From Busy to Rich: Recent Episodes

Wes Young

In an effort to get the most out of life many people often live a margin-less life, and leave many things undone. In the Busy to Rich Podcast Wes provides unique insights from over 20 years in financial services on how to run a successful practice, mindset, strategies, and more in an effort to inspire other advisors to increase their profitability and quality of life.

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In this podcast episode, Andy and Wes discuss the concept of living in two futures, inspired by Seth Godin, and share personal experiences and examples of companies that either embraced or rejected the idea of embracing a different future. They highlight the importance of learning from failures, embracing hope, and having positive expectations for the future. They also discuss the challenges faced by organizations and the importance of thinking about the future as a financial advisor. They provide three takeaways for advisors and encourage listeners to embrace a future that is designed by them, rather than settling for incremental growth.

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In today’s episode we will cover:

  • Living in two futures and embracing a better future
  • Learning from past failures and not letting them define the future
  • Difference between incremental growth and transformative growth
  • Challenges faced by organizations
  • Thinking about the future for financial advisors

We hope you enjoy this episode, and would love to hear your feedback by leaving a review. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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What is “real financial planning?” In this podcast episode, Wes and Justin welcome Carl Richards as a special guest. They discuss the concept of "real financial planning" and aligning one's use of capital with what is important to them. Carl emphasizes the importance of recognizing human tendencies and biases in financial decision-making and encourages a mindset of curiosity and experimentation. They also explore the role of financial planners as guides in a changing landscape and navigating uncertainty. Carl introduces the Society of Advice, a monthly membership program that focuses on personal growth and self-discovery. The episode concludes with a discussion on trusting one's intuition and making meaningful decisions.

Click here to watch video version.

In today’s episode we will cover:

  • The essence of “Real Financial Planning”
  • Transforming from Defenders to Guides
  • Navigating risks and uncertainty
  • The power of reflection

If you want to learn more about Carl Richards and all the great work he has done we encourage you to visit his website at The Society of Advice. Maybe you’re interested in taking your own planning in a new direction, in that case we would love to have you join us in one of our coming Transform University series. You can learn more at wesyounglive.com. Again, thank you for joining and we look forward to next time.

Follow Carl Richards:

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In this episode of the "From Busy to Rich" podcast, Andy Traub, Wes Young and Justin Lakin discuss ways to increase profitability and quality of life for financial advisors. They focus on the quote by Richard Koch about spending time in low-quality ways and emphasize the importance of being intentional about how time is spent. They also discuss the need for financial advisors to be paid for their advice and transition to a fee-based model. They encourage advisors to invest in their own development and design their own approach to better serve clients. They also highlight the importance of evaluating current approaches and exploring alternatives.

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In today’s episode we will cover:

  • Importance of not spending time in low-quality ways
  • Wasting time on unnecessary information and unimportant conversations
  • Undervaluing planning services and not charging separately for them
  • Shifting mindset from doing a plan to being a planner
  • Evaluating whether current approach is working and exploring alternatives

We hope you enjoy this episode. If you want to further explore these or other topics you can learn more atwww.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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In this season of the "From Busy to Rich" podcast series, hosts Andy and Wes discuss the importance of innovation and transformation in the financial advisory industry leaning on the example of the Blockbuster vs. Netflix story to highlight the consequences of resisting innovation. They stress the need for personal transformation before focusing on business and marketing strategies, emphasizing the role of mindset in determining success. They introduce the concept of thinking transformational rather than transactional, and discuss the challenges of breaking free from routine and comfort. The hosts encourage listeners to embrace new ways of thinking and visualize a 10x improvement in all areas of their lives.

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In today’s episode we will cover:

  • The importance of transformation in the financial advisory industry
  • The need to shift from transactional thinking to transformational thinking
  • Personal transformation first, and then business transformation
  • Challenges making the transition
  • Letting go of the old, and embracing the new

We hope you enjoy this episode. If you want to further explore these or other topics you can learn more atwww.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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Have you ever ended up somewhere that wasn’t where or what you intended? In this podcast episode, Wes, Andy, and Justin discuss the importance of direction versus intention. They continue on the use of examples on Blockbuster and Netflix to illustrate the risks of resistance to change. They emphasize the need to assess the risk of not taking action and the challenges faced by large corporations in embracing innovation. Wes and Andy share insights on organizational structures that resist change and lack the right culture. He encourages advisors to have conversations with organizations that have the capacity and desire to carry out necessary changes on direction versus intention.

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In today’s episode we will cover:

  • Explore the differences between direction and intention
  • Dangers of organizational structures
  • The negative impact of decision-making processes that involve multiple layers and lack direct communication
  • Time for innovation

We hope you enjoy this episode. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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Today we’re kicking off the first in a new series titled Innovate or Stagnate. In this episode of the "From Busy to Rich" podcast, Andy, Wes, and Justin discuss the importance of embracing innovation and staying ahead of market changes. They use the cautionary tale of Blockbuster and Netflix to highlight the rapid pace of innovation and the need to adapt. They emphasize the concept of "normalizing the new" and training the brain to accept and embrace change. They also provide practical strategies for challenging the status quo and integrating new ideas.

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In today’s episode we will cover:

  • The importance of embracing innovation
  • Strategies for avoiding obsolescence and staying ahead of markets
  • Keeping tension between normal and new
  • Examples of missed opportunities with from well-known companies
  • Navigating the iterative process for continuous improvement and development

We hope you enjoy this episode. If you want to further explore these or other topics you can learn more atwww.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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In this podcast episode, Wes Young and Justin Lakin discuss finding inspiration to create with their guests, Roman Samuels and Justin Rodriguez. Roman, a musician and financial professional, and Justin, a producer and musician, have known each other for 15 years and have collaborated on music. They emphasize the importance of regular practice and being in the studio consistently, as well as the transformative power of deadlines and accountability. They share their experiences of how setting deadlines and holding themselves accountable has led to increased creativity and output. They also discuss the importance of trusting their own creative instincts and having a network of support. Wes builds on this idea to illustrate how this concept is not only applicable, but paramount to helping advisors and their clients increase profitability and quality of life.

Click here to watch video version.

In today’s episode we will cover:

  • The importance of deadlines in creativity
  • The importance of regularly getting into the “studio” to create, and how it helps stay inspired and motivated.
  • How to create a conducive environment for creativity and productivity, even when balancing other responsibilities.
  • The realization that one already possesses the necessary skills and resources to create, and the importance of trusting one's own instincts and abilities.

We hope you enjoy this episode. Purchase the what do you do module on Wesyounglive.com anyone who purchases this week will go into a drawing for one hour coaching with me, or if you’re interested in attending our next Transform University click here for information on how to sign up.

We encourage you to check out more of Roman and Justin’s music by clicking on the links below or following on their media channels.

www.romansamuelsmusic.com

IG: @romansamuelsmusic

Spotify: https://open.spotify.com/artist/2BBfYt4CoYLpDpPrIeCndQ?si=C9pcdTEOR0e0E88u98TnRQ

Apple Music: https://music.apple.com/us/artist/roman-samuels/871235686

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In this podcast episode, Wes Young and Justin Lakin discuss finding inspiration to create with their guests, Roman Samuels and Justin Rodriguez. Roman, a musician and financial professional, and Justin, a producer and musician, have known each other for 15 years and have collaborated on music. They emphasize the importance of regular practice and being in the studio consistently, as well as the transformative power of deadlines and accountability. They share their experiences of how setting deadlines and holding themselves accountable has led to increased creativity and output. They also discuss the importance of trusting their own creative instincts and having a network of support. Wes builds on this idea to illustrate how this concept is not only applicable, but paramount to helping advisors and their clients increase profitability and quality of life.

Click here to watch video version.

In today’s episode we will cover:

  • The importance of deadlines in creativity
  • The importance of regularly getting into the “studio” to create, and how it helps stay inspired and motivated.
  • How to create a conducive environment for creativity and productivity, even when balancing other responsibilities.
  • The realization that one already possesses the necessary skills and resources to create, and the importance of trusting one's own instincts and abilities.

We hope you enjoy this episode. Purchase the what do you do module on Wesyounglive.com anyone who purchases this week will go into a drawing for one hour coaching with me, or if you’re interested in attending our next Transform University click here for information on how to sign up.

We encourage you to check out more of Roman and Justin’s music by clicking on the links below or following on their media channels.

www.romansamuelsmusic.com

IG: @romansamuelsmusic

Spotify: https://open.spotify.com/artist/2BBfYt4CoYLpDpPrIeCndQ?si=C9pcdTEOR0e0E88u98TnRQ

Apple Music: https://music.apple.com/us/artist/roman-samuels/871235686

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Ever felt overwhelmed when asked 'What do you do?' As financial advisors, we've come to realize that the answer lies within the problems we solve. In this podcast episode, Wes, Andy, and Justin discuss how financial advisors can effectively answer the question "What do you do?" in a way that engages the listener and leads to meaningful conversations. They emphasize the importance of avoiding generic labels and lengthy explanations, and instead, engaging the listener in a dialogue. They provide a framework for crafting a compelling response, which includes stating the problem or opportunity, associating oneself with a specific solution, and providing an example.

Click here to view video version.

In today’s episode we will cover:

  • The problem of dismissively answering the question
  • The importance of stating the problem or opportunity
  • Ways of making connections and finding common ground
  • How to associate yourself with the solution
  • How to give an example in transition and next steps to engage in meaningful conversations

We hope you enjoy this episode. Purchase the what do you do module on Wesyounglive.com and anyone who purchases this week will go into a drawing for one hour coaching with me. If you’re interested in attending our next Transform University click here for information on how to sign up.

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In this episode, host Andy Traub, Wes Young, and Justin Lakin discuss retirement and how to approach it in a fulfilling and purposeful way. Wes shares a story about the frustration of reaching a destination that doesn't exist, relating it to retirement as a destination. They emphasize the need to retire to something meaningful and to have a purpose in retirement. They discuss the concept of the gap, highlighting the importance of balancing motivation and avoiding burnout. They also discuss the role of financial advisors in helping clients design a future aligned with their desires. They stress the importance of gratitude and having an exciting vision for the future in order to enjoy the journey towards retirement.

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In today’s episode we will cover:

  • The difference between retiring to something versus from it
  • Misconceptions about retirement
  • Other aspects or retirement you have to plan for beyond economic requirements
  • How to design a fulfilling and purposeful life now, and in retirement

We hope you enjoy this episode. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

Click here to download a copy of Wes’ article Creative Retirement

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Have you ever been interrupted in a positive way? In this episode of the "From Busy to Rich" podcast, the Wes, Andy, and Justin discuss the concept of attractive interruptions and how they can lead to positive outcomes. They share personal stories and examples of how being open to attractive interruptions can improve one's ability to navigate unexpected situations. They also emphasize the importance of being an attractive interruption in business interactions, and provide practical resources to help listeners become one. Tune in to learn how being interruptible and interrupting others in an attractive way can lead to gaining more clients and increasing profitability.

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In today’s episode we will cover:

  • Creating Space for Attractive Interruptions
  • Making yourself an attractive interruption
  • Discussion on how to engage in dialogue and be an attractive interruption to potential clients.
  • The importance of having a compelling answer to the question "What do you do?" and being able to attractively interrupt people with helpful information.

We hope you enjoy this episode. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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Do you want to build successful and fulfilling relationships in both business and life? Then you need to understand the importance of trust. In the last episode of the "Practically Pretty" series of the From Busy to Rich podcast, the Wes, Andy, and Justin break down the five distinctions that make up trust: understanding, agenda, ability, track record, and personal makeup. They provide unique examples and practical advice on how to evaluate trust in different situations. They also emphasize that trust is a two-way street and requires a deeper understanding of its elements.

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In today’s episode we will cover:

  • The importance of trust, and it’s most likely not how you’ve been thinking of it
  • Hearing to understand
  • How to deal with agenda
  • Ability to execute – what is their capacity?
  • Evaluating track records
  • Differences in personal makeup

We hope you enjoy the last episode of our Practically Pretty series. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click here for information on how to sign up.

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In this podcast episode, Wes, Andy, and Justin discuss the importance of maintenance in business. They draw parallels between maintaining physical health and maintaining a business, highlighting the need for regular checkups and bringing in an outside coach to help with maintaining the vision and making necessary changes. They stress the importance of not living life by default but by design to avoid waking up three years from now having changed nothing.

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In today’s episode we will cover:

  • Business “checkups”
  • Elite level maintenance
  • Financial, relational, and spiritual maintenance
  • Regularly cultivating new ideas

We hope you enjoy episode 1 of The Stories We Tell Ourselves. If you want to further explore these or other topics you can learn more atwww.wesyounglive.com and use discount code PODCAST25 for 25% off, or if you’re interested in attending our next Transform University click herefor information on how to sign up.

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Do you ever wonder why some businesses fail while others flourish? In this episode of the From Busy To Rich podcast, Andy and Wes discuss the importance of economic drivers in a business and how to identify them. They provide examples of economic drivers and emphasize the significance of having defined targets in the mission statement. They also stress the importance of setting specific goals and processes and regularly measuring progress towards those goals. Overall, the episode provides practical information that is actionable and can be applied immediately to a business. 

Watch the video version here.

In today’s episode we will cover:

  • Defining key economic drivers
  • Lead and lag indicators
  • Fear around picking a number
  • Examples of economic drivers
  • Investing in yourself

We hope you enjoyed this week’s episode of Practically Pretty. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25

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Would you describe your business as a beautiful symphony, or does it feel more like unattractive noise? The "From Busy to Rich" podcast with Wes Young and team, discusses practical aspects of running a successful business in their series "Practically Pretty Ten Truths to Make Your Business Beautiful." They emphasize the importance of providing information that can be applied practically. In this episode, they stress being organized and intentional in running a successful business, managing mental energy, having an ideal calendar and set list, and being clear in communication. Overall, they provide practical advice to help listeners increase their profitability and quality of life.

Watch the video version here.

In today’s episode we will cover:

  • The 10 common denominators of successful advisory practices
  • The difference between playing music and just making noise in business
  • What is a “set list” for an advisory practice
  • Seasons in your practice
  • Making your practice pretty

We hope you enjoyed this week’s episode of Practically Pretty. If you want to further explore these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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Welcome to From Busy to Rich with Wes Young. In today’s episode we kick off season 2 as Andy Traub interviews Wes Young and associate Justin Lakin to introduce this season’s topic of “Traveling Light.”

In today’s episode we will cover:

  • Introduction to season 2, Traveling Light
  • What it means to be “built for beautiful”
  • The things we “carry” and why
  • How do we identify the things that are helpful to carry versus harmful to our success?
  • Some practical steps to start shifting mindset “It’s not the load that breaks you down but how you carry it.” – Lou Holtz

Join us in the next episode where will continue the discussion on traveling light, and defining a “grateful condition.” If you want to dive deeper into these or other topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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In today’s episode Andy, Wesley Young, Justin Lakin, and special guest Cody Moore close out the topic Charging for Your Advice with a discussion on delivering services to clients as “You’ve been paid, so now what?”

Today’s main points are:

  • They said, “Yes”, so now what
  • The importance of Organization and Structure
  • Building and using a Narrative Checklist
  • Different tools and apps that can help advisors in managing clients, and extend the service capability of advisors
  • Year 1 versus ongoing management

That wraps up season 1 of From Busy to Rich around “Normalizing the New”. Join us in the next week as we kick off season 2 around the idea of “Traveling Light,” as Wes discusses creating margin and balance in your practice and life. If you want to dive deeper into these topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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In today’s episode Andy, Wesley Young, and Cody Moore continuing the topic Charging for Your Advice with a discussion on the second strategy session getting clients to see the value you can offer and say, “I would like to pay your fee!”

Today’s main points are:

  • Furthering the topic of Fee versus Free
  • In light of the story they are in about money, what areas of planning will be most relevant to walk through.
  • Elite advisors do three things: Prepare for meetings, Have the meeting, Carry out next steps
  • Walk through the second strategy session
  • Presenting the Fee

Join us in the next episode Wes will be covering a discussion around the idea that “You’ve been paid, now what?.” If you want to dive deeper into these topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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In today’s episode Andy Traub continues interviewing Wesley Young, and Cody Moore on the topic Charging for Your Advice with a focus this week on creating healthy tension.

Today’s main points are:

  • How to create healthy tension
  • The power of “Tell me about…”
  • Rich life questions
  • Defining next steps
  • Setting expectations and next meeting

Join us in the next episode Wes will be covering the elements of the second strategy session- “I would like to pay your fee.” If you want to dive deeper into these topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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In today’s episode Andy Traub continues interviewing Wesley Young, and guest Cody Moore on the topic Charging for Your Advice with a look at with the first strategy session where they and the clients begin to “lean in.”

Today’s main points are:

  • What’s the goal
  • You can’t get where you want to go until you first understand where you are relative to where you want to go.
  • Have the meeting before you have the meeting
  • Find common ground, and then create healthy tension Don’t focus on answering questions people haven’t asked
  • What’s in their head and heart
  • How to summarize the story they are in about money

Join us in the next episode Wes will be covering the elements of the first strategy session with clients, and how to get them to “Lean In.” If you want to dive deeper into these topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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In today’s episode we’ll finish up the approach on how to answer “What do you do” in a way that causes people to lean in. This episode is hosted by Andy Traub as he interviews Wes Young, Justin Lakin, and guest Cody Moore.

Today’s main points are:

  • Understanding your atmosphere of influence
  • Answering the question- Pick something that’s memorable and portable
  • State the problem you solve in the form of a question
  • Associate yourself with the solution to the problem simply and then specifically
  • Give them a valuable example and next step

Join us in the next episode Wes will be covering the elements of the first strategy session with clients, and how to get them to “Lean In.” If you want to dive deeper into these topics you can learn more at www.wesyounglive.com and use discount code PODCAST25 for 25% off.

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In today’s episode Wes kicks off the topic of Charging for Your Advice with a discussion on how to answer the age-old question, “What do you do?” As usual Andy Traub will be hosting this topic with Wes Young and Justin Lakin, but will also be joined this week by guest Cody Moore- another associate from Wes Young & Associates.  

Today’s main points are:

  • Fee versus Free
  • “A plan only has value in that it is proof the planning process has taken place.
  • The planning process is all about thinking through the right issues.” -Chip Heath
  • Answering the question “What do you do?” is one of the greatest untapped opportunities.
  • Common approaches to answering the question.
  • The importance of the “Why” before “What” approach.
  • People we are trying to lead need to feel the weight of the problem we are trying to solve, or the opportunity we are trying to seize before they care about our approach to solving it.
  • How to be an attractive interruption.

Join us in the next episode Wes will be covering the elements of the first strategy session with clients, and how to get them to “Lean In.”

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Today is the final part of Normalize the New: “Challenge your normal with new”, where Andy Traub will be rounding out this topic with Wes Young and Justin Lakin as we discuss how to practically and purposefully challenge our normal with new to create a more intentional life.

Today’s main points are:

  • Big picture mindset that is critical for growth
  • The importance of identifying examples, or models, of how to embrace and develop the new
  • Compound effect and protecting time; you don’t achieve a large or permanent effect on your physical appearance or health with one visit to the gym regardless of how long or hard that one visit is…cultivating and implementing new into your business as an advisor works the same way
  • It all starts with cultivation
  • You have to have a way to let the ideas that are cultivated mature into a place of resolution
  • You have to know yourself to know where to lean-in, versus pull-back
  • How to orchestrate a plan to put it all together Time to execute- “Direction, not intention, determines destination” -Andy Stanley

Get a free copy of Wes’ article Normal vs. The New Normal, at our website From Busy to Rich with Wes Young.

In the next episode we will look to answer the question “What do you do?”, and start the conversation around Charging for Your Advice.

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On part 2 of Normalize the New: Be great at your normal, Andy Traub, Wes Young, and Justin Lakin will continue digging into this idea that Wes posed in episode 1 of how to change our mindset by embracing new.

Today we discuss:

  • How to put in “guardrails”
  • What it means to be great at your normal
  • Understanding the importance of why
  • The idea that in our effort to get the most out of life, it’s easy to live an unintentional life, and in so doing miss out on the things that matter most in life
  • Helping clients understand where they are in their story relative to rich
  • How we can move people from surviving, through stabilizing, and on to thriving
  • As an advisor, how organization and structure impact your ability to do those things

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Welcome to From Busy to Rich with Wes Young. In today’s inaugural episode Andy Traub interviews Wes Young and associate Justin Lakin to introduce Season 1 of From Busy to Rich, and discuss the importance of mindset.  

Wes is a public speaker, author, and founder of Wes Young and Associates with over 20 years of experience in the financial industry. Over the course of this season you’ll also get a chance to hear from several of Wes’s senior associates, as well as special guests, on a number of topics designed to inspire advisors to increase profitability and quality of life.

In today’s episode we dive deeper into:

  • Who is Wes Young
  • What to expect in season 1 of From Busy to Rich
  • We jump into part 1 of Normalize the New: What is it and why does it matter?, and this where we spend the bulk of our time as Wes takes us through how our greatest opportunity to recognize our future possibilities is not about abandoning our normal or rejecting new, but keeping the tension between the two