Work Less Make More: Recent Episodes

Donna Ashton

You started your business to be your own boss, work when and where you want, to help people and live an abundant lifestyle. But the reality is... you work too hard for not enough revenue; you’re exhausted and overwhelmed. You love what you do, but you want time off without losing money. 

Each week Donna Ashton shares tips and strategies to quickly create & make money with courses. Plus, interviews with powerful entrepreneurs using the Work Less Make More approach to their own business so they are living the laptop lifestyle.

Let’s take all those years of expertise and experience and package them into an online course that leverages you business! Courses allow you to reach and help more people (wherever they live!) and provide the freedom to step away from your business.

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In this episode I'm thrilled to welcome and interview Dana Cannetto to discuss her transformative course offerings and how she successfully monetizes her expertise!

Dana Canneto is the Founder of The Luminary Woman, helping soul-inspired, mission-driven women unearth and embody the next incarnation of their soul's purpose so they can live and lead from soul to create more impact, wealth and freedom in all areas of their life.

She helps aspiring and emerging soul-led leaders awaken, align and embody their deeper gifts as well as supports current soul-led leaders to gain clarity and insight of the larger vision they are here to live into.

She achieves this through multiple modalities of sacred dance, Shamanic Strategy and Clairvoyant Consulting. Her main mission is to help conscious leaders elevate their frequency so they can live their legacy and make a greater impact in not just their lives but for humanity.

Learn how Dana integrates spirituality and business, creating deep and transformative experiences for her clients.

And, gain practical advice on structuring courses, maintaining engagement, and ensuring impactful outcomes.

Stay tuned for the next episode and until then, keep leading from your soul and creating the impact you desire!

Check out her Website

Send her an Email

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About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

Get the Words to Wealth guide (7 ways to monetize what you already created)

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Summer is here and it's time to finally finish up that course!

I've found that summer is an amazing time to polish up your course, revive it if it's been stale, and get it ready to launch in the fall.

It's a season that invites creativity and productivity, making it the perfect time to tackle that course you've been thinking about.

Over the years, I’ve experienced everything from summer school to summer sales and even running summer groups, and I’ve found that this season is perfect for getting things done—especially when it comes to course creation.

Here are the top reasons why:

  • Natural Downtime
  • Fewer Distractions
  • Increased Energy and Motivation
  • Creative Inspiration
  • Flexible Schedule
  • Market Readiness
  • Personal Growth
  • Networking Opportunities
  • Beta Testing
  • Long-Term Focus

Remember, the relaxed pace, the extra daylight, and the creative inspiration all come together to make summer the ideal time to get things done.

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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Today, we're diving into why selling courses remains a smart move in 2024 and beyond. With over 14 years of experience in creating and selling online courses, I'll be sharing insights on how this business model can bring you leveraged income, time freedom, and global reach.

You’ll Learn:

  • The Power of Courses: How creating a course once can lead to repeated sales and leveraged income, saving you time and energy.
  • Evolving Strategies: Why the way you market and sell courses today needs to adapt from methods used in the past, and how to keep your course content relevant.
  • Global Reach and Flexibility: The benefits of e-learning allowing you to teach and impact students worldwide, on their own time, without time zone constraints.
  • Updating Your Content: Tips on refreshing your course material to keep it current and engaging, incorporating new technologies like AI.
  • Scalability and Flexibility: How courses can offer both scalability and flexibility in your business, allowing you to work less while earning more.
  • Real-Life Examples: Stories from clients who have successfully transitioned from hands-on work to generating income through courses.

As you listen, think about where you are with your course. Whether you’re just starting out, have a half-finished project, or need to boost your sales, there’s always a next step to take. I’m here to help you navigate that journey and achieve your goals.

Ready to Get Started?

If you're ready to take your course to the next level, grab a call with me. We'll discuss your goals, dreams, and the best next steps to turn your course into a powerful tool for your business.

Click this link to schedule your Course Concept Call.

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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Today we’re exploring a concept that’s been a game-changer for me for about 15 years: what if working less was actually easier?

A lot of entrepreneurs get caught up in daily tasks without stopping to create a clear path towards their desired outcomes.

It’s totally possible to simplify your business, maintain or even increase your income, and still make a significant impact.

What if you didn’t have to do all those little daily tasks? What if you could simplify your business to support your income and life goals?

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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Let's welcome our special guest Jemima Blazdell. In this exciting interview we debrief Jemima's history of how she started her business, her passion for helping others, and her experience with transforming her content into a digital self-help library!

Jemima is an alternative therapist, coach and author and has been working 1:1 with clients, running workshops and teaching self-help techniques since 2010. She is passionate about helping people to lead calmer, happier and more successful lives.

Jemima is experienced, empathic and extremely effective. She primarily uses EFT/Tapping, NLP, TimeLine Therapy and hypnotherapy in her sessions. All of these are incredibly powerful processes that work to resolve and remove past issues and create a new way of being in the future.

She is a therapist and coach, specializing in anxiety and stress issues. Jemima works with people to remove 'splinters' of pain from their past and helps them to make new choices.

She is truly amazing and I am so grateful to have this opportunity to interview her and have her on my podcast!

Check out her website

Shoot her an Email

Follow her on Instagram

Join her LinkedIn

Get her book - 100 Stress Free days

Listen to her podcast - Emotions: Unlocked

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Get the Words to Wealth guide (7 ways to monetize what you already created)

Which course is best for your business? Take my quiz.

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What makes someone an exceptional course creator?

Creating an online course can be a fantastic way to generate leveraged income, but it's not as simple as just putting a course out there and expecting it to sell.

These qualities can help guide you in becoming a successful course creator:

  • Good knowledge and expertise
  • Passion and purpose
  • Audience Engagement
  • Digital marketing skills
  • Confidence and Commitment

The art of making impactful courses goes beyond just sharing information—it's about delivering transformation and lasting results.

Let's explore how we can elevate your content into a transformative course that impacts lives and boosts your revenue!

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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Selling courses can be challenging, especially if you're not seeing the returns you expected.

Many people put in a lot of effort to create courses only to earn less than $500 in sales.

If this sounds like you, don't miss out on these key strategies for selling your program with organic traffic and maximizing your return on investment.

Upgrading to a premium course allows you to:

  • Require fewer sales to reach revenue targets.
  • Leverage existing networks and resources to promote high-priced courses effectively.
  • Reflect the value of your content and expertise, attracting committed clients
  • Have a sustainable revenue stream alongside your existing business activities.

By valuing your expertise and content appropriately, you can achieve your revenue goals more efficiently and sustainably.

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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Today's special guest Kristi Sullivan, will be diving into the world of human design with me in this exciting interview.

Kristi H. Sullivan is a Human Design and Self Care expert, speaker and lead author of the best-selling Amazon book Stop Overworking & Start Overflowing: 25 Ways to Transform Your Life Using Human Design.

She hosts a virtual community for spiritually-minded females to create better wellness, improve relationships, shift mindsets, and manifest more success, wealth and freedom - to live their best life “by design.”

If you are interested and want to learn more or connect with her, check out the links below!

Intro to Human Design (my 101 talk)

Connect with Kristi - Visit HDwithKristi.com or KristiHSullivan.com

Join her Facebook /Follow her Instagram

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Get the Words to Wealth guide (7 ways to monetize what you already created)

Which course is best for your business? Take my quiz.

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Ready to turn those engaged followers into revenue?

Today we're diving into a topic that's buzzing in the influencer world: monetizing your micro-influencer community.

If you are a micro influencer or would like to become one, building a personal brand is key. Consider starting a Patreon for your followers who want exclusive content and don't underestimate the power of email marketing.

These tips are great, but the real magic happens with online courses and programs. With years of valuable content under your belt, why not package that knowledge into a course? Your audience is already eager for your expertise, so give them what they want!

Tune in to take your micro-influencer game to the next level, and keep turning your words into wealth.

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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Let's go back in time to when I started my first business in 2009.

I want to share the story of how I have used courses to monetize my businesses and walk you through exactly how to do it, and how to keep on expanding your business.

I strongly encourage you to incorporate courses into your business - It's the secret to growth and scalability.

By leveraging my courses, my business grew like magic achieving six figure success!

If you are interested in learning how to make this your reality, join me as we dive into the world of courses and entrepreneurship, where possibilities are endless, and success is within reach!

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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I am back with an entirely revamped podcast, not only has the name changed, but the format has changed as well. We are diving into the world of courses and programs, exploring how they can be powerful tools to monetize your business and create recurring revenue streams.

The new name, The Mystic Mic: Turn Your Words into Wealth, symbolizes the transformation we're undergoing. This isn't just about practical strategies; it's about infusing magic into our business approach.

I'm thrilled about the upcoming interviews and valuable insights that will guide you in leveraging your time effectively and maximizing your business's potential.

Get the Words to Wealth guide (7 ways to monetize what you already created)

About Donna Ashton

I'm Donna Ashton, sorceress, course expert and host of Mystic Mic: Turn Words into Wealth podcast.

I built a multiple 6-figure business entirely with courses and programs while working about 15 hours per week so I can have 4-Day weekends every week.

I wave my magic wand and reuse content (book, presentation, workbooks, etc.) of overwhelmed thought leaders, authors and speakers who want to monetize what they've already created into a program to make more income and impact.

Which course is best for your business? Take my quiz.

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It's so important to surround yourself with like-minded people who can understand, support and uplift you, especially in your business.

If you're totally lost on how to begin building your community, a great way to start is by organizing fun and engaging activities to deeper connect with your clients and really bond with them.

Building a community has so many benefits including:

  • Deeper audience engagement
  • Customer retention
  • Shared learning experiences
  • A supportive environment
  • Long-Lasting friendships

Never forget the importance of human connection, its so powerful!

So let's learn from each other and grow our businesses together.

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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Wondering how to spice up your modules to make learning more fun and engaging?

Adding interactive activities is a great way to bring excitement into your course and guide your students to their goal without overwhelming them.

Don't miss these tips on how to create worksheets and activities that increase comprehension and retention of course material, are fun and engaging, and lead your students to success and lasting transformation.

Empower your learners and keep them motivated by designing a fun and effective workbook!

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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A one time speech might not leave the impact you hoped it would on the world.

If you're a speaker, get ready to elevate your speaking opportunities and audience impact with these strategies for maximizing visibility, engagement, and revenue.

Through the addition of complementary programs or courses you can:

  • Create deeper engagement
  • Have a consistent revenue
  • Reach a larger audience
  • Attract new clients
  • Amplify your impact

And much more!

It's time to step into the spotlight and discover just how powerful your message can be!

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

Try Magic Mind use code 4DAY20

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If you are only using your content for courses then listen up! You are missing out on so much more.

There are a multitude of options for repurposing content, including social media posts, webinars, workshops, lead magnets, retreats, and group coaching programs.

By reusing your content, not only can you save time but also grow your business, expand your content to a larger audience, and increase your revenue

Don't let your time and effort go to waste by only using your content once.

Let me show you how to get the most out of your work to evolve your business and optimize your resources!

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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Ever feel like your book should earn more than just coffee money?

Maybe it's finally time to give your content that needed makeover and transform it into a fun and exciting course!

Unlike books or other content, courses allow you to engage with your audience, weaving in exercises, meditations, and even a touch of gamification for a fun and exciting experience.

By transitioning your work into a course you can:

  • Better engage with your audience
  • Make learning fun and exciting
  • Build a community
  • Easily guide your clients to their goals
  • Increase your revenue
  • Create more personal connections

And so much more!

Are you ready to turn your work into the best course ever?

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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When things seem too good to be true, don't believe everything that you hear! (especially when creating your own course).

I want to clarify some facts vs fiction by debunking the top four myths about building a course

Myth 1: You Need to Be an Expert

Myth 2: You Can Get Quick Money with Courses

Myth 3: Course Building is Time-Consuming

Myth 4: Build It and They Will Come

Courses are powerful tools for income and impact, but in order for realistic expectations and successful outcomes, we must bust these myths!

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teachesstrategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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The process of editing videos and audios for courses can be extremely tedious which is why I'd like to introduce you to a great AI tool called Descript!

  • It simplifies both audio and video editing, making it accessible for those with minimal editing experience.
  • It generates accurate scripts, allowing easy removal of filler words like 'ums' and efficient content editing.
  • The tool handles video editing smoothly, addressing concerns about choppiness, making it valuable for content creators.
  • Descript facilitates content repurposing by providing a script that can be used for various purposes, such as creating social media posts.
  • It offers a free version, and paid plans with additional features make it a recommended tool for video and audio editing in course creation.

I have been using descript for a bit now and absolutely love it- give it a try if you are looking for a new and simple editing tool without all the hassle.

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & coaches, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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Hey there, listeners!

Welcome back to another exciting season of our podcast, which we've renamed "Sell More Courses." It's a new year, and we're all about creating courses that not only sell but truly change lives. Let's dive into what we've got lined up for you in this episode:

  • Big News:

We've changed our podcast name from "4-Day Weekends" to "Sell More Courses." It's all about aligning with our renewed focus!

  • Expertise in Course Creation: Since 2010, I've been all about crafting courses, memberships, and everything in-between. This season, we're tapping into that experience to help you excel.
  • Season's Focus: Expect tons of insights on creating courses that deliver real value to both you and your clients. We're talking less work, more impact!
  • The Heart of Course Creation: It's not just about making sales; it's about creating transformations. We're mixing passion with knowledge to hit that sweet spot in course creation.

  • Simplifying Sales Through Automation: I'll share how automating your course sales can save you time and increase income. We're turning your course into a leveraged form of income.

  • Adding a Magical Touch: Injecting some universal energy and law of attraction principles into business.

** Check out our 'Build and Fill**' program and our done-for-you services. Join us to turn your course ideas into reality.

Before I sign off:

Don't forget to take our quiz to find out the best course type for your business. And if you've got ideas or just want to chat, join our Facebook group "Work Less Make More." We've got a wealth of knowledge in our past episodes – over 170 of them – so feel free to explore!

And that's a wrap for today!

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Quirky Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design courses and programs that SELL for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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In this episode, Donna explores how private services can be enhanced by incorporating a course curriculum.

Key Points*Enhancing Client Sessions with Course Material:

  • Incorporating course content allows clients to learn at their own pace.
  • Frees up session time for more focused discussions and Q&A.

*Benefits to Clients:

  • Flexibility to learn as per their schedule.
  • Better preparation for sessions leading to more productive discussions.
  • Opportunity to digest information and formulate thoughtful questions.

*Efficiency for Coaches:

  • Reduces session durations by focusing on clarifications and strategy.
  • Cuts down on repetitive teaching and preparation time.
  • Ensures consistency in the quality of content delivered to clients.

*Utilizing Interactive Tools:

  • Integration of worksheets, quizzes, and other interactive tools from courses.
  • Aids in tracking client progress and provides tangible exercises for discussion.

*Streamlining the Coaching Process:

  • Helps in aligning client progress with specific course modules.
  • Reduces preparatory work for each session.

*Consistent Quality of Instruction:

  • Recorded material ensures consistent, high-energy delivery.
  • Offers relief to coaches from the pressure of constant high performance.

ConclusionDonna emphasizes the value of merging course curriculums into private client programs. This approach not only optimizes the use of time and resources for coaches but also enriches the learning experience for clients.

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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Welcome to another episode of "Four Day Weekends." In this episode, we delve into the transformative world of hybrid programs and their impact on businesses.

Episode Summary:1. Introduction to Hybrid Programs: Discover why hybrid programs are a game-changer in delivering content and managing groups. They combine the best elements of self-study, memberships, client curricula, and more into one comprehensive package. 2. Structure and Benefits: Learn about the key components of a successful hybrid group, including:

  • Recorded Modules: Essential for flexibility and continuous learning.
  • Personalized Support: Various forms of support tailored to individual needs, enhancing the learning experience.
  • Community Aspect: The power of collaborative learning and peer support.
  • Consistent Cash Flow: Strategic financial benefits for both creators and participants.

  • Real-World Application: Insightful examples and personal experiences highlight the effectiveness of hybrid groups in practical settings.

Sponsor Segment:Today's episode is brought to you by Magic Mind. Combat the winter blues and boost your productivity and focus with this all-natural, matcha-based supplement. Unlike traditional energy drinks, Magic Mind offers sustained energy throughout the day without the downsides of excessive caffeine. Use our special code for a $30 discount and experience the clarity and focus that Magic Mind brings to your daily routine.

https://www.magicmind.com/4day Code: 4DAY20

We hope this episode has shown you on the potential of hybrid groups.!

Not sure if a hybrid is is right for you? Take the Course Quiz!

About Donna Ashton

Donna Ashton, Course Sorceress has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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In today’s episode, we're exploring the world of memberships and their amazing benefits for both educators and students.

  • Long-Lasting Learning and Connection: Memberships aren't just about learning; they're about building a community. It’s a chance for everyone to grow together over time, which is a big step up from those short-term courses.
  • Consistent Income, Less Stress: Looking for a reliable income stream? Memberships could be your answer. With a steady flow of cash and the option to offer different membership levels, it's about making your financial life a bit easier and more predictable.
  • Feedback That Makes a Difference: In a membership setting, you get to hear directly from your students. This means you can quickly adjust and improve your content, making your offerings even more valuable for your community.

As we close out today’s episode, it’s clear that memberships are a fantastic choice. They offer more than just regular income; they create an environment where everyone involved can learn, connect, and grow together.

Are memberships right for you? take the quiz below to find out...

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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Get ready to learn 3 AI shortcuts for accelerating your online course creation!

  • *AI can automate time-consuming research to identify your ideal client's biggest problems and course topic. You'll need to provide detailed prompts to get the right results here.
  • Use AI to generate an initial outline draft, then customize it with your own methods and materials. Don't share super top secret stuff!
  • Struggling with course titles? Have AI whip up some catchy options so you can cherry pick wording you love.

AI can speed up key parts of course creation like research and titles, but the content and delivery should remain your own.

Register for Donna's free workshop with strategies & exercises for creating hot-selling courses in 2024.

What's the best type course for your business? Take the Course Quiz!

About Donna Ashton

Donna Ashton, Course Sorceress has 15 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Need help? Book a Call with Donna

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Welcome! In this episode where we're diving deep into the powerful strategy of using webinars to sell your courses. Webinars provide a platform not just for teaching but also for building trust, showcasing expertise and, of course, selling your course in an impactful and genuine way.

  1. Why Webinars Matter: We explore why webinars can be more than just a platform for education - they are windows into your personality, your subject matter expertise, and your approach to teaching.
  2. Value Creation: Here we dive into crafting webinars that provide real value to your audience. The focus is on addressing the "migraine problem" or the big, pressing issue that your potential students face.
  3. Choosing a Course Topic: We talk about one of the biggest challenges course creators face: deciding on the course topic. Get insights on how to address this using your webinar as a tool.
  4. Promoting Your Course: Align your webinar and course content effectively for seamless marketing and promotion tactics. Learn how to make your webinar an irresistible preview to your main course.
  5. The Webinar Blueprint: Learn about the importance of proper planning, scripting, and outlining in offering a webinar that sells. Understand the formula of driving course sign-ups at the end of your webinar.
  6. Follow-ups and Conversions: Not all will sign-up right away. We look at the crucial role follow-ups and replays play in capturing potentials who might have missed the live webinar.
  7. The Power of Evergreen Webinars: Explore how evergreen webinars can be a constant source of your course sign-ups. Learn how to modify your live webinar into an evergreen one.

By the end of this episode, you'll understand that webinars are not just a teaching tool - they're a marketing powerhouse, a way to offer a transformative pre-course experience, and a passport to making informed decisions for your potential course buyers.

Whether you're just starting in course creation or you're looking to widen your reach, this episode is a goldmine of strategies for you. Tune in and leverage the power of webinars for your success.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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It's the holidays which means that it's the perfect time to get that prelaunch buzz going!

Learn how to really get the excitement going to improve your course sales this season.

Time's running out so take advantage of it now and use these strategies to get your sales rolling.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Welcome to another episode of 4 Day Weekends. In this episode, we will be discussing pricing strategies for creating your online course. Whether you're unsure where to start or if you're struggling to decide on the right price, this podcast episode will provide you with valuable insights and ideas to help you find the sweet spot for your course.

Summary of tips:

  • Knowing your audience is crucial when determining the price of your course.
  • Understand their needs and budget to find the sweet spot for pricing.
  • People are willing to pay for speed and convenience.
  • Course pricing is not set in stone and can be adjusted as needed.
  • Determine your goals, reach, and desired income to find the sweet spot.
  • Start with an initial price and make adjustments based on feedback and market demand.

Knowing your audience and staying adaptable will allow you to create a course that appeals to your learners while also achieving your financial objectives. So go ahead, price your course intelligently, and unlock the potential of your educational content!

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded creatives & solopreneurs, giving them their lives back.

Her purpose is to package up your expertise into a course that changes the world (and makes you more money!)

Book a Call with Donna

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When creating course content you need to put out your very best work.

I understand that it can be tricky, creating course content takes a lot of consideration and time.

If you feel like It's hard to stay organized and keep your students engaged, don't panic! - check out these special tips to easily boost your course quality.

< Tips to boost your content quality >

  1. understand your students migraine problem
  2. Set up your content to flow logically and engage students
  3. Use different formats to engage all types of learners
  4. learn from your students feedback

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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In this episode of Four Day Weekends, host discusses the importance of structuring course content effectively. The goal is to help learners understand and digest the information provided, ultimately achieving the desired outcome of the course.

  1. Start by determining the course outcome - what learners will achieve by completing the course.
  2. Stick to the course's goal and include only necessary information.
  3. Avoid overwhelming learners by keeping the course content concise.
  4. Think about the end result and work backward to structure the content.
  5. Break the content into modules or steps.
  6. Use visual aids, like sticky notes, to outline the modules and subtopics.
  7. Ensure that each module's content relates to its respective topic.
  8. Arrange the content in a logical order, building upon previous information.
  9. Make sure the course is digestible and manageable for learners.

Take the Course Quiz!- figure out the best type of course or program your business needs right now. (It's super quick and fun)

Book a Call with Donna- want to chat about your course idea? Need help creating or automating your course launch with a funnel? Get on my calendar.



About Donna Ashton

Donna Ashton, Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back using courses, programs and magic.

Her mission is to help you work less and make more so you can have freedom.

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In this podcast episode, we explore why creating a course is a game changer in 2023 and beyond. We discuss ten amazing benefits of incorporating a course into your business strategy.

  1. Scalability: A course allows for scalability, as it can be delivered to a few or many people without requiring additional time and effort.
  2. Passive Income: While some effort is involved in selling the course, it can generate significant income with relatively less ongoing work.
  3. Reach and Impact: With an online course, you can reach a global audience and make a bigger impact compared to traditional in-person services.
  4. Establishing Expertise and Authority: Creating a course positions you as an expert in your industry, boosting your credibility and authority.
  5. Retention and Upselling: A course can help retain current clients and provide opportunities for upselling to higher-end services.
  6. Understanding Customer Needs: Developing courses allows you to gain insights into your customers' needs, enabling you to refine and improve your offerings.
  7. Collaboration Opportunities: Having a course opens doors to collaborations with others, such as joint programs or summits, expanding your network and potential partnerships.
  8. Diversification of Income: By adding a course to your business, you create an additional income stream, reducing reliance on one source.
  9. Developing Online Selling Skills: Selling courses online requires unique skills that can enhance your overall sales capabilities and open doors to future opportunities.
  10. Brand Enhancement: A course strengthens your brand, increases visibility, and sets you apart from competitors.

Embrace this game-changing opportunity to free up your time, make a greater impact, diversify your income, and enhance your skills. To discover what type of course is best for your business, take our quick quiz.

Book a Call with Donna

Take the Course Quiz!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

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Take advantage of the holidays and sell more courses!

Listen in for tips on adding value, promoting and ways to get a cash infusion over the holidays or anytime you want to do a flash sale.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Ever wondered about creating certification programs with your course?

Listen in to today's episode on how this differs from regular courses, ideas and tips to make your certification even better and worth the value.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Book a Call with Donna

Take the Course Quiz!

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Listen up because course selling season is upon us!

Not only is the fall a good time for personal and gift shopping, but it also is a great time for course sales to skyrocket.

If you'd like to learn the peak times to launch your course this season then tune into this special episode to learn exactly when to do it.

I just gave you the secrets...now go make some huge sales!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Learn five ways to sell your course online -

Selling a course is different from traditional 1on1 coaching or other offers.

Get tips and strategies for creating consistent income through selling your course online inside this episode.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Our goal: Create leverage and consistent income with your course.

That's why building a course funnel is so beneficial because it allows you to create constant revenue while taking yourself out of the picture.

Listen to today's episode to get started on your course funnel so that you can enjoy some personal time while still getting paid.

Let your course do the work for once, it's time to sit back and relax!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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We can brag a lot about our own products or courses, but having others to confirm and recommend it makes all the difference.

Testimonials can make a big impact in course sales which is why I created today's episode to help you understand how to make them and where to put them.

If you're like me and constantly check reviews and ratings before buying anything than keep that in mind while trying to sell your course- social proof matters!

Tune in to learn the basics of testimonials and how you can best utilize them for higher course sales.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Have your course sales been flopping? or do you just need some extra help in selling your courses?

In this special episode, I want to share my expertise on selling courses and the method I used to make hundreds and thousands of dollars.

Tune in to hear my personal story of how I sold my first course and continued successfully selling more.

Don't miss these exclusive tips...It's time to make some big sales!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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I get it, choosing a course title can be challenging and have you overthinking all night.

Sometimes it's way more simple than you think.

Tune into this episode to learn all about the importance of choosing the right title and how you can create the perfect title for your course with ease!

Don't stress it! Here are a few tips to simplify your title creation process.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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A Common question I've gotten from many of my clients is "how long should my recordings be?".

If you're stuck and stressing over this question, I urge you to check out today's podcast which clarifies what length your recordings should be and how to simplify your modules.

Tune in to hear my tips and advice so that recording can be simple and stress free!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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The numbers are astonishing when it comes to individuals who buy courses but fail to complete them.

How can you make your program engaging enough to help your students not only finish it - but get the transformation they paid for.

There are a few things you can do... listen in to put these into your course.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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When you've put valuable time and effort into your course, the last thing you'd want is for it to get stolen or shared without your consent.

This actually happened to a client of mine, so I wanted to educate course creators and business owners on how to safeguard their assets and protect their business.

tune into this special episode to learn the risks of unauthorized sharing of your course material and what you can do to ensure that your content and income are secure.

Don't wait until it's too late! Take a few minutes to learn these helpful tips that will keep your business safe, secure and stress free.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Sometimes we get ahead of ourselves and forget to really grasp the basics before diving head first into creating and selling courses.

Take a few minutes to listen to today's episode which outlines the process of creating and selling a course, and gives you a better grasp of the basics!

Learn how to create a course that provides a transformative experience for students, saves time with automated marketing and leverages online platforms to reach a larger audience.

Don't miss out on these special tips and expertise! it's time to take back control and turn your passion into a thriving online course.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the quiz!

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"I want to create cash flow from selling my courses but I'm unsure which type of course is right for me."

If this sounds like you, don't miss out on today's episode which focuses on understanding the differences between evergreen courses and cohort-based courses.

Before taking the leap and launching your course, it's important to know the advantages and disadvantages of each type, such as cash flow, student engagement, and course availability.

If you are an entrepreneur or course creator, let these tips and insights guide you to make an informed decision on which type of course is right for you so that you can level up your cash flow!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course quiz!

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Are you staring at your website all day, refreshing your page with no luck in selling your courses?

Whether you're just getting started on building your business or you have been struggling to sell your courses, it's important to learn the basics of generating successful sales.

Today's episode is the stepping stones to guiding you down the path of effectively selling and launching your course while gaining helpful feedback and building a foundation for future success.

Tune in to learn how to run a beta test round for your course, what you should be charging, and how it can help identify potential improvements for your courses and sales!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz

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Let's say you've got your course together but have no idea how to begin marketing or selling it.

Instead of letting it sit on your computer collecting dust, get a jumpstart on learning the psychology of understanding your clients pain points and desires in order to effectively sell your course.

If you're ready to level up your business, then it's time to transition from individual conversations to a broader marketing approach using your courses!

This episode guides you through the differences between selling courses and other services, as well as the importance of effective marketing strategies for higher course sales.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Take the Course Quiz!

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Setting boundaries and prioritizing your schedule is so important to maintain work-life balance and avoid burnout.

Today’s special guest Joy Bufalini shares her advice on how to find a balance between growing a successful coaching business and maintaining personal well-being by setting boundaries and focusing on key strategies.

Her goal is to help women simplify their business focus so they can multiply their results.

If you feel like you are constantly either "on" or "off", tune in to hear Joy discuss the importance of setting boundaries and avoiding the temptation to constantly be available.

About Joy Bufalini

Joy Bufalini is the creator of the Simplify to Multiply® Method, helping women scale their business by simplifying their focus. In her 11 years as an entrepreneur, she's been featured in both O and Entrepreneur magazine as a leader in the business coaching industry. She's known for her warm but no-fluff approach to helping women do their soul work in the world.

Email her

Check out her website!

Connect with her on Facebook

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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Having to repeat the same information to clients individually can be exhausting and time consuming.

Creating a learning library is so beneficial to help clients listen to course modules at their own pace and come prepared with questions for your coaching calls, making your time more focused and productive.

Whether you're building a learning library, getting help from others with group coaching, or offering an immersive self-study experience, there is so much you can achieve with courses!

Are you ready to take your coaching to the next level? Listen to this episode to learn the benefits and importance of creating a course and how you can use it to save time and simplify your business.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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Now that your course material is organized and ready to be launched, it's time to find a platform that works for your business and budget.

Take the next step and learn how to organize all of your course material into one place so you can stay on track and save time.

In this episode I discuss my personal favorite platforms that work for me, and other options that may be the right fit for you and your business.

Don't keep stalling and hoping your business launches itself, embark on the next step of your course creation journey and get your business up and running today!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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I understand how organizing course content can be overwhelming and frustrating at times.

Discover how a well-structured roadmap can empower you to guide your clients to their desired outcomes, while transforming it into an exhilarating process.

Master the art of breaking down this journey into simple steps to make it digestible for you, and your clients.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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Many people want to create a course but struggle with the challenge of knowing where to begin.

Get ready to dive into the world of course creation with Course Month!

This episode highlights the steps to begin your course creation journey, and different techniques to guarantee you success.

Take advantage of the summer season and learn how to create your course today!

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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One of the top things creative entrepreneurs fail to pay attention to are their numbers.

This week’s guest, Carrie Wulf, illustrates how she helps clients identify revenue leaks and develops strategies to address them.

By Implementing systems, workflows, and SOPs, Carrie shares how she has been able to create a successful business while working less days a week.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

About Carrie Wulf

Years ago, as the wife of a now-retired active-duty soldier, Carrie realized how much she loved developing plans, workflows, and procedures. Strategies that made life easier. She has turned that love and those skills into her dream business. Carrie wants everyone to wake up excited to build their lifetime dream - just like she does.

Email Her

Visit her website

Check out her Facebook

Check out her LinkedIn

Check out her Instagram

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Unsure of how to save time and create an online course?

Gain the secrets of easily creating an online course with minimal time and effort.

Learn the steps to efficiently create a course, understand the desired outcome, and reach the right target audience

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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Wondering how to reach more people with minimal effort and time?

Unlock the secrets of optimal productivity by utilizing group programs in order to save time while scaling your business.

Listen to learn the steps of gaining a support team in order to reduce stress and coaching time and simplify your work load.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

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struggling to increase revenue with a hectic schedule?

Today’s podcast focuses on different ways to scale your business, including outsourcing, time management and creating passive income streams to expand your business while working less.

Learn the importance of being strategic in the process of scaling to avoid burnout and overwhelm.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

Join the Weekender Club

Book a Call with Donna

Email me

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Today’s podcast is focused on providing strategies to unlock the next level of your business while having time off and increased revenue.

Our guest Liz August and her team teaches and helps clients organize their business and simplify it for ultimate ease and success. Her goal is to have a flexible schedule to spend more time with family and be able to work less and make more.

By sharing her story and expertise, hear how she made that dream a reality and teaches others how to make it possible as well.

Related Links

liz@simplifysimplify.me

Visit simplify simplify website

Check out her Facebook

Check out her Instagram

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About Liz August

She is a wife, mother, and activist as well as a recovering teacher turned business owner. Simplify, Simplify is a consulting and outsourcing agency that helps overwhelmed heart-centered fempreneurs streamline and run their businesses with greater efficiency, confidence, and profitability.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

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The more you know about yourself (good, bad and ugly) the more your business will thrive!

By recognizing our weakness, we can have the grace to let things go or delegate to someone who does it better. And not try to be someone who we are not.

We can just be ourselves.

And in that we will be joyful, maximize our strengths and build a business we LOVE and can

sustain.

In this episode of the 4 Day Weekends, I share my experience with Human Design and how it’s helped move my business forward fast.

Related Links

Join the Weekender Club- details here and next start date.

Book a Call with Donna- let her walk you through what it will take to get to 4 Day Weekends in your business.

About Donna Ashton

Donna Ashton, Time Reclaimer & Course Expert has 14 years experience running a simple business working 3 days per week. She teaches strategies to design 4 -Day -Weekends for overloaded solopreneurs giving them their lives back.

Her mission is to give you the one thing you can’t buy- time all while making more money.

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You might think you have to do more if you want to make a bigger impact…

More work. More clients. More training. More everything.

But I promise you, less is more. 

And I don’t say this only because more is exhausting. But most of the time trying to do more is also muddying up your message and minimizing your impact. 

In this episode of 4 Day Weekends, we talk about why that is and I offer you a better path forward.

Related Links

Book a Call with Donna

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you

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What comes to mind when you think of a CEO? I bet you think of someone who’s powerful and strategic (probably in a fancy suit?). Most people don’t think about someone who’s spending their time answering customer emails or monthly bookkeeping.

Your business might be small compared to the big corporations of the world. You might wear a lot of hats. (We all do in the beginning!) But you can’t get so lost in the day-to-day tasks that you never have time and space to look at the big picture.

Today I’m talking about why CEO time is so important and sharing some ideas on how to carve out that precious time.

Related Links

Join the Weekender Club

Book a Call with Donna

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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There are a lot of different reasons people strive to take more time off, but more time to spend with family is certainly one of the biggest motivators.

Today’s guest Jenny Belanger is a great example of how to build a business to complement life at home. She started her design business working when her small children napped during the day. Now, she has a thriving business, works when she wants to, and never has to sacrifice that precious time with her kids.

Listen to today’s episode for her story, her best tips and advice, and how you can get started on your own path, too.

Related Links

Take Jenny's Free Website Personality Quiz

Connect with Jenny on Instagram

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About Jenny Belanger

Jenny Belanger is the CEO and Creative Director of JennyB Designs, a website design studio. She helps entrepreneurs and small businesses build websites that communicate and connect with visitors and attract their ideal clients. With a background in nonprofit and corporate marketing + communications, she has been designing websites for 20 years. Jenny understands that building a brand and website can be overwhelming. She strives to simplify the process so that busy entrepreneurs can be proud of their online presence, land more clients, and get back to business. She lives in Massachusetts with her husband, two kids, and dog, and is addicted to her Peloton.

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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We’ve all been there. When literally every second of your day is scheduled with something, it feels like you can barely breathe, much less take a step back to assess things so you can decide how to reallocate your time and energy.

Sound familiar? This episode is for you!

I’m sharing the first tiny steps you need to take to just give yourself breathing room--so you can create a strategy to give yourself back some time.

For example:

  • Look at which tasks are money-generating tasks for you.
  • Look for like-tasks that you can batch together to save time
  • Look for tasks where you’re spending more time than you should

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Are you skeptical that you can still be effective and enjoy 4-day weekends? Maybe you have a business that requires you to be there physically, in real-time serving clients in order to make money.

I understand your skepticism. And I agree that it is easier to find more free time when you own a business with more flexibility.

No, you can’t give a massage or style someone’s hair without being there and using your hands.

But with a little imagination and creativity, I believe there’s still a way to take more time off without sacrificing your income.

Listen to this episode for some fresh ideas and inspiration.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Do you have what it takes?

People ask me a lot if there is a type of person, or a particular set of character traits, that can most easily set themselves up to enjoy regular 4-day weekends?

I believe that anyone can make the shifts necessary to have more free time and live their lives to the fullest.

But there are a few things that will help you in the process.

If you’ve been wondering if you could pull it off, be sure to listen to today’s episode.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you find the idea of regular 4-day weekends enticing,  you’d probably like to get started soon—like yesterday.

I get that.

When you’re working long hours, the sooner you can get some relief the better!

So how long does it actually take to get from booked out and burnt out to having those coveted long weekends? That’s what today’s episode is all about.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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A big part of the 4-Day Weekend mindset is making time to do things that leave you feeling more energized and excited about your life.

Today’s guest, gratitude and meditation expert, Lori Saitz, offers profound tips about how to make the most of that time.

We talk about:

  • The surprising outcome of taking a sabbatical with her 19-year-old cat
  • Why listening to your intuition will never lead you astray
  • The undeniable importance of gratitude for mental health and even physical wellbeing
  • Plus a practical exercise to help you tap into gratitude even when you’re not feeling so positive

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About Lori Saitz

Lori Saitz is the founder and CEO of Zen Rabbit and host of the podcast “Fine is a 4-Letter Word.” An award-winning writer, speaker, and broadcaster, Lori is on a mission to teach the world to be calm and grounded no matter what’s going on.

As a nationally recognized gratitude and meditation expert, she guides entrepreneurs and corporate teams from stressed and chaotic to peaceful and focused. Through a collaborative and interactive approach, she provides tools and techniques for increasing sales, enhancing relationships, and improving overall health.

When she's not working, you can find Lori in her sanctuary, aka the weight room at the gym. She also loves cupcakes, Thai food, and classic rock music.

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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One of the biggest mistakes I see people make when they start to scale a business is with delegating. They start hiring out things that they don’t like to do, and they never took the time to make certain these were things that were truly necessary to run their businesses in the first place. 

Today, I’m sharing a practical episode to help you avoid that pitfall. Don’t start hiring out tasks until you’ve listened to this important episode!

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Are you a people pleaser?

Do you say yes to things—even when you know deep down that you’d rather say No?

Is it hard for you to enforce boundaries between your work time and your personal time?

I get it.

So many entrepreneurs go above and beyond to please their clients. They want to be nice, but they're really self-sabotaging their business!

But when you do this, you burn out AND, because you’re so over-extended, it becomes really difficult to keep up with the high expectation. Things quickly start to fall apart.

Truthfully, it’s better for you and your clients to have clear boundaries around your business.

In this episode of 4 Day Weekends, I’m giving you my best tips for setting (and sticking to) your boundaries.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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There’s one thing you have to master if you want to enjoy regular 4-day weekends, and that’s your calendar.

So this episode is all about the steps it takes to get you there.

I give you my best tips for:

  • Grouping like-tasks together or “batching” tasks to save time
  • Understanding what time of day you’re most productive, so you can schedule the bulk of your work during that time
  • Blocking time off for breaks so you can re-energize
  • Looking for ways to streamline processes you do often

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When it comes to business, there are few things more important than great marketing copy. And today I’m talking to one of the best copywriters in the business, Sage Polaris.

Not only has Sage worked with some of the biggest names in online businesses, but she has structured her business so that she takes 4 months off every year.

Today she’s sharing her expertise in both copy and scheduling her business around her life.

Here are some highlights:

  • What The Simpsons have to do with copywriting.
  • How copywriting and marketing have shifted in recent years.
  • Why she structures her business so that she can take plenty of time off, and what she does with that downtime

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About Sage Polaris

Sage Polaris has written high converting copy for more than 400+ clients earning them millions of dollars. She helps personal brands and service providers sell more of their service or offer with the words on their website.

Her emails and sales pages are responsible for generating as much as 7 figures in a single launch. She has worked with Chalene Johnson, Chrisette Michele, Rick Mulready, and Lynne Twist. Basically, she makes money for the “internet famous” people we all look up to.

And in turn, has been an international speaker in exclusive private Masterminds. She can SHOW your audience how to go from story telling to story selling. This is what truly makes a brand legendary.

… and today she’ll tell you exactly how to do that in your own businesses.

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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We’re having a history lesson today! The 1800s are romanticized in movies, but things were really hard for most people then—especially the working class!

Let’s go back in time to look at how we ended up with the Monday-Friday work week. When you understand how things have shifted through time, I think you’ll notice two things.

  1. The 40-hour workweek reflects an outdated way of thinking..
  2. Work schedules are all made up anyway, so why not change them to suit our needs today?

If you’re looking for inspiration to change the way you work, don’t miss this episode.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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You can’t solve a problem with the mind that created the problem.

I really believe this.

If you’ve been doing business alone, consider this your sign.

Not only is it more fun to collaborate with others, but it’s imperative for business growth.

Let me say it another way: Sometimes it’s impossible to see your own issues. But another friend in business, mentor, or coach can identify and solve problems in an instant.

In this episode we’re talking about the hive mind & business:

  • All the reasons you HAVE to have business besties to help you grow your business and stay sane
  • How other colleagues, coaches, and mentors have helped me grow my businesses through the years
  • Who to reach out to for advice when you need a new perspective

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Let’s do some daydreaming together today…

Close your eyes and imagine what your life would be like if you could wave a magic wand and create the life of your dreams.

What would you build if you had a totally clean slate? How many hours would you work? Would you still be doing the same work you do now? Or would you do something completely different? Let your imagination run wild.

Because it’s from that place that you can really get in touch with your heart’s deepest desires and you can start to make the shifts you need to create that life.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you

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Happy New Year!

I’m changing things up for the podcast. This is the first episode of the 4 Day Weekends Podcast.

It’s not just about taking Fridays off. It’s a whole mindset shift—I don’t want to work more than I play. And I don't want you to feel like you have to either.

I want to do business differently—I want to break down the confines we have for ourselves. And I want this podcast to represent a new way of thinking. We don’t have to have a 5-day work week just because that’s how it’s been done in the past.

It’s possible. If I can do it, you can do it.

Here’s to doing business different in 2023.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Do you ever feel stagnant or stuck in your business? I know when I’ve felt like that over the years, it’s usually been because I was focusing too much on all of the masculine-energy to-dos and ignoring my creative side.

But tapping into your creativity isn’t just important if you enjoy arts and crafts. It creates different connections within your brain and helps you see the world in a different way--something that is super beneficial to entrepreneurs at all levels.

This week’s podcast episode is all the reasons about why incorporating creativity into your day can breathe new life into your business. Listen now.

Don’t miss this one.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When I was at a training recently I heard the familiar announcement, “Remember to put your phone on silent.”

I mentioned to the person sitting next to me that my phone is always on silent. She looked at me like I had sprouted an extra head, and it made me wonder: Isn’t it a common practice for entrepreneurs to step away from the demands and distractions that come with running a business so they can work, play, or just think?

Apparently not. I noticed nonstop bells and buzzes the entire time I was there.

This isn’t just about my phone. It’s how I live my life. I don’t get calls and messages from clients at all hours of the day. I’m not constantly checking my emails. That’s not how I designed my business. I can’t imagine not having those boundaries.

Today I tell you more about why that is. And I give you a few pointers in case you’d like a little more peace and quiet—and space from work distractions.

Don’t miss this one.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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This time of year most of us start looking back at the year that passed and looking forward to the year ahead. It’s a great time to reflect. But if you’re like me, you might tend to focus on the negative--the goals you didn’t quite reach--and not give yourself enough credit for all the awesomeness you accomplished.

On this week’s podcast episode, I’m sharing how I do my year-end reflection. It’s simple, meaningful,, and it keeps the positive energy flowing so you can take that momentum into 2023.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Have you ever worked a job that felt like torture even though the pay was good? Yeah, me too.

A lot of my clients come to me with stories about how they took a job for the money, but eventually felt burnt out or lacking in purpose. I know that’s how I felt when I worked in the corporate world years ago. And that feeling is one of the things that led me to look for a career that was more meaningful, and that allowed me to focus more on my family and the things I love.

Even if you have your own business, it can be easy to slide out of alignment over time. Today, I want to remind you to reconnect with the big WHY behind your business. Because it’s that why that is going to propel you to create the business and life you’ve always wanted.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you’re a coach or a consultant you ARE your business. So, it might seem pretty far-fetched to imagine selling your business one day. But that’s exactly what I did with my first business, which was about homeschooling. In today’s episode, I tell you a little bit about the process, why I ultimately decided to sell, and why my courses and programs are really what made it all possible.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When I was a brand new business owner, I tried different businesses before I landed on coaching busy entrepreneurs to learn how to have 4-day weekends.

One of those things was gardening (this won’t be a big surprise to long-time listeners of this podcast). I tried selling plants at local flower markets. But I didn’t time things right and the flowers I had to sell weren’t blooming. I couldn’t get anyone to buy them! So I had to get creative with my marketing. It worked!

It’s a really good example of how to set yourself apart by packaging things up in a unique or creative way--and you can absolutely do the same!

Listen to today’s episode for some inspiration.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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On today’s episode, I want you to imagine what you were like before you started your career—before you had a million responsibilities and a mile-long to-do list. Then, go back even further… What were you like when you were a carefree kid? What did you do when you had free time? What were you curious about? What activity did you get lost in?

As adults, we sometimes have a hard time imagining ourselves doing things just for the FUN of it. But that kid who so effortlessly made up games or spun on a tire swing until she got dizzy is still in there—and when you reconnect with her, magic happens! This is what I want you tap into when you start designing your 4-day weekends.

Because if you can imagine it, you can have it. Dream with me today.

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About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world.

Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle.

Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I’m so excited to introduce you to branding expert Kim Russo today. Kim came to me like many of my clients do--working long hours and in desperate need of relief.  Her business was booming (Hooray!) but she couldn’t figure out how to keep that momentum up and also give herself room to breathe, too.  In this episode, we talk about a few of the strategies we put into place to help her keep growing her business AND creating the time and space to enjoy 4-day weekends, too! Here are a few highlights from our conversation. The steps we took to get Kim from booked out, overwhelmed business owner to 4-day weekends every week!  Kim shares what branding is -- and why it’s so important for every business Plus, the one big mistake that entrepreneurs make branding their businesses

Related Links https://onbranddesigns.com (On Brand Designs Website) https://www.linkedin.com/in/kimberly-russo/ (LinkedIn) https://www.facebook.com/onbranddesigns/ (Facebook) https://www.instagram.com/on_brand_designs/ (Instagram) https://www.tiktok.com/@onbranddesigns (TikTok) https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.donnaashton.com/magicalmap (Get the Magical Map to 4-Day Weekends)

About Kim Russo  Kim Russo is the Founder, CEO, and Lead Designer of On Brand Designs, a boutique design studio in Charleston, SC. She began her career working for top branding agencies in NYC after getting her degree from the Fashion Institute of Technology in packaging design. In 2018 after spending her entire career in corporate, Kim decided she was ready to make a bigger impact on a smaller scale. She left the “Big Apple,” and started On Brand Designs, which just celebrated its fourth anniversary. Kim moved to Charleston in 2020 and has been focused on growing her business ever since. Her areas of expertise include, brand strategy, brand identity, website design, print graphics and packaging design. She loves creating scroll-stopping designs for queen-bee female entrepreneurs that make you say out loud, "ooo, I love that!" Learn more at onbranddesigns.com. When she is not busy working, Kim enjoys crafting, painting pet portraits and laying on the beach or by the pool with her friends and family.

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Is it time to hire in your business? Whether you’re ready to take the leap for the first time or have already hired a few people to help you, there are a few things to consider. In today’s episode, I’m unpacking all of the pros and cons of outsourcing the tasks that aren’t in your genius to give you more time to do more of what you love. You’ll learn: Why outsourcing is an important part of growing a thriving, profitable business--you’re the only one who can be the queen bee. How to make training new hires a breeze. Some pitfalls to avoid when you’re hiring.

Don't miss this one! Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.donnaashton.com/magicalmap (Get the Magical Map to 4-Day Weekends) https://www.facebook.com/groups/1644192445844237 (Join the 4-Day Weekends Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you have any type of business you’ve got to have a way to attract leads—those people who are interested enough to share their information who will hopefully one day turn into paying customers. But filling your pipeline with high-quality leads is harder than it used to be. That’s why I invited digital marketing strategist Jennifer Tamborski onto the Work Less Make More podcast today to talk about all things digital marketing.   We talk about: Why finding a lot of high-quality leads is one of the biggest challenges for online businesses Strategies that are and aren’t sustainable for lead building—affiliate marketing for example Ad strategy—Facebook isn’t the only option! What’s working best for lead generation 2022

Related Links https://www.virtualmarketingexpert.com/pfa (Jennifer’s Website ) https://podcasts.apple.com/us/podcast/marketing-matchmaker/id1553792587 (Marketing matchmaker podcast) https://www.facebook.com/virtualmarketingexperts/ (Connect with Jennifer on Facebook) https://www.instagram.com/virtualmarketingexperts (Connect with Jennifer on Instagram) https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.donnaashton.com/magicalmap (Get the Magical Map to 4-Day Weekends)

About Jennifer Tamborski Jennifer Tamborski is a Digital Marketing Strategist and CEO for Virtual Marketing Experts. She and her team work behind the scenes in their clients’ businesses creating, managing, and optimizing profitable digital marketing strategies & campaigns that produce unprecedented levels of growth for their businesses. 

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If I could give you just one piece of advice after 14 years of running an online business, it’s this. You don’t have to do it alone.  I recorded this episode live from a business retreat, and I was inspired to share with you why I think surrounding yourself with other people in business is such a vital part of the process. I share: Why you need to have other people who you can bounce ideas off of to give you a fresh perspective. (Yes, even if you like working alone!) Some ideas for how to create a community without spending a ton of time and money on retreats and trainings Plus, get the scoop about the next retreat I’m planning! 

Don't miss it! Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.donnaashton.com/magicalmap (Get the Magical Map to 4-Day Weekends) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group) 

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Whether you’re new here or have been listening for a while, I hope that you know one thing about me: I believe that TIME is one of the most precious things in life and that we shouldn’t spend all of ours tethered to our desks just to make a living. It’s what I’ve been coaching people to do for years by helping them create courses that scale their businesses without robbing them of their time. It’s been at the heart of my business for years, but it wasn’t until recently that I figured out how to communicate that my business is so much bigger than courses. In this episode of the Work Less Make More podcast, I’m sharing how I got to the 4-Day Weekend model in my own business and why I’m so excited to share it with YOU. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.donnaashton.com/magicalmap (Get the Magical Map to 4-Day Weekends) https://www.facebook.com/groups/1644192445844237 (Join Donna's Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When you create a leveraged course, you’re really creating so much more than that. By getting clear on what you teach and your process for teaching that, there are tons of ways to repurpose those lessons into things that can be other revenue streams for your business. One of my favorite examples of this is to turn it into a retreat.  In this episode, I’m walking you through how to do that. We’ll talk about: Why getting clear on your process through creating a course can be a gold mine Different types of content you can create (and sell!) from your course content How to turn that course into a retreat that will give your customers HUGE value and your bottom line a big boost, too.

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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It’s a tragedy to see so many people pour countless dollars and time into creating a course only to have it sit there on your website and collect dust. The whole point of a course is to make money and give you more freedom!  So, how can you make sure you’ll get the return on your investment (I’m talking about the money AND time investment)?  I’ve got some ideas for you in today’s episode: Make sure your course solves a big, migraine problem for your potential customers How to stand out from the crowd -- and all the other courses out there Pricing your course appropriately to reach your goals Creating a marketing plan that works

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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What’s the difference between a course, program, a coaching group, and a mastermind? They're all different ways I teach people to leverage their businesses to make more money, help more people, AND give them more time flexibility (Win!) But there are some differences, which can be confusing if you aren't familiar with this space. So which one is right for your business?  I’m breaking them down for you in this episode so you can decide for yourself. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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We did it! This is a huge milestone for the Work Less Make More podcast--the 100th episode!  I know that in those 100 episodes my guests and I have shared so much wisdom about how to be more conscious with your time and grow your revenue at the same time.  I couldn’t have done that without you! It’s fitting that my dear friend and business bestie, Jeannie Spiro, is on the show today to talk with me about why I do this show: Because I know it’s possible for YOU to find more harmony, ease, and peace in your life without giving up the income you need to live comfortably. Ready to have your cake and eat it too? Don’t miss this very special episode. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you build it they will come….  I can tell you that after more than a decade of creating courses (and helping other people create courses) that’s not necessarily true. If you don’t have a marketing strategy, your course might just sit there on your website and never bring you the sales and impact you were hoping for.  Today on the Work Less Make More podcast, I’m talking with marketing expert Roberta Ravella of Ravella Coaching Group about how to make sure you’re consisting attracting the right leads to your online business. Here’s what we talk about: Why being clear about who you want to work with is being kind to you AND your potential customers What social media platforms (and other avenues) should you use to find the best leads for your business  How things have shifted recently and what’s working in 2022 

Related Links robertaravella.com https://90dayrealtormarketing.com/ (90 Minutes to 90 Days of Strategic Marketing ) https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Roberta Ravella With 20-plus years experience in the mortgage sales and marketing,  Roberta is uniquely positioned to help realtors and mortgage professionals develop marketing strategies that leverage what they already have, their strengths and their values. Her programs have allowed committed professionals to earn the income they desire, all the while eliminating over work, stress and shame. Moving into a business that is both highly profitable and highly enjoyable is the ultimate goal.

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Teachable? Kajabi? Kartra? Oh my… On today’s episode, I’m addressing one of the questions I get asked most when it comes to course creation: What platform should you use? There are a few things to consider when you’re choosing where to house your course, like whether you want the course to be a part of your business plan or just a value add for current customers. And, of course, different platforms offer different features, which can help you with managing your entire business, not just your course. I’m breaking it all down for you today. Listen in. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you want to have freedom in your life, you’ve got to have a good grasp on your financial situation. That’s why I invited today’s podcast guest Lisa Sakai to share her best money tips for entrepreneurs. Lisa is a financial planner who focuses on helping people enjoy their lives NOW, while they set themselves up for the future.  We cover: A smarter way to save for all the things on your bucket list Balancing life partners who have different money philosophies How to get back on track if you haven’t been saving

Related Links One Vision Retire https://www.linkedin.com/in/lisasakai/ (Connect with Lisa on LinkedIn) https://d1aettbyeyfilo.cloudfront.net/donnaashton/30085341_1660831532716Dream_Big_Checklist.pdf (Get Lisa's Dream Big checklist) https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Lisa Sakai

Lisa founded One Vision Retirement with two ideas in mind: a client-first approach and a focus on advice and planning.

Her mission is simple: To cut through the noise and provide thoughtful, customized financial advice tailored for your personal situation.

Lisa’s story began like many origin stories do, in Hollywood. Three years after graduating from Kenyon College, Lisa was working for a well-established film producer when she noticed he was green lighting projects that didn’t align with her values. She was sitting at a car wash getting the producer’s car detailed for the fourth time that week when she realized: I want to make a difference.

After trying careers in education and then insurance, she found her calling: providing financial advice and planning for female professionals and their growing families.

With the heart of a servant and the mind of a teacher, Lisa is always available to help you when you need her most, but especially when you think you don’t need her.

Lisa has a unique ability to take complicated concepts, terms and ideas and present them in a way that is easy to understand. She begins by helping you to identify your financial goals and concerns. Then, she illustrates what is currently being done to address your goals and bucket list items. And finally, she discovers gaps in the overall plan, and offers solutions to fill those gaps. Lisa will even consult with your parents and children to ensure that everyone’s vision of financial success is aligned.

Lisa was past president of the Mission Viejo Chamber of Commerce. An avid theater goer, Lisa also enjoys trail running, cooking, reading, traveling, food, kickboxing, and spin classes.

About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Is your calendar so crammed full of meetings, calls, deadlines, and other projects that there’s no space left? It might seem like filling every moment is productive, but when you leave no time for thinking or creating—you’re not setting yourself up for success. Today I’m talking about why giving yourself more space in your schedule is so important and offering some ideas for how to make that happen. Be sure to listen!  Then, join me at 12pm ET for Full Moon Magic. A special training where we’ll use the energy of the full moon to help us release what no longer serves us. Register here: https://donnaashton.kartra.com/page/vF2187 (https://donnaashton.kartra.com/page/vF2187 ) Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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There’s only so much time in a day. So if you’re working with clients one-on-one, your income (and your impact!) will always be limited. That’s why moving from a one-to-one mode to a one-to-many model makes so much sense. In this episode, I’m sharing what that looks like and how you can start to make the shift in your business. Here are the highlights: Why a one-to-many business model gives you more freedom and impact! How to decide what to teach--even if you have a service-based business  Why this model is a win for both you and your clients

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Did you know that your energy attracts things to you, both good and bad? That’s the premise behind the Law of Attraction, something that I believe in with my whole heart. Why? Because I’ve seen it time and time again in my business and my life! That’s what we’re talking about today. What the Law of Attraction is and why it matters How to use the Law of Attraction to grow your business Why stepping away from your work when you feel frustrated or uninspired is almost always the best course of action

Don’t miss this one. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When I first started my business one of my biggest goals was to take summers off to spend time with my family. Sound too good to be true? It's possible! In this episode, I’m sharing how I’ve been able to make it happen and offer you some tips, too.  I cover: Why group coaching programs with an online course component give you the flexibility to take extended time off in the summer (or any time you need it!). Logistics for how to keep your programs running without you. How to keep the income flowing even when you’re not working.

Listen now. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Want to make a big change in your business, but aren’t sure if the time is right? Nature gives us so many clues on how to time things for maximum efficiency and impact. Today on the Work Less Make More podcast, I’m talking about how to use the seasons as a guide to running your business.  I break down what’s happening energetically for each season How to use the energy of each season to your advantage Why NOW is the best time to tackle your biggest projects

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I’m an avid gardener. I often get lost in the watering, weeding, and re-imagining my backyard garden. It’s my escape. But it’s also a beautiful metaphor for how I approach business. It’s something I’m always reminding my clients of.  And that’s what I’m talking about in today’s episode of the Work Less Make More podcast: You are the master gardener of your business and your life! The seeds you plant today will grow and become your landscape, so plant wisely!  Don’t be afraid to move things around. You don’t have to accept that big shrub where it is just because it’s there. Want more sunshine and flowers? (Or more freedom and money, perhaps?) Go get a shovel and move it to plant what you really want in that spot. Even when you set boundaries (or lay down mulch) weeds will pop up. That’s a part of life. And it’s within your power to pull them out before things get overgrown and unmanageable.

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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The overturning of Roe v. Wade has so many people shaken up. Things are changing, and it’s very unsettling for so many people.  But today’s episode isn’t about politics. It’s a special episode offering encouragement to stay empowered.  It’s about overcoming fear. It’s about staying in your power and continuing on with your business and everything you want to do in the world—especially when things seem discouraging. Because that, my friend, is how we are going to change the world for the better. Related Links Book a Call with Donna https://www.donnaashton.com/courseconsult Get the Simplify and Scale Template www.donnaashton.com/template Join the Simply and Scale Facebook group  https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237)

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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You might think you’re being kind and helpful when you go above and beyond your contract terms, answer every message within a few minutes, and bend over backward to meet last-minute deadlines…  But the truth is, you’re not just short-changing yourself of precious time and energy. You’re also likely enabling the people that you work with to be unorganized and devalue your work. That’s not good for anyone. In this episode of the Work Less, Make More podcast, I go into detail about how I see people sabotage themselves with kindness and share what you can do about it. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Today, I’m interviewing Heidi Gruss, a licensed psychotherapist, transformation strategist, and creator of The Transformation Methodology. She helps women who are stuck in their businesses and need help achieving the next level of success. We cover a lot of ground in this episode, for example: Why it’s so important to celebrate a win every day, no matter how small How to change up your strategy to reach that next level of success. (Hint: It’s not about working harder.) Why slowing down is the best thing you can do if you run a business How a coach can help you overcome burnout and shine a light on the blind spots that are standing in your way Related Links https://bit.ly/3kCuMyF (How to Eliminate Burnout & Get a Return on Your Time in 3 Easy Steps!) https://www.amazon.com/Slight-Edge-Jeff-Olson/dp/1935944312/ref=asc_df_1935944312/?tag=hyprod-20&linkCode=df0&hvadid=312029822325&hvpos=&hvnetw=g&hvrand=7071502405140177335&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9013312&hvtargid=pla-455539991495&psc=1&tag=&ref=&adgrpid=61316180319&hvpone=&hvptwo=&hvadid=312029822325&hvpos=&hvnetw=g&hvrand=7071502405140177335&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9013312&hvtargid=pla-455539991495 (The Slight Edge by Jeff Olson) Connect with Heidi  IG: https://www.instagram.com/heidigruss/ (@heidigruss) FB: Heidi Gruss LI: Heidi Gruss https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Heidi Gruss Heidi Gruss, is the CEO and founder of HeidiGruss.com, an International Transformation Company, and creator of The Transformation Methodology™. Early on in her career, Heidi focused on her education and gaining expertise as a Licensed Psychotherapist empowering women survivors of trauma. She led and executed a statewide, multi-system behavioral health contract receiving National recognition and accolades helping to inform behavioral health practices and service delivery. Heidi leveraged her success working in clinical and corporate settings to launch multiple entrepreneurial initiatives including The Transformation Methodology™ to awaken and inspire high-achieving leaders, executives and entrepreneurs who have become stagnant in their brilliance. In her downtime, Heidi may be found Uber-ing her children around town to and from activities, on the beach with her nose in a book or racking up miles on her Peloton. 

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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You didn’t start your business so you could spend hours every week doing things that you hate. And yet, so many of the entrepreneurs I work with are spending their time on things that drain their energy, don’t have a huge return on their time investment, and simply aren’t worth it. Today’s episode is all about designing your business so that you can do more of what you love and delegate the tasks you don’t love to someone else. How doing things that aren’t in your brilliance dilutes your energy Why it’s important for you to really understand how you’re using your time How I use delegation in my business to stay in my brilliance My best practical suggestions for how to delegate effectively

Related Links https://www.amazon.com/The-Big-Leap-Gay-Hendricks-audiobook/dp/B00282MRQI/ref=sr_1_1?crid=370M70WV3B332&keywords=the+big+leap&qid=1654183442&sprefix=the+big+leap%2Caps%2C163&sr=8-1 (The Big Leap by Gay Hendricks ) https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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We make thousands of decisions a day. Most of the decisions we make are seemingly insignificant like what to wear each day, but even those small decisions can take their toll and suck your energy. On today's episode of the Work Less Make More podcast, we’re talking about decision fatigue and how to avoid it in your business.  What is decision fatigue and how it can be detrimental for your business Why my mantra for making decisions is: “Make them quick and make them stick.” Why it’s important to give business decisions for long enough to make sure it has a chance to work

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Today, I’m wrapping up my series on course creation with today’s episode on how to put it all together! In past episodes, we talked about what can be a course and when the time is right for your business (go back and listen to those if you haven’t already!).  Here’s what we’re covering today: Nailing your course outcome My fool-proof system for making sure there are buyers for your course How to organize your course content so it’s not overwhelming

Don’t miss this one. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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In the last two episodes of the Work Less Make More podcast, we talked about ways you can use a course and different types of things you can repurpose to create a course. Today, I’m continuing the conversation with another important aspect of course creation: Timing. Is it the right time for you? There are 3 things you really need to have in place before you can launch a successful online course. Listen now to find out what they are! Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Usually, people talk about Mercury in retrograde like it’s a bad thing. But today, I want you to think about it as a chance to reimagine your business—and think about all the different ways you can repurpose your content to create an online course that can offer you more freedom and income, too.  Most people have no idea that they’re sitting on a gold mine. Are you? Listen to today’s episode to find out. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel, and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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In today’s episode of the Work Less, Make More podcast, I’m sharing 3 ways to use online courses in your business. Hint: These options are probably simpler than you think. If you’re thinking about adding a course to your business offerings, you won’t want to miss this one. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you’re like a lot of the entrepreneurs I work with, you’re trying to grow your business by doing all the things. Maybe you’ve created lots of different offers to try to attract clients or maybe you’re serving more clients than you really have the time or energy to serve. I see it all the time. Today, I want to share with you why it’s SO important to focus the time and energy you spend in your business on just one or two things--like a tree with a deep, well-established root system. And why you should consider pruning back those things  that are stealing the important nutrients from your business. Listen now.  Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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We all make mistakes. When you’re new in business, one of the biggest mistakes is not setting clear boundaries.  I see it all the time: People start out going way above the scope of their agreements because they want their clients to be happy and get lots of value. But not only is this not sustainable for you, it’s actually not doing you any favors for your clients, either. Today, I’m talking more about this and the other biggest business boundaries mistakes entrepreneurs make. Don’t miss it. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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One of the biggest mistakes entrepreneurs tend to make is not making enough time and space to reconnect with your purpose and clear your head. We’re talking about how to do this on today’s Work Less Make More podcast episode. Here are a few highlights from the episode: What a sacred hour is and why it’s important for all entrepreneurs and business leaders What to do when your mind is too busy How to utilize and implement the ideas that come up during your sacred hour

Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) http://www.donnaashton.com/template (Get the Simplify and Scale Template) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I’m calling it! It’s time to strike the phrase “passive income” from your vocabulary.  In this episode of the Work Less, Make More podcast I’m telling you why completely passive income is no longer realistic… and what is replacing it now and in the future. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When it comes to creating a business that’s both scalable AND sustainable, people often look for ways to create systems to boost their productivity. It makes sense, if you can get more done, you can take on more work and make more money, right? Here’s the problem. I bet you’re already working yourself to the point of exhaustion--and you want a business that allows you to have more freedom, not less. That means you don’t need to be more efficient, you need to simplify. On today’s episode of the Work Less Make More podcast, I’m unpacking the difference between efficiency and simplicity. Because that little mindset change can completely transform the trajectory of your business.  Related Links

https://www.donnaashton.com/simplified (Register for the Six-Figure Simplified mini course.) https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I’ve always believed in a better way of doing business--less hustle, fewer hours, more work-life balance. And for a while, it was difficult to convince others. But things are changing. If there’s one thing we can thank Covid for, it’s the realization that practices like working from home and flex time arrangements are not just possible—but ideal for so many. But there are more shifts happening, too. And that’s what today’s episode is all about. Don’t miss this one. Related Links https://www.donnaashton.com/simplified (Register for the Six-Figure Simplified virtual event.) https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Today’s episode is all about women and money! Danielle Margraff, a leader in the feminine wealth movement, joins us to shed light on a few of the things that often holds us back, as women, from making money and being more prosperous and gives tips about how to overcome those obstacles, too. She shares: How money can be a spiritual tool, or a mirror Why women sometimes undercharge for their genius and feel like they’re less than Money as an energy exchange Tips for women who are ready to uplevel their relationship with money

Related Links Follow Danielle Insta - https://www.instagram.com/daniellemargraff (@daniellemarggraf) FB Danielle Marggraf Linked In Danielle Marggraf  https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Danielle Marggraf  Danielle Marggraf is a leader in the feminine wealth movement. Followed by women worldwide for her inspiring and no-nonsense teaching style, Danielle mixes her spiritual badassery with money coach trainings for women. Her programs of all levels transform women in their business and personal lives. She is an activator for women to be wealth generators and growing lucrative, soul-enriching businesses. As a result, graduates of Danielle’s wealth consciousness programs quickly begin to massively uplevel their income, let go of past money blocks, and experience deep, soul-level breakthroughs in claiming their worth. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I’m so excited to introduce you to today’s guest, Jennifer Lyall. Jennifer is an intuitive business mentor and chief energy optimizer, which means she blends intuition with business strategy to help business owners and entrepreneurs find more ease AND better results. If you're ever felt stuck in your business, this episode is for you! She shares: How she struggled with her first business as a podcast host because it wasn’t aligned with her intuition Her best tips for letting intuition guide you in business Signs that there’s something off in your business energetically and what to do about it How she helps clients clear their blocks so they can move forward with alignment

Related Links https://jlyall.com (Jennifer's Website ) https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Jennifer Lyall Jennifer is an Intuitive Business Mentor and Chief Energy Optimizer.  She helps conscious visionary entrepreneurs with a big mission who are losing control with too many ideas and too much to juggle, to get centered and focused.  As the Founder of the Release to IncreaseTM Business System and My Energy CheckTM self awareness tool, she helps entrepreneurs master their energy and intuition so they can uplevel their impact and income, while doing what makes their heart sing. Jennifer is on a mission to teach 1 million people how to Check Their Inner Battery as often as they check their phone battery to expand their self awareness. She's is known for helping ambitious entrepreneurs make million dollar decisions, trusting their intuition.  Her genius is tuning in to the energy of ideas, people, places and situations to help them prioritize in their business and create a plan for moving forward.   About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Do you ever get so overwhelmed with things that you fantasize about walking away from your business? Maybe you feel like escaping to a remote beach where no one knows you and starting over selling seashells. (Just me?) We’ve all been there.  Recently, I’ve talked to a lot of business owners who are there right now--overwhelmed, too much on their plates, working long hours, juggling it all with family responsibilities, exhausted, and on the verge of burnout. I bet you don’t really want to quit though. So today’s episode is about how to get inspired again, simplify the things that are overwhelming you, and  come back stronger (and more profitable!) than ever. Don’t miss it. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) http://www.donnaashton.com/template (Get the Simplify and Scale Template) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Ready to work less and make more?  So many of my clients come to me overworked, exhausted, and on the verge of burnout. When we have our first few coaching sessions together, it’s not hard to see why. Most people who get to this busy and booked out place in their businesses are making 5 common mistakes, which I’m talking about in today’s Work Less, Make More podcast. Listen in to see if you’re making the same mistakes, and get my best tips for shifting toward more ease. Related Links https://www.donnaashton.com/courseconsult (Book a Call with Donna) Get the Simplify and Scale Template https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I know you’re talented. I know you’re smart. I can tell you’ve already accomplished so much. But if you’re feeling overwhelmed, exhausted, or overworked in your business … and you’ve felt like that for a while, it’s time for you to get some support. Let’s be real. If you knew how to do it, you would have already done it! In this episode of the Work Less, Make More podcast, I’m talking about how you know when it’s time to ask for help. Because it’s one of the best things you can do for your business, and for life. Related Links https://www.donnaashton.com/courseconsult (Apply for my free training.) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Are you the worker bee or the queen bee in your business? I see it with my clients all the time—women clients especially! We think we have to control every little task in our business and life to make sure that things are happening, but before too long they’re burnt out. Their growth is stalled. And things start to fall apart.  If you’re a business owner, you eventually HAVE to stop being the worker and take your seat as the Queen Bee. In this episode of the Work Less, Make More Podcast, I’m sharing what I’ve learned about business from the bees and walking you through a few examples of how you can put it to work in your own business.  Related Links https://www.amazon.com/The-E-Myth-Revisited-audiobook/dp/B00094F0ES/ref=sr_1_1?crid=3MATRE8802EGH&keywords=the+e-myth+revisited&qid=1643818872&sprefix=the+e-myth+revisited%2Caps%2C91&sr=8-1 (E-Myth Revisited by Michael Gerber) https://www.donnaashton.com/courseconsult (Schedule a quick call with Donna.) https://www.donnaashton.com/lybapp (Apply for my free training.) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group) 

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Are you running around like a chicken with its head cut off--trying to do all the things for everyone? Do you feel like you never have enough time to do all you'd like to do in your business (and at home!)? You aren't alone! In this week's episode of the Work Less, Make More podcast, I'm sharing how I help busy entrepreneurs and coaches shift the chaos in their lives and create a sense of calm and presence. Here are a few options: The first step is taking an objective look at where most of your time is going so you can begin to streamline the processes and free up more of your time. Cut out unnecessary tasks Consider outsourcing Move into a more leveraged model, like a course or group program, instead of helping people one on one.

Related Links https://www.donnaashton.com/courseconsult (Schedule a call with me.) https://www.donnaashton.com/lybapp (Apply for my free training.) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less, Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I’m sharing about a big epiphany moment I had about my business recently on today’s episode of the Work Less, Make More podcast. I’ve long been the course expert--but it recently dawned on me that courses are just a small part of what makes my business (and my life!) work. My real, hidden super power is being able to see how to make things simpler and more efficient. So I’m making a shift toward helping people in a more holistic way.  Courses are still a big part of leveraging your brilliance, but there’s more to it. That’s what I’m sharing with you today. Things like: Business boundaries Making decisions Simplifying and scaling

Related Links https://www.donnaashton.com/lybapp (Apply for my free training.) https://www.facebook.com/groups/1644192445844237 (Join the Simply and Scale Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Today on the Work Less Make More podcast, I’m sharing my best tips to simplify and scale your business. If you want more freedom in your business and your life in 2022, you’re going to want to listen up. I’m talking about: Why you need to scale What it means to simplify 5 steps you can take to take NOW to set you on a path to work less and make more!

Related Links https://www.donnaashton.com/courseconsult (Book a call with me now!) https://www.facebook.com/groups/1644192445844237 (Join the Make Impact with Conscious Courses Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Today on the Work Less Make More podcast my guest is Cat Stancik, also known as The LEAD Boss, and we’re talking about lead generation strategies. I love what Cat has to say about giving value and the importance of not just looking for potential buyers, but growing relationships with those people over the long-term. Here are a few highlights from our conversation: Why hearing a “no” on a sales call is a good thing. What is “bro marketing” and why to avoid it. How to nurture relationships so that potential buyers come to YOU!

Related Links http://FullyBooked.CEO (FullyBooked.CEO) actionincubator.com https://www.donnaashton.com/lybapp (Apply for Donna's free training.) https://www.facebook.com/groups/1644192445844237 (Join the Make Impact with Conscious Courses Facebook group ) About Cat Stancik I’m Cat Stancik, known as The LEAD Boss, I support Time Crunched CEO’s & Expert Entrepreneurs, to go from avoiding lead gen to loving it. I help them create a repeatable organic lead generation process so they can predictably hit their revenue targets, without requiring all of their time.  

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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It’s confession time! I’m pulling back the curtain today and sharing about how I got to where I am in my business--including one BIG shift I’m making right now as we move into a new year (2022).  How my business has changed--especially in the last couple of years. The difference between online courses and a leveraged program *What’s next for my programs in 2022. Related Links https://www.donnaashton.com/lybapp (Apply for my free training.) https://www.facebook.com/groups/1644192445844237 (Join the Make Impact with Conscious Courses Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Today on the Work Less, Make More podcast, I’m chatting with Camille Miller, founder of The Natural Life Business Partnership. She talks about how to align your spiritual beliefs with your professional role. The end result: A life and business you love. Isn’t that what we all want? Related Links Camille’s website http://www.donnaashton.com/coursesforcoaches (Apply for Donna's free training.) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group ) About Camille Miller  Camille Miller’s mission is to guide and support you to align your SOUL with your WORK and help you achieve PURPOSE BEYOND PROFIT. She’s the Founder of The Natural Life Business Partnership, a global professional organization for soul-centered entrepreneurs and corporate leaders who live in a higher vibration, have an alternative approach to business, and want to repair the world. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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No amount of great marketing will sell something that no one wants. So, your first job as a course creator is to figure out what people really want. Often the client doesn’t realize what their true problem is. How do you get to the bottom of their problem and address it in a way that makes them see they need your course? That’s what today’s episode is all about. Don’t miss it. Related Links http://www.donnaashton.com/coursesforcoaches (Apply for my free training.) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group. ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Founder of The Expansion Method, Evakarin Wallin, is my guest on today's episode of the Work Less, Make More podcast. It's a fascinating conversation about all the blocks we all have hidden in our subconscious--blocks we might not even realize we have! Evakarin's method helps her clients clear those blocks quickly and efficiently so they can make a BIG impact in the world. She even uses her method to help me during this episode. Trust me, you don't want to miss this one. Related Links https://www.evakarinwallin.com (Evakarinwallin.com) https://www.facebook.com/evakarin.wallin (Evakarin on Facebook) https://www.linkedin.com/in/evakarinwallin/ (Evakarin on LinkedIn) https://www.instagram.com/evakarinwallin/ (Evakarin on Instagram) http://www.donnaashton.com/coursesforcoaches (Apply for Donna's free training) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group) About Evakarin Wallin Evakarin Wallin is the Creator of the Expansion Method, Author of “The Powerless Thought,” and a Professional Speaker.  She is known internationally as the Queen of Transformation because she helps her audience and clients release what is holding them back and rewire their minds so they can easily step up their game and grow their business. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Let's use this flow of November 11th energy to manifest your dream business and course! This was recorded live on the very special day, but even if you listen later it's not too late to do some manifesting. You'll hear: Tips on creating a course that makes impact Planning 2022 around your course/dreams/goals! *And a bit of magic It's time to manifest your course

Related Links http://www.donnaashton.com/coursesforcoaches (Apply for my free training) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group )

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Anyone can create a course these days. But not just anyone can make it into a consistent revenue stream.  So, who is the best candidate for a successful online course? That’s what I’m talking about on today’s episode of the Work Less, Make More podcast.  In short: The course topic isn’t as important as a lot of people think-it’s more about the expertise and experience a course creator brings to their topic. Related Links http://www.donnaashton.com/coursesforcoaches (Apply for my free training) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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When it comes to your course, chances are pretty good that you’re not the only one teaching your particular topic or idea. (In the last couple of years, we’ve seen an explosion of online courses in all types of topics!) It can be hard to stand out.  That’s why today, I’m talking about some ways to bring more of that special thing that makes you YOU to your course. Not only will it set you apart from the crowd, it will attract those clients who resonate with you the most. That’s a win-win. Related Links Apply for my free training http://www.donnaashton.com/coursesforcoaches (http://www.donnaashton.com/coursesforcoaches)  Join the Make Money with Courses Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I'm bringing a little bit of woo to the  podcast this week. I'm a firm believer that when you connect with your heart (your big why) and create your course from that place, your ideal clients will flock to you. It goes deeper than mastering the tech, doing the research, and nailing your marketing message. It's about the energy that YOU bring to your course. So how do you make sure you're bringing the right energy? I'm telling you how to become a conscious course creator in today's episode. Don't miss it. Related Links Apply for my free training http://www.donnaashton.com/coursesforcoaches (http://www.donnaashton.com/coursesforcoaches)  Join the Make Money with Courses Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) Learn more about Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Do webinars still work to sell courses? Yes! I feel there are still the best option to get committed, and engaged ideal clients to see your offers. If someone is willing to watch a 60 min training, they are interested and want to see if you can help them. A webinar is not a free training with an offer tacked on the end. It’s a intentional revered engineered presentation that a) does help them by digging into their migraine problem b) shows your expertise 3) gives them time to see if they like your style  4) helps them determine if you are the one to help them Your webinar should be filled with 2021 strategies and authenticity, so if you have an old one, you may want to update it. Check out the Winning Webinar Workshop I’m hosting Nov 8 & 9th in Pawleys Island, SC https://www.donnaashton.com/winningwebinar (https://www.donnaashton.com/winningwebinar) Related Links https://www.donnaashton.com/winningwebinar (Winning Webinar Workshop) https://www.donnaashton.com/worklessworkshops (Work Less Workshops) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group) https://www.donnaashton.com/coursesforcoaches (Learn more about Courses for Coaches)

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Wondering when to create a course in your business? In this episode I go through what you need to have in place to make a course really effective. 1) You have experience with clients, patients, helping people. 2) Understanding the process you take them through (repeating the same thing to all your clients, taking them through the same exercises, etc..). 3) You’re getting results for them and transforming their lives. Don’t jump right in at the beginning of your business until you have these things in place or it will be much harder. But don’t let imposter syndrome stop you. You don’t need a PHD to teach about your topic! Related Links https://www.facebook.com/1293150438/videos/2827076614183903/ (Interview with Shannon Hernandez) https://www.donnaashton.com/worklessworkshops (Work Less Workshops) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group ) https://www.donnaashton.com/coursesforcoaches (Learn more about Courses for Coaches)

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I'm talking about my topic today: Money! I’m giving you a math lesson. But don’t worry, it’s the kind of math that helps you feel more freedom and joy in your life—and you don’t even need a calculator! In today’s Work Less, Make More podcast episode, I’m shining a light on how much to charge for a course, how much time you’ll save by shifting to a group program, how a “premium” course is different, and so much more. Related Links http://www.donnaashton.com/coursesforcoaches (Apply for my free training now!) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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Were you taught that you always have to be buttoned up and polished for people to take you seriously? Maybe you spent some time in a corporate work culture where you felt like you had to keep your personal life private and it almost felt like there were two versions of you--a professional version and a personal version.  Many people struggle with this in their coaching business, too.  How much do you share with your clients? What if you make a mistake and don’t practice what you’ve been preaching? Is it OK to let yourself be vulnerable? In short, YES! And I’m telling you why in this episode of the Work Less, Make More podcast. Related Links http://www.donnaashton.com/coursesforcoaches (Apply for my free training) and learn to clear your calendar by launching a group course! https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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If you're tired of hunting down clients and making sales calls, listen up! Not only can an online course replace some of your one-to-one coaching work, but it can help you put a system into place so your ideal clients come to YOU. On today’s Work Less, Make More podcast, I’m talking about how this works. It could be just what you need to hear to put an end to the constant hustling once and for all. Related Links https://www.donnaashton.com/worklessworkshops (Work Less Workshop Series) http://www.donnaashton.com/coursesforcoaches (Apply for my free training) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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People often ask me why I’m so passionate about group coaching. The truth is, there are SO MANY reasons, I have a hard time answering in a succinct way. So, on today’s episode of the Work Less, Make More Podcast, I’m giving you 10 really good reasons to shift from private, 1-to-1 coaching to a group coaching program or online course. Don’t miss it. Related Links Work Less Workshops https://www.donnaashton.com/worklessworkshops (https://www.donnaashton.com/worklessworkshops)  Join the Make Money with Courses Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) Learn more about Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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A friend recently reminded me that while I coach people to create amazing online course, what I’m really giving people is a more empowered lifestyle. In this episode of the Work Less, Make More podcast, I’m exploring what it means to live an empowered lifestyle--and how it can come to fruition to help my clients, not just financially, but in all areas of your life. Related Links https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group) https://www.donnaashton.com/coursesforcoaches (Learn more about Courses for Coaches) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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I know a lot of people I work with hesitate to get their courses out there--sometimes for YEARS--because they feel overwhelmed. They think it will be hard and complicated. In today’s episode of the Work Less, Make More podcast, I’m letting you in on a little secret… It doesn’t have to be. Many of my clients are surprised that creating a course can be easy once they have some guidance and structure. So if it feels “too hard” for you, make sure you don’t miss today’s episode. Related Links https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group) https://www.donnaashton.com/coursesforcoaches (Learn more about Courses for Coaches) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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By now you’ve heard about all the benefits of creating a course—how it boosts your impact and your bottom line! But what if you’re in an industry that’s a little different? If you’ve been wondering if a course could work within your niche or industry, this episode is for you! I’ve coached so many different course creators through the years and the topics have run the gamut--everything from dog breeding to money mindset. Listen for a long list of course examples from different niches, plus learn which industries I think are the best candidates for a course. Related Links Join the Make Money with Courses Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) Learn more about Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you.

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But how does it actually work?  Today’s episode is all about the process of creating and selling your course. I’m walking you through the process my clients take as they go from idea to a course that sells consistently and helps their ideal clients get amazing results. Related Links Join the Make Money with Courses Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) Learn more about Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Are you wondering if you have what it takes to be a wildly successful course creator? In my years coaching aspiring course creators, I’ve noticed a few common threads that set apart the most successful creators from those whose courses just never take off. In today’s episode of the Work Less, Make More podcast, I’m sharing 5 things that it takes to be successful as a course creator. Listen in to see if you're a good candidate. Related Links Join the Make Money with Courses Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) Learn more about Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Have you ever looked into a window to try to see what’s going on inside? You can see a few things, but you miss so much more!  This is the process many entrepreneurs take when they begin to create a course. They might attend a free webinar or download a checklist, which is just a quick peek at a more involved process. It's like looking at it through a window. If they really want to see the whole picture, they’d need to get into the room and walk around! I know because I did the same thing. In today's episode of the Work Less, Make More podcast, I share how I realized I needed help in the early days of my business. If you’re serious about making your course work, it’s worth investing in a program that can help you do it right. Related Links https://www.donnaashton.com/coursesforcoaches (Learn more about Courses for Coaches + Apply for the VIP training) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Trust me when I tell you that you want your course to be a fine dining experience, not an all-you-can-eat buffet. Let me explain:  One of the biggest mistakes course creators make is putting too much content into their courses. While it might seem like this adds value, the result is that your students feel like they need to sample everything--and they might miss the BEST dish (the one that gives them the result they wanted!) In this episode of the Work Less, Make More podcast, I explain more reasons why you want to give just enough info in your course. Related Links Join the https://www.facebook.com/groups/1644192445844237 (Courses for Coaches Facebook group) https://www.donnaashton.com/consult (Book a call with Donna) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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A little clarification here, a design tweak there, a different word choice…  There are so many little bits and pieces that go into creating and selling online courses! Each one might seem insignificant when you’re putting together the whole thing, but in all my years coaching course creators I’ve noticed that those little pieces can make a HUGE difference. They can even be the deciding factor between a course that never sells and one that people can’t get enough of. In this episode of the Work Less, Make More podcast, I’m talking about what those little little things are--and how to make sure you’re addressing them so that you can get the most out of your course. Related Links https://www.donnaashton.com/consult (Book a call with Donna) https://www.facebook.com/groups/1644192445844237 (Join the Courses for Coaches Facebook group) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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I love that having a coach is becoming mainstream these days. Coaches are such an important asset whether you’re an elite athlete, business owner, or simply trying to get more healthy! And for good reason. In today’s episode, we’re talking about 4 main reasons why working with a coach, mentor, or a mastermind group is the best way to create a stellar course that sells.  It lets you stay in your own lane and focus on developing the best content for your course or group program. It’s so much quicker. You get better results (for you AND the students you want to share it with) It’s just more fun to do it alongside others who are on the same path.

Related Links Join the https://www.facebook.com/groups/1644192445844237 (Courses for Coaches Facebook group) Learn more about Donna's https://www.donnaashton.com/coursesforcoaches (Courses for Coaches program) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Working a regular 8-5 job never worked for me. I have always wanted more for life than the work-sleep-work-sleep pattern.  In this episode, I share some of the backstory about why I started my business. Then, I get into the details of how I fit all of my work into just 12 hours a week and I give you a roadmap for how you can do it, too! Related Links Join the Courses for Coaches Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Wouldn’t it be nice if you had exactly the right words to explain to potential customers why your course is so necessary? Actually, if you do your homework and really understand who your ideal customer is and the problems that he or she is facing, it’s not that hard. I call it magic messaging because it works like a charm! Listen to the full episode to get clear on your message and articulate it in a way that makes your offer irresistible. Related Links Join the Courses for Coaches Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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I'm preparing to launch my Make Money Mastermind program for coaches and entrepreneurs who want to replace some (or all!) of their income with online courses.  I really want you to understand what we do in the program, but instead of telling you, I thought I should just pull back the curtain to let you experience it for yourself. So, for today's Work Less, Make More episode, I'm sharing a bit from a recent Zoom call from the current mastermind group, which is wrapping up in the next few weeks.   As you'll hear, it's so much more than just marketing strategy and business--though there's plenty of that, too!--it's all about building a complete LIFE that makes your heart sing. Related Links https://www.donnaashton.com/coursesforcoaches (Learn more about the Courses for Coaches / Make Money Mastermind program) https://www.donnaashton.com/coursekickstarter (Join us for the Courses Kickstarter June 21st) https://www.facebook.com/groups/1644192445844237 (Join the Courses for Coaches Facebook group) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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I’m excited to welcome Meredith Newlin, a full-time educator and book coach for educators, back on the podcast today. I’ve coached Meredith for a couple of years now, and this is the year things have really taken off for her. She shares why she thinks that is and what advice she has for other new entrepreneurs.  Related Links The Transformed Teacher https://www.thetransformedteacher.com/ (https://www.thetransformedteacher.com/) Join the Courses for Coaches Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Meredith Newlin Meredith Newlin is in her 16th year teaching. Her passion and purpose is teaching as well as helping motivate and inspire educators to tap into—and keep— their joy for the teaching profession. Meredith's journey into edupreneurship began with publishing her first book Captured Fireflies: Truths, Mistakes, And Other Gifts Of Being an English Teacher, which led to creating The Transformed Teacher podcast and creating workshops, online courses, and coaching programs for teachers. She regularly presents at national conferences for teachers and currently coaches teachers who want to publish and successfully market their own books. A North Carolina native, Meredith currently lives in Denver, Colorado with her two children, Eleanor and Oscar. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Not sure if you're ready to commit to coaching? Neither was today's guest, a yoga teacher + course creator who also happens to be my virtual assistant, Erica Rodefer Winters. She shares about her reservations in joining my Make Money Mastermind and how the decision helped her launch a new course and propel both of her businesses forward. Related Links Spoiled Yogi  http://www.spoiledyogi.com (http://www.spoiledyogi.com) Grow Your Yoga Business without Burning Out https://spoiledyogi.teachable.com/p/growyogabiz (https://spoiledyogi.teachable.com/p/growyogabiz) Join the Courses for Coaches Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Erica Rodefer Winters Erica Rodefer Winters is a yoga teacher who helps pregnant and new mamas find more balance in their life through yoga, mindfulness, self-care, inspiration, community, and humor. She spoils her yoga students rotten (in a good way!), and it's her mission to teach mamas that it's not selfish to spoil themselves every now and then, too. She’s also a virtual assistant/content marketing strategist who aims to help busy entrepreneurs create a greater work/life balance by helping them hone their messaging, create systems, and increase their revenue. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://www.createyourcoursequiz.com (createyourcoursequiz.com)

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If you ever feel like you’ve lost touch with the things that make you feel JOYFUL in your business, this episode is for you. M. Shannon Hernandez is in the business of joyful marketing, and she has lots of insights about how to build a business that helps you stay in touch with your joy. After all, that’s why you became an entrepreneur in the first place, isn’t it? Related Links https://mshannonhernandez.com/joyquiz/ (The Joyful Marketing Quiz) Join the https://www.facebook.com/groups/1644192445844237 (Courses for Coaches Facebook group ) About M. Shannon Hernandez M. Shannon Hernandez is ALL ABOUT THAT JOY in life and biz—and specifically is known around the globe for her Joyful Marketing Methodology. She works with online coaches and consultants—teaching them how to market and sell from a place of joy and intuition first—and build a profitable business that includes abundant time off. Shannon is a sought after expert in the world of joyful marketing and online business strategy, and she champions and rallies coaches and consultants to build the business and lifestyle of their dreams.  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Everyone is online these days--and that means lots of opportunity for course creators! But it also means more competition, too. In today’s episode of the Work Less, Make More podcast, I’m sharing my best tips for making sure your course stands out so you don’t get lost in the huge pool of courses available today. I cover:: How to make sure you’re staying relevant in 2021. Keeping up with shifts in your industry Following seasonal trends and pain points Why it’s more important than ever to make meaningful connections with your ideal clients

Related Links Join the Courses for Coaches Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Why do I teach my clients to sell their course BEFORE they spend time creating all the content? In today’s episode, I’m sharing the thought process behind why you should sell your course before you build it! Things like... You’ll know that it’s a proven topic and people are willing to invest in.  It creates built-in accountability  Your students will get better results for your clients because you can change things as you go You will get paid to create your course. Related Links https://www.facebook.com/groups/1644192445844237 (Join the Courses for Coaches Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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If you can't sell your online course, it's probably for one of several reasons. One that’s far too common is that you never finished it to start with!  In this episode, I share 3 things it could be and give you some practical solutions so you can finally start seeing some results from your hard work. Related Links Come to https://www.donnaashton.com/sellmorecourses (Work Less, Make More Virtual) https://www.facebook.com/groups/1644192445844237 (Join the Courses for Coaches Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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I know a lot of entrepreneurs who build their lives around their businesses. I started my first business when my daughters were 7 years old, and ever since I've built my business around my LIFE. That means I schedule my work around the other things I want to do--from family time to travel and vacations! In this episode of the Work Less, Make More podcast, I'm sharing what that looks like for me. Enjoy this little behind-the-scenes glimpse into my world. I know a lot of entrepreneurs who build their lives around their businesses.  I started my first business when my daughters were 7 years old, and ever since I've built my business around my LIFE. That means I schedule my work around the other things I want to do--from family time to travel and vacations! In this episode, I'm sharing what that looks like for me. Enjoy this little behind-the-scenes glimpse into my world. Related Links Join the Courses for Coaches Facebook group https://www.facebook.com/groups/1644192445844237 (https://www.facebook.com/groups/1644192445844237) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Most people become entrepreneurs because they want to do more of what they love, NOT because they enjoy all the admin tasks that come with running a business. Today’s guest, Erin Taylor, helps business owners eliminate the "busy" work, streamline processes, and work on time management techniques. In this episode, she shares a little about that process, why it’s important, and how it provides her clients with more freedom in their lives. Related Links Makers Business Tools: https://www.ambitious-solutions.com/makers-business-tools (https://www.ambitious-solutions.com/makers-business-tools) Erin's website: http://www.ambitious-solutions.com/ (www.ambitious-solutions.com) https://www.facebook.com/groups/1644192445844237 (Join the Courses for Coaches Facebook group) About Erin Taylor I grew up and went to college in the Midwest. After a while, we realized we were working all year for just 1 week on the beach. Within 6 months, my husband and I moved to Charleston, South Carolina with our two dogs. I became tired and unfulfilled by climbing the corporate ladder.  I craved freedom, flexibility, and impact driven work. After 11 years in corporate, I quit. My experience as a technical project manager gave me knowledge that I've transformed into Ambitious Solutions. I now get to help creative female entrepreneurs own their goals, time, and schedule with my program where I teach my Momentum Blueprint.  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Today’s guest, Patty Farmer, is a whiz at everything marketing, media, and money! In this episode, she shares so many really insightful tips and ways to get your course (or other product or service) out there in front of the right people. I learned so much from Patty, and I know you will, too. Resources and Related Links https://MarketingMediaMoney.com (Marketing, Media, & Money Magazine) https://pattyfarmer.com/M3Podcasts (Marketing, Media, & Money Podcast) https://M3BizQuiz.com (Marketing, Media, & Money FREE Assessment) https://www.facebook.com/groups/1644192445844237 (Join the Make Money with Courses Facebook group ) About Patty Farmer Patty Farmer is an award-winning Marketing & Media Strategist, International Speaker, Podcast Host, Magazine Publisher, Event Producer and Best-Selling Author specializing in Marketing & Media Strategies and works with small business owners, entrepreneurs, and speakers to attract and convert their ideal clients so they can make a BIG impact in the world, and even bigger deposits in their bank account. She has created a network of 100,000 + connections while teaching thousands of entrepreneurs to connect, collaborate and convert in less time and make more money while designing the lifestyle they want to live. Patty believes we all have a message, and her mission is to help them master, market and monetize that message in a way that creates transformation for both them and their clients and to make their marketing profitable…NOT painful. Patty has been seen on the covers of magazines such as Accomplish, Unleash Your Bold, Be the Boss, Women Who Mean Business and EXPERTpreneur. She was recently awarded the “Global Business Strategist of the Year” by the Global Powerhouse Group in London, England, named #3 in the “Top Ten Media Speakers You Need to Know” and awarded the “International Speaker of the Year” by the Public Speakers Association”. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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If you’ve ever felt overwhelmed by the financial part of owning a business, today’s episode is for you! Nicole Peterkin Morong is a certified planner who helps clients reach their financial goals more efficiently and with less stress through financial planning, advice, and accountability by keeping their financial resources and decisions aligned with those goals and their ideal lifestyle. She’s sharing her best tips on taxes, investment opportunities, and so much more.  Related Links Next Level Profits http://www.peterkinfinancial.com/next-level-profits (www.peterkinfinancial.com/next-level-profits) https://www.amazon.com/Love-Your-Family-Save-Like-ebook/dp/B07525468R (If You Love Your Family, Save Like It ) https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4/ref=sr_1_1?dchild=1&keywords=profit+first&qid=1617853689&s=digital-text&sr=1-1 (Profit First: Transform Your Business from a Cash Eating Monster to a Money Making Machine) https://www.amazon.com/Sandy-Botkin/e/B00J5I2O2K?ref=sr_ntt_srch_lnk_2&qid=1617853746&sr=1-2 (Books by Sandy Bodkin) https://www.donnaashton.com/coursesforcoaches (Enroll in Courses for Coaches) Join the https://www.facebook.com/groups/coursesforcoaches (Courses for Coaches Facebook group ) About Nicole Peterkin Morong  Nicole Peterkin Morong is a CERTIFIED FINANCIAL PLANNER™ and the CEO of Peterkin Financial where she provides ongoing financial planning, advice, and accountability to about 50 families. She believes great planning should be focused on achieving her clients personal goals and desired lifestyle- not a number in the bank, and that investment management should be a very small piece of the overall financial planning puzzle. Her program “Next Level Profits” was designed to helps service based entrepreneurs truly leverage their numbers so that they can have more security and stability in their business and increase their take home pay and benefits. Nicky is a published author and speaker, and her first book, “If You Love Your Family, Save Like It” is her guide to modern money management for America About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Today, we're talking about creating freedom and flexibility in your business. It all starts with having a clear vision of what you're creating and why--and then sticking to the boundaries that you've created to make it possible. I'll also share why online courses can be a key piece of your strategy to find more freedom and flexibility in your business and life! Related Links Join the https://www.facebook.com/groups/coursesforcoaches (Make Money with Courses Facebook group) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Business doesn’t have to be complicated. As today’s guest Dana Pharant explains, it can be as simple as getting reconnected to who yourself and your purpose. Here’s an overview of our discussion: - How growing up in a cult and being a former Dominatrix has defined her and her approach to business - Why you need to get reconnected with who you are and let go of the need to do everything “right” -Why many entrepreneurs she meets are on the verge of a spiritual crisis and how she helps them through that - Why she recommends setting targets, instead of goals Related Links Dana's website http://www.badassintuition.com/ (www.badassintuition.com) Book: Becoming a Badass In Business https://danapharant.newzenler.com/books (https://danapharant.newzenler.com/books) About Dana Pharant Combining her 20+ years in the wellness and stress management fields along with her experience of building a 7-figure business and her background as a former Dominatrix, Dana is the leading authority at teaching her audiences healthy habits, mindset strategies, and authentic presences they can tap into their inner power, be top performers, and close more sales. She is an international best selling author of 4 books, and an award winning speaker. Dana's commitment to living live in command of her feminine power and helping others connect with their inner power has made her a sought-after speaker, gained her recognition and respect.  When Dana is not on stage, she loves the company of a small group of friends sharing laughter and simple pleasures. On warm summer nights, you can find her on the back of her husband's motorcycle in search of the perfect pub. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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In this episode, I'm breaking down three ways to find people who are interested in your course offering or group coaching program. Here's an overview. 1 - Start from the beginning by creating something they NEED. 2 - Use words that paint a picture of what your ideal clients are looking for 3 - Make sure to get it in front of enough people! Related Links Join the https://www.facebook.com/groups/coursesforcoaches (Make Money with Courses Facebook group) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://www.createyourcoursequiz.com (createyourcoursequiz.com)

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There are so many benefits to tapping into your creative side--especially if you’re an entrepreneur or small business owner. As today’s guest, Minette Riordan, reminds us, creativity can bring more joy to your life, help you troubleshoot problems that arise, and give you an outlet to help you relax and relieve stress. Not to mention, if you’re a course creator, creativity can help you see things in different ways and appeal to different types of learners. Tapping into my creative side has completely shifted my business, so I’m thrilled to share this special episode with you. Don’t miss it! Related Links https://minetteriordan.pages.ontraport.net/CourageousCreativityOffer (Courageous Creativity ) https://www.donnaashton.com/coursesforcoaches (Enroll in Courses for Coaches) Join the https://www.facebook.com/groups/coursesforcoaches (Make Money with Courses Facebook group ) Minette Riordan Dr. Minette Riordan is a modern day Renaissance woman: artist, writer, entrepreneur and advocate for creativity as essential to the well-being of people and planet. She is the creator of the Emerge Method™, a powerful transformational process for supporting others to activate creativity.  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Say this with me: “I am a creative.”  These four little words recently marked a huge shift for me. This episode of the Work Less, Make More podcast is all about tapping into your creativity and bringing it into your business + all the the unexpected benefits of that. Enjoy! https://www.donnaashton.com/coursesforcoaches (Enroll in Courses for Coaches) Join the https://www.facebook.com/groups/1644192445844237 (Make Money with Courses Facebook group ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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If there’s one thing that online entrepreneurs find confusing, it’s how to use advertising to leverage your business. If you do it well, it could make all the difference. But, if you don’t know what you’re doing, it’s all too easy to waste your money. That’s what today’s guest, Tara Zirker, founder of the Successful Ads Club, wants to help you avoid. She gives tons of great tips and insights in this episode. If you’re ready to take your online business to the next level, don't miss it! Related Links http://www.successfuladsclub.com/ (Successful Ads Club) http://www.youradkit.com (YourAdKit.com) Enroll in https://www.donnaashton.com/coursesforcoaches (Courses for Coaches) Join the Make Money with Courses https://www.facebook.com/groups/coursesforcoaches (Facebook group ) About Tara Zirker Tara Zirker is an advertising expert and founder of Successful Ads Club who has taught thousands of business owners to rapidly scale their revenue through the power of Facebook ads.  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Raise your hand if you’ve ever purchased a course, but never quite finished learning all the material. I know I have! I had good intentions, but when it came right down to it, I just wasn’t as committed enough to sit down and get through it. This is just one of the reasons why I love premium courses. When there’s some accountability and interaction built into a course, most people are more likely to show up. This scenario is great for both the student AND the course creator Here are a few reasons why: Premium courses set you, the course creator, apart from the competition Students have more access to you and benefit from that personal touch It allows the course creator to raise the price because the results and value will be higher for the students It will get better results for your clients and for you - people will show up and create the success stories for you

Enroll in Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches) Join the https://www.facebook.com/groups/coursesforcoaches (Courses for Coaches Facebook group)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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I’m excited to be talking with Carolin Soldo this week. Carolin is a Business Growth Expert and creator of Scale Academy and Powerhouse Business, where she leads powerful business owners to success with ease. She helps her clients reach new heights in their businesses and live more happy, fulfilled lives, too! I really appreciate her approach to building a business that you love, and I know you will too. Related Links: http://www.CarolinSoldo.com  (CarolinSoldo.com ) https://www.youtube.com/channel/UCmDfJY_9pc2DyGLp8Yk0qWA (Carolin's YouTube Channel) Join the https://www.facebook.com/groups/coursesforcoaches (Courses for Coaches Facebook group ) About Carolin Soldo Carolin Soldo is one of the most recognized coaches for entrepreneurial and business women. She has been named “Female Entrepreneur of the year” by the Stevie Awards and has created an Inc. 5000-ranked, global enterprise devoted to empowering women entrepreneurs. She was named one of Buffalo’s 40 under 40, has won the Small Business Administration Award for Business Owner of the Year, and has been featured on Forbes, Inc.com, Entrepreneur Magazine and more. Carolin has built two 7 multi-million dollar businesses in the Service Industry and is also an angel investor with a special interest in women-led ventures. Over the last 10 years, Carolin has advised & helped nurture the businesses of many of the 7- figure thought leaders you see thriving today. After hosting large online programs for years, today she only works with a limited number of high-profile clients one to one and hosts unique live experiences and events. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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"If you build it they will come." But will they really? Today's episode is all about busting one of the most common myths I hear from people who want to create online courses. Unfortunately, most people can't simply create a course, put it online, and wait for the sales to start rolling in. It's time for a reality check. It takes research, understanding what your ideal client really values, and committing to building an audience. Related Links: Join the https://www.facebook.com/groups/coursesforcoaches (Courses for Coaches Facebook group ) Learn more about the https://www.donnaashton.com/coursesforcoaches (Courses for Coaches program ) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Business owners make around 35,000 decisions a day! And today’s guest, Candice Hozza’s work is all about helping those entrepreneurs make inspired decisions that help keep them in the flow of their business. Her work with reading Akashic records to help business owners realize their potential is fascinating.  We talk about: -What are the Akashic Records?  -How can you use the information of the Akashic records to help you grow our business. -What are some of the things that hold women entrepreneurs back. -Some ways to get back into the flow when you feel stuck Resources and Related Links Self Love Affirmation  http://www.candicehozza.com/love (www.CandiceHozza.com/love) https://www.facebook.com/groups/theintuitivebusiness (The Intuitive Business on Facebook) CandiceHozza.com/media Enroll in Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches) About Candice Hozza Candice Hozza is a Spiritual Strategist and Business Intuitive, Founder of the Align Your Business Program and The Intuitive Business Podcast. Using her expertise in utilizing intuition and the Quantum energy field she’s able to help women business owners release the blocks that are holding them back and gain clarity on the direction of their business so they can generate the money they desire while aligning to their truest mission. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Did you know that fear and excitement feel the same in your body?  So, if you’re feeling fear come up when you’re about to take a step forward in your business (if you’re building a new course, for example), it can be helpful to reframe it as excitement instead. That’s what today’s episode is all about. I hope you’re excited to listen in! Resources and Related Links Enroll in Courses for Coaches https://www.donnaashton.com/coursesforcoaches (https://www.donnaashton.com/coursesforcoaches)  Join the Free Courses for Coaches Facebook Group https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches)  About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Overnight success stories might be inspirational, but in my experience they’re rarely true. It takes tenacity and incredible belief in yourself to get any type of business off the ground--and this is especially true in the online world. Just ask my longtime friend and client Meredith Newlin. Meredith is our guest on today’s episode and she shares her story--a relatable tale of plenty of ups and downs as she’s helped other teachers transform from overwhelm to overjoyed through her courses. It didn’t happen overnight, but she’s starting to see the fruits of her labor and I couldn’t be more happy for her! Ready to learn more? Join the FREE Facebook group Courses for Coaches for inspiration, sisterhood, and SO much more. >> https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches) Related Links Join Meredith’s Facebook group at http://www.thetransformedteacher.com (www.thetransformedteacher.com) http://www.thetransformedteacher.com/ (www.thetransformedteacher.com) Learn more about https://www.donnaashton.com/coursesforcoaches (Courses for Coaches ) About Meredith Newlin Meredith Newlin is in her 16th year teaching. Her passion and purpose is teaching as well as helping motivate and inspire educators to tap into—and keep— their joy for the teaching profession. Meredith's journey into edupreneurship began with publishing her first book Captured Fireflies: Truths, Mistakes, And Other Gifts Of Being an English Teacher, which led to creating The Transformed Teacher podcast and creating workshops, online courses, and coaching programs for teachers. She regularly presents at national conferences for teachers and currently coaches teachers who want to publish and successfully market their own books. A North Carolina native, Meredith currently lives in Denver, Colorado with her two children, Eleanor and Oscar.

About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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If there’s one thing I’ve learned from all my time as an entrepreneur, it’s that progress is not linear. There are often many ups and downs, pivots and direction changes. Trust me, I’ve been there And in this episode, I’m talking about my own path to growing a multiple 6-figure business. It hasn’t always been easy, but I am so grateful for every lesson I’ve learned along the way. I hope you can learn from my story, too. Ready to learn more? Join the FREE Facebook group Courses for Coaches for inspiration, sisterhood, and SO much more. >> https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches) Related Links https://player.captivate.fm/episode/fefdc7f1-37a0-4875-95b6-7a4cadedb2f7 (Episode 7: YOU are the Expert) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Like most entrepreneurs, I’ve been spending the end of 2020 reflecting and planning.  It made me start thinking about my WHY. So in this special bonus episode, I’m going to talk you through some of the questions you can ask yourself if you’re flirting with the idea of creating your own online course in 2021. Consider:  Why do you want to have a course? How would your course support you in 2021? What income do you hope you can generate per month with this course?

Ready to learn more? Join the FREE Facebook group Courses for Coaches for inspiration, sisterhood, and SO much more. >> https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Today we’re talking about the part of an online course that everyone wants: the passive income part where you get to sit on the beach drinking margaritas while the money rolls in. I call this the leverage, and it’s the third part of my three-part system.  You'll learn: -What parts you need to automate so that your course helps you to work less, make more  -How to build out a winning webinar that converts. -Why follow up emails (a funnel) are so important to creating passive income Ready to learn more? Join the FREE Facebook group Courses for Coaches for inspiration, sisterhood, and SO much more. >> https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches) Related Links https://player.captivate.fm/episode/d106dd54-ba40-49bc-b792-6da35982ebf5 (Episode 13: The Launch) https://player.captivate.fm/episode/a8fefea2-99a5-4e5b-a783-7a7d7ca260ca (Episode 14: The Layout) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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This week, we're talking about one of my favorite topics: The Beta Launch! You'll learn: -Why it's so important to enroll a couple beta testers into your course before you put all of your blood, sweat, and tears into creating all of the content. -What you need to have in place in order to launch that first beta course (it's probably much LESS than you think!) -My tip for getting feedback and making improvements as you go Ready to learn more? Join the FREE Facebook group Courses for Coaches for inspiration, sisterhood, and SO much more. >> https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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In this episode, we’re diving into the first step of building an online course, which I call “the layout.” You’ll learn: Why it’s so important to choose a course topic that solves a specific problem for a specific audience. How to determine what you should include in your course (Hint: You want to solve your students’ problem without overwhelming them!) *The answer to the question every course creator asks: How long should it be? Read to learn more? Join the FREE Facebook group Courses for Coaches for inspiration, sisterhood, and SO much more. >> https://www.facebook.com/groups/coursesforcoaches (https://www.facebook.com/groups/coursesforcoaches) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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This week, I’m talking to Lesley Ingves, a high-level business management specialist who I’ve worked with to help me whip my own business into shape. Her advice is essential to anyone who wants to grow their business--structure, organizations, and systems are everything when you’re trying to scale! Here are a few of the insights she shares: The different work personality styles (and pros and cons to each personality) and how this knowledge can help you to structure your business more efficiently How organizing your business is like cleaning out your closet *How getting organized and creating systems helps entrepreneurs leverage and save time Learn more: Visit TalkwithLesley.com schedule a half-hour call today. About Lesley Ingves  I’m Lesley Ingves, Business Management Specialist and I specialize in helping time starved six figure earners simplify and streamline running their businesses, so they can prepare to scale, work less, and make more. In my 35 year career managing construction development offices, I was involved in constructing large projects with budgets from $300Mm to over $1B. Yes, I’ve built skyscrapers and city blocks. Staying organized and planning were key to managing my operation and maintaining my sanity! When I decided to take my best skills and experience and focus on helping entrepreneurs create smoothly running businesses, I opened up a can of “Holy Smokes! There’s a lot to do when running a business!” I quickly realized I had to walk my talk. So to calm the chaos, I streamlined wherever possible, got the right support team into place, and then became CEO of my little entrepreneurial kingdom. This made all the difference. I recognize each of us thinks and functions a little differently, so I believe in setting things up to honor ourselves so working becomes easier, less stressful and it all just makes sense to our personal manners of functioning. This, along with repeatable systems and getting the right people, doing the right work, to support us, allows for the capacity to scale and grow. I’m able to keep my business running while I’m a full-time caretaker for my husband and home. About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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In this episode, we’re diving into the 4 key elements to ensure your online course will sell. - The right course topic - they can not continue on they way they are without getting it fixed - Have the right content and delivering it in a digestible way - Be able to sell this course to the right person. - Belief in yourself and your work  Related Links https://www.donnaashton.com/cig (Course Idea Generator Mini Course) https://player.captivate.fm/episode/fefdc7f1-37a0-4875-95b6-7a4cadedb2f7 (You Are the Expert Episode) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Today I’m speaking with Hilary Johnson, a business growth coach and the founder Hatch Tribe, which is a networking & education group for women entrepreneurs. She drops so much timely wisdom with us, and I’m so excited for you to hear what she has to say. We talk about. -How she got her start as an entrepreneur after years working her corporate job -Why she started Hatch Tribe and why empowering other women business owners is so important to her -How she made the decision to scale Hatch Tribe by bringing it online  -Her philosophy about mindset About Hilary Johnson Hilary Johnson is on a mission to help women entrepreneurs grow powerful, profitable and sustainable businesses. As a serial entrepreneur and business coach herself, she recognized the need firsthand for true community, support, and education. This led her to create Hatch Tribe, an organization devoted to cultivating and connecting women entrepreneurs across the world. She is a keynote speaker and author of "A Girls Guide to Surviving the Startup with Your Mind, Body, and Soul Intact", an encouraging read that imparts road-tested wisdom for tackling the inner and outer work of being the boss. When she’s not working you’ll find her traveling the world with a single carry-on bag. Her favorite quote & mantra is “Live Loud. Eat Well. Travel Often”. https://www.hatchtribe.com/ (https://www.hatchtribe.com/) http://www.instagram.com/hatchtribe (http://www.instagram.com/hatchtribe) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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What makes a course successful? In this episode, I’m talking about the 3 pillars of course creation that I think are essential to the creation of a successful course. Here’s an overview: My three pillars of a successful course: Layout, Launch, and Leverage Why you should launch your course BEFORE you create all the course content. (I learned this lesson the hard way!) *How building a sales funnel can help you get to a place in your business where you can make money while you sip margaritas on the beach About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Think you must wait until you’re “ready”? Push through fear, doubt, and imposter syndrome - it could cost you thousands of dollars if you don’t. Everyone has a story to tell no matter how big or small. We chatted about: Whitney’s challenge with Covid tanking her business and how she survived Tech is our friend if we have a map to follow *Just do it (if you want to help the most people) About the Guest: Whitney McDuff is in the business of purpose-driven people. As a speaker-brand strategist and content specialist, PR navigator, published author, blogger, and poet, Whitney is the founder of Whitney McDuff Consulting, which specializes in launching and building public speaker brands as well as public relations. Her speakers and clients have worked with ABC, NBC, CBS, ESPN, and The Stephen Colbert Show to name a few.    Passionate about extracting what makes each of her clients extraordinary, Whitney works with leaders across the country to build their speaker and company brands, increase their visibility, and create more income and impact through public speaking and PR opportunities.  Free gift: https://whitneymcduff.kartra.com/page/SixWeeksToStage (https://whitneymcduff.kartra.com/page/SixWeeksToStage) http://www.whitneymcduff.com/ (www.WhitneyMcDuff.com) About Donna Ashton Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com (createyourcoursequiz.com)

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Are you ready or experienced enough to teach an online course? YES! We’re busting myths on the show today to shine on a light on your expertise and years of experience to say you are enough and what you know is enough to teach a course right now... We talk about: Imposter syndrome and how it’s holding you back from helping others My clients wanted to hear from ME because I was in the trenches doing the work Can I help people “this way” (in a course) vs 1 to 1 Why you do your BEST work inside the course About Donna Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Trade your 60 hour work week in for fun, connection and following your passion to 7 figures - That’s what Meghann Conter did when she shifted from a 1 to 1 marketing business to pursue her love for building relationships and helping other women surpass revenue goals and up level their businesses.

We chatted about: Using your journey as stepping stones to where you currently are Understanding your client’s needs to be a better coach for them *Life on the other side of overwhelmed and exhausted Meghann Conter has spent the past 2 decades mastering the skills to passionately help women in business leverage personal growth and achievements, strategic action, and humor. (It only took 20 years!) As founder of The Dames, an international network that celebrates and connects business owners and high-level leaders, she has seen her community members, clients, and Chapter Presidents leap over revenue targets, heal personally, create massive impact, and form meaningful collaborative relationships. With a global membership network of women in more than 35 states in the U.S. and on 4 continents, she is living her mission of building a network that laughs, learns and connects as members joyfully grow toward the 7-figure mark and into the C-Suite. Free gift: http://www.thedames.co/roundtable (www.thedames.co/roundtable) <-- qualifying business women anywhere in the world can come experience The Dames for free at one of our Virtual Roundtables

Links: Book :”Do Less” by Kate Northup Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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Not sure how to turn what YOU do into a course? Donna covers what leverage means for your business, how hours for dollars limits your potential and income, ideas for types of course and: How this can work in your business Think you’re a unique snowflake? *How can you make a course work for your clients? (without losing results)

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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On today’s episode Jeannie shared how her boss’s death influenced her business path and the need to slow down and work less. She also revealed her “Gobstopper” formula for integrating speaking, events and getting new clients as a leveraged model (shout out to all you Willy Wonka fans) Guest Info: Jeannie Spiro Jeannie Spiro’s a Business Coach and Strategist specializing in helping Midlife Women Coaches and Client Based Business Owners scale their business to 6-figures and beyond. Having taken her own failing business to 6-figures in 12 months, she’s developed a simple scaling model that helps her clients cut out the confusion so they can monetize and scale their business faster and easier. Jeannie and her family live in Rhode Island and enjoy time visiting the beaches of St. John, Cape Cod and Block Island. Free gift:The Ultimate Lead Generation Starter Guide https://jeanniespiro.com/guide (https://jeanniespiro.com/guide) Links: https://jeanniespiro.com/?fbclid=IwAR17aZrMNQvIQRGb8YNPgrlk8dkrFtF5L5WZ4bbFRkOmgOOoItKGY4sBACM (JeannieSpiro.com) Instagram: JeannieSpiro Facebook: JeannieSpiro

Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > createyourcoursequiz.com

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On today’s episode Donna explores her early exposure to business and how that helped fuel her drive for success. She takes you on her journey from homeschool mom to multiple-6 figure course expert (her fails and wins) and why you can take advice from a shady movie character. Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com/ (createyourcoursequiz.com) https://createlaunchmarketyou.slack.com/archives/G01BM9W6W7M/p1602713062004800 (3:04)

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On today’s episode Whitney interviews your show host on her course business, how her “dance money” business actually saved her house from foreclosure and how the power of online courses changed her life and business. Plus her biggest failure and her moment of realization that her “work less male more” formula worked in her own business. Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com/ (createyourcoursequiz.com)

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You started your business to be your own boss, work when and where you want, to help people and live an abundant lifestyle. But the reality is... you work too hard for not enough revenue; you’re exhausted and overwhelmed. You love what you do, but you want time off without losing money.  Each week Donna Ashton shares tips and strategies to quickly create & make money with courses. Plus, interviews with powerful entrepreneurs using the Work Less Make More approach to their own business so they are living the laptop lifestyle. Let’s take all those years of expertise and experience and package them into an online course that leverages you business! Courses allow you to reach and help more people (wherever they live!) and provide the freedom to step away from your business. Donna Ashton is a consultant, speaker & online course expert. She built her freedom lifestyle business using her Work Less Make More formula. She's taught hundreds of others how to create & market profitable programs that allow time for family, travel and that impact the world. Her mission is to teach you how you can easily take the process you already have and make money with a course in your business to create a Freedom Lifestyle. Whether you’re running a full coaching practice, a busy agency, are speaking or just slammed with family and life – adding digital products creates leveraged income, without more work for you. Take the Create Your Course Quiz to see if your business is ready for an online course! > http://createyourcoursequiz.com/ (createyourcoursequiz.com)