Local Marketing DECODED: Recent Episodes
Joshua Shelton
How our local business went from 3 months without any customers to $3 million in sales after learning online marketing strategies. Everyday we explore the most effective marketing strategies for local businesses
In this episode, we take an interesting look at how the apostles spoke to one of their enemies and how we can make sense of it in light of Gods love.
In this episode, we look at a time that followed intense persecution in the early church and how it might apply to today.
Ever wondered why we should revere God? There are many reasons, but here’s one that hit me hard today.
Today we look at how the apostles handled a rapidly growing early church and what that can teach us about delegation.
In todays episode, we look out how Peter described the Gospel to curious ears at an important moment in history.
Sometimes we feel pretty insignificant. Today, we look at a story from the Bible where God used one person to change the face of an entire nation.
What does it mean to walk with God? This isn’t an exhaustive study on the topic, but we look at how we can walk with God in both spirit and truth.
My parents used to say this to me when I was young, and they were right. Now, I’m learning where lashing out really comes from.
Have you ever done something you ended up paying for- in finances, in emotional pain, in relationship difficulty? It’s happened to all of us and often there’s a common reason why.
After the Israelites had conquered their promise land, 7 of the 12 tribes were waiting to take possession of their land. Why?
While I was reading Proverbs this morning, I was hit with the true cause of strife, and it wasn’t what I expected. Listen now to find out more.
In this episode, we look at Proverbs 18:13. Doing what it says can empower us to have better relationships all while making us better at just about anything we do.
Have you ever been afraid to pursue a dream or a goal because you were afraid you’d waste your time or resources? This episode is for you.
In this episode, a Josh shares a personal story about how one zoom call might help his side business grow.
In this episode, we explore how to make sure your plans are successful from Proverbs 15:22.
In this episode, we explore an interesting Proverb that can help you get what you want in life.
In this episode, Josh tells the story about when he tried to surprise his wife and epically failed.
In this episode, we talk about how to become a trustworthy person in our relationships and career by following the 3 step gossip test.
In this episode, we talk about a little known Proverb that can transform our mental health.
In the final episode of our series on traits of the wise, we conclude with 3 key takeaways we learned about how the wise are different.
In this episode, we discuss 4 more traits of the wise that can improve relationships, work life and career advancement.
In todays episode, we take a look at 3 specific traits of that the wise do differently than the simple, the fool and the mocker.
In this episode, we talk about what drives the simple’s behavior and a mistake they make that can destroy them.
In todays episode, we introduce ourselves to the 3rd type of person in Proberbs: the simple.
In this episode, we talk about how to handle a mocker in a business, organization, church, society etc.
In this episode, we continue our series on traits of a mocker by looking at how a mocker actually seeks wisdom, but not how the wise do.
We are taking a break from our series on Traits of a Mocker to tell a story about how seeking wise counsel recently saved Josh financially and relationally.
Proverbs 18:7“The mouths of fools are their undoing, and their lips are a snare to their very lives”. So what does this mean and how does it apply to us? Let’s dive in.
Over the next several episodes, we’ll be discussing the traits of a fool, and how we can avoid being one.
Proverbs talks about 4 different people: the wise, the simple, the foolish, and the mocker. What makes a mocker different from the rest? Listen now to find out.
When I first got serious about my relationship with God, one of my mentors showed me from Proverbs why you should almost never co-sign for a loan. Let’s talk about it.
I hate ants, but the Bible calls them wise. Why? Find out in this episode. It might just help you get a promotion.
Have you ever felt lost? In this episode, Josh looks at a rare Proverb that promises to help us see where we’re going.
Proverbs 4:7 says, “Though it costs all you have, get understanding”. In this episode, Josh shares a story of how one investment in understanding has paid dividends year after year.
In Part 2 of How To Deal With Difficult People, Josh shares about an ongoing situation he’s facing with a difficult problem and what Proverbs has to say about it.
We all encounter difficult people in our lives (hopefully we aren’t the difficult person, ha). How do we deal with difficult people wisely? In this episode, Josh shares a story about a difficult person he encounter recently and how Proverbs taught him how to handle it.
There seems to be a million different ways to become “happy”, but most of them leave us feeling more empty long term. “Do what makes you happy” might be the worst advice ever. If you want to find long term happiness, this episode of WisdomU Radio will bless you.
Wouldn’t you like to have God’s help to remove obstacles that are standing in your way? If so, this episode promises to deliver some powerful truths from God’s Word that will be a blessing to your walk.
We know that the beginning of wisdom is having a healthy respect for God, and valuing morality. In the same verse, it also tells us what a fool is. Not to condemn us, but to warn against us against acting foolish. There’s one mark of a fool that I thinks really important if we want to become wise. Let’s dive into it.
We've all heard "choose your friends" wisely. It's so true, who we do life with matters. So, if that's true, what kind of people should we avoid as friends, associates, etc. In this episode, we talk about it.
So we want to become wise, where on earth do we start? This episode will reveal the starting point of all wisdom and it may not be what you think.
In a world that applauds and amplifies “love” everyone, what does that actually mean? Does loving people mean celebrating anything and everything they do? In this episode, we explore on aspect of love that the world is missing but is found in Scripture.
Over the last several years, I’ve been digging into different aspects of my Christian faith. As moral standards continue to crumble in society, I found myself asking how we can confidently find our way to what is right and wrong when sometimes society makes what’s wrong sound so right and what’s right sound so wrong.One of the questions that led me to was… What makes Jesus different from every other religious figure in history?What gives Him the authority to give us a moral standard?Was Jesus just a good teacher we can cherry pick his “good teachings” to make our lives better? Is it all just self-help hype? What do we do with harder moral ways of living Jesus taught that might mean sacrifice on our part? That might mean we choose His way over our own personal desires?How and why does Jesus have the authority to ask us to live by His teachings, even when it hurts or doesn’t make sense to us?I believe it’s because He was more than a prophet. And that changes everything.
When Christians talk about “The Gospel”, what does that mean? If you’ve ever wondered that, this episode is for you!
If you feel too busy, this podcast is for you. We breakdown why the order in which we do things is often more important than what we do.
Have you ever felt like giving up at the beginning or the middle of something? This is for you.
Join me, Josh Shelton, on this podcast episode where we uncover the hidden dangers of venting frustration in your business and in your everyday relationships.
"Unlocking the Secrets of Success: Unleashing the Power of an Ancient Proverb. In this captivating episode, join us as we dive deep into the wisdom of an age-old proverb that holds the key to transforming your business.
There’s something I’ve learned in business called the “Circle of Control”. Listen in to find out what it is and how to utilize it in your business and life.
In todays episode, you’ll hear how Josh is finding ways he’s been prideful in his life and how that can affect our businesses in adverse ways we may not realize.
In this episode, Josh shares the story of how he’s had to pivot recently in his business to survive.
Recently, Josh and his wife launched a new e-commerce brand. Listen to get a peek of behind the scenes of the launch and what made it successful.
There’s a lot of definitions for foolishness, but this is the only one that really changed my perspective. It helps me guard against be foolish in my business.
In this episode, Josh shares a story about how a business owner giving him something for free compelled him to finally try out his restaurant.
We’ve been conditioned to believe that we all need a website, even if they don’t really bring us more customers. You do need a website, but only if you have this one ingredient.
If you’ve ever thought having competition is a bad thing, you need to hear this. Hit me up on IG @jshelton04. Sign up for my free local business ads training here: www.localceos.com/free-trainingPlease help us spread the word about the podcast by giving a rating!
In part 2 of this podcast, Josh switches gears and tells the story of how he learned about excellence from when he took over one of his family’s local businesses at age 20.
I use to advertise my business like robots were my market until I learned how to market to real people.
In this episode, Josh shares how he realized he was procrastinating more than he thought, and how one little known technique he learned from a therapist is helping him overcome it.
I’ve recently realized I’m plagued by procrastination, even though I never thought of myself as a procrastinator. Here’s I’m trying to overcome it.
How do companies make money on a 65” TV that sells for $228? They don’t. But that’s not a problem when you realize their overall strategy.
Poverty can sneak up on us. I’ve had times in my life where it tried. Usually it was because of this principle.
Dominos has good pizza now, but they didn’t when they first got started. They still grew to be the largest pizza company in America because of one sentence in their marketing.
I recently met face to face with a customer who had yelled at us on the phone. It was completely different.
I believe when people say they can’t afford to advertise, they actually mean something else. And I used to say the same thing.
Maybe it was a moment, maybe it was a vision, maybe it was you needed some extra cash…when did you first know you were born to be an entrepreneur?
I was a full time student, working full time while helping out at my church. Laziness started creeping in almost silently until I learned this.
How are some companies so successful yet at the same time have horrible customer service? The answer is simple even if it’s frustrating.
In this episode, Josh shares how he and his wife might not have found a local business with one of the best bagels they’ve ever had.
In this episode, we talk about boundaries. Earlier on in my business, I heard “the customer is always right.” Here’s why that is always true or good to live by.
Most people think their marketing doesn’t work because of their ads. Most of the time, it has little do with the ads and more to do with these three things.
In this episode, Josh shares a proverb and a story of how it took affect in his own local business.
With a recession either here, or looming, a lot of local businesses are scaling back their advertising. Listen to hear why you shouldn’t be one of them.
Josh recently received a highly critical email and it got him thinking about how to handle criticism as well as how to give criticism out.
In this episode, Josh finishes the second half of how his company took a big chunk of business from a much more established market leader.
In this episode, Josh shares one thing that got his company on his competitors “hit list”.
In todays episode, Josh talks about a timeless proverb that can make or break our success.
In todays episode, Josh talks about simplicity that makes your marketing more effective.
In this episode, Josh weighs the pros and cons of word of mouth versus paid advertising and gives his opinion on which is best.
In this episode, Josh talks about how he blew an opportunity after college, and what he learned from it.
In this episode, Josh tells the story of how he learned how to identify with people’s pain.
In this episode, Josh’s shares what he learned about business success from his buddy talking him into an 8 mile mud run.
In this episode, Josh discusses how successful entrepreneurs are portrayed in the movies and society as a whole.
Before FedEx was a $30 billion dollar mammoth, things got so bad they only had $5,000 left in their account.
In this episode, Josh shares how he had an epiphany about free advertising for his local business.
In this episode, Josh’s shares how its a privilege to solve people’s problems and help them get results they desire in their lives.
In this episode, Josh discusses what his thought process was behind starting his first business. This episode is especially good for people who are trying to decide what business idea to pursue.
In this episode, Josh talks about how people used to look down on him for being a house painter and how he dealt with it.
How do you stand out from your competitors when they offer products and services very similar to yours? In this episode Josh shares a simple, but effective strategy.
In this episode, Josh shares the story of how he started his first business out a compact car.
In todays episode, Josh rants about his football team and how to make decisions as a leader of your local business.
In this episode, we announce our new podcast name! And we discuss one strategy that can exponentially increase your results with online advertising.
Have you heard Facebook ads don’t work anymore? Is is true? In this episode, Josh shares his results from his latest Facebook ad campaign.
In this episode, Josh tells his story about growing up in a local business household. Let’s celebrate local business owners!
Josh tells the story of a local “coffee shop” that just opened up in his town and what that can teach us about local branding.
We are celebrating and talking about the power of lead magnets and building a list for our local business!
Have you ever heard of the Blue Ocean versus the Red Ocean? Hear what I’m leaning about the difference and why it matters for our local business marketing.
What can we learn about marketing from Josh’s Friday stop at his small town post office
When I first started marketing, one of the first things I learned was not to hate the player. Instead, learn from them.