The Rooted Creative Podcast: Recent Episodes
Dani Purington
Rooted Creative is a podcast hosted by Dani Purington - an adventurous elopement photographer - who is bringing you actionable tips and advice for how to run your creative small business successfully, and how to keep it thriving! Not only this, but Dani also infuses faith-based actionable encouragement for anyone who might be struggling with the things this world can throw at us. This podcast is for small creative business owners, and hardworking Jesus-loving career minded people who are ready to get involved in the Rooted community and learn more about how to run an efficient, successful, and dreamy business!
2025, we’re coming for you! 🎯 As I wrap up the year, I’m setting BIG goals for next year—booking dream weddings, mentoring amazing photographers, and pouring into building a business that serves others well. 💻📸 From perfecting my client experience to capturing timeless moments, I’m mapping out a vision that aligns with purpose and passion. Let’s make 2025 the best yet! 💕✨
Email: molliegoodspeed@gmail.com
Mentor Session Link: www.molliegoodspeedphoto.com/mentorship
On today’s episode, I’m joined by the talented Madison Shewmaker to dive into the art of storytelling through film. ✨ From capturing emotion to anticipating momemts that resonate, we discuss how film can bring stories to life in a powerful way. Tune in for inspiration, creativity, and actionable tips!
🚫 Tired of getting ghosted by potential clients? 🎙️ On this week’s episode, Dani is sharing all the tips and tricks to nail your consultations and secure the booking. From building genuine connections to setting clear expectations, these strategies are game-changers for turning inquiries into dream clients. 👏✨
Whether you're new to the industry or a seasoned pro, you’ll walk away with actionable advice to level up your business and close with confidence. 🖤
In this episode, I dive into the world of all-inclusive photography packages! From unlimited coverage to second shooters and free engagement sessions, I’m sharing how this model has transformed my business—and the challenges that come with it.
If you're considering offering a similar package, or just curious about how it might work for your business, this episode is for you! Tune in now for a behind-the-scenes look at how going all-in can benefit both you and your clients.
$75 MENTORSHIP SESSION
https://molliegoodspeedphoto.com/mentorship
Ever feel like you're juggling a million things as a mom? In this episode, Dani keeps it real and shares the practical tips that helped her build a six-figure business—while raising her babies!
We’re talking about how to manage your time, set boundaries, and actually get things done (even with little ones running around). Whether you’re just starting out or already hustling, Dani will give you practical ways to grow your business!
Are you ready to make the leap from part-time to full-time in photography? 🎥💫 In this episode, I’m sharing all the tips, challenges, and behind-the-scenes strategies that helped me transition to running my photography business full-time. Whether you're juggling a day job or just dreaming about going full-time, this episode is packed with practical advice to help you take that next step with confidence!
Tune in to hear how to plan, manage, and make the transition smoother than you ever thought possible. Don’t miss it—your full-time photography dreams could be closer than you think! 💖
Being a successful photographer isn’t just about taking great photos—it’s about building genuine relationships! Here are five timeless tips inspired by Dale Carnegie’s How to Win Friends and Influence People that can help you create an amazing client experience.
MENTOR SESSIONS:
https://molliegoodspeedphoto.com/mentorship
In today’s episode, we dive deep into James 3:13-18, uncovering the themes of wisdom and discernment—and what they mean for running your business in a way that’s rooted in integrity, not envy. 💡
As we break down these verses, we’re exploring:
- The difference between earthly and heavenly wisdom 🌎✨
- How to check if jealousy or rivalry is creeping into your decisions 🕵️♀️
- Practical tips to keep your heart and mind focused on serving others and glorifying God in your business!
Whether you’re a seasoned entrepreneur or just starting out, this episode will inspire you to lead with a spirit of humility and discernment. Let’s make sure our businesses reflect not just success, but a deep, Godly wisdom.
TALK TO ME ABOUT YOUR BIZ!
www.molliegoodspeedphoto.com/mentorship
Your inquiry calls can set the tone for the entire client relationship. This week on the podcast, I’m sharing my top five essentials to make each inquiry call smooth, welcoming, and super effective! 👏✨ From getting to know your couple's story 💍 to guiding them through the booking process with ease, I'll cover everything you need to make a great impression and build trust right from the start. Get ready to transform your inquiry calls and leave clients feeling understood and excited! 🎉
MENTOR MEETING:
www.molliegoodspeedphoto.com/mentorship
In today’s episode, I’m joined by Lauren, an expert in ghostwriting and email marketing for some of the biggest names in the business. 📧✨ Lauren works with clients who have millions of followers and are employed by top companies across America—so she knows what it takes to build lasting connections and elevate your brand to new heights.
We’re diving deep into:
✅ The power of email marketing for photographers
✅ Building an email list from scratch
✅ How to create a unique and unforgettable client experience
✅ Working with high-tier clients and what it really means to specialize in your niche
If you’re a photographer or creative looking to level up your business, this episode is packed with practical tips you won’t want to miss! 💡
Tune in, take notes, and get ready to take your business to the next level!
START YOUR EMAIL LIST:
https://app.flodesk.com/sign-up?ref=LAURENKINNEY
FIND LAUREN:
www.thelaurenkinney.com
MOLLIE'S MENTORSHIP:
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🎙️ Ready to raise your prices but not sure where to start? In this episode, Mollie shares her top strategies for confidently increasing your rates as a wedding photographer. 💸 From knowing your worth to positioning your services, she covers it all!
Plus, learn how Mollie's mentorship program can guide you through the process with personalized advice, tailored homework, and a comprehensive workbook to help grow your business. Tune in now to level up your pricing game and attract your ideal clients! 📈✨
MENTORSHIP INFO BELOW !!!
https://molliegoodspeedphoto.com/mentorship
Join us as we dive into the power of mentorship in photography—where personalized guidance, hands-on tips, and expert advice come together to elevate your craft and build your confidence. Whether you're just starting out or refining your skills, this episode will help you grow, learn, and succeed! Is it REALLY worth the investment? TUNE IN TO SEE
MENTORSHIP INFO BELOW !!!
https://molliegoodspeedphoto.com/mentorship
Join us for a deep dive with guest Summer Deweese as we explore how understanding love languages can elevate your storytelling. Discover practical tips to connect with your client on a deeper level and make your narratives and art resonate. This will TRANSFORM YOUR WORK
BOOK A MENTOR SESSION-
http://molliegoodspeedphoto.com/mentorship
When you join me for a mentor session, you get personalized advice tailored to your unique journey, ensuring that each lesson resonates with where you are in your business. You'll also receive customized homework designed to help you take actionable steps, along with a personalized workbook crafted specifically for your growth. This hands-on guidance and individual attention help accelerate learning, sharpen your vision, and set a strong foundation for your future success.
🌟 Does Imagen Editing Really Work? Dani Spills the Tea! 🎤✨ Join Dani Purington and Mollie as they dive deep into the world of Imagen editing. Discover firsthand how this innovative tool transforms photography, the tips and tricks for getting the most out of it, and some behind-the-scenes tips you won’t want to miss. Tune in for an insightful conversation that could elevate your editing game! 📸💻
https://imagen-ai.com/?ref_id=688500729
Feeling overwhelmed by endless editing, tight deadlines, and the constant hustle of photography? In this episode, we dive into practical tips to help you avoid burnout and keep your creative spark alive. Learn how to set boundaries, streamline your workflow, and maintain a healthy balance between your passion and personal life. Whether you're a wedding photographer or capturing family portraits, this episode will give you tools to thrive without burning out.
Are you ready to elevate your wedding photography game by building strong relationships with other vendors? In this episode, we dive into how collaborating with planners, florists, venues, and more can make all the difference in your business.
We cover: Why vendor relationships are crucial for your success 📸 Tips for effective communication and teamwork on the wedding day 💌 How to nurture relationships that lead to more referrals
Tune in now and learn how to turn vendor collaborations into long-lasting partnerships!
Ready to take your client experience to the next level? In this episode, we’re breaking down how to use HoneyBook, Monday.com, and Zapier to automate and streamline your workflow. From managing leads to scheduling shoots and keeping projects on track, learn how these tools can work together to create a seamless experience for both you and your clients. Elevate your business with these powerful integrations!
Every photographer faces challenging moments with clients, but how you handle them can make or break your business. In this episode, we dive deep into strategies for resolving conflicts, maintaining professionalism, and turning tough situations into opportunities for growth. Tune in to learn how to keep your client relationships strong, even in the most challenging circumstances!
HONEYBOOK LINK
Feeling frustrated by a lack of inquiries for your wedding photography business? In our latest episode, we explore why this might be happening and, more importantly, how to turn things around. From boosting your online presence to refining your marketing strategy and enhancing client experiences, we’ve got actionable tips to help you attract more clients. Tune in to discover how to transform an inquiry drought into a flood of new opportunities!
Dive into the latest episode of our photography business podcast where we share 3 Essential Tips for Post-Wedding Processing! ✨ Whether you're a pro or just starting out, these tips will help you streamline your workflow, enhance your edits, and deliver stunning final images to your clients.
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In this episode, we dive deep into the heart of building biblical friendships. Discover the key principles of fostering authentic, God-centered connections and explore what it truly means to be a good friend according to biblical teachings. Are you embodying the qualities of a faithful, supportive, and loving friend? Tune in to find out and learn practical steps to strengthen your relationships and build a thriving biblical community. Especially during busy season!
Ecclesiastes 4:9-10: "Two are better than one, because they have a good return for their labor: If either of them falls down, one can help the other up. But pity anyone who falls and has no one to help them up."
Hey there! In this episode, we’re chatting all about keeping cool under pressure on those busy wedding days. We’ll share our favorite tips and tricks for staying organized, handling surprises, and making sure you get all the perfect shots without breaking a sweat. Whether you're a seasoned pro or just starting out, you’ll find something useful here to help you breeze through any wedding day with a smile. Tune in and let’s make every wedding day a piece of cake! 🌟📸💍
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Burnout can get the best of us especially in this time. Today we are taking a look at what we can do spiritually to avoid burnout. Tune in to hear some tips and tricks.
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This week, Dani drops a HUGE personal announcement, and also recaps what her last two big elopements have looked like and what she learned!
Discover how to effectively utilize a second shooter to scale your business or optimize your role as one. Hear firsthand stories of photographers who successfully transitioned into full-time careers, offering inspiration and invaluable advice along the way.
Whether you're behind the lens or managing the business side, "Capturing Growth" equips you with the knowledge and tools needed to thrive in the competitive world of professional photography. Tune in and start capturing your journey to success today.
In this episode of our photography business podcast, we delve into the transformative power of taking a day off and what it truly means to observe a Sabbath. Join us as we explore the benefits of intentional rest, not just for your personal well-being, but also for your creative and professional growth. Learn how stepping back from the hustle can lead to renewed inspiration, increased productivity, and a deeper connection to your craft. Whether you’re a seasoned photographer or just starting out, discover how the practice of taking a Sabbath can revolutionize the way you approach your business and life.
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In this episode, we dive into the art of elevating your wedding photography business with the power of HoneyBook templates and the allure of an all-inclusive dream package. Discover how streamlining your workflow and offering comprehensive packages can set you apart in a competitive market. Join us as we share tips, tricks, and personal stories to help you create an unforgettable client experience from inquiry to album delivery. Perfect for photographers looking to boost their efficiency, enhance their brand, and leave a lasting impression on every couple! 📸✨
Templates:
ALL INCLUSIVE PACKAGE TEMPLATE
WELCOME TEMPLATE
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Mollie brings on a very special guest to talk about SUPPORT! Do you have people in your life to cheer you on? How do you navigate your relationships with friends and family? Do you have people you can go to for help with you business? Tune IN to figure out who the special guest is.
Navigating the legal landscape is crucial for any wedding photography business. Join us on this episode of Photography Business Podcast as we sit down with legal expert Ann Koppuzha to uncover the essential legal tips and strategies every wedding photographer needs to know. From contracts and copyright to liability and dispute resolution, we've got you covered! Tune in to protect your passion and ensure your business thrives legally and professionally.
Check out Ann’s Contracts & Business:
https://thebusinessreserve.com/collections/wedding-pro-contracts/products/wedding-photography-contract
Calling all wedding photographers! 📸💍 In our latest episode of "Photography Business Podcast," we break down the art of mastering inquiry calls. Discover how to connect with potential clients, showcase your unique value, and turn conversations into bookings. Tune in to elevate your sales game and make every call count! 📞✨
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As small business owners, it’s tough to think about worst-case scenarios. We’re passionate about our craft and focused on creating beautiful work. But being smart about risk management is essential. It helps protect our gear, secure our data, and keep our business running smoothly, even when unexpected events occur. Don’t let the fear of the unknown hold you back—prepare today for a safer, more confident tomorrow.
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🎙️ New Episode Alert: Learn the 7 Proven Steps to Transitioning from Part-Time to Full-Time Wedding Photography!
💍 Are you a passionate part-time photographer dreaming of making weddings your full-time gig? Tune in to our latest podcast episode as we unveil the ultimate roadmap to turning your wedding photography passion into a successful full-time career!
📸 From mastering your craft to building a strong brand and marketing yourself effectively, we'll walk you through each step of the journey with actionable tips and expert insights from seasoned wedding photographers who've been there, done that.
🎉 Get ready to unleash your full potential, attract your dream clients, and elevate your wedding photography business to new heights! Don't miss out—hit play now and start your journey to becoming a full-time wedding photography rockstar! 🌟💒
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@molliegoodspeedphoto
Dani and Mollie talk about the trends happening in the wedding industry. There are some we love and some that we don't love. Tune in to hear our opinions and pros and cons of each trend.
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This week our guest Melanie tells us all about her elopement business, and how she has added structure to keep it going! Structure is crucial to keep up with all of our clients, our to-dos, and the very dreaded EMAILS that we have to keep up with in order to stay professional.
Tune in to hear more about Melanie!
@melaniesidlowphotography
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We put a question box up on instagram! Mollie answered questions all about getting into photography. Some topics we talked about was what to invest in as a new photographer, how to ask someone to second shoot, how to make friends in the photography world, etc.
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This is LIFE CHANGING! Ok... maybe that's a little dramatic, BUT what if you could automate your client experience work flow? What if you could integrate two softwares that you LOVE (aka honeybook and something else !!) Tune in for a practical way to automate things so that it's one less thing you have to do !!
Join our conversation about the value of honing in on your niche, from defining your style to mastering your craft. Gain invaluable wisdom and practical tips on identifying your niche and leveraging it to elevate your work from Dani. Whether you're a seasoned pro or just starting out, this podcast will inspire and empower you to embrace your niche!
SEO MENTORSHIP APPLICATION:
https://seo.danipurington.com/i-can-get-you-on-page-one
Are you wanting to know more about SEO? This week is for YOU! Dani answers lots of questions about how to get started on SEO. For someone who is wanting to get more inquiries, and not have all of their inquiries coming in from instagram, this podcast is for you!
JOIN SEO GROUP:
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Write a blog in 5 minutes:
http://seo.danipurington.com/how-to-write-a-blog-for-your-photography-business-in-5-minutes?fbclid=IwAR11in-VSo0R_0Fxz1zVDlEvRUZttPdjMFnOrsWlu0t8nwGfGbwoIKLTTfc_aem_ASTnkCEdggw0PE3t48Wyfk61rqpMj4iaNprxQh2FOWV86RBlivjkqVFpWCjizQRBFsID_B81hGrxLrqwVWXrbXgH
SEO has COMPLETELY changed Dani's business. She shares tips on how to drastically change your SEO presence online. We don't want to be stuck with one platform providing for our inquiries. Dani shares her story and turning point for when she started focusing on SEO.
JOIN THE SEO GROUP:
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SEO CALL: APRIL 9th @12PM PST
Join for FREE tips, website critiques, Q&A on SEO & more!
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@photobusinesspodcast
Our special guest today Rana is an expert in ALL things website, branding, and building your brand. Sometimes it's tough sticking out in the industry, but Rana gives us some practical tips that we can use to refresh our brand and our website!
Contact Rana: https://www.expresocreative.com/
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Tune in today to hear about some ways you can help grow your business with a TEAM! Tune in to an exciting announcement !!
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We are DIVING into one of our favorite things to talk about... DESTINATION WEDDINGS! There is so much that goes into destinations- how find them, how to prep for them, and how to book them! Tune in today if you are wanting to add more destination weddings to your portfolio.
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What does it practically look like to incorporate your faith in how you run your business? It can be tricky combining the two. Today we are talking about all the ways in how faith and running a business goes hand in hand!
Follow us on insta: @photobusinesspodcast
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January and February usually don't come with a lot of weddings... so that leaves us well less busy! Although we should be enjoying this time of rest, it's also the perfect time to hustle on some things that we normally don't have time to do. Whether you are new or experienced in the industry, we all could take some time to check on our client experience.
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Join Lexi & Mollie in a conversation for anyone getting started, or wanting to hear more about tik-tok and instagram. Lexi talks about what it's like being a Mom and running her own business, and how her business has grown in the past few year. Don't miss this fun and casual convo!
Follow Lexi Chase @lexichasemedia !!
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Dani shares about how God has been faithful in her life, in her business, and in the small things. Dani talks about what it's like to run a business, while also staying faithful to what God was asking of her.
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This week we are talking about second shooting, and working as a team on wedding day. Mollie brings a guest- Allie Goodspeed, who happens to be Mollie's sister-in-law AND her second shooter. Mollie and Allie talk about how to work better as a team, tell some funny stories, and give some tips on how to be a great second shooter. You won't want to miss listening to this dynamic duo!
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We all have a million goals that we want to set for our business, but how do we set practical and measurable goals that will truly make a difference in 2024? This week Dani and Mollie talk about the importance of mindset and goal setting. Listen in to learn some practical tips that you can use to achieve your 2024 business goals!
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This week we are talking about all things inquiries and imposter syndrome. Changing the way you think about inquiries can change your business altogether! All of us have experienced imposter syndrome at some point. Tune in to learn more about how to handle imposter syndrome in your photography business.
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I'M BACK! This time I brought a friend. Tune in to see who our new co-host is! Whether you are an experienced photographer, or brand new in the business, this episode is for YOU! Join our conversation about being newer vs more experienced in the industry, what we have learned along the way, and what the podcast will be looking like in the future.
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To put it bluntly... you're just going to have to listen to this one.
LAST CHANCE TO ACCESS THESE COURSES FOREVER:
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CHAT WITH ME IN THE FACEBOOK GROUP:
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Our photography in-person workshop Rooted was just in Utah this past July, and if you've EVER thought about hosting a workshop or attending one, you're gonna want to listen in. I chat through how it went, some things I learned, and what the future Rooted Workshops will look like moving forward!
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When you're your own boss, it's sometimes TOUGH to look at a few things like where you can improve or where you need to grow, what you should be working on, when things SHOULD be done (deadlines!), and that's where accountability really comes into play. Having an accountability partner to help you stay on track and achieve the dreams you express is HUGE to the success of your business. Dennah goes into that further on this episode and explains why it's important to not only be involved with a community, but a community who truly KNOWS YOU.
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Have you ever thought to research a topic before you write on it? And this goes for EVERYTHING - including your Instagram captions! We chat through that, and how you can apply this method to your content repurposing strategy so you can "work smarter, not harder" (spoiler for our new course just launched in the Vault all about this!). Tune in as Elise O'Flinn (my virtual assistant) dive into our strategy here, and how you can efficiently and strategically build a content strategy that changes the game for your business.
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Ever had the dream of running a wedding venue? Or even what it truly looks like to offer your business over to God with any business venture you have? Well, that's what we chat about today with Hope and Joe. They run the Emerald Event Centers in Joplin, MO and also have an incredible photography business. Such a good conversation!!
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If you've ever wondered how to actually niche down and COMMUNICATE that niche, Grace breaks it down in a trial conversation her and I have on this episode. She also goes into how she started her marketing agency, Cheers Creative Co. and dropped out of College to pursue her business adventures. An INCREDIBLE episode if you want to learn more about marketing your brand message and also how to formulate a sales page, and more!
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You may notice some changes around here! That's because we've updated our name from the Rooted Creative Podcast to the "Photography Business Podcast". We feel this is the right direction to move in so many ways, and we chat about that and the direction of Rooted Workshops, the Vault, and so much more in this episode. Take a listen for some FULL transparency in our business, and to hear where we're headed next on this new journey!
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Our second focus group episode focuses on toxic traits that we have seen in the photography world, and how we can improve/do better as photographers! Everything from working with a videographer, making it about the COUPLE and not yourself, and how going full-time looks different for everyone. A great listen if you're feeling the comparison blues and need encouragement as well!
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Have you ever wondered what it ACTUALLY looks like to be a brand photographer? And have you ever thought about using off-camera flash for indoor lighting scenarios? Abby Grace and I go through her methods and process in her brand photography business, and how she switched from weddings to brand photography! We also touch on how she keeps her boundaries in her business (spoiler alert, she DELETES her social media apps every weekend!). If you're feeling a bit burnt out from weddings, you definitely wanna give this a listen!
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Welcome to the first of our Photographer Feature series! Today we have Micah Cook, and we talk about his photography journey, his philosophy and values behind is photography, and we also chat EXTENSIVELY about his TikTok strategy! If you've been wanting to get involved more with TikTok, then you definitely don't want to miss this episode!
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Yep - she creates AMAZING cinematic films from her iPhone, and the capabilities of our little cameras in our phones are UNTAPPED potential! She shares her business, how her demand has been CRAZY, and what she values with her offerings.
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JOIN OUR EDITING WORKSHOP!
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You might've seen the new tool that Photoshop just added - and it's kind of crazy. Ultimately, it's going to change the photo industry as we know it. I talk about my thoughts, what I think the benefits are to this, the concerns, and how we should be thinking about this moving forward into this new era of photography.
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Having the "imposter syndrome" or "fraudulent" mindset is hurting you more than you think it is. It comes from a place where we are lacking confidence. So how exactly to we get that confidence? I go through some practical ways to help you GAIN that confidence that you feel like you're lacking, and also how we can grow STRONGER in those areas we feel weak.
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Abbi Hearne joins the podcast today and we talk about everything from building an elopement photography business, to what that looks like as a parent, and how consistency in business is so important. If you're thinking of jumping into elopement photography, then you'll definitely want to give this episode a listen!
GET YOUR ROOTED WORKSHOP TICKET:
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JOIN OUR EDITING WORKSHOP!
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Being a new mom of two kids - I'm diving into what running a business and being a full-time mom has looked like with one kid, and what I hope it will look like with two kids. I go through my daily routines and schedules as I work from home and keep my duties as a mom. This was a HIGHLY requested episode, so if you're either a future mama or a current mom in the thick of it - I truly hope this episode brings you encouragement and a bit of insight.
PLEASE NOTE: Keep the mom shaming to a minimum. This is how I do it, but it doesn't have to be the way for everyone. <3
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Today, I've got a personal episode coming your way! I'm diving into how Callum's birth went and what happened 3 weeks ago as I delivered our second son. I also talk more about what it's like to be a photographer/business owner with two kids, and how I'm planning on handling that moving forward. And spoiler alert... it's definitely tough!
Ever wondered what it's REALLY like to attend a Rooted Workshop? Today I sit down with 4 of our previous Hawaii workshop attendees to go through the raw, the real, and the TRUTH about what happened and what they took away from our workshops.
If you're on the fence or even curious about what happens behind the scenes at our workshops, you're not going to want to miss this!
GET YOUR ROOTED WORKSHOP TICKET:
https://rootedwrkshp.com/rooted-utah-2023
CONNECT WITH THE ATTENDEES:
Sammie Chaffin: https://www.instagram.com/the.chaffins/
Lindsay Collett: https://www.instagram.com/sincerelylindsayphotography/
Alyssa Erickson: https://www.instagram.com/alyssaashley_photography/
Anna Harrington: https://www.instagram.com/annaharringtonphotography/
This month's Q&A, we chat about best lenses to use for a ceremony and reception, how to incorporate travel into your pricing packages, the best cameras for film photography and why you should consider offering that as a part of your services, and more!
If you want your questions answered on the next Q&A, be sure to get in our Facebook group to join in the conversations!
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GET YOUR ROOTED WORKSHOP TICKET:
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JOIN OUR EDITING WORKSHOP!
https://rootedwrkshp.com/the-editing-workshop
SEO CRASH COURSE WORKSHOP REPLAY:
https://rootedwrkshp.com/seo-crash-course-workshop
WEBSITE WINNING WORKSHOP REPLAY:
https://rootedwrkshp.com/website-winning-workshop
Nathan's back!! This time, we're talking all about EDITING and how to find your edit style, the top things to know in Lightroom, and we even chat about Artificial Intelligence editing softwares! If you're interested in learning more about editing, and hearing from two photographers how WE edit and found our editing style, then you're not going to want to miss this chat!
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Welcome to our FIRST focus group interview series on the podcast! This first focus group is all about hearing from photographers about styled shoots and different workshops that THEY have attended or hosted as photographers. Lots of great perspective, a bit of some tea, and also just some great advice if you're thinking of attending or hosting an in-person photographer event!
GET YOUR ROOTED WORKSHOP TICKET:
https://rootedwrkshp.com/rooted-utah-2023
JOIN OUR EDITING WORKSHOP!
https://rootedwrkshp.com/the-editing-workshop
CONNECT WITH THE PHOTOGS:
Briana Willis: https://www.instagram.com/brianawillisphotography/
Emilee Farruggio: https://emileemayphoto.com/
Annie Darr Photo: https://www.instagram.com/anniedarrphoto/
Today we sit down with my Virtual Assistant, Elise, who does pretty much ALL of Rooted's content creation! She's discussing the best ways to sustainably create content and spread it out on each platform - grabbing messaging and repurposing it for different platforms. If you're struggling with content creation, or finding the time to create new and engaging content, you're going to want to listen in!
GET AN EXCLUSIVE BLOG AUDIT FROM ELISE:
https://www.joysolutionsva.com/blog-audit
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If you're planning on hosting a Content Retreat/day OR even wondering what it takes to plan your own epic styled shoot, then you don't want to miss this episode. Megan is the coordinator/stylist that we have used here at Rooted and she is AMAZING at what she does - she brings such good advice and perspective to this topic!
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Ever wondered the method behind the ART of what Grace creates with her photos? We talk all about her process, her storytelling mindset, burnout, and so much more in this episode of discussing photography, creativity, and business. Grace is such a light to have on the show and I was SO inspired by her! Listen to this if you're feeling like you're in a creative rut and need some artistic advice!
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Did you catch the big news?? The Purington clan is headed to UTAH this March, and we couldn't be more excited. I answer all your BURNING questions about why, what James is going to do for work, and how I'm transitioning my business. A more personal episode, but still such a good one!
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Bookings not coming in? Feeling ghosted? Feeling like giving up in your business? This episode is for you friend. Take a listen, I promise it's good.
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What exactly is your PURPOSE, and what does that look like in contrast with your CALLING? Also, how exactly are we supposed to find our brand messaging as photographers, and the best ways to communicate that? Deenah breaks it down for us with a STUNNING analogy of how we can implement our copy into our messaging, as well as talks through how we can incorporate our faith into our business as well.
Connect with Deenah:
http://www.wordstolivebywriting.com/
@wordstolivebywriting on Instagram
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We're coming in HOT with our last retreat - and I wanted to update you on how it went, what I learned, and what I will do better for next time. If you've EVER thought of hosting an event, this is going to be an episode you MUST listen to!
ALSO! An exciting announcement you don't want to miss!!!!! :)
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Connect with Dani: @danipurington , @rootedwrkshp
Feeling like a chicken with it's head cut off when it comes to running your business? That was me in 2018, until I started implementing this AMAZING strategy in my business that has changed it from the inside out. Every week, I have a planned out to-do list that helps me not only achieve my annual goals, but my long term goals as well.
If you're feeling the disorganized funk in your business, this episode is for you!
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Connect with Dani: @danipurington , @rootedwrkshp
This month's Q&A from questions asked in our Facebook Group dives into the best ways to deal with busy seasons in editing, even some touch points on workflow and outsourcing, how to improve your Reels game with simple tips, men in the Rooted community, and so much more!
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Connect with Dani: @danipurington , @rootedwrkshp
Thinking of becoming an educator in the photography space? Well, I've got some hard truths for you today, as well as some of the BEST advice that I wish I knew as I got started in this space. A really informative and vulnerable episode for me as I chat through my personal experience, and what I think it takes to enter this space.
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JOIN OUR GOAL SETTER WORKSHOP:
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Connect with Dani: @danipurington , @rootedwrkshp
New year, new time to strategize for our finances. What does good bookkeeping look like, and how exactly do we go through that as creatives? Because, let's be real–we aren't the best at math. I chat with LoriAnn about ALL the juicy details and things you should know as you analyze your financial data, and also some resources to help you with your bookkeeping that won't break the bank!
The Marketplace: https://www.loriannkuntz.com/shop
20% off code: ROOTED20
BlueVine bank accounts: https://app.bluevine.com/signup/checking?pid_login=5000460
WATCH SEO WORKSHOP REPLAY: https://rootedwrkshp.com/seo-crash-course-workshop
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Ever thought of using Google Ads for your business? Maybe you've heard of it and have NO idea what it is or how it even works. I'm so excited to chat with Dallin Hassard today ALL about it - strategies and more - and why I think they are a SUPER valuable tool to consider using in your marketing strategy!
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GET DALLIN’S GOOGLE ADS COURSE:
https://untraditionalweddings.com/google-ads/
Use code "GOOGLE10" for special discount!
Connect with Dani: @danipurington , @rootedwrkshp
SECRETS REVEALED!!! Yep, I'm gonna go through my TOP SEO strategy that I think truly works for photographers that might blow your mind. It's a crazy episode that I think is worth a listen if you're planning on up-leveling your SEO game this year, so take a listen and let me know what YOU think about my strategy! ;)
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Connect with Dani: @danipurington , @rootedwrkshp
The new year is quickly approaching (just days away!), and at the beginning of each year I go through my process of evaluating what worked, what didn't, how we measured up to last year's goals, and then I start planning for the new year's goals. It's a shorter episode because I want you to be with your family (sorry not sorry), but it's an insightful one talking about how strategy matters!
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Connect with Dani: @danipurington , @rootedwrkshp
New year, new pricing? Maybe. We shouldn't just be pulling our pricing "out of the whim of our booties", but there should actually be some data and structure behind what we are charging and WHY. We chat through some practical ways you can estimate (or update) your pricing as we enter the new year, and why it's important to really consider a balance of all things including revenue + demand when estimating what to charge for your photography!
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Connect with Dani: @danipurington , @rootedwrkshp
Wanna know a secret? This year, I brought home almost the same amount of money as I did in 2019 - which was my busiest and highest revenue year to date. The crazy thing? I worked LESS this year and didn't make as much revenue, yet still brought home the same amount as 2019! So what the heck happened?
Today, we are going to talk through 3 practical ways to practice "healthy wealth" and what I think defines that.
If you're ready to chat money, then this episode is for you. Let's do it!
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From going TikTok viral, to booking almost 100% of every client meeting she gets - how does Laleh do it? We chat through how her packages are different from anything I've seen the photography industry doing lately, and how she goes about serving her clients with such a CUSTOM experience, that is irresistible!
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An important message we all need to hear this Thanksgiving week.
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This month's Q&A has questions from our Facebook Group that definitely got me thinking! What do to with a military couple who could potentially reschedule out of their power, moving to a different state and setting up a successful business, best website hosts, camera gear for 2023 and more!
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On this special episode, I sit down with my husband James, and we talk about what it's been like being married for 6 years, and now with a baby (and another on the way!). We talk about prioritizing each other through our busy schedules and work, how we remain best friends and each other's favorite people, and also some struggles we've been through.
Reels, TikTok, and video marketing as photographers can seem overwhelming. Nathan and I break down some ways that we view our video marketing strategy, and some easy ways we can look at it from the perspective of photographers!
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GAHHH, Busy season, am I right?!? Maybe you're feeling the weight of the world, or just feeling like you need a break. Maybe you're feeling so unorganized and overwhelmed that you don't even know where to begin. Well, today we're talking through 5 practical ways to alleviate some of that anxiety and how to continue to be in a healthy headspace - even during busy season!
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Today I'm spilling the TEA on some of my best and worst wedding experiences that I've had over the past 7 years of business. I talk about what went wrong, what I learned, and how I apply it to my business today. If anything, this episode is for sure entertaining, and one that I hope brings insight to your business as well!
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What the HECK is going on with 2023 bookings?!?? We talk about that, and also what "trends" are happening economically and in the photography industry. We also go through some ways we can become "desirable" to our clients, and how the old ways may not work the way the used to in the 2023+ years to come.
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Let me paint a picture: You just got an inquiry. You feel like inquiries have been dry lately, and you haven’t received many of them recently. You’re scared - thinking of next year and the numbers you have to hit. You’re desperate to book them because you feel like you need them. How you respond to this affects what happens in your business. We talk about Abundance mindset and Scarcity mindset, and how POWERFUL that is when running your business.
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I answer your questions from the Facebook Group! Wanna ask a question for our Q&A next month? Make sure to get in the group!
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We sit down to debrief what happened at Rooted Hawaii and how we felt afterwards, before, and during the workshop. That and more covered on what it's like from the instructor side of Rooted!
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We've all seen #ads of batch.ai and how it's an awesome software to help with editing - but what if I told you there were OTHER ways to also cut your editing time in half? Instead of wasting 10+ hours editing a wedding, there are other ways to cut that time down to 4 hours or less instead! I give you my step by step process on how I edit, and the methods that I use personally that have helped me cut that time down drastically!
LEARN MORE ABOUT OUR CONTENT DAY!
https://rootedwrkshp.com/content-retreat
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YOU GUYS. I just thought of a BRILLIANT plan to help us prepare for engagement season and get a boost in bookings! I talk about that and some other ways that we can be putting our best foot forward as we approach proposal season.
COME TO OUR UTAH CONTENT DAY IN JANUARY!
https://rootedwrkshp.com/content-retreat
JOIN OUR FACEBOOK GROUP:
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Ask me anything! On this monthly series, I'm letting YOU ask questions, and I get to answer them on the show! If you missed the opportunity to ask a question this month, tune in to our Instagram (@rootedwrkshp) or Facebook Group for the next chance to ask your questions!
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Being original can be TOUGH. Sometimes, we lose sight of our creativity and it's difficult to think "out-of-the-box" and be different. Today, I go through some practical ways to get back into your creative groove and thinking of new, original ideas!
Inquiry to Income as Rachel puts it. There are 5 steps to get you there, and TRULY solidify that sale with those potential clients that come knocking. We talk about that and SO much more goodness! I loved having Rachel on the show to discuss all of her wealth of knowledge!
Be sure to follow us and subscribe to the podcast!
Instagram: https://www.instagram.com/rootedwrkshp
Facebook Group: https://www.facebook.com/groups/rootedcreativecommunity/
Ope. It's true! Here are my thoughts, initial reactions, and what's next for my business! ALSO, TW to any gentlemen listening who may not want to know all of the details about what goes on with a woman's body! :)
Well, it's official. The US is officially in a Recession. Small business owners are unfortunately hit the hardest when this happens–so what are some way we can still be injecting cash into our businesses–especially when clients aren't as fond of putting down thousands of dollars? We talk about some easy ways to keep money coming in, and why giving up may lead to your business not surviving!
Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
Be sure to follow us and subscribe to the podcast!
Instagram: https://www.instagram.com/rootedwrkshp
Facebook Group: https://www.facebook.com/groups/rootedcreativecommunity/
Is selling digital products the way of the future for 2022? What is the best way to be marketing online courses and digital products in the new era? We talk about that and more with Shay from the Bucket list Bombshells - she has enrolled over 10,000 students in her online courses and memberships and is living her best life. We have a fantastic conversation talking about best ways to market for online products, and how to move forward in a changing industry.
Join us in Hawaii at our next photography workshop! DEADLINE TO SIGN UP 8/3!
www.rootedwrkshp.com/hawaii-workshop
Be sure to follow us and subscribe to the podcast!
Instagram: https://www.instagram.com/rootedwrkshp
Facebook Group: https://www.facebook.com/groups/rootedcreativecommunity/
We're headed for a major recession, and many photographers have expressed a lull in bookings and inquiries. I was a guest on Dawn Charles's podcast "Take it From Us", and we have a discussion on what this realistically looks like for us moving forward, and some ways we can still be serving value to our clients, even when budgets are tight.
JOIN OUR WEBSITE WINNING WORKSHOP:
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Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
Be sure to follow us and subscribe to the podcast!
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Being an elopement photographer means we can travel ANYWHERE, right? What if I told you it's more worth your while to NICHE down on locations - and become the expert in specific areas? Today, I discuss my personal experience in doing this and how it has benefited my business differently than when I was traveling EVERYWHERE for EVERYTHING.
JOIN OUR WEBSITE WINNING WORKSHOP:
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Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
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We've been told to be boss babes, but is that actually a toxic idea now? I discuss the pros and cons of being a boss running your own business, and how we should approach doing that and also raising kids, or putting family time first as well.
JOIN OUR WEBSITE WINNING WORKSHOP:
http://www.rootedwrkshp.com/website-winning-workshop
Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
Be sure to follow us and subscribe to the podcast!
Instagram: https://www.instagram.com/rootedwrkshp
Facebook Group: https://www.facebook.com/groups/rootedcreativecommunity/
I shared my belief on a controversial topic and a lot of things happened. I share what happened, what I learned, and my call to action for other afraid to share their beliefs.
I hiked 24 miles in 24 hours with this couple.... is this what I expected signing up as an elopement photographer? I talk about what I had in my pack, how it went, and what I learned! SPOILER: You don't HAVE to do this as an elopement photographer. I talk about that that and more!
JOIN OUR WEBSITE WINNING WORKSHOP:
http://www.rootedwrkshp.com/website-winning-workshop
Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
Be sure to follow us and subscribe to the podcast!
Instagram: https://www.instagram.com/rootedwrkshp
Facebook Group: https://www.facebook.com/groups/rootedcreativecommunity/
What happens if the Lord is calling you to something bigger, or calling you to go Full-Time - and how do you know that? Monique and I discuss that, and also more about her speciality lecture at our Rooted Hawaii workshop on Client Experience - and how to serve/love your clients INCREDIBLY, and where you're heart should be in serving your clients.
Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
Instagram:
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Facebook Group: https://www.facebook.com/groups/rootedcreativecommunity/
What happened at our FIRST Rooted SoCal Workshop? Well, we definitely learned a few things that were super valuable for our NEXT one... If you're thinking of hosting a workshop or photographer content day or ANY sort of retreat, stick around because we talk about some valuable lessons I learned after hosting my first 1.5 day long workshop! I also give a recap on what happened 2 weeks ago at our last workshop, and how POWERFUL even just that day and a half truly was for our ladies.
WANNA COME TO OUR NEXT WORKSHOP? Learn more here:
www.rootedwrkshp.com/hawaii-workshop
The one and only CASSIDY LYNNE is here today to chat about all things TikTok, Reels, and growth in your business. She is the GURU when it comes to TikTok, and I know that I learned so much from her already!
JOIN US IN HAWAII!
https://rootedwrkshp.com/hawaii-workshop
Kaili Meyer of @revealstudio.co is talking ALL things copy and how your words can sell your services! She is a Sales Copywriter who writes all those words that sell for entrepreneurs like you and me! In this episode, Kaili shares her love for small businesses and breaks down the difference between what your “content” does for your business versus your “copy.” Listen for these differences and her best tips on how to write effectively for your business!
Join us in Hawaii at our next photography workshop!
www.rootedwrkshp.com/hawaii-workshop
100 EPISODES!! Can you believe it??!? I would've never thought 2 years ago when I started this podcast that it would be as fun and as valuable for this community! We've got some BIG things happening over here, I share more about that here on this episode, as well as some fun podcast tips if you're thinking of starting your own podcast!
Join us in Hawaii at our next photography workshop!
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Be sure to follow us and subscribe on the podcast:
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Facebook Group:
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We have Hannah, a social media manager with Sunny Social Collective on the show today to chat ALL things Instagram Reels, as well as best tips for photographers in using their social media to market to potential clients. We dive deep into the pros and cons of the new Reels feature, and how we can best be using them to serve our potential clients!
Coaching call inquiry form: https://docs.google.com/forms/d/1QyAfn-a_3ZQhD4NYZX8qmdSkAtuBuB1iwHJELq0_S8U/edit
Instagram: https://www.instagram.com/sunnysocialcollective/
JOIN US IN HAWAII:
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DOWNLOAD OUR SEO GUIDE:
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Why is it that we are so hyper focused on our follower number, our Reels views, or our engagement numbers on social media? Well, I'm here to tell you that all of that is really not what matters most. In fact, it doesn't mean much of anything if Instagram isn't doing what you need it to. We talk all about that and more today as I offer some encouragement for you if you're feeling a little down about Instagram and social media.
JOIN US IN HAWAII!
www.rootedwrkshp.com/hawaii-workshop
DOWNLOAD OUR SEO GUIDE:
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What an awesome episode with Danielle we have today! We talk about how she had to pivot amidst the pandemic - from hosting live events to now hosting online courses and events. We talk about what it's like to actually run an online business, and also a bit on burnout and how that can take a toll on us in our business!
LINKS FOR DANIELLE:
Personal Instagram @danilivinglife https://www.instagram.com/danilivinglife/
Business Instagram @businessbabesco https://www.instagram.com/businessbabesco/
Website: https://www.businessbabescollective.com/
Free Masterclass: How to Scale a Profitable Business Without Working Around the Clock: https://www.businessbabescollective.com/masterclass
Last week, I caught the notorious COVID - and I had a wedding to shoot that weekend. What the HECK are we supposed to do when that happens, and how can we best be prepared for when the unexpected happens? We chat about that and more in today's episode.
COME TO HAWAII!
www.rootedwrkshp.com/hawaii-workshop
JOIN THE COMMUNITY!
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We've got a special episode today! Recapping the LIVE that went down in the Facebook group, going over How to Book More of Your Ideal Clients, and answering all your questions about it in between! Such a fun topic!
JOIN THE COMMUNITY:
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LEARN MORE ABOUT ROOTED HAWAII
www.rootedwrkshp.com/hawaii-workshop
I'm joined with Macy Frances - our instructor for our Rooted SoCal workshop - today talking ALL about how to listen for the Lord's direction in your business, and how to make him the MASTER of your business!
LEARN MORE ABOUT ROOTED HAWAII:
www.rootedwrkshp.com/hawaii-workshop
I'm joined with Alyssa Brooke today - one of our instructors at our Hawaii workshop, talking all about where we find our worth as business owners, and what our identity should be. A little teaser of what our Hawaii workshop will be like. ;) SUCH a great talk!!
JOIN US IN HAWAII:
https://rootedwrkshp.com/hawaii-workshop
LEARN MORE ABOUT ROOTED SOCAL:
https://rootedwrkshp.com/socal
Posing is a crazy topic - but how exactly do we get those GENUINE photos that we always talk about getting?? Sometimes we fall into that habit of doing the same poses over and over again - and in a way that's almost doing our couples a disservice... right? So how do we tell their story genuinely? That's what we discuss today. PLUS I give an update on how I'm doing in my postpartum journey since the birth of our son!
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I'm reminiscing on my past workshops and what makes Rooted different than other photographer workshops - ESPECIALLY this upcoming one in Hawaii!
For more info on our workshops, go here:
www.rootedwrkshp.com/hawaii-workshop
GET ON OUR EMAIL LIST FOR FIRST DIBS ON TICKETS:
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We hate to see it. Being ghosted after getting that dream inquiry. How do we prevent that from happening, exactly? How do we have the BEST chance at getting a response? I'm sharing my top 3 tips that have worked for me and my students to AVOID that ghosting game!
AND! Be sure to join our Live workshop in the Facebook group where you can ask questions of your own, and hear a mini lecture from me on this topic!!!
JOIN THE FACEBOOK GROUP:
https://www.facebook.com/groups/rootedcreativecommunity/
LEARN MORE ABOUT OUR HAWAII WORKSHOP:
www.rootedwrkshp.com/hawaii-workshop
Today, I sat down with Kmac and McKenna to discuss their take on why community matters in a lonely industry, and how they've created The Invitation (a content retreat) for photographers to gather and feel loved.
AND DON'T MISS OUR ANNOUNCEMENT FOR ROOTED WORKSHOP ON 2/23!
If you're looking for new ways to market yourself and get the word out about your elopement business, then paying for a directory spot might be an option! I have a discussion with Nick from Wandering Weddings about the VALUE of investing in something like this, and how it can work for you and your business!
JOIN THE FACEBOOK GROUP FOR 15% OFF THE "HOW TO STRUCTURE YOUR PRICING GUIDE" GUIDE!
https://www.facebook.com/groups/rootedcreativecommunity
Ever thought of HOW to invest your money? Well today, I have a good friend and SUPER wise financial advisor James Walters to discuss all things investments and what we can be doing with our money NOW to start growing our wealth and preparing for one day when we want to retire.
CHECK OUT HIS PODCAST:
https://open.spotify.com/show/5FTPnHH3tHrWQdyxJrqJzw?si=i1LbZa_cRgSUwE0dY_c4qA&dl_branch=1
GET 15% OFF THE "HOW TO STRUCTURE YOUR PRICING GUIDE" GUIDE IN THE FACEBOOK GROUP:
https://www.facebook.com/groups/rootedcreativecommunity/
Raising our prices can be SCARY - especially if we ourselves don't believe that we are worth the price that we are charging. So today, we are talking through some ways to TRULY sell this new price point (which has been established based on our bottom line of financial goals), and also how to have the confidence to truly SELL that to our potential clients.
GET 15% OFF THE "HOW TO STRUCTURE YOUR PRICING GUIDE" GUIDE BY JOINING THE FACEBOOK GROUP:
https://www.facebook.com/groups/rootedcreativecommunity/
DOWNLOAD MY FREE CLIENT CALL SCRIPT GUIDE:
https://rootedwrkshp.com/shop
The TEAAAA is here! If you're a photographer and have ever worked with a videographer, then this episode will be entertaining for you! This episode is all about Alesia and I's experience with working with other creatives on wedding and elopement days, and how working together with the client in mind as the PRIORITY is always the best route of action.
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Let's talk about it - finances. This is a tough topic, but a SUPER important one especially if you've never really analyzed what your money is doing in your business. I go over the 3 key metrics you should be looking at, as well as how you should be pricing yourself to make sure you meet your bottom line in your business.
DOWNLOAD THE PRICING GUIDE GUIDE HERE:
https://rootedwrkshp.com/how-to-structure-your-pricing-guide
JOIN THE FACEBOOK GROUP COMMUNITY HERE:
https://www.facebook.com/groups/rootedcreativecommunity/
Baby Liam has made his way into the world, and today I'm sharing all about what happened to get him here. It's a crazy birth story to say the least... but nonetheless we are so excited that he's finally here!
New year, new time to set our goals! Today, I go over my KILLER goal structure that helps me stay on track throughout the ENTIRE year, and also set up my business for success at the beginning of each year.
DOWNLOAD MY FREE GOAL-SETTING TEMPLATE:
https://rootedwrkshp.com/goal-setter-worksheet
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As 2021 comes to a close and we enter a slower season, I can't help but feel like I'm falling behind in my business. Obviously with pregnancy and the looming birth of our son ANY DAY now, I'm feeling lots of things looking at 2022. I talk more about that, the uncertainties, and also some encouragement as we prepare for 2022!
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Special guest Haley Ward with Selah Creative Co comes on the show today to talk all about web design and how to build a strategic website based on your branding and messaging, as well as some helpful SEO tips that we could ALL find useful!
Give her a follow here:
https://selahcreativeco.com/
@selahcreative.co
GET 30% OFF OUR SEO GUIDE BY JOINING THE FACEBOOK GROUP:
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How the heck are we supposed to understand what's happening on our website? Well, Google Analytics is a FREE tool that is a great start to understanding your metrics - who's engaging on your site, where they're coming from, and how the overall performance of your site is doing. We talk about all things Google Analytics today, the top 4 metrics that I like to use when analyzing what's happening on my website!
JOIN OUR FREE WEBSITE CRITIQUE IN THE FACEBOOK GROUP!
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GET YOUR HANDS ON THE FREE WEBSITE CRITIQUE CHECKLIST!
https://rootedwrkshp.com/website-critique-checklist-freebie
These past two years have been TOUGH, am I right? But as we enter the week of Thanksgiving, I can't help but think we need to try and focus on the GOOD that we have in our lives - because even through the tough stuff, there is still a lot to be thankful for. So I challenge us this week to do 3 things to live OUT that gratitude, in both our lives and other's lives.
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The Rooted Creative Community on Facebook
Websites are a vital tool to our marketing game, and if they aren’t performing the way we need to, we may be missing out on some vital opportunities to bring in more clients! Today, I talk about some things that bother me about websites, and some things that I think are brilliant to include!
James and I have been married for 5 years this Friday, and I can't help but reminisce on the good, the bad, and what I've learned. I go through the top things that I think have kept our marriage strong, and also what things we can be doing to continue to keep our marriage healthy. If you're married, engaged, or plan to be married one day, I HIGHLY recommend you give it a listen. And let me know what you think!
Start a discussion in the Facebook Group:
The Rooted Creative Community
LEARN MORE ABOUT NARRATIVE SELECT:
https://select.narrative.so/rootedcreative
Baby boy is COMING SOON and I'm stressed over here trying to figure out how I can best prepare my business for the time that I will spend away with my baby. I've narrowed it down to 5 things that I'm doing to help me prepare mentally and also in my business for the time that I step away. If you're a momma or a future momma who will be experiencing a leave soon, I HIGHLY recommend giving this a listen!
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The Rooted Creative Community
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LEARN MORE ABOUT NARRATIVE SELECT:
https://select.narrative.so/rootedcreative
Ever wanted to up your Instagram Reels game? Or still unsure on how to even post photos of yourself - and if you even should? We go through it ALL today on the podcast.
More about Grace: I'm Grace Troutman and I'm a Midwest based destination wedding photographer and business educator, and I run an associate team as well! I started my business 6 years ago and have traveled to places including Iceland, Ireland, Hawaii, Colorado, California, and Washington etc state to shoot sessions and weddings. I lived in California when I was first starting my business, but Iowa called us home and I was determined to live a life of travel while still being close to family and friends. If I'm not out shooting with my team or teaching other creatives, you can find me sipping sour beer with my husband or playing with my almost three year old daughter, Pfeiffer.
Learn more about Narrative Select:
https://select.narrative.so/rootedcreative
Money is a tough subject, but today we're going to dive into it. What's a healthy way to look at money, and how can we better view money and the money we spend?
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GET $200 OFF A 1-ON-1 MENTORSHIP WITH ME:
education.danipurington.com/mentorship-sessions
NARRATIVE SELECT INFORMATION:
https://select.narrative.so/rootedcreative
Let's face it - this season is UNLIKE ANYTHING we've experienced in past busy seasons. Whether it's because of the postponements, or new work just picking up - we are all feeling the stresses of this crazy season. Today, I go through 5 practical tips that you can do to survive and get through this season. Taking care of yourself is important - and we discuss some of the best ways you can do that!
GET $200 OFF MENTORSHIPS if booked before November!
education.danipurington.com/mentorship-sessions
Join the community on Facebook! The Rooted Creative Community on Facebook!
LEARN MORE ABOUT NARRATIVE SELECT:
https://select.narrative.so/rootedcreative
October 4th, 2021, the social media broke. And we were left without a marketing channel. Were you prepared for that? Today, we are talking again about ways to put your marketing eggs in different baskets, and how we can't just rely on one avenue for all of our leads to keep coming in. ;)
We've got a grand ole plan on what we think our business should look like - but what happens when the Lord closes a door? What happens when he opens another? How are we supposed to be attuned to seeing that, and knowing if it's from the Lord? Today, we talk through what happens when your plan might not align with what he's got for you. It's a personal episode, and one with a whoolllee lot of Jesus!
THEY ARE SO CONFUSING - I get it. They are complicated, and maybe you've run them before and have had just absolutely NO luck with them. Well today, I'm going to give you some tips and tricks that have WORKED for me and my students, and hopefully will work for you too! It's a crash course on the top things I think you need to know as you think about ads - and it's SUCH a valuable episode! Don't miss out!
Also, if you need more help with ads, we go through this in the upcoming Photography Business Mastermind!
For more info, go to www.rootedwrkshp.com/photography-mastermind
Tickets on sale on September 27th! DON'T MISS OUT!!!
I definitely will be the first to say I don't think I can do photography like this for the next 30 years - I'm pretty sure my knees and my back would give out before then. SO, I'm planning on pivoting my business soon. But before I do that, here are 3 things I'd urge YOU to consider too if you're planning on pivoting as well. Because we want to be smart about our transition, but it also doesn't mean we can't do it!
Learn more about the Photography Business Mastermind: www.rootedwrkshp.com/photography-mastermind
Join our Facebook Group: The Rooted Creative Community
Being friends with your clients is SUCH a huge blessing we get to have in this business of ours! But, it doesn't mean that we let our clients take advantage of us. Today, I go through some tips on HOW you can build that friendship with your clients, and ways to also stay firm in your policies while also making sure your clients feel seen and understood.
Learn more about the Photography Business Mastermind: www.rootedwrkshp.com/photography-mastermind
Join the Facebook Group: The Rooted Creative Community
We all go through it - we all face that doubt sometimes of wondering if we are even good enough to be doing the job that we are doing. I get it! I feel it too! Today, we are talking about 3 easy steps to help us face that self-doubt we might be experiencing, and how we can help further grow our confidence in the work that we do and the lives that we change!
Facebook group: The Rooted Creative Community
Get on our email list! www.rootedwrkshp.com
Struggle with making your pricing guide? Or have no idea what a pricing guide even IS? We go over that today and how you can actually use your pricing guide to REINFORCE your sale that you make in your client meeting!
Be sure to join our Facebook group or email list for a special 15% off discount of our "How to Structure Your Pricing Guide" guide coming out on September 6th!
Email list: www.rootedwrkshp.com
Facebook group: The Rooted Creative Community
Inquiries. The life-blood of our business. It's what keeps the business coming in, and the bookings potential. But what happens when we don't have enough inquiries, and how exactly do we get more? Today, I'm going to go through 4 helpful tips that have helped MY inquiry game, and what you can apply to your business to help you bring in those potential leads to your inbox!
Boundaries. Oh man, they are SO important for the health of your business. But not just for your business... but for YOU as well. Today, we are going to talk about 5 practical ways you can start setting boundaries in your business as well as WHY boundaries matter and WHY we need to be taking them seriously!
What happens when things don't go as planned? How do YOU handle when something doesn't go as planned? If you're anything like me, I tend to get frustrated, overwhelmed, and even MAD at the GOD who allowed this to happen. Well friends, I share some quick reminders with you in this episode - like how we are actually NOT the ones in control here, and how we need to trust that when the unexpected happens, everything is still going to be okay.
Do you have trouble putting your phone down when you're supposed to be on vacation? Are you always thinking about your business 24/7 even when you're sitting on the beach and supposed to be relaxing? Well, I have some tips for you today on how to prepare as best as you can to have the most relaxing and rejuvenating vacation away from your job, and how to ENJOY your time off!
Be sure to get ready for our preset launch coming soon! Upload some RAW photos to our Dropbox on @dpuringtonpresets' instagram!
Also, make sure you're in our Facebook Group - The Rooted Creative Community - for a FREE GUIDE coming out soon!
I'm getting real deep today - get ready for it. Many of you have asked what it's like to travel for work all the time while leaving my home and my husband for days on end. I'm getting real on what it's actually like for me, and how we try to balance the crazy schedules as much as possible.
Thinking of going full-time, but not quite sure when the "right" time is? We're talking alllll about it today. I go through my personal experience of when I went full-time, and 5 tips that I think helped me figure out when the time was actually "right" to take that not-so-scary leap into having a career that's truly all mine full-time!
If you feel like you're drowning in work and you just can't keep up with the growth of your business... then this episode is SOOO for you. I go through when it's actually time to consider adding someone to your team, and what happens if you DON'T add someone because you're too scared to do so. All the good things that need to be discussed as business owners, and I'm really excited to get into it!
If you're going through a hard time right now - maybe experiencing a loss or a lost friendship - I hear you friend. And I'm right there with you. So how are we supposed to navigate this, and what does the Lord have to say about this? We talk about this, the healing process, and more in today's powerful episode.
When those comparison blues hit, sometimes it's hard to get out of the struggle. Today, I'm talking from personal experience as a girl going through the blues herself, on 3 ways I try to get out of the slump of comparison.
If you're wondering what it's like to be an elopement or wedding photographer while pregnant, well get ready, because we are going through ALL the details today. And trust me, if you're thinking of starting a family or are on this journey with me right now, you won't want to miss this.
If you've ever thought of pivoting your business, putting out a guide, or even just creating some passive income for your business and diversifying your income, then listen up. I sit down with Beba and we go through her upcoming new preset pack as well as her passive income wins, and pivoting that might be upcoming for her business!
James and I have been keeping a secret - and we are SO excited about it! Tune in to listen about what it is! :)
Feeling run down? Burnt out? Maybe you're in the middle of a busy season, or you're about to start one. Either way - how to do navigate staying "recharged" even amidst the craziness that our schedules can bring? Well, today we are going to have a talk about some tips and advice that I have found have helped me get through my busy seasons without succumbing to full-blown burnout.
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Unsure of your pricing or not so confident in raising your prices quite yet? OR are you not even sure what you SHOULD price based on your experience, offerings, and more? Well, today I give you my top 3 tips on how to price yourself and I go over ALLL the concerns you may be having - especially if you're thinking of raising your prices (which, spoiler alert, you probably should ;) ).
Have a big change coming up in your life soon? Maybe you're moving to a new town, or you're adding a new little family member to your family - whatever the change is, how exactly are we supposed to start preparing for that? Today, I go over some 4 helpful tips that I try to apply every time I know a change is coming in my life. Take a listen if you need some encouragement or advice on how to handle a change with your business!
I sit down with Nicola Dixon from the Learn to Launch podcast and we discuss how I've expanded Rooted to be bigger than just a workshop, and the failures and successes I've had along the way. We also discuss how important it is to be thinking about how to expand your business, and the benefits that can come with growing and diversifying your income!
I get it. Cancel culture is scary. So how do we stand up for what we believe in - and SHOULD we even do so - when culture keeps telling us not to? We discuss this difficult topic today, and what I think we need to be doing more as a society.
We seem to rush through life - and we pass by the "good 'ole days" before we even realize they WERE the good 'ole days. Today, I'm talking about something that's resonating deeply with me this week - being present. Slowing down. And not taking everything for granted.
Getting ghosted and not sure why? I can bet it's not because you're too expensive... or because they went with someone more experienced. In reality, it's mostly because they haven't seen the VALUE that you offer for them. Client meetings are a great opportunity to do this and really tell them about who you are and what you can bring to the table for them. Today, I dive deep into how to have client meetings that BOOK!
JOIN THE GROUP! www.facebook.com/rootedcreativecommunity
We work a lonely job. In our offices, by ourselves, with no co-workers to run down the hall to chat with. So how do we get the support we need - more than ever - as business owners? Today, I chat about the importance of having friends that can lift you up in this industry, and also how to find a healthy balance of accountability, and a mentor to help you through it all.
Thinking of becoming an adventurous elopement photographer? Here are some of the best tips I can give you before you dive in! Everything from what to be prepared for when signing up for this shin-dig, and also what to expect as you dive more into the outdoors!
JOIN THE GROUP! www.facebook.com/rootedcreativecommunity
You've probably heard this a lot. You may have looked at someone else in your industry and thought, "oh that person has 'made it'" - but what does that actually mean? Today, we are talking about how "making it" shouldn't actually be our focus, but how we're doing in our business and the impact we leave on our clients should be instead.
JOIN THE GROUP! www.facebook.com/rootedcreativecommunity
Failure is a part of life, but sometimes it makes us want to quit. However, I believe it is the BEST way to LEARN and grow! Today, we are talking all about failures and how to turn them into something beautiful, despite how difficult they may be.
If you're a photographer, what really is the difference between weddings and elopements? And how do we market for those? Today, we're talking all about my experience in booking weddings and elopements and what the biggest differences are between the two so you can be getting booked for more of what you want to be shooting!
JOIN THE GROUP! www.facebook.com/rootedcreativecommunity
Thinking of jumping into a new business or quitting your full-time job so you can pursue your passions? Well then this episode is for you. Today, I talk about WHY YOU SHOULD jump in and consider leaving that job that is unfulfilling to you. Taking the leap is a big step, and I talk about why it's something you should consider doing sooner than later.
I spent a week in Hawaii and it kind of changed my outlook on working/running a business. I wanted to share a really important message with you all today - one that I think we need to be making more of a priority in our businesses!
JOIN THE GROUP! www.facebook.com/rootedcreativecommunity
Struggling on what to do with the money you're making? How to pay yourself? How to set money aside for saving? I give you my top 4 tips on how to manage your money WELL, and not just pay the bills, but instead invest and save for the future too!
You don't have 2,000 hands or minds to be putting in all of this work, and doing it consistently! That's why automation and batching your work is SO POWERFUL! We are talking about that today, and 3 things you can start doing for your business RIGHT NOW!
LEARN MORE ABOUT MASTERMIND:
www.rootedwrkshp.com/photography-mastermind
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I sat down with two of my previous students to see what value they found in a mentorship opportunity, and where they are headed next with their businesses. They've got some BIG THINGS coming, and I'm so so proud of them both! It was an impromptu conversation that was so insightful and amazing.
LEARN MORE ABOUT THE PHOTOGRAPHY BUSINESS MASTERMIND:
www.rootedwrkshp.com/photography-mastermind
Today, I'm giving you my 3 tips that are my secret sauce in booking my ideal clients at a high price point. Spoiler alert: I can tell you right now, that you ARE worth the price your charging (and more). It's not the price that's scaring clients away - it's actually the marketing that you're doing. Tune in to learn some quick tips that you can be applying to your marketing messaging and to your ideal clients to start booking at a higher price point!
MASTERMIND INFO: www.rootedwrkshp.com/photography-mastermind
GET IN OUR FACEBOOK GROUP: www.facebook.com/groups/rootedcreativecommunity
I've been on the road for 3 weeks now, and I'm TIRED. But how do I keep my routine whilst traveling non-stop like this? It's important take care of ourselves and really invest in our own physical, emotional, and spiritual health even while on the road away from home. I talk about some things I do to maintain that routine even while away, and why I think it's important to do so!
PHOTOGRAPHY BUSINESS MASTERMIND: www.rootedwrkshp.com/photography-mastermind
You've probably heard this term before, but what does it actually mean? Today, I talk about some practical tips to FINDING your why, and also the POWER behind having an effective marketing strategy that shares your why with your ideal clients.
Get on the email list! www.rootedwrkshp.com/workshops
Join the Facebook Group! www.facebook.com/groups/rootedcreativecommunity
One year ago, we had to cancel our Palm Springs workshop on day 1. This week, we get to meet up with all the girls again and have a "redo" of our workshop that got cut short. I talk about what REALLY happened last year, and how devastating it was to cancel, and also why I'm SO excited for this week!
My friend Aislinn recently had her Instagram account disabled. We are talking through what happened, what she learned, and what we can take away from this - one of those lessons being how we shouldn't have all of our marketing eggs in one basket!
Get in our Facebook group for more community!
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Are you using your business as your identity? I want to chat today about the big picture - WHY we do what we do, and what the LORD calls us to do. It's a quick chat to say the least, but one that I think needs to be talked about a little more.
Thinking of starting a business? Then you need to listen to up. This might be the PUSH you need to hear to get started - because I talk about how it's honestly NEVER been easier to set up a small business, which is such a cool thing! And honestly, I'm very passionate about this topic and I promise you, it's not all that scary to get started. ;)
Join our Facebook Group! https://www.facebook.com/groups/rootedcreativecommunity
Join our email list for updates! www.rootewrkshp.com/workshops (*scroll to the bottom!)
Maybe you're discouraged about your follower account on Instagram, or you're continuously comparing yourself to someone else by the amount of people they have following/listening/buying from them. Well today, I'm offering some encouragement to tell you that growth like that doesn't just happen overnight - and 3 tips to help you continue your growth!
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Today I was interviewed by the AMAZING Reggie Ann from the Club Candid podcast! She asks me everything from what business tips I wish I would have known when getting started, to how I became an elopement photographer. Pretty great stuff if you haven't listened to my story yet! Tune in and let us know what you think!
Been bit by the travel bug and want to know how to travel more for your work? Today, I lay out some of my most helpful tips on how to travel, how to get booked in those places that you'd like to spend more time in, and how to get PAID to travel!
Instagram can be overwhelming - we know that. BUT! It's a FREE tool that's been proven to work for business owners across the globe, and it's a tool that we can also use to market and bring in more of our dream clients. Today, we talk about how to do this and some simple tips and tricks to keep not only a healthy balance with Instagram, but also how to use it to it's full potential.
You've probably heard this term before, but what does it actually mean to be financially free, and how do we get there? Today, we are talking about the freedom in making enough to live like you're retired, and some helpful tips on how to get there.
Alyssa, one of our Rooted Workshop Instructors, joins me today as we talk about setting rhythms and routines to create a balance on how to create a sustainable business.
Follow along with Alyssa's journey on her instagram! @alyssabrookephoto
Our Rooted Yosemite workshop video just came out and we are CRYING over it! Today, I'm talking all about what our workshops stand for, what happens at our workshop, and upcoming news on our fall workshop planned for this year!
I talk with Lauren today about what it looks like to have a business you love while also taking care of the kids you love - and how to start adapting your business so you can be an AWESOME mom and business owner!
Today is a special episode. James and I are diving into our love story, reminiscing, chatting about our relationship and relationships in general - and how God should be at the center of them. That and SO many laughs and other goodies! It's quite an entertaining episode to say the least....
Have you ever thought about using TikTok for your business? Today I'm chatting with two photographers who have gone viral on TikTok for very different things, and how TikTok is different than Reels. We also chat about how we should be using each for our creative businesses.
I want to tell you about my personal journey with Anxiety - how it started for me, where it stemmed from, and how I can ground myself now to de-escalate any panic attacks that hit me unexpectedly. SUCH a great episode today - and I want to encourage you with some helpful tips and words of advice from the B-I-B-L-E itself on how to work through this and put your trust in the Lord!
A little encouragement for you today if you're feeling a little hopeless and not quite seeing the light at the end of this endless tunnel that is uncertainty. Today, I'm talking about what the Bible says about joy, and how the JOY of the LORD is our STRENGTH!
Wearing all the hats is EXHAUSTING and frankly, it's not sustainable! You WILL experience burnout if you don't consider hiring to someone help you - so you in turn can start focusing on actually growing and expanding this awesome business of yours. Today, I talk about some actionable tips on how to consider and work through hiring someone to help, what that looks like, and how to do it effectively!
Today, I'm walking through Romans and what the Lord is calling us to do, despite this hostile political and national climate.
SEO, am I right? What a confusing but IMPORTANT topic to discuss as business owners in the digital age. Today, I give you 5 actionable tips to help you tackle your SEO and boost it for Google, to continue to drive that those new potential clients to your website.
Have you ever thought about where you want your business to end? What's the main financial goal of your business in your life? What do you want it to provide for you and your family? These are all things we are talking about today on the podcast, and I'll give you 3 important tips today to help you start strategizing your long-term goals for your business.
Join our Goal Setter group mentorship here: www.rootedwkrshp.com/groupmentorship
Having a healthy work/life balance is SO important in running a business, and today, we are talking about burnout, and how to avoid it to stay healthy in your business.
Follow Nat Finley! @natfinleyphotography
Join our Goal Setter group mentorship here: www.rootedwrkshp.com/groupmentorship
Christmas is this week, and today I'm talking about how it's REALLY important to take this time off to be with your family - and some actionable tips to do so.
If you're not confident or don't feel qualified to do the job that the Lord has placed on your heart, it's actually holding you back from succeeding further in your business - and could even be considered disobedient to the Lord too! Tune in as I talk about my journey to moving past feeling like a fraud, and how when I got started it held me back from growing my business quicker than I could have.
Wanna join the Goal Setter group mentorship? Learn more here: www.rootedwrkshp.com/groupmentorship
This morning, we are chatting about something I think most of us get a little blinded by - how we are actually NOT the ones in control of our business and where it is going, but instead it's up to the Lord. I chat about how we can look to Him for guidance and how we can continue to be in-tune with his will through his Word.
Join our group mentorship on Goal Setting here: www.rootedwrkshp.com/groupmentorship
Setting goals is the ONLY way to track the success of your business. Today, we talk about what that looks like, why it's important, and some actionable tips for you to get started setting those goals!
Get 20% off my new group mentorship for Goal-Setting!
Learn more here: https://rootedwrkshp.com/groupmentorship
This morning, we're chatting about what to do if we're feeling behind - and how we need to allow ourselves grace, and not compare ourselves to our friends and the way they run their businesses.
Today, my friend Katie Crofford and I talk about what it's like to work in ministry, and how we can glorify Jesus in our every day business lives - even if that's not a job or career within the church itself.
Lately, since the breaking of the new lockdowns here in California for COVID-19, I've been personally feeling exhausted and frustrated. Today, I'm talking about how we can encourage each other and keep moving forward - and how you ARE NOT alone in this!
Grab a cup of coffee and chat with me today about what's going on in our world and how to handle the hardships we might be facing in these challenging times.
Are you in a season of comparison, and you just can't find the drive to be creative anymore? Well, this episode is for you - and you REALLY need to listen to it today. I'm talking about what it looks like to be in a healthy place creatively, and how we can use comparison to DRIVE us, not tear us down.
We're talking all the things Rooted today! What is this podcast about? Where are we going with this? What even IS Rooted? I dive deep into our first episode about the history of Rooted (and our workshops), who this podcast is created for, and what's on the horizon for Rooted as a whole!