Exploring Digital with Nick Ellison: Recent Episodes
Purr
Hi, I’m Nick Ellison, I’m 33, and I’m the founder and Managing Director of Purr, a digital technology consultancy based in London. As a business owner, I’ve experienced it all - from sleepless nights and brutal financial situations to watching my business thrive and scale rapidly. My goal is to help businesses take advantage of many of the benefits of digital technology and know first-hand how it can change a business, for better or worse.
Through this podcast, I’ll be connecting with other business and thought leaders to unearth the role digital transformation has played in their companies.
Craig is the Founder and strategic director of Crucible, a creative digital agency that builds bold, user-focused digital products. Crucible is one of the most dynamic and innovative digital agencies in the UK. They work with leading companies to develop digital strategies, products, apps and brands to help them achieve their growth objectives.
Connect with Craig
Follow Crucible
Connect with Nick
Follow Purr
Over the years Make It Clear have worked on many different challenges. They've produced user guides for first-generation mobile phones, helped the UK Government design labelling for new IoT device security standards and supported many clients to address fundamental communication challenges with a broad range of audiences. During this time they have refined the process that guides their work. This work consists of four stages: Definition, Solution, Implementation, and Optimisation. Though the process remains the same, the activities they complete during each stage are tailored to the specific challenges at hand.
Connect with Sarah
Follow Make It Clear
Connect with Nick
Follow Purr
Chris is the Founder of Face Digital, whose aim is to help businesses grow and provide them with the best strategies to achieve their goals. Chris prefers to do important things really well, so specialises in 3 core disciplines. SEO, Paid Media & Conversion Rate Optimisation.
Face Digital primarily helps B2C companies in the financial & legal sectors but is always happy to help others outside of that scope. The businesses they work with are all unique so Chris works alongside them to figure out the best strategic direction: Return on Investment is their goal and their promise.
Connect with Chris
Connect with Nick
Follow Face Digital
Follow Purr Digital
This week we're joined by the team over at Footprint Digital. Footprint Digital aims to make you more money online. With their unique methodology & industry-leading team, there is nothing that your business can’t achieve.
Footprint helps you join the dots & make your digital marketing more human with specialist data-driven marketing services including Strategy, SEO, PPC, CRO and Content Marketing.
On average, a 2-year engagement with them delivers a 144% increase in traffic.
Follow Footprint Digital
Follow Purr Digital
Connect with Nick
Bobby is the co-founder and CEO of Radically Digital. He previously worked for AND Digital before deciding to quit to use his lean growth framework to experiment and focus on creating an employee-owned digital consultancy firm that works alongside scale-ups and start-ups to help them design and engineer innovative digital products.
Radically Digital is a people-first Software Consultancy for the modern age.
They build websites, apps, portals and other digital platforms with an inbuilt focus on the customer experience powered by improvements in technology and people.With the demand for digital skills growing across all industries, companies are struggling to attract digital talent.They also provide consultants with the expertise needed to fill this gap and help companies foster the right culture to retain digital talent.
In 2021, Bobby became a finalist in the 2021 Great British Entrepreneur Awards.
Follow Nick
Follow Bobby
Follow Purr
Follow Radically Digital
In this episode of Exploring Digital, I sit down with Gareth and James to discuss all things design, from what brands can do to be braver to taking inspiration from the car industry.
Adrenaline Design is a British-based brand design & strategy consultancy. They connect with ambitious brands, individuals and startups who share the vision to change the game. They work with their clients to add the value, growth, and voice they have been searching for.
They partner on strategy, branding and design. Their values are: Never say never, creating the unforgettable, they are one team.
In this episode, we cover:
Connect with Nick
Connect with: Adrenalin
Follow Purr
In this episode of Exploring Digital, I sit down with David Sheldon Hicks of Territory Studio. Territory Studio is a creative specialist with a unique approach to motion design, visual effects and digital experiences. Drawing on the deep expertise of narrative design for film, games and brands, they blend creativity with technology to realise compelling future facing experiences.
In this episode, we cover:
- All things web 3.0
- Getting your business ready for web 3.0
- How to keep your business on top of technology
Connect with Nick
Connect with David
Follow Purr
Follow Territory Studio
In this episode of Exploring Digital, I sit down with Deepak Shukla of The Pearl Lemon Group. Pearl Lemon are an award-winning and highly accredited UK based SEO agency. Deepak is a self-proclaimed sales entrepreneur, investor and business owner.
In this episode, we cover:
- The evolution of WordPress
- Sales tools and techniques to keep you ahead of your competitors
- How to make sure your agency leads by example
- Why more agencies need to pick up the phone in 2022
Connect with Nick
Connect with Deepak
Follow Purr
Follow Pearl Lemon
Hi, I’m Nick Ellison, I’m 33, and I’m the founder and Managing Director of Purr, a digital technology consultancy based in London. As a business owner, I’ve experienced it all - from sleepless nights and brutal financial situations to watching my business thrive and scale rapidly. My goal is to help businesses take advantage of many of the benefits of digital technology and know first-hand how it can change a business, for better or worse.
Through this podcast, I’ll be connecting with other business and thought leaders to unearth the role digital transformation has played in their companies.
In this episode of Exploring Digital, I sit down with Alistair Dent of Profusion. Profusion is a data agency that specializes in predictive modelling, email marketing, business intelligence, and customer satisfaction. Alistair is the Chief Strategy Officer for Profusion. He holds both an undergraduate and master’s degree in Economics.
Alistair started off as an Analyst for Deloitte Consulting, then worked his way up to Director of Paid Media at Periscopix, an online advertising campaign agency (PPC, SEO, Paid Social, etc). Since then, Alistair has worked at iProspect, Mismico, and iCrossing.
In this episode, we cover:
- The problems technology doesn't solve that your team and strategy does
- Why marketing leaders are better equipped to understand data than CEOs
- Why businesses are struggling with low-quality data and what to do with it
Connect with Nick
Connect with Alistair
Follow Purr
Follow Profusion
Hi, I’m Nick Ellison, I’m 33, and I’m the founder and Managing Director of Purr, a digital technology consultancy based in London. As a business owner, I’ve experienced it all - from sleepless nights and brutal financial situations to watching my business thrive and scale rapidly. My goal is to help businesses take advantage of many of the benefits of digital technology and know first-hand how it can change a business, for better or worse.
Through this podcast, I’ll be connecting with other business and thought leaders to unearth the role digital transformation has played in their companies.
In this episode, I sit did with Ben Jeffries, CEO and Co-Founder of Influencer, creators of influencer marketing strategies who have developed a groundbreaking tool to help brands and creators analyse the effectiveness of their campaigns. Ben is highly accredited, having been named as part of Forbes 30 under 30, the BMW Entrepreneur of the year, The Drum Social Buzz Riszing Stat and MediaWeek Rising Star.
In this episode we discuss:
- Keeping company culture consistent when your business grows 10x
- Why culture is the key to attracting and retaining good talent
- Why it's important to build your platform from scratch
- The most influential social media metric
- Why influencer marketing is the new word of mouth
Connect with Nick
Connect with Ben
Follow Purr
Follow Influencer
In this episode of Exploring Digital, Nick chats to Gerry Sweeney, founder, CEO and CTO of Hornbill, a cloud-based software platform, upon which they create workflow applications for IT, HR, Customer Service, and Team Collaboration.
Covered in the podcast:
- How SaaS is killing traditional I.T.
- What to know when developing your own SaaS product
- The advantages and disadvantages of developing a SaaS
Find out more about Purr
Connect with Nick
Find out more about Hornbill
Follow Gerry
Stephen Kenwright is the CCO and co-founder of Rise at Seven, one of the fastest-growing search and content agencies in the UK.
In this episode of Exploring Digital with Nick Ellison, Stephen describes the incredible growth of Rise at Seven, which saw it land Pretty Little Thing as a client in just three weeks and go on to win a plethora of awards, including agency of the year.
Topics that are discussed during the podcast include:
- the future of SEO
- the hiring crisis within the digital space
- how to build a culture in a fast-growing company
- how to get brands attention in 2021
- Rise at Seven's secret to rapid growth
Find out more about Purr
Connect with Nick
Find out more about Rise at Seven
Connect with Stephen
Brant McNaughton is the founder and Managing Director of Ecce, an award-winning and widely credited design and development agency based out of Kent.
Having survived three recessions and steered his agency through a pandemic, Brant exposes what it takes to make build a successful agency and stand out from competitors.
Topics that are discussed during the podcast include:
- Finding your agency niche
- The downfalls of using overseas developers
- Is working from home holding developers back?
- The key principles of digital transformation
- How ecce survived three recessions?
- Why it's easier than ever for businesses to transform digitally
Find out more about Purr
Find out more about Ecce
Follow Nick
Follow Brant