The E.M.U. podcast dives deep into all topics in the email and digital marketing world that you wish you knew better. E.M.U. stands for Email Marketing Understood, and we talk about everything from strategies and the creative process, design, project management, data/machine learning, predictive intelligence, and basically everything that’s crazy technical in the world of email today. How do you deliver emails to the right audiences, to the correct segments, that deliver results in todays world of email marketing? Our approach involves applying the logic of a software engineering to emails, web, social paid advertising, and much much more. This podcast is for the technical marketer out there that’s trying to understand all the complexities related to modern digital and email marketing. SAY IT ONE MORE TIME FOR THE PEOPLE IN THE BACK - this is for the technical, the strategic, and the creative - this is it - this is where we will talk ALL THINGS email.
The E.M.U. podcast dives deep into all topics in the email and digital marketing world that you wish you knew better. E.M.U. stands for Email Marketing Understood, and we talk about everything from strategies and the creative process, design, project management, data/machine learning, predictive intelligence, and basically everything that’s crazy technical in the world of email today. How do you deliver emails to the right audiences, to the correct segments, that deliver results in todays world of email marketing? today'sur approach involves applying the logic of a software engineering to emails, web, social paid advertising, and much much more.
This podcast is for the technical marketer out there that’s trying to understand all the complexities related to modern digital and email marketing. SAY IT ONE MORE TIME FOR THE PEOPLE IN THE BACK - this is for the technical, the strategic, and the creative - this is it - this is where we will talk ALL THINGS email.
In this episode, Steve and Jordan talk about the evolution of email, where it's come from and where it's going, what not to do at an email conference, and why email marketing is a big freaking deal.