Esports in a Nutshell Podcast: Recent Episodes
Jake Effman
Esports in a Nutshell is a podcast for the Esports fan who wants to learn more about the business or work in the industry. Each new episode will be an interview with an established professional within the Esports space! Hosted by Jake Effman, a Brand Partnerships Coordinator at NYXL and a former intern of the Global Partnership Sales Team at Team Liquid.
In this episode, Jake talks with Mark Cai, a content creator, Esports caster, and former campaign manager for Powerspike! Together they break down how a brand creates a marketing campaign through content creators on Twitch.tv and YouTube.
In this episode, Jake talks with Paige Bonomi, Global Partnership Sales Manager at Team Liquid. They discuss her time working at ESL Gaming, Sport Five, as well as TL. Together they break down what goes into a Sales team at an Esports org, and how partnerships plays a roll in almost every industry.
Welcome to Esports in a Nutshell. In this episode, Jake Effman discusses his path into Esports and what to expect from this podcast.