Event Academy Live: Recent Episodes

Fusion

Event organizers, get ready to level up! We interview real successful event organizers, learn how to sellout your next event, and level up our event skills to create stunning experiences. This is, Event Academy Live!

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Consumers are fed up with high fees, are they hurting your sales?

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There's a billion ways to use promo codes to sell more tickets. Here's a trick Jake used with one of our Fusion Tickets clients to help them sell $3600+ more tickets with a single promo code!

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A simple marketing strategy that you can easily do in less than 20 minutes!

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Having the title of Idaho's Oldest Professional Rodeo is no easy task!

You'll see why they've thrived for years in an episode that our host Jake Sperley didn't want to end!

If you're new to rodeo, you'll hear a few inside secrets of the rodeo world. If you're a seasoned rodeo producer, you'll see how one of the premier NW rodeo's produces a top tier rodeo!

Kassi Jones of the War Bonnet Round Up - Idaho's Oldest Rode is here for an action packed time episode on Event Academy Live!

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Are you marketing to your previous customers and retargeting them?

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Haunted attraction producers are some of the most creative people we have on the show.

This weeks episode is not different! This guy is into Ren Festivals, Haunted Attractions, Event Centers, and the occasional Catapult!

John Pagonis from Guthrie Haunts is here to tell you about all his creative ideas that keep fans swarming for his events!

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Clear taglines are crucial, does your event have a clear tagline?

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Momma always told our host Jake Sperley to stay away from horse girls! Not today, we're turn'n and burn'n with a pretty cool producer of barrel races.

What is a barrel race? How do you manage all the entries, horse move in, bedding, stall assignments, and schedule?

You'll find out on this weeks episode of Event Academy Live with Cristi Gaffney of the Cornhusker Futurity!

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Everyone loves a good promo video, right? Even product videos of how a product works before you buy. Events have a competitive edge to use promo videos to blow their ticket sales off the charts!

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When you have a county fair in a rural community, correction, in a part of Nebraska host Jake Sperley has never heard about; you must be creative!

This county fair thrives on its local community and ag way of life. Their determination to give the 4H and FFA kids a place of belonging, the community a spot to have fun, and support local businesses is unmatched!

This week Jared Anderson from the Antelope County Ag Society and County Fair joins us for this weeks episode of Event Academy Live!

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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When you buy a product online, do you read the description? So do your ticket buyers, here's how to supercharge your ticket descriptions to blow your ticket sales out of the water 💦 

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What do you do when your haunt is so popular you run out of room for more scary goodness?

That's what our guest is faced with today! Hearing how they are adapting to their insane growth, to the point of having to shut down their corn maze is certainly impressive!

David DeBerardinas from the 13th Acre in Monroe North Carolina is completely renovating their sold our haunted attraction.

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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What's so special about ticket tiers? The spike in ticket sales you'll see, let Jake explain in this bonus episode!

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So you've always liked being center stage, have a background in event production and once upon a time loved all things involving theatre.

What do you do when you "grow up"? Scare the daylights out of people for a living, that's what!

John Schwarz Jr. from Scare USA in Two Rivers Wisconsin is not pulling any scary acts on this episode.

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Just like your favorite online stores show reviews, could showing your fans testimonials increase your ticket sales?

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How does someone who's new to the haunted attraction game, step into a new market with existing haunts, and absolutely crush it his first year open? 

Well, you're going to learn how from the man him self!

Devin Price from Nightmares on the Rogue in Medford Oregon is the not so spooky guest on this episode.

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Could selling tickets from your own website or domain increase your ticket sales?

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Sunday Funday! Jake's favorite fair food...we promise it'll make you hungry...

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Want to create more content for your event but don't know how? Here's a quick tip to get you started!

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Are you posting enough content? Do you have enough content? How can content make you more money? 💰 

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💰 with event merch!

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How to spend less time managing sponsorships and make more money from it!

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Ever wonder why lines get long at food and beverage outlets? Here's probably the 2 reasons why.

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Does your event need an event ticketing platform? Who knows, let's find out!

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I bet you have a ton of potential ticket buyers that you didn't even know about!

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Stepping into a new form of marketing like social media can be a daunting task!

Especially if you've never done it. 

Jim McKiernan from the Grant County Fair in Moses Lake Washington did just that. Took a leap of faith, and it's now paying dividends!

In this episode you'll learn how get start with social media marketing, paid digital ads, the steps to get started targeting people inside and outside your are, as well as some great banter!

Fusion Tickets is the only event ticketing solution built by event organizers, for event organizers! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Do you utilize the Hope and Pray or Targeted marketing method?

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Are you charging for parking? If so, let's make sure that attendee experience is great!

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Ever thought about going virtual? Here's what our host Jake Sperley has to say about virtual!

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Do you run an annual event? You need to hear this!

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Is your event sold out? If so, here's a way to make more money with little effort!

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Want to make your vendors and exhibitors love you?

Then this episode is for you! 

A deep dive into the keys to success for a top notch vendors/exhibitor program for your event!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusiontickets.com

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Event organizers are fed up and have had enough with ticketing companies! Here's the scoop!

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Today is a fun bonus episode, what's your favorite fair food? Let us know on our social media @getfusionsolutions or comment on our host Jake Sperley's social media @jakesperley!

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In this episode our CEO Jake Sperley talks about how to understand your event ticketing data.

What does it mean? How do you find it? What do you do with it?

You'll learn exactly what to do with the loads of event ticketing data that you have at your fingertips, and how to turn it into profit!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusiontickets.com

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Boosting revenue through product upsells is a great easy way to make a difference in your bottom line!

In this BONUS EPISODE Jake talks about what upsell products you should be looking for!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Do you print tickets on thermal fan fold ticket stock? Here's Jake's take on why it's a waste of money! 💰 

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Is your event's marketing getting lost in the mud? 

It might be time to try some BLUE OCEAN 🌊 marketing strategies!

What is blue ocean marketing strategies? Let's find out in this weeks episode!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Branding can make or break your event!

In this BONUS EPISODE Jake talks about event branding and the key things you should be paying attention to!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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From interning at Northern California fairs to running the Benton County Fair then jumping to the BIG LEAGUES as the CEO of the Colorado State Fair, Scott Stoller has a diverse fair experience!

In this episode Scott talks about what he's learned starting out at the bottom of the totem pole to running Colorado's premier fair.

His philosophy of staying curious has allowed him to shatter attendance and revenue records.

The knowledge dropped on this episode of Event Academy Live will leave you with the tools to shatter records yourself!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusiontickets.com

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Lines suck, here's one tip to reduce lines at your day of box office!

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How are your credentials delivered to your attendees, sponsors, and stakeholders?

What if there was a way to get them their credentials sooner that MADE YOU MONEY!?

Pretty sweet, we'll dive into it on this weeks episode!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Nobody likes leaving money on the table...

Are you?

In this BONUS EPISODE Jake talks about commissions on sales from your vendors.

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Breaking records is no easy task!

Especially if you're in a remote location and one of the poorest counties in the state of California.

But, Kim Floyd with the Del Norte County Fair did just that! Broke records with limited staff and zero excuses!

In this episode you'll learn how Kim broke records, got creative with low cost entertainment, overcame staffing shortages, and expanded her marketing to make this years fair a SMASHING success!!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Running out of food ruins the consumer experience, here's why its actually super important!

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One of the best things your event can do is generate attention!

How do you do that? You'll learn that and more in this episode as we break down the age old saying "Money Follows Attention"!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Have booths at your event?

In this BONUS EPISODE we're talking about how to create an exhibitor/vendor kit to increase their success!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Younger people in the event industry just see things different!

Creating efficiency, smarter marketing, streamlined processes, the list goes on...

In this episode you'll learn from Tegan Thompson, Owner of Crowd Design Inc. on how to curate efficiencies in your event as she chats with Fusion CEO Jake Sperley

With clients like Whoop-Up-Days, Country Thunder, K-Days, and more, it's an episode you won't want to miss!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusiontickets.com

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If I asked you "When does the attendee experience start" what would you say? Jake's answer might surprise you...

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Want to pack the house of your next booth based event?

In this episode Jake talks about how he'd market events with booths like fairs, trade shows, expos, and beer festivals.

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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BONUS EPISODE!

How to make money through your credentials, badges, wristbands, and lanyards!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Event credentials and printed tickets are NOT a thing of the past, at-least for some events.

In this episode you'll hear from the guy who's family invented thermal ticket printing, Louis Rosner from Boca Systems!

You'll learn the different options for credentials, RFID, when paper tickets make sense, and how some paper ticketing can help with your sponsorships!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusiontickets.com

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You know what kills the vibe at your event? No it's not soggy pizza, well maybe, but Jake is thinking of something else in this BONUS episode!

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Social media can be overwhelming. Ever changing, so many platforms, so little time to create content.

There's a better way!

In this weeks episode you're going to learn how to create content for social media that doesn't suck, take up all of your time, and actually works!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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BONUS EPISODE

Want another revenue stream for your event? How about event merchandise?

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Sponsorships are the marriage between excellent events and smart brands.

In this episode you'll hear from the king of sponsorships Nick Addecott Director of Sports and Entertainment at Maverick Group!

You'll learn how to approach sponsors, revamping your sponsorship program, what sponsors want, the key items to a great sponsorship program, and how data can propel not only sponsorships, but your event into a new dimension!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusiontickets.com

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Who sees your attendance first? Your box office staff! Here's why it's so important to nail that first impression!

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Do you like making more money? So do we!!

In this episode we're giving you 9 ways to make more money at your event through things we see our clients doing or personal things our host Jake Sperley has done!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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BONUS EPISODE!

How to increase engagement by using a simple map!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Nobody knows Canadian Fairs and Expositions like Christina Franc, Executive Director of CAFE!

In this episode we go over capturing data, incremental event changes, and how to market your event for increased attendance.

If you run a fair, you CANNOT miss this episode!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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Bad experience = not coming back, how this could affect your ticket sales long term!

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Want to sell more tickets or create a full house? Who doesn't!?

In this episode from our webinar, we'll talk about the 9 tips to increase conversions and get people to your event.

These are 9 small changes you can make to the ticketing experience.

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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BONUS EPISODE!

One tip to increase ticket sales (super easy)

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Stakeholders are the core of most events between sponsors, exhibitors, and vendors; yet they're the most ignored!

In this episode with Michelle Nicole McNabb from Emenee Management 'n' Events, we explore:

  • How event organizers can strengthen their stakeholder relationships

  • How to generate better ROI from stakeholders

  • What stakeholders actually care about

You can find Michelle's 7C's here:

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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The live recording from our Introduction to Fusion Tickets and How to Market Your Event and Sellout webinar!

Want to see the video? Check here: https://www.youtube.com/watch?v=lLQ_h2b28a0

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com

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BONUS EPISODE!

One tip to increase consumer confidence!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Events have one thing in common, great hospitality! Pat Beard of the Pendleton Convention Center is the guy who knows a thing or two about old fashion hospitality.

In this episode you'll learn a thing or two from Oregon's friendly western city and home of the nations iconic rodeo, the Pendleton Roundup.

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at HERE

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Event Academy Live is hosted by Fusion CEO Jake Sperley, with the purpose of leveling up the modern motivated event organizer!

You can expect a new episode every Wednesday at 5am PST.

Each episode will be action packed with tips to level up your game in event marketing, sponsorships, booth sales, venue management, event management, and much more!

You'll be pleasantly surprised with special guest speakers from industry experts giving you their knowledge on what makes them success in the event industry!

Event Academy Live is powered by Fusion!

Fusion provides event solutions for the modern event organizer, with their flagship product Fusion Tickets! All the ticketing features and support you need, for one low price!

Check us out at www.getfusionsolutions.com