18% Gray: Recent Episodes

Christian Smith

a podcast for quarantined BYU adlabbers.

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Natalie Kim talks to Jameson Thornock and Christian Smith about penetrating the advertising industry and resources for students and junior-level advertisers. visit https://we-are-next.com/ for resources

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Jeff reminisces on the founding of the Adlab with Doug Mckinley and gives some killer advice.

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Get to know Pat and what makes him Pat.

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Jason Freeman tells his story going through the Adlab, working in New York, going back to school, and starting his journey as a teacher.

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Enoch talks about what it's like to be a copywriter in the lab, and his inspiration behind his passion projects; Tala (a mural in Provo) and The Prison Epistles (letters from inmates). Enoch is currently working at McCann New York with Mikey Bready as his partner.

Sound Design by Dillon Hansen

Hosted by Christian Smith

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Connor talks about a path seldom taken in the Adlab: Production. He talks about how to get into production and why he left the film program to pursue it.

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Mikey talks about how to find inspiration, making stuff with your hands, and finding your own taste.

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Collin talks about being creative from a management role, always having a passion, and addresses the elephant in the adlab.

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The overalls. The Lionheart documentary. The word “frick”. However you may know him, Cam Tribe is a force to be reckoned with in the Adlab.

On this episode, Cam talks about his advice for art directors, how to find an agency that fits you, and being resilient against setbacks.

How Cam Tribe got into BYU and made a documentary in Africa. Tips on how to choose an agency and interact with recruiters. Cam describes what it's like to be an art director.

Host and Art: Christian Smith

Edits and Music: Dillon Hansen

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Kofi Aidoo talks about Strategy, Blindspot, and advice for newbies.