Breakthroughsales.ca SUCCESS-CAST: Recent Episodes
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There are metric TONNES of #@% car sales people out there. As a professional trainer, I love to haunt car dealerships because I’m fascinated by how bad the sales people are. You’ve got hammers, sharks, hawks. You’ve got passives who are too afraid to ask for the business. You’ve got all types and they all make the auto buying experience a miserable one for shoppers. On top of it, you’ve still got old-school shell game sales techniques between the sales manager and the buyer - lowballing, extreme lowballing exists to get a price out of a prospect and I’m here to tell you that while you might get the sale, the buyer will report that it was a stressful, miserable experience.
Guess what … the real pros build relationships with customers. They know the true way to close is to establish like and trust. In this week’s episode of Success-Cast, Sean Cummings talks all things car sales: the good, the bad and the ugly.[...]
The first podcast from Sean Cummings’ forthcoming book Sorry, We’re Closers - A Breakthrough Approach to the Oldest Game in Town. This episode is about getting your head straight and understanding that sales is a craft. If you plan on breaking out of your slump, you need to acknowledge your failure in the sales process. The reason you aren’t closing is because of you … the good news is that you can change that. Listen in and start changing your situation today.