Sequel’s Experiential Marketing Podcast hosts expert lead discussions around the latest tactics in Brand Development, Creative Technologies and Digital Resources. Sequel's goal is to help businesses and marketing professionals make smarter decisions around promoting and growing their customer base. Learn the do's and don'ts to marketing your business from the pros!
You dont want to attack the competition; but you do want your potential customers to know that your service is better. How do you do this without being seen as vindictive?
Let’s discuss how collaboration with people in other niche markets can help drive awareness for your business
Marketing agencies and Video Production companies all have a common ground of creating some type of media for an audience…. We founded Sequel to do more.
Keeping customers happy with their service is the best investment you can make in your business. In this episode we lay out the foundations of understanding the true value that the relationship with the customer can bring to your business.
The influencer market has been around for a while now. Lately we’ve seen a evolution in the way that businesses can utilize these avenues for advertising and sales tactics.
Explore the metaverse with us as we talk through the landscape of marketing in this new world
Finding a marketing agency that specializes in what you need can be tough. Especially when you are wanting to market your business on a platform that you aren't familiar with. In this episode we offer some tips and guidance to help you navigate finding a good parter to work with.
With the 2021 Christmas holiday winding down we reflect on the season and look ahead to 2022.
Getting started with content can be powerful but knowing the reasons for doing it can help drive the success or failure of your efforts.
It can be difficult finding a starting point for adverting your business with so many online options available. In this episode we go over the basics to help you understand what platform to choose and how to approach developing content. It can be intimidating for sure... but the benefits are so vast that you'd be missing out if you didn't take advantage of its possibilities!
Many businesses are taking advantage of Instagram to get their content out there. But how do you get started? This episode will show you the basic strategies of getting started with posting on Instagram, and what it takes to create a successful account.
In this episode we discuss the fundamentals of SEO and try to help you better understand what’s happening in the unseen digital world that decides where you land in search rankings.
We’ve all done them. Whether because we were new to the game or because we were rushed. This episode reviews our 6 most common items that new marketers will often make when starting out a new campaign.
Our debut episode! In this episode you’ll get a quick introduction to the podcast and what we’re all about and what to expect. We are excited to bring you tips and tools to help further your brand’s marketing efforts by bringing you new ideas and sharing our experiences. Be sure to subscribe to get notified with each new episode.