We’ve been speaking with some of our clients to explore how consumer products and retail businesses are becoming more digital...
In this series of podcasts, we’re sharing insights in to the current and future trends that are shaping the industry and looking at how businesses can embrace these insights to create and maintain their competitive advantage.
To find out more about how we can help your business to become digital, visit our Become Digital campaign hub: https://www.baringa.com/en/insights-news/trending/become-digital/
Alex Metcalfe is joined by Caitlin Jones and Ben Morgan from Baringa’s Customer and Digital practice, as they discuss how companies can architect great experiences for their customers. During the conversation, Alex, Caitlin and Ben share their sector knowledge and expertise in delivering digital experiences and customer journeys for businesses.
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Tom Nichols from Baringa’s Customer & Digital team recently sat down with Alex Chisholm, Global Omnichannel Director at Pret a Manger, to discuss the digital transformation that Pret has been undertaking, how they had to react to the pandemic through their business model, and where they see their future in digital going.
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Baringa’s Products & Services leader Koen Van Bockstaele is joined by Felipe Ferreira and Pedro Devesa from Worten, a Portuguese market leader in technology, household appliances, consumables and entertainment electronics, to discuss Worten’s biggest short and long term challenges, the effect that Covid has had on the business, and how Baringa has supported Worten in meeting the needs of its customers in a changing retail landscape.
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