Marketing4Dentists: Recent Episodes
Chiko Chupa @Market4Dentists
I speak to dentists about their successes and failure in regard to dental marketing and business strategy.
Dr Victor Chow explains his steps when buying an established practice and transitioning from associate to principal. We go into how he prepared as an associate, the process of buying the practice and the obstacles he had to overcome when he became a principal. It wouldn't be an M4D interview without also talking about some of the systems and marketing he employed.
Follow Dr Victor Chow:
Instagram: https://www.instagram.com/dr.victorchow/
Follow Marketing4Dentists :
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
In this interview, we discuss cyber security for dentists, collecting reviews/testimonials and getting consent from patients.
How safe is your password? https://www.security.org/how-secure-is-my-password/
Password manager: https://vault.bitwarden.com/
Collect reviews and testimonials: http://Endorsal.io
Follow Adrian Dray:
Facebook: https://www.facebook.com/AJ.Dray
Instagram: https://www.instagram.com/adriandray.consulting/
Email: Adrian@adriandray.consulting
Follow Marketing4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Dr Bhavin Bhatt is the CEO of Aligner Alchemy who are award winning Invisalign growth consultants. He spoke with us on the importance of mindset when it comes to success within dentistry.
Follow Dr Bhavin Bhatt:
Linkedin: https://www.linkedin.com/in/bhavin-bhatt-02040a60/
Follow @market4dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
In this interview, we discuss the steps Arnold took to becoming an Elite-Apex Invisalign Provider. He reveals the free and paid marketing methods he used to attract patients into the practice.
This interview provides practical tips that you can start applying today to get more Invisalign cases.
Follow Dr Arnold:
Instagram: https://www.instagram.com/lancashiresmiles/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Dr Jonny Stevens found a way to grow from 0 to 10 enquiries per day on Instagram. He describes what he did step by step to get to where he is starting 10 to 15 new cases every month.
From this conversation, you can tell that Jonny is not superhuman. He found a few things that worked and did them consistently. He created a system and used it.
Post any questions in the comments.
Follow Dr Jonny Stevens:
Instagram: https://www.instagram.com/stevensdental/
Email: smile@stevensdental.co.uk
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
In this interview, I talk with Dr Nadia Ahmed a Consultant Orthodontist and Certified Life Coach. We talk about the choices dentists have such as staying or leaving a practice, or doing something they are passionate about outside dentistry. We discuss achieving goals in dentistry, challenges, confidence and development of other skill sets.
Follow Dr Nadia Ahmed:
Instagram: https://www.instagram.com/nadiaahmedorthodontics/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Ashley Latter has delivered ethical sales training courses to over 26,000 dental professionals all around the world. In this interview, he discusses his top tips for getting more patients to say yes to private treatments and communicate with confidence.
Follow Ashley Latter:
Website: https://www.ashleylatter.com/
Instagram: https://www.instagram.com/ashley_latter/
Facebook: https://www.facebook.com/AshleyLatter64/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Dealing with patients is one thing; dentists also have to deal with principles, associates, nurses, receptionists and everyone else. Managing all these relationships on top of managing yourself can take its toll but doing it well paves the way for success.
Dr Toyin shares some of her experiences and lessons in working with people in the dental setting. Handling feedback and criticism can be challenging for everyone and we hear how she has grown from it. We also discuss some other challenges in dentistry, successes and development.
Follow Dr Toyin:
Instagram: https://www.instagram.com/drtoyinsmiles/
Linkedin: https://www.linkedin.com/in/drtoyinsmiles/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
It has never been more important to build an online/ social media presence as a dentist. Dr Drew Winstanley is an associate dentist who has been doing an exceptional job of it.
Follow Dr Drew Winstanley:
Instagram: https://www.instagram.com/dr.drew.winstanley/
Website: https://www.drewwinstanleydentistry.com/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Dealing with Failure can be very difficult but it is something we must do to get to success. Dr Ruth is open about her bouts with failure and building confidence.
Follow Ruth:
Instagram: https://www.instagram.com/dr_rooth/
Website: https://www.dr-rooth.com/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Intros 00:00 - 3:12
Overcoming failing in uni 3:16 - 9:17
Navigating failure 9:49 - 14:43
Gaining your confidence 16:09- 21:17
Getting opportunities 21:40 - 26:50
Reaching patients & patient journey 27:13 - 33:36
Reflection on dental career & ending remarks 34:19 - 38:53
Outro- 39:09 - 41:53
Getting started with marketing can be tricky for most dentists. What do you do first? Then what do you do next?
It is important to set a foundation for your dental marketing strategy using the principles of marketing, not the methods.
Follow us on Instagram @marketing4dentists :
https://www.instagram.com/marketing4dentists/
There are many challenges associated with putting yourself out there on social media but there are also many rewards. Dr Yewande has faced challenges and seen incredible rewards.
Follow Dr Yewande:
Instagram: https://www.instagram.com/dr.yewandedental/
Youtube: https://www.youtube.com/c/YewandeDental/featured
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Apple Podcasts: https://apple.co/3tGv5KW
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Starting out on social media can be a daunting experience for dentists and other clinicians. This is how Dr Sara Baraka overcame the fear and gained the confidence to post useful content for her patients on social media.
Follow Dr Sara Baraka:
Instagram: https://www.instagram.com/dr_sarabaraka/
Follow Chiko @Market4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Youtube: https://www.youtube.com/channel/UCOt_C24CoZjkrNFiBjtmsVg
Linkedin: https://www.linkedin.com/in/chiko-chupa-12432a75/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Clinician or other professional, looking after ourselves is the foundation of effectively providing our services. This discussion highlights the benefits of collaboration and how clinicians can more authentic on social media.
What can you be going to excel as an associate dentist in your practice? Could social media be a catalyst for growth? Dr Victor Chow is a talented dentist and he shares his experience.
Follow Marketing4Dentists:
Instagram: https://www.instagram.com/marketing4dentists/
Facebook: https://www.facebook.com/chikochupamarketing4dentists
Youtube: https://www.youtube.com/user/chikochupa/featured
Follow Dr Victor Chow:
Instagram: https://www.instagram.com/dr.victorchow/
Dentists are not marketing experts and they are not meant to be. Their work is usually life-changing for patients and deserves increased awareness through marketing.
Unfortunately, when many dentists have sought the help of marketers they have been lied to and exploited. On the bright side, there are some marketers that are dedicated to providing their services to the dental industry with integrity.
This is an account of Dr Chris Ball, a UK dentist who was looking to get more Invisalign Clear Brace patients. This was his first-ever experience with a marketer and he shares the thoughts he had before and after. Marketing for Dentists can be a pleasant experience and attract the ideal patient.
Follow Chiko @marketing4dentists
Instagram: https://www.instagram.com/marketing4dentists/
YouTube: https://www.youtube.com/user/chikochupa/featured