Behind every celebrity, brand or business there is someone working their magic to tell the story they want you to know. That person is a publicist and what they do is anything but obvious. Join host Juliana Martins as she takes us Behind The Media to uncover what’s bullshit, what’s the truth and how the industry works
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Food, Beverage, and hospitality brands/venues: this episode is for you!
On this very casual and giggly episode of Behind The Media, Juliana picks the brain of Aly Walansky, one of the top food/beverage and travel writers in the nation. Aly shares insight on how brands can stick out to editors in a saturated market, how she decides what branded events she will attend vs decline, what startups, new venues, or brands with minimal budgets can do to get media attention, PR/pitching do's and don'ts and more.
Aly is a food and travel journalist with more than two decades of experience at dozens of online and print publications like Forbes, Today Show, Food Network, Travel + Leisure, and more. She was rated the #1 food journalist by Muck Rack in 2022, and one of their top 10 journalists overall in 2023 and 2024 and has a daily substack newsletter where she shares all her current projects, source needs, and industry insights.
Subscribe to Aly's substack: https://substack.com/@alywalansky
Follow Aly on IG: @alywalansky
Hosted on Acast. See acast.com/privacy for more information.
On this episode of Behind The Media, Juliana speaks with Women's Health writer, Jackie Tempera on how to put your best foot forward when "pitching" yourself to others, the power of storytelling, and how to combat imposter syndrome when achieving success. Jackie also shares how her coverage of the #MeToo movement made national news and led to changes in legislature.
Jackie is an award-winning reporter, copywriter, and storyteller. Using her razor-sharp writing, wit, and creativity, Jackie helps female leaders stand out in a world of endless options by finding the perfect words to communicate their special sauce with confidence and ease.
Jackie helps her clients use their stories to set themselves apart from the competition, make more money, and grow their social communities like wildfire.
When she isn’t working with clients, Jackie writes about sexual health, body inclusivity, reality TV stars, and astrology for Women's Health Magazine. Her writing has also been featured in top publications like USA Today, Harper's Bazaar, Cosmopolitan and Business Insider.
Follow Jackie on Instagram: @jacktemp
Join Jackie's Story Magic Mastery class here: https://www.jackietempera.com/story-magic-mastery
Hosted on Acast. See acast.com/privacy for more information.
After wrapping season 1 of Behind The Media in 2022, Juliana is back and picking things up right where they left off, plus or minus a few big changes! This is episode 0 of season 2 while Juliana gains her footing in this new world of producing and editing the podcast herself. Listeners can expect a brief catch-up on the past years, goals for 2024, and what to expect for season 2.
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @julianaa__martins
Produced by Eleven11 Media Relations
Eleven11 Media Relations: @eleven11mediarelations
Hosted on Acast. See acast.com/privacy for more information.
After 12 great episodes, Juliana is wrapping up season 1 of Behind The Media, thanking her listeners for being along for the ride!
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @julianaa__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
If Wall Street and investment banking were their own languages, this week’s guest would be fluent. Mark Moran went from a Wall Street Investment Banker to a reality TV “nice guy” on HBO’s FBoy Island and is now blazing his own trail with the financial parody account and business, Litquidity. Who is Mark Moran and how did his whole life change over the course of the last year? Juliana dives into it all in this episode of Behind The Media.
Mark Moran: @itsmarksmoran
Podcast: Big Swinging Decks
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @julianaa__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Special for the 11th episode of Behind the Media, Juliana Martins shakes things up this week by shifting gears and putting herself in the hot seat. As the founder of Eleven11 Media Relations, the number 11 has a special meaning to Juliana. Hosted by her roommate, photographer, and videographer, Georgia Connick, Juliana answers the burning questions her audience has about public relations and gives listeners behind the scenes insight into what it’s like running her own media relations company, who her clients are, what her day to day is like and more.
Georgia Connick: @georgia.tatom
The Tatom Project: @thetatomproject
NFT IG: @georgiaconnick_nft
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @julianaa__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Everyone has heard the phrase “new year, new me.” Each January, there is a tendency to use the new year as an opportunity to rebrand. People set goals, resolutions, and their ambitions for the year. As we are kicking off 2022, Juliana sits down with professional Fitness Model, ACE and ISSA Certified Trainer and Founder of Simple Approach, Sean Alexander. Sean has years of experience as a health and fitness professional and has an intense but inspired approach to helping others achieve their goals. This conversation discusses the marketing approach to health and wellness in the new year, how to know if an influencer’s workout program is right for you, how PR can help fitness experts with credibility, and more.
Sean Alexander: @seanalexanderr
https://www.simpleapproach.us/
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @julianaa__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
You know that feeling at the end of the week when you’re finally done? And no matter how much stuff went awry, it’s finally over and you can sit down, kick your feet up, and crack open a beer (if you’re over 21, of course). This week, Juliana sits down with Max Barrett, co-founder of the popular Instagram account, Friday Beers. Max Barrett and his brothers built an entire company on the incredible feeling of a beer at the end of the week and during this episode, he takes listeners behind the scenes on the story behind building and growing the Friday Beers brand, the power of meme marketing, transitioning from a corporate job to working alongside his brothers, and why Dua Lipa hates them.
Max Barrett
IG: @maxwellredington
Friday Beers
IG: @friday.beers
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
From a behind-the-scenes role as Global Entertainment Director for the Associated Press to a camera-facing gig as an on-air reporter for shows like E! News and Good Morning America, Alicia Quarles knows a thing or two about storytelling.
The Emmy-award-winning journalist has interviewed stars from George Clooney to Drew Barrymore and covered events like the Met Gala, Oscars, GRAMMY’s, White House Correspondents' Dinner, Inauguration, Super Bowl, and more. If there’s a red carpet, she’s been on it getting the stories we all want to hear. For those wanting an inside look into a career in broadcast journalism or if you’re simply curious to hear about this industry from a legend like Alicia, this episode is for you.
Life is too short to sit around waiting for the weekends to have fun. Juliana is a firm believer in grabbing life by the horns and making your dreams happen. This week’s guest literally lives to have fun on weekdays and proves that every day through her constant endeavors. Whether it’s going viral on TikTok, hosting extravagant events, or talking to people like you on her podcast, Jenna Palek is making her mark on the world and inspiring her large and engaged following to live spontaneously every day of the week. In this episode, Juliana and Jenna discuss how Jenna got famous on TikTok with a viral job application video, advice for people wanting to break into TikTok and podcasting, quitting their corporate jobs, and much more.
Jenna Palek
IG: @jennapalek
TikTok: @jennapalek
Fun On Weekdays
IG: @funonweekdayspodcast
TikTok: @funonweekdays
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @julianaa__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
How does one New York City socialite whose main job is to attend and host live appearances and events pivot her brand to make waves internationally during the pandemic? Lara Eurdolian, founder of Pretty Connected, sits down with me today to chat about her experience in the beauty industry, trailblazing through the pandemic, gaining international attention in top media outlets worldwide like Good Morning America, The Today Show, and having her accessories seen on numerous celebrities like Sarah Jessica Parker, Bethenny Frankle, and more.
If you stick around, we also may just recap an amazing PR campaign we also did together for her major collaboration with Grammy-nominated singer/songwriter, KESHA.
Lara Eurdolian
IG: @prettyconnected
Store: @prettyconnectedshop
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
This is a Redd Rock Music Podcast
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Playboy Magazine has been around for nearly 68 years and unless you’ve been living under a rock, the brand has been a household name for just as long. How does an iconic brand like Playboy stay relevant and adapt to current times? One word: Blockchain. Today, Juliana taps into the mind of Playboy Enterprises’ very own Vice President of Content Marketing and Blockchain Innovation, Jamal Dauda. Jamal shares his background in the music industry, how he got to where he is now and then deep dives into all the new and exciting stuff the brand is tackling, including the unveiling of their newest NFT project, the Playboy Rabbitars.
Jamal Dauda
IG: @djkidlightning
Twitter: @DJKidLightning
Playboy: https://playboyrabbitars.com/
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
Produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
As if growing up in general isn’t hard enough, imagine growing up in LA, in the spotlight, during the dawn of modern social media. Scheana Shay of the hit Bravo TV show Vanderpump Rules knows exactly what that’s like. Today, Juliana sits down with friend, socialite, influencer and reality star Scheana to talk about her experience becoming an established young woman while also being in the public eye.
Scheana Shay
IG: @scheana
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
This show is produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Whether it’s the launch of a new product, celebrating a milestone or bringing awareness to a cause, hosting an event is a great way to get attention – especially when it’s done right. But putting on an event is anything but easy. Today, Juliana sits down with fellow publicist Christina Monteleone-Boyarsky to talk about a red carpet event they recently hosted in Hollywood. The two deep dive into all aspects of planning and highlight just how much work goes into making a night beautiful and successful.
Christina Monteleone-Boyarsky
CMB Media Consulting: @cmbmedia__
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
This show is produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Like a lot of people who have been on reality TV, Dustin Kendrick, contestant on Hannah Brown’s season of the Bachelorette, gained a following after the show aired. But unlike a lot of people, Dustin decided he wanted to use his platform to highlight something he cares quite a bit about: volunteering. Today, he and Juliana discuss his company, Guaranteed Karma, and how he’s using his platform for good.
Dustin Kendrick
IG: @dustinbkendrick
https://guaranteedkarma.com/
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
This podcast is produced by Redd Rock Music
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Juliana sits down with friends and co-founders of Waterboy, Connor Saeli and Mike Xhaxho. She digs into how they started their company, their publicity strategy and how they have used Connor’s platform (from The Bachelorette and Bachelor in Paradise) to promote brand awareness. Tune in to this, the pilot episode of Behind The Media, to learn all about Waterboy, the power of TikTok marketing and get a first look at your amazing hostess and PR aficionada, Juliana Martins.
Waterboy
IG: @waterboycan
Connor and Mike: @consaelaway & @mxhaxho
https://www.waterboy.com/
Behind the Media
IG: @behindthemediapodcast
Juliana Martins: @juliana__martins
Eleven11 Media Relations: @eleven11mediarelations
This is a Redd Rock Music Podcast
IG: @reddrockmusic
www.reddrockmusic.com
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Behind every celebrity, brand or business there is someone working their magic to tell the story they want you to know. That person is a publicist and what they do is anything but obvious. Join host Juliana Martins as she takes us Behind The Media to uncover what’s bullshit, what’s the truth and how the industry works.
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.