Her Brand Magic: Recent Episodes
Rosalie Huang - Studio Mellow B
Ever wish you had a personal brand expert sharing all the top secrets to bring your business in front of the right people? That's what I am here for! Welcome to Her Brand Magic - a bitesized podcast for modern entrepreneurs on a mission to cultivate an authentic brand that feel right to yourself and your dream clients. Each week, I'll be sharing exclusive brand knowledge and business tips to help you show up with confidence, expand your online presence, and sell your high-ticket offers without feeling overwhelmed. Ready to weave confidence and purpose into your brand? Let's get to it!
A brand voice is the personality and emotions your brand trying to evoke in your communication. Just like us human, different people with different personality will speak differently. The same when it comes to brand voice. It is how you speak to your customers. It's the tone you take when writing copy, the words you choose to use and how they're put together, and the overall feeling of your marketing materials. In today's episode, we'll discover:
- What exactly is a brand voice?
- And why does it matter?
- Voice VS Tone
- 4 simple steps to build your strong brand voice
Summer Brand Design Service: DM me @studiomellowb or enquire here
Mentioned Episode: How to build your ideal client avatar
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap: https://studiomellowb.com/brand-roadmap/
SHOW NOTES: https://studiomellowb.com/how-to-brand-voice/
In this short episode, I’ll put together all the information you need to understand what Brand Strategy is, what it consists of and why it’s my number one tool (and all business owner’s) number one tool for creating a brand identity and experience that your ideal client will love.
Highlights:
- The mistakes small business owners are making that harms their brand
- What a Brand Strategy is all about
- How to develop a Brand Strategy
- The 8 elements of a strong Brand Strategy
Mentioned Episodes:
- Find your brand purpose
- What you need to know about ideal clients
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap here: https://studiomellowb.com/brand-roadmap/
For custom brand design services for solopreneurs and creative business owners, visit www.studiomellowb.com
SHOW NOTES: https://studiomellowb.com/why-you-need-brand-strategy/
INSTAGRAM: https://www.instagram.com/studiomellowb
Today we're talking about the person who exactly you are selling your product or service to, aka your ideal clients. The way I see it, there are two ways to approach this: you can serve everyone, or you can serve only those who are most like you. Which one do you think is better?
Highlights:
- What is an ideal client?
- The importance of having an ideal client avatar
- Define your ideal clients with Demographics vs Psychographics
- How my ideal client avatar had changed overtime
- Mindset shift from "serving everyone" to "serving only your dream clients"
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap here: https://studiomellowb.com/brand-roadmap/
For custom brand design services for solopreneurs and creative business owners, visit www.studiomellowb.com
SHOW NOTES: https://studiomellowb.com/ideal-clients
INSTAGRAM: https://www.instagram.com/studiomellowb
In today’s episode, I’m going to share with you how I keep my business organized to have more time focus on creating the best service using only budget-friendly tools.
Highlights:
- My go-to email marketing platform
- How social media management tool simplified my posting habit
- The ONE tool I use to manage all personal and business projects
- Save the tax season with bookkeeping software
- Graphic design platform for beginner (yes, it’s not Adobe program we’re talking about)
- Tips for choosing your best tools without wasting $ trying the wrong ones
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap here: https://studiomellowb.com/brand-roadmap/
For custom brand design services for solopreneurs and creative business owners, visit www.studiomellowb.com
SHOW NOTES: https://studiomellowb.com/budget-friendly-business-tools
INSTAGRAM: https://www.instagram.com/studiomellowb
Branding and marketing are both essential tools for making your business stand out. Tune in to hear my definition about these two concepts + how how you can use them to grow and establish a strong business.
Highlights:
- The definition of Branding
- The definition of Marketing
- The ONE thing you should focus when starting a business
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap here: https://studiomellowb.com/brand-roadmap/
Wanna know about custom brand design services? Visit my website here www.studiomellowb.com
SHOW NOTES: https://studiomellowb.com/branding-vs-marketing
INSTAGRAM: https://www.instagram.com/studiomellowb
A brand purpose is a powerful tool to help your business grow. It's what you stand for and should be the driving force behind all of your marketing efforts. If you ever ask yourself "What can I do to build a brand that stands out from the crowd and speaks directly to my dream clients?", then this episode is for you, gals!
Highlights:
- What a brand purpose is
- Why your business needs a brand purpose
- The Golden Circle: Why we should start with WHY
- Magical questions to define your brand purpose
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap here: https://studiomellowb.com/brand-roadmap/
Wanna know about custom brand design services? Visit my website here www.studiomellowb.com
SHOW NOTES: https://studiomellowb.com/uncover-your-brand-purpose
INSTAGRAM: https://www.instagram.com/studiomellowb
Building a business is never a smooth process. You’ll be feeling excited, scared, happy and overwhelmed, all at once. That’s why having clarity is a crucial thing you need in starting and developing your purpose-driven business. Tune in to learn whether lack of clarity is holding you back from attracting clients and how to fix it.
Highlights:
- What being a solopreneur really looks like
- Signs that you need more clarity in business
- How to gain clarity in your business and why
Wanna uplevel your authentic brand? Grab my Free Brand Roadmap here: https://studiomellowb.com/brand-roadmap/
Wanna know about custom brand design services?Visit my website here www.studiomellowb.com
SHOW NOTES: https://studiomellowb.com/more-clarity-in-business
INSTAGRAM: https://www.instagram.com/studiomellowb
Welcome to Her Brand Magic — a supportive space for solo-female entrepreneurs. Join me - Rosalie Huang from Studio Mellow B - each week for heart-centered stories and strategies to build your purpose-driven business.
Get ready for new episodes every Tuesday, where I'm empowering you to confidently build the business of your dream, expand your online presence while experiencing a deep sense of fulfillment along the way.
Hit that subscribe button now so you never miss an episode! Don't forget to invite your biz-bestie for a weekly date where we'll chat about your brand identity, business tips, entrepreneurship, and your freedom lifestyle.
Shownotes: https://studiomellowb.com/welcome-her-brand-magic