AffPlan: Recent Episodes
AffPlan
As online marketing continues to evolve at a rapid pace, so do the agencies that that work with merchants and manage their affiliate programs. Outsourced Program Management is now becoming a function of what many online marketing agencies do rather than their entire business. About six years ago the OPM business exploded from just a […]
The post Don’t Call Me an OPM: The evolution of Online Digital Agencies appeared first on AffPlan.
Working in the affiliate marketing space often means interacting with a diverse group of people. That’s the good news and the bad news. Not everyone has the same ethical boundaries and sometimes the few rogue marketers can be real douche bags. Find out if you’re one of them. Answer our quiz… Quiz: What’s Your Internet […]
The post Quiz: What is your IM DB* Quotient? (DB is not a nice word) appeared first on AffPlan.
Affiliate Summit East 2013 is coming soon to Philadelphia — and I am happy to announce that I have a few Networking Passes to Affiliate Summit that will be available for our AffPlan readers, subscribers and AffPlan Members (both Free Members and Premium Members). Everyone is eligible! I hope to see you at Affiliate Summit! […]
The post Affiliate Summit Pass Give-Away! appeared first on AffPlan.
In a word, Yes. Google Affiliate Network is shutting down. In GAN’s typical “automation is better than relationships” manner, they announced the closing of the Google Affiliate Network in a blog post. Yep. A blog post. (Read the official blog post from Google regarding the closing of GAN here.) [features_box_grey width=”75%” + border=”2px”][/features_box_grey] Apparently, Google […]
The post Is Google Affiliate Network (GAN) Really Shutting Down? appeared first on AffPlan.
I’m a big fan of using heatmaps to improve conversions on landing pages, sales pages or any conversion-centric webpage. CrazyEgg is the heatmap software I use. Appsumo is offering a “crazy deal” on CrazyEgg HeatMap Software. The deal? Lifetime Access for FREE. Yep, that’s right. It’s free. It’s lifetime access. (It’s freakin’ FREE!) Sure there […]
The post Free HeatMap by CrazyEgg – Video (Time Sensitive!) appeared first on AffPlan.
I was in the audience a while ago when my good friend (and former employee) Rachel Honoway presented at Affiliate Summit. The title of her presentation was, “Got an idea? Make it a reality!” It’s a really great presentation, and I ran into it again recently. Yes, I watched the whole thing AGAIN. I realized […]
The post Have an Idea for an Affiliate Business? Watch this video appeared first on AffPlan.
In a recent private email to our AffPlan Members, I confessed something that has made a big impact on how I look at content and graphics. I confessed that I based a significant element of my content decisions on a false premise. You see, In the past, I would tell myself (and others), that “all that […]
The post The Logo Creator Review (with video!) appeared first on AffPlan.
Staying updated about what is new in affiliate marketing is hard, but there are some issues that need to be followed else you might lose your business entirely. The biggest of these right now is the Affiliate Nexus Tax legislation. Affiliates need to understand where their state stands on the tax issue and how things […]
The post You Need to Know: Affiliate Nexus Tax Legislation appeared first on AffPlan.
Are you attending Affiliate Summit West in Las Vegas next week? If you are, we would love to meet up with you! Todd and I are not only attending but also speaking at the conference. Our session, Coping with Affiliate Marketing Challenges, will be Sunday from 3:30-4:30. Joining us will be Cindy Ballard, Affiliate Director […]
The post Meet AffPlan at Affiliate Summit West 2013 appeared first on AffPlan.
Last week Todd and I hosted a free webinar entitled “10 Ways to Prepare Your Affiliate Sites for the Holidays.” In case you missed it, there are still ways for you to get the information. Here were a few of the key points from the session: How to create your list of events that you […]
The post Is Your Site Ready for the Holiday Season? appeared first on AffPlan.