MIB focuses on the discussion of brand development based on the writing of experts in the industry and how to apply it with an Islamic foundation for the Halal Economy and Muslim business owners and entrepreneurs.
I was going to upload the finale to The Brand Gap reading, but, instead, I felt like getting this story off of my chest. This little interlude is the brief version. The full version of my “revert story” would be over two hours (also, this is the first edited podcast, so it’s shorter than the raw file by a little over fifteen minutes). This podcast alone is approximately the same length of a feature film, lol, subhaan Allah. Anyway, in the next episode, I will be concluding The Brand Gap, in shaa Allah, and then will continue on to the next book, with Allah’s permission.
In the second episode of MIB, I begin reading parts of Marty Neumeier's book The Brand Gap. I interject with commentary on the contents of this book with an Islamic perspective. I think I ranted a bit but, it’s okay. This is unedited, raw and real. If you listen to this and feel I have made a mistake in either understanding the book or in my interpretations and analogies, feel free to email your comments: ministryofislamicbranding@gmail.com
In the very first episode or pilot. I introduce myself briefly and tell the story of how all this came to be. How SHATTEREDimpressions was born and how it led to creating the MINISTRY of ISLAMIC BRANDING podcast.