Ecommerce Coffee Break with Claus Lauter: Recent Episodes
Claus Lauter
An eCommerce podcast dedicated to Shopify Store Owners who want to optimize their business for Maximum Conversions & Revenue. Each week you get actionable advice, strategies, and hear from special guests talking about various topics on how to run a profitable business on Shopify. Learn how to survive in the fast-changing eCommerce world with your host Claus Lauter and get eCommerce business advice you can’t find on Google. If you're interested in being a guest on the show, e-mail claus@clauslauter.com to get on the waitlist. Find out more at clauslauter.com
In this episode, we dive into turning organic social media communities into real business growth and revenue.
Tessa May Marr, founder and CEO of Marr Media Group, shares how a social-first approach helps DTC brands move away from siloed marketing and build integrated flywheels across organic, paid, and email channels.
She also reveals strategies for using YouTube Shorts, turning negative comments into loyal customers through hands-on community management, and using customer sentiment data to drive conversions.
Topics discussed in this episode:
- How to turn social communities into real revenue.
- What causes brands to post without making sales.
- Why organic and paid social belong in one flywheel.
- How to test content organically before paying to scale.
- What metrics reveal real buyer intent over likes.
- Why YouTube Shorts outperforms other video platforms.
- How active community management converts negative users.
- Why consumer behavior dictates custom channel strategies.
- What customer sentiment data tells you about content.
- Why email and social must work together for growth.
Links & Resources
Website: https://www.marrmediagroup.com/
LinkedIn: https://www.linkedin.com/company/marr-media-group/
Instagram: https://www.instagram.com/marrmediagroup/
TikTok: https://www.tiktok.com/@marrmediagroup
Get access to more free resources by visiting the show notes at https://tinyurl.com/y4zucpf7
I'd love your feedback. Tap the the link to send me a text.
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In this episode, we dive into the challenge of getting truly accurate e-commerce financials.
Parag Mamnani, CEO and founder of WebGility, shares how combining automation with expert human accountants helps brands uncover hidden fees, track unit economics, and build accurate books.
He reveals why pure AI automation falls short in accounting, how SKU-level financial data unlocks hidden profits, and how real-time books drive better operational decisions for multi-channel sellers.
Topics discussed in this episode:
- Why standard monthly reconciliations often miss vital details.
- What multi-channel sales complexity does to accounting accuracy.
- Why relying only on top-line platform revenue deceives brands.
- How SKU-level cost data unlocks real margin growth.
- Why pure AI automation fails at complex accounting tasks.
- How human-in-the-loop approaches ensure full financial accuracy.
- What real-time cash flow analysis changes for brand scaling.
- How proper fee categorization protects product profit margins.
- What diagnostic financial reviews reveal about hidden costs.
Links & Resources
Website: https://www.webgility.com/
Shopify App Store: https://apps.shopify.com/partners/webgility-inc
LinkedIn: https://www.linkedin.com/in/paragmamnani/
Instagram: https://www.instagram.com/webgilityinc/
Get access to more free resources by visiting the show notes at https://tinyurl.com/v8b3bs2b
I'd love your feedback. Tap the the link to send me a text.
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In this episode, we explore how to prepare your e-commerce brand for a profitable exit without leaving money on the table.
Bawar Ahmad, founder of ecomma.co, shares how building a business with the end goal in mind helps owners avoid common valuation traps, clean up messy financials, and de-risk their operations.
He also reveals key buyer requirements, typical EBITDA multiples, and how to execute a fast, stress-free acquisition.
Topics discussed in this episode:
- What buyers prioritize when evaluating e-commerce brands.
- Why EBITDA directly dictates the final valuation price.
- How personal expenses in financial reports collapse deals.
- What major red flags turn away serious business buyers.
- How operational independence makes brands easier to sell.
- Why evergreen product categories maintain higher valuation multiples.
- How valuation calculators estimate potential business exit payouts.
- What fast-track due diligence looks like for sellers.
- Why preparing an exit strategy early prevents costly surprises.
Links & Resources
Website: https://ecomma.co
LinkedIn: https://www.linkedin.com/in/bawarahmad/
Facebook: https://www.facebook.com/ecommaco
Instagram: https://www.instagram.com/ecommaco
Get access to more free resources by visiting the show notes at https://tinyurl.com/y585fy7a
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we dive into how interactive visual experiences drive online sales and lower backend costs.
Angelo Coletta, founder and CEO of Zakeke, shares how his plug-and-play platform helps brands stand out with 3D product customization, virtual try-ons, and brand-safe AI automation.
He also reveals strategies for launching quickly without complex development cycles.
Topics discussed in this episode:
- How visual interaction layers improve customer loyalty.
- What customization tools do to lower backend operational costs.
- How automated club uniform ordering eliminates manual mistakes.
- What 3D visualization adds to enterprise sofa configuration.
- Why AI-driven image generation boosts catalog visual variety.
- How computer vision algorithms prevent costly manufacturing errors.
- Why brand safety guardrails prevent AI prompt hallucinations.
- What 3D catalogs do to reduce global sampling costs.
- How prompt-driven onboarding speeds up setup processes.
- Why flexible public APIs simplify complex stack integrations.
Links & Resources
Website: https://www.zakeke.com/
LinkedIn: https://www.linkedin.com/company/zakeke/
Instagram: https://www.instagram.com/zakeke.official/
Facebook: https://www.facebook.com/zakekeofficial/
YouTube: https://www.youtube.com/channel/UCZPd_oA-Hjq6CE4G1vSUM1Q
Get access to more free resources by visiting the show notes at https://tinyurl.com/3jxf4djh
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we dive into how discount codes impact online store profits and customer behavior.
Cara Marin, Product Lead at Seguno.com, shares how analyzing 182 million Shopify discount codes reveals the winning strategy between percentage-off and amount-off deals.
She reveals why percentage discounts drive much higher average order values and how to use personalized workflows to maximize margin. She also shares strategies for stopping leaked codes and timing discounts perfectly to grow revenue safely.
Use discount code "COFFEE" to get 20% off your first month at Seguno.com.
Topics discussed in this episode:
- How percent discounts boost average order value.
- What 182 million Shopify codes reveal about sales.
- Why amount off codes get higher redemptions.
- How to protect margins with a 20% discount cap.
- Why minimum spend rules rescue flat profits.
- How personalized codes stop coupon leaks completely.
- What lifecycle offers drive five times more sales.
- Why relationship based deals beat holiday sales.
- How to plan strategic discounts for net growth.
- What integrations automate personalized revenue.
Links & Resources
Website: https://seguno.com/bulk-discount-code-bot
Shopify App Store: https://apps.shopify.com/bulk-discount-generator
LinkedIn: https://www.linkedin.com/company/segunosoftware/
X/Twitter: https://x.com/SegunoSoftware
YouTube: https://www.youtube.com/@SegunoSoftware
Get access to more free resources by visiting the show notes at https://tinyurl.com/ykh9jur9
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we dive into the challenge of scaling e-commerce brands internationally without tying up valuable capital in global warehouses.
Izzy Rosenzweig, founder and CEO of Portless, shares how direct-from-manufacturer cross-border shipping helps brands bypass traditional supply chain hurdles. He breaks down strategies for improving cash flow, unlocking up to 70+ new markets from a single inventory hub, and deferring upfront import taxes until a product actually sells.
He also reveals how to fulfill orders globally in just a few days and manage international returns seamlessly.
Topics discussed in this episode:
- How direct shipping from manufacturing hubs unlocks 75 global markets.
- What traditional supply chain models get wrong about international scaling.
- Why keeping inventory centralized in one hub boosts cash flow.
- How deferred import taxes free up working capital for brands.
- What specific product verticals benefit most from cross-border fulfillment.
- Why out-of-stock items simply hand revenue over to competitors.
- How integrated global return networks manage international inspection and grading.
- Why scaling brands over one million should expand globally early.
- What white-glove onboarding and continuous tech integration looks like.
- Why ignoring international customers leaves major revenue on the table.
Links & Resources
Website: https://www.portless.com/
LinkedIn: https://www.linkedin.com/in/izzy-rosenzweig-13653846/
X/Twitter: https://x.com/go_portless
Instagram: https://www.instagram.com/go_portless/
Get access to more free resources by visiting the show notes at https://tinyurl.com/53xh7w7w
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we dive into how e-commerce founders can break through growth plateaus by overcoming their biggest time bottlenecks.
Abbas Mohamed, founder of Remote Leverage, shares how small businesses can scale rapidly by delegating tasks to highly skilled global talent.
He reveals the primary roles you should hire first, how to spot the exact bottleneck holding your business back, and why building a remote support team does not mean sacrificing quality or brand consistency.
Topics discussed in this episode:
- How founders become the business bottleneck.
- What roles to delegate to global talent first.
- Why hiring a marketer unlocks business growth.
- How to identify your exact business bottleneck.
- Why Latin American talent offers massive value.
- What tasks founders should stop doing daily.
- How clear company values ensure brand alignment.
- What a full-service hiring process looks like.
- Why a twelve month replacement guarantee helps.
- How recruiting infrastructure scales a company.
Links & Resources
Website: https://remoteleverage.com/
LinkedIn: https://www.linkedin.com/company/remote-leverage/
Facebook: https://www.facebook.com/profile.php?id=61556467767577
Instagram: https://www.instagram.com/remoteleverageva/
Get access to more free resources by visiting the show notes at https://tinyurl.com/bdz6khar
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the hidden revenue leaks that occur behind the scenes when customer payments get declined.
Matiss Maliks, Head of Sales and Growth at LTVX.ai, shares how brands can recover lost revenue from failed transactions and boost their payment approval rates.
He discusses the hidden pitfalls of relying on a single payment processor , why standard payment setups fall short on recoveries , and how using AI helps plug these financial leaks to scale your business predictably.
Topics discussed in this episode:
- What causes hidden payment leaks.
- Why soft declines hurt sales.
- How AI resurrects failed transactions.
- What normal approval rates look like.
- How global selling impacts checkout success.
- What signs reveal payment infrastructure problems.
- Why standard processors miss revenue recoveries.
- Why single payment gateways create risk.
- How fast onboarding takes to launch.
- What success fees platforms charge merchants.
Links & Resources
Website: https://ltvx.ai/
LinkedIn: https://www.linkedin.com/company/ltvxai/
X/Twitter: https://x.com/ltvxdotai
Get access to more free resources by visiting the show notes at https://tinyurl.com/4x4tffam
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the world of e-commerce pricing strategy and competitor tracking.
Peter Sheldon, Co-Founder of Shopvision.ai, shares how real-time market data helps brands protect their profit margins and stop losing money to silent competitors. He explains the flaws of old manual tracking methods and how intelligent technology solves the hardest matching problems.
He also reveals smart ways to monitor online marketplaces, deal with unauthorized price drops, and launch winning promotions.
Topics discussed in this episode:
- What competing blind looks like today.
- Why map policies matter to premium brands.
- How the product matching problem hurts margins.
- What competitor signals you should track daily.
- Why marketplace monitoring is your top priority.
- Why manual spreadsheet tracking fails brands.
- How anti-scraping tools break old web scrapers.
- How AI agents mimic actual human buyers.
- What inventory context reveals about price cuts.
- Why blind price wars destroy brand value.
Links & Resources
Website: https://www.shopvision.ai/
LinkedIn: https://www.linkedin.com/in/petersheldon/
Get access to more free resources by visiting the show notes at https://tinyurl.com/ynufkubu
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the critical world of site speed optimization and how slow load times are costing e-commerce brands serious revenue.
Chris Igbojekwe, founder of Seed App, shares how his team helps Shopify stores slash page load times to under one second to rapidly boost conversions and improve user experience.
He also reveals strategies for auditing user behavior, testing third-party apps, and implementing continuous optimizations that directly scale a brand's bottom line.
Topics discussed in this episode:
- Why site speed dictates conversion rates.
- How slow pages trigger user drop-offs.
- What major technical issues delay loading.
- How third-party apps slow down themes.
- How to test performance using Lighthouse.
- What user behavior tools reveal errors.
- How mobile simulations pinpoint hidden leaks.
- What data volume ensures reliable testing.
- Why optimization requires an ongoing process.
- What target profiles benefit from audits.
Links & Resources
Website: https://seedapp.io
LinkedIn: https://www.linkedin.com/in/chris-i/
X/Twitter: https://x.com/chris_igbojekwe
Get access to more free resources by visiting the show notes at https://tinyurl.com/3xbyuk5k
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we dive into the shift happening in online search and how e-commerce brands can stay visible as search engines become more conversational.
Lucas Tieleman, Co-Founder of Optiversal, shares how his platform helps brands improve visibility across AI search and shopping tools through better product data.
He also reveals strategies for optimizing product feeds, using AI to automatically generate high-performing use-case landing pages, and getting ready for holiday shopping spikes.
Topics discussed in this episode:
- How conversational AI is changing search.
- What gaps make brands invisible to AI.
- How natural search queries differ now.
- What attributes to add to product feeds.
- How editorial content builds search context.
- What an automated data audit reveals.
- How AI builds high-volume landing pages.
- Why click rates drop while impressions rise.
- What rising ad cost per click signals.
- Why structured data wins holiday sales.
Links & Resources
Website: https://www.optiversal.com/
LinkedIn: https://www.linkedin.com/in/michele-nieberding/
Get access to more free resources by visiting the show notes at https://tinyurl.com/hb2matcy
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into how modern e-commerce brands are scaling faster and reducing risk using print-on-demand and AI-powered tools.
David Hooker, Head of Brand at Printify, shares how the platform helps business owners launch global stores without buying upfront inventory or managing messy shipping logistics.
He also reveals how AI is automating boring tasks like product tagging, creating photorealistic mockups in seconds, and helping sellers target the perfect niche audience.
Topics discussed in this episode:
- How AI automates repetitive store setup tasks.
- What print-on-demand means for modern inventory.
- Why photorealistic AI mockups save massive photography costs.
- How global fulfillment networks enable rapid local shipping.
- What traits separate successful sellers from failed stores.
- Why gathering direct audience feedback drives brand growth.
- How to launch an online business without risk.
- What custom products the rising Gen Z audience demands.
- Why text-based t-shirts often become massive bestsellers.
- How print-on-demand offers true location and time freedom.
Links & Resources
Website: https://printify.com/
LinkedIn: https://www.linkedin.com/company/printify/
LinkedIn: https://uk.linkedin.com/in/hookerdj
Instagram: https://www.instagram.com/printify/
X/Twitter: https://x.com/printify
Get access to more free resources by visiting the show notes at https://tinyurl.com/yd85xumb
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into how to fix your e-commerce data and choose the right tech stack for future growth.
Mark Rubin, Founder and President of Kasama, shares how brands can stop wasting spend from bad data and pick the right platforms amidst the ongoing platform wars.
He also reveals what is real with agentic AI today, how to avoid failing replatform projects, and the exact steps to ensure your brand is set up to win.
Topics discussed in this episode:
- How bad data leads to wasted e-commerce spend.
- What breaks when collecting and using online data.
- Why data gaps ruin daily brand decision-making.
- What happens when merchants ignore platform data gaps.
- Why picking the right platform is hard today.
- Where brands go wrong when choosing tech platforms.
- How platform wars confuse modern e-commerce merchants.
- What choosing the wrong platform costs your brand.
- Why so many brand replatform projects fail today.
- What agentic AI actually means for digital retail.
Links & Resources
Website: https://www.kasamadigital.com/
LinkedIn: https://www.linkedin.com/in/markjrubin/
LinkedIn: https://www.linkedin.com/company/kasama-digital
Get access to more free resources by visiting the show notes at https://tinyurl.com/tkcv8uue
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
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In this episode, we dive into the challenge of rising customer acquisition costs and how smart online brands use first-party data to stay competitive.
Tiago Costa, CEO of clustie.ai, shares how his platform uses artificial intelligence to predict high-value buyers and automatically improve ad results on Facebook and Meta channels.
He is joined by brand owner Raphael Tomé, who explains how he used this tech to cut his ad costs, boost his profits, and quickly scale his e-commerce business.
Topics discussed in this episode:
- How AI simplifies building and launching online stores today.
- What metrics to fix before you try to scale ad spend.
- Why single-product shops are growing quickly in the US.
- Why traditional marketing agencies fail to scale ad results.
- How audience intelligence tools lower customer acquisition costs.
- What problems occur when running too many active ad campaigns.
- How syncing Shopify data with Meta improves targeting precision.
- Why human support remains critical alongside AI software tools.
- What product-audience matching does for specific item sales.
- How to scale products internationally using predictive data models.
Links & Resources
Website: https://clustie.ai/
Shopify App Store: https://apps.shopify.com/clustie-ai-marketing-segments
LinkedIn: https://www.linkedin.com/company/fullvenueai/
Get access to more free resources by visiting the show notes at https://tinyurl.com/56sr2z44
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore the common struggle of growing sales without seeing a matching increase in profit.
Misha Druzhinin, Co-founder and CEO of Finsi.ai, explains why many brands fail to track their margins and how focusing only on immediate returns can hurt long-term growth. He shares how his AI platform helps business owners simplify complex data to find hidden waste and improve customer value.
You will learn how to move away from constant discounting, reduce customer churn, and use smart data to spend more effectively on ads while staying profitable.
Topics discussed in this episode:
- How failing to own profit margins stalls growth.
- Why relying on ROAS limits long-term brand success.
- What warning signs indicate your scaling is failing.
- How AI identifies high-value customer behavior patterns.
- What role qualitative data plays in reducing churn.
- Why "Smart Brevity" in data helps managers focus.
- How unit-level analysis uncovers hidden product waste.
- What retention architecture does for repeat purchases.
- How demographic data shifts modern marketing strategy.
- Why operational limits often signal a winning flywheel.
Links & Resources
Website: https://www.finsi.ai/
Shopify App Store: https://www.finsi.ai/integrations/ecommerce/shopify
LinkedIn: https://www.linkedin.com/in/mdruzhinin/
Get access to more free resources by visiting the show notes at https://tinyurl.com/yc3v2d8c
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
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In this episode, we dive into how smart pricing helps e-commerce brands boost profits and scale growth.
Felix Hoffmann, co-founder and CEO of 7Learnings, shares how his predictive pricing models help businesses move beyond simple rules and gut feelings to find the perfect price for every product.
He also reveals strategies for managing marketplace complexity, reducing overstock, and using financial goals to steer automated decision-making.
Topics discussed in this episode:
- How rule-based pricing creates unmanaged business complexity.
- Why matching competitor prices leads to a market race to bottom.
- What predictive pricing does using unlimited cloud compute.
- Why tracking transaction-level costs is vital for profit.
- How AI identifies different price elasticities across channels.
- What role weather and attribute data play in predictions.
- Why high-quality data is the gatekeeper for AI success.
- How A/B testing proves profit uplifts of over 100 percent.
- What strategic trade-offs exist between growth and margin.
- Why AI pricing is now a requirement for market survival.
Links & Resources
Website: https://7learnings.com/
LinkedIn: : https://www.linkedin.com/in/felix-hoffmann-7learnings/
LinkedIn: https://www.linkedin.com/company/7learnings/
Get access to more free resources by visiting the show notes at https://tinyurl.com/us6eab7k
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we uncover the hidden profit leaks silently draining revenue from ecommerce stores.
Scott Brandley, CEO of Shopper Approved and Trust Guard, joins DJ Sprague, CMO of Shopper Approved and co-author of Cashflo, to reveal the ten revenue killers costing online stores up to 38% of gross revenue.
They break down how issues like cart abandonment, false declines, chargebacks, and product returns quietly erode profit margins and share proven strategies ecommerce brands can use to recover lost revenue and improve cash flow.
Topics discussed in this episode:
- Why 70% of carts get abandoned.
- How false declines kill legitimate sales.
- What chargebacks actually cost merchants.
- Why product returns bleed your profits.
- How store credit beats issuing refunds.
- What the ten revenue killers are.
- Why fix leaks before scaling ads.
- How one platform eliminates software costs.
- What the Cashflo Club offers.
- Why chargebacks are rising and dangerous.
Links & Resources
Website: https://cashflopay.com/
Download free book & audio book: https://cashflopay.com/
Get access to more free resources by visiting the show notes at https://tinyurl.com/58c9kk7z
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
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Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the common tax traps that Canadian ecommerce brands face when selling to American customers.
Salman Salat, Founder of SAL Accounting, explains how the wrong business structure can lead to massive fines and double taxation.
He shares how to legally avoid extra payout fees, when it actually makes sense to open a US LLC, and how to stay safe from the IRS while growing your brand across the border.
Topics discussed in this episode:
- What triggers the $25,000 penalty for missed filings.
- Why opening a US LLC is risky without expert help.
- How to prevent being taxed in both countries at once.
- What "nexus" means for your US sales tax liability.
- Why 70% of Canadian sales often go to US customers.
- How to set up a US business entity the right way.
- What clean cross-border bookkeeping looks like.
- Why simple Shopify setups often hide tax mistakes.
- How to legally lower your US tax bill as a founder.
Links & Resources
Website: https://salaccounting.ca/
LinkedIn: https://www.linkedin.com/in/musalman
Instagram: https://www.instagram.com/salaccountingcpa
Facebook: https://www.facebook.com/profile.php?id=61563329941327
Get access to more free resources by visiting the show notes at https://tinyurl.com/4jzvpxeu
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how shopping is moving beyond the traditional website into AI chats and social feeds.
Kumar Senthil, Co-founder and CEO of Firmly, explains how his platform helps brands sell everywhere without needing complex engineering or manual updates.
He also shares how real-time data and AI agents are shortening the path from discovery to checkout for modern shoppers.
Topics discussed in this episode:
- How shopping is moving from websites to AI agents.
- What agentic commerce means for small online brands.
- Why real-time product data is critical for AI search.
- How to sync inventory across many different channels.
- What causes nearly half of online products to be out of stock.
- How buying directly in chat doubles customer conversion.
- Why keeping the merchant of record status is important.
- What makes bespoke integrations a nightmare for sellers.
- How to scale to new marketplaces with zero engineering.
- Why merchants must not sit on the sidelines of AI.
Links & Resources
Website: https://www.firmly.ai/
LinkedIn: https://www.linkedin.com/in/kumarnsenthil/
Get access to more free resources by visiting the show notes at https://tinyurl.com/3tubkj94
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
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In this upcoming live webinar, I’m joined by Scott Brandley and DJ Sprague, co-authors of Cashflo.
Together, they’ve helped ecommerce brands recover millions in lost revenue — and in this session, they’ll show you where yours is leaking.
They’ll break down where ecommerce brands lose up to 38% of potential revenue through:
→ Cart abandonment
→ Site abandonment
→ False declines
→ Chargebacks
→ Product returns
→ Fraud losses
→ Poor conversion rates
→ Low-quality traffic
→ And more
More importantly, you’ll walk away with practical ways to plug these leaks and improve margins — without spending more on advertising.
If your margins feel tighter than ever, this webinar session is for you.
You will also receive a free digital and audio copy of their books, "Cashflo" and "Reputation King". Both were written exclusively for ecommerce website owners.
The Details:
📅 May 12, 2026
🕒 7pm EST
👉 Save your free seat and learn how to recover lost profit. Register here: https://ecommercecoffeebreak.com/webinar
Recording available if you can’t attend live.
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into why many online stores lose money even when they get lots of traffic.
David Conforti, Chief Growth Officer at Avenue Z, explains how small gaps in your website and product pages can kill your sales.
He shares how new AI tools are changing the way people shop and what you must do to stay ahead. David also talks about the importance of being on the right platform and using a full strategy to grow your brand faster.
Topics discussed in this episode:
- How rapid growth often leads to legacy site leaks.
- What Agentic Commerce means for the future of shopping.
- Why AI chat tools are becoming the new gatekeepers.
- How to optimize your product catalog for AI agents.
- Why traditional PR and SEO are essential for AI.
- What the Universal Commerce Protocol means for brands.
- How TikTok spend drives high-intent homepage traffic.
- Why a full-funnel partner approach beats siloed work.
- How Kind Patches scaled from $1M to $8M monthly.
- What identifying your "metric on fire" can fix.
Links & Resources
Website: https://avenuez.com/
LinkedIn: https://www.linkedin.com/in/david-conforti-varfaj1/
X/Twitter: https://x.com/avenuez_network
Instagram: https://www.instagram.com/avenue.z/
Get access to more free resources by visiting the show notes at https://tinyurl.com/2s4j2zr2
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the world of e-commerce returns and how to stop treating them as a total loss.
JD Sass, the founder and CEO of Axiom Return Solutions, explains how brands can recover lost money and see what is really happening with their products. He shares how his team inspects and grades items to find inventory that is still brand new.
You will learn how to spot fraud, improve your packaging, and use data to make better business choices. He also reveals how to turn a bad customer experience into a win for your brand.
Topics discussed in this episode:
- How brands turn returns into a revenue recovery channel.
- What really happens to products after a customer return.
- Why half of unsellable returns are actually brand new.
- How to identify and fight fraudulent Amazon returns.
- What data can be used to improve product manufacturing.
- Why proper packaging seals prevent used item resales.
- How to use secondary channels like eBay for recovery.
- What role automated grading plays in scaling operations.
- Why manifested disposal protects your brand reputation.
- How to recover revenue through Amazon reimbursement claims.
Links & Resources
Website: https://axiomreturnsolutions.com/
LinkedIn: https://www.linkedin.com/in/jd-sass-427961135/
Get access to more free resources by visiting the show notes at https://tinyurl.com/5n6rwzhm
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into how artificial intelligence is leveling the playing field for e-commerce brands on Amazon and Shopify. Monte Desai, founder of Pixii.ai, explores why constant testing of product images and listings is the key to driving higher conversion rates.
He shares how small teams can now compete with global giants by automating creative design and performance optimization, enabling them to scale revenue without the need for massive marketing budgets or expensive agencies.
Topics discussed in this episode:
- How AI levels the playing field for small teams.
- What makes Amazon product listings convert better.
- Why testing main images increases revenue.
- How to scale designs without hiring agencies.
- What pitfalls to avoid when copying viral brands.
- Why seasonal listing updates drive more sales.
- How to build high-converting Shopify landing pages.
- What role AI plays in conversion optimization.
- Why behavior analysis drives better results.
- How to save on advertising costs with better images.
Links & Resources
ebsite: https://pixii.ai/
LinkedIn: https://www.linkedin.com/in/montedesai/
Instagram: https://www.instagram.com/pixii_ai
Get access to more free resources by visiting the show notes at https://tinyurl.com/4j5d4t37
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we dive into the challenges of scaling paid ads on platforms like Meta and Google.
Hemant Varshney, founder and CEO of digicom.io, explains why many Shopify brands struggle to scale and how the new "Andromeda" algorithm update changes how marketers should approach creative and targeting.
He discusses the importance of conversion rate optimization (CRO) and finding the right media mix to turn ad spend into profit without burning budget.
Topics discussed in this episode:
- How to scale revenue without burning budget.
- What the Andromeda algorithm update means for brands.
- Why conversion rate optimization is critical.
- How to build a structured testing campaign.
- What differentiates scaling from testing campaigns.
- Why targeting creative beats audience targeting.
- How to handle media mix across different platforms.
- Why auditing your store before scaling matters.
- What the right media spend tiers look like.
- Why trusting the algorithm requires the right structure.
Links & Resources
Website: https://www.digicom.io/
LinkedIn: https://www.linkedin.com/in/hvarshney/
LinkedIn: https://www.linkedin.com/company/digicom-digital-commerce-corporation/
Instagram: https://www.instagram.com/digicom.io/
Get access to more free resources by visiting the show notes at https://tinyurl.com/24p2dape
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the evolution of influencer and affiliate marketing.
Yash Chavan, founder and CEO of Saral, explains why brands must shift their mindset to stop treating influencers like simple paid ads.
He explores how to build a predictable growth engine by turning creators into long-term partners, discusses the hidden pitfalls of attribution, and reveals his new affiliate platform, SATHI, which helps brands track real performance, detect fraud, and scale their programs efficiently.
Visit mysathi.io and use code COFFEE to get 20% off across all pricing plans.
Topics discussed in this episode:
- Why brands often fail with influencer strategies.
- How influencer marketing drives demand for ads.
- What causes ineffective influencer attribution.
- How to turn influencers into affiliate partners.
- Why affiliate marketing reduces upfront risk.
- What creates strong long-term creator relationships.
- How to detect affiliate and coupon code fraud.
- What benefits emerge from using SATHI.
- How Instagram reels are changing affiliate sales.
- Why brands need a mindset shift for growth.
Links & Resources
Website: https://www.mysathi.io/
Website: https://www.getsaral.com/
LinkedIn: http://linkedin.com/in/yctheman/
Instagram: https://instagram.com/getsaral/
Get access to more free resources by visiting the show notes at https://tinyurl.com/3t3wwhh7
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we explore how to turn website pop-ups into powerful tools for growth instead of annoying distractions.
Taras Talimonchuk, CMO at Claspo.io, shares why treating every visitor the same with generic discount codes kills your conversion rates.
We discuss the importance of aligning your pop-up strategy with the customer’s shopping journey, using behavioral segmentation to deliver the right message, and how gamification can boost engagement.
Topics discussed in this episode:
- How pop-ups improve the customer journey.
- Why generic discount codes hurt your brand.
- What drives better conversion rates with pop-ups.
- How segmentation creates relevant offers.
- Why behavior tracking increases revenue.
- What role gamification plays in engagement.
- How AI tools automate design alignment.
- Why long-term relationships boost profit.
- What metrics matter for pop-up success.
- How to test pop-ups for better results.
Links & Resources
Website: https://claspo.io/
Shopify App Store: https://apps.shopify.com/claspo
LinkedIn: https://www.linkedin.com/company/79840464/
X/Twitter: https://twitter.com/claspo_io
Get access to more free resources by visiting the show notes at https://tinyurl.com/38f6cvdf
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore why accurate inventory tracking is the secret to protecting your profit and keeping customers happy.
Jordan Finners, Founder of Pimsical.app, explains how small errors in stock levels can lead to big losses and frustrated shoppers. He shares how his Shopify-native tools replace outdated systems like Stocky to make scanning and reporting faster for retail teams.
You will learn how to simplify your stock takes, reduce human error, and keep your business running smoothly without expensive corporate software.
Topics discussed in this episode:
- How bad data hurts customer trust.
- Why physical inventory is a hidden cost.
- How barcode scanning reduces human error.
- What the end of Stocky means.
- How to stock take during store hours.
- Why Shopify native tools save time.
- What differentiates inventory tools from ERPs.
- How mobile phones work as scanners.
- Why frequent stock takes prevent panic.
- How to automate Shopify inventory updates.
Links & Resources
Website: https://www.pimsical.app/
Shopify App Store: https://apps.shopify.com/stock-take-inventory-count-1
LinkedIn: https://www.linkedin.com/in/jordanfinneran/
X/Twitter: https://x.com/JordanFinners
Get access to more free resources by visiting the show notes at https://tinyurl.com/5n8umbdv
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how to turn more website visitors into customers by understanding why they buy.
Anthony Morgan, CEO and founder of Enavi, explains why looking at just one conversion number can be a mistake. He shares his "inter-site funnel" method to find exactly where a store is losing money.
You will learn how to use customer research and smart testing to grow your brand faster. Anthony also reveals how he helped a brand triple its subscription sign-ups.
Topics discussed in this episode:
- Why global conversion rates deceive.
- How the inter-site funnel works.
- What cold traffic lacks onsite.
- Why research beats guessing.
- How to use review data.
- What losing tests actually teach.
- How to boost subscription value.
- Why human obsession wins over AI.
- What product discovery friction costs.
- How to launch tests quickly.
Links & Resources
Website: https://www.enavi.co/
Shopify CRO: https://www.enavi.co/pages/shopify-cro-program
LinkedIn: https://www.linkedin.com/company/enavico/
YouTube: https://www.youtube.com/@EnaviAgency
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2xbbkd93
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore the complexities of moving your online store to a better platform to handle rapid growth.
Hitesh Matlani, founder of Avid Brio, explains how migrating to Shopify Plus helps brands manage more orders and complex tools without breaking. He shares real-world stories about organizing inventory, handling tricky tax rules, and using data to make better business decisions.
He also gives advice on when it is the right time to switch platforms and how to avoid losing your search engine rankings during the move.
Topics discussed in this episode:
- How Shopify Plus handles enterprise growth.
- What breaks when tech setups fail.
- Why data loss worries many merchants.
- What advanced plans offer growing brands.
- How API limits affect system integration.
- Why ERP integration automates inventory sync.
- What signs prove it is time to replatform.
- Why rushed migrations lead to nightmares.
- How AI changes the web development market.
- Why smart data warehouses simplify moves.
Links & Resources
Website: https://www.avidbrio.com
LinkedIn: https://www.linkedin.com/company/avid-brio
X/Twitter: https://x.com/AvidBrio/
Instagram: https://www.instagram.com/avidbrio/
Get access to more free resources by visiting the show notes at https://tinyurl.com/4prbxdr4
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we explore how AI is fundamentally changing the way people find and buy products online.
Cole Casperson, Partner and Chief Data Officer at Crank Tank, discusses the shift from three-word searches to long, intent-driven AI conversations. He explains how brands can move beyond traditional SEO to ensure they are the ones recommended by AI tools.
You will learn how to use diagnostic tools to see what AI thinks of your brand and how to win against bigger competitors in this new era of discovery.
Topics discussed in this episode:
- How AI shifts search from keywords to intent.
- Why user queries are getting much longer.
- What makes AI discovery different from SEO.
- How to use diagnostics to see AI rankings.
- Why competing on ideas beats keyword stuffing.
- What Amazon can teach brands about AI commerce.
- Why ignoring AI creates a compounding risk.
- How semantic understanding boosts conversion rates.
- What the Universal Commerce Protocol means.
- How challenger brands can outrank giants.
Links & Resources
Website: https://cranktank.net/
LinkedIn: https://www.linkedin.com/company/cranktank/
X/Twitter: https://x.com/WeAreCrankTank
Instagram: https://www.instagram.com/wearecranktank/
Get access to more free resources by visiting the show notes at https://tinyurl.com/ccpvanea
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the hidden leaks that drain your profits and how to reclaim your margins.
Scott Brandley and DJ Sprague, Co-Founders and authors of "Cashflo," share how the average e-commerce site loses nearly 38% of its revenue to ten specific revenue killers like chargebacks, false declines, and returns.
They reveal strategies for turning these losses into gains by using smart automation and behavioral science to keep more of what you earn.
Topics discussed in this episode:
- How hidden revenue killers cost the average site 37.9% of its total revenue.
- What makes cart abandonment the most significant leak for most online merchants.
- Why false declines often reject good customers and cost 6.5% in potential sales.
- How product returns drain 16.9% of gross revenue on average for e-commerce brands.
- What role security concerns play in causing 25% of customers to bounce early.
- Why human-to-human SMS outreach can recover 25% of abandoned shopping carts.
- How store credit incentives can turn a product return into a kept sale.
- What a "payment processing subsidy" does to reduce software costs to zero.
- Why behavioral science techniques are essential for optimizing website conversion rates.
- How joining a mastermind community can help identify inefficiencies in ad spend.
Links & Resources
Website: https://cashflopay.com/
Download free book & audio book: https://cashflopay.com/
Get access to more free resources by visiting the show notes at https://tinyurl.com/5n8bsjdj
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into why many online stores struggle to turn revenue into real profit and how to stop gambling with ad budgets.
Adam Callinan, Founder of Pentane, shares how understanding your underlying financial math allows you to scale without fear.
He reveals why high ROAS can be misleading and how to structure your business expenses to ensure every ad dollar spent actually grows your bottom line.
Topics discussed in this episode:
- How ROAS can lie about your actual profit.
- What makes ad spending feel like gambling.
- Why fixed expenses can break your business.
- How to find the true break-even point.
- What vanity metrics to ignore when scaling.
- Why more ad spend can sometimes lower risk.
- How to use math as fuel for growth.
- What a healthy contribution profit looks like.
- Why agencies and founders often misalign.
- How to simplify complex financial data.
Links & Resources
Website: https://www.pentane.com/
Shopify Integration: https://www.pentane.com/integrations/shopify
LinkedIn: https://www.linkedin.com/in/adammcallinan/
Instagram: https://www.instagram.com/adam_callinan/
Get access to more free resources by visiting the show notes at https://tinyurl.com/24kkpr2p
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, Claus Lauter discusses the challenges of driving qualified traffic to online stores in 2026.
He emphasizes the importance of understanding traffic dynamics, the evolution of SEO influenced by AI, the necessity of defining an ideal customer profile, and the strategies for leveraging paid and owned marketing.
The episode concludes with a focus on long-term strategies for sustainable traffic growth.
Topics discussed in this episode:
- Why traffic is still the #1 pain point for online sellers.
- Why AI is killing old SEO tactics.
- What happens when you rely on just one traffic source.
- How paid ads can drive fast wins without burning cash.
- Why knowing your ideal buyer is your unfair edge.
- What’s more powerful: more traffic or better conversion.
- Why earned traffic is worth more than clicks you pay for.
- How to build traffic that grows month after month.
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/in/clauslauter/
Instagram: https://www.instagram.com/ecommercecoffeebreak/
X/Twitter: https://twitter.com/ecomcoffeebreak
Get access to more free resources by visiting the show notes at https://tinyurl.com/ymzppvck
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In this episode, we explore how to fix underperforming product listings and stop losing money on bad designs.
Monte Desai, Founder of Pixii.ai, explains how his AI platform uses data from 100,000 top Amazon listings to create high-converting, editable images in minutes. He shares how brands are cutting costs, shortening design times from weeks to seconds, and seeing massive jumps in their conversion rates.
You will also learn how to stay consistent across different sales channels like Shopify and Amazon.
Topics discussed in this episode:
- How poor design kills conversion rates.
- What top listings do differently to sell.
- Why refreshing listings monthly boosts growth.
- How AI builds full creative strategies fast.
- Why editable AI images beat standard tools.
- How to scale one design to 1,000 SKUs.
- What brands save on professional photoshoots.
- How to lower ad spend with better visuals.
- Why AI empowers founders to design alone.
Links & Resources
Website: https://pixii.ai/
LinkedIn: https://www.linkedin.com/in/montedesai/
Instagram: https://www.instagram.com/pixii_ai
Get access to more free resources by visiting the show notes at https://tinyurl.com/yc7nuxds
I'd love your feedback. Tap the the link to send me a text.
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
In this episode, we dive into why most online stores lose money because of poor search bars and how to fix it.
Paulius Nagys, Co-founder of LupaSearch, explains how modern shoppers have very little patience when they can't find what they want. He shares how AI-powered search understands what a person actually means, even if they use the wrong words.
You will also learn how to use search data to predict what customers will want next and how to turn your search bar into a powerful tool for more sales.
Topics discussed in this episode:
- How the "patience gap" kills revenue.
- Why keyword search is now a commodity.
- What AI does to match search intent.
- How search bars act as feedback channels.
- Why vector search beats simple keywords.
- How seasonal trends impact search results.
- What complex catalogs need to convert.
- Why "symptom search" helps pharmacies sell
- How real data simulations prove ROI.
- What the future holds for AI adoption.
Links & Resources
Website: https://www.lupasearch.com/
LinkedIn: https://www.linkedin.com/company/lupasearch
X/Twitter: https://x.com/LupaSearch
Get access to more free resources by visiting the show notes at https://tinyurl.com/mw2nekyx
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
In this episode, we explore why high ad performance numbers don't always lead to a profitable business.
Matt Raminick, Founder and CEO of Sunnyside, explains how brands can grow themselves into a corner by following the wrong data. He shares why traditional metrics like ROAS can be misleading and how looking at your total bank account balance is the ultimate truth.
You will learn how to use better tools to track real profit and why a brand-first approach is the secret to scaling a lifestyle business.
Topics discussed in this episode:
- Why a 3x ROAS might still mean losing money.
- How vanity metrics point brands in the wrong direction.
- What makes MER a cleaner way to track impact.
- Why ROAS is easy for media buyers to inflate.
- How to sync Shopify and Meta for better tracking.
- What "A-plus players" with brand experience offer.
- How a 12-month forecast ensures future profitability.
- Why lifestyle brands keep creative close to home.
- What CFO-grade tools reveal about true contribution.
Links & Resources
Website: https://www.sunnysidecalifornia.com/
LinkedIn: https://www.linkedin.com/in/mattraminick/
Instagram: https://www.instagram.com/sunnysidecalifornia
Get access to more free resources by visiting the show notes at https://tinyurl.com/5enfjcrb
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
In this episode, we explore how to fix messy product data and creative assets that slow down your brand.
Lynn Herman, APM Marketing Manager at Canto, explains how a digital asset management system acts as a single source of truth for your business. She shares why organizing content around your products—rather than random folders—helps you launch faster on Shopify and other marketplaces.
You will also learn how to maintain a consistent brand image and stop losing sales due to data errors.
Topics discussed in this episode:
- What a DAM system does for your content.
- Why you should organize assets by product SKU.
- How spreadsheets lead to manual data errors.
- How to create a launch once publish everywhere flow.
- What prevents friction in the approval process.
- How to push assets directly to Shopify stores.
- Why inconsistent images damage customer trust.
- What signs show you need a better asset system.
- How AI search finds specific brand images fast.
- Why centralizing data stops operational chaos.
Links & Resources
Website: https://www.canto.com/
LinkedIn: https://www.linkedin.com/company/canto/
Shopify Integration: https://www.canto.com/integrations/shopify/
X/Twitter: https://x.com/canto
Get access to more free resources by visiting the show notes at https://tinyurl.com/4n838wvz
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
In this episode, we explore how first-party data and AI are fixing the problem of rising ad costs.
Tiago Costa Rocha, CEO of Full Venue and the creator of Clustie.ai, explains why traditional Meta ads are failing many Shopify brands today.
He shares how brands can stop guessing and use their own customer data to find high-value buyers. Tiago also breaks down how to scale campaigns faster using "one-click" AI tools to lower costs and increase sales.
Topics discussed in this episode:
- How rising ad costs affect Shopify growth.
- What causes the "feedback loop" in ad spend.
- Why brands must identify their true ICP.
- How Clustie connects directly to Shopify data.
- What the one-click campaign builder automates.
- Why first-party data beats platform algorithms.
- How AI identifies high-propensity buyer groups.
- How to scale budgets without killing results.
Links & Resources
Website: https://www.fullvenue.ai/
Shopify App Store: https://apps.shopify.com/clustie-ai-marketing-segments
LinkedIn: https://www.linkedin.com/company/fullvenueai/
Get access to more free resources by visiting the show notes at https://tinyurl.com/yd2uxe9p
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore the rising threat of privacy lawsuits hitting e-commerce and CPG brands.
Richart Ruddie, Founder of Captain Compliance, explains how new legal technologies are helping attorneys target smaller businesses for tracking pixel violations.
He shares how brands can protect themselves by automating compliance, fixing broken consent banners, and staying ahead of rapidly changing state and federal laws to avoid massive legal fees.
Topics discussed in this episode:
- Why privacy lawsuits target CPG brands.
- How AI tech speeds up legal claims.
- What tracking pixels cause the most risk.
- Why common consent banners often fail.
- How session replay tools invite litigation.
- What 20 state laws mean for merchants.
- Why blocking EU traffic isn't enough.
- How automated portals handle data requests.
- What litigation protection shields offer.
Links & Resources
Website: https://captaincompliance.com
LinkedIn: https://www.linkedin.com/in/richartruddie/
YouTube: https://www.youtube.com/@captain-compliance
Get access to more free resources by visiting the show notes at https://tinyurl.com/mv6f5jj2
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we explore the best strategies for selling your e-commerce business and avoiding common mistakes that lower deal value.
Frank Kosarek, Co-founder of BizPort, explains how to prepare for a successful exit by getting your finances and operations in order. He shares tips on finding the right time to sell, understanding what buyers look for, and using a simple formula to value your brand.
Frank also talks about common deal structures and how his team uses AI to make selling faster and cheaper.
Topics discussed in this episode:
- Why investor demand for e-commerce remains strong.
- What two factors signal the best time to sell.
- What profit margins make brands more investable.
- How documentation gaps destroy potential deal value.
- How seller financing and earn-outs impact deals.
- What revenue levels change valuation multiples.
- How to prove brand equity with search data.
- How AI streamlines the business listing process.
Links & Resources
Website: https://biz-port.com/
LinkedIn: https://www.linkedin.com/in/frank-kosarek-496929b0/
Get access to more free resources by visiting the show notes at https://tinyurl.com/5n8sjadu
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we explore how to fix loyalty programs that rely too much on discounts.
Jed Strong, the Enterprise Sales Director at Adjoe, explains how brands can move past simple transactions. He shares how "rewarded engagement" allows customers to earn points by playing mobile games instead of just spending money.
Jed breaks down how this strategy helps brands stay relevant every day without hurting their profit margins. He also discusses why modern loyalty needs to be fun and how to build a deeper connection with customers through their phones.
Topics discussed in this episode:
- Why traditional loyalty programs often fail
- How to stay top-of-mind between purchases
- How rewarded engagement builds durable bonds
- What makes points-earning feel too difficult
- How mobile games fuel new loyalty habits
- Why game studios fund your customer rewards
- Why over-discounting hurts your bottom line
Links & Resources
Website: https://adjoe.io/
LinkedIn: https://www.linkedin.com/in/jedstrong/
Instagram: https://www.instagram.com/adjoe.io/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/szue9yy3
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we explore how to launch a fashion brand without the risk of buying huge amounts of inventory upfront.
Paul Yu, Founder and CEO of eProlo, explains how modern supply chains allow sellers to start small and test products before committing to large orders.
He shares how his platform helps over 1.6 million sellers use custom branding and automated shipping to grow their businesses. Paul also discusses why focusing on a tiny niche is the best way for new brands to survive and scale in today’s market.
Topics discussed in this episode:
- How Minimum Order Quantity (MOQ) kill new fashion brands.
- Why buying inventory upfront is risky.
- How eProlo automates global fulfillment.
- What custom branding adds to packaging.
- Why a small niche ensures better focus.
- How to transition from zero to millions.
- What role automated shop syncing plays.
- Why stable suppliers reduce business risk.
Links & Resources
Website: https://eprolo.com/
Shopify App Store: https://apps.shopify.com/eprolo
LinkedIn: https://www.linkedin.com/company/eprolo/
Facebook: https://www.facebook.com/Eprolo/
Get access to more free resources by visiting the show notes at https://tinyurl.com/3yanmjsf
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we discuss how to start a profitable e-commerce business in 2026 without wasting money or burning yourself out.
Ben Knegendorf, Co-Founder at dropshipbreakthru.com, shares why most new sellers fail early, what makes high-ticket dropshipping safer and more profitable, and the essential steps to take in your first 30 days.
Topics discussed in this episode:
- Why the old copy-paste “guru” models are crashing in 2026.
- Why most new sellers fail before they even hit “launch”.
- Why high-ticket is safer than chasing low-ticket chaos.
- How to spot $1,000+ products that don’t bleed returns.
- The simple way to test a product without burning cash on ads.
- The real amount you need to start an ecom business the right way.
- Why a real brand beats hacks and keeps you in the game long-term.
Links & Resources
Website: https://dropshipbreakthru.com/
LinkedIn: https://www.linkedin.com/company/dropship-breakthru
Instagram: https://www.instagram.com/dropshipbreakthru
Facebook: https://www.facebook.com/dropshipbreakthru
X / Twitter: https://x.com/DropshipPodcast
Get access to more free resources by visiting the show notes at https://tinyurl.com/3j99a8we
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we tackle the problem almost every Shopify merchant knows: discount codes.
Cara Marin from Seguno shares the learnings from their massive benchmark report on 162,000 real discount campaigns.
She reveals how top brands scale promotions the smart way, using unique, personalized discount codes to avoid leaks, prevent shrinking margins, and achieve better attribution without destroying profitability
Topics discussed in this episode:
- Why Shopify Plus brands use unique discount codes more often.
- Why static codes leak to coupon-sharing sites.
- How unique codes stop leaks and improve attribution.
- How unique codes allow more discounting without hurting brand perception.
- Which seasonal promos are the most common use case.
- Why welcome, win-back, and post-purchase offers matter in the customer life cycle.
- Why gift-with-purchase deals work so well for revenue and AOV.
- How smaller brands can start fast with new-subscriber and abandoned-cart offers.
Links & Resources
Website: https://www.seguno.com/
Shopify App Store: https://apps.shopify.com/partners/seguno
LinkedIn: https://www.linkedin.com/in/caramarin
Get access to more free resources by visiting the show notes at https://prourls.link/6yUt3P
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the silent killer of e-commerce team productivity: using personal chat apps for work.
Guy Weiss, CEO and founder of ZenZap, shares how relying on apps like WhatsApp can quietly harm your business through security risks, employee burnout, and lost data.
He reveals the "hidden cost" of the "always on" culture and explains how a business-focused messenger can keep your company's secrets safe, integrate with your tools, and make your team highly productive.
Topics discussed in this episode:
- Why personal chat apps break work.
- The hidden cost of "always on" culture.
- Why personal apps ruin work/life separation.
- How your business IP is lost on employee phones.
- Why unstructured group chats cause missed orders.
- Why staff privacy matters as a business grows.
- How ZenZap solves complex communication.
Links & Resources
Website: https://www.zenzap.co/
LinkedIn: https://www.linkedin.com/company/zenzap/
Instagram: https://www.instagram.com/zenzapapp
YouTube: https://www.youtube.com/@zenzap_app
Get access to more free resources by visiting the show notes at https://tinyurl.com/yeym4uyb
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, dives into his journey of building the show.
He gives a recap of 2025, shares lessons learned from growing a slow social channel, and explains how the podcast evolved from a side project into a full-time, monetized business.
He also highlights the growing impact of AI on online shopping and ecommerce for both customers and suppliers.
Topics discussed in this episode:
- Why the 2025 goal of 100 episodes is happening.
- AI's huge impact is on online shopping.
- How the podcast started four and a half years ago.
- What the host learns from all interview guests.
- Why only 10% of global podcasts are active.
- Why most podcasts stop after episode seven.
- What "pod fade" means for new podcasters.
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://x.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the show notes at https://tinyurl.com/5hcc6uv4
I'd love your feedback. Tap the the link to send me a text.
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
In this episode, we dive into the silent profit killer known as friendly fraud and chargebacks.
Simon Wijckmans, Founder and CEO of cside, shares how these false chargebacks risk your margins and payment accounts.
He explains what friendly fraud is, why it's so hard to fight, and how client-side security intelligence, combined with new programs like Compelling Evidence V3, can drastically reduce fraudulent chargebacks and potentially save your business from losing its payment processor.
Topics discussed in this episode:
- What is friendly fraud.
- How bad actors use it for profit.
- Why payment issuers make it easy for customers to file chargebacks.
- The hidden costs of fighting chargebacks.
- What volume of chargebacks constitutes a high-risk vendor and jeopardizes a payment account.
- Why gathering intelligence from the browser is critical for security and fraud prevention.
Links & Resources
Website: https://cside.com/
LinkedIn: https://www.linkedin.com/in/wijckmans/
X/Twitter: https://x.com/SimonWijckmans
Get access to more free resources by visiting the show notes at https://tinyurl.com/td78au49
______________________________________________________
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In this archive episode, we dive into the concept of “Profit First” E-commerce and why focusing solely on revenue can lead to big surprises.
Karl O'Brien, Co-Founder of Store Hero, an e-commerce analytics tool, shares how their system helps store owners avoid common financial pitfalls by shifting their focus from top-line sales to bottom-line profitability.
He explains how to gain a clear view of true profit and what to do with that information to drive business forward.
Topics discussed in this episode:
- Why many merchants get a profit shock at month's end.
- Why revenue-based decisions can hurt profits in e-commerce.
- How contribution margin bridges the gap between marketing and finance.
- What products are hidden cash cows or are actually unprofitable.
- How to calculate break-even point ROAS for individual products.
- Why Q4 strategy should be based on profit, not just sales.
- What Store Hero is: a profit-first e-commerce analytics tool.
Links & Resources
Website: https://storehero.ai/
LinkedIn: https://www.linkedin.com/company/storehero/
Twitter: https://twitter.com/StoreHeroApp
Get access to more free resources by visiting the show notes at https://tinyurl.com/dsay245p
______________________________________________________
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In this episode, we dive into how AI is accelerating the shift in user-generated content for advertising.
Donatas Smailys, Co-founder and CEO of Billo, shares why social algorithms now demand high-volume content, his view on using AI as a scaling tool for real human creators (not for generating fake humans), and the crucial role of authenticity and variety in winning on platforms like Meta and TikTok.
He also discusses the future of trust and AI characters in the content landscape.
Topics discussed in this episode:
- Why social algorithms now demand high-volume content daily.
- What makes a successful brand-creator relationship: emotion and performance data.
- Why Meta's Andromeda algorithm now wins with variety and volume of creatives.
- Why fake faces and AI-generated UGC are viewed as short-term gains with risk of backlash.
- How Billo uses AI to instantly generate the next creative from existing real human content.
- Why the future will require clear differentiation between real and AI content.
Links & Resources
Website: https://billo.app
LinkedIn: https://www.linkedin.com/in/smailys/
Get access to more free resources by visiting the show notes at https://tinyurl.com/y2zubc9w
______________________________________________________
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In this archive episode, we dive into the power of social proof and why trust building is essential for e-commerce success.
Dan Vaneker, CEO and founder of trustprofile.com, shares his insights on how web shops can enhance trustworthiness through customer reviews and trust pages.
He explains why customers rely on reviews before buying, how small shops can compete with giants like Amazon by focusing on trust, and the best strategies for collecting, aggregating, and responding to all types of customer feedback.
Topics discussed in this episode:
- Why 75% of consumers check reviews before buying.
- How consistency in shop address data builds customer trust.
- How to get started by claiming and improving your trust profile.
- Why you should first invite existing customers for a review boost.
- How product reviews are crucial for Google Shopping and informed decisions.
Links & Resources
Website: https://www.trustprofile.com/
Shopify App: https://www.trustprofile.com/topic/integrations/shopify-integration/
Shopify App Store: https://apps.shopify.com/trustprofile
LinkedIn: https://www.linkedin.com/in/dvaneker/
LinkedIn: https://www.linkedin.com/company/trustprofile/
Facebook: https://www.facebook.com/trustprofile/
Get access to more free resources by visiting the show notes at https://tinyurl.com/3vj9ffzc
______________________________________________________
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In this archive episode, we dive into email marketing strategy and how e-commerce merchants can maximize its potential.
Andriy Boychuk, founder at flowium.com, an email marketing agency for e-commerce, shares strategies for improving your setup, metrics, and overall performance.
He explains how to effectively grow your email list before major sales seasons like Black Friday or Cyber Monday, the power of segmentation, and the critical importance of email deliverability
Topics discussed in this episode:
- Why merchants feel they are not maximizing email marketing.
- Why planning ahead for Q4 sales is extremely important.
- The four key segments for Black Friday/Cyber Monday.
- How to convert traffic into email subscribers before sales season.
- What early bird and giveaway strategies grow your list.
- How segmentation can multiply your campaign revenue.
Links & Resources
Website: https://flowium.com/
LinkedIn: https://www.linkedin.com/in/andriyboychuk/
Instagram: https://www.instagram.com/andriyboychuk/
Twitter: https://twitter.com/aboychuk
Get access to more free resources by visiting the show notes at https://tinyurl.com/2v2wkw4w
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the massive shift impacting online sellers as shoppers use ChatGPT and other AI search tools for product discovery.
Erik Wikander, CEO and co-founder of Wilgot.ai, unpacks the concept of agentic commerce — where AI completes the end-to-end purchase for the user.
He shares what this revolution means for D2C brands, why the old SEO playbook is dead, and how to use Agentic Product Optimization to make your product content AI-ready and capture new, hyper-relevant customers.
Topics discussed in this episode:
- Why a major disruption is coming to Google search.
- What agentic commerce is and how it changes how we buy.
- Why the old e-commerce SEO playbook no longer works.
- How AI fan-out search runs hundreds of searches from one query.
- Why brands must now optimize for context instead of human clicks.
- How smaller brands can use this shift to outrun bigger competitors.
- What’s changing about paid search ads in the age of AI.
Links & Resources
Website: https://www.wilgot.ai/
LinkedIn: https://www.linkedin.com/in/erikwikander/
Get access to more free resources by visiting the show notes at https://tinyurl.com/yrsu7srx
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In this episode, Claus Lauter, host of the Ecommerce Coffee Break Podcast, breaks down how AI is reshaping Q4 e-commerce strategy.
He explains the rise of Generative Engine Optimization (GEO) — the new way to stay visible in AI-driven search — and shares practical tips on managing high ad spend while keeping profits strong.
Claus also talks about the evolution of the podcast’s YouTube format and invites listener feedback.
Topics discussed in this episode:
- How AI is changing Q4 shopping.
- ChatGPT’s new checkout and what it means for marketing.
- What Generative Engine Optimization (GEO) is.
- Why Q4 ad costs peak — and how to handle them.
- When high ad spend is worth it.
- Why email list growth can wait until January.
- The top KPI mistake new sellers make.
- YouTube’s growing power in search and discovery.
- Why viewer feedback matters for growth.
- Learn why AI is rewriting the rules of search — and how GEO can future-proof your ecommerce brand.
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://x.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the show notes at https://tinyurl.com/trr8wnvr
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
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In this episode, we dive into how to run the best promotions for Black Friday and Cyber Monday (BFCM).
Nathan Ho, Product Manager of EasyGift, shares his experience and advice on structuring promotions, using tiered spending to increase average order value, and the power of free gifts.
He also discusses different marketing strategies like scheduled rules and audience targeting to maximize sales during the busiest shopping days.
Topics discussed in this episode:
- How to start preparing for Black Friday as early as possible.
- What tiered minimum spend promotions are and why they work.
- Why a free gift is a strong trigger to encourage customers to buy more.
- How to use gifts as product samples to introduce new items.
- What scheduled rules are for setting time-specific deals.
- How to simplify promotions to avoid confusing your customers.
- What the classic promotion triggers are: cart value, products, and collections.
- How to use magic links to target new customers from ads.
- Why testing promotions before launch is critical to avoid conflicts.
- What optimizing shipping can do to stand out from competitors.
Links & Resources
Website: https://www.506.io/easygift
Shopify App Store: https://apps.shopify.com/gifter-cart-auto-include
LinkedIn: https://www.linkedin.com/company/506-io/
X/Twitter: https://twitter.com/506_apps
Get access to more free resources by visiting the show notes at https://tinyurl.com/ab8jb8p3
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
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In this episode, we dive into how to turn order tracking from a common customer service headache into a powerful engine for repeat sales and revenue growth.
Andrey, founder of parcelous.com, shares the major mistakes online sellers make after an order is placed and how a branded tracking page can solve customer frustration while simultaneously generating up to 10% more revenue.
He reveals strategies for seamless integration, overcoming international shipping complexities, and using smart email notifications to drive upselling.
Topics discussed in this episode:
- Why neglecting post-purchase attention loses golden revenue opportunities.
- What messy international tracking does to ruin the customer experience.
- How a tracking page's upselling block generates additional revenue.
- What smart email notifications do to boost revenue via Klaviyo integration.
- How Parcelous finds every possible carrier for multi-country shipments.
- Why optimization can lead to up to 8-10% in additional revenue.
- How dropshippers can hide Chinese origin and carrier statuses.
- What custom statuses do to keep customers calm during shipping delays.
Links & Resources
Website: https://www.parcelous.com/
Shopify App Store: https://apps.shopify.com/parcelous
Get access to more free resources by visiting the show notes at https://tinyurl.com/544yfzy4
______________________________________________________
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In this episode, we dive into the challenge faced by independent retailers in competing with giants like Walmart.
Ravi Achanta, CEO and Co-founder of RSA America, shares how AI is leveling the playing field.
He explains how small retailers can use the data they already have to drive growth, boost customer loyalty, and uncover new revenue, making powerful retail tools practical and easy to use.
Topics discussed in this episode:
- Why independent retailers struggle against big chains.
- How AI provides simple, actionable insights from POS data.
- What fear of technology and cost holds retailers back.
- Why data-driven decisions attract brands to small retailers.
- How AI tailors communication based on shopper generation and patterns.
- What one retailer found: only 4% of loyal customers bought meat.
- How one New York retailer grew seafood sales by segmenting customers.
- How AI drastically cuts down time spent planning weekly ads.
Links & Resources
Website: https://www.rsaamerica.com
LinkedIn: https://www.linkedin.com/in/ravi-achanta
Get access to more free resources by visiting the show notes at https://tinyurl.com/27pzbftn
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we dive into data-driven strategies that help small sellers spot winners, optimize listings, and scale their e-commerce business without wasting time.
Nahar Geva, Founder and CEO of ZIK Analytics, explains why shifting your mindset and embracing data is key to beating big brands.
He shares his story of founding ZIK Analytics from a personal need for automation and provides a masterclass on using competitor and product research to find unique selling opportunities.
Topics discussed in this episode:
- Why a lack of data-reliance causes new seller mistakes.
- How to adopt a detective's mindset in product research.
- What systems and habits you need to master data analysis.
- Why trusting a mentor's advice can be a business turning point.
- How Nahar Geva built ZIK Analytics from hands-on dropshipping.
- What the biggest advantages online sellers have are transparent data.
- How to use competitor research to find and exploit opportunities.
- What the core tools of ZIK Analytics offer for e-commerce sellers.
- Why a unique selling proposition is a must for inventory sellers.
- How a strong morning routine can transform entrepreneurial discipline.
Links & Resources
Website: https://www.zikanalytics.com/r/ecbp
LinkedIn: https://www.linkedin.com/company/zik-analytics
Instagram: https://www.instagram.com/zikanalytics/
Facebook: https://www.facebook.com/ZIKAnalaytics
Get access to more free resources by visiting the show notes at https://tinyurl.com/5y9fz2na
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we dive into the challenges of selling on Amazon, including gated brands and slow cash flow.
Aaron O'Sullivan, co-founder of Sellmyselleraccount.co and ecomstores.com, shares how acquiring aged Amazon seller accounts can provide instant access to restricted categories, speed up cash flow cycles, and mitigate the risk of account suspension.
He explains why the "vehicle" or age of your store is critical for achieving faster, more profitable growth on the platform.
Topics discussed in this episode:
- Why new Amazon accounts lack trust and have selling restrictions.
- What gated brands and categories are on Amazon.
- How older Amazon accounts provide faster cash flow and no reserves.
- What the opportunity cost is of a 3-week cash flow wait.
- Why spreading your business across multiple Amazon stores is vital.
- How to build a digital moat to prevent a domino effect of suspensions.
- What the process is for buying or selling an Amazon store.
- Why the age of an Amazon store acts as a competitive advantage.
- How to quickly ungate product categories like supplements.
- What a valid business reason is for having multiple stores.
Links & Resources
Website: https://ecomstores.com/
LinkedIn: https://www.linkedin.com/company/ecomstorescom/
Instagram: https://www.instagram.com/ecomstoresamazon/
YouTube: https://www.youtube.com/@BuyAgedAmazonSellerAccounts
Get access to more free resources by visiting the show notes at https://tinyurl.com/yjw6mwm6
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we dive into how AI is reshaping Amazon store management and the critical importance of focusing on profitability over just top-line revenue.
Jerry Vida, Co-founder of Peak ROAS, shares how his agency helps seven- and eight-figure brands scale by leveraging AI to streamline time-consuming tasks like PPC and listing optimization.
He explains why a clean ad account structure eliminates wasted ad spend and offers a 90-day profit guarantee for new clients.
Topics discussed in this episode:
- How focusing on profitability beats chasing top-line revenue.
- Why PPC optimization and listing updates are the biggest time bandits.
- Why manual, repetitive tasks hurt business growth and efficiency.
- How internally built AI agents streamline listing copy and A/B testing.
- What an aggressive A-B testing schedule does for conversion rates.
- How restructuring a messy ad account leads to massive profit jumps.
- What is required for an ideal customer for high-impact changes.
- Why an ad account restructure redirects up to 70% of wasted spend.
- How new sellers can use ChatGPT to get up to speed fast.
- What a 90-day no-risk profit guarantee means for new clients.
Links & Resources
Website: https://peakroas.ai/
LinkedIn: https://www.linkedin.com/in/jerry-vida-255719126/
LinkedIn: https://www.linkedin.com/company/peakroas/
Get access to more free resources by visiting the show notes at https://tinyurl.com/mr2rpb9u
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, we unpack bundles and bulk discounts and how they can nudge customers to buy more and boost revenue.
Katie Keith, Founder and CEO of Barn2 Plugins, shares why most stores struggle to increase average order value and how her new Shopify app bridges the gap between different discount strategies.
She also provides a masterclass on discount pricing psychology, setting tiers, and when to choose volume bundles over bulk discounts.
Topics discussed in this episode:
- Why many stores struggle to increase AOV.
- What the difference is between WooCommerce and Shopify discounts.
- How to match your discount strategy to your target customer.
- What makes the right moment to test and adjust your offers.
- How to avoid a cluttered and confusing product page.
- Why you must know your minimum acceptable profit margin.
- What role psychological pricing plays in setting tiers.
- How a fixed price offer can convert better than a percentage.
- Why discounts aren't right for all types of products.
- What flexible targeting options are available for discounts.
Links & Resources
Website: https://barn2.com
Shopify App Store: https://apps.shopify.com/barn2-bundles-bulk-discounts
LinkedIn: https://www.linkedin.com/in/katiekeithbarn2
X/Twitter: https://x.com/katiekeithbarn2
Get access to more free resources by visiting the show notes at https://tinyurl.com/3skdcmaw
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we dive into how AI agents are changing customer support (CX) and operations for DTC brands.
Dom Steil, CEO and Founder of StateSet, shares how his platform automates complex tasks like warranty replacements and subscription changes while keeping a personal touch.
He explains the difference between AI agents and chatbots, how to maintain data safety and security, and why brands in hyper-scaling mode should adopt this technology to handle increased ticket volume.
Topics discussed in this episode:
- How AI agents automate complex customer outcomes.
- What iCommerce (intelligent commerce) means for DTC.
- Why speed and 24/7 service builds customer trust.
- How AI agents save customers from subscription cancellation.
- What integration with DTC tech stacks looks like.
- How multi-language support works for international brands.
- What guardrails prevent AI from making errors or "hallucinating".
- Why hyper-scaling brands need AI to avoid scaling OPEX.
- What the future of AI-to-AI agent communication is.
- How to prepare operations for BFCM volume surge.
Links & Resources
Website: https://www.stateset.com/
LinkedIn: https://linkedin.com/in/domsteil
X/Twitter: https://x.com/domsteil
Get access to more free resources by visiting the show notes at https://tinyurl.com/55m5sdds
______________________________________________________
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In this episode, we dive into the challenge of selling products across the diverse markets of Europe.
Nicolas Appert, CEO of Lengow, shares why Europe is a huge market of 30 small, unique countries with different rules, languages, and payment habits. He explains how localization is key, going beyond simple translation to include cultural understanding and regulatory needs like VAT and sizing.
Nicolas also reveals strategies for smaller brands to find success by working with niche marketplaces and how Lengow's automation platform helps sellers navigate this complexity to expand across the continent.
Topics discussed in this episode:
- Why Europe is a constellation of 30 small, different markets.
- What localization is beyond simple product translation.
- Why cultural DNA impacts product descriptions and details.
- How to choose the right European country as an entry point.
- What marketplaces besides Amazon offer niche opportunities.
- How Lengow's AI adapts pictures and handles catalog conversion.
- What the future of product search looks like with AI agents.
- Why brands need a stable home business before European expansion.
- How understanding competitor pricing drives sales strategy.
- What the NetAmplify and NetMarket tools simplify for sellers.
Links & Resources
Website: https://www.lengow.com/
LinkedIn: https://www.linkedin.com/company/lengow/
LinkedIn: https://www.linkedin.com/in/nicolas-appert-98a85/
Get access to more free resources by visiting the show notes at https://tinyurl.com/4rtwh5dx
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In this episode, we explore how to boost engagement and recover sales by moving from clicks to conversations.
Giorgio Pagliari, CEO of Spoki, shares how his platform uses WhatsApp and AI to deliver instant customer support, automate communications, and drive revenue growth for ecommerce businesses.
He also explains how AI is creating a new era of conversational commerce.
Topics discussed in this episode:
- Why transactional emails are no longer an effective way to communicate with customers.
- What makes WhatsApp a powerful communication tool for e-commerce.
- How to use AI to automate 80% of customer support inquiries.
- What Spoki does to recover abandoned carts and increase sales.
- How AI can create a personalized shopping experience for customers.
- Why the future of commerce is conversational and AI-driven.
- How to train Spoki's AI agent with your brand's specific language.
- How a food e-commerce brand increased its revenue by 50% using Spoki.
- Why a merchant needs a dedicated phone number to get started with Spoki.
- What a customer-centric approach means for e-commerce success.
Links & Resources
Website: https://spoki.it/en/
LinkedIn: https://www.linkedin.com/company/spokiapp/
Instagram: https://www.facebook.com/spokiapp
Facebook: https://www.facebook.com/spokiapp
Get access to more free resources by visiting the show notes at https://tinyurl.com/m4c8wsvn
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we explore why a Shopify ecosystem-first approach is key for e-commerce growth.
Anton Ekström, an entrepreneur and expert at Iggy Agency, explains why merchants should see Shopify as a powerful operating system, not just a simple store builder.
He also shares tips on how to choose the right theme, avoid app clutter, and leverage Shopify for both B2B and DTC brands.
Topics discussed in this episode:
- Why Shopify is now an operating system for commerce.
- How merchants should focus on sales, not code complexity.
- What to look for in a Shopify theme to avoid app clutter.
- Why a paid theme can be cheaper than a free one.
- How working within the ecosystem speeds up projects.
- What makes a Shopify theme mobile-friendly.
- How to build a successful B2B store on Shopify.
- Why you should talk to a Shopify partner early.
- What an agency's typical onboarding process looks like.
- How AI and Shopify Sidekick can help merchants.
Links & Resources
Website: https://iggy.agency/
LinkedIn: https://www.linkedin.com/in/anton-ekstrom/
Get access to more free resources by visiting the show notes at https://tinyurl.com/ypx7996f
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we dive into the challenge of keeping customers coming back to online stores.
Gaurav Parvadiya, founder and CEO of Twinr.dev, shares how mobile apps are changing the game for brands. He explains how apps can drive engagement, repeat purchases, and long-term loyalty by reaching customers directly and offering a more personal shopping experience.
He also reveals strategies for using mobile apps to boost customer retention and explains how no-code tools make creating an app easy and affordable.
Topics discussed in this episode:
- Why customer retention is more important than acquisition.
- What makes mobile apps different from mobile websites.
- How to get customers to download your app.
- Why push notifications are a powerful marketing tool.
- What a no-code app development process looks like.
- How to build an app in just 2-3 weeks.
- What the perfect customer for an app development is.
- How to use app data for informed decisions.
- What role loyalty programs play in a mobile app.
- Why AI is becoming vital for e-commerce.
Links & Resources
Website: https://twinr.dev/
Shopify App Store: https://apps.shopify.com/twinr-mobile-builder
LinkedIn: https://www.linkedin.com/in/gaurav-parvadiya/
X/Twitter: https://x.com/twinrbuilder
Get access to more free resources by visiting the show notes at https://tinyurl.com/4mf8nk7b
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we explore the challenges of standing out in crowded marketplaces and driving real e-commerce growth.
Noah Wickham, Vice President of Sales and Marketing at My Amazon Guy, shares his approach to helping brands succeed by focusing on differentiation, understanding the competitive landscape, and creating a strong brand identity.
He also gives actionable advice on advertising, keyword research, and using data to boost sales.
Topics discussed in this episode:
- Why building a brand is crucial for long-term growth.
- What goes wrong when brands don't plan for a launch.
- How to differentiate your brand in a crowded market.
- What to do before your product launch on Amazon.
- How to optimize your product listing for customers and search.
- Why good design and imagery are so important.
- What advertising strategies to use for a new product.
- How to use a launch strategy for early sales success.
- What the four pillars of holistic growth are.
- Why investing in growth is essential for business.
Links & Resources
Website: https://myamazonguy.com/
YouTube: https://www.youtube.com/myamazonguy
LinkedIn: https://www.linkedin.com/in/noahwickham/
X/Twitter: https://x.com/myamazonguy
Get access to more free resources by visiting the show notes at https://tinyurl.com/44c74nhf
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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In this episode, we explore why many e-commerce brands struggle with tracking their finances and what they can do to fix it.
We are joined by Barbara Malisz-Talha, Product Manager at Synder, who shares how her company helps businesses turn messy, complex financial workflows into clean, intuitive automation.
She explains the risks of "flying blind" with your numbers and how automation, AI, and proper data management can provide a clear, accurate picture of your business's financial health.
Try Synder free for 15 days. No credit card required: https://partnerstack.synder.com/veib7ht5fu87
Topics discussed in this episode:
- How to avoid driving blind with your business's numbers.
- Why multi-channel selling complicates financial tracking.
- What messy data does to your financial statements.
- How to handle multiple payment processors.
- Why automation is key to accurate bookkeeping.
- What to do when reconciling different data sources.
- How to onboard and clean up your finances.
- Why a cash settlement is not the same as revenue.
- What AI brings to the world of financial tracking.
- How to use financial data to optimize your business.
Links & Resources
Website: https://synder.com
Shopify App Store: https://apps.shopify.com/synder
LinkedIn: https://www.linkedin.com/company/synder/posts/?feedView=all
Facebook: https://www.facebook.com/SynderHQ/
Get access to more free resources by visiting the show notes at https://tinyurl.com/c3cjjdb5
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In this episode, we explore why AI is the next big business lever for e-commerce.
Dr. Jonathan Snow, Chief Innovation Officer at Avenue Z, shares how brands can leverage AI for media buying, content creation, and search optimization to boost visibility, conversions, and retention.
He also explains the biggest risks for brands that aren't adapting to AI and how a new "AI Search Visibility Index" helps businesses stay ahead.
Topics discussed in this episode:
- Why brands need to launch 500-1000 ads per month.
- What the AI Search Visibility Index reveals.
- How AI search traffic converts at higher rates.
- Why most AI search traffic is invisible to tracking.
- What three pillars drive AI search optimization.
- How brands can use AI for retention marketing.
- What results a TikTok Shop brand achieved.
- Why brands need eight-figure revenue budgets.
- How brands risk being left behind.
- What post-purchase surveys reveal about AI traffic.
Links & Resources
Website: https://avenuez.com/
LinkedIn: https://www.linkedin.com/in/drjonsnow/
X/Twitter: https://x.com/drjonathansnow
Blog: https://www.blog.jonathansnow.com/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/35459nas
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In this episode, we dive into the challenge of scaling ads profitably and avoiding wasted spend.
Sam Piliero, CEO and founder of The Moonlighters, shares how his M3 method helps brands break through growth plateaus by betting on the best-performing channels, structuring campaigns the right way, and using cost controls to drive predictable results.
He also reveals strategies for scaling faster, creating winning ad creatives, and preparing for Q4 growth.
Topics discussed in this episode:
- Why brands hit scaling walls with ad spend.
- How doubling down on winning ads works.
- What role AI plays in advertising today.
- How to balance new creative concepts with iterations.
- What the M3 method reveals about campaign performance.
- Why understanding user behavior drives optimization.
- How proper agency onboarding sets success.
- What compensation structure aligns agency goals.
- Why brands need scaling readiness first.
- How proactive Q4 planning determines success.
Links & Resources
Website: https://themoonlighters.com/
LinkedIn: https://www.linkedin.com/in/sampiliero/
X/Twitter: https://twitter.com/SamPiliero
Instagram: https://www.instagram.com/sampiliero/
YouTube: https://www.youtube.com/@SamPiliero
Get access to more free resources by visiting the show notes at
https://tinyurl.com/25rmx7hw
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In this episode, we explore how brands can win with user-generated content, AI tools, and TikTok Live to cut costs and boost sales.
Ian Sells, founder of Join Brands, shares why most creators don’t drive results, how AI helps pick the right ones, and what makes content engaging.
He also explains how brands can launch UGC campaigns fast, protect against fake influencers, and scale with authentic creator content.
Topics discussed in this episode:
- Why most brands struggle with creators and why only 10% drive 90% of sales.
- How AI helps brands pick the right creators and generate viral hooks.
- What makes a strong hook and why engagement beats scripted videos.
- Why TikTok Live is becoming a must-have sales channel for brands.
- How to match the right creators to the right platform for real results.
- What the Join Brands process looks like for launching UGC campaigns fast.
- Why UGC is powerful for Amazon sellers and how to repurpose it across channels.
- How creator vetting and certification protect brands from fake influencers.
- What kind of ROI brands can expect — including 700 videos driving 20M impressions.
- Why authentic creator content builds trust and outperforms AI-generated videos.
Links & Resources
Website: https://joinbrands.com/
LinkedIn: https://www.linkedin.com/in/iansells/
TikTok: https://www.tiktok.com/@joinbrands
Instagram: https://www.instagram.com/joinbrandsnow/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/ytkyt5jk
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In this episode, we explore why the post-purchase journey is the key to customer loyalty and repeat sales.
From proactive updates to AI-powered personalization and smarter returns, you’ll learn simple ways to boost retention and create a wow experience after checkout.
Prashant Gupta, Co-Founder and CTO of ClickPost, shares how brands can turn order tracking and delivery into a revenue driver.
Topics discussed in this episode:
- Why brands lose money by ignoring post-purchase.
- How the journey after checkout drives loyalty.
- What to do right after an order to reduce errors.
- How proactive updates cut support tickets.
- Why personalized tracking builds trust.
- How AI voice agents confirm and inform customers.
- What brands gain from ClickPost integrations.
- How AI stays on-brand with tone and persona.
- Why multilingual AI makes global growth easy.
- How personalized returns boost retention.
Links & Resources
Website: https://www.clickpost.ai/en-us
Shopify App Store: https://apps.shopify.com/partners/clickpost
LinkedIn: https://www.linkedin.com/in/prashant-gupta-clickpost/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/5n8csmvw
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In this episode, we dive into the challenges and opportunities of selling products globally.
Alex Yancher, co-founder and CEO of Passport, explains how brands can navigate tariffs, taxes, and shipping rules while reaching customers worldwide.
He shares strategies for going international fast, using local pricing and VAT, and avoiding surprises with duties and compliance, helping brands grow smarter and capture more sales from day one.
Topics discussed in this episode:
- Why a $1 order can trigger US duties.
- How removing the $800 de-minimis forces DDP or surprise fees.
- What stalls brands going global: duties, compliance, returns.
- How Passport automates taxes, HS codes and compliance.
- Why brands are global day one — how to monetise it.
- What localized pricing and baked-in VAT look like.
- How software plus local warehouses prevent customs surprises.
- Why duties transparency is now a core brand strategy.
- How fast brands can go live — sometimes in a week.
- What upside to expect — ~20% lifts from expansion.
Links & Resources
Website: https://passportglobal.com/
LinkedIn: https://www.linkedin.com/in/alexyancher/
X/Twitter: https://x.com/AlexYancher
Get access to more free resources by visiting the show notes at
https://tinyurl.com/3mhsw3as
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In this episode, we dive into why ecommerce brands should focus on experimentation over chasing traffic.
Sergiu Cazac, founder of personizely.net, shares how mapping the customer journey, testing smarter, and learning from failed experiments can unlock higher conversions.
He explains what makes A/B testing tools easy to use, why timing matters, and how personalization connects with testing to drive real growth.
Topics discussed in this episode:
- Why chasing more traffic can hurt conversions.
- How understanding customer journeys improves sales.
- What funnel mapping reveals about hidden leaks.
- Why hypothesis-driven testing beats guessing.
- How failed experiments create valuable learnings.
- What makes A/B testing tools simple and effective.
- Why timing tests year-round uncovers better insights.
- How personalization and experimentation connect.
- What successful brands learn from losing tests.
- Why smooth onboarding helps brands scale faster.
Links & Resources
Website: https://www.personizely.net/
Shopify App Store: https://apps.shopify.com/personizely
LinkedIn: https://www.linkedin.com/in/sergiucazac/
X/Twitter: https://x.com/sergiukazak
Get access to more free resources by visiting the show notes at
https://tinyurl.com/n44teswa
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In this episode, Mike True, Co-Founder and CEO of Prescient AI, shares how brands can cut through messy multi-channel ad data with marketing mix modeling.
He explains how to see the true impact of top-funnel channels like YouTube, TV, and influencers, track offline sales, and optimize budgets daily.
Mike also reveals how AI-driven insights help brands scale confidently across DTC, marketplaces, and retail.
Topics discussed in this episode:
- How marketing mix modeling works.
- Why adding more ad channels makes attribution messy.
- How the ‘last click’ skews your data.
- Why top-of-funnel is hard to measure.
- What MMM shows that others can’t.
- How AI-driven MMM gives daily insights.
- Why the real ‘source of truth’ is human.
- How to link offline sales to digital ads.
- Why omnichannel brands gain most from MMM.
- What the MMM ‘aha moment’ looks like.
- Why one metric won’t scale your business.
Links & Resources
Website: https://prescientai.com/
LinkedIn: https://www.linkedin.com/in/michaeljtrue/
LinkedIn: https://www.linkedin.com/company/prescient-ai/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/y2v7t7fx
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In this episode, we talk about the challenges of shipping big, bulky, and high-value products like furniture, fitness gear, and electronics.
Robert Khachatryan, founder and CEO of Freight Right Global Logistics, shares how to avoid costly mistakes, handle hidden fees like taxes and duties, and make selling large items internationally simple and profitable.
Topics discussed in this episode:
- Why bulky items add hidden costs.
- Why free shipping hurts margins.
- Why taxes and duties matter.
- What makes market research essential.
- How packaging affects costs.
- Why brands avoid going global.
- What makes onboarding simple.
- How logistics profit from shipping.
- Why brands should go global.
Links & Resources
Website: https://www.freightright.com/
LinkedIn: https://www.linkedin.com/company/freight-right/
X/Twitter: https://x.com/FreightRight
Facebook: https://www.facebook.com/FreightRight/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2jv49spj
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In this episode, we talk about why most user-generated content (UGC) doesn’t convert into sales—and how to fix that.
Elijah Khasabo, founder of Vidovo, shares hard truths about why flashy videos often flop and what brands should do instead.
He breaks down how to create real, effective content, how to brief creators the right way, and what makes UGC actually perform on different platforms.
Topics discussed in this episode:
- Why most UGC fails—and it’s not the creator’s fault.
- How brands lose by not connecting with real people.
- Why the first frame matters more than the hook.
- What makes viral videos fail to convert.
- How light briefs outperform rigid scripts.
- Why UGC must be tailored by platform.
- How to systemize content testing—not guess.
- What bootstrapping teaches about content.
- How Vidovo matches brands with creators.
- Why ghosting happens—and how to prevent it.
Links & Resources
Website: https://vidovo.com
LinkedIn: https://www.linkedin.com/in/elijah-khasabo/
X/Twitter: https://x.com/VidovoUGC
Instagram: https://www.instagram.com/usevidovo
Get access to more free resources by visiting the show notes at
https://tinyurl.com/8m72etbc
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In this episode, we explore Amazon's multi-channel fulfillment service and how it helps Shopify merchants use their existing Amazon inventory to ship orders from multiple sales channels.
Cara Hefty from ByteStand explains how this automated system works, covering everything from inventory management to shipping rules, social commerce integration, and cost-effective fulfillment strategies that can boost both your Shopify sales and Amazon rankings.
Topics discussed in this episode:
- What is Amazon MCF.
- Why MCF simplifies fulfillment for Shopify sellers.
- How automation boosts multi-channel efficiency.
- What makes ByteStand ideal for Shopify-Amazon sync.
- Why virtual bundles help boost order value.
- How shipping rules cut fulfillment costs.
- Why order delay features prevent fulfillment issues.
- How auto-tracking improves customer experience.
- Why social commerce is key for growth.
- How ByteStand makes onboarding fast and easy.
- What makes ByteStand’s pricing clear and fair.
Links & Resources
Website: https://bytestand.com/
Shopify App Store: https://apps.shopify.com/fba-shipping
Facebook: https://www.facebook.com/bytestand
Get access to more free resources by visiting the show notes at
https://tinyurl.com/4k8twsmm
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In this episode, we dive into fixing warehouse chaos for e-commerce success.
Thomas Kircheis, CEO of PULPO WMS, shares how poor warehouse management hurts profits and customers. Learn why 50% of warehouses still use pen and paper, how a WMS cuts costs and boosts efficiency, and why accurate stock is key for scaling.
From optimizing routes to reducing staff, discover practical tips to streamline your warehouse and keep customers happy.
Topics discussed in this episode:
- Why 50% of warehouses still use pen and paper — and how it hurts your business.
- How warehouse chaos leads to lost sales and unhappy customers.
- Why stock accuracy is key to scaling your Shopify store.
- What makes picking the most expensive part of your warehouse.
- Why warehouse staff walk 10 miles a day — and how to fix it.
- How one company cut their warehouse team from 50 to 20.
- What slows down your fulfillment — and kills your profit.
- Why better warehouse routes beat hiring more people.
- What most brands get wrong about warehouse growth.
- Why setting up a WMS only takes 1–2 weeks, not months.
Links & Resources
Website: https://www.pulpowms.com/
Shopify App Store: https://apps.shopify.com/pulpo-wms
LinkedIn: https://www.linkedin.com/in/thomaskircheis/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/3u542jpu
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In this episode, Harish Chandramowli, Co-founder and CTO of Flaire, explores how AI is transforming the fashion and clothing industry—especially in streamlining operations and improving data management.
He highlights the challenges brands face when relying on spreadsheets, and stresses the importance of data integrity for better decision-making.
He also emphasizes the need for flexible pricing and the importance of adapting technology to fit each brand’s unique workflows in the fashion and clothing industry.
Topics discussed in this episode:
- Why spreadsheets are secretly killing fashion brands' profitability.
- How AI is revolutionizing fashion operations.
- What data integrity mistakes cost fashion brands millions.
- Why most fashion ERP implementations fail.
- How to sanitize messy fashion data.
- What technical flexibility really means.
- Why pricing strategy determines software adoption.
- How AI visualizes complex fashion processes.
- What workflow understanding reveals.
- Why collaboration beats technology.
Links & Resources
Website: https://www.Flairesoftware.com/
LinkedIn: https://www.linkedin.com/in/scharish/
LinkedIn: https://www.linkedin.com/company/Flaire-software
Get access to more free resources by visiting the show notes at
https://tinyurl.com/3c2b4vj4
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In this episode, we explore how chargebacks hurt online businesses and what smart store owners are doing to fix this problem. Chargebacks mean lost money, wasted time, and damage to your reputation with payment companies.
Our guest Conor Lyden, founder and CEO of Trustap, shares how his company helps online stores fight fraud and secure payments.
He explains how one simple solution can replace multiple expensive tools while saving businesses thousands of dollars every month.
Topics discussed in this episode:
- Why a ticket scam led to building a global fintech solution.
- How Trustap protects e-commerce brands from chargebacks.
- Why chargebacks hurt more than just your wallet.
- How becoming merchant of record removes liability and tax stress.
- What makes Trustap a one-stop checkout plugin.
- Why some brands see up to 18% more profit with Trustap.
- How Trustap helps brands expand globally without local setup.
- What merchants miss when calculating real transaction costs.
- Why high-volume vs. high-ticket stores benefit differently.
- How onboarding takes just hours, not days.
Links & Resources
Website: https://www.trustap.com/
Shopify App Store: https://apps.shopify.com/trustap
LinkedIn: https://www.linkedin.com/in/conor-lyden-442621b1/
X/Twitter: https://x.com/trustappayments
Get access to more free resources by visiting the show notes at
https://tinyurl.com/bdk3buar
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In this episode, Scott Desgrosseilliers, CEO of Wicked Reports, discusses the complexities of marketing attribution and the common pitfalls brands face in tracking their ad campaigns.
He emphasizes the importance of having a reliable attribution source, the misconceptions surrounding ad platform reporting, and introduces his Five Forces system designed to help marketers optimize their strategies.
The conversation also highlights the role of AI in improving attribution accuracy and shares success stories from brands that have effectively utilized these strategies.
Use code COFFEEBREAK at 5Forces.com to get $800 off (regular price: $1,500).
Topics discussed in this episode:
- Why ad platform data misleads brands and wastes spend.
- How 30-day lookback windows create false attribution signals.
- What measurement strategy every brand needs for accurate tracking.
- Why paid media should prioritize new customer acquisition.
- How to segment new vs. repeat customers effectively.
- What the Five Forces system reveals about marketing alignment.
- Why brands are flying blind without attribution frameworks.
- How AI is revolutionizing the attribution process.
- What dedicated onboarding support means for implementation.
- How contact-based pricing works in attribution tools.
Links & Resources
Website: https://www.wickedreports.com/
LinkedIn: https://www.linkedin.com/in/scottd71/
Facebook: https://www.facebook.com/WickedReports/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/yvvtscp6
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In this episode of the Ecommerce Coffee Break Podcast, we explore how AI is revolutionizing the way e-commerce brands expand into new markets.
Join us as we chat with Bryan Murphy, CEO of Smartling, about the transformative power of AI in translation and localization.
Discover how brands can now create a seamless, localized shopping experience for customers worldwide, breaking down barriers and boosting conversion rates.
Tune in to learn about the latest AI advancements and how they can give your business a competitive edge in the global market.
Topics discussed in this episode:
- Why localizing content creates better customer experiences.
- How Smartling automates translation with AI.
- What 87% of consumers expect in online shopping.
- Why continuous localization matters for Shopify stores.
- How AI cuts translation time and costs.
- What Smartling does to grow global reach.
- Why language impacts buying decisions.
- How ASOS boosted conversions with Smartling.
- What’s next for AI in e-commerce localization.
- Why e-commerce brands should adopt AI localization.
Links & Resources
Website: https://www.smartling.com/
Shopify App: https://www.smartling.com/integrations/shopify
LinkedIn: https://www.linkedin.com/in/bryanmurphy2/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2praxfn6
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In this episode, Claus Lauter and sourcing expert Omer Sasson discuss the critical aspects of sourcing from Asia, including the importance of having backup suppliers, the process of finding and verifying suppliers, navigating tariffs, and understanding cultural differences in communication.
Omer shares his insights on how to improve sourcing strategies to boost margins and profits, emphasizing the need for thorough research and the value of working with experienced professionals in the field.
Topics discussed in this episode:
- Why having only one supplier is the biggest sourcing mistake.
- Why contacting hundreds of suppliers ensures competitive pricing.
- What the four-phase sourcing process entails for success.
- Why backup suppliers must be developed before emergencies.
- How factory direct isn't always better than trading companies.
- What countries like Vietnam and India offer as China alternatives.
- Why cultural differences vary drastically across Asian regions.
- How moving to premium countries can increase product value.
- What landed cost reveals about true profitability.
- Why assuming miscommunication prevents costly supplier mistakes.
Links & Resources
Website: https://thesassoncompany.com/
LinkedIn: https://www.linkedin.com/in/omer-sasson-sourcing-qc-trade/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/9raat2n5
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In this episode, we explore cart abandonment - one of e-commerce's biggest challenges. With 89% of shoppers leaving without buying, this costly problem affects every online store.
Our guest Menachem Schechter, Head of BZ Marketing Agency and Co-founder of CartKeeper, shares how AI can help recover lost sales.
He explains the main reasons customers abandon their carts and demonstrates how smart AI assistants can answer questions in real-time, leading to 28-45% cart recovery rates across different industries.
Topics discussed in this episode:
- Why 89% of shoppers abandon carts—and how to stop it.
- How AI assistants prevent cart abandonment early.
- Why real-time WhatsApp chat lifts conversions.
- What causes most cart drop-offs—and how AI solves it.
- How CartKeeper keeps shoppers ready to buy.
- Why old chatbots fail—and AI assistants succeed.
- How AI chats in any language without store changes.
- Why cart recovery outperforms ad spend.
- What 45% cart recovery looks like with AI.
- How flat pricing makes CartKeeper accessible to all stores.
Links & Resources
Website: https://cartkeeper.co/
Shopify App Store: https://apps.shopify.com/sp-recovery-monkey
Facebook: https://www.facebook.com/profile.php?id=61567217097073
Get access to more free resources by visiting the show notes at
https://tinyurl.com/y9pspczc
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In this Ecommerce Summer School archive episode, we explore how AI is changing paid advertising for online stores.
Drew Smith, co-founder of upp.ai, explains how artificial intelligence can automate these tasks. He shares how their product data platform helps businesses show more products to customers and increase sales.
Drew discusses real success stories where companies went from showing only 3% of their products to 84% visibility.
Topics discussed in this episode:
- Why retailers struggle to align paid media campaigns with evolving AI-driven ad platforms
- How AI is transforming Google Ads from manual control to machine learning black boxes
- What makes Performance Max campaigns difficult to manage for non-technical marketers
- Why most retailers fail to activate more than 20% of their product inventory in paid ads
- How reinforcement learning leads Google to over-optimize for a small segment of products
- What a Product Data Platform is and how it complements Google’s ad algorithms
- Why large inventories and high ad spend are critical for effective AI optimization
Links & Resources
Website: https://upp.ai/
LinkedIn: https://www.linkedin.com/company/upp-ai/
X/Twitter: https://x.com/upptechnologies
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2b6hv8ph
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this Ecommerce Summer School archive episode, we explore the challenges of growing an e-commerce business from small to big.
Leonardo Caracas, Partner at Jump Ventures, shares proven strategies for scaling companies to eight figures. He discusses the key metrics that show if a business is ready to grow, common problems entrepreneurs face, and real examples of massive growth.
Learn about the four important numbers every business owner should track and discover why most companies struggle with marketing when trying to scale up.
Topics discussed in this episode:
- Why most e-commerce companies struggle with marketing during growth
- How four key metrics determine if a business is scalable
- What it takes to achieve 20x revenue growth in one year
- Why 4.7-star reviews indicate true product-market fit
- How raising AOV from $35 to $75 improves profitability
- What three obstacles block growth from $1M to $10M
- Why 30% repurchase rate signals strong customer value
- How Jump Ventures' three-step process transforms founders
- What financial changes support rapid e-commerce scaling
- Why most businesses need growth expertise to break through
Links & Resources
Website: https://www.jumpventures.co/
LinkedIn: https://www.linkedin.com/in/leonardocaracas/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/3dw9576a
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
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In this Ecommerce Summer School archive episode, we talk about why website speed matters so much for online stores. When sites load too slowly, 90% of shoppers will leave and go somewhere else.
Our guest is Darin Archer, Vice President of Product Strategy at Yottaa.com. He explains how third-party apps can slow down your site and shares simple ways to make pages load faster.
Darren also talks about how speed improvements can boost sales by 6-12% or more. This is a must-listen for anyone running an online business.
Topics discussed in this episode:
- Why 90% of consumers leave slow-loading websites
- How e-commerce sites average 60 third-party apps that hurt performance
- What real user monitoring shows versus office testing
- Why third-party apps cause 75% of page load time and 70% of performance issues
- How proper sequencing works like an orchestra instead of a school band
- What 6-12% conversion rate improvements look like with speed optimization
- Why the 3-second rule varies by brand type and product
- How Perry Ellis got 15% conversion lift from 37% speed improvement
- What $5-10 million revenue businesses should prioritize for quick wins
- Why site speed optimization offers the best ROI with payback in weeks
Links & Resources
Website: https://www.yottaa.com/
Shopify App Store: https://apps.shopify.com/rapid-insite
LinkedIn: https://www.linkedin.com/company/yottaa/
Twitter: https://twitter.com/yottaa
Get access to more free resources by visiting the show notes at
https://tinyurl.com/tz65hvd4
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Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this Ecommerce Summer School archive episode, we explore simple email marketing strategies that can boost your store's revenue.
Joining us is Sergey Sapelnyk, co-owner at Bedford Marketing. Sergey shares his experience sending over 80 million emails annually and reveals the biggest mistakes DTC brands make with email marketing.
Learn about mobile-first email design, optimal sending frequency, effective pop-up strategies, and how to build stronger customer relationships through better email campaigns.
Topics discussed in this episode:
- Why mobile emails need clear designs
- How visual emails increase engagement
- What makes pop-ups boost lists
- Why email frequency drives revenue
- How CTAs enhance email clicks
- What DTC email mistakes to avoid
- Why testing pop-ups for revenue
- Why emotional emails create impact
Links & Resources
Website: https://www.bedfordmarketing.co/
LinkedIn: https://www.linkedin.com/in/sergeysapelnyk/
X/Twitter: https://x.com/BallinFil
Get access to more free resources by visiting the show notes at
https://tinyurl.com/55r7hxvw
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how TikTok Shop is changing online shopping and what brands need to know to succeed.
Alex Nisenzon is the CEO of Charm.io, a platform that tracks over 4 million direct-to-consumer and TikTok Shop brands. He shares key data insights about what works and what doesn't on TikTok Shop, including why brands need to work with thousands of creators to drive real sales.
Learn about the biggest product categories, pricing strategies, and how TikTok Shop compares to Amazon and other platforms.
Topics discussed in this episode:
- Why TikTok Shop is growing faster than Amazon.
- How creators, not brands, drive TikTok sales.
- Why impulse buys lead on TikTok—for now.
- What makes TikTok videos drive sales.
- How to prep for TikTok Shop with data.
- Why mid-size brands win on TikTok.
- What price points work best on TikTok.
- How Charm.io tracks TikTok Shop trends.
- What bundling and creator tactics work.
- Why TikTok boosts both sales and awareness.
Links & Resources
Website: https://www.linkedin.com/in/nisenzon/
LinkedIn: https://www.linkedin.com/company/charm-io/
X/Twitter: https://twitter.com/CharmAnalytics
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2mf3ex8r
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we explore how artificial intelligence is changing the business world and what it means for entrepreneurs.
Host Claus Lauter shares his thoughts on both the good and bad sides of AI. Many people worry that AI could take their jobs or hurt their businesses. Claus explains how entrepreneurs can work together to turn AI from a threat into a helpful tool.
The episode also introduces The Exchange—a new community program designed to help business owners and freelancers adapt to the AI era.
Sign up for the free waiting list at https://ecommercecoffeebreak.com/exchange
Topics discussed in this episode:
- Why fear of AI is holding entrepreneurs back.
- How AI is replacing entry-level and freelance jobs.
- Why burnout and imposter syndrome are so common.
- What business owners must do to stay competitive.
- Why AI should be your partner, not your threat.
- How AI boosts content, speed, and productivity.
- What to avoid with overhyped AI tools.
- Why community matters more in the AI era.
- How ‘The Exchange’ helps you pivot with AI.
- What you gain from joining a future-focused group.
Links & Resources
The Exchange Waiting list: https://ecommercecoffeebreak.com/exchange
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/4z4392c9
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we dive into why 98% of online store visitors don’t buy and how to fix it.
Our guest, Matthew Stafford, is a veteran e-commerce expert and managing partner at Build Growth Scale.
He shares simple strategies to boost conversions, build trust, and grow your store.
Topics discussed in this episode:
- Why fixing conversions matters more than more traffic.
- What theme mistakes silently hurt your sales.
- Why clarity beats persuasion in e-commerce.
- How filters and menus boost category conversions.
- What checkout tweaks lift sales fast.
- How one post-purchase question reveals issues.
- Why AI boosts teams, not replaces them.
- How customer language improves descriptions.
- What a $60M growth story teaches about scaling.
- Why now is the best time to start e-commerce.
Links & Resources
Website: https://buildgrowscale.com/book-a-call
LinkedIn: https://www.linkedin.com/in/matthewstafforddotcom
X/Twitter: https://x.com/BuildGrowScale
Instagram: https://www.instagram.com/build.grow.scale
Get access to more free resources by visiting the show notes at
https://tinyurl.com/367rhzxy
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we dive into how website building can be simple for anyone, even if you're not a tech expert.
Discover how modern tools help small businesses and Shopify store owners create professional webpages without hiring developers.
You’ll hear from Bogdan Condurache, Co-founder and Chief Product Officer at Brizy, as he shares his mission to make pro-level design tools simple and accessible for everyone.
Topics discussed in this episode:
- Why building websites is hard for beginners—and how Brizy makes it easy.
- How Brizy lets anyone design sites with drag-and-drop, no coding needed.
- What Brizy’s Shopify app adds beyond basic themes and templates.
- Why Brizy Cloud is a cheaper, simpler alternative to Shopify.
- How Brizy uses AI and Google data to build full sites in seconds.
- Why built-in popups and marketing tools give Brizy an edge.
- What Brizy does to keep websites fast and SEO-friendly.
- How agencies use Brizy’s white-label tools for their clients.
- Why syncing content across WordPress, Cloud, and Shopify matters.
- What’s stopping you from launching—Brizy helps you start fast.
Links & Resources
Website: https://www.brizy.io/
Shopify App Store: https://apps.shopify.com/brizy-1
LinkedIn: https://www.linkedin.com/in/bogdan-condurache-31ba747/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/y46r68hs
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we talk about how to get real Amazon reviews without breaking the rules.
Our guest is Adam Melenkivitz, founder of Test Squared, a platform that helps Amazon sellers grow with FTC-compliant reviews.
He shares how sellers can earn trust, avoid fake reviews, and stay on the right side of the law—while also getting real feedback that helps improve their products.
Topics discussed in this episode:
- Why authentic Amazon reviews are more critical than ever for building consumer trust.
- What the new FTC rule means for Amazon sellers.
- How TestSquared's matching system works without breaking Amazon's rules.
- Why most reviews aren't five-star ratings and that's actually beneficial.
- What product categories work best for authentic review programs.
- How the 35-day review timeline varies by product type.
- Why 20 authentic reviews is the magic number for Amazon's algorithm.
- How proper vetting prevents fake testers from gaming the system.
- What the affiliate program offers for referral partners.
- Why being unconventional in marketing helps generate organic reviews.
Links & Resources
Website: https://www.testsquared.com/
Affiliate link: https://www.testsquared.com/affiliate
LinkedIn: https://www.linkedin.com/in/adammelenkivitz/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/4h9sdwtn
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we explore SMS and email list growth for direct-to-consumer brands on Shopify.
Our guest is Soma Toth, founder and CEO of recart.com. He shares insights on building active subscriber lists, creating effective popups, and why traditional list growth methods often fail.
Soma discusses their innovative one-click opt-in system that eliminates typing friction and reveals how popups can impact revenue by 10-20% when done right.
Topics discussed in this episode:
- What list growth really means for e-commerce brands.
- Why 84% of top Shopify brands use welcome popups.
- How popups drive 5-15% revenue increases.
- What makes the perfect popup discount offer.
- Why technical popup optimization matters more than design.
- How timing affects popup visibility vs conversion rates.
- What screen recordings revealed about user behavior.
- Why one-click opt-in eliminates the biggest conversion killer.
- How audience networks work while respecting privacy.
- What impact popups have on overall business performance.
Links & Resources
Website: https://recart.com/
Shopify App Store: https://apps.shopify.com/recart
LinkedIn: https://www.linkedin.com/in/somatoth/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2hp3phme
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we explore how to grow an e-commerce brand without burning out. Our guest, Leon van der Laan, a seasoned coach and consultant, shares his expertise on building self-managing organizations.
Learn how to step back, delegate effectively, and scale your business to eight figures and beyond with clarity and purpose.
If you’re tired of chasing your team around to get things done and want to build an eCom powerhouse that manages itself, apply for a Free Leadership Audit on remode.company.
Topics discussed in this episode:
- Why scaling breaks when founders stay too involved.
- How self-managing teams unlock 8-figure growth.
- What the REMOTE framework does for e-com brands.
- Why founders burn out after hitting 7 figures.
- How clarity in mission boosts team autonomy.
- Why delegation fails without structure.
- How to know when it’s time to step back.
- What true ownership looks like in your team.
- Why fear of letting go stalls your business.
- How remote-first leadership builds freedom and scale.
Links & Resources
Website: https://remode.company/
LinkedIn: https://www.linkedin.com/in/leon-van-der-laan/
X/Twitter: https://x.com/Leon_vd_Laan
IG: https://www.instagram.com/leon.van.der.laan/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2pmmb372
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
This episode dives into smart inventory management for fast-growing Shopify brands.
Our guest, Sebastiaan Debrouwere, founder of Genie, shares how to stay in stock without overstocking, avoid spreadsheet chaos, and grow your business efficiently.
Topics discussed in this episode:
- Why is inventory key for fast-growing Shopify stores.
- How do spreadsheets fail as brands scale.
- What triggers the move beyond manual tracking.
- Why does multichannel selling break old systems.
- How did Sebastian’s experience inspire Genie.
- What was the impact of a friend’s mistake.
- How does Genie simplify inventory automation.
- What features does Genie offer merchants.
Links & Resources
Website: https://www.genie.io/
Shopify App Store: https://apps.shopify.com/genie-io
LinkedIn: https://linkedin.com/in/sdebrouwere
X/Twitter: https://x.com/iamsebdeb
Get access to more free resources by visiting the show notes at
https://tinyurl.com/3mvk6mep
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we discuss how artificial intelligence can boost your online store sales through smart product recommendations.
Nikolay Gushchin, a software engineer and founder of an AI-powered Shopify extension, shares insights from his eight years in tech working with major brands.
He explains how AI analyzes customer behavior to suggest the right products at the right time and offers practical tips for balancing automated recommendations with human input in your e-commerce business.
Topics discussed in this episode:
- Why basic “people also bought” tools fall short in eCommerce.
- How AI boosts conversions with smarter Shopify recommendations.
- Why most recommendation engines miss the mark.
- What a quick, plug-and-play AI setup looks like.
- Why smaller brands move faster with AI tools.
- How AI and manual tweaks make better product bundles.
- Why “below the fold” can kill your sales.
- What AI “Shop the Look” features mean for fashion stores.
- How AI knows what to recommend based on user behavior.
- Why personalization drives sales for any store size.
Links & Resources
Website: https://apps.shopify.com/aetherwave-recommendations
Shopify App Store: https://apps.shopify.com/aetherwave-recommendations
Get access to more free resources by visiting the show notes at
https://tinyurl.com/bdfzdatp
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
Discover the value-packed E-Commerce Coffee Break newsletter in this milestone 400th episode!
Host Claus Lauter shares how his twice-weekly newsletter helps busy online sellers stay informed in just 3-5 minutes of reading time.
The newsletter includes curated e-commerce news, podcast episode highlights, and educational tips to improve your online business.
Sign up for free at https://newsletter.ecommercecoffeebreak.com/
Topics discussed in this episode:
- What makes this newsletter unique: Curated from 50+ sources in 3–5 mins.
- How the newsletter is structured: News, podcast picks, education.
- Why twice-weekly works: Frequent, not overwhelming.
- What value it provides: Time-saving insights for busy sellers.
- How it complements the podcast: Direct links to episodes.
- What premium subscribers get.
- How the community helps: Connect with fellow merchants.
- What the readership looks like: 8,100+ and growing.
- Why feedback matters: Claus replies to every email.
Links & Resources
Newsletter: https://newsletter.ecommercecoffeebreak.com/
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/jvkjpfxm
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
In this episode, we dive into the impact of tariffs on e-commerce brands.
Olivier Grinda, Chief Operating Officer at Clearco, shares insights on how these extra costs can hurt profit margins and offers practical strategies for handling the situation. He explains what tariffs are, how they affect brand profits, and why waiting for market conditions to stabilize might be riskier than taking immediate action.
Olivier provides valuable advice on financing options that can help businesses weather these challenging times.
Topics discussed in this episode:
- How tariffs cut into your e-commerce profits.
- Why grasping protectionism’s past is key to judging tariffs.
- How passing costs to customers can hurt demand and loyalty.
- How to share tariff costs with manufacturers.
- Why shifting production to Vietnam or Cambodia is so hard.
- How new shipyard taxes on Chinese vessels will disrupt shipping.
- What dangers come from “waiting and seeing” during trade shifts.
- How Clearco’s revenue financing can stabilize your cash flow.
- Why underwriters use margins, reserves, and trends to set rates.
- What it means to be “mindfully aggressive” in a tariff crisis.
Links & Resources
Website: https://clear.co/
LinkedIn: https://www.linkedin.com/company/getclearco/
X/Twitter: https://x.com/getclearco
Facebook: https://www.facebook.com/getclearco
Get access to more free resources by visiting the show notes at
https://tinyurl.com/usakn83j
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
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Discover how to navigate e-commerce outsourcing to streamline operations and scale your business.
Siva Balakrishnan, founder and CEO of Vserve with over 20 years of e-commerce outsourcing experience in the US market, shares strategies for brands at different growth stages.
Learn how the right partner can help optimize supply chain management, expand to multichannel selling, and improve profitability while navigating today's complex omnichannel marketplace.
Topics discussed in this episode:
- How to boost EBITDA and ad returns as your brand grows.
- What smart outsourcing looks like at each business stage.
- How to build a strong supply chain with tech and people.
- What shifts when moving from single-channel to omnichannel.
- Why knowing marketplace quirks fuels multichannel growth.
- How to stay clear and open when working with outsourcers.
- What makes a mid-market ecom brand ideal for outsourcing.
- How to pick between retainer and project pricing.
- What steps to take to start outsourcing with lasting results.
Links & Resources
Website: https://vservesolution.com/
LinkedIn: https://www.linkedin.com/company/vservesolution/posts/
LinkedIn: https://www.linkedin.com/in/siva-balakrishnan-38216b1/
Facebook: https://www.facebook.com/vservesolution1
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2satzjt7
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
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In this episode, we dive into a genius solution for handling open box returns.
Brad Sorock, e-commerce veteran and creator of the Shopify app "Returns for Sale," shares how his app helps merchants easily sell returned items at discounted prices.
Learn how his unique tool transforms a common e-commerce headache into a revenue opportunity while supporting sustainability by keeping returned products out of landfills.
Topics discussed in this episode:
- Why efficient open box returns matter.
- How drip pricing optimizes product sales.
- Why different industries struggle with returns.
- How seamless Shopify integration simplifies processes.
- Why customer service is a top priority.
- How location independence shapes business strategy.
- Why eco-consciousness drives app development.
- What challenges exist in marketing the app.
Links & Resources
Website: https://returnsforsale.com/
Shopify App Store: https://apps.shopify.com/returnsforsale
LinkedIn: https://www.linkedin.com/in/brad-sorock-7054a02/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/27n38ef9
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into how to create an effective cross-selling strategy to boost your online store's average order value.
Our guest Varun Kundra, co-founder of AfterSell, shares practical insights on the psychology behind successful upselling and cross-selling.
He explains different ways to implement these strategies - in cart, at checkout, and post-purchase. Varun also introduces an innovative "network offers" feature that lets merchants earn passive income by displaying relevant third-party offers on their confirmation pages.
Learn how personalization, timing, and presentation can significantly impact your cross-selling success.
Topics discussed in this episode:
- How to get the right cross sell offer.
- What are the types of cross sell offers.
- Why cross selling will boost your AOV.
- How to implement cross-selling post-purchase.
- Why post-purchase timing creates the perfect upsell opportunity.
- How to monetize your thank-you page with other brands' products.
- Why smart merchants are becoming mini retail media networks.
- The most effective post-purchase upsell implementation revealed.
- How to earn passive income displaying 3rd party offers on Shopify.
Links & Resources
Website: https://www.aftersell.com/
Shopify App Store: https://apps.shopify.com/aftersell
LinkedIn: https://www.linkedin.com/in/vk1/
X/Twitter: https://x.com/varkundra
Get access to more free resources by visiting the show notes at
https://tinyurl.com/hha27ypz
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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In this episode, Yi Hung Lin (Jeffrey), founder of AB Convert, breaks down how A/B testing helps you grow a Shopify store the smart way.
Jeffrey explains how smart testing can significantly boost your profits.
Learn how to make data-driven decisions about pricing, shipping thresholds, and other key factors that can increase conversion rates by 10-15% without spending more on advertising.
Topics discussed in this episode:
- What makes A/B testing a scientific growth tool.
- How simple tests like banner copy swaps yield conversion data.
- Why starting with a clear hypothesis and the Store Growth formula matters.
- What native Shopify experiments AB Convert enables.
- Why only about 7% of tests are expected to win.
- What test duration to aim for—10K sessions or 200 orders.
- Why pre-test prep like theme cleanup and code audits is important.
- How real case studies—like 5% price hikes or AOV boosts—prove ROI.
Links & Resources
Website: https://www.abconvert.io/
Shopify App Store: https://apps.shopify.com/a-b-convert-price-a-b-test
LinkedIn: https://www.linkedin.com/in/yi-hung-lin-040889138/
X/Twitter: https://x.com/billionxdev
Get access to more free resources by visiting the show notes at
https://tinyurl.com/5ajsjnpn
SUPPORT OUR SPONSORThis episode is sponsored by Ahrefs — the all-in-one marketing intelligence platform trusted by SEO professionals, content creators, and digital marketers around the world. Whether you’re doing keyword research, checking backlinks, or analyzing competitors, Ahrefs gives you the tools to make smarter marketing decisions. 👉 Explore what Ahrefs can do at https://ahrefs.com/web-analytics
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Subscribe to the ECB newsletter: https://newsletter.ecommercecoffeebreak.com/
In this episode, email marketing expert Gavin Hewitson reveals how to boost conversions by treating customers and non-customers differently in your email campaigns.
Learn why reiterating offers to non-customers is crucial for getting that difficult first purchase, and why most brands miss this simple yet powerful segmentation strategy.
Gavin shares his expertise on creating effective welcome flows, optimizing popup forms, and building email strategies that drive real results through personalized customer journeys.
Get Access to 70 Fully Editable Email Templates for FREE: https://in-box.co.nz/newsletter/
Topics discussed in this episode:
- Why treating all subscribers the same hurts conversions
- What customer vs. non-customer segments reveal about revenue
- How repeating signup offers speeds up first purchases
- What a high-performing welcome series looks like
- How popups and flyouts boost both signups and sales
- Why showing the discount code on-site works better
- What zero-party data unlocks for personalization
- How storytelling + segmentation drive deeper engagement
- Key KPIs to set when hiring an agency (and revenue-share red flags)
- How small flow tweaks lead to long-term revenue growth
Links & Resources
Website: https://in-box.co.nz/
70 Fully Editable Email Templates for FREE: https://in-box.co.nz/newsletter/
LinkedIn: https://www.linkedin.com/in/gavin-hewitson-bb561685/
X/Twitter: https://x.com/Klaviyodeepdive
YouTube: https://www.youtube.com/@Gavinhewitsonsemail
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2s5d677d
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
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Subscribe to the ECB newsletter: https://newsletter.ecommercecoffeebreak.com/
In this solo episode, Claus Lauter takes you through his e-commerce and podcasting journey.
With 20 years of experience in digital marketing, he discusses founding a SaaS startup and running a seven-figure Shopify store.
Claus dives into the origins and evolution of his podcast, its current success, and explains why podcasting is a powerful tool for businesses—despite the long-term commitment it demands.
Topics discussed in this episode:
- Why podcasting helps DTC brands build stronger customer ties.
- How low eCommerce margins risk your business without income diversity.
- Why podcasting beats social media for lasting engagement.
- Why even top eCommerce brands face cash-flow issues.
- How content creation yields better margins than online stores.
- Why merchants should prioritize profit over revenue.
- What true consistency means in building a content brand.
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the show notes at
https://tinyurl.com/2sh92ykh
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
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Subscribe to the ECB newsletter: https://newsletter.ecommercecoffeebreak.com/
Expanding into international markets can jumpstart growth for e-commerce brands, but proper systems are crucial for managing the increased complexity.
In this episode, Sharoon Thomas, founder and CEO of Fulfil, explains what it takes to successfully scale globally.
He shares insights on when to transition from simple systems to more robust solutions, how to manage multi-entity operations, and the importance of balancing business complexity with effective technology infrastructure.
Topics discussed in this episode:
- Why scaling internationally is harder.
- How returns management becomes critical.
- What determines if a market is worth it.
- Why multiple legal entities become necessary.
- How to recognize when spreadsheets limit growth.
- Why multi-warehouse inventory creates visibility issues.
- What makes multi-channel selling complex.
- How open APIs outperform traditional ERPs.
- Why real-time financial visibility matters.
- What implementation approach prevents ERP failure.
Links & Resources
Website: https://www.fulfil.io/
LinkedIn: https://www.linkedin.com/company/fulfil-io/
LinkedIn: https://www.linkedin.com/in/sharoonthomas/
X/Twitter: https://x.com/Sharoonthomas
Get access to more free resources by visiting the show notes at
https://tinyurl.com/46ur2mej
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
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In this episode, we dive into the changing world of global e-commerce shipping as trade policies shift.
Our guest, Erez Sages—founder and CEO of iBundle—shares insights on adapting to new international shipping rules, including the effects of recent U.S. trade changes. He explains how AI-driven logistics are cutting delivery failures, streamlining cross-border routes, and lowering costs for online sellers.
Erez also breaks down smart strategies for managing multi-platform sales, simplifying returns, and being upfront with customers about shipping costs.
Topics discussed in this episode:
- Why eCommerce sellers must adapt to new trade laws.
- How AI prevents failed deliveries and shipping issues.
- What makes returns hard and how to simplify them.
- Why duties at checkout hurt sales and how to fix it.
- How to manage shipping across multiple platforms.
- Why postal shipping no longer works for eCommerce.
- How automation saves time on shipping decisions.
Links & Resources
Website: https://www.ibundle.net/
Shopify App Store: https://apps.shopify.com/ibundle?st_source=autocomplete
LinkedIn: https://www.linkedin.com/in/erez-sages-358642b7/
Facebook: https://www.facebook.com/profile.php?id=100077930402227
Get access to more free resources by visiting the show notes at
https://tinyurl.com/35xj2tvh
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
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In this episode, we explore the impact of negative reviews on Amazon sellers and how to effectively manage them.
Our guest, Shane Barker, CEO and founder of Trace Fuse, shares insights from his 20+ years in marketing and his pioneering work with the first Amazon TOS-compliant negative review removal system.
Shane discusses the challenges sellers face with unfair and fraudulent reviews and offers strategies to protect and grow your brand on Amazon.
Visit the TraceFuse Amazon Review Checker at https://tracefuse.ai/amazon-review-checker/
Topics discussed in this episode:
- Why negative reviews impact more than ratings - affecting BSR, PPC costs and sales by up to 50%.
- How Trace Fuse removes Amazon TOS-violating reviews while staying compliant.
- What competitor attacks look like - strategic negative reviews before Prime Day or product launches.
- How to differentiate between valuable negative feedback and fraudulent reviews.
- Why proactive review monitoring prevents sales losses before they happen.
- What makes supplements, beauty and pet products most vulnerable to review manipulation.
- How Amazon's review guidelines determine which reviews qualify for removal.
- Why DIY review removal has such a steep learning curve with Amazon.
- How Trace Fuse achieved 13,000+ review removals for 500+ clients.
- What sellers should consider before investing in professional review management.
Links & Resources
Website: https://tracefuse.ai/
LinkedIn: https://www.linkedin.com/company/tracefuse/
LinkedIn: https://www.linkedin.com/in/shanebarker
X/Twitter: https://twitter.com/shane_barker
Instagram: http://instagram.com/shanebarker
Get access to more free resources by visiting the show notes athttps://tinyurl.com/mr2xyvjz
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into how AI can boost your organic traffic and improve your SEO strategy.
Mike Simmons, CEO of Plug In Useful, shares insights on using AI tools to help Shopify store owners compete in the crowded SEO landscape, save time on optimization, and grow organic traffic without relying on paid ads.
Discover how Plug In AI makes SEO accessible and affordable for e-commerce businesses of all sizes.
Topics discussed in this episode:
- Why is organic traffic still hard for Shopify brands to get.
- How does Google’s ad focus impact your SEO strategy.
- What mindset do you need to win in SEO today.
- Why is AI the key to faster, easier SEO.
- How does Plug In AI optimize Shopify content automatically.
- What’s the best mix of AI and manual SEO control.
- Why you must speak to both customers and Google bots.
- How AI can optimize 20,000 SKUs in hours.
- What results can you expect in the first 60 days.
- Why now’s the time to prioritize SEO for long-term growth.
Links & Resources
Website: https://pluginuseful.com/
Shopify App Store: https://apps.shopify.com/plug-in-ai-seo-optimizer
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3uz99evm
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how sending free products to micro influencers can effectively scale your eCommerce brand.
William Gasner, co-founder and chief marketing officer of Stack Influence, shares his expertise on why brands are shifting from celebrity endorsements to micro influencers.
William explains how to find the right influencers, compensation models that work, and strategies for leveraging influencer marketing to improve marketplace visibility and drive authentic engagement.
If you're looking to automate and scale micro-influencer marketing sign up for Stack Influence at stackinfluence.com.
Topics discussed in this episode:
- Why micro influencers matter.
- How to find influencers.
- What compensation models work.
- How to manage influencers.
- How trust affects marketing.
- How marketplaces reward visibility.
- Why Amazon ranking matters.
- What Stack Influence offers.
Links & Resources
Website: https://stackinfluence.com/
Instagram: https://www.instagram.com/stackinfluence/
LinkedIn: https://www.linkedin.com/in/william-gasner
X/Twitter: https://x.com/stackinfluence
Get access to more free resources by visiting the show notes athttps://tinyurl.com/36euvhba
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how customers navigate from search to sale and how AI is driving consumer discovery and retail spend.
Steve Warrington, SVP of Client & Industry Engagement at upp.ai, shares insights from research conducted with Retail Economics involving 2,000 customers and 100 major UK retailers.
The discussion reveals why search engines remain the most influential discovery channel despite retailer underinvestment, how fragmented consumer attention affects purchasing behavior, and the critical role AI plays in optimizing search performance for retailers with large inventories.
Link to research: https://insights.upp.ai/from-search-to-sale-report
Topics discussed in this episode:
- Why search is underrated by retailers.
- How the customer journey has changed.
- What is the ‘messy middle’ in eCommerce.
- Why older shoppers lean heavily on search.
- How AI improves more than just bidding.
- How to use product data to boost search.
- Why large inventory retailers need automation.
Links & Resources
Website: https://upp.ai/
Link to report: https://insights.upp.ai/from-search-to-sale-report
LinkedIn: https://www.linkedin.com/company/upp-ai/
LinkedIn: https://www.linkedin.com/in/stephenwarrington/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3d9adw2z
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In today's episode, we dive into why the influencer marketing landscape has evolved beyond simple paid or organic approaches.
Joining us is Danil Saliukov, CEO & co-founder of Insense, who explains how combining both strategies creates maximum impact, with particular focus on the growing importance of "whitelisting" - running ads through influencer handles.
The discussion covers finding the right content creators, crafting effective briefs, and leveraging TikTok Shop not just as a sales channel but as a powerful product discovery platform that can complement existing e-commerce platforms like Amazon and Shopify.
Special offer for our listeners: Book a demo with Insense to claim your $200 bonus at https://hubs.la/Q039VGYJ0
Topics discussed in this episode:
- Why influencer marketing is no longer just paid or organic – it’s both.
- How whitelisting influencers in ads boosts performance.
- What makes UGC scalable and impactful in paid campaigns.
- Why clear, focused briefs lead to better content.
- How to find the right creators based on your goals.
- Why TikTok Shop changes the game for product discovery.
- How gifting filters top influencers with low risk.
- Why TikTok content can spike Amazon sales indirectly.
- What to pay influencers – pricing models that work.
- Why channel diversification is key to brand survival.
Links & Resources
Book a call to claim your $200 bonus: https://hubs.la/Q039VGYJ0
Website: https://insense.pro/
LinkedIn: https://www.linkedin.com/in/danil-saliukov/
X/Twitter: https://x.com/DanilSalukov
Get access to more free resources by visiting the show notes athttps://tinyurl.com/yt3jvj4j
SUPPORT OUR SPONSORTry Brevo for free or use code ECB for 50% off Starter & Business Plans (first 3 months, annual plan). 👉 https://www.brevo.com/
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LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we dive into the world of ecommerce conversion optimization and explore the AI-powered path to value-based commerce.
Our guest Mike de La Cruz, President of iAdvize, shares insights on how artificial intelligence is transforming online shopping experiences from overwhelming to personalized.
Learn how AI shopping assistants can guide customers throughout their journey, anticipate their needs, and provide the kind of personalized guidance previously only available in brick-and-mortar stores. Mike reveals how companies are achieving 20% conversion rates with AI-powered shopping assistance.
Topics discussed in this episode:
- Why shoppers get overwhelmed.
- What value-based commerce is.
- How AI bridges conversion tools and chatbots.
- Why traditional chatbots failed.
- How AI personalizes shopping.
- What makes e-commerce data AI-ready.
- How brands see 20% conversion with AI.
- What future shopping looks like.
- How Shopify merchants implement AI.
- Why focus shifted to sales growth.
Links & Resources
Website: https://www.iadvize.com/en/
Shopify App Store: https://apps.shopify.com/iadvize-ai-copilot
LinkedIn: https://www.linkedin.com/in/mikejdelacruz/
Instagram: https://www.instagram.com/iadvize/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/bd57p67p
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In this episode, we're diving into the future of Facebook ads, specifically what 2025 might hold.
Manel Gomez, a media buying expert with years of experience and a large ad spend, is our guest. He'll explain how Facebook ad algorithms are changing.
We'll also learn the secrets to creating effective ads that grab attention. Plus, we'll discuss how to scale your ad campaigns for better results. Manel shares valuable tips for anyone using online ads.
Topics discussed in this episode:
- Why is Facebook advertising in 2025 different.
- How has Facebook ad strategy evolved.
- What matters most in Facebook ads now.
- How do you structure a winning campaign.
- What metrics should you track.
- Why is ad testing crucial for scaling.
- How can small advertisers scale.
- What role does AI play in ad success.
- How do brands scale ad spend.
- When should you increase ad spend.
Links & Resources
Website: https://www.metascalingaccelerator.com/
Instagram: https://www.instagram.com/manel.gomez/
YouTube: https://www.youtube.com/@ManelGomezOfficial/videos
Get access to more free resources by visiting the show notes athttps://tinyurl.com/ysnr7vfh
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In this episode, we dive into how to future-proof your e-commerce strategy with composable commerce.
Our guest Natalija Pavić, Senior Director of Product Marketing at Kibo, explains the difference between headless and composable commerce, highlighting how businesses can implement an "integrated composable" approach that allows for incremental innovation without complete platform replacement.
Natalija shares insights on how composable commerce enhances customer experiences through better API architecture, enables "Commerce Anywhere" functionality, and provides flexibility for both B2C and B2B use cases.
Topics discussed in this episode:
- Why composable commerce future-proofs e-commerce.
- What makes composable different from headless microservices.
- How "integrated composable" adds capabilities without replacing systems.
- Why API performance is critical for commerce platforms.
- How composable enables "Commerce Anywhere".
- Why mid-tier companies can adopt composable with small teams.
- What B2B dealer portals show about composable flexibility.
- How AI powers commerce with generative promotions.
- Why business drivers matter in composable adoption.
- What makes well-designed APIs key for e-commerce’s future .
Links & Resources
Website: https://kibocommerce.com/
LinkedIn: https://www.linkedin.com/company/kibocommerce/
X/Twitter: https://x.com/KiboCommerce
YouTube: https://www.youtube.com/c/kibocommerce
Get access to more free resources by visiting the show notes athttps://tinyurl.com/yvyukph8
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In this episode, we dive into the hidden costs of poor inventory management and discover practical solutions for e-commerce businesses.
Our featured guest on the show is Chris Hondl Co-Founder and CTO of Finale Inventory. Chris shares insights on common inventory pitfalls like understocking and overstocking, strategies for managing complex multi-channel operations, and how proper inventory systems can unlock business growth by improving cash flow and customer satisfaction.
Topics discussed in this episode:
- How can overstocking drain your cash flow.
- Why is forecasting crucial for seasonal demand.
- How does real-time tracking prevent stockouts.
- What you should look for in an inventory system.
- How does inventory management impact customer loyalty.
Links & Resources
Website: https://www.finaleinventory.com/
LinkedIn: https://www.linkedin.com/company/finale-inventory/
Facebook: https://www.facebook.com/finaleinventory/
X/Twitter: https://x.com/finaleinventory
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3mmsp369
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In this podcast episode, we discuss the truth behind website visitor identification accuracy.
Website visitor identification technology claims to turn anonymous visitors into sales opportunities, but is it actually effective? Larry Kim, CEO of Customers.AI, has analyzed the entire visitor ID industry and concluded it's largely fraudulent. He reveals how most providers deliver data with only 3-25% accuracy, potentially poisoning your email marketing and destroying deliverability.
Learn how to test your visitor ID data's accuracy, understand the catastrophic risks of using low-quality data, and discover what truly effective visitor identification technology looks like.
Get a Free Data Accuracy Test -- If you have already using a Website Visitor ID solution, Customers.ai will run a side-by-side test to prove the accuracy of our data. New to Visitor ID? Run a free trial and we'll give you 500 free contacts.
Topics discussed in this episode:
- Why is website visitor ID a scam?
- How does visitor ID tech work?
- What makes visitor ID data so inaccurate?
- Why is bad visitor data a disaster for email marketing?
- How can you test your visitor ID provider?
- What’s the real impact of bad visitor ID data?
- Why do match rates lie?
- How is Customers.AI different?
- What should agencies and brands do?
- Where to get a free accuracy test?
Links & Resources
Website: https://customers.ai/
LinkedIn: https://www.linkedin.com/in/larrykim/
X/Twitter: https://twitter.com/larrykim
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3f7cu5db
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Discover practical strategies to enhance customer trust and retention with Jason Donapel, founder of EX (the Email Experience).
Jason reveals why businesses should prioritize moving audiences from expensive advertising platforms to owned channels like email and SMS. He shares insights on creating effective welcome flows, designing authentic lead magnets that attract true brand advocates rather than discount chasers, and implementing personalized messaging strategies.
Learn how to measure success through message volume and revenue per recipient, and why minimal, text-focused emails often outperform heavily designed alternatives in driving customer engagement and lifetime value.
Topics discussed in this episode:
- Why retention starts before conversion.
- How to build trust.
- What makes a strong email list.
- How to craft the perfect welcome email.
- Why simple emails work best.
- What Email KPIs matter.
- How email segmentation boosts sales.
- Why you should send more emails.
- How email insights improve marketing.
- What makes a winning email strategy.
Links & Resources
Website: https://www.jasondonapel.com/
Website: https://theemailexperience.com/
LinkedIn: https://www.linkedin.com/in/jason-donapel/
Facebook: https://www.facebook.com/exJasonDonapel/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/vyw8dbn9
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In this episode, we explore how to collect zero-party data to drive Shopify store conversions.
Joining the conversation is Timothy Andersen, Co-founder of Gojiberry, a leading Shopify survey tool. Timothy shares valuable insights on leveraging customer-provided data for better marketing decisions, inventory planning, and building trust.
Learn the difference between data types and discover practical strategies for collecting and acting on zero-party data to improve your eCommerce business.
Topics discussed in this episode:
- What zero-party data is and why it's more reliable than third-party cookies.
- How to implement surveys at different customer journey touchpoints.
- Why marketing attribution surveys often contradict Google Analytics data.
- What questions to ask in post-purchase surveys.
- How to create engaging surveys with high response rates.
- What the ideal survey incentive amount is ($1 per minute).
- How one retailer reduced $80,000 in dead stock using product surveys.
- Why sharing survey data improves team decision-making.
- How to balance survey frequency without annoying customers.
- Why human connection through surveys builds trust in the AI era.
Links & Resources
Website: https://www.gojiberry.app/
Shopify App Store: https://apps.shopify.com/gojiberry
LinkedIn: https://www.linkedin.com/in/timothy-andersen/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3r2j8p4f
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In this episode of the Ecommerce Coffee Break, host Claus Lauter sits down with Laurent Bocahut, CEO and Co-Founder of PEFtrust.com, to discuss the sustainability shift in ecommerce and how eco-labelling is shifting e-shoppers’ fashion choices.
Laurent, an environmental engineer, shares groundbreaking insights into how brands can measure and reduce their environmental footprint through data-driven automation.
Discover how eco-labeling is changing consumer behavior, boosting website traffic, and becoming a critical strategy for modern e-commerce businesses.
Topics discussed in this episode:
- What is Product Environmental Footprint (PEF) and why does it matter.
- How do eco-labels boost conversions and sales.
- Why is lifecycle assessment key for sustainability.
- How can brands automate sustainability data tracking.
- Which industries benefit most from eco-labels.
- How does publishing eco-scores impact traffic.
- Why do natural fibers have a high environmental cost.
- How can brands integrate eco-scores into Shopify.
- What regulations are shaping sustainability in the EU.
- How should brands start their sustainability journey.
Links & Resources
Website: https://peftrust.com
LinkedIn: https://www.linkedin.com/in/laurent-bocahut/
LinkedIn: https://www.linkedin.com/company/peftrust/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/bdf5ww3y
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In this episode, we explore the critical yet often overlooked post-purchase customer journey.
Discover how to streamline your tech stack, optimize order tracking, handle returns efficiently, and turn post-purchase touchpoints into powerful retention opportunities.
Our guest, Aaron Evett from Redo, shares strategies for unifying disconnected tools, reducing support costs, and converting refunds into exchanges—helping eCommerce brands maximize customer lifetime value while enhancing the overall shopping experience.
Topics discussed in this episode:
- Why post-purchase experience drives customer retention.
- How disconnected tools hurt customer experience.
- What unified post-purchase solutions look like.
- How to use tracking emails for upselling.
- Why returns can be retention opportunities.
- How to convert returns into exchanges.
- What return policy display strategies work best.
- How AI transforms e-commerce support.
- Why integrated tools reduce staffing needs.
- How optimized returns double customer lifetime value.
Links & Resources
Website: https://www.getredo.com/
Shopify App Store: https://apps.shopify.com/xiva
LinkedIn: https://www.linkedin.com/company/redo-tech
X/Twitter: https://x.com/redo_hq
Get access to more free resources by visiting the show notes athttps://tinyurl.com/yn7styhj
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In this episode, we explore an unconventional approach to goal setting that helps entrepreneurs stay focused and achieve what matters most.
Our featured guest is Nate Littlewood, Founder and Fractional CFO at Future Ready. With nearly a decade on Wall Street and experience founding a seven-figure e-commerce brand, Nate shares practical insights on financial sustainability for mission-driven e-commerce and CPG founders.
He discusses why traditional goal setting fails, the power of the OKR framework, and how to identify the critical 20% of activities that truly move the needle in your business.
Topics discussed in this episode:
- Why goal setting fails: Entrepreneurs chase too many “shiny objects” instead of the 10-20% that matters.
- How OKRs help: They balance strategy and execution.
- Revenue vs. profit gap: Founders focus on top-line growth but miss key profit metrics.
- Why profit strategy matters: Prioritize improvements aligned with your strengths.
- Founder time value: Weigh your “salary opportunity cost.”.
- Fractional CFO value: Maximize ROI through smarter resource allocation.
- Early-stage struggle: They need financial guidance but can't afford CFOs.
- E-commerce founder types: Creatives, marketers, and self-aware learners.
- Financial blind spots: Founders often miss key metrics like COGS ratios.
- Work “on” the business: Regular check-ins prevent misalignment.
Links & Resources
Website: https://www.getfutureready.co/
LinkedIn: https://www.linkedin.com/in/nathanlittlewood/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/zj8fhusy
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Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how to supercharge your marketing performance using predictive AI in the era of increased privacy regulations and data restrictions.
Our guest is Reeto Mookherjee, CEO and co-founder of Angler AI, a company pioneering predictive conversion software for digital marketing. Reeto shares insights on improving marketing efficiency and discusses how brands can adapt to recent changes in digital advertising platforms.
Start a 30-day free trial of Angler AI today. Click the link: https://www.getangler.ai/free-trial?utm_source=podcast&utm_medium=referral&utm_campaign=ecom-coffee-break
Topics discussed in this episode:
- Why privacy changes demolished marketing performance.
- How iOS updates doubled customer acquisition costs.
- What predictive AI does to restore ad targeting.
- How first-party data powers smarter marketing.
- Why old attribution models stopped working.
- How DTC brands are improving ROAS and reducing CAC
- What makes the 'movable middle' crucial for growth.
- How brands achieve 32% better media efficiency.
- Why AI combinations amplify marketing results.
- How to implement new tech in under 10 minutes.
Links & Resources
Website: https://www.getangler.ai/
Shopify App Store: https://apps.shopify.com/angler-ai-app
LinkedIn: https://www.linkedin.com/company/angler-ai
YouTube: https://www.youtube.com/@GetAnglerAI
Get access to more free resources by visiting the show notes athttps://tinyurl.com/29apttdz
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Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode, we explore how to conquer eCommerce with insider tips from Rachid "Rush" Wehbi, founder and CEO of Sell the Trend - a platform helping over 30,000 online stores succeed with dropshipping.
The big takeaway: Starting an online store is easier than ever. Rush explains how to pick winning products, find reliable suppliers, and build a sustainable business using AI tools.
Topics discussed in this episode:
- Why creativity meets business: From music producer to ecommerce CEO.
- How dropshipping works: Major companies like Wayfair use this model.
- What makes dropshipping easy: No inventory needed to start.
- How to avoid competing with Amazon: Success through targeted marketing.
- What three things drive success: Great products, landing pages, customer service.
- How to find reliable suppliers: Using ratings to vet partners.
- What profit margins you need: Why 3X pricing isn't enough.
- How AI makes dropshipping easier: Store creation in minutes.
- What daily tasks look like: Product research and order management.
- How beginners start right: Comprehensive training and support.
Links & Resources
Website: https://www.sellthetrend.com
Shopify App Store: https://apps.shopify.com/sellthetrend
LinkedIn: https://www.linkedin.com/in/rush-w-49861b207/
Instagram: https://www.instagram.com/sellthetrend
Facebook: https://www.facebook.com/sellthetrend
Get access to more free resources by visiting the show notes athttps://tinyurl.com/hjy9uur4
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In this episode of the Ecommerce Coffee Break Podcast, we explore the often-overlooked complexity of accounting in growing eCommerce businesses.
Our guest, Jason Richelson—CEO and co-founder of Bookkeep.com—brings 20+ years of experience in payments, business automation, and accounting systems. He shares expert insights on keeping financials accurate and managing multi-channel accounting challenges.
Topics discussed in this episode:
- Why proper accounting goes beyond Shopify dashboard numbers.
- How poor accounting can sink your business sale price.
- What makes multi-channel accounting so complex.
- Why treating deposits as pure income is dangerous.
- How daily reconciliation prevents lost revenue.
- What makes U.S. sales tax a nightmare for sellers.
- How Facebook's sales tax differs from Shopify's.
- Why automation matters above $1M in revenue.
- What the future of eCommerce accounting looks like.
- How to automate accounting.
Links & Resources
Website: https://www.bookkeep.com/
Shopify App Store: https://apps.shopify.com/bookkeep-com-daily-summary-e-commerce
LinkedIn: https://www.linkedin.com/company/bookkeepcom
X/Twitter: https://x.com/bookkeepcom
Get access to more free resources by visiting the show notes athttps://tinyurl.com/ywkb2eht
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Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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In this episode of the Ecommerce Coffee Break Podcast, we explore how to streamline digital marketing through a centralized management platform.
Joe Fox, Senior Vice-President of Partnerships at Growave.io, shares insights on managing marketing tools efficiently and reducing tech stack complexity. With extensive experience in partnerships and agency ownership, Joe discusses how merchants can consolidate their marketing efforts while improving customer experience through unified commerce solutions.
Topics discussed in this episode:
- Why fragmented marketing tools create costly tech stack chaos.
- How mixed messaging drives customers away from your store.
- What essential tools every e-commerce tech stack needs.
- How unified commerce bridges online and in-store shopping.
- Why customer retention beats expensive acquisition costs.
- What makes social proof at checkout boost conversions.
- How tech stack analysis reveals hidden cost savings.
- Why partnerships matter for merchant growth.
- What makes the perfect migration timeline work.
- How to consolidate marketing tools effectively.
Links & Resources
Website: https://www.growave.io/
Shopify App Store: https://apps.shopify.com/growave
LinkedIn: https://www.linkedin.com/company/growave-io/
LinkedIn: https://www.linkedin.com/in/joefox88/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/4arb94fp
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In this episode of the Ecommerce Coffee Break, host Claus Lauter sits down with Sabir Semerkant, a leading eCommerce growth strategist and founder & CEO of Growth by Sabir.
With over 25 years of experience helping more than 150 brands scale to success, including major names like Canon and Tommy Hilfiger, Sabir shares his proven 8D Method framework for sustainable online growth.
He discusses common challenges faced by eCommerce brands in 2025 and reveals practical strategies for optimization, including the critical importance of site performance and its impact on revenue.
Topics discussed in this episode:
- Why expert consultants matter: The real cost of hiring cheap vs qualified specialists.
- How speed affects sales: Every second over 1.7s costs thousands in lost revenue.
- What drives eCommerce growth: The 8 dimensions framework behind $1B+ in sales.
- How to double revenue: Case study of scaling from $1.5M to $3M+ profitably.
- Why small wins compound: Turn 1% daily improvements into 10X annual growth.
- What apps you really need: Why less is more in your Shopify tech stack.
- How to boost sales fast: 5 tasks that lift revenue 50-70% in one week.
- Why 1.7 seconds matter: Optimizing for modern attention spans.
- What makes brands scalable: The 3 business types ready for rapid growth.
- How to stop wasting ad spend: Moving from trendy tactics to proven strategies.
Links & Resources
Website: https://growthbysabir.com/coffee
LinkedIn: https://www.linkedin.com/in/sabirsemerkant
Instagram: https://www.instagram.com/growthbysabir/
Facebook: https://www.facebook.com/growthbysabir/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/227czyj2
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode, host Claus Lauter speaks with Stefan Pirvu, Email Marketing Coach and Founder of emailsuperstars.com, about breaking sales records through innovative email marketing strategies.
Drawing from his background in social psychology, Stefan reveals how e-commerce brands can create compelling email campaigns that truly connect with audiences and drive significant revenue.
Topics discussed in this episode:
- Why getting emails opened is harder: Stand out as inbox filters tighten.
- How brand personality drives success: Build an authentic connection with a unique avatar.
- What makes daily emails work: Keep subscribers engaged with entertainment-driven content.
- How to properly segment lists: Target based on behaviors and preferences.
- Why most newsletter strategies fail: Avoid the key "value-based" content mistake.
- What drives real engagement: Boost deliverability by encouraging replies.
- How to repair poor deliverability: Improve domain reputation for primary inbox placement.
- What makes SMS and email work: Use AI-driven conversations for personalization.
- How one brand grew revenue from $15k to $65k: Learn the winning strategies.
- What successful email marketing costs: $7k-15k pricing and ROI factors.
Links & Resources
Website: https://emailsuperstars.com/
LinkedIn: https://www.linkedin.com/in/stefan-pirvu-388aa8222/
Instagram: https://www.instagram.com/stefpirvu/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/24ztw6sb
______________________________________________________
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode, we continue our three-part miniseries on eCommerce search, focusing on the critical role of analytics and reporting in driving online retail success.
Host Claus Lauter welcomes back Arv Natarajan, Director of Product at GroupBy, to explore how robust data analysis can help eCommerce retailers make better decisions and improve their customer experience through AI-powered insights.
Topics discussed in this episode:
- How analytics drive eCommerce success through data-driven decisions.
- What role AI plays in transforming raw data into actionable insights.
- Why tracking search terms reveals vital customer intent patterns.
- How to pick the most important metrics for your online store.
- Why search vs browse behavior impacts different retail sectors.
- What null searches reveal about missed revenue opportunities.
- How GroupBy integrates with Shopify's native data collection.
- Why anonymous tracking delivers better personalization results.
- What makes an ideal analytics solution for merchants.
- How usage-based pricing works for stores of all sizes.
Find the first episode of the mini series here: https://ecommercecoffeebreak.com/future-of-ecommerce-search-ai/
Links & Resources
Website: https://www.groupbyinc.com/integrations/shopify
Shopify App Store: https://apps.shopify.com/groupby-ai-search-discovery
LinkedIn: https://www.linkedin.com/in/arvnatarajan/
X/Twitter: https://x.com/groupbyinc
Get access to more free resources by visiting the show notes athttps://tinyurl.com/4wdh98kt
______________________________________________________
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Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode, I am joined by Daniel Boross, Co-Founder and CEO of Fluvi.com. Daniel shares his journey from running an iPhone repair business to building an AI-powered solution that helps Amazon sellers respond to customer inquiries quickly and effectively.
Tune in to learn how automation can save time, improve response quality, and streamline your support process.
Watch this episode on Youtube: https://youtu.be/nPL3TvFhwEI
Topics discussed in this episode:
- How a phone repair shop became a thriving Amazon business.
- What happened when competitors used fake reviews as weapons.
- Why 50+ daily customer support emails needed a better solution.
- How Fluvi's AI turns complex support into one-click responses.
- What makes AI responses sound personal, not robotic.
- How sellers can customize AI responses per product.
- Why language barriers don't matter with AI support.
- What the credit system looks like for using Fluvi.
- How much time sellers save using AI vs manual replies.
- What makes Fluvi work for both small and large sellers.
Links & Resources
Website: https://fluvi.com/
LinkedIn: https://www.linkedin.com/company/fluvi-com/
X/Twitter: https://x.com/FluviApp/
YouTube: https://www.youtube.com/@fluvidotcom/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/4vf6kj2w
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode, we explore how automation and software can streamline tax management for online sellers.
Kevin Reeth, founder and CEO of SellerLedger, joins host Claus Lauter to discuss modern solutions for e-commerce bookkeeping. With his extensive experience Kevin shares insights on simplifying accounting through automated data integration and tax compliance.
Topics discussed in this episode:
- Why traditional accounting fails e-commerce.
- What causes duplicate data issues.
- How Schedule C automation works.
- Why inventory tracking is key.
- Why separate personal and business finances.
- How to catch up on 2024/2025 bookkeeping.
- Why APIs transformed e-commerce bookkeeping.
- Why automation future-proofs bookkeeping.
Links & Resources
Website: https://sellerledger.com/
Shopify App Store: https://apps.shopify.com/seller-ledger
Instagram: https://www.instagram.com/sellerledger/
Facebook: https://www.facebook.com/sellerledger
YouTube: https://www.youtube.com/@Sellerledger
Get access to more free resources by visiting the show notes athttps://tinyurl.com/2bheypp8
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode, we explore strategies for regaining control over ad campaigns and driving higher long-term ROAS and customer lifetime value.
Featuring Mitsunaga Kikuchi, CEO and Founder of Shirofune, and Rocco Baldassare, Head of U.S. Business Development (shirofune.us), the discussion delves into how their platform's human intelligence approach helps marketers overcome the challenges of managing complex, multi-channel ad campaigns while saving time and improving performance.
Topics discussed in this episode:
- Why marketers save 70% of their time with automated optimization.
- What makes cross-channel budget sharing more effective than platform silos.
- How third-party attribution data drives better optimization than platform metrics.
- Why clients see 400-500% ROAS improvement within months.
- How account managers can handle twice the clients in less time.
- What makes Shirofune's 1-hour onboarding and 2-month trial unique.
- Why account complexity matters more than size for results.
- What's driving the unstoppable shift to marketing automation.
- How staying curious keeps marketers ahead of the curve.
Links & Resources
Website: https://shirofune.us
LinkedIn: https://www.linkedin.com/company/shirofune-usa/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/244r2dnh
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this first episode of our special mini-series on ecommerce search, Arv Natarajan, Director of Product at GroupBy Inc., explores how artificial intelligence is revolutionizing digital customer experiences.
From early keyword matching to today's sophisticated AI-powered solutions, Arv breaks down the transformation of search technology and its critical role in creating personalized shopping journeys.
Topics discussed in this episode:
- How early e-commerce search failed due to basic keyword matching.
- Why AI understands shopping intent vs just matching words.
- How search personalization works without compromising privacy.
- Why both search and browse experiences matter equally.
- What makes the perfect e-commerce search page layout.
- How visual search transforms product discovery.
- Why conversational AI revolutionizes complex shopping queries.
- What makes unified AI shopping assistants the future.
- How search analytics reveal hidden inventory issues.
- Why "revenue per search" is the only metric that matters.
Links & Resources
Website: https://www.groupbyinc.com/integrations/shopify
Shopify App Store: https://apps.shopify.com/groupby-ai-search-discovery
LinkedIn: https://www.linkedin.com/in/arvnatarajan/
X/Twitter: https://x.com/groupbyinc
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3fftw9mw
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break podcast, we dive into the transformative power of the "Try Before You Buy" strategy for Shopify stores.
Our guest, Benjamin Davis, founder and CEO of TryNow, shares how his platform empowers over 250 merchants to enhance customer acquisition, increase order values, and drive loyalty.
Benjamin explains the consumer psychology behind this approach and how it bridges the gap between online and brick-and-mortar experiences. Don't miss these insights on revolutionizing your eCommerce strategy!
Topics discussed in this episode:
- Why try-before-you-buy is transforming eCommerce.
- How TryNow bridges the gap between online and in-store shopping.
- What the try-before-you-buy process looks like for Shopify brands.
- How try-before-you-buy impacts conversion rates and customer behavior.
- Why higher return rates can still mean more profit.
- How try-before-you-buy increases AOV and LTV for brands.
- What industries benefit most from try-before-you-buy.
- How TryNow replaces discount strategies with free trials.
Links & Resources
Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
Instagram: https://www.instagram.com/trynow/
X/Twitter: https://twitter.com/TryNowBen
Get access to more free resources by visiting the show notes athttps://t.ly/0Xuuu
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break, host Claus Lauter welcomes Liz Lorge, marketing lead at Zest.co, to discuss why online gifting represents the biggest opportunity for ecommerce brands in 2025.
They talk about how the pandemic transformed ecommerce trends and millennial shopping behaviors, and why modern consumers expect seamless gifting experiences.
Discover how digital marketing and gift platforms can help brands tap into this trillion-dollar market with the right tools and strategy.
Topics discussed in this episode:
- Why gifting is a trillion-dollar market with corporate gifting at $300B+
- How the pandemic created an 80% surge in online gifting demand
- What modern gifting platforms offer vs traditional marketplace solutions
- How brands now process hundreds of gift orders in minutes not weeks
- Why Millennials and Gen Z prefer direct brand gifting experiences
- What successful gifting brands reveal about scaling gift operations
- How event and corporate gifting create new revenue streams
- Why manual gifting processes limit growth opportunities
- What makes specialty food brands excel in gifting
- How brands can cut gift processing from weeks to days
Links & Resources
Website: https://www.zest.co/
LinkedIn: https://www.linkedin.com/in/liz-lorge-b7342431/
LinkedIn: https://www.linkedin.com/company/zest-co
Get access to more free resources by visiting the show notes athttps://tinyurl.com/bdx9zjyx
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break, host Claus Lauter welcomes Manish Chowdhary, Founder and CEO of Cahoot.ai, the world’s first peer-to-peer order fulfillment network.
Manish shares insights on an innovative approach to returns that saves brands money, reduces environmental impact, and improves customer satisfaction. Learn how this groundbreaking solution is reshaping eCommerce logistics and profitability.
Topics discussed in this episode:
- Why peer-to-peer returns slash shipping costs by 64%.
- How bypassing warehouses accelerates return processing by 4x.
- What apparel brands gain with reduced return rates and faster restocking.
- Why eco-conscious customers prefer brands with reduced carbon emissions.
- How AI verifies product conditions for seamless peer-to-peer returns.
- What real-time inventory updates mean for "like new" products.
- Why cashback incentives boost buyer and seller satisfaction.
- How peer-to-peer returns improve cash flow for DTC brands.
- What industries benefit most from this return model beyond apparel.
- Why this innovation is a game-changer for profitability in 2025.
- How early adopters get special pricing and waived fees ($1M+ GMV)
Links & Resources
Website: https://www.cahoot.ai/
Shopify App Store: https://pages.cahoot.ai/cahoot-peer-to-peer-returns/
LinkedIn: https://www.linkedin.com/in/manish-chowdhary/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/a49pyyn8
______________________________________________________
LOVE THE SHOW? HERE ARE THE NEXT STEPS!
Follow the podcast to get every bonus episode. Tap follow now and don’t miss out!
Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts
Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/
Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak
Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
Discover how to make product discovery effortless for your customers and maximize profitability in your store.
On this episode of the Ecommerce Coffee Break Podcast, host Claus Lauter chats with Daniel Gurevitch, Co-founder and CEO of Kimonix, about strategies for collection management, product sorting, and profit-driven merchandising.
With insights drawn from Daniel’s extensive experience in eCommerce consulting, you’ll learn practical tactics to optimize inventory, reduce slow movers, and enhance customer experience using data-driven solutions.
Topics discussed in this episode:
- Why focusing only on bestsellers hurts profits - The 80/20 rule pitfall in ecommerce
- How to balance bestsellers with slow inventory - Smart merchandising strategies revealed
- What 70+ data points tell about product success - Beyond basic sales metrics
- How AI manages collections automatically - Balancing new, best, and slow movers
- Why traditional bestseller metrics mislead - The marketing spend impact
- What true collection analytics reveal - Understanding real product performance
- How smart widgets boost recommendations - Mixing personalization with inventory
- Why inventory health matters - Using data to make promotion decisions
- How Shopify Plus stores optimize collections - Implementation for 150+ product catalogs
Links & Resources
Website: https://www.kimonix.com/
Shopify App Store: https://apps.shopify.com/kimonix
LinkedIn: https://www.linkedin.com/company/kimonix/
LinkedIn: https://www.linkedin.com/in/daniel-gurevitch/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/rfcy2tnx
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
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Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the E-Commerce Coffee Break Podcast, Carly McMillen, co-founder of PPC Farm, unpacks the critical strategies for recovering failed product launches.
She discusses the world of Amazon advertising, exploring how targeted PPC campaigns can transform struggling products and unlock hidden sales potential for online sellers.
Topics discussed in this episode:
- Why understanding your product's unique selling point is crucial for marketing success
- How PPC campaigns can reveal unexpected use cases and target audiences
- What Amazon's AI (Rufus) can tell you about your product listing gaps
- Why sellers should give their product launch at least 90-120 days before declaring failure
- How rebranding and repositioning can dramatically improve product performance
- What metrics to analyze when a product launch isn't working
- Why comprehensive market research precedes successful product launches
- How agencies like PPC Farm help sellers diagnose and fix marketing challenges
- What Amazon's changing landscape means for new and existing sellers
- Why omnichannel presence is more important than ever for e-commerce brands
Links & Resources
Website: https://www.ppcfarm.com/
LinkedIn: https://www.linkedin.com/in/carly-mcmillen/
Instagram: https://www.instagram.com/theppcfarm/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3yxvudf8
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break, join host and producer Claus Lauter for a year-end update! In this episode, Claus reflects on the highlights of 2024 and shares exciting news and plans for what's to come in 2025.
Topics discussed in this episode:
- 2024 Podcast Recap: 110 episodes exploring e-commerce, digital marketing, AI, and entrepreneurship.
- Audience Growth: Over 250,000 listens in 2024.
- Newsletter: Free weekly e-commerce news summary with 7,000+ subscribers.
- Premium Content: "Merchant Hub" offers daily news, community forum, and conversion optimization course.
- Sponsors: Carefully selected advertisers aligned with audience interests.
- Nomadic Lifestyle: Recently returned to Buenos Aires after 7-month travels, open to future adventures.
- 2025 Preview: New episodes resuming shortly after New Year's, with listener feedback welcome.
Links & Resources
Website: https://ecommercecoffeebreak.com/
Newsletter: https://ecommercecoffeebreak.com/ecommerce-podcast-newsletter/
LinkedIn: https://www.linkedin.com/in/clauslauter/
X/Twitter: https://x.com/EcomCoffeeBreak
Get access to more free resources by visiting the show notes athttps://tinyurl.com/5mcfswab
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
Discover expert strategies to prevent Amazon account suspensions with Or Shamosh, founder of AmazonSellersAppeal.com.
In this episode, Or shares actionable tips for auditing listings, avoiding keyword pitfalls, and staying compliant with Amazon’s policies. Learn how tools like ChatGPT can help safeguard your account and what steps to take if you're ever suspended.
Whether you're a new seller or a seasoned merchant, this episode offers invaluable advice to keep your business running smoothly.
Topics discussed in this episode:
- Why sellers get suspended: Uncover hidden risks in Amazon listings
- How keywords trigger account suspensions: Avoid dangerous product descriptions
- What Amazon really considers a "product": Legal definitions that surprise sellers
- Why ChatGPT can prevent suspension: Free risk assessment strategy
- How regulatory agencies define your products: Unexpected legal classifications
- What to do when suspended: First critical steps for account recovery
- Why multiple appeals are normal: Navigating Amazon's suspension process
- How to conduct weekly listing audits: Simple compliance checks
- What products need extra caution: High-risk categories exposed
- Why understanding Amazon's algorithm matters: Insider scanning secrets
Links & Resources
Website: https://amazonsellersappeal.com/
LinkedIn: https://www.linkedin.com/in/or-shamosh/
Facebook: https://www.facebook.com/OrShamosh/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/2yvvpvus
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break Podcast, host Claus Lauter sits down with Chris Timmer, CEO of Linnworks, to unravel the complexities of multi-channel selling.
Discover how modern e-commerce businesses can overcome operational challenges by leveraging unified platforms that streamline inventory management, marketplace listings, and order processing.
Chris shares insights into how technology can help sellers expand across multiple channels, reduce errors, and create seamless customer experiences in today's competitive online marketplace.
Topics discussed in this episode:
- Why selling on multiple marketplaces is crucial for e-commerce growth
- How a unified e-commerce platform solves inventory management challenges
- What operational hurdles do online sellers face when expanding channels
- Why AI and forecasting can transform inventory strategies
- What surprising strategy are online brands using to boost digital sales
- Why successful merchants sell on more than five channels
- How marketplace pricing and integration impact business performance
- What makes a smooth e-commerce platform implementation
- Why customer-centric technology solutions matter in competitive markets
Links & Resources
Website: https://www.linnworks.com/
Shopify App Store: https://apps.shopify.com/linnworks
LinkedIn: https://www.linkedin.com/in/chris-timmer-019996/
Instagram: https://www.instagram.com/linnworksglobal
X/Twitter: https://x.com/Linnworksglobal
Get access to more free resources by visiting the show notes athttps://tinyurl.com/3fxsx8cc
3f8b2d6ddf53875e7098a870ceeccc7ddc105829
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In today's Ecommerce Coffee Break podcast, join Slava Sabirov, CEO of batna.pro, to explore a groundbreaking approach to retail pricing.
Discover how AI-powered negotiation systems are transforming e-commerce by enabling personalized deals for individual customers.
He shares insights from his extensive background in pricing strategy, including successful implementations in fashion and mattress retail that have dramatically increased average order values and reduced overstock.
Topics discussed in this episode:
- Why AI-powered negotiation transforms e-commerce pricing strategies
- How dynamic pricing can increase average order value by up to 40%
- What makes personalized price negotiation a game-changer for retailers
- Why traditional seasonal sales models are becoming obsolete
- How AI helps retailers solve inventory overstock challenges
- What drives customer loyalty through intelligent pricing interactions
- Why conversion rates improve when customers can negotiate prices
- How different industries can benefit from smart pricing technologies
- What makes Shopify integration simple for e-commerce businesses
- Why upselling becomes more effective with AI-driven negotiation systems
Links & Resources
Website: https://batna.pro/
Shopify App Store: https://apps.shopify.com/batna
Check out the BATNA.pro Affiliate Program: https://tinyurl.com/batnapro
LinkedIn: https://www.linkedin.com/in/sabirov/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/4artakwz
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break Podcast, we explore how to scale ad campaigns with precision using sales attribution.
Host Claus Lauter is joined by Andrey Kholkin, CTO of Weberlo.com, a platform revolutionizing ad tracking and performance insights.
With over a decade of experience, Andrey shares why traditional pixels fall short, how real-time attribution transforms ad performance, and the role of AI in reducing ad spend. Learn how accurate data can optimize campaigns and improve ROI.
Topics discussed in this episode:
- Why Traditional Ad Tracking Pixels Fall Short: Browser tracking misses crucial data.
- How Real-Time Sales Attribution Can Transform Ad Performance: Track 100% accurate sales data.
- Why Accurate Data Is Key to Digital Marketing: Avoid pausing top-performing ads.
- How AI and Attribution Models Lower Advertising Costs: Optimize ads with accurate data.
- Why You Shouldn't Rely on Ad Platform Tracking: Independent tracking ensures accurate insights.
- How to Implement Sales Tracking Quickly: Connect e-commerce and ads in minutes.
- What Conversion Goals Can You Track: Focus on purchase and lead tracking.
- Why Organic Traffic Tracking Matters: Use UTMs to track paid and organic sources.
Links & Resources
Website: https://www.weberlo.com
Shopify App Store: https://apps.shopify.com/weberlo
LinkedIn: https://www.linkedin.com/company/weberlo/
Get access to more free resources by visiting the show notes athttps://t.ly/qGKT5
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
This podcast empowers you to build a profitable Direct-to-Consumer business that excites you. Build and grow your online store with expert insights on ecommerce, marketing, tech, AI, and entrepreneurship.
Ecommerce Coffee Break - Helping You Become A Smarter Online Seller. This podcast empowers you to build a profitable Direct-to-Consumer business that excites you. Build and grow your online store with expert insights on ecommerce, marketing, tech, AI, and entrepreneurship.
The goal of every episode is to uplevel you as an online merchant and business owner, taking your online sales and marketing strategy to the next level.
Each week, host and digital marketing veteran Claus Lauter interviews world-class ecommerce experts and marketers. They share their stories, tips, tactics, and strategies on how to build a successful online brand.
The show explores a broad range of topics, including ecommerce apps, direct-to-consumer marketing (DTC or D2C), Marketing technology (MarTech), social media, dropshipping, paid advertising, AI, entrepreneurship, and much more.
Previous episodes have featured experts from Google, Gorgias, ReferralCandy, Cartloop, Adroll, StoreHero, Limespot, Yotpo, Preezy, LoyaltyLion, PartnerHero, and many others.
Whether you have an online store, want to leave your 9-5 job, do a side hustle, or start your own e-commerce business, this podcast is for you.
With over 380 episodes, you'll find the help you need to start, run, and grow your DTC brand or online store fast. Short episodes, ideal for listening on the go.
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode, we explore how Chubbies grew to nine figures in revenue before being acquired. Kyle Hency, co-founder of Chubbies and now CEO of gooddaysoftware.com, shares his entrepreneurial journey from investment analyst to successful brand builder.
Kyle discusses the challenges of scaling a DTC brand, the importance of inventory management, and how this experience led him to create Good Day Software, an alternative ERP solution designed specifically for growing Shopify merchants.
Topics discussed in this episode:
- Why inventory management can make or break your e-commerce business
- What happens when spreadsheets break: the moment entrepreneurs need to upgrade their business systems
- How to build a successful business with friends & maintaining relationships while growing a company
- Why unit economics matter more than growth: an approach to building a sustainable e-commerce brand
- How AI will transform inventory and operational management for online sellers
- Why focusing on your core competency is the key to e-commerce success
- How to prepare your e-commerce brand for holiday sales
Links & Resources
GoodDay Software: https://www.gooddaysoftware.com/
Chubbies: https://www.chubbiesshorts.com/
Loop Returns: https://www.loopreturns.com/
X/Twitter: https://x.com/khency6
LinkedIn: https://www.linkedin.com/in/khency/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/2atrm5cx
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/
In this episode of the Ecommerce Coffee Break podcast, we dive into how AI can supercharge your next email campaign.
Daniel Budai, Founder at thebudaimedia.com, shares expert insights on using AI for better email marketing and retention strategies. He explains the role of AI in creative content, segmentation, and data analysis, offering actionable tips for e-commerce businesses looking to boost their email performance.
Topics discussed in this episode:
- Why AI is revolutionizing email marketing: creative and data-driven strategies
- What makes effective email segmentation: avoiding list management mistakes
- How to build a winning email marketing strategy: Daniel Budai's "10 commandments"
- What defines the perfect e-commerce client: identifying ideal customers
- Why personalization is your secret weapon: using AI for targeted emails
- What makes emails convert: balancing content and sales
Links & Resources
Website: https://www.thebudaimedia.com/
LinkedIn: https://www.linkedin.com/in/budaidaney/
X/Twitter: https://x.com/thedanielbudai
Instagram: https://www.instagram.com/the.daniel.budai/
Get access to more free resources by visiting the show notes athttps://t.ly/th15t
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we tackle a common problem for online stores: shoppers who leave items in their cart without buying.
Our guest Menachem Shechter, CEO of Benzakais Growth Agency, shares how using WhatsApp instead of emails helps stores recover more abandoned carts and close more sales.
Topics discussed in this episode:
- Why cart abandonment remains a 40% problem for e-commerce
- How shopping psychology affects email recovery campaigns
- Why WhatsApp outperforms email for cart recovery
- What makes real-time messaging crucial for closing sales
- How unanswered questions lead to abandoned purchases
- Why AI-powered responses provide 24/7 cart recovery
- How WhatsApp recovery succeeds in global markets
- Why traditional CRO may be less effective than cart recovery
- What makes WhatsApp the preferred channel for customer engagement
Links & Resources
Website: https://cartkeeper.co/
Shopify App Store: https://apps.shopify.com/sp-recovery-monkey
Get access to more free resources by visiting the show notes athttps://t.ly/8BA_v
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the Ecommerce Coffee Break, Idries Erfan, founder at protectmyorder.co.uk, shares actionable tips to increase net profit margins by 10% or more.
Learn how innovative service-based upsells, like stolen package protection, outperform traditional strategies and uncover quick, practical ways to optimize your Shopify store's checkout process.
Topics discussed in this episode:
- What 300+ merchant interviews revealed about profit margins in the post-iOS 14 era
- How service-based upsells reach 40-60% conversion vs traditional 2-3% product upsells
- Why stolen package protection converts at 50-70% of concerned customers
- What makes optimal upsell pricing range from 2-9% of cart value
- How merchants boost profits by 10% in under 10 minutes with protection services
- Why extended return windows drive sales during Black Friday season
- What makes carbon neutral shipping a compelling modern upsell
- How to combine product and service upsells effectively
- What A/B testing shows about optimal upsell placement
- How success-based pricing eliminates risk for merchant protection services
Links & Resources
Website: https://www.protectmyorder.com/
Shopify App Store: https://apps.shopify.com/protectmyorder
LinkedIn: https://www.linkedin.com/in/idries-erfan/
Get access to more free resources by visiting the show notes athttps://t.ly/gIP5p
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we dive deep into the world of tracking and explore how data powers Meta Ads and impacts campaign performance.
Our featured guest is Brad Redding, Founder of GetElevar.com, who shares insights on navigating privacy changes, optimizing ad strategies, and leveraging data to improve e-commerce marketing performance.
Topics discussed in this episode:
- Why Meta still dominates ecommerce advertising with 80% of customer acquisition spend
- What specific data points Meta wants from advertisers for optimal campaign performance
- How server-side tracking solves modern data collection challenges for Shopify stores
- What custom conversion tracking strategies boost performance for different product lines
- Why separating purchase events matters more than parameter optimization in Meta
- How offline conversions and retail store data can enhance Meta advertising performance
- What AI-powered creative testing capabilities are coming to Meta's platform in 2025
Links & Resources
Website: https://www.getelevar.com/
Shopify App Store: https://apps.shopify.com/gtm-datalayer-by-elevar
LinkedIn: https://www.linkedin.com/company/getelevar
X/Twitter: https://x.com/getelevar
Get access to more free resources by visiting the show notes athttps://t.ly/wTibu
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we discuss how AI assistants can boost conversions for Shopify stores by enhancing product discovery, building trust, and offering multilingual support, all while reducing support load and driving sales.
Our featured guest on the show is Saumil Trivedi, Director of Product & India Operations at asklo.ai.
Topics discussed in this episode:
- What AI Assistants really do beyond basic chatbots
- How the 4 phases of customer shopping journey work with AI
- Why instant AI answers boost purchase confidence
- What questions shoppers ask in different product categories
- How AI handles multiple languages without setup
- Why customers skip reading product pages today
- How AI cut support tickets by 20% - real case study
- What store sizes benefit most from AI assistance
- Why setup takes minutes on any Shopify theme
- How to test AI support free for 30 requests monthly
Links & Resources
Website: https://www.asklo.ai/
Shopify App Store: https://apps.shopify.com/asklo
LinkedIn: https://www.linkedin.com/in/saumil-trivedi/
Get access to more free resources by visiting the show notes athttps://tinyurl.com/4473bcm5
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we explore how AI is transforming Amazon advertising from an art into a precise science.
Our guest, Julian Timings, co-founder and CTO of Autron.ai, shares insights on how machine learning is automating ad management, freeing up sellers’ time, and maximizing campaign efficiency.
With years of experience in e-commerce and AI, Julian explains how Autron optimizes ad budgets, adapts to Amazon's changing marketplace, and helps sellers avoid common mistakes—all while allowing control over ad strategy.
Topics discussed in this episode:
- Why is AI transforming Amazon ads from an art into a science
- What common mistakes do Amazon sellers make in their ad strategy, and how can AI fix them
- Why does AI-driven ad management give sellers a competitive edge on Amazon
- How does AI handle Amazon's constant changes in ad rules and features
- How can Amazon sellers balance automation with control over their ad strategies
- What future advancements in AI and Amazon ads can sellers expect
Links & Resources
Website: https://autron.ai/
LinkedIn: https://www.linkedin.com/company/autron/
Facebook: https://www.facebook.com/autronio
Get access to more free resources by visiting the show notes athttps://t.ly/pe9US
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of eCommerce Coffee Break, we dive into the art of structuring Facebook ad accounts for top efficiency with expert insights from Marin Ištvanić, Head of Performance at Inspire Brands Group, inspirebrandsgroup.com.
Marin shares strategies for using Facebook’s pixel tracking, testing ad variations, and setting clear metrics. With experience managing over $100 million in paid social for brands like Odi and Vessi, Marin discusses how to overcome challenges in Facebook’s ad platform and optimize for growth in today’s competitive landscape.
Topics discussed in this episode:
- Why Facebook Ads are harder in 2025 and their role as brand amplifiers
- How to set up Facebook pixel tracking and define target metrics
- What customer research reveals for better ad messaging success
- How to structure ad accounts with optimal ad sets for testing
- Why Facebook's AI tools create problems for advertisers
- How to diagnose performance issues between ads vs website
- What budget strategies work for scaling Facebook ads
- Why influencer page whitelisting outperforms brand pages
Links & Resources
Website: https://inspiredigitalgroup.com/
LinkedIn: https://www.linkedin.com/in/marin-i%C5%A1tvani%C4%87/
X/Twitter: https://twitter.com/IstvanicMarin
Get access to more free resources by visiting the show notes athttps://t.ly/Sv89a
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of eCommerce Coffee Break, we dive into the complex world of sales tax compliance for fast-growing eCommerce businesses.
Rohit Bhadange, CEO of Zamp.com, joins the show to share his expertise on how companies can avoid costly tax mistakes, streamline compliance, and manage multi-state tax requirements seamlessly.
Rohit also highlights key challenges eCommerce and omnichannel brands face as they scale and the technology that helps them navigate these obstacles.
Topics discussed in this episode:
- What are the 3 biggest sales tax problems for growing ecommerce businesses
- How international sellers can navigate the complex US sales tax system
- Why marketplace sales count towards tax thresholds in many states
- How improper sales tax collection led to one company owing $4 million in back taxes
- Why charging incorrect sales tax rates can reduce conversion rates
- What ecommerce founders must know about sales tax before selling their business
Links & Resources
Website: https://zamp.com/
LinkedIn: https://www.linkedin.com/in/rohitbhadange/
X/Twitter: https://x.com/salestaxceo
Get access to more free resources by visiting the show notes athttps://t.ly/aHa-Y
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of Ecommerce Coffee Break, we dive into a strategic approach to managing and removing negative Amazon reviews effectively.
Our guest, Danan Coleman, Chief Revenue Officer at TraceFuse.ai, shares his expertise on how to handle negative reviews that violate Amazon guidelines.
Danan provides valuable insights on maintaining review integrity and trust, improving product ratings, and boosting conversions while staying within Amazon’s policies.
Topics discussed in this episode:
- Why one negative review equals ten positive ones on Amazon
- How a 1 star rating drop can slash sales by 50%
- Why having some negative reviews builds trust
- What Amazon allows and forbids in product reviews
- How competitors use review bombing to hurt rankings
- What percentage of negative reviews can be removed legally
- Why supplement sellers face more review fraud
- What signals fake review patterns on Amazon
- Why instant refunds can save your product rating
- How to handle reviews without risking suspension
Links & Resources
Website: https://tracefuse.ai/
LinkedIn: https://www.linkedin.com/in/danancoleman
YouTube: https://youtube.com/c/DananColeman
Instagram: https://www.instagram.com/adventurewithdanan
Get access to more free resources by visiting the show notes athttps://t.ly/gJn87
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we dive into the rapidly evolving influencer and creator economy.
Joining the conversation is Andy Cloyd, co-founder and CEO of Superfiliate.com, an influencer and affiliate platform built for online sellers, merchants and DTC brands.
Andy shares insights into how influencer marketing has transformed over the years, the rise of micro and niche influencers, and practical strategies for brands to partner effectively with creators to grow their business.
Topics discussed in this episode:
- Why micro-influencers are replacing celebrities in brand partnerships
- How to align incentives for effective influencer partnerships
- What metrics matter beyond follower count for influencer selection
- Why long-term influencer deals lead to better results
- Why education is crucial in evolving influencer marketing
- How brands can start with influencer marketing immediately
Links & Resources
Website: https://www.superfiliate.com/
Shopify App Store: https://apps.shopify.com/superfiliate
LinkedIn: https://www.linkedin.com/in/andycloyd/
Get access to more free resources by visiting the show notes athttps://t.ly/gWMZ2
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of eCommerce Coffee Break, we explore how AI is transforming one of the biggest challenges in modern eCommerce: inventory management.
Our guest is Fabricio Miranda, founder and CEO of Flieber.com, an advanced inventory planning platform for modern commerce.
Fabricio shares insights on why traditional methods like Excel fall short, how Flieber's AI-driven solutions are helping brands streamline inventory processes, and how businesses can improve their forecasting and stay competitive.
Tune in to learn how you can avoid costly inventory mistakes and drive growth.
Topics discussed in this episode:
- Why inventory management is the most critical part of e-commerce success
- How traditional inventory planning tools fall short in the modern omnichannel retail landscape
- What makes Excel spreadsheets inadequate for complex inventory forecasting and management
- How AI and machine learning algorithms are revolutionizing inventory planning accuracy
- Why data visibility is crucial for effective inventory management and business insights
- What steps brands should take to improve their inventory management processes
- Why data contextualization is essential for leveraging AI in inventory management
- How proper inventory management can significantly reduce losses from stockouts and overstocks
Links & Resources
Website: https://flieber.com
Shopify App Store: https://apps.shopify.com/flieber-lite
LinkedIn: https://www.linkedin.com/in/fabriciomiranda/
Instagram: https://www.instagram.com/flieberinc/
X/Twitter: https://x.com/fabfcmiranda
Get access to more free resources by visiting the show notes athttps://t.ly/RtRkC
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the Ecommerce Coffee Break Podcast, host Claus Lauter shares exciting updates from his travels and previews upcoming episodes covering key topics like how AI is simplifying modern eCommerce, strategies for handling negative Amazon reviews, and insights into the influencer creator economy.
Claus also introduces a new daily YouTube segment, "eCom Minute," to keep listeners updated on the latest eCommerce news. Tune in to stay ahead in the ever-evolving eCommerce landscape! Join the YouTube Ecom Minute channel here: https://www.youtube.com/@EcomMinute
Topics discussed in this episode:
- Upcoming Topics: Future episodes will cover AI's role in simplifying e-commerce challenges, strategies for addressing negative Amazon reviews, and insights into the influencer creator economy.
- New Initiatives: A daily update called the "eComm Minute" will be launched on YouTube, providing quick updates on e-commerce and marketing news. Listeners are encouraged to subscribe for notifications once it starts.
- Newsletter Promotion: The podcast promotes a free weekly newsletter that curates essential e-commerce insights from over 50 sources, aimed at saving time and enhancing knowledge for Shopify merchants.
- Guest Opportunities: The podcast is seeking new guests from the e-commerce sector to share their expertise, offering them exposure to a significant audience of listeners and subscribers.
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Ecom Minute: https://www.youtube.com/@EcomMinute
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the show notes athttps://t.ly/skMGI
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the podcast, we dive into the crucial issue of sizing in fashion ecommerce and explore innovative solutions to reduce returns and boost sales.
Our guest, Gulnaz K., founder of EasySize.me, shares her expertise on solving the sizing dilemma.
With nearly 15 years of experience in tech and a master's degree in strategic marketing, Gulnaz brings a unique perspective on the intersection of fashion and technology.
Her company's flagship product, Fitquist, is used by over 700 brands to tackle sizing issues and minimize returns, revolutionizing the online shopping experience for fashion retailers and customers alike.
Topics discussed in this episode:
- Why sizing is a major challenge in fashion e-commerce
- What role product photography plays in size understanding
- Why returns are a sustainability concern in fashion
- How size recommendations can boost customer satisfaction
- Why having sizing advice is crucial for holiday sales
- How proper sizing can significantly reduce return rates
Links & Resources
Website: https://www.easysize.me/lp/shopify-lp
Shopify App Store: https://apps.shopify.com/fit-quiz
LinkedIn: https://www.linkedin.com/company/easysize/
X/Twitter: https://x.com/easysize
Instagram: https://www.instagram.com/easysize/
Get access to more free resources by visiting the show notes athttps://t.ly/q4kig
Ask The Ecommerce Coffee Break → Submit your question here: https://ecommercecoffeebreak.com/ask/
Sign up for our free newsletterBecome a smarter online seller in just 10 minutes per week. 100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the podcast, we explore practical tips for learning to work alongside AI, a crucial skill in today's rapidly evolving landscape.
Joining me on the show today is Michael Walker, the Chief Marketing Officer at smythos.com.
He shares insights on integrating AI into various workflows and enhancing productivity. Join us as we delve into strategies that empower professionals to thrive in an AI-driven environment.
Topics discussed in this episode:
- Why AI is changing organizations by streamlining efficiency and increasing revenue
- How AI frees up individuals to be more creative and innovative
- What valuable skills are needed in an AI-driven world, including problem-solving
- How AI assistants can tackle complex business problems as a unified system
- Why learning AI assistant building is crucial for professionals in 2025
- What examples show AI agents improving productivity in ecommerce
- What the process looks like for implementing AI agents in business
- How embracing AI helps professionals harness its power advantageously
Links & Resources
Website: https://smythos.com/
LinkedIn: https://www.linkedin.com/in/michaelwalkerii/
LinkedIn: https://www.linkedin.com/company/smythos/
Get access to more free resources by visiting the show notes athttps://t.ly/lqUkW
Ask The Ecommerce Coffee Break → Submit your question here: https://ecommercecoffeebreak.com/ask/
Sign up for our free newsletterBecome a smarter online seller in just 10 minutes per week. 100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we explore why modern eCommerce brands are focusing more on operational success than marketing.
Joining the discussion is Mo Afshar, CEO and Co-founder of Pipe17com.
Mo shares insights on how operational efficiency is key to scaling a business and maintaining customer satisfaction, as well as how automation and AI are transforming order operations for online merchants.
Tune in to learn how to optimize your backend processes and keep your eCommerce business running smoothly.
Topics discussed in this episode:
- Why brands prioritize operations over marketing in ecommerce
- How operational complexity increases with multi-channel selling
- What common operational mistakes ecommerce businesses make as they scale
- How AI is revolutionizing e-commerce operations and enhancing efficiency
- Why connecting disparate systems is crucial for streamlining e-commerce operations
- What types of clients benefit most from operational optimization solutions
- Why order-based pricing aligns with customer success in ecommerce operations
- How AI is changing consumer buying behavior and brand creation in ecommerce
- Why operations remain critical despite AI advancements in ecommerce
Links & Resources
Website: https://pipe17.com/
LinkedIn: https://linkedin.com/company/pipe17
X/Twitter: https://twitter.com/pipe17inc
Tik Tok: https://www.tiktok.com/@pipe17official
Get access to more free resources by visiting the show notes athttps://t.ly/BHc7a
Recommended Next Episode
339: The Most Important Tool to Deliver a Quality Ecommerce Experience: Search On Your Store — Arv Natarajan → https://ecommercecoffeebreak.com/shopify-ai-search-discovery/
Ask The Ecommerce Coffee Break → Submit your question here: https://ecommercecoffeebreak.com/ask/
Sign up for our free newsletterBecome a smarter online seller in just 10 minutes per week. 100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we explore one of the most crucial tools for a successful eCommerce experience: your store’s search function.
Joining us is Arv Natarajan, Director of Product at GroupBy Inc. Arv shares his insights on improving search capabilities to enhance customer satisfaction and conversion rates.
We discuss data catalog quality, the role of AI in search engines, and how to optimize merchandising with analytics. Tune in to learn how to boost your online store's performance with smarter search tools!
Topics discussed in this episode:
- Why improving search quality is crucial for ecommerce success
- How product data quality impacts search performance
- What advanced search capabilities like natural language processing can offer
- Why analytics and understanding user search behavior is important
- How to balance AI-powered search with human curation and merchandising
- What types of ecommerce businesses benefit most from advanced search
- How the search solution integrates with custom ecommerce themes
- What the future of AI-powered ecommerce search and product discovery might look like
Links & Resources
Website: https://www.groupbyinc.com/integrations/shopify
Shopify App Store: https://apps.shopify.com/groupby-ai-search-discovery
LinkedIn: https://www.linkedin.com/in/arvnatarajan/
X/Twitter: https://x.com/groupbyinc
Get access to more free resources by visiting the show notes athttps://t.ly/GECxQ
Ask The Ecommerce Coffee Break → Submit your question here: https://ecommercecoffeebreak.com/ask/
Sign up for our free newsletterBecome a smarter online seller in just 10 minutes per week. 100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, I (your host, Claus Lauter) share the 4 Conversion Rate Optimization principles you need to know to optimize your store for more sales and revenue.
Download your copy of the Conversion Rate Optimization Handbook. Instant download here: https://ecommercecoffeebreak.com/conversion-optimization-handbook/
Topics discussed in this episode:
- Why conversion rate optimization is crucial for ecommerce businesses
- What cognitive load is and how simplifying your content can boost understanding and conversions
- How doubling conversion rates can potentially quadruple your business without additional marketing costs
- What the four key principles of conversion rate optimization are and their importance
- How minimizing visual load can improve user experience and conversions
- Why reducing motor load is essential for easier navigation and increased sales
- How decreasing memory load can prevent users from getting lost on your website
- Why providing the right information at the right moment is critical for conversions
Links & Resources
Website: https://ecommercecoffeebreak.com
Download: https://ecommercecoffeebreak.com/conversion-optimization-handbook/
LinkedIn: https://www.linkedin.com/in/clauslauter/
Get access to more free resources by visiting the show notes athttps://t.ly/RaAgq
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we explore how to drive organic traffic in an AI-driven world.
Joining us is Mike Simmons, the owner of Plugin Useful. Mike shares his journey from software engineer to successful entrepreneur, leading a health tech company to significant growth before focusing on empowering Shopify entrepreneurs.
Mike dives into the essentials of SEO, offering practical tips and insights on optimizing your store for better organic reach. Discover how to leverage AI and SEO to boost your traffic and grow your online business.
Topics discussed in this episode:
- How AI has impacted SEO and the need to focus on fundamental best practices
- Optimizing category pages with targeted keywords and informative content to drive organic traffic
- Strategies for product page optimization, including using primary keywords in titles
- Taking a long-term, compounding approach to SEO rather than expecting instant results
- Why perfection isn't required, but pages should aim to be the best for the target keyword
- How focused SEO work can lead to significant improvements even for stores starting from scratch
Links & Resources
Website: https://pluginuseful.com/
Shopify App Store: https://apps.shopify.com/plug-in-seo
Get access to more free resources by visiting the show notes athttps://t.ly/hxO8l
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we discuss how to boost your store’s revenue with effective email marketing strategies.
Joining us is Sergey Sapelnyk, Co-owner of bedfordmarketing.co and founder of two successful eCommerce brands, Society Socks and Pearly Drinks. Sergey shares actionable tips on optimizing your email campaigns, improving mobile responsiveness, and increasing customer engagement.
Whether you’re new to email marketing or looking to refine your strategy, this episode offers valuable insights to help grow your online business.
Topics discussed in this episode:
- Why mobile responsiveness is crucial for email marketing success in DTC brands
- How to structure emails for optimal readability on mobile devices
- What common mistakes DTC brands make with their email marketing strategies
- How to create clear and effective call-to-actions (CTAs) in marketing emails
- Why the frequency of email sends should increase as your business grows
- What optimal email sending frequencies are for different business revenue levels
- How to effectively use pop-ups to build your email list without annoying customers
Links & Resources
Website: https://www.bedfordmarketing.co/
LinkedIn: https://www.linkedin.com/in/sergeysapelnyk/
X/Twitter: https://x.com/BallinFil
Get access to more free resources by visiting the show notes athttps://t.ly/T4rjK
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we discuss how to automate your marketing and take control of your online ecosystem. We explore the impact of automation on marketing efficiency. Our featured guests on the show are Emily and Alan Braithwaite from yellowtuxedo.co.uk
Topics discussed in this episode:
- How to get started with email marketing automation for ecommerce beginners
- Why email marketing should be a higher priority in your overall marketing mix
- What information to collect when building your email list and why simplicity matters
- How integrating design tools like Canva with email platforms can streamline your workflow
- Why personalization is crucial in email marketing and how to achieve it effectively
- How AI is shaping the future of marketing automation and email campaigns
Links & Resources
Website: https://www.yellowtuxedo.co.uk/
Website MailerLite: https://www.mailerlite.com/a/coffeebreakpodcastYT
LinkedIn: https://www.linkedin.com/company/yellowtuxedo/
Instagram: https://www.instagram.com/yellowtuxedo/
YouTube: https://www.youtube.com/@YellowTuxedo/
Get access to more free resources by visiting the show notes athttps://t.ly/KuBMX
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we explore email marketing strategies for e-commerce, focusing on Black Friday preparations. Our guest, Adam Robinson, CEO of retention.com, discusses the impact of Apple's privacy changes on Facebook ads and email remarketing. He explains how to overcome challenges like Klaviyo’s reduced cookie tracking window by using innovative methods to capture email addresses from website visitors. Adam also shares tips for warming up these new contacts to boost engagement and ensure a successful holiday sales season.
Topics discussed in this episode:
- How intelligent tracking prevention cut email tracking from 2 years to 7 days
- What’s the ideal timeframe to start Black Friday email campaigns
- Why a personal brand via content marketing is crucial for SaaS growth
- How to warm up new email subscribers before Black Friday
- How Dr. Squatch generated $1 million in revenue using retention.com's services before Black Friday
- Why broad targeting ads might be more effective than hyper-niche targeting
- How to safely integrate new email addresses into existing email lists
- What retention.com does to avoid duplicating email addresses in your list
Links & Resources
Website: https://retention.com/
Shopify App: https://retention.com/support/integrate-with-shopify-integration-app/
LinkedIn: https://www.linkedin.com/in/retentionadam/
X/Twitter: https://twitter.com/RetentionAdam
Get access to more free resources by visiting the show notes athttps://t.ly/PneSl
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we dive deep into strategies for mastering Google Ads for eCommerce stores. Our guest is Shri Kanase, founder of YoruMarketing.com and a Google Ads expert with over 7 years of experience.
Shri shares insights on common misconceptions about Google Ads, the differences between shopping campaigns and performance max, and his systematic TPS (Testing, Profitability, Scaling) approach. He also provides valuable tips for preparing for Q4, optimizing ad accounts, and achieving scalable results. Whether you're new to Google Ads or looking to improve your existing campaigns, this episode offers actionable advice for eCommerce success.
Topics discussed in this episode:
- Why Google Ads outperforms Facebook for ecommerce consistency
- How the TPS (Testing, Profitability, Scaling) approach works across industries
- What misconceptions limit Google Ads scalability
- How to audit and restructure struggling Google Ads accounts
- Why patience is key in Google Ads strategy
- What pricing options exist for Google Ads management
- Why consistent optimization schedules matter for Google Ads
Links & Resources
Website: https://yorumarketing.com/
LinkedIn: https://www.linkedin.com/in/shri-kanase/
TikTok: http://tiktok.com/@shri.kanase
X/Twitter: https://x.com/EcomShri
YouTube: https://www.youtube.com/channel/UCyQNz6Xg5FVXjvfOMj5Rj5g
Get access to more free resources by visiting the show notes athttps://t.ly/sySxj
Are you feeling overwhelmed with admin and marketing tasks? Too much to do and no time to get it all done?
Introducing our pre-vetted marketing and admin assistants —they’re experts who can join your team in less than a week, saving you up to 50% compared to hiring in the US or EU. Stop working in your business and start working on it.
Learn more at https://ecommercecoffeebreak.com/team
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
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Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we dive into strategies for boosting your online store’s average order value (AOV) through effective cross-selling. Joining the conversation is Varun Kundra, Co-founder of AfterSell.com, a Shopify app used by over 20,000 brands for upselling and cross-selling. Varun shares insights on consumer psychology, personalization, and how merchants can seamlessly integrate third-party offers to maximize profits without additional effort.
Topics discussed in this episode:
- Why cross-selling and upselling boost AOV in a high acquisition cost environment
- How personalization and relevance improve upsell and cross-sell success
- What entry points exist for upselling: in-cart, checkout, post-purchase
- Why post-purchase offers work due to the "dopamine kick"
- What "network offers" are and how they display third-party offers
- What revenue potential exists for merchants using network offers
Links & Resources
Website: https://www.aftersell.com/
Shopify App Store: https://apps.shopify.com/aftersell
LinkedIn: https://www.linkedin.com/in/vk1/
X/Twitter: https://x.com/varkundra
Get access to more free resources by visiting the show notes athttps://t.ly/VFUA-
Want to be a smarter online business owner?
Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
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Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
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Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the eCommerce Coffee Break podcast, we dive into the world of short-form video content for TikTok, Instagram Reels, and YouTube Shorts. Our guest is John Roman, CEO of BattlBox.com, who shares his journey from B2B sales to e-commerce success. John reveals how BattlBox leveraged video marketing to grow their brand, starting with long-form YouTube content and evolving into a powerhouse of short-form videos across multiple platforms. Learn about their content creation strategy, the importance of authentic branding, and insights on the future of content marketing in e-commerce.
Topics discussed in this episode:
- Why short form video content became crucial for ecommerce brands
- What AI tools can be used for content creation and editing
- Why having a human face for the brand is important, as it potentially sells more products
- How consistent testing and learning is essential for success on platforms like TikTok
- Why diversifying content types (video, blog posts, articles) remains important for marketing
- How to overcome "paralysis by analysis" as it's crucial for creating and publishing content
- Why unpolished, genuine content often performs better than highly produced videos
Links & Resources
Website: https://www.battlbox.com/
Website: https://onlinequeso.com/
LinkedIn: https://www.linkedin.com/in/john-roman/
X/Twitter: https://twitter.com/JohnMRoman
Get access to more free resources by visiting the show notes athttps://t.ly/z456a
Want to be a smarter online business owner?
Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.
Learn more at https://founders-sidekick.com
Sign up for our free newsletter.Become a smarter online seller in just 10 minutes per week. The Ecommerce Coffee Break keeps ecommerce professionals updated with curated industry news, DTC insights, latest trends, and actionable advice. Perfect for anyone who wants to stay informed but is short on time.
100% free. Delivered every Thursday to your inbox. No Spam. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the Ecommerce Coffee Break podcast, we explore the Shopify marketing ecosystem with Brandon Amoroso, founder and president of electriq marketing.
A Forbes 30 under 30 alum, Brandon shares insights on customer retention, e-commerce tech stacks, and the challenges of selling alcohol online.
We discuss streamlining Shopify apps, boosting customer lifetime value, and how Brandon's company is revolutionizing alcohol sales in e-commerce following its acquisition by drinks.com.
Topics discussed in this episode:
- Why the Shopify marketing ecosystem has evolved towards consolidated platforms
- How the selection process for Shopify apps has become more critical
- What factors influence the choice of tech stack for different-sized businesses
- How usage-based pricing models benefit both small and large merchants
- Why reducing the number of apps can improve a store's performance
- What key areas are examined in a Shopify store audit
- How retention strategies are implemented across multiple channels
- Why direct mail is making a comeback in e-commerce marketing
- How drinks.com solves the complexities of selling alcohol online
- What opportunities exist for non-alcohol merchants to add alcohol sales
Links & Resources
Website: https://drinks.com/electriq
LinkedIn: https://www.linkedin.com/in/brandonamoroso/
X/Twitter: https://x.com/AmorosoBrandon
Get access to more free resources by visiting the show notes athttps://t.ly/_yeGc
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Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
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Learn more at https://founders-sidekick.com
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Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the eCommerce Coffee Break podcast, we dive into winning data strategies for e-commerce growth.
Our guest is Outi Karppanen, the lead marketing analytics strategist at Supermetrics.com. Outi shares her expertise on navigating the increasingly complex marketing analytics landscape, discussing how to make smart choices with data, handle privacy concerns, and optimize marketing efforts.
Topics discussed in this episode:
- Why has the marketing analytics landscape evolved so rapidly in recent years
- How do companies navigate data complexity with privacy concerns
- What are the biggest mistakes companies make with marketing data, and how to avoid them
- Why is it crucial to prioritize the right data sources for eCommerce growth
- What challenges businesses face with attribution, and how can they optimize marketing spend
- How smaller eCommerce businesses use marketing analytics to compete with larger companies
- Why first-party data's increasingly important, and how should businesses prepare
- What strategies help businesses implement data-driven marketing campaigns
Links & Resources
Website: https://supermetrics.com/
Shopify App Store: https://supermetrics.com/connectors/shopify
LinkedIn: https://www.linkedin.com/company/supermetrics/
X/Twitter: https://x.com/Supermetrics
Get access to more free resources by visiting the show notes athttps://t.ly/hUTQ8
Want to be a smarter online business owner?
Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.
Learn more at https://founders-sidekick.com
Sign up for our free newsletter.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
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Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we explore the critical impact of site speed on Shopify stores. Our guest, Darin Archer, Vice President of Product Strategy at Yottaa.com, shares expert insights on optimizing ecommerce sites for better performance. Learn why speed matters, what slows down your store, and how to boost conversions through improved loading times. Discover actionable strategies to enhance your Shopify store's performance and drive revenue growth.
Topics discussed in this episode:
- Why site speed optimization is crucial for ecommerce success
- How slow loading times impact customer experience and sales
- What common issues slow down ecommerce sites and how to identify them
- How to measure and track the performance improvements of your Shopify store
- What specific strategies can be implemented to boost Shopify store speed
- Why faster loading times lead to higher conversion rates and revenue growth
Links & Resources
Website: https://www.yottaa.com/
Shopify App Store: https://apps.shopify.com/rapid-insite
LinkedIn: https://www.linkedin.com/company/yottaa/
Twitter: https://twitter.com/yottaa
Get access to more free resources by visiting the show notes athttps://t.ly/Akezl
Want to be a smarter online business owner?
Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.
Learn more at https://founders-sidekick.com
Sign up for our free newsletter.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode of the Ecommerce Coffee Break podcast, we explore conversion rate optimization (CRO) with a fresh perspective. Our guest, Marta Rogach, Business Development Lead at Plerdy, introduces an all-in-one tool that provides actionable insights into user behavior on e-commerce websites. Marta explains how Plerdy's solution helps store owners understand customer interactions, identify pain points, and make data-driven decisions to improve conversions, covering everything from heatmaps and session replays to pop-up optimization and sales performance tracking.
Topics discussed in this episode:
- Why conversion rate optimization is crucial for ecommerce businesses
- How understanding customer behavior can improve conversions
- Why watching user replays and heatmaps reveals customer behavior
- How pop-ups boost ecommerce conversions and engagement
- What role website speed plays in conversion rates
- How to effectively use data analytics to boost store performance
Links & Resources
Website: https://www.plerdy.com
LinkedIn: https://www.linkedin.com/company/plerdy/
Facebook: https://www.facebook.com/PlerdyEN/
Get access to more free resources by visiting the show notes athttps://t.ly/Covcl
Want to be a better online business owner?
Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.
Learn more at https://founders-sidekick.com
Sign up for our free newsletter.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
On this episode of the Ecommerce Coffee Break Podcast, Yuxin Zhu, CEO and Co-Founder of Replo at replo.app, reveals powerful tips for optimizing your ecommerce website for conversions. Yuxin discusses the importance of user experience, compelling content, A/B testing, and data analytics. He emphasizes the need for clear navigation, fast loading times, mobile optimization, and trust signals like customer reviews. Yuxin also touches on SEO and backend performance. Tune in for expert advice to transform your online store and boost your sales.
Topics discussed in this episode:
- Why conversion rate optimization has become increasingly important in ecommerce
- How technological changes and increased competition are making CRO more complex
- What steps are involved in creating a user-centered website or landing page
- How product detail pages can be optimized to convert as well as landing pages
- Why telling a consistent brand story across multiple touchpoints is crucial for conversion
- Why even small improvements in conversion rates can lead to significant revenue increases
Links & Resources
Website: https://www.replo.app/
Insta: https://www.instagram.com/replo.app/
Twitter: https://twitter.com/replohq
LinkedIn: https://www.linkedin.com/in/yuxinzhu/
Get access to more free resources by visiting the show notes athttps://t.ly/_HKW0
Want to be a better online business owner?
Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?
Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.
Learn more at https://founders-sidekick.com
Sign up for our free newsletter.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we discuss customer retention strategies that are revolutionizing the loyalty and rewards space. Our guest on the show is Hemant Purswani, Co-founder, and CTO at appstle.com.
Topics discussed in this episode:
- Why loyalty programs are crucial for customer retention in times of economic uncertainty
- How integrating loyalty with subscription and membership programs creates a seamless customer experience
- Why dynamic point redemption is a game-changer for loyalty programs, allowing customers to use points more flexibly
- How loyalty programs can be effectively used across various industries, from cosmetics to hardware tools
- What strategies merchants can use to promote their loyalty programs, including email campaigns and social media sharing
Links & Resources
Website: https://appstle.com/
Shopify App Store: https://apps.shopify.com/partners/appstle
LinkedIn: https://www.linkedin.com/company/appstle/
Twitter: https://twitter.com/appstleinc
Get access to more free resources by visiting the show notes athttps://t.ly/Wqans
Join "Founder's Sidekick" - Weekly Business Mentorship
Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we dive into strategies to increase the number of returning customers, boost customer lifetime value, and decrease churn rates. We explore why rewards can be more effective than discounts, how loyalty programs offer more than just points, and what alternative incentives work well in loyalty programs. Tune in to learn how to design an effective loyalty program that goes beyond just points and builds lasting customer relationships. Our featured guest on the show is Fiona Stevens, Director of Marketing at LoyaltyLion.com.
Topics discussed in this episode:
- How to get started with a loyalty program: Begin with small, simple rewards and gradually expand based on performance.
- Why loyalty programs are more than just giving points: They're about building ongoing connections and customer communities.
- Why personalization is crucial in loyalty programs: It allows for tailored experiences and more relevant communications.
- How to determine the right frequency for loyalty program communications: Base it on your product's purchase cycle and customer lifecycle.
- Why loyalty programs should be actively managed: Set-and-forget approaches often fail to deliver value.
- How to align loyalty rewards with brand values: Offering donations or sustainability-focused rewards can strengthen emotional connections.
Links & Resources
Website: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break
Shopify App Store: https://apps.shopify.com/loyaltylion
LinkedIn: https://www.linkedin.com/company/loyaltylion/
X/Twitter: https://twitter.com/loyaltylionhq
Get access to more free resources by visiting the show notes att.ly/1zTeK
Join "Founder's Sidekick" - Weekly Business Mentorship
Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode of our Ecommerce Summer School, we discuss why Loyalty Programs backfire and how to fix it. Our featured guest on the show is Dastan Chikeev, Content Team Lead at growave.io.
Topics discussed in this episode:
- What factors contribute to a successful loyalty program, including analytics, customization, and active communication
- How micro-engagements like social media interactions can be rewarded to boost customer loyalty
- Why the value of loyalty points is a critical consideration for program success
- How email notifications play a vital role in maintaining customer engagement within loyalty programs
- Why accumulating hundreds of customer reviews is essential for building trust and credibility
- How tiered loyalty programs and creative rewards can differentiate a brand's offering
- What common mistakes merchants make when implementing loyalty programs
- Why loyalty programs are crucial for e-commerce success in an era of rising customer acquisition costs
Links & Resources
Website: https://www.growave.io/
Shopify App Store: https://apps.shopify.com/growave
LinkedIn: https://www.linkedin.com/in/dastan-chikeev/
Get access to more free resources by visiting the show notes athttps://t.ly/QXT_y
Join "Founder's Sidekick" - Weekly Business Mentorship
Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
Are you trapped in the 9-to-5 grind, dreaming of a life fueled by passion and purpose? Are you ready to break free from the corporate cage and build a thriving online business? If the idea of creating a sustainable income while living life on your own terms excites you, then this episode is your escape plan. Join us as we dive deep into the challenges faced by countless 9-to-5ers, side hustlers, and solopreneurs who yearn for ecommerce success.
Claus Lauter will share his hard-won insights into why so many stumble and how to avoid those pitfalls. Discover the secret weapon that can transform your online venture into a six-figure empire – Founder's Sidekick.
Topics discussed in this episode:
- What "Founder's Sidekick" is and how it provides affordable, flexible coaching for entrepreneurs
- How the "Founder's Sidekick" program is structured and what pricing options are available
- What new developments are happening with the Ecommerce Coffee Break Podcast, including new sponsors and upcoming topics
- What the new Thursday newsletter offers, including curated news from about 50 different ecommerce sources
- What upcoming content listeners can expect, including exciting guests and summer masterclasses
Links & Resources
Website: https://founders-sidekick.com/
LinkedIn: https://www.linkedin.com/in/clauslauter/
X/Twitter: https://x.com/clauslauter
Get access to more free resources by visiting the show notes att.ly/yqkPs In this episode we talk about: Founders Sidekick, Business Growth, Entrepreneur Advice, eCommerce Strategies, Marketing Tips, Business Coaching, Overcome Challenges, Expert Advice, Online Business, Tailored Strategies, eCommerce Trends, Private Community, Conversion Optimization, Sales Growth, Customized Feedback, Video Coaching, Business Guidance, Entrepreneur Support, Work Less Profit More, Claus Lauter
Join "Founder's Sidekick" - Weekly Business Mentorship
Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we discuss why growth brings different challenges at various revenue stages and what areas are most affected when scaling an e-commerce company. Our featured guest on the show is Leonardo Caracas, managing partner at jumpventures.co.
Topics discussed in this episode:
- Why product market fit is crucial before scaling: Reviews and customer feedback indicate if you've achieved the right fit
- How KPIs determine a company's scalability: Reviews, repurchase rate, average order value, and conversion rate
- What makes marketing the biggest challenge for growing ecommerce brands: Many founders excel at product but struggle with growth strategies
- Why solving a real problem or having true differentiation is essential for scalable growth: It protects against easy replication by competitors
- Why analyzing and optimizing a company's financial structure is a critical first step: A profitable structure is necessary for scalability
- Why Shopify is the preferred ecommerce platform for scaling businesses: Its ease of use and robust ecosystem support rapid growth
Links & Resources
Website: https://www.jumpventures.co/
LinkedIn: https://www.linkedin.com/in/leonardocaracas/
Get access to more free resources by visiting the show notes att.ly/DbFbZ In this episode we talk about: Business Expansion, Business Growth Challenges, Business KPI, Ecommerce Growth, Ecommerce Marketing Advice, Ecommerce Scale Up, Ecommerce Strategy, Ecommerce Tips, Entrepreneurship Tips, Financing Business Growth, Growth Hacking, Managing Supply Chain, Market Validation, Product Market Fit, Scale Your Business, Scaling Online Businesses, Shopify Growth Tips, Startup Funding, Startup Scaling, Supply Chain Optimization, Team Structure For Growth, Venture Capital
Join "Founder's Sidekick" - Weekly Business Mentorship
Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this podcast episode, we discuss the challenges that retailers face today with paid media and how you can adopt AI technologies to successfully manage paid media. Our featured guest on the show is Drew Smith, Co-Founder at upp.ai.
Topics discussed in this episode:
- Why retailers face significant challenges in managing paid media campaigns across multiple evolving platforms
- How the shift to AI powered advertising has transformed the landscape for ecommerce businesses
- How Google's reinforcement learning algorithms work in Performance Max campaigns
- Why product data is becoming increasingly important in the age of AI driven advertising
- What the future holds for AI in paid media management and why human expertise will remain crucial
Links & Resources
Website: https://upp.ai/
LinkedIn: https://www.linkedin.com/company/upp-ai/
X/Twitter: https://x.com/upptechnologies
Get access to more free resources by visiting the show notes att.ly/eyBDK
"Founder's Sidekick" - Weekly Business Mentorship
Imagine transforming your 9-5 grind or traditional business into a thriving online venture. "Founder's Sidekick" offers weekly expert guidance tailored for busy founders.
Get personalized, asynchronous coaching to address crucial questions as you start and grow your online business. Learn more at https://founders-sidekick.com/
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow on Apple Podcasts
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review!
Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
In this episode, we reveal the ultimate blueprint for doubling your online sales.
Discover how savvy entrepreneurs are leveraging the power of Shopify and Amazon to create unstoppable multichannel empires.
Our featured guest on the show is Adam Shaffer, President at phelpsunited.com
Topics discussed in this episode:
- Why Shopify and Amazon have become a good match for e-commerce businesses
- How using both Shopify and Amazon can help double sales and achieve greater success
- What advantages Amazon's logistics and fulfillment services offer to Shopify merchants
- How expanding to multiple marketplaces and countries can grow your e-commerce brand
- Why having different product assortments on Shopify and Amazon can be beneficial
- What strategies work best for leveraging Amazon's traffic to drive customers to your Shopify store
Links & Resources
Website: https://phelpsunited.com/
LinkedIn: https://www.linkedin.com/in/adam-w-shaffer/
Facebook: https://www.facebook.com/PhelpsUNITED
Get access to more free resources by visiting the podcast episode page att.ly/f4DrV Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Get Your "Founder's Sidekick" today
With “Founder’s Sidekick,” you’ll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.
Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io.
Topics discussed in this episode:
- Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce marketing
- How understanding the root causes of customer problems helps create more effective branding and messaging
- What strategies can help e-commerce businesses compete in a rapidly changing digital landscape
- How incorporating customer personas into product imagery can significantly boost conversion rates
- Why regular, well-designed email newsletters are one of the most cost-effective ways to drive sales and subscriptions
- What challenges e-commerce business owners face when trying to keep up with fast-paced marketing demands
- How unlimited design subscription services can solve common pain points for e-commerce brands and marketing agencies
Links & Resources
Website: https://www.cornerstory.io/
LinkedIn: https://www.linkedin.com/company/cornerstory/
Instagram: https://www.instagram.com/cornerstory.hq/
Get access to more free resources by visiting the podcast episode page att.ly/s0RND Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Get Your "Founder's Sidekick" today
With “Founder’s Sidekick,” you’ll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.
Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we explore how the 80/20 rule and fractional marketing can boost your business growth. Our featured guest on the show is Torsten Lueddecke, founder and managing director at meinteaminkapstadt.com.
Topics discussed in this episode:
- Why the 80/20 rule (Pareto Principle) is crucial for business growth and productivity
- How to identify the 20% of activities that produce 80% of your results
- What fractional marketing is and why it's beneficial for small businesses and entrepreneurs
- Why a fresh set of eyes can help identify areas for improvement in your business
- How fractional marketing managers can provide expert skills at a fraction of the cost
- How the recruitment and onboarding process works for fractional marketing managers
- What potential cost savings businesses can expect when using fractional marketing services
Links & Resources
Website: https://meinteaminkapstadt.com/
LinkedIn: https://www.linkedin.com/in/torsten-lueddecke-125140a/
LinkedIn: https://www.linkedin.com/company/meinteaminkapstadt/
Get access to more free resources by visiting the podcast episode page att.ly/STb7S Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Get Your "Founder's Sidekick" today
With “Founder’s Sidekick,” you’ll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures.
Get “asynchronous” private coaching to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss why AI is the key for brands to survive in the future of eCommerce. Our featured guest on the show is Valon Xhafa is the Founder of behamics.com
Topics discussed in this episode:
- Why AI is becoming critical for brands to survive in the increasingly competitive e-commerce landscape
- How the pandemic changed the e-commerce industry, making traditional growth strategies less effective
- What behavioral science means in the context of e-commerce and how it impacts user decisions
- Why understanding external factors like weather, inflation, and competitor data is crucial for predicting user behavior
- How the paradox of choice creates friction in the user experience and impacts conversion rates
- What role web performance plays in user experience and its impact on revenue and ad costs
Links & Resources
Website: https://behamics.com/
LinkedIn: https://www.linkedin.com/in/valon-xhafa-b8ab856b/
Facebook: https://www.facebook.com/behamics
Get access to more free resources by visiting the podcast episode page att.ly/FfJ-J Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
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Join "Founder's Sidekick" today - With “Founder’s Sidekick,” you’ll receive personalized advice and feedback to transition from 9-5 jobs or transform traditional businesses into flexible online ventures. A private advisory service designed for busy people to address burning business questions when starting and growing an online business. Visit https://ecommercecoffeebreak.com/start to learn more.
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In this podcast episode, we explore how to leverage subscriptions and loyalty programs together to boost repeat purchases. Our featured guest on the show is Gabriella Tegen, founder and CEO of Smartrr.com
Topics discussed in this episode:
- Why combining subscriptions and loyalty programs is a powerful strategy for increasing repeat purchases and customer retention
- What types of products work best for subscription and loyalty program combinations (e.g. supplements, pet products, baby products)
- Why simple loyalty programs focused on referrals can be more effective than complex point systems
- What types of rewards and tiers can be effective in loyalty programs, from bonus points to exclusive perks
- How unredeemed loyalty points can become a financial liability for businesses
- What strategies can help reduce churn in subscription-based businesses
Links & Resources
Website: https://smartrr.com/
Shopify App Store: https://apps.shopify.com/smartrr
LinkedIn: https://www.linkedin.com/company/smartrrapp/
X/Twitter: https://x.com/smartrr_app?lang=en
Get access to more free resources by visiting the podcast episode page att.ly/A_4-a Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
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Join the "Founder's Sidekick" Program - The “Founder’s Sidekick” is an asynchronous private coaching program designed for busy entrepreneurs, marketing executives, and founders to address burning business questions when starting and running an online business on Shopify’s ecommerce platform. Visit https://ecommercecoffeebreak.com/start to learn more.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to master efficient cross-border e-logistics in Europe and why sustainable logistics is the key to e-commerce success. Our featured guest on the show is Rolando Casanova, Managing Director of Internel.eu
Topics discussed in this episode:
- Why sustainable logistics are crucial for ecommerce success in Europe.
- How the European market differs from a single country, with 27 distinct consumer preferences.
- What challenges online businesses face when expanding into cross-border European markets.
- How Internel.eu supports clients in navigating different payment methods and delivery expectations across Europe.
- Why the delivery experience is the first physical contact between a brand and its customers.
- What it means to have truly sustainable logistics in e-commerce.
Links & Resources
Website: https://internel.eu/
Shopify App Store: https://apps.shopify.com/internel-e-fulfillment
LinkedIn: https://www.linkedin.com/company/internel/
X/Twitter: https://x.com/efulfillmentEU
Get access to more free resources by visiting the podcast episode page at t.ly/uSJ91 Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
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Join the "Founder's Sidekick" Program - The private entrepreneur support solution that helps you make smarter business decisions. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss why ecommerce fraud prevention solutions reduce chargebacks and how they improve the shopper experience.
Our featured guests on the show are Harish Manipelli, Chief Technology Officer and Tariq Ahmed is Managing Director for Canada at zumigo.com.
Topics discussed in this episode:
- Why card-not-present fraud is a big problem for online merchants.
- How fraudsters use advanced methods like bots and fake identities.
- Why merchants must balance fraud prevention with good customer experience.
- How Zumigo's solution gives a trust score by checking multiple data points in real time.
- Which data sources Zumigo uses for verification, like phone number intelligence.
- How Zumigo prevented a costly fraudulent order in a case study.
- How Zumigo stops payment processors from flagging good transactions.
- Why Zumigo's passwordless login improves security and reduces cart abandonment.
- How Zumigo uses AI/ML models and deterministic verification for risk decisions.
Links & Resources
Website: https://zumigo.com/deriskify-for-ecommerce/
Video: http://info.zumigo.com/deriskify2024
Shopify App Store: https://apps.shopify.com/deriskify
LinkedIn: https://www.linkedin.com/in/harishmanepalli/
Get access to more free resources by visiting the podcast episode page att.ly/16H8V Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Join the "Founder's Sidekick" Program - The private entrepreneur support solution that helps you make smarter business decisions. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about why online reputation management is a crucial aspect of building and maintaining a successful ecommerce business.
We share how to become the most trusted brand in your space.
Our featured guests on the show are Scott Brandley, Founder & CEO, and DJ Sprague, Chief Marketing Officer of ShopperApproved.com.
Get your FREE copy of the Reputation King book (a $39.95 value) at https://reputationking.com/coffeebreak
Topics discussed in this episode:
- Why online reputation management is crucial for eCommerce businesses (Trust from search to checkout).
- Biggest challenges in building trust for eCommerce (Collecting reviews, handling negative reviews).
- Different types of review platforms (Open vs. Verified) and their impact.
- Importance of video reviews and how to incentivize them.
- How Google handles reviews (Google My Business, Review Aggregation, Product Reviews).
- How to deal with negative reviews (Responding strategically, turning them into positives).
- Key metrics to track for online reputation (Star Rating, Recency, Review Volume).
- Why privacy matters when using customer reviews for marketing.
- Strategies for new businesses to get reviews quickly (Multiple survey requests, video reviews).
- DJ Sprague's book "Reputation King": A guide to online reputation management.
Links & Resources
Website: https://www.shopperapproved.com/
Free "Reputation King" book: https://reputationking.com/coffeebreak
LinkedIn: https://www.linkedin.com/in/duanesprague/
Facebook: https://www.facebook.com/duane.sprague.902
Get access to more free resources by visiting the podcast episode page att.ly/xNi_0 Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, I share an update on the Ecommerce Coffee Break Podcast and what’s in the pipeline for the next months.
Topics discussed in this episode:
- Why creating a Spanish version of the podcast will benefit the Spanish-speaking ecommerce community
- Thoughts on the overwhelming number of Shopify apps available to merchants
- The current trends in ecommerce and global ad spending
- Advice against starting a business with dropshipping models from platforms like Alibaba and AliExpress
- How new ecommerce entrepreneurs can benefit from the new Founder's Sidekick program
- Claus shares his upcoming travel itinerary and offers advice to those who are interested in the nomad lifestyle
Links & Resources
Website: https://ecommercecoffeebreak.com/
Spanish Website: https://es.ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/in/clauslauter/
X/Twitter: https://x.com/clauslauter
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the podcast episode page att.ly/upsvM Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.
Topics discussed in this episode:
- Why third-party cookies are dying and its impact on Google and Facebook ads
- How first-party data from your store can improve ad accuracy
- How losing third-party cookies do impact ad budgets
- How merchants can use first-party data in ads
- How does AI optimize ad campaigns
- Why dynamic segmentation is key for targeted ads
- How merchants can use AI for better results in Google and Facebook ads
Links & Resources
Website: https://adscale.com/
Shopify App Store: https://apps.shopify.com/adscale
LinkedIn: https://www.linkedin.com/in/mati-ram-0930517/
X/Twitter: https://twitter.com/adscale
Get access to more free resources by visiting the podcast episode page att.ly/7_ytV Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss AI's Secret Role in Conversational eCommerce. Our featured guest on the show is Marshall Cowan, CEO at Clevertar.com
Topics discussed in this episode:
- What is conversational commerce.
- How AI is changing DTC customer service.
- How modern AI enables real two-way conversations.
- Why traditional e-commerce may be disrupted by conversational AI guides.
- Why conversational commerce drives personalization at scale.
- How to keep AI interactions authentic and on-brand.
- What data privacy issues to consider with conversational AI.
- Why AI might replace traditional sales funnels.
Links & Resources
Website: https://conversagent.app
Shopify App Store: https://apps.shopify.com/conversagent
LinkedIn: https://www.linkedin.com/in/marshallcowan/
LinkedIn: https://www.linkedin.com/company/12100597/
Facebook: https://www.facebook.com/clevertar/
Get access to more free resources by visiting the podcast episode page att.ly/Mpy7i Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Founder's Sidekick Program - Discover the private business support solution for entrepreneurs to start or grow an online business. Visit ecommercecoffeebreak.com/start to get started.
Sign up for our free newsletter and become a smarter Shopify merchant.We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Join free.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.com
Topics discussed in this episode:
- The importance of UGC in the age of privacy policies and algorithm changes
- Finding and working with creators (not influencers) to produce UGC
- The process of creating detailed creative briefs to guide creators
- Editing UGC videos for platforms like Facebook, TikTok, etc. (short, fast cuts, attention-grabbing hooks)
- Tailoring UGC to different customer avatars and age groups
- Maintaining a constant flow of fresh UGC ads to combat ad fatigue
- Legal considerations and obtaining rights for UGC
- Hustler Marketing's services in managing the UGC process for clients
- The importance of having a strong product in addition to effective UGC ads
Links & Resources
Website: https://www.hustlermarketing.com/
LinkedIn: https://www.linkedin.com/in/bostjan-belingar-96aa3a102/
X/Twitter: https://twitter.com/HustlerMrktng
Instagram: https://www.instagram.com/bostjanbelingar/
Get access to more free resources by visiting the podcast episode page att.ly/QW69u Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekLevel up your ecommerce game with our free curation of the latest news, insights, resources, and ecommerce expert strategies from across 50+ sources.
This weekly newsletter is ideal for online sellers, Shopify merchants, and DTC brands who want to stay informed but are short on time.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss why first-party data is the new must-have for DTC marketers. Our featured guest on the show is Larry Kim, CEO of Customers.AI
Topics discussed in this episode:
- The growing importance of owning and using first-party data.
- Why DTC brands need to own their first-party data.
- How data enrichment helps optimize marketing campaigns.
- The risks involved with handling first-party data, and how can brands mitigate them.
- Why AI is important for leveraging first-party data.
- Real-world examples of the impact of first-party data.
- How to integrate first-party data into marketing workflows.
- Why is now the right time for brands to invest in first-party data strategies.
Links & Resources
Website: https://customers.ai/
LinkedIn: https://www.linkedin.com/in/larrykim/
X/Twitter: https://twitter.com/larrykim
Get access to more free resources by visiting the podcast episode page att.ly/yXxND Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekLevel up your ecommerce game with our free curation of the latest news, insights, resources, and ecommerce expert strategies from across 50+ sources.
This weekly newsletter is ideal for online sellers, Shopify merchants, and DTC brands who want to stay informed but are short on time.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to build a brand community that creates exponential impact. Our featured guest on the show is Raquel Rincon, Partner Success Manager at partnerhero.com.
Topics discussed in this episode:
- How you can organically grow a loyal customer community.
- How you can leverage existing communities for your products.
The best practices for monitoring and managing an online community. - What strategies did Taylor Swift's team use to build a strong community?
- What industries might face challenges in building online communities and why?
- Why brands should prioritize investing in their customer service and community teams.
- Why is it important for different teams like marketing, support, and product to be involved in the community.
Links & Resources
Website: http://partnerhero.com
LinkedIn: https://www.linkedin.com/company/partnerhero
LinkedIn: https://www.linkedin.com/in/rockyrincon/
Get access to more free resources by visiting the podcast episode page att.ly/c2i1u Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to make SEO profitable in 2024 (and how to track if it's even working). Our featured guest on the show is Josh Piepmeier, founder and CEO of Meriwether at meriwether.digital.
Sign up to see if your SEO campaigns are profitable at https://trafficlighttracking.com/
Topics discussed in this episode:
- Why SEO is still worth investing in despite algorithm updates and AI.
- Why SEO shouldn't be the first channel for new e-commerce brands.
- How to target keywords with clear shopping intent for e-commerce sites.
- How to track SEO ROI using GA4's landing page report under engagement.
- How toOptimize product/category pages first for relevant shopping keywords.
- Why to build content directly on Shopify, not on subdomains.
- Why quality backlinks are important, but content quality matters more now.
Links & Resources
Website: https://www.meriwether.digital/
Free Traffic Light Tracking Report: https://trafficlighttracking.com/
LinkedIn: https://www.linkedin.com/in/joshpiepmeier/
Get access to more free resources by visiting the podcast episode page att.ly/5GtTc Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss what Shopify brands need to do to succeed on Amazon. Our featured guest on the show is Hristo Arakliev, co-founder and COO of hyperzon.io.
Topics discussed in this episode:
- The value of marketing through multiple channels, not just Amazon
- Enhancing your Amazon product listing with effective copy, images, and SEO
- Risks on Amazon, such as account suspensions and listing removals
- Key factors for Amazon success: strong listings and SEO
- Credibility gained by selling on Amazon along with your own site
- The need for an established brand before selling on Amazon
Links & Resources
Website: https://hyperzon.io/
LinkedIn: https://www.linkedin.com/in/hristo-arakliev-30a91359/
Facebook: https://www.facebook.com/icoarakliev/
Instagram: https://www.instagram.com/icoarakliev/
Get access to more free resources by visiting the podcast episode page att.ly/GAsEh Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to rethink your online growth, why less is more, and how you regain control through strategy. Our featured guest on the show is Nicolas Alessandra, Founder at bluedgeusa.com
Topics discussed in this episode:
- Why you need a clear business objective to drive growth
- How to streamline your online store
- Why strategically showcase your products
- Why removing unnecessary apps can improve your store’s performance
- How focusing on specific, high-margin products can boost your profitability
- How customizing Shopify apps can enhance your store's functionality and control
Links & Resources
Website: https://bluedgeusa.com
LinkedIn: https://www.linkedin.com/in/bluedge-usa/
Get access to more free resources by visiting the podcast episode page att.ly/X27nN Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast, we explore leveraging AI-driven ecommerce for business growth through data analysis. Our featured guest on the show is Charles Camisasca, founder at ecommboardroom.com.
Topics discussed in this episode:
- How AI be used to benefit ecommerce businesses
- What are some challenges of using AI for ecommerce
- How AI helps ecommerce businesses with data analysis and content creation
- What are the current trends in Ecommerce & AI
Links & Resources
Website: https://www.ecommboardroom.com/app
Shopify App Store: https://apps.shopify.com/boardroom
LinkedIn: https://www.linkedin.com/in/charles-camisasca-a6289381/
X/Twitter: https://twitter.com/ecommboardroom
Get access to more free resources by visiting the podcast episode page att.ly/KvrHV Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to make this years peak shopping season a success with automation and AI. Our featured guest on the show is Mark Simon, VP of Strategy at Celigo.com.
Topics discussed in this episode:
- Importance of automation in peak shopping seasons
- Challenges faced by smaller companies with automation as they grow
- Significance of adopting an "automation first" mindset in e-commerce
- The importance of good data for effective automation
- Identifying areas for improvement through automation
- How modern integration platforms facilitate automation
Links & Resources
Website: https://www.celigo.com/
Shopify Integration: https://www.celigo.com/integrations/shopify/
LinkedIn: https://www.linkedin.com/company/celigo-inc/
X/Twitter: https://twitter.com/celigoinc
Get access to more free resources by visiting the podcast episode page att.ly/rmTBe Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to maximize your ROAS in Shopify. Our featured guest on the show is Simon Kruger, product owner and marketer at trackifyapp.com
Topics discussed in this episode:
- The most common mistake that affects return on ad spend
- The crucial metrics in evaluating ad performance
- What pixels are and why they are important
- Why properly setting up tracking is crucial
- How to get started with tracking as a beginner
- Why first-party pixel tracking is important for the future as third-party cookies go away
Links & Resources
Website: https://www.trackifyapp.com/
Shopify App Store: https://apps.shopify.com/trackify-1
LinkedIn: https://www.linkedin.com/in/simon-kr%C3%BCger-733155125/
YouTube: https://www.youtube.com/channel/UCdjrDMbDXUnfhwaJTQmpSEQ
Get access to more free resources by visiting the podcast episode page att.ly/CqEhf Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we unpack the strategies to make your business sale-ready. Our featured guest on the show is Chris Shipferling, Managing Partner at GW Partners and Founding Partner at SouthCol.co
Topics discussed in this episode:
- How to get your business ready to sell at a higher price
- How to attract potential buyers by making improvements across the company
- The role of investment funds in providing capital to help businesses grow
- Why buyers and sellers often have different price expectations when it comes to acquisitions
- The Reasons behind the recent slowdown in e-commerce business sales
Links & Resources
Website: https://www.southcol.co/
LinkedIn: https://www.linkedin.com/in/chrisshipferling
Get access to more free resources by visiting the podcast episode page att.ly/wtClv Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
How did you like this episode? Send us a Text Message.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about how attribution can help business leaders and executives make smarter decisions about where to spend their marketing money. Our featured guest on the show is David Saxon, CEO of Attribution at attributionapp.com
Topics discussed in this episode:
- Why attribution is crucial for business leaders and executives in making informed marketing decisions
- How a click-based, first-party data model provides a "single source of truth."
- The different attribution models, including multi-touch and single-touch models, and their impact on decision-making
- What different attribution models reveal about the customer journey.
- Common misconceptions about attribution, including the impact of third-party cookies and the significance of impression data
- Future developments in attribution solutions, such as integration with Customer Data Platforms (CDPs)
Links & Resources
Website: https://www.attributionapp.com/
Shopify App Store: https://apps.shopify.com/attribution
LinkedIn: https://www.linkedin.com/company/attribution/
X/Twitter: https://twitter.com/attributionapp
Get access to more free resources by visiting the podcast episode page att.ly/yYvEW Subscribe & Listen Everywhere:
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Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss strategies to maximize your business's value when it's time to sell. Our featured guest on the show is Emmett Kilduff, Co-Founder and CEO of thefortiagroup.com
Topics discussed in this episode:
- The process of selling a business
- Why should you start planning for a business sale early
- The 7-step M&A process for a successful business sale
- How to prepare for a business exit
- How market trends affect business valuation
- How long it takes to sell a business
- And more
Links & Resources
Website: https://thefortiagroup.com/
LinkedIn: https://www.linkedin.com/company/the-fortia-group/mycompany/
YouTube: https://www.youtube.com/@thefortiagroup
Get access to more free resources by visiting the podcast episode page att.ly/a6X8u Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how Shopify brands can use WhatsApp for commerce. Our featured guest on the show is Arjun Paul, CEO/Co-Founder of zoko.io.
Topics discussed in this episode:
- Why is WhatsApp becoming popular for ecommerce
- What's the best way to start using WhatsApp marketing for business
- How to decide message frequency based on market and notification types
- What automation does WhatsApp's API offer businesses
Links & Resources
Website: https://www.zoko.io/
Shopify App Store: https://www.zoko.io/whatsapp-plugin-for-shopify
LinkedIn: https://www.linkedin.com/in/arjun-v-21939784/
Get access to more free resources by visiting the podcast episode page att.ly/aeVCX Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to ensure your business is sales tax compliant. Our featured guest on the show is Matthew Campbell, co-founder at breezyfile.com.
Topics discussed in this episode:
- What are the main requirements for sales tax compliance
- How does Shopify help merchants with sales tax compliance
- What makes the US sales tax system tricky for non-US sellers
- How do penalties work for not following sales tax rules
Links & Resources
Website: https://www.breezyfile.com/
Shopify App: https://www.breezyfile.com/embedded/login
LinkedIn: https://www.linkedin.com/in/matthewedwardcampbell/
Get access to more free resources by visiting the podcast episode page att.ly/16h1B Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss what you should know about website errors and how they are impacting your business. Our featured guest on the show is Kailin Noivo, co-founder of noibu.com.
Topics discussed in this episode:
- Why e-commerce errors matter
- How to proactively manage errors
- Strategies, technical integration, Noibu case studies
- What streamlines errors: Bug reporting process
- What to do for payment, communication issues
Links & Resources
Website: https://noibu.com/
LinkedIn: https://www.linkedin.com/in/kailinnoivo/
X/Twitter: https://twitter.com/NoibueCommerce
Get access to more free resources by visiting the podcast episode page att.ly/2aSqR Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to drastically improve your email deliverability and generate double the revenue with your email marketing channel. Our featured guest on the show is Nikita Vakhrushev, Founder/CEO at aspektagency.com.
Topics discussed in this episode:
- How to improve email deliverability
- Why opening rates are not a good KPI to use anymore
- How AI is used in email marketing
- Importance of segmenting your email list
- Case study: How email restructuring increased revenue for a children's toy brand
- Economic downturn and its impact on DTC brands
- And more
Links & Resources
Website: https://aspektagency.com/
LinkedIn: https://www.linkedin.com/in/nikita-v/
X/Twitter: https://twitter.com/nikitavakhrushv
Instagram: https://instagram.com/nikitavakhrushv
Get access to more free resources by visiting the podcast episode page att.ly/dLGLc Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
This episode dives deep into building the perfect customer journey and tailoring experiences to individual needs. Learn how to turn strangers into raving fans. Our featured guest on the show is Amanda Elam, Chief Marketing Officer of Bloomreach.com.
Topics discussed in this episode:
- What obstacles do you see in merging different data for a full customer profile
- How important is aligning brand perception with data-driven customer profiles
- Which data points are most valuable for tailoring the online shopping experience
- How does real-time offer personalization impact online shop engagement
Links & Resources
Website: https://www.bloomreach.com/
LinkedIn: https://www.linkedin.com/in/aelam/
Twitter: https://twitter.com/amandajelam
Get access to more free resources by visiting the podcast episode page att.ly/fAzCV Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to successfully expand your ecommerce brand to Europe. Our featured guest on the show is Björn van Brakel, Vice President at salesupply.com
Topics discussed in this episode:
- What hurdles do US ecommerce firms encounter when entering Europe
- Why handling European language and culture in customer service is crucial
- What rules must US businesses follow before selling in Europe
- What industries or niches are currently thriving in European ecommerce
Links & Resources
Website: https://www.salesupply.com/
LinkedIn: https://www.linkedin.com/in/bj%C3%B6rn-van-brakel-msc-3b3411111/
Get access to more free resources by visiting the podcast episode page att.ly/nKykc Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to master product sourcing and importing. We talk about how to choose the right product and provide a step-by-step process of sourcing from China. Our featured guest on the show is Brendan Elias, Founder & CEO at atozformula.com.
Topics discussed in this episode:
- How can merchants check if there's enough demand for their product
- What mistakes do new online sellers make when sourcing products
- How can ecommerce owners avoid scams when sourcing internationally
- How inspecting products before paying suppliers helps reduce risks
Links & Resources
Website: https://atozformula.com/
LinkedIn: https://www.linkedin.com/in/brendan-elias-37a3b622/
Facebook: https://www.facebook.com/atozformula
Twitter: https://twitter.com/brendanisonline
Get access to more free resources by visiting the podcast episode page att.ly/P2LHx Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, our host Claus Lauter reflects on transforming an idea into a top-rated Shopify podcast with 23,000+ monthly listeners.
Learn about the strategies for growing a podcast, including AI tools for social media, and upcoming YouTube expansion plans.
Gain insights into Claus's nomadic lifestyle and engage on topics like ecommerce coaching and exciting expert guest episodes.
Topics discussed in this episode:
- How AI tools enhances reach and efficiency of content creation for a podcast
- Claus invites questions for a listener Q&A session
- Improving presence on YouTube
- Why the weekly newsletter, curated from 50 sources, is a valuable resource for viewers and listeners.
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the podcast episode page athttps://t.ly/qqAzq Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss intellectual property, trademarks, and copyrights. Find out why trademarks are essential for any online business and how to protect your ecommerce brand legally. Our featured guest on the show is Guido Laredo, a Swiss-Argentine attorney specializing in IP law.
Topics discussed in this episode:
- The Importance of Brand Protection in a Competitive Market
- How Strong Trademarks Increase Business Value
- Why Trademark Protection is Essential for Online Startups
- When to Trademark Your Business Name
Links & Resources
Website: https://laredo-branding.com/en/about-guido-laredo/
LinkedIn: https://www.linkedin.com/in/guidolaredo/
Get access to more free resources by visiting the podcast episode page att.ly/NJ8JX Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Discover practical insights on reducing and optimizing credit card processing fees in this episode featuring Matthew Rej from merchantcostconsulting.com
Topics discussed in this episode:
- What misconceptions online merchants have about credit card processing fees
- How merchants can tell if they're paying too much for credit card transactions
- What are of the hidden costs associated with credit card processing
- What factors should eCommerce businesses consider when changing payment gateways.
Links & Resources
Website: https://www.merchantcostconsulting.com
LinkedIn: https://www.linkedin.com/company/merchant-cost-consulting/
Twitter: https://twitter.com/MCCSavings
Get access to more free resources by visiting the podcast episode page att.ly/Xp7q- Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to master Amazon's toolkit for growth and how to best utilize it to your advantage. Our featured guest on the show is Jenna Lieber, Client Services Director at turnkeyproductmanagement.com
Topics discussed in this episode:
- How sellers manage Prime Day sales without discounts using coupons and Prime deals
- What Amazon's Creator Connections program is and how does it benefit sellers
- How Amazon sellers reuse content while complying across listings & storefronts
- What impact does posting frequency on Amazon have on listing dominance
Links & Resources
Website: https://www.turnkeyproductmanagement.com/
LinkedIn: https://www.linkedin.com/company/turnkey-product-management
Facebook: https://www.facebook.com/TurnkeyProductManagement/
Instagram: https://www.instagram.com/turnkeyproductmanagement/
Get access to more free resources by visiting the podcast episode page att.ly/GW6Uw Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to use AI to optimize revenue streams and grow the digital marketing for your ecommerce brand with AI-driven analytics. Our featured guest on the show is Brian Warrick, Head of Revenue at Baresquare.com.
Topics discussed in this episode:
- How is AI changing ecommerce in digital marketing and revenue growth
- What impact AI-driven analytics has on content production and shopping experiences
- How can AI offer instant insights into revenue streams
- What's the importance of data in ecommerce and how to handle it effectively
Links & Resources
Website: https://baresquare.com/
LinkedIn: https://www.linkedin.com/company/baresquare/
LinkedIn: https://www.linkedin.com/in/brian-warrick/
X/Twitter: https://twitter.com/baresquare
Get access to more free resources by visiting the podcast episode page att.ly/nAcN6 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Today, we're revisiting the episode featuring Travis Mariea, CEO of flxpoint.com. We discussed automating and optimizing dropship, marketplace, and fulfillment operations, as well as the complexities of integrating dropshipping into an existing ecommerce setup.
Topics discussed in this episode:
- What's the benefits of dropshipping and how has it evolved in recent years
- How to distinguish traditional dropshipping from models for established retailers and influencers
- What's the main complexities involved in running a dropshipping business
- How do influencer trends and niche markets impact dropshipping
Links & Resources
Website: https://flxpoint.com/
Shopify App Store: https://apps.shopify.com/flxpoint
LinkedIn: https://www.linkedin.com/in/travismariea/
Get access to more free resources by visiting the podcast episode page att.ly/WhS-a Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss partial payments and why it's a powerful selling strategy in 2024. Our featured guest on the show is Diana Birsan, cofounder of hypehound.io.
Topics discussed in this episode:
- How the pandemic shifted partial payment norms for Shopify users
- What challenges arose in creating the partial payment solution
- How deposits aid production sustainability efforts
- What's involved in setting up deposits and partial payments on Shopify
Links & Resources
Website: https://getdownpay.com/
Shopify App Store: https://apps.shopify.com/downpay
LinkedIn: https://www.linkedin.com/in/dianabirsan/
Get access to more free resources by visiting the podcast episode page att.ly/lHIyx Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Today, we revisit the episode with Jacques van der Wilt, founder and CEO of DataFeedWatch.com, where we talked about feed optimization and why it increases your pay-per-click conversions.
Topics discussed in this episode:
- How does data feed optimization impact pay per click conversions
- What challenges do merchants face managing product data feeds for ads
- How Data Feed Watch aids in optimizing product data for advertising campaigns
- What other advertising channels do merchants rely on besides Google
Links & Resources
Website: https://www.datafeedwatch.com/
Shopify App Store: https://apps.shopify.com/datafeedwatch
LinkedIn: https://www.linkedin.com/in/vanderwilt/
Twitter: https://twitter.com/jvdwilt
Get access to more free resources by visiting the podcast episode page att.ly/k2tHo Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this episode, we discuss how to take the guesswork out of pricing and how new AI pricing technologies can streamline your revenue growth. Our featured guest on the show is Simeon Lukov, founder and CEO of dynamicpricing.ai
Topics discussed in this episode:
- How AI technology revolutionized the process of pricing optimization for businesses
- What are the key benefits of incorporating AI into pricing strategies
- How can AI technology help overcome critical errors of merchants' pricing strategies
- What roles AI plays in optimizing pricing based on stock levels
Links & Resources
Website: https://dynamicpricing.ai/
Shopify App Store: https://apps.shopify.com/dynamicpricing-ai
LinkedIn: https://www.linkedin.com/company/dynamic-pricing-ltd/
LinkedIn: https://www.linkedin.com/in/simeonlukov/
Instagram: https://www.instagram.com/simeon.lukov/
Get access to more free resources by visiting the podcast episode page att.ly/PBaDm Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
From the archive: In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing of okendo.io.
Topics discussed in this episode:
- What are ways brands can use quizzes, surveys, and reviews to make shopping more personalized
- What are the benefits of a single customer profile merging quiz, review, and survey data
- How do referrals, reviews, and loyalty programs help businesses in acquiring and retaining customers
- What role does transparency and incentivization play in data privacy concerns
Links & Resources
Website: https://okendo.io/
Shopify App Store: https://apps.shopify.com/okendo-reviews
LinkedIn: https://www.linkedin.com/company/okendo/
X (former twitter): https://twitter.com/GetOkendo
Get access to more free resources by visiting the podcast episode page att.ly/rnjgG Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about the crucial aspects of managing an ecommerce business effectively and scale with confidence. Our featured guest on the show is Tahar Ouhrouche, CEO / Co-Founder at qoblex.com
Topics discussed in this episode:
- What challenges do small to medium ecommerce businesses face when growing
- How Xero and QuickBooks Online integration assist ecommerce businesses with accounting challenges
- What are the challenges with using traditional ERPs
- What are the drawbacks of running an ecommerce business using spreadsheets
Links & Resources
Website: https://qoblex.com/shopify/
Shopify App Store: https://apps.shopify.com/stock-buy
LinkedIn: https://no.linkedin.com/company/qoblex
X/Twitter: https://twitter.com/qoblex
Get access to more free resources by visiting the podcast episode page athttps://tinyurl.com/yc29w387 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about strategies for achieving 8-figure success in ecommerce through social media advertising, email marketing, and retention tactics. Our featured guest on the show is Talal Abulshamat, founder of TAS Digital Agency at tas-digital.com
Topics discussed in this episode:
- How new ecommerce brands can ensure their product has a strong market fit
- What challenges arise when transitioning warehousing operations for businesses
- How personalized videos and other content help small businesses gain customer trust
- Effective omni-channel strategies to reach seven or eight figures.
Links & Resources
Website: https://www.tas-digital.com/
LinkedIn: https://www.linkedin.com/in/talalabulshamat/
Instagram: https://www.instagram.com/talal.digital/
Get access to more free resources by visiting the podcast episode page att.ly/7iKTf Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
From the archive: In this podcast episode, we discuss 10 ways to automate your Shopify business. Our featured guest on the show is Joe Lannen, founder of orderautomator.com.
Topics discussed in this episode:
- What key automation strategies streamline Shopify merchants' operations
- How affiliate integration boost automated traffic and sales
- What potential risks and benefits come with outsourcing or automating tasks
- How automation and optimization reduces fraud and chargeback risks in ecommerce
Links & Resources
Website: https://orderautomator.com/
Shopify App Store: https://apps.shopify.com/order-automator
Get access to more free resources by visiting the podcast episode page att.ly/3qP6s Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to use an AI-enabled marketing advisor to boost customer growth and retention on autopilot. Our featured guest on the show is Kiyan Foroughi, CEO and co-founder of askneedle.com.
Topics discussed in this episode:
- How young brands benefit from using AI to drive customer growth and retention
- The benefits of Needle using AI to analyze data
- How AI marketing assistants can help challenges faced by small businesses
- How businesses can embrace taking calculated bets using AI marketing assistance
Links & Resources
Website: https://www.askneedle.com/
Instagram: https://www.instagram.com/askneedle/
Facebook: https://www.facebook.com/askneedleai
LinkedIn: https://www.linkedin.com/in/kiyanforoughi/
Get access to more free resources by visiting the podcast episode page att.ly/gM6hQ Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we share 5 styling tips to boost conversions on your Shopify store. Our featured guest on the show is Brandon Landgraff, a web designer, app developer, and Shopify expert.
Topics discussed in this episode:
- The importance of color psychology when customizing themes for better conversion rates
- How heat maps and screen recordings enhance user behavior understanding
- What benefits come with using sticky navigation on your website
- How can shortening text boost conversions
Links & Resources
Website: https://flexiblocks.app/
Shopify App Store: https://apps.shopify.com/flexi-theme-section
LinkedIn: https://www.linkedin.com/in/brandon-landgraff/
Get access to more free resources by visiting the podcast episode page att.ly/RyvBt Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
From the archive: In this podcast episode, we discuss how to say goodbye to your bookkeeping hassles. Our featured guest on the show is Nathan Hirsch, founder and CEO at ecombalance.com
Topics discussed in this episode:
- What is the significance of understanding the numbers in your business
- How tailored financial reports can benefit ecommerce businesses
- What specific challenges do ecommerce bookkeepers need to be aware of
- How business owners should use separate bank accounts for personal and business finances
Links & Resources
Website: https://ecombalance.com/
LinkedIn: https://www.linkedin.com/company/ecombalance
Twitter: https://twitter.com/EcomBalance
Get access to more free resources by visiting the podcast episode page att.ly/OjQwL Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss what businesses should know about eCommerce changes in 2024. Our featured guest on the show is Jayesh Mori, CEO at Experro.com.
Topics discussed in this episode:
- What differences exist in online shopping preferences across generations
- Why it's crucial for brands to provide tailored experiences to their customers
- What limits do platforms like Shopify face in personalizing ecommerce experiences
- How the speed of an ecommerce website contribute to its conversion rates
Links & Resources
Website: https://www.experro.com/
LinkedIn: https://www.linkedin.com/in/jayeshmori/
Facebook: https://www.facebook.com/ExperroDXP/
X/Twitter: https://twitter.com/ExperroDxp
Get access to more free resources by visiting the podcast episode page att.ly/gTSwH Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com
Topics discussed in this episode:
- How "try before you buy" impacts the ecommerce world
- What's the value in giving online shoppers a trial period for ordered products
- How does the "try before you buy" model impact conversion rates
- What measures are implemented to remind shoppers about their trial periods
Links & Resources
Website: https://www.trynow.com/
Shopify App Store: https://apps.shopify.com/trynow
LinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/
X/Twitter: https://twitter.com/trynowusa
Get access to more free resources by visiting the podcast episode page att.ly/V-tqW Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
From the archive: In this episode, we discuss the data-driven way to win customers' hearts. Our featured guest on the show is Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google.
Topics discussed in this episode:
- How to view data as a language guiding customer interactions
- The importance of personalization in customer engagement
- Why trust in data usage is needed for strong consumer-business relationships
- How to prioritize customer-centric strategies over tech trends like AI
Links & Resources
Website: https://neilhoyne.com/
Book: https://www.amazon.com/Converted-Data-Driven-Way-Customers-Hearts/dp/0593420659
LinkedIn: https://linkedin.com/in/neilhoyne
Twitter: https://twitter.com/neilhoyne
Get access to more free resources by visiting the podcast episode page athttps://t.ly/R36m- Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about how to avoid costly technical mistakes with Shopify. Our featured guest on the show is Bogdan Dogaru, CTO & Co-Founder at Vevol Media at vevolmedia.com.
Topics discussed in this episode:
- How to identify and avoid costly technical mistakes when using the Shopify platform
- What role does performance optimization play in the success of a Shopify store
- How store owners can capitalize on emerging trends in ecommerce, namely the role of AI and visual experiences
- How the "keep it simple" mantra applies to implementing changes on a Shopify store
Links & Resources
Website: https://vevolmedia.com/
LinkedIn: https://www.linkedin.com/in/bdogaru/
X/Twitter: https://twitter.com/const_Bogdan
Facebook: https://www.facebook.com/bogdan5dogaru
Get access to more free resources by visiting the podcast episode page athttps://t.ly/sNI3C Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences.com and author of the book "Your Customer Creation Equation"
Topics discussed in this episode:
- What the five major factors for conversion rate optimization in ecommerce are
- The importance of data and analytics in improving an ecommerce business's performance
- What are some misconceptions about conversion rate optimization
- How risk-taking in conversion rate optimization can be beneficial for ecommerce businesses
Links & Resources
Website: https://conversionsciences.com
LinkedIn: https://linkedin.com/in/bmassey
X/Twitter: https://twitter.com/bmassey
Get access to more free resources by visiting the podcast episode page athttps://t.ly/ploWJ Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
From the archive: In this episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com.
Topics discussed in this episode:
- How ecommerce businesses can survive a recession and thrive in the long term
- What strategies and tools can be used to enhance the user experience on ecommerce websites
- How ecommerce entrepreneurs can effectively leverage buy now, pay later
- How a strong personal brand contributes to the success of an ecommerce business.
Links & Resources
Website: https://mariopeshev.com/
LinkedIn: https://www.linkedin.com/in/mpeshev/
Twitter: https://twitter.com/no_fear_inc
Instagram: https://www.instagram.com/dailypeshev/
Get access to more free resources by visiting the podcast episode page athttps://t.ly/bPk3g Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to use your customer data effectively to improve your margins substantially. Our featured guest on the show is Omer Hazer, General Partner of Atlas Ventures & Studios at atlasventures.co
Topics discussed in this episode:
- How businesses can boost profits with data & tackle challenges in analytics
- The pros and cons of employing marketing automation tools such as Klaviyo
- Why data breaches and privacy matters and how to keep data safe
- What new online retail trends are and their effects on how businesses use data
Links & Resources
Website: https://www.atlasventures.co/atlas-studios
LinkedIn: https://www.linkedin.com/in/omerhazer1/
Get access to more free resources by visiting the podcast episode page athttps://t.ly/35WI5 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about how to retain more customers with data-driven strategies. Our featured guest on the show is Cary Lawrence, CEO & founder of Decile.com
Topics discussed in this episode:
- The importance of customer retention and how can data be used to improve retention rates
- What challenges ecommerce merchants face managing customer data and how to overcome them
- How the guest's platform helps brands in terms of data aggregation
- What are the emerging trends in ecommerce for 2024 including the impact of AI
Links & Resources
Website: https://decile.com/
LinkedIn: https://www.linkedin.com/company/decile/
X/Twitter: https://twitter.com/DecileLLC
Facebook: https://www.facebook.com/decile.llc/
Get access to more free resources by visiting the podcast episode page athttps://t.ly/vN8Mc Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
From the archive: In this episode, we discuss valuable insights on digital marketing and SEO strategies to help you boost your website sales. Our featured guest on the show is Brandon Leibowitz, founder of seooptimizers.com.
Topics discussed in this episode:
- The challenges in implementing SEO strategies for Shopify stores for business owners
- How to optimize a new merchant's Shopify store for maximum SEO potential
- How building trust with Google, affects the time to see SEO results' importance
- How can businesses effectively go about building quality backlinks
Links & Resources
Website: https://seooptimizers.com/
LinkedIn: https://www.linkedin.com/in/brandonleibowitz/
Twitter: https://twitter.com/brandonleibs
YouTube: https://www.youtube.com/c/BrandonLeibowitz/videos
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/2z3uydj7 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about how you can provide a more transparent, streamlined logistics experience using the latest technology and innovation in freight forwarding. Our featured guest on the show is Amit Rosenthal, CEO & founder of Proboxx.io
Topics discussed in this episode:
- How technology impacted the freight forwarding industry and what prompted this change
- The key challenges in freight forwarding and logistics for online merchants
- How transparency in the supply chain impacts customer satisfaction
- The implications of geopolitical factors on freight forwarding services
Use the Proboxx coupon code CLAUS200 to save $200 on your first shipment.
Links & Resources
Website: https://www.proboxx.io/
LinkedIn: https://www.linkedin.com/company/proboxx/
YouTube: https://www.youtube.com/@proboxx5694
Facebook: https://www.facebook.com/proboxxforwarding
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/4d2mcrvy Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about making your listing process ten times faster. We explore using a special scan-to-list technology. Our featured guest on the show is Bert Leffel is the CEO of Listernaut Software at listernaut.com.
Topics discussed in this episode:
- How to speed up product listing on Amazon, eBay, Walmart.
- What challenges arise selling on various platforms and merchant guidance.
- What "pods" in software offer customizable quality control, performance tracking.
Links & Resources
Website: https://listernaut.com/
LinkedIn: https://www.linkedin.com/company/listernaut/
YouTube: https://www.youtube.com/@Listernaut
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/75xcr85h Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, our host, Claus Lauter, gives his take on how podcasting might be a good marketing channel for ecommerce brands.
Topics discussed in this episode:
- What the advantages are of using a podcast as a marketing channel for ecommerce businesses
- How podcasting enables ecommerce brands to build a closer connection with their audience
- What the long term benefits and potential drawbacks are of investing in a podcast as a marketing tool
- What ways can an ecommerce podcast provide value to its audience without coming across as overly salesy
Links & Resources
Website: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3xcyhuu7 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss what it takes to succeed against all odds and dive into the importance of resilience and overcoming hardships. Our featured guest on the show is Harry Sanders, founder & director at studiohawk.com.au
Topics discussed in this episode:
- How to overcome hurdles as a young entrepreneur
- What are key strategies for securing initial clients
- Actionable SEO advice for small to medium ecommerce businesses
- How to use power of programmatic SEO, digital PR, and user-generated content to enhance online presence
Links & Resources
Website: https://studiohawk.com.au/
Facebook: https://www.facebook.com/studiohawkau
Twitter: https://twitter.com/StudioHawk
Instagram: https://www.instagram.com/harrysandersseo/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3kxhc6yc Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we talk about expanding your eCommerce brand into Europe and navigating through the complexities of the world's most challenging eCommerce market. Our featured guest on the show is Nick Penev, Co-founder of Xtreme Power Brands and Scayul.
Topics discussed in this episode:
- How to transform the dream of growing your business in Europe into an executable action plan
- Gain expert advice in navigating complex tax and policy landscapes
- How to connect with consumers on a cultural level for success, including linguistic nuances
- How working with 'accelerators' and European distributors could benefit your business
- Why Germany is the best strategic choice as a launching point for market entry
Links & Resources
Website: https://hellotax.com/
LinkedIn: https://www.linkedin.com/in/nick-penev-0051791a/
Facebook: https://www.facebook.com/nick.penev/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/59ctwxhp Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to create a beauty product line online in minutes without any risk. Our featured guest on the show is Adam Chuntz , Co-Founder, CMO at blankabrand.com.
Topics discussed in this episode:
- How entrepreneurs can launch beauty product lines online without minimum order constraints.
- The simplicity of creating a brand on BlankaBrand, from logo upload to online selling.
- How BlankaBrand assists with images, descriptions, and pricing, streamlining the ecommerce journey.
- What role effective promotion, profit strategies, and platform integrations plays in your success story.
Special offer for our listeners:
Get 10% OFF code for sample orders with code: COFFEE10
Visit: http://click.blankabrand.com/coffeebreakpodcast
(Code can only be used once, and is only applicable for sample products.)
Links & Resources
Website: https://blankabrand.com/
Shopify App store: https://apps.shopify.com/blanka
LinkedIn: https://www.linkedin.com/company/blankabrand/
X/Twitter: https://twitter.com/BlankaBrand
Instagram: https://www.instagram.com/blankabrand/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/9873hhat Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we delve into evaluating a brand's key metrics against industry benchmarks. You'll discover how to better use KPIs, Benchmarks, and Decision Intelligence. Our featured guest on the show is Fran Quilty, CEO and co-founder of Conjura.com.
Topics discussed in this episode:
- What significance analytics has in the evolving digital landscape
- How analytics play a pivotal role in overcoming challenges in ecommerce
- How the essence of Key Performance Indicators (KPIs) and benchmarks measures and improves business performance
- How benchmarking plays in helping businesses set realistic goals, identify growth opportunities, and optimize their operations
Links & Resources
Website: https://conjura.com/
Shopify App Store: https://apps.shopify.com/conjura-app
LinkedIn: https://www.linkedin.com/in/fran-quilty-6bb13766/
X/Twitter: https://twitter.com/Conjura_
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3herdzap Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to turn your PoD Store into a brand. Our featured guest on the show is Matt Simmons, Head of Business Development at inkthreadable.co.uk
Topics discussed in this episode:
- How positioning a print on demand store to build it into a brand from the very start.
- What the key elements are for building a brand with print on demand.
- Some long-term vision and strategy to ensure sustainable growth and success in this landscape.
- How integration with various ecommerce platforms, streamline the print on demand process.
Links & Resources
Website: https://bit.ly/4a6sccC
Shopify App Store: https://apps.shopify.com/inkthreadable
LinkedIn: https://www.linkedin.com/in/themattsimmons/
X/Twitter: https://twitter.com/Inkthreadable
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3f26kd5b Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the 80/20 Rule for Ecommerce Entrepreneurs and how you can implement it for quick results. Our podcast host Claus Lauter was interviewed on Nick Penev's podcast at scayul.com.
Topics discussed in this episode:
- How ecommerce entrepreneurs can practically implement the 80/20 rule to identify which aspects of their business should be prioritized
- What some actionable steps are that businesses can take to outsource or delegate the 80% of tasks that aren't producing substantial outcomes
- How the concept of "owned marketing" versus "paid marketing" can be balanced to build a sustainable audience
- How eliminating "time bandits" and "energy vampires can improve productivity
Links & Resources
Website: https://scayul.com/
Website: https://smart-ecommerce-marketing.com/
LinkedIn: https://www.linkedin.com/in/nick-penev-0051791a/
LinkedIn: https://www.linkedin.com/in/clauslauter/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3nffscyr Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how adding a Google-powered AI search to your Shopify store can increase conversions and reduce search abandonment. Our featured guest on the show is Sebastian Hooker, Co-Founder and Managing Partner of Nimstrata.com.
Topics discussed in this episode:
- The importance of AI-powered search in providing more relevant results to users
- How poor website experiences can have a negative perception on brands
- What role user event data such as page views and checkouts plays in optimizing search results
- How to utilize historical data to accelerate the learning process for AI models
Links & Resources
Website: https://www.nimstrata.com/
Shopify App Store: https://apps.shopify.com/retail-cloud-connect
LinkedIn: https://www.linkedin.com/company/nimstrata/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/2b25k8nr Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we share insights on how to do personalization the right way and why personalization is not an all-or-nothing exercise. Our featured guest on the show is Mark Dodgson, Chief Experience Officer (CXO) and Co-founder of Relevant Bits.
Topics discussed in this episode:
- How can personalization benefit ecommerce businesses
- What are the key factors affected by personalization
- How ecommerce businesses can collect data to build customer profiles for effective personalization
- What the differences are between implicit and explicit data regarding personalization, and how to utilised both.
Links & Resources
Website: https://relevantbits.com/
Shopify App: https://apps.shopify.com/relevantbits-context
LinkedIn: https://www.linkedin.com/company/relevantbits
Instagram: https://www.instagram.com/getcontext
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/ynnnnha7 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to make 2024 your best year on Shopify. Our featured guest on the show is Chase Clymer, Co-founder at electriceye.io and host of the Honest Ecommerce podcast.
Topics discussed in this episode:
- Importance of Mobile First Design
- Emphasizing the need for mobile-friendly and faster loading websites
- Impact of Shopify 2.0 capabilities on improving website performance
- Integration of AI in Ecommerce
- Use of heat mapping and user recordings to identify optimization opportunities
- Importance of being present on multiple channels and platforms
- Recommendations for Q1 2024 for Overhaul and Strategy
Links & Resources
Special offer for our Listeners: Let the experts at Electric Eye find opportunities for your store. $1mm+ stores can mention the Ecommerce Coffee Break for a free Shopify Diagnostic in January 2024. Apply at https://electriceye.io/pages/services-shopify-diagnostic
Website: https://electriceye.io/
LinkedIn: https://www.linkedin.com/in/chaseclymer/
X/Twitter: https://twitter.com/chaseclymer
YouTube: http://www.youtube.com/@HonestEcommerce
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/4zsyfpzd Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss strategies on how to increase the number of returning customers, boost customer lifetime value, and decrease churn rates. Our featured guest on the show is Fiona Stevens, Director of Marketing at LoyaltyLion.com.
Topics discussed in this episode:
- What common mistakes businesses make when it comes to retaining customers
- How to identify at-risk customers before they churn
- What are adverse effects of excessive discounting
- How to utilize loyalty points and rewards to encourage repeat purchases
Links & Resources
Website: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break
Shopify App Store: https://apps.shopify.com/loyaltylion
LinkedIn: https://www.linkedin.com/company/loyaltylion/
X/Twitter: https://twitter.com/loyaltylionhq
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/yd8kphpt Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how you can build a high-converting storefront cheaper and faster. Our featured guest on the show is Ben Sharf, co-founder and co-CEO at Platter.co.
Topics discussed in this episode:
- How important is it for an ecommerce store to have a high converting storefront
- What are the advantages of having a streamlined app and theme integration for an ecommerce store
- How Platter.co's onboarding processes cater to both smaller budget and enterprise level ecommerce brands
- What role does page speed play in the conversion rates of an ecommerce store
Links & Resources
Website: https://www.platter.co/
LinkedIn: https://www.linkedin.com/in/ben-sharf-b554a5b3/
X/Twitter: https://twitter.com/BenSharf
Instagram: https://www.instagram.com/bensharf/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/37kt666e Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this episode, we discuss eCommerce performance marketing and data strategies that will help you achieve profitable scale in 2024. Our featured guest on the show is Wesley Hartley, Chief Revenue Officer (CRO) at leaf.fm
Topics discussed in this episode:
- What are some effective methods to mitigate companies dealing with attribution overlap
- How shifts in privacy restrictions affected the long-term marketing strategies for ecommerce businesses
- What role do profitability metrics play when it comes to scaling an ecommerce business
- Common structural issues in ad accounts and how can these impact scaling efforts
Links & ResourcesWebsite: https://www.leafgrow.io/
LinkedIn: https://www.linkedin.com/company/leafgrowio/
X/Twitter: https://twitter.com/leafgrowio
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/38h93584 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this episode, we discuss how brands can leverage AI in their SEO strategies to focus on organic revenue. Our featured guest on the show is Andrew Maffettone, founder and CEO of BlueTuskr.com.
Topics discussed in this episode:
- What are some potential risks associated with using AI in SEO, and how can they be mitigated
- What the key factors are in determining the effectiveness of the use of AI in SEO
- Why ecommerce merchants should consider AI-driven tools within marketing strategies
- The importance of investing in quality website optimization and continuous testing
Links & Resources
Website: https://www.bluetuskr.com/
LinkedIn: https://www.linkedin.com/company/bluetuskr
Instagram: https://www.instagram.com/bluetuskr/
X/Twitter: https://twitter.com/bluetuskr
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/24mk4m6v Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
Episode Sponsors
LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this episode, I share an update on the Ecommerce Coffee Break Podcast and what's in the pipeline for 2024.
Topics discussed in this episode:
- Celebration of the show's achievements over the last year
- Future plans including a focus on direct-to-consumer brands and the exploration of AI apps to expand listener demographics
- The show's sponsors, Partner Hero and Smart eCommerce Marketing
Links & ResourcesWebsite: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Instagram: https://www.instagram.com/ecommercecoffeebreak/
Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/ydxwev2sSubscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how the 80/20 rule, together with fractional marketing, can grow your business. Our featured guest on the show is Torsten Lueddecke, founder and managing director at myteamincapetown.com.
Topics discussed in this episode:
- The valuable 80/20 rule, also known as the Pareto Principle
- The solution of fractional marketing, which provides businesses exclusive access to a marketing specialist for a fraction of their time, thereby reducing costs
- How entrepreneurs can apply it with fractional marketing to help grow their businesses
- The importance of focusing on the crucial areas of business that generate the most results and considering outsource for the rest
Links & ResourcesWebsite: http://myteamincapetown.com/
LinkedIn: https://www.linkedin.com/in/torsten-lueddecke-125140a/
LinkedIn: https://www.linkedin.com/company/meinteaminkapstadt/
Get access to more free resources by visiting the podcast episode page athttps://tinyurl.com/u35c9hjz Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to make more money from your online store. Our featured guest on the show is Jatin Khosla, co-founder & CEO at konigle.com.
On the Show Today You’ll Learn
- Increasing profitability for online stores
- Common issues with online store profitability and share successful tips
- Seven critical areas that businesses must concentrate on to improve profitability
- The significance of automation, content creation, and effective inventory management in this regard
Links & Resources
Website: https://konigle.com/
Shopify Apps: https://konigle.com/seller-tools
LinkedIn: https://www.linkedin.com/in/jatinkhosla/
X/Twitter: https://twitter.com/konigle
Instagram: https://www.instagram.com/konigle
Get access to more free resources by visiting the podcast episode page athttps://tinyurl.com/mt44cw8t Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to grow beyond a sales plateau by optimizing the customer experience with back-office business management software. Our featured guest on the show is Josh Fischer is the Director of Product Management at acumatica.com.
On the Show Today You’ll Learn
- How back office business management software can help overcome a sales plateau
- The role of enterprise resource planning (ERP) in business growth and it’s benefits
- Seamless Integration of Acumatica with various platforms including Shopify and Amazon
- Fine-tuning back-office functions to improve efficiency, reduce costs, and enhance profitability
Links & Resources
Website: https://www.acumatica.com/
LinkedIn: https://www.linkedin.com/in/joshcfischer/
LinkedIn: https://www.linkedin.com/company/acumatica
X/Twitter: https://twitter.com/Acumatica
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3Nz6PXX Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to double sales and achieve success by implementing a multichannel strategy on Shopify and Amazon. Our featured guest on the show is Adam Shaffer, President at phelpsunited.com
On the Show Today You’ll Learn
- How to double sales through implementing a multi-channel strategy on Shopify and Amazon.
- The significance of understanding your brand, Amazon, and its policies, the importance of small, light and high average selling price products.
- The benefits of engaging with multiple marketplaces.
- The benefits of having Amazon as your 3PL fulfillment and the increasing uptake of Amazon's 'Buy with Prime' feature.
Links & Resources
Website: https://phelpsunited.com/
LinkedIn: https://www.linkedin.com/in/adam-w-shaffer/
Facebook: https://www.facebook.com/PhelpsUNITED
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3TmZFtp Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to get more new customers with Google ads. Our featured guest on the show is Kris Beltins, Co-Founder & Partner at aimemedia.com
Topics discussed in this episode:
- Strategies for attracting new customers using Google Ads.
- Insights on using Google Merchant Center and the importance of conversion tracking.
- Aime media's approach to auditing clients, and the future of AI in ad strategy.
- The significance of Google as a new customer revenue growth tool, stressing the need for ecommerce businesses not to overlook this platform.
Links & ResourcesWebsite: https://aimemedia.com/
LinkedIn: https://www.linkedin.com/in/ecomkristaps/
Instagram: https://www.instagram.com/kristapsbeltins/
X/Twitter: https://twitter.com/ecomkristaps
Get access to more free resources by visiting the podcast episode page atbit.ly/47RzwHS Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how AI is transforming Ecommerce with personalization. Our featured guest on the show is Luca Borreani, Co-Founder of Zipchat.ai
Topics discussed in this episode:
- AI’s position in enhancing personalization in ecommerce and in driving higher conversion rates.
- How ZipChat enables 24/7 personalized customer interactions, contributing to improved conversion rates and sales growth.
- What role AI in ecommerce plays currently and in the future, including automated page building and AI-generated promotions.
- The importance of leveraging emerging tools like AI to stay competitive in an evolving ecommerce landscape.
Links & ResourcesShopify App Store: https://apps.shopify.com/zipchat
LinkedIn: https://www.linkedin.com/in/lucaborreani/
X/Twitter: https://twitter.com/LucaBorreani
Instagram: https://www.instagram.com/luca_borreani/
Get access to more free resources by visiting the podcast episode page atbit.ly/4aj31nl Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to customize your store using apps without breaking the bank. Our featured guest on the show is Mohammad Hashemi, co-founder at Gadget.
Topics discussed in this episode:
- How your business can customize your store using apps without breaking the bank.
- Ways Gadget is particularly beneficial for projects that involve back-end data security, stability, and large volumes of data.
- When using this service, it allows businesses to skip the expensive and time-consuming set-up infrastructure phase.
- How the company provides customized solutions with various templates as a starting point to reduce the cost and time of development.
Links & Resources
Website: https://gadget.dev/
LinkedIn: https://www.linkedin.com/in/mohashemi/
X/Twitter: https://twitter.com/hashemito
x/Twitter: https://twitter.com/gadget_dev
Get access to more free resources by visiting the podcast episode page atbit.ly/46MF9Wa Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we delve into the significance of social proof in ecommerce. Our featured guest on the show is Daan Vaneker, founder & CEO of trustprofile.com
Topics discussed in this episode:
- How trust-building impacts small online businesses.
- The fundamentals of trust-building for online businesses.
- The importance of showcasing the human side of a business.
- How negative reviews can be advantageous for a business.
- The proper method for collecting and showcasing reviews.
- The influence of product reviews on decision-making.
Links & Resources
Website: https://www.trustprofile.com/
Shopify App: https://www.trustprofile.com/topic/integrations/shopify-integration/
Shopify App Store: https://apps.shopify.com/trustprofile
LinkedIn: https://www.linkedin.com/in/dvaneker/
LinkedIn: https://www.linkedin.com/company/trustprofile/
Facebook: https://www.facebook.com/trustprofile/
Get access to more free resources by visiting the podcast episode page atbit.ly/3RsEODT Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to build a brand community that creates exponential impact. Our featured guest on the show is Raquel Rincon, Partner Success Manager at partnerhero.com.
On the Show Today, You’ll Learn:
- The impact of community building on a brand’s marketing.
- How to organically grow a community around a brand for increased engagement.
- The power of Facebook groups in creating a dedicated space for the brand's fans.
- The importance of user-generated content and memes in building a strong community.
- Find out how Taylor Swift's team leverages user-generated content to strengthen her community.
- The essential role of customer service and community management in e-commerce success.
Links & Resources
Website: http://partnerhero.com
LinkedIn: https://www.linkedin.com/company/partnerhero
LinkedIn: https://www.linkedin.com/in/rockyrincon/
Get access to more free resources by visiting the podcast episode page atbit.ly/46ArjX3 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to make money, manage money and master money to become rich. Our featured guest on the show is author, public speaker, and entrepreneur Rob Moore.
On the Show Today, You’ll Learn:
- From broke to millionaire
- Lessons learned from interviews with 21 billionaires and 100+ multi-millionaires
- The link between emotions and sound financial decisions
- The risks of entrepreneurship
- The importance of seeking mentorship
- Overhyped and underhyped trends in finance
- The evolution from currency to cryptocurrencies
- The realities of cryptocurrencies and the future of money
Links & Resources
Website: https://robmoore.com/
LinkedIn: https://www.linkedin.com/in/robmoore1979/
Instagram: https://www.instagram.com/robmooreprogressive/
Twitter: https://twitter.com/robprogressive
TikTok: https://www.tiktok.com/@robmooreprogressive
Get access to more free resources by visiting the podcast episode page atbit.ly/49SZfkw Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss why behavioral psychology, personalization, and collaboration are keys to your ecommerce success. Our featured guest on the show is Michael Tutek, Co-Founder and CEO at preezie.com.
On the Show Today, You’ll Learn:
- Psychology's impact on e-commerce for enhanced customer experiences.
- Bridge the gap between in-store and online customer behavior, boosting conversion rates.
- Discover the power of guided selling online, elevating average order values.
- Leverage personalization for increased customer loyalty in e-commerce.
- Utilize delayed results to build trust and enhance customer engagement.
- Employ mirroring techniques for a trustworthy online environment.
Links & Resources
Website: https://preezie.com/
LinkedIn: https://www.linkedin.com/company/preezie/
X/Twitter: https://twitter.com/PreezieOfficial
YouTube: https://www.youtube.com/@preezie
Facebook: https://www.facebook.com/preezieAU/
Instagram: https://www.instagram.com/preezieofficial/
Get access to more free resources by visiting the podcast episode page atbit.ly/3RaE06e Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to scale your subscription sales in 2024. Our featured guest on the show is Andriy Rudnyk, founder at goodsubscription.agency
On the Show Today, You’ll Learn:
- Why prioritize recurring revenue for increased profitability.
- How to leverage ideal subscriber persona research for business success.
- The role of surveys and customer feedback in subscription programs.
- Steps to assess if a subscription model aligns with your brand.
- The impact of a subscription app on business success.
- Importance of community building and personalized offers to reduce churn.
- Key steps in integrating a subscription program into your business.
- How to boost customer lifetime value through personalized cancellation offers.
Links & Resources
Website: https://www.goodsubscription.agency/
Shopify App Store: https://apps.shopify.com/gsa-subscription-optimizer
LinkedIn: https://www.linkedin.com/in/%F0%9F%87%BA%F0%9F%87%A6-andriy-rudnyk-77111399/
X/Twitter: https://twitter.com/lihtster
Get access to more free resources by visiting the podcast episode page atbit.ly/3uoXnjl Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss what Shopify brands need to conquer Amazon. Our featured guest on the show is Hristo Arakliev, co-founder and COO of hyperzon.io.
On the Show Today, You’ll Learn:
- How DTC brands can leverage Amazon for business growth.
- Why it is recommended to enter Amazon after establishing a brand.
- The significance of the 'honeymoon period' on Amazon for new sellers.
- The key factors contributing to success on Amazon, from listings to SEO optimization.
- Challenges that brands face during the Amazon registration process.
- Why PPC is only a small part of the Amazon strategy compared to other platforms.
Links & Resources
Website: https://hyperzon.io/
LinkedIn: https://www.linkedin.com/in/hristo-arakliev-30a91359/
Facebook: https://www.facebook.com/icoarakliev/
Instagram: https://www.instagram.com/icoarakliev/
Get access to more free resources by visiting the podcast episode page atbit.ly/3sL5N3V Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Smart Ecommerce Marketing:** Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we explore strategies for optimizing conversions and boosting revenue through the use of an personalized, AI-powered conversational shopping assistant. Our featured guests are the co-founders of uprate.ai, Priya Samant, and Thomas Arul.
On the Show Today, You’ll Learn:
- How to enhance e-commerce customer experience with AI.
- Distinguishing features of dynamic chatbots and their advantages over traditional systems.
- Effective implementation of AI sales assistants across various industries.
- Understanding customer behavior and preferences with AI.
- How AI sales assistants influence conversion rates.
- Adapting to the rise of mobile shoppers in e-commerce.
- Exploring successful use cases of AI sales assistants in different e-commerce niches.
- How can merchants leverage AI during the holiday season to boost sales.
Links & Resources
Website: https://uprate.ai/
Shopify App Store: https://apps.shopify.com/uprateai
LinkedIn: https://www.linkedin.com/company/uprateai/
X/Twitter: https://twitter.com/UprateAI
Get access to more free resources by visiting the podcast episode page atbit.ly/47wIY2x Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to turn your customer experience into revenue. Our featured guest on the show is Sheena OhUiginn, Service Designer and Product Manager at partnerhero.com
On the Show Today, You’ll Learn:
- The challenges startups face and how focusing on customer retention addresses them.
- How optimized support processes can lead to a significant reduction in chargebacks.
- How building a community contributes to word-of-mouth growth and customer loyalty.
- How efficiently launching customer service can be achieved with the right insights.
- Strategies effective in building trust.
- How success in customer experience is measured beyond simply answering questions.
- Tools merchants need to enhance the customer support experience.
Links & Resources
Website: https://www.partnerhero.com/
LinkedIn: https://www.linkedin.com/company/partnerhero
LinkedIn: https://www.linkedin.com/in/sheenaohuiginn/
Get access to more free resources by visiting the podcast episode page atbit.ly/49AmpMk Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to increase your conversions by building trust with your customers. Our featured guest on the show is Daniel Tirca, partner manager at trustedshops.com
On the Show Today, You’ll Learn:
- The significance of trust in e-commerce and its direct impact on customer conversions.
- Learn about common challenges e-commerce businesses face.
- The audit process for legal compliance, covering terms, policies, and imprints.
- Tools for managing existing reviews during onboarding and transitioning from other platforms.
- Psychological benefits of Buyer Protection for reducing cart abandonment and increasing conversions.
Links & Resources
Website: https://www.trustedshops.com/
Shopify App Store: https://apps.shopify.com/trusted-shops-easy-integration
LinkedIn: https://www.linkedin.com/in/danieltirca/
X/Twitter: https://twitter.com/trustedshops
Get access to more free resources by visiting the podcast episode page atbit.ly/3FZ0FMC Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we share tips for managing product data on Shopify. Our featured guest on the show is Daniel Beck is the CEO at ablestar.com
On the Show Today, You’ll Learn:
- How to effectively manage product data on Shopify.
- The challenges of handling product data from various sources.
- How metadata and google shopping data impacts Shopify stores.
- What role good product data plays in customer satisfaction and sales.
- How to automate product data updates and keep them in sync.
- What role code snippets play in managing product data.
- How cleaning data early can improve the quality of e-commerce operations
Links & Resources
Website: https://www.ablestar.com/
Shopify App Store: https://apps.shopify.com/partners/ablestar
LinkedIn: https://www.linkedin.com/in/justbeck/
YouTube: https://www.youtube.com/@ablestar
Get access to more free resources by visiting the podcast episode page atbit.ly/47275GH Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how master product sourcing and importing. Our featured guest on the show is Brendan Elias, Founder & CEO at atozformula.com.
On the Show Today, You’ll Learn:
- How to choose the right product for an e-commerce business.
- Why merchants should avoid complicated items.
- The significance of small and lightweight products for e-commerce success.
- The profitability criteria, including minimum selling price and profit margins.
- Why understanding demand and competition is crucial for product selection.
- The role of search results and reviews in evaluating competition.
- The significance of finding products with minimal competition.
- The key considerations for selecting products for a Shopify store.
- The step-by-step process of sourcing and importing products from China.
Links & Resources
Website: https://atozformula.com/
LinkedIn: https://www.linkedin.com/in/brendan-elias-37a3b622/
Facebook: https://www.facebook.com/atozformula
Twitter: https://twitter.com/brendanisonline
Get access to more free resources by visiting the podcast episode page atbit.ly/3Mxiwhe Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast, we explore leveraging AI-driven ecommerce for business growth through data analysis. Our featured guest on the show is Charles Camisasca, founder at ecommboardroom.com.
On the Show Today, You’ll Learn:
- How AI can be overwhelming in the e-commerce space.
- The biggest advantages of using AI in e-commerce.
- How AI plays a role in data analysis for e-commerce businesses.
- The role of AI in improving SEO for blog posts.
- The benefits of integrating multiple Shopify stores into one dashboard.
- Trends expected in the e-commerce and AI space in the coming months.
Links & Resources
Website: https://www.ecommboardroom.com/app
Shopify App Store: https://apps.shopify.com/boardroom
LinkedIn: https://www.linkedin.com/in/charles-camisasca-a6289381/
Get access to more free resources by visiting the podcast episode page atbit.ly/3QplcyB Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we break down the payment barriers in ecommerce and explore how global payment orchestration can support multiple use cases, enhancing profitability in ecommerce. Our featured guest on the show is Ralph Dangelmaier, CEO & Board Member at BlueSnap.com.
On the Show Today, You’ll Learn:
- Overcome ecommerce payment challenges and boost profitability.
- Insights into cross-border payment authorization and fraud prevention.
- Optimize payment processes by utilizing detailed reporting and analytics.
- Identify industries and businesses that can benefit from payment solutions.
- How to enhance international payment strategies for ecommerce.
- Valuable resources and information to improve payment systems
Links & Resources
Website: https://www.bluesnap.com/
LinkedIn: https://www.linkedin.com/company/bluesnap/
X/Twitter: https://twitter.com/BlueSnapInc
Facebook: https://www.facebook.com/bluesnapmerchants
Get access to more free resources by visiting the podcast episode page atbit.ly/3QF911U Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to measure and enhance customer experiences to boost your brand. Our featured guest on the show is Craig Stoss, Director of CX Transformation Delivery at Partnerhero.com.
On the Show Today, You’ll Learn:
- Why it is crucial to differentiate CX and support services.
- Why emotional appeal and clear product info are important.
- The significance of personalization in customer experience.
- The ideal company size for superior customer support services.
- The power of personalized CX for brand loyalty.
- How to boost loyalty through personalized CX.
Links & Resources
Website: http://www.partnerhero.com
LinkedIn: https://www.linkedin.com/in/cstoss/
X/Twitter: https://twitter.com/stossinsupport
TikTok: https://www.tiktok.com/@cscxtips
Get access to more free resources by visiting the podcast episode page atbit.ly/46UpWDl Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Amazon Music/Audible | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to scale your Shopify business with local on-demand production for smarter, faster, and greener growth. Our featured guest on the show is Pal Naess, VP of Growth Projects at gelato.com.
On the Show Today, You’ll Learn:
- Popular products among creators on global selling platforms.
- The future of global e-commerce and print-on-demand industry trends.
- How to scale e-commerce business with local on-demand production.
- The role of print-on-demand services in solving these problems.
- Benefits of local production in reducing shipping times and costs.
- Options for unique and branded packaging.
- Simplifying customer support in global selling scenarios.
Links & Resources
Website: https://www.gelato.com/
Shopify App Store: https://apps.shopify.com/gelato-print-on-demand
LinkedIn: https://www.linkedin.com/company/gelato/
Instagram: https://www.instagram.com/gelato/
Get access to more free resources by visiting the podcast episode page atbit.ly/3tZ3gmN Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Amazon Music/Audible | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to drive more sales with user-generated Instagram content. Our featured guest on the show is Nick Lisauskas, the owner of showcasegalleries.io.
On the Show Today, You’ll Learn:
- How user-generated content on Instagram can drive more sales for business
- Why Instagram is such a powerful tool for showcasing how customers use products
- How to tailor your showcase gallery to enhance product detail pages
- The synergy between user-generated content and customer reviews or testimonials
- Risk mitigation strategies for showcasing tagged Instagram content
Links & Resources
Website: https://www.showcasegalleries.io/
Shopify App Store: https://www.showcasegalleries.io/install
Get access to more free resources by visiting the podcast episode page atbit.ly/3QdRIE1 Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Amazon Music/Audible | Google Podcasts
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern:** Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to harness the power of email to grow a successful ecommerce business. Our featured guest on the show is Andriy Boychuk, founder at flowium.com.
On the Show Today, You’ll Learn:
- Why email marketing is crucial for e-commerce.
- How to maximize holiday sales seasons.
- The key to growing email lists.
- How to segment e-commerce email campaigns effectively.
- Why email deliverability matters.
- The impact of list cleaning and re-engagement.
- Why use Klaviyo for Shopify email marketing.
- Tips for email marketing optimization.
Links & Resources
Website: https://flowium.com/
LinkedIn: https://www.linkedin.com/in/andriyboychuk/
Instagram: https://www.instagram.com/andriyboychuk/
Twitter: https://twitter.com/aboychuk
Get access to more free resources by visiting the podcast episode page atbit.ly/490wemF
**Episode Sponsors
PartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you! Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Subscribe & Listen Everywhere:**
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how Shopify brands can use WhatsApp for commerce. Our featured guest on the show is Arjun Paul, CEO/Co-Founder of zoko.io.
On the Show Today, You’ll Learn:
- How WhatsApp is transforming the e-commerce landscape.
- WhatsApp’s evolution from customer support tool to e-commerce powerhouse.
- The organic power of WhatsApp in attracting customers and streamlining sales.
- Real-world examples of businesses making millions on WhatsApp.
- How businesses can automate sales, marketing, and customer support using WhatsApp.
- Practical steps to integrate WhatsApp into Shopify and start taking orders.
- Tips for messaging customers effectively on WhatsApp without spamming.
Links & Resources
Website: https://www.zoko.io/
Shopify App Store: https://www.zoko.io/whatsapp-plugin-for-shopify
LinkedIn: https://www.linkedin.com/in/arjun-v-21939784/
Get access to more free resources by visiting the podcast episode page atbit.ly/3tHKgtc
Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss why merchants should take advantage of the Amazon Seller Fulfilled Prime program. Our featured guest on the show is Manish Chowdhary, founder and CEO of Cahoot.ai
On the Show Today, You’ll Learn:
- How to offer fast shipping as a competitive advantage and boost your conversion rates.
- Pros and Cons of shipping from China.
- The strategic partnership between Shopify and Amazon, and how it can benefit online stores.
- The economic factors affecting the upcoming holiday season.
- How to leverage Amazon's Buy with Prime on your Shopify store.
- How to market fast and free shipping as a conversion tool to increase sales.
Links & Resources
Website: https://www.cahoot.ai/
Shopify App Store: https://www.cahoot.ai/order-fulfillment-integration-partners/shopify-order-fulfillment-services-how-to-free-shipping/
LinkedIn: https://www.linkedin.com/in/manish-chowdhary/
Get access to more free resources by visiting the podcast episode page atbit.ly/490Dhf6
Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the tools you need to plan and extend your cash flow to grow your ecommerce business. Our featured guest on the show is Oz Merchant, VP of Customer Success and Support at runviably.com.
On the Show Today, You’ll Learn:
- What challenges do e-commerce businesses face with traditional banks.
- How does understanding cash flow affect e-commerce success with banks.
- What data should merchants analyze for financial decisions.
- Data-driven insights into financial decisions for e-commerce.
- How can merchants optimize financial strategies.
- Importance of optimizing businesses before seeking additional capital.
- Why is it essential to use capital correctly to maximize ROI.
Links & Resources
Website: https://www.runviably.com
LinkedIn: https://www.linkedin.com/company/runviably/
Twitter: https://twitter.com/runviably
Get access to more free resources by visiting the podcast episode page atbit.ly/3S2obj6
Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we explore the revival of the human touch in online shopping. Our featured guest on the show is Stefania Bogdan, Co-Founder of App Attic and Co-Owner of trylantern.com.
On the Show Today, You’ll Learn:
- How to infuse the human touch into online shopping.
- Why online shopping often feels mechanical and transactional.
- The importance of conversational shopping in the digital age.
- Personalization and its impact on customer experiences.
- A solution for creating dynamic and personalized customer interactions.
- Real-world examples of how quizzes improve online shopping.
- A deep dive into customer analytics and its role in optimization.
Links & Resources
Website: https://trylantern.com/
Shopify App Store: https://apps.shopify.com/perfect-product-finder
LinkedIn: https://www.linkedin.com/company/lantern-product-quiz-builder
Facebook: https://www.facebook.com/lantern.app.product.quiz.builder
Get access to more free resources by visiting the podcast episode page atbit.ly/3RWrEQ9
Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the steps you need to follow to make your business saleable. Our featured guest on the show is Chris Shipferling, Managing Partner at GW Partners and Founding Partner at SouthCol.co
On the Show Today, You’ll Learn:
- Key tips for successful business sales.
- How can merchants ensure their business isn't undervalued when selling.
- Strategies to drive growth and attract buyers.
- Role of private equity in the e-commerce market and its impact on sales.
- Challenges arising from the gap between buyer and seller expectations.
- Significance of LTV, CAC, and AOV in your business and optimizing them for growth.
- The power of a well-structured business plan.
- The crucial language of aligning marketing and finance teams.
Links & Resources
Website: https://www.southcol.co/
LinkedIn: https://www.linkedin.com/in/chrisshipferling
Get access to more free resources by visiting the podcast episode page atbit.ly/3ttg0SF
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.com
On the Show Today, You’ll Learn:
- How user-generated content can supercharge campaigns.
- What sets creators apart from influencers in ad content creation.
- The key to crafting effective creative briefs for content creators.
- Why it is vital to regularly refresh your ad content.
- Where merchants can find the perfect content creators for brands.
- Which age groups respond best to user-generated content in ads.
- Important legal considerations when working with content creators.
Links & ResourcesWebsite: https://www.hustlermarketing.com/
LinkedIn: https://www.linkedin.com/in/bostjan-belingar-96aa3a102/
X/Twitter: https://twitter.com/HustlerMrktng
Instagram: https://www.instagram.com/bostjanbelingar/
Get access to more free resources by visiting the podcast episode page atbit.ly/3ZT0QCb
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, I will provide you with an update on what is happening at the Ecommerce Coffee Break Podcast.
Links & ResourcesWebsite: https://ecommercecoffeebreak.com/
LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
X/Twitter: https://twitter.com/ecomcoffeebreak
Get access to more free resources by visiting the podcast episode page atbit.ly/3LOI9Kk
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss strategies for increasing repeat purchases and referral revenue with an innovative retention platform. Our featured guest on the show is Roger Beaman, Co-Founder & CEO at novel.com.
On the Show Today, You’ll Learn:
- Why are referrals thriving in eCommerce, and what data backs this.
- How do wallet passes offer better push notifications for brands.
- What are the conversion rates for post-purchase flows, referrals, and second purchases.
- How do location-based pushes benefit eCommerce and retail.
- How Shopify merchants can streamline customer logins for better retention.
- What strategies improve conversion rates for post-purchase flows and referrals.
Links & ResourcesWebsite: https://www.novel.com/
Shopify App Store: https://app.novel.com/vendor/login
LinkedIn: https://www.linkedin.com/in/rogerbeaman/
X/Twitter: https://twitter.com/sirRodgePodge
Get access to more free resources by visiting the podcast episode page atbit.ly/3FnDXO5
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we share tips on running tiered promotions for Black Friday and Cyber Monday to boost your Average Order Value (AOV). Our featured guest on the show is Nathan Ho, product manager for EasyGift at 506.io.
On the Show Today, You’ll Learn:
- When to start planning for Black Friday and Cyber Monday promotions.
- What promotions work best during these sales events.
- Why gifts are effective incentives for customers.
- How to set up promotions without incurring losses.
- When and where to display offers in your store.
- What triggers activate gift promotions for products or collections.
- How to effectively target specific customer segments.
Links & ResourcesWebsite: https://www.506.io/easygift
Shopify App Store: https://apps.shopify.com/gifter-cart-auto-include
LinkedIn: https://www.linkedin.com/company/506-io/
X/Twitter: https://twitter.com/506_apps
Get access to more free resources by visiting the podcast episode page atbit.ly/3tpYZbK
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
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Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.
On the Show Today, You’ll Learn:
- How recent changes, like the decline of third-party cookies, affect e-commerce advertising.
- The role of customer segments in connecting first-party data with AI-driven advertising.
- How AI aids in creating campaigns, from ad copy to creative content.
- Three stages of AI-driven advertising and their collaborative optimization.
- What is AI's role in budget optimization and bid management.
- What Preparations are needed before implementing AI in advertising.
- How AI boosts advertising efficiency in the dynamic world of digital commerce.
Links & ResourcesWebsite: https://adscale.com/
Shopify App Store: https://apps.shopify.com/adscale
LinkedIn: https://www.linkedin.com/in/mati-ram-0930517/
X/Twitter: https://twitter.com/adscale
Get access to more free resources by visiting the podcast episode page atbit.ly/3ZCR1s6
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we share the secret of how to capture every possible email address for Black Friday. Our featured guest on the show is Adam Robinson, CEO of Retention.com.
On the Show Today, You’ll Learn:
- How did iOS 14 affect e-commerce email marketing.
- What's the impact of Intelligent Tracking Prevention.
- How has Klaviyo's tracking changed, and why does it matter.
- Why is prolonged tracking important for email campaigns.
- What are the challenges with shorter tracking durations.
- How can businesses prep for Black Friday in email marketing.
- When to kick start Black Friday email campaigns?
Links & ResourcesWebsite: https://retention.com/
Shopify App: https://retention.com/support/integrate-with-shopify-integration-app/
LinkedIn: https://www.linkedin.com/in/retentionadam/
X/Twitter: https://twitter.com/RetentionAdam
Get access to more free resources by visiting the podcast episode page atbit.ly/3EV6n1q
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the reasons why you should consider selling on multiple marketplaces. Our featured guest on the show is Tahir Khan Founder and CEO, of RockitSeller at rockitseller.com
On the Show Today, You’ll Learn:
- How to reach more customers through multiple e-commerce platforms
- What challenges merchants do face when expanding to multiple marketplaces
- How the automated order fulfillment process works
- How to automatically track sales and profitability
- How to choose which products to list on different platforms
- How pricing automation benefits e-commerce businesses
Links & ResourcesWebsite: https://rockitseller.com
LinkedIn: https://www.linkedin.com/company/28816713/
Facebook: https://www.facebook.com/RockitSeller/
Twitter: https://twitter.com/RockitSeller
YouTube: https://www.youtube.com/channel/UCXoc4UPj4fsz0TRt5AtXe7Q
Get access to more free resources by visiting the podcast episode page atbit.ly/3EU1tBV
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we will discuss how to manage sales tax for your ecommerce business. Our featured guest on the show is Jared Smithson, General Manager at RJM Tax Exemption.
On the Show Today, You’ll Learn:
- How to avoid common tax pitfalls and ensure long-term financial success.
- How merchants can ensure tax compliance before selling in the US.
- How businesses can calculate and display taxes on their product detail pages.
- How Shopify helps e-commerce businesses calculate and manage sales taxes.
- Potential consequences of mishandling sales tax for your business.
- How businesses can rectify past sales tax compliance issues.
Links & ResourcesWebsite: https://www.rjmtaxexemption.com/
LinkedIn: https://www.linkedin.com/company/rjmtax/
Instagram: https://www.instagram.com/rjmtaxexemption/
Facebook: https://www.facebook.com/rjmexpand/
Get access to more free resources by visiting the podcast episode page atbit.ly/462NSE9
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss why images are the building blocks for any strong online business. Our featured guest on the show is Siddharth Sinha, the CEO at Dresma.com.
On the Show Today, You’ll Learn:
- Why are images crucial in e-commerce.
- What are some common mistakes that merchants make with product images.
- What equipment is needed for quality product photography.
- How does the app ensure a consistent image language across a storefront.
- What types and quantity of images are recommended for a product detail page.
- In what way does AI assist in choosing suitable backgrounds.
Links & ResourcesWebsite: https://www.domyshoot.com/
Shopify App Store: https://apps.shopify.com/domyshoot-app
LinkedIn: https://www.linkedin.com/company/dresma-ai/
Instagram: https://www.instagram.com/_domyshoot_/
Facebook: https://www.facebook.com/domyshootbydresma/
YouTube:https://www.youtube.com/@domyshootbydresma3203
Get access to more free resources by visiting the podcast episode page atbit.ly/3PiRj2w
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to sell digital print-on-demand products such as CDs, DVDs, Blu-rays, or Vinyl Records on Shopify using the Kunakify fulfillment app. Our featured guest on the show is Simon Crack, serial online entrepreneur and founder of kunakify.com.
On the Show Today, You’ll Learn:
- What types of digital products can you create and sell.
- What file formats and artwork requirements are needed for product creation?
- What are the advantages of using print-on-demand services?
- How to handle product sales, printing, and shipping all at once.
- How to simplify the creation and sale of physical products on Shopify.
- What are the benefits of white-label printing for your merchandise.
- How to streamline the order process from Shopify for efficient fulfillment.
- How to reduce customer service hassles with automated tracking.
Links & ResourcesWebsite: https://www.kunakify.com
Shopify App Store: https://apps.shopify.com/kunakify-automatically-fulfil-your-shopify-cd-dvd-sales-to-kunaki
X (former Twitter): https://twitter.com/Kunakify
Facebook: https://www.facebook.com/Kunakify
Get access to more free resources by visiting the podcast episode page at
bit.ly/3ZsioVM
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to leverage AI and automation to improve customer support for happier customers and a more profitable business. Our featured guest on the show is Ray Nolan, founder and CEO of eDesk.com.
On the Show Today, You’ll Learn:
- Why is customer support so crucial for e-commerce sellers.
- How to build a business around long-term customer relationships.
- How can data be used to understand customer needs and preferences.
- How can companies effectively collect and interpret customer data.
- What are the potential pitfalls of collecting too much data from customers.
- What are some practical examples of using AI to engage customers.
- What trends are emerging in e-commerce as a result of the COVID-19 pandemic.
- How can small businesses gain a competitive edge by adapting to changing customer behaviors.
Links & ResourcesWebsite: https://www.edesk.com/
Shopify App: https://apps.shopify.com/helpdesk-app
LinkedIn: https://www.linkedin.com/company/edeskdotcom/mycompany/
Insta: https://www.instagram.com/edeskhelpdesk/
YouTube https://www.youtube.com/channel/UCUmMfrZ__PVsqksygGXvvQw
Facebook: https://www.facebook.com/edeskhelpdesk
Twitter: https://twitter.com/edesk
Get access to more free resources by visiting the podcast episode page atbit.ly/3EGqU9M
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Become a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends.
Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
This podcast episode features a conversation with Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google. We discuss the data-driven way to win customers' hearts.
On the Show Today, You’ll Learn:
- How to build a business around long-term customer relationships.
- How can data be used to understand customer needs and preferences.
- How can companies effectively collect and interpret customer data.
- What are the potential pitfalls of collecting too much data from customers.
- What are some practical examples of using AI to engage customers.
- What trends are emerging in e-commerce as a result of the COVID-19 pandemic.
- How can small businesses gain a competitive edge by adapting to changing customer behaviors.
Links & ResourcesWebsite: https://neilhoyne.com/
Book: https://www.amazon.com/Converted-Data-Driven-Way-Customers-Hearts/dp/0593420659
LinkedIn: https://linkedin.com/in/neilhoyne
Twitter: https://twitter.com/neilhoyne
Get access to more free resources by visiting the podcast episode page atbit.ly/469JrXP
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
💰 Supercharge Your Ecommerce Business with Remote Marketing Talent. Discover the secret to scaling your online marketing without the expense of hiring, at a fraction of the cost — enabling you to grow your business faster. Visit smart-ecommerce-marketing.com for more info.
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: https://newsletter.ecommercecoffeebreak.com/
In this podcast episode, we discuss how 9-figure brands are scaling their omnichannel advertising with universal attribution. Our featured guest on the show is Philippe Roireau, SVP of Go-To-Market at Northbeam.io.
On the Show Today, You’ll Learn:
- What does attribution mean in e-commerce, and why is it essential.
- How to handle colliding data and get accurate conversion insights.
- What are the multiple tracking mechanisms for effective attribution.
- Why is data cleansing vital in the attribution process.
- What are single-touch attribution models, and how do they work.
- How do machine learning-powered attribution models benefit e-commerce brands.
- Why is attribution essential for determining the impact of top-of-funnel ads.
- How attribution models help brands allocate their marketing budgets.
Links & ResourcesWebsite: https://www.northbeam.io/
LinkedIn: https://www.linkedin.com/in/philipperoireau/
LinkedIn: https://www.linkedin.com/company/northbeam/
Twitter: https://twitter.com/northbeam
Get access to more free resources by visiting the podcast episode page at https://bit.ly/45Pb3Ss
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
💰 Supercharge Your Ecommerce Business with Remote Marketing Talent. Discover the secret to scaling your online marketing without the expense of hiring, at a fraction of the cost — enabling you to grow your business faster. Visit smart-ecommerce-marketing.com for more info.
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: https://newsletter.ecommercecoffeebreak.com/
In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing of okendo.io.
On the Show Today, You’ll Learn:
- How can brands turn customers into super fans.
- What key factors contribute to building super fans in e-commerce.
- How can a quiz help guide customers to the right products based on their needs.
- What are the benefits of collecting zero-party data from quizzes and surveys.
- How can quizzes enhance the personalized shopping experience.
- What role does customer segmentation play in utilizing quiz data.
- How can surveys help gather internal feedback for brands.
- How can brands ensure a seamless and branded quiz experience.
Links & ResourcesWebsite: https://okendo.io/
Shopify App Store: https://apps.shopify.com/okendo-reviews
LinkedIn: https://www.linkedin.com/company/okendo/
X (former twitter): https://twitter.com/GetOkendo
Get access to more free resources by visiting the podcast episode page atbit.ly/3r8rjPc
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
💰 Supercharge Your Ecommerce Business with Remote Marketing Talent. Discover the secret to scaling your online marketing without the expense of hiring, at a fraction of the cost — enabling you to grow your business faster. Visit smart-ecommerce-marketing.com for more info.
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: https://newsletter.ecommercecoffeebreak.com/
In this episode, we will discuss how to increase your revenue by utilizing digital files and use digital downloads as effective marketing tools for customer retention, upselling, and cross-selling. Our featured guest on the show is Alessandro Macagno, General Manager at skypilotapp.com.
On the Show Today, You’ll Learn:
- How to effectively sell digital downloads alongside physical products.
- What are the opportunities for using digital downloads as a marketing tool.
- How to increase the lifetime value of Shopify customers through digital downloads.
- What examples exist of successful product bundling in the digital download space.
- How can PDF stamping enhance the security of downloadable files.
- How can customer accounts enhance recurring purchases and subscriptions.
- How to prevent unauthorized sharing of digital download files.
Links & ResourcesWebsite: https://www.skypilotapp.com/
Shopify App Store: https://apps.shopify.com/sky-pilot
LinkedIn: https://www.linkedin.com/company/shop-circle/
Get access to more free resources by visiting the podcast episode page atbit.ly/3LfKRIq
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
💰 Supercharge your Ecommerce Marketing to Grow Your Store.
Discover the secret to scaling your online marketing without the expense of hiring, at a fraction of the cost — enabling you to grow your business faster. Click to learn more: https://smart-ecommerce-marketing.com/
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com.
On the Show Today, You’ll Learn:
- What are some industries that are thriving despite the economic challenges.
- How can businesses prepare for a recession and make the most of it.
- How can businesses expand their product offerings to attract more customers.
- What strategies can help businesses retain their customer base during tough times.
- Are there specific advertising platforms or channels to consider during a recession.
- How can entrepreneurs adapt their business models to changing economic conditions.
- What benefits can pay-later features and solutions bring to an e-commerce store.
Links & ResourcesWebsite: https://mariopeshev.com/
LinkedIn: https://www.linkedin.com/in/mpeshev/
Twitter: https://twitter.com/no_fear_inc
Instagram: https://www.instagram.com/dailypeshev/
Get access to more free resources by visiting the podcast episode page atbit.ly/3P8zVgG
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
💰 Supercharge your Ecommerce Marketing to Grow Your Store.
Discover the secret to scaling your online marketing without the expense of hiring, at a fraction of the cost — enabling you to grow your business faster. Click to learn more: https://smart-ecommerce-marketing.com/
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode, we will discuss the complexities of implementing dropshipping into an existing ecommerce operation. Our featured guest on the show is Travis Mariea, CEO of flxpoint.com.
On the Show Today, You’ll Learn:
- What is the current state of drop shipping, and how has it evolved.
- Why is it the best time to start drop shipping in 2023.
- What are the complexities involved in running a successful drop shipping business.
- How to manage the integration of different suppliers and technology platforms.
- What role do APIs play in simplifying data exchange between systems.
- How to source the specific products wanted in drop shipping.
- What challenges do retailers face when dealing with product overlap in different warehouses.
Links & ResourcesWebsite: https://flxpoint.com/Shopify App Store: https://apps.shopify.com/flxpoint
LinkedIn: https://www.linkedin.com/in/travismariea/
Get access to more free resources by visiting the podcast episode page atbit.ly/44H8zUC
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
💰 Supercharge your Ecommerce Marketing to Grow Your Store.
Discover the secret to scaling your online marketing without the expense of hiring, at a fraction of the cost — enabling you to grow your business faster. Click to learn more: https://smart-ecommerce-marketing.com/
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we will explore the concept of 'profit-first' ecommerce and why it matters for your business. Our featured guest on the show is Karl O'Brien, co-founder of StoreHero.ai.
On the Show Today, You’ll Learn:
- What is Profit First e-commerce and why is it important
- How can merchants avoid profit shocks at the end of the month
- What common pitfalls e-commerce businesses face
- How can businesses distinguish between high-profit and low-profit products
- What role does contribution margin play in e-commerce profitability analysis
- What types of expenses should e-commerce businesses consider
- How to set and achieve goals during the Q4 peak season
Links & ResourcesWebsite: https://storehero.ai/
LinkedIn: https://www.linkedin.com/company/storehero/
Twitter: https://twitter.com/StoreHeroApp
Get access to more free resources by visiting the podcast episode page atbit.ly/3L4y7V0
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to https://storehero.ai/ and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we explore the hidden aspects of customer retention, uncovering the vital role of customer understanding beneath the surface. Our featured guest on the show is Veda Konduru, CEO and founder of VectorScient.com
On the Show Today, You’ll Learn:
- What common questions merchants face, and how AI helps answer them
- Why optimizing traffic is crucial for ecommerce success
- How AI contributes to customer acquisition in e-commerce
- What strategies exist to increase conversion rates with AI
- Why personalization is critical for customer retention in e-commerce
- The relationship between customer retention and profitability
- KPI's ecommerce merchants should focus on measuring AI's impact
Links & ResourcesWebsite: https://www.vectorscient.ai
LinkedIn: https://www.linkedin.com/in/vedak/
Get access to more free resources by visiting the podcast episode page atbit.ly/3R0Ku8m
Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to https://storehero.ai/ and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how you can optimize your customer services during peak seasons through a combination of human touch and automation. Our featured guest on the show is Jordan Brown, Founder of Omnie Integrated Services Inc. at omniecsr.com.
On the Show Today, You’ll Learn:
- Why customer service is vital for ecommerce success in Q4
- What challenges merchants do face with evolving customer expectations
- How automation can help small and medium enterprises scale in Q4
- Why ChatGPT is capable of streamlining customer support
- What strategies boost sales through personalized customer interactions
- Why personalization is key to generating revenue from customer support
- Tools and strategies that enhance customer experience and loyalty
Links & Resources
Website: https://omniecsr.com/
Shopify App Store: https://apps.shopify.com/omnie-branded-live-support
LinkedIn: https://www.linkedin.com/in/jordangbrown1/
Get access to more free resources by visiting the podcast episode page atbit.ly/3EgO4n8
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss how shoppable videos enhance engagement and drive conversions. Our featured guest on the show is Dario Galbiati Alborghetti, founder of Founder and CEO of Showday.io.
On the Show Today, You’ll Learn:
- Why has video become crucial for engagement and conversions in e-commerce
- What's the user experience when someone watches a shoppable video and wants to make a purchase
- What types of videos work best for explaining products and increasing conversion rates
- What reporting tools are available to track the performance and engagement of shoppable videos
- What is the procedure and benefits of live streaming for e-commerce
Links & Resources
Website: https://showday.io/
Shopify App Store: https://apps.shopify.com/showday
LinkedIn: https://www.linkedin.com/company/showday-io
LinkedIn: https://www.linkedin.com/in/darioga
Get access to more free resources by visiting the podcast episode page atbit.ly/3P6IjP5
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the advantages of Shopify's Checkout Extensibility, what it is, why it's important. Our featured guest on the show is Kyle Truong, founder of keylayapps.com.
On the Show Today, You’ll Learn:
- Why is the checkout process crucial for e-commerce conversions
- What recent changes has Shopify made to its checkout system
- What UI components can be added to optimize the checkout page
- What's the implementation process for adding extensions to the checkout page
- What's the significance of using Shopify's infrastructure for checkout customizations
- What impact can adding cross-sells have on average order values during checkout
Links & Resources
Website: https://apps.shopify.com/checkout-buddy
LinkedIn: https://www.linkedin.com/in/kyle-truong/
Twitter: https://twitter.com/checkout_buddy
Get access to more free resources by visiting the podcast episode page atbit.ly/45EC0rB
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 4,000+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the future of the Internet & AI. Featured guest on the show is Jared Mintzlaff, CEO at niftybridge.io.
On the Show Today, You’ll Learn:
- How is AI reshaping e-commerce accessibility and competition?
- What challenges and advantages does AI introduce for e-commerce businesses?
- In what ways can AI enhance storytelling and brand differentiation?
- What's the significance of offering customers a stake in your brand through digital assets?
- How does ownership enhance the customer-brand relationship for long-term loyalty?
- What impact does ownership-based loyalty have on customer engagement and advocacy?
Links & Resources
Website: https://www.niftybridge.com/
Shopify App Store: https://apps.shopify.com/niftybridge
LinkedIn: https://www.linkedin.com/company/niftybridge/
Twitter: https://twitter.com/niftybridge_
Get access to more free resources by visiting the podcast episode page atbit.ly/3OWjMvX
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode, we discuss the top five data challenges plaguing e-commerce brands and how you can overcome them. Our featured guest on the show is Feifan Wang, CEO of SourceMedium.com
On the Show Today, You’ll Learn:
- Challenges Brands Face in Data Management
- Understanding Data Quality and Key Criteria
- Limitations of Google Analytics for Larger Merchants
- The Impact of Data Accuracy, Breadth, and Depth on Data Richness
- Strategies to Overcome Data-related Challenges
- Significance of Data Culture and Its Role in Brand Success
- Effective Techniques for Visualizing Complex Data
Links & Resources
Free Slack Sales Report for Shopify: https://www.sourcemedium.com/shopify-app
Website: https://www.sourcemedium.com/
LinkedIn: https://www.linkedin.com/in/feifanwang/
LinkedIn: https://www.linkedin.com/company/sourcemedium/
Get access to more free resources by visiting the podcast episode page atbit.ly/447r8RM
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast epsiode we discuss the future of Direct-To-Customer (DTC) shipping. Featured guest on the show is Izzy Rosenzweig, CEO of Portless.com.
On the Show Today, You’ll Learn:
- What are the challenges of shipping products from Southeast Asia to customers?
- How does product quality from China compare to its perception?
- What's the strategy to optimize cashflow for DTC brands?
- How can brands overcome delays with traditional container shipping?
- How does international market expansion become simpler for DTC brands?
- What solutions exist for clear communication with Chinese suppliers?
- What role does inventory management play in improving sales agility?
Links & Resources
Website: https://www.portless.co/
LinkedIn: https://www.linkedin.com/in/izzy-rosenzweig-13653846/
Twitter: https://twitter.com/IzzyRosenzweig
Get access to more free resources by visiting the podcast episode page atbit.ly/47qshGM
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this podcast episode we discuss how to build the perfect customer journey. Special guest on the show is Amanda Elam, Chief Marketing Officer of Bloomreach.com.
On the Show Today, You’ll Learn:
- What defines a personalized customer journey and its importance?
- How can marketers tailor experiences to individual customer needs?
- Which integrations and data sources can enhance marketing efforts?
- How can marketers optimize cross-channel campaigns for better results?
- What insights can marketers gain from data-driven customer engagement?
- How does personalized marketing impact overall customer satisfaction?
Links & Resources
Website: https://www.bloomreach.com/
LinkedIn: https://www.linkedin.com/in/aelam/
Twitter: https://twitter.com/amandajelam
Get access to more free resources by visiting the podcast episode page atbit.ly/3QszAry
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode, we discuss customer retention strategies that are revolutionizing the loyalty and rewards space. Our guest on the show is Hemant Purswani, Co-founder, and CTO at appstle.com.
On the Show Today, You’ll Learn:
- How does loyalty differ from other customer retention strategies?
- What is the main approach of the loyalty program to retain customers?
- How does the loyalty program integrate with other apps?
- What are some examples of successful businesses using the loyalty program?
- In which types of businesses do reward points and loyalty programs work well?
- What are effective ways to promote a loyalty program?
Links & Resources
Website: https://appstle.com/
Shopify App Store: https://apps.shopify.com/partners/appstle
LinkedIn: https://www.linkedin.com/company/appstle/
Twitter: https://twitter.com/appstleinc
Get access to more free resources by visiting the podcast episode page atbit.ly/3O9MV5a
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode, we discuss how you can use Shopify sections, Metafields, and MetaObjects to supercharge your Shopify theme. Our guest on the show is Trudy MacNabb, Co-founder of Up at Five & design-packs.com
On the Show Today, You’ll Learn:
- What are Shopify sections, and how do they differ from traditional landing page builders?
- How do merchants pick the right sections for their store and what are the most common ones?
- What type of customers benefit from pre-configured sections?
- What is a common mistake people make when using sections in their theme?
- How can sections help boost the features and user experience in a Shopify store?
Links & Resources
Website: https://design-packs.com/
LinkedIn: https://www.linkedin.com/in/trudy-macnabb-7b19104a/
Twitter: https://twitter.com/dear_trudence
Instagram: https://www.instagram.com/deartrudence/
Get access to more free resources by visiting the podcast episode page atbit.ly/3rQoKRU
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Customer loyalty, brand awareness, and customer retention are the topics of discussion in this episode of the Ecommerce Coffee Break Podcast, featuring Phillip Akhzar, Founder and CEO of Arka.com, as the guest.
On the Show Today, You’ll Learn:
- How does packaging impact the first impression for customers?
- What aspects of packaging are often overlooked by merchants? How does packaging impact a company's branding and marketing efforts?
- How can businesses achieve the right packaging for their products?
- How can conflicting packaging affect a customer's perception of a product
- What approach can be used for seasonal branding and packaging during events like Black Friday and Cyber Monday?
- How can businesses reduce material usage and promote sustainability in packaging construction?
Links & Resources
Website: https://www.arka.com/
Course: https://www.shopify.com/learn/course/introduction-to-packaging-your-products
LinkedIn: https://www.linkedin.com/in/phillip-akhzar-89612315/
Instagram: https://www.instagram.com/arkapackaging/
Get access to more free resources by visiting the podcast episode page atbit.ly/3Kcbeyc
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Tune in to explore the significance of having all your ecommerce, marketing, and finance data centralized. Our guest, Thomas Gleeson, co-founder of StoreHero, shares valuable insights on the subject.
On the Show Today, You’ll Learn:
- How can multiple dashboards become a problem for merchants
- What is the key question for businesses to determine their profitability
- Why do many merchants struggle to determine profitability with their current dashboards
- What additional costs are not accounted for in platforms like Shopify and Google Analytics
- How often do users receive P&L reports
Links & Resources
Website: https://storehero.ai/
LinkedIn: https://www.linkedin.com/in/thomas-gleeson-74255b96/
Twitter: https://twitter.com/StoreHeroApp
Instagram: https://www.instagram.com/storeheroapp/
Get access to more free resources by visiting the podcast episode page atbit.ly/3rLDEsH
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Garry Egan, founder of InterLinks. We discuss the user experience benefits of creating site-wide keyword and text links.
On the Show Today, You’ll Learn:
- What are the three main goals of an SEO effort
- How to select the right keywords for a product detail page
- How do inbound links benefit SEO
- Why should product detail pages avoid external links like social media buttons
- What challenges do bigger stores face regarding linking thousands of SKUs together
Links & Resources
Website: https://getinterlinks.com/
Shopify App Store: https://apps.shopify.com/interlinks
LinkedIn: https://www.linkedin.com/in/garryegan/
Get access to more free resources by visiting the podcast episode page atbit.ly/46SYSVz
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Discover the secrets to achieving 8 Figures in this episode of the Ecommerce Coffee Break Podcast, as Leonardo Caracas, managing partner at Jump Ventures, shares his expertise and insights on a proven playbook.
On the Show Today, You’ll Learn:
- How to identify business scalability and product-market fit using four key KPIs
- What skills are often lacking in founders despite their focus on product and brand
- How can a company achieve stellar growth from $1 million to $20 million in one year
- How does the industry-agnostic playbook approach ensure scalability and success regardless of the niche or market segment
- How can merchants tailor their content, offers, and marketing efforts to resonate with customers in diverse industries
Links & Resources
Website: https://www.jumpventures.co/
LinkedIn: https://www.linkedin.com/in/leonardocaracas/
Get access to more free resources by visiting the podcast episode page atbit.ly/3K1mA8l
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode, we discuss why 3rd party apps impact Shopify merchant site speed and conversion. Our guest on the show is Darin Archer, Vice President of Product Strategy at yottaa.com.
On the Show Today, You’ll Learn:
- How important is site speed for retaining website visitors
- What do shoppers prioritize when it comes to websites
- What is the relationship between speed optimization, SEO, and overall website performance
- What should merchants do next when they identify website performance or speed issues using analytics and reports
- How do challenges with third-party services impact e-commerce conversion rate and revenue per session
Links & Resources
Website: https://www.yottaa.com/
Shopify App Store: https://apps.shopify.com/rapid-insite
LinkedIn: https://www.linkedin.com/company/yottaa/
Twitter: https://twitter.com/yottaa
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3PWUor1
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Learn how to hire a Digital Marketing Manager at a fraction of the cost in this insightful episode of the Ecommerce Coffee Break Podcast.
On the Show Today, You’ll Learn:
- Top signs your business needs a fractional marketing manager
- The benefits of a fractional digital marketing manager
- How you can find a fractional digital marketing manager
Links & Resources
Website: https://www.clauslauter.com/fractional-digital-marketing-manager/
LinkedIn: https://www.linkedin.com/in/clauslauter/
Twitter: https://twitter.com/clauslauter
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3pCO8dj
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Success on Amazon for Shopify brands is the topic of discussion on this episode of the Ecommerce Coffee Break Podcast, featuring Jenna Lieber, the Director of Client Services at turnkeyproductmanagement.com.
On the Show Today, You’ll Learn:
- What are the most common struggles merchants have when they get started with Amazon
- What are the next steps to get an Amazon product ready for sale
- How to generate traffic for Amazon’s product listing
- What kind of products and pricing make sense for selling on Amazon
- What are the timelines to be on Amazon Prime Day or ready for Q4
Links & Resources
Website: https://www.turnkeyproductmanagement.com/
LinkedIn: https://www.linkedin.com/company/turnkey-product-management/
Instagram: https://www.instagram.com/turnkeyproductmanagement/
Twitter: https://twitter.com/TKProductMgmt
Get access to more free resources by visiting the podcast episode page athttps://bit.ly/44itEpc
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
This Ecommerce Coffee Break Podcast episode features a conversation with Nkechi Esan, Founder / Marketing Specialist at ahiastudio.com. We discuss how to optimize your product page on Shopify for more sales.
On the Show Today, You’ll Learn:
- What are common web design mistakes
- What are the different elements that really make a good product detail page
- How does SEO optimization of PDP contribute to conversions.
- How can professional, high-quality product images positively impact SEO and customer perception?
- What impact does displaying real-time customer activity have on building trust to drive customer engagement and sales
Links & Resources
Website: https://www.ahiastudio.com/
LinkedIn: https://www.linkedin.com/in/nkechi-esan/
Instagram: https://www.instagram.com/ahiastudio/
Facebook: https://www.facebook.com/ahiastudio
Get access to more free resources by visiting the podcast episode page atbit.ly/3JJWV41
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Tune in to this bonus episode of the Ecommerce Coffee Break Podcast, where I spill the beans on a groundbreaking marketing strategy that allows you to grow your email list and make money simultaneously.
On the Show Today, You’ll Learn:
- The importance of growing an email list for merchants and marketers
- The challenges in growing an email list organically
- How to make money while growing the email list
- How to monetize the signup process for other newsletters
- Which email service providers are recommended for implementing this strategy
Links & Resources
https://sparkloop.app/
https://www.beehiiv.com/
https://www.clauslauter.com/
http://ecommercecoffeebreak.com/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/448Ox6g
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Michal Oron, Co-Founder & CEO of Fortunet. We discuss 5 steps to exit your business for maximum valuations.
On the Show Today, You’ll Learn:
- The steps involved in selling an e-commerce business
- How to create a competitive environment by approaching multiple buyers simultaneously
- What factors influence the negotiation process
- How to make an informed decision based on unique circumstances and seek professional guidance
Links & Resources
Website: https://fortunet.net/
LinkedIn: https://www.linkedin.com/in/michal-baumwald-oron-9b604620/
Facebook: https://www.facebook.com/michal.baumwaldoron
Get access to more free resources by visiting the podcast episode page athttps://bit.ly/44ot9JZ
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode, we discuss how you can collect, unify and activate your customer data. Benji Walvoord, lead solutions engineer at Rudderstack.com, shares insights about customer journeys & attribution with Shopify data.
On the Show Today You’ll Learn:
- The different sources of data in a Shopify store
- How Shopify merchants can effectively handle the complexity of data from multiple sources
- Why it is crucial to ensure that data flows in the correct direction in Shopify
- How data attribution does help Shopify merchants gain an understanding of their business
- The benefits of using Shopify's built-in tools for managing data
- And more
Links & Resources
Website: https://www.rudderstack.com/
Shopify App Store: https://apps.shopify.com/rudderstack
LinkedIn: https://www.linkedin.com/company/rudderstack/
YouTube: https://www.youtube.com/channel/UCgV-B77bV_-LOmKYHw8jvBw
Get access to more free resources by visiting the podcast episode page at https://bit.ly/46mpvC6
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode, we discuss the impact of email marketing and community empowerment on ecommerce revenue. Guest on the show is Nathan Abbott, founder of growtrio.com.
On the Show Today You’ll Learn:
- Why e-mail marketing is such an important marketing channel for merchants
- How to explore the broader aspect of e-mail marketing
- How to strategically ask relevant questions at key touchpoints along the customer journey
- How to leverage surveys, feedback forms, and post-purchase follow-ups to gather insights
- How to maintain professionalism and brand consistency while conveying your brand’s unique personality
- The frequency of sending messages to customers
- How to develop a tailored onboarding strategy, to maximize email marketing success
Links & Resources
Website: https://growtrio.com/
LinkedIn: https://www.linkedin.com/in/nathan-abbott-growtrio/
YouTube: https://www.youtube.com/@GrowTrio
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3CJSx0W
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Jacques van der Wilt, founder and CEO of DataFeedWatch. We discuss how Feed Optimization will increase your PPC conversion.
On the Show Today You’ll Learn:
- What is a Data Feed, and how does it work
- Why does Google disapprove of some products
- Why the title of the product matters
- The pain points faced by merchants when setting up their online store
- How to optimize data in a way that will improve the campaign performance
- Why creating a custom label is important
Links & Resources
Website: https://www.datafeedwatch.com/
Shopify App Store: https://apps.shopify.com/datafeedwatch
LinkedIn: https://www.linkedin.com/in/vanderwilt/
Twitter: https://twitter.com/jvdwilt
Get access to more free resources by visiting the podcast episode page at https://bit.ly/46mrHcD
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Kurt Elster, Senior Ecommerce Consultant at ethercycle.com and host of the Unofficial Shopify Podcast. We discuss how to use AI for ecommerce marketing and ask the question if ChatGPT is a murder machine or a productivity super tool.
On the Show Today You’ll Learn:
- Artificial Intelligence, is it a blessing or a curse?
- How ChatGPT can help merchants set up their Shopify store
- How to write effective prompts for ChatGPT
- Will there be a personalized Shopify store for every visitor in the future
- Should AI be regulated by the government
- And more
Links & Resources
Website: https://ethercycle.com/
Website: https://kurtelster.com/
Podcast: https://unofficialshopifypodcast.com/
LinkedIn: https://www.linkedin.com/in/kurtelster
Instagram: https://instagram.com/kgelster/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3NeOcaR
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Welcome to the 200th episode of the Ecommerce Coffee Break podcast, where I'll be sharing exciting updates about our channel and giving you a sneak peek into what's on the horizon.
Follow the show on:
Twitter https://twitter.com/EcomCoffeeBreak
Instagram https://www.instagram.com/clauslauter/
LinkedIn https://www.linkedin.com/company/ecommerce-coffee-break-podcast/
TikTok https://www.tiktok.com/@ecommercecoffeebreak
For more, check out my website https://www.clauslauter.com/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3JfUi9N
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
In this episode of the Ecommerce Coffee Break Podcast, Joe DiSorbo, the founder of ship.com, shares valuable insights on how to spend less time shipping.
On the Show Today You’ll Learn:
- Ecommerce logistics: How it works
- The most common mistakes merchants make when shipping
- What is flat rate shipping and how does it work
- How to manage the shipping standards
- The shipping solution that is essential for any business
- The best way to endure the package to prevent fraud/theft
Links & Resources
Website: https://www.ship.com/
Shopify App Store: https://apps.shopify.com/zensales-1
LinkedIn: https://www.linkedin.com/company/ship_inc/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3p1I3Xv
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Discover the secrets of building a successful subscription business in this episode, featuring Sep Advani, co-founder and partnership manager at Subify.
On the Show Today You’ll Learn:
- Variations of online store recurrent payments
- Problems that can arise when implementing a subscription model
- Strategies to make your customers stay
- Understanding payment failures: common causes
- Key subscription KPIs for merchants
- How to manage online store recurring payments
Links & Resources
Website: https://subify.info/
Shopify App Store: https://apps.shopify.com/subify-subscriptions
LinkedIn: https://www.linkedin.com/company/subify-subscriptions
Facebook: https://www.facebook.com/groups/subify
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3P8SLpC
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Discover practical insights on reducing and optimizing credit card processing fees in this episode featuring Matthew Rej from merchantcostconsulting.com
On the Show Today You’ll Learn:
- How payments work in the online shopping world
- An insight into the things companies don’t disclose when charging you
- How to optimize your cost structure when it comes to payment gateway processes
- The steps to switch to a different payment gateway provider
- How to outplay hidden fees
Links & Resources
Website: https://www.merchantcostconsulting.com
LinkedIn: https://www.linkedin.com/company/merchant-cost-consulting/
Twitter: https://twitter.com/MCCSavings
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3CmPF9Q
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showGet free marketing ideas to help grow your revenue on Shopify. In your inbox for free. Every Thursday. Consumed in 3 minutes or less. Join 3,500+ Ecommerce Merchants, Founders, and Marketers here: newsletter.ecommercecoffeebreak.com
Listen to this podcast episode with Joe Lannen, the founder of orderautomator.com, as we discuss ways to automate your Shopify business.
On the Show Today You’ll Learn:
- Why automate daily tasks for businesses
- Why automation saves businesses a lot of money
- What cross-selling systems are and how they work
- How automation can help prevent fraud
- The tasks that shouldn't be optimized or automated
Links & Resources
Website: https://orderautomator.com/
Shopify App Store: https://apps.shopify.com/order-automator
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3NhzrFp
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
In this episode, founder and CEO of ecombalance.com, Nathan Hirsch, shares his insights on how to say goodbye to your bookkeeping hassles.
On the Show Today You’ll Learn:
- The importance of a bookkeeper for your company
- The most common mistakes when hiring a bookkeeper
- How to handle receipt collection for merchants
- The benefits of using business bank accounts and credit cards
- How to manage global sales taxes effectively
Links & Resources
Website: https://ecombalance.com/
LinkedIn: https://www.linkedin.com/company/ecombalance
Twitter: https://twitter.com/EcomBalance
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3NpFLuN
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with David Conforti, co-founder and CEO of Varfaj. We discuss the Top ecommerce trends to boost your Shopify store.
On the Show Today You’ll Learn:
- The best strategies to optimize a Shopify store
- Tips and tricks to optimize UX & conversion rates
- How to integrate different sales channels for your brand
- What strategies to adapt from bigger brands
Links & Resources
Website: https://varfaj.com
LinkedIn: https://www.linkedin.com/in/david-conforti-varfaj1/
Instagram: https://www.instagram.com/varfaj/
Twitter: https://twitter.com/varfajpartners
Get access to more free resources by visiting the podcast episode page at https://bit.ly/45PWcaT
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Blake Young, founder of Automyze Inventory Planning. We discuss how to optimize inventory management & forecasting through management tools and analytics.
On the Show Today You’ll Learn:
- Why efficient inventory management prevents loss and improves business operations.
- How to properly allocate your budget for improved financial management.
- How to shift from traditional methods to AI for substantial cost savings.
- How to manage overstocking by running discount campaigns.
Links & Resources
Website: https://www.automyze-inventory-planning.com/
Shopify App Store: https://apps.shopify.com/inventory-planning
LinkedIn: https://www.linkedin.com/company/automyze-inventory-planning
Get access to more free resources by visiting the podcast episode page at https://bit.ly/45D91Fb
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
Master the Art of Recovering Abandoned Carts with SMS Text Messages in this episode featuring Tadej Bogataj, CO-Founder of CartBoss.io.
On the Show Today You’ll Learn:
- Customer cart abandonment: The primary reasons
- Traditional methods for recovering abandoned carts: How does it work
- SMS marketing compliance: What rules and regulations should be considered
- Optimal daily message count: How many messages should be sent
- How to send personalized text messages quickly
Links & Resources
Website: http://cartboss.io/
Shopify App Store: https://apps.shopify.com/sms-abandoned-cart-cartboss
LinkedIn: https://www.linkedin.com/company/cart-boss/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3OOhobe
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
In this episode, we sit down with Gaby Tegen, founder & CEO of Smartrr.com, for an insightful conversation about unleashing the true power of customer relationships through subscriptions and a purpose-built app aimed at maximizing lifetime value.
On the Show Today You’ll Learn:
- How to increase your customer lifetime value through subscriptions
- How to keep customers engaged and stay within the subscription
- Analytics to monitor subscriber management
- The biggest mistakes merchants make when it comes to subscription offers
- Reasons why customers cancel subscriptions
Links & Resources
Website: https://smartrr.com/product
Shopify App Store: https://apps.shopify.com/smartrr
LinkedIn: https://www.linkedin.com/company/smartrrapp/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3IHJKQu
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Michael Epstein, Co-CEO and CMO of postpilot.com. We discuss how direct mail is making a comeback and why you should use it as a marketing strategy to boost your sales.
On the Show Today You’ll Learn:
- The marketing channel with a response rate 28 times higher than any other channel
- Understanding Direct Mail: Formats and Delivery
- Effective marketing promotions and strategies for Direct Mail
- Designing a successful postcard campaign
- The value of hand-written postcards
Links & Resources
Website: https://www.postpilot.com/
Shopify App Store: https://apps.shopify.com/postpilot
LinkedIn: https://www.linkedin.com/company/postpilot/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/45FESoW
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Manish Chowdhary, founder and CEO of Cahoot.ai. In our discussion, we explore the potential of a peer-to-peer order fulfillment network in empowering merchants to provide profitable nationwide free shipping options to customers within one or two days.
On the Show Today You’ll Learn:
- How do merchants encounter and overcome the biggest obstacles and mistakes in shipping and order fulfillment
- Why is multi-channel fulfillment important, and how does it work
- What are the top three factors merchants should consider when searching for a 3PL company
- How much data is necessary to determine the optimal distribution of stock across different warehouses
- What are the differences between a traditional or standard 3PL
Links & Resources
Website: https://www.cahoot.ai/
Shopify App Store: https://www.cahoot.ai/order-fulfillment-integration-partners/shopify-order-fulfillment-services-how-to-free-shipping/
LinkedIn: https://www.linkedin.com/in/manish-chowdhary/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3MTeyjx
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
In this episode you discover how AI can streamline your store marketing efforts, allowing you to save valuable time and focus on other aspects of your business. Guest on the show is Seamas Egan, founder & CEO of tinyeinstein.ai.
On the Show Today You’ll Learn:
- How to compete with the big brands with just a small budget and AI
- How to save time, with AI managing your email automation and campaigns
- How AI can be utilized to cut down on expenses in your business operations
- How AI can manage your whole store in the background
- What tinyEinstein is about and how it helps you
Links & Resources
Website: https://www.tinyeinstein.ai/
Shopify App store: https://apps.shopify.com/tinyeinstein-ai-marketing
YouTube: https://www.youtube.com/@tinyeinsteinai
TikTok: https://www.tiktok.com/@tinyeinstein_ai
Instagram: https://instagram.com/tinyeinstein_ai
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3MmIh34
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
In this Ecommerce Coffee Break Podcast episode, Dastan Chikeev from growave.io shares insights on avoiding 5 loyalty program mistakes to drive repeat purchases.
On the Show Today You’ll Learn:
- Five mistakes that merchants make when it comes to loyalty programs
- The Value of Rewards. What does it mean and how does it work
- How to implement a successful loyalty program
- How to take advantage of email notifications
Links & Resources
Website: https://www.growave.io/
Shopify App Store: https://apps.shopify.com/growave
LinkedIn: https://www.linkedin.com/in/dustin-chikeev/
YouTube: https://www.youtube.com/c/Growave
Get access to more free resources by visiting the podcast episode page at https://bit.ly/435EyNQ
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
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Discover the power of immersive mobile shopping experiences as Jesse Pujji, Founder & CEO of kahaniapp.com, shares valuable insights on the Ecommerce Coffee Break Podcast.
On the Show Today You’ll Learn:
- What merchants can do to get more results through storytelling
- How to connect products to your content posts
- What kind of content merchants should push the most
- How AI is capable to influence content creation
Links & Resources
Website: https://www.kahaniapp.com/
LinkedIn: https://www.linkedin.com/in/jspujji/
Twitter: https://twitter.com/jspujji
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3o3MK2x
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
This episode of the Ecommerce Coffee Break Podcast features a conversation with Alexandre Robicquet, CEO and co-founder of Crossing Minds. We discuss how to effectively deliver personalized recommendations that convert sales.
On the Show Today You’ll Learn:
- How to increase revenue with product recommendations, upsells, and smart bundles
- The biggest challenges for business owners implementing AI
- How to boost email CTR by recommending products
- How many SKUs merchants need to have to benefit from personalized recommendations
- And more
Links & Resources
Website: https://www.crossingminds.com/
Shopify App Store: https://apps.shopify.com/crossing-minds
LinkedIn: https://www.linkedin.com/in/alexandrerobicquet/
Twitter: https://twitter.com/alexandrerbcqt?lang=en
Get access to more free resources by visiting the podcast episode page at https://bit.ly/41HXZeG
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
Unlock the path to higher profits and customer retention in this episode of the Ecommerce Coffee Break Podcast. Join Dileepan Siva, founder and CEO of upscribe.io, as we discuss the art of delivering an impactful customer experience that drives business success.
On the Show Today You’ll Learn:
- The biggest challenges of implementing a subscription into your business
- What is churn rate, and why is it important for the evaluation of your business
- What strategies to use to motivate customers to sign up for subscriptions
- Subscription model or membership on loyalty and rewards model
- The right time to offer a subscription
Links & Resources
Website: https://www.upscribe.io/
Shopify App Store: https://apps.shopify.com/upscribe-subscriptions
LinkedIn: https://www.linkedin.com/in/dileepansiva/
Twitter: https://twitter.com/dileepansiva
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3pA9Vla
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
Unlock the power of email automation in this episode of the Ecommerce Coffee Break Podcast, featuring a conversation with Stefan Chiriacescu, founder of ecommerce-today.com.
On the Show Today You’ll Learn:
- Why email marketing is so important
- The most common challenges/mistakes, when it comes to email marketing
- How often should you clean your list, and how
- An insight into website and cart abandonment
Links & Resources
Website: https://ecommerce-today.com/
LinkedIn: https://www.linkedin.com/in/stefan-chiriacescu
Twitter: https://twitter.com/eComTodayAgency
Instagram: https://www.instagram.com/ecommercetodayagency
Get access to more free resources by visiting the podcast episode page at https://bit.ly/42IDXBF
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
In this episode of the Ecommerce Coffee Break Podcast, Brandon Leibowitz, founder of seooptimizers.com, shares valuable insights on digital marketing strategies to help you boost your website sales.
On the Show Today You’ll Learn:
- How important is SEO in 2023
- The biggest challenges when it comes to implementing SEO strategies
- How to get started with SEO for a new Shopify store
- What is a quality backlink, and why it is important
- What kind of content should people build up so that they get indexed
- Would Google accept AI-generated content
Links & Resources
Special Offer: https://seooptimizers.com/gift
Website: https://seooptimizers.com/
LinkedIn: https://www.linkedin.com/in/brandonleibowitz/
Twitter: https://twitter.com/brandonleibs
YouTube: https://www.youtube.com/c/BrandonLeibowitz/videos
Podcast: https://seooptimizers.buzzsprout.com/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3phQ1eF
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Merchants, Founders, and Marketers. Every Thursday, you'll get free Marketing Ideas to scale a growth-focused business on Shopify. It's free. Subscribe at newsletter.ecommercecoffeebreak.com
On this episode of the Ecommerce Coffee Break Podcast, we have Dr. Yair Adato, Co-founder and CEO of bria.ai, sharing his insights on how Visual Generative AI can help you increase your ecommerce sales.
On the Show Today You’ll Learn:
- How you can incorporate Artificial Intelligence into your Shopify business
- Examples of the benefits of Visual Generative AI
- The legal ownership of the images generated through AI
- The range of images that can be created using AI
- What does the future of AI look like in the next 12 months
Links & Resources
Website: https://bria.ai/
Shopify App store: https://bit.ly/BRIA_Shopify_Claus_Lauter_Podcast
LinkedIn: https://www.linkedin.com/in/yair-adato-4936b236/
Facebook: https://www.facebook.com/BriaAI
Twitter: https://twitter.com/bria_ai_
Instagram: https://www.instagram.com/bria.ai/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/44GAp4E
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Discover the secrets to streamlining your user-generated content (UGC) on the latest episode of the Ecommerce Coffee Break Podcast, featuring Sivan Baram, Co-Founder & CEO at raddcontent.com.
On the Show Today You’ll Learn:
- Why should user-generated content be considered for marketing
- How to motivate someone to write a review
- How to amplify your customer's voice
- How to link a product to a video with just one click
- The process to create videos that enable customers to add products to their carts directly
Links & Resources
Website: https://raddcontent.com
Shopify App Store: https://apps.shopify.com/radd
LinkedIn: https://www.linkedin.com/in/sivanbaram
Get access to more free resources by visiting the podcast episode page at https://bit.ly/44m91sG
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this Ecommerce Coffee Break Podcast edition, Monty McCallum, innovation lead at borderbuddy.com, joins us to discuss efficient ways to enter Canada's $77 billion market and ship products without any unexpected complications.
On the Show Today You’ll Learn:
- Why is it challenging to ship from the US to Canada
- Why do merchants face obstacles when shipping internationally
- How to properly configure shipping to Canada
- How to track your international orders
- The recommended approach for merchants when shipping high-priced items to Canada
Links & Resources
Website: https://borderbuddy.com/blog/reach-canadian-customers-shopify-duty-app/
Shopify App Store: https://apps.shopify.com/canadacustomsduty
LinkedIn: https://www.linkedin.com/company/borderbuddy
Instagram: https://www.instagram.com/borderbuddy/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3oZVDKv
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Join Rob Chinery, founder of Jolt, a new Shopify app, on the Ecommerce Coffee Break Podcast, as he delves into the game-changing blogging capabilities of AI and how it can elevate your blog content. Don't miss out on this informative discussion.
On the Show Today You’ll Learn:
- How to generate abundant content quickly with AI
- Why is merchant blogging crucial for your store's success?
- How to optimize AI to create effective blog posts
- How to streamline blog post creation with a single app
Links & Resources
Website: https://www.joltcreate.com
Shopify App Store: https://apps.shopify.com/joltai
LinkedIn: https://www.linkedin.com/in/rob-chinery-050b65a3
Get access to more free resources by visiting the podcast episode page at https://bit.ly/42f44jm
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation Ugo Balestrazzi, founder of Corbulo Star Media. We discuss how to maximize customer lifetime value with effective email & SMS marketing.
On the Show Today You’ll Learn:
- How to maximize your customer lifetime with email marketing
- What is deliverability and why is it important for email marketing
- The steps a merchant needs to take before sending out campaigns
- What is list cleaning and how you should proceed with that
- The biggest mistakes merchants make when it comes to sending out campaigns
Links & Resources
Website: https://www.corbulostarmedia.com/
Facebook: https://www.facebook.com/ugo.balestrazzi/
LinkedIn: https://www.linkedin.com/in/ugobalestrazzi/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3oR2p53
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with CEO & Co-founder of Fabrikatör. We discuss how to forecast, plan and execute your inventory operations.
On the Show Today You’ll Learn:
- The best approach to start with inventory planning
- How to find out which products to restock and in what quantities
- Insights into why back ordering is important
- How to utilize back orders as a market research tool
Links & Resources
Website: https://www.fabrikator.io/
Shopify App Store: https://apps.shopify.com/fabrikator
LinkedIn: https://www.linkedin.com/in/befeoglu/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3LwJwNO
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Discover the latest funding options available for ecommerce merchants in this episode of the Ecommerce Coffee Break Podcast, featuring a discussion with Piotr Pisarz, founder and CEO at weareuncapped.com
On the Show Today You’ll Learn:
- How to fund your ecommerce business
- The biggest problem for ecom merchants in the current market
- Taking loans from banks or private companies: which is better?
- How to maintain your credit score
- How to apply for ecommerce funding
Links & Resources
Website: https://www.weareuncapped.com/
twitter: https://twitter.com/weareuncapped
LinkedIn: https://www.linkedin.com/company/weareuncapped/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3V7fQKl
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Learn how an online store increased revenue by 20% with a simple thank you: Alex Papli, Founder of tyvideo.app, shares his insights on the latest Ecommerce Coffee Break Podcast episode.
On the Show Today You’ll Learn:
- How you can use personal video messages to help your brand grow
- How you can benefit from using AI to interact with your customers
- How you can make your past customers buy more with these simple strategies
- How you can create effective video messages by including these essential tips
Links & Resources
Website: https://www.thankyouvideo.app/
Shopify App Store: https://apps.shopify.com/cx-video
Instagram: https://www.instagram.com/thankyou_video/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3oo2ugy
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features Mike Griffin, SVP of Business Development at rokt.com, discussing how you can increase profits by presenting customers with personalized offers after they complete their transactions.
On the Show Today You’ll Learn:
- How to monetize your confirmation page
- The power of the transaction moment - what it is and why it is so important
- How to show customers relevant offers post-checkout to generate profit.
- Why rokt.com makes merchants money on autopilot
Links & Resources
Website: https://www.rokt.com/
Shopify App Store: https://apps.shopify.com/rokt-ecommerce
Linkedin: https://linkedin.com/company/rokt
Twitter: https://twitter.com/rokt
Facebook: https://www.facebook.com/ROKT/
Instagram: https://www.instagram.com/rokt_global
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3oeOJk9
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Discover how barcodes can benefit Shopify Merchants in this episode of the Ecommerce Coffee Break Podcast, where I'm joined by Charlie Tyler, Product Manager at EasyScan.
On the Show Today You’ll Learn:
- The advantages of working with barcodes
- An insight into your day-to-day operations using barcodes as an entrepreneur on Shopify
- The process to transfer from not having barcodes in Shopify to having every product labeled
- How barcodes help to make shipping and returns easy
Links & Resources
Website: https://506.io/
Shopify App Store: https://apps.shopify.com/easyscan-inventory-and-order
LinkedIn: https://www.linkedin.com/in/charleshtyler/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3UyZTfF
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This Ecommerce Coffee Break Podcast episode features a conversation with Marcus Seoighe, Managing Director of cleancanvas.co.uk. We discuss how the best premium Shopify themes supercharge your store as well as your buyer's experience.
On the Show Today You’ll Learn:
- What kind of theme can supercharge your store
- What makes a theme stand out
- Step-by-step insight into how you can build a theme for your store
- How to easily shift from one theme to another
- Can a theme be industry-focused, or should it be one theme that fits all
Links & Resources
Website: https://www.cleancanvas.co.uk/
LinkedIn: https://www.linkedin.com/company/clean-canvas/
Instagram: https://www.instagram.com/cleancanvas/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3KPlSM2
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting free Marketing Optimization Ideas to scale a growth-focused business on Shopify. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Ben Fisher, Co-founder & Technical CEO of Rodeo at hey.rodeo. We discuss the love/hate relationship of subscriptions between brands & consumers.
On the Show Today You’ll Learn:
- How to come up with a subscription model that works
- What's the best start to get into a subscription-based business
- What do you need to have to get your subscription model working
- Why discounts not always a win for your business
Links & Resources
Website: https://hey.rodeo/
LinkedIn: https://www.linkedin.com/in/skinnyandbald/
Twitter: https://twitter.com/skinnyandbald
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3nVNqX2
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting our Free Marketing Optimization Ideas to scale a Growth-Focused Business. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, we have a chat with fermatcommerce.com's Co-Founder & CEO, Rishabh Jain, as we explore the impact of a Creator-Driven Commerce approach on sales acceleration.
On the Show Today You’ll Learn:
- How to make content shippable
- How to choose the products you want to promote
- What makes a product a good content fit
- The best way to manage content across different platforms
Links & Resources
Website: https://www.fermatcommerce.com/
Shopify App Store: https://apps.shopify.com/fermat
LinkedIn: https://www.linkedin.com/in/rishabhmjain/
Twitter: https://twitter.com/rishabhmjain
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3zvCEcS
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting our Free Marketing Optimization Ideas to scale a Growth-Focused Business. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Join us on this episode of the Ecommerce Coffee Break Podcast to learn about autonomous hyper-personalization and how it can help you increase conversion rates without having to increase website traffic. Our guest for the show is Roi Sorezki, the founder & CEO of Twik.io.
On the Show Today You’ll Learn:
- How to create a hyper-personalized store
- What is AI and how can you use it to personalize your store
- An AI tool that could provide more accurate data than Google Analytics
- A simple way to integrate all events into Google Analytics
- AI & machine learning: what's next?
Links & Resources
Website: https://www.twik.io/
Shopify App Store: https://appstore.twik.io/apps/ecommerce-personalization
LinkedIn: https://www.linkedin.com/company/twik/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3znVfHP
Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Subscribe today so you don't miss an episode!
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Tag the podcast on Instagram
Support the showJoin 3,000+ Ecommerce Marketers and Merchants getting our Free Marketing Optimization Ideas to scale a Growth-Focused Business. Get Good Ideas at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I reveal my new home base and invite you to join me in our free e-commerce merchant community.
On the Show Today You’ll Learn:
- Where I am in the world
- Your invite into ECOM MERCHANT PRO, our free Marketing Optimization Community. IT'S FREE.
- Your invite to my personalized 1-on-1 online merchant mentorship
Links & Resources
Free ECOM MERCHANT PRO community: https://www.clauslauter.com/ecom-merchant-pro/
Personalized 1-on-1 mentorship: https://www.clauslauter.com/online-business-consulting/
Get access to more free resources by visiting the podcast episode page at
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Paul Matvienko, CEO & Co-Founder of adwisely.com. We discuss how to run high ROAS digital ads in 2023.
On the Show Today You’ll Learn:
- What to do about the current cookie scenario
- An overview of Facebook Dynamic Ads
- How to save time on ad platforms
- How to validate your website performance
- Why start with objective conversions rather than with dynamic ads
Links & Resources
30 days free trial: https://adwisely.com/?utm_source=opinion_leader&utm_medium=ecommerce_coffee
Website: https://adwisely.com/
Shopify App Store: https://apps.shopify.com/adwisely?
LinkedIn: https://www.linkedin.com/in/matvienkopavel/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/42S8ZIn
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this edition of the Ecommerce Coffee Break Podcast, Giles Corbett, Co-founder & CEO at cloudshelf.ai, joins us for a chat about the future of commerce and the importance of Accessible In-store eCommerce.
On the Show Today You’ll Learn:
- The importance of brick and mortar
- How to compete with big brands while having a small/medium store
- A deep insight into shopper’s psychology.
- How to take your promotions to a whole new level
Links & Resources
Website: https://cloudshelf.ai
LinkedIn: https://www.linkedin.com/company/cloudshelf
Instagram: https://www.instagram.com/cloudshelf_ai/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3LWoNUs
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I will explore the concept of "time bandits" and "energy empires" and how they affect e-commerce businesses.
On the Show Today You’ll Learn:
- What are time bandits and how to identify them
- How to conduct a time audit and restructure your day
- How to identify energy empires and why they are detrimental to your business
- Practical tips for eliminating time bandits and energy empires from your life and business.
- And more
Links & Resources
Website: https://www.clauslauter.com/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3K0unU8
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, Nisarg Shah, Co-Founder & CEO of affable.ai, shares his insights on how to leverage influencer marketing and five ways to get started.
On the Show Today You’ll Learn:
- The importance of working with influencers
- Ideas to get started on influencer marketing
- Finding influencers who share your brand's audience
- Getting influencers on board: what you should offer
- Influencer marketing spying: what you need to know
Links & Resources
Website: https://www.affable.ai
Shopify App Store: https://apps.shopify.com/affable-influencer-marketing
LinkedIn: https://www.linkedin.com/in/nisarg259/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3JWFfmf
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Saptarshi Nath, Co-founder and CEO at airboxr.com. We discuss how to simplify data and use automation to empower non-technical merchants.
On the Show Today You’ll Learn:
- The biggest challenge for merchants when it comes to getting good results from their data
- What metrics should you track
- How to identify your most valuable customers
- How to schedule your reporting
- And more
Links & Resources
Website: https://www.airboxr.com/
Shopify App Store: https://apps.shopify.com/airboxr
LinkedIn: https://www.linkedin.com/in/saptarshinath
Twitter: https://twitter.com/saptarshinath
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3yRoYZb
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, I chat with Danielle Butera of yotpo.com, about the latest business trend: Retention as the new Acquisition. We dive deep into the reasons why focusing on customer retention is becoming increasingly important for ecommerce businesses.
On the Show Today You’ll Learn:
- What is retention
- Why is retention the new acquisition
- How to keep a customer
- How to bring a customer back to your store
- How does SMS marketing improve customer retention
Links & Resources
Website: https://www.yotpo.com/
Socials: https://www.facebook.com/yotpo
LinkedIn: https://www.linkedin.com/company/yotpo/
Twitter: https://twitter.com/yotpo
Instagram: https://www.instagram.com/yotpo/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3FrhTSO
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, we sit down with Bryce Cressy, the Head of Partnerships at zee.co, to delve into the topic of why expanding your ecommerce business into new markets can be so beneficial.
On the Show Today You’ll Learn:
- How to expand your business internationally
- The minimum volume to be considered before entering into a new market
- Timing recommendations for merchants planning to sell abroad
- What are the risks if you don't do it right
- An all-in-one streamlined solution for entering global markets
Links & Resources
Website: https://www.zee.co
LinkedIn: https://www.linkedin.com/in/bryce-cressy-6b936290/
Instagram: https://www.instagram.com/zee_ior/
Facebook: https://www.facebook.com/IORZee/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3mOIzXs
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Discover the secrets of successful subscription program launch, scaling, and innovation as Matthew Holman, Head of Growth at QPilot, joins us on the Ecommerce Coffee Break Podcast.
On the Show Today You’ll Learn:
- What you need to know before starting a subscription program
- Niche industries or verticals suitable for subscription programs
- Differences between a membership-based program and a subscription-based program
- Frequency types most commonly used for subscriptions
- And more
Links & Resources
Website: https://qpilot.cloud/
LinkedIn: https://www.linkedin.com/in/holman-matthew/
Twitter: https://twitter.com/subscriptiondoc/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3l6dttG
Episode SponsorReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Join us on this episode as we sit down with Will Waggenspack, co-founder of entaice.com, to discuss how optimizing collection pages can be the key to unlocking your Shopify store's conversion potential.
On the Show Today You’ll Learn:
- The best practices to improve your page rankings
- How to present information on your product page
- How to generate the right user experience
- How to optimize the collection page
- How to help users discover products they want to buy
Links & Resources
Website: https://www.entaice.com/
Shopify App Store: https://apps.shopify.com/entaice
LinkedIn: https://www.linkedin.com/in/willwspack/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3IXlUzs
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
ReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
On this episode of the Ecommerce Coffee Break Podcast, Yuxin Zhu, CEO and Co-Founder of Replo at replo.app, reveals powerful tips and tricks for optimizing your ecommerce website for conversions.
On the Show Today You’ll Learn:
- Optimizing a website for conversion - why is it so important?
- How to create a user-centered website or page
- The importance of landing pages today
- Shopify landing pages: how do they work
- How to get started and build your first landing page using Replo
Links & Resources
Website: https://www.replo.app/
Insta: https://www.instagram.com/replo.app/
Twitter: https://twitter.com/replohq
LinkedIn: https://www.linkedin.com/in/yuxinzhu/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/41Pp4Oe
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
ReferralCandy’s word-of-mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this edition of the Ecommerce Coffee Break Podcast, Raúl Galera, the Partnerships Lead at ReferralCandy, joins us to talk about inexpensive marketing tactics and the art of making Word of Mouth marketing work for you.
On the Show Today You’ll Learn:
- Why Word of Mouth is one of the best marketing channels
- What WOW strategies to follow in your business
- The best referral setup for your business
- Why you should pay influencers a commission only
- And more
Links & Resources
Website ReferralCandy & InfluencerCandy: https://www.referralcandy.com/coffeebreak
Shopify App Store: https://apps.shopify.com/referralcandy
Facebook: https://www.facebook.com/referralcandy
LinkedIn: https://www.linkedin.com/in/raulgalera/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3y5AXSI
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
ReferralCandy’s word of mouth marketing platform will help you influence and scale word of mouth for your brand: Launch a customer referral program and let your best customers refer a steady stream of new customers to you. And scale your social media presence with the world’s first commission-only influencer marketing solution. Ecommerce coffee break listeners get as much as up to 3 months free, if you sign up now! Visit https://referralcandy.com/coffeebreak to learn more.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I talk with Rakshithaa (Ria) Mahesh and Hemant Purswani, Co-Founders of appstle.com, to discuss the importance of customer retention and loyalty in the ecommerce industry, especially in the midst of an economic downturn.
On the Show Today You’ll Learn:
- How to unlock growth with customer retention tools
- The benefits of loyalty programs for customer acquisition and retention
- Why memberships and subscriptions are so successful
- What do you do to make your customer's life easier
Links & Resources
Website: https://appstle.com/
Shopify App Store: https://apps.shopify.com/subscriptions-by-appstle
LinkedIn: https://www.linkedin.com/company/appstle/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3y5AXSI
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Mutakabbir Ahmed Tayib, Chief Marketing Officer at enhencer.com. We discuss how to maximize your website's potential with an AI algorithm that improves conversion rates through better audience targeting.
On the Show Today You’ll Learn:
- Why it's hard to find audiences these days
- What you can do to improve your targeting
- How much should you spend on ads for your specific products
- How much will AI take over from an e-commerce store
- And more
Links & Resources
Website: https://enhencer.com/
Shopify App Store: https://apps.shopify.com/enhencer-1
LinkedIn: https://www.linkedin.com/company/enhencer/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/41BZLz2
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, Dave Rodenbaugh, the founder of Recapture.io, joins us to talk about implementing the standard playbook of emails (and why you don't need all of them at once.)
On the Show Today You’ll Learn:
- How to implement the standard playbook of emails
- How to craft the perfect abandoned cart sequence
- Best practices for A/B testing in the email flows
- Understanding the mechanics of post-purchase emails
- And more
Links & Resources
Website: https://recapture.io
Shopify App Store: https://apps.shopify.com/recapture-abandoned-cart-and-email-marketing
LinkedIn: https://www.linkedin.com/in/rodenbaugh/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3EFyhPe
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Duane Brown, Founder & Head of Strategy at Take Some Risk Inc. at takesomerisk.com. We talk about the three ingredients to building a profitable Shopify business.
On the Show Today You’ll Learn:
- The three key ingredients required to establish a profitable Shopify business.
- Effective strategies for dividing a marketing budget across multiple channels to achieve optimal outcomes.
- Why relying solely on one platform is not a recommended approach.
- The most significant challenges that direct-to-consumer brands encounter.
- Insights into the importance of sales channels for emerging brands.
Links & Resources
Website: https://www.takesomerisk.com/
LinkedIn: https://www.linkedin.com/in/duanebrown/
Instagram: https://www.instagram.com/takesomerisk/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3xSOT25
Episode SponsorsVL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Paul Benigeri, Co-founder and CEO of Archive at archive.com. We talk about how to save Instagram stories, reels, and posts.
On the Show Today You’ll Learn:
- The significance of user-generated content in modern times
- Techniques for leveraging existing user-generated content
- A tool for easily discovering relevant content
- Tips for handling copyright concerns
- Maximizing the potential of user-generated content for merchants
- Common mistakes and pitfalls to avoid when working with user-generated content
Links & Resources
Website: https://archive.com/
Shopify App Store: https://apps.shopify.com/archive-app-ugc-instagram-stories-tiktok
LinkedIn: https://www.linkedin.com/company/archive-dot-com/
TikTok: https://www.tiktok.com/@archive_dot_com
Instagram: https://www.instagram.com/archive_dot_com/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3ShyCx3
Episode SponsorsAccessiCart helps improve accessibility and inclusivity on your website. 20% of adults have disabilities that need accommodation. AccessiCart works with your team to identify issues, including on your checkout, and offers $250 off any audit using code "COFFEEBREAK" at https://accessicart.com/
VL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
On this episode of the Ecommerce Coffee Break Podcast, we chat with Gian Maria Gramondi, shopcircle.co's COO, about how to tackle the ecommerce challenges that 2023 will bring. We also share tips on how to leverage apps to improve your chances of success.
On the Show Today You’ll Learn:
- What are the current market’s trends
- What is traffic generation and how it is working
- The most crucial apps that a store should have
- How can artificial intelligence help create content for building retention
- What's going to happen in 2023 in the market
Links & Resources
Website: https://shopcircle.co/
LinkedIn: https://www.linkedin.com/company/shop-circle/
Facebook: https://www.facebook.com/shopcircleco
Instagram: https://www.instagram.com/shopcircleco/
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3EpkjAX
Episode SponsorsAccessiCart helps improve accessibility and inclusivity on your website. 20% of adults have disabilities that need accommodation. AccessiCart works with your team to identify issues, including on your checkout, and offers $250 off any audit using code "COFFEEBREAK" at https://accessicart.com/
VL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
You are invited to our free "Ask an Ecom Growth Expert" sessions!
Don't miss out on your chance to pick the brains of our Ecommerce Growth Experts! Register for our monthly live Zoom sessions and get access to valuable insights and advice.
It's free, but spaces are limited.
Register Now at https://www.clauslauter.com/ask-an-ecommerce-growth-expert/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, we have the pleasure of speaking with Derek Videll, an accomplished entrepreneur, and social media expert. Derek is the Founder of SocialBamboo.com, Host of the Social Media Entrepreneurs Podcast, and Inventor of The Social Launch Formula. Our conversation delves into the topic of building a social media following across all platforms, offering insights and strategies for success.
On the Show Today You’ll Learn:
- Why it is important to build your social media channels
- How to grow your social media following
- The strategy you should follow through on going from the first initial sign-up and then continuing from there.
- What format of content you should post the most? (Static, videos)
Links & Resources
Website: https://www.socialbamboo.com/
Instagram: https://www.instagram.com/socialbamboo_/
LinkedIn: https://www.linkedin.com/in/dvidell
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3YTCma7
Episode SponsorsAccessiCart helps improve accessibility and inclusivity on your website. 20% of adults have disabilities that need accommodation. AccessiCart works with your team to identify issues, including on your checkout, and offers $250 off any audit using code "COFFEEBREAK" at https://accessicart.com/
VL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Rohit Maheshwaran, Co-founder of Moda, at getmoda.io. We discuss how DTC brands can grow sustainably in 2023.
On the Show Today You’ll Learn:
- Why is retention important for growth in 2023?
- Retention strategies DTC brands should adopt.
- Must have automations that brands can leverage for driving retention
- How can new-age platforms help in customer retention?
- How is Moda helping DTC e-commerce brands grow sustainably?
Links & Resources
Website: https://www.getmoda.io
LinkedIn: https://www.linkedin.com/company/getmodadotio
Facebook: https://www.facebook.com/getmodadotio
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3E5AGmi
Episode SponsorsAccessiCart helps improve accessibility and inclusivity on your website. 20% of adults have disabilities that need accommodation. AccessiCart works with your team to identify issues, including on your checkout, and offers $250 off any audit using code "COFFEEBREAK" at https://accessicart.com/
VL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I talk with Robin H. Smith, CEO and Co-Founder of VL Omni. Join us as we delve into the world of data integration and discover why it's so essential for the success of ecommerce businesses.
On the Show Today You’ll Learn:
- The significance of having good data and how to identify it from bad data.
- How you as a Shopify merchant can do more with your data.
- How to maximize your data as a Shopify merchant
- The benefits of early planning for data integration in scaling your br
Links & Resources
Website: https://vlomni.com/
Request a Strategic Consultation: https://vlomni.com/strategic-ecommerce-consultation/
VL OMNI Shopify Plus Partner: https://vlomni.com/shopify-plus/
LinkedIn: https://www.linkedin.com/company/virtual-logistics-inc/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3S3VdNO
Episode SponsorsAccessiCart helps improve accessibility and inclusivity on your website. 20% of adults have disabilities that need accommodation. AccessiCart works with your team to identify issues, including on your checkout, and offers $250 off any audit using code "COFFEEBREAK" at https://accessicart.com/
VL OMNI empowers businesses to accelerate growth. Unique consultative approach to data integration leads to better strategy. VL OMNI works with complex systems and technology stacks, managed service approach allows for faster implementation and scalability across selling channels. Visit https://vlomni.com/ for a technical consultation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Shauli Mizrahi, Co-founder and CTO of Rep AI at hellorep.ai. We explore the benefits of an AI-powered sales associate and how it can transform your ecommerce business.
On the Show Today You’ll Learn:
- The biggest challenge in personalizing the user experience in e-commerce stores
- How AI can assist in selling products and improving the product catalog display
- The sources of data that AI utilizes for e-commerce stores
- Available resources for merchants to learn about AI tools
- The impact of AI on average order value conversions and lifetime customer value
- Ways to improve overall success in e-commerce stores through AI
Links & Resources
Website: https://www.hellorep.ai/
LinkedIn: https://www.linkedin.com/in/shaulimizrachy/
Twitter: https://twitter.com/repaiteam
YouTube: https://www.youtube.com/channel/UC0mJlS0EJUkHyJkvs-LpOOQ
Facebook: https://www.facebook.com/Repaiteam
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3YpPX9H
Episode SponsorToday’s episode is made possible by our friends at AccessiCart.
AccessiCart helps with accessibility compliance and making your site work better for ALL your customers.
Estimates are that 20% of all adults have a disability that requires accommodation. If a blind person can't enter a payment, you've lost a sale.
AccessiCart can help. They work alongside your in-house teams to help you identify issues so your site can work better for more people, including people with disabilities.
Get $250 off an audit of any size, including a mini-audit on your checkout -- a common place to find issues. At https://accessicart.com/ use the code "COFFEEBREAK".
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Nerissa Chaux, co-Founder & director of Filta (filtaglobal.com) and host of the world's largest Official Shopify meetup. Join the conversation with Nerissa Chaux as she reveals how to turn staffing headaches into a thing of the past.
On the Show Today You’ll Learn:
- Uncover the top recruitment challenge faced by online merchants.
- Gain clarity in the recruitment process to find the ideal candidate.
- Locate the perfect fit for your team with Nerissa Chaux's expert tips.
- Discover crucial interview questions to ask after the first stage.
- Learn how to align in-house and outsourced teams with Nerissa Chaux's seamless strategy.
Links & Resources
Website: https://www.filtaglobal.com
Facebook: https://www.facebook.com/filtaglobal/
Instagram: https://www.instagram.com/filtaglobal/
LinkedIn: https://www.linkedin.com/company/filta/
TikTok: https://www.tiktok.com/@filtaglobal
Get access to more free resources by visiting the podcast episode page at https://bit.ly/3YpPX9H
Episode SponsorToday’s episode is made possible by our friends at AccessiCart.
AccessiCart helps with accessibility compliance and making your site work better for ALL your customers.
Estimates are that 20% of all adults have a disability that requires accommodation. If a blind person can't enter a payment, you've lost a sale.
AccessiCart can help. They work alongside your in-house teams to help you identify issues so your site can work better for more people, including people with disabilities.
Get $250 off an audit of any size, including a mini-audit on your checkout -- a common place to find issues. At https://accessicart.com/ use the code "COFFEEBREAK".
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Andy Janaitis, founder and chief strategist of ppcpitbulls.com and we discuss his favorite (simple) setup for Google and FB/Insta ads for small to medium brands.
On the Show Today You’ll Learn:
- The influence of Google Ads on small-to-medium businesses
- Steps to easily enter the world of paid advertising
- The various options offered by Google to target the right audience
- The timeline for algorithm optimization and results-based testing
- The relative strength of Google in comparison to other advertising platforms
Andy Janaitis, founder of PPC Pitbulls, helps build authentic customer relationships and increase sales through ecommerce marketing. He uses data-driven strategies in Google Ads to drive results. With a focus on understanding clients' businesses, Andy believes in keeping marketing simple, making decisions with data, and pivoting to success. Get started on your digital marketing journey with a free strategy session at ppcpitbulls.com.
Links & Resources
Website: https://ppcpitbulls.com/
LinkedIn: https://www.linkedin.com/company/ppc-pitbulls/
YouTube: https://www.youtube.com/channel/UCNAmAY0uHbCvhmtw5wvIBWQ
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3l76Yqo
Episode SponsorToday’s episode is made possible by our friends at AccessiCart.
AccessiCart helps with accessibility compliance and making your site work better for ALL your customers.
Estimates are that 20% of all adults have a disability that requires accommodation. If a blind person can't enter a payment, you've lost a sale.
AccessiCart can help. They work alongside your in-house teams to help you identify issues so your site can work better for more people, including people with disabilities.
Get $250 off an audit of any size, including a mini-audit on your checkout -- a common place to find issues. At https://accessicart.com/ use the code "COFFEEBREAK".
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Jon Staab, CEO of consigncloud.com and we discuss the future of online consignment.
On the Show Today You’ll Learn:
- How does consignment work, and how does it interact with e-commerce?
- What are the unique challenges of a consignment store?
- Processes involved in consignment
- Consignment and Shopify: how do you connect them?
Jon is a software developer-turned-CEO of a small company in northern Idaho producing cloud software to help consignment and resale shops succeed. Although he began as a software developer, the last seven years of serving resale shops and growing his business have taught him a thing or two about the impact software can have on the real world.
Links & Resources
Website: https://www.consigncloud.com/
LinkedIn: https://www.linkedin.com/company/consigncloud/
Facebook: https://www.facebook.com/ConsignCloud
Instagram: https://www.instagram.com/consigncloud/
Get access to more free resources by visiting the podcast episode page at http://bit.ly/3HJuTER
Episode SponsorToday’s episode is made possible by our friends at AccessiCart.
AccessiCart helps with accessibility compliance and making your site work better for ALL your customers.
Estimates are that 20% of all adults have a disability that requires accommodation. If a blind person can't enter a payment, you've lost a sale.
AccessiCart can help. They work alongside your in-house teams to help you identify issues so your site can work better for more people, including people with disabilities.
Get $250 off an audit of any size, including a mini-audit on your checkout -- a common place to find issues. At https://accessicart.com/ use the code "COFFEEBREAK".
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, I speak with William Belk, a seasoned software and product designer/developer with 20 years of experience. We discuss the topic of speed optimization for Shopify websites and delve deeper into ways to improve site speed and what factors are important to consider.
On the Show Today You’ll Learn:
- How important is the page speed of a website?
- How Shopify is handling page speed.
- Can Shopify apps kill your store? Here's how & why.
- What you should do before hiring a developer to optimize your website.
William is the founder of pagedoctor.com and has released 5 apps on the Shopify app store since 2017. William helps with complex Shopify projects, web performance optimization, SEO strategy and improvement for Google Search, or Lean process improvement.
Links & Resources
Website: https://www.williambelk.com/
Website: https://www.pagedoctor.com
Shopify App store: https://apps.shopify.com/partners/william-belk
LinkedIn: https://www.linkedin.com/in/williambelk/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Bet Hannon, CEO & Founder of accessicart.com.
Join us as we delve into the crucial topic of website accessibility for people with disabilities. We'll be exploring the key considerations and providing an overview of the laws and tools available to make sure everyone can access your website.
On the Show Today You’ll Learn:
- How to make websites accessible for people with disabilities
- How to optimize Shopify stores for accessibility
- Website accessibility laws: what you need to know
- Examples of accessibility tools
Bet grew up in a retail family, learning to make change for customers at age 6 in her grandparent's corner grocery. She founded a digital services agency in 2008, and over the last five years, she and her team have increasingly specialized in website accessibility and eCommerce. They rebranded as AccessiCart last year, and they delight in helping merchants of all sizes find ways to make their websites work better for people with disabilities.
Links & Resources
Website: https://accessicart.com/
Twitter: https://twitter.com/AccessiCart
LinkedIn: https://www.linkedin.com/company/accessicart/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Brendan Hughes, CEO at Optily. We discuss why Facebook Ads performance has fallen and what can be done about it.
On the Show Today You’ll Learn:
- How did Apple iOS 14.5 affect Facebook ads
- Is Facebook advertising still worth it
- How to shift budgets in your ad campaigns
- What is an ads trading desk
- What is Optily's role in helping Shopify merchants with paid advertising
Brendan Hughes has worked in eCommerce marketing for decades on both the ad-selling and ad-buying sides of the business. Throughout the years, he’s seen the issue of walled gardens and siloization of data from platforms such as Facebook and Google come up as a problem again and again. Since 2019, Brendan has led the team at Optily where he is focused on solving this problem for Shopify merchants. Optily self-service app enables merchants to optimize their cross-channel ad spend instantly across campaigns to grow sales.
Links & Resources
Website: https://www.optily.com/
Shopify App Store: https://apps.shopify.com/optily
LinkedIn: https://www.linkedin.com/company/optily/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
The Ecommerce Coffee Break: A Shopify Growth Podcast
The podcast you need if you want to improve your marketing skills, boost conversions, and increase revenue.
Each week you get actionable advice, and strategies, and hear from world-class experts and special guests talking about various topics on how to run a profitable business on Shopify.
The topics we cover include the best Shopify Apps & Themes, Shopify Best Practices, Ecommerce Marketing Automation, Conversion Rate Optimization (CRO), Paid Advertising (Meta & Google ads), as well as social media marketing and entrepreneurship.
Voted as Top 20 Shopify Podcast on Feedspot
Listen in your favorite podcast app or directly in your browser at http://ecommercecoffeebreak.com/
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Thomas Smale, Founder, and CEO of FE International. We discuss what entrepreneurs should keep in mind to succeed.
On the Show Today You’ll Learn:
- How does a business become sellable?
- The characteristics that make a business owner or entrepreneur successful
- How can a merger acquisition work for small and medium businesses?
- How viable is it to sell a business now? Should entrepreneurs wait until the economy recovers?
- And more
Thomas Smale is the CEO of FE International, an M&A advisory firm for mid-market SaaS, eCommerce, and content businesses. He's an authority on e-commerce, SaaS, and content and established the category of M&A advisory for online businesses. He has 12 years of experience, has grown FE International into a global award-winning firm and has consulted on over $1B in lifetime acquisitions.
Links & Resources
Website: https://feinternational.com/
LinkedIn: https://www.linkedin.com/company/feinternational/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, listen in on a conversation with Sophie, an AI-powered avatar and digital human created using OpenAI's GPT-3 technology. Topics include Shopify, the latest developments in ecommerce, and the implications of artificial intelligence in the field.
On the Show Today You’ll Learn:
- An overview of what's going on in ecommerce.
- Is artificial intelligence helpful when shopping online?
- Does artificial intelligence assist shoppers in making decisions?
- The advantages of selling online
- And more
Links & Resources
Website:: https://iamsophie.io/
Website: https://chat.openai.com/
Website: https://digitalhumans.com/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Leo Ebbert, founder and president of Exact Click Digital. We discuss blended traffic mistakes (cold vs warm traffic).
On the Show Today You’ll Learn:
- The biggest traffic mistakes people make
- Modeling conversion: what is it?
- Why don’t you need a third-party tracker
- Are AI campaigns for ads more effective than manual campaigns?
- And more
Leo Ebbert is the founder and president of Exact Click Digital, a boutique agency specializing in paid ads management. He began his career as a Certified Public Accountant at Deloitte in Phoenix AZ. In 2007 he founded Exact Click Digital in his hometown of Knoxville, TN. Since founding Exact Click Digital, Leo and his team have helped dozens of brands drive over 1,000,000 conversions through paid advertising
Links & Resources
Website: https://exactclickdigital.com/
LinkedIn: https://www.linkedin.com/in/leo-ebbert-170a256/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Noah Tucker, Founder and CEO at Social Snowball. We discuss how to turn customers and communities into affiliates.
On the Show Today You’ll Learn:
- What is the significance of affiliate marketing
- Getting your affiliate program up and running
- The benefit of Social Snowball for merchants & affiliates
- How and when to pay your affiliates
- And more
Links & Resources
Website: https://socialsnowball.io/
Shopify App Store: https://apps.shopify.com/social-snowball
LinkedIn: https://www.linkedin.com/company/social-snowball-app/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode of the Ecommerce Coffee Break Podcast features a conversation with Tarek Mehio of peerboard.com. We discuss why community strategies are important for brands.
On the Show Today You’ll Learn:
- How a community can benefit your brand
- How should a merchant approach community building
- When to invite customers into the community
- How do you get your community off the ground?
- And more
Links & Resources
Website: https://peerboard.com/
Shopify App Store: https://apps.shopify.com/peerboard
Peerboard community: https://community.peerboard.com/
LinkedIn: https://www.linkedin.com/in/tarek-mehio-08805845
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
Just a quick thank you to all our listeners and a preview of what to expect in 2023.
More info http://ecommercecoffeebreak.com/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee he
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Prakhar Vats one of the Founding members at LimeChat.ai. We discuss how to use WhatsApp for sales, marketing, and support.
On the Show Today You’ll Learn:
- The benefits of WhatsApp for online shopping and e-commerce
- What Artificial Intelligence (AI) I can do for your customer communication
- The best way to use WhatsApp for sales
- AI's ability to handle unusual requests
- Implementing AI in Shopify on a technical level
- And more
Links & Resources
Website: https://www.limechat.ai/
Shopify App Store: https://apps.shopify.com/limechat-shop
LinkedIn: https://www.linkedin.com/in/prakharvats/
Instagram: https://www.instagram.com/limechat.ai/
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Leigh Barnes, Chief Technology Officer at weareeight.com . We talk about the topic "What are bundles / bundling?"
On the Show Today You’ll Learn:
- How do bundles work?
- Examples of bundles, e.g. Pre-made bundles, pick & mix, shop the look, gift boxes
- When is the right moment to present the bundle to your customer
- How bundle discounting works
- What a Bundle Builder can do for you
- And more
Links & Resources
Website: https://www.bundlebuilder.app/
Shopify App Store: https://apps.shopify.com/bundlebuilder
LinkedIn: https://www.linkedin.com/company/weareeight
Episode SponsorToday’s episode is made possible by our friends at BundleBuilder.
With 5 years+ in the app store, Bundle Builder is the OG bundling app for Shopify stores!
Bundle Builder creates custom bundles that will help you dramatically increase your AOV. The powerful discount engine builds offers and deals like %, fixed, or tiered discounts, plus you can easily get creative with custom product kits and gift boxes.
Let your customers choose their bundle contents for a personalized experience or set up pre-built bundles, one click and it’s in the cart.
Install today and schedule a call with our onboarding specialist. We look forward to bundling with you! More info and app download at https://www.bundlebuilder.app/
Continue the Conversation
In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
Join the only Marketing Optimization Community where Shopify merchants go pro – together. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Ruth Even Haim, co-founder of ReConvert. We discuss how to boost your average order value (AOV) with custom thank you page upsell funnels.
On the Show Today You’ll Learn:
- The concept of upselling and cross-sell
- How do upsells and cross-sells affect revenue and conversions
- The best ways to upsell on the thank you page
- How Reconvert can help ecommerce merchants make more money with less effort
- And more
Ruth isn't your typical entrepreneur - she began her career working in the military's IT department before moving to a project lead role in high tech. During this time, she built a small e-commerce business as a side hustle - through that experience, she learned to think like a merchant and see where Shopify's apps store was missing solutions. Together with her co-founder & brother Eric, Ruth has built several amazing products - including Reconvert Upsell, the most popular upsell app on the Shopify platform. ReConvert boasts almost 40,000 active stores and has generated over 3M in revenue for online brands like Tushy, Dress barn, and more.
Links & Resources
Website: https://www.reconvert.io/
Shopify App Store: https://apps.shopify.com/reconvert-upsell-cross-sell
LinkedIn: https://www.linkedin.com/in/ruth-even-haim-b81b7269/l
Continue the Conversation
In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the only Marketing Optimization Community where Shopify merchants go pro – together. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Boris Zlatkin, the founder of trusta.app. We discuss how to win in a world of disingenuous user-generated content.
On the Show Today You’ll Learn:
- What is the best way to create user-generated content?
- What can you do to motivate people to create customer-generated content (Video Testimonials) for you?
- How much user-generated content do you need?
- When using Shopify, how does the implementation work
- And more
Boris has 10 years of experience in marketing and performance marketing. He was head of marketing for a gift card marketplace ($50M yearly revenue) in 2016-2017, founded and exited a customized jewelry brand, was head of digital at spot.io and VP of marketing at moodifypet.co.uk, a $1M arr subscription business.
Links & Resources
Website: https://trusta.app/
Shopify App Store: https://apps.shopify.com/trusta?
LinkedIn: https://www.linkedin.com/in/boris-zlatkin-47407839/
Continue the Conversation
In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the only Marketing Optimization Community where Shopify merchants go pro – together. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Ajay Bam. We discuss why you need to harness the power of video for your marketing.
On the Show Today You’ll Learn:
- How to influence the shopper journey with video
- The power of video for personalized marketing
- How to use UCG content for your marketing
- Why video SEO is important
- And more
Ajay is currently the co-founder and CEO of AI innovator Vyrill.com, a U.C. Berkeley Skydeck-founded startup. Ajay pioneered the adoption of mobile devices for personalized loyalty, rewards, offers, and payment management. He is a recipient of many issued patents in the mobile commerce space. Ajay is an alum of the University of Mumbai, East Tennessee State University, and Babson College with degrees in Computer Science and an MBA.
Links & Resources
Website: https://www.vyrill.com/
Shopify App Store: https://apps.shopify.com/vyrill
LinkedIn: https://www.linkedin.com/company/vyrill/
Instagram: https://www.linkedin.com/company/vyrill/
LinkedIn: https://www.linkedin.com/in/ajaybam/
Continue the Conversation
In our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the only Marketing Optimization Community where Shopify merchants go pro – together. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showJoin 2,967 ecommerce marketers and merchants getting free marketing optimization tips. Join our free Shopify Growth Newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, I talk with Josip Begic, founder of Lebesgue.io. We discuss how to use AI to combine your business data, your competitors' data, and overall marketing trends to figure out how to optimize your marketing.
On the Show Today You’ll Learn:
- Mistakes people make when spending their marketing budget
- The best ways to optimize your ad spend
- Strategies for competing in the market
- The most important reporting tool for Shopify merchants
- Facebook, Google, Shopify. What is their relation?
- And more
Josip Begic is a mathematician who spent $20M on Facebook and Google ads for Shopify stores. Worked as a head of growth for 3 YC companies (all on Shopify). Now he is the founder of Lebesgue: Smarter Marketing - an app that works as your Artificial Intelligence CMO.
Links & Resources
Website: https://lebesgue.io/
Shopify App store: https://apps.shopify.com/advertising-insights
LinkedIn: https://www.linkedin.com/company/lebesgue/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Eric Melchor, the Personalization Ambassador at OptiMonk, and host of the Innovators can Laugh podcast.
We discuss why Popups are one of the best ways to generate leads and sales for your ecommerce store.
On the Show Today You’ll Learn:
- What are the misconceptions about CRO?
- What is web personalization and CVO (customer value optimization)?
- What is OptiMonk and what problems does it solve?
- What are examples of a poor customer digital experience?
- What are some actionable steps that listeners can take to create more delightful and surprising web experiences
- And more
Eric Melchor is the Personalization Ambassador at OptiMonk and host of the Innovators can Laugh podcast. After overseeing online marketing programs for major companies in Texas, Eric moved to Eastern Europe and started working in SaaS. Since then he has worked for customer personalization-obsessed startups like Bonjoro and OptiMonk and is currently providing mentoring for SaaS companies who are starting Partnership marketing channels or want to create fun personalized shopping experiences with ease.
Links & Resources
Website: https://www.optimonk.com/
Shopify App store: https://apps.shopify.com/optimonk/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I speak with Blake Hutchison, CEO of Flippa.com, about successfully investing into digital assets and what you need to know before buying a new website. Listen to the end to learn about new online business opportunities.
On the Show Today You’ll Learn:
- How to sell your digital asset once it reaches a certain size
- How you can build up your asset to the point where someone would be interested in buying it
- Which numbers, figures, and stats will a potential buyer be looking for
- What a buyer would look for in a perfect-world scenario
- And more
Blake Hutchison is the CEO of Flippa.com, the world's largest marketplace to buy & sell online businesses. Blake leads the team as they build out a product empowering exit and ownership for business owners and entrepreneurs globally. Prior to running Flippa, Blake held leadership roles across multiple fast-growth tech businesses across E-commerce and SaaS.
Links & Resources
Website: https://flippa.com/
LinkedIn: https://au.linkedin.com/in/blakehutchison
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I speak with Jared Haas of UPS Capital about porch piracy and other shipping issues. We will discuss what insurance options you have for your ecommerce stores.
On the Show Today You’ll Learn:
- An insight into how shipping companies operate.
- How to communicate with your customer about making their deliveries safer.
- How Shopify merchants can get one-click package protection for their business.
- How the InsureShield App for Shopify can significantly improve your conversion rate.
- And more
Jared Haas is the Digital Agile Solutions Supervisor at UPS Capital. He has been with UPS Capital for just over three years and has been an instrumental part in the creation of UPS Capital’s InsureShield App for Shopify, an app designed to help brands improve their conversion rate, brand affinity, and brand loyalty by protecting against shipping mishaps, including porch piracy. The InsureShield app gives consumers and merchants opt-in options for shipping insurance protection on orders.
Links & Resources
Website: https://upscapital.com/resources/consumer-elected-insurance/
Shopify App store: https://apps.shopify.com/insureshield
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, I talk with Fiona Stevens, Head of Marketing at LoyaltyLion.com. Our discussion focuses on the opportunities loyalty programs can bring to businesses. Hint: It's so much more than just giving your customers points.
On the Show Today You’ll Learn:
- How can you make your customers to stay loyal?
- How can a loyalty program help in this modern upgrading world?
- Ideas to make your brand more personalized for your customer
- How can your given points as a brand to your customer can be worthless?
- How often do you think do you need to get in touch with your customers?
- And more
Fiona Stevens is the Head of Marketing at LoyaltyLion at loyaltylion.com, a data-driven loyalty and engagement platform for fast-growth ecommerce merchants. Fiona has 14 years experience in Marketing, having worked in-house and agency side across functions including PR, SEO, and content. She has specialized in loyalty for retail and ecommerce brands for the past eight years and loves to talk about retention and driving revenue from existing customers.
Links & Resources
Website: https://loyaltylion.com/
Shopify App Store: https://apps.shopify.com/loyaltylion
LinkedIn https://www.linkedin.com/company/loyaltylion/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode of the Ecommerce Coffee Break Podcast, I talk with Adrien Levinger, Founder & CEO of FAV Solution. We discuss UX/UI best practices and why Shopify brands should be obsessed with user experience.
On the Show Today You’ll Learn:
- How to build a website that is usable for a customer.
- How should a user journey look on a Shopify store.
- How should you do user testing once you go online.
- What do you do if the site content is too heavy.
- And more
Adrien has a Master of Science in Engineering from Telecom Paris, a top tech school in France. He combines strong technical engineering knowledge and a unique Client-side experience. FAV Solution is a leading eCommerce dev agency in the US, a Shopify Plus Partner, and a member of 1% for the Planet.
Links & Resources
Website: https://favsolution.com/
LinkedIn: https://www.linkedin.com/in/adrien-levinger/
Chrome extension to check image size vs rendered on screen: https://chrome.google.com/webstore/detail/image-details/aenkfgeagkbpmkbchfbfnkcefogmnboc?hl=en
Tinyjpg to optimize image weight: https://tinyjpg.com/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I talk with Dana Roefer, about the concept of social shopping. Dana is dedicated to showing potential social shoppers how they can change their lives by relying on their circle of entrepreneurs—their social sellers.
On the Show Today You’ll Learn:
- The concept of social shopping
- What kind of strategies should merchants follow to make their product worthy?
- How can your customer assist you in staying focused?
- An overview of the book "Shop Social"
- And more
Dana Roefer is a social selling corporate consultant and LifePlan facilitator who is on a mission to help women recognize their worth, live with intentionality, and transform their buying habits.
An active social shopper, she believes that building a micro-community of experts with a vested interest in your well-being is the key to optimal, focused investing in yourself, your home, and your family.
Links & Resources
Website: https://www.danaroefer.com/
Amazon: https://www.amazon.com/Shop-Social-Connect-Products-Support/dp/1544531206
Instagram: https://www.instagram.com/danaroefer/
LinkedIn: https://www.linkedin.com/in/danaroefer/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
This episode features a conversation with Dru Carpenter, Founder & CCO of Slippy.io. We discuss how brands can personalize the unboxing experience and why this is important.
On the Show Today You’ll Learn:
- The best Marketing channel with a high opening rate
- How to can increase the lifetime value of your customers
- Why the unboxing experience of the customer is so crucial
- Why personalization is essential
- And more
Dru Carpenter is the Founder & CCO of Slippy.io. Dru started selling online ~ 6 years ago and joined a fulfillment company called Huboo as one of their first sales hires. He helped scale that business to Series B, and then decided to jump back into the early-stage startup world by joining a company called Scribeless, which provides “handwritten" direct mail services.
Combining his experience in selling and then providing fulfillment and direct mail services, he founded slippy to create a new marketing channel for eCommerce and enable brands to personalize the unboxing experience.
Links & Resources
Website: https://www.slippy.io/
LinkedIn: https://www.linkedin.com/company/slippyio/about/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the show
Want to get in front of 1000's of Shopify merchants and business owners? Become a featured interview guest on the show. We feature sponsored interviews with guests who pay an appearance fee that supports the maintenance of the podcast. More info: https://www.clauslauter.com/podcast-guest-application/
Here are some tips and strategies on how you can increase your productivity and work less to achieve better results in your business.
Want to get in front of 1000's of Shopify merchants and business owners?
Become a featured interview guest on the show.
More info: https://www.clauslauter.com/podcast-guest-application/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the show
Want to get in front of 1000's of Shopify merchants and business owners? Become a featured interview guest on the show. We feature sponsored interviews with guests who pay an appearance fee that supports the maintenance of the podcast. More info: https://www.clauslauter.com/podcast-guest-application/
This episode features a conversation with Gaurav Baid, Founder & chief product officer at Avataar (avataar.ai). We discuss how augmented reality solutions can help increase conversions and sales for Shopify merchants.
On the Show Today You’ll Learn:
- How AI and 3D augmented reality solutions can benefit customers and merchants
- Best-case scenarios for using 3D augmented reality
- The process of converting products into interactive 3D images
- Which kind of size store would really profit from this technology
- How a merchant should prepare before using 3D augmented reality
- And more
Avataar is the world's first out-of-the-box 3D and interactive augmented reality solution that is shaping consumers’ online buying behavior. Avataar delivers life-size 3D and augmented reality (AR) first experiences across all consumer touchpoints (web, in-app, and social channels) using proprietary technology and 10+ US patents.
Links & Resources
Website: https://www.avataar.ai/
Shopify App Store: https://apps.shopify.com/avataar
LinkedIn: https://www.linkedin.com/company/avataar-/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showWant to get in front of 1000's of Shopify merchants and business owners? Become a featured interview guest on the show. More info: https://www.clauslauter.com/podcast-guest-application/
This episode features a conversation with Synim Selimi and Shkumbin Maxhuni of sogody.com. We discuss why headless ecommerce is outperforming traditional ecommerce stores.
Sogody is a martech company working on creating granular digital experiences to have clients convert without pitching. They work with international brands, including Samsung, Cheil, Creative CX, Thrasio and enable growth for many more ecommerce businesses.
On the Show Today You’ll Learn:
- Headless ecommerce: what is it?
- The benefits of a Headless ecommerce store
- Why stores should use Headless
- Headless vs traditional e-commerce costs
- A/B testing of ecommerce stores
- And more
Links & Resources
Website: https://sogody.com/
LinkedIn: https://www.linkedin.com/company/sogody
Twitter: https://twitter.com/sogodycom
Instagram: https://www.instagram.com/sogodycom/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join the Ecom Merchant Pro Community! Podcast listeners get 50% off for life with the coupon: EMPC
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
This episode features a conversation with Debarshi Chaudhuri. He is one of the founders of Maverick at trymaverick.com, a startup that uses AI-generated deep fakes to help ecommerce brands create personalized videos at scale for their customers.
We discuss how Artificial Intelligence (AI) and Deep Tech are having an impact on ecommerce marketing today.
On the Show Today You’ll Learn:
- How to make the shopping experience of your customer as personalized as possible
- How videos play a vital role in merchants’ success
- Where to get customers' data
- How to make AI-generated videos for your customers
- What sort of equipment to use for video recording (Basic or High end)
- And more
Links & Resources
Website: https://www.trymaverick.com/
LinkedIn https://www.linkedin.com/company/trymaverick/
Twitter: https://twitter.com/trymaverick
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
This episode features a conversation with Ryan Flannagan, CEO and Founder of Nuanced Media at nuancedmedia.com. We discuss five ways to increase your Amazon conversion rate and accelerate revenue.
Ryan Flannagan is the CEO and Founder of Nuanced Media, an international eCommerce marketing agency. Ryan has over 15 years of experience in eCommerce, multi-channel digital marketing, and third-party marketing. As Founder and CEO of Nuanced Media, he has worked with hundreds of companies to establish best practices, focusing on the 20 percent of effort that produces 80 percent of revenue.
On the Show Today You’ll Learn:
- 5 ways to increase your Amazon conversion rate
- How can you combine Shopify & Amazon, so that each of the sites profits
- Amazon action plan
- Are Google sales more profitable or Amazon’s
- How to establish your brand on Amazon
- And more
Links & Resources
Website: https://nuancedmedia.com/
LinkedIn https://www.linkedin.com/in/RyanFlannagan/
Facebook: https://www.facebook.com/NuancedMedia/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
The Ecommerce Coffee Break Podcast - an eCommerce podcast for Shopify Merchants and Business Owners who want to maximize conversions and revenue.
Each week you get actionable advice, and strategies, and hear from special guests talking about various topics on how to run a profitable business on Shopify.
Learn how to survive in the fast-changing eCommerce world with your host Claus Lauter and get eCommerce business advice you can’t find on Google.
Voted as Top 20 Shopify Podcast on Feedspot Listen in your favorite podcast app or directly in your browser at https://www.clauslauter.com/ecommerce-podcast/
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
In this episode, I talk with Robin H. Smith CEO and Co-Founder of VL OMNI about how a managed integration service can help Shopify brands.
With over 28 years of experience in supply chain and data integration, Robin H. Smith is Co-Founder and CEO of VL OMNI, a iPaaS managed service platform that is both elastic and scalable to the demands of scaling ecommerce and multichannel merchants.
On the Show Today You’ll Learn:
- How to scale a multichannel ecommerce business with data integration
- How you as a Shopify merchant can do more with your data.
- Why is it important for scaling brands to think early about integration?
- What kind of challenges do merchants have with integrations?
- And more
Links & Resources
Website: https://vlomni.com/
Facebook: https://www.facebook.com/VLOMNI/
Twitter: https://twitter.com/VL_OMNI
LinkedIn: https://www.linkedin.com/company/virtual-logistics-inc/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
In this episode, I talk with Vibhor Kapoor of AdRoll, about how to use Omni-channel marketing campaigns to build personalized experiences in a matter of minutes.
Vibhor Kapoor is the Chief Marketing Officer for AdRoll (adroll.com), a marketing and advertising platform for Direct to Consumer brands. Vibhor’s charter at AdRoll includes driving growth, and leading all aspects of marketing planning, strategy development, and activity execution.
On the Show Today You’ll Learn:
- How to expand your ad spend without increasing the budget.
- The best ways to maintain ads in the world of constant change
- Will Black Friday and Cyber Monday this month surpass last year's numbers?
- In this economic climate, how can AI help you?
- The most common mistakes merchants make
- And more
Links & Resources
Website: https://www.adroll.com/
Shopify App Store: https://apps.shopify.com/adroll-retargeting
LinkedIn: https://www.linkedin.com/company/adroll/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showBecome a better Shopify merchant. Subscribe and get tips on how to run a profitable Shopify business. Join our free newsletter at https://www.clauslauter.com/ecommerce-podcast-newsletter/
In this episode, I talk with Jonathan Halbrecht, Co-Founder and Chief Product Officer at blyp.ai about why there is no need to follow complicated analytics dashboards anymore.
Jonathan is an Experienced analytics consultant, advisor, and team leader with deep roots in ecommerce. He has over a decade of experience in designing solutions that support data-driven decisions through concise and powerful insights. As former VP of Client Consulting at Nielsen and founder of 4 data-driven companies, Jonathan co-founded Blyp to enable ecommerce SMBs to leverage data analytics at an enterprise level.
On the Show Today You’ll Learn:
- Why people have trouble reading their data
- How your data stack can simplify analytics
- How Blyp helps you find opportunities
- How AI delivers the right information at the right time
- And more
Links & Resources
Website: https://www.blyp.ai/
Shopify App store: https://apps.shopify.com/blypai?utm_source=referral&utm_medium=podcast&utm_campaign=ecommerce-coffee-break
LinkedIn: https://www.linkedin.com/in/jonathan-halbrecht/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
In this episode, I talk with Edward Upton, Founder and Technical Lead at littledata.io, about how to use server-side tracking on ecommerce sites.
Edward started Littledata after experiencing first-hand the pain of getting accurate ecommerce data as an advisor for MADE.com and JD Williams group. Before that, he founded Teachable.net, a marketplace for teachers to share digital education resources.
On the Show Today You’ll Learn:
- How to use server-side tracking on ecommerce sites
- What's the difference between first and third-party cookies
- The benefits of server-side tracking
- How to choose the right attribution model for your business
- And more
Links & Resources
Website: https://www.littledata.io/
Facebook: https://www.facebook.com/littledatauk
LinkedIn: https://www.linkedin.com/company/littledata/
Continue the ConversationIn our ECOM MERCHANT PRO community, you can connect with our podcast guests and continue the conversation.
Our community is also a great place to get advice from other Shopify merchants who have achieved what you are aiming for.
This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you.
Join here: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the showLearn more about Ecommerce Marketing Optimization at https://www.clauslauter.com/
This episode features a conversation with Dimitris Skiadas. We discuss what's happening in Ecommerce & Marketing in Q4 of 2022.
Dimitris is a Digital entrepreneur & Ecommerce Expert with 10+ years experience of scaling stores to 7 & 8 figures. He speaks Google Analytics and is an International Public Speaker and trainer. In addition to being the host of a Greek Mastermind event, he is also a restaurant owner, a proud husband, and a father of two daughters living in Athen
On the Show Today You’ll Learn:
- What's happening in ecommerce & marketing at the moment
- Things you should stop doing in your business
- What you should focus on when running an ecommerce business
- Ecommerce & Marketing Trends
- And more
Links & Resources
LinkedIn: https://www.linkedin.com/in/dskiadas/
Facebook: https://www.facebook.com/dskiadas/
Instagram: https://www.instagram.com/dimitris.skiadas/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
In this quick tip episode, I'll give you some tips for your Black Friday email marketing.
On the Show Today You’ll Learn:
- Why I hate Black Friday
- Why you should rethink your email campaign
- Tips for a successful Black Friday email campaign
- And more
Links & Resources
Website: https://www.clauslauter.com/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
This episode features a conversation with Tom Coburn, the founder and CEO of Jebbit.com. We discuss how quizzes can be used to increase engagement, conversions, and revenue.
Tom has been named one of Forbes 30 Under 30 and Jebbit has been named one of the Top 25 Most Promising Companies in the World by CNBC. Tom is also co-founded two nonprofits: The Enjoy Life Leadership Academy, focusing on youth leadership empowerment, and the Soaring Startup Circle, helping Boston College entrepreneurs launch their companies.
On the Show Today You’ll Learn:
- How quizzes increase conversion rates on Shopify
- How to capture the visitor's attention
- How to use quizzes effectively
- The importance of selecting the right quiz topic and design
- And more
Links & Resources
Website: https://bit.ly/3T0zhCp
Instagram: https://www.instagram.com/jebbit_inc/
Facebook: https://www.facebook.com/jebbitinc
LinkedIn: https://www.linkedin.com/company/jebbit/
Tom LinkedIn https://www.linkedin.com/in/tomcoburn/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
In this episode, I talk with Ronen Hirsch, founder of qwiqode.com, about why pre-built section templates in Shopify make store development easier.
Ronen has 18 years of experience designing and developing a variety of websites. About a year ago, he realized that he has created specific content sections for Shopify sites - which is how qwiqode was born. Qwiqode offers pre-built section templates for Shopify stores that are easily installed and highly flexible.
On the Show Today You’ll Learn:
- What Shopify sections are
- How Shopify's Pre-built Templates can help you
- Why upgrade to OS 2.0 from Shopify 1.0
- Examples of Shopify sections
- And more
Links & Resources
Website: https://qwiqode.com
Instagram: https://www.instagram.com/qwiqodeforshopify/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
The topic of this quick tip episode is how to generate traffic to your Shopify store or website.
On the Show Today You’ll Learn:
- How to generate traffic using different platforms
- Why you should diversify your traffic
- How an old marketing method can generate traffic
- And more
Links & Resources
Website: https://www.clauslauter.com/
Community: https://www.clauslauter.com/ecom-merchant-pro/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
In this episode, I talk with Brian Garside, CEO of managecomics.com, about how comic shops can get their products online quickly, while also managing their ordering process for comics and other comic-related products.
The Manage Comics platform is used by more than 250 stores worldwide with shops in Canada, the USA, Australia, and the United Kingdom
On the Show Today You’ll Learn:
- What you need to know about opening an online comic store
- Why configuring a Shopify comic store looks easy, but doing it wrong can be costly
- How to manage thousands of comics in Shopify
- How to manage comic order processes and subscriptions
- And more
Links & Resources
Website: https://info.managecomics.com/
Shopify App store: https://apps.shopify.com/manage-comics-subscriptions
LinkedIn: https://www.linkedin.com/in/briangarside/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
In this episode, I talk with Tomasz Sadowski, CEO at Opinew.com, about how to use reviews the right way to increase conversions and retention.
Tomasz founded Opinew, a Shopify review app, 6 years ago to make it easier to BOTH collect reviews, and use them to improve conversion rates and create more customer-focused marketing. Time permitting he also helps to run a family-owned guest house and enjoys ice skating or long hikes in the Scottish Highlands.
On the Show Today You’ll Learn:
- The importance of reviews when selling online
- What merchants miss out on when they use review apps
- How reviews can increase conversions and retention
- Designing the perfect review layout
- And more
Links & Resources
Website: https://www.opinew.com/
LinkedIn: https://www.linkedin.com/in/tomasz-sadowski-a22a5784/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Become part of our free ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. Join here: https://www.clauslauter.com/ecom-merchant-pro/
Support the show
In this episode, I talk with Gokul Muralidharan, CEO of Argoid.ai, about how to increase revenue with AI-driven recommendations.
Gokul combines business savvy and strong engineering skills as the CEO and Co-Founder of Argoid - a leading AI-driven recommendation engine for eCommerce on Shopify. Argoid’s product recommendations boost average order value & conversion, improving retention for Shopify companies.
On the Show Today You’ll Learn:
- How Amazon grew faster by recommending products
- How Shopify merchants can increase revenue with AI-driven recommendations
- How hyper-personalized recommendations work
- How to use recommendations as part of your omnichannel marketing strategy
- And more
Links & Resources
Website: https://www.argoid.ai/
Shopify App store: https://apps.shopify.com/argoid
LinkedIn: https://www.linkedin.com/in/gokulm/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
Support the show
In this episode, I talk with Phil Kyprianou, Founder and CEO at GothRider® Badass Coffee (gothrider.com) and hubbvee.com, about how to build a brand online.
Phil is a serial entrepreneur with more than 20 years of experience in ecommerce and digital marketing. He is also the founder of multiple 6-7 figures eCommerce stores incl. GothRider® Badass Coffee (gothrider.co
On the Show Today You’ll Learn:
- The evolution of ecommerce over the last few years
- Gothrider's journey to becoming a brand
- The most critical skills for new ecommerce entrepreneurs
- What you need to know about selling consumable products online
- Why the customer persona / customer avatar is so important
- And more
Links & Resources
Website: https://gothrider.com
LinkedIn: https://www.linkedin.com/in/philkyprianou/
Twitter: https://twitter.com/philkyprianou
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY: Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. It's free! Join us at https://www.clauslauter.com/ecom-merchant-pro/
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this quick tip episode, I talk about ways to increase your email deliverability and improve your sender's reputation.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY: Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. It's free! Join us at https://www.clauslauter.com/ecom-merchant-pro/
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, I talk with Marta Rogach, Business Development Lead at Plerdy (www.plerdy.com), about conversion rate optimization and how to convert website visitors into buyers.
On the Show Today You’ll Learn:
- The different approaches to conversion rate optimization
- Why Conversion rate optimization must be data-driven
- An overview of the tools required for conversion rate optimization
- The advantage of an All-in-One CRO Tool
- And more
Links & Resources
Website: https://www.plerdy.com
LinkedIn: https://www.linkedin.com/company/plerdy/
Facebook: https://www.facebook.com/PlerdyEN/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.
- Please also remember to subscribe to our podcast and switch on the notifications to never miss an episode!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY: Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for. It's free! Join us at https://www.clauslauter.com/ecom-merchant-pro/
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode of the Ecommerce Coffee Break Podcast, I talk about how to build trust on your Shopify store.
On the Show Today You’ll Learn:
- Why you should use trust-building elements
- What elements build trust
- Where to position the trust-building elements
- And more
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY & COURSE: Inside GET CONVERSIONS, Shopify merchants like you come together to learn from experts how to turn more website traffic into sales, to meet and support one another, get answers to questions, and more. Our members see an average 50% conversion uplift within weeks of joining us. Members also get free access to the GET CONVERSIONS Masterclass training course (Value: $1,500 USD). Join us at https://bit.ly/3yQa0UP
🎯 CONVERSION RATE OPTIMIZATION: Check out our Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3A0qSsm
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode of the Ecommerce Coffee Break Podcast, I talk with Sebastian Herz, Founder of Zignify Product Sourcing (zignify.net), about how to source products effectively.
On the Show Today You’ll Learn:
- How outsourcing your sourcing process can benefit you
- How to find the best manufacturer or supplier
- How to ensure you produce your products in the right country
- What a sourcing company can offer you
- What to look for in a sourcing firm
- And more
Links & Resources
Website: https://zignify.net/
LinkedIn: https://www.linkedin.com/in/sebastianherz/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY & COURSE: Inside GET CONVERSIONS, Shopify merchants like you come together to learn from experts how to turn more website traffic into sales, to meet and support one another, get answers to questions, and more. Our members see an average 50% conversion uplift within weeks of joining us. Members also get free access to the GET CONVERSIONS Masterclass training course (Value: $1,500 USD). Join us at https://bit.ly/3yQa0UP
🎯 CONVERSION RATE OPTIMIZATION: Check out our Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3A0qSsm
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, I discuss tactics and strategies for preventing burnout while running your Shopify store.
On the Show Today You’ll Learn:
- What you should focus on
- Why you should work on your business, not in your business
-
- What strategies to implement to reduce your workload
- And more
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY & COURSE: Inside GET CONVERSIONS, Shopify merchants like you come together to learn from experts how to turn more website traffic into sales, to meet and support one another, get answers to questions, and more. Our members see an average 50% conversion uplift within weeks of joining us. Members also get free access to the GET CONVERSIONS Masterclass training course (Value: $1,500 USD). Join us at https://bit.ly/3yQa0UP
🎯 CONVERSION RATE OPTIMIZATION: Check out our Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3A0qSsm
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, I talk with Luke Carthy. Luke is an eCommerce consultant specializing in strategy & search. He is also an ambassador for Doofinder.com
On the Show Today You’ll Learn:
- What makes site search so important
- What features your site search should have
- What KPI's are important for optimizing your site search
- And more
Links & Resources
https://www.doofinder.com
https://lukecarthy.com/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY & COURSE: Inside GET CONVERSIONS, Shopify merchants like you come together to learn from experts how to turn more website traffic into sales, to meet and support one another, get answers to questions, and more. Our members see an average 50% conversion uplift within weeks of joining us. Members also get free access to the GET CONVERSIONS Masterclass training course (Value: $1,500 USD). Join us at https://bit.ly/3yQa0UP
🎯 CONVERSION RATE OPTIMIZATION: Check out our Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3A0qSsm
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, I talk about our GET CONVERSIONS community where Shopify merchants like you come together to learn from experts how to turn more website traffic into sales, to meet and support one another, get answers to questions, and more.
Links & Resources
More info about the community: https://bit.ly/3yQa0UP
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 COMMUNITY & COURSE: Inside GET CONVERSIONS, Shopify merchants like you come together to learn from experts how to turn more website traffic into sales, to meet and support one another, get answers to questions, and more. Our members see an average 50% conversion uplift within weeks of joining us. Members also get free access to the GET CONVERSIONS Masterclass training course (Value: $1,500 USD). Join us at https://bit.ly/3yQa0UP
🎯 CONVERSION RATE OPTIMIZATION: Check out our Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3A0qSsm
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, I give you a quick channel update.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, I talk with Jay Gibb, Founder and CEO of B2B SaaS company CloudSponge.com about the power of Word of Mouth Marketing and how to increase acquisitions by 50% using a Contact Picker.
On the Show Today You’ll Learn:
- How to facilitate your clients contacts
- How contact pickers can help you with your marketing
- What a double-sided referral program can do for your business
- And more
Links & Resources
Download Free Guide: https://www.cloudsponge.com/clauslauter
Website: https://www.cloudsponge.com/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, we talk with Katrina McKinnon, Founder of CopySmiths.com, about how to create quality blog content at scale for eCommerce stores.
On the Show Today You’ll Learn:
- How creative content can help you reach your audience
- What you need to know about content research for your copy
- How to get visitors from a blog to a product detail page
- What is the best frequency for posting new content online
- And more
Links & Resources
https://copysmiths.com/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this episode, we talk about challenges you must overcome in emerging markets and why you should build your fulfillment service.
Featured guest is Maximilian Rast, Co-founder of Klar (https://www.getklar.com). He helped nearly 100 DTC brands solve their expansion and growth issues.
On the Show Today You’ll Learn:
- Why emerging markets present challenges for ecommerce brands
- Learn about emerging market fulfillment challenges
- The importance of building trust with your brand
- The benefits of centralized data for your business
- And more
Links & Resources
https://www.getklar.com/
https://www.linkedin.com/in/maximilian-rast/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this podcast episode, I give some tips on how to optimize the variant selection on your product detail page in order to increase conversion rate.
Links & Resources
https://www.clauslauter.com/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
In this podcast episode, we talk about reasons why you should add a subscription model to your business.
The episode features Evan Padgett, COO & Partner at Stealth Venture Labs. He is an e-commerce expert with over 20 years of experience in helping grow subscription e-commerce businesses from startups to enterprises.
On the Show Today You’ll Learn:
- How do you know if a subscription model is right for your business.
- What are the most important criteria for a subscription model.
- How to enable a subscription model for your Shopify store.
- How to properly forecast and measure subscription models.
- And more
Links & Resources
https://www.stealthventurelabs.com/
https://www.linkedin.com/in/evanpadgett
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
This podcast episode features Asher Ismail. Asher is the co-founder of Uncapped.com, Europe's biggest revenue-based financing firm.
He’s a serial entrepreneur and business scaling expert who has raised over $120 million in capital for his companies from angels, VC, crowdfunding, and banks.
Asher shares insights on how ecommerce brands can gain funding. Discover great tips on raising capital and optimizing your efforts so you can concentrate on growing your business.
Listeners can also unlock a special promotion from Uncapped that Ismail shares at the end of the episode.
On the Show Today You’ll Learn:
- Asher's experiences in startups and as an entrepreneur and how they led him to the idea of Uncapped
- How to choose the right fundraising option for your business
- How Uncapped Works
- And more
Links & Resources
https://www.weareuncapped.com/
https://www.linkedin.com/in/asherismail/
https://www.instagram.com/asheralways/
https://twitter.com/asher_ismail
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
This podcast episode features Dana von der Heide. She is the Founder and Chief Commercial Officer of Parcel Perform at parcelperform.com, a leading delivery experience platform for businesses covering 800+ logistics carriers worldwide.
We discuss how consumer brands can deliver the best Direct-To-Consumer experience.
On the Show Today You’ll Learn:
- How to get the delivery experience right
- Why it is important to have all the delivery/tracking information on your website
- What can you do to get your customer excited about their order delivery
- How to deal with GDPR and similar Data Protection Regulations when it comes to shipping
- Returns and how to deal with them
- And more
Links & Resources
https://www.parcelperform.com/
https://www.linkedin.com/in/danavonderheide
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
This podcast episode features Osa Gaius, founder and CEO of Parrot at getparrot.com. We talk about the importance of SMS marketing, online marketing strategies from physical retail stores, and when to consider SMS for your brand.
On the Show Today You’ll Learn:
- Why SMS is the best channel for reaching people on mobile
- Why SMS is not the same as an email marketing message
- The importance of timing your SMS messages
- How you can sell with SMS
- And more
Links & Resources
https://getparrot.com/
https://www.linkedin.com/in/osagaius
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show
This podcast episode features Justin Campbell, founder of shopala.io. We talk about the benefits of shoppable ads and express checkouts for a smoother customer journey.
On the Show Today You’ll Learn:
- The most common check-out issues for merchants
- Why some checkout pages are difficult to use
- Why too many payment options can hurt your conversion rate
- The best way to optimize your checkout pages
- And more
Links & Resources
https://www.shopala.io/
https://www.linkedin.com/in/justincampbellagcs/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, you will learn how to optimize your store's header for more conversions and revenue.
There are four ways we can help you.
Which would you like help with?
- I need help with converting website traffic into sales.
- I need help with revenue growth.
- I need help with my ecommerce business strategy.
- I need help with my online marketing strategy.
Message me and I'll get you the details on we can help you.
Or visit: https://www.clauslauter.com/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode features Shelby Dash and Kristina Clifford, the founders of take2content.com. As comedic actresses, content creators, and writers/producers, they help brands create funny viral videos that get views and drive sales.
On the Show Today You’ll Learn:
- Why humor in marketing can increase sales
- How to brainstorm funny video ads
- Why brands need to be ready to take the risk
- What makes a good video
- And more
Links & Resources
Website: https://www.take2content.com/
Youtube: https://www.youtube.com/channel/UCzH45sZ4U-yMXMrRT0aD5_A
Instagram: https://www.instagram.com/take2content/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, Adam Rosen of Email Outreach Company (eocworks.com) shares his advice on starting and running a business as a digital nomad in this episode.
On the Show Today You’ll Learn:
- Being a digital nomad: How to make the transition
- The difficulties of being a digital nomad
- Tips and Tricks for location independent entrepreneurs
- Why systems are crucial to running a location independent business
- And more
Links & Resources
https://eocworks.com/
https://www.instagram.com/adamirosen/
https://www.linkedin.com/in/adamirosen/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, you will learn how to create a Google AdsPerformance Max campaign.
Check out everything you need to know, and how to get started to use it for your products in your Shopify store.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode features Billy Price, co-founder of BILLY Footwear, an innovative footwear company that is featured in hundreds of stores like Nordstrom and Zappos.
We talk about how the adaptive BILLY Footwear brand spiraled out of a personal need.
On the Show Today You’ll Learn:
- How he persevered after facing an unexpected tragedy.
- How to become a transformative force in the $200 billion + global footwear market.
- How to take the first step in getting into the market.
- Why it's important to be patient when designing a product or prototyping one.
- How epic failures can be an opportunity.
- And more
Links & Resources
https://billyfootwear.com/
https://www.facebook.com/billyfootwear
https://www.youtube.com/c/billyfootwear
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk about the difference between a beautiful website and one that converts well.
New store owners usually think about conversion rates the LAST, but it's the one thing that can have the most detrimental effect on their sales.
When you increase your conversion rate by 1%, you double your sales without doing anything extra.
Don't just focus on traffic and marketing...
For a quick introduction to Conversion Rate Optimization, sign up now for our new Masterclass 'Become Better at Conversion Rate Optimization in One Hour'.
Click here to get on the Waitlist: https://www.clauslauter.com/conversion-optimization-masterclass/
_______________
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode features Andrew Forman, Co-Founder and CEO of Givz.com, a donation incentives solution for Shopify.
We talk about why donations are a better option than discounts and how Shopify can merchants drive sales without discounts while reaching an increasingly socially-aware demographic.
On the Show Today You’ll Learn:
- Why discounts are so problematic for the long-term profitability of a business.
- Why discounts attract the wrong kind of customers.
- Why discounts grade the value of your brand.
- What the value of donations is for buyers.
- And more
Links & Resources
Website https://givz.com/
Shopify App https://apps.shopify.com/convert-discounts-to-donations
LinkedIn https://www.linkedin.com/in/andrew-givz/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode features John Chao, CEO/Co-Founder of the Data Marketing Platform Segments by Tresl.
We talk about how Tresl helps store owners and marketing teams scale their revenue by leveraging targeted customer segmentation paired with advanced data analytics.
Segments is built to give you analytical powers, so you can uncover hidden data insights and take action via prebuilt segmentation to grow your business.
On the Show Today You’ll Learn:
- How to segment your customers to improve conversions and repeat revenue.
- How to use data for transformative growth
- How a data-driven dashboard can make your life easier
- How to calculate customer lifetime value (CLV)
- And more
Links & Resources
Segments by Tresl https://www.tresl.co/
Segments Shopify App https://apps.shopify.com/segments
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode features Philippe Roireau, the Vice President of Business Development & Partnerships at Gorgias.
We talk about why a positive customer experience is a revenue generator for our eCommerce store and how your support team can become a profit center.
Gorgias is the highest-rated customer service and live chat helpdesk for Shopify and Shopify Plus stores.
On the Show Today You’ll Learn:
- How to give superpowers to your support team
- How to centralize your support tickets in one place
- Why does chat help with sales
- Why support should be a profit center
- How machine learning (AI) can increase customer support quality and decrease the supports team workload
- What exceptional customer service means
- And more
Links & Resources
Website: https://gorgias.grsm.io/q1i8qdy6s0tf
LinkedIn: https://www.linkedin.com/company/gorgias/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, Burc Tanir, CEO & Co-Founder of Prisync, tells me how their SaaS-based price tracking platform makes it easier for Shopify merchants to track their competitors' prices, price changes, and even their stocks.
On the Show Today You’ll Learn:
- What you need to know about your competitors' pricing
- Why it's hard to analyze your competitors' prices manually
- How competitive price tracking can increase your conversion rates
- The importance of reports in helping you find the right price
- Why competitive price tracking will increase your revenue
- And more
Links & Resources
Prisync Website: https://prisync.com/
Prisync Twitter: https://twitter.com/PrisyncCom
Prisync Linkedin: https://www.linkedin.com/company/prisync/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
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Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I go through the must-have Shopify apps that I use with great success. These apps will help you make more sales and revenue.
You can find a list of the apps down below.
✅ SEO Manager https://apps.shopify.com/seo-meta-manager
✅ Smart Search & Filter https://apps.shopify.com/searchanise
✅ Loox - Photo Reviews https://apps.shopify.com/loox
✅ One Click Upsell - Zipify OCU https://apps.shopify.com/zipify-oneclickupsell
✅ Back in Stock & Restock Alerts https://apps.shopify.com/out-of-stock-1
✅ Klaviyo https://apps.shopify.com/klaviyo-email-marketing
✅ Gorgias ‑ Live Chat & Helpdesk https://apps.shopify.com/helpdesk
✅ Order Tracking at your store https://apps.shopify.com/packages24
✅ Rewind Backups https://apps.shopify.com/backup
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with serial entrepreneur David Wachs, CEO and Founder of www.handwrytten.com, about how scalable, robot-based handwritten letters can improve response rates by 23% and increase ROI by 7x.
On the Show Today You’ll Learn:
- How a unique approach to personalization can make all the difference.
- Why clients appreciate old-fashioned communication.
- How robots can create handwritten notes for your clients.
- How to stand out from your competition with super personalized letters.
- And more
Links / Social:
https://www.handwrytten.com/
https://www.youtube.com/c/Handwrytten
https://www.linkedin.com/company/handwrytten/
https://www.facebook.com/handwrytten
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this quick tip episode, I talk about the issues I see with trying to get your Shopify store ranked in Google without an SEO strategy.
Subscribe & Listen Everywhere:
You can listen and subscribe to the podcast at: Apple Podcasts/iTunes | Spotify | Amazon/Audible | Stitcher | Deezer | Google Podcast | Buzzsprout | YouTube
Please support the podcast by giving an honest Rating/Review for the show on iTunes!
Share the podcast with your family, friends, and co-workers.
Tag the podcast on Instagram @clauslauter and let me know what you like about it.
If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with GQ Fu, Co-founder & CEO at ltvplus.com, about how you can make more money with a world-class dedicated customer service team.
On the Show Today You’ll Learn:
- Why customer support should be a profit center for your company
- How to scale customer support in a fast-growing business
- What technology stack you need to automate recurring support tasks
- How your support team can become your sales team
- How to use a scaleable team in your business during peak ti
- And more
Links / Social:
https://www.ltvplus.com/
https://www.linkedin.com/company/ltvplus/
https://www.facebook.com/ltvplus/
Subscribe & Listen Everywhere:
You can listen and subscribe to the podcast at: Apple Podcasts/iTunes | Spotify | Amazon/Audible | Stitcher | Deezer | Google Podcast | Buzzsprout | YouTube
Please support the podcast by giving an honest Rating/Review for the show on iTunes!
Share the podcast with your family, friends, and co-workers.
Tag the podcast on Instagram @clauslauter and let me know what you like about it.
If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with Colby Flood, CEO and founder of brighterclick.com, about testing and optimizing your paid marketing campaigns with a purpose.
On the Show Today You’ll Learn:
- What testing and optimizing with a purpose means
- How to use creative and copy structures to guide your split tests
- Why you should test audience structures for 5 days
- How to build your audiences after the iOS 14.5 update
- Why video ads need to be enjoyable for the viewer
- Why Facebooks CBO campaigns are good for testing
- And more
Links / Social:
Website: https://www.brighterclick.com/
Training: https://www.brighterclick.com/training
Personal LinkedIn: https://www.linkedin.com/in/colby-flood/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
I am curious to learn more about you in this episode.
To provide you with better content on the podcast episodes and videos, I have created a short survey.
Let me know your answers by clicking the following link: https://forms.gle/g2cpxXhH2JjeBmbb7
Thank you for your help. You are awesome!
_______________
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
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Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with Jason Berkowitz, Founder & SEO Director of Break The Web, about Search Engine Optimization (SEO) for eCommerce stores. Jason's career in the SEO world dates back to 2010 when he was hit head first with the same issue many new business owners face: bringing in new leads & revenue.
On the Show Today You’ll Learn:
- Why SEO is important for eCommerce stores
- Why On-page SEO is only 50% on your SEO strategy
- Why Off-page SEO is so hard but important
- How long it takes to see results with SEO
- Why YouTube SEO works differently
- Why a SEO app does not do the job
- And more
Links / Social:
https://breaktheweb.agency/
https://www.linkedin.com/in/jasonberkowitzseo/
https://twitter.com/jason_berko
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Support the show (https://www.buymeacoffee.com/clauslauter)
Learn How To Generate More Sales & Revenue From The Traffic You Already Have
Introducing GET CONVERSIONS - A proven process for growing Shopify stores using conversion rate optimization.
Improve your conversion rates & revenue from existing traffic with the GET CONVERSIONS masterclass program.
GET CONVERSIONS is the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community
Everything you learn in GET CONVERSIONS has been thoroughly tested in many projects and experiments.
This isn’t a program to ONLY learn— these are the EXACT ACTIONABLE METHODOLOGIES & TEMPLATES that you can implement in your eCommerce business today.
Every dollar that you invest in Conversion Optimization today will make you $100 over the next 12 months. Most of our clients generally see results within 30 days. And so can you!
GET CONVERSIONS is your shortcut to growing your business!
Learn more here: https://www.clauslauter.com/ecommerce-coach/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break Podcast, I speak with Sam Sesti, founder of Cloudlab.com, about the importance of reports and how they can help your Shopify business.
On the Show Today You’ll Learn:
- Why many merchants do not know which reports to use
- Why it's important to have the right report for the right person at the right time
- How to combine data from different apps and sources
- The importance of data and privacy compliance for reports
- And more
Links / Social:
App Listing: https://apps.shopify.com/report-toaster
Website: https://cloudlab.com
LinkedIn: https://www.linkedin.com/company/cloudlabinc
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk about how to optimize your store's header area for more conversions and better usability.
On the Show Today You’ll Learn:
- Why you want only money-making elements
- Why you want a search form
- Why usability is achieved by the right font size and color
- And more
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with Matt Remuzzi, founder of CapForge, about how accounting isn't the sexiest part for e-commerce sellers, but it's still crucial. He shares practical advice on how people can use tools of accounting, so they can keep more of their hard-earned money.
On the Show Today You’ll Learn:
- Why you should hire an accountant who understands eCommerce
- The challenges that a traditional CPA and bookkeeper face when it comes to eCommerce
- How global selling eCommerce businesses need to approach bookkeeping and taxes differently
- The importance of having your accountant act as your business consultant
- The importance of a proper accounting system
- What the process is for changing bookkeepers and accountants.
- And more
Links / Social:
https://capforge.com/
https://www.linkedin.com/in/capforge/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Francis Pilon, Head of Global Partnerships at LimeSpot.com, about how to create a personalized user experience in your Shopify store to increase conversions and revenue.
On the Show Today You’ll Learn:
- How to create holistic, compelling shopping experiences that keep customers engaged
- How to use product recommendations, segmented experiences, and email personalization
- How AI helps the customer discover and find the right product
- What signals AI needs to build personalized shopping recommendations
- And more
Try LimeSpot for 3 months: https://bit.ly/3z65U8X (referral link)
Links / Social:
https://www.limespot.com/
https://www.linkedin.com/company/limespot
https://twitter.com/limespot
https://www.facebook.com/LimeSpot/
https://www.youtube.com/channel/UCCJQNB5RzpDNTTMX4ZuBL4g
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
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Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Muhammed Tüfekyapan, founder of Growth Hacking Studio, about how to use time-limited smart discount codes to get more sales from your traffic.
On the Show Today You’ll Learn:
- Why creating urgency can increase your sales
- Why you need to understand visitor behavior first
- Why urgency needs to be 'real'
- How urgency can be applied to different visitor segments
- And more
Links / Social:
https://www.growthsuite.net/
https://apps.shopify.com/growth-suite
https://www.linkedin.com/in/muhammedtufekyapan/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk about the trends that I see coming to Ecommerce Marketing in 2022. Find out what my predictions are and let me know yours in the comments.
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join our Facebook Conversion Optimization Community: It’s our free community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Kasim Aslam, founder and CEO of Solutions 8 at sol8.com, about the future of paid marketing. Kasim is also a Traffic Coach at Digital Marketer.com and the co-host of the Perpetual Traffic podcast.
On the Show Today You’ll Learn:
- Why the last few months have been a bloodbath in paid traffic
- Why the actual challenges of digital marketing were inevitable and necessary
- Why marketing should return to its core principles
- Why the days of "dirty marketing" are over
- Expert insights into the Google Ads system
- Why we think Apple has a surprise in store for us
- What marketing strategies will be effective in 2022
- and more
Links / Social:
https://sol8.com/
https://www.linkedin.com/in/kasimaslam
https://www.youtube.com/user/solutionseight
https://www.digitalmarketer.com/podcast/perpetual-traffic/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Raul Galera, Chief Advocate at ReferralCandy.com, about how word-of-mouth and referral marketing can help you acquire and retain customers
On the Show Today You’ll Learn:
- What is Word of Mouth Marketing.
- How Referal Marketing works in the online world.
- How to motivate your customer to refer friends.
- Why referral marketing creates a win-win-win situation.
- How to prevent fraud in referral marketing
- and more
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join our Facebook Conversion Optimization Community: It’s our free community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this quick tip episode, I share 3 tips on how you can improve email marketing for your Shopify store.
On the Show Today You’ll Learn:
- How often to send our email marketing campaigns
- How to come up with content ideas.
- How to test the readability of your emails
- and more
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join our Facebook Conversion Optimization Community: It’s our free community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk about a SaaS platform that generates marketing automation to help eCommerce stores acquire and retain customers based on predictive AI.
Guests on the show are Sacha Landesmann, CMO & Co-founder of Aument.io, and Mario Leon CPO of Aument.io.
On the Show Today You’ll Learn:
- Why you will be struggling if you don't make data-based decisions
- Why also the customers suffer from non data-based decisions
- Why AI helps you with picking the right moment to communicate with your clients
- How AI creates a unique customer profile for your marketing
- And more
Links / Social:
https://aument.io/
https://www.linkedin.com/in/sachalandesmann/
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join our Facebook Conversion Optimization Community: It’s our free community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this podcast episode, I talk about how to do competitor research for your Shopify business.
On the Show Today You’ll Learn:
- Why you should do competitor research
- What competitor data to collect
- How and where to research competitor data
- What tools to use for your eCommerce Competition Analysis
- and more
Links / Social:
SEMRush Research Tool: https://semrush.sjv.io/MXRAmnom
Subscribe & Listen Everywhere:
Listen On: clauslauter.com | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join our Facebook Conversion Optimization Community: It’s our free community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with Rosie Bailey, Founder & CEO of Nibble, about how to improve conversion and AOV with a smart, fun chatbot that negotiates a sales price with your customers.
On the Show Today You’ll Learn:
- How negotiating can be a win-win situation for the buyer and the seller
- Why haggling is engaging and fun for buyers
- Why negotiating with a chatbot increases conversions and average order values
- How the shopper gets a personalized interaction with your brand
- and more
Links / Social:
Shopify App https://apps.shopify.com/nibble-chat-bot
Website https://www.nibbletechnology.com
Twitter https://twitter.com/nibblenow
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join our Facebook Conversion Optimization Community: It’s our free community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the Conversion Masterclass Program and get sales.If you're looking to accelerate on Shopify and under $100k a month right now: Join the only Online Membership & Mentorship Program that includes: Ongoing Live Coaching | On-Demand Training | Masterclass Community. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION AUDIT: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I explain what you need to have in place to create a successful Shopify business.
On the Show Today You’ll Learn:
* What you need in place before you open your store.
* The importance of knowing your audience, message, and competitors.
* How to create your business and start it in the right order.
* Why conversion optimization and marketing automation is important.
* and more
Links: https://www.clauslauter.com/
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Casey Hill, head of growth at bonjoro.com, about how brands can use video emails to convert more sales and retain more customers.
On the Show Today You’ll Learn:
- Why video emails add a personal touch to your marketing
- How to use a video to communicate with your customers in Shopify
- Except imperfection in your videos
- Why personal videos help to retain customers
Links:
https://www.bonjoro.com/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin
Support the show (https://www.buymeacoffee.com/clauslauter)
In this quick tip episode, I talk about ways of getting unbiased user feedback on your Shopify store. This will help you to improve the user experience and improve your conversion rates and revenue.
On the Show Today You’ll Learn:
- Why asking your friends & family is a bad idea
- How you can test your store's user experience
- What the 5-second test is
- Which apps and services will help you with user experience testing
- and more
Links:
https://www.playbookux.com/
https://www.usertesting.com/
https://trymyui.com/
https://www.luckyorange.com/
https://www.hotjar.com/
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I talk with Valentin Radu, CEO & Founder omniconvert.com, about how to improve customer lifetime value and retention rate using customer behavior analysis.
On the Show Today You’ll Learn:
- How to improve your customer lifetime value
- The 3 pillars of customer lifetime optimization
- How customer behavior analysis will improve your retention rate
- What you must monitor and measure in order to succeed
- And more
Links:
https://www.omniconvert.com/
https://www.linkedin.com/in/valentinradu/
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin
Support the show (https://www.buymeacoffee.com/clauslauter)
In this quick tip episode of the Ecommerce Coffee Break podcast, I share some tips on how to increase the signup rate for your email and SMS newsletter lists.
On the Show Today You’ll Learn:
- How and when to use Pop Up's on your store
- The right order to ask visitors for their information
- Why you should take a softer approach when it comes to SMS
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I talk with Anne Thomas, co-founder of design-packs.com, about Shopify themes and what the recent online shopping 2.0 updates mean for merchants.
On the Show Today You’ll Learn:
- How to customize your store without a developer
- Should you upgrade to an Online Shopping 2.0 theme?
- The meaning of 'sections everywhere' and JSON
Links:
https://design-packs.com/
https://www.linkedin.com/in/annethomas8/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin
Support the show (https://www.buymeacoffee.com/clauslauter)
In this quick tip episode of the Ecommerce Coffee Break podcast, I give you three tips on how to improve your Search Engine Optimization (SEO) of your Shopify store.
On the Show Today You’ll Learn:
- What thin content is and why you should avoid it.
- Why you should check your structured content (Schema Markup).
- Why it is important to have Data Feeds for your store
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I talk with Kathleen Booth, VP of Marketing at clean.io, about why Shopify store owners should care about cyber security and the dangers of discount codes.
On the Show Today You’ll Learn:
- How 3rd party code can harm your Shopify store
- Why coupon extensions are a risk for your website
- Why the wrong coupon strategy will hurt your store's revenue
- What to do to secure your store from code injection risks
- Why you should be careful how you analyze your attribution data
Links:
https://www.clean.io/
https://www.linkedin.com/in/kathleenslatterybooth/
_______________
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I talk about the #1 mistake that store owners make on their home page.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Zach Rego, VP of Sales & Marketing for Unstack, about headless commerce and how their no-code landing page platform helps improving conversions and results for your business.
On the Show Today You’ll Learn:
- What headless eCommerce is about.
- Why site speed and A/B testing are so important for your store.
- How storefront personalization features will evolve.
- How to use a landing page builder to improve your eCommerce results.
Links:
https://www.unstack.com/
https://www.linkedin.com/in/zachrego/
_______________
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with eCommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's eCommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitt
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I talk about my favorite Shopify Themes.
On the Show Today You’ll Learn:
- Which are my 5 favorite Shopify Themes
- What you should consider when picking a theme
- And more
Links:
Warehouse Theme: https://themes.shopify.com/themes/warehouse/styles/metal
Turbo/Flex Theme: https://bit.ly/3FGZeB2
Debutify Theme: debutify.sjv.io/oeyjMm
EcomSolid Theme: https://ecomsolid.com/
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I talk about One Product Shopify stores.
On the Show Today You’ll Learn:
- Why Shopify might not be the right platform
- What alternatives you have for a one product store
- And more
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 FREE COMMUNITY: Join our free Facebook and connect with ecommerce store owners who are scaling too. Join here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate on Shopify and under $100k a month right now: Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform. Join here: https://bit.ly/3uOdXoN
🎯 CONVERSION OPTIMIZATION: Check out my Conversion Rate Optimization solutions that help you to improve your conversion rate and to turn more visitors into buyers. More info: https://bit.ly/3mqiolK
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
We have just opened the doors to our new membership program "GET CONVERSIONS - Ecommerce Conversion Optimization & Growth Education".
Take The Guesswork Out Of Ecommerce!
Discover the course and coaching you need to convert more traffic into sales and accelerate the growth of your Shopify store without spending more on ads.
GET CONVERSIONS provides the course, coaching, and community for maximizing your Shopify store.
Join the only done-with-you Ecommerce Membership Program for Business Owners and Marketers who want to remove the guesswork out of growing a business on Shopify's ecommerce platform.
Click here to learn more: https://bit.ly/3uOdXoN
_______________
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I tell you why you should not use sliders on your homepage and what to do instead.
Ready for higher conversion rates?
I bet I can find 3 conversion blockers costing you ecommerce sales on your Shopify store in 5 minutes or less.
Message me and I'll get you the details.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I give you some quick tips about how to optimize your online store for conversions in Q4.
In this episode, I talk about tools that I use for content creation and distribution.
Apps and sites mentioned in the show:
https://app.grammarly.com/
https://www.wordtune.com/
https://spinbot.com/
https://charactercounttool.com/
https://caseconverter.com/
https://hemingwayapp.com/
https://www.tubebuddy.com/
https://www.canva.com/
https://tinypng.com/
https://www.semrush.com/social-media/
https://buffer.com/
https://streamyard.com/
https://www.loom.com/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break podcast, I give you some quick tips about how to optimize your online store for conversions in Q4.
On the Show Today You’ll Learn:
- Homepage: Conversion Optimizations Rate tips
- Collection page: Page Conversion Optimization tips
- Product Page: Conversion Optimizations Rate tips
- Cart Page: CRO tips
- And more!
Ready for higher conversion rates?
I bet I can find 3 conversion blockers costing you ecommerce sales on your Shopify store in 5 minutes or less.
Message me and I'll get you the details.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Justin Kline Founder of markerly.com, about influencer marketing and best practices for your ecommerce marketing.
On the Show Today You’ll Learn:
- Different Objectives for Influencer Marketing
- Types of influencers
- How to find influencers
- A unique approach to Influencer Marketing
- The Instagram Analyzer tool
- And more!
Links: https://markerly.com/ Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Artyom Rabzonov, Co-founder at Exto.io, about how to use upsell and cross-sell to improve your conversion rate and average order value.
On the Show Today You’ll Learn:
- Why you should use up- and cross-sell on your store.
- How to find out where to put your up and cross-sells.
- Why you should use post-purchase upsells
- And more!
Links:
https://recom.ai
https://apps.shopify.com/automatic-related-products
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk about the upcoming release of Apple's iOS15 release and the impact it will have on email marketing for your Shopify store.
On the Show Today You’ll Learn:
- Update on Apple Mail Privacy Protection
- How does this impact your email marketing
- How can you prepare for this update
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Naveen Gupta, founder of sparq.ai, about how to use site search and collection filters to improve your conversion rate and average order value.
On the Show Today You’ll Learn:
- Why you should use a predictive search on your store.
- How predictive site search improves your conversion rate and AOV.
- How suggestions in search results capture more clients.
- How filters and sort features improve the customer experience.
- And more!
Links: https://www.sparq.ai/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
For a limited time, I'm giving you free access to selected lessons of my signature program, GET CONVERSIONS.
Let’s be clear: This isn't for beginners. This is NOT another "get-rich-quick" course for eCommerce beginners showing you how to dropship from China. This program has been designed for those with already an established eCommerce store looking to scale.
Until September 21st, 2021 at 11:59pm you get instant access, completely FREE, no strings attached.
This is not only your chance to get a sense of what GET CONVERSIONS is like on the other side of the checkout page, it’s also your BIGGEST chance to discover…
✅ Who your customer avatar or perfect audience is.
✅ How to use the Conversion Rate Optimization Principles to your benefit.
✅ How to implement Email Optimization and Design for your business.
✅ Why you should use Datafeeds and Ad networks.
60 minutes of content. ABSOLUTELY FREE!
Head to https://www.clauslauter.com/sneakpeek/ to get instant access to all 5 lessons and get started!
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk with Ruben Arnold, Founder of cartstream.io, about how to use in-store cross-promotion marketing to promote your products in other Shopify stores.
On the Show Today You’ll Learn:
- The power of cross-promotion marketing
- How you can reach new customers
- How you can increase brand awareness
- Why cross-promotion marketing gives you a higher AOV
- And more!
Links: https://www.cartstream.io/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I share my tips on how to improve your mental and physical health as an entrepreneur.
On the Show Today You’ll Learn:
- Why Physical & Mental Health is important for your success
- How the Pomodoro Technique can help
- Why you should align your working hours with your biorhythm
- How Biohacking can help you
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk about the pros and cons of using a free vs a paid theme for your Shopify store.
On the Show Today You’ll Learn:
- What to do when you want more features in your store
- When to choose a developer over an app
- Why a paid theme might save you money
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk to Dan Hadley, co-founder of carboncroc.com, about how to make your products carbon neutral.
On the Show Today You’ll Learn:
- How to make your products carbon neutral
- How to build a sustainable brand
- How a Shopify app can help with that
- How becoming carbon neutral impacts your pricing
- And more!
Links:
https://carboncroc.com/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I discuss the pros and cons of testing different cart options to increase conversions on Shopify.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk to Kevin Rizer, Author of the upcoming book "Always Wear Pants", about how to survive and thriving while working from home or remotely and location independent.
On the Show Today You’ll Learn:
- Working Location Independent - Is that your dream?
- The downsides and pitfalls of working remotely
- How to motivate yourself and how to avoid overworking
- How to find your routine working from home
- Tips and tricks learned from over a decade of remote work
- And more!
Links:
- https://alwayswearpants.com/
- http://kevinrizer.work/
- https://www.instagram.com/alwayswearpants/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $100k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I talk to Elizabeth Pampalone, Founder of getabsolutemarketing.com, about how to generate a year's worth of marketing content in just five days.
On the Show Today You’ll Learn:
- What if you could create 1 YEAR of Marketing Content in just 5 DAYS.
- How to take your brain into hypermode to create content
- How to set up the assembly line for content production
- A golden nugget and a free toolkit for listeners
- And more!
Links:
https://getabsolutemarketing.com/
https://www.thepodscout.com/
https://www.linkedin.com/in/elizabethpampalone/
Is there any Shopify app that you think should be added to the list? Let me know in the comments below!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
What is your 2021 Shopify app strategy to increase revenue? In this episode of the Ecommerce Coffee Break, I go through Shopify apps and strategies that help you to increase your store's revenue.
On the Show Today You’ll Learn:
- What you need to do before adding more Shopify apps to your store
- Which Shopify apps I use and would recommend
- Why the right Shopify app at the right moment matters
- Why most Shopify apps are not the magic solution
- And more!
Links:
https://apps.shopify.com/product-bundles
https://apps.shopify.com/zipify-oneclickupsell
https://www.klaviyo.com/
https://smsbump.com/
Is there any Shopify app that you think should be added to the list? Let me know in the comments below!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode, I speak with Dan Kleinman, founder of bambassadors.com, about how to promote your brand using ambassadors and influencers.
On the Show Today You’ll Learn:
- Why Facebook Ads & User-generated content works (UGC) for your brand
- Why social proof is incredibly persuasive for shoppers
- Why you should use brand ambassadors and where to find them
- What micro- and nano-creators are and why you should use them
- How to create user generated content for your business
- And more!
Links:
https://bambassadors.com/
https://www.linkedin.com/in/kleinmandan
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about how you can get a Virtual Business Phone Number + Professional Voicemail for your Shopify Store.
On the Show Today You’ll Learn:
- Why having a phone number is important for your Shopify business
- Where to get a Virtual Business Phone number
- How to set up your Voicemail the right way
- And more!
Links:
Grasshopper Virtual PBX: https://grasshopper.com/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I speak with Lisa Popovici, founder of Cartloop.io, about ways to build a personal relationship with your customer with SMS marketing and make more money in the process.
On the Show Today You’ll Learn:
- How to drive more revenue in a sustainable way with SMS marketing
- How to build a personal relationship with a shopper
- Why SMS is becoming an even more important marketing channel
- How to use SMS marketing the right way and how to grow your list
- And more!
Links:
Cartloop: https://www.cartloop.io
Cartloop in app store: https://apps.shopify.com/cartloop-sms-marketing
Lisa Popovici on Twitter: https://twitter.com/LisaPopovici
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I speak with Deb Mecca about how to increase the average value of your Shopify orders.
On the Show Today You’ll Learn:
- How to increase the average order value (AOV) for your Shopify shop
- What you need to concentrate on when increasing AOV
- Shopify Apps that help with increasing AOV
- And more!
Links:
In Cart Upsell and Cross Sell https://apps.shopify.com/in-cart-upsell
Pre Order Now https://apps.shopify.com/preorder-now
Product Options and Customizer https://apps.shopify.com/product-customizer
Sales Rocket https://apps.shopify.com/window-shoppers
Upselly https://apps.shopify.com/frequently-bought-together-one-click-upsell-cross-sell
Follow Deb Mecca on Twitter https://twitter.com/debmecca
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about Shopify's new Online Store 2.0 theme framework.
On the Show Today You’ll Learn:
- What the Online store 2.0 framework is
- What features it has
- Get info about Shopify's new default theme Dawn
- Learn if and when you should upgrade your store
- And more!
Links:
Shopify Online Store 2.0 Overview: https://www.shopify.com/partners/blog/shopify-online-store
Dawn theme info https://shopify.dev/themes/tools/dawn
Dawn Download on GitHub https://github.com/Shopify/dawn
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode of the Ecommerce Coffee Break features Joseph Wilkins of funnysalesvideos.com talking about how to create funny viral videos and how they can benefit eCommerce brands.
On the Show Today You’ll Learn:
- Why TV commercials are not working anymore
- How to reach 100 million views with 4 videos
- What relevant humor means and why it will work for your brand
- Why being funny is a difficult task
- For how long you can run viral videos
- And more!
Links:
https://funnysalesvideos.com/
https://podcasts.apple.com/us/podcast/how-to-make-a-video-go-viral/id1494603767
https://www.linkedin.com/in/wilkinsjoseph/
https://www.instagram.com/funnysalesvideos/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the different areas you should concentrate on when you want to optimize and scale your business on Shopify.
On the Show Today You’ll Learn:
- What problems do a lot of business owners have with their store
- What areas to concentrate on to solve these issues
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about Shopify's Payment Options and how they impact your conversion rate.
On the Show Today You’ll Learn:
- What problems the wrong payment options cause
- Overview of different payment options in Shopify
- How to choose the right payment option for your store
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about how to use the 5-Second Test to improve your online store.
On the Show Today You’ll Learn:
- What is the 5-Second Test
- Where to use the 5-Second Test
- How to perform a 5-Second Test
- What questions to ask in a 5-Second Test
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon Music/Audible | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the coming changes to email marketing due to the iOS 15 Mail Privacy Protection updates.
Apple's iOS 15 update removes the open rate metric from email marketing, which will fundamentally change how email marketing is done. The old ways of doing things need to be unlearned.
In its push for privacy, which started with its iOS 14.5 app tracking update, Apple’s upcoming iOS 15 update will introduce Mail Privacy Protection, which will make it harder for marketers to get data related to Apple users’ email behaviors.
On the Show Today You’ll Learn:
- What changes are coming to iOS15
- The impact of the new Mail Privacy Protection
- Which metrics will become important
- What to implement into your email marketing
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I will give you copywriting tips on how to increase the conversion rate on Shopify product detail pages.
On the Show Today You’ll Learn:
- Which areas of the product page can be improved
- Why the call to action is important
- Which concerns to address in the text
- How to structure your text
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I interview award-winning entrepreneur Kausambi Manjita about In-store marketing & merchandising. She won the Shopify 2020 Commerce Awards.
On the Show Today You’ll Learn:
- Why content uplifts the shopper's experience
- Why building trust is crucial for your online store
- How many touchpoints you need with a potential customer
- How highlighting the products contributes to the user experience
- Why syncing all your storefronts is important
- Shopify Unite's announcement and impact for merchants
- And more!
You can check out the app at https://apps.shopify.com/product-labels-badges-modemagic or https://getmason.io/
Connect with Kaus:
Linkedin: https://www.linkedin.com/in/kmanjita/
Twitter: https://twitter.com/kmanjita
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Join my GET CONVERSIONS Program and get sales.
If you're looking to accelerate and under $50k a month right now: I’m working with a few Shopify store owners for the next 12 weeks to help them get sales, and unlock the full revenue potential of their business. If you'd like to get some growth this month, book a call with me at https://calendly.com/claus-lauter-cpt/free-call
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clau
Support the show (https://www.buymeacoffee.com/clauslauter)
This episode of the Ecommerce Coffee Break deals with how to improve your Shopify store or other eCommerce business by applying the 80-20 Rule.
On the Show Today You’ll Learn:
- The concept of the Pareto principle
- In which areas the 80-20 rule can be applied
- Actionable tips to use the 80-20 rule
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the importance of Conversion Rate Optimization (CRO) for your online store and why you should use it for your business.
On the Show Today You’ll Learn:
- Impact of Apple iOS 14 & 15 tracking
- Increasing ad costs
- Shopify new Theme 2.0 update
- Why CRO is not a once-off
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter o
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk to Klaus Lampen. He is a Facebook Ads Expert and gives us the latest info on what's going on with the Apple iOS 15 update and Facebook ads.
On the Show Today You’ll Learn:
- Impact of Apple iOS 14 & 15 on Facebook Ads
- How much data you lose
- Impact of retargeting
- Why Facebook Ads are becoming more technical
- Why a good product matters
- Why you need to diversify your ads
- Tools for tracking
- And more!
You can find more info about Klaus Lampen and the Facebook Ads services he provides at https://www.jnkdigital.com/ and https://www.facebook.com/jnkdigital
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
Support the show (https://www.buymeacoffee.com/clauslauter)
The Truth About Shopify Dropshipping - Watch THIS Before You Start
In this episode of the Ecommerce Coffee Break, I do a reality check on doing dropshipping on Shopify and if it is a viable business concept. - Watch this episode BEFORE you start with dropshipping.
On the Show Today I'll talk about:
- Audience, Target Market
- Product Research, Product Quality
- Suppliers, Customer Service
- Upfront and Operating Costs
- Risks: Payment Processors, Bank, Shopify - Chargeback disputes
- Building a Brand & Long term success
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the 4 principles of conversion rate optimization. You will need to know these when you start optimizing your online store for higher conversion rates.
On the Show Today You’ll Learn:
- What Conversion Rate Optimization is
- The 4 Conversion Rate Optimization Principles
- Why you need to follow these principles
- What you should do next to optimize your store
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the pros and cons of Amazon vs Shopify and which platform you should use for your business.
On the Show Today You’ll Learn:
- Differences Amazon vs Shopify
- Why both platforms have Pros and Cons
- Overview of Pros and Cons
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about how to avoid the Spam folder of your email subscribers when doing email marketing.
On the Show Today You’ll Learn:
- What Email Deliverability is
- What factors influence your Email Deliverability Rate
- The technical setup for your email accounts
- Strategies & Tips to increase your Email Deliverability
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about how to choose the best Shopify Theme for your Online Store.
On the Show Today You’ll Learn:
- The different option you have when choosing a theme
- What factors you should take into consideration when picking a theme
- Themes that I would recommend for your store
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the recent and upcoming iOS Privacy Updates and what you need to know about them.
On the Show Today You’ll Learn:
- iOS 14.5: how many people have opted out of tracking
- iOS 15: What features will come with the update
- How you can tackle the challenges and adapt your marketing
- And more!
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk to Carlos O. Colarte of riderbagusa.com about how they found a product and launched their online business.
On the Show Today You’ll Learn:
- What started as an accident and became a product and business.
- Why switch from WooCommerce (WordPress) to Shopify
- Why Amazon might not be your best choice
- How a simple app can help you growing even when you run out of stock.
- Why picking an agency is difficult and what to do about it.
- Why outsourcing is important.
- And more!
Links & Resources Mentioned in this Episode:
https://www.riderbagusa.com/
https://www.clauslauter.com/
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I will talk about which marketing channels you can use to get more traffic (and buyers) to your online store.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the things you need to do before you start your online store on Shopify.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer | Google Podcast
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are m
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the ecommerce coffee break, I talk about the pros and cons of using Pagination vs Infinite Scroll on your store's category pages.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I give you some ideas on how to create content like a boss to promote your brand.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I have asked the question "What's the one thing you wish you'd known before you started your Shopify store?" and I got some interesting answers that I want to share with you.
Got A Question You Want Answered On the Podcast?Ask your questions or let me know if there is a topic or guest you’d like to hear from in the comments below or click here to visit my contact page and submit your question there for a chance to be featured on one of my upcoming Q&A episodes
Subscribe & Listen Everywhere:
Listen On: My Site | iTunes | Spotify | Amazon | Stitcher | Deezer
- Please support the podcast by giving an honest Rating/Review for the show on iTunes!
- Share the podcast with your family, friends, and co-workers.
- Tag the podcast on Instagram @clauslauter and let me know what you like about it.
- If you like the content and would like to support the podcast, you can buy me a coffee here.
_______________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will im
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about the secret of the perfect Add to Cart button.
What was your biggest takeaway from this video? Let me know in the comments below!
FREE WORKSHOPS/DOWNLOADS:
➡️ 🌟 Get my FREE SHOPIFY SEO TRAINING here: https://bit.ly/3h4GygY
________________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to get you more conversions from existing traffic without spending more on ads.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth. Optimize, automate & sell more with less work. Contact me for details.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce Coffee Break, I talk about how you can INCREASE your Ecommerce Conversion Rate by optimizing the cart!
FREE WORKSHOPS/DOWNLOADS:
➡️ 🌟 Get my FREE SHOPIFY SEO TRAINING here: https://bit.ly/3h4GygY
________________
👉 Here are 3 ways I can help you grow your ecommerce business:
🎯 Join our free Facebook group of successful Shopify store owners here: https://www.facebook.com/groups/shopify.store.owners.group
🎯 Join the GET CONVERSIONS Ecommerce Accelerator Community
It’s our new private online community where smart Shopify store owners learn to optimize their store for more conversions, more revenue, and more profit. REQUEST TO JOIN: https://clauslauter.samcart.com/products/get-conversions-community/
🎯 Work 1-on-1 with me to help you grow your online business to 7-figures and beyond.
If you’d like to work directly with me and my team for the full A-Z training and coaching, join the "Get Conversions" Ecommerce Success Program. Message me for details https://m.me/ClausLauterCoaching
________________
CONNECT WITH ME:
🌟 Website: https://www.clauslauter.com/
➡️ Business Inquiries: hello@clauslauter.com
Facebook: https://www.facebook.com/ClausLauterCoaching/
Instagram: https://www.instagram.com/clauslauter/
Twitter: https://twitter.com/clauslauter
Linkedin: https://www.linkedin.com/in/clauslauter/
________________
ABOUT THIS CHANNEL
I help Shopify store owners scale their ecommerce business for maximal sales & profit. Learn how to take the guesswork out of optimizing your online business and get clarity on how to reach the next level of growth. Optimize, automate & sell more with less work. Contact me for details.
DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as an opinion.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this episode of the Ecommerce coffee break I talk about using email marketing for your e-commerce store with Klaviyo.
Support the show (https://www.buymeacoffee.com/clauslauter)
In this Ecommerce Coffee Break, I talk about the recent issues with Facebook ads due to the iOS14.5 upgrade.
My name is Claus Lauter and I'm an Ecommerce Growth Advisor & Business Coach for businesses and brands that are using Shopify's ecommerce platform
And yes, I also like coffee.
Each week you're gonna get actionable advice, strategies, and tips to optimize your online store and ecommerce business. Subscribe N
Support the show (https://www.buymeacoffee.com/clauslauter)
My name is Claus Lauter and I'm an Ecommerce Growth Advisor & Business Coach for businesses and brands that are using Shopify's ecommerce platform
And yes, I also like coffee.
Each week you're gonna get actionable advice, strategies, and tips to optimize your online store and ecommerce business. Subscribe Now
Let's get started.
Support the show (https://www.buymeacoffee.com/clauslauter)