Culture of Innovation

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Join Nancy Ridge, Founder of Ridge Innovative, for a fascinating conversation with AI builder and software engineer Justus Huneke, whose unconventional path is a glimpse into the future of software development.Convinced that AI was reshaping engineering faster than traditional education could keep pace, Justus made the bold decision to leave university and immerse himself full-time in the AI revolution. Since then, he's built more than 20 AI-powered projects, helped create Wyatt at Lumin, and ships tens of thousands of lines of AI-assisted code every week.Beyond building products, Justus is an active force in New Zealand's startup ecosystem. He organized SaaSathon, a hackathon that helped launch two new companies, and as an OpenAI Codex Ambassador, he travels the country mentoring developers, supporting hackathons, and helping the next generation of AI builders unlock what's possible.In this episode, Nancy and Justus explore what it really means to build in the age of AI, why traditional career paths are being rewritten, and the skills that will define tomorrow's innovators.Index•00:46 – Justus Huneke’s Background •02:35 – How Wyatt Was Born•7:11 – Why Context Beats Prompts•9:15 – Beyond the Model: Your Company's Intelligence•14:06 – The Engineering Behind Wyatt•18:41 – Reimagining How Teams Work•25:13 – AI Without Compromising Trust•32:43 – The Innovation Justus would most like to see gain adoption Links –•Justus Huneke – https://www.jsteagle.dev/ •Justus Huneke LinkedIn – https://nz.linkedin.com/in/justus-huneke •Lumin – https://www.luminpdf.com/lumin-ai-ethics-statement If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, and insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E38”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge, Founder of Ridge Innovative, and Michael Pell for an insightful conversation innovation in the 4th dimension, seeing business in a new light. Mike is the inventor of Adobe Acrobat and PDF and several other world-changing products. His career has spanned from intrepid entrepreneur to Silicon Valley startup veteran to corporate man for Adobe and Microsoft, which has given him a unique perspective on how to combine business experience and technology to create breakthrough experiences.Mike currently leads the Microsoft Garage in New York City, which is the company's worldwide innovation program for Curiosity-Fueled Experiments. I love that. Where he helps turn people's passions and ideas into everyday reality.Mike's written three books. Envisioning Holograms is the first. The Age of Smart Innovation was his second book. And the latest, Visualizing Business, is the one we'll explore today. Index•01:27 – Michael Pell’s Background •04:14 – Three Decades of Innovation: Shaping the Visualizing Business Lens•08:13 – Beyond Dashboards: The Power of a 4D Business View•09:48 – The Cost of Seeing Business Through Snapshots•12:36 – How AI Changes Business Foresight•16:37 – Balancing Innovation and Human Experience•16:58 – Your Entry Point to 4D Thinking•31:30 – The Innovation Michael would most like to see gain adoption Links –•Mike Pell - https://mike-pell.com/ •Visualizing Business - https://visualizingbusiness.com/ •Mike Pell LinkedIn – https://www.linkedin.com/in/mikepell If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, and insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E37”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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on behalf of Meta.Index•01:19– Cortney Harding’s Background •03:41 – The Spatial Shift: The First Signs of a Meta-Physical Era•09:59 – Lean-Forward Strategies for the AI Era•16:19 – Teaching AI How to Work for Us•21:46 – Designing the Spatial Era for Everyone: Access, Safety, and Trust•33:05 – Small Moves, Big Readiness•36:50 – The Innovation Cortney would most like to see gain adoption Links –•Friends with Holograms – https://www.friendswithholograms.com •“The Spatial Race” - The Spatial Race: How to Prepare for Our Future in the Meta-Physical World: Harding, Cortney: 9798294004132: Amazon.com: Books•Cortney Harding LinkedIn – https://www.linkedin.com/in/cortneyharding/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E36”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge, Founder of Ridge Innovative, and Robert Horsley for an insightful conversation on redefining identity in the digital age. Robert Horsley is the Chief Operating Officer and Chief Product Officer of Fragomen WorkRight™, where he leads the design and delivery of technology that transforms workforce compliance into a measurable advantage. With over two decades at Fragomen driving innovation across mobility, operations, and technology, Robert builds systems that combine legal integrity with usability at scale. He directs WorkRight’s product vision, developing tools that help global organizations stay audit-ready while simplifying how HR teams manage compliance in real time.Index•01:11– Robert Horsely’s Background •06:06 – Authenticity in the Age of Digital Illusions •13:05 – Open Culture: The Engine of Next-Wave Innovation •19:37 – Beyond Job Titles: Values as the New Stability •23:58 – Trust in the Age of Deepfakes: Verifying the Digital Self •32:14 – Leading With Purpose: The Core of Trust-Driven Innovation •36:45 – The Innovation Robert would most like to see gain adoption Links –•Fragomen WorkRight™ – https://www.fragomen.com/ •Robert Horsley LinkedIn – https://www.linkedin.com/in/robertjhorsley/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E35”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge, Founder of Ridge Innovative, and Samrah Khan for an insightful conversation on AI shaping top trends in partnering. As the Head of SI Partnerships at Google Cloud, Samrah Khan stands at the forefront of revolutionizing cloud technology. Her profound expertise spans across Cloud Data and Analytics and AI. She has held several critical roles in engineering, product management and partner sales that contributed to company growth and previously led to IPOs. Renowned for her in-depth understanding of technology and merging that with business flows. Her extensive knowledge in multiple business and industry-specific arenas further enhances her ability to drive innovation and strategic partnerships for Google. Samrah is actively engaged in philanthropy projects, while mentoring and advising startups. She is a board member of Women of MENA in Tech and spends a lot of time on advancing the careers of women in Tech. Academically, Samrah has a Bachelors in Computer Science and Mathematics and currently resides in Bay Area, CA. Index•00:52 – Samrah Khan’s Background •05:50 – TAM for AI and why is it extraordinary•11:10 – Navigating Complexity Through AI Integration•18:36 – How AI Elevates Co-Selling Strategies•24:18 – Rethinking Partner Fit in an AI-Driven World•29:27 – How Google Enables the Next Wave of Partner Ecosystems•34:03 – The Innovation Samrah would most like to see gain adoption Links –•Google Cloud – https://cloud.google.com/ •Samrah Khan LinkedIn – https://www.linkedin.com/in/samrahk/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E34”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge, Founder of Ridge Innovative, and Curtis Brinkerhoff for an insightful conversation on registration to orchestration, rewiring deal flow with AI. Curtis Brinkerhoff, the Chief Revenue Officer at Impartner, boasts a remarkable career spanning over two decades in the technology sector. His journey in the industry has seen him don pivotal roles such as Sales Director, VP, EVP, COO, and CRO, and led companies from $3M to over $100M in annual revenue. Throughout his tenure, he has not only spearheaded sales but has also led dynamic support, customer service, and marketing teams, showcasing his diverse business acumen and innovative problem-solving approach. This experience, combined with his commitment to innovation and excellence, positions Curtis uniquely in serving Impartner's market needs with utmost professionalism. He emphasizes bringing best-in-class solutions to the heart of the partnerships industry. Outside of work, Curtis is deeply passionate about philanthropy and service. He founded 'Giving is Living,' an organization devoted to long-term educational projects that have made impactful changes in countries like Ethiopia, Philippines, Brazil, and more. Index•00:54 – Curtis Brinkerhoff’s Background•05:32 – Evolution of traditional deal flow to the multi-party, AI-powered model •08:22 – Using AI to measure and reward partner impact •12:35 – The Distributor Renaissance in a Data-Powered Era •16:31 – How AI Connects CRMs, Partner Tools, and Attribution•19:52 – Ensuring Accurate Attribution in Complex Partner Journeys•24:06 – Scaling Integrated, Customer-Centric Deal Flow•31:20 – The Innovation Curtis would most like to see gain adoption Links –•Impartner - https://impartner.com/ •Curtis Brinkerhoff LinkedIn – https://www.linkedin.com/in/curtis-brinkerhoff/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E33”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge, Founder of Ridge Innovative, and Max Ferguson for an insightful conversation on reimagining workflows - exploring the intersection of trust, technology, and transformation.Max Ferguson is the Founder and CEO of Lumin, a global SaaS platform serving over 120 million users worldwide.Lumin delivers comprehensive document management solutions through a unified platform, including PDF editing, eSignature workflows, collaboration tools, and AI-powered features. The company serves high-growth startups and SMBs through to Fortune 500 enterprises, providing enterprise-grade security and functionality at every stage.Max’s leadership philosophy centers on building a culture of innovation that challenges industry standards and solves complex business problems at scale. Under his direction, Lumin has demonstrated that world-class technology companies can compete globally while maintaining operational excellence and customer-centric innovation.His experience scaling a SaaS platform to serve millions of users across diverse markets provides unique insights into building sustainable competitive advantages within the software landscape.Index•01:26 – Max Ferguson’s Background•03:35 – The Spark Behind Lumin: Tracing the Inflection Point of Innovation •08:37 – Uncovering Deeper Value in the Unexpected Impact of Lumin •14:10 – AI’s Deeper Disruption Rethinking Workflows and Systems •20:38 – Tech for All: How Lumin Is Driving Digital Inclusion •30:41 – Understanding Digital Trust in a Rapidly Changing Ecosystem •36:03 – The New Gatekeepers of Digital Trust •40:01 – The Innovation Max would most like to see gain adoption Links –•Lumin - https://www.luminpdf.com/ •Max Ferguson LinkedIn – https://www.linkedin.com/in/maxkferg/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E32”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge Founder of Ridge Innovative and Greg Sarafin for a great conversation rethinking GTM, from product push to platform power! Greg is the CEO of Sarafin Advisory, a firm that helps C-Suites and Boards navigate the opportunities and threats presented by the exponential growth of technology and AI. Greg is four decades into a career that has included senior leadership roles at Razorfish, BearingPoint, IBM, and EY.Index•00:53 – Greg Sarafin’s Background•01:42 – Unpacking the GTM Fallacy: It's Not Just Marketing or Sales•04:21 – Selling vs. Enabling: Rethinking the Role of Sales•17:47 – Moats Are Shifting—Is GTM Your New Defensible Edge?•23:41 – When You're Not the Platform: Evolving Beyond Traditional Channels•30:23 – From Founder to Flounder: The GTM Missteps to Skip•35:14 – The innovation Greg would most like to see gain adoption Links –•Greg Sarafin LinkedIn – https://www.linkedin.com/in/gsarafin/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E31”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge Founder of Ridge Innovative and Jessica McDowell for a great conversation on the evolving culture of distributor platforms. Jessica is responsible for driving the strategic direction of the high growth technology market segments within TD SYNNEX’s North American Advanced Solutions business unit, managing relationships and key deliverables for more than 120 vendor partners. McDowell and her team work to deliver innovative routes to market that address industry trends, enabling partners to leverage TD SYNNEX' exclusive tools and services, and execute a best-in-class level of customer service that has earned numerous awards and accolades. Her team is also responsible for streamlining operational efficiencies and delivering the highest level of customer care from pre-sales to post-sales delivery.Prior to her current role, McDowell served as Vice President, Business Development within the Advanced Solutions practice from 2019 to 2022. She also held multiple leadership positions within the SYNNEX Corporation prior to its merger with Tech Data in September 2021, including as a Director, Business Development, from 2016-2019.McDowell has over 15 years of channel experience and has been named a CRN Channel Chief 2023-2025, along with earning a place on CRN’s Women of the Channel list in 2022-25. She graduated from the University of Tennessee and is a Greenville, South Carolina, native.Index•01:33 – Jessica McDowell’s Background•04:12 – Advancing from Field Rep to SVP: The Career Advantages Gained•06:11 – Culture, Innovation, and AI: Evolving How Customers Buy and Partners Sell•12:02 – Simplifying Complexity for a Better Customer Experience•14:21 – Leading with Purpose: Embracing Servant Leadership in a Bold Era•17:18 – Women in Tech: Advancing Leadership in a Challenging Landscape•27:41 – The innovation Jessica would most like to see gain adoption Links –•TD SYNNEX - https://www.tdsynnex.com/ •Jessica McDowell LinkedIn – https://www.linkedin.com/in/jessica-mcdowell/ •TD SYNNEX's annual Direction of Technology report - https://content.tdsynnex.com/dot/If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E30”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge Founder of Ridge Innovative and Simonne Eldridge for a great conversation on alliances beyond go to market. Simonne Eldridge brings over 35 years of experience in the planning, design, construction, operation, and governance of civil and environmental projects. Her career has taken her across the United Kingdom, Africa, the Middle East, Asia, Australia, and New Zealand, where she has held senior roles in professional services firms, construction companies, and client organizations. For the past two decades, Simonne has played a pivotal role at Tonkin + Taylor, serving in a range of governance, executive, and technical positions. Tonkin + Taylor, a firm with a proud 65-year history, was founded after Mr. Tonkin and Mr. Taylor met during the construction of the Auckland Harbour Bridge and decided to go into business together in 1959.Today, Tonkin + Taylor is a leading provider of environmental and engineering professional services, operating across New Zealand, Australia, the Pacific, and beyond. With two businesses in New Zealand and three in Australia, the company is also a proud member of the Inogen Alliance—a global network of around 70 professional services firms committed to delivering world-class environmental solutions.Index•00:58 – Simonne Eldridge’s Background•04:17 – Managing a complex world to deliver successful outcomes•08:36 – Tonkin + Taylor projects, roles, and building an alliance •15:05 – Differences in alliances & partnerships vs those found in tech or biopharma verticals•17:34 – Most important metrics •23:28 – Insights in cross over into other sectors •28:33 – The innovation Simonne would most like to see gain adoption Links –•Tonkin + Taylor. - https://www.tonkintaylor.co.nz •Simonne Eldridge LinkedIn – https://www.linkedin.com/in/simonne-eldridge-326b164a If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E29”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge Founder of Ridge Innovative and Dina Moskowitz for a fascinating conversation on data that delivers and partners that perform. Dina Moskowitz is the Founder and CEO of PartnerOptimizer, Inc., the first AI-powered platform purpose-built for data-driven channel partner discovery in B2B tech. Recognized as a Partner Data Futurist, she’s spent her career leading and advising tech companies and partner ecosystem teams.Under her leadership, PartnerOptimizer is setting the standard for how vendors identify, segment, and grow high-performing partner ecosystems—empowering companies of all sizes with intelligence previously out of reach. She was recently named one of Women in Cloud’s Top 100 Women B2B Tech Founders and has earned accolades including Top Women in the Channel, Cloud Girls Trailblazer, and Top 20 Channel Influencer.A La Jolla resident and passionate advocate for women in STEM and SaaS, Dina holds a B.S. in Economics from The Wharton School of Business.Index•01:10 – Dina Moskowitz’s Background•04:02 – How PIPE works•09:45 – Specific ways data and the use of AI can bring results•14:06 – Innovations seen in platform selling to leverage network effects•16:45 – How data delivers in ecosystem optimization and how it’s working for enterprises•25:33 – How the customer at the center of all successful alliances and partnerships serving the customer•33:24 – The innovation Dina would most like to see gain adoption Links –•PartnerOptimizer, Inc. - https://partneroptimizer.com/ •PartnerOptimizer, Inc. LinkedIn - https://www.linkedin.com/company/partneroptimizersaasmax •Dina Moskowitz LinkedIn – https://www.linkedin.com/in/dinamoskowitz/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E28”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

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Join Nancy Ridge Founder of Ridge Innovative and Pradeep Suchdeo for a fascinating conversation on solving complexity in revenue operations! Pradeep Suchdeo is the Co-Founder and Chief Product Officer at SETTL, where Pradeep is building the first partner revenue operations platform to track, manage and reconcile partner-based revenue, commissions and incentives; a platform that bridges the gap between partner operations, revenue operations and finance operations. As An innovator, his approach to strategy and product development is driven by deep domain expertise in revenue operations combined with a pragmatic understanding of business drivers and market dynamics. Previously, Pradeep held leadership roles at Oracle, Zuora and Aria Systems, managing large scale Quote-to-Cash and Lead to Revenue transformations for Fortune 500 organizations driving greater revenue, optimizing operations and improving governance. With an ROI centric mindset, he brings a hands-on problem-solving perspective, helping businesses setup an operational foundation designed to capture market share, enable operational scale and improve cash flow and margins.Index•01:07 – Pradeep Suchdeo’s Background•04:05 – Why and how SETTL was formed•09:40 – How a CFO find clarity in all this complexity•12:28 – Meaningful attribution data to support strategies•19:28 – Opportunity for innovation in existing systems for compliance •22:27 – How AI is disrupting pricing models•34:26 – The innovation Alyssa would most like to see gain adoption Links –•SETTL - https://settl.pro •SETTL LinkedIn - https://www.linkedin.com/company/settl-io •Pradeep Suchdeo LinkedIn - https://www.linkedin.com/in/pradeepsuchdeo If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E27”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 19 February 2025

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Join Nancy Ridge Founder of Ridge Innovative and Alyssa Ozer for a fascinating conversation about partners from a GSI perspective! Alyssa Ozer is a Global Alliance Driver at PwC, where she leads strategic alliances and fosters cross-functional collaboration to drive business growth. With a strong background in alliance management and business development, Alyssa has held key roles across several organizations. Before joining PwC, she served as Chief of Staff to the CEO of a hypergrowth healthcare startup, held various roles in the global alliance and business development organization at EY and led the expansion of her family's insurance business from Florida into Georgia. Her earlier experience includes roles in project management and business development in IT, hospitality and education organizations. Alyssa’s expertise in strategic partnerships, team collaboration, and results delivery has made her a trusted leader in driving success within an alliance organization. Her passion for bringing people together to accomplish a common goal, whether in her professional life or her community, is what drives Alyssa. As a mom to two girls, Alyssa is dedicated to demonstrating that empowering others, especially encouraging women to support each other, is one of the most important things a leader can do.Index•01:06 – Alyssa Ozer’s Background•06:47 – Evolving role of alliances and partners•10:26 – Joint Value Proposition and ways it has impacted strategic initiatives•16:24 – Progress on partner program and ecosystem metrics•24:20 – Partner programs in 2025•31:50 – Opportunity for progress on women in tech•40:04 – The innovation Alyssa would most like to see gain adoption Links –•PwC: https://www.pwc.com •Female Panel @ Guidewire Connections sponsored & moderated by PwC: https://youtu.be/do9XztWTbKk?si=1Cw5GzakdQNz0bdX•The Grocery Spot: https://thegroceryspot.org/•Alyssa Ozer’s Grandmother, Annette Willis: https://www.miamiherald.com/news/local/community/miami-dade/community-voices/article293776729.html •Alyssa Ozer’s LinkedIn: https://www.linkedin.com/in/alyssawillisozer If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E26”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 21 January 2025

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Join Nancy Ridge Founder of Ridge Innovative and Mary Wells for a fascinating conversation on shaping culture that drives success! Chief Marketing Officer Mary Wells has 25 years of global marketing leadership experience in the software industry. Prior to Cloudera, she served as CMO of enterprise IT management software provider ASG Technologies from 2017 until its 2021 sale to Rocket Software. Prior to that she held marketing leadership roles at HPE, Axeda, Kalido, BEA Systems, BroadVision, and Sybase. Mary has extensive experience in strategic marketing initiatives as well as sales alignment, operations, and enablement. She holds a bachelor of science degree in marketing and organizational behavior from Boston College and has attended numerous executive leadership programs. Mary also serves on the board of many organizations associated with animal advocacy, elderly advocacy, and mentoring. She is a frequent guest speaker.Index•01:29 – Mary Wells Background•03:57 – Finding yourself in the burgeoning software industry •15:06 – Lessons in leadership essential for driving collaboration across diverse stakeholder groups•22:24 – Mary’s perspective putting value on employee experience and generating revenue•25:00 – Attuning to customer needs while leveraging an ecosystem of employees and partners•33:52 – The innovation Mary would most like to see gain adoption Links –Cloudera: https://cloudera.com Women Leaders in Technology (WLIT): https://www.cloudera.com/about/women-leaders-in-technology.html WLIT community on LinkedIn: https://www.linkedin.com/groups/13104138 Mary Wells’ LinkedIn: https://www.linkedin.com/in/maryhwells If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E25”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 17 December 2024

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Join Nancy Ridge Founder of Ridge Innovative and Sangeet Paul Choudary for a fascinating conversation on the role of re-bundling in ecosystem innovation. Sangeet Paul Choudary is the best-selling author of Platform Revolution and Platform Scale and has advised CXOs at more than 40 of the Fortune 500 firms on platform strategy. Sangeet has been selected as a Young Global Leader by the World Economic Forum and his work on platforms has been selected by Harvard Business Review as one of the top 10 ideas in strategy, alongside Michael Porter, Clayton Christensen and others. He has been featured on four occasions in the HBR Top 10 Must Reads compilations. Sangeet is appointed to the advisory boards of ING, Standard Bank, GPA Brazil, and others and has formerly served as a member of the WEF's Global Future Council, the co-chair of the MIT Platform Strategy Summit, and a member of the ministerial advisory committee at the Ministry of Housing and Urban Affairs, Govt of India. He has also served as an innovation evangelist for brands like Microsoft, AT&T, SAP, and Oracle. He is a frequent keynote speaker at leading global forums including the G20 Summit, the World50 Summit, and the World Economic Forum.Index•01:15 – Sangeet Paul Choudary Background•03:25 – Overview and economics behind unbundling and re-bundling •11:47 – How does the move to specialization and partnering expand and enable the opportunity and what part do technologies like AL and ML play? •16:53 – Fast Future Blur •21:37 – What parts do standards and platforms play in growth and governance of these new models?•27:52 – Skills needed to successfully expand beyond traditional pipeline models•35:06 – What innovation would you like most like to see gain adoption? Links –Platform Thinking Labs: https://platformthinkinglabs.com Ecosystem Strategy Mapping Report: https://platforms.substack.com/p/ecosystem-strategy-mapping-reportEcosystem Innovation Playbook: https://platformthinkinglabs.com/ecosystem-innovation-playbook/Twitter: https://x.com/sanguit LinkedIn: https://www.linkedin.com/in/sangeetpaul If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E24”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 6 November 2024

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Join Nancy Ridge Founder of Ridge Innovative and Jessica Groopman for a fascinating conversation on regenerative innovation for ecosystem health! Jessica Groopman is the founder of The Regenerative Technology Project, a platform to encourage and accelerate the Tech industry’s shift towards supporting societal and ecological health. A technology industry analyst, author, and speaker, she studies the intersection of emerging technologies and regeneration, and advises forward-thinking leaders globally on disruptive “horizon 3” innovations. She has published over 50 reports on a wide range of emerging tech applications and implications across culture, business, economics, and environment. Jessica was also included in Onalytica’s list of the 100 Most Influential Thought Leaders on the Internet of Things and Top Women in AI Ethics, and recently co-authored a book about converging trends called The Fast Future Blur.Prior, she founded research firm, Kaleido Insights, and was formerly principal analyst at Tractica, Harbor Research, and Altimeter Group, later serving as Digital Strategy & Innovation Director, now Senior Innovation Advisor with impact consultancy, Intentional Futures. Jessica is also a distinguished fellow at RegenIntel, ambassador at Capital Institute, faculty at Fast Future Fundamentals, part of the Nexxworks’ collective of futurists, and serves on CapGemini’s Net Positive Advisory Board. Trained in anthropology, Jessica loves helping leaders think differently about the future.Learn more about Jessica on her LinkedIn, connect on Twitter or at these upcoming events, and find all past research at jessgroopman.com. Learn more about her latest projects at regentech.co and The Future Blur.Links –Website: www.jessgroopman.comWebsite: regentech.coTwitter: @jessgroopman LinkedIn: https://www.linkedin.com/in/jessicagroopman/If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E23”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 7 October 2024

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Join Nancy Ridge Founder of Ridge Innovative and Claire Smith, LEGACY Scholarship Recipient of Aspire2STEAM, for a fascinating conversation on “Things of Tomorrow” and the next generation of women in tech!Claire Smith, is a post-graduate student at the University of Maryland Global Campus, majoring in Learning Design and Technology, who envisions a digital future that is more diversified, inclusive, and accessible.The aspiring innovator was breaking boundaries as far back as 2015, when Claire participated in Girls Who Code DC. There, she learned six different programming languages: C++, CSS, HTML, Java, JavaScript, and Python. Her prowess awarded her recognition on that year’s TenXList, which celebrates women commencing their technology careers. That same year, Claire joined Digital Harbor Foundation (DHF), an organization seeking to expand technological literacy. She thereafter developed her first educational tool, “NatureCoders,” instructional insect toys made to teach children C++ through an interactive story that takes them beyond their desks and into nature. The project ended up winning the Baltimore Hackathon.A huge problem plaguing STEM is a lack of mentorship. Claire’s contributions to STEM conferred her the National Center for Women & Information Technology (NCWIT) award and several grants, which she used to mentor her own students. Via her own co-op, she taught coding to homeschoolers, a demographic disadvantaged in technological education. Additionally, via NCWIT’s AspireIT program, Claire led two classes for young girls: one for 3D printing and one for wearable electronics.Currently, Claire specializes in front-end development, digital fabrication, user experiences and interfaces, and web design. She holds a Bachelor’s in General Studies with a minor in Web and Digital Design, and has also been a John Hopkins Mellon Scholar and a Changemakers Fellowship award recipient. She also knows American Sign Language.Index:01:22 – Introduction of Claire Smith and her Background 05:26 – Computer Science and related fields underrepresentation among women12:22 – Claire’s motivation and vision for the future15:48 – Experience while younger31:25 – Mentorship35:50 – Use of grants and confidenceHelpful Links –Aspire2STEAM - https://aspire2steam.org If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E22”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Amazon Music: https://music.amazon.com/podcasts/ce61f5ea-6e14-4056-bcf4-bdb2717eb9ca/culture-of-innovation Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 19 September 2024

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Join Nancy Ridge Founder of Ridge Innovative and the remarkable Will Yafi, Founder & CEO of TIDWIT, for a fascinating conversation on innovating ecosystems with AI. Will Yafi is the Founder & CEO of TIDWIT, bringing more than 30 years of experience in knowledge management, alliances, and ecosystems. Will founded TIDWIT with the strong belief that healthy partnerships are the core of any ecosystem. TIDWIT’s award winning ecosystem platform was conceived to co-enable enterprises at unprecedented scale. TIDWIT’s customers now span the globe, among whom are organizations such as Microsoft, Amazon, IBM, PWC, Accenture, Verizon, and Adobe. Will’s work has taken him to five continents launching enablement and learning initiatives and certification programs. Recently Will launched the TIDWIT Foundation to learn from and help natural ecosystems thrive. Will holds a Master’s in Public Administration & Development from Harvard and an MBA from George Mason University. In his free time, Will writes and travels.Index:01:01 – Introduction of Will 04:40 – Why organizations like Adobe, AWS, and PWC are expanding commitment to the TIDWIT platform?10:12 – How is TIDWIT solving for the complex and time-consuming content that partners need?15:15 – How is AI changing content & enablement, and the opportunities across verticals and partner segments? 20:02 – How the ecosystem model powered by AI will transform project management? 31:22 – Visibility and metrics; TIDWIT leveraging its own ecosystem37:13 – What innovation would you most like to see gain adoption? Helpful Links –•TIDWIT - http://tidwit.com•TIDWIT AI - https://www.tidwit.com/blog/how-ecosystems-can-solve-critical-enterprise-ai-problemsIf you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E21”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 9 April 2024

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Join Nancy Ridge Founder of Ridge Innovative and Bernhard Friedrichs, Founder of PartnerXperience (PXP) for a fascinating conversation about innovating capital efficiency with partners. Nancy is honored to introduce Bernhard Friedrichs who is a seasoned partnerships strategy & operations expert and the founder of PartnerXperience (PXP). With about 20 years of global business development experience in Europe, the US, and Asia, he specializes in helping SaaS companies achieve capital-efficient growth through partnerships. Bernhard also provides strategic guidance for US firms entering the European market. Additionally, he shares his insights through mentoring startups and contributing to developing and promoting ISO 44001 at the Institute for Collaborative Working (ICW).Index:00:53 – Introduction of Bernhard and Martin 03:25 – The Research 09:05 – Partnering impacts efficiency20:53 – Extraordinary Outcomes and Pitfalls to watch out for 34:29 – The vision for business growth Helpful Links –•Leading the Way to Capital-Efficient Growth (CEG) - https://partnerxperience.com/wp-content/uploads/2023/12/Leading-the-Way-to-Capital-Efficient-Growth-by-PXP.pdf?utm_campaign=pri&utm_source=podcast•Bernhard Friedrichs LinkedIn - https://www.linkedin.com/in/bfriedrichs•Martin Scholz LinkedIn - https://www.linkedin.com/in/martinscholz1975•PartnerXperience LinkedIn - https://www.linkedin.com/company/partnerxperience•PartnerXperience Website - https://partnerxperience.comIf you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E20”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 12 December 2023

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Join Nancy Ridge Founder of Ridge Innovative and Feyzi Fatehi, CEO of Corent Tech for an in-depth conversation about “Democratizing SaaS”, the title of his new book, and how the technology allows everyone to “SaaS-ify” software.

Nancy is honored to introduce Feyzi Fatehi, CEO of Corent Tech, a digital transformation technology leader named among the Top 10 Most Disruptive Private Companies. A technology visionary, inventor, innovator, and entrepreneur, Fatehi was the recipient of the 2019 CODiE Lifetime Achievement Award, an award previously bestowed on Steve Jobs, Steve Wozniak, and Bill Gates, for his significant long-term contributions to the software industry as well as for his industry leadership, mentorship, and philanthropy. A Silicon Valley veteran, Fatehi studied at Cambridge, Princeton, UT Austin, and UCLA and has given talks at Harvard, Wharton, Stanford, CalTech, Carnegie Mellon, as well as the commencement speech at UC Irvine in 2022. He was featured in Forbes as a disruptor in the software industry and ForbesBooks published his book titled “Democratizing SaaS” on how Corent’s breakthrough technology that was named Best 2022 Platform as a Service, is poised to transform the software industry into as service industry and create tens of thousands of new high paying jobs in the process – which inspired me to title this segment “Innovating SaaS for Everyone” Index:

00:50 – Introduction of Feyzi Fatehi and his background 03:45 – The difference between software & SaaS and the 3 mis-conceptions about SaaS 09:15 – Gaining high adoption rates for software 14:30 – Improving internal and external CX at scale with better software management 19:30 – Enterprise outsourcing of “as a Service” 22:12 – Enabling micro-financing through SaaS 26:08– The vision for business growth

Helpful Links –

If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.

Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E19”!

iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

Release Date: 31 August 2023

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Join Nancy Ridge Founder of Ridge Innovative and Bob Moore, Co-founder and CEO of Crossbeam, for a fascinating conversation around Innovation through Ecosystem Led Growth

Bob Moore is Co-Founder and CEO of Crossbeam, an Ecosystem-Led Growth (ELG) platform that helps companies use their partner ecosystems to generate leads, close deals, and grow faster. Moore previously co-founded the cloud data pipeline company Stitch (Acquired by Talend in 2018) and business intelligence platform RJMetrics (acquired by Adobe by way of Magento Commerce in 2016). Prior to RJMetrics, Moore worked on the Investment Team of Insight Partners, a leading software-focused venture capital and private equity firm based in New York. He is a graduate of Princeton University's School of Engineering and Applied Science. Bob is a proud Philadelphian, where he serves as a Trustee of The Franklin Institute, one of the oldest and premier centers of science education and development in the country. He has also previously served as the Board Chair of Philly Startup Leaders and Board Member of Philadelphia Alliance for Capital and Technologies (PACT). As a writer and speaker, Bob has been featured by The New York Times, Forbes, TechCrunch, VentureBeat, Web Summit, TEDxPhilly, Business of Software, and many more. He guest lectures regularly at Princeton University and The Wharton School. Outside of work, Bob is an improv comedy performer, where he has performed over 100 shows as a member of the Philadelphia-based improv team Big Baby. Index:

– Introduction of Bob Moore and his Background – ELG…new technology that pulls it all together – Moore’s Innovator Story – AI/ChatBGT disruptions and magnified goodness – Attributing the paradox and how we solve it – Trends and looking ahead to 2024 – What innovation would you most like to see gain adoption?

Helpful Links – Crossbeam Resources - https://www.crossbeam.com/resources/

If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.

Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E18”!

Release Date: 20 July 2023

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Join Nancy Ridge Founder of Ridge Innovative and Kathryn Rose, Innovator and founding CEO of getWise and channelWise, for a fascinating conversation around Innovating Channel Engagement Models. Nancy is honored to introduce Kathryn Rose. Kathryn is an innovator, and the founding CEO of award-winning global expert marketplaces (getWise, channelWise) that provide business owners and professionals in targeted markets, access to thousands of vetted executives, coaches/mentors, education, and resources that accelerate business or career growth. She is a former Wall Street executive sales leader and an author of 9 books. She has been featured in Forbes, Inc. Magazine, CBS Marketwatch, Fox News and more. She was recently named Worth Magazine Top 100 Entrepreneurs, Forbes Top 1000 innovators and a member of the prestigious Nasdaq Milestone Makers program. Kathryn is a highly sought after speaker at leading global industry events--Google, IBM, Dell Technologies, Women in Tech Summit and the Grace Hopper Celebration. Kathryn has received accolades for her vision, commitment, and leadership including theCompTIA Advancing Women in Technology Mentor of the Year Spotlight award and more.Index:01:10 – Introduction of Kathryn Rose and her Background 03:07 – An Innovation delivering great business outcomes06:35 – Inspiration behind channelWise Coaching Café 26:05 – Why coaching and consulting is so hot right now31:13 – Measuring success39:06– What innovation would you most like to see gain adoption? Helpful Links –channelWise Coaching Café - https://www.channelwise.com/coaching-cafe If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E17”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 23 May 2023

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Join Nancy Ridge Founder of Ridge Innovative and Jeanette DePatie, Writer, Producer, and professional “Techsplainer”, for a fascinating conversation around The Integration of Integration. Nancy is honored to introduce Jeanette DePatie. Jeanette DePatie has been talking NFTs, DAOs, DeFI and blockchain since 2015 and about technology since forever. DePatie is a seasoned producer of interactive content and has created hundreds of hours of streamed video. She has produced, managed, marketed, and created materials for a wide range of clients including Apple, AT&T, DirectTV, Disney, Fox, HBO, Heuris, Hitachi, HP, Intel, Microsoft, Monsanto, Panasonic, Paramount, Pulitzer Broadcasting, Sony, Southwestern Bell, Spruce, Sundance, Twitter, Universal, and Warner Bros. Frequently contacted by the media, she has appeared on or in The Wall Street Journal, The New York Times, Dr. Drew, The Katie Couric Show, ABC News, CBS Interactive and Huffington Post. Jeanette has also served as a national board member for the Producers Guild of America.Index:01:00 – Introduction of Jeanette DePatie and her Background 03:24 – Becoming a “Techsplainer” extraordinaire06:47 – Future of Distribution14:30 – Blockchain technology in the supply chain29:40 – Eliminating Bias and Identity Tools 34:25 – What innovation would you most like to see gain adoption? Helpful Link –https://www.linkedin.com/in/techsplainer/If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E16”!Follow Us On:iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 15 December 2022

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Join Nancy Ridge Founder of Ridge Innovative and Dan Albaum, Marketing Leader & Author, Market Impact, for a fascinating conversation around The Culture of Servant Leadership.

Nancy is honored to introduce Dan Albaum. Dan Albaum is an accomplished marketing leader with experience launching new products and driving world-class results in global technology companies including Verizon Wireless, Cisco, Honeywell, Consumer Packaged Goods (CPG), and the non-profit space. He is a passionate servant leader enabling teams to create stronger internal and external customer relationships with clarity of purpose within collaborative, healthy cultures. A founding co-partner of marketing consultancy Market Impact, he is the host of the weekly podcast series Market Impact Insights, recognized by Forrester as a Top 100 Channel Podcast, sharing leadership best practices from around the world.

Index:

00:54 – Introduction of Dan Albaum and his Background 02:00 – Motivation behind the new book, “Market Impacts” 08:05 – Innovation, Relationships, Diversity, Data, Leadership, and Optimism intersecting uniquely 12:40 – Using Data to Build Trust in Relationships 23:41 – Power of Small Increment Goals 32:00 – What is Servant Leadership and Importance to Dan Albaum 40:48 – What innovation would you most like to see gain adoption?

Helpful Link – Market Impact – https://www.marketimpactnow.com

If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.

Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E15”!

Release Date: 5 October 2022

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Join Nancy Ridge Founder of Ridge Innovative and Skyler Stewart, leader of AI+IoT of Epic iO, for a captivating conversation around Cultivating an Innovative Mindset.

Nancy is honored to introduce Skyler Stewart. Skyler has been successful for the last 19+ years in building national and global channel partner sales organizations in the wireline, wireless, Voice, Data, and Cloud industries. He has served in various channel sales and executive leadership roles for successful start-ups that included such notable telecom companies as Stewart Electric & Communications, Mountain Telecommunications Inc. now Eschelon Telecom and Integra Telecom. Prior to that, he served as Channel Chief at Telesphere overseeing all Indirect Channel Sales nationally, and was instrumental in the expansion of the Indirect Channel, which was then acquired by Vonage Business in 2015. Currently, he serves as the head of AI+IoT for Epic iO leading a team of experts making a safer, smarter, & more connected world for smart cities across the country. In addition to being the recipient of numerous performance and President’s Club Awards during his career, Skyler specializes in customizing solutions for large enterprise customers seeking a superior solution, ranging from Security, AI, IoT, UCaaS, CCaaS, CPaaS, SDWan, and various other SaaS services. While away from the office, Skyler enjoys spending time with his wife and two boys while seeking ways to fulfill his need for speed. Prior to his professional telecom career, Skyler raced motocross professional around the globe.

Index:

00:52 – Introduction of Skyler Stewart and his Background 03:25 – Cultivating an Innovative Mindset; Definition of IoT 06:00 – Solving Business Problems; Core Pillars 07:58 – How can we put the concept of billions of connections and the metadata into our lives? 09:57 – Seeing applications everywhere; projected rate of adoption 13:27 – Countering resistance; Profitability 15:15 – The mindset and seeing the applications everywhere 18:49 – Solving for customer experience and reducing costs 21:15 – AI notifications immediately 23:19 – Customer and Employee Experience; Culture of Caring 25:28 – What innovation would you most like to see gain adoption?

Helpful Links – Epic iO – https://epicio.com/

If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas.

Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E14”!

Release Date: 24 May 2022

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Join Nancy Ridge Founder of Ridge Innovative and Norma Watenpaugh for a fascinating conversation around Innovating Partner Experience.

Nancy is honored to introduce friend and a force in Alliances. Norma is the founding principal and CEO of Phoenix Consulting Group which provides education and consulting services with expertise in go-to-market strategy, channel and alliance management, and ecosystem development. Prominent clients include Amazon, Adobe, Cisco, Dupont, Dell, Google, Nationwide, PayPal, and SAP. She was named a Woman of Influence in Silicon Valley by the Silicon Valley Business Journal for her work in advancing best practices in Collaborative Business Relationships. She was recently inducted into the Forbes Business Council, an invitation only community of successful business leaders. Norma is an advisory board member of the Association of Strategic Alliance Professionals and former Best Practices Committee Chair. She has led the organization in developing the CA-AM and CSAP professional certifications and in revitalizing the ASAP Handbook of Alliance Management. She led the US delegation to the ISO standards committee in developing the ISO-440001 Collaborative Business Relationship Management Standard.

Index:

00:51 – Introduction of Norma Watenpaugh and her Background 02:35 – Influence of partners changing the customer experience 04:12 – What “partner experience” means for organization 06:46 – How the partner experience translates to a compelling customer experience 08:50 – Initial research in measuring customer experience; Everybody wins 11:24 – Woke partner environment 13:51 – How choosing the right people builds into the equation 15:51 – Collaborative business relationships and importance for CEOs to make a partner-focused environment 17:28 – Challenges in existing organizations; Partner ecosystem in Scale-ups 22:30 – Integration of technology; CRMs and PRMs to get better partner experiences 24:50 – Data to gain from our Survey about improving and measuring partner experience 26:33 – What innovation would you most like to see gain adoption?

Helpful Links –

Phoenix Consulting Group – https://www.phoenixcg.com/ Salesforce Study on Employee Experience – https://www.salesforce.com/blog/employee-experience-digital-transformation/ Tidwit – https://www.tidwit.com/ Reveal - https://reveal.co/ Partner Experience Survey – https://ridgeinnovative.com/partners-are-the-customer-experience/

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation E13”!

Release Date: 10 March 2022

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Join Nancy Ridge Founder of Ridge Innovative and Dave O’Callaghan, Partner & Co-Founder of Vation Ventures, for a fascinating conversation around Orchestration of Innovation.

Nancy is honored to introduce Dave O’Callaghan, a serial innovator and pioneer of ecosystems. Dave has spent thirty-nine years as a senior executive in large tech corporations and seven years consulting to large corporations, including, Hitachi, Cisco, and VMWare. Dave is also a professor at the University of Denver. Culture of Innovation couldn’t be more honored to have him on the show today; you are in for a treat!

Index:

00:51 – Introduction of Dave O’Callaghan and his Background 02:08 – Vation Ventures as top orchestrator 05:28 – Example of innovation you have seen deliver great business outcomes 17:00 – Focus of smart money and hottest treads coming out of VC community 24:18 – What does the future of the channel look like? 30:00 – Direction these changes are moving us in and how big hyperscalers play into this 33:41 – Discussions from The Innovation Advisory Council and Innovation Partner Advisory Council 38:57 – What innovation would you most like to see gain adoption?

Helpful Links – Vation Ventures - https://www.vationventures.com/ Vation Innovation Platform – https://www.vationventures.com/platform sparkLAB - https://www.vationventures.com/services/sparklab The Forum 2021 Recap - https://www.vationventures.com/blog/were-better-together-the-forum-2021 Innovation Uncorked - https://www.vationventures.com/services/sparklab

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Release Date: 30 November 2021

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Join Nancy Ridge Founder of Ridge Innovative and Rise Huffman, President of Stratocumulus Technologies & Integrated Remote Testing Device, for a fascinating conversation around Innovation with Heart.

As a Communications Professional for over 30 years, Rise continues to assist companies in developing and implementing technology plans, helping client companies to use technology to improve their operations and their bottom line.

For the past five years Rise has been founder and CEO of Stratocumulus Technologies where she refines her independent business model to find additional ways to assist customers and serve people. Measurement of this success is evidenced by customer loyalty and by the various awards for attainment over the years. Recently, FirstNet has been added to the product mix, in support of a new division – IRT – which we will talk about today. Rise keeps up to date on market changes through various service activities, including the Dayton Chamber Ambassador's Club, by continuing education, and through civic involvement.

Rise and her husband, Kurt, have made Cincinnati their home for the past twelve years. Although they have no children, they are a Host family with Youth For Understanding and have developed lifelong relationships with 3 incredible young adults.

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Release Date: 5 October 2021

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Today, I’m especially excited to introduce you to two young women whom I could call future leaders, however they are already leading and innovating.

Please allow me to introduce Jainita Chauhan. She is a senior at Texas A&M University where she uses her engineering instincts and skills, including an intense passion for efficiency and improvement, to create solutions to the world’s most pressing issues. In December of 2019 she worked with other engineering students to design a water system for a rural community in Honduras without access to clean water. During the pandemic with travel halted, she led a research project that would be extremely beneficial to Incident Management Teams & first responders with the extremities of the virus & future public health crises. She presented her research at the largest student research symposium in the nation and was awarded 1st place in the engineering undergraduate competition. She is on track to graduate in May 2022 and I can’t wait to have her tell you more of her story directly.

We also have with us Sirihaasa Nallamothu, a high school junior from Normal, Illinois. At 16, she already possesses a mind-boggling array of coding skills and has used her passion for coding to teach girls grades 5-11 languages including Python, HTML, CSS, JavaScript & others. She has used her algorithm knowledge in creating a convolutional neural network (CNN) to expedite COVID-19 diagnosis and has done research and presented her findings in Ophthalmology, creating neural networks for diagnosing fundus and retinal diseases.

Index:

00:52 – Background of Aspire2STEAM – Science, Technology, Engineering, Arts, and Mathematics) 02:06 – BraveIT Awards sponsored by Tierpoint 03:15 – Introduction and Background of Jainita Chauhan 04:35 – Introduction and Background of Sirihaasa Nallamothu 07:07 – Secret to overcome barriers and innovate 14:35 – How to push through imposter syndrome 21:36 – Instrumental experiences and secret to success in innovation 41:18 – Advice to adopt this mindset to innovate with purpose 46:41 – What innovation would you most like to see gain adoption?

Helpful Links – Aspire2STEAM - https://aspire2steam.org BraveIT Award vote - https://web.tierpoint.com/braveit-award-2021-vote Carol S Dweck’s mindset - https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322/ref=asc_df_0345472322/?tag=hyprod-20&linkCode=df0&hvadid=312049124368&hvpos=&hvnetw=g&hvrand=13149508646477291887&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9031490&hvtargid=pla-423142297401&psc=1&tag=&ref=&adgrpid=61851652213&hvpone=&hvptwo=&hvadid=312049124368&hvpos=&hvnetw=g&hvrand=13149508646477291887&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9031490&hvtargid=pla-423142297401 Imposter Syndrome - https://ridgeinnovative.com/imposter-syndrome-to-unconscious-bias-with-nancy-ridge/ Research Explanation: https://www.youtube.com/watch?v=BsjGtkZOfUA&t=9s Model Demonstration: https://www.youtube.com/watch?v=TQHd95bI_2Q&t=15s Stack Overflow - https://stackoverflow.com

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E10”!

Release Date: 25 August 2021

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Join Nancy Ridge Founder of Ridge Innovative and Marc Halbfinger, CEO of PCCW-HKT Group, for a fascinating conversation on fiber and 5G deployments driving loT and Edge Compute to facilitate Industrial, Enterprise, and Consumer Demand driven by vast demand for data and increasing demand for geographic ubiquity.

Marc has been with the PCCW-HKT Group for the past 20 years, the past 13 years of which have been as the CEO of PCCW Global, during which time he has led the company through a period of significant growth and transformation. Marc was the chairman of the Global Leaders Forum (GLF) and the ITW Founders Council, and was also a member of the Board of Governors of the Pacific Telecommunications Council. He is on the Board of Directors and Executive Committee of the Bridge Alliance, a grouping of 34 major mobile telecommunications companies spread across Asia, Australia, Africa and the Middle East.

Index:

00:54 – Introduction of Marc Halbfinger and his Background 02:00 – Example of innovation you have seen deliver great business outcomes 04:20 – PCCW’s Console Connect enabling transition from traditional connectivity to a SD global fabric 07:00 – How important is it for global operations center of today and the future to see both connectivity and code from single pane of glass? 11:58 – the vision for interoperability from a technical, commercial settlement, and technology perspective 18:10 – How you see agile collaboration that will require a platform of trust happening, and what part will MDF, PTC, and other forums play? 25:14 – How has the pandemic accelerated this massive shift and what do you see on the immediate horizon? 31:58 – How have you seen innovation change the culture in your organization, your home, or your community? 36:48 – What innovation would you most like to see gain adoption?

Helpful Links –

PCCW-HKT Group - https://www.pccwglobalinc.com

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E9”!

Release Date: 28 July 2021

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Join Nancy Ridge Founder of Ridge Innovative and Reece Akhtar, PhD, Co-Founder & Chief Science Officer of Deeper Signals, for a fascinating conversation on how you can help your employees work well together, deeply understand each other, and reach their full potential. Learn how innovative tech delivers meaningful talent insights at every level of your business, and more!

Dr. Reece Akhtar is a co-founder and Chief Science Officer at Deeper Signals. He is an organizational psychologist and data scientist specializing in applied personality assessment and computational psychometrics. As a lecturer at NYU and UCL, he has published scientific articles on personality and machine-learning, talent management, and leadership. Previously he led product innovation at RHR International and Hogan Assessments Systems.

Index:

00:55 – Introduction of Reece Akhtar, PhD, and his Background 02:08 – Example of innovation you have seen deliver great business outcomes 04:15 – Why do we need to build self-aware workforces? 08:24 – How can data and AI help us become more self-aware? 17:57 – How can organizations use AI to understand and develop its workforce in fair and ethical ways? 21:50 – What can “awareness at scale” deliver in terms of business outcomes? 27:10 – People often discount assessment tools as being inaccurate or easy to “game” How is Deeper Signals different? 36:13 – What innovation would you most like to see gain adoption?

Helpful Links –

Deeper Signals – https://www.deepersignals.com/ Importance of awareness, data, and representation in leaders – https://hbr.org/2020/03/how-to-spot-an-incompetent-leader Brent Roberts’ research on personality change – https://psycnet.apa.org/doiLanding?doi=10.1037%2Fbul0000088 The Age of Surveillance Capitalism - https://www.amazon.com/Age-Surveillance-Capitalism-Future-Frontier/dp/1610395697

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E8”!

Release Date: 18 May 2021

The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power

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Join Nancy Ridge Founder of Ridge Innovative and Tiffani Bova Chief Growth Evangelist of Salesforce, for a fascinating conversation on charting the path in 2021. As the pandemic accelerated innovation, they discuss top things to adopt in our transformed market, the shift to science in sales, committed action from leaders, how ecosystems are seen in the Growth Path context, and more!

Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who’s thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts.

Index:

00:56 – Introduction of Tiffani Bova and her Background 03:51 – Example of innovation you have seen deliver great business outcomes 05:58 – Top 3 things we should adopt right now in our transformed market 09:03 – Shift to science in sales changing human side of relationships 12:11 – Committed action from leaders chasing revenue and trying to recover and re-tool 21:10 – Solutions to challenges with innovative leadership or expansion of technology of machine learning 32:03 – Ecosystems in the Growth Path and how organizations avoid the pitfalls 36:33 – What innovation would you most like to see gain adoption?

Helpful Links – “The Experience Equation: How Happy Employees and Customers Accelerate Growth” - https://www.salesforce.com/form/conf/forbes-ex-cx-growth/ Growth IQ - https://www.tiffanibova.com/book/

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E7”!

Release Date: 27 April 2021

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Join Nancy Ridge Founder of Ridge Innovative, Cate Heaman CEO of Prelude Solutions, Y’vonne Ormond CEO of 5P Consulting, and Deb Ward CEO of Televergence, for a fascinating conversation of Innovation in Alliances. They discuss Power Women Alliance and why they saw value in the alliance, how they are expanding beyond traditional partners, the importance of cost optimization, the values the alliance and ecosystem deliver, and more!

Index:

00:58 – Introduction of Power Women Alliance; An Innovative Approach to Meeting Demands of Today’s Market 08:14 – Why you saw value in this alliance, what you hope to give and get from it, and how to be a part of PWA? 13:53 – How are your organizations expanding beyond traditional partners to find your place in that 7-layer stack? 21:43 – WBENC – Why is it important to emphasize your companies as members and what additional values does that alliance and ecosystem deliver? 27:49 – In our high-tech, innovative market where managing data efficiently and effectively and top concerns like security and compliance are at the forefront of everyone’s mind, how important is cost optimization to enterprises today? 36:15 – Experiences that developed you as an innovative leader and how innovated increased your mission? 43:34 – What innovation would you most like to see gain adoption?

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E6”!

Release Date: 24 March 2021

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Join Nancy Ridge and Gray Chynoweth for a fascinating conversation about Trust as a Platform for Innovation. They discuss infusing culture with trust to build resiliency, creating environments that support risk taking that lead to innovation, and more.

Gray Chynoweth is the CEO of Minim (www.minim.co). Prior to joining Minim in 2019, Gray served in a variety of executive positions, including COO at Dyn, where he joined Jeremy Hithcock, Dyn co-founder and CEO, as the first non-founding executive. At Dyn, Gray drove finance, legal, HR and other operational activities, helping to scale the company from fewer than 20 to nearly 500 employees, set the course to surpass $100,000,000 in Annual Recurring Revenue (ARR), and established global operations. Dyn was acquired by Oracle in 2017 for more than $650,000,000. Gray has a JD from Duke University School of Law, an MA in Public Policy from Duke University, and a BA in Political Science from the University of California, Berkeley, where he graduated with High Distinction. Gray currently resides in Manchester, NH where he has a wife and two sons, aged 10 and 6.

Index:

01:19 – Introduction of Gray Chynoweth, CEO of Minim 03:42 – How trust is core to innovation 08:29 – How the Minim vision relates to trust as a platform for innovation and what that means to the at home worker 14:46 – “going back” to the office, yet not the way it was 17:40 – Elements of change, risk, and failure creating a culture of innovation at Minim 23:38 – Experiences that developed Gray as an innovative leader and using innovation to increase non-profits’ missions 29:09 – Innovation that Gray would like to see gain adoption 31:57 – Closing

Helpful Links: Minim - https://www.minim.com

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E5”!

Release Date: 28 January 2021

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Nancy Ridge and Adam Michalski discuss why attribution may be the most important outcome of blending art with science in channels today, why automation is the #1 trend in channel sales, and more. Adam is the Co-Founder and CEO of Partnered.io, the leading Account-based Partnership Platform, and host of The Partnered Podcast. With Partnered.io, you can easily automate and measure your partnerships to drive the most partner sourced & influenced revenue. Integrated directly with Slack & Salesforce for easy setup, simple partnership automation, and best-in-class attribution.

Partnered.io first caught Nancy’s attention when she was read a fascinating article written by Forrester Analyst Jay McBain about his picks for best Channel Software Tech in 2020. In the article, Jay described how ecosystems are evolving as the new frontier of digital transformation. Partnered.io really stood out to her, so she reached out to Adam and here we are today. Nancy is excited to share what she learned about Partnered.io with the Culture of Innovation audience.

Index:

00:50 – Introduction of Adam Michalski, Co-Founder and CEO of Partnered.io 02:23 – An example of innovation delivering great business outcomes 06:30 – Adam’s personal journey and passion leading to the creation of ABP software 10:05 – The current state of Partnership Attribution and where its heading 14:50 – What is Account-Based Partnerships and the tooling that can help with these types of partnerships 17:39 – Acceleration in the drive for change and mindset executing measurable change 22:23 – Pitfalls in creating value and generate revenue through ecosystems, how 2.0 environment can help 28:37 – Recurring theme from leaders on PartneredPodcast 31:35 – Innovation that Adam would like to see gain adoption 33:10 – Closing

Helpful Links: Partnered.io - https://partnered.io The Partnered Podcast - https://partneredpodcast.com

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E4”!

Release Date: 17 December 2020

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Nancy and Patrick discuss cultivating innovation as a way of life. Hear as they discuss the motivation to start bold and successful moves, the innovative Unitas Connectivity product and its success factor, changing the culture within organizations, and more. Patrick has over 20 years of leadership experience in the technology industry. Previously, Patrick co-founded and served as CEO for Universal Access, growing the company from a startup to a $144 million run rate, and eventually taking the company public in 2000. He then founded 20/20 Technologies, which after multiple acquisitions became Global Capacity. Patrick joined Unitas Global as CEO in 2014. He holds a BA and an MBA from Wagner College and lives in Chicago.

Index:

01:00 – Introduction of Patrick Shutt, CEO of Unitas Global 03:08 – An example of innovation delivering great business outcomes 05:15 – The spark that motivated you to start the bold and successful move, Universal Access 10:33 – Foundation used as a catalyst for a truly next gen network, Unitas Global 17:37 – Connectivity enabling targeted needs of customers 21:30 – Cognitive Flexibility and process of abandoning unsuccessful ideas 24:50 – Unitas Connectivity, relationships, and new kind of network ecosystem 28:14 – Innovation changing the culture 30:17 – What Innovation would you most like to see gain adoption 31:15 – Closing

Helpful Links:

• Unitas Optimizing Connectivity - https://unitasglobal.com/outcomes/reducing-network-costs/ • Demonstration of Unitas Atlas - https://youtu.be/ygqKuKDTVWo • Differentiators for Cloud Connectivity Solution - https://youtu.be/fAfBaHRXtgc

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E3”!

Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation

Release Date: 26 October 2020

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Nancy and Jay discuss how channels are evolving into huge ecosystems made up of Influencers, Alliances, Affiliates, Agents, Sub-Agents, MSP’s, Integrators, Implementors and ISV’s. They explore how they all affect the customer’s journey, how ecosystems will replace linear distribution models and handle all these new partners and what effect these changes will have on channel sales models.

Index:

00:54 – Introduction of Jay McBain of Forrester 02:51 – An example of innovation delivering great business outcomes 03:54 – Trifurcated channels 06:31 – Transacting and non-transacting partners 10:19 – Where spending of technology is happening 11:55 – Channel Software Tech Stack 15:12 – Barriers to entering ecosystems 18:54 – Creating that platform and helping people find each other 20:03 – A changing channel 23:43 – Looking at workflows, processes, and business logic; Automation 24:25 – Closing

Helpful Links:

• Forrester Channel Software Tech Stack - https://go.forrester.com/blogs/channel-software-tech-stack-2020-prm-tcma-ecosystem-incentives-channel-data-learning-readiness-and-pricing

• Channel Marketers Need To Become Community Marketers - https://www.linkedin.com/pulse/channel-marketers-need-become-community-heres-how-jay-mcbain

• Disruption Accelerates Ecosystems - https://ridgeinnovative.com/disruption-accelerates-ecosystems

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Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E2”!

Release Date:

16 September 2020

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Meet the remarkable Will Yafi, CEO of TIDWIT and learn how their cloud ecosystem is delivering highly scale able collaboration, distribution and information through breakthrough platform, transforming how organizations serve their customers and partners.

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