We Make Amazing: Recent Episodes
Altair Media
We're Meg and Abbie and we're Social and Creative Managers at Altair Media. This is the We Make Amazing podcast, and each month we are bringing you upfront honest opinions and reviews, on new tech, trends and epic fails from the digital industry...be warned, we don't hold back! Whether you're on the go, or at home with your feet up join us as we talk all things digital.
If you're looking to get started in the digital industry this podcast is for YOU.
Brand freebies got us thinking, how do brands build customer loyalty? and are freebies the key to building a loyal customer base? If you're not working on your customer loyalty strategy, its now time to. In this episode we talk the benefits of customer loyalty schemes, how you can utilise your customer data to its fullest and when can customer loyalty schemes bite you on the ass?
We're back! The wait is over. Abbie and Meg are back and they have a lot to update you on. In this episode we talk all things Love Island, new roles and is hybrid working the best option? Listen in our latest episode.
Audio listening is up year on year.
With new platforms emerging, we've gone from the battle of the social platforms to the battle of the audio platforms. We chat all things audio, from how to make your own podcast to the steady decline of Clubhouse.
Our first podcast from the park! With University terms coming to an end, and many graduates beginning to look for their first job in the industry, this month we're sharing our own personal experiences with our university courses, interviews and first jobs, as well as our thoughts and advice on landing a job in media.
This month we are joined by our Senior Data Lead Matt Berry as we discuss the highlights from our recent event 'Amazing Data: Evolving in 2021'. Tune in to hear Matt's thoughts on digital transformation during the pandemic period and why marketing data is so crucial.
Join us this month for a very special podcast. Our recording debut...IN PERSON! Accompanied by the sounds of birds and big gusts of wind, we come to you together from Kev's garden! As we're on the next stage of the roadmap back to normality, tune in to hear us discuss the impact the pandemic has had on social media and streaming platforms, and our views and predictions on the future of TV, cinema and tourism.
Joined by our Senior Content Specialist, Annabelle Sacher we discuss the power of reactive content. After the recent baked bean tweet from Weetabix, which sparked many controversial reactions, we speak about when brands get reactive, looking at those who get it spot on....and of course when they've got it really wrong!
With Valentine's Day just gone - seasonal campaigns are a hot topic right now! It's never too early to talk about Christmas...right? Join us as we discuss the best (and of course the worst) seasonal brand campaigns to date.
We are joined by special guest Cameron Macdonald who created the phenomenal #SaveTheArts Video which went viral, no BIG DEAL!! Cameron talks to us about his personal experiences working in the arts, and what he thinks the future looks like for the performing arts sector.
If we've learned anything from 2020, it's that each year is unpredictable and 2021 could have a lot in store.
Prepare yourself for anything as we shed light on how we predict Lockdown 2.0 will affect high street shops in the coming months, discuss which companies a new lockdown could be favourable towards in the retail world, as well as give advice and practical considerations to businesses to ensure that they can navigate the next few months and beyond. Read our free white paper to learn more.
With returning guest Jack Young and special guest Kevin Harman.
This episode we talk personal... personalisation that is. This month we cover all things personalisation. With special guests Jack Young and Mark Edwards, we talk about why personalisation is important, how to use it to attract client trust and where to draw the line so things don't become TOO personal.
To celebrate Halloween we discuss some of the spookiest marketing mistakes we've found from over the years, ones that will literally make you...yikes! From terrible timing to ambitious giveaways, tune in to hear our honest thoughts about it all.