Welcome into ‘Content is for Closers,’ where each episode we talk with business owners, entrepreneurs, and marketers alike to find out how to best leverage digital content to close more business and grow your company.
How to measure ROI without a doubt, an excellent content example, and why nicheing down is terrible advice
Today’s story is about Shaan Puri. As the Creator and CoHost of My First Million, Founder of The Milk Road, Investor, and Entrepreneur- you’ve definitely heard of him. Here are 3 lessons we can learn from Shaan's career.
In this issue, Adam shares how you can make $400/hour through your newsletter and explains the step by step process he's using to do it right now. To read the full issue, visit www.adamsletter.com
Sara Blakely went from door to door sales woman to billionaire. We study how she did it and what we can learn as a result. Read the full newsletter at www.adamsletter.com
In this issue, Adam details how marketers can make more money by using the tools and strategies learned in their 9-5 jobs to start lucrative side hustles.
visit adamsletter.beehiiv.com for the full issue!
On this episode, Adam shares the playbook for guiding executives out of their emotions and into the data to make marketing decisions that grow the bottom line.
To read the newsletter version or to receive these issues directly in your inbox, visit: https://adamsletter.beehiiv.com/p/emoceo
Freight Founders is a weekly newsletter exploring one of the industry’s most important founders. This week's issue: Ryan Petersen.
We dive into how Ryan went from importing motorbikes from China as a teenager to building an $8 billion freight unicorn that would change the world and everything along the way. Enjoy!
Freight Founders, a weekly newsletter exploring one of the industry’s most important founders. This week's issue: Ted Alling.
We dive into how Ted's childhood formed who he'd become as an entrepreneur, the founding story of Access America, what happened when he sold his $500 million business, and how he continues to build great organizations today. Enjoy!
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Highlights from the conversation:
Keep up with GUEST:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Links & Resources:
The Redemptive Nonprofit: https://www.amazon.com/Redemptive-Nonprofit-Playbook-Leaders/dp/0578496410
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Watch the short here: https://youtube.com/shorts/4NwG371avM8
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Links & Resources:
Keep up with Shamus:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Keep up with Michelle:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Keep up with Michelle:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Keep up with Jon:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Keep up with Jon:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Keep up with Blythe: https://everythingislogistics.com/
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Keep up with Blythe: https://everythingislogistics.com/
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Links & Resources:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Links & Resources:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Links & Resources:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Links & Resources:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Links & Resources:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share:
www.contentisforclosers.com
Highlights from the conversation:
Keep up with Matt:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com.
Highlights from the conversation:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Links & Resources:
Keep up with Barrett:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Links & Resources:
Content Is for Closers is a bi-weekly podcast powered by HEARD Media. Each episode we get into the nitty-gritty details with an entrepreneur, marketer, or business owner about how they literally use content to close more business, drive more sales, and grow their company.
HEARD helps service-based businesses leverage digital content to close sales. Learn more about HEARD by visiting trustheard.com.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Highlights from the conversation:
Keep up with Pine:
Wealth Pin: https://wealthpin.com/
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Keep up with Luke:
Cleland Photographs: https://www.clelandphotographs.com/
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Bryan:
Link Tree: https://linktr.ee/Bryanmclayton
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
The tools we use:
Canva: https://www.canva.com/
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Johnny:
Twitter: https://mobile.twitter.com/johnnypodcasts
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Tweet of the week (24:44)
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Keep up with Jess:
LinkedIn: https://www.linkedin.com/company/ubiquitous-influencer-marketing
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Nipsey Hussle
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Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Keep up with Dale:
The Copier Warrior: http://www.copierwarrior.com/
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
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Highlights from the conversation:
Links & Resources:
Carlton Tweet #3
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Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to
https://getheard.substack.com/
and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Keep up with Craig:
Twitter: https://twitter.com/FreightAlley
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Dan:
Salt Water Digital: https://www.saltwaterdigital.com/
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Jake:
LinkedIn: https://www.linkedin.com/in/jake-corley-%F0%9F%8F%B4%E2%80%8D%E2%98%A0%EF%B8%8F-635ab460?trk=people-guest_people_search-card
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Zécca:
Responsibly’s Twitter: https://twitter.com/ResponsiblyVC
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Erik:
Hatch: https://www.hatch.fm/
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Alan:
Instagram: https://www.instagram.com/alansteinjr/?hl=en
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Links & Resources:
Keep up with Jamie:
Twitter: https://twitter.com/WhiffenYT
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
Keep up with Scott:
Twitter: https://mobile.twitter.com/ScottWLuton
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Highlights from the conversation:
Keep up with Mike:
LinkedIn: https://www.linkedin.com/in/mikesimmons
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Highlights from the conversation:
Preparing for remote work (8:29)
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Highlights from the conversation:
Keep up with Kyle Scott:
Kyle’s Twitter: https://twitter.com/kylescottl
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Highlights from the conversation:
Content trends (34:17)
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Highlights from the conversation:
Links & Resources:
Keep up with Ben:
Twitter: https://twitter.com/BenWilsonTweets
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Highlights from the conversation:
Links & Resources:
Keep up with Rachel:
Website: https://www.rachelmaecantor.com/
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Highlights from the conversation:
Links & Resources:
Jeroen’s Twitter: https://twitter.com/JeroenCorthout
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Highlights from the conversation:
Keep up with Heather:
WP Engine: https://wpengine.com/
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Highlights from the conversation:
Keep up with Keith:
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Highlights from the conversation:
Debunking podcasting as white noise (25:18)
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Highlights from the conversation:
Keep up with Dooner:
What the Truck and other podcasts: https://www.freightwaves.com/podcasts
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Highlights from the conversation:
Keep up with Ramona:
Instagram: https://www.instagram.com/mymoneymyfuture/
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and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights from the conversation:
The trip’s great mystery (31:07)
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Highlights from the conversation:
Keep up with Steph:
Steph’s Site: https://stephsmith.io/
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Highlights from the conversation:
Keep up with Sully:
Elevate and Delegate: https://www.elevateanddelegate.com/
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Highlights from the conversation:
Keep up with Henry:
Clipt: https://www.clipt.co/
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Highlights from the conversation:
Keep up with Marco:
Drop Party: https://drop.party/
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Highlights from the conversation:
Links & Resources:
Keep up with Justin:
The Vitalize Podcast: https://www.thevitalizepodcast.com/
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Highlights from the conversation:
Links & Resources:
OwnTrail
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Highlights from the conversation:
Links & Resources:
Keep up with Ethan:
The Hustle: https://thehustle.co/home/
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Highlights from the conversation:
Links & Resources:
The Redemptive Nonprofit: https://www.amazon.com/Redemptive-Nonprofit-Playbook-Leaders/dp/0578496410
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Highlights from the conversation:
Links & Resources:
Take the step to break into tech
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Highlights in this episode include:
(3:38) Heard Hot Takes
(6:46) Have You Heard
(10:20) How Sonny went from acquired to acquirer
(16:17) Using content to connect with investors and customers
(29:12) Doing annual planning that actually works
(37:54) Specific steps to building a 10 year plan
Links & Resources:
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Show notes:
(2:32) Heard Hot Takes
(6:23) Have You Heard
(9:20) Tim’s journey from publishing books to search marketing
(13:12) What “SEO” done well looks like
(21:10) Making content that will rank for Google’s algorithm
(28:12) Selecting a CMS platform that will fit your growth goals
Links & Resources:
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Show notes:
(3:32) Heard Hot Takes?
(7:12) Have You Heard
(12:20) Growing to $200m annual recurring revenue
(17:12) What kind of people you should hire to build a world-class demand gen team
(22:53) How working as a music producer vaulted Gaetano’s marketing career
(31:32) Creating B2B content designed to be consumed rather than solely intellectual
(33:21) What has Gaetano excited for the next few years in the demand gen space
Links & Resources:
Traction
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"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Topics in this conversation include:
(4:32) Have you Heard?
(8:23) Why Cribl is a $200m business
(12:20) How to use content in highly technical sales
(16:12) Tracking attribution in long sales cycles
(23:32) The piece of content Bradley is most proud of over his career (HomeKit Review on 9 to 5 Mac)
(26:32) How to spend $150k on content marketing
Links & Resources:
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Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
In this Thanksgiving special episode, Adam and Carlton are joined by Derek for a fantasy draft of an all-star advisory board for a fictional sports franchise.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Show notes:
(6:12) Have you Heard?
(12:23) How a personal project turned into a career
(15:20) Why consistency is > creativity
(21:12) How building a personal brand opened career opportunities for Rachel
(26:32) Practical tips to using new media platforms for business brands
Links & Resources:
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Show notes:
(8:04) Have you Heard?
(10:45) How Flying Magazine has lasted since 1927
(15:20) The theory and process of buying a media company
(24:12) Packaging content in multiple mediums to offer maximum audience value
(30:42) Practical ideas on how to monetize a niche audience and community
Links & Resources:
SBA Loans
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Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Highlights in this episode include:
Show notes:
(7:20) How SMBs can better operate their businesses
(13:36) Maribel’s POV on starting and creating content stories
(21:32) THE KEY TO FINDING GREAT NYC PIZZA (how content made it ez)
(28:54) Practical, No BS steps to creating inclusive and diverse content
(39:53) Have You Heard
Links & Resources:
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Highlights from this conversation include:
(9:20) How Santosh is disrupting Supply Chain VC through content
(15:36) Training founders how to articulate a story effectively
(18:32) Building the industry’s biggest and best show
(27:02) The power of content compounding
(39:55) Have You Heard
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Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Links & Resources:
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Show notes (all in Drake Lyrics):
(9:23) Whitney’s really big team, they need some really big rings
(14:06) Started at the bottom (as an ESPN intern), now she’s here
(25:32) Is anything I’m doing (building a) brand? Brand new, brand new
(35:02) She manages the friends that she grew up with (here’s how)
(46:02) Have You Heard
Links & Resources:
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Highlights of this conversation include:
(8:17) Why Landon started his “In Their 20s” show
(12:12) Three keys to creating valuable content for your audience
(15:32) How Landon has managed grieving the passing of his co-founder while continuing to grow the brand
(22:02) How to get A-List celebrities to join your show
(28:09) How to get earned media attention for your show
(28:09) Have You Heard
Links & Resources:
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Show notes:
(2:17) How employee personalities affect team building
(9:12) Communicating value propositions when the product is constantly evolving at a startup
(15:09) How winning awards generate employee excitement despite working in a “boring” industry
(15:09) How winning awards generate employee excitement despite working in a “boring” industry
(23:09) Have you Heard?
Links & Resources:
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
"content snacks" are daily videos that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
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#content #entrepreneurship #contentmarketing #closer
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively. #content #entrepreneurship #contentmarketing #closer * Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast... * Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com * Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.#content #entrepreneurship #contentmarketing #closer* Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast... * Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com * Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Show notes:
(5:23) What is the Sasha Group?
(11:17) How to get a conversation with GaryVee!
(16:20) The playbook any company can use to create 100s of pieces of content per week
(21:10) The only companies that should be using TikTok
(28:07) How to help your team create more
(35:00) Have You Heard?
Links & Resources:
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
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Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily videos that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
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Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
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Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Highlights in this conversation include:
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Show notes:
(8:44) How to win on Twitter (build an engaged audience)
(14:17) Where Tony finds viral content ideas
(18:20) Going all in on one platform to grow before you diversify
(32:10) How Tony would spend $150k on content marketing
(41:07) Have you Heard? Social Media Marketing Podcast & Overcast.FM
Links & Resources:
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
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Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
-
-
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
-
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"content snacks" are daily videos that explain a specific idea, exercise, or framework that will help you make content that closes more effectively
-
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Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Topics in our conversation included:
Links & Resources:
______________________
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are daily videos that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
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Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
"content snacks" are short daily episodes that explain a specific idea, exercise, or framework that will help you make content that closes more effectively.
-
-
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast...
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
In this conversation, we talked about:
Links & Resources:
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
Topics in our conversation include:
Links & Resources:
Want to be featured in a future episode? Drop your question/comment/criticism/love here: https://podcasts.apple.com/us/podcast/content-is-for-closers/id1280589855
Support the pod by spreading the word. Use this link to share: www.contentisforclosers.com
Have you joined our private email group yet? Go to https://getheard.substack.com/ and join 300+ other content marketers & entrepreneurs scheming up ideas.
On this episode, Adam talks to Leighton Taylor from Envision.io about where eCommerce is heading, how you can leverage it for your business, and a practical guide to building a customer-centered eCommerce experience for your business.
Leighton is an experienced designer and entrepreneur who has built his company by serving helping other businesses build six or seven figure companies on Shopify. The discussion includes:
The post Building a Customer-Centered eCommerce Experience with Leighton Taylor appeared first on Digitalism.
On this episode, Adam dives into why storytelling is so often done poorly in content campaigns and how to craft a compelling story that sells.
Ad mentioned on the show: WATCH HERE
The post Most Storytelling in Content Sucks. Here’s the Right Way to Craft a Story appeared first on Digitalism.
On this episode, Adam discusses why business that rely upon organic content as a source of lead gen and content distribution may be noticing a dip in effectiveness recently, and what they can do to start getting leads again.
The post Why Your Organic Content Isn’t Working & How to Fix It appeared first on Digitalism.
On this episode, Gary Schwake and Eric Dodds from Yield Group join the show to provide startups and evolving companies with a deep dive into how they should be using data to inform and drive growth decisions, and specific steps to finding and implementing the software that will help them do so.
The post How to Create and Implement a Data-Centric Growth Plan with Gary Schwake and Eric Dodds appeared first on Digitalism.
On this episode, Adam explains which metrics marketers should be paying attention to in order to understand if their campaigns are producing results or not.
hint: it’s not just “leads”
The post I Need Leads…NOW! appeared first on Digitalism.
On this episode, Adam interviews a legend. Gene De Libero is a pioneer in the digital frontier. He’s also one of Adam’s closest friends in the industry and a mentor.
From humble beginnings and without a high school diploma, Gene pulled himself up to building how digital came to life for Wall St., and in the electronic music space during the 80s and 90s. Now, he’s focused on building great companies and teaching the next generation of marketers how to do the same as a Professor at NYU and the University of South Florida.
We discuss all of this, plus how Gene sees the next wave of digital coming on the horizon and what it means for marketers and entrepreneurs today.
How Digital Marketing Works Website
How Digital Marketing Works Podcast
The post What Digital Transformation REALLY Means with Gene De Libero appeared first on Digitalism.
On this episode, Adam talks through one specific content creation playbook that could be used to generate content and ultimately drive leads for your business. This playbook includes youtube, blogging, and data capture to track and cultivate leads.
For disclosure, a lot of this is taken from our previous conversation with Ben Nabers from Build Your Sports Biz.
The post How to Create Organic Content That Sells appeared first on Digitalism.
On this episode, Adam talks about the concept of Deep Work, how sales and marketing folks can structure their work to achieve the highest results, and how applying certain deep work principles has helped Strafire grow.
The post Deep Work for Sales appeared first on Digitalism.
Ben Nabers is an entrepreneur, business consultant, and soccer coach who has trained thousands of players of the course of his decade long career. He’s also built a successful consultancy that teaches other sports coaches how to build their own business.
On this episode, Adam and Ben discuss the specific growth playbook he’s used to build his business and how he’s used organic content creation to drive leads. Enjoy!
Build My Sports Biz
Ben’s Youtube Channel
Ben’s Daily Podcast
The post How to Build a 6-Figure Consultancy by Creating Organic Content with Ben Nabers appeared first on Digitalism.
On this episode, Adam shares a growth strategy often used to help client brands grow awareness and details how you can employ a similar strategy compels your prospect to seek you out, and helps earn a reputation as an expert with your target audience.
The post Growth Strategy: Making Your Brand a Journalist for Customer Success Stories appeared first on Digitalism.
Bellhops is an 8 year old startup that arranges simple, stress-free moving services for customers, while driving their competition insane.
Since being founded in 2011, Bellhops has raised $51 million to fund their effort of dominating an industry as old as our economy: moving services. On this episode, we talk to President Cam Doody and Head of Marketing Eric Nalbone, about how digital is allowing Bellhops to disrupt an $18 billion industry, and how they're balancing the tension of brand building with direct response growth.
On this episode, Adam talks about a customer who raised investment by creating a podcast for their brand & connecting with investors as result.
On this episode, we get into the step-by-step details of how to build a content strategy, and how to best create content as a result.
write down your companies values or pillars of truth
identify the "channels" where your customers spend their time
brainstorm creative create to create episodic content for each channel
deploy and scale via organic outreach, paid media, influencers, etc.
On this episode, we discuss why "strategy" isn't a dirty word for entrepreneurs. In fact, going through the process of developing your digital strategy can save you thousands of dollars in the long run.
4 steps to building a strategy:
On this episode, David Martin from Heed PR joins the show to discuss how B2B businesses can earn PR attention that drives real business results.
David is an experienced PR guru with experience earning headlines for brands like Bellhops, and has co-founded Heed alongside his wife Natalie. We discuss their experience co-founding a business together, why companies like Patagonia take PR risks, and offer practical steps for B2B companies to leverage PR in their favor.
On this final episode of our #VoiceFirst series, we talk with two entrepreneurs who are in the throes of building a voice first company.
John Goss and Mark Phillips from Simplispoken sit down with Adam to discuss how they're approaching building non-trivial infrastructure for voice, how to think about acting as a voice-first business, and the potential of voice first for small businesses.
Status is often talked about in a negative light.
However, every human has a perceived status internally and an aspirational status either above, below, or at their current status level. We talk about how B2B companies need to assess the importance of status in their messaging and branding to prospects.
Personas tend to be an ambiguous term with On this episode, Adam explains how to build simple buyer personas that will impact your business and how you create content to sell clients.
On this episode, Adam is joined by Brian Trautschold (CoFounder & COO) from Ambition. Brian discusses how Ambition is using content to attract raving fans for their business.
Content is hard for small or startup B2B companies.
On this episode, Adam shares how we're structuring our content strategy internally and how you can get more run out of the pieces of content you may be producing without knowing it.
On this episode, Bradley Metrock from Score Publishing (Alexa Conference) joins the show to discuss how B2B businesses can pursue niched #firstvoice ideas to drive results for their business.
On this episode, Adam discusses the contrasts between "turnkey" and "templated" solutions, and the key difference that can scale sales for B2B companies.
On this episode, Paid Media Savant, Rob Bettis joins the show to explain how B2B businesses can effectively craft a "Long-Tail" strategy to grow their businesses.
"The Riches are in the Niches"
Rob's Website
The UnFederated Podcast
Back with episode two of #b2bbreakfast.
On this episode, Adam talks about the value of creating content consistently, despite a lack of immediate result or reward. Also, he shares how Strafire is positioning itself in the market through content.
sidebar: 30 minutes of lunges are difficult.
On this episode, Patrick Givens from Vayner Smart joins the show to discuss an overview of the Voice space & specifically discusses how B2B companies can build infrastructure to leverage voice, figure out their buyer's use case, and explains the difference in value between private and public voice ecosystems.
We're back!
Kicking off season 2 with a brand new show we're calling #b2bbreakfasts. Each episode, we'll share some thoughts we're having as we build our own b2b company & growing the b2b businesses of our customers.
Today's topic: the difference between being market or marketing driven. It's a big one.
Santosh Sankar is a former guest of the pod and current podcast client of Strafire. He heads up Dynamo VC and is currently in mid-production of their brand new podcast. As such, we decided to capture a few snippets over time of how the process of creating a podcast is going, and what he likes/dislikes about it. If you’re in the throes of creating or are considering starting a pod… this one’s for you.
We're going back into the archives for today's conversation with entrepreneur Jason Zook.
This week in social media bummed us out, so we needed a shot in the arm and reminder about the pitfalls of social, the importance of real life, and how to build a business in between the two.
On this episode, we interview the Founder and CEO of a white hot startup out of Chattanooga, TN called "Freight Waves."
Craig Fuller founded the company after several tough failures and discusses his mindset in surviving the low times, building a successful media company, and how blockchain can be applied to the transportation industry.
Today there are new creative and (more importantly) effective B2B campaigns popping up regularly throughout industry.
On this episode, we explore 4 examples of our favorite B2B campaigns that utilized content + tech to target relationships with prospective buyers.
Carlos Whitaker is a man of many talents.
From starting a dot com, to earning a career as a renown musician, winning a People's Choice Award, and now writing two best-selling books; Carlos has a diverse career background.
On this episode, we talk about what got him to where he is today, how he has explored his various interests, and how he important mental health is in a day of tech and information overload.
Carlos's Website
Carlos's Podcast
Kill The Spider
On this episode, we talk with Dennis Brown.
Dennis is an entrepreneur, author, and podcast host of the show "Growth Experts."
After failing for nearly 10 years as a young entrepreneur, Dennis turned his career around and founded and sold two successful companies.
He walks us through how we went from his company's worst sales person to generating over $20 million dollars in annual sales, and shares his advice for growing and selling your network on LinkedIn.
Enjoy!
Dennis's website
(^^get his book for free!)
On this episode, we talk with Entrepreneur and Copywriter Ana Gotter.
Ana shares her personal story of how she went from working as a sales clerk at a jewelry store to building a 6 figure copywriting business. She shares some advice and the lessons she's learned in doing so.
Check out her work on her website.
On this episode, we sit down with Erik Jacobson. Erik is the Founder and CEO of Be My Guest; a podcast PR agency that books publicity tours for authors, entertainers, celebrities, and CEOS.
Erik shares how he leveraged working for Tim Ferris to start his own business, and how any starter can use other people's podcasts to their benefit.
Erik's Company
On this episode, we talk to Gene Ho of Gene Ho Photography.
Although he has many celebrity clients like Dale Earnhardt Jr., Darius, Rucker, Kevin Costner, and Matt Schaub, Gene is best known for his role as the photographer to Candidate Donald Trump during the 2016 election.
We discuss how he built his career, and Gene tells the story of how he got the gig with the President by sneaking into an event (completely uninvited) to photograph Mr. Trump.
Check out his new book Trump-ography.
On this episode, we dive into how you can effectively engage with others' content on LinkedIn in order to grow your network, develop your audience, and drive conversions.
On this episode, we discuss this week's news topics:
Burner Accounts
The Drum Becoming a Global Media Company
Marketing Lessons from Drake
On this episode, we sit down with Andrew Scarbrough from PriceWaiter to discuss eCommerce in 2018, pitching GaryVee, and building a startup over a decade.
On this episode, we discuss part 1 of a 3 part TSS U series on how to leverage LinkedIn to grow your brand and develop real business.
Business Model Canvas
LinkedIn 30 Days Social
On this episode we discuss this past week's news highlights, including:
Deadspin controversy
Podcast helps overthrow a government
Amazon Facial Recognition Tech
"Voce" bringing interactive notes to podcasts
Airbnb Travel Stories
Also, check out our co-host Nathan Kittrell's brand new show! "The Growth Mode Podcast"
On this episode we discuss one CEO's 4 step process to creating content and becoming an influencer.
Josh Steimle is the CEO of Influencer, Inc. and he shares how he built his company, has created content, and how becoming an industry influencer directly led to $5 million worth of sales.
Josh's website: https://www.joshsteimle.com/
Josh's company: https://www.influencerinc.co/
On this episode we talk with my friend Chacho Valadez who went from selling phones to earning a job at Backstage Capital by using twitter.
Check out the incredible work Chacho and the team at Backstage are doing in the VC space.
Backstage Capital
Chacho's Twitter
Inc.com article on Chacho
On this episode we talk through the top marketing and tech stories & how you can leverage them to grow your business. PLUS DMONEY IS ON THE SHOW!! THIS IS NOT A DRILL.
On this episode, we interview Matt Alling and Hudson Brock from the Marius Group.
We discuss building a talent agency for Startup/Tech stars, winning through serving, and how they've grown without a dime spent on marketing.
On this episode, Adam shares a quick story about how learning the craft of listening to his team members & focusing on their needs changed his life and drastically improved his career.
On this episode we talk through the top marketing and tech stories & how you can leverage them to grow your business. PLUS an intro to our resident Gen Z expert...little brother, Brandon.
On this episode, we chat with Venture Capitalist Santosh Sankar about what he looks for in a potential investment, how entrepreneurs should approach VC, and offers an exciting new program for entrepreneurs looking to raise capital.
Dynamo's Program
Santosh: 30 under 30
On this episode, we talk through the 4 steps to crafting a cold email that earns the results you need to grow your business, podcast, etc.
On this episode we talk through the top marketing and tech stories & how you can leverage them to grow your business.
Instagram Video Chat
Facebook Dating App
Blockchain in Media
Bacon Crypto Currency
Snapchat Spectacles 2.0
S/O to the homie Nathan Kittrell for joining as a cohost. See you next week!
On this episode, we discuss the 4 steps that lead to hosting a fantastic podcast interview.
Our new Youtube Channel: https://youtu.be/QCO-120Ez8w
On this episode, we sit down with entrepreneur and best-selling author Tim Meuchel.
Tim shares his story of struggle and success while creating space for his priorities (his family) and offers a model to help design a business that is sustainable for your vision and life.
On this episode, we dive into the mailbag one last time to talk about how to grow your podcast audience.
We specifically talk about choosing big enough concepts, splicing your content for unique platforms, & creating an ecosystem for continued touchpoints for your audience.
On this episode we dip back into the mailbag and talk about 3 ways we've used to increase revenue and drive sales through a podcast.
On this episode, we sit down with Journalist and TV Anchor Josh Roe to discuss how he’s created daily content for years, how he crafts a story, and what it takes to publish every single day.
Making History Show