow us!
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Expert business coach and leadership architect Dave Nast shares his expertise on how companies can strengthen their foundation with a data-driven approach to talent optimization, human capital management, and leadership development. He explains why business leaders shouldn’t make decisions from the gut but should use data instead.
➡️ All business problems are people problems. Dave explains what the Predictive Index is and why it is underutilized for everything from workforce analytics to boosting the bottom line. He focuses on the importance of getting people on the same page and building alignment within the organization.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting. Get digital advice for the C-suite.
Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us! LinkedIn: https://www.linkedin.com/company/bong... Facebook: https://www.facebook.com/bongoconsulting Twitter: https://twitter.com/bongoconsulting
CFO Bob Pantaliano explains how to uncover growth and profitability for your business. Bob talks about the ways to improve financial insight, the common needs from C-Suite, marketing spending and recommendations to create growth opportunities. Additionally, Bob explains how to budget, plan and forecast your business for the best return on investment.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting. Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow.
Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us! LinkedIn: https://www.linkedin.com/company/bong... Facebook: https://www.facebook.com/bongoconsulting Twitter: https://twitter.com/bongoconsulting
Digital marketing consultant and social media expert Kelley Galloway shares her knowledge and experience on creating the perfect social media and content marketing strategy for the C-suite. Kelley explains the vast difference between updating your personal page and a business page, and how focusing on thought leadership can make business owners and their expertise shine across all platforms.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
Rafael Haciski, Esq. sits down with David to discuss key elements of risk management within business infrastructure and the importance of being proactive beyond the COVID-19 pandemic. Attorney and Vice President of Risk Management at Johnson, Kendall & Johnson, Rafael shares his experience working with large companies and explains how he helped them revolutionize their existing risk management systems. For business, a proper risk management and insurance foundation is essential.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
Sports marketing expert Ross Hollebon joins us to discuss the power of digital marketing and how it can help businesses grow exponentially. Ross brings lessons in social media and digital content production from the major leagues and explains how businesses can leverage similar strategies to reach their customers. Learn some of the biggest mistakes that companies make when trying to create a digital marketing strategy and customer engagement plan.
Sports and entertainment are years ahead of the business world in terms of integrating social media platforms and content production into their digital marketing strategy. Sports teams use digital opportunities to empower their fans, and businesses can do the same with their customers. Empowered customers will trust you more - but you have an authentic conversation.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
Join our expert roundtable as they discuss digital normalization and what happens after digital transformation in a business. Featuring Marty Focazio, CEO of Coherent Ways and Jeff Dailey, Attorney + Co-founder of Dailey LLP.
Business needs a better way of working to grow. Coming out of the COVID pandemic, people keep asking how we’re pivoting for a new normal. In our roundtable, we talk about how there’s a “now” normal - how do businesses use technology and, more importantly, how do they misuse technology?
For many businesses, digitally transforming means eliminating paper or using e-commerce. But this is just the first step. As Marty Focazio explains, the next step is digital optimization and operations – if you’re not running the business through digital tools then you’re already behind.
Jeff Dailey explains out his three-step process for creating a modern, efficient digital law firm: laying out the processes and workflow from the top down, defining what that looks like from a client and internal user experience, and deciding what technology is needed to execute.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
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Networking Concierge Ashley Owens explains how she built her networking consulting business by asking the question “What do you hate about networking?” and then really listening to the answers. Networking is a human-to-human interaction – it’s not just going in and talking about what you do. It’s easy for some but not for others, and Ashley acts as an advocate and cheerleader who can make networking more comfortable and help build real relationships.
In a lively discussion, Ashley explains how introverts fit in and enhance the world of networking. She also breaks down the best digital tools that networkers need, from a CRM like Hubspot to a scheduling tool like Calendly. Learn how to build the know, like, and trust factor with someone who could be your champion in the future, and the importance of providing value in every conversation you have while networking.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
✍🏼 💻 Digital Thinker Johnny Bilotta brings his long history of digital innovation in Philadelphia to a thoughtful discussion about the benefits of bringing design thinking to the C-suite. People think of design as “graphics,” but design can be applied to processes and solutions to help businesses overcome limitations.
As VP of Product Design at myClin, Johnny sees rampant rigid thinking throughout the pharmaceutical industry and clinical trial space. Kneejerk reactions and quick decisions about new technology cause digital transformations to fail. Design thinking helps organizations identify the actual problems and find the best solutions. The key is to bounce ideas off someone who can give you a challenging answer. Learn about applying the discipline of digital ergonomics in business, and the benefits of trust between C-suite and employees.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
Expert business coach and leadership architect Dave Nast shares his expertise on how companies can strengthen their foundation with a data-driven approach to talent optimization, human capital management, and leadership development. He explains why business leaders shouldn’t make decisions from the gut but should use data instead.
➡️ All business problems are people problems.
Dave explains what the Predictive Index is and why it is underutilized for everything from workforce analytics to boosting the bottom line. He focuses on the importance of getting people on the same page and building alignment within the organization.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
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Social Selling Guru and LinkedIn Jedi Master Bobbie Foedisch shares everything essential that entrepreneurs and executives in sales, business development need to know about strategic social selling to maximize sales opportunities and new client acquisition.
Bobbie leads All About Leverage, a national LinkedIn and social selling firm she founded. She is an acclaimed sales expert who has trained thousands of people all over the country through her LinkedIn networking groups. The author of "The 180 Rule for Integrated Social Selling,” Bobbie offers groundbreaking insights, strategies and tactics to help businesses grow and expand future opportunities.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to Grow, Pivot, Thrive. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
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The COVID pandemic forced businesses online and into remote work – and forced the C-suite to pivot. Delegation and remote work expert Emily Morgan shares the importance of building efficient processes that will let business owners and leaders free up space in their life to do things that are more valuable.
Emily leads Delegate Solutions, a premium virtual assistant company that helps entrepreneurs create a strategic delegation plan to meet their goals. Entrepreneurs don’t know how to hand things off, or they’re scared to. Emily suggests evaluating your goals, and asking questions like, “What are things I’m doing over and over?” and “What needs to get done but doesn’t need to get done by the leader?”
➡️ Delegation is a combination of art, science, and discipline
Delegate Solutions was already a leader in remote work when the COVID-19 pandemic began. They emphasize “Flexwork Culture” with their employees and clients - freedom over where and when work gets done. Emily shares the importance of aligning expectations between employer and employee, and why organizations should strive to create connections across their team by using digital tools like video and online chat. She breaks down the challenges of remote selling for business development professionals in this new “Zoom” world.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting
Join our excellent discussion with Raoul Davis who explains the importance of building leadership branding in the C-suite. As CEO of Ascendant Group Branding, Raoul has focused on thought leadership and CEO branding since 2004, and it has now become a strategic component of marketing.
The CEO is the chief storyteller for their business. Raoul explains the importance of making the CEO the trusted, respected and visible face for the corporation. Now it’s all about authenticity. Artificial intelligence is more prevalent than ever, but it will never replace the human-to-human connection needed to conduct business. Raoul says that businesses aren’t exclusively B2C or B2B anymore – they’re H2H, or, human-to-human.
➡️ CEO branding is not about ego – it’s about effectiveness.
CXO Digital Advisors is hosted by David Thompson, Managing Partner of Bongo Consulting.
Get digital advice for the C-suite. Watch the full CXO Advisors series of discussions on YouTube: https://www.youtube.com/playlist?list...
Bongo Consulting believes in one thing: creating the digital marketing strategy and foundation for companies to grow. Learn more and get a FREE digital marketing assessment: https://bongoconsulting.com/
Follow us!
LinkedIn: https://www.linkedin.com/company/bong...
Facebook: https://www.facebook.com/bongoconsulting
Twitter: https://twitter.com/bongoconsulting