The Sales Optimiser Show: Recent Episodes
Pete Drinkwater
Sales in its simplest form is being the point at which a lead becomes a client, so why is it made to sound so complicated? Having spent 17 years selling as a job, selling to build my own business, selling to build other people's business, and selling in other areas of my life without realising has taught me a massive amount. Through The Sales Optimiser Show, I want to teach you how to simplify your sales. I also want to guide you on how to optimise other areas of your business and life to make that sales conversation just one part of an effective system you can use every day.
ADHD tends to bring with it a heightened sense of right and wrong as well as a low tolerance for in-sincere people. As normal I look at how to not let the negatives of ADHD get in the way
adhd is massively common in the business owner world. It can be a great benefit in #business IF you know how to manage it. Let me walk you through how adhd affects the #brain and how this relates when looking at #sales and business. Here is the link for the Effective Sales Workshop - https://tryb.cc/PeteDrinkwater
My name is Pete Drinkwater and I am here to teach Neuro-divergent business owners how to do efficient sales. I didn't know I had ADHD until I was 36 and have been working in and around business and sales for the last 18 years, struggling each day to do what my peers were doing. This led me to create ways to ensure I could deal with the negative sides of ADHD while using the positive sides to build and create. I want to show you how to beat the hustle and enjoy every sales conversation. If you want to find out more and connect elsewhere then use this link - https://tryb.cc/PeteDrinkwater
YOU make the sales, YOU are the vital component. Rather than just trying to upskill your sales, why not look at the bigger picture and see how you can make the most of everything you already have. #business #sales #adhd #businessgrowth #entrepreneur #videos
Today I received unprovoked abuse from a lead, this has happened before but this time I thought it was a great example of how to treat it. In the video, I break down and show you the actual conversation so you can see what happened and why I have come to not be bothered by it. In #sales and #business ownership, you will get your fair share of angry people, time wasters, or people with genuine issues so it is vital you know how to take it. Have you got any angry lead stories?
The addition of intro #videos in my #sales process was a game changer on its own.
Add the reason I started using them to help my #ADHD and the stars aligned for a vital part of a #successful sales process.
To find out more about my short course on creating your own intro videos then check out this link - https://salesoptimiser.podia.com/how-to-make-intro-videos-that-sell
When it comes to having a focused #sales conversation, those with #ADHD can really struggle to make sure the conversation goes the way you want it to. In this video, I go through how to make sure we keep the negative ADHD at bay to make sure you can hit sales for you your #business or sales role.
Want to get involved with my Free Sales Conversations course? Use the link to access my training to show you exactly how to do it. https://salesoptimiser.podia.com/sales-conversation-mastery
If you think about the #sales process and environment, it seems like a crazy place for people who struggle with focus and concentration, have big emotional reactions, struggle with overwhelm as well as many other points. I know we are and can be amazing BUT we need to make sure we don't ignore the #ADHD, instead, we prepare for it
The gold run of social media ad dominance is coming to an end, yes it is still far more effective than leaflet drops but it is not the same space anymore. If you run a business you will have noticed the change in performance big time. This is due to the privacy uprising as well as a more competitive space, people know Facebook tries to make you pay to get attention. You have a lot of marketing companies burying their head in the sand because this is their main revenue and they don't know what to do. Myself and Charlotte will talk through how it has changed and the best way to tackle the changing landscape.
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After deciding to double down on helping entrepreneurs with ADHD I wanted to talk to one of the most consistently successful guys I know. Jason seems to build businesses for fun and also is in the range for ADHD and possibly autism but won't ever look to get it dealt with medically because he has already dealt with it. Through being very self-aware and using the positive aspects, Jason has forged a way of working and developing that surpasses most people I have met.
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You run a business but that doesn't mean you are great at everything, it could be ADHD (Treated or Un-diagnosed) Anxiety, Overwhelm, Lack of confidence, or just lack of knowledge. Whatever it is you need to plan for it, I never used to do this and it has caused major issues in my business life. Whatever negative characteristic you may be battling, there is an awesome one there that will make you successful. Our job is to take care of the negative to let the superpower show and drive your progress.
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Selling, it could be argued, is one of the worst roles you could have if you have ADHD. From the heightened anxiety, increased reaction to rejection, and a host of other issues it does lend itself as a tricky choice. However, there are strong points about ADHD and with the right strategies in place, you can use these to not only be good but really excel.
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Hand's up who has dealt with a double Rolex flexing guru? No matter the industry, they tend to be lurking somewhere. It is most common in sectors where you have a business that specialises in an area that isn't business. For example, you run a fitness business and are great at getting people in great shape but not the business part. It is vital to know what you are looking at when seeking help and hopefully this will guide you in the right direction.
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Sometimes the easiest way to get a better sales process is to look at what is right in front of you. Look at how you make buying decisions, how do you rationalise short-term gratification with yourself? How do you convince yourself to do something you may not want to but need to? the answers are all there.
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You are the engine that drives your sales, if you are working at your best then you will get the best results. Don't worry this isn't some new years fitness barrage, this is getting you to really think about what you could do to get the best sales results you can.
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Do you try and hide the price at all costs? (pun intended) or are you happy to give it out? For me, it all depends on how ready your lead is to hear it. Here I explain how I look at one of the main questions when it comes to selling. Enjoy
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As we have hit 10 episodes, I wanted to give you a bonus. I have run through my sales conversation structure so you can go into the new year armed with a format that makes your sales conversations structured, repeatable and profitable meaning you have far fewer chats and far more sales.
Wants to find out more about the upcoming Set Up & Sell course? Check it out here to learn how you can build your entire business sales process from lead-in to happy client.
simplesales.ac-page.com/set-up-sell-course
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It has been a tactic used by countless businesses in the past, give them this for free and watch them flock in. The trouble is there need to be certain factors in place to make sure that free service offer becomes a money-spinner.
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December is a month where we turn one day into 2-3 weeks off. This means we get a lot of time to think and what we should be doing is planning. You may be launching a new business or need to fix the one you have and this is where I want to help. In this episode, I have broken down all the steps you need to look at and implement to build a sales process that stops being stressful and becomes smooth and repeatable.
If you have any questions you can reach me on social @petedrinkwater or yoursimplesales@gmail.com
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I catch up with Jamie to talk to him about his new project - Parental CEO which is empowering parents to get into business and still be great parents. We talk about how Jamie approaches selling while being a successful business owner who does not want to sell. There are some great lessons in here that will make you realise that you are not alone in business and the best solutions are the most straightforward ones.
As always I field questions about what Jamie hates about sales and what we love.
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Don't accept you have to approach your business sales with stress. Let me explain how to make your approach a streamlined process.
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It is easy to be given a list of leads and to feel like you have failed if you don't get a great conversion rate. Is it that simple though? Are all leads created equal or do you need to focus on how to set your lead up to buy?
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We often forget that the big boys are the big boys because they have spent a lot of time and money looking at the best ways to sell. Here I take a look at how Holland and Barratt approach selling.
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Over the last 10 years, I have been subconsciously creating the sales flows I use today in one form or another. It seems natural to me to look at a problem and create an optimised solution. Here I talk through how this process has been refined and helped shape my business today. Here is my sales origin story.
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Shane runs SJN nutrition which provides outsourced nutrition services to gym and fitness facility owners. Along side this he has also started Quantum Leaps which aims to optimise the entrepreneur journey. Shane has shown but running two successful businesses the power of planning and for success and what happens when you get the right people selling.
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In this episode, we talk to Jason about how he has built 7 figure businesses using the power of a community. Jason's focus is teaching people how to become financially free by building wealth and planning for success, this same approach is what makes his businesses so successful.
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