Inside The Greenroom | AYR: Recent Episodes

Advance Your Reach

Stages are the most powerful way to increase your revenue and impact. Each Thursday, join me, PV3 – Pete Vargas III “the Stage Whisperer” inside my personal Greenroom. If you’re an Event Producer or run events of any type – we show you what Event Producers are doing to uplevel their events in every way.

If you’re a speaker or are wanting to explore speaking, in every episode we take you inside of the mind of the folks who control the stage to learn cutting edge strategies and tactics so that you can get inside THEIR greenroom.

Whether you’re a speaker, business owner, entrepreneur, coach, author or if you are a Meeting Planner/Event Producer who hosts events, conferences, or online events, then this podcast a “must listen.”

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“Your story is needed.” This is something almost every entrepreneur has heard before but when it comes to choosing which avenue to go with, the options can be overwhelming. In comes podcasting, an easy way to get your message out there and build a solid base of the audience you want to reach. Today you’ll learn how you can upgrade your podcast and start making real change every single week.

Our guest today is an entrepreneur and master marketer who has worked for some of the biggest companies in the world, like Google, Ford, and GM. He has learned from the best in the business and has taken those lessons to help build strategies, tactics, and resources that have grown over 10,000 small businesses. When we said you can start making real change, we didn’t just mean the value you bring. Tony has practical tips to help grow your podcast and start making profits off of what you bring to the table each week.

Listen in as Tony talks about his journey of being an entrepreneur, losing everything twice, and leaning into the skills that make people money. You’ll learn the important questions you need to ask when thinking about marketing your podcast. As well as the nuts and bolts of advertising, sponsorship, joint ventures, and even how to find the best guests for your podcast. This isn’t all about marketing, Tony talks about how building all your assets out will not only strengthen your podcast but help create a message that makes a real impact in your audience’s lives.

Whether you have a well-established podcast or are just starting out. This episode is filled with tools and keys to unlock your potential and explode your business. To find the resources we talked about in the episode, check out the links below!

More Of What’s Inside:

  • Learning from some of the best companies in the world
  • The biggest difference between large and small companies
  • Two questions to help your podcast become profitable
  • Why your offer is the door to profitability
  • How to avoid a “sales-y” podcast and still make money
  • The difference between advertisers and sponsorships
  • What to look out for when pursuing joint ventures
  • Taking your marketing to the next level to grow your podcast
  • The assets you need to establish to reach the next level
  • Six factors that can grow your business exponentially
  • Creating a stable culture for remote workers
  • Why your story should be compelling
  • And much more!

LINKS:

Connect with Tony:

  • Website: meettonyg.com
  • Podcast Onesheet: podcastonesheet.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:02 - What we cover today!
  • 1:03 - Introducing Tony Guarnaccia
  • 2:29 - The moment that spurred Tony to learn more
  • 5:10 - When Tony decided to start his own agency
  • 9:38 - How you can monetize your podcast
  • 13:45 - The best way to find sponsors and advertisers
  • 17:55 - Finding a joint venture that fits your audience
  • 19:53 - Grow your podcast with these tips!
  • 23:17 - The software that can help your marketing game
  • 26:46 - How to manage any crisis with ease
  • 30:48 - The future of online and in-person events
  • 33:52 - Where to connect with Tony
  • 34:30 - Closing thoughts

More About Tony

Tony has grown over 10,000 small businesses and a dozen Fortune 500 companies, including Ford, General Motors, AutoNation, and ADP. He has managed over $400 million in advertising spend and in 2009 earned the prestigious title of Google Partner of the Year.

As a child, Tony experienced firsthand the devastating crisis of business failure when his parents’ small business failed and they lost everything, including their home. Its impact on his life was powerful. Having lost everything, he determined he would one day figure out how to help business owners like his parents by learning how to run a profitable business.

This mission shaped his entire 20-year career. As an entrepreneur, business owner, and enterprise marketer, Tony worked with, literally, the best businesses in every industry, including Google, Microsoft, ADP, Ford, BMW, Sunrise Senior Living, and Foster Grant to name a few. And he has helped grow over 10,000 small businesses and a dozen Fortune 500 companies.

After working with the best businesses across hundreds of industries, he learned how they grow consistently and predictably, using adversity to pivot towards opportunity in order to survive and thrive in all manner of economic conditions.

Later, Tony returned to his entrepreneur roots to bring the strategy, tactics and resources normally reserved for large enterprises to small businesses. Today, he is focused on bringing that same vision to podcast hosts and guests – to make Podcasting profitable.

He believes that by growing small businesses, together we can impact not just our local communities but also our world.

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As entrepreneurs, we live in a world that is ever-changing. It can feel like every time you turn around there are new programs to learn, new software to learn, new algorithms, new platforms to leverage, and new ways to approach your business.

With only 24 hours in the day, It can be hard to find the balance between staying on the cutting edge of entrepreneurship, and falling down the rabbit hole of learning just to learn…

That’s why in today’s episode our guest is going to give you the tools to determine precisely which evergreen and profitable skills will bring the max value to your audience and save you time in the long run.

Join us as we talk with Xavier Major, a master marketer, and entrepreneur who has helped hundreds of real estate investors make boatloads of cash from off-market deals. With 10 years of experience in the marketing world, Xavier has “failed” towards success and the keys you need to pinpoint your audience’s problems and offer the solutions that really make an impact.

Here at Inside The Greenroom, we are all about events and the connections we make through them. Listen in as Xavier talks about the process in which he refined his methods and the importance he places on face-to-face conversation. You’ll get his best tips and tricks on how you can always know what your audience needs and the actual solution to their problems even if it’s not popular in the industry. Whether you’re a speaker, meeting planner, or attendee, Xavier talks about how you can leverage events to build your skills, make meaningful connections, and save time by cutting through the noise and focusing on what matters.

If you’ve been struggling with what steps to take next in your business then this episode is for you. So, hit play and learn how you can accelerate your business today! For more resources or to connect with Xavier check out the links below!

More Of What’s Inside:

  • How to add maximum value to your audience
  • Piecing together your business as you go
  • How one-on-ones changed Xavier’s business
  • Accelerating your business by getting on stages
  • Finding the actual needs of your audience
  • Why you should solve the root of the problem first
  • How to extend your credibility beyond the stage
  • Using response ads to speak directly to pain points
  • Creating an event that is worth the investment
  • Tips on how to get the most out of an event
  • How to ask the right questions at events
  • Staying focused on the value of your event
  • Building your skills while working a 9 to 5
  • And much more!

LINKS:

Connect with Xavier:

  • Website: thewholesaleconnection.com/boss
  • Insta: https://www.instagram.com/xavier_major

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Influential Speakers in Xavier’s life:

  • Brad Martineau
  • Cody Sperber
  • Cole Hatter

Episode Minute By Minute:

  • 0:02 - What we cover today!
  • 0:28 - Introducing Xavier Major
  • 3:36 - Failing towards success
  • 7:57 - How live events can help pinpoint client needs
  • 11:22 - Refining solutions to fix problems at their source
  • 17:32 - Xavier’s plans for 2022
  • 21:55 - The impact of partnerships in business
  • 26:04 - Tactics to avoid when creating your event
  • 29:18 - The events that impacted Xavier the most
  • 33:09 - Xavier’s advice for those wanting to take the leap
  • 35:37 - Where to connect with Xavier
  • 36:33 - Closing thoughts

More About Xavier:

Over the past 10 years, Xavier has mastered the art of marketing and has helped over a hundred plus real estate investors make boatloads of cash on off-market deals. Using systems, operations, and strategic marketing campaigns. He is a real estate marketing expert that lives in Mesa, Arizona with his rockstar wife and four kids. He loves shooting birdies on the golf course, camping in the mountains, and enjoying Arizona sunsets with his family.

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No one would have said that Nicole Mixdorf hated her job in a global firm…

Traveling the world, making money, she was happy and successful. But that all changed when her father was diagnosed with cancer and the stress at work followed her home. When this stress caused her own health problems, Nicole knew it was time to hang up the golden handcuffs and do something about it.

Welcome back to Inside The Greenroom! Nicole's story doesn’t end there, she is the founder and Chief Wellness Officer (CWO) of Balance by Nature a company launched to inspire busy professionals to create more balance in their lives and thrive. We take a look at how Nicole started her journey of balancing wellness and success, from building her business from the ground up to shedding her perfectionist mentality, and even the things she wishes she would have done at the beginning!

Join us as Nicole talks about her work with corporations and helping them create a culture of wellness that brings new life and intention into their business. With everything upended in the world for the past two years, it is more crucial than ever to focus on the practices that keep us healthy, focused, and ready to serve. You’ll get practical tips on how you can maintain a stress-free work-life balance, even when you’re working from home.

When you hit play, you’ll hear Nicole’s top tips for nailing a speaking interview, how to connect with the audience more deeply, and even how you can maximize your communication and effectiveness. Don’t wait for the burnout to catch you. Learn how you can start reviving your work (and personal) life today!

Are you ready to create a movement for your community & your business? Are you ready to grow your influence? PLATFORM LIVE was developed for you! joinplatformlive.com/greenroom

More Of What’s Inside:

  • The importance of wellness in the workplace
  • How stress affects your health
  • The advice that changed Nicole’s course
  • Refining your approach as you go
  • The skill of selling yourself
  • Finding your champions
  • Why it’s important to understand your audience
  • Instilling a culture of health through leaders
  • How you can engage employees in health initiatives
  • Practical tips to release some pressure
  • Elevating your events with intentional movement
  • What Nicole looks for in speakers
  • And much more!

LINKS:

Connect with Nicole:

  • Website: https://balancebynature.com/
  • Facebook: https://www.facebook.com/balance.by.nature.wellness
  • Instagram: https://www.instagram.com/nicolemixdorf/
  • LinkedIn: https://www.linkedin.com/in/nicolemixdorf/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:02 - What we cover today!
  • 0:28 - Introducing Nicole Mixdorf
  • 5:09 - Stepping away from a stressful workplace
  • 10:35 - How Nicole built her platform
  • 15:15 - Don’t be afraid to be a little messy
  • 19:25 - Nicole’s process for hiring speakers
  • 23:10 - Strategies to help your workforce in the pandemic
  • 29:24 - Balancing your stress with intentional moments
  • 32:34 - Bringing mindful movement to events
  • 35:34 - How you can be as effective as possible
  • 40:30 - Where to connect with Nicole
  • 42:10 - Closing thoughts

More About Nicole:

Nicole Mixdorf is the Chief Wellness Officer of Balance by Nature and was awarded as the Most Influential Woman in Corporate Wellness Services USA in 2021 and in 2020. She was also awarded as a Top 100 Healthcare Leader in the World 2020-2021, and as a Top 10 Successful Business Leader Revamping the Future 2021.

Nicole is a motivational leader who inspires people to be the absolute best that they can be. She spent over a decade working her way up the corporate ladder in a global firm until she experienced the debilitating health consequences of a stressful work environment. After healing her body, she launched Balance by Nature in 2012 to inspire busy professionals to create more balance in their lives and thrive. Additionally, Nicole has been teaching growth mindset, yoga, meditation, and breathwork for over 15 years.

Balance by Nature was recently awarded as Best in Corporate Wellness Services USA 2021, Top 20 Leading Companies of the Year 2021, and Top 30 Most Admired Companies to Watch 2021, among other prestigious awards and recognitions.

Balance by Nature develops award-winning employee wellness programs that support physical, mental, and emotional well-being. These programs help corporations to create cultures of health with happy, grounded, and productive employees.

Ranging from mid-sized organizations to corporate giants, Balance by Nature has worked with the Los Angeles International Airport (LAX), City of Los Angeles, Westfield, Hulu, Accenture, Los Angeles Philharmonic, & other progressive organizations.

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“You are here to give a gift.”

If you’ve listened to the show before, you may have heard this nugget of wisdom from our host Blair Bryant Nichols! This is his favorite advice to give speakers who are about to go on stage.

Our guest today is the embodiment of what it means to live out this advice practically, with one essential addition…your GIFT is your STORY!

Welcome, Michelle Prince Inside The Greenroom! Michelle is a best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group. Listen in as Michelle shares her journey from working with the one and only, Zig Ziglar as a college student to writing the book that would eventually grow into her incredible platform.

It all started when Michelle wanted to write her story, not for fame or fortune, but so she could share it, even if it was just with her kids. What she didn’t expect was for it to open up not only speaking opportunities, but coaching, events, and eventually her very own publishing company.

If you know you have a book inside you, but you can’t get the thought “nobody really needs to hear my journey” out of your head..this episode is for you. Hit play t get Michelle’s best tips and practices for how to find the fastest path to starting and finishing your book, choosing the best publishing track for you, and even how you can repurpose content to reach as many people as possible. This episode is filled with amazing insight into how you can successfully leverage your story and start growing your business now.

Are you ready to create a movement for your community & your business? Are you ready to grow your influence?

PLATFORM LIVE was developed for you!

joinplatformlive.com/greenroom

More Of What’s Inside:

  • How a book opened up opportunities for speaking
  • Michelle’s big “aha!” moment
  • Helping others write and publish their own work
  • Why there isn’t a right or wrong way to publish a book
  • How to take advantage of your book’s authority
  • Repurposing content for maximum impact
  • The value of your story
  • Getting clear on what you bring to the table
  • Writing the same message for different audiences
  • The importance of passion in your work
  • Your book as your business card
  • Strategies to launch your book well
  • And much more!

LINKS:

Connect with Michelle:

  • Website: http://www.michelleprince.com/
  • Publishing website: http://www.performancepublishinggroup.com/
  • Insta: https://www.instagram.com/michelleprincespeaker/
  • Free Book: https://www.thepowerofauthority.com/freebook/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:02 - What we cover today!
  • 0:28 - Introducing Michelle Prince
  • 1:47 - Getting a start with Zig Ziglar
  • 4:00 - Writing her story
  • 8:43 - The call to coaching
  • 14:39 - How you should publish your book
  • 19:09 - Leveraging your book properly
  • 22:06 - Why your story needs to be told
  • 25:58 - The fastest path to writing a book
  • 29:12 - The inspiration of Michelle’s new books
  • 32:35 - What your book might be missing
  • 37:30 - How to successfully launch a book
  • 42:12 - Where to find Michelle
  • 42:53 - Closing thoughts

More About Michelle:

Michelle Prince is a best-selling author, motivational speaker, publishing expert, leadership coach and CEO/Founder of Performance Publishing Group, a “partner” publishing company dedicated to making a difference, one story at a time. She’s helped thousands tell their stories and become published authors through her consulting, courses, seminars, and publishing services, and founded the “Book Bound Workshop”. She has also published many successful books, including her best-selling Winning In Life Now and her latest The Power of Authority. She has been a featured speaker for numerous corporations, associations and events around the country and has been endorsed by some of the most influential speakers in personal development, including Zig Ziglar. She is a Ziglar Legacy Certified speaker/trainer, and is honored to be named the Ziglar Brand Ambassador, representing the values and legacy of the late Zig Ziglar

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“You are here to give a gift.”

If you’ve listened to the show before, you may have heard this nugget of wisdom from our host Blair Bryant Nichols! This is his favorite advice to give speakers who are about to go on stage.

Our guest today is the embodiment of what it means to live out this advice practically, with one essential addition…your GIFT is your STORY!

Welcome, Michelle Prince Inside The Greenroom! Michelle is a best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group. Listen in as Michelle shares her journey from working with the one and only, Zig Ziglar as a college student to writing the book that would eventually grow into her incredible platform.

It all started when Michelle wanted to write her story, not for fame or fortune, but so she could share it, even if it was just with her kids. What she didn’t expect was for it to open up not only speaking opportunities, but coaching, events, and eventually her very own publishing company.

If you know you have a book inside you, but you can’t get the thought “nobody really needs to hear my journey” out of your head..this episode is for you. Hit play t get Michelle’s best tips and practices for how to find the fastest path to starting and finishing your book, choosing the best publishing track for you, and even how you can repurpose content to reach as many people as possible. This episode is filled with amazing insight into how you can successfully leverage your story and start growing your business now.

Are you ready to create a movement for your community & your business? Are you ready to grow your influence?

PLATFORM LIVE was developed for you!

joinplatformlive.com/greenroom

More Of What’s Inside:

  • How a book opened up opportunities for speaking
  • Michelle’s big “aha!” moment
  • Helping others write and publish their own work
  • Why there isn’t a right or wrong way to publish a book
  • How to take advantage of your book’s authority
  • Repurposing content for maximum impact
  • The value of your story
  • Getting clear on what you bring to the table
  • Writing the same message for different audiences
  • The importance of passion in your work
  • Your book as your business card
  • Strategies to launch your book well
  • And much more!

LINKS:

Connect with Michelle:

  • Website: http://www.michelleprince.com/
  • Publishing website: http://www.performancepublishinggroup.com/
  • Insta: https://www.instagram.com/michelleprincespeaker/
  • Free Book: https://www.thepowerofauthority.com/freebook/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:02 - What we cover today!
  • 0:28 - Introducing Michelle Prince
  • 1:47 - Getting a start with Zig Ziglar
  • 4:00 - Writing her story
  • 8:43 - The call to coaching
  • 14:39 - How you should publish your book
  • 19:09 - Leveraging your book properly
  • 22:06 - Why your story needs to be told
  • 25:58 - The fastest path to writing a book
  • 29:12 - The inspiration of Michelle’s new books
  • 32:35 - What your book might be missing
  • 37:30 - How to successfully launch a book
  • 42:12 - Where to find Michelle
  • 42:53 - Closing thoughts

More About Michelle:

Michelle Prince is a best-selling author, motivational speaker, publishing expert, leadership coach and CEO/Founder of Performance Publishing Group, a “partner” publishing company dedicated to making a difference, one story at a time. She’s helped thousands tell their stories and become published authors through her consulting, courses, seminars, and publishing services, and founded the “Book Bound Workshop”. She has also published many successful books, including her best-selling Winning In Life Now and her latest The Power of Authority. She has been a featured speaker for numerous corporations, associations and events around the country and has been endorsed by some of the most influential speakers in personal development, including Zig Ziglar. She is a Ziglar Legacy Certified speaker/trainer, and is honored to be named the Ziglar Brand Ambassador, representing the values and legacy of the late Zig Ziglar

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We all know as entrepreneurs that one of the best things you can do to serve someone is to help solve their biggest need or eliminate a pain point. But what if that “someone” is actually a big corporation? Maybe corporations aren’t on your ideal client list but the opportunity for growth, revenue, and connections skyrockets if you know how to get in.

Lucky for you we have just the expert.

Angelique Rewers is a powerhouse when it comes to making genuine connections with organizations and corporations. With over ten years of experience in a corporate setting to now running her own consulting business, she knows the ins and outs of how your small business can get big clients. Listen in as you hear Angelique’s journey from corporate to entrepreneur, and how she has developed a tried and true process to make your business stand out when it matters most.

You’ll get insight into the corporate world along with her best practices to not only get hired but make a genuine connection. She talks about finding the clients that are ready for you and how important it is to create quick wins that are repeatable to any audience you have. As well as her definite “don’ts” when it comes to communicating with decision-makers and why it all comes down to conversation.

Angelique will have you tightening up your softer sides and stepping into a purpose that may change your world forever. So hit play and learn how you can tap into a whole new world that is waiting for you!

Are you ready to create a movement for your community & your business? Are you ready to grow your influence?

PLATFORM LIVE was developed for you!

joinplatformlive.com/greenroom

More Of What’s Inside:

  • Stepping into freedom through entrepreneurship
  • The feedback that helped find Angelique’s business
  • Getting the right perspective when it comes to corporations
  • Finding the prospects that are ready for you
  • Why you can’t “sell” to an organization
  • Creating quick wins that are repeatable
  • The real backbone of America
  • Using your background to your advantage
  • Tips on how you can be seen faster
  • Opening up conversation with corporations
  • Filling in your mushy middle
  • Why events matter for your community
  • And much more!

LINKS:

Connect with Angelique:

  • Website: https://boldhaus.com/events/
  • Twitter: @BoldHaus
  • Instagram: https://www.instagram.com/angeliquerewers/?hl=en
  • Youtube: https://www.youtube.com/c/angeliquerewers
  • LinkedIn: https://www.linkedin.com/in/angeliquerewers

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:02 - What we cover today
  • 0:29 - Introducing Angelique Rewers
  • 5:26 - How Angelique built her platform
  • 10:08 - Building confidence in her method
  • 15:19 - Finding the decision-makers
  • 19:43 - Knowing which events to attend
  • 25:09 - How you can prepare for opportunities
  • 31:11 - Making the shift to hosting events
  • 36:40 - The goal of events and how to rock them
  • 42:34 - Where to connect with Angelique
  • 43:45 - Closing thoughts

More About Angelique:

CEO and Founder, BoldHaus Angelique is the bold, always blunt, and unapologetic CEO of BoldHaus, an advocate for helping small enterprises and self-employed professionals win corporate clients. She’s been called the “undisputed champion at helping small businesses land big clients,” by Inc. Magazine. Among the top 2% of women-owned businesses, BoldHaus has a global online community of 35,000+ business owners and mentored over 10,000 small businesses in 72+ countries.

Angelique serves on the Advisory Board for Space for Humanity, a nonprofit expanding access to space for all of humanity, as well as on the committee for the United Nations’ Women Peace & Humanitarian Fund. Angelique’s expertise has been featured by Forbes, Entrepreneur, Inc., ABC, NBC, CBS, CNBC, Business Insider, HuffPost, Washington Post, YFi PM, and more. She has shared stages with superstars like Hollywood’s Steve Harvey, Shark Tank’s Daymond John, bestselling author Seth Godin, and NFL Super Bowl Champion Jamal Lewis

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“The impact you have starts the moment you say yes.:

Welcome back to Inside The Greenroom! If you agree with the statement above then this episode is for you. Loren Lahav is a dynamite speaker and entrepreneur who is passionate about staying true to herself and spreading her impact with as much authenticity as possible. She has shared the stage with names such as Gary Vaynerchuk, Tony Robbins, and Kevin O’Leary just to name a few and has spoken for top brands all across the nation.

Listen in as Loren talks about how she began working in the speaking industry by focusing on her gifts and making unforgettable events. You’ll hear how she transitioned from behind the scenes to stepping out on stage and fearlessly saying yes to anything that was given to her.

Join us as we talk about the importance of staying true to yourself and why you should always go the extra 10%. You’ll learn practical tips to creating lasting impact not only on the audience in front of you but for those who happen to be around the event too. Loren talks about the questions you should be asking as a speaker as well as the lessons she’s learned from her greatest teachers, observation and experience.

When you hit play you’ll hear an energy packed conversation on how you can take a deep dive into lessons from coaches, events, and even hotels to create the best version of yourself and create a lasting impact everywhere you go.

Are you ready to create a movement for your community & your business? Are you ready to grow your influence?

PLATFORM LIVE was developed for you! http://joinplatformlive.com/greenroom

More Of What’s Inside:

  • Bringing your best self by focusing on your gifts
  • The importance of feedback and flexibility
  • Knowing the feelings you want the audience to take away
  • Finding your secret sauce
  • Bringing unparalleled energy even online
  • Using virtual meetings to help hone in on your delivery
  • How to protect yourself on stage
  • Providing value as a speaker by targeting needs
  • The questions you should be asking at interviews
  • How Loren shows the “heartbeat” of speaking
  • Some of Loren’s coolest moments in the greenroom
  • Lessons from the Marriot hotel
  • Reaching your impact past your target audience
  • And much more!

LINKS:

Connect with Loren:

  • Website: https://elitespeakersagency.com/speaker/loren-lahav/
  • Website: LorenLahav.com
  • Website: lobella.com
  • Twitter: Lifetuneups
  • Feature Video: https://elitespeakersagency.com/speaker/loren-lahav/
  • Facebook: https://www.facebook.com/LorenLahavOfficial/
  • Insta: https://www.instagram.com/iamlorenlahav/?hl=en
  • LinkedIn: https://www.linkedin.com/in/loren-lahav-speaker-mc-executive-coach/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:02 - What we cover today
  • 0:28 - Introducing Loren Lahav
  • 5:08 - Taking the stage with a killer speech
  • 11:17 - The virtual leap
  • 14:52 - Using your winning formulas
  • 19:30 - A moment Loren was able to shock the audience
  • 25:45 - Learning the best tricks from other people
  • 30:04 - Leaving positivity in your wake
  • 35:18 - The importance of experience and building certainty
  • 39:05 - How the speak off can change your world
  • 43:43 - Loren’s advice for you
  • 44:55 - Closing thoughts

More About Loren:

Loren Lahav is a dynamic trendshaper who is unwavering in her resolve to Stay True to how she chooses to live her life and leave her imprint on others. By daring to look herself in the eye, call herself out if necessary and make course corrections, she is one of the few who actually fulfills dreams for herself and for others. She doesn’t just reach for them... she goes after them with unflappable determination! She calls it GOYA. Translation: Get Off Your Ass! Needless to say, she is constantly switched on, especially when it comes to delivering her message to others from the front of the room, no matter the size of the audience. Classy, brassy, and poised, Loren has shared the stage with notable and celebrated luminaries such as Barbara Walters, Tony Robbins, Gary Vaynerchuk, Mike Rowe, Kevin O’Leary, Barbara Corcoran, Erin Brockovich,. Loren’s leadership and business triumphs are a testament to her obsession with creating value. She has built explosive teams in 25 countries. She is a real estate investor and property owner throughout the United States. Her ability to lead teams and her business savvy have brought her to deliver her message to companies such as LIFEAID, Zappo’s, Lululemon, Four Seasons Hotels, Success Resources, Tony Robbins Companies, NMP, and Hilton Grand Vacations.

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Every entrepreneur knows that to create a successful business you need to find a need or desire within your market and solve it. But there’s something extra exciting about the entrepreneur who built a business to solve their own need.

Welcome back to Inside The Greenroom! Christina Weber is a social entrepreneur, relationship activist, connection coach, podcast host, and founder and CEO of WeDeepen. A company devoted to creating deeper connections and better communication through transformational events and experiences. Christina gives us a look into how WeDeepen started and how it moved from the dating circuit to curating events that would bring better communication and deeper connection with yourself and others around you.

Listen in as Christina talks about the moment she realized she needed to inject energy into her desires and how that journey lead to the trials and errors of creating the best event possible. You’ll learn about how Christina has brought in tantra to help with the web of connections within different events, her best tips to create an unforgettable experience, and even how you can open up a community and have thoughtful conversations on difficult subjects.

For more resources or to connect with Christina, check out the links below!

More Of What’s Inside:

  • Creating a platform that builds you
  • How authentic leadership helps events
  • Tips to design an event that supports deep connections
  • The web of connection that is tantra
  • Using the feedback from surveys
  • Partnering with experiences from all over the country
  • Bringing deep connections online during the pandemic
  • Building momentum with recurring events
  • Thoughtful discourse and healthy dialogue
  • The antidote to judgment
  • And much more!

LINKS:

Connect with Christina:

  • Website: wedeepen.com
  • Social: @wedeepen & @christinaweber
  • Instagram: @wedeepen & @christinaweber
  • YouTube: https://www.youtube.com/channel/UCh93E8Kx0oiAa--pPIXvHLg/featured
  • LinkedIn: https://www.linkedin.com/in/christinalweber

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:28 - Introducing Christina Weber
  • 5:22 - Injecting energy into your desires
  • 10:09 - Christina’s process of creating an event
  • 15:52 - Learning through trials and error
  • 19:25 - Tantra in professional environments
  • 23:18 - Improving on experiences
  • 27:56 - Finding the right experience for you
  • 33:30 - Creating new experiences online
  • 38:04 - How Christina grew her brand
  • 42:24 - The importance of consistency
  • 46:52 - Where you can connect with Christina
  • 48:27 - Closing thoughts

More About Christina:

Christina Weber is a social entrepreneur, relationship activist, connection coach, podcast host, and advocate for children of abuse, extreme poverty and human trafficking. She is the founder and CEO of WeDeepen (wedeepen.com), a network of transformational guides and social experiences intended to create more meaningful relationships, now and for future generations. Her work is inspired by Esther Perel's teachings.

Christina has received nicknames such as the "Human Linkedin," "Your Love Accomplice" and also "Feminine Weapon," which has helped her raise over $65K for orphans to receive education and transformational workshops.

Her podcast “Deepen with Christina,” launched last month, and has received rave reviews since she was featured on Andy Cohen’s new show, Ex-Rated, which gives viewers a peek into Christina’s love life. Raised in Annapolis, MD, Christina has lived in Los Angeles, New York City and Bali. Currently she’s roaming the East Coast in RV with her father who retired from his career last month.

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The term the ‘struggle is real’ seems to be a universal cliche at this point in history. Whether the troubles that came in 2020 was hard on your business or just plain hard, chances are you’ve if you look hard enough you have still grown in one way or another. Our guest today wouldn’t call himself an expert on this topic (his resume begs to differ), but then again, that seems to be how his business thrives.

Welcome back to Inside The Greenroom! Today we talk with NY Times bestselling author, CEO of Hollis Company, keynote speaker, and fulfillment coach Dave Hollis. Join us as we talk about Dave’s journey that lead to his upcoming book “Built Through Courage”, and the moment he realized his successful corporate job was not fulfilling his true passion. Dave talks about the struggles he’s gone through and how they are essential to the foundation of the legacy he wants to leave behind.

Listen in as we discuss Dave’s transparent approach to building a new platform, why your purpose and business should work together, and how you can make your audience want to stay with you forever. You’ll get practical tips and tricks to open your mind to what you really want out of life, as well as how you can walk forward with courage and impact those who need to hear your unique story. We are not immune to struggle, but aligning yourself with what you were created to do, will only make the journey that much easier.

To pre-order “Built Through Courage” you can check out www.mrdavehollis.com/book or follow Dave on social media for more resources below!

More Of What’s Inside:

  • Cultivating the courage to step towards your destiny
  • Knowing when its time to move on
  • Building resilience in real-time
  • How your struggles can push your forward
  • The prerequisite to learning
  • Being very clear on your values
  • The power of being honest in your journey
  • Leaving your audience satisfied every time
  • How your audience can help you innovate
  • Finding your passion to develop your purpose
  • The importance of actively working towards your passion
  • And much more!

LINKS:

Book Speakers for your next event!

We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Join our Platform Live 2021 Event:

Learn how to let your story shine while growing your business!

https://joinplatformlive.com/greenroom

Join our Platform Tour interactive Journey, October 11th-17th: https://success.advanceyourreach.com/platformtour-registration/?campaign=Greenroom&ref=12

If you are interested in becoming an affiliate for our Platform Tour October 11th-17th, you can learn more here: Become an Partner for Platform Tour

Connect with Dave:

  • Website: http://mrdavehollis.com/
  • LinkedIn: https://www.linkedin.com/in/dave-hollis-b5a48671/
  • Facebook: https://www.facebook.com/mrdavehollis
  • Instagram: https://www.instagram.com/mrdavehollis/
  • Twitter: https://twitter.com/MrDaveHollis

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:02 - What we cover today
  • 0:28 - Introducing Dave Hollis
  • 1:36 - The experiences that helped write Dave’s book
  • 5:04 - Stepping away from corporate America
  • 10:09 - Having the right mindset for entrepreneurship
  • 15:21 - Using your challenge as an opportunity to grow
  • 20:05 - Building a platform in a new place
  • 24:45 - Finding your true passion
  • 29:06 - Brand deposits and withdrawals
  • 35:33 - Opening your mind to what you really want
  • 40:13 - Practical tips to find your passion
  • 44:43 - Where to connect with Dave
  • 45:37 - Closing thoughts

More About Dave:

Dave Hollis is the CEO of the Hollis Company, a company that exists to help people build better lives. Dave was previously president of distribution for the Walt Disney Studios until he left to apply his experiences to the expansion of the Hollis Company. Dave is a member of the Motion Picture Academy and has been an advisor or board member of technology incubator Fandango Labs, philanthropy start-up Givsum, film charity Will Rogers Pioneers Foundation, Pepperdine's Institute for Entertainment, Media, and Culture, and foster care champion National Angels.

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You may have seen it before, or at the very least heard everyone talking about it. The new social audio app Clubhouse has swept through the chaos of social media and created a simple and yet powerful stage for thousands of people. Today we take an inside look at Clubhouse and how you can leverage this incredible invention to increase your impact and change the world.

Welcome back to Inside The Greenroom! Today we have the honor of talking to Dan Fleyshman. Dan is the youngest founder of a publicly traded company in history, an incredible entrepreneur, and a serial donator to charity (and that’s just the beginning). He has been on Clubhouse since the very beginning and at one point had the biggest room on the apps for four days in a row. He was able to impact thousands of people, over just a few days, straight from his phone. The beauty of this is that you have just as much power as Dan did when he started out. There’s no doubt that it’s becoming harder to stand out on social media platforms like Facebook and Instagram. But with Clubhouse you have the opportunity to learn and talk with some of the very best in your industry.

Join us as we talk about the ins and outs of Clubhouse, how you can get started, as well as the best tips and practices for running your room. Whether you are listening or talking, Clubhouse provides a stable platform to connect and talk in real-time with others in your industry. Dan talks about how you can leverage other people’s audiences, how to handle big and small groups, and even finding the balance of valuable content and important audience feedback.

If you’ve been needing a push to download Clubhouse and try it for yourself, this is your sign. Don’t let the chance to increase your impact and making meaningful connections pass you by.

For more information on how to grow and accelerate your stage, check out the links below!

More Of What’s Inside:

  • Generating hundreds of leads through Clubhouse
  • The ABC’s of Clubhouse
  • Creating a stage that has value
  • Moderator vs. Speaker
  • The importance of controlling your rooms
  • Why Clubhouse was created
  • How to get an invite to Clubhouse
  • Connecting Clubhouse and your business
  • Finding the balance of moderators
  • Keeping the discussion on topic
  • How to find the type of followers you want
  • And much more!

LINKS:

Book Speakers for your next event!

We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Join our Platform Live 2021 Event:

Learn how to let your story shine while growing your business!

https://joinplatformlive.com/greenroom

Join our Platform Tour interactive Journey, October 11th-17th: https://success.advanceyourreach.com/platformtour-registration/?campaign=Greenroom&ref=12

If you are interested in becoming an affiliate for our Platform Tour October 11th-17th, you can learn more here: Become an Partner for Platform Tour

Connect with Dan:

  • Website: https://victoryceo.com/dan-fleyshman
  • Website:hundredmillionacademy.com
  • LinkedIn: https://www.linkedin.com/in/victoryceo
  • Insta: @danfleyshman

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:02 - what we cover today
  • 4:06 - The power of Clubhouse
  • 8:45 - How to leverage other people’s audiences
  • 12:46 - Moderators, speakers, and audience interaction
  • 17:35 - Making the connection to your business
  • 21:47 - Finding balance for your room
  • 25:53 - Tips to crush your first time on Clubhouse
  • 29:13 - Final thoughts and where you can connect with Dan

More About Dan:

Dan Fleyshman is the youngest founder of a publicly-traded company in history. At the age of 23, after selling 15 million dollars worth of clothing in six department store chains and surpassing expectations with his 9.5 million dollar licensing deal with STARTER apparel, Mr. Fleyshman launched the “Who’s Your Daddy” energy drink into 55,000 retail stores. He later went on to launch Victory Poker, which became 1 of the top 5 online poker brands internationally. Along the way, Fleyshman became a very active Angel Investor and advisor to 29+ companies that range from mobile apps and tech companies to travel sites and celebrity clothing brands. As a serial entrepreneur, some of the successes include launching a media site to garner over 300,000,000 views in the first year, a hoverboard company to $5,000,000+ revenue in 4 months, and multiple subscription box companies to over $48,000,000 in combined sales. Currently his social media agency “Elevator Studios” works with over 600 influencers and manages campaigns for a variety of large companies. The agency has also hosted 30 live events called “Elevator Nights” which has helped 1000’s of entrepreneurs learn from and network with investors in multiple sectors including cannabis & cryptocurrency. Playing poker as a hobby, he’s managed to win multiple championships and more importantly use the game to be able to raise millions of dollars for various charities by organizing dozens of poker tournaments around the world. Over the last 7 years, his main passion has been his charity www.modelcitizenfund.org which creates backpacks for the homeless filled with 150 emergency supply items inside.

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Welcome back to Inside The Greenroom! Today you’re in for a treat. Hit play to get into the mind of meeting planners who control some of the most powerful stages in the world. If you’ve been listening for a while you may recognize some of the names and they are back with brand new insight into how you can upgrade your speaking skills and land the right stages to spread your impact.

Join us as we speak with David Meltzer, Pedro Adao, Nicole Mixdorf, Anthony Trucks, and Deanna Rogers about their stages, what they look for when hiring speakers, and how they create unforgettable experiences through their events. This panel-style conversation is filled with information about how you can upgrade every area of your business, from nailing a stage to trying new resources and bringing your most authentic self to the audience.

Listen in as these powerhouses give key insight into their perspective of the audience and the right questions to ask when interviewing for the stage. You’ll hear the best tips and practices on how to avoid bombing while you’re on stage, knowing exactly where you fit within an event, and how to give the most value while also growing your business. We talk about the importance of keeping a connection with your audience and how you can generate sales without being pitchy. You do not want to miss this wealth of information that could transform your career and set you on a path that changes not just your life but those around you as well.

Here’s a short recap of what we cover:

From Nicole Mixdorf:

  • Why you should ask the meeting planner about their audience.
  • Practical speaker tips to nail an interview
  • Chooses speakers who can connect with the audience and are an expert in their area.

From David Metzler:

  • What is Streamyard and how to use it
  • How to use LinkedIn as a stage, and how to use it to break through the noise
  • Tips to avoid bombing on stage
  • The power of Clubhouse
  • Understanding the power of when you are positioned on someone else's stage
  • Credibility within the connection: People buy on emotion for logical reasons.

From Pedro Adao:

  • What he looks for in a speaker
  • Why he joined the Stage Agency
  • The best way to save your TIME when winning stages
  • Pedro’s biggest turn-offs when hiring speakers at his events
  • Be humble and make it about the audience
  • Don't make the event planner wonder why you are there!

From Anthony Trucks:

  • “When you can find something you love to do, that people love to see you do - that's the sweet spot”
  • The biggest room in the world is the room for improvement”
  • Dreaming bigger and the importance of listening not just hearing
  • What he looks for in a speaker: Those who are willing to "go there"

LINKS:

Connect with David Meltzer:

  • Website: https://dmeltzer.com/office-hours-adapt-deliver-for-your-customers-with-mandy-shaw-ceo-of-b laze-pizza/
  • Twitter, Instagram, YouTube: @davidmeltzer
  • Facebook: https://www.facebook.com/davidmeltzer11/
  • LinkedIn: https://www.linkedin.com/in/davidmeltzer2/

Connect with Nicole Mixdorf:

  • Website: https://balancebynature.com/author/nicole/

Connect with Anthony Trucks:

  • Website: https://anthonytrucks.com/category/aww-shift-podcast/

Connect with Pedro Adao:

  • Website: pedroadao.com

Connect with Deanna Rogers:

  • Website: https://scalable.co/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Would you like to be a featured judge for our worldwide speaker competition? Sign Up Here: http://joinplatformlive.com/SpeakOffMP

*restrictions do apply*

Episode Minute By Minute:

  • 0:02 - What we cover today
  • 0:28 - Introducing Nicole
  • 6:22 - Transitioning into online
  • 12:00 - Introducing David Meltzer
  • 17:55 - The power of being on other people's stages
  • 23:30 - How to get David's attention
  • 28:33 - The chance to get on David's stage
  • 29:38 - Introducing Pedro Adao
  • 33:16 - Ho to save time and make more
  • 39:08 - Making it clear why you were hired
  • 44:09 - Finding the through line
  • 45:42 - Introducing Anthony Trucks
  • 50:50 - The beauty of communication
  • 54:48 - Making real connections with transparency
  • 59:01 - Building trust with consistency
  • 1:06:58 - Backstage look with Pedro and Anthony
  • 1:10:30 - Why you shouldn't wait
  • 1:15:23 - How they visualize their events
  • 1:20:35 - Talking to the decision-makers
  • 1:24:57 - The speaker's rituals before going on stage
  • 1:30:48 - How you can build your platform

More About David:

David Meltzer is the Co-Founder of Sports 1 Marketing and formerly served as CEO of the renowned Leigh (“Lee”) Steinberg Sports & Entertainment agency, which was the inspiration for the movie Jerry Maguire. David has been recognized by Variety Magazine as their Sports Humanitarian of the Year and awarded the Ellis Island Medal of Honor. His life’s mission is to empower OVER 1 BILLION people to be happy! This simple yet powerful mission has led him on an incredible journey to provide one thing…VALUE

More About Nicole:

Nicole Mixdorf is the Chief Wellness Officer of Balance by Nature and was recently awarded as the 'Most Influential Woman in Corporate Wellness Services USA 2020' by Acquisition INTL Magazine as part of their 2020 Global Excellence Awards. She was also awarded as a 'Top 100 Healthcare Leader in the World 2020' by the International Forum on Advancements in Healthcare. Nicole is a motivational leader who inspires people to be the absolute best that they can be. She spent over a decade working her way up the corporate ladder in a global firm, until she experienced the debilitating health consequences of a stressful work environment. After healing her body, she launched Balance by Nature in 2012 to inspire busy professionals to create more balance in their lives and thrive.

More About Anthony:

Anthony Trucks is a serial entrepreneur with one serious superpower. The power to shift with shifting times and help people start attaining their most ambitious desires as quickly as this month. He teaches people how to use the power of identity to achieve their dreams. Which is why he created The Shift Method. A process and a company focused on helping people close their “Identity Gaps” that are responsible for the shortfalls in their potential and lack of success. He then helps them upgrade how they operate so that the hard things become easy, which means more success in all areas of their life. It’s time to Make Shift Happen.

More About Pedro:

Pedro Adao. He’s had a number of successes on a number of fronts. He’s a long-time

entrepreneur, a Two-Comma Click Funnel winner and he’s also the founder of the 100X Academy. In short, he’s living what I’d call a “Faith-Infused Business” and we’re going to talk about what it means and why it matters!

More About David:

DeAnna Rogers has been coordinating and directing events for 15 years. She started with smaller real estate events in the Austin area with as low as 20 attendees, and then grew to running large international events with audiences as large as 10,000. She is currently the Events Director at Digital Marketer, is responsible for one of the largest marketing events called Traffic & Conversion Summit, also known as T&C, along with other events such as WarRoom Mastermind, Certified Partner Program, and a new event called Content & Commerce Summit. DeAnna and her team produce over 30 live events around the globe a year and helps run one of the largest marketing events in the world, the Traffic & Conversion Summit.

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You know the buzz words, there are challenges, virtual conferences, hybrid summits, live webinars, auto webinars, the list could go on and on and recently it seems like all these words could be interchangeable. If you’ve been in the industry long you’ve seen virtual summits everywhere. But there are some key differences between summits and other online events. Namely, what they can do for you.

Welcome back to Inside The Greenroom! On today’s episode, we have virtual summit expert and founder of Virtual Summits Software, Mark Wade. From Brick-and-mortar business to online empire Dr. Mark has created six, seven, and multi-seven-figure companies using virtual summits. You’ll get an inside look as Mark discusses the moment he realized that his legacy was directly tied to his impact and message. He talks about how he built Virtual Summits Software from the ground up and what exactly the purpose of a virtual summit is.

You’ve heard us talk about the importance of niching down your audience and with virtual summits it’s no different. Mark talks about the importance of niching down your audience not just to help reach more people but to also help you look more like an expert. Listen in as we talk about the different types of summits, how you can “infotain” your audience and the best tricks on keeping online engagement with both your audience and your speakers.

Speakers you do not want to miss this episode because Mark will tell you the best tips on adding value and standing out in a sea of online events. Meeting planners you’ll learn the Virtual Summit way to plan your next online event and get key insight into picking the perfect speaker for your summit.

When you hit play you will get expert advice on how you can save time, reach your audience faster, and have a greater impact. For more information or to get in touch with Mark, check out the resources below!

More Of What’s Inside:

  • The moment Mark realized he wanted to leave a legacy
  • Building a company through virtual summits
  • Summits vs. Streaming Conferences
  • The purpose of a virtual summit
  • Creating a summit story arc for your audience
  • Reverse engineering to help niche down your audience
  • Starting with your content to choose your speakers
  • Finding the correct speaker for your summit
  • How you can engage your speakers before the summit
  • Mixing pre-recording and live sessions for more engagement
  • How you can add value as a speaker
  • And much more!

LINKS:

Book Speakers for your next event!

We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Join our Platform Live 2021 Event:

Learn how to let your story shine while growing your business!

https://joinplatformlive.com/greenroom

Join our Platform Tour interactive Journey, October 11th-17th: https://success.advanceyourreach.com/platformtour-registration/?campaign=Greenroom&ref=12

If you are interested in becoming an affiliate for our Platform Tour October 11th-17th, you can learn more here: Become an Partner for Platform Tour

Connect with Mark:

  • Website: virtualsummits.com
  • LinkedIn: https://www.linkedin.com/in/drmarkwade/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in Mark’s life:

  • Charlie Rocket

Episode Minute By Minute:

  • 0:29 - Welcoming Mark Wade
  • 6:32 - The difference between summits, conferences, and challenges
  • 12:32 - Guiding clients through the process of creating a summit
  • 16:53 - Nicheing down to show your expertise
  • 21:10 - The biggest mistake made when picking speakers
  • 24:51 - Overcoming disengagement in summits
  • 30:00 - The balance between go at your own pace and engagement
  • 34:58 - How you can get noticed as a speaker
  • 41:33 - Mark’s greenroom stories
  • 45:11 - Where to get in touch with Mark

More About Mark:

Dr. Mark T Wade, CEO of Viral Summits Concierge, founder of Virtual Summits Software, and host of the top-rated Virtual Summit Podcast is the visionary behind the evolution of summits. From Brick-and-mortar business to online empire Dr. Mark has created six, seven, and multi–seven–figure companies using virtual summits. He’s the creator of the One-Day Summit, Interview With Impact, Summit Scripts, and the Summit Story Arc and has consulted with some of the world’s top brands, businesses, and entrepreneurs.

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From creating worlds with digital coding to the mom-and-pop auto shop down the road, there is a wealth of generational knowledge and innovation in our workforce. It’s taken all of us to build a strong economy, but very few have been able to bridge the gap between their old-world skill sets and online digital influence. But that doesn’t mean it’s impossible, who says you can’t teach an old dog new tricks?

Our guest today is one of the few who has not only successfully bridged that gap but has leveraged it to create events that will help merge old-world skills and new-world marketing. Aaron Stokes is a 22-year veteran of the automotive repair industry, who uses his experience to help other auto repair shop owners build successful businesses. After multiple business owners sought him out for advice he recorded his first course and put it into the marketplace. It exploded and started a movement that would help bring small businesses out of obscurity and into the niche that needed them.

Listen in as we discuss how Aaron grew his course to in-person gatherings of up to 500 people in just four years. You’ll get an inside look into how Aaron runs his events and what he looks for when it comes to keeping his audience engaged and inspired. Speakers, you’ll gain insight into what exactly Aaron looks for when hiring and why he doesn’t bring some speakers back. Meeting planners, you’ll learn tips and tricks on how you can innovate your event and stay away from cookie-cutter experiences.

When you hit play you’ll hear about Aaron’s heart and dedication to changing the lives of small business owners and their families one experience at a time.

For more information or to connect with us, check out the links below!

More Of What’s Inside:

  • Creating smaller experiences within a bigger event
  • Mirroring a live event on social media
  • Maximizing the resources within your city
  • Tactics to keep people coming back
  • Picking the best speakers for your audience
  • Creating an opportunity for self-revelation
  • The importance of touching the heart of the audience
  • Dealing with rapid growth and new hires
  • Stepping away from the cookie-cutter version of events
  • Impacting local people by sourcing from the community
  • The problem with small businesses
  • Pouring into your people to create a better event
  • And much more!

LINKS:

Book Speakers for your next event!

We are the only agency where you can book free and paid speakers, no bureau commissions! Learn More https://elitespeakersagency.com/

Join our Platform Live 2021 Event:

Learn how to let your story shine while growing your business!

https://joinplatformlive.com/greenroom

Join our Platform Tour interactive Journey, October 11th-17th: https://success.advanceyourreach.com/platformtour-registration/?campaign=Greenroom&ref=12

If you are interested in becoming an affiliate for our Platform Tour October 11th-17th, you can learn more here: Become an Partner for Platform Tour

Connect with Aaron:

  • Website: ShopFixAcademy.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:37 - Introducing Aaron
  • 1:54 - How Aaron got started
  • 5:08 - Building different event experiences
  • 10:41 - The difficulty of running multiple events at the same time
  • 14:00 - The value that keeps people coming back
  • 18:45 - How Aaron evaluates speakers
  • 22:44 - Placing your speakers in the best light
  • 25:57 - How Aaron jumped into the stream of masterminds
  • 30:57 - Scaling the shop fix method
  • 36:07 - The importance of hospitality
  • 39:54 - Where you can find Aaron
  • 40:59 - Closing thoughts

More About Aaron:

Aaron Stokes is a 22-year veteran of the automotive repair industry, who uses his experience to help other auto repair shop owners build successful businesses. Through Shop Fix Academy, he provides innovative management coaching and training based on the knowledge he acquired growing the automotive repair chains, Eurofix and Autofix. Stokes created Shop Fix Academy to provide comprehensive training for shop owners delivered through user-friendly videos, conferences, one-to-one coaching & peer groups to ensure that participants receive maximum value for their money. Stokes also offers consumers advice on automotive repair through his radio show, “Fixin' Cars with Aaron Stokes,” broadcast weekly on Nashville’s 99.7 WTN

View Details

In an ideal world, our thoughts, ideas, and visions would automatically come together and present themselves to the exact person we’re trying to reach. While that may not be possible right now, there are tried and true strategies that will help you define your message and make the impact you want. And it's all at the tip of your fingers.

Welcome back to Inside The Greenroom! Today we have entrepreneur, coach, and founder of Strategic Profits Rich Schefren. From building three 7-figure businesses, to creating a free viral business report, and even inventing the first automated webinar, Rich has been dubbed the ‘Guru of gurus’. With world level expertise you’ll gain key insight into how you can upgrade your online presence and niche down your audience to create profits that make a difference.

Listen in as Rich talks about his journey of dropping out of college to help his father run an apparel business to redefining and creating a report that would change the way people do business. You’ll learn boots-on-the-ground insight into diagnosing the root cause of your pain points, and why you may feel like your business is too big for you. Rich talks about common mistakes entrepreneurs make when marketing online, and how you can answer the deepest issue your audience has. Get an inside look at up and coming technologies and Rich’s vision for the future of business.

So hit play, and be ready to take some notes because this episode is bursting with answers to all the questions you have been too afraid to ask.

For more resources and to find Rich online, check out the links below!

More Of What’s Inside:

  • Pivoting with the rise of technology
  • How ADD helped redefine Rich’s perspective
  • Condensing your marketing to 1 belief
  • Solving problems from the ground up
  • The life cycles of tactics and how people miss them
  • Why you put your best ideas out there first
  • Building a marketing plan through quality products
  • Teaching your prospects to value your products
  • The importance of marketing with relatability
  • How to properly build your business around you
  • The future of business and how you can get ahead
  • How data could help your business
  • And much more!

LINKS:

Join our upcoming event! Platform Live 2021

Connect with Rich:

  • Website: https://www.strategicprofits.com
  • Facebook: https://www.facebook.com/InternetBusinessTalk
  • Instagram: https://www.instagram.com/therealrichschefren/
  • YouTube: https://www.youtube.com/channel/UCKSG9Ug9FKrFCYxSlTRwGiA
  • LinkedIn: https://www.linkedin.com/in/rich-schefren/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:28 - Introducing Rich
  • 1:29 - How Rich got started
  • 5:22 - Moving his business to online
  • 10:05 - Pioneering a new concept
  • 14:48 - Starting at the foundation of marketing
  • 20:09 - Giving valuable information for free
  • 24:29 - How Rich got his free product out there
  • 30:10 - Recreating an experience for your prospects
  • 35:02 - What to look out for in the future
  • 39:50 - Rich’s current project
  • 44:43 - The perspective of a business owner
  • 49:23 - Handling an ongoing issue to gain an ongoing customer
  • 53:33 - Where to connect with Rich

More About Rich:

Since founding Strategic Profits in 2005, Rich has been on a mission to turn struggling opportunity seekers into profitable entrepreneurs. During his career Rich has:

  • Coached the world’s top online business gurus
  • Increased clients’ revenues by BILLIONS of dollars
  • Grew 3 of his businesses to 7-figures a year
  • Authored the first “viral” free business report
  • Popularized online business coaching in 2005
  • Invented the first automated webinar in 2009

In short, Rich is widely recognized as an Internet marketing pioneer and one of the world’s leading experts on online business strategy

View Details

In an ideal world, our thoughts, ideas, and visions would automatically come together and present themselves to the exact person we’re trying to reach. While that may not be possible right now, there are tried and true strategies that will help you define your message and make the impact you want. And it's all at the tip of your fingers.

Welcome back to Inside The Greenroom! Today we have entrepreneur, coach, and founder of Strategic Profits Rich Schefren. From building three 7-figure businesses, to creating a free viral business report, and even inventing the first automated webinar, Rich has been dubbed the ‘Guru of gurus’. With world level expertise you’ll gain key insight into how you can upgrade your online presence and niche down your audience to create profits that make a difference.

Listen in as Rich talks about his journey of dropping out of college to help his father run an apparel business to redefining and creating a report that would change the way people do business. You’ll learn boots-on-the-ground insight into diagnosing the root cause of your pain points, and why you may feel like your business is too big for you. Rich talks about common mistakes entrepreneurs make when marketing online, and how you can answer the deepest issue your audience has. Get an inside look at up and coming technologies and Rich’s vision for the future of business.

So hit play, and be ready to take some notes because this episode is bursting with answers to all the questions you have been too afraid to ask.

For more resources and to find Rich online, check out the links below!

More Of What’s Inside:

  • Pivoting with the rise of technology
  • How ADD helped redefine Rich’s perspective
  • Condensing your marketing to 1 belief
  • Solving problems from the ground up
  • The life cycles of tactics and how people miss them
  • Why you put your best ideas out there first
  • Building a marketing plan through quality products
  • Teaching your prospects to value your products
  • The importance of marketing with relatability
  • How to properly build your business around you
  • The future of business and how you can get ahead
  • How data could help your business
  • And much more!

LINKS:

Join our upcoming event! Platform Live 2021

Connect with Rich:

  • Website: https://www.strategicprofits.com
  • Facebook: https://www.facebook.com/InternetBusinessTalk
  • Instagram: https://www.instagram.com/therealrichschefren/
  • YouTube: https://www.youtube.com/channel/UCKSG9Ug9FKrFCYxSlTRwGiA
  • LinkedIn: https://www.linkedin.com/in/rich-schefren/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:28 - Introducing Rich
  • 1:29 - How Rich got started
  • 5:22 - Moving his business to online
  • 10:05 - Pioneering a new concept
  • 14:48 - Starting at the foundation of marketing
  • 20:09 - Giving valuable information for free
  • 24:29 - How Rich got his free product out there
  • 30:10 - Recreating an experience for your prospects
  • 35:02 - What to look out for in the future
  • 39:50 - Rich’s current project
  • 44:43 - The perspective of a business owner
  • 49:23 - Handling an ongoing issue to gain an ongoing customer
  • 53:33 - Where to connect with Rich

More About Rich:

Since founding Strategic Profits in 2005, Rich has been on a mission to turn struggling opportunity seekers into profitable entrepreneurs. During his career Rich has:

  • Coached the world’s top online business gurus
  • Increased clients’ revenues by BILLIONS of dollars
  • Grew 3 of his businesses to 7-figures a year
  • Authored the first “viral” free business report
  • Popularized online business coaching in 2005
  • Invented the first automated webinar in 2009

In short, Rich is widely recognized as an Internet marketing pioneer and one of the world’s leading experts on online business strategy

View Details

In an ideal world, our thoughts, ideas, and visions would automatically come together and present themselves to the exact person we’re trying to reach. While that may not be possible right now, there are tried and true strategies that will help you define your message and make the impact you want. And it's all at the tip of your fingers.

Welcome back to Inside The Greenroom! Today we have entrepreneur, coach, and founder of Strategic Profits Rich Schefren. From building three 7-figure businesses, to creating a free viral business report, and even inventing the first automated webinar, Rich has been dubbed the ‘Guru of gurus’. With world level expertise you’ll gain key insight into how you can upgrade your online presence and niche down your audience to create profits that make a difference.

Listen in as Rich talks about his journey of dropping out of college to help his father run an apparel business to redefining and creating a report that would change the way people do business. You’ll learn boots-on-the-ground insight into diagnosing the root cause of your pain points, and why you may feel like your business is too big for you. Rich talks about common mistakes entrepreneurs make when marketing online, and how you can answer the deepest issue your audience has. Get an inside look at up and coming technologies and Rich’s vision for the future of business.

So hit play, and be ready to take some notes because this episode is bursting with answers to all the questions you have been too afraid to ask.

For more resources and to find Rich online, check out the links below!

More Of What’s Inside:

  • Pivoting with the rise of technology
  • How ADD helped redefine Rich’s perspective
  • Condensing your marketing to 1 belief
  • Solving problems from the ground up
  • The life cycles of tactics and how people miss them
  • Why you put your best ideas out there first
  • Building a marketing plan through quality products
  • Teaching your prospects to value your products
  • The importance of marketing with relatability
  • How to properly build your business around you
  • The future of business and how you can get ahead
  • How data could help your business
  • And much more!

LINKS:

Join our upcoming event! Platform Live 2021

Connect with Rich:

  • Website: https://www.strategicprofits.com
  • Facebook: https://www.facebook.com/InternetBusinessTalk
  • Instagram: https://www.instagram.com/therealrichschefren/
  • YouTube: https://www.youtube.com/channel/UCKSG9Ug9FKrFCYxSlTRwGiA
  • LinkedIn: https://www.linkedin.com/in/rich-schefren/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:28 - Introducing Rich
  • 1:29 - How Rich got started
  • 5:22 - Moving his business to online
  • 10:05 - Pioneering a new concept
  • 14:48 - Starting at the foundation of marketing
  • 20:09 - Giving valuable information for free
  • 24:29 - How Rich got his free product out there
  • 30:10 - Recreating an experience for your prospects
  • 35:02 - What to look out for in the future
  • 39:50 - Rich’s current project
  • 44:43 - The perspective of a business owner
  • 49:23 - Handling an ongoing issue to gain an ongoing customer
  • 53:33 - Where to connect with Rich

More About Rich:

Since founding Strategic Profits in 2005, Rich has been on a mission to turn struggling opportunity seekers into profitable entrepreneurs. During his career Rich has:

  • Coached the world’s top online business gurus
  • Increased clients’ revenues by BILLIONS of dollars
  • Grew 3 of his businesses to 7-figures a year
  • Authored the first “viral” free business report
  • Popularized online business coaching in 2005
  • Invented the first automated webinar in 2009

In short, Rich is widely recognized as an Internet marketing pioneer and one of the world’s leading experts on online business strategy

View Details

Before every entrepreneur there is a path, some have to carve it out and be a trailblazer for many. Others have the chance to follow in the footsteps of those who have come before them. Whichever path you choose there is one thing that makes the process completely yours. Your story.

Welcome back to Inside The Greenroom! Today we have a powerful conversation with best-selling author, coach, and co-founder of “Blooprinted” Mike C-Roc. You’ll hear the story of how Mike got started as an entrepreneur and how he has used his past to fuel his accomplishments instead of weighing him down. Mike talks about the value of growing your impact locally before stepping onto bigger stages and how you can use your own past to help push you towards success. You’ll learn practical tips that will help you dig into what makes you and your product stand out.

If you’ve been listening to Inside The Greenroom for a while you’ve heard us talk about roadmaps and how they can help you easily gain impact with your message. Join us as we discuss Blooprinted and the upcoming opportunities that will not only help you know what step to take next but how you can help others follow in your footsteps as well. Your story has the power to change people’s lives whether they’re hearing it for the first time or following along with you.

You’ll hear Mike talk about the impact you can grow through all these steps and more. So grab something to take notes and hit play because you will not want to miss this information!

For more resources or to connect with Mike, check out the links below!

More Of What’s Inside:

  • Following those you admire
  • How you can get known on a local level
  • Building resilience through your past
  • Growing your platform through podcast
  • Aligning with your mission and getting rid of distractions
  • Telling your story to grow impact
  • Creating relationships that invest in you
  • The 3 C’s that will help you excel
  • Having a blueprint for anything you want to do
  • How you can upgrade with these 2 practices
  • The importance of an honest self-assessment
  • And much more!

LINKS:

Connect with Mike:

  • Website: https://www.mikecroc.com/
  • Facebook: https://www.facebook.com/mikeciorrocco
  • Twitter: https://twitter.com/mikeycroc
  • Instagram: https://www.instagram.com/mikeycroc/
  • YouTube: https://www.youtube.com/c/MikeCRocCiorrocco
  • LinkedIn: https://www.linkedin.com/in/michael-ciorrocco/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • =Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in Mike’s life:

  • Pete Vargas
  • Grant Cardone

Episode Minute By Minute:

  • 0:26 - Introducing Mike C-Roc
  • 1:43 - How Mike got started
  • 6:27 - Growing up in a divorced household
  • 11:56 - Using struggles to fuel you
  • 18:02 - The importance of telling your story
  • 21:56 - A moment of big self-investment
  • 26:12 - How Mike helps companies get to the next level
  • 30:36 - The concept of blueprinted
  • 35:43 - Two things that can lead to your success
  • 37:12 - Where you can connect with Mike
  • 37:37 - Closing thoughts

More About Mike:

Mike "C-Roc" Ciorrocco is the Co-Founder of Blooprinted, best-selling Author of ROCKET FUEL -Convert Setbacks. Become Unstoppable- and the powerhouse behind the "What Are You Made Of?" podcast. He has been featured by Yahoo! Finance as one of the Top Business Leaders to Follow in 2020 and is on a mission to build people. He is driven to inspire others and he measures his success on how he is able to help others achieve greatness. C-Roc had a fire lit in him at an early age. That fire has ignited him with a fierce desire to compel people to see the greatness inside themselves using past life events to fuel their fire.

View Details

Welcome back to Inside The Greenroom! In today's episode, we talk with the producer and owner of Simplifilm, Jason Rink. Listen in to Jason's insightful journey of leaving it all behind as a banker to charge after his passion as a filmmaker. You'll learn the most important thing everyone should know when they're transitioning and how shifting your mindset will not only help you build a foundation but keep a paycheck. Jason has key insight into how you can use the tools you have around you right now to create the products that will grow your business.

Join us as Jason talks about how crucial it is to niche your audience and why entrepreneurs and businesses shouldn't skip this step. We discuss the role of coaches and other outside eyes that can help you keep laser-focused on your ideal audience. You'll learn about practices to help you make impactful sales, like the three lenses Jason looks at all his products through, how you can create a simple and powerful lead magnet and even more tips on easily finding your ideal audience.

You may want to bring something to write notes on because from the moment you hit play, you'll hear key strategies on how you can take all that you offer and create the life you've always wanted.

If you enjoyed this episode and would like more resources or to get in touch with Jason, check out the links below!

More Of What’s Inside:

  • Producing videos that generate leads and sales online
  • Shifting your mindset from security to purpose
  • The crucial thing anyone who’s transitioning careers should know
  • Building a foundation while collecting a paycheck
  • Why you shouldn’t skip niching down your target audience
  • The importance of owning and developing your expertise
  • How a coach can help keep you organized and understandable
  • 3 lenses to filter your content through to get your ideal audience
  • The process of building a strong funnel
  • Creating a powerful and simple lead magnet
  • And much more!

LINKS:

Connect with Jason:

  • Website: http://www.jasonrink.com
  • Email: jason@jasonrink.com
  • Instagram: https://www.instagram.com/jasonrink

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:27 - Introducing Jason Rink
  • 1:35 - How he got started
  • 5:34 - Making a big career change
  • 10:47 - A look into Jason’s coaching
  • 14:43 - Getting the maximum out of the tools you have now
  • 18:46 - The impact a coach can have on your business
  • 22:16 - Creating awareness, affinity, and authority for your ideal client
  • 26:34 - 3-step process to building a funnel
  • 33:04 - Generating a productive lead magnet
  • 38:25 - Practical tips for maximum reach
  • 43:08 - Closing thoughts and how to connect with Jason

More About Jason:

Jason Rink is Owner of Simplifilm, a video production agency based in Austin, TX. An award-winning producer and director of documentary films, he has over a decade of commercial filmmaking experience. He has worked with A-list talent and celebrities, like Academy Award-winning actor Richard Dreyfuss, U.S. Senators, and Presidential Candidates. He has worked with global brands such as Aston Martin, Toyota, and Mazda.

Since 2015, he has been on retainer with some of the world’s most successful direct-response marketing firms, producing over 100 online video campaigns that have generated more than $500 million in revenue, as well as hundreds of thousands of email opt-ins and leads.

View Details

If you’ve been listening to Inside The Greenroom for a while now, you know that your co-host, Blair Bryant Nichols has experience both on and off the stage, along with helping many of your favorite speakers get on their dream stages. It’s safe to say that he knows what it takes to make a great speaker. Often, Blair gets asked, “What’s your biggest tip before I go on stage?”. No matter the industry, speaker, gender, age, etc., his answer remains the same every time.

When you go on stage, you are giving a gift - the gift of YOU to the audience. This advice goes beyond your mindset...

In today’s episode of Inside The Greenroom, we have a powerful couple who understand that giving themselves as a gift to the world is not just great advice, but the core belief they operate from. Join us as we talk with Tom and Tonya Telesco, the founders of Telesco Leadership Group, about their career journeys. From failing and learning the secrets of success to their first meeting and starting a whole new journey together.

Lifelong learning is what sets apart the ‘pretty good’ from the successful, and that is exactly the approach that Tom and Tonya take when it comes to your personal development. Tom discusses how he fought back against defeat and depression, realigned himself with the foundation of serving before leading, and how he uses this to help others find the message within themselves. You’ll learn why Tonya is so passionate about speakers and entrepreneurs pursuing their identities and purposes and how you can practically take steps to upgrade and expand your impact while also living the life of your dreams.

Hit play to hear this dynamic team will tell you just how important personal development is and why the world needs YOUR story and impact. To connect with Tom and Tonya or learn more about our resources, check out the links below!

More Of What’s Inside:

  • Understanding the difference between success and significance
  • How one event changed Tonya’s life
  • Finding YOUR secrets for success
  • How serving opens doors
  • Realigning your intentions to create value for your audience
  • Why you should be a life-long learner
  • Finding the power of your story
  • Recognizing that defeat is not denial
  • Following that tug of your heart to success
  • Creating a system to get back up and try again
  • And much more!

LINKS:

Connect with Tom:

  • Website: https://www.thomastelesco.com/ and https://www.telescoleadership.com/
  • Facebook: https://www.facebook.com/TomTelescoCoach
  • Insta: https://www.instagram.com/telescocoach/

Connect with Tonya:

  • Website: https://www.tonyatelesco.com/ and https://www.telescoleadership.com/
  • Facebook: https://www.facebook.com/tonyaleespence
  • Insta: https://www.instagram.com/tonyatelesco/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Influential Speakers in Tom & Tonya’s life:

  • Nick Vujicic

Episode Minute By Minute:

  • 0:30 - Introducing Tom and Tonya
  • 4:46 - Tonya’s career journey
  • 7:04 - How Tom’s dream began
  • 11:24 - The importance of personal development
  • 14:33 - Being faithful with the small things
  • 19:05 - How Tom and Tonya met
  • 26:38 - The power of a good speaker
  • 30:40 - Where to find Tonya and Tom

More About Tom and Tonya:

“Tom and Tonya Telesco have a burning desire to inspire others to reach their fullest potential and live a life of impact and influence. They are the founders of Telesco Leadership Group which equips entrepreneurs and leaders in both the business and faith based arena. As keynote speakers, authors, and thought leaders, they are recognized for their expertise in both personal and leadership development. As members of the teaching faculty for John Maxwell’s Global Leadership Company, they have the opportunity to speak into the lives of 36,000+ members in 150+ countries worldwide.

View Details

Does the word ‘funnel’ mean anything to you? If you’re an entrepreneur chances are they mean something different to you than the rest of the world. If you’re an early-stage entrepreneur maybe you dread the word. If you have been in business for a while, maybe you see the need but get overwhelmed with the details and tech. We get it, with all the information out there it can get confusing, but what if there was a better way?

Today we join you live from A360i! We went Inside The Greenroom to have a conversation with digital marketing expert, coach, and co-founder of Funnel Gorgeous, Julie Stoian! Listen in as Julie shares incredible insight into the world of digital marketing, funnels, and the #1 strategy you can use to grow your business. You’ll hear how Julie began her career in digital marketing and how she grew a multi-million dollar business from the ground up while being pregnant and going through a diverse. (If she can do it, we can too right?)

Listen in as we discuss the most common misconceptions of digital marketing and Julie’s view of why people get stuck before they’ve even begun. We know that digital marketing can sometimes feel like a balancing act, but it doesn’t have to be complicated; you’ll learn practical tips that will have you creating effective sales funnels, strong email lists, and effective communication with your clients. You’ll love Julie’s thoughts about the importance of stepping away from tech and creating relationships that will serve and support each other whether live or digital.

Hit play to join the conversation! To connect with Julie or learn more about Funnel Gorgeous check out the links below.

More Of What’s Inside:

  • Building a seven-figure marketing agency
  • Why you shouldn’t start with tech
  • Properly leveraging an event funnel
  • What a funnel is in simple terms
  • How you can account for 100% of leads
  • 4 funnels that will help you grow and scale
  • Finding the right audience for you
  • Talking to the awareness of your audience
  • The fastest way to clean your email list
  • Building business through relationships
  • And much more!

LINKS:

Connect with Julie:

  • Website: funnelgorgeous.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

More About Julie:

Julie Stoian is a digital marketing expert and coach, currently making her mark on the internet as the co-founder of several popular online business brands such as Create Your Laptop Life ®, Funnel Gorgeous ®, Digital Insiders, and more.

Episode Minute By Minute:

  • 0:57 - How Julie got started
  • 2:16 - Common misconceptions about digital marketing
  • 5:11 - The effect of technology in the industry
  • 9:30 - Creating simple automation
  • 12:02 - Capturing clients from the stage
  • 17:05 - Finding the awareness level of your audience
  • 21:38 - Purging your list of people who are not serving your
  • 25:07 - How Julie grew her business
  • 29:21 - Where you can connect with Julie

View Details

Welcome, Jon Berghoff from XCHANGE, Inside the Greenroom! The way we gather in groups - live events, masterminds, workshops - has been put to the test in the last year. In this episode, Jon gives us a glimpse into how the most successful group experiences often operate on another level - even playing a different game than everybody else.

Want to understand exactly how the pandemic has shifted what's possible around how we gather? We discuss the future of hybrid events and the science behind creating a thriving community (even a global movement). You'll get a behind-the-scenes look, revealing exactly what Jon designed and delivered for our team at a recent mastermind event. FYI, it was MIND BLOWING.

Join us as we discuss industry-changing ideas about the importance of facilitation and planning, three questions you will want to ask for your next hybrid event, and even bringing in the audience to help co-create the perfect hybrid event. You're in for a real treat because this is GROUNDBREAKING information we've never shared on the podcast!

If you're listening and believe there is an opportunity to unlock potential in groups through the power of facilitation, then you're in luck. Jon is personally leading two workshops with key in sight into XCHANGE's framework and method hosted July 27th & 28th.

To learn more and to save your spot, check out the links section below!

More Of What’s Inside:

  • The shift in gatherings after the pandemic
  • Creating unity in hybrid events with language
  • 3 ways to give value to both those online and in-person
  • How to convert passive learning into active learning
  • The 4S Framework for building communities
  • Creating psychological safety
  • Building a strong connection between your audience and your keynote speaker
  • The role higher purpose has in community
  • Co-creating your event with your attendees
  • How to get your community to discover their higher purpose
  • Making meaningful connections BEFORE the event
  • Real-life examples of the importance of facilitators
  • The one thing that will make everything fail
  • And much more!

LINKS:

Connect with Jon:

  • Website: xchangeapproach.com
  • Email: jon@xchangeapproach.com
  • Free Workshop July 27th and 28th: https://xchangeapproach.com/unlockwisdomayr

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:29 - Welcome Jon Berghoff
  • 4:25 - Creating a hybrid event
  • 8:50 - Finding the right time to all come together
  • 12:39 - Active learning vs. passive learning
  • 17:41 - Breaking down the job of a facilitator
  • 20:48 - Practical examples of engaging your audience
  • 25:14 - 3 things good facilitation accomplishes
  • 29:52 - Ending a session the same way you started
  • 35:06 - The power of human connection
  • 39:40 - 4 things you need to build community
  • 46:01 - How co-creating worked for AYR
  • 50:56 - Solving problems more effectively
  • 55:26 - How to connect with Jon

More About Jon:

Jon Berghoff is the founder of XCHANGE, a facilitation methodology used by thousands of coaches, speakers, consultants and group facilitators, across over 25 countries. XCHANGE is trusted by some of the highest stakes organizations, and most forward-thinking movements in the world, including BMW, Facebook, Vitamix, HeartMath, Conscious Capitalism, Women Presidents Organization, and Keller Williams.

Prior to founding XCHANGE, Jon previously served as the head of sales at Vitamix Corporation, where revenue grew from $40-$180M in less than 4 years, as their team grew from 175 to over 600 members.

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Welcome back to Inside The Greenroom! In today's episode, we talk to the winner of the annual AYR speak-off, Ashley Ryckman!

If you haven't listened to the AYR Speak-Off, we encourage you to check out episode 100 where Ashley gave her 3-minute signature talk that locked in her triumphant win.

In this episode, we want to introduce you to the name behind the trophy. Ashley is an entrepreneur, speaker, mother of six, and is passionate about helping women worldwide experience life with love and abundance. You'll hear about Ashley's journey, from making a small Facebook boutique selling used clothes to growing a community that supports and grows new entrepreneurs seeking freedom in life.

Listen in as we discuss how Ashley began her journey through necessity but quickly turned her mindsets and thought processes to the task at hand. Ashley talks about the importance of community and vulnerability and how they affect not only your life but those around you as well. We discuss connections, and Ashley has some great insight into how you can make a connection no matter where you are.

If you found this episode inspiring, we encourage you to share it with a friend or family member.

PS, to connect with Ashley, check out the links below!

More Of What’s Inside:

  • The inspiration of necessity
  • How Ashley got to the next level
  • Finding the confidence within others
  • The reach of social media lives
  • Finding connection no matter the setting
  • Changing the narrative of your beliefs
  • The best thing to help with accountability
  • Understanding the scope of your reach
  • The importance of authenticity
  • Sharing community and connection
  • And much more!

LINKS:

Connect With Ashley:

  • Facebook: https://www.facebook.com/ashley.keanryckman
  • Website: http://becomingchic.me/
  • Insta: @theashleyryckman

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:27 Episode starts
  • 1:47 How Ashley got started
  • 5:47 How your vulnerability can transform others
  • 7:50 The ROI on human connection
  • 11:27 How Ashley is helping others change their narrative
  • 15:05 How Ashley scaled so quickly
  • 25:38 How to join Ashley's tribe
  • 26:04 What Ashley is most grateful for

More About Ashley:

Meet Ashley, Wife and Mompreneur of six beautiful humans Ashley is passionate about what she does and committed to helping women worldwide believe they deserve a life of love and abundance! Whether she’s teaching women about contour, wigs, and bougie lashes on her Ashley’s Chic Boutique Facebook live shopping shows, coaching social media business strategery with the Online Boutique Club, or guiding women just like you through her process to Becoming Chic, Ashleys mission is simple. To inspire women to believe they deserve all that they dream of. Follow her on Facebook or Instagram to learn more!

View Details

Welcome back to Inside The Greenroom! Today we are celebrating our 100th episode so we decided to do something a little bit different; instead of stepping Inside The Greenroom, we invite you to step inside the audience of our LIVE 2021 Speak-off!

If you've listened to any of the past 99 episodes, there's a good chance you may have heard us mention the speak-off once or twice. This is the most believed and talked about part every year after our annual event! We wanted to share it with you today because we believe it truly encapsulates everything we do here at Advance Your Reach and Inside The Greenroom. Hundreds of contestants from all over the world compete to land a top 10 spot; when you hit play, you'll hear our top ten finalists battle it out for a top spot.

Listen in on the action from start to finish and glean the practical tips, advice, and strategies that will benefit your own platform. You'll hear how the speak-off started, real-time advice and tips from the top meeting planners in the world, how to add value in 3 minutes or less, and even how YOU can be next year's champion!

We hope that you put your headphones in, take a little extra time and immerse yourself into the magic of an AYR Event.

PS: Like what you hear? Connect with us, the judges, and our finalist by clicking the links below!

Meeting Planners:

To judge our next speaker competition, email katie@advanceyourreach.com to learn about upcoming dates and events.

Join our Virtual Events One-Day Intensive on July 30th! Learn the high-converting Blueprint used by Dean Graziosi, Tony Robbins, & Grant Cardone that Converts & Connects With Communities. https://success.advanceyourreach.com/virtual-events-intensive/

Speakers:

To compete in our next upcoming speaker competition, email: info@advanceyourreach.com to learn more!

More Of What’s Inside:

  • Live audio from 2021 Speak-Off
  • Hear how the speak-off started
  • The CTA Pete recommends every speaker use
  • Custom speaking tips from Pat Quinn
  • How to become the next big speaker
  • Grand prize winner reveal
  • Hear what contestant won a stage with John Lee Dumas
  • How to add soul into your speaking
  • 100th episode celebration
  • Hear from judges around the world virtually
  • And much more!

Learn More About Judges:

To judge our next speaker competition, email katie@advanceyourreach.com to learn about upcoming dates and events.

  • John Lee Dumas - Entrepreneur on Fire Podcast: https://www.eofire.com
  • Karl Krummenacher - Mindshare Collaborative: https://mindsharecollaborative.com/mindshare-mastermind/
  • Deanna Rogers - Scalable: https://scalable.co
  • Brad Sumrock - Apartment Investor Mastery: https://bradsumrok.com/?gclid=CjwKCAjwrPCGBhALEiwAUl9X01oY6gzi8EEN-AiZ_CATis9J6xIevdMw6V ggnMR43rglQbHN4Ve9nhoC_cYQAvD_BwE
  • Stormy Wellington - Stormy Wellington: https://stormywellington.com
  • Mark Wade - Virtual Summits: https://virtualsummits.com/
  • Bert Wright - Motivating the Masses: https://www.motivatingthemasses.com
  • Jen Gottlieb - Super Connector Media: https://superconnectormedia.com
  • Phil Mershon - Social Media Examiner: www.socialmediaexaminer.com
  • Giovanni Marsico - Archangels Academy: https://archangelacademy.com

Top 10 Speak-Off Finalists:

  • Ashley Ryckman: www.becomingchic.me
  • Michael Unbroken: www.thinkunbroken.com
  • Amber Daniel: destinystrategists@gmail.com, www.destinystrategists@gmail.com
  • Craig Bruce: craig@evolvehealthandlifestyle.com, www.evolvehealthandlifestyle.com
  • Tom Telesco: https://www.thomastelesco.com
  • Meredith Viguers: https://mpoweredyou.com , @MpoweredYou
  • Marianne Bjelke: https://bewhatnow.com/speaking/
  • David Maxwell: www.davidthemaxwell.com
  • Hatsu Ramadhan: https://www.linkedin.com/in/makemoneyonyourterms/
  • Monica Von: https://monicavon.com

Connect with IGR Team:

  • blair@advanceyourreach.com
  • katie@advanceyourreach.com
  • info@insidethegreenroompodcast.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:02 - What to expect today
  • 1:46 - Welcome Pete Vargas
  • 6:00 - Jimmy Nelson kicks us off
  • 7:21 - Finalist 1 - Craig Bruce
  • 13:35 - Finalist 2 - Amber Daniel
  • 19:35 - Finalist 3 - Hatsu Ramadhan
  • 26:41 - Finalist 4 - Monica Von
  • 32:32 - Finalist 5 - Tom Telesco
  • 38:49 - Finalist 6 - Meredith Viguers
  • 45:03 - Finalist 7 - Michael Unbroken
  • 52:26 - Finalist 8 - Marianne Bjelke
  • 58:43 - Finalist 9 - David Maxwell
  • 1:06:54 - Finalist 10 - Ashley Reichman
  • 1:13:46 - Judges Feedback
  • 1:40:57 - Final thoughts and advice with Pat Quinn
  • 1:41:35 - 2021 Speak-Off Winners

View Details

Welcome back to Inside The Greenroom! Today we are celebrating our 100th episode so we decided to do something a little bit different; instead of stepping Inside The Greenroom, we invite you to step inside the audience of our LIVE 2021 Speak-off!

If you've listened to any of the past 99 episodes, there's a good chance you may have heard us mention the speak-off once or twice. This is the most believed and talked about part every year after our annual event! We wanted to share it with you today because we believe it truly encapsulates everything we do here at Advance Your Reach and Inside The Greenroom. Hundreds of contestants from all over the world compete to land a top 10 spot; when you hit play, you'll hear our top ten finalists battle it out for a top spot.

Listen in on the action from start to finish and glean the practical tips, advice, and strategies that will benefit your own platform. You'll hear how the speak-off started, real-time advice and tips from the top meeting planners in the world, how to add value in 3 minutes or less, and even how YOU can be next year's champion!

We hope that you put your headphones in, take a little extra time and immerse yourself into the magic of an AYR Event.

PS: Like what you hear? Connect with us, the judges, and our finalist by clicking the links below!

Meeting Planners:

To judge our next speaker competition, email katie@advanceyourreach.com to learn about upcoming dates and events.

Join our Virtual Events One-Day Intensive on July 30th! Learn the high-converting Blueprint used by Dean Graziosi, Tony Robbins, & Grant Cardone that Converts & Connects With Communities. https://success.advanceyourreach.com/virtual-events-intensive/

Speakers:

To compete in our next upcoming speaker competition, email: info@advanceyourreach.com to learn more!

More Of What’s Inside:

  • Live audio from 2021 Speak-Off
  • Hear how the speak-off started
  • The CTA Pete recommends every speaker use
  • Custom speaking tips from Pat Quinn
  • How to become the next big speaker
  • Grand prize winner reveal
  • Hear what contestant won a stage with John Lee Dumas
  • How to add soul into your speaking
  • 100th episode celebration
  • Hear from judges around the world virtually
  • And much more!

Learn More About Judges:

To judge our next speaker competition, email katie@advanceyourreach.com to learn about upcoming dates and events.

  • John Lee Dumas - Entrepreneur on Fire Podcast: https://www.eofire.com
  • Karl Krummenacher - Mindshare Collaborative: https://mindsharecollaborative.com/mindshare-mastermind/
  • Deanna Rogers - Scalable: https://scalable.co
  • Brad Sumrock - Apartment Investor Mastery: https://bradsumrok.com/?gclid=CjwKCAjwrPCGBhALEiwAUl9X01oY6gzi8EEN-AiZ_CATis9J6xIevdMw6V ggnMR43rglQbHN4Ve9nhoC_cYQAvD_BwE
  • Stormy Wellington - Stormy Wellington: https://stormywellington.com
  • Mark Wade - Virtual Summits: https://virtualsummits.com/
  • Bert Wright - Motivating the Masses: https://www.motivatingthemasses.com
  • Jen Gottlieb - Super Connector Media: https://superconnectormedia.com
  • Phil Mershon - Social Media Examiner: www.socialmediaexaminer.com
  • Giovanni Marsico - Archangels Academy: https://archangelacademy.com

Top 10 Speak-Off Finalists:

  • Ashley Ryckman: www.becomingchic.me
  • Michael Unbroken: www.thinkunbroken.com
  • Amber Daniel: destinystrategists@gmail.com, www.destinystrategists@gmail.com
  • Craig Bruce: craig@evolvehealthandlifestyle.com, www.evolvehealthandlifestyle.com
  • Tom Telesco: https://www.thomastelesco.com
  • Meredith Viguers: https://mpoweredyou.com , @MpoweredYou
  • Marianne Bjelke: https://bewhatnow.com/speaking/
  • David Maxwell: www.davidthemaxwell.com
  • Hatsu Ramadhan: https://www.linkedin.com/in/makemoneyonyourterms/
  • Monica Von: https://monicavon.com

Connect with IGR Team:

  • blair@advanceyourreach.com
  • katie@advanceyourreach.com
  • info@insidethegreenroompodcast.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:02 - What to expect today
  • 1:46 - Welcome Pete Vargas
  • 6:00 - Jimmy Nelson kicks us off
  • 7:21 - Finalist 1 - Craig Bruce
  • 13:35 - Finalist 2 - Amber Daniel
  • 19:35 - Finalist 3 - Hatsu Ramadhan
  • 26:41 - Finalist 4 - Monica Von
  • 32:32 - Finalist 5 - Tom Telesco
  • 38:49 - Finalist 6 - Meredith Viguers
  • 45:03 - Finalist 7 - Michael Unbroken
  • 52:26 - Finalist 8 - Marianne Bjelke
  • 58:43 - Finalist 9 - David Maxwell
  • 1:06:54 - Finalist 10 - Ashley Reichman
  • 1:13:46 - Judges Feedback
  • 1:40:57 - Final thoughts and advice with Pat Quinn
  • 1:41:35 - 2021 Speak-Off Winners

View Details

Creativity is just connecting things - Steve Jobs.

When you look back throughout history you will find that some of the best innovators in time have used their creativity to produce new technologies and business practices that have changed the course of our world. While these feats seem near impossible, these top dogs all had one thing in common, and it's the one essential ability that everyone has to be successful.

They leaned into their creativity. Yep, your next business solution is within YOU.

Welcome back to Inside The Greenroom! Today's guest is creativity strategist, global keynote speaker, and author of the award-winning "The Creative Leap: Unleash Curiosity, Improvisation, and Intuition at Work," Natalie Nixon Ph.D. Natalie is the president of Figure 8 Thinking, a company that advises leaders on transformation by applying wonder and rigor to amplify growth and business value. Natalie talks about her journey and how she began connecting the internal business systems with the creativity she strengthened in studying fashion and design.

Listen in as Natalie talks about how she went from academic teaching to speaking professionally, her method of trying out ideas in front of audiences, and even how she connects with her audience now to help her continue to grow. You'll learn why it is vital for businesses to foster creativity, how that changes the culture within the workplace, and why being creative is not just for artists. You will also hear Natalie give some incredible tips on how you can start looking at projects differently and some possible upcoming business trends you won't want to miss!

This episode is jam-packed with great information and insight that will help you not only grow your business but thrive no matter what your situation is.

For more resources or to connect with Natalie, check out the links below!

More Of What’s Inside:

  • How Natalie began professionally speaking
  • Using speaking to prototype your ideas
  • How your audience’s questions can help you grow
  • Why creativity is needed for strategy in business
  • Finding genuine feedback from your audience
  • What facilitating can do for you speaking
  • The importance of leaders modeling curiosity
  • Breaking through the stereotype of creativity to be more innovative
  • Understanding the rigor that comes with creativity
  • The moment Natalie had to pivot and innovate her book launch
  • Tips to help you start thinking in a different way
  • Business trends to look out for
  • And much more!

LINKS:

Connect with Natalie:

  • Website: https://www.figure8thinking.com/
  • YouTube: https://www.youtube.com/watch?v=JCcSmGPTe7w

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, with no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:28 Welcome Inside The Greenroom!
  • 1:12 How Natalie and Blair met
  • 1:57 Natalie’s professional background and how she got here
  • 10:04 How Natalie brings art and design into her speaking
  • 16:16 Mindset shifts around design and creativity
  • 26:38 What the next generation wants in the workplace
  • 30:50 The process that led to Natalie’s book
  • 39:45 Launching a book in the midst of a pandemic
  • 49:03 Closing thoughts and encouragement

More About Natalie:

Natalie Nixon, Ph.D. is a creativity strategist, global keynote speaker, and author of the award-winning “The Creative Leap: Unleash Curiosity, Improvisation, and Intuition at Work.” As president of Figure 8 Thinking, LLC she advises leaders on transformation by applying wonder and rigor to amplify growth and business value. Download your free sample chapter of The Creativity Leap here: bit.ly/tclfree

View Details

Creativity is just connecting things - Steve Jobs.

When you look back throughout history you will find that some of the best innovators in time have used their creativity to produce new technologies and business practices that have changed the course of our world. While these feats seem near impossible, these top dogs all had one thing in common, and it's the one essential ability that everyone has to be successful.

They leaned into their creativity. Yep, your next business solution is within YOU.

Welcome back to Inside The Greenroom! Today's guest is creativity strategist, global keynote speaker, and author of the award-winning "The Creative Leap: Unleash Curiosity, Improvisation, and Intuition at Work," Natalie Nixon Ph.D. Natalie is the president of Figure 8 Thinking, a company that advises leaders on transformation by applying wonder and rigor to amplify growth and business value. Natalie talks about her journey and how she began connecting the internal business systems with the creativity she strengthened in studying fashion and design.

Listen in as Natalie talks about how she went from academic teaching to speaking professionally, her method of trying out ideas in front of audiences, and even how she connects with her audience now to help her continue to grow. You'll learn why it is vital for businesses to foster creativity, how that changes the culture within the workplace, and why being creative is not just for artists. You will also hear Natalie give some incredible tips on how you can start looking at projects differently and some possible upcoming business trends you won't want to miss!

This episode is jam-packed with great information and insight that will help you not only grow your business but thrive no matter what your situation is.

For more resources or to connect with Natalie, check out the links below!

More Of What’s Inside:

  • How Natalie began professionally speaking
  • Using speaking to prototype your ideas
  • How your audience’s questions can help you grow
  • Why creativity is needed for strategy in business
  • Finding genuine feedback from your audience
  • What facilitating can do for you speaking
  • The importance of leaders modeling curiosity
  • Breaking through the stereotype of creativity to be more innovative
  • Understanding the rigor that comes with creativity
  • The moment Natalie had to pivot and innovate her book launch
  • Tips to help you start thinking in a different way
  • Business trends to look out for
  • And much more!

LINKS:

Connect with Natalie:

  • Website: https://www.figure8thinking.com/
  • YouTube: https://www.youtube.com/watch?v=JCcSmGPTe7w

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, with no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:28 Welcome Inside The Greenroom!
  • 1:12 How Natalie and Blair met
  • 1:57 Natalie’s professional background and how she got here
  • 10:04 How Natalie brings art and design into her speaking
  • 16:16 Mindset shifts around design and creativity
  • 26:38 What the next generation wants in the workplace
  • 30:50 The process that led to Natalie’s book
  • 39:45 Launching a book in the midst of a pandemic
  • 49:03 Closing thoughts and encouragement

More About Natalie:

Natalie Nixon, Ph.D. is a creativity strategist, global keynote speaker, and author of the award-winning “The Creative Leap: Unleash Curiosity, Improvisation, and Intuition at Work.” As president of Figure 8 Thinking, LLC she advises leaders on transformation by applying wonder and rigor to amplify growth and business value. Download your free sample chapter of The Creativity Leap here: bit.ly/tclfree

View Details

As entrepreneurs, speakers, and meeting planners we are intimately familiar with the complicated experience that is paid advertising. How exactly do you even use metrics, how to get the most bang for your buck, and does it even work?

Our guest to today is social media marketing expert, professional speaker, coach, and founder of Powerful Professionals, Kim Walsh Phillips! Kim has spoken around the world and coached some of the biggest brands and thought leaders like Tony Robbins, Grant Cardone, Kevin O’Leary, Bill Glazer and Gary Vaynerchuk to name just a few. In today’s episode Kim offers some pivotal insight into social media marketing and how you can upgrade your influence and make more impactful moves for your business.

Listen in as we discuss Kim’s journey of learning how to make the systems work for you, and how she went from hocking her engagement ring to building a seven figure firm. Kim talks about just what your metrics can show you about your audience, tips on how to make engaging posts, and how you can turn views and impressions into money making clients. You’ll want to grab a notebook and pen for this episode because it is full of know-how and info that you’ll want to remember.

To find more of Kim’s resources or to connect with us check out the links below!

More Of What’s Inside:

  • How Kim got started in social media marketing
  • Why you should know how your metrics work
  • Why Facebook ads became more expensive
  • Practical tips to upgrade your social media posts
  • One key metric to follow up with on paid advertising
  • New and emerging platforms that you should use
  • How to effectively narrow in your audience
  • Taking action to improve the lives closest to yours
  • Knowing when to bring in someone for your next level
  • Why its important to take care of your employees first
  • The importance of following up
  • And much more!

LINKS:

Connect with Kim:

  • Website: http://powerfulprofessionals.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions! Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:24 Meet Kim
  • 1:54 How Kim got her start
  • 7:24 Why Kim wrote her book
  • 14:00 Why there is still room for you on social
  • 16:53 Where Kim thinks social is heading
  • 21:28 How Kim started to land stages
  • 25:31 Investing in the best
  • 30:21 Always honor and bless your team
  • 33:00 How to generate organic leads for free
  • 40:01 How to connect with Kim

More About Kim:

Kim is the founder of Powerful Professionals, a business coaching and education company. She was recently named #475 in the Inc 5000 and is an MBA-free self-made millionaire. Named “a must to read by those in business” by Forbes Magazine, she is the best-selling author of multiple books including “The Ultimate Guide to Instagram for Business” and “The No BS Guide To Direct Response Social Media Marketing.” She’s spoken around the world and coached some of the biggest brands and thought leaders, having worked alongside Tony Robbins, Grant Cardone, Kevin O’Leary, Dr. Nido Quebin, Dan Kennedy, Bill Glazer and Gary Vaynerchuk. She resides just outside of Atlanta, GA, with her very tall husband and glitter-obsessed girls and is fueled by faith, love, laughter, and lots, and lots (and lots) of coffee.

View Details

Tony Robbins, Oprah Winfrey, Robert Kiyosaki, all household names that have made a huge impact not just with entrepreneurs but in the world as well. We’ve all heard their journeys, read their books, and watched them closely, but when it comes to your own journey do you see similarities?

Welcome back to Inside The Greenroom, we are excited for today’s guest, Emily Vavra is a worldwide keynote speaker and purposeful entrepreneur with a 9-figure business built from the ground up and the calling of guiding other purposeful entrepreneurs in achieving their prestige, grace, and zone of genius. Emily is a go-getter who at twenty-three jumped into the world of networking marketing making her first million dollars just three years later, she is passionate about serving entrepreneurs and creating a clearer path to success.

Join us as we talk about how Emily built her business from the ground up by jumping into the deep end and pursuing her dream of creating a life that was her own. Emily talks about investing in herself and business to give her the right tools to accelerate herself as fast as possible. Listen in as she discusses the importance of upgrading your meeting skills by evaluating questions, do’s and don’ts, and human connection.

You’ll learn about Emily’s initial mindset of saying yes to everything so that she could get as much exposure as possible, why she believes true service is one of the best things you can do, and how taking time to slow down before making a decision can keep you from later regrets. Emily talks about the It’sEmily method and how you too can learn how to avoid burnout, choose what works best for your goals, and accelerate your journey.

If you have been needing a little extra help with your business you will not want to miss this episode. To learn more about Emily and the it’sEmily method or to book her for your next event check out the links below!

Here’s what we cover:

  • How Emily built her business from the ground up
  • The importance of perfecting your meeting skills
  • Finding creative ways to serve
  • The responsibility you have with starting a platform
  • The best thing you can do for your business
  • Creating balance to avoid burnout
  • Why you should write down the questions you keep getting asked
  • How Emily overcame the biggest obstacle of her career
  • Beating imposter syndrome and pushing through fear
  • Slowing down to make sure you’re making the right choices
  • And much more!

LINKS:

Connect with Emily:

  • Website: https://itsemily.com/
  • Website: https://www.itsemilymethod.com/
  • Facebook:https://www.facebook.com/emilyavavra
  • Insta: @itsemily

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in Emily’s life:

  • Eric Worre
  • Chalene Johnson
  • Brendon Burchard

Episode Minute By Minute:

  • 0:27 Welcome, Emily Inside The Greenroom!
  • 1:42 How Emily’s journey started
  • 6:29 How events help Emily achieve success
  • 12:15 The steps Emily took to get on more stages
  • 19:09 How Emily determines what to focus on
  • 22:40 The 'it’s Emily' method
  • 26:22 What’s on the horizon for Emily
  • 28:20 Emily’s biggest struggle in the early days
  • 32:25 What Emily learned when things
  • 35:47 The event that impacted Emily the most

More About Emily:

Emily Vavra is a worldwide keynote speaker and purposeful entrepreneur whose calling is guiding other purposeful entrepreneurs in achieving their prestige, grace, and zone of genius. She is a top Network Marketing Professional who to this day built a 9-figure organization from the ground up that includes over 145,000 individuals. She is also an internationally recognized entrepreneur who packs arenas and events with thousands of people, speaking on strategic business coaching, breaking through people’s plateaued mindsets, sharing inspirational stories, and more. Her ability to connect with audiences

on various topics, from simple tips on being prestigious in your profession, to more profound self-worth issues, is primarily due to her authenticity growing up in a small town with a single mom. Emily has been featured in FORBES, Good Morning America, Fox News, ABC, Life+Style Magazine, and MORE! She is honored to share stages with some great names such as Tony Robbins, Eric Worre, Lisa Nichols, Lou Holtz, Brendon Burchard, and many more. Now, after a decade of entrepreneurship, Emily has created her flagship coaching program, ItsEmily Method, which fast-tracks all her skills, wisdom, and results-driven strategies to the purposeful entrepreneurs who want more in their life. She created it for those who want to uplevel their current business goals and be seen as power players in their respective industries regardless if you’re just starting or have been in your profession for decades.

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As kids we are told to dream big and reach for the stars, but as we grow up those can feel like two of the hardest things to do....

The ones who can keep or regain that childlike wonder and belief that anything can happen if you set their mind to it, are a special type of human. They are the ones who change the world changers by changing the people who change the world, the leaders of leaders, the influencers for influencers.

In the industry, these people are recognized by a much humbler name...coaches.

Over the past few years the coaching and self development world has been booming, but have you ever stopped and wondered, Who coaches the coaches? Who encourages the encouragers?

To answer that question we have to introduce you to our guest today, Mitch Matthews! Mitch is an elite level speaker, entrepreneur, author and success coach. You may recognize his voice as the host of the top rated podcast called “DREAM THINK DO.”

He feels like he was put on the planet to help people to dream bigger, think better and do more of what THEY were put on the planet to do! He’s also the creator of the BIG Dream Gathering. These powerful events inspire participants to get clear on their own dreams as well as collaborate with others in the room to make their dreams happen.

Listen in as Mitch and Blair dive deep into Mitch's success journey. You will hear how Mitch made the pivot to online before the pandemic, tips on how to serve the audience in front of you at the highest level, how to leverage apps and technology for your virtual event and business, and how Mitch is showing up powerfully for coaches around the world and his new mission to ‘Encouraging The Encourager’

SPEAK OFF BONUS TIPS:

As you may know, the hybrid event of the year, Advanced 360 Interactive is right around the corner. That means that our speak off contestants are gearing up to compete and win the stage. Be sure to listen to the end and hear Mitch’s biggest tips as a Speak Off Judge for the contestants and more! Get your tickets now: advance360interactive.com

SPEAK OFF JUDGES:

If you are a meeting planner and think you have what it takes to choose the next big name speakers, while getting exposure for your events, apply here: https://advance360interactive.com/meeting-planner-2021 email katie@advanceyourreach.com for questions.

More Of What We Cover

  • How Mitch’s gatherings inspire dreams to come to life
  • How Mitch shifted his events from in-person to virtual
  • What COVID has taught us about what we can do, and what is possible in a virtual world.
  • How to engage people online through zoom
  • What to do when your heroes let you down
  • Get ready: The event world is coming back by storm
  • Giving yourself permission to change careers
  • All speaking mistakes can be smoothed over
  • You can help create the experience at any event
  • Serving people on zoom or at the stadium
  • What Mitch has learned from working with high-level clients
  • Mitch’s mission to: “Encourage the Encouragers,”
  • How speaking can lead to coaching opportunities, and how coaching can feed speaking opportunities!
  • And much more!

LINKS:

Connect with Mitch:

  • https://mitchmatthews.com
  • To learn more about Mitch’s upcoming Free June Challenge, go to: mitchmatthews.com/pv3

Connect with Blair:

  • blair@advanceyourreach.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:30 Welcome Inside The Greenroom with Mitch Matthews!
  • 1:39 How Mitch’s journey began
  • 4:10 When Mitch started to search for his dream job
  • 9:33 Why the stage is is the best practice
  • 14:29 How Mitch is leveraging digital stages
  • 19:48 The silver lining of covid for Mitch
  • 26:10 Get ready the 2022 event boom
  • 29:28 Mitch’s advice for anyone taking a step to get on bigger stages
  • 34:53 Some of the best industry advice Mitch has gotten
  • 37:39 Be committed to deliver

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Almost halfway through the year and the world is changing yet again live events are coming back, but digital stages are staying just as strong. Do you know how to help your business thrive through this new hybrid way of life?

If you’ve listened to the show before you’ve heard both of our guests today, Pat Quinn and Dolores Hirschmann are both a part of the Advance Your Reach team and amazing strategists and coaches that will up your speaking game and help your business have the greatest impact possible. You’ll hear from both as they talk about the new wave of hybrid events that are opening up stages to more people than ever before.

Listen in as we talk about our A360i event coming up that will equip, empower, and encourage you to take this leap into your own events, businesses, and speaking gigs. You’ll learn about the resources we offer to help you grow your platform without having to start from scratch. With coachings, think-tanks, and breakouts this event will have everything you need to make relationships that will have a lasting impact on you and your business.

Speakers, if you’ve been looking for a good place to start making connections, thousands of meeting planners from around the world will be watching to see who is the next up and comer.

Meeting planners don’t miss this opportunity to find the next perfect person for your stage.

Check out our annual speak-off with incredible speakers from around the world who will compete to win the chance at speaking on stages with some of the biggest names out there.

Our panel of judges is almost 200 and growing! If you are a meeting planner and think you have what it takes to choose the next big name speakers, while getting exposure for your events, apply here: https://advance360interactive.com/meeting-planner-2021, email katie@advanceyourreach.com for questions.

Speakers, To learn more and grab your tickets go to advance360interactive.com.

Here’s what we cover:

  • What we have in store for you
  • Finding the underdog speaker
  • How meeting planners can find the next big thing
  • You chance to be seen by tons of planners
  • The new wave of hybrid events
  • How you can upgrade your speaking skills
  • The impact stages have had on business
  • Learn from the best in the industry
  • How you can get the best of both worlds with live and digital events
  • How speaking will accelerate your business
  • And much more!

LINKS:

Mentioned:

  • katie@advanceyourreach.com
  • Advance360interaction.com
  • advance360interactive.com/meeting-planner-2021

Connect with Pat:

  • LinkedIn: https://www.linkedin.com/in/pat-quinn-71b29480
  • Facebook: https://www.facebook.com/pat.quinn.96387

Connect with Dolores:

  • Email: dolores@advanceyourreach.com
  • Website: http://www.mastersinclarity.com/

Connect with Blair:

  • blair@advanceyourreach.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:27 Welcome Delores and Pat!
  • 1:08 The A360i hybrid event is right around the corner!
  • 5:53 The new opportunities available
  • 8:44 What our world-famous Speak Off is like
  • 12:06 How virtual stages lead to more interactions
  • 20:21 Why service-based business need to leverage stages
  • 27:17 Getting in front of the right audience
  • 30:04 Get your tickets now!

More About Pat:

Pat Quinn has been entertaining, inspiring, and educating audiences for over 30years. As a former professional magician, Pat learned the art of commanding a stage early in his career. With an advanced degree in brain research, he understands how adults learn new information. As a professional consultant and speaker he has keynoted the biggest conferences and spoken to audiences around the world.

Pat consults with Professional Speakers and Business Leaders to help them improve their presenting skills and more effectively deliver their messages. From Olympic Athletes to New York Times Bestselling Authors, the very best speakers in the world turn to Pat Quinn to improve their presentation skills. PatQuinn lives in Milwaukee, Wisconsin with his wife and two daughters.

More about Dolores:

Dolores is an internationally recognized STRATEGIST & COACH. She helps clients clarify their “idea worth sharing”, design their communication strategies, and implement business growth systems. Her clients become speakers and authors and take their message to larger audiences like TEDx and beyond. She works through group coaching, workshops, one on one coaching, as well as public speaking. Dolores is a writer, TEDx Organizer, and participant in TED conferences. She is a CTI certified and ICF accredited coach and has a business degree from the Universidad de San Andres, Argentina. Originally from Buenos Aires, Dolores speaks fluent Spanish, English, and French and lives in Dartmouth, MA with her husband and four children.

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Progress is impossible without change, and those who cannot change their minds cannot change anything. - George Bernard Shaw

Welcome back to Inside The Greenroom, we have a fantastic guest today founder and owner of Think Unbroken, and author of popular book “Think Unbroken: Understanding And Overcoming Childhood Trauma” Michael Anthony. Michael has overcome immense amounts of childhood abuse from his mother, stepfather, and grandmother, pushed past addiction, unhealthy weights, and broken through countless damaging mindsets to be where he is today. He is passionate about helping adults overcome their own childhood trauma to live a life that is successful and free.

Join us as we talk about how Michael began his journey of self-healing that started with acknowledging the trauma he’s been through and how he reversed engineered his mountain and found the very first step that changed the course of his life. You’ll learn how he pushed through the challenges and hardships of digging deep within to find that his number one fan needed to be himself and how honoring who he wanted to be was a pivotal step that kept him on track.

As entrepreneurs, speakers, and event planners we know that some of the best in our industry are self-taught learners, and we believe Michael is a great example of the capability of what we as humans can do. Michael talks about the importance of asking for help, why you should get used to being uncomfortable, and why the people who follow you may be the most important people in your business.

We have an open discussion about bringing value to everyone you possibly can and working within your own values and morals to not only honor yourself but align you with the exact people you need to meet that will accelerate you and your business.

This episode is jam-packed with deep and thought-provoking conversation that will have you reevaluating every situation for upgrades. To get in contact with Michael or to follow his journey check out the links below and if you’re wanting to be a part of an opportunity to flex your speaking skills check out our Advanced 360 Challenge coming up soon!

Here’s what we cover:

  • How child abuse may impact your adult life
  • The importance of acknowledging past trauma
  • Finding the first step you need to take through reverse engineering
  • Honoring the person you think you are
  • Pushing through uncomfortableness to grow exponentially
  • Why you should stop being afraid to ask for help
  • The reason most people don’t start towards their goals
  • Why you should always go first
  • How people fail with new attempts
  • Clearly defining your morals and values to KNOW where you’re going
  • Creating value for those around you for the sake of bringing value
  • And much more!

LINKS:

Connect with Michael:

  • Website: http://www.thinkunbroken.com/
  • Website Mentioned: www.healtraumacoach.com
  • Facebook: http://Facebook.com/Michaelunbroken
  • Twitter: https://www.twitter.com/michaelunbroken
  • Insta: https://www.instagram.com/michaelunbroken
  • Youtube: https://www.youtube.com/channel/UC95YX4cZdz39HHIaLZYFsGA
  • LinkedIn: https://www.linkedin.com/in/traumasurvivormentorandcoach/

Advanced 360 Link:

  • Website: http://www.advanced360interactive.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in Michael’s life:

  • Gary Vaynerchuk
  • Anthony Trucks
  • Tom Bilyeu
  • Brendan Burchard
  • Mel Robbins

Episode Minute By Minute:

  • 0:28 Welcome Michael Inside The Greenroom
  • 2:19 What Michael’s childhood was like
  • 4:29 The elephant in the room in the mental health care space
  • 5:20 Regaining confidence
  • 11:39 How Michael started using his story to help others
  • 16:18 The only way to know what you are capable of
  • 21:25 How Michael overcome the fear of others opinion
  • 24:26 Why some people are scared to take action
  • 25:04 Michael’s incredible story of meeting Pete Vargas
  • 33:03 The 2-min pitch that closed Grant Cardone
  • 38:13 What Michael does before every time before going on stage
  • 42:11 Why Michael tries to add value in every moment

More About Michael:

Michael was born to a hyper-abusive drug addict mother who cut his finger off at 4 years old, a step-father you pray you never have, and a racist grandmother that pushed him into an identity crisis. By the time he was 9, his family was in poverty and often homeless all while being a member of the Mormon Church. At twelve, he was adopted by his grandmother and quickly turned to drugs and alcohol to survive the continuing abuse. Despite multiple learning disabilities and not graduating high school on time, Michael found success in Corporate America in his early twenties. However, success only made things worse. Michael found himself morbidly obese, high and drunk daily, and ultimately self-sabotaging everything around him. it was not until finding his inner power through his Mirror Moment and choosing to do whatever it took to work through childhood trauma that his life really began.

Michael Anthony is the author of the best-selling book Think Unbroken and is a coach, mentor, and educator for adult survivors of child abuse. Michael spends his time helping other survivors get out of

"The Vortex" to become the hero of their own story and take their like back. Michael hosts the Michael Unbroken podcast, teaches at Think Unbroken Academy, and is on a mission to create change in the world.

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As entrepreneurs, speakers, and meeting planners we work towards renewing our minds and breaking through the personal barriers that would keep up us from being successful. But another thing that you may not realize is that who you surround yourself with is just as important as how you think, and that goes for clients too.

On today’s episode of Inside The Greenroom, we have journalist, author, and owner of BrEpic Communications Justin Breen! Justin believes in the power of meaningful introductions, and relationships as well as thought-provoking stories from visionaries and entrepreneurs who value investing in themselves and their businesses.

You’ll learn from Justin as he talks about building his global business with no prior experience, how your mindset leads to the right network, and why you should stop trying to please everyone. Justin gives some quick tips that you can practice every day to break through your mind’s limits and invest not only in yourself but in your business. You’ll hear how Justin has grown his business through relations and understanding exactly what problem his business is the solution to.

Justin is laser-focused on who his business helps and who he surrounds himself with daily, he talks about the two things that make his business successful and how important it is to save your time by sticking to the clients and colleagues that will have you rising instead of hitting a wall. He is an advocate of facilitating meaningful conversations both inside and outside the greenroom to better find solutions to the problems of the world.

He has completely immersed himself in the concept of ‘see a problem, find a solution’ and firmly believes that if you give yourself whole-heartedly to this, and others who believe it too then that is when change happens.

To learn more or to connect with Justin check out the links below!

Here’s what we cover:

  • How to create a business with no prior experience
  • Quick tips to do every day to change your mindset
  • What makes a super successful entrepreneur
  • Having extreme resilience to be the best you can be
  • Determining the right people to surround yourself with
  • Understanding how everything is an opportunity to speak
  • How to have meaningful conversations with the people you want to
  • The two things that can help your business profit
  • Simplifying a solution to fix a problem
  • Switching from a transactional mindset to a relational mindset
  • And much more!

LINKS:

Connect with :

  • Website: http://www.brepicllc.com
  • Facebook: https://www.facebook.com/BrEpic
  • Twitter: https://twitter.com/BrEpicBreen
  • Insta: https://www.instagram.com/brepicbreen
  • LinkedIn: https://www.linkedin.com/in/justinbreen1
  • Book: https://www.amazon.com/dp/1734851007

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:28 Welcome Justin Inside The Greenroom!
  • 1:36 How Justin’s entrepreneurial journey began
  • 3:12 How Justin used his journalism skills in PR
  • 6:53 Practical ways to upgrade your mindset
  • 9:35 The 4 things most every entrepreneur has to overcome
  • 13:20 How to determine who to listen to and who to ignore
  • 19:34 Everything is a speaking opportunity
  • 23:48 How Justin has leveraged “greenroom moments”
  • 27:30 Avoid small talk by going in prepared
  • 33:00 What 10X-ing life looks like to Justin
  • 36:19 The simplifier gift
  • 39:00 Take the red pill
  • 41:18 Final advice and wisdom from Justin

More About Justin:

Justin Breen is CEO of the PR firm BrEpic Communications and author of the No. 1 International Best-Selling Book, Epic Business. Justin is hard-wired to seek out and create viral, thought-provoking stories that the media craves. And he finds the best stories when he networks with visionary entrepreneurs and executives who understand the value of investing in themselves and their businesses. Justin believes strongly in the power of introductions and creates important relationships through those introductions. He is an extremely active member of Entrepreneurs' Organization, Strategic Coach, and Abundance 360, and he has an incredible global network of visionaries and exceptional

Businesses.

View Details

As entrepreneurs, speakers, and meeting planners we work towards renewing our minds and breaking through the personal barriers that would keep up us from being successful. But another thing that you may not realize is that who you surround yourself with is just as important as how you think, and that goes for clients too.

On today’s episode of Inside The Greenroom, we have journalist, author, and owner of BrEpic Communications Justin Breen! Justin believes in the power of meaningful introductions, and relationships as well as thought-provoking stories from visionaries and entrepreneurs who value investing in themselves and their businesses.

You’ll learn from Justin as he talks about building his global business with no prior experience, how your mindset leads to the right network, and why you should stop trying to please everyone. Justin gives some quick tips that you can practice every day to break through your mind’s limits and invest not only in yourself but in your business. You’ll hear how Justin has grown his business through relations and understanding exactly what problem his business is the solution to.

Justin is laser-focused on who his business helps and who he surrounds himself with daily, he talks about the two things that make his business successful and how important it is to save your time by sticking to the clients and colleagues that will have you rising instead of hitting a wall. He is an advocate of facilitating meaningful conversations both inside and outside the greenroom to better find solutions to the problems of the world.

He has completely immersed himself in the concept of ‘see a problem, find a solution’ and firmly believes that if you give yourself whole-heartedly to this, and others who believe it too then that is when change happens.

To learn more or to connect with Justin check out the links below!

Here’s what we cover:

  • How to create a business with no prior experience
  • Quick tips to do every day to change your mindset
  • What makes a super successful entrepreneur
  • Having extreme resilience to be the best you can be
  • Determining the right people to surround yourself with
  • Understanding how everything is an opportunity to speak
  • How to have meaningful conversations with the people you want to
  • The two things that can help your business profit
  • Simplifying a solution to fix a problem
  • Switching from a transactional mindset to a relational mindset
  • And much more!

LINKS:

Connect with :

  • Website: http://www.brepicllc.com
  • Facebook: https://www.facebook.com/BrEpic
  • Twitter: https://twitter.com/BrEpicBreen
  • Insta: https://www.instagram.com/brepicbreen
  • LinkedIn: https://www.linkedin.com/in/justinbreen1
  • Book: https://www.amazon.com/dp/1734851007

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:28 Welcome Justin Inside The Greenroom!
  • 1:36 How Justin’s entrepreneurial journey began
  • 3:12 How Justin used his journalism skills in PR
  • 6:53 Practical ways to upgrade your mindset
  • 9:35 The 4 things most every entrepreneur has to overcome
  • 13:20 How to determine who to listen to and who to ignore
  • 19:34 Everything is a speaking opportunity
  • 23:48 How Justin has leveraged “greenroom moments”
  • 27:30 Avoid small talk by going in prepared
  • 33:00 What 10X-ing life looks like to Justin
  • 36:19 The simplifier gift
  • 39:00 Take the red pill
  • 41:18 Final advice and wisdom from Justin

More About Justin:

Justin Breen is CEO of the PR firm BrEpic Communications and author of the No. 1 International Best-Selling Book, Epic Business. Justin is hard-wired to seek out and create viral, thought-provoking stories that the media craves. And he finds the best stories when he networks with visionary entrepreneurs and executives who understand the value of investing in themselves and their businesses. Justin believes strongly in the power of introductions and creates important relationships through those introductions. He is an extremely active member of Entrepreneurs' Organization, Strategic Coach, and Abundance 360, and he has an incredible global network of visionaries and exceptional

Businesses.

View Details

If you are an entrepreneur, you probably don’t like doing taxes. They can be stressful, complicated, and dull. What if your taxes actually started helping you instead of hindering you?

Welcome tax strategist, international speaker, and Best Selling author Courtney Epps inside the greenroom! When she isn’t speaking Courtney owns and runs her full-service accounting firm in South Carolina where she helps speakers, business owners, and entrepreneurs get the most out of their taxes and has broad expertise in industries including traditional, home-based, and network-marketing businesses. They offer tax strategies that will free up your money legally, morally, and ethically guilt-free.

You’ll learn about how Courtney has pushed through tough times and sky-rocketed her business’s growth and profit with very little marketing, common mistakes people make on their tax returns, the best practices for business owners with employees, and why you as a speaker should have an LLC. Courtney gives great insight into the two tax systems that our country runs on and how you can be on the side that creates wealth so you can rest easier, have more time, and do the things you’ve always dreamed of doing.

Whether you’re a W-2 employee or the owner of a business you’ll want to listen to this episode twice to make sure that you are receiving the most amount of return for your money. Refresh your taxes and take advantage of the system made to pay back into our communities.

For more about Courtney or to get in touch check out the links below, and if you enjoyed this episode make sure to tell someone to hit that follow button!

Here’s what we cover:

  • How Courtney pushed through adversity
  • The biggest mistakes you can make as a business owner
  • Deductions you might be missing in your taxes
  • Why you shouldn’t use a bookkeeper
  • 2 tips that will keep you from overpaying
  • Being picky when picking the right accountant
  • The two tax systems you need to know about
  • How Courtney began speaking
  • Why we need small business owners
  • The problem with W-2 employees
  • How you can save the most amount of money ethically
  • And much more!

LINKS:

Connect with Courtney:

  • Email: courtney@otbtax.com
  • Linktree: Linktr.ee/courtneyeppstax
  • @courtneyepps

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in life:

  • Tony Robbins
  • Grant Cardone

Episode Minute By Minute:

  • 0:27 Welcome Cortney!
  • 1:42 How Cortney’s entrepreneurial journey began
  • 10:56 How Cortney helps entrepreneurs at any stage
  • 16:13 How Cortney’s firm exploded with business
  • 18:00 The average household income in the US
  • 22:00 The two tax systems in America
  • 24:06 A few tax breaks all speakers should get
  • 28:02 Understanding subcontracting
  • 28:59 Why it is never beneficial to be a W2 employee
  • 33:02 Understanding tax deductions

More About Courtney:

Courtney is a tax strategist, international speaker, and author of the Best Selling books More Relaxing Less Taxing & What’s Your Plan B? She owns a full-service accounting firm in South Carolina and serves clients in every state. She has owned her practice for nineteen years. What sets their firm apart is the tax strategy that it offers to clients as the focus is not just to prepare returns but to free up money legally, morally, and ethically. She has developed broad expertise in industries including traditional, home-based, and network-marketing businesses. She works with clients from start-up to $100 million companies.

Courtney's Mission: To Teach more people on how to free up money through tax strategy, so that we can help more, have more so that they can live more, and give more so that we can feed more children, free more children and provide more safe drinking water. Courtney has figured out a way to combine your passion with your profits as she truly believes that by creating a social business entrepreneurs can change the world. Get access to all of my content on Linktr.ee/courtneyeppstax!

View Details

If you are an entrepreneur, you probably don’t like doing taxes. They can be stressful, complicated, and dull. What if your taxes actually started helping you instead of hindering you?

Welcome tax strategist, international speaker, and Best Selling author Courtney Epps inside the greenroom! When she isn’t speaking Courtney owns and runs her full-service accounting firm in South Carolina where she helps speakers, business owners, and entrepreneurs get the most out of their taxes and has broad expertise in industries including traditional, home-based, and network-marketing businesses. They offer tax strategies that will free up your money legally, morally, and ethically guilt-free.

You’ll learn about how Courtney has pushed through tough times and sky-rocketed her business’s growth and profit with very little marketing, common mistakes people make on their tax returns, the best practices for business owners with employees, and why you as a speaker should have an LLC. Courtney gives great insight into the two tax systems that our country runs on and how you can be on the side that creates wealth so you can rest easier, have more time, and do the things you’ve always dreamed of doing.

Whether you’re a W-2 employee or the owner of a business you’ll want to listen to this episode twice to make sure that you are receiving the most amount of return for your money. Refresh your taxes and take advantage of the system made to pay back into our communities.

For more about Courtney or to get in touch check out the links below, and if you enjoyed this episode make sure to tell someone to hit that follow button!

Here’s what we cover:

  • How Courtney pushed through adversity
  • The biggest mistakes you can make as a business owner
  • Deductions you might be missing in your taxes
  • Why you shouldn’t use a bookkeeper
  • 2 tips that will keep you from overpaying
  • Being picky when picking the right accountant
  • The two tax systems you need to know about
  • How Courtney began speaking
  • Why we need small business owners
  • The problem with W-2 employees
  • How you can save the most amount of money ethically
  • And much more!

LINKS:

Connect with Courtney:

  • Email: courtney@otbtax.com
  • Linktree: Linktr.ee/courtneyeppstax
  • @courtneyepps

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in life:

  • Tony Robbins
  • Grant Cardone

Episode Minute By Minute:

  • 0:27 Welcome Cortney!
  • 1:42 How Cortney’s entrepreneurial journey began
  • 10:56 How Cortney helps entrepreneurs at any stage
  • 16:13 How Cortney’s firm exploded with business
  • 18:00 The average household income in the US
  • 22:00 The two tax systems in America
  • 24:06 A few tax breaks all speakers should get
  • 28:02 Understanding subcontracting
  • 28:59 Why it is never beneficial to be a W2 employee
  • 33:02 Understanding tax deductions

More About Courtney:

Courtney is a tax strategist, international speaker, and author of the Best Selling books More Relaxing Less Taxing & What’s Your Plan B? She owns a full-service accounting firm in South Carolina and serves clients in every state. She has owned her practice for nineteen years. What sets their firm apart is the tax strategy that it offers to clients as the focus is not just to prepare returns but to free up money legally, morally, and ethically. She has developed broad expertise in industries including traditional, home-based, and network-marketing businesses. She works with clients from start-up to $100 million companies.

Courtney's Mission: To Teach more people on how to free up money through tax strategy, so that we can help more, have more so that they can live more, and give more so that we can feed more children, free more children and provide more safe drinking water. Courtney has figured out a way to combine your passion with your profits as she truly believes that by creating a social business entrepreneurs can change the world. Get access to all of my content on Linktr.ee/courtneyeppstax!

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Think about why you became an entrepreneur, why you became a speaker, why you decided event planning was for you...if you’ve been around Inside The Greenroom long enough that should be a pretty easy answer. Establishing your why is a pivotal foundation of all that you do.

Can the people you lead say the same thing?

On today’s episode, we have two incredible speakers and entrepreneurs, Brenda Batista-Mollohan and Joe Lau. Brenda is the founder and owner of Inspiring Company Culture, a business dedicated to helping leaders create workplace environments where every employee feels valued, heard and appreciated. Joe is a self-made entrepreneur who after creating several businesses and selling them making seven-figure profits is now a speaker, influencer and ‘quality of life’ coach, he emphasizes the importance of aligning yourself to create a more harmonic life both inside and outside of the workplace.

Learn from Brenda as she talks about the process of establishing high-performing teams, leading by example, understanding when someone isn’t a good fit for your company, and how integral it is for employees to find a place within the business. You’ll hear from Joe on how to bring rest, and harmony within yourself before bringing it to the workplace, why it’s so important for those you lead to find their own why, and even the amazing shifts that can happen when your employees align with themselves and the company’s values.

Join us as we talk about allowing those you lead to make the choices that are right for them so that your culture - whether its an event, company, or project - can reach its goals exponentially faster. Event planners learn how you can create an event culture that will have people not just learning but actually having fun and enjoying their time so that they come back again and again. Speakers you’ll hear about the importance of enhancing an event’s culture and why you should take the time to dive deep into the gigs you get.

This is an episode you may want to listen to twice because you’ll want to remember this insight from both of these incredible speakers.

For more resources or to get in touch with either Brenda or Joe check out the links below!

Here’s what we cover:

  • How Inspiring Company Culture began
  • The importance of engagement with your teams
  • Setting a challenge and offering support
  • The biggest indicator of who you are
  • What makes up the culture of a business
  • Giving employees space to see if they align with the culture
  • Creating a good culture for your event
  • Finding measurable outcomes to find and fix weak areas
  • Taking technology out of the equation to get to the root of the problem
  • Why speakers are important for an event’s culture
  • And much more!

LINKS:

Connect with Joe:

  • Website: https://www.therealjoelau.com/
  • Email: joe@therealjoelau.com
  • Facebook: @therealjoelau
  • Insta: @therealjoelau
  • LinkedIn: https://www.linkedin.com/in/therealjoelau/
  • Youtube: https://www.youtube.com/channel/UCg2pd10GGpS5hyYBkIDc5QQ

Connect With Brenda:

  • Website: https://www.inspiringcompanyculture.com/
  • Email: brenda@inspiringcompanyculture.com
  • Facebook: @inspiring-company-culture
  • Insta: @inspiringcompanyculture
  • LinkedIn: https://www.linkedin.com/in/brenda-batista-mollohan/
  • Youtube: https://www.youtube.com/channel/UCnJAK_hyMYhEHcFEUo4JPmg

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in Joe’s life:

  • Jesse Itzler

  • Sarah Blakley

Influential Speakers in Brenda’s life:

  • Barack Obama
  • Oprah Winfrey
  • Tony Robbins

Episode Minute By Minute:

  • 0:27 Welcome Inside The Greenroom
  • 0:38 Get to know Brenda Bastista-Mollohan and Joe Lau
  • 2:28 How Brenda’s entrepreneurial journey began
  • 5:54 Where Joe’s journey began
  • 7:42 Why It is crucial for leaders and employees to grow together
  • 10:46 Enrolling yourself and your teammates
  • 16:11 What happens when your time is not associated with your identity
  • 18:36 Getting your employees to the next level
  • 24:08 Creating an amazing work culture
  • 28:30 3 things that are guaranteed to shift your team culture
  • 33:31 How Brenda and Joe leverage systems to create better experiences
  • 43:23 How to connect further with Joe and Brenda

More About Joe:

Joe is a self-made entrepreneur. He has founded six companies and sold three of them resulting in multiple seven-figure profits. As a successful entrepreneur, speaker, and quality of life coach, Joe inspires and challenges people to connect with who they truly are so that they can have meaningful relationships and live a healthier and higher-quality lifestyle. Joe’s approach simplifies the process of achieving a harmonic life by focusing on the things that truly matter. He teaches his clients to practice gratitude and appreciation to better all areas of their life from fitness to family to finances. His methods help his clients become the best version of themselves and allow them to play more, live more, and make more.

More About Brenda:

Brenda Batista-Mollohan is the Founder of Inspiring Company Culture where she helps leaders transform their work environments to be places where everyone is heard, valued, and appreciated. Brenda is an expert in establishing high-performing teams, healthy company culture, leadership, business system analysis, and strategic planning. For the past 25 years, Brenda has focused on performance improvement and how the power of teams helps sustain business results. She helps teams engage and align with desired business outcomes by providing customized workshops, as well as group and leadership coaching either as a standalone or as part of a consulting project. Brenda holds a Bachelor of Science in Industrial Systems Engineering, a Masters in Health Administration, and a Juris Doctorate

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Take a moment and imagine yourself in 5 years, where do you see yourself, do you see yourself as successful? We want to help get you there! That is why today we are talking a lot about how leveraging your passions and mindset can unlock every door you need to get where you want to go and beyond!

Our guest today has a lot to say about the power of niching down your audience to create the longest-lasting impact you could possibly have. Jesse Smith is an established dancer, recording artist, speaker, and owner of My Creative District. He has danced with artists like Justin Timberlake, Rhianna, Mario, and more. Since then he has been using his talents to perform and speak all over the world on stages in front of over 100,000 people. Jesse now helps creatives create thriving businesses through their passion with his company My Creative District.

Listen in as we discuss how Jesse got his start in the entertainment industry and how he had to push through the mindset that his “big break” was around the corner. Hear how Jesse realized that mindset is everything and how he went from dreading his next venture to find the reason and passion he began his journey in the first place.

You’ll learn about changing your mindset when it comes to success, realizing that we were not made to impact everyone, and how niching down your audience is one of the best things you can do to keep your focus on the people that matter. Jesse has an honest conversation about humbling himself and realizing the actual audience that he had a passion for which led to the birth of My Creative District.

Bring your focus back to why you started your business or platform in the first place and think about how you can bring the best and the most value to that audience. You may find that audience accelerates you faster than ever before.

For more information or to connect with Jesse check out the links below!

Here’s what we cover:

  • How Jesse broke through a cut-throat industry
  • Realizing the myth of your “big break”
  • Changing your mindset when it comes to success
  • What you can learn from entertainers when it comes to competition
  • How to fight the mindset of “Not doing enough”
  • Understanding that we are not made to impact everyone
  • How to prevent burn out
  • Why niching down is a fight against your ego
  • How Jesse built his speaking platform
  • Creating a real connection with people to expand your impact
  • The importance of building relationships with your speakers
  • Being realistic on creating your first event
  • Creating a great experience for both speakers and the audience
  • And much more!

LINKS:

Connect with Jesse:

  • Website: www.worldwidedancechallenge.com
  • Email: esse@jessepaulsmith
  • Facebook: https://www.facebook.com/jessepaulsmith/
  • Twitter: @jessepaulsmith
  • Insta: @jessepaulsmith
  • LinkedIn: https://www.linkedin.com/in/jessepaulsmith/
  • Company: My Creative District

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Influential Speakers in Jesse’s life:

  • John Maxwell
  • Paul Martinelli

Episode Minute By Minute:

  • 0:27 Meet Jesse
  • 1:52 How Jesse got started in the entertainment industry
  • 6:49 Stay hungry: your next gig isn’t always your next be break
  • 12:20 How to fight off imposter syndrome
  • 16:10 The advice that Jesse got when he was at rock bottom
  • 19:39 When Jesse left the music industry
  • 28:00 The reaction when Jesse first shared his story
  • 29:10 When Jesse got his first paycheck from speaking
  • 32:49 The one question every speaker should be able to answer
  • 34:41 Tips for leveraging social media
  • 40:01 What Jesse learned from running his first virtual event
  • 48:52 The speakers that have impacted Jesse the most
  • 52:25 Closing thoughts

More About Jesse:

Jesse is an established dancer, recording artist, and entrepreneur. Getting his start in the entertainment world when he moved to L.A. in 2005as a dancer with McDonald Selznick Associates. There he got an opportunity to work with artists like Justin Timberlake,

Rhianna, Mario, and more. Since then he has been using his talents to perform and speak all over the world on stages in front of over 100,000people in his career.

Now Jesse continues to help creatives turn their passion into a thriving business that can make a positive impact on the world through his business My Creative District.

Through My Creative District, Jesse co-founded WorldWideDance Challenge – An online dance Show/Competition where they bring dancers from around the world and all different styles to compete head to head live online in front of a live audience for a chance to be named the worlds best.

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“I believe that the life you want, the impact you want, the sales you want, is just on the other side of sharing your voice.”

  • Cassidyy Atkins

Welcome back to Inside The Greenroom, today we have a very special guest Cassidyy Atkins! From start-up to six figures entrepreneur, she is the owner of the Creative Podcast Company, and the woman behind our Podcast!

After spending 9 years in the corporate media world, Cassidyy followed her passion for helping influencers and entrepreneurs amplify their message and discover their voices. Today the Creative Podcast Company has helped hundreds of entrepreneurs launch and start their podcasts and has even produced multiple chart-topping and #1 shows.

Cassidyy has internationally trained podcasters in more than 12 countries around the world and specializes in serving seven, eight, and even nine-figure brands.

You’ll gain some incredible insight into the world of podcasting and how you can grow your impact by creating a steady base of supporters who listen to you every single week. Hear why Cassidyy left corporate media and why she is so passionate about people finding and spreading their voices to make a lasting impact on the world.

Learn from Cassidyy as she talks about how podcasting is one of the best places to start spreading your message, why your voice really does matter, and even how you can repurpose your content easier. You’ll hear about the latest podcast trends of 2021 such as the importance of audio and video, stepping into Youtube, and why you should be a part of the overnight viral app Clubhouse.

This episode is jam-packed with amazing info and encouragement that will have you creating a solid foundation for your platform and message. For more information or how to get in touch with Cassidyy check out the links below!

Here’s what we cover:

  • Realizing the power of your voice
  • Bringing back the voice to the people
  • Finding clarity in your message to leave a legacy
  • Choosing the voices that align with your values
  • The age of mass media coming to a close
  • Becoming more self-aware to serve your niche better
  • Why you should consider Youtube
  • Tips on how you can up your audio/video game
  • How you can repurpose your content easier
  • Why podcasting numbers are shifting
  • How you should utilize Clubhouse
  • And much more!

LINKS:

Connect with Cassidyy:

  • Website: https://creativepodcast.co/
  • DIY Course: https://diypodcastcourse.com/
  • Insta: https://www.instagram.com/creativepodcastco/
  • Facebook: https://www.facebook.com/creativepodcastco
  • Email: support@creativepodcastco.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:02 Meet Cassidyy Atkins!
  • 1:30 The power of the greenroom
  • 2:15 How Cassidyy started in media
  • 10:10 There is still room for you in Podcasting
  • 14:21 Understanding the agenda
  • 18:16 Video podcasting: Should you do it?
  • 21:11 A little known ad tactic you can use with your podcast feed
  • 25:41 Podcast industry stats: Why there is still room for YOU
  • 30:53 Why your download numbers could be dropping
  • 35:56 How podcasters can leverage Clubhouse
  • 45:38 Closing thoughts

More About Cassidyy:

From start-up to six figures entrepreneur: Cassidyy Atkins is the owner of the Creative Podcast Company, after 9 years of professional media experience she left the corporate world to pursue her passion of helping influencers and entrepreneurs amplify their message and discover their voice.

Fast forward to today and she has helped hundreds of entrepreneurs start their podcast, produced multiple chart-topping and #1 podcasts. (Including her own.) She has internationally trained podcasters in more than 12 countries around the world and specializes in serving seven, eight, and even nine-figure brands...and something tells me, she is just getting started.

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“I believe that the life you want, the impact you want, the sales you want, is just on the other side of sharing your voice.”

  • Cassidyy Atkins

Welcome back to Inside The Greenroom, today we have a very special guest Cassidyy Atkins! From start-up to six figures entrepreneur, she is the owner of the Creative Podcast Company, and the woman behind our Podcast!

After spending 9 years in the corporate media world, Cassidyy followed her passion for helping influencers and entrepreneurs amplify their message and discover their voices. Today the Creative Podcast Company has helped hundreds of entrepreneurs launch and start their podcasts and has even produced multiple chart-topping and #1 shows.

Cassidyy has internationally trained podcasters in more than 12 countries around the world and specializes in serving seven, eight, and even nine-figure brands.

You’ll gain some incredible insight into the world of podcasting and how you can grow your impact by creating a steady base of supporters who listen to you every single week. Hear why Cassidyy left corporate media and why she is so passionate about people finding and spreading their voices to make a lasting impact on the world.

Learn from Cassidyy as she talks about how podcasting is one of the best places to start spreading your message, why your voice really does matter, and even how you can repurpose your content easier. You’ll hear about the latest podcast trends of 2021 such as the importance of audio and video, stepping into Youtube, and why you should be a part of the overnight viral app Clubhouse.

This episode is jam-packed with amazing info and encouragement that will have you creating a solid foundation for your platform and message. For more information or how to get in touch with Cassidyy check out the links below!

Here’s what we cover:

  • Realizing the power of your voice
  • Bringing back the voice to the people
  • Finding clarity in your message to leave a legacy
  • Choosing the voices that align with your values
  • The age of mass media coming to a close
  • Becoming more self-aware to serve your niche better
  • Why you should consider Youtube
  • Tips on how you can up your audio/video game
  • How you can repurpose your content easier
  • Why podcasting numbers are shifting
  • How you should utilize Clubhouse
  • And much more!

LINKS:

Connect with Cassidyy:

  • Website: https://creativepodcast.co/
  • DIY Course: https://diypodcastcourse.com/
  • Insta: https://www.instagram.com/creativepodcastco/
  • Facebook: https://www.facebook.com/creativepodcastco
  • Email: support@creativepodcastco.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Episode Minute By Minute:

  • 0:02 Meet Cassidyy Atkins!
  • 1:30 The power of the greenroom
  • 2:15 How Cassidyy started in media
  • 10:10 There is still room for you in Podcasting
  • 14:21 Understanding the agenda
  • 18:16 Video podcasting: Should you do it?
  • 21:11 A little known ad tactic you can use with your podcast feed
  • 25:41 Podcast industry stats: Why there is still room for YOU
  • 30:53 Why your download numbers could be dropping
  • 35:56 How podcasters can leverage Clubhouse
  • 45:38 Closing thoughts

More About Cassidyy:

From start-up to six figures entrepreneur: Cassidyy Atkins is the owner of the Creative Podcast Company, after 9 years of professional media experience she left the corporate world to pursue her passion of helping influencers and entrepreneurs amplify their message and discover their voice.

Fast forward to today and she has helped hundreds of entrepreneurs start their podcast, produced multiple chart-topping and #1 podcasts. (Including her own.) She has internationally trained podcasters in more than 12 countries around the world and specializes in serving seven, eight, and even nine-figure brands...and something tells me, she is just getting started.

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As the pandemic hit in 2020 and events had to be moved to digital platforms, places that were already saturated with thousands of influencer’s content became even more difficult to navigate.

What if you could tell your ideal client that you are the choice for them with automated interaction?

Today on Inside The Greenroom we talk with Saksham Sharda, creative director of Outgrow.co a done-for-you interactive content marketing company. We have a discussion on how you can use interactive tools to make your business stand out from all the others by creating engaging, efficient content that helps your potential clients get the answers they need right now.

You’ll learn how easy it is to create valuable time-saving tools that will help with leads, analyzing data of your audience, and even create excitement around an event you’re planning. Saksham has some amazing insight on how you can stand out from the crowd as a speaker with interactive content on your social media platforms. Event Planners, you’ll learn how to fight off digital fatigue and add value by engaging with your audience and sponsors before they’ve even signed up.

Upgrade your reach today by learning some common mistakes when it comes to interactive content, their easy solutions, and how you can break through the noise to reach your ideal client. For more information about Outgrow and the services they offer check out the links below!

Here’s what we cover:

  • How Outgrow started
  • The importance of creating interactive tool content
  • How you can use interactive content to learn more about your clients
  • Creating valuable content that will bring more traffic to your website
  • Interactive trends that are popular right now
  • How you can help your clients narrow down their options
  • The most common mistakes people make when creating interactive content
  • Personalizing events for your clients and sponsors
  • How you can breakthrough digital fatigue and reengage your events
  • Upgrade your speaking game with interactive tools
  • And much more!

LINKS:

JOIN THE CHALLENGE!

Go From Best-Kept Secret To Next Big Thing In Just 1 Week! Learn how to use your message to build your business in 7 days!

  • Click here to join

Connect with Saksham:

  • Website: outgrow.co
  • Facebook: https://www.facebook.com/OutgrowCo/
  • Twitter: https://twitter.com/outgrowco
  • Insta: https://www.instagram.com/outgrow.co
  • LinkedIn: https://www.linkedin.com/in/saksham-sharda-05769430/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Influential Speakers in Saksham’s life:

  • Rory Sutherland

Episode Minute By Minute:

  • 0:28 Welcome Inside The Greenroom!
  • 0:38 Get to know Saksham
  • 3:11 Saksham’s journey with Out Grow
  • 6:17 How Saksham helps people create interactive content
  • 9:24 How business owners can be empowered by information
  • 14:57 Interactive content trends that are working in 2021
  • 19:57 Common mistakes when creating interactive content
  • 22:45 How Meeting Planners can leverage interactive content
  • 28:28 how speakers can use data to create better speeches
  • 32:19 How this system is the best at generating quality leads
  • 35:44 The speakers who have impacted Saksham the most
  • 37:10 Saksham’s marketing strategy with stages

More About Saksham:

Saksham Sharda is the Creative Director at Outgrow.co. He specializes in marketing and web development. Particularly in data collection, analysis, filtering, and transfer by the means of widgets, applets and dynamic content. Interactive, cultural, and trending widgets designed by him have been featured on TrendHunter, Alibaba, ProductHunt, New York Marketing Association, TechCrunch, Berlin Marketing Association, Digimarcon Silicon Valley, and at The European Affiliate Summit. He is also the host of the Marketer of the Month Podcast which has featured guests ranging from the co-founder of Wikipedia, Tech Unicorn CXOs, and Pulitzer Prize winners

Quotes:

“There is nothing you can produce, there is no blog article you can write, there is no interactive content piece you can produce that would somehow have a backlash on you.” - Saksham Sharda

“To prove value I think the simplest thing one can do is to have a quiz.” - Saksham Sharda

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Speak to Grow Your Business Challenge: Pitch 5 Virtual Stages in 5 Days speaktogrowchallenge.com

We believe your message matters, but the only person who can spread that message is you. Have you been spreading that message?

This week on Inside The Greenroom we are excited to have Dolores Hirschmann with us again, as we talk about the importance of getting on as many digital platforms as possible. The future of events inevitably changed from live experiences to virtual ones, and now as things start to open up they’ve moved into these hybrid, half-live, half-virtual experiences that can influence way more people than we thought before.

Think about the last year and how you may have pivoted as a speaker, an entrepreneur, and an event planner. Did you embrace the new wave of virtual events or hunker down and wait until things opened again? If you answered the latter, it may be time to jump into the pool of getting on digital platforms, virtual isn’t going anywhere and instead of shying away you can seize the opportunity to not only gain more ROI but create meaningful connections with your audience and strengthen your influence and impact.

You have all of the tools you need right now to succeed with digital platforms and live events. So, we want to extend an invitation, a challenge, to pitch yourself to 5 virtual stages in 5 days!

We’ll help you gain the confidence to put yourself out there digitally and gain some amazing insight from key speakers around the world. If you’ve ever listened to Inside the Greenroom you know we value the power of everyone’s individual story, and so we want to extend this offer to invest in yourself and help change the lives of other people.

For more information, you can check out the links below!

Here’s what we cover:

  • How you can bring more to your virtual stages
  • How the Speaker Agency came about
  • The opportunity to make personal connections through virtual events
  • How you save the audience money while exceeding their expectations
  • The opportunity to scale your event to spread more impact
  • Why your focus doesn’t need to be on technology
  • Creating an engaging experience for every member of your audience
  • Why speakers need to get used to speaking virtually
  • Understanding the customer’s journey when selling from the stage
  • Using the tools you already have to grow your impact and influence
  • Accelerating your growth by investing in yourself
  • How you can stay ahead of the curve
  • And much more!

LINKS:

Speak to Grow Your Business Challenge: Pitch 5 Virtual Stages in 5 Days speaktogrowchallenge.com

Connect with Dolores:

  • Website: speaktogrowchallenge.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: Insidethegreenroompodcast.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com
  • Instagram: www.instagram.com/insidethegreenroom.pv3
  • LinkedIn: www.linkedin.com/in/inside-the-greenroom-w-pv3

Episode Minute By Minute:

  • 0:02 What to expect today
  • 1:21 Welcome back Dolores!
  • 2:35 How speakers are taking advantage of Online Stages
  • 6:58 the advantages of digital stages
  • 17:35 The Drive-In conferences
  • 22:25 A note to all the speakers who feel like digital stages aren’t their “thing”
  • 25:30 Your first date with your audience
  • 27:19 Making your content go further faster
  • 33:45 The History of our stage agency
  • 39:57 Where winners are made
  • 41:10 Dolores’ predictions on the market
  • 42:00 Don’t miss the Speak to Grow Your Business Challenge!

More About Dolores:

Dolores is an internationally recognized STRATEGIST & COACH. She helps clients clarify their “idea worth sharing”, design their communication strategies, and implement business growth systems. Her clients become speakers and authors and take their message to larger audiences like TEDx and beyond. She works through group coaching, workshops, one on one coaching, as well as public speaking. Dolores is a writer, TEDx Organizer, and participant in TED conferences. She is a CTI certified and ICF accredited coach and has a business degree from the Universidad de San Andres, Argentina. Originally from Buenos Aires, Dolores speaks fluent Spanish, English, and French and lives in Dartmouth, MA with her husband and four children.

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Welcome back to Inside the Greenroom, today we have the pleasure of talking to the CEO and Founder of Brunner Communications Liz Brunner.

Liz has been in media and communications for more than 30 years, she uses her experience, expertise, and leadership to help high-profile individuals and organizations create meaningful reputations and powerful brand identities within their market. We talk about the importance of the speaker’s voice, and how exercising it is key to being able to command a room. Whether you are on stage or speaking virtually your vocal technique is one of the most important tools you can use to captivate and engage your audience.

You’ll learn Liz’s top tips and tricks on how to keep the energy consistent and interesting, the importance of taking care of yourself emotionally, and even how to juggle a presentation with a slide deck. You’ll gain insight into how you can create engaging content no matter if it’s 60 minutes or a 1-minute presentation. You can increase your speaking presence, storytelling, and gain insight on how to answer some of the most difficult questions.

You will not want to miss this opportunity for a free upgrade in your speaking, and overall stage presence. For more resources check out Liz’s “How To Be A Rockstar Public Speaker Course” in the links below.

Here’s what we cover:

  • The importance of treating your voice as an instrument
  • Why you should focus on correct breathing
  • Vocal variety and how it can help your speaking
  • How to use tools while also maintaining energy in your voice
  • The importance of practicing your session
  • Liz’s tips on raising your energy while sounding natural
  • How to use slide decks successfully
  • Practice your session out loud
  • The 4 C’s Liz gives to be successful
  • The difference between memorizing and being knowledgable
  • Why you should practice backward
  • How bridge difficult questions and get back to your content
  • What not to do when upgrading your vocal technique
  • The power of the pause
  • And much more!

LINKS:

Connect with Liz:

  • Website: lizbrunner.com
  • Facebook: https://www.facebook.com/OfficialLizBrunner
  • Twitter: https://twitter.com/LizBrunner
  • Instagram: https://www.instagram.com/lizbrunner/
  • LinkedIn: https://www.linkedin.com/in/liz-brunner-6230b01b/
  • How To Be A Public Speaker Course: BrunnerAcademy.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, with no bureau commissions!

Learn More https://elitespeakersagency.com

Influential Speakers in Liz’s life:

  • Oprah Winfrey

Episode Minute By Minute:

  • 0:30 Welcome Liz
  • 1:58 Liz’ journey to entrepreneurship
  • 6:10 The performance side of speaking
  • 8:44 The art of breathing
  • 12:46 Using your voice in drive engagement
  • 17:14 You have to know your content
  • 21:54 How Liz preps for her own speeches
  • 28:32 Liz’ groundbreaking framework
  • 32:54 How Liz helps her clients prepare for all types of media
  • 42:20 Liz’ favorites moment inside a greenroom
  • 43:40 What is on the horizon for Liz

More About Liz:

Liz Brunner is the CEO and founder of Brunner Communications. Leveraging more than 30years of media and communications experience, expertise, and leadership, Brunner is sought by high-profile individuals and organizations to build meaningful reputations and powerful brand identities within their markets. She is also a frequent speaker at corporate conventions, including the 2018 Barron’s Women Summit and the 2018CoreNet Global Summit.

In February 2020, Liz launched her podcast, Live Your Best Life with LizBrunner, where she shares stories of recreation. All of her guests have taken their life experiences, the good and the bad, the successes and even the failures, and used that knowledge to not only create their“next chapters,” but to inspire others as well.

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As an entrepreneur, you are the author of your own story, but how long is that story going to last? Imagine you had a way to tell that story and create a lasting legacy with the information and experience you have now.

We are so excited to welcome Chandler Bolt Inside The Greenroom, Chandler is the CEO of Self-Publishing School and author of 6 books on the best sellers list, he has helped thousands of people tell their stories to create a bigger impact and grow their business and income. In today’s episode, you will gain major insight into how you can turn the message you have within you into a deeper and stronger relationship with your audience.

Learn the easy 3 step writing process Chandler recommends for anyone who wants to write a book and how you can use your book as a tool to bridge the gap between those who have seen you speak and those that know your message. This episode is jam-packed with practical tips from how to start the process to how you can integrate your book into your talk and in turn grow your influence no matter if you’re speaking in person or digitally.

Let this be the turning point, where you take the plunge and create a book that changes someone’s life for the better.

For more information, resources, or to get in contact with Chandler check out the links below!

Here’s what we cover:

  • How Chandler found his ‘why’ for his business
  • How to change your mindset when it comes to writing books
  • The 3 step process you can use to craft a book
  • How your book can be used as a tool for your business
  • Why self-publishing is a better option for most authors
  • Using books to increase your event’s attendance
  • Understanding the process of self-publishing
  • How to integrate your talk into sales for your book
  • How your book can bridge the gap between your services and audience
  • How Chandler pivoted to selling digitally instead of in-person
  • Practical tips on how you can spread your book anywhere at anytime
  • How your book can build a deeper relationship with your audience
  • The two biggest objections people have to write a book
  • And much more!

LINKS:

Connect with Chandler:

  • Website: https://self-publishingschool.com
  • Facebook: https://www.facebook.com/chandler.bolt1/about
  • Twitter: ​twitter.com/self_pub_school
  • Insta: @self_publishing_school
  • LinkedIn: https://www.linkedin.com/company/self-publishing-school
  • Company Name: Self-Publishing School
  • YouTube: ​Chandler’s 7 Figure Principles Videos

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com

Influential Speakers in Chandler life:

  • Pete Vargas
  • Mitch Matthews
  • John D. Maxwell
  • Daymond John

Episode Minute By Minute:

  • 0:28 Welcome Chandler Inside The Greenroom!
  • 1:50 Why Chandler started Self Publishing School
  • 5:04 How to take your idea and turn it into a book
  • 11:10 Set publishing vs traditional publishing
  • 16:07 Chandlers results of implementing the stage to scale method
  • 21:47 How Chandler changed his lead strategy in a digital world
  • 28:05 The strategies that Chandler is using to sell his books in 2021
  • 32:08 Handing objection from your audience
  • 35:39 Two approaches to getting your book finishes
  • 38:52 The speakers who have impacted Chandler the most

More About Chandler:

Chandler Bolt is an investor, advisor, the CEO of Self-Publishing School & SelfPublishing.com, and the author of 6 bestselling books including his most recent book titled “Published.” Self-Publishing School is an INC 5000 company for the last 3 years in a row along with one of the 5,000 fastest-growing private companies in the US.

Chandler is also the host of the 7 Figure Principles Podcast and the Self Publishing School Podcast. Through his books, podcasts, YouTube channels, and Self-Publishing School, he’s helped thousands of people write a book that grows their income, impact, and business.

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As speakers and event planners we do everything we can to inspire our audience. We create beautiful decks, we practice in front of the mirror, we use words like Innovation, progress, change, and create...but in the midst of the preparation and presentation, we can forget to ask ourselves one of the most important questions.

Is your audience still listening?

We are excited to welcome back Inside the Greenroom our very own “secret weapon” the amazing speaker coach and consultant Pat Quinn. With 30 years of entertaining, inspiring, and educating under his belt Pat teaches us about just what it takes to get your audience’s whole-hearted yes again.

You’ll learn amazing practical techniques you can apply to your speech or event to create an environment that will have your audience feeling safe and empowered to make the right decision for themselves. From observing your audience to the inflection of your voice, Pat will tell you how you can connect to your audience whether it’s a 5 minute live video or a keynote speech.

Speakers and business owners, you’ll gain some top tips on how to manage your time well, not overwhelm your audience, and even create increased engagement after your offstage.

Event Planners, learn the 3 phases you can plan with any virtual or live event to boost your sales and create an environment that will have them coming back again and again.

If you want to continue to inspire and grow your influence don’t miss this jam-packed episode!

Here’s what we cover:

  • The importance of paying attention to the audience
  • How to create a presentation to maximize your engagement offstage
  • The two types of listeners in every audience
  • The 4 part story braid framework and how you can use it anywhere
  • How pacing before leading can make all the difference
  • Intentionally planning an event to help your audience stay present
  • 3 tactics to help your audience say yes
  • The importance of reminding your audience of their power
  • Reinforcing your audience to help them make decisions through any crisis
  • How changing your voice makes all the difference
  • The biggest mistake speakers make when starting their presentation
  • Content interaction and how it helps you serve your audience
  • The one thing you need to do before planning an event or your speech
  • And much more!

LINKS:

Connect with Pat:

  • Facebook: https://www.facebook.com/pat.quinn.96387
  • LinkedIn: https://www.linkedin.com/in/pat-quinn-71b29480

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:27 Welcome back Pat Quinn!
  • 4:41 Pat’s winning formula for presenting on stage
  • 11:27 Does the story braid framework always apply?
  • 14:25 How to apply the story braid framework to your events
  • 20:25 Tips on getting any audience to take action
  • 31:25 How to control pacing and communicate pacing
  • 37:03 The biggest mistake speakers make
  • 42:17 People need you now more than ever
  • 44:34 The power of telling your story

More About Pat:

Pat Quinn has been entertaining, inspiring, and educating audiences for over 30years. As a former professional magician, Pat learned the art of commanding a stage early in his career. With an advanced degree in brain research, he understands how adults learn new information. As a professional consultant and speaker he has keynoted the biggest conferences and spoken to audiences around the world.

Pat consults with Professional Speakers and Business Leaders to help them improve their presenting skills and more effectively deliver their messages. From Olympic Athletes to New York Times Bestselling Authors, the very best speakers in the world turn to Pat Quinn to improve their presentation skills. PatQuinn lives in Milwaukee, Wisconsin with his wife and two daughters.

View Details

As speakers and event planners we do everything we can to inspire our audience. We create beautiful decks, we practice in front of the mirror, we use words like Innovation, progress, change, and create...but in the midst of the preparation and presentation, we can forget to ask ourselves one of the most important questions.

Is your audience still listening?

We are excited to welcome back Inside the Greenroom our very own “secret weapon” the amazing speaker coach and consultant Pat Quinn. With 30 years of entertaining, inspiring, and educating under his belt Pat teaches us about just what it takes to get your audience’s whole-hearted yes again.

You’ll learn amazing practical techniques you can apply to your speech or event to create an environment that will have your audience feeling safe and empowered to make the right decision for themselves. From observing your audience to the inflection of your voice, Pat will tell you how you can connect to your audience whether it’s a 5 minute live video or a keynote speech.

Speakers and business owners, you’ll gain some top tips on how to manage your time well, not overwhelm your audience, and even create increased engagement after your offstage.

Event Planners, learn the 3 phases you can plan with any virtual or live event to boost your sales and create an environment that will have them coming back again and again.

If you want to continue to inspire and grow your influence don’t miss this jam-packed episode!

Here’s what we cover:

  • The importance of paying attention to the audience
  • How to create a presentation to maximize your engagement offstage
  • The two types of listeners in every audience
  • The 4 part story braid framework and how you can use it anywhere
  • How pacing before leading can make all the difference
  • Intentionally planning an event to help your audience stay present
  • 3 tactics to help your audience say yes
  • The importance of reminding your audience of their power
  • Reinforcing your audience to help them make decisions through any crisis
  • How changing your voice makes all the difference
  • The biggest mistake speakers make when starting their presentation
  • Content interaction and how it helps you serve your audience
  • The one thing you need to do before planning an event or your speech
  • And much more!

LINKS:

Connect with Pat:

  • Facebook: https://www.facebook.com/pat.quinn.96387
  • LinkedIn: https://www.linkedin.com/in/pat-quinn-71b29480

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Episode Minute By Minute:

  • 0:27 Welcome back Pat Quinn!
  • 4:41 Pat’s winning formula for presenting on stage
  • 11:27 Does the story braid framework always apply?
  • 14:25 How to apply the story braid framework to your events
  • 20:25 Tips on getting any audience to take action
  • 31:25 How to control pacing and communicate pacing
  • 37:03 The biggest mistake speakers make
  • 42:17 People need you now more than ever
  • 44:34 The power of telling your story

More About Pat:

Pat Quinn has been entertaining, inspiring, and educating audiences for over 30years. As a former professional magician, Pat learned the art of commanding a stage early in his career. With an advanced degree in brain research, he understands how adults learn new information. As a professional consultant and speaker he has keynoted the biggest conferences and spoken to audiences around the world.

Pat consults with Professional Speakers and Business Leaders to help them improve their presenting skills and more effectively deliver their messages. From Olympic Athletes to New York Times Bestselling Authors, the very best speakers in the world turn to Pat Quinn to improve their presentation skills. PatQuinn lives in Milwaukee, Wisconsin with his wife and two daughters.

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Imagine this, you just received a call from the client who bought from you yesterday. Their tone has changed from excited to closed-off. They’re experiencing what we in the industry know as “buyers remorse” and now the once victorious feeling you carried has deflated.

If you’ve ever felt this before you understand what it is to sell. But what if you could gain more sales while also serving your client with a worry-free investment?

In today’s episode, we have a conversation with our very own director of sales Daniel Moskowitz. Daniel is an expert at understanding the obstacles that stand between him and his client’s investment and knows how to help them come to a decision that is exciting and even painless.

By combining martial arts and what he has learned in his 25 years of sales, Daniel has created a 4 level system known as “Sales Jiu-Jitsu” that will have you creating relationships with the right people, handling any objection thrown your way, and doing this all without leaving a sour taste in your mouth. Hone your sales skills today, whether you are a solopreneur or work within an organization, Daniel will give top strategies on how you can ease your client’s worries while also having meaningful interactions that will have you gaining more sales.

If you want to build lasting relationships with clients who trust and invest in your company, then this episode is for you.

For more details or to learn the full fighting style of “Sales Jiu-Jitsu” check out the links in the show notes below

Here’s what we cover:

  • How Daniel brought sales and Jiu-Jitsu together
  • How you can be an entrepreneur while supporting an organization
  • Creating a book as a marketing tool
  • Why you should consider self-publishing
  • The 4 levels of the Sales Jiu-Jitsu System
  • The importance of a Win-Win situation in Sales
  • Strategies to hone your sale skills
  • How to handle almost any objection
  • Building a relationship with the right people
  • How to reinforce a sale with future casting
  • Marking the moment to cement a sale
  • When you should go for the #2 spot
  • The importance of reviewing your wins
  • And much more!

LINKS:

Connect with Daniel:

  • Website: salesjiujitsubook.com
  • Website: elitespeakersagency.com/speaker/daniel-moskowitz/
  • Email: daniel@salesjiujitsubook.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

  • Learn More https://elitespeakersagency.com/

Influential Speakers in Daniel’s life:

  • Jim Rohn

Episode Minute By Minute:

  • 0:28 Welcome Inside The Greenroom!
  • 1:54 How Daniel got started
  • 6:28 How Daniel blinds marshal arts and sales
  • 10:19 How Daniel became an entrepreneur while still supporting large organizations
  • 18:11 It is not about finding new leads
  • 23:23 Daniels four-step framework
  • 25:44 How Daniel self-published his book and repurposed the content
  • 29:57 Winning strategies you can use today
  • 38:18 The importance of talking to decision-makers
  • 38:54 The two ‘winning’ moves you every entrepreneur needs to know
  • 43:20 Closing thoughts
  • 46:50 the speakers who have impacted Daniel the most

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Sure, the final page on your 2020 desk calendar may have come and gone, but that doesn’t mean things are back to normal just yet. At this point in your entrepreneurial journey, shifting, making necessary changes, and pivoting at a moment’s notice is the new norm for you.

This level of flexibility and adaptability is what makes you unstoppable in our industry.

If you have been around Inside The Greenroom for any amount of time you know that one of our mantras is “The best investment you can make, is investing in yourself.”

That is why we are excited to welcome Casanova Brooks to the show! Casanova’s uplifting story of hope and resilience is nothing short of incredible.

Learn how this self-described “serial entrepreneur” created a bulletproof mindset that has given the ability to remain focused on his goals despite his current reality.

After being diagnosed with stage four cancer as a teenager and losing his mother, his job, and his house all within a couple of weeks, he found himself with nothing, and no one to turn to. All he had was his entrepreneurial mindset and the will to not just survive, but thrive.

Whether you are new to the business world or an industry titan, we know that every entrepreneur will relate to Casanova’s journey of staying resilient, refusing to give up and creating your own outcomes.

If you know someone who needs a little hope and inspiration today, we invite you to share this episode with a friend!

More of what we cover:

  • Finding the motivation to not take the easy route
  • How you can leverage your stages to diversify your audience
  • Creating relatability onstage
  • Finding your unique skill set
  • How Casanova developed a bulletproof mindset
  • Practical advice on how Casanova grows his podcast
  • How Casanova adapted during COVID
  • The 3 E’s to success
  • The importance of getting out of your comfort zone
  • How to live life without regret
  • What a recession-proof business looks like
  • And much more!

LINKS:

Connect with Casanova:

  • Website: https://dreamnation.com
  • Instagram:www.instagram.com/dreamnationmedia
  • Youtube: www.youtube.com/channel/UCVDIagCy3E1-Qx5A8vmS5BA
  • Facebook: www.facebook.com/casanova.brooks

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • stageagency@advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Book Speakers for your next event! We are the only agency where you can book free and paid speakers, no bureau commissions!

Learn More https://elitespeakersagency.com/

Influential Speakers in Casanova’s life:

  • Jim Rohn
  • Jack Canfield
  • Alex Banayan
  • Allyson Byrd
  • Marshawn Evans Daniels
  • Sarah Fontenot
  • Brian Bogert
  • Anthony Trucks

Episode Minute By Minute:

  • 0:35 Meet Casanova Brooks
  • 1:24 Conversation starts
  • 1:45 Casanovas background
  • 3:25 The foundation that got Casanova where he is today
  • 4:28 When Casanova was diagnosed with cancer
  • 6:07 How Casanova fell in love with real estate
  • 12:06 How Casanova has started to use his voice to build his business
  • 20:23 Casanova’s goals and how he plans to 10X his business
  • 27:44 How Casanova pivoted in 2020
  • 33:23 How Casanova diversified his audience
  • 40:56 The speakers who have impacted Casanova the most
  • 45:09 The purpose behind Dream Nation

More About Casanova:

Casanova Brooks is an award-winning entrepreneur, author, high-energy keynote speaker, and real estate professional. He is also the host of DreamNation podcast

Through his battles with adversity in many stages of his life including stage four lymphoma cancer, to losing his mother, job, and home in a matter of a couple of weeks, even with having very limited resources Casanova learned to develop a bulletproof mindset to thrive and succeed in life and business. From producing 46 deals and $8 million in his first year in real estate to now owning multiple businesses, he has been an action-taker in every sense of the word. Casanova now focuses on empowering others to focus on developing their mindset to become the best version of themselves to thrive in their own lives. "

Best Quotes:

  • “Meaningful relationships are the currency to all success"
  • "You've got to learn how to be Lord of your land"
  • "My experience was my expertise"
  • "Anything you want is on the other side of fear"

View Details

A recent study of the State Of The American Workplace found only 33% of employees are engaged in their work, while 56% were disengaged, and even worse, 16% actively disengaged with their workplace.

The cause of this disengagement? Toxicity, bullying, and exclusion within the workplace.

Today you’ll get not one, but two eye-opening perspectives on toxicity in the workplace and how you can fix almost any problem in your company by establishing a safe, and trusting environment for your employees.

Leslie has firsthand experience in dealing with toxic workplaces, from getting “voted out” of a family company, to regaining the trust and loyalty of employees who have been hurt. She offers real-life examples and solutions that will help you answer the big questions in your workspace.

Kemy has been in the shoes of those dubbed “workspace bully”, and has worked countless hours to re-socialize and become an expert in workplace equity that provides a natural, safe place for companies and their employees to work together. Learn his methods like taking a step back to assess a situation more clearly and how you can provide support and honesty with your employees even through times of crisis.

Whether you work in person or virtually, Leslie and Kemy will give you their top tips on how to create a workspace where employees can be themselves, feel proud of the work they’ve done, and create a thriving community within your company.

Here’s what we cover:

  • How to recognize diversity by exclusion
  • How Leslie regained trust and loyalty from employees
  • The power of trust from your employees
  • Creating safe spaces in digital companies
  • How to eliminate bullying and discrimination in your events
  • The backlash of backchat
  • How going virtual has brought more opportunity for equity
  • The flipside of virtual: how workplace bullying has increased due to COVID
  • How phone calls can create closer bonds between calls
  • How you can create trust before meeting people
  • Gaining trust and loyalty in times of crisis
  • Real-life stories of trust that is restored
  • And much more!

LINKS:

Book Kemy Joseph or Leslie August to speak at your next event by emailing stageagency@advanceyourreach.com

Connect with Kemy:

  • Website: www.FearsAdvantage.com/Speak
  • Facebook: facebook.com/FEARSAdvantage
  • Twitter: @kemyjoseph
  • Insta: @kemyawesome
  • LinkedIn: https://www.linkedin.com/in/kemy-joseph/
  • Company Name: F.E.A.R.S. Advantage™

Connect with Leslie:

  • Website: LeslieAugust.com
  • Facebook: @LLAugust
  • Twitter: @It_Pays_To_Care
  • Insta: @LeslieLevyAugust
  • LinkedIn: Leslie Levy August

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:34 Welcome Kemy Joseph & Leslie August
  • 2:34 How Leslie helps address toxic work please environments
  • 5:43 How Joseph got started
  • 14:18 Assessing before making a mess
  • 20:30 How to get your employees to have your back
  • 23:15 Being a safe leader in a PC culture
  • 33:01 How the training landscape has changed
  • 34:41 Go into every meeting with intentionality
  • 52:21 Last tips from Kemy and Leslie

More About Kemy:

Raised in Miami, FL as a first-generation Haitian American, Kemy lived in a single-parent household with nine siblings where poverty, violence, and racial inequity traumatized him at an

early age. Growing up, he was socialized as a sexist, racist, homophobe, bigot, bully, and criminal. As an adult he’s made the extraordinary effort to re-socialize himself into a human

being — a healthy, educated black man who respects women, Celebrates Diversity, and supports the equal rights of all people. His journey represents the healing that’s possible when we use

negative emotions for positive change and learn the skills we need to treat others equitably. Kemy is creating a world where we rise above segregation, hatred, and violence to heal our past traumas and ensure the safety of all human beings. In service to that vision, he works with hundreds of leaders in business and education — in addition to many Nobel Peace PrizeWinners — to inspire global social justice initiatives.

More About Leslie:

For 35 years, Leslie August held progressively senior management roles in international insurance agencies. In that time she saw the stark comparison between toxic vs. healthy workplaces and how toxic workplaces resulted in employee disengagement, distraction, illness, and impaired productivity. Ultimately she personally experienced bullying and workplace toxicity and gained a first-hand understanding of the challenges and strategies for dealing with toxic work dynamics and their increased risks.

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There is a currency even more valuable than the money that holds our industry together, that not many people truly understand.

It’s what makes the most noteworthy events, it’s what makes attendees say “Wow! That was the best speaker I have ever heard.” It’s what keeps your ads working and virtual events engaging.

What is that currency? It’s creativity.

Creativity is the most essential skill to hone, own and implement in your business. When reading that sentence you may have the knee-jerk reaction to say “But I am not creative?” Let us assure you that if you are an entrepreneur, speaker, business owner, or meeting planner, you are the most creative of us all.

Creativity goes so much further than how well you can paint, draw, sculpt or take a picture. Creativity is more than just the arts. Creativity goes to the core of who you are.

Today we welcome speaker, computer scientist, entrepreneur, and influencer Shelly Bell Inside The Greenroom!

Shelly is a master of weaving creativity with professionalism. She has gone from poet, computer scientist and entrepreneur. If there is anyone that could teach us how to toe this line; it’s her.

Named as one of Entrepreneur Magazine’s Top 100 Powerful Women in Business, Shelly Bell is a computer scientist, system disruptor, and business strategist, who moves ideas to profit, while empowering people to live, build, and foster better relationships.

Listen in to the real and raw conversation with Shelly and Blair and learn how to start infusing creativity into every part of your life and business.

More of What We Cover:

  • The #1 reason you should hire someone
  • Why every entrepreneur should be delusional
  • Shelly’s impressive start-up story
  • How to give yourself permission to create
  • Shelly’s partnership with Nike™
  • How every entrepreneur is an artist
  • The toughest crowd to speak too
  • How Shelly blends computer science and art
  • Where creativity and money-making meet
  • Sticking to the core of who you are
  • Finding common ground with everyone

LINKS:

Connect with Shelly:

  • Website: www.iamshellybell.com
  • SM Links: @IAmShellyBell
  • Facebook: @IAmShellyBell
  • Twitter: @IAmShellyBell
  • Insta: @IAmShellyBell

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:23 Welcome Inside The Greenroom!
  • 0:34 Meet Shelly
  • 1:36 How Shelly started her business
  • 10:06 Create your own playbook
  • 15:49 The secret sauces to growing your business
  • 17:55 The power of mirroring
  • 20:36 How Shelly creates opportunities for underrepresented voices
  • 23:13 Who are you to your company?
  • 25:08 How Shelly has leveraged stages to build her business
  • 31:22 Shelly’s favorite success stories
  • 35:08 How the murder of George Floyd affected Shelly’s founders
  • 37:55 Winning tips to keeping a virtual audience engaged
  • 42:35 The speakers who have impacted Shelly the most
  • 45:02 You can make people uncomfortable and not hurting their feelings.

More About Shelly:

Named as one of Entrepreneur Magazine’s Top 100 Powerful Women in Business, Shelly Bell is a computer scientist, system disruptor, and business strategist who moves ideas to profit while empowering people to live, build, and foster better relationships. She connects entrepreneurs, investors, and corporations in order to diversify their talent pipeline, increase equity, and grow their brands.

About Black Girl Ventures: Black Girl Ventures, founded in 2016 as a solution to wealth disparity and lack of access to capital. We began with our signature event, the BGV Pitch Competition. Since then we have traveled to 4 cities, raised over $30K, funded 10 founders, created a pipeline of over 300 black/ brown women founders, formed over 20 partnerships, and engaged a following of over 20K people with diverse backgrounds. BGV believes that the best way to engage Black/Brown founders is by using intense short-term learning experiences followed by an online peer to peer mentoring with experts available to guide and coach when necessary. Our approach is to create fee-based engagements in increments of two hours, half-day (4 hours) and (8 hours) full day with specific tangible outcomes to cater to the lifestyle of Black and Brown women founders. Black Girl Ventures has made a national footprint by creating uniquely engaging crowdfunded pitch competitions in Washington, DC, Baltimore, Philadelphia, Atlanta, Chicago, Austin, and NYC.

About Black Girl Ventures: Black Girl Ventures, founded in 2016 as a solution to wealth disparity and lack of access to capital. We began with our signature event, the BGV Pitch Competition. Since then we have launched chapters in 5 cities, raised over $1M, funded over 130 founders, created a pipeline of over 300 black/ brown women founders, formed over 20 partnerships, and engaged a following of over 30K people with diverse backgrounds. BGV believes that the best way to engage Black/Brown founders is by using intense short-term learning experiences followed by online peer to peer mentoring with experts available to guide and coach when necessary. Black Girl Ventures has made a national footprint by creating uniquely-engaging, crowdfunded pitch competitions in Washington, DC, Baltimore, Philadelphia, Atlanta, Chicago, Austin, NYC, Miami, Houston, and Detroit.

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Give a big warm welcome to owner, speaker, and coach at The Speaker lab, Grant Baldwin Inside The Greenroom!

Today we are taking time to serve our listeners who are new to the speaking game. Or, as we like to call you, “the best-kept secret.”

It is crazy to say that we are wrapping up the first month of 2021. It has been a wild and unpredictable year already… Despite the ever-changing world around us, we believe that there are a few things you can still predict in this life.

One of them is your success as a speaker.

In this episode, Grant gives some incredible insight into how you can practically upgrade your speaking career behind the scenes, establishing yourself as an expert in your niche and create a foundation that will set you up for long term success.

Learn about the S.P.E.A.K. method, what event and meeting planners are looking for, the two questions every audience wants answered, and how you can start making money with every gig.

P.S.

Of course, we didn’t forget about our event and Meeting Planners! Hear Grant’s best advice on working with speakers and how you can take your event to the next level!

Jump into 2021 with the confidence you need! Listen now.

Here’s More Of What We Cover:

  • How customizing your speaking career can open doors
  • The method that helps Grant’s clients start speaking professionally
  • How Grant pivoted AND helped his clients pivot during the pandemic
  • Why you should establish yourself as the expert
  • Building a foundation that books you gigs
  • How to acquire paid speaking gigs
  • How to establish yourself as the expert
  • The two questions every audience wants to know
  • Why you should have a professional-grade website
  • How you can create the Demo video that’s right for YOU
  • When you should speak for free
  • How to know when to scale your business
  • How the industry has changed since 2020
  • The most important thing you can do as a meeting planner
  • And much more!

LINKS:

Connect with Grant:

  • Website: thespeakerlab.com
  • Podcast: The Speakers lab Podcast
  • Calculator: myspeakerfee.com
  • Facebook: www.facebook.com/grantbaldwin
  • Twitter: twitter.com/grantbaldwin
  • Insta: www.instagram.com/getpaidtospeak/?hl=en
  • LinkedIn: www.linkedin.com/in/grant-baldwin-641a03105/
  • Company Name: The Speaker Lab
  • YouTube: www.youtube.com/thespeakerlab

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Influential Speakers in Grant’s life:

  • Josh Shipp

Episode Minute By Minute:

  • 0:27 Episode starts
  • 0:55 Welcome Grant
  • 1:19 How Grant got started in the speaking industry
  • 5:40 A look inside Grant’s speaker framework
  • 13:54 Putting in the reps to nail your speech
  • 15:47 So what, now what?
  • 19:13 The importance of having a good website
  • 25:57 Key mistake to avoid when making your sizzle reel
  • 28:15 Tips on every speaking gig
  • 32:32 Grants best advice for scaling
  • 36:08 The “best” speaking style
  • 38:16 Get paid what your worth on virtual stages
  • 44:47 The importance of building relationships as a speaker
  • 47:51 We are all figuring it out right now
  • 51:13 The speakers who have impacted Grant’s life the most

More About Grant:

Grant Baldwin is the author of “The Successful Speaker” and founder of TheSpeakerLab.com, a training company for public speakers. He is also the creator and host of The Speaker Lab podcast and has coached thousands of speakers. He has been regularly featured in the national media included Forbes, Inc., Entrepreneur and the Huffington Post. He lives near Nashville, Tennessee with his wife and three daughters.

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Here at Inside the greenroom and Advance Your Reach we take health and wellness seriously because we know first hand how intertwined your physical health is to the success of your business.

If you want to make more sales, grow your business, get on more stages, and create more influence this episode is for you.

Today we, welcome, Andy Frisella Inside the Greenroom! Andy is an entrepreneur, bestselling author, highly sought after consultant, and public speaker. He has been featured in Inc., Entrepreneur & Forbes Magazine.

You may recognize Andy’s name because he is the creator of the viral mental toughness program “75 Hard.” We believe this program could be the winning edge you have been looking for in 2021. Hit play to hear more about 75 Hard and how you can start changing your life today!

More of what we cover:

  • How people waste their lives
  • Create an unstoppable mindset for our life
  • The story behind 75 hard.
  • The first step towards mental toughness
  • How to have a “never say die” attitude
  • When Pete lost $5 Million
  • What the main focus of every entrepreneur should be
  • Are you going to sulk or pivot?
  • Tips to generate sales
  • How necessity leads to great ideas
  • How mental and physical health are often the same
  • How Pete feels about 75 Hard
  • And much more!

LINKS:

Join 75 Hard:

  • andyfrisella.com/pages/75

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 1:06 Meet Andy
  • 2:35 Andy’s background
  • 7:20 How Andy started his journey to mental toughness
  • 15:11 A look into 75 hard
  • 25:30 The importance of documenting progress
  • 27:50 How 75 hard can benefit your business
  • 38:59 How discipline and happiness work together
  • 45:17 Andy’s encouragement for 75 hard
  • 46:07 Million dollar loss
  • 47:00 Andy’s tips for generating more sales
  • 52:41 The best way to approach business
  • 57:37 Closing with Blair

More About Andy:

Andy Frisella is the CEO of 1st Phorm Internation, a nutritional supplement company that takes in more than $175 million in revenue each year. He started the business in his early 20s with a friend and has become a star entrepreneur and business leader.

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Welcome speaker, entrepreneur, and expert market tester Andrew Muller Inside The Greenroom!

Hooks, headlines, graphics, speeches, and videos are some of the elements that we as entrepreneurs should be obsessing about when trying to grow our business. It is a priority to optimize these things whenever we can.

However, there is a crucial step during the processes that most people overlook and that can set you up for guaranteed success.

What is it? Testing.

Today we get to talk with Andrew about how he got into the world of market testing and how this method can save you not just money but time. Andrew gives some great insight into how you can test multiple ideas that will give you passive feedback from your ideal audience, allowing you to save time, solves problems quicker, and gain more ROI.

Whether you’re a speaker, entrepreneur, or meeting planner, have a large budget, or need to keep it small, market testing is the tool that anyone can use to understand not just what your audience needs but just what your audience will engage with. From online courses to testing your free gifts, market testing can give you the data on just what is working and how you can better impact your industry.

Here’s what we cover:

  • How you can test topics on Facebook
  • How to get a winning idea before putting it out there
  • How you can test 100 ads on a shoestring budget
  • How to address a problem that your audience will understand
  • The importance of testing speaker topics
  • Finding what your audience wants VS. what will ACTUALLY catch their attention
  • How to pierce the market
  • Why doing it wrong can give you a better look at what your audience wants
  • The importance of testing speaker topics
  • The 2 big pain points for your audience
  • What rapid testing data means and how to use it
  • How pre-vetting your audience can help with ads
  • And much more!

LINKS:

Connect with Andrew:

  • Website: andrewmullercreative.com
  • Facebook: www.facebook.com/andrewmichaelmuller
  • Email: andrew@andrewmullercreative.com
  • LinkedIn: www.linkedin.com/in/andrew-muller

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Facebook: www.facebook.com/youreventsmatter
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • elitespeakersagency.com
  • stageagency@advancyourreach.com

Influential Speakers in Andrew’s life:

  • Scott Adams

Episode Minute By Minute:

  • 0:28 Welcome Andrew
  • 1:46 Andrew’s origin story
  • 6:55 The Value of a good idea
  • 7:40 Testing for your ideal audience
  • 15:11 How testing your ads can lead to more conversions
  • 24:49 The emotional response for keyphrases
  • 30:34 Andrews approach to event marketing
  • 35:35 Social Proof sells
  • 42:40 How to use split testing as a start-up
  • 52:27 The speakers who have impacted Andrew the most

More About Andrew:

Before becoming a marketing entrepreneur, Andrew Muller worked for Microsoft in their PPC division. His company (Andrew Muller Creative) now specializes in a new type of hyper-agile market testing called The Market Testing Incubator, where he’s able to test hundreds of ideas in a month (his average market test costs $2.63) with the goal of lowering lead costs. He helps clients who are spending thousands on media buying a month but aren't getting the ROI they need

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Welcome owners of marketing and consulting firm Half a Bubble Out and co-authors Kathryn and Michael Redman Inside the Greenroom!

As entrepreneurs, we dream big. We dream of ways to create revenue was to have more impact, and we dream of ways to gain more influence to help change the world.

However, for many of us, somewhere between the bottom line and getting stuck in the clouds, we can fall into repetition and focus so much on one goal that we start to lose sight of why we started in the first place.

Today our incredible guests know that you don’t have to have one or the other, you can feel fulfilled every day and still provide for your family, your employees, and your clients.

Kathryn and Michael have made it their life’s goal to lead businesses and solo-preneurs alike to not only market and scale their businesses but do it in a pain-free way. If there’s a disconnect between the dream for your future and where you are day in and day out, this episode is for you!

Here’s what we cover:

  • How they grew 200% in 2 years
  • How to appropriately scale your business
  • The 3 things that will help scale your business
  • The importance of having a leadership coach who isn’t a quick start entrepreneur coach.
  • What solo-preneurs can do to grow your business
  • How you can feel fulfilled AND make money
  • Finding the pain points in growing your business
  • How to engage your employees in your vision
  • 3 mistakes you should watch out for
  • And much more!

LINKS:

Connect with Michael and Kathryn:

  • Website: www.halfabubbleout.com
  • Mentioned in Podcast: www.fufilledthebook.com
  • Facebook: www.facebook.com/michael.k.redman
  • Twitter: twitter.com/HalfaBubbleOut
  • Insta: www.instagram.com/halfabubbleout
  • LinkedIn: www.linkedin.com/in/michaelkredman
  • Company Name: Half a Bubble Out
  • YouTube: www.youtube.com/channel/UC-DXQjQ85angh_wMJ5oSHpg

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Influential Speakers in Kathryn and Michael’s life:

  • Stephen M. R. Covey
  • David Allison

Episode Minute By Minute:

  • 0:36 Welcome Kathryn and Michael
  • 1:59 How Kathryn and Micheal got started
  • 6:49 When the great recession hit
  • 10:25 The 3-fold framework to scaling a business appropriately
  • 16:54 Why your company needs more than just vision
  • 20:22 Solo-preneurs and money
  • 23:35 The importance of having a coach or mentor
  • 25:51 Go for what’s possible
  • 27:41 Learn about Kathryn and Michael’s book
  • 30:32 Key differentiators of leaders
  • 38:40 What entrepreneurs should worry about other than the bottom line
  • 42:02 The worst mindset for a boss to have
  • 43:58 Recap
  • 46:53 The speakers and influencers that have impacted Kathryn and Michael the most

More About Kathryn and Michael:

Kathryn and Michael K. Redman are sweethearts, best friends, and the husband-and-wife team behind Half a Bubble Out (HaBO), a marketing and business consulting firm. They’re the co-authors of Fulfilled: The Passion & Provision Strategy for Building a Business with Profit, Purpose & Legacy, as well as the founders of HaBO Village, a membership website which helps leaders build Passion & Provision companies. Michael and Kathryn have been featured in Forbes and Entrepreneur magazines, built two 7 figure companies, been visiting professors at multiple universities, are frequent guest speakers, and are the creators and co-hosts of the HaBO Village Podcast. For over 18 years, they’ve helped business leaders grow their companies through marketing, business coaching, and leadership development. They currently reside in their hometown of Chico, California, where they love going to work every day.

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Welcome Psychiatrist and Coach Manuel Astruc and Speaker, Coach, and Owner Brian Bogert Inside the Greenroom!

With the New Year right around the corner, there is ever-growing anticipation for a reset, a clean slate, and a new mindset. As entrepreneurs and speakers, this is a good time to reflect and take inventory of our mindsets, habits, and routines. Running full speed ahead all year long has a propensity to let negative habits creep in.

Today, you’ll get a look into the lives of Brian and Manuel as they speak to us about the importance of your story and how being aware of how you live life translates tenfold into your business. This conversation has the power to set 2021 up to be the year you create more impact, gain revenue while simultaneously reducing stress and burnout.

Sound good? Then dive right in!

Manuel shares how you can move from negative habits that may be bringing burn out prematurely, your choices carrying power, and how you can turn your “stress into success.”

Brian will give you insight on just how important it is to be intentional, even in the small things to create space, and freedom in your home, business, and mind.

Clean your slate, reduce stress, and live a happier, longer, fuller life!

Here’s what we cover:

  • Why your story is important
  • The difference between making money and making an impact
  • How to move from negative habits and create growth
  • How to get back to your most authentic selves
  • The importance of letting responsibilities to trickle down your business
  • Intentionally showing up in the small things
  • Matching energy whether you’re live or talking to a camera
  • How Brian and Manuel pivoted in the pandemic
  • Understanding your choice and its power
  • Aligning with who you are
  • And much more!

LINKS:

Connect with Manuel:

  • Website: https://manuelastruc.com
  • Facebook: Facebook Page
  • LinkedIn: https://www.linkedin.com/in/manuelastruc

Connect with Brian:

  • Website:https://brianbogert.com
  • Facebook: www.facebook.com/TheBrianBogertCompanies
  • Twitter: https://twitter.com/bogertbrian
  • Insta: https://www.instagram.com/bogertbrian
  • LinkedIn: https://www.linkedin.com/in/brianbogert

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Influential Speakers in Manuel’s life:

  • Jim Rohn

Influential Speakers in Brian’s life:

  • Bill Shover

Episode Minute By Minute:

  • 0:28 Meet Manual and Brian
  • 1:38 Why Manual went into psychology
  • 4:32 What motivated Brian to start coaching
  • 9:50 How Manual came back from burn out and started coaching
  • 18:27 How Manual helps people break negative habits
  • 23:16 The biggest challenges Brian’s clients have to overcome
  • 28:16 How to get more grounded
  • 31:09 How Brian leverages speaking
  • 36:20 How Manual and Brian have pivoted in 2020
  • 46:27 Manuals one piece of advice for you this year
  • 46:53 Brians one piece of advice for you this year
  • 48:59 The speakers who have impacted Brian and Manual the most

More About Manuel:

Psychiatrist and Coach. After working for over 50,000 hours as a psychiatrist helping people change, I began to suffer from burnout. I was fortunate enough to fight my way out of burnout. Now, along with my psychiatric practice, I also coach driven entrepreneurs who are stressed out, numbed out or burnt out to improve their mental fitness so they can turn stress to success and get their edge back to build a thriving business.

More About Brian:

President/Owner of the Brian Bogert Companies, LLC. Brian is a professional speaker and peak performance coach to executives, entrepreneurs, athletes and others looking to unlock what is inside. He lives his life by the “if and how I can help” principle, which impacts everything he touches. His ability to provide energy and encouragement to those he interacts with inspires them to make their best even better. The foundation for his work is to help others become more aware, and more intentional so they can become who they already are, their most authentic selves. These are essential for becoming a positive leader across business, community and family.In addition to performance coaching, Brian helps lead and expand the Phoenix office of Lockton Companies – a global insurance brokerage firm. Brian’s deep expertise and community-minded focus make him a strategic advocate for helping people protect and build their business’. Prior to joining Lockton, he was responsible for mentoring new producers across the nation at a publicly traded brokerage firm.

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Welcome Elite Coach and Mentor Todd Herman Inside the Greenroom!

The past year has brought up so many challenges, socially, in business, and even racially. As speakers, as meeting planners, and as entrepreneurs it is important for us to bring clarity, and action to our communities, businesses, and our industry.

Today we get to have an insightful talk with Todd Herman who has worked with elite athletes, executives, and many high-grade professionals on using their influence to create a lasting impact that answers some of today’s toughest questions.

As professionals within so many different fields, it's important to be mentally flexible and adaptable, so we can grow our impact, grow our influence, and answer the tough questions to change the world. You’ll hear real-life examples and practical methods to gain confidence and knowledge in whatever you are facing.

This is a powerful interview that you won’t want to miss if you are a leader of any sized community.

Here’s what we cover:

  • How to show up powerfully during challenging times
  • Understanding the opportunity we have in society
  • Moving from conscious competence to unconscious competence
  • Advice for mental flexibility and adaptability
  • The importance of Movement/Momentum
  • The framework for solving any problem
  • And much more!

LINKS:

Connect with:

  • Website: http://toddherman.me/
  • Facebook:https://www.facebook.com/toddhermanconnect
  • Insta: @todd_herman

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

More About Todd:

Todd Herman has been helping ambitious achievers do hard things for over 22 years. He’s built peak performance development systems and been a strategist for ambitious entrepreneurs, athletes, and leaders who want to achieve wildly outrageous goals. He’s helped clients reach the Olympic podium, build multimillion-dollar companies, and more importantly master their inner game so they enjoy the process on the way to victory. The Boston Globe called him, ‘A Sports Training Superstar’ and he’s been featured in over 1,000 media platforms. His signature business performance system, 90 Day Year, has been named the world’s top leadership and skill development program — twice!

Todd is the author of the WSJ bestselling book The Alter Ego Effect: The Power of Secret Identities to Transform Your Life. He lives in New York City with his wife and three young children, and is currently the world’s worst ukulele player, but working on it.

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Welcome powerhouse entrepreneur and mindset guru, Anthony Trucks Inside The Greenroom!

We all know that our industry calls for innovation, and being able to pivot at the drop of a hat, but what if you dug deeper into what makes you...you?

Today we get some mind-expanding insight from Anthony as he talks about how you can grow your business, gain revenue, and love what you do just by understanding who YOU are. Anthony has grown from athlete to entrepreneur and one thing that has come up the most is identity, he’ll talk about how you can gain more knowledge through being “disgustingly” consistent with what and who you are.

When you can see who you are, you can fix blind spots in marriage, health, and even your business.

You’ll also get some great information on the tools that will shift your mindset, allowing you the freedom to experiment and open a world of possibilities, to create more meaningful impact, gain revenue, scale your business, and grow your influence.

The plan for 2021 is here, and it all has to do with YOU!

Here’s what we cover:

  • How to plan and strategize at a big level
  • How to be consistent both professionally and personally
  • Why you should be experimenting right now
  • The importance of “Multi-streaming”
  • How Anthony made more impact during 2020
  • Why identity is important
  • What is holding your business back
  • Tools for shifting your mindset
  • And much more!

LINKS:

Connect with Anthony:

  • Website: anthonytrucks.com
  • Facebook:www.facebook.com/AnthonyTrucks
  • Insta: @anthonytrucks
  • LinkedIn: www.linkedin.com/in/anthonytrucks
  • YouTube:www.youtube.com/user/anthonytrucks

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • elitespeakersagency.com/
  • stageagency@advancyourreach.com

Influential Speakers in Anthony’s life:

  • Tamara Lowe
  • Brendon Buchard

Episode Minute By Minute:

  • 1:47 Get to know Anthony
  • 8:40 How Anthony discovered his passions
  • 13:49 How Anthony helps people think differently
  • 18:50 Finding your core identity
  • 24:33 The biggest thing that holds people back
  • 33:11 The speakers who have impacted Anthony the most
  • 36:17 The importance of scaling
  • 42:12 Anthony’s advice for struggling businesses
  • 44:17 Fail and move forward

More About Anthony:

Anthony Trucks is a serial entrepreneur with one serious superpower. The power to shift with shifting times and help people start attaining their most ambitious desires as quickly as this month. He teaches people how to use the power of identity to achieve their dreams. Which is why he created The Shift Method. A process and a company focused on helping people close their “Identity Gaps” that are responsible for the shortfalls in their potential and lack of success. He then helps them upgrade how they operate so that the hard things become easy, which means more success in all areas of their life. It’s time to Make Shift Happen.

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Welcome multilingual leadership communication expert, and author Krister Ungerböck and Founder & CEO of reCalibrate Cheryl Lynn Mobley to Inside The Greenroom!

As entrepreneurs, speakers, and meeting planners we are the leaders that usher in a better tomorrow. But what exactly makes a great leader, and how can you instill great leadership within your team?

Today you get a look at not just one but TWO amazing leaders and coaches that will help upgrade your team, business, and personal life. Krister talks about how you can grow your business and create a culture that values their employees and creates trust and loyalty not only within your business but within your own personal life too.

Cheryl has some great insight into just what makes a great leader, and how you can foster a community to create great leaders underneath you. With high expectations and open and honest opportunities within your business, you can upgrade understanding, communication, and even compassion.

This episode is going to change your view both inside and out of your professional goals!

Here’s what we cover:

  • How communication and relationships affect your business
  • The importance of business clarity and awareness
  • How conflict can decrease your business growth
  • Making the connection between business and private life
  • What makes a great leader as opposed to a good one
  • What the compassion revolution has done for the industry
  • How to foster a business culture that grows the quality of your business
  • How to grow strong leaders
  • What you can do TODAY to upgrade your leadership
  • And much more!

LINKS:

Check out our Free Resources!

  • https://insidethegreenroompodcast.com/resources/

Connect with Krister:

  • Website: https://www.krister.com

Connect with Cheryl:

  • Website: https://www.recalibrate.today.

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:27 Meet our guest
  • 2:28 How Krister and Cheryl got started
  • 11:05 The importance of communication and
  • 16:48 The best systems don't feel like systems
  • 22:50 Sneak peek into Cheryl's new book
  • 27:34 The blessing behind COVID for leaders
  • 30:00 The biggest question for leaders
  • 35:00 Do your people trust you?
  • 42:39 Steps everyone can take today

More About Krister:

Krister Ungerböck is a former CEO of a global tech company, a multilingual leadership communication expert, and author of the book 22 Talk SHIFTs: Tools to Transform Leadership — in Business, in Partnership and in Life. His work has appeared in NPR, Forbes, Inc., Fast Company, HR.com,, Recruiter.com and Entrepreneur. Prior to exiting corporate life at age 42, Krister was CEO of one of the largest family-owned software companies in the world. While leading the company to over 3,000% revenue growth, his team achieved remarkable employee engagement levels of 99.3%, won five consecutive Top WorkplaceAwards and became a dominant player in its market niche — event management software.

More About Cheryl:

As the Founder & CEO of reCalibrate Cheryl Lynn Mobley is passionate about helping organizations play at the top of their game. She guides leaders in creating businesses that are profitable, internally aligned and provide an environment that supports growth and passion. Cheryl’s record as President of a top tier hospital that increased profits, decreased operating costs, provided ‘best in class’ quality and maintained stellar employee retention & engagement, speaks for itself. She is successful in helping others because she has been there, done that. She easily shares her experience, systems, and methodology with organizations who want to get to their next level.

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Give a warm welcome to blogger, entrepreneur, and best-selling author Rachel Miller Inside the Greenroom!

They say you’re only as strong as your weakest link, but what if you had the tools and strategy to create a social media group that was disaster-proof? Facebook groups are one of the smartest tools you can use for growing revenue, impact, and even maintaining a healthy community. (if you know how to use them.)

Rachel is a master at building social pages with a loyal fan base, for over a decade now. Today we get a behind the scenes look at how she created a stable framework of engaging content and active members plus, you’ll gain a better understanding on how best to tell your story, create loyal fans, invite the RIGHT people for your group, and just how crucial leveraging the power of Facebook Groups is.

If you’re in the speaking business or if you are an entrepreneur, don't miss this high energy episode, it is jam-packed with content that will have you upgrade your groups while expanding your reach!

Here’s what we cover:

  • The framework of a great Facebook page
  • How you can tell your story to create interaction
  • The top tactics to grow your Facebook group
  • How to create content that will make loyal fans
  • Creating curated lists to invite the RIGHT people to your group
  • What a catalyst group is
  • Real-life examples of practical tactics on Facebook reach
  • How to create a viral post without spending too much money
  • Fan page vs. Personal profiles
  • And much more!

LINKS:

Join Our Groups!

  • Rise Up World
  • Your Events Matter

Connect with Rachel:

  • Website: https://rachelmiller.com
  • Moolah Life: https://moolah.life/get_the_course
  • Facebook: https://www.facebook.com/leviandrachel
  • Youtube: https://www.youtube.com/channel/UCFQvulN3I3ewUMN1Cd385Gg

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • elitespeakersagency.com
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 1:43 Welcome Rachel
  • 3:40 Rachel’s framework for content
  • 6:50 How to know if people care about your content
  • 11:20 Real-life examples of group content that works
  • 17:22 What is your business manifesto?
  • 21:21 The #1 way to grow your Facebook group
  • 26:30 What growth tactics to use when
  • 33:10 Never over post again
  • 46:11 Facebook is an echo system
  • 49:33 Q&A with Rachel

More About Rachel:

A serial, online entrepreneur, and a mom of six kids! As a best-selling author, successful blogger, and entrepreneur, who has helped build social pages with millions of fans for over a decade, she knows a thing or two about engaging content. She will show you how to up your content game and build loyal, raving fans for your stuff too.

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Welcome Speaker, Profit Coach, and Self-Made Millionaire Susie Carder Inside the Greenroom!

You’ve heard it said that content is king but really at the end of the day we all know revenue is king. We are all trying to fill out our value ladders, build our product suites, and see how we can create revenue streams we may have missed. It can feel overwhelming if you don’t know where to start.

Susie Carder has been nicknamed the “millionaire-maker” and specializes in helping entrepreneurs and speakers create steady and predictable success. Listen in as Susie talks about working through your business from the ground up, and how speaking as an entrepreneur will open doors that will not only generate revenue but cause a real impact and change in your audience’s lives.

This episode will teach you how you can get what you need to make the profit you ACTUALLY want.

Here’s what we cover:

  • How Susie got the nickname the “Profit Coach”
  • Why you should sell to at least 25% of any room you speak in
  • Stepping into your calling to serve others
  • Where you are leaving money on the table
  • How your numbers tell your story
  • Creating predictable success in your business
  • The difference between businesses that succeed or fail
  • Entrepreneurs and Meeting Planners why YOU should be speaking
  • How Susie pivoted during COVID to create more conversions
  • Growing your credibility to gain more stages and influence
  • How to look a business systemically
  • Your most important client
  • And much more!

LINKS:

Connect with Susie:

  • Website: www.susiecarder.com
  • Facebook: https://www.facebook.com/SusieCarder/Twitter: https://twitter.com/susiecarder
  • Insta: https://www.instagram.com/SusieCarder
  • LinkedIn: https://www.linkedin.com/in/susiecarder

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • https://elitespeakersagency.com/
  • stageagency@advancyourreach.com

Influential Speakers in Susie’s life:

  • Barbara De Angelis
  • Esther Hicks

Episode Minute By Minute:

Episode Minute By Minute:

  • 1:42 Meet Susie
  • 3:24 How Susie’s journey got started
  • 9:17 What is a “profit coach”
  • 16:14 How Susie started leveraging stages in their business
  • 24:06 The biggest difference between a business that succeeds or fail
  • 29:46 Is the world COVID fatigue?
  • 37:40 How Susie helps her clients how their business
  • 42:42 The results of always chasing the dollar
  • 46:34 The speakers that have impacted Susie the most
  • 49:25 What stops most people from achieving their dreams

More About Susie:

Profit Coach, Susie Carder, is truly a self-made millionaire. She started with one salon and health spa and built it into one of the most successful businesses in the country. She then founded and sold three profitable companies, the last of which sold for eight figures to Cengage.

Susie has guided hundreds of companies to develop personalized operation systems in finance, sales, and marketing. An international speaker, Susie’s spit-fire personality, sharp wit, and heart-warming stories are beautifully woven in with her decades of business knowledge to educate and compel audiences toward financial freedom.

Susie is currently a consultant of Lisa Nichols’ Motivating the Masses, a global transformation and training company, and author of nine books and multiple training programs. Her Best-Selling book, Living Proof (co-authored with Lisa Nichols) and Power Your Profits: How to Take Your Business From $10,000 to $10 Million, is available today.

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This week we have the creator of the Brainstorm & Blueprint Method, chief editor for RoseDale Publishing, and expert of building influence, Clara Rose joining us Inside The Greenroom.

When we grow as speakers, entrepreneurs, and meeting planners our arsenal of tools should grow with us! If you have had a book on your radar for a while now, this episode is for you! Join us as Clara breaks down the importance of writing your own book and how using it as a marketing tool can lead to more influence, more stages, and the organic growth your business needs.

Clara truly is the expert all Authors need in their corner. You will also learn her proprietary process for not alone writing your book, but finishing, publishing, and marketing your book.

Let’s dive right in!

Here’s what we cover:

  • Why everyone needs a book
  • How to gain more influence
  • How volunteering can jump-start your career
  • How Clara got into the publishing industry
  • The connection between writing and speaking
  • Clara’s approach to training leaders and influencers
  • How leadership is connected to everything in business
  • Pre-recorded vs. Live: What’s the best ROI?
  • How to inspire change in others through speaking
  • How the AYR stage agency serves speakers
  • The impact 2020 has had on Clara’s business
  • What Clara does to ensure every event is successful
  • And much more!

LINKS:

Connect with Clara:

  • Website: www.ClaraRose.com
  • Facebook: Intentional Influence
  • Twitter: ClaraRoseChat
  • Insta: ClaraRoseChat
  • LinkedIn: ClaraRoseChat
  • Company Name: Intentional Influence and RoseDale Publishing

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • elitespeakersagency.com
  • stageagency@advancyourreach.com

Influential Speakers in Clara’s life:

  • Michael Hyatt

Episode Minute By Minute:

  • 0:27 Meet Clara Rose
  • 5:50 When Clara discovered the power of being an author
  • 9:44 How Clara helps new authors write their first book
  • 15:30 Why Clara loves Rise Up World
  • 19:51 How Clara started to get booked for stages
  • 23:46 How Clara got into writing about ADA
  • 27:37 How to create more influence
  • 33:28 What Clara does to make every event a success
  • 36:58 How COVID has impacted Clara and her business
  • 42:14 The speakers who have impacted Clara the most

More About Clara:

As a Content Strategist, Editor, and Publisher, Clara Rose works with entrepreneurs who want to craft their messaging into a book and expand their influence. For more than twenty years, they have turned to Clara, to help them identify their vision and mission statement, strategize their messaging, and create content and tools, to help them succeed.

Clara is the chief editor for RoseDale Publishing, a press mark that produces business books for professionals. She is the creator of the Brainstorm & Blueprint Method, a proprietary process for book building, from conception through publication.

Additionally, she is the founder of the Influence Builders movement; an online group for sharing knowledge, tips, and tools for expanding influence. You can catch her on her weekly show, Influence MATTERS, fridays at 2 pm ET on www.WeBeamTv.com.

Clara believes success is a matter of influence, but influence is not accidental, one must strategically and intentionally cultivate influence, then success will happen organically.

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Welcome one of the top brain coaches in the world and New York Times best-selling author Jim Kwik Inside the Greenroom!

Today you’ll receive incredible insight straight from Jim’s book, “Limitless.” You’ll learn how you can optimize your mind to improve every area of your life. From Shakespeare to Newton there have been significant times in history where solitude allowed for the creation of something that changed the world.

We talk about the opportunity to take some time and check-in by pinpointing the area where you desire to progress. The Limitless model was designed to make your mind work better and create real results! Jim gives some tips and tricks to help you learn faster, feel better, and create more.

Here’s what we cover:

  • The power of choice
  • 5 choices you can make while in the “between”
  • How to avoid burnout
  • Mental hygiene and its importance
  • How contribution combats fear
  • How to change your “To Do” list
  • The Limitless Model
  • 3 forces that will liberate you
  • The difference between common sense and common practice
  • And much more!

LINKS:

Connect with Jim:

  • Website: jimkwik.com
  • Email: pr@kwiklearning.com (for speaking engagements and interviews)
  • Insta: @jimkwik
  • Twitter: @jimkwik
  • Facebook: https://www.facebook.com/jimkwikofficial/
  • LinkedIn: https://www.linkedin.com/in/jimkwik

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 1:33 Meet Jim
  • 3:35 What it takes to become limitless
  • 6:40 The five C’s of training your brain
  • 15:31 Do you have a to-learn list?
  • 19:46 The three M’s of motivation
  • 30:55 The importance of reading
  • 32:35 Create your own 75 hard
  • 39:46 The best brain food
  • 45:31 The result of people-pleasing
  • 50:44 There is not a magic pill
  • 52:44 Audience Q&A

More About Jim:

I’ve spent the last 25 years helping people like you improve their memory, learn to speed-read, increase their decision-making skills, and unleash their superbrains.

Throughout my career, I’ve shared these same techniques with students at universities like NYU, Harvard, Columbia, Stanford, and Singularity. I’ve also worked closely with companies like Nike and GE and Zappos to help their executives and employees get the most out of work and life. Even companies like SpaceX and Virgin, owned by billionaire geniuses like Richard Branson and Elon Musk, have trained with me.

In a world of spaceships and supercomputers, our education system still uses methods that are as old, and as ineffective, as the horse and buggy. I believe that the techniques I’ve developed over the years on how to learn – not just what to learn – should’ve been taught to us as schoolchildren. Luckily, it’s never too late to learn these skills!

No matter your age, background, or level of education, you can learn new ways to use your brain.

If you’ve been searching for better ways of coping and growing, I’m here to help you fall in love with learning again. Please, reach out and tell my team and I how we can serve you on your learning journey. And I can’t wait to be your brain coach.

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Welcome the owner of Mpowered You Meredith Viguers and the founder of Bunnell Idea Group Mo Bunnell Inside the Greenroom!

Join us as Meredith and Mo give the key insight you need on how you can grow your business while leveraging your time, partnering with your team in a new way, and how to foster the entrepreneurial spirit within a large organization.

Whether you’re a large business that’s looking to go to the next level or a solopreneur that is wanting to build a dream team, Mo and Meredith show us just how easy it can be. Learn how to strengthen relationships, empower your employees, and upgrade your systems to expand your impact and influence.

BONUS: Listen to the end to hear about the FREE gifts Mo and Meredith have for you.

Here’s what we cover:

  • How Meredith moved from corporate to owning her own company
  • How to build your Dream Team
  • Hiring for skill VS. Hiring for value
  • 3 levels of growth for your business
  • Partnering with your clients with speaking
  • How to build systems to grow your small business
  • Finding opportunity in crisis
  • Being an entrepreneur in a corporate setting
  • How to find success during COVID
  • Speakers finding more opportunities to speak
  • What event planners need to be thinking of right now
  • How doubling down on relationships can make you stronger in the long run
  • Finding ways to present physically in a socially distant time
  • And much more!

LINKS:

Connect with Meredith:

  • Website: mpoweredyou.com
  • Speaker Kit: PDF Here
  • Insta: @MpoweredYou
  • Twitter: @MpoweredYou
  • LinkedIn:@MpoweredYou

Connect with Mo:

Get Mo’s marquee video-based training at no charge. It teaches sound Business Development Habits that help professionals grow their relationships, their book of business, and their career. It’s perfect for client-facing roles at professional service companies and service-based organizations.

Sign up at bdhabits.com

BONUS: If you put on events, Mo is happy to provide a gratis signature talk for groups that can sign up 50 or more people for the program.

  • Website: www.bunnellideagroup.com or www.bunnellideagroup.com/speaking

  • Homepage/website for us is here: www.bunnellideagroup.com

  • Twitter: @mobunnell

  • Podcast: podcasts.apple.com/us/podcast/real-relationships-real-revenue-video-edition

  • LinkedIn:https://www.linkedin.com/in/mobunnell/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • elitespeakersagency.com
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:15 Meet Mo and Meredith
  • 4:55 How Meredith started to serve entrepreneurs
  • 8:27 How Mo started to serve entrepreneurs
  • 11:01 Tips for building a winning team
  • 13:42 Mo’s three levels of growth
  • 16:10 How Meredith leveraged speaking to grow her business
  • 19:37 Tips for growing your career within an organization
  • 21:29 An overview of the snowball system
  • 24:26 Businesses can’t grow past the owner
  • 28:55 How Mo helped his clients pivot in the pandemic
  • 34:25 How Meredith has kept growing
  • 39:51 How to stop being overwhelming and start creating
  • 44:20 Doing something physical during virtual events
  • 47:18 Mo and Meredith’s gift for you

More About Meredith:

Meredith Viguers was born and raised in St Petersburg, FL, and relocated to Central Texas when her husband Jonathan received orders from the Army to Fort Hood. After years in the Insurance, Banking, and Real Estate world, she was ready to take a huge risk, and start her own business. She is the Owner of the Award Winning Central Texas catering company Let Us Do The Cooking and a Certified John Maxwell Speaker, Trainer, and Coach. Meredith’s years of experience in the Corporate and Customer Service world have led her to become passionate about empowering others to discover, believe in, and act on their full potential. That passion had led to her most recent endeavor with the start of Mpowered You. She equips Entrepreneurs to smash through the ceiling of their limiting beliefs and develop the right team to put systems and processes in place that allow them to grow more profitably with less of their own time.

More about Mo:

Mo Bunnell helps complex organizations grow by scaling business development skills across their organizations and creating a growth-oriented culture. He’s the author of The Snowball System, the host of the video podcast Real Relationships Real Revenue, and the founder of Bunnell Idea Group (BIG), who has trained over 15,000 seller-experts at over 400 clients, all over the world.

BIG’s clients have used Mo and his team’s GrowBIG® training to give their experts a system for growth that creates ravings fans, gives a comprehensive business development framework, and is, dare we say, is fun to use.

Mo started out his career as an expert himself, passing all the actuarial exams to earn their highest designation: Fellow of the Society of Actuaries. Today, Mo gets most excited working with BIG’s clients that usually fall into two camps: professional service firms like BCG, King & Spalding, and Sotheby’s and service-based companies like Aetna, Constellation Energy, and TransUnion.

Mo lives in Atlanta with his wife of nearly 30 years, his two daughters (when they’re home from college), and their miniature donkey, Louie Hamilton.

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Today we welcome high-performance business coach, emcee, and keynote speaker Jimmy Nelson Inside the Greenroom!

In show business, they say there are no small parts. This is a mindset that Jimmy Nelson represents well. After years of acting and living as a stage performer, Jimmy is now one of the most recognizable Emcees in the events industry.

Join Blair Bryant Nicoles as he talks with Jimmy about the impact that a good emcee can have on your virtual or live event. You will also hear how to make your story have the most impact, and how to keep the audience engaged throughout your events.

This energetic interview will leave you motivated and give you the power to bring your true self to any stage!

Here’s what we cover:

  • How Jimmy went from performing to speaking
  • One of the most amazing marketing tools in the world
  • Moving from unconscious confidence to conscious confidence
  • How to keep energy moving during a virtual event
  • How to project your authentic self on stage
  • Give yourself permission to be yourself!
  • Why emcees are an integral part of your events
  • How your audience can co-create your next event
  • Why vulnerability brings more engagement
  • What happens when you let your audience know they are valued
  • Why every speaker and emcee needs to priorities physical fitness
  • And much more!

LINKS:

Connect with Jimmy:

  • Facebook: www.facebook.com/jimmyhaysnelson
  • Twitter: twitter.com/thecoachjimmy
  • Insta: www.instagram.com/thecoachjimmy
  • LinkedIn: www.linkedin.com/in/jimmyhaysnelson
  • Website: thecoachjimmy.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Facebook for Event Owners: https://www.facebook.com/groups/484956538954775/?ref=bookmarks
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Influential Speakers in Jimmy’s life:

  • TD Jakes
  • Steven Furtick

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:39 Meet Jimmy
  • 4:09 How Jimmy got started in events
  • 8:50 It is okay to pursue what’s in your heart
  • 13:08 Jimmy’s first business venture
  • 17:27 How Jimmy started to master his craft
  • 21:09 How Jimmy’s training in theater advanced his emcee career
  • 26:28 The two mains roles of an emcee
  • 34:20 How virtual stages have led to more connections
  • 38:59 How to be more authentic on stage
  • 48:42 How physical fitness plays into being successful on stage
  • 53:40 Who Jimmy watches to make himself better

More About Jimmy:

Jimmy Hays Nelson, aka Coach Jimmy, has been a high-performance business coach for over a decade. Jimmy's unique skill is helping his clients to seamlessly connect their personal stories to their product or service, creating a strong "know, like, and trust factor." Using his 20+ years of experience as a stage and film performer, he crafted his own personal story to create a 7-figure business. Now he dedicates his life to helping professionals craft their own stories to attract and impact the lives of their ideal audiences. He is a sought after keynote speaker, emcee, and event host, now honing his expertise as a virtual emcee as well. As Coach Jimmy says, "Tell a story, change the world."

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Welcome founder and principal of Evoke Invoke Speaker Consultancy Mirjana Novkovic, Inside the Greenroom!

Mirjana worked for a number of years behind the scenes with video and sound before working her way up into marketing. It was here she realized that she had a passion for getting to know speakers, their messages, and working with agents to find the best strategy to get them on stages, and shortly after that Evoke Invoke Speaker Consultancy was born!

This episode will give you some great insight on how to upgrade your speaking to create a strong atmosphere that will unlock stages, invoke emotion, and create a message that won’t soon be forgotten!

Speakers you’ll get some key information on how to land an event by sharing the right things with meeting planners, meeting needs in specific marketplaces, matching your online presence to your signature talk and establishing what you are known for.

Don’t miss out Meeting Planners on how to create the best digital and live events by thinking about who is REALLY impacting your audience, making meet & greets an enriching experience for keynotes, doing pre-work research on your audience demographics, how you can use breakout rooms to your advantage and much more!

This episode is so jammed packed you’ll want to listen to it again and again.

Here’s what we cover:

  • How Mirjana became a speaker consultant
  • The biggest change in working with clients during a digital time
  • How slowing down can help create an amazing speech
  • Absolute MUST-HAVES for visibility as a speaker
  • How to use competition to find what makes you unique
  • Why video examples overpower testimonials
  • How to sell a big picture rather than multiple topics to agents
  • Every speaker must be in a category/industry
  • How to customize your content for every event
  • How to choose what video to send to agents and meeting planners
  • How to really impact your audience through choosing a specific speaker
  • Tapping into your core and how it can bring value to an event
  • Why breakout rooms are worth it
  • The importance of pre-work research on your audience demographics
  • And much more!

LINKS:

Connect with Mirjana:

  • Website: www.evokeinvoke.com
  • Facebook: www.facebook.com/EvokeInvoke
  • Twitter: twitter.com/mirjnyc
  • LinkedIn: www.linkedin.com/in/mirjananovkovic

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com
  • Connect with our host: blair@advanceyourreach.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:02 Why today is going to be a great episode
  • 4:00 How Mirjana got started in the lecture industry
  • 8:17 How Mirjana has seen the industry change
  • 11:18 The importance of understanding your market place
  • 14:14 Sizzle real alternatives
  • 22:56 Don’t assume the people you are working with know production
  • 25:03 Why speakers have more control now than ever before
  • 27:09 Finding the purpose of your message
  • 32:24 Where you can lean in now more than ever before
  • 36:22 The new video assets all speakers should have
  • 44:01 Questions for the audience

More About Mirjana:

Mirjana Novkovic is the Founder and Principal of Evoke Invoke Speaker Consultancy focused on helping thought leaders position their message for the speaker bureau marketplace.

She brings more than 20 years of experience, expertise, and knowledge within the global lecture and speaking industry.

Mirjana previously spent 16 years with the Harry Walker Agency in New York, where she held primary responsibilities within their Client Relations division and served as Vice President of Marketing, overseeing the marketing strategies for more than 150 iconic exclusive speakers, including many of the most globally sought-after and high-profile World Leaders, C-suite Executives and Leading Industry Influencers.

She is a passionate advocate of the lecture industry and believes that if you have a message that is relevant, purpose-driven, and action-focused then there is a tribe that will rally to hear you.

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Give a big welcome to the owner of Fit Body Bootcamp, and self-made powerhouse entrepreneur Bedros Keuilian to Inside the Greenroom!

Learn from Bedros as he talks about what he calls the “American Dream and Immigrant Edge” and how he moved from rags to riches after leaving the soviet union for the United States.

During Bedros career he as has generated millions in revenue just by following these three rules throughout his life:

  1. Don’t be allergic to hard work
  2. Serve people by being a solution to their problem
  3. Get really good at one area of your life at a time

In this episode, learn how to implement these three rules in your own life and gain insight on the key categories in your life to create success not only professionally but personally. If you’re a speaker, entrepreneur, or meeting planner you’ll be encouraged with this incredible story on how strengthening the categories of your life and increase your overall impact.

PS: If you feel like 2020 hasn’t been your year, Bedros defines failure and winning to uplevel your mindset so you can continue to be motivated, increase your stamina, and create new opportunities and experiences for people. Increase your physical fitness to expand and upgrade your mental, emotional, and even spiritual capacity. His wisdom can help you finish this year strong and turn your situations around.

Here’s what we cover:

  • What we can miss in the absence of discipline and routine
  • What the four F’s of life are
  • How to find your purpose in life
  • How to start every day with a win
  • How to transform your life
  • Ensure you make an impact for generations
  • Creating a routine that set you up for success
  • How Bedros gets results for his clients every time
  • How to find success in every area of your life
  • How to respond instead of react
  • What Bedros is focusing on now
  • The best advice Bedros’s dad ever gave him
  • And much more!

LINKS:

Connect with Bedros:

  • Website: bedroskeuilian.com

Join Rise Up World:

  • www.facebook.com/groups/riseupchallenge20

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Influential Speakers in Bedros’ life:

  • Tony Robbins

Episode Minute By Minute:

  • 0:02 What to expect today
  • 1:32 What Rise Up World is all about
  • 4:52 Welcome Bedros
  • 5:26 A look into Bedros story
  • 9:00 What we can learn from dogs
  • 10:33 How to find your purpose
  • 13:31 Life comes in phases
  • 15:04 Creating routines that upgrade all areas of life
  • 16:50 Do the hardest thing first
  • 18:19 Do one thing at a time
  • 19:56 What Bedros is focusing on now
  • 23:25 Being built for winter
  • 26:57 What to do when things go wrong
  • 27:56 Pete’s biggest takeaway
  • 28:12 How you do one thing is how you do everything

More About Bedros:

Bedros teaches, mentors, and leads through “in-the-trenches” personal experience. With ownership and equity in several multi-million dollar generating businesses in digital marketing, subscription software, franchising, health education, and business consulting Bedros believes in coaching through first-hand experience, not by theory. He draws all of his coaching knowledge and training from his years of “trial by fire” experience that has enabled him to build his empire.

Bedros Keuilian has been featured and quoted in publications such as Forbes, Inc Magazine, Entrepreneur Magazine, Home Business Magazine, The Native Society, YoungUpstarts.com, Franchising USA, RadioMD, Active, the Huffington Post, About.com, ChiefExecutive.net, Dr. Oz, The Good Life, CBS Small Business, and several international business publications worldwide.

Bedros is a huge believer in “paying it forward” and challenges himself and his clients to pay it forward by donating to Shriners Hospitals for Children and helping out our military veterans by contributing to organizations like the Lone Survivor Foundation, by sponsoring the Patriot Tour, and by providing career support for our veterans through his own companies.

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Welcome, Best Selling author, keynote speaker, and network marketing trainer Ray Higdon Inside the Greenroom!

In today’s episode, you’ll hear how Ray moved from the corporate world to real estate into one of the biggest network marketing trainers in the industry. Learn just how Ray has helped hundreds of clients make multi-figure incomes while also upgrading their social media presence and delivering to their target audience year-round.

Whether you’re a speaker, entrepreneur, or meeting planner, you’ll want this key insight on how you can rise above the fear and expectation of rejection to a mindset of power that you can work from.

With passive and active marketing strategies, you’ll learn how to grow your audience, and bring clients TO YOU!

Speakers and entrepreneurs, you’ll learn practical strategies on how to grow your influence with your audience on social media, making measurable mindset growth and impact not only for you but for meeting planners too while also creating a massive change in revenue.

Meeting planners listen up as you hear how you can spot the speakers who will bring in more revenue, audience, and impact into your event, whether digital or live. Also, the massive impact of year-round content to increase your brand, growth, and ROI.

Don’t miss out on how to upgrade your social media game and grow your business today!

Act Now to Claim your Ticket to Ray’s event coming up RankMakersLive October 8-10th. This is a 3 day highly-interactive event! This is a one of a kind virtual experience. Plus gain instant access to 3 amazing bonuses when you join.

You Can Get All The Details Here. rankmakerslive.com

Here’s what we cover:

  • Ray’s transition from corporate America into network marketing
  • How overcoming your fear leads to growth and new opportunities.
  • Taking inventory on your day to day operations
  • How “Going for ‘No’ “ increased his business
  • Mindset, Discipline and Self Improvement through education
  • How you can be passive or active in growing your business
  • What Education and information marketing is and how its the most valuable marketing you can do
  • How ILT (Invest, Learn, Teach) is the best method to enrich your life and gain influence in your industry
  • How to gain ROI for speakers
  • How mastering giving value year-round can increase your ROI on one time pitches
  • How Ray increased his business during the pandemic
  • And much more!

LINKS:

Connect with Ray Higdon:

  • Website: www.Higdongroup.com
  • SM: @rayhigdon
  • Email: ray@higdongroup.com

Rank Makers Live Social Media Super Summit:

We’ve attended a fair share of “virtual events” in the past... Most of them turn out to be “talking-head webinars. And don’t get me wrong, some of them are great!

But, when we heard what Ray and Jessica Higdon were up to when they turned their Rank Makers LIVE event virtual, we KNEW this was going to be different.

They have this crazy studio rented out with tons of screens that will be broadcasting hundreds of attendees at once making the “virtual event” literally feel like we’re all together in our homes.

It sounds like a blast.

What’s in store is 3-days of having the most fun you’ve ever had on a virtual event AT HOME.

You Can Get All The Details Here. rankmakerslive.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Influential Speakers in Ray life:

  • Marshall Sylver
  • Les Brown
  • Tony Robbins

Episode Minute By Minute:

  • 0:28 Meet Ray
  • 1:27 How Ray got into network marketing
  • 8:22 When Ray spoke for Russel Brunson
  • 13:06 The most innovative names in Network Marketing
  • 14:46 What makes successful network marketers
  • 20:00 How to become un-rejectable
  • 24:31 The two main ways to build a business
  • 35:43 How Ray became a master speaker
  • 39:22 How do you treat your tribe?
  • 47:52 The speakers who have impacted Ray the most

More About Ray:

Ray Higdon started in corporate America but quickly realized he was missing out on the most important thing in his life, family. A father of 4, he decided to make a change which led him to a network marketing company where he became the number one earner. Today he is a network marketing trainer, keynote speaker, and best selling author. In addition, he co-hosts the “Meet the Higdons” podcast with his wife, Jessica. Their company has been named to the Inc 5000 list as one of the fastest-growing companies in the United States.

Your audience wants to feel better about their journey. They want to increase their success, prove doubters wrong, make a bigger difference in the world, travel more, and enjoy life overall. There are so many different ways to reach new team members and customers, and it can be confusing and overwhelming, leaving Network Marketers not knowing which way to turn and with no strategy or framework to follow.

Ray’s step-by-step social media strategies will leave your audience ready to take action from their seats. The ease of Ray’s system ignites the passion for Network Marketers to grow their business with more ease and less frustration.

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Today we welcome keynote speaker, NY Times Bestseller, Multi 7-figure CEO, and all-around Boss of business, Suzanne Evans Inside The Greenroom!

Suzanne is known as the “tell-it-like-is,” no fluff boss of business building,” and she truly lives up to the name. In this episode, Suzanne gets real and honest about the steps she took to go from secretary to 7-figure CEO.

Do you want to know what her #1 strategy was? You guessed it…stages!

If you want to take your speaking game to the next level, listen in as Suzanne shares the importance of focusing on the psychology of virtual events, how to battle zoom fatigue, how to get people to stay present, and avoid multitasking, and so much more.

Meeting planners, get ready to take notes while you learn the unique ways that Suzanne handles revenue-splits, speaking with no honorarium, and how she implements multi-sensory experiences at her virtual events.

This episode is jammed packed with tips and strategies you can start implementing at any stage in your business.

Here’s what we cover:

  • The business aspect of the arts and entertainment industry
  • The unique way Susan generated her first 6-figures
  • The only strategy more powerful than paid ads
  • How many events happen in America every day
  • How waving your keynote fee can lead to bigger stage offer conversions.
  • The four factors that makeup a winning freemium
  • Moving your events from information to “Edutainment”
  • How a free keynote generates almost 200K
  • Increasing the sensory experience of your virtual event
  • The opportunities for parents in the speaking world
  • The power of repurposing your content from a virtual event
  • Creating balance and health while pivoting and staying at the cutting edge
  • Why you can’t translate your in-person talk to zoom, and navigating how to adjust

LINKS:

Connect with Suzanne Evans:

  • Website: www.driveinc.com
  • Email: suzanne@inc.com
  • Instagram: www.instagram.com/thedriveninc
  • Facebook: www.facebook.com/TheDrivenInc

All ISTGR Listeners Get a Discount for the Upcoming “Take The Stage” Virtual Event happening November 18th - 20th! (2020 only)

Go to drivenwithpete.com to register.

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Influential Speakers in Suzanne’s life:

  • Larry Wingham
  • TD Jakes

Episode Minute By Minute:

  • 0:27 Get to know Suzanne
  • 1:42 Suzanne’s journey into entrepreneurship
  • 7:15 How Suzanne got your first clients
  • 9:40 Be willing to do anything
  • 12:38 When Suzanne began to scale
  • 16:20 How Suzanne found her ideal audience
  • 20:05 How Suzanne started crafting offers for stages
  • 23:09 The best free offers to sell from stage
  • 28:53 Bringing the sensory experience of a live stage to a virtual one
  • 36:02 The opportunities for parents in the speaking world
  • 41:59 The speakers who have impacted Suzanne the most

More About Ray:

Suzanne Evans is a NY Times Best Selling Author that went from secretary to multi seven-figure CEO in just three years. She is known as the “tell-it-like-is”, no fluff boss of business building. Her work blends business, strategy, lifestyle, and storytelling in a way that allows people to build businesses that shape the world to be a better place. Along her journey, she has hit the Inc 500/5000 for five straight years, been featured in Forbes, won countless business awards, and wrangled a toddler to almost being civilized.

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Welcome to inside the Greenroom, today we talk to the founder of iSocialFans, digital futurist and keynote speaker, Brian Fanzo!

During this fascinating conversation, we talk about what it means to be a “Digital Futurist” and how Brian became successful without committing to a niche. Brian also has the key insights on the importance of a virtual MC, building trust, and how you can upgrade your event with some tips and tricks with the technology you use!

Speakers you will be getting key info on how often to update and change your speeches, speaking the language of the audience, and the questions Brian asks BEFORE getting on stage.

For meeting planners, you’ll get some insight into how you can build trust for both virtual and live events, interactive presentations, and how you can hold attention for your speakers.

This episode is for any who wants to learn more about:

  • Why you should have a good MC especially for multiple-day virtual events
  • We are missing the “The Co-Consumption of content”
  • The Host/MC is the connective tissue, and how they can leverage the virtual stage
  • Finding the synergy between humanity & technology
  • Future generations and how to connect with them
  • Understanding new innovations and when to use them
  • How to build trust both virtual and live events
  • Tips and tricks for technology tools
  • How to enhance the platform you are speaking on WITHOUT increasing the costs of the event
  • And much more!

LINKS:

Connect with Brian:

  • Website: brianfanzo.com
  • Facebook www.facebook.com/BrianFanzoSpeaker
  • LinkedIn: www.linkedin.com/in/brianfanzo
  • Insta: @brianfanzospeaker
  • Twitter: www.twitter.com/isocialfanz
  • YouTube: www.youtube.com/channel/UCdxEsx0uVxn8-EGDUNwNmsw/
  • Podcast: brianfanzo.com/interview/

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Episode Minute By Minute:

  • 0:28 Meet Brian
  • 1:37 How Brian got into the event world
  • 3:36 Why no stage will scare Brian again
  • 8:27 What being a digital futurist means
  • 17:18 The one thing that most successful speakers do
  • 23:57 When Brian missed the mark
  • 27:07 Brians tips of online presentations
  • 39:27 Why the roll of an MC is so important
  • 47:46 The speakers that have impacted Brian the most

More About Brian:

Brian Fanzo is a digital futurist keynote speaker who translates the trends of tomorrow to inspire change today. His customized and personalized programs showcase real-world stories and examples of forward-thinking people and businesses. He teaches companies of all sizes how to leverage technology in real-time in order to engage their customers at the right time. Brian has a gift for bringing people together online and offline. He has worked in 76 countries, highlighting his passion for change, collaboration, and technology.

At age 14, Brian won a speed typing contest, and his love for computers and technology was born. After years of playing The Oregon Trail, creating in Adobe Pagemaker, and using Napster, Brian earned a Computer Science degree. Prior to speaking, he worked for nine years at the Department of Defense where he managed a global team that deployed collaboration and cybersecurity solutions across all branches of the military – which required him to maintain the highest civilian security clearance. He then pursued his dream job as a technology evangelist for a booming cloud-computing startup, helping companies embrace the rate of change and new ways to innovate. Brian is currently the Founder of iSocialFanz, which has helped launch digital and influencer strategies with the world’s most iconic brands like Dell, EMC, Adobe, IBM, UFC, Applebee’s, and SAP.

Brian has been recognized as a Top 20 Digital Transformation Influencer; a Top 50 Most-Mentioned User by CMOs on Twitter, and a Top 25 Social Business Leader of the Future by The Economist. His followers on social media and podcast downloads rank in the hundreds of thousands, resulting in Brian being an influencer for 19 of the Fortune 100 companies.

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Welcome to Inside the Greenroom! Today we speak with Coach, international speaker, & best-selling author Nick Unsworth.

During Nick’s career, he has coached over 10,000 entrepreneurs and sold a massive marketing company by the time he was 30. With this kind of success early on in his career, he quickly became a well-known name in his space. In an effort to scale his business and create more impact he started leveraging the power of stages. This decision led Nick and his team to even more success.

After a string of events, Nick decided to do the one thing many entrepreneurs are scared to do. Committing to a niche.

Nick has mastered the concept “you can’t be all things to all people.” Learn how creating a target audience and niching down his business and message gave him the opportunity to start the project that was always in his heart and more!

Here is what we cover:

  • How Nick overcame his fear of speaking
  • Don’t try to be like anybody else
  • Stepping into your authentic self
  • What took Nick 10 years to figure out

  • Nick’s process for designing a vision for your life, and stepping into its reality

  • When money and success doesn’t fill the void
  • When Nick went all-in on his dreams
  • Niching down in your business
  • The power of online challenges
  • And more!

We invite you to Take Nick’s Final Action Steps:

Ask yourself….

  1. “To take inventory on, how you are showing up right now?”
  2. “What can you do to catch a new vision?”
  3. “Write it out is if anything is possible.”

Whether you are a speaker, or a business owner pivoting your company online, this episode is a must-listen!

LINKS:

Connect with Nick:

Join their free online www.LifeOnFireChallenge.com to learn how to clarify their God-given vision, create a success roadmap, & launch into action.

  • Facebook: www.facebook.com/NickUnsworth101
  • Website: www.LifeOnFireChallenge.com
  • Twitter: twitter.com/nickunsworth
  • YouTube: www.youtube.com/c/LifeOnFireTV/featured

Connect with Blair:

  • blair@advanceyourreach.com

Learn More About our Stage Agency:

  • www.advanceyourreach.com/stage-agency
  • stageagency@advancyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:46 Meet Nick
  • 3:55 Nick’s entrepreneurial journey
  • 11:09 When Nick froze on stage
  • 17:06 How Nick became a great speaker
  • 20:34 Pre-pairing for your vision
  • 25:31 The steps of launching a challenge
  • 33:24 Why Nick went niche with his audience
  • 37:33 How Nick named his company
  • 43:43 The speakers who have impacted

More About Nick:

Nick Unsworth is a Business Coach, international speaker, & best-selling author. “Nick is in the 1% of Marketers & Funnel Experts in the World” ~ According to Tony Robbins

As CEO of Life on Fire, Nick’s mission is to build a thriving community of faith-based entrepreneurs online and support them through digital marketing to grow God’s Kingdom.

Nick sold a marketing agency by 30 years old, coached over 10,000 entrepreneurs, and has consulted clients including Daymond John from Shark Tank, Spartan Races, Navy Seals.com, Joe Polish, John Assaraf, Keller Williams Real Estate, Safeco Insurance, Awaken Church, and many more.

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Welcome to Inside the Greenroom! Today we speak with the founder and CEO of Acceleration Partners, a global marketing agency, Robert Glazer.

Gain some major insight into a foundation that will help launch you into a consistent long term virtual team, content marketing, and thought leadership. Robert is a master at content strategy and how you can stretch your content to gain stages, audiences, and even “breakthrough” and start to show the impact of your brand.

Speakers, learn about overcoming biases for agency speakers, how you can gain more audience by branding yourself as a speaker separately from your company, and building an inbound demand.

If you’re an Event planners or entrepreneur you’ll want to hear how direct connections and generosity can bring in some amazing opportunities and clients to take your event and business to the next level.

Here’s what we cover:

  • Building World-Class Remote Culture
  • How a book can be a breakthrough tool
  • How important is it actually to have the CEO as the main voice
  • How Robert grew a huge newsletter
  • How companies transition to Collective Thought Leadership
  • Why Robert never sells from stage
  • Overcoming biases for agency speakers
  • Building inbound demand for speaking
  • Give 110% on any stage no matter the audience size, people talk
  • How to make the most out of your content with Content strategy
  • And much more!

LINKS:

Connect with Robert:

  • Website: www.robertglazer.com
  • Connect: robertglazer.com/connect
  • Newsletter: www.robertglazer.com/fridayfwd
  • Book: geni.us/ELEVATE/
  • Acceleration Partners: www.accelerationpartners.com

Learn More About our Stage Agency:

www.advanceyourreach.com/stage-agency

stageagency@advancyourreach.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Influential Speakers in Robert’s life:

  • Cat Hoke
  • JT McCormick
  • Adam Gran

Episode Minute By Minute:

  • 0:02 What to expect today
  • 3:17 Meet Robert
  • 6:45 How Robert has leveraged and E-book
  • 10:13 Conversion comes at the end
  • 11:47 What to do with FAQ
  • 18:32 Leveraging books for speaker
  • 20:23 The roll of a CEO in content creation
  • 30:21 How Robert monetized his morning routine
  • 38:59 Using less energy to complete task
  • 42:20 What are we doing on social media?
  • 45:48 The speakers who have impacted Robert the most
  • 47:43 Roberts favorite moment inside a green room

More About Robert:

Robert Glazer is the founder and CEO of Acceleration Partners, a global partner marketing agency and the recipient of numerous industry and company culture awards, including Glassdoor’s Employees’ Choice Awards two years in a row. He is the author of the inspirational newsletter Friday Forward, author the Wall Street Journal and USA Today bestseller, Elevate, and of the international bestselling book, Performance Partnerships. He is a sought-after speaker by companies and organizations around the world and is the host of The Elevate Podcast.

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As websters dictionary describes it, self-awareness is the “conscious knowledge of one's own character, feelings, motives, and desires.”

Today on Inside the Greenroom we switch up the pace a little bit because we believe developing relationships and your personal awareness is one of the most powerful things you can do in 2020.

Pete and Kim Vargas invite you into a conversation with Ian Morgan Cron. He is a champion of the Enneagram, the awakener of people, and bestselling author of the popular Enneagram book, The Road Back to You.

Learn how the enneagram has impacted every area of Pete’s life and why he believes it is the best personality assessment tool on the market.

Speakers: Learn your unconscious’s motivation and how you can leverage it.

Event Planners: Learn more about the 9 numbers and how to recognize them to create better connections with your speakers and attendees.

Entrepreneurs: You are your best asset. The more you know about yourself, the more you will get ahead!

These are just a few examples of what you will learn from this insightful interview. Listen in and learn more about how to leverage the power of your enneagram number.

Here’s what we cover:

  • How the enneagram has enriched the Vargas’ life
  • What is the Enneagram
  • How Ian got into the enneagram world
  • A quick overview of each number
  • Why most people live on audio pilate
  • Why you want self-knowledge
  • How Ian uses the enneagram in office settings
  • The result of self-awareness
  • Navigating a rocky relationship
  • And much more

LINKS:

Connect with Ian:

  • Ianmorgancron.com
  • Ians Podcast
  • Buy the book
  • Sleeping at Last Podcast

Connect with Blair:

  • blair@advanceyourreach.com

Learn More About our Stage Agency:

www.advanceyourreach.com/stage-agency

stageagency@advancyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 4:31 Mett today’s guest
  • 11:26 The first thing you need to think about when building a list
  • 16:36 Building the right list
  • 19:41 Speaking the languages of your ideal customer
  • 21:16 Choosing the right privacy policy
  • 24:26 Maximizing email deliverability
  • 31:12 How to know if your privacy has been violated
  • 34:17 Building and maintaining trust with your audience
  • 37:08 The speakers that have impacted our guest the most
  • 40:35 A summary of why privacy notices matter

More About Ian Morgan Cron:

Ian Morgan Cron is a champion of the Enneagram, awakener of people, and bestselling author of the popular Enneagram book, The Road Back to You. As a pioneer in the contemporary Enneagram movement, Ian is a highly sought-after speaker for large conferences and corporate boardrooms alike.

Ian is a master teacher of the Enneagram, an ancient personality typing system that identifies nine types of people and how they relate to one another and the world. The Enneagram is a powerful tool for understanding why we behave the way we do, and how our personalities are powerfully influenced by our motivations. It provides a framework for how we can begin to live into our most authentic selves, and also reveals the wisdom each personality type can offer to others. The Enneagram is therefore not just a powerful tool for personal growth, but also a great resource for transforming our relationships in every sphere of life. In daylong workshops, Ian can provide an overview of the Enneagram, describe the nine personality types in-depth, and speak to the myriad ways in which the Enneagram can enrich our personal, professional and spiritual lives. The Enneagram is perfect for marriage and parenting seminars, church staff and lay-leadership training, corporate settings, non-profits, and board of director’s retreats.

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If we were to open your inbox we would probably find it jam-packed with emails about everything from large retailers talking about their next sale to receipts from the small coffee shop down the road, shipping notifications, meeting confirmations, correspondence, and more.

Chances are, your ideal audience and customers’ inbox looks similar. So, how can we stand out?

Join Blair Bryant Nichols as he speaks with data privacy expert Jodi Daniels and digital marketer Melanie McMurrain. They talk about how you can increase your conversions, build trust with your customers, how to deal with international audiences, data protection, and so much more.

You’ll receive an upgrade to your digital marketing knowledge and what you need to do to create an ion clad “Privacy Notice”.

Speakers: if you find yourself relying on physical stages now is the time to create a powerful email list.

Event Planners: Learn how to prevent damage to the health of your lists.

Entrepreneurs: Build your influence and increase conversions by a simple change in your language.

These are just a couple of examples of how this powerful interview will boost your next email campaign while protecting you and your business.

Here’s what we cover:

  • Why trimming your email list can get you better results
  • Why Privacy Notice Matters
  • How to build trust and relationships with the customer
  • How to hear what your clients are saying and cater to them
  • How changing your language can increase your conversions
  • Understanding how to create a privacy notice & where your audience is coming from
  • How to show up in an email and increase your open emails
  • Privacy Notice Requirements
  • What to avoid when marketing for your audience
  • Dealing with international audiences & Data protection
  • Knowing your audience & your goals
  • Spending money on opt-ins and the key to getting subscribers
  • How to prevent damage to the health of your list
  • the techy details & limitations of ESPs and CRM databases.
  • designing and managing seven-figure launches

  • And much more!

LINKS:

Connect with Jodi:

  • Website: redcloveradvisors.com/speaking
  • Email: Jodi@redcloveradvisors.com
  • Facebook: www.facebook.com/RedCloverAdvisors
  • Twitter: twitter.com/redcloveradvsrs
  • Youtube: www.youtube.com/watch?v=qLGt7BWRom0

Connect with Melanie:

  • Website: rizemarketing.com
  • Facebook: www.facebook.com/MelanieMcMurrain
  • Instagram: @the_email_project
  • Linkedin: www.linkedin.com/in/melaniemcmurrain

Connect with Blair:

  • blair@advanceyourreach.com

Learn More About our Stage Agency:

www.advanceyourreach.com/stage-agency

stageagency@advancyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Influential Speakers in Jodi’s life:

  • Zig Ziggler
  • Tom Hopkins

Influential Speakers in Melanie’s life:

  • Stu McLaren
  • Jeff Walker

Episode Minute By Minute:

  • 0:02 What to expect today
  • 4:31 Mett today’s guest
  • 11:26 The first thing you need to think about when building a list
  • 16:36 Building the right list
  • 19:41 Speaking the languages of your ideal customer
  • 21:16 Choosing the right privacy policy
  • 24:26 Maximizing email deliverability
  • 31:12 How to know if your privacy has been violated
  • 34:17 Building and maintaining trust with your audience
  • 37:08 The speakers that have impacted our guest the most
  • 40:35 A summary of why privacy notices matter

More About Jodi:

Jodi Daniels is a Certified Informational Privacy Professional (CIPP/US) with more than 22 years of experience helping a range of businesses from solopreneurs to multi-national companies in privacy, marketing, strategy, and finance roles. During her corporate career, she proved a valuable asset to companies like Deloitte, The Home Depot, Cox Enterprises, and Bank of America where she most recently served as the privacy partner for Digital Banking and Digital Marketing. Ms. Daniels started her privacy career by creating the comprehensive privacy program at Cox Automotive. She launched an online advertising network for Autotrader and Kelley Blue Book.

More About Melanie:

Melanie McMurrain has a unique insight into the mindset triggers and needs of an audience—while understanding the techy details and limitations of ESPs and CRM databases. Over the last five years, she’s put these skills to good use in the trenches of the online business world, designing and managing multiple seven-figure launches on behalf of countless entrepreneurs, authors, course creators, teachers and thought leaders, a former professional Arena League football player and one of the original sharks from the first season of Shark Tank.

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As event planners, speakers, and entrepreneurs, we can all share stories of how we have had to quickly pivot and innovate during the coronavirus crisis...It's been chaotic, disruptive, and we have all learned a lot.

Today on Inside the Greenroom, Blair Bryant Nichols speaks with Co-director of the Advance Your Reach Stages Agency, Dolores Hirschmann. If you have listened to Inside The Greenroom long, you know that Dolores knows intimately the struggle it takes to get onto stages. She is an internationally known expert strategist and coach that works with speakers to hone their craft and advance their reach to larger audiences like TEDx and beyond.

During this conversation, you will hear the top 10 Things Blair, Dolores, and the AYR team have learned while running the Stage Agency during the pandemic!

This episode will help you master each stage and event by getting a pulse on what is happening in the industry today.

Here’s what we cover:

  • How our Stage Agency was born
  • How to get a leg up with a post-stage strategy
  • How new technology and platforms provide ample opportunities for speakers to connect and convert customers
  • The digital marketing tools that provide more opportunities for sponsors exposure
  • The 3 Core Components you need to make stages a successful tool for business growth
  • How to Leverage your community & reciprocate with new audiences
  • Leveraging your own stage to elevate the voices of others
  • How to rethink your core audience
  • The importance of Diversifying your content
  • Be a fresh and disruptive voice with this one step
  • How to leverage your community as a meeting planner
  • And much more!

LINKS:

Connect with Dolores:

  • Email: dolores@advanceyourreach.com or stageagency@advanceyourreach.com
  • Website: www.mastersinclarity.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 5:34 Get to know Dolores
  • 8:55 What Dolores learn from TEDx that you need to know
  • 9:32 The one thing that holds speakers back from their dream stage
  • 11:46 How Dolores and Pete met
  • 16:57 Why Blair left the speaker bureau
  • 27:40 What speakers are saying about the pandemic
  • 28:57 The 10 Things We Learned Booking Stages During a Pandemic
  • 48:55 Final thoughts

More About Dolores:

Dolores is an internationally recognized STRATEGIST & COACH. She helps clients clarify their “idea worth sharing”, design their communication strategies, and implement business growth systems. Her clients become speakers and authors and take their message to larger audiences like TEDx and beyond. She works through group coaching, workshops, one on one coaching, as well as public speaking. Dolores is a writer, TEDx Organizer, and participant in TED conferences. She is a CTI certified and ICF accredited coach and has a business degree from the Universidad de San Andres, Argentina. Originally from Buenos Aires, Dolores speaks fluent Spanish, English, and French and lives in Dartmouth, MA with her husband and four children.

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There’s something about learning from an expert that can enhance every part of your life.

Today on Inside the Greenroom we talk to Gianna Guadini. She is an industry expert, best-selling author, and event planning master. You can tell Gianna has found her purpose and calling in event planning because her wisdom and passion goes far beyond a day job, it translates into every part of her life.

Learn Gianna’s keys and insight to creating unforgettable experiences to uplevel your virtual events and online presence, she shares her best tips for event planning that took her to the top and landed her the event planning spot with the biggest names like Google, the White House, and more.

This episode is for all of you who want to create better content, hone your speaking skills, strengthen your virtual events, and learn how the best event planners make their events stand out amount the rest

Here’s just a fraction of what you’ll learn!

Here’s what we cover:

  • Cyber Security w/ high-profile groups
  • Ultimate high-end experience for tech companies
  • Being Thoughtful on what information needs to be communicated to who
  • What information a CEO needs, vs a team member
  • Compelling invitee lists + Speaker Lists
  • How to approach Privacy & security
  • Getting into the persona of your executives
  • Surprise & Delight & how to make things extraordinary
  • Encouraging connection outside of work topics
  • Customizing food & mini bar in the room for your guests

Interactive Virtual Exercises:

  • Virtual Wine Tasting
  • Networking Randomized format for digital
  • Crowd-sourced content
  • Giving attendees the power to create their own breakout rooms
  • VR- using it where it makes sense & keeping it engaging

Creating Content:

  • Surveying your audience on what they want to learn about next
  • What types of events will be the first to come back
  • Goals of company retreats
  • Privacy & Security

Speaker Tips:

  • Being able to go with the flow and read the audience for adjustments
  • Taking comments and questions
  • Being authentic and flexible
  • Being distinct in having a clear point of view and clear takeaway
  • Simplify and have the main idea to have people walk away with
  • Stay Humble and be Authentic

LINKS:

Connect with Our Gianna:

  • Website: giannagaudini.com
  • Facebook: The Art of Event Planning
  • LinkedIn

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 3:01 Episode starts
  • 3:45 How Gianna started in the events business
  • 5:19 What inspired Gianna to write her book
  • 7:12 The most exciting event Gianna has planned
  • 13:42 Creating brand Evangelist
  • 14:55 Gianna’s invite on Exclusive Retreats
  • 23:32 What makes digital events more engaging
  • 28:190 Don’t try to force new tech
  • 30:28 Implementing VR to your events
  • 33:19 How Gianna selects speakers for her events
  • 36:37 How Gianna believes speakers bomb
  • 39:08 The speaker who have impacted Gianna the most
  • 42:46 How to upstage any event

More about Gianna:

Gianna is former Global Head of Events for the SoftBank Vision Fund, Google Event Executive Producer, and author of Amazon best-selling book, The Art of Event Planning. Gianna drives global event strategy, directs content, strategic sponsorships, portfolio company + investor relations events, and delivers experiences that build community and brand equity.

Other career highlights include producing Google’s largest event, Google Cloud Next, a B2B enterprise conference in San Francisco for 30K+ attendees, producing Google’s VIP Brand and Reputation and Policy Events such as White House Correspondents Dinner and the RNC/DNC, and leading Google’s most prestigious executive retreats and thought-leadership events. Gianna has a powerful platform supporting the industry as a speaker and writer and published The Art of Event Planning to share her personal strategies for successful engagement in event planning. Gianna also holds her Court of Master Sommeliers certification, is a certified interior designer, former concert pianist and marathon runner.

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This week on Inside the Greenroom, we have the top three finalists from our recent Speak Off. As you know, the Speak Off looked different this year as we shifted from our annual Reach Live event, into A360i.

The stage was set, the signature talks were written, rehearsed, and ready to go, and the speakers were managing the butterflies in their stomachs in the weeks leading up to what we call “The American Idol of Speaking.”

Then, in what felt like a split second, everything changed. The Speak Off contestants went from preparing to wow a live crowd to speaking into a webcam.

These top three contests represent the best in the business. Speakers who can flip on a dime, go with the flow, and approach the stage and the screen with the same energy and passion is something we all can learn from in a digital age.

Join Blair Bryant Nichols Inside The Greenroom as he interviews Ganelle Elliott from Essentially Woman, The Founder at Extreme Martial Arts, Garrett Poole, and Grand-prize Speak Off winner and music therapist, Tim Ringgold.

Learn their secret on how they have pivoted in this time of crisis, how Pete and Pat have impacted their lives, and what you can do to be a more powerful speaker in 2020 and more.

Here’s what we cover:

  • Our guests journey to becoming speakers
  • The Power of community
  • Using your backstory to fuel your success
  • What attracted each speaker to the Speak Off
  • The shifts they made to be successful during COVID
  • How sharing your personality can bring people into your community
  • How therapy can impact your success
  • Why every successful person needs accountability
  • The one thing that all three speakers did that got them in the top spot
  • And much more!

LINKS:

Connect with Our Speakers:

Tim Ringgold

  • Company: Sonic Recovery
  • Target market: health, wellness, and recovery
  • Website: www.timringgold.com
  • Email: tim@timringgold.com
  • Facebook: /tim.ringgold
  • LinkedIn: /timringgold

Garrett Poole:

  • Company: Fit Feat Inc
  • www.fitfeatevents.com
  • LinkedIn
  • Email: aegpoole@gmail.com

Ganelle Elliot

  • Company: Essentially Woman, LLC
  • ganelleelliott.com
  • Email: speaking@ganelleelliott.com
  • Facebook
  • LinkedIn
  • sunsetreset.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 4:22 How Ganelles journey started
  • 6:45 How Tims journey started
  • 9:67 How Garrett's journey started
  • 16:03 How Tim pivoted
  • 20:22 The power of accountability
  • 26:28 What inspired Ganelle to join the speak off
  • 30:00 How Tim increased his stages during covid
  • 42:40 How Garrett shifted during covid
  • 51:03 The speaker that impacted our guest the most

More About Tim:

Tim Ringgold has been a board-certified music therapist in Orange County, CA since 2008, and is the author of the book, Sonic Recovery: Harness the Power of Music to Stay Sober. He has provided music therapy to thousands of teens and adults in residential treatment, and is a sought-after international speaker, having shared the stage with some of the top minds on the subject of music, the brain, and addiction. Tim was the first person to give a TEDx talk on music therapy in 2012. Tim is also a former Regional President of the American Music Therapy Association.

More About Garret:

Over the last 20 years, I have devoted my life to self-defense and training with professionals, even winning a world championship, but none of that touches my heart more than the 9,654 students I have taught in-person to date how to defend themselves. I founded “Lady In Defense” a roadmap for abused women that focuses on the whole person. Mind, Body, Heart & Spirit. Where we focus on escaping the chains of our past, healing our wounds, rediscovering who we are and finding our courage and bravery again

More about Ganelle:

Ganelle Elliott is an IT professional, speaker, and women's empowerment coach. With a 19 year career in IT, Ganelle understands the unique challenges that professional women face when attempting to balance career aspirations with creating a fulfilling home life.

Building a successful career in a male-dominated industry held its own unique challenges. The years were full of chronic stress, fleeting confidence, and crippling fears of rejection... all exacerbated by the relentless need for perfection. After being hospitalized from spontaneous lung collapse, Ganelle needed a change. She sought out other women who could help her navigate the jungle of burnout, but that pool of mentors was completely bare. In 2014, she decided to educate herself on burnout and study personal development. After 4 years of trial and error, Ganelle finally discovered how an ambitious woman could break the vicious cycle of burnout and overwhelm.

Today, Ganelle lives burnout free with her husband and step-daughter. She has stepped into her courage and determination, faced her inner critic, and gave herself permission to live a fulfilled life. Now Ganelle is on a mission to help other professional women break free from burnout, step into their power, to live their most epic lives.

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“Innovation is the ability to see change as an opportunity - not a threat” - Steve Jobs

As one of the top names in innovation, Steve Jobs pushed the boundaries of “how it’s always been done” and created a new wave of technology that changed how the world worked.

One of the most fascinating things about the Apple founder is that his most revolutionary ideas were actually a new take, on something old.

He made the clunky computer accessible to the average home-owner, and he made a phone with no buttons.

Sometimes, the small tweaks are what lead to the biggest breakthroughs.

The virtual craze in 2020 due to the coronavirus is nothing new. You are probably an old pro, but just don’t realize it. If you have streamed a live video on social media, built a sales funnel, created a website, or hosted a webinar, you have created a virtual event.

We believe that now is the time to experiment, have fun, and innovate with your virtual events. Our guest today, on Inside The Greenroom shares the same sentiment.

Join Blair Nichols and founder of Endless Events, Will Curran as they talk about how you can take your virtual events to a new level.

Meeting planners, learn how you can create a better, more engaging experience for attendees with creative networking, breakout rooms, and how to create a better ROI for virtual sponsors.

Speakers, you will learn what Will and his team look for when booking virtual stages, and how preparing your tech and space ahead of time can help you show up more powerfully.

These are just a couple of things we cover in today’s episode of Inside the Greenroom!

Here’s More Of What We Cover:

  • How Will grew to be one of the biggest event production companies
  • The strategy behind a virtual exhibit hall
  • How digital marketing is connected to virtual events
  • Upgrade your sponsor’s investment
  • How to provide a better experience for everyone
  • How to bring the entertainment element to your virtual event
  • Why we are approaching webinar fatigue
  • Personalizing your attendee’s experience
  • Create more engagement by crowdsourcing
  • The importance of showing your personality as a speaker
  • And much more!

LINKS:

Connect with Will:

  • Facebook: www.facebook.com/thewillcurran
  • Twitter: twitter.com/ItsWillCurran
  • Instagram: instagram.com/itswillcurran

Connect with Endless Events:

  • Instagram: instagram.com/helloendless
  • Twitter: www.twitter.com/helloendless
  • LinkedIn: www.linkedin.com/company/helloendless
  • Website: www.helloendless.com

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​www.insidethegreenroompodcast.com,
  • advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Influential Speakers in Will’s life:

  • Gary Vee
  • Brian Fanzo
  • Tim Ferriss

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:30 Get to know Will
  • 4:40 How Will started in the event industry
  • 7:46 Virtual events aren’t new
  • 8:47 How Will got his community on board with virtual events
  • 13:21 How to make virtual sponsorships a good investment
  • 18:38 What is your “why”
  • 21:48 Virtual swag bags
  • 25:04 How to bring entertainment into a virtual event
  • 33:44 Getting the best speakers possible for your event
  • 38:14 Why Will hates virtual backgrounds
  • 40:00 The speakers who impacted Will the most
  • 44:34 Wills favorite memory inside a greenroom

More About Will:

Founder & Chief Event Einstein and Endless Events

As the founder of Endless Events, Will Curran has been named one of the most influential people in the meeting & events industry, one of the 40 under 40 event industry leaders, 35 entrepreneurs under the age of 35, and Inc Magazine’s Coolest College Start-up all before graduating college. Will has been producing in-person and virtual events since high school when he started his first company and has now worked in the production of large event clients such as Emerald City Comicon, Anheuser-Busch, Warner Brothers, Morton Salt & Uber. His team’s mission is to simplify the event planning process by creating the equation for an event’s perfect solution. They also relentlessly seek to be the name in customer service in the events industry. From event logistics to business development to technical production, Will Curran has a diverse background in growing events and companies to the next level.

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Netflix in the TV industry, Uber in the Taxi industry, Airbnb in the hotel industry, Tesla in the car industry, and countless others. These are just some of the incredible brands or companies that came into an industry and disrupted the norm with brilliance and innovation.

The emphasis in 2020 on digital events isn’t a company or service but has disrupted the industry just the same.

That’s not always a bad thing you can embrace disruption and push yourself to new heights, or you can be the person dreaming about the “good old days” or waiting for everything to be “normal again”. The choice is up to you.

In today’s podcast, Blair interviews Greg Beach from Event Strategy Group. Greg has 27 years of experience in the event space. From running an exhibit house that serviced the event industry,

helping companies grow through events, booking speakers, planning, coordinating, and everything in between, Greg is a true industry expert.

In this conversation, you will hear Greg explain how the pandemic has pushed the industry to new levels of greatness and why he thinks this is one of the best things that could have happened.

This episode will leave you inspired to reimagine the way you approach events as a speaker, entrepreneur, or meeting planner.

“This is a disruption, not an interruption in the event industry” - Greg Beach

Here’s what we cover:

  • How past experience helped create an amazing virtual event
  • Overcoming the stigma that “virtual” events are any less impactful
  • How virtual can solve common problems in live events
  • How engaging content is more important than ever
  • How speakers can upgrade their digital storytelling
  • Refining the delivery of your message
  • Speakers being used as experiential engagement tools
  • The importance of virtual problem solving
  • How to pivot from a traditional keynote to the competing attention of a digital audience
  • Taking suggestions and responding to live feedback
  • The type of events that will return as live
  • And much more!

LINKS:

Connect with Greg:

  • Website: esg.us and esgincentives.com
  • Email: gbeach@esg.us
  • LinkedIn: www.linkedin.com/in/glbeach13

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Influential Speakers in Greg’s life:

  • Rich Roll
  • David Goggins

Episode Minute By Minute:

  • 0:02 What to expect
  • 3:40 Get to know Greg
  • 4:00 How Greg started running events
  • 5:49 The events Greg has ran
  • 11:18 Virtual events are here to stay
  • 11:40 Why Greg hates the word “virtual”
  • 13:50 Recreating the live experience
  • 16:10 The speaker hiring process for Greg’s clients pre-covid
  • 19:03 The speaker hiring process for Greg’s clients post-covid
  • 24:57 how to support the event as a speaker and not distract from it
  • 26:48 The screen is now the stage
  • 27:34 The speakers who have impacted Greg the most
  • 29:16 Creating community
  • 32:26 The strategy and logistics

More About Greg:

Greg is a 27 year veteran in the event industry and a leader in helping organizations grow via event marketing. At Event Strategy Group, he is currently helping find opportunity in the chaos of COVID-19. While the tools may be different, brands still need to communicate with their customers and employees to achieve results.

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In the words of Plato, “You can discover more about a person in an hour of play than a year of conversation.”

As meeting planners and speakers, it can be easy to focus on the numbers, the data, filling the seats, getting the slide deck right, and all of the other little details we tend to worry about.]

As important as these things are, we must not get distracted from our main goal.

Creating a great experience for the attendees.

In our industry we are all creators, creators of moments, creators of experiences, creators of breakthrough.

This is a concept that today’s guest fully understands and brings into every aspect of his business and events.

Chad Collins is the CEO of Collins Commerce Inc, an inventor, author, speaker, active philanthropist, and staunch LEGO fanatic.

His event production company produces nationally acclaimed family events that include Brick Fest Live, a LEGO Fan Experience, Comic-Con for Kids, and Minefaire, an Official MINECRAFT Community Event.

In today’s episode, you’ll learn how to upgrade your business and next event with imagination, creativity, and innovation.

Here’s what we cover:

  • How you can work with existing communities of fans to build events with HUGE brands
  • How to handle large volumes of virtual attendees
  • How Chad sold 20K tickets for his FIRST ever event
  • How to create awareness in a marketplace a huge brand
  • How they leveraged YouTube to generate 12M video views
  • What to do while you are rescheduling & postponing events
  • How to start over-delivering to your audience now
  • Leveraging Digital Assets
  • The winning strategy for selling tickets first-time event
  • How group platforms build trust with your audience
  • How to break into the event business with no experience
  • A fresh perspective on what success looks like for your audience
  • How text message marketing generated 80% more sales during COVID
  • Chad’s upcoming events you can participate in!
  • And much more!

LINKS:

Connect with Chad:

  • www.chadevancollins.com
  • www.dailydealtext.com
  • Brickfestlive.com
  • textsummit.com
  • Minefaire.com
  • Comicconforkids.com
  • Join the Facebook group
  • LinkedIn
  • Instagram

Influential Speakers in Chad’s life:

  • The 4 Hour Work Week by Tim Ferriss: how to unlock outsourcing and hiring the right types of people.
  • Launch by Jeff Walker
  • Ask by Ryan Levesque

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 3:18 Get to know Chad
  • 4:40 How Chad’s journey with events began
  • 5:57 How BrickFest began
  • 13:25 How Chad collaborated with huge brands for his event
  • 20:00 How Chad built an event with 10,000 people
  • 24:08 How COVID affected Chad
  • 28:51 How text message marketing changed everything for Chad
  • 32:08 How Chad is creating virtual family events
  • 36:27 How Chad recruits speakers that will attract kids and parents
  • 41:24 The books that changed Chad’s life
  • 43:55 The speaker that blew Chad away
  • 46:24 Closing thoughts

More About Chad:

Chad Evan Collins is an American entrepreneur where he is the founder and CEO of Collins Commerce Inc. He is an inventor, author, speaker, active philanthropist, and staunch LEGO fanatic.

His event production company produces nationally acclaimed family events that include Brick Fest Live, a LEGO Fan Experience, Comic Con for Kids, and Minefaire, an Official MINECRAFT Community Event.

He holds the Guinness World Record for selling the most tickets to an event for a single video game: 18,000 tickets sold for Minefaire at the LA Convention Center.

In addition to his event production company, Chad is also a thought leader in the digital marketing space with a focus on text message marketing where he is the host of the Text Message Marketing Summit.

In addition to frequent media appearances, Chad was featured in Gary Vaynerchuk’s New York Times best-selling book “Crushing It”.

His latest venture, DailyDealText, is using the power of virtual events like Family Trivia Night to build a base of raving fans by providing FREE family entertainment while simultaneously building trust and loyalty with his audience.

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“Pivot, essential, shift, social distancing, testing, herd immunity.” These are all buzz words we are sick of hearing, but the fact is we have to learn how to live in the digital word.

If you have been to a Reach Live event, most likely one of your favorite parts of the event was the Speak Off. We like to say it’s like the “American Idol” of speaking. The energy is high, the crowd is buzzing and ten speakers fight their butterflies as they go head-to-head with only five minutes to speak to prove they are the best.

Earlier this year, when we decided to have a digital-only event, Advance 360i, we had to reimagine the way we did the Speak Off. How could we bring that same energy to a digital stage?

Thanks to the AYR dream team, SAGE Events, and countless other people, we did it.

In today’s episode, Blair interviews Liza Millan, Susie Beaty, Kera Wasserbach, Lea Woodford, Dolores Hirschmann, and LaVonna Roth, who were just some of the incredible judges that determined this year's winner.

Before they judged the Speak Off, they joined us in our private Facebook Group to give us the best practices and tips you need to know to learn how to bridge the gap between a pre-covid and post-covid world, what works, what doesn’t work, and how to show up powerfully on every digital stage as a speaker in 2020.

Meeting planners, learn the industry-changing tools that the best in the business are using to create a more engaging and impactful event and so much more.

Here’s what we cover:

  • How to present better on zoom
  • How virtual events help with affordability and attendance
  • What tools to use and help with interaction and engagement
  • Smoothly breakthrough introversion virtually
  • How group conversations can lead to more connections for your participants
  • No nation is off limits with virtual
  • Go deeper, utilize the tools by recording the conversations, and even share digital tools together.
  • The opportunity for Strategic Partnerships
  • Connections & bonds you can build digitally
  • Identifying rules of engagement in the new territory
  • Speakers, body Language is still key: Eye contact, standing up vs sitting down, high-energy, not reading from a script.
  • Experience over accountability
  • And much more!

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Guest Info:

  • Lea Woodford: CEO SmartFem Media Group
    Lea@smartfem.com and SmartFem.com
  • Wendi Freeman: Founder and CEO Be Bright Events
    email: wendi.freeman@bebrighteventsco.com website: www.bebrighteventsco.com
  • Liza Millan: Masterpiece masterpiecelm.com
  • Lavonna Roth Founder of Ignite Your Shine: www.igniteyourshine.com
  • Dolores Hirschmann: Advance Your Reach Stage Agency Director stageagency@advanceyourreach.com
  • Kera Wasserbach: On the Edge Events ontheedgeevent.com
  • Susie Beaty ShowStoppers ShowStopperDesigns.com and StretchSails.com

Quick Episode Summary:

  • 0:02 What to expect today
  • 7:29 What tools to use as a meeting planner
  • 13:35 Model what others are doing
  • 18:37 Be in tune with
  • 21:00 How
  • 31:04 Don’t depend on the tools
  • 33:29 the importance of knowing your 'why'
  • 35:27 Connecting with the camera
  • 41:11 How the best meeting planners judge speakers
  • 49:33 The advantages of speaking past the keynote
  • 52:09 Serving with you expertises
  • 53:48 Other ways to promote your speakers
  • 57:11 Your events matter

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As an entrepreneur, I have dedicated my life and business to understanding, landing, and speaking on stages.

Now as a podcaster I have become passionate about keeping you up to date on what is happening in the industry and giving you the tools you need to succeed in an ever-changing world.

That is why I am excited to introduce you to one of the core members of my dream team, Blair Nichols.

Blair is our Director of Stages and is in the trenches every day working with professionals from digital stages to physical stages. As someone who has already booked hundreds of stages in 2020, he’s got the inside track on what’s happening in our industry TODAY.

For us to get the upper hand as speakers and meeting planners (yes, I am including myself) we need to learn from someone who has the inside knowledge of what is working now, not someone giving us old models and old frameworks that worked in the past.

I am excited to announce that you will be able to glean from Blair not just today, but also moving forward! So, to serve you better, Blair is now the official co-host for Inside the Greenroom.

Here’s what we cover:

  • Why we doubled down on digital stages
  • How to cut down your road warrior mentality
  • Increase revenues, if you are losing keynote stages
  • How our stage agency is making an impact
  • Diversifying your approach and why it’s important
  • Pivoting to diversify your Portfolio
  • How you can continue to grow your events & grow your speaking business
  • Why the business model of speaking is broken, and what you need to do to fix
  • Why speaking bureaus don’t work anymore
  • Why Blair is passionate about stages
  • Why Advance Your Reach is committed to what’s happening in stages tomorrow
  • And much more!

Connect with Blair:

  • blair@advanceyourreach.com

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:33 Why this episode is different
  • 1:49 Why the “bureaus” model is broken
  • 5:07 Meet Blair
  • 6:12 Why Blair is passionate about our stage agency
  • 9:38 The impact of our stage agency
  • 11:42 We will always know stages “tomorrow”
  • 13:33 The biggest things going on in the event space today
  • 17:13 Don’t put your eggs in one basket
  • 19:41 Understanding the power of digital stages
  • 25:54 How COVID impacted the industry
  • 28:08 Connect with Blair
  • 29:53 Blairs closing thoughts

More About Blair :

Blair Bryant Nichols is the Director of Stages for Advance Your Reach. He oversees the Stage Agency, connecting entrepreneurs and business owners with stages that will grow their business, and manages its community of meeting planners. After beginning his career representing hundreds of authors from Top 6 publishers, he moved into the management of founders, entrepreneurs, executives, authors, and celebrities. With various work streams, projects, and personal interests, acting as a Chief of Staff, manager, or agent. He has a deep expertise in developing speakers for corporate events, conferences, and other thought leadership opportunities, including internal and external communications. As a manager, coach and consultant he enjoys helping diverse individuals and/or socially-driven companies foster new strategies for operations, communications, business development and partnerships across all appropriate areas to further develop and enhance their bottom line and brand. He earned his M.B.A from UCLA-Anderson and a B.A. in Literature from American University.

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Welcome back, YouTube Expert Sean Cannell Inside the Greenroom!

This episode is special because it isn’t a typical “podcast episode” it is more like getting a personal one-on-one call with Sean. You will get to learn right alongside me as Sean helps me plan out and launch my YouTube Channel as we speak.

YouTube is THE place people go to learn how to do something and the only platform where your content stays evergreen. During this episode, Sean will take all of the questions you have about YouTube and answer them before you can think of it. He will teach you how to raise your brand and business to new levels so that YOU are the go-to thought leader in your industry.

Whether you are a meeting planner, speaker, or entrepreneur I believe that this episode will take your business and brand to the next level!

Also, if you missed the last episode with Sean, he laid out the playbook on how you can grow your influence faster and maximize your event attendance. Make sure to go back and listen!

Here’s what we cover:

  • How to title your videos for the best SEO (search engine optimization)
  • The magic of getting your videos to rank
  • The importance of implementing keyword searches
  • More resources to help to launch your YouTube Channel
  • Titling your channel (Personal Brand vs. Brand Name)
  • How educational content can drive leads
  • Best launch practices
  • Advanced tips on how to create content people are searching for
  • Strategies on how to repurpose old content for YouTube
  • And much more!

LINKS:

To watch the Masterclass Video Version of this Episode please visit our YouTube Channel: Click here!

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Connect With Sean:

  • www.youtube.com/thinkmediatv
  • www.youtube.com/videoinfluencers
  • www.youtube.com/seanthinks
  • www.facebook.com/seanthinks
  • www.twitter.com/seancannell
  • courses.seancannell.com
  • www.tubesecretsbook.com

More About Sean:

Sean Cannell is a best selling author, YouTuber, international speaker, and business coach who built a seven-figure media company helping entrepreneurs and creatives build their influence and income with online video.

Sean's YouTube channels have over one million subscribers, his videos have been viewed over 100 million times and he has been featured as one of the "20 Must Watch YouTube Channels That Will Change Your Business" by Forbes.

Sean and his team are on a mission to help 10,000 people quit their day jobs to do what they love. He is passionate about giving tactical, practical advice to use video to spread your message.

Sean is from Arlington Washington and currently lives in Las Vegas NV with his wife Sonja and their two dogs, Rosie and Sophie.

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We believe that learning from the experts is the fastest way to accelerate and grow your brand. Welcome, Inside the Greenroom, YouTube Expert Sean Cannell.

According to the “ten-thousand-hour rule” Sean is clearly an expert not only in name but in action. He has put in over 30,000 hours of work behind the scenes and in front of the camera becoming one of the greatest industry leaders in the YouTube space.

If you have been around Inside The Greenroom for any amount of time, you know we are big on leveraging digital stages. In this interview, I discovered (probably like many of you will) that I have been missing out on YouTube!

Sean will literally give you the playbook and strategies he has used to gain over one million organic subscribers.

If you apply Sean’s wisdom in this episode, you will grow your influence faster and maximize your event attendance.

Speakers will learn:

  • How YouTube increases your brand
  • How to position yourself to be a thought leader
  • How weekly content will increase your influence
  • How to build a portfolio of content to get more stages
  • How to increase your value ladder

Meeting planners will learn:

  • How adding value through YouTube will organically fill seats
  • What works better than a promo video
  • How to leverage last year's content for promos in the future
  • One blind spot most meeting planners have and how you can move past it
  • How to create an event speakers want to come back to

More of What We Cover:

  • The advantage YouTube has over other platforms
  • The average number of times someone needs to be exposed to your message to make a purchasing decision, debunking the Law or 7 Marketing Rule.
  • How to create free evergreen content to build trust with your target audience
  • How to add value to your target audience year-round
  • Ideas on how you can repurpose existing content
  • Time-saving tips on creating weekly content
  • And much more!

P.S. don’t miss the next episode when Sean helps me build our YouTube channel from scratch!

PSS: Check out the Viral Video Checklist from Sean: ViralVideoChecklist.com

LINKS:

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com

Connect With Sean:

  • www.youtube.com/thinkmediatv
  • www.youtube.com/videoinfluencers
  • www.youtube.com/seanthinks
  • www.facebook.com/seanthinks
  • www.twitter.com/seancannell
  • courses.seancannell.com
  • www.tubesecretsbook.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:57 Sean’s background
  • 5:45 The case for YouTube
  • 10:11 Three tips for using YouTube more powerfully
  • 18:34 Does the law of seven still apply?
  • 24:45 Why most people avoid YouTube
  • 30:21 How to get eyeballs on your content
  • 37:04 The Marie Forleo strategy
  • 39:51 Sean’s advice to speakers
  • 44:24 Sneak peek into part two with Sean Cannell
  • 47:02 Who has impacted Sean to most from stage
  • 47:33 Sean’s favorite up and coming speakers
  • 48:34 Why in-person events are still important
  • 50:47 Seans favorite moment inside a greenroom
  • 52:59 Rapped fire advice for event host
  • 56:08 My biggest takeaways

More About Sean:

Sean Cannell is a best selling author, YouTuber, international speaker, and business coach who built a seven-figure media company helping entrepreneurs and creatives build their influence and income with online video.

Sean's YouTube channels have over one million subscribers, his videos have been viewed over 100 million times and he has been featured as one of the "20 Must Watch YouTube Channels That Will Change Your Business" by Forbes.

Sean and his team are on a mission to help 10,000 people quit their day jobs to do what they love. He is passionate about giving tactical, practical advice to use video to spread your message.

Sean is from Arlington Washington and currently lives in Las Vegas NV with his wife Sonja and their two dogs, Rosie and Sophie.

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I am so excited to welcome back, THE Michael Hyatt, Inside the Greenroom!

There are very few people who have impacted my life as much as he has. From business, family, productivity, and more, Michael has helped me grow in many areas of my life.

I am not kidding when I say I have consumed almost every bit of content he has ever put out.

One of Michael Hyatt’s biggest strengths is creating and casting a powerful vision. This skill is what he used to rise above an economic crisis and brought himself, his team, and company out of uncertainty and into prosperity.

Hearing Michael’s story just blows me away. In today’s conversation, we go in-depth about the key topics of his new book “The Vision Driven Leader.” This podcast and book will help you craft and deploy a vision that not only serves you and your dreams but your entire team.

“If your dream doesn’t involve a team, your dream is too small.” - Michael Hyatt

More About Michael:

Michael Hyatt is the Chief Executive Officer and founder of Michael Hyatt & Company. He has scaled multiple companies over the years, including a $250M publishing company with 700+ employees and his own leadership development company that has grown over 60% year over year for the past 4 years. Under his leadership, Michael Hyatt & Company has been featured in the Inc. 5000 list of the fastest-growing companies in America for three years in a row. He is also the author of several New York Times, Wall Street Journal, and USA Today bestselling books, including Platform, Living Forward, Your Best Year Ever, and Free to Focus. He enjoys The Double Win with his wife of 40+ years, five daughters, and nine grandchildren.

Here’s what we cover:

  • Michael tells his story of how he became CEO of a Publishing Company
  • Pushing through doubt and climbing an insurmountable mountain
  • Fighting for your vision, and how to deal with Resistance
  • How to keep going when you want to quit
  • Stopping disengagement in your company and create momentum in your company
  • Being able to stay committed to your plan even in crisis
  • The difference between leaders and managers
  • How to create an organization that outlasts you
  • Learn to filter what is a distraction from what is an opportunity
  • Real-Life examples of what a successful business vision looks like
  • Keys that allow you to become a great visionary leader
  • What 4 key areas to build your vision around
  • How not to spread your focus and resources to thin
  • Grow your business AND win back time
  • De-mystifying that double-edged word “Visionary”
  • Knowledge on how to guide your business through difficult times
  • Find the “Double-win” with both Family and Business
  • And Much More!

LINKS:

Get The Vision-Driven Leader Book:

  • visiondrivenleader.com/vargas

“The Vision-Driven Leader’ is a step-by-step guide for leaders to craft, cast and capitalize on their compelling vision”

Connect with us:

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website:​​ advanceyourreach.com

Email​: ​info@insidethegreenroompodcast.com

Connect With Michael:

  • Facebook: Michael Hyatt
  • Website: michaelhyatt.com
  • @michaelhyatt on Instagram and Twitter

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:12 Welcome Michael inside the greenroom
  • 2:44 Overview of Michael’s new book
  • 10:02 A quick hack to gain clarity and organize your thoughts
  • 12:55 What gets you through the opposition
  • 19:24 How to be a great visionary leader
  • 24:57 What you can learn from Steve Jobs
  • 27:07 What does vision really mean?
  • 30:20 Why your team is the most important thing
  • 33:22 Distractions vs. opportunity
  • 39:22 Make vision casting apart of your culture
  • 43:33 Michael’s advice to those who have a difficult decision to make

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This week on Inside the Greenroom we have not one but FIVE incredible Meeting Planners and OPS’s (Operation and Production Specialists) that control some of the most powerful stages and events in the world on with us today.

You may recognize their names from past episodes, but I promise you have never heard any practical wisdom, honest advice, or success strategies like in today’s podcast.

Join this panel-style conversation from our recent event A360i, with TedX Organizer Dolores Hirschmann, Traffic Conversion Summit’s Roland Frasier, Sage Event Management owner Bari Baumgardner, Jarrod Glandt President of Cardone Enterprises, and our very own ‘secret weapon’, and owner of Ideas Unlimited Seminars Pat Quinn.

What You’re Going to Get:

You will get the inside track on what is working and happening in the events world today.

Speakers:

Hear their opinions on what they think EVERY speaker should be doing in this crucial time. Learn how you can grow your platform while also becoming so essential that event hosts will not forget your name and practical advice on:

  • What to do if an event doesn’t reply to your email
  • How to make the most out of the new digital event opportunities
  • How to go from “the best-kept secret to keynote”
  • Tips on mastering your craft

Meeting Planners and Event Host:

If you have an event of 3 or 30,000 people, you will get pivotal information on how to take your digital event to the next level and how to hit the ground running when live events come back with new and innovative thinking. (Plus, increase your ROI)

More Of What We Cover:

  • What Meeting Planners look for in people who speak on their stage
  • The way to identify and solve a meeting planner’s problem as a speaker
  • Understanding where you fit on the stage
  • Bringing Value to an event
  • One Mistake people make when reaching out to event planners
  • Why starting small could drastically change how you get discovered
  • How a “pay for access” approach can give you amazing opportunities
  • Using this time to get a leg up if you’re a first-time event host
  • Offering a creative approach as a speaker will get you invitations to events both Live and Virtual
  • How you make sure you - as a “Best Kept Secret” - can gain the attention of event planners and powerful people.
  • 3 ways to get “unstuck” from your message
  • Why a change in mindset will help
  • The biggest mistake you can make as a “Best Kept Secret”
  • Hear why my team and I have been asked back to the stage again and again
  • AND MUCH MORE!.....

Work with us:

  • www.advanceyourreach.com

Connect with the meeting planners:

  • Roland Frasier
  • Jarrod Glandt
  • Dolores Hirschmann
  • Pat Quinn
  • Bari Baumgardner

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:31 Meeting Planner intro
  • 5:05 Meet the people behind the events
  • 5:21 Dolores Hirschmann Intro
  • 5:55 Roland Frazier intro
  • 6:31 Jared Glen intro
  • 7:14 Pat Quinn intro
  • 7:45 Bari Baumgardner intro
  • 9:21 What meeting planners look for when booking speakers
  • 20:03 The new opportunities for speakers and event host
  • 33:35 How to go from the best-kept secret to a household name
  • 43:05 Why Doloris, Roland, Beri, Jarrad, and Pat work with Advance Your Reach

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Welcome, Tony Robbins, public speaker, life coach, philanthropist, entrepreneur, and NY Times bestseller, Inside the Greenroom!

Between 43 years of entrepreneurship, and a rocky home life growing up, Tony has experienced the "winter" seasons in all areas of life.

Tony shared with us that these are some of the most challenging times he’s ever been through with his 52 businesses. However, he is being proactive to get through it by taking action and focusing on the right things.

In this episode, Tony shares his action steps, strategies, mindset shifts, and daily habits you need to not only survive but thrive during uncertain times. Whether you are a speaker, meeting planner, entrepreneur, or something in between the wisdom shared by Tony will serve you in all areas of your life.

Be sure to sign up for riseupworld.com

Here’s what we cover:

  • Learn the critical need for community
  • How Masterminding is one of the most important things you can do
  • Find Your breakthrough in Crisis
  • How Tony dealt with not only today’s crisis but past crisis
  • The four seasons of businesses
  • How to handle the waves of the economy
  • Where you as a leader should start in this crisis
  • Making decisions and testing the outcomes
  • Three decisions that shape every aspect of your life
  • Learn just how powerful your focus is
  • Three habits or patterns to be aware of
  • How to overcome achiever’s disease
  • Destroy the two emotions that destroy businesses
  • How you can fight fear
  • Mentors and coaches in Tony’s life
  • How important coaching is
  • What expanding your circle can do
  • The importance of communication
  • How to communicate with a purpose
  • Why motive matters
  • AND SO MUCH MORE!

LINKS:

  • Join The Rise Up World Group
  • insidethegreenroompodcast.com
  • tonyrobbins.com
  • www.facebook.com/advanceyourreac
  • ​​advanceyourreach.com
  • info@insidethegreenroompodcast.com

Episode Minute By Minute:

  • 0:02 What to expect today
  • 2:15 Welcome Tony
  • 3:10 Why community is important
  • 5:38 what you can learn from Tony’s past
  • 9:52 Knowing your numbers
  • 12:50 Winter doesn’t last forever
  • 15:00 The three decisions that shape every part of your life
  • 20:08 Focusing on what you can control
  • 25:37 Seeing things for what they are
  • 27:57 Feed and strengthening your mind
  • 29:55 How Tony starts every day
  • 31:41 Find a mentor you look up to
  • 35:54 Serve those who are worse off than you
  • 38:00 Pete’s results of following Tony’s process
  • 40:58 Tony’s mentors
  • 50:37 The power of communication
  • 54:23 Over prepare for everything
  • 55:57 What matters more than intelligence
  • 58:34 Tony’s final thoughts
  • 1:06:20 Pete’s biggest takeaways

Share this episode with a friend who needs encouragement.

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Welcome to Inside the Greenroom,

This week I wanted to cover something a little different than usual and start off by saying we are going on hiatus from what was supposed to be the third part of our series. I will intertwine some of it in our episode today but I wanted to be honest and say that because of the state of the union that was called, thousands and thousands of events that were going to take place across the world had to be canceled and we lost millions of dollars as a result. So, that part is the reason you have not heard from us, but also I wanted to share with you today the vision of us wanting to redefine how events were done virtually. While you can never replace people being in the room, we must find a way to make lemonade out of lemons so this episode is completely dedicated to the fact that I believe we have pulled off a powerful and meaningful, a redefined, virtual event. I am going to cover just how we managed to pull this event off, and not only how we doubled our lost revenue but tripled the number of people who would have attended our live event.

You do not want to miss this episode, because it has some need to know information on how you can get an unforgettable experience out of a virtual event whether you are an attendee, sponsor, or speaker. I want to challenge you to innovate and recreate what virtual events look like right now, we have done it, and we want to show you how you can too.

So, 40 days ago we were hit with the fact and the reality that we'd be canceling our April 30th through May 2nd event in Orlando, Florida. We had over 1100 close to 1200 people registered. We had never been over the thousand-person Mark. We had worked nine to 10 months to get to that point. Now, we recognized as a team that the virtual economy was here and made the decision that we were going to redefine how to do events virtually. Now nothing can ever replace seeing people in person, but we had an important opportunity and responsibility to take this time and make the next category in events.

As you’ve heard we called the state of the union, and we actually did a training and during that training we told all of the attendees who showed up like that we were going to create this experience, and we coined the name Advanced 360 Interactive, and we called it 360 because we wanted to engage 360 degrees of all of their senses. We wanted this to be the most interactive, engaging, easy, powerful, and experiential event we could possibly make. I said this 40 days ago, and I wasn’t even sure if we could pull it off!

We set the ball in motion that day announcing it, then worked on getting tickets transferred from the event they were going to attend to this new virtual event. We were lucky enough to get about 700-800 people to transfer their tickets, but we wanted to take it even further, so we ran a challenge and I want to expand on that challenge in a later episode but when it was all said and done we had 3,100 tickets claimed or paid for. We almost tripled our attendance size from our live event! Now we knew it was imperative for this 360-degree experience to start before the actual event so I painted a picture and my team in conjunction with Sage Events, who I am so thankful for, we’re able to pull together a sort of pregame to the event which started with every attendee getting something physical in the mail.

First:

Every single attendee received not the only curriculum and a workbook, but my team also took it even a step farther and had little emojis on a stick, “do not disturb” door hangers, and even recipes that were quick and easy for the attendees to be able to put their best foot forward. Because of this, you start seeing all these social media posts about how they received their package for the 360 events, it created a ripple of engagement.

Second:

We wanted to create pre-work, and usually, pre-work is a lot of technical speaking so we made sure to give only three short videos that got their mind, and spirit ready for the upcoming event. I wanted there to be an easy way for them to show up powerfully and have the best experience they could possibly have. A lot of that was overcoming the attitude to just being in another zoom room and painting a picture of what the experience was about, how they needed to be checked in, get dressed, and keep their camera turned on. By doing this we created a powerful pregame experience that had people looking forward to the virtual event instead of dreading it.

Third:

I want to just say how thankful I am for Sage’s involvement because we had a virtual check-in. Just like a live event, we had people click a button, get notified by email that they must check in during these hours on this day and people actually did the check-in. They, of course, signed off on their waiver just like at a real event then after they were taken to a room with a live person to take them through a tech check, which helped them know how to use their dashboard which held any curriculum, the game of education, and any handouts that needed to go out. They had zoom links for everything they need whether it was VIP or general admission. So because of this check-in, they were able to find everything they might need right there in their dashboard. Of course, there was some overwhelming numbers and there were small groups but it usually one to one person.

So, they got a whole experience jus through the pregame of the event, it brought exciting expectations and allowed for the attendees to show up in a powerful way.

Onsite:

Then, of course, you have the Onsite, which is one of if not the most important part to be able to pull off. The thing that made it so easy was the dashboard, the option for them to find everything they might need right there in front of them. Then we were able to set up 16 different “rooms” that held about 200 people each, and with some sort of connector, we had the same audio and video pumping simultaneously through all 16 rooms.

Here’s the beautiful thing, I was on a physical stage, with four cameras pointing towards me. I had these big monitors that displayed about 500 people at a time, and it just scrolled through everyone as I spoke. So, now I was literally able to interact with these people on the screen, I could see cheering, clapping, excitement, yelling but here’s my favorite part. I was able to call out a thousand names throughout the course of three days, I probably called more than that because I wanted them to feel as if they were in the room. I have never, and there is no way I would be able to do that in a live event.

Sessions:

I’m sure you’re asking, how else can you make it interactive and I’ll tell you the actual format of every session, the sessions remained the same as they would in a live event, two morning and evening sessions on the first and second day, two morning and one afternoon session for the third and the format stayed the same for almost all those sessions.

  • 35 minutes of speaking and inspiration
  • After that, they would move immediately to a breakout room of 5 people

  • 10-20 minutes they would work on the worksheet on the teaching they just received

  • 10-20 minutes of conversation about the activity and workshop.
  • 10 final minutes back in the big room to share “aha” moments

This can be done for business stuff, but this can also be a meditative activity so if you don’t feel like what you have would fit. It will, we even had a letter-writing session, that allowed our attendees to meditate on what their business would like in a year. We brought them back in for a final 10 minutes where we hear five big “ahas” from maybe 10 of those rooms. It lasted about 90 minutes in all, so we kept engagement by keeping our sessions shorter and making them more interactive.

Now, let me tell you something of those three days 90% to 95% of people stayed the entire day, I don’t even get that at my live events, and even better than that we got some amazing testimonials where a common theme was how this was the most powerful virtual event they had ever experienced. For many, it was the most powerful event they had ever experience…period!

I’m telling this because I want you to know your event matters, they can change lives, businesses your event can change everything for someone. I urge you, if you are an attendee that missed out on an event this year go find a virtual one, we have set a standard for virtual events now and there will be many to come that you can gain so much from.

If you are a sponsor, there are opportunities for you, we had rooms full of coaches and sponsors, so innovate and figure out how you can help bring together a powerful event.

Speakers, you don’t have to try and jump in on another event you can create your own event! Host an event that will changes lives, and businesses, you have the perfect platform to do so right. Now.

My team is rolling out services to help corporations, events, and industries understand how to do this because we have documented this whole process. We knew that we were going to pull off events, organizations, and associations.

It’s time to step up

It’s time for us to create

It’s time for us to innovate

You don’t need to grind because we have for you, but are you ready to pivot? I leave you with these questions, to challenge yourself to create and innovate your industry.

  • What are you going to do if you are an attendee that didn’t get to go to an event?
  • What are you going to do if you are a Sponsors to innovate?
  • What are you going to do if you are a speaker to not only be on the stage but create your own?

`· What are you going to do to pivot?

We are here to lead the charge and lead the way, so I want to encourage you if you want to have any conversations about what we can do to help just email katie@advanceyourreach.com. Whether you’re trying to fulfill a mastermind, a bigger event, smaller event, or anything in between getting the 360 interactive experience is critical and it works in 40-50 days.

If you want to see the video of it, pictures, and get a look behind the scenes of our event head to insidethegreenroompodcast.com, send us your information and we’ll email you a lot of behind the scenes that we have. Keep an eye out for an interview with Tony Robbins coming up in the next few weeks, share this episode so others can grow, it has been a pleasure and honor.

  • PV3

Connect with us!

  • Facebook: ​​www.facebook.com/advanceyourreach
  • Website: ​​advanceyourreach.com
  • Email​: ​info@insidethegreenroompodcast.com
  • See Video: Insidethegreenroompodcast.com

Quick Episode Summary:

  • 0:35 What to expect today
  • 1:13 What has happened the last 30 days
  • 5:38 When the transition started
  • 7:43 Why the pre-game is important
  • 9:34 How we did a virtual check-in
  • 12:23 How we created breakout rooms
  • 13:46 Interrogative teaching tips
  • 17:45 The numbers of A360i
  • 19:36 Why this episode matters
  • 22:05 Special thanks
  • 23:15 What are you going to do?

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Attention Event Hosts, Event Owners, Meeting & Event Planners! Please join our FB Group Exclusively for you! Your Events Matter Learn how to pivot powerfully In uncertain times and get all the behind the scenes insights and learnings we share to serve your growing events!

CLICK HERE TO JOIN

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome to part two of a very special new series of Inside the Greenroom!

Today is dedicated to all the meeting planners out there who had to cancel or postpone an event - be it large conferences, masterminds, retreats, intensives, workshops, or even dinners.

The event industry is worth about $1 trillion, and right now millions are being lost due to COVID-19 for event businesses all over the world, including our own. We had to cancel our mastermind, postpone our annual event, had to re-do how our workshops are run, and 3 masterminds I am part of as an attendee this year have been postponed. Thousands and thousands of events across the world have been canceled or postponed, and my heart goes out to each and every meeting planner.

So...now what?

In this episode, I cover both REACTIVE things you can do if you’re forced to cancel or postpone your event, and also PROACTIVE things you can do to move forward during this crisis. We cover the best practices of sharing the news with your community, how to offset some of your lost revenue, and alternative ways to pivot your business.

Enjoy!

Next week, we’ll be focusing on sponsors and exhibitors - so stay tuned!

If you like what you’ve been hearing in this episode series, you’ll LOVE our upcoming “first virtual event of its kind” - ADVANCE 360 iNTERACTIVE It’s happening April 30th to May 2nd, 2020, and will be unlike any other virtual event you’ve ever attended. It will be 3 days of jam-packed content, and will include physical workbooks mailed to your door, breakout sessions, prizes, giveaways, a virtual Speak-Off, and much more!

Whether you’re a business owner looking to grow your business with stages, or a meeting planner who runs events of any size, this opportunity is critical for you in your business right now!

  • Register today: Advance 360 iNTERACTIVE: advanceyourreach.com/advance-360

PSS: Meeting Planners Only:

Events 360 iNTERACTIVE: Your Events Matter - How to Pivot & Plan Ahead. [4/20-4/21] Mastermind. Collaborate with other Event Organizers around Navigating Rapid Change & Deciding next steps in uncertain times.

  • youreventsmatter.com

Here’s what we cover:

  • Forced to cancel or postpone an event? Here’s why you should not limit your communication to email and social media, and what you should do instead
  • How to gain social capital with your community when announcing the cancellation or postponement of an event
  • An important part of your event that you should “clean up” to avoid a disastrous mistake
  • Have your events taken a financial hit from COVID-19? Here’s how to offset some of the finances you may have lost from having to cancel or postpone your events
  • Alternative offers that are working better now because of live events being closed down
  • Why you SHOULDN’T isolate yourself from the outside world, and what to do instead to gain wisdom through your circle of influence
  • How speakers can rise up and SERVE during this time
  • And much more!

OTHER LINKS:

  • See Pete's Slide Deck

Quick Episode Summary:

  • 0:02 What to expect today
  • 2:20 How much the event industry is worth
  • 5:56 How events have changed my life
  • 8:25 Your event matters
  • 9:24 The three things all event planners should be doing right now
  • 9:48 How we announced Reach LIVE was canceled
  • 14:35 Why you should take time to clean up your contract
  • 16:55 Ways to start making revenue back
  • 20:49 How to set up a 1:1 call
  • 21:28 How to be proactive in this season
  • 28:29 Creative incredible content for your audience
  • 29:00 The new event our team creating
  • 32:58 A behind the curtain look at our digital breakout rooms
  • 37:11 Final thoughts

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Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome to part one of a very special new series of Inside the Greenroom!

In lieu of what's happening in the world today, this might be the most powerful thing that we’ve ever done on the podcast…

Most of us have never experienced something like this in our lifetimes, and my heart goes out to those in the event industry - which is taking one of the biggest hits at the moment. Events all over the world have been either postponed or cancelled, including several I was either running or going to speak at. We also went through this very difficult time back in 2008. At the time, our company had a lot of momentum, events were booming, and it came to a screeching halt. I saw many speakers with powerful messages exit the industry, and I don’t want that to happen again. I’m very happy to say we got through it back in the 2008 recession, and had a breakthrough year because of how we were able to adapt!

In this multi-part series, we’re going to discuss how to pivot and thrive in our business during hard times - because we understand the impact it’s having in the speaking and event industry, and we’re sharing the same struggles you are. I’ll be talking about things we did to overcome the financial crisis during the recession 12 years ago, and also what we’ll be doing NOW at Advance Your Reach to navigate, and boom as a company.

We’ll be speaking on behalf of the major stakeholders in the events industry. In part one, we’re going to cover 8 strategies that are going to help you navigate, win, and boom in this industry as a business owner speaking on stages.

Enjoy!

P.S. - Make sure to visit advanceyourreach.com and get your hands on multiple FREE gifts and resources we have for you to navigate through this crisis. Plus, stay tuned for part 2, coming next week.

Here’s what we cover:

  • A major opportunity happening in the offline events world right now, and how to capitalize on it
  • What you should be expanding in the midst of the COV-19 crisis (this will help you to not be so reliant on one source of income, and it will help you truly change people’s lives)
  • The business model of speaking, and the different types of stages you can add into your speaking portfolio
  • The different types of digital stages you can double down on (in 2019 we were on over 100 digital stages, and the amount of collective revenue was greater than 99%+ of what professional speakers earn every year in speaking fees)
  • The #1 offline stage you should research and win once the virus dies down (these will be full of attendees once things settle down!)
  • How to create a “win-win” situation for events by helping them offset their expenses, while being able to generate revenue for yourself
  • An overlooked but very powerful stage you can finally begin to build out and promote while you have the time to do so
  • How to serve your meeting planners during a time of uncertainty and worry (meeting planners who control offline stages are greatly impacted by the virus, doing this will go a long way!)
  • And much more!

Quick Episode Summary:

  • 0:30 What to expect today
  • 2:00 Take care of your three steak holders
  • 3:24 How Pete survived 2008
  • 11:14 The eight things you need to think about is to come out on top
  • 11:49 Be a go-giver
  • 14:10 Expand your product suit
  • 19:45 Build out your portfolio of stages
  • 23:37 Double down on digital stages
  • 32:12 Create your own stage
  • 35:00 Recap
  • 38:43 The world needs your message
  • 40:00 How to get more resources
  • 42:40 What's coming up next week

View Details

Attention Event Hosts, Event Owners, Meeting & Event Planners! Please join our FB Group Exclusively for you! Your Events Matter Learn how to pivot powerfully In uncertain times and get all the behind the scenes insights and learnings we share to serve your growing events!

CLICK HERE TO JOIN

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, DeAnna Rogers from the Traffic & Conversion Summit, Inside the Greenroom!

In this episode, we discuss how to run and uplevel any type of live event, and how to keep all stakeholders involved happy for years into the future. We talk about planning, preparation, the importance of paying attention to small details, the importance of event vendors, and how to win and retain sponsors for your live events.

On the speaker side of things, we talk about how to stand out as a speaker, and what to avoid at all costs if you want to land highly desirable stages.

DeAnna Rogers has been coordinating and directing events for 15 years. She started with smaller real estate events in the Austin area with as low as 20 attendees, and then grew to running large international events with audiences as large as 10,000. She is currently the Events Director at Digital Marketer, is responsible for one of the largest marketing events called Traffic & Conversion Summit, also known as T&C, along with other events such as WarRoom Mastermind, Certified Partner Program, and a new event called Content & Commerce Summit. DeAnna and her team produce over 30 live events around the globe every year.

Here’s what we cover:

  • What to avoid when you first start out in running events, and where to place your focus and energy to get the best results
  • The key procedures Deanna follows to make sure she knocks it out of the park for her attendees
  • How to compel your attendees and sponsors to keep coming back to your events, and grow your brand year after year (following this one principle has been a gamechanger for Deanna’s events!)
  • The first thing you should look at when you start planning an event
  • The importance of vendors, and what your goal should be when selecting them for the first time
  • The “little details” that are part of the customer experience that you should never overlook
  • Best ways to get sponsors for your events (Traffic and Conversions used over 250 sponsors last event!)
  • An “untapped resource” you can implement to get connected with sponsors or vendors for your event
  • A key trait to express with your sponsors, especially when you’re just starting out and have no prior success
  • How to structure packages for your sponsors and make it a win-win for their participation
  • Ways to add a “wow” factor to your sponsors, and make them feel good about their decision to work with you at your event
  • The “ownership mentality” to have at all times when dealing with sponsors (you’ll hear a story of this principle in action, which caused a sponsor to stay with her for 8 years and counting!)
  • The speakers Deanna avoids during the selection process
  • How to make a lasting impact as a speaker (Deanna shares a story of a superstar speaker she observed at one of her events who had the audience captivated, which later caused everyone on social media to talk about the event afterwards)
  • And much more!

LINKS:

Facebook: www.facebook.com/sissyrtm
Website: trafficandconversionsummit.com

Quick Episode Summary:

  • 0.02 What to expect today
  • 2:34 Welcome Deanna inside the green room!
  • 3:16 How Deanna got started in the biz
  • 5:50 Why Deanna loves what she does
  • 11:30 How to sell out bigger rooms
  • 14:21 The importance of communicating
  • 15:47 Why you need to have a high value for relationships
  • 18:11 The biggest mistakes to avoid as a meeting planner
  • 21:00 How to do sponsorship right
  • 36:03 How to have a great mastermind event
  • 39:32 How to land a stage ran by Deanna
  • 44:25 The speaker who has impacted Deanna the most
  • 45:39 Deanna’s favorite up and coming speaker
  • 46:28 Why live events are so important
  • 48:26 Deanna’s favorite moment inside a greenroom
  • 51:35 My biggest takeaways

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, Jennifer Allwood, Inside the Greenroom!

In this episode, we discuss how to build your audience and business through online stages, and Jennifer has done it better than most! In fact, she hasn’t missed a DAY of posting on social media over the last 6 years, and built a massive following in the process. In this episode, we get tactical on what it really takes to build an engaging audience with online stages, including ways to boost show-up rates, when to show up live, the optimal length of time to speak, how to get your audience to share your videos, and much more!

Jennifer Allwood’s passion is helping creative people turn their talents and hobbies into lucrative online businesses. She realizes that creative business owners are a distinct breed that need unique business guidance and encouragement. Jennifer coaches women on how to scale their businesses online, increase sales and make more money by working less. She has over half a million social media fans and coaches 3,000 business owners monthly in her Creators’ Inner Circle and Creators’ Roadmap course. She hosts a weekly podcast, “The Jennifer Allwood Show,” to give her fellow creative entrepreneurs the help and encouragement they need to succeed in the business world. She is releasing her first book, “Fear Is Not the Boss of You”, in April 2020.

P.S. - We have a very SPECIAL offer for our female audience! In about one month, Jennifer will be releasing her brand new book “Fear Is Not the Boss of You: How to Get Out of Your Head and Live the Life You Were Made For,” and we’re doing a giveaway!

All you have to do is email info@insidethegreeroom.com and answer these 2 questions:

  1. What are some of the obstacles you have overcome as a woman?

  2. What are some of the fears you have had to push through?

That’s it!

The first 25 people who write in will receive a FREE copy of her book!

P.P.S. - Even if you don’t win a free copy we HIGHLY encourage you to grab a copy of Jennifer’s new book here!

Here’s what we cover:

  • The preferred platform to go live to avoid recreating content all the time
  • Are you introverted? Here’s why you should leverage the power of online stages, and why it gives you complete control
  • Why online stages help you prepare and excel when transitioning to offline stages
  • How to expand your online presence and reach with Facebook Ads
  • How to get your audience engaged in your content and boost show-up rates for your live presentations
  • Want to avoid crickets during your live online presentations? Learn Jennifer’s insights on TIMING, and when your audience is most likely to show up
  • How to “kill two birds with one stone” when performing live, and present across multiple platforms
  • The minimum length of time you should speak on Facebook live to “trigger” the algorithm and put you in front of as many people as possible
  • What to avoid doing at the beginning of your Facebook lives
  • How to compel your audience to watch the replay of your online video if they missed your Facebook live
  • How to get your audience to share your Facebook live
  • The limitations of free Facebook Groups, and where you should focus your efforts instead
  • The key to getting Facebook’s algorithm to work in your favor, and get in front of as many people as possible with your lives in the long term
  • Why your content should attract some viewers and repel others
  • And much more!

LINKS:

  • Get a free copy of Jennifer's book! CLICK HERE!
  • If you don’t make it in the top 25, you should still grab a copy by clicking here
  • EquippedBizConference.com
  • Take the enneagram test

Quick Episode Summary:

  • 0.02: What to expect today!
  • 3:05 Welcome, Jennifer!
  • 3:53 Why the enneagram is beneficial is a game-changer
  • 8:44 A sneak peek into Jennifer’s newest book
  • 18:46 The fears Jennifer had to overcome
  • 29:03 Why consistency branding is important online
  • 33:30 How to boost Facebook live engagement
  • 36:02 Why Jennifer hates free Facebook groups
  • 37:01 How to get more likes on your fan page
  • 40:04 The speakers who have impacted Jennifer the most
  • 40:28 Jennifer’s favorite up-and-coming speakers
  • 41:00 Why live events are still important
  • 42:44 Jennifer's favorite moment inside a greenroom
  • 45:37 My biggest takeaways

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, John Lee Dumas, the Founder & Host of the Entrepreneur on Fire Podcast, Inside the Greenroom!

In this episode, we discuss everything related to one of the most powerful online stages out there - podcasts - and there’s no better person to talk about this than John Lee Dumas. JLD was considered a “first mover” in this industry because he did something NO ONE else was doing at the time, and something both of his mentors advised AGAINST doing, which is starting a DAILY podcast. Today, JLD is heading into his 8th year in a row of NETTING multiple 7-figures per year from his podcast alone.

We discuss the opportunities to get started in the podcasting world today, how to build your audience, how to monetize your audience, how to win other podcasts as a guest speaker, and much more!

John Lee Dumas is an American podcaster, internet personality, and entrepreneur. After bouncing around from the military, where he served in Iraq, to law school, to corporate life, to tech startups, and even commercial real estate - he was searching to find his calling, and eager to do something that both inspired him and inspired others. Today, he’s largely credited as one of the major names in podcasting, hosting what is probably the most successful daily podcast in business, Entrepreneur On Fire. EOF is an award-winning podcast where he interviews inspiring Entrepreneurs who are truly ON FIRE. His podcast has over 2,400 episodes, 1 million+ listens a month, and generates 7-figures in annual revenue.

Here’s what we cover:

  • How to spot opportunities to get started in the world of podcasting
  • The power of the “first mover” advantage in podcasting
  • What to avoid when starting out in building your own podcast
  • Where to find the average podcast listener
  • How to build your audience by guest speaking on other people’s podcasts
  • How to get people to go deeper with your products & services when speaking on a podcast (yes, people are usually multitasking while listening and it may seem difficult - but there’s a way to do it!)
  • How to leverage your own audience to compile a list of potential guests for your podcast
  • A simple yet highly effective strategy you can use to research and reach out to the top 200 podcasts in your niche or industry
  • And much more!

Quick Episode Summary:

  • 0:02 What to expect today!
  • 4:11 Welcome JLD Inside The Greenroom!
  • 6:31 How much revenue John has generated from his podcast
  • 10:12 How EOF started
  • 18:05 How to grow your podcast
  • 23:19 How many podcast John is on per month
  • 30:30 How to have a successful CTA on podcast
  • 36:33 The best of the best
  • 38:26 Sneak peek at mine and Kim’s new podcast!
  • 42:27 Monitazision ideas for a non-business podcat
  • 45:00 What it takes to have a great podcast episode
  • 46:42 How to land any podcast
  • 52:30 The speakers who have impacted John the most
  • 54:16 Why live events are still important
  • 55:27 John’s favorite moment inside a greenroom
  • 58:48 My biggest takeaways

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, Dean Graziosi, Co-Founder of Knowledge Business Blueprint, Inside the Greenroom!

This is a very special episode for me today because I'm with a friend, mentor, and somebody that I've learned so much from. He’s a meeting planner who controls some of the world's TOP stages, and is the founder or co-founder of multiple brands worth over $1 billion! We first met over 10 years ago when he donated to a non-profit I was involved with, called Rachel’s Challenge. Fast forward to present day, and we have now established a partnership with Tony Robbins and Dean’s and company, Knowledge Business Blueprint!

In this episode, we discuss the power of self-education and having specialized knowledge. He opens up about the moment that changed his life for the better, and opened his mind to an entirely new world. We also discuss the BOOMING industry that Forbes says is headed to $1 billion PER DAY, and how you can use this to your advantage.

Dean Graziosi is a multiple New York Times best selling author, entrepreneur, and investor. He has started or has been involved in 13+ companies that have resulted in over 1 billion dollars in revenue. For over 20 years Dean has been dedicated to delivering self-education to those seeking transformation and success outside the normal path of traditional education.

LINKS:

  • peteslink.com

Here’s what we cover:

  • The 2 things that transformed Dean’s life, and how it opened him up to an entirely new world
  • The transition that’s going on right now, and why it’s crucial to have specialized knowledge
  • The booming industry that Forbes says is headed to $1 billion dollars PER DAY, and what you should be doing about it
  • Why common sense is not always common, and why you should be using this to your advantage
  • The counter intuitive approach that led to Dean’s complete financial transformation of keynotes doubling, and sales quadrupling
  • And much more!

P.S. - You DON’T want to miss Dean’s live “once a year” online training event coming up on February 27th! Click here to register and learn how you can tap into the exploding digital economy (without creating a complicated course, digital agency, or writing a book).

LINKS:

  • peteslink.com

Connect with Dean:

  • Facebook
  • www.deangraziosi.com
    LinkedIn
  • Instagram: @DeanGraziosi

Quick Episode Summary:

  • 0:02 What to expect today!
  • 3:07 Welcome Dean Inside the greenroom!
  • 4:02 When Dean hit ten figures
  • 5:08 What impacted Dean’s life the most
  • 7:00 What is self-education?
  • 9:44 The one question you should ask yourself
  • 14:35 How Dean’s students are impacting the world
  • 16:22 Dean’s advice to meeting planners
  • 22:14 Bring the stage to you
  • 26:07 What you can learn from Kim Vargas
  • 29:47 The speakers who have impacted Dean the most
  • 32:01 The most important advice for speakers
  • 33:45 Why live events are still important
  • 35:49 Dean’s favorite moment inside a greenroom
  • 42:44 My biggest takeaways

View Details

Attention Event Hosts, Event Owners, Meeting & Event Planners! Please join our FB Group Exclusively for you! Your Events Matter Learn how to pivot powerfully In uncertain times and get all the behind the scenes insights and learnings we share to serve your growing events!

CLICK HERE TO JOIN

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, Alex Cattoni, Co-Host of the Flight Club Mastermind, Inside the Greenroom!

In this episode, we discuss the concept of wearing a “Captain’s Hat,” and how it can help your ability to both speak at ANY event, and run them too. We get into practical detail on the common mistakes you should avoid at events, how to deliver your talk, and how to incentivize speakers at your event to give the best presentation possible!

We mostly talk about mastermind events in this episode, but this advice is applicable to ANY event!

Alex Cattoni is a copywriter, speaker, creator of the Copy Posse Launch Pad Coaching Program, and Co-thost of the Flight Club Mastermind. She is a multi-passionate entrepreneur and creative mind behind multiple businesses and highly valued brands. Since starting Cattoni Creative in 2011, she launched several successful brands and have proudly partnered with many of the hottest transformational authors and businesses on the planet, writing high-converting sales copy, scaling multi-million dollar brands, and crafting iconic promotional campaigns.

Here’s what we cover:

  • How to construct the feeling of exclusivity at your mastermind events
  • How to avoid letting attendees down when inviting new speakers to your event
  • A mistake you should avoid at the beginning of your event (this can get you off track for the rest of the day!)
  • Little touches you can implement into your events to make attendees feel special
  • How to implement friendly competition among the speakers at your event to incentivize them to bring their A-game!
  • A mistake speakers make when presenting highly specialized content, and how to avoid it
  • What most attendees CRAVE when watching speakers
  • The #1 rule at most masterminds that most speakers must follow (break this and the meeting planner may kick you off stage!)
  • Running an event? Here’s the one part you should memorize, word for word
  • And much more!

Quick Episode Summary:

  • will be done

Speakers that Impacted The Interviewee’s Life:

  • Brendon Burchard
  • Mat Boggs

Up & Coming Speakers that the world needs to know about:

  • Conner Beaton

  • Mat Groves (check the recording on this name)

  • Selena Grave (money boss

  • Jeremy Goldberg (long distance love bombs)

Quick Episode Summary:

  • 0.02 What to expect today!
  • 3:13 Welcome Alex inside the greenroom
  • 3:31 How Alex and I met
  • 5:09 Alex’s industry background
  • 8:27 How giving feedback opened doors for Alex
  • 9:28 One of Alex’s core values as an event planner
  • 11:16 How to add credibility to your speakers
  • 15:37 How Alex has practically up-leveled their event
  • 17:15 The most common mistake event planners make
  • 18:52 What you can learn from Alex’s mistakes
  • 22:51 What is the captain’s hat
  • 30:09 What your audience is hungry for
  • 33:26 What NOT to do as a speaker
  • 38:00 The speakers who have impacted Alex the most
  • 39:02 The best up and coming speakers
  • 41:03 Why live events and masters minds are still important
  • 42:35 Alex’s favorite moment inside the greenroom
  • 46:21 My biggest takeaways

Connect with Alex!

  • www.alexcattoni.com
  • Facebook
  • YouTube
  • IG/Twitter/LinkedIn: @AlexCattoni

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome back to the second part of our very special 2-part series!

Last week, I presented my biggest takeaways from all of the interviews I held on the Inside the Greenroom podcast in 2019, and many LOVED it, and went back to listen to previous episodes as a result.

Today, I cover what’s working with stages in 2020 - both with running events, and speaking on stage.

I share the five core things that make the best events in the world stand out, as well as thefive core ways the best speakers stand out amongst the competition.

This is what is working NOW! I know the final part of our mini-series will be a gamechanger for you and set you up for a lot of success in 2020!

Here are some of the major takeaways from today’s episode:

  • A #1 factor that determines the longevity of an annual event (this is what separates those that will be around tomorrow vs. those that don’t last!)
  • What you must take inventory of and care deeply about far in advance of the event start date to provide the best experience possible
  • A phrase you should avoid when filling your event (this sets the wrong intention for your attendees, and it’s a BIG reason why meeting planners see their numbers dropping)
  • The power of a ticket map, and using it to your advantage to fill seats
  • The key to getting your audience to come back over and over again, and to rave about your event to their friends
  • The TOP ways to STOP leaving revenue on the table (one of our clients boosted his revenue from $200k to $2 million based on this!)
  • The power of gifting, and how it can set you apart as a speaker
  • How to deliver the goods on stage using a multisensory approach
  • A big LIE speakers are told (or they believe to be true) when it comes to winning stages
  • The “marketing graveyard” that’s continually expanding, and why you should use the one marketing medium that will never die

  • And much, much more!

P.S. - REACH Live 2020 is right around the corner, and it will be our BEST live event yet! Click here to get your tickets, and secure your seat.

Quick Episode Summary:

  • 0:26 What do to except today!
  • 2:21 How you can help us grow
  • 2:46 Sneak peek at Reach Live
  • 4:30 The events that are experiencing growth in 2020
  • 6:35 Taking care of your stakeholders
  • 9:28 Language to avoid as a meeting planner
  • 11:46 How you can implement a ticket map
  • 17:30 What is working for speakers in 2020
  • 28:16 What stages I am on this year!

MENTIONED EPISODES:

  • Creating Events For All Personality Types with JJ Virgin
  • How To Add A Zero To Your Pay Check Through Learning Environment With Jon Berghoff

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

We’re BACK with our first episode in the new year, and we’re here to bring you part 1 of a very special 2-part series!

Today’s episode will focus on our biggest takeaways from all the interviews I held on the Inside the Greenroom podcast in 2019.

Think of this as a cliff notes version of a couple dozen “ah-ha’s” we had over the past year. If you’re up to date and listened to every episode thus far, it will serve as a reminder of the big ideas we covered. If you’re brand new to the podcast, we highly encourage you to identify just 2-3 “big ideas” that stood out to you and go back to listen to the full episode. You’d be surprised with how much of a difference it can make in your business if you implement just ONE big idea you hear from one of our interviews.

Part 2 will be released next week, and I’m going to cover what’s working TODAY with events, and landing stages.

I really believe the next couple of episodes in our “mini-series” will be impactful and set you up for a lot of success in 2020!

Here are some of the major takeaways from our guests in 2019:

  • How a lot of online companies are using offline, physical stages to grow their businesses
  • The importance of building a speaking team once a brand reaches a certain level
  • Why you should include the element of FUN into your events
  • How 1 association can yield you 1,000+ speaking opportunities
  • The nuance differences in winning international stages
  • The benefits of BATCHING stages
  • The power of dream stages
  • How to overcome stage fright
  • How to avoid being the road warrior
  • Creating multiple streams of revenues in your event
  • Using an in-house team to fill a large event
  • How to sell high-ticket events
  • How a book can make a difference to win a stage
  • The power of using strategic gifting to win stages, and strengthen relationships
  • How to fill and grow the attendance of your events with a smaller list
  • Why a dialed-in Signature Talk will always outperform the written sales letter
  • How strategy makes or breaks your events
  • The secrets of making introverts feel welcome
  • How to add a zero to your paycheck

  • And much, much more!

P.S. - REACH Live 2020 is right around the corner, and it will be our BEST live event yet! Click here to get your tickets, and secure your seat.

Quick Episode Summary:

  • 0:28 We are back!
  • 1:13 How I spent the Holidays
  • 2:08 What's next for Inside The Greenroom
  • 3:21 What is currently working in the industry
  • 5:59 My biggest takeaways from 2019
  • 36:56 What to expect in 2020

View Details

Attention Event Hosts, Event Owners, Meeting & Event Planners! Please join our FB Group Exclusively for you! Your Events Matter Learn how to pivot powerfully In uncertain times and get all the behind the scenes insights and learnings we share to serve your growing events!

CLICK HERE TO JOIN

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, Jon Berghoff from Flourishing Leadership Institute, Inside the Greenroom!

Live events are getting more expensive to run, tickets are harder to sell, and information is becoming commoditized! In this episode, Jon shows you how to run a new type of event that gets your audience engaged throughout the entire process, and has them leave wanting to come back for more. We discuss transforming the type of event from passive to active learning, crowdsourcing wisdom from event attendees, orchestrating the event to help people connect easier, and much more!

You’re in for a real treat because this is GROUNDBREAKING information we’ve never shared on the podcast!

Jon Berghoff is the Co-Founder and President of Flourishing Leadership Institute (FLI). Under Jon’s leadership, the FLI team has designed and facilitated whole-system change efforts through large group collaborative summits for organizations that include BMW, Fathom, Boeing Corporation, Vitamix Corporation, Fortec Medical, and Fairmount Santrol. Jon previously served as the head of sales for the direct sales team at Vitamix Corporation, where revenue grew by 400% in less than 4 years, as their team grew from 175 to over 600 members.

His work in Appreciative Leadership, Emotionally Intelligent Negotiations, and Influence has brought him to Australia, Japan, the UK, and South America. Jon is in high demand, known for his authenticity and highly engaging style of creating powerful learning experiences for participants.

Here’s what we cover:

  • The number one question you should ask to drive research, partnerships, and ultimately unlock the power in groups of people
  • Why it has become increasingly difficult to sell tickets at events, and what meeting planners can do about it
  • The 3 primary reasons people show up to live events nowadays
  • The simplest way you can transform an event from passive learning to active learning (real-life example included!)
  • Learn about the one thing that matters most to your audience on a communal level, according to a study ran by Google
  • How to have event attendees “crowdsource” success strategies amongst each other (Jon has said that this exercise alone is just as useful, if not MORE useful than the information presented by the main speakers!)
  • The 4 questions you can attendees to bring out the best possible success strategies and insights
  • What speakers MUST HAVE in addition to being great on stage
  • The fastest way to add a zero to your speaking fees
  • And much more!

Quick Episode Summary:

  • 0.02 What to expect today!
  • 2:05 Welcome Jon inside the greenroom
  • 3:39 Get to know Jon
  • 6:04 Changes in the market Meeting Planners need to know about
  • 7:06 Why people show up to an event
  • 12:13 How to creative beneficial learning environments
  • 16:31 Bring out the best in any system
  • 20:02 Jon's advice to Meeting Planners
  • 22:30 The best activities to start an event
  • 27:16 Jon's advice to speakers
  • 31:31 Incorporating experiential learning from stage
  • 33:58 The The speakers who have impacted Jon the most
  • 34:54 Jons favorite up-and-coming speakers
  • 37:00 Why live events are still important
  • 38:14 Jon's favorite moment inside a greenroom
  • 40:13 My Biggest takeaways

Guest Resources:
www.lead2flourish.com

View Details

Attention Event Hosts, Event Owners, Meeting & Event Planners! Please join our FB Group Exclusively for you! Your Events Matter Learn how to pivot powerfully In uncertain times and get all the behind the scenes insights and learnings we share to serve your growing events!

CLICK HERE TO JOIN

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Today, you’re in for a treat with a SPECIAL Inside the Greenroom Episode!

Recently, we hosted a 9+ hour-long Livestream, also called Inside the Greenroom. We interviewed some of the world’s TOP meeting planners who control thousands of dream stages in over 16 niches.

We interviewed about two dozen people over the full-day marathon. And today, my team has hand-selected 6 of the BEST interviews, and we’re merging them together for one amazing episode!

You’ll hear from:

  • Pat Flynn of Smart Passive Income
  • Dean Graziosi of Knowledge Business Blueprint (and many other stages)
  • Stu McLaren of Tribe Live
  • Dolores Hirshmann of a highly desirable “Red Circle Stage” (listen to the full episode to learn what this is!)
  • Dave Woodward of Clickfunnels
  • Jennifer Allwood of Equipped Conference

Be prepared to learn several golden nuggets from 6 different experts who represent 6 different fields!

Here’s what we cover:

  • The power and convenience of online stages, and how easy it can be to scale your business if you land the right ones
  • Why you must always place your community first, and how to curate the best content for them
  • What the world is CRAVING when watching a speaker
  • Impact vs. financial success...which one should you choose? (the answer may surprise you!)
  • How to stand out as a speaker, and be well received by both the audience and the meeting planner
  • Speaking on someone else’s stage? Learn the best practices to be respectful to their community
  • The power of what a certain “Red Circle Stage” stage can do to your business, and how to land one (including two “from scratch” success stories)
  • The two things that truly matter when trying to land a Red Circle Stage stage, PLUS major things to avoid when applying for one
  • Here’s what trumps EVERYTHING when it comes to standing out (even among big name speakers)
  • Do you hate traveling and speaking on physical stages? Try out these amazing alternatives (perfect for busy mom’s or home-bodies)
  • How to build your audience, and serve them for the long-term
  • And much more!

Links:

  • Ultimate Stage Guide: insidethegreenroompodcast.com/stages

Quick Episode Summary:

  • 00:2 What to expect today!
  • 3:27 Welcome Dave Woodward
  • 7:59 How Clickfunnels uses physical stages
  • 13:26 Welcome Dean Graziosi
  • 16:06 Dean's advice to speakers
  • 26:17 Welcome Jennifer Allwood
  • 26:51 How Jennifer Allwood overcame stage fright
  • 35:31 Welcome Pat Flynn
  • 36:08 The power of online stages
  • 39:52 The Pat Flynn effect
  • 47:04 Welcome Dolores Hirshmann
  • 54:19 Welcome Stu McLaren
  • 1:10:09 My Biggest takeaways

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

We’re doing something special for this episode of Inside the Greenroom – I will NOT be interviewing a guest. You’ll be getting something that was previously NOT available to the general public or the podcast, and it has to do with the power of stages.

At the very end of 2015 when I was launching Advance Your Reach, I went through a lot of ups and downs trying to get this company off the ground. I was known as the “Stage Whisperer” and had spent 13 years helping other people build their businesses with stages…

But the ironic thing is, I was trying everything BUT stages.

Why?

First, I was scared to speak. I had been the wizard behind the curtain helping others, and even though I knew the power, I still resisted being the guy on the stage because of fear.

Second, like so many entrepreneurs, I got distracted by all the bright, shiny, and trendy marketing mediums out there. Looking back, they were great tactics - but it was just not the right time to implement them.

Once we FINALLY implemented stages into our business, everything changed for us.

At the time of this writing, we’re right around Thanksgiving.

I am GRATEFUL for stages.

Over the past 20 years, stages have transformed my business and life, and I know it can do the same for you.

For that reason, this episode is dedicated to the power of stages.

Here’s what we cover:

  • Why stages are recession proof (you’ll believe this when I tell you how long they’ve been around compared to other marketing mediums)
  • Examples of famous leaders, entrepreneurs, coaches, and service providers who have used stages to grow their businesses
  • How stages can shrink the sales cycle to 60 minutes or less
  • How Karen Worstell quit her job and crossed the 6-figure mark with stages
  • Why a successful entrepreneur friend of mine would rather be on stage with 25 people than have 1 million views on a Facebook video
  • The typical conversion rate you see when making an offer on stages versus online
  • Why your niche or industry is NOT different, and why you can make stages work no matter what business you fall into
  • Dispelling the “famous myth” for those who feel you must be well-known to land your dream stages
  • The definition of a dream stage, and how it can change your business forever (as it did mine)

  • And much more!

LINKS:

  • Ultimate Stage Guide
    insidethegreenroompodcast.com/stages

Quick Episode Summary:

  • 0:02 What to expect today
  • 3:38 The fastest way to grow your business
  • 4:25 The Stage To Scale Method
  • 5:18 When the guru model isn't working
  • 6:05 Why I care about your message
  • 6:36 Why I avoided stages
  • 7:55 When paid advertisement alone didn't work
  • 8:54 How Steve Jobs used stages
  • 10:27 Why stages work
  • 12:26 How to shorten your sales cycle
  • 13:10 The different types of stages
  • 15:06 What is a dream stage
  • 17:23 Who controls the stages
  • 17:29 How to win a stage
  • 19:51 Final thoughts

View Details

Attention Event Hosts, Event Owners, Meeting & Event Planners! Please join our FB Group Exclusively for you! Your Events Matter Learn how to pivot powerfully In uncertain times and get all the behind the scenes insights and learnings we share to serve your growing events!

CLICK HERE TO JOIN

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, Michelle Norris from Paleo f(x)™, Inside the Greenroom!

Paleo f(x)™ is the world’s largest Paleo event in the world, which has been running for 8 years, with an attendance of over 8,000 at the latest event!

In this episode, we discuss key learning lessons from an “in the trenches” entrepreneur with nearly a decade of experience running her own events. We cover the 3 main revenue generating activities she found to work best with events, her pricing strategy, how to save money on logistical costs, and the best way to impact the maximum number of people.

Michelle Norris is a former corporate warrior, trained chef and multi-potentialite

whose personal health issues and struggles with traditional medical orthodoxy

inspired her to upend the way the world tackles health, wellness, and prosperity.

She soon became one of Paleo’s most outspoken evangelists, then co-founded

and is now CEO of Paleo f(x) ™, the largest Paleo event in the world. She’s a

passionate speaker, motivator and guiding light to those seeking deliverance

from a broken healthcare system and disabled economic system. Having left

the corporate grind far behind, she is now a serial entrepreneur in the health

and wellness space, and a tireless firebrand for advancing the Paleo movement;

a cultural reawakening of self-empowerment for the 21st century.

We Also Cover:

  • One of the most important things you should be thinking about to convey to your team, and get them pumped up and motivated for your event
  • What Michelle did correctly right off the bat when starting her 8 year journey of running her own events (even though the first year wasn’t profitable, she always did this one thing right)
  • Are you mission-motivated or money-motivated? Learn about a “lightbulb moment” Michelle had when speaking with a mentor that made her realize how to impact the maximum number of people
  • A new type of revenue source Michelle has discovered from stages
  • A counterintuitive approach to Michelle’s pricing strategy that worked in her favor
  • The power of having exhibitors and sponsors at your event
  • An important lesson in running the logistical side of events: here’s how to avoid paying TRIPLE the price for hotels, airfare, AV, rental cars, etc.
  • Do you need to be a big name speaker to land an event? Learn how Michelle vets her speakers
  • What to avoid at all costs if you want to speak on someone else’s stage

  • And much more!

Connect with Michelle Norris:

  • Guest contact Info:
    • Facebook: https://www.facebook.com/PaleoFX
    • Company: Paleo f(x)
    • Website: https://www.paleofx.com

Impact on Michelle’s Life

  • Robb Wolf- https://www.facebook.com/robb.wolf
  • JJ Virgin- mentor to me on how to take our event to the next level - www.facebook.com/JJVirginOfficial

Rising Speaker Stars:

  • Erik Salzenstein: www.facebook.com/Erik-Salzenstein
  • Dr. Stephanie Estima: www.facebook.com/drstephanieestima

Quick Episode Summary:

  • 0:27 Welcome Michelle inside the greenroom!
  • 0:53 What is Paleo f(x)™
  • 2:17 How many people attend Paleo f(x)™
  • 3:27 Michelle's why
  • 6:37 What you can learn from Michelle's mistakes
  • 11:28 The revenue sources of Paleo f(x)™
  • 16:32 What event planners can learn
  • 17:32 How to land the Paleo f(x)™ stage
  • 21:37 The most important thing about Michelle's speakers
  • 22:46 Why Paleo f(x)™ has successful panels
  • 26:02 The speakers who have impacted Michelle the most
  • 27:03 Michelle's favorite up and coming speakers
  • 29:36 Why live events are still important
  • 31:28 Michelle's favorite moment inside a green room

View Details

Connect with us!

  • Facebook: www.facebook.com/advanceyourreach
  • Website: advanceyourreach.com
  • Email: info@insidethegreenroompodcast.com

Welcome, JJ Virgin & Karl Krummacher from Mindshare Summit, Inside the Greenroom!

The Mindshare Summit is event I’ve attended for three consecutive years now! It’s known as the #1 conference for health and wellness entrepreneurs where experts can collaborate and share ideas. It started in 2010 as a simple lunch gathering with a dozen entrepreneurs, and has steadily grown year after year.

In this episode, we discuss the ins and outs of running an outstanding event that keeps your audience coming back year after year! We cover the importance of finding an avatar, filling seats, growing your audience, and creating a sustainable business out of it.

JJ Virgin is a 4-time NY Times best-selling author, CEO of a 7-figure personal brand, and founder of Mindshare, which has launched more NY Times best-sellers, PBS specials & 7-figure brands than any other community. JJ embodies collaboration and teamwork.

Karl has served as President, COO & CEO of private & publicly held companies. A lifelong entrepreneur, Karl is currently the CEO of Mindshare Collaborative and provides strategic coaching to members of its elite Mastermind.

We Also Cover:

  • How the Mindshare event first started out (note: this will demonstrate the power of starting small, and proves that you DON’T need much time, money, and resources to start your own events!)
  • How to fill event without spending a dime on cold advertising
  • Do you run events? Learn the best way to attract the right people, and repel those who are not the best fit!
  • How to orchestrate your events to make introverts feel welcome
  • The power of being a “go-giver” at an event, whether you’re an attendee, speaker, or sponsor
  • The counter-intuitive approach to organically grow the number of attendees at a recurring event, and ultimately experience sustainability
  • The power of niching down and emphasizing clarity on the community you serve
  • The key to win over the meeting planner and stand out in the midst of countless online outreach requests

  • And much more!

Quick Episode Summary:

  • 0:02 What to expect today
  • 2:29 Welcome JJ and Karl!
  • 3:18 What is Mind Share?
  • 4:39 How Mind Share Started
  • 7:39 How Karl became CEO
  • 14:34 The most important thing for events to remember
  • 17:37 Identifying core values
  • 18:48 Why events should be easy
  • 22:05 How JJ serves all the personality types at events
  • 28:22 How to land Karl and JJ's stage
  • 37:36 The speakers who have impacted Karl the most
  • 38:07 The speakers who have impacted JJ the most
  • 38:23 JJ's favorite up and coming speakers
  • 38:51 Karl's favorite up and coming speaker
  • 39:40 Why live events are still important
  • 40:30 Karl's best moment inside a green room
  • 41:34 JJ's best moment inside a green room
  • 44:13 My biggest takeaways

LINKS Connect with JJ Virgin and Karl Krummenacher

  • Website: Mindshare365.com, MindshareSummit.com
  • Email: Support@Mindshare365.com