Unearth Your Herd: Recent Episodes
Hiatus Studios
Unearth Your Herd is the marketing podcast for Australian small business owners. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations by using content marketing, social media, SEO, email marketing and more, strategically and authentically within your business. This podcast will teach you how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Unearth Your Herd is the marketing podcast for small business owners. In this episode, we'll chat about 10 types of content that you can ‘hero’—meaning, that one type of content that you can focus the bulk of your energy into and can structure your content marketing around. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Want to discover your perfect hero content type? Take the FREE quiz at hiatusstudios.co/quiz
Unearth Your Herd is the marketing podcast for small business owners. In this episode, we'll chat about hero content; what is it, why is it important to adopt this content marketing method and how it all fits into the bigger picture of your content marketing. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Want to discover your perfect hero content type? Take the FREE quiz at hiatusstudios.co/quiz
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about the lessons learnt from producing podcast episodes for 3 months. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Want to discover your perfect hero content type? Take the FREE quiz at hiatusstudios.co/quiz
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about social media marketing, specifically looking at 8 Ways Savvy Small Businesses Use Social Media. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about social media marketing, specifically looking into the difference between using social media and marketing with social media. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about email marketing, including six reasons why email marketing is important for small businesses. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about email marketing, including basic definitions and terms, so that you can start to consider whether trying email marketing might be right for your business. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about 8 important website considerations for effective content marketing, as well as three important things to do before you build, restructure or revamp your website. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll continue our chat about SEO, continuing on to the final two buckets; content for SEO and off-page SEO, or digital PR. We’ll also chat about other important aspects of a great SEO program; keyword, competitor and audience research, solidifying brand messages, developing a strategy and monitoring, evaluation and analysis. Grab the free SEO guide at hiatusstudios.co/seoguide Grab your Quick Sticks Website SEO Health Check at hiatusstudios.co/quickseo
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about SEO, starting off with a definition of SEO, then we’ll chat about how SEO fits into the bigger picture of your marketing program, and then after that we’ll dive into the first 2 buckets of SEO; on-page SEO and technical SEO. Next episode, well cover the final two buckets; content for SEO and off-page SEO, or digital PR. Grab the free SEO guide at hiatusstudios.co/seoguide Join the waitlist for the new service, the Quick Sticks Website SEO Health Check at hiatusstudios.co/quickseo
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about 7 reasons why content marketing is so important. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll go through content marketing overall, covering the definition of content marketing and some examples. Then we'll look at three of the most important things to consider and incorporate while designing and running a content marketing program for your business. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll go through brand strategy overall, to get on the same page. We'll cover what a ‘brand’ is, and what ‘branding’ is, and aspect of brand strategy like brand messaging and brand identity. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll go through Digital Marketing overall, to get on the same page. We'll cover content marketing, SEO, PPC and SEM, Social Media marketing, email marketing, brand strategy and messaging, as well as how to plan, measure and and analyse your marketing program. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.
Welcome to Unearth Your Herd, the new content marketing podcast for Aussie business owners. I’m excited (and nervous!) to FINALLY have gotten this pod off the ground—it’s been something I’ve wanted to do for yonks. Tune in for an intro episode, to learn a bit about Ellie and also what 'Unearth Your Herd' will cover.