Alt Strategy: Recent Episodes

An alternate perspective on business, marketing and..sometimes life

Alt Strategy aims to be a platform to help upskill, coach & consult existing or aspiring marketers, entrepreneurs, and business strategists to help them better prepared for this new age of business-consumer interaction. (ALT STRATEGY in its earlier avatar was Brandlogist - the well-recognized marketing agency)Our workshops: https://main.altstrategy.work/marketers Our new Venture: https://year.candidconversations.us/Description: The best things in life started with a Candid ConversationIn a world of likes, comments & shares. We thought let’s go old school again- have a conversation, share something on your mind, listen, empathize & just laugh.WARNING: Feelings may arise when coming to our meetups.

View Details

In today’s episode, we will be discussing:

  1. Identifying effective growth hacks for an insurance business without a big marketing budget.
  2. Should your skincare brand launch nationwide or focus on specific markets, and what role does customer behavior play in that decision?
  3. What innovative strategies can increase footfall to your local premium quartz showroom?

Welcome to “Alt Strategy: A Short solution oriented podcast for your business and marketing challenges”....

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

👉 If you have any questions for us, just ping us on our exclusive WhatsApp community for marketers https://altstrategy.marketing/whatsapp or on LinkedIn https://www.linkedin.com/in/saurabhparmar.

👉 We will answer them in our bimonthly livestream on Nov 9 at 4:30 PM IST/ 11 AM GMT on Saurabh’s LinkedIn.

👉 Link to upcoming live: https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7124308820377358336/

👉 And if you enjoy listening to the podcast, I would appreciate it if you left a review on your favorite podcasting platform to help more people find us— ✨ special discounts on consultations for those who do. Use code “PODCAST” for 12% off on any of the 1:1 consultation after leaving a review - https://topmate.io/saurabh_parmar


And FINALLY...

Things you must check out:

  1. MMA Smarties' latest series concludes with expert strategies on "OTT to Amazon Ads - Capturing the Right Audience": li.sten.to/ott-to-amazon-ads

  2. How you can use analytics to get moment marketing right? - https://altstrategy.substack.com/p/using-analytics-to-get-moment-marketing?r=2akia

View Details

Join Saurabh as he hosts an insightful session recorded at MMA Smarties, featuring top marketing leaders.

  1. How do Amazon ads stack up against giants like Meta and Google in the BFSI category? We’ll break down each platform's unique strengths in driving ROI and mastering audience segmentation.
  2. Why shift gears from old-school budget categorization to audience planning and how it’s reshaping advertising strategies for the better?
  3. Eye-opening insights from senior marketers on the ever-evolving landscapes of OTT and connected TV campaigns.

👉 If you have any questions for us, just ping us on our exclusive WhatsApp community for marketers at https://altstrategy.marketing/whatsapp or on Instagram https://www.instagram.com/the.altstrategy/

👉 We will answer them in our bimonthly livestream on Nov 9 at 4:30 PM IST/ 11 AM GMT on Saurabh’s LinkedIn.

👉 Link to upcoming live: https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7124308820377358336/

👉 And if you enjoy listening to the podcast, I would appreciate it if you left a review on your favorite podcasting platform to help more people find us— ✨ special discounts on consultations for those who do. Use code “PODCAST” for 12% off on any of the 1:1 consultation after leaving a review - https://topmate.io/saurabh_parmar


And FINALLY...

Something you must check out :

  1. Another interesting conversation from MMA smarties on “Senior Marketers Talk about Balancing ROI and Creativity in Influencer Marketing: Insights from MMA Smarties”: http://li.sten.to/roi-creativity-in-influencer-marketing
  2. An interesting tool we came across & a free gift: https://videogen.io/?via=aivideos Get 1 month of the PRO plan for free on this great tool.

View Details

Join Saurabh as he hosts an insightful session recorded at MMA Smarties, featuring top marketing leaders.

  1. Discover key challenges of influencer marketing in India and Asia, from identifying the right influencers for your niche to the impact of fake followers.
  2. The rise of founders and CEOs like Piyush Bansal, and Parul Gulati as influential figures in the market & its ROI
  3. How are senior professionals standardizing reach metrics for evaluating campaign effectiveness?

👉 If you have any questions for us, just ping us on our exclusive WhatsApp community for marketers at https://altstrategy.marketing/whatsapp or on Instagram https://www.instagram.com/the.altstrategy/

👉 We will answer them in our bimonthly livestream on Nov 9 at 4:30 PM IST/ 11 AM GMT on Saurabh’s LinkedIn.

👉 Link to upcoming live: https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7124308820377358336/

👉 And if you enjoy listening to the podcast, I would appreciate it if you left a review on your favorite podcasting platform to help more people find us— ✨ special discounts on consultations for those who do. Use code “PODCAST” for 12% off on any of the 1:1 consultation after leaving a review - https://topmate.io/saurabh_parmar


And FINALLY...Something you must check out :

  1. Another insightful conversation from MMA smarties on “Exploring the AI Marketing Landscape in India plus Work-Life Balance Strategies from Senior Professionals at MMA Smarties”: https://li.sten.to/senior-marketeers-explore-ai-in-india
  2. Why Sextech is going to be one of the most profitable tech industries in India: https://altstrategy.substack.com/p/why-sextech-is-going-to-be-one-of

View Details

Join Saurabh as he hosts an insightful session recorded at MMA Smarties, featuring top marketing leaders from industry giants like Google, Leo Burnett, and Amazon.

  1. Discover how AI is transforming the marketing landscape in India and hear expert advice on navigating these changes.
  2. Enjoy a candid conversation with these senior professionals about how they manage their work-life balance amid the constant influx of trends and information, all while driving ROI for their companies.

👉 If you have any questions for us, just ping us on our exclusive WhatsApp community for marketers at https://altstrategy.marketing/whatsapp or on Instagram https://www.instagram.com/the.altstrategy/

👉 We will answer them in our bimonthly livestream on 14th Sept at 4:30 PM IST/ 11 AM GMT on Saurabh’s LinkedIn.

👉 Link to upcoming live: https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7084905749427998720/

👉 And if you enjoy listening to the podcast, I would appreciate it if you left a review on your favorite podcasting platform to help more people find us— ✨ special discounts on consultations for those who do. Use code “PODCAST” for 12% off on any of the 1:1 consultation after leaving a review - https://topmate.io/saurabh_parmar


And FINALLY...

Something you must check out :

  1. Check out the first part “Career Insights for Marketers & Creative Strategies to Targeting WhatsApp-Focused Businesses: Live Q/A” : https://li.sten.to/tips-for-young-marketers

View Details

Topics we are discussing:

  1. Should a fresher prioritize work experience or skill development?

  2. The importance of experiential learning and gaining practical experience

  3. Suggestions for securing a job at renowned organizations like Ogilvy

  4. Creative strategies for targeting businesses that use WhatsApp business

  5. Career Beginnings & Required Skills for an Aspiring Marketeer

👉 If you have any questions for us, ping us on Instagram- https://www.instagram.com/the.altstrategy/ , or Linkedin- https://www.linkedin.com/in/saurabhparmar/ and we will answer them in our bimonthly livestream.

👉 Register for the upcoming Livestreamto get your questions answered: https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7124308820377358336/

👉 And if you have an urgent query, book a micro consultation (pay as you want) : https://topmate.io/saurabh_parmar/777018/pay

👉 Connect with me here: https://www.linkedin.com/in/saurabhparmar/ or check our testimonials: https://senja.io/p/consultation-workshop/testimonials

Reference links:

  1. Tools to find & connect with prospects

  2. Rocket reach: https://rocketreach.co/

  3. Another great alternative: https://www.prelo.io/?via=precisionprospecting

  4. Linkedin Outreach tools

  5. Hey reach: https://heyreach.io/?via=linkedin10x

  6. Waalaxy: https://waal.ink/bUsEDf

  7. Light readings to start with marketing

  8. Then we set his hair on fire: https://amzn.to/3MrHLQh

  9. Purple cow: https://amzn.in/d/hY1jX0P

Check out our Newsletter- https://altstrategy.substack.com/

View Details

Topics we are discussing:

  1. Marketing Strategies & Identify TA for the Solar Industry
  2. How to hire remote talent & strategies for fostering a strong team culture?
  3. How to find contacts & validate email IDs?
  4. What are the challenges in leading a fully remote team & its solutions?

👉 If you have any questions for us, ping us on Instagram https://www.instagram.com/the.altstrategy/ , or Linkedin https://www.linkedin.com/in/saurabhparmar/ and we will answer them in our bimonthly livestream.

👉 Register for the upcoming Livestream here : https://www.linkedin.com/events/agonyaunt-foryourmarketing-busi7124308820377358336/

👉 If you have an urgent query, pay as you want for a micro consultation: :https://topmate.io/saurabh_parmar/777018/pay

👉 Connect with me here: https://www.linkedin.com/in/saurabhparmar/ or check our testimonials: https://senja.io/p/consultation-workshop/testimonials

👉 Resources you should check out:

Google maps scraper: https://gmapsextractor.com/

Cold email tool:

  • Mailrush: https://mailrush.io/portal/aff.php?aff=74

Video CRM tools

  • Quickpages: https://qpemail.pro/FNca

Async communication tools:

  • Komodo: https://www.komododecks.com/?via=remote
  • Yac: https://yac.com?fpr=async_meetings

Tools to increase productivity

  • Superpowered: https://superpowered.me
  • Amie: https://amie.so/
  • Taskade :https://www.taskade.com

Books on culture:

  • Maverick: https://amzn.in/d/eCm32Ry
  • What You Do Is Who You Are - How to Create Your Business Culture: https://amzn.to/3syPFiz

View Details

Alt Strategy- Your go-to podcast for solving marketing and business problems is coming soon. So stay tuned & subscribe now.

View Details

This is a monthly livestream where we play Agony aunt for your business and marketing problems.

You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

You can post your questions on :

  • Business

  • Marketing Strategy

  • Startups

  • Growth hacking

  • Life as an Indian digital nomad

If you have any questions for us, send them here: https://subscribe.altstrategy.online/question and we will answer them in our monthly livestream held on Saturday at 4.30 pm IST on Saurabh’s LinkedIn https://www.linkedin.com/in/saurabhparmar

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

View Details

Topics we are discussing today:

  • The Ryan Reynolds Ad where he questions the celebrity endorsement work.

  • Our take on Celebrity endorsement with a few case studies.

  • Now we can measure television advertising the same way we can measure digital advertising.

  • Do online influencers work-the ROI?

  • Impact on influencer economy and Conclusion about the future.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) PhillyTheBoss Tweet: https://twitter.com/PhillyTheBoss/status/1132783192409292801/photo/2

(2) Check out the Ryan Reynolds Ad : https://youtu.be/OW_OId8aaM4

(3) Mountain website : https://mountain.com/

(4) Jack Appleby Twitter profile for case studies: https://twitter.com/JuiceboxCA/status/1133091655333007360

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

(1) Websignals to monitor which influences our talking about your brand: https://www.websignals.com/?ref=XYevrKrdvjAwu7IK

View Details

Topics we are discussing today:

-Salaries in the tech startup ecosystem vs salaries in Marketing agencies

-Is a digital media marketer supposed to know everything from SEO to UI/UX?

-How has the need for specialized social media agencies changed over time?

-What are the reasons behind the salary gap getting wider between tech startups and digital media agencies?

-What can be done to make the ecosystem better for digital agencies?

-Future of digital agencies post-pandemic

-Required skillsets a digital media professional needs to stand out in today’s job market.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday.

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch -------------------------------------------

And FINALLY…..

Things you must check out:

(1) The Hard Thing about Hard Thing- Building a Business When There are No Easy Answers: https://amzn.to/3sdJZLz

(2) Make your Podcast Multilingual and Global by AI: https://li.sten.to/multilingual-podcast-roi-on-crypto

View Details

Topics we are discussing today:

  • Growth hacking vs Marketing

  • Increase in conversions with growth hacking

  • CRM marketing leads to better ROI

  • Marketing trends with examples

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) Warm welcome: https://warmwelcome.com?via=videobubble

(2) Encharge: https://encharge.io?deal=marketingaut…

(3) Whatso: https://www.whatso.net?waid=224304

(4) The Golden Tap: The Inside Story of Hyper-Funded Indian Startups: https://amzn.to/3reMmeS

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:
(1) The Hard Thing about Hard Thing: Building a Business When There are No Easy Answers: https://amzn.to/3sdJZLz

(2) Hacking Growth: How today’s fastest growing companies drive breakout success: https://amzn.to/3z5bfgK

View Details

Topics we are discussing today:

-Who is a digital nomad?

-How you can become a digital nomad? : Logistics for Indians

-How do you balance work and travel?

-Common challenges faced vis-à-vis passport, visa, living legally and insurance validity for Indians.

-Tourism’s impact on the environment and being a conscious traveller.

-The Digital Nomad Visa- option of countries and basic logistics.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..
Things you must check out:

(1) Xolo: https://www.xolo.io/?fp_ref=eu-business

View Details

The pandemic traveller -travelling & living in a beautiful beach town during Covid. In conversation with @_gypsycouple.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

View Details

Topics we are discussing today:

  • Defining your Target Audience with no data provided with an example of Fine Dining Pizza brand

  • Cultural trends vs. Competitive Research. What to look at first for your brand?

  • Sustaining your small segment brand with limited advertising budget during an outbreak like Covid

  • Standing out from your competitors' brand. E.g An agency business

  • A short case study on Football Academy and Vietnamese bakery to understand innovation in business

  • How to make a powerful impact on your customer through ads and how to think laterally in business?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Rhea - the host : A talented marketer & the founder of @thedigiduck

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.


Reference links:

(1) Start with Why - Simon Sinek Youtube video: https://youtu.be/u4ZoJKF_VuA

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..
Things you must check out:

(1) Lateral Thinking by Edward D Bono: https://www.amazon.in/Lateral-Thinking-Bono-Edward/dp/0141033088
(2) Then we set his hair on Fire by Phil Dusenberry: https://amzn.to/3mFuBEq

View Details

Topics we are discussing:

  • Small changes to the Instamart app and its move towards monetization

  • How consumer behaviour changes by influencing prices?

  • Segmenting users via their pricing choices

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

View Details

First check out the ad- https://rb.gy/y0xlqd

Topics we are discussing -

  • How IIM Lucknow is getting it’s Linkedin advertising wrong?

  • An easy tool for optimizing landing pages

  • Mobile-friendly ad creatives and relevant hashtags

  • Use of optimum fields in lead forms

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

Mailmodo: https://mailmodo.com?fpr=mailmodo

View Details

Topics we are discussing today:

  • What are interactive videos and how to create them?

  • Pricing plans for interactive DIY tools

  • Features of the tool- Analytics & Cross platform

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links:

Adventr: https://adventr.io/

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

View Details

Topics we are discussing today:

  • How to save 50% of your revenue as a freelancer, business and gig worker through section 44 ADA?

  • A simple tool to register your business in Europe

  • Tools for recruiting and maintaining compliance globally

  • How can you generate an international invoice without registering your business in the EU?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links:

(1) Tools for payroll & compliance

Deel: https://deel.grsm.io/payrollsolution

Remote: https://remote.grsm.io/partnerrelationshipmanagement

(2) Tools for accepting international payments

Stripe: https://stripe.com/en-in

Plug n Paid: https://plugnpaid.com?ref=4zo6ghkhe


And FINALLY…..

Things you must checkout

Tool to register your business in EU- Xolo: https://www.xolo.io/zz-en?fp_ref=eu-business

View Details

Topics we are discussing today;

  • A DIY tool-Shoutout express

  • Features and benefits

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories. The Agony Aunt- Saurabh:

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

Shoutout Express: https://shoutoutexpress.com/

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must checkout

Tweethunter- http://tweethunter.io/?via=tweetfinder

View Details

Topics we are discussing today:

  • Is Moment marketing by Dabur Chyawanprash & Porsche a good strategy?

  • Is Moment marketing the same as Engagement marketing?

  • Tips for Content marketing for a Clothing company

  • Should we create channels in multiple languages for a podcast?

  • Best tools to invest Cryptocurrency

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories. The Agony Aunt- Saurabh:

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) Tools for Automatic Voice-over in Different Langauges:

Wisecut: https://www.wisecut.video/

Dubverse https://dubverse.ai/

(2) Tools for Crypto Currency Investments

13% return on your Cryptocurrency: Flint- https://flint.money?code=3NPXXZY8QXJ2

Mutual fund for cryptocurrency: Mudrex- https://mudrex.com/auth/signup/?referral_code=PARM7160 (Register to get $25 credit on Mutual Funds for Cryptos)

.Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

How can you Maximize ROI in Covid Economy: https://li.sten.to/maximize-roi-covid-economy

View Details

Topics we are discussing today:

-Concept of MVP -Fundraising your business idea

-Opening up a retail chain of departmental stores

-Competitive pricing in adventure sports business

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories. The Agony Aunt- Saurabh:

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) Wati: https://www.wati.io/create-your-own-whatsapp-shop-with-google-sheets/

(2) Superpower: https://superpowered.me/?refer=c2F1cmFiaEBicmFuZGxvZ2lzdC5jb20=


And FINALLY…..

Things you must check out:

(1) Launch your own business by

  • Zyro: https://cutt.ly/zyro-website-builder (Use code ALTSTRATEGY to get 10%off)

  • Swipepages: https://swipepages.com?fpr=landingpages

(2) A definite buy! Purple Cow by Seth Godin: https://amzn.to/3tC0Eam

View Details

Topics we are discussing today:

  • The Ryan Reynolds Ad where he questions the celebrity endorsement work.

  • Our take on Celebrity endorsement with a few case studies.

  • Now we can measure television advertising the same way we can measure digital advertising.

  • Do online influencers work-the ROI?

  • Impact on influencer economy and Conclusion about the future.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) PhillyTheBoss Tweet: https://twitter.com/PhillyTheBoss/status/1132783192409292801/photo/2

(2) Check out the Ryan Reynolds Ad : https://youtu.be/OW_OId8aaM4

(3) Mountain website : https://mountain.com/

(4) Jack Appleby Twitter profile for case studies: https://twitter.com/JuiceboxCA/status/1133091655333007360

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

(1) Websignals to monitor which influences our talking about your brand: https://www.websignals.com/?ref=XYevrKrdvjAwu7IK

View Details

Topics we are discussing—

  • Tools for creating e-commerce and website

  • Financial & Visa logistics of a digital nomad

  • Significance of Facebook & Instagram ads in the business

  • Digital Marketing and Digital Nomad life

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

(1) Sendspark-Personalized video email: http://www.sendspark.com?afmc=personalisedvideos

(2) Rewardful- Reward your customers or partners (a simple way to track incentives to all referral-based sales channels): https://www.getrewardful.com/?via=affiliateandreferral

View Details

Topics we are discussing today:

  • Understanding growing food trends via Open Secret: A healthy food brand from India.

  • How to get multiple business ideas by following trends around us?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) Open Secret: https://opensecret.in/

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

(1) Monitor conversation happening around your brand: Websignals: https://www.websignals.com/?ref=XYevrKrdvjAwu7IK

(2) Google Trends: https://trends.google.com/trends/?geo=IN

View Details

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

  1. The Ken- https://the-ken.com/

  2. The Captable- https://the-captable.com/

  3. Slidebean- https://www.youtube.com/c/Slidebean

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

The Morning Context- https://themorningcontext.com/

View Details

Topics we are discussing today:

  • A/B Testing of product

  • Omnichannel Marketing

  • Best tools for freshers

  • Digital Nomad Visa for Indians

  • Whatsapp Marketing tips and tools

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Sunday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links:

(1) Landing page and website tools

Zyro: https://tracking.zyro.com/SH3C (Use code ALTSTRATEGY to get 10%off)

Swipe Pages: https://swipepages.com?fpr=landingpages

(2) Whatsapp tools

Whatso: https://www.whatso.net?waid=224304

Wawplus: https://wawplus.com/en/?subscribe=627635 (Use code ALTSTRATEGY to get 10% off)

(3) Use AI to create copy for the website, FB Ads and CRM

Peppertype: https://peppertype.ai?fpr=aicopywriter

(4) Marketing tools for freshers

(i) Resources for creativity and ideas

Seth Godin Video: https://youtu.be/xBIVlM435Zg

Free prize Inside: https://amzn.to/31aur08

Creative Confidence: https://amzn.to/3FCVXlL

(ii) Insights & Strategy

Then we set his hair on fire: https://amzn.to/3mFuBEq

Malcolm Gladwell video link: https://youtu.be/UAqZMgBtECQ

(iii) Growth hacking

Hacking growth: https://amzn.to/3z5bfgK

(iv)Marketing and Consumer behaviour

This is Marketing: https://amzn.to/3mHNKWe

Buyology: https://amzn.to/3mHNpCW

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

Wawplus: https://wawplus.com/en/?subscribe=627635 (Use code ALTSTRATEGY to get 10% off)

View Details

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

Article on Tik Tok getting into restaurant business: https://www.bloomberg.com/news/articles/2021-12-17/tiktok-viral-food-recipes-like-feta-pasta-available-in-virtual-restaurant-2022

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

Check out our podcast on Zomato & Quick delivery ( recorded a few weeks before the acquisition) : https://li.sten.to/will-zomato-succeed-in-quick-delivery

View Details

Topics we are discussing:

  • Converting social media engagement into sales for a café

  • Importance of target audience and can we broaden it

  • What is the secret to success in business

  • Steps to getting an investor for your start-up

  • Points to keep in mind while planning a marketing strategy

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

(1) Zyro: https://tracking.zyro.com/SH3C (Website Creator + AI testing for websites - to build your digital presence) Use code ALTSTRATEGY to get 10%off

(2) Swipe Pages: https://swipepages.com?fpr=landingpages (Easy to use landing page creator with A/B testing)

View Details

Topics we are discussing—

  • Right approach to build your profile

  • Standing out of the crowd and choosing a niche

  • Defining a particular skillset

  • ROI of a business school abroad

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

(1) What They Don't Teach You at Harvard Business School- https://amzn.to/3KQFcGR

(2) What they teach you at harvard business school- https://amzn.to/3AfKZz6

View Details

Topics we are discussing today:

  • Great example of marketing done by a government body

  • Analyzing digital trends and creating content around them; E.g. Story of Vir Das & Dabur chyawanprash

  • Listening and outreaching to the consumers for building a brand

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday, Saturday & Sunday


Reference links:

(1) Esther Hnamte video: https://youtu.be/NlrEzeJOeLM

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

(1) Websignals: A tool to search what your customers are talking about- https://www.websignals.com/?ref=XYevrKrdvjAwu7IK

View Details

Topics we are discussing:

  • What makes Swiggy Instamart unprofitable?

  • An analysis of Swiggy's business model

  • How Kirana stores make India different from the rest of the world & the scope of grocery tech

  • Why do VCs and investors fund these brands despite their loss?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday & Saturday


Reference links:

(1) Our podcast on Zomato's social media strategy: https://li.sten.to/offline-social-media-like-zomato

View Details

Topics we are discussing today:

  • Saurabh’s experience and Impact of buying followers on a brand

  • How to spot a fake profile on social media?

  • How do you identify brands with a genuine following?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday & Saturday


Reference links:

(1) Predis : Use AI to Create Content Complete with Creatives, Captions and hashtags and then publish https://predis.ai?ref=socialmediacontent

(2) Our podcast on Why shouldn't your buy followers: https://li.sten.to/why-you-should-not-buy-followers

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

View Details

Topics we are discussing today:

-The business reasons for not buying followers

  • How relevant followers is a key metric in building brand

  • The impact of giveaways on brand marketing

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Friday & Saturday


Reference links:

Tools for building relevant followers and brand on Twitter via the power of AI:

(1) Tweet hunter: http://tweethunter.io/?via=tweetfinder

(2) FirstX: https://www.firstx.ai/?via=firstx

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

View Details

Topics we are discussing today:

  • The right approach for marketing an organic brand in the startup phase

  • Finding the Unique selling point for your brand; A short case study of an organic brand

  • Should BYJUS- an ed-tech company go offline? Our take on it.

  • Why businesses should opt for an Omnichannel strategy? A comparison between Amazon & Walmart

  • Best ed-tech platforms to run your program.

  • Three ways to increase the lifetime value of the customers in ed-tech

  • Is there marketspace in ed-tech; an example of Unacademy

  • How can a unique solution to a niche educational segment be an opportunity? E.g. Stoa and scaler

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links:

(1) Best Ed-Tech Platforms

Graphy: https://www.graphy.com?fpr=onlinecourses

Teachable: https://teachable.sjv.io/coachingplatform

Marble: https://www.ref-r.com/c/i/30174/64054774 (Use coupon code 30MRBFRIEND to get a special price when signing up for an annual plan)

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..
Things you must check out:

Our podcast on best resources for young HR professional and remote work: https://li.sten.to/remote-work-tools-hr-professional

View Details

Topics we are discussing today:

-What can a recent HR graduate do to prepare for the post COVID world?

  • A simple trick for a marketeer moving into B2B SaaS to understand the jargon

  • Best tools for remote workers, payroll, and compliance

-What is the best way to manage communication and meetings in a virtual environment?

-What is the best way to identify customer segments?

-The top CRM tools to explore

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Saturday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links:

(1) Tools for remote work:

YAC: https://yac.com?fpr=async_meetings

Xolo: https://www.xolo.io/zz-en?fp_ref=eu-business

Loom: https://www.loom.com/signup

Taskade: https://www.taskade.com/invites/1CUKJSmt8hrP5GuX

(2) Tools for conducting meetings

Go headroom: https://app.goheadroom.com/

(3) Tools for payroll:

Razor pay: https://rzp.io/i/sniAkQCOKG

Deel: https://deel.grsm.io/payrollsolution

(4) Resources to understand HR industry better:

Delivering happiness- https://amzn.to/3KPYQBL

What you do is who you are; How to create a business culture- https://amzn.to/3KVFf2U

Maverick: The Success Story Behind the World's Most Unusual Workplace: https://amzn.to/3LQYRGN

(5) Tools for HR:

Qpages: https://qpage.one/contact-sales?utm_campaign=HRSTRATEGY22 (Use code HRSTRATEGY22 to get a 10% discount)

(6) Tools for CRM:

Encharge: https://encharge.io?deal=marketingautomation

Mailmodo: https://mailmodo.com?fpr=mailmodo

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

View Details

Topics we are discussing today:

  • How to communicate your brand during a pandemic?

  • Understanding consumer psyche to build a committed customer base E.g. Restaurant business

  • Importance of brand awareness and ways to generate the same for the non-essential brand with an example of Luxury escapes & Cruise business

  • How to divide your marketing budget?

  • Ways to build a community for your brand and transition from utility to experience

  • How to create brand recall with customers in a non-essential market?

  • Understanding your brand and business is critical before marketing

  • Effect of the pandemic on the luxury market

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Rhea- the host: A talented marketeer & the founder of @thedigiduck

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.


Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

Our podcast on brand communication & business solutions: https://li.sten.to/brand-communication-business-solutions

View Details

Topics we are discussing today:

  • Ways to run an ad agency

  • Is marketing a trial and error method?

  • Connecting dots between your product and the relevant consumer segment

  • Digital agencies vs. traditional agencies. Which generates higher ROI for founders?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Rhea - the host : A talented marketer & the founder of @thedigiduck

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links:

Our podcast on cultural trends and marketing during lockdown: https://li.sten.to/cultural-trends-and-marketing

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

AMP-based email marketing tool: Mailmodo- https://mailmodo.com/?fpr=mailmodo

View Details

Topics we are discussing today:

  • Best way to communicate your brand in an interesting, relevant and fun way

  • Building a community by selling dreams to market a football academy

  • Is this the right time to run a startup and the effect of the pandemic on the startup ecosystem?

  • Is investing money on Facebook ads worth it after lockdown?

  • Ways to build good PR for your brand in the future

  • Narrowing your target audience through CRM

  • The sudden need for print media to shift to digital platforms

  • Advertising through streaming services

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Rhea - the host : A talented marketer & the founder of @thedigiduck

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.


Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..

Things you must check out:

(1) Our podcast on cultural trends and marketing during lockdown: https://li.sten.to/cultural-trends-and-marketing

View Details

Topics we are discussing today: - A new format - White House briefing Tik Tok influencers - FBI runs ads for Russian Embassy Officials - Shayri during an Indian workshop with the Indian government - Al driven tool for Facebook advertising - AI tool for blog creation and optimization

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream which is held every alternate Saturday at 9 am GMT /2.30 pm IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Wednesday, Friday, Saturday & Sunday.

Reference links:

(1) The Washington Post Articles: FBI trolls Russian Embassy: https://www.washingtonpost.com/national-security/2022/03/23/fbi-russia-spy-recruiting-ukraine/ White House briefing TikTok stars: https://www.washingtonpost.com/technology/2022/03/11/tik-tok-ukraine-white-house/?utm_source=pocket_mylist (2) AI-driven tool for Facebook advertising Madgicx: https://madgicx.com/

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY….. Things you must check out: (1) Superblog: https://superblog.ai/#via=writingcontent

View Details

Topics we are discussing today:

  • Defining your Target Audience with no data provided with an example of Fine Dining Pizza brand

  • Cultural trends vs. Competitive Research. What to look at first for your brand?

  • Sustaining your small segment brand with limited advertising budget during an outbreak like Covid

  • Standing out from your competitors' brand. E.g An agency business

  • A short case study on Football Academy and Vietnamese bakery to understand innovation in business

  • How to make a powerful impact on your customer through ads and how to think laterally in business?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream held every alternate Sunday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Rhea - the host : A talented marketer & the founder of @thedigiduck

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.


Reference links:

(1) Start with Why - Simon Sinek Youtube video: https://youtu.be/u4ZoJKF_VuA

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch


And FINALLY…..
Things you must check out:

(1) Lateral Thinking by Edward D Bono: https://www.amazon.in/Lateral-Thinking-Bono-Edward/dp/0141033088
(2) Then we set his hair on Fire by Phil Dusenberry: https://amzn.to/3mFuBEq

View Details

Topics we are discussing today: - Rookie mistakes done by eateries and cafes while ad targeting - How Pincode and city targeting can help you in getting sales? - Important points to remember while making the creative of a Fashion brand Ad - How Facebook advertising should be in sync with the actual business flow? - How does your Facebook Ad strategy to repeat customers v/s existing customers differ? - Custom audience and lool alike audiences to gain relevant consumer interest

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our Livestream which is held every alternate Saturday at 5.30 am GMT /11.00 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Wednesday, Friday, Saturday & Sunday.

Reference links:

(1) Messenger automation tool Manychat: https://manychat.pxf.io/messengerchatbot (2) AI-driven Facebook advertising tool Madgicx: https://madgicx.com/

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) AI-driven tool for advertising - Speed PPC: https://a.paddle.com/v2/click/49428/134836?link=2575

View Details

The pandemic traveller -travelling & living in a beautiful beach town during Covid. In conversation with @_gypsycouple

If you have any questions for us, send here:https://subscribe.altstrategy.online/question and we will answer them in our Livestream which is held every alternate Saturday at 9 am GMT / 2.30 pm IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episode every Wednesday, Friday, Saturday & Sunday.

View Details

Topics we are discussing today: - The entry point: A LinkedIn cover photo - One typical mistake which people make while creating LinkedIn cover photo and how to correct that - LinkedIn profile video; an often ignored asset - How to format text in LinkedIn? - Two other critical things while optimizing your LinkedIn profile - Tool to superpower your LinkedIn CRM: Leaddelta - Free tool to avoid wasting time on your LinkedIn newsfeed (Check description)

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He has also written for business and marketing publications in India, SE Asia & UK. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. Over the last few years, he has been living & working as a digital nomad.


Reference links:

(1) Tool to format text in LinkedIn: LinkedIn Text Formatter: https://www.linkedin-makeover.com/linkedin-text-formatter/

(2) LinkedIn automation tool Linvo: https://www.go.linvo.io/?via=linkedinautomation

(3) Tool to optimize LinkedIn newsfeed Newsfeed Eradicator : https://chrome.google.com/webstore/detail/news-feed-eradicator/fjcldmjmjhkklehbacihaiopjklihlgg?hl=en

Feel free to join our Newsletter - https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

(1) Lead delta: https://buy.stripe.com/5kA15KdAtfxE4DebIL Use code 4BRAND to get 4 months free. You can also choose first to start a 5-day trial. After the trial, you can purchase inside the app. Here's a detailed explanation if you need it: https://www.loom.com/share/bbcc7bd090a8454a993b35e882061fe9

View Details

Topics we are discussing today: - Alternatives to Google Analytics with the EU ban. - Cost-effective tools for your next live stream and podcast creation - Identifying trends and opportunities around us with chocolate brand examples like Alluvia and Marou of the Vietnamese market - Understanding the marketplace with trends rather than jargons- The Laundromat businesses in India - Three steps to grow your Youtube channel faster - Importance of defining target audience with user’s behaviour for creating B2B Youtube channel

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He has also written for business and marketing publications in India, SE Asia & UK. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. Over the last few years, he has been living & working as a digital nomad.


Reference links:

(1) Tool for Saas based analytics: Hockey Stack: https://hockeystack.com/?ref=brandlogist

(2) Tools for podcast: Descript: https://www.descript.com?lmref=wcWSWQ Riverside: https://cutt.ly/riversidefm-podcastrecord Podcastle: https://podcastle.ai/?ref=recordingsoftware

(3) Tool for finding trends on Youtube: Tube Buddy: https://www.tubebuddy.com/

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

(1) Melon, a great live streaming tool (The one which we use): https://melonapp.com/?ref=livestreaming Use code ALTSTRATEGY to get $10 off.

View Details

Topics we are discussing today: - Tips and resources to start your journey in growth hacking without paying for a full-fledged course. - The concept of multivariate testing, A/B testing and landing page optimization for growth hacking. - Why digital agencies aren’t an easy business model and what can you do to scale yours? - How enablement platforms like Anymind Group are innovating digital agencies? - CRM for marketing tech startups. - Tool recommendations for landing page creation, copywriting and creating apps without coding.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He has also written for business and marketing publications in India, SE Asia & UK. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. Over the last few years, he has been living & working as a digital nomad.


Reference links:

(1) Tool to create landing pages: Swipepages: https://swipepages.com?fpr=landingpages

(2) Tools for copywriting: Headline: https://headlime.com/?invite=1DItfYr6iMaYOXP62RAj5pzwhrh2 Peppertype: https://peppertype.ai?fpr=aicopywriter Harry’s marketing examples: https://twitter.com/goodmarketinghq?lang=en

(3) Tools to create an E-commerce website: Zyro: https://tracking.zyro.com/SH3C (Use code ALTSTRATEGY to get 10% off) Dukaan: https://mydukaan.io/

(4) No code tool to create apps: Bubble: https://bubble.io/

(5) Tool to manage projects automate workflow: Plutio: https://plutio.com/#_r_automateworkflow Use code Plu20io19 to get 10% off.

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out:

(1) Our podcast on growth hacking and CRM marketing: https://li.sten.to/growth-hacking-vs-marketing (2) Our podcast on cost-effective resources of Growth hacking: https://li.sten.to/resources-for-nfts-blockchains

View Details

Topics we are discussing today: - The advantages of a subscription model like Amazon prime for your offline business - Overview of the Vietnamese market. Big C vs. 10-minute delivery startups like Rino - Why do investors and the public market love subscription-based business? - Evolving and marketing your product with zero extra advertising steps - Why an offline business should not copy directly from digital? - Why it’s always about experiences and not discounts? - Where do most offline brands go wrong when trying to adapt online? - Why hiring an e-commerce professional for your branding and sales might not be the best decision?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )


Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY….. Things you must check out:

Tools for WhatsApp Marketing: (1) Whatso: https://www.whatso.net?waid=224304 (2) Cooby: https://cooby.co/

View Details

Topics we are discussing today: - Three types of Growth Marketing - Difference between growth marketing & marketing - Skill Sets required for upcoming growth marketers - Case study of AirBnB, Facebook and Hotmail to understand product & tech growth hacks - Is PPC or SEM the same as growth hacking? - Some cool automation tools for productivity and optimization - Learning business growth hacks from Amazon prime - Steps in Growth conversion cycle - Tips to create and market your livestream and Top 3 tools for livestreaming.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Reference links:

(1) LivestreamTools: Streamyard: https://streamyard.com?pal=5871986806095872 Flutin: https://flutin.com/flutinlive/

(2) Cold Email Automation Tool: Encharge: https://encharge.io?deal=marketingautomation

(3) Landing page optimization tool: Swipepages: https://swipepages.com?fpr=landingpages

(4) Tools for Customizing Whatsapp messages: Whatso: https://www.whatso.net?waid=224304 Wawplus: https://wawplus.com/en/?subscribe=627635 (Use code ALTSRATEGY to get 10% off)

(5) Video integration in email: Warm Welcome:https://warmwelcome.com?via=videobubble Chipbot: https://getchipbot.com/

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) Get 10$ off on Melon for live streaming across different platforms: https://melonapp.com/?ref=livestreaming (2) Our podcast on Growth Marketing: https://li.sten.to/growth-hacking-vs-marketing

View Details

Topics we are discussing today: - Why are advertising agencies not profitable despite digital advertising being in trend? - How does an Ad agency pitch itself at the growth stage? - Why is it dangerous for your business to compete on pricing? - Resources to learn about Web 3.0 from a tech perspective. - Different organic channels to market your community-driven fashion brand

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Reference links:

(1) Podcast recording tools: Podcastle: https://podcastle.ai/?ref=recordingsoftware Melon: https://melonapp.com/?ref=livestreaming

(2) AI Tools for Blog creation: Blogley: https://blogely.com/?affy_code=0e307064 Superblog: https://superblog.ai/#via=writingcontent

(3) Book and Course on Blockchains: Blockchain Revolution: - https://amzn.to/3sdAhHG Free course by GBI: https://blockchaininitiative.org

(4) Resources to learn Web 3.0: Learn Web 3.0: https://www.learnweb3.io/ Use Web3.0: https://www.useweb3.xyz/ Web3 University: https://www.web3.university/ Buildspace: https://buildspace.so/

(5) Youtube channels to learn Web 3.0: Code Eater: https://m.youtube.com/c/CodeEater21 Eat the Blocks: https://m.youtube.com/c/EatTheBlocks Ivan on Tech: https://www.youtube.com/channel/UCrYmtJBtLdtm2ov84ulV-yg Nader Dabit: https://www.youtube.com/channel/UC7mca3O0DmdSG2Cr80sOD7g

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) Our podcast on Blockchains and NFTs: https://li.sten.to/resources-for-nfts-blockchains (2) Future of Ad Agencies lies in this: https://www.thedrum.com/opinion/2019/01/22/the-future-ad-agencies-lies-two-tiers-consultancy-and-production-management

View Details

Topics we are discussing today: - The primary things to keep in mind while building a Social Media Strategy - Tools to understand cultural trends and customer experience - Why Social Media should be looked at as Horizontal rather than vertical - The right way to acknowledge and engage with customers on social media - What most brands do wrong. - A case study from Zomato during Covid

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Reference links: (1) Websignals to monitor which influences our talking about your brand: https://www.websignals.com/?ref=XYevrKrdvjAwu7IK

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) Social Media Automation for running and analysing your Social Campaigns- Ocoya: https://www.ocoya.net/?via=socialmediaautomation

View Details

Topics we are discussing today: - Is buying an email list really beneficial and ethical? - Picking and Selecting your email list according to your potential consumer list. - Tips and tricks to prevent emails from going to spam and increase your conversions. - Tools for email list validation for increased deliverability. - Some great custom tools for your cold and warm emails - Tips to maintain a consistent and positive consumer experience for any brand and product - Tools to track and analyse about your brand’s image and feedback - Converting a consumer with negative brand experience into a positive one

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly livestream on Saturday at 5.30 am GMT /11 am IST on YouTube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Reference links:

(1) Check emails and get them in your inbox: Email list validation: https://www.emaillistvalidation.com/?fp_ref=saurabh73 Inboxally: https://inboxally.com?fpr=efficientemail

(2) Cold email automation tool Mailrush: https://mailrush.io/portal/aff.php?aff=74

(3) Warm email automation tool Encharge: https://encharge.io?deal=marketingautomation

(4) Track conversations around your brand: Sprout social: https://sproutsocial.com/ Websignals: https://www.websignals.com/?ref=XYevrKrdvjAwu7IK

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) Salesblink: https://a.paddle.com/v2/click/107834/134836?link=3358

View Details

Topics we are discussing today: - A Digital Marketing professor’s perspective on digital marketing as a separate subject. - Why shouldn't we separate Marketing into digital, print, etc. as a course. - How SEO, SEM and everything else in marketing is interconnected. - Required skillsets and key things for all future Senior Marketers. - Why is understanding the value chain and different aspects of marketing crucial as a marketer? - The role of PR and CRM Specialist in marketing - Secret of Amazon’s tremendous growth and their business strategy.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) Growth hacking v/s Marketing: https://link.chtbl.com/growth-hacking-vs-marketing

View Details

Topics we are discussing today: -Salaries in the tech startup ecosystem vs salaries in Marketing agencies -Is a digital media marketer supposed to know everything from SEO to UI/UX? -How has the need for specialized social media agencies changed over time? -What are the reasons behind the salary gap getting wider between tech startups and digital media agencies? -What can be done to make the ecosystem better for digital agencies? -Future of digital agencies post-pandemic -Required skillsets a digital media professional needs to stand out in today’s job market.

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will take answer them in our weekly livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.


Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY…..

Things you must check out: (1) The Hard Thing about Hard Thing- Building a Business When There are No Easy Answers: https://amzn.to/3sdJZLz (2) Make your Podcast Multilingual and Global by AI: https://li.sten.to/make-podcasts-multilingual-global

View Details

Think of this podcast as an Agony Aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions We also analyse marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Topics we are discussing today: - Is Moment marketing by Dabur Chyawanprash & Porsche a good strategy? - Is Moment marketing the same as Engagement marketing? - Tips for Content marketing for a Clothing company - Should we create channels in multiple languages for a podcast? - Best tools to invest Cryptocurrency

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will take answer them in our weekly livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy )

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.

Reference links:

(1) Tools for Automatic Voice-over in Different Langauges: Wisecut: https://www.wisecut.video/ Dubverse https://dubverse.ai/

(2) Tools for Crypto Currency Investments 13% return on your Cryptocurrency: Flint- https://flint.money?code=3NPXXZY8QXJ2 Mutual fund for cryptocurrency: Mudrex- https://mudrex.com/auth/signup/?referral_code=PARM7160 Register to get $25 credit on Mutual Funds for Cryptos.


Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And FINALLY...

Things you must check out: How can you Maximize ROI in Covid Economy: https://link.chtbl.com/MaximizeROI

View Details

Think of this podcast as an Agony Aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions We also analyse marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Topics we are discussing today: - What are the best resources for preparing for a B-school & MBA? - Is SEO an efficient marketing strategy for a tech startup? - How to start an experiential marketing campaign to build a sustainable clothing brand? - How to find a technical co-founder for your startup?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will take answer them in our weekly livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy )

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.

Reference links:

(1) Resources for Preparing for a B-School or MBA: What They Don't Teach You at Harvard Business School: https://amzn.to/3KQFcGR MBA in a Nutshell: https://amzn.to/3IUdVSa Mediocre But Arrogant: https://amzn.to/3GgkegV

(2) Tools for SEO Automating Research and analyzing content with the right keywords: Frase https://www.frase.io/?via=seocontent Blogley: https://blogely.com/?affy_code=0e307064

(3) Platforms to find Technical Co-founder Y Combinator: https://www.ycombinator.com/cofounder-matching Antler: https://launchacademy.antler.co/?referral=saurabh.parmar.1 Aspiringfounder: https://www.anaspiringfounder.com/how-to-find-a-tech-co-founder


Feel free to join our Newsletter https://subscribe.altstrategy.online/prelaunch

And FINALLY...

Things you must check out: What they teach you at Harvard Business School: https://amzn.to/3AfKZz6 Blogley: https://blogely.com/?affy_code=0e307064

View Details

Think of this podcast as an Agony Aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions We also analyse marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

Topics we are discussing today: - How can you learn about NFTs and Blockchain? - Various cost-effective learning resources - Best Youtube channels for understanding crypto and blockchain - What are the paid and free courses on NFT and Blockchain? - Can Blockchain and AI become the future of Business & Marketing?

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will take answer them in our weekly livestream on Saturday at 5.30 am GMT /11 am IST on Youtube ( https://youtube.com/c/AltStrategy )

Saurabh-the Agony Aunt: Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur. He ran a boutique communication consultancy called Brandlogist - which was listed as one of the 'Hot players in Brandville by Hindustan Times' & ran and sold a tech startup - an e-commerce marketplace called Cupidly. He loves teaching and is seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE etc. He has also written for business and marketing publications in India, SE Asia & UK. Over the last few years, he has been living & working as a digital nomad & is currently in Vietnam.

Reference links:

-Talks at Google by Alex Tapscott: https://youtu.be/3PdO7zVqOwc -Slidebean Video on Blockchain: https://youtu.be/sseN7eYMtOc -Slidebean Video on Cryptocurrency: https://youtu.be/gaBp_kl4zgk -Bloomberg Quicktake Now: https://www.youtube.com/c/BloombergQuicktakeNow/videos -Blockchain & AI: https://youtube.com/playlist?list=PLRKtJ4IpxJpDxl0NTvNYQWKCYzHNuy2xG

Feel free to join our Newsletter- https://subscribe.altstrategy.online/prelaunch

And finally, Things you must check out :

-Blockchain Revolution: How the Technology Behind Bitcoin Is Changing Money, Business, and the World- https://amzn.to/3sdAhHG -Free course on Blockchain: https://blockchaininitiative.org

View Details

A live stream where we play Agony aunt for your #business or #marketing problems. Questions are posed live or you can share them beforehand here https://subscribe.altstrategy.online/question*

Topics we are discussing today: -E-commerce presence for retail stores - Tools for running remote company - Description of SAAS - Estimate media value of an influencer - Digital platforms for writing creative pieces - Web 3.0 influence on Marketing

Reference link: - Wati: https://www.wati.io/create-your-own-w... - Zyro: https://cutt.ly/zyro-website-builder - Swipepages: https://swipepages.com?fpr=landingpages - Superpower: https://superpowered.me/?refer=c2F1cm... - Sendspark: http://www.sendspark.com?afmc=persona... -Melon: https://melonapp.com?ref=livestreaming

Subscribe to our short weekly email: https://subscribe.altstrategy.online/prelaunch with tips and discount codes on the best marketing and business tools. Don't worry, we hate spam too!

Things you must check out: -A definite buy! Purple Cow by Seth Godin: https://amzn.to/3tC0Eam -What You Do Is Who You Are: How to Create Your Business Culture: https://amzn.to/3JOkU0i -The Golden Tap: The Inside Story of Hyper Funded Indian Startups: https://amzn.to/3reMmeS

View Details

A live stream where we play Agony aunt for your #business or #marketing problems. Questions are posed live or you can share them beforehand here https://subscribe.altstrategy.online/question*

Topics we are discussing today: - Growth hacking vs Marketing -Increase in conversions with growth hacking - CRM marketing leads to better ROI - Marketing trends with examples

Reference link: -Warm welcome: https://warmwelcome.com?via=videobubble -Encharge: https://encharge.io?deal=marketingaut... - Whatso: https://www.whatso.net?waid=224304

Subscribe to our short weekly email: https://subscribe.altstrategy.online/... with tips and discount codes on the best marketing and business tools. Don't worry, we hate spam too!

Things you must check out: -The Hard Thing about Hard Thing: Building a Business When There are No Easy Answers: https://amzn.to/3sdJZLz -Hacking Growth: How today’s fastest growing companies drive breakout success: https://amzn.to/3z5bfgK -The Golden Tap: The Inside Story of Hyper Funded Indian Startups: https://amzn.to/3reMmeS

View Details

A live stream where we play Agony aunt for your #business or #marketing problems. Questions are posed live or you can share them beforehand here https://subscribe.altstrategy.online/question*

Topics we are discussing today: -Who is a digital nomad? -How you can become a digital nomad? : Logistics for Indians -How do you balance work and travel? -Common challenges faced vis-à-vis passport, visa, living legally and insurance validity for Indians. -Tourism’s impact on the environment and being a conscious traveller. -The Digital Nomad Visa- option of countries and basic logistics.

Reference link: -Xolo: https://www.xolo.io/?fp_ref=eu-business

Subscribe to our short weekly email: https://subscribe.altstrategy.online/... with tips and discount codes on the best marketing and business tools.

Don't worry, we hate spam too!

View Details

A live stream where we play Agony aunt for your #business or #marketing problems. Questions are posed live or you can share them beforehand here https://subscribe.altstrategy.online/question*

Check out the previous live streams on Youtube : https://youtube.com/playlist?list=PLg9LG-2cXvImCvcT5ZUczjckGNheDYUV9 (episodes also uploaded here: https://open.spotify.com/show/5R70UjnGC9NuPV2Erd1A2l?si=b83d15ec055b4ea1&nd=1 )

You could also join the Alt Strategy Community (Don't worry, we hate spam too) : https://subscribe.altstrategy.online/gift - to get tips and discount codes on the best marketing and business tools. (We are currently giving 250 Rs or 4$ credit for every person you refer)

*We can’t guarantee answers to all the questions but we definitely try & will only answer when we are confident. Questions will be answered in order of when they were shared (So earlier the better) https://subscribe.altstrategy.online/question

Tools you must check out- 1.Leaddelta: (the best value is purchasing the annual plan but if you are unsure go for Linvo monthly plan) https://buy.stripe.com/5kA15KdAtfxE4DebIL. Use code SAF1S to get 30% off it 2.Livro- https://linvo.io/ 3.Encharge- https://encharge.io/

View Details

A live stream where we play Agony aunt for your #business or #marketing problems. Questions are posed live or you can share them beforehand here https://subscribe.altstrategy.online/question*

Check out the previous live streams on Youtube : https://youtube.com/playlist?list=PLg9LG-2cXvImCvcT5ZUczjckGNheDYUV9 (episodes also uploaded here: https://open.spotify.com/show/5R70UjnGC9NuPV2Erd1A2l?si=b83d15ec055b4ea1&nd=1 )

You could also join the Alt Strategy Community (Don't worry, we hate spam too) : https://subscribe.altstrategy.online/gift - to get tips and discount codes on the best marketing and business tools. (We are currently giving 250 Rs or 4$ credit?? for every person you refer)

*We can’t guarantee answers to all the questions but we definitely try & will only answer when we are confident. Questions will be answered in order of when they were shared (So earlier the better) https://subscribe.altstrategy.online/question

View Details

Topics we are discussing today:

  • Promoting real estate agencies with digital tools
  • Marketing properties in pandemic
  • Forecasting revenue of the property
  • Promoting hospitality brands and individual properties

If you have any questions for us, send here: https://subscribe.altstrategy.online/question and we will answer them in our weekly Livestream on Sunday at 5.00 am GMT /10.30 am IST on Youtube ( https://youtube.com/c/AltStrategy ) OR Saurabh’s LinkedIn ( https://www.linkedin.com/in/saurabhparmar )

Think of this podcast as an agony aunt for your business and marketing challenges. You pose your question, and we decode it into real, practical, and insightful business solutions. We also analyze marketing & business strategies, suggest the best tools for growth & dissect the trending stories.

The Agony Aunt- Saurabh:

Saurabh, hosting the podcast, is a marketer and ex-tech entrepreneur who loves to teach. Seen giving guest lectures at several business & communication colleges like IIMC, ISB, XIC, DSE, etc. He has also written for business and marketing publications in India, SE Asia & UK. An avid traveller who has travelled to over 30 countries including working and living as a digital nomad in some of them.

New podcast episodes every Saturday, Sunday and Monday.


Reference links: