Marketing Mantra: Recent Episodes

Sandeep Mallya

Marketing Mantra is an online marketing podcast by 99signals.com, hosted by Sandeep Mallya. In the show, Sandeep shares actionable online marketing strategies he's learned through years of running a successful blog that generates over $6,000 in side income each month. You'll also hear from leading marketing experts and entrepreneurs from around the world who'll share insights on SEO, content marketing, PPC, affiliate marketing, and more.

Past guests have included Matthew Woodward, John Wall (Marketing Over Coffee), Vlad Calus (Planable), and many more. Join our 3,000+ weekly listeners.

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AppSumo’s Sumo Day 2024 is the can't-miss event of the season for entrepreneurs, featuring exclusive lifetime deals on a wide range of essential software tools from June 9th to June 13th.

In this episode, we’re diving into the top 3 deals from AppSumo’s Sumo Day. I’ll walk you through why these deals are a big deal for anyone looking to boost their business.

You’ll hear about each one, why I think they’re worth your attention, and how they can make a difference in your workday.

Check out the entire collection of Sumo Day deals here: https://www.99signals.com/appsumo-sumo-day-2024/

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Resources & Links:

🔗 AppSumo Sumo Day 2024 Lineup - https://www.99signals.com/appsumo-sumo-day-2024/🔗 Tesla Cybertruck Giveaway - https://www.99signals.com/sumo-day-giveaway/🔗 Deal 1: AppMySite - https://www.99signals.com/appmysite/🔗 Deal 2: Mini Course Generator - https://www.99signals.com/mini-course-generator/ 🔗 Deal 3: AdNova - https://www.99signals.com/adnova/🔗 Top 25 AppSumo Deals of the Month - https://www.99signals.com/appsumo-deals/

🔗 [Video] 3 Must-Grab Sumo Day Lifetime Deals (AppSumo's Biggest Sale of the Year) - https://www.youtube.com/watch?v=dJuGtY9L8TE

🔗 Subscribe to my YouTube channel for in-depth reviews & tutorials of trending SaaS tools and business software: https://www.youtube.com/@99signals/

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠⁠ (⁠⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠⁠ (⁠⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠⁠ (⁠⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

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Visit ⁠⁠⁠⁠https://www.99signals.com⁠⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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Local SEO can transform your business, making it the go-to spot in your community for what you do best. In this episode, we dive deep into the basics of Local SEO and examine crucial strategies to help you drive more customers to your doorstep and boost your online visibility.

Whether you’re managing a café, running a dental practice, or owning a quaint bookstore, these insights are tailored to help you thrive in your local market.

Key Points We’ll Cover:

  • Google Business Profile (GBP) Optimization: Unlock the potential of your business listing on Google. Learn the ins and outs of claiming, verifying, and optimizing your profile to ensure your business stands out and appeals to potential customers.
  • On-Page SEO for Local Businesses: We'll guide you through the process of enhancing your website with strategic local keywords, ensuring consistency in your NAP (Name, Address, Phone Number) data, and crafting compelling local landing pages.
  • Local Link Building: Discover effective strategies for building solid relationships with other local businesses, getting listed in reputable local directories, and leveraging local media to gain valuable backlinks.
  • Local Content Creation: Learn how to engage your local audience with content that resonates, from blogging about community events to creating resource guides that highlight your area’s unique aspects.

Tune in to optimize your Local SEO game and turn your business into a local landmark.

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Resources Mentioned:

  • Semrush's Listing Management Tool - https://www.99signals.com/semrush-local/
  • BrightLocal - https://www.brightlocal.com/
  • [Semrush Blog Post] Stand out in search with local business schema markup - https://www.semrush.com/local/blog/local-business-schema/

Additional Local SEO Resources:

  • ⁠Local Search Ranking Factors (Moz) - https://moz.com/learn/seo/local-ranking-factors
  • Google Maps Marketing Guide for Ranking in Local Search (Nightwatch) - https://nightwatch.io/blog/google-maps-marketing
  • Local SEO: The Definitive Guide (Backlinko) - https://backlinko.com/local-seo-guide

Special Offer:

Don't forget to grab your copy of “Link Building Secrets” for just $19. Not only will you get to explore my 27 top link building strategies, but you’ll also benefit from hands-on exercises and checklists to ensure flawless execution. This is the blueprint you need to boost your site's authority and open the door to earning $10,000 a month on the side.

Buy your copy here: https://ebooks.99signals.com/link-building-secrets/order

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Creative Commons — Attribution 3.0 Unported — CC BY 3.0 Music promoted by Copyright Free Music - Background Music For Videos 👉 / @podcastbackgroundmusic

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠⁠⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠⁠⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠⁠⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠⁠⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠⁠⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠⁠⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

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Visit ⁠⁠⁠⁠⁠⁠⁠https://www.99signals.com⁠⁠⁠⁠⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

Curious about how to achieve top SEO rankings without spending a dime? In this episode, I reveal a zero-cost SEO hack that's been the cornerstone of our success at 99signals, drawing in over 100,000 organic visitors each month. Tune in to unlock the full potential of your SEO efforts with this proven method.

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Resources Mentioned:

Google Search Console - https://search.google.com/search-console/about

ChatGPT - https://chat.openai.com/

ChatGPT Prompt to upgrade your content: "I'll give you my blog content and I want you to paraphrase the main tips in the article which are heading tags so that they are clear, concise, and easy to understand at a glance."

Additional Resources:

  • How to Use ChatGPT with Semrush for SEO Success - https://www.99signals.com/chatgpt-semrush-seo/
  • 19 Easy SEO Tips to Boost Your Traffic - https://www.99signals.com/easy-seo-tips/

Special Offer:

Don't forget to grab your copy of “Link Building Secrets” for just $19. Not only will you get to explore my 27 top link building strategies, but you’ll also benefit from hands-on exercises and checklists to ensure flawless execution. This is the blueprint you need to boost your site's authority and open the door to earning $10,000 a month on the side.

Buy your copy here: https://ebooks.99signals.com/link-building-secrets/order

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠⁠⁠⁠https://www.99signals.com⁠⁠⁠⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

In this episode, we unpack the essentials of link building for those just starting their SEO journey. Join us as we reveal three proven methods to build high-quality backlinks from scratch, even when you’re starting from ground zero in authority.

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Resources Mentioned:

Link Building Secrets (eBook): Access the eBook and bonuses: https://ebooks.99signals.com/link-building-secrets/order

FindThatLead - https://findthatlead.com/en/

Semrush Pro (2-week Trial) - https://www.99signals.com/semrush/

Ahrefs Website Authority Checker - https://ahrefs.com/website-authority-checker

Google Search Operators for Resource Page Link Building:

  • "your topic" + "useful resources"
  • "your topic" + "helpful resources"
  • "your topic" + "additional resources"
  • "top 10" "your topic" + resources
  • "best of" "your topic" + resources
  • inurl:resources "your topic"
  • intitle:resources "your topic"

Special Offer:

Don't forget to grab your copy of “Link Building Secrets” for just $19. Not only will you get to explore my 27 top link building strategies, but you’ll also benefit from hands-on exercises and checklists to ensure flawless execution. This is the blueprint you need to boost your site's authority and open the door to earning $10,000 a month on the side.

Buy your copy here: https://ebooks.99signals.com/link-building-secrets/order

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠⁠⁠ (⁠⁠⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠⁠⁠https://www.99signals.com⁠⁠⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

Google's SGE (Search Generative Experience) is on the brink of revolutionizing the search industry. In this episode, we reveal the potential impact of Google SGE on website traffic and offer a few insider tips on optimizing content for this latest search feature and staying ahead in the SEO game.

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Tools & resources discussed in this episode:

  • Google SGE - https://labs.google/sge/ (as explained by Google)
  • Semrush - Try Semrush Pro free for 14 days: https://www.99signals.com/semrush/

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠⁠ (⁠⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠⁠ (⁠⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠⁠ (⁠⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

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Visit ⁠⁠⁠⁠https://www.99signals.com⁠⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

Keeping tabs on your website’s traffic is your golden ticket to making smart, data-backed choices about how well your marketing efforts and campaigns are doing.

In this episode, I reveal the 5 best traffic analysis tools to optimize your site's performance.

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Tools & resources discussed in this episode:

  • [Blog Post] ⁠7 Best Traffic Analysis Tools to Boost Your Website’s Performance - https://www.99signals.com/best-traffic-analysis-tools/
  • Semrush .Trends - Sign up for a 14-day free trial of Semrush .Trends + Semrush Pro - https://www.99signals.com/semrush-trends/
  • SE Ranking - Sign up for a 2-week trial: https://www.99signals.com/se-ranking/
  • Ahrefs Webmaster Tools - https://www.99signals.com/ahrefs-webmaster-tools/
  • Google Analytics - https://marketingplatform.google.com/about/analytics/
  • Google Search Console - https://search.google.com/search-console/about

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠ (⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠ (⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠ (⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠https://www.99signals.com⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

It's that time of the year again: AppSumo's Black Friday 2023 is finally here!

Mark your calendars for November 19 to November 28, because this year’s lineup of deals is nothing short of spectacular.

While AppSumo's Black Friday main event launches on November 19, there are a few early access deals up for grabs right now!

You can find AppSumo's entire Black Friday early access lineup here: https://www.99signals.com/appsumo-black-friday-deals/

In this episode, I reveal my top 3 picks among AppSumo's Black Friday Early Access Deals.

Shop AppSumo's Black Friday Early Access deals here: https://www.99signals.com/appsumo/

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Tools & resources discussed in this episode:

  • ⁠🚀 SEOCrawl - https://www.99signals.com/seocrawl-bfcm/
  • 🚀 Depositphotos -https://www.99signals.com/depositphotos-bfcm/
  • 🚀 Sessions - https://www.99signals.com/sessions-black-friday/
  • [Blog Post] Check out the entire lineup of AppSumo Early Access Deals here: https://www.99signals.com/appsumo-black-friday-deals/
  • [Video] 3 BEST AppSumo Black Friday Early Access Deals - https://www.youtube.com/watch?v=RU3_81Mhmuw
  • Subscribe to my YouTube channel for in-depth reviews & tutorials of trending SaaS tools and business software: https://www.youtube.com/@99signals/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠ (⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠ (⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠ (⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠https://www.99signals.com⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

Signing up for business newsletters is a super effective way to keep up with the latest business buzz.

The issue, however, is the sheer number of business newsletters out there. You wouldn't want to end up with your inbox crammed full of too many of them.

In this episode, I reveal the top 10 business newsletters that are worth your attention, ensuring you get the most valuable insights without cluttering your email.

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10 Best Business Newsletters

  • 1 Morning Brew - https://www.morningbrew.com/daily

  • 2 The Hustle - https://thehustle.co/

  • 3 GrowthHackers - https://growthhackers.com/newsletter

  • 4 SaaS Weekly - https://hitenism.com/

  • 5 5-Bullet Friday - https://go.tim.blog/5-bullet-friday-1/

  • 6 Stacked Marketer - https://www.stackedmarketer.com/

  • 7 The 3-2-1 Newsletter - https://jamesclear.com/3-2-1

  • 8 No Mercy / No Malice - https://www.profgalloway.com/

  • 9 Starter Story - https://www.starterstory.com/newsletter

  • 10 TLDR - https://tldr.tech/

  • [Bonus] The Daily Stoic Newsletter - https://dailystoic.com/daily-stoic-email/
  • [Blog Post] ⁠Top 34 Business Newsletters Tailored for Entrepreneurs - https://www.99signals.com/best-business-newsletters/

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠ (⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠ (⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠ (⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠https://www.99signals.com⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

This episode is a part of our "When Marketing Fails" segment where we deep dive into the captivating world of marketing disasters and uncover the valuable lessons they have to offer. In this episode, we take a closer look at the saga of Crystal Pepsi, a product that seemed destined for greatness but ultimately ended up as a cautionary tale. Join us as we uncover why this clear cola experiment by Pepsi ended in failure.

From the backdrop of the intense cola wars between Coca Cola and Pepsi to the elaborate marketing campaign that created immense hype, discover the reasons behind Crystal Pepsi's downfall.

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠ (⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠ (⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠ (⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

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Visit ⁠⁠⁠https://www.99signals.com⁠⁠⁠ for more insights on SEO, blogging, and marketing.


Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

AI has been revolutionizing various industries, and marketing is no exception. From maintaining brand consistency to creating compelling narratives, AI has the potential to reshape how brands connect with their audience.

On this episode, we are joined by special guest Jyotirmoy Dutta (JD), co-founder of Yarnit, who sheds light on how AI can help manifest stories in different formats, including visual storytelling, and explores the limitless possibilities that AI offers to marketers.

But, as with any technological advancement, there are concerns and challenges. JD addresses the importance of maintaining human creativity and subjectivity in content creation, as well as the need for human moderation to avoid plagiarism and address biases in AI-generated content.

Join in for a thought-provoking discussion that will inspire you to embrace the possibilities of AI while retaining the essence of human storytelling.

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Tools & resources discussed in this episode:

  • Yarnit - https://yarnit.live/
  • ChatGPT - https://chat.openai.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠ (⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠ (⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠ (⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠https://www.99signals.com⁠⁠⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

View Details

In this episode, we dive deep into the technical side of SEO. We discuss crucial aspects such as optimizing site speed, managing crawl budget, and ensuring proper indexing for improved search engine visibility. If you're aiming to enhance your website's technical SEO performance, this episode is a must-listen.

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Tools & resources discussed in this episode:

  • [Blog Post] 10 Technical SEO Tips to Instantly Boost Your Traffic - https://www.99signals.com/technical-seo-tips/
  • Semrush - Sign up for a 14-day free trial of Semrush Pro - https://www.99signals.com/go/semrush-pro-offer/
  • Yoast SEO WordPress Plugin - https://wordpress.org/plugins/wordpress-seo/
  • Broken Link Checker WordPress Plugin - https://wordpress.org/plugins/broken-link-checker/
  • Check My Links Chrome Extension - https://chrome.google.com/webstore/detail/check-my-links/ojkcdipcgfaekbeaelaapakgnjflfglf
  • Google Search Console - https://search.google.com/search-console/about
  • Screaming Frog - https://www.screamingfrog.co.uk/seo-spider/
  • WP Rocket - https://www.99signals.com/go/wp-rocket/
  • Google PageSpeed Insights - https://pagespeed.web.dev/
  • Bunny CDN - https://bunny.net/cdn/
  • Cloudflare CDN - https://www.cloudflare.com/application-services/products/cdn/
  • TinyPNG - https://tinypng.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠The Ultimate Blogging Toolkit⁠⁠ (⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠The Ultimate Guide to Link Building⁠⁠ (⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠The Essential Guide to Link Building with Infographics⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠Top-rated articles at 99signals⁠⁠ (⁠⁠https://www.99signals.com/best/⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠https://www.99signals.com⁠⁠ for more insights on SEO, blogging, and marketing.


Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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On this special episode of Marketing Mantra, guest host Raksha Shenoy, founder of Nummy Makhana, shares valuable insights on "Resistance and Resilience" for entrepreneurs. Raksha emphasizes the significance of focusing on both product development and organizational growth, drawing from personal experiences and real-world examples of successful and unsuccessful companies to illustrate important lessons.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠⁠The Ultimate Blogging Toolkit⁠⁠⁠ (⁠⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠⁠The Ultimate Guide to Link Building⁠⁠⁠ (⁠⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠⁠The Essential Guide to Link Building with Infographics⁠⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠⁠Top-rated articles at 99signals⁠⁠⁠ (⁠⁠⁠https://www.99signals.com/best/⁠⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠⁠https://www.99signals.com⁠⁠⁠ for more insights on SEO, entrepreneurship, and marketing.


Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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Uncover the captivating story behind ChatGPT, from its origins to becoming a cultural phenomenon. Explore the milestones that shaped its history and be amazed by its impact on our digital landscape.

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  • [Episode Source] History of ChatGPT: A Timeline of the Meteoric Rise of Generative AI Chatbots - https://www.searchenginejournal.com/history-of-chatgpt-timeline/488370/ [Search Engine Journal]

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠The Ultimate Blogging Toolkit⁠⁠ (⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠The Ultimate Guide to Link Building⁠⁠ (⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠The Essential Guide to Link Building with Infographics⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠Top-rated articles at 99signals⁠⁠ (⁠⁠https://www.99signals.com/best/⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠https://www.99signals.com⁠⁠ for more insights on SEO, blogging, and marketing.


Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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In a time marked by incredible tech advancements and the digital revolution, there's one industry that stands out for its game-changing impact: FinTech. From digital payments and lending platforms to robo-advisors and blockchain technology, FinTech has disrupted traditional financial systems, offering greater convenience, accessibility, and efficiency to consumers and businesses alike.

In this episode, I'm joined by Ashish Khandelwal, the visionary behind ANQ Finance and a true trailblazer in India's FinTech landscape. Ashish is a seasoned entrepreneur who combines his expertise in finance and technology to launch and scale ventures, aiming to revolutionize finance and empower individuals with innovative solutions to achieve their financial dreams.

Join us as we take a behind-the-scenes look into building and scaling a FinTech startup.

Tune in as we explore:

  • The evolving world of FinTech
  • Top 3 survival tips for entrepreneurs to navigate the FinTech jungle
  • The challenges and strategies of complying with fintech regulations
  • Creative approaches to acquire and retain customers in the FinTech space
  • Inspiring tales of success in FinTech
  • Practical tips to kickstart your FinTech entrepreneurial journey

...and lots more.

-=-=-=-=-

Exclusive ANQ-99signals Offer

ANQ is a digital banking platform that harnesses the power of Decentralized Finance (DeFi) to deliver next-generation financial services.

Available on both iOS and Android, ANQ lets you earn rewards in Bitcoin or Digital Gold for every purchase made using the ANQ X card or ANQ Shopping.

ANQ lets you shop at over 9M merchants, earn assured 🚀🚀 bounties (rewards) in BITCOIN or DIGITAL GOLD, switch between them anytime, and get up to 16% bounties on every shopping at your favourite brands like Swiggy (7%), MakeMyTrip (3.5%) and more. Plus, unlock the value of your digital assets with easy credit at competitive rates with nQash.

Exclusive offer: For a limited time, you can avail a lifetime membership fee of just INR 999 (usually INR 1500) by using the referral code 99SIGNALS. No minimum purchase and no max cap.

So, if you're ready to take your rewards game to the next level, join the Bounties revolution. Download the ANQ app now — earn rewards and build your wealth, one purchase at a time.

Download now: https://anq.finance/app

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠The Ultimate Guide to Link Building⁠ (⁠https://resources.99signals.com/link-building-ebook⁠) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠Top-rated articles at 99signals⁠ (⁠https://www.99signals.com/best/⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠https://www.99signals.com⁠ for more insights on SEO, blogging, and marketing.


Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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Welcome to a new segment of Marketing Mantra called "When Marketing Fails." In this segment, we'll deep dive into the captivating world of marketing disasters and uncover the valuable lessons they have to offer. While success leaves clues, failure leaves lessons. In this episode, we explore a classic marketing failure: The Ford Edsel. Dubbed as "the Titanic of Automobiles," the Edsel is considered one of the biggest marketing and branding disasters of all time.

Tune in to the episode to uncover the fascinating story of the Ford Edsel, a cautionary tale that still echoes in the world of marketing.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠⁠The Ultimate Blogging Toolkit⁠⁠ (⁠⁠https://ebooks.99signals.com/blogging-toolkit⁠⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠⁠The Ultimate Guide to Link Building⁠⁠ (⁠⁠https://resources.99signals.com/link-building-ebook⁠⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠⁠The Essential Guide to Link Building with Infographics⁠⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠⁠Top-rated articles at 99signals⁠⁠ (⁠⁠https://www.99signals.com/best/⁠⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠⁠https://www.99signals.com⁠⁠ for more insights on SEO, blogging, and marketing.


Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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With the rise of artificial intelligence and machine learning, marketers are now able to create high-quality content in a fraction of the time it would take with traditional methods. In this episode, I'll be sharing the top 5 AI content creation tools that every marketer should consider adding to their arsenal. You'll also learn about the pros and cons of using AI copywriting tools and how to make the most of them in your content marketing strategy.

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Tools & resources discussed in this episode:

  • [Blog Post] ⁠8 Best AI-Powered Content Creation Tools for Marketers - https://www.99signals.com/ai-content-creation-tools/
  • ⁠SEO Writing Assistant by Semrush - Sign up for a 30-day free trial of Semrush Guru: https://www.99signals.com/go/semrush-guru/($229.95 value)
  • Copy.ai - Try Copy.ai for free: https://www.99signals.com/go/copy-ai/
  • GrowthBar - Try GrowthBar free for 5 days. [Exclusive offer] Get 50% off on GrowthBar for the first three months. Use promo code 99signals at checkout. Click here to claim this deal.
  • WordHero - Get lifetime access to WordPress for $89: https://www.99signals.com/go/wordhero/
  • Lately - Try Lately for free for 7 days: https://www.lately.ai/pricing/lately-pricing

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

⁠The Ultimate Blogging Toolkit⁠ (⁠https://ebooks.99signals.com/blogging-toolkit⁠) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

⁠The Ultimate Guide to Link Building⁠ (⁠https://resources.99signals.com/link-building-ebook⁠) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

⁠The Essential Guide to Link Building with Infographics⁠ (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

⁠Top-rated articles at 99signals⁠ (⁠https://www.99signals.com/best/⁠) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit ⁠https://www.99signals.com⁠ for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/sandeep-mallya/message

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On this episode, I share my favorite SEO hack to 2x your search traffic. This powerful tactic is utilized by some of the biggest names in the industry, including Semrush, Ahrefs, HubSpot, and Neil Patel, to maintain their lead over competitors in the search engine results pages. Tune in to learn how to apply this SEO tactic to your website and drive significant growth in traffic.

-=-=-=-=-

This episode is sponsored by GrowthBar, an all-in-one SEO toolkit that helps you create content that Google loves.

Try GrowthBar for free for 5 days: https://www.99signals.com/go/growthbar-seo/

Exclusive offer: For a limited time, you can get 50% off on GrowthBar for the first three months. Use promo code 99signals at checkout.

Tools & resources discussed in this episode:

  • Google Analytics
  • Google Search Console
  • Semrush - Try Semrush Pro free for 30 days (https://www.99signals.com/go/semrush-2023/)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

Google's foray into AI is not going as planned. An underwhelming AI event coupled with a disastrous Twitter ad led to a significant drop in the company's stock price and a loss of trust among its investors. In this episode, we take a closer look at Google's AI mistake that cost the search engine giant $100 billion in market value. Learn what went wrong and how Microsoft's ChatGPT-powered Bing is capitalizing on Google's misstep to take the lead in the ongoing AI war.

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Tools & resources discussed in this episode:

  • Google AI updates: Bard and new AI features in Search - https://blog.google/technology/ai/bard-google-ai-search-updates/
  • A new and updated Bing - https://www.bing.com/new?form=MY028Z&OCID=MY028Z

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, I delve into Google's latest AI chatbot announcement, a potential rival to OpenAI's widely-used ChatGPT. Join me as I break down the details and explore what this means for the future of AI technology.

-=-=-=-=-

This episode is sponsored by GrowthBar, an AI-powered content and SEO tool that helps you create content that Google loves.

Try GrowthBar for free for 5 days: https://www.99signals.com/go/growthbar/

Exclusive offer: For a limited time, you can get 50% off on GrowthBar for the first three months. Use promo code 99signals at checkout.

GrowthBar Review: https://www.99signals.com/growthbar-review/

-=-=-=-=-

Tools & resources discussed in this episode:

  • [Google's Live AI Event] Google presents: Live from Paris - https://www.youtube.com/watch?v=yLWXJ22LUEc
  • ChatGPT - https://chatgptonline.net/
  • [Mashable] Google Might Announce A ChatGPT Competitor - https://in.mashable.com/apps-and-software/46555/google-might-announce-a-chatgpt-competitor-next-week

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Mobile SEO is growing in importance. 59% of all website traffic worldwide comes from mobile phones. And according to Google, there are more searches on mobile than on desktop. If you're not optimizing your website for mobile SEO, you're going to lose out on a massive amount of traffic. On this episode, I share an EASY hack to improve your mobile SEO with Google Search Console.

-=-=-=-=-

Tools & resources discussed in this episode:

  • Google Search Console - https://search.google.com/search-console/about

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

--- Send in a voice message: https://anchor.fm/sandeep-mallya/message

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I've been an affiliate marketer since 2016. When I launched 99signals, my online marketing blog, I never imagined that it would one day generate a side income of $12,000/month. My affiliate marketing journey began when I started promoting a premium SEO tool on my blog. Fast forward to today, this SEO tool has generated more than $250,000 in commissions. On this episode, I share my BEST piece of advice for aspiring affiliate marketers. If you'd like to succeed in affiliate marketing and generate a steady stream of passive income every month, I'd strongly recommend that you follow this advice..

-=-=-=-=-

Tools & resources discussed in this episode:

  • Semrush - Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

The creator economy has been steadily growing for the past few years and it shows no signs of slowing down anytime soon. While 68% of global creators do it part-time, in the long term, more creators are predicted to sign up for content creation to catalyse their careers and build their personal brands — which will in turn help them land better jobs or better freelance projects.

In this episode, I join forces with Saikat Pyne, the host of You Inc. podcast, to bring you a FREE blueprint for content creation on a tight budget. As a non-creator, you might think that starting to produce your own content is a daunting and expensive task, but with Saikat's help, you'll see that it can be done quickly and without breaking the bank.

-=-=-=-=-

Tools and resources discussed in the episode:

You Inc. - Saikat's podcast (ranked as India's #1 Marketing Podcast and among the country's Top 20 Business Podcasts by Apple Podcasts)

Saikat's blog - Thoughts, stories, and ideas at the intersection of business, influence, and design

Chartable - Podcast analytics and attribution tool

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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From a business growth perspective, choosing the right SaaS pricing model and strategy is a must. Most business owners I have worked with treat it almost like an afterthought, but the reality is an effective pricing strategy is vital for business success.

In this episode, I'm joined by Corey Haines, the creator of SwipeWell, Swipe Files, and Copywriting Prompts, to deconstruct SaaS pricing models and strategies. Corey is a a marketer, entrepreneur, podcaster, and investor. In addition to launching several SaaS businesses, he's consulted with dozens of startups on marketing and growth including SavvyCal, Evercast, Riverside.fm, and Holloway. He's also the host of the weekly Default Alive podcast, where he talks about his journey on bootstrapping his startups.

Tune in to learn:

  • The importance of SaaS pricing
  • How to approach SaaS pricing when you're just starting out
  • The most common SaaS pricing models
  • How to choose the right SaaS pricing model for your business
  • The different SaaS pricing strategies to keep in mind
  • Productivity hacks for busy entrepreneurs

...and lots more. A must-listen episode for SaaS entrepreneurs and marketers out there.

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Tools and resources discussed in the episode:

SwipeWell - https://www.swipewell.app/

CoreyHaines.co - Learn more about our guest Corey Haines here - https://www.coreyhaines.co/

SaaS Pricing Models & Strategies Demystified (Corey Haines' blog post) - https://baremetrics.com/blog/saas-pricing-models

Semrush - Get 1-month free trial to Semrush: https://www.99signals.com/go/semrush-pro-offer/

Ahrefs - https://ahrefs.com/

Recommended business books for entrepreneurs: The Mom Test by Rob Fitzpatrick, Obviously Awesome by April Dunford, and Super Thinking by Gabriel Weinberg and Lauren McCann

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

When it comes to content marketing, your end goal should always be to get more conversions — whether it's someone purchasing your product, downloading your eBook, filling a form, or signing up for your service. That's where conversion rate optimization (CRO) comes in.

Daniel Daines-Hutt is back on the show to deconstruct conversion rate optimization and reveal tried-and-tested CRO tips to improve user experience and user journey on your site. Dan is a self-confessed marketing nerd who teaches people how to get more traffic and engagement for their existing content. He is the founder of Amp My Content and the Amplify Content Academy. He's also the Head of Content for Zero to Mastery, a training platform that takes people from brand new beginners to paid software engineers earning 6 figures.

On this episode, you'll learn:

  • What is conversion rate optimization (CRO) — when is a particular piece of content fully optimized
  • How to optimize your content for better search rankings
  • Key points to consider when optimizing content for better conversions
  • Tried-and-tested CRO tips to improve your user experience and customer journey

...and lots more. If you'd like to learn about the power of CRO and how it can drive results for your business, this episode is for you.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Welcome to SEO news recap, a new monthly segment I'll be doing on my podcast to recap all the top news stories in the world of SEO to help you stay informed about the ever-changing landscape of SEO. On this episode, I break down the 3 biggest SEO news stories from October 2022.

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News items discussed in this episode:

  • Google on the Use of Stock Photography - https://www.searchenginejournal.com/google-on-use-of-stock-photography/468849/
  • GA4 Gets New Homepage Experience, 5 New Features - https://searchengineland.com/a-new-homepage-experience-plus-5-other-new-ga4-features-389104
  • Google Spam Algorithm Update Rolling Out Now - https://www.searchenginejournal.com/google-spam-algorithm-update-rolling-out-now/468297/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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This episode is brought to you by Semrush. Semrush is an all-in-one marketing toolkit that is best known for its SEO, competitor analysis, and content marketing features.

Try Semrush free for 30 days and test out all the tips discussed in this episode: https://www.99signals.com/go/semrush-agency/

There are several ways you can use Semrush to boost your SEO and content marketing efforts. The platform is packed with tools and features to optimize your overall marketing strategy. That said, new users may feel overwhelmed and find it difficult to figure out where to get started with Semrush. On this episode, I'll share 10 actionable ways you can use Semrush to drive traffic to your website and improve search rankings.

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Tools & resources discussed in this episode:

  • [Free Semrush Trial] Get free access to 50+ tools within Semrush: https://www.99signals.com/go/semrush-agency/
  • Semrush Review: The SEO Tool Trusted by Experts - https://www.99signals.com/semrush-review/

Semrush how-to guides from my blog:

  • How to Use Semrush for Keyword Research: The Definitive Guide - https://www.99signals.com/semrush-keyword-research-guide/
  • 6 Powerful Ways You Can Use Semrush to Crush Your Competition - https://www.99signals.com/semrush-review-supercharge-your-seo/
  • Semrush Site Audit: 10 Most Overlooked Features - https://www.99signals.com/semrush-site-audit-overlooked-features/
  • 10 Actionable Things You Can Do with Semrush to Boost Your Traffic - https://www.99signals.com/actionable-semrush-tips/

Semrush compared with other SEO tools:

  • Semrush vs Ahrefs - https://www.99signals.com/semrush-vs-ahrefs/
  • Semrush vs Moz - https://www.99signals.com/semrush-vs-moz-best-seo-tool/
  • Semrush vs SpyFu - https://www.99signals.com/semrush-vs-spyfu/
  • Semrush vs Ubersuggest - https://www.99signals.com/semrush-vs-ubersuggest/
  • Semrush vs Mangools - https://www.99signals.com/semrush-vs-mangools/

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Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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WordPress is the world’s most popular content management system (CMS). It powers over 35% of all sites on the internet, eclipsing all other players in the CMS market. When it comes to choosing the right WordPress SEO plugins, it’s important to be super selective. On this episode, I share the 3 best WordPress SEO plugins that you can install on your site to improve your search rankings.

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Tools & resources discussed in this episode:

  • Yoast SEO - https://yoast.com/
  • Broken Link Checker - https://wordpress.org/plugins/broken-link-checker/
  • WP Rocket - https://www.99signals.com/go/wp-rocket/
  • [Blog Post] 19 Best SEO Plugins for WordPress - https://www.99signals.com/best-seo-plugins-for-wordpress/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Having the right content marketing stack is key to running successful content marketing campaigns and reach your marketing goals. On this episode, I talk about the 10 best content marketing tools that deserve a place in your tech stack.

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Tools & resources discussed in this episode:

[99signals Blog Post] 43 Best Content Marketing Tools to Level Up Your Content Game - https://www.99signals.com/best-content-marketing-tools/

  • 1 Semrush - Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/

  • 2 BuzzSumo - Sign up for a 30-day free trial: https://www.99signals.com/go/buzzsumo/

  • 3 GrowthBar - Sign up for a 5-day free trial: https://www.99signals.com/go/growthbar/

  • 4 Publer - https://www.99signals.com/go/publer-social-media/

  • 5 HotJar - https://www.hotjar.com/pricing/

  • 6 Beacon - https://beacon.by/

  • 7 Mailshake - https://mailshake.com/

  • 8 Similarweb - https://www.99signals.com/go/similarweb/

  • 9 Social Snap - https://socialsnap.com/

  • 10 OneStream Live - https://www.99signals.com/go/onestream-live-app/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Back in April 2022, Ahrefs launched their new pricing plans. The new usage-based pricing structure adopted by Ahrefs has stirred up a lot of controversy in the SEO community. On this episode, I deconstruct Ahrefs' new pricing and explain my reasons as to why I believe it's a bad move by the company.

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Tools & resources discussed in this episode:

  • Ahrefs - https://ahrefs.com/pricing
  • Semrush - Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Google’s Chrome web store offers a variety of different SEO extensions to take your SEO to the next level. On this episode, I share the 5 best SEO Chrome extensions you can use to transform your web browser into an SEO powerhouse.

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Tools & resources discussed in this episode:

  • [Blog Post] 26 Best Google Chrome Extensions for SEO - https://www.99signals.com/chrome-extensions-seo/
  • SEOquake - https://www.99signals.com/go/seoquake-semrush/
  • Semrush Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/
  • vidIQ Vision for YouTube - https://www.99signals.com/go/vidiq-chrome-extension/
  • SEO Meta in 1 Click - https://chrome.google.com/webstore/detail/seo-meta-in-1-click/bjogjfinolnhfhkbipphpdlldadpnmhc?hl=en
  • BuzzSumo Extension - Sign up for a 30-day free trial of BuzzSumo
  • FindThatLead - https://findthatlead.com/en/chrome-extension

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Recently, I did a webinar for Serpzilla on the best link building practices. In the webinar, I shared 5 of my favorite link building strategies. The best part about these strategies is that anyone can use them to increase their site's authority and gain organic traction. On this episode, I share these 5 easy link building strategies so you can implement them for your own site.

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Tools & resources discussed in this episode:

  • [Blog Post] How to Get High Quality Backlinks (25 Proven Techniques) - https://www.99signals.com/high-quality-backlinks/
  • [Blog Post] How to Get High Quality Backlinks with Infographics (and Boost Your SEO) - https://www.99signals.com/high-quality-backlinks-infographics/
  • [Blog Post] 40 Infographic Submission Sites to Promote Your Infographic (and Get Backlinks) - https://www.99signals.com/infographic-submission-sites/
  • [Backlinko Guest Post] How to Get Backlinks With Guestographics - https://backlinko.com/how-to-get-backlinks
  • Semrush: Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/
  • Venngage - https://venngage.com/
  • Design Pickle - https://designpickle.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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On-Page SEO is a critical part of improving your website's search traffic. On this episode, I share 10 actionable on-page SEO tips to help you keep up to speed with the ever-changing SEO landscape.

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Tools & resources discussed in this episode:

  • [Blog Post] On-Page SEO Guide: 20 Actionable Tips to Boost Your Rankings - https://www.99signals.com/on-page-seo-tips/
  • [Blog Post] Search Intent and SEO: The Ultimate Guide - https://www.99signals.com/search-intent-seo/
  • [Blog Post] Internal Links for SEO: The Definitive Guide - https://www.99signals.com/internal-links-seo/
  • Semrush Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/
  • CoSchedule's Headline Analyzer - https://coschedule.com/headline-analyzer
  • Social Snap - Check out my in-depth review: https://www.youtube.com/watch?v=yYjXtoFKzN0

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Marketing analytics tools are used to uncover insights that can improve your marketing performance. With a plethora of marketing analytics tools on the market, it's not easy to decide which marketing tools are worth using. On this episode, I recommend 5 best marketing analytics tools that can really level up your marketing.

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Tools & resources discussed in this episode:

  • 1 Google Analytics - The best free marketing analytics tool on the market. Click here to sign up: https://analytics.google.com/analytics/web/

  • 2 Semrush - Use it for keyword research, competitor analysis, and technical SEO audit. Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/

  • 3 HotJar - Use it to understand how users behave on your site. Get started for free: https://www.hotjar.com/pricing/

  • 4 SparkToro - Use it to understand your audience better and execute your marketing in all the right places. Use it for free: https://sparktoro.com/

  • 5 BuzzSumo - Use it to identify the best-performing content for any topic or website. Sign up for https://www.99signals.com/go/buzzsumo/

  • [Ahrefs Blog Post] How to Use Google Analytics 4 for Beginners - https://ahrefs.com/blog/how-to-use-google-analytics/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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A few weeks ago, Ahrefs launched their own search engine called Yep. Aside from being a privacy-focused search engine, Ahrefs promises a 90/10 revenue split for creators. I've been using Yep for the past few days and it's safe to say I'm a bit underwhelmed. Tune in to this episode to learn why I think Ahrefs has made a huge blunder with this move.

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Tools & resources discussed in this episode:

  • Yep - https://yep.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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A few years ago, I published an SEO case study on my blog where I revealed a relatively simple, yet often overlooked, technique to boost search traffic to your old posts.Using the remarkably easy 6-step content upgrade strategy, I was able to significantly increase organic traffic to my blog. The content upgrade strategy is a process of relaunching an old blog post with new and updated information in an effort to boost its search traffic and revive its rankings. On this episode, I deconstruct all the steps involved in the content upgrade strategy, with examples, so you can follow the same process for your own blog.

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Tools & resources discussed in this episode:

  • [Blog Post] Content Upgrade Strategy: How to Optimize Old Blog Posts to Get More Traffic - https://www.99signals.com/content-upgrade-strategy/
  • Semrush: Get 1-month free trial to Semrush PRO (worth $119.95) - https://www.99signals.com/go/semrush-pro-offer/
  • Semrush Review: https://www.99signals.com/semrush-review/
  • GrowthBar: Try it free for 5 days - https://www.99signals.com/go/growthbar/
  • Animalz Revive - https://revive.animalz.co/
  • 5 Best Blogger Outreach Tools - https://www.99signals.com/best-blogger-outreach-tools/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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SEO and PPC campaigns are more effective when they are run in parallel. In this episode, I share an effective method to use PPC ads to optimize your SEO campaigns.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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It's time for a book recommendation. In this episode, I talk about one of my favorite business books, Traction by Gabriel Weinberg and Justin Mares. Tune in to learn why I think this book is a must-read for entrepreneurs and small business owners.

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Resources discussed in the episode:

Traction by Gabriel Weinberg and Justine Mares - https://www.99signals.com/go/traction/

More book recommendations here —> 85+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

21 Movies Every Entrepreneur Should Watch for Inspiration - https://www.99signals.com/movies-entrepreneur-watch-inspiration/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I share 5 SEO mistakes that are preventing your site from ranking higher on Google.

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Tools & resources discussed in this episode:

  • [Blog post] 15 Common SEO Mistakes to Avoid - https://www.99signals.com/common-seo-mistakes/
  • Semrush: Get 1-month free trial to Semrush PRO (worth $119.95) - https://www.99signals.com/go/semrush-pro-offer/
  • Free and Paid WordPress Caching Plugins - WP Fastest Cache, WP-Optimize, W3 Total Cache, WP Rocket ($49/year)
  • BuzzSumo - https://buzzsumo.com/
  • FindThatLead - https://findthatlead.com/
  • Mailshake - https://mailshake.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Last month, Facebook's stock value fell by 26% because of disappointing results in the last quarter. As a result, the company's total valuation dropped by $250 billion. While some contribute the drop in Facebook's revenue to increased competition from TikTok and the uncertain future of Facebook's metaverse, the real reason might be something else. But the fact remains that a lot of online advertisers are ditching Facebook and spending their advertising dollars elsewhere. Tune in to this episode to find out why online advertisers and small businesses are losing faith in Facebook's ability to target their customers.

-=-=-=-=-

This episode is sponsored by GrowthBar, an all-in-one SEO toolkit that helps you create content that Google loves.

Try GrowthBar for free for 5 days: https://www.99signals.com/go/growthbar-seo/

GrowthBar Review: https://www.99signals.com/growthbar-review/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Twitter is testing a new feature that promises exciting possibilities. Listen to this quick episode to learn more.

Source: Social Media Today - https://www.socialmediatoday.com/news/twitter-is-working-on-a-new-podcast-tab-to-facilitate-discovery-and-engagem/619713/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Pogo-sticking is when a user enters a site and quickly navigates back to the search results. It's often confused with bounce rate, which is a totally different SEO metric. On this episode, we examine pogo-sticking from an SEO perspective. You'll learn the main causes of pogo-sticking, whether it's a ranking factor, and how you can ensure your content is more engaging.

-=-=-=-=-

This episode is sponsored by GrowthBar, an all-in-one SEO toolkit that helps you create content that Google loves.

Try GrowthBar for free for 5 days: https://www.99signals.com/go/growthbar-seo/

GrowthBar Review: https://www.99signals.com/growthbar-review/

-=-=-=-=-

Tools & resources discussed in this episode:

  • Semrush: Get 1-month free trial to Semrush PRO (worth $119.95) - https://www.99signals.com/go/semrush-pro-offer/
  • Semrush Review: https://www.99signals.com/semrush-review/
  • AnswerThePublic: https://answerthepublic.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Google has a plethora of free tools to help with your SEO. But Google Trends is perhaps the most underrated and underutilized SEO tool in Google’s repertoire. In this episode, I reveal 5 ways you can use Google Trends to improve your SEO.

-=-=-=-=-

This episode is sponsored by GrowthBar, an all-in-one SEO toolkit that helps you create content that Google loves.

Try GrowthBar for free for 5 days: https://www.99signals.com/go/growthbar-seo/

-=-=-=-=-

Tools & resources discussed in this episode:

  • Google Trends - https://trends.google.com/trends/
  • Semrush: Get 1-month free trial to Semrush PRO (worth $119.95) - https://www.99signals.com/go/semrush-pro-offer/
  • GrowthBar: Sign up for a 5-day free trial - https://www.99signals.com/go/growthbar-seo/
  • Semrush Review: https://www.99signals.com/semrush-review/
  • GrowthBar Review: https://www.99signals.com/growthbar-review/
  • [Blog post] How to Use Google Trends for Keyword Research and SEO - https://www.99signals.com/google-trends-keyword-research-seo/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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SEO metrics are critical data points that help you understand if your SEO efforts are working.

With a plethora of SEO metrics vying for your attention, it’s important to separate the wheat from the chaff.

But the question is: how do you differentiate between useful SEO metrics and vanity metrics?

On this episode, we take an in-depth look at 10 SEO metrics that are worth tracking. By the end, you’ll know exactly which SEO metrics to focus on and which ones to ignore.

-=-=-=-=-

Tools & resources discussed in this episode:

  • Semrush: Get 1-month free trial to Semrush PRO (worth $119.95) - https://www.99signals.com/go/semrush-pro-offer/
  • GrowthBar: Sign up for a 5-day free trial - https://www.99signals.com/go/growthbar-seo/
  • Semrush Review: https://www.99signals.com/semrush-review/
  • GrowthBar Review: https://www.99signals.com/growthbar-review/
  • [Blog post] 10 SEO Metrics That You Should Consider Tracking - https://www.99signals.com/seo-metrics/
  • Free tools by Google: Google Analytics, Google Search Console, PageSpeed Insights, Google's Mobile-Friendly Test

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Brad Smith (Wordable.io) explains how B2B companies can create engaging content that goes viral.

This segment is a highlight from "Marketing Mantra Ep. #73 - The Secret to Creating SERP-topping Viral B2B Content (w/ Brad Smith from Wordable)."

Listen to the full episode here: https://open.spotify.com/episode/0ANKXmKbCOLGiqEKRgnLuw?si=0ef6939364ae4eb1

Or watch the full interview on YouTube: https://www.youtube.com/watch?v=kLWoF5mtPpc

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

85+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Vijay and Sreekanth (SolRazr) explain the key differences between NFTs built on the Ethereum blockchain and NFTs built on Solana.

This segment is a highlight from "Marketing Mantra Ep. #74: Solana Explained: Here's What You Need to Know About the Solana Ecosystem (w/ Vijay Kalangi and Sreekanth Kalapur from SolRazr)."

Listen to the full episode here: https://open.spotify.com/episode/52OObjWMSSoE8yLUpHgEMa?si=zVZVv3VqSHeDzRn989X5kQ&dl_branch=1

Or watch the full interview on YouTube: https://www.youtube.com/watch?v=ShEAkJl9jJ8

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

Music Credit: "Sappheiros - Dawn" is under a Creative Commons license (CC BY 3.0)

Music promoted by BreakingCopyright: http://bit.ly/2OBe00v


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Vijay and Sreekanth (SolRazr) deconstruct Solana and its fierce competition with the Ethereum blockchain.

This segment is a highlight from "Marketing Mantra Ep. #74: Solana Explained: Here's What You Need to Know About the Solana Ecosystem (w/ Vijay Kalangi and Sreekanth Kalapur from SolRazr)."

Listen to the full episode here: https://open.spotify.com/episode/52OObjWMSSoE8yLUpHgEMa?si=zVZVv3VqSHeDzRn989X5kQ&dl_branch=1

Or watch the full interview on YouTube: https://www.youtube.com/watch?v=ShEAkJl9jJ8

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

Music Credit: "Sappheiros - Dawn" is under a Creative Commons license (CC BY 3.0)

Music promoted by BreakingCopyright: http://bit.ly/2OBe00v


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Vijay and Sreekanth (SolRazr) explain Non-Fungible Tokens (NFTs) in simple terms and provide examples to help you understand this latest crypto phenomenon.

This segment is a highlight from "Marketing Mantra Ep. #74: Solana Explained: Here's What You Need to Know About the Solana Ecosystem (w/ Vijay Kalangi and Sreekanth Kalapur from SolRazr)."

Listen to the full episode here: https://open.spotify.com/episode/52OObjWMSSoE8yLUpHgEMa?si=zVZVv3VqSHeDzRn989X5kQ&dl_branch=1

Or watch the full interview on YouTube: https://www.youtube.com/watch?v=ShEAkJl9jJ8

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

Music Credit: "Sappheiros - Dawn" is under a Creative Commons license (CC BY 3.0)

Music promoted by BreakingCopyright: http://bit.ly/2OBe00v


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Solana (SOL) is the latest token to take the crypto world by storm. Branded as the "Ethereum killer", Solana was a huge winner in the most recent crypto bull run. Solana's price surged by 50% in a week to reach a new all-time high. At the time of publishing this episode, Solana's price is $185.92. If you're a crypto enthusiast, you'd have definitely heard about Solana.

If you haven't yet heard about Solana, this episode is all you need to learn about this exciting new cryptocurrency. For this episode, I'm joined by Vijay Kalangi and Sreekanth Kalapur, founders of SolRazr - a newly-launched decentralized developer ecosystem for the Solana Blockchain. In this episode, Vijay and Sreekanth deconstruct the growth and rising popularity of Solana, the Solana ecosystem, Solana's rivalry with the Ethereum blockchain, Solana NFTs, and Solana's potential future value.

A must-listen episode for crypto enthusiasts and investors.

⏱ Timestamps:

  • 00:29 - Introducing Vijay Kalangi and Sreekanth Kalapur
  • 02:03 - What motivated Vijay & Sreekanth to launch a crypto company
  • 05:49 - Cryptocurrency explained in simple terms
  • 12:23 - A quick snapshot of what their crypto company SolRazr does
  • 14:47 - What is Solana? How does it work? Explained with examples and analogies
  • 19:40 - Why is Solana branded as the "Ethereum Killer"
  • 27:28 - What are NFTs? NFTs explained in simple terms; why are NFTs so expensive?
  • 32:58 - What are Solana NFTs? What are the key differences between Ethereum NFTs and Solana NFTs?
  • 41:31 - What is the Solana ecosystem and what SolRazr plans to do for the Solana developer ecosystem? What type of projects will SolRazr support?
  • 47:02 - Top features of SolRazr
  • 50:40 - SolRazr's allocation model explained
  • 52:39 - The marketing secrets behind SolRazr
  • 56:44 - More info on SolRazr for developers and retail investors
  • 57:49 - Solana's potential future value; closing remarks

-=-=-=-=-

Tools and resources discussed in the episode:

SolRazr - https://solrazr.com/ Follow SolRazr on Twitter: https://twitter.com/solrazr_app/

Solana on Telegram - https://t.me/solrazr_app/

Solana on Discord - https://discord.com/invite/HXa3qAYe/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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B2B content has long been perceived as boring. But as you'll learn in this episode, there are several ways to be creative with your B2B content.

I'm joined by special guest Brad Smith in this episode to discuss the framework involved in creating SERP-topping viral B2B content. Brad is the CEO of a SaaS company called Wordable and runs two successful agencies in the content production and digital PR industry. As a Business Insider featured copywriter, Brad is on a mission to slay awful content one blog at a time. His content has been featured in The New York Times, Business Insider, The Next Web, Moz, Shopify, Unbounce, HubSpot, Search Engine Journal, and hundreds more.

In the social media age, producing content that just hits the first page of Google is not enough. Brad’s unique strategy will show you how to produce and optimize long-form content that dominates the rankings and also gets featured in The New York Times, Business Insider, and TheNextWeb.

-=-=-=-=-

Tools and resources discussed in the episode:

Wordable - https://wordable.io/

Ahrefs - https://ahrefs.com/

Surfer SEO - https://surferseo.com/

Google Docs - https://www.google.com/docs/

Marketmuse - https://www.marketmuse.com/

ClickFlow - https://www.clickflow.com

Jon Morrow's 52 Headline Hacks - https://cjrogers.com/jon-morrows-52-headline-hacks/3557

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Marketing automation has made marketers' lives a whole lot easier. Regardless of the size of your business, you can use automation tools to automate a plethora of marketing activities — from email marketing to social media management to internal tasks — to drive more leads and revenue for your business.

In this episode, I'm joined by Dan McGaw, founder and CEO of McGaw.io, an analytics and marketing technology consultancy, and UTM.io, a Google Analytics URL Builder. Coined as one of the original growth hackers, Dan previously served as Head of Marketing at Kissmetrics and VP of Growth at CodeSchool. Dan’s all about simple yet powerful marketing strategies. He believes that although MarTech concepts like automation, personalization, and multi-touch attribution can seem overwhelming and even intimidating, they are actually pretty accessible for businesses of all sizes.

Our conversation in this episode will revolve around marketing automation and how it can help you save time and make you money. If you've ever had questions about marketing automation or the kind of automation tools you should include in your marketing stack, this is the episode for you.

-=-=-=-=-

Tools and resources discussed in the episode:

Autopilot - https://autopilotapp.com/

Mailchimp - https://mailchimp.com/

Hotjar - https://www.hotjar.com/

Freshworks CRM - https://www.freshworks.com/crm/lp/sales-crm-software/

Agile CRM - https://www.agilecrm.com/

ConvertKit - https://99signals.com/go/convertkit

Dan McGaw's book: Build Cool Sh*t (Get a free copy here: https://mcgaw.io/build-cool-shit-book/)

Follow Dan McGaw on LinkedIn - https://www.linkedin.com/in/danielmcgaw/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Page speed is critical to ranking your pages on Google. Website loading speed has always been an important piece of the user experience puzzle. With the page experience algorithm update, Google has finally made it official — page speed is a ranking signal.

In this episode, I'm joined by Dimitrii Kustov, the founder of Regex SEO - a full-service digital marketing agency based in Houston, Texas. Declared the "SEO Rockstar" by the American Marketing Association, Dmitrii has significantly increased the online presence of brands through creative digital marketing campaigns.

Our conversation in this episode will revolve around website loading speed and how improving the speed of your website can result in higher search rankings and more traffic. Dmitrii will reveal actionable tips and tricks to improve your page speed and also share one of his most talked-about SEO case studies with us — "7 Seconds That Are Worth $700,000." This is a case study that really illustrates how a slow-loading website takes a toll on the bottom line of your business and the steps you can take to make sure your page speed is never compromised.

⏱ Timestamps:

  • 00:29 - Introducing Dmitrii Kustov
  • 03:16 - How Dmitrii evaluates clients at Regex SEO
  • 05:20 - The importance of website loading speed and the impact of page experience algorithm update on rankings
    • 08:18 - User experience and SEO
  • 10:30 - How to improve your core web vitals and Pagespeed Insights score
  • 13:39 - Regex SEO Case Study: 7 Seconds That Are Worth $700,000
  • 19:35 - Should marketers obsess over bounce rate? What is a good bounce rate?
  • 24:16 - More tips to optimize your page speed and reduce bounce rate
  • 30:46 - How your hosting plan affects page speed
  • 33:16 - Dmitrii's favorite SEO tools

-=-=-=-=-

Tools and resources discussed in the episode:

Regex SEO - https://www.regexseo.com/

Google Pagespeed Insights - https://developers.google.com/speed/pagespeed/insights/

Google Analytics - https://analytics.google.com/analytics/web/

Semrush - Get 1-month free trial to Semrush: https://www.semrush.com/partner/99signalspro/

Ahrefs - https://ahrefs.com/

Google Lighthouse - https://developers.google.com/web/tools/lighthouse

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this special episode, I'm joined by Neil Sheth, a former Investment Banking Consultant turned Digital Content Strategist. He worked in top Investment banks and consulting companies like Goldman Sachs and Accenture for nearly 10 years before starting his own business. Currently, Neil is the founder of Bubbli, an SEO and content marketing agency, and Writefully, a copywriting on-demand service. He also loves to share content marketing, SEO, and social media tips on his blog YourBrandFound.com.

In the episode, Neil will be sharing actionable YouTube tips for small businesses. You'll learn about:

  • the type of content you should create on YouTube
  • common YouTube mistakes to avoid
  • the best way to use YouTube to optimize your sales cycle

... and lots more.

If you're a small business owner who'd like to leverage YouTube as a powerful marketing channel for your business, this episode is a must-listen.

⏱ Timestamps:

  • 00:33 - Introducing Neil Sheth
  • 03:12 - How Neil helps his clients get to the top of Google
  • 09:58 - The best way for small business owners to approach the content creation process
  • 16:47 - What kind of content should small businesses create on YouTube?
  • 18:00 - Justify the need to create content on YouTube
  • 21:12 - Neil's YouTube experiment
  • 25:49 - Common YouTube mistakes to avoid
  • 29:45 - How frequently should you upload videos on YouTube?
  • 30:37 - Publish at least 25 videos on your YouTube channel to witness growth
  • 33:57 - How to use YouTube to shorten your sales cycle
  • 37:15 - How to repurpose your YouTube videos
  • 40:32 - Why YouTube is a must-use platform for small businesses

-=-=-=-=-

Resources discussed in the episode:

Bubbli Digital -https://bubblidigital.com/

Your Brand Found - https://yourbrandfound.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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SEO is an evolving industry. If you don't get up to speed with the latest SEO trends and updates, you'll be left behind and your competitors will soon outrank you in search results. Which is why it's important to stay up-to-date with the latest SEO news and trends so you're never caught off guard. In this episode, I share the 3 best SEO news websites that you should bookmark right away. You can visit these sites from time to time to stay in the loop with all the breaking news stories and developments in the world of SEO.

-=-=-=-=-

Resources discussed in this episode:

Top 3 SEO news sites

  • Search Engine Journal - https://www.searchenginejournal.com/category/news/
  • Search Engine Land - https://searchengineland.com/
  • Search Engine Roundtable - https://www.seroundtable.com/

Visit the following sites for actionable SEO tips and techniques:

  • 99signals (https://www.99signals.com/) - Visit the SEO section of my blog for in-depth how-to guides on relevant SEO topics and read about the best SEO tools you can use to improve your site's search visibility.
  • Backlinko - https://backlinko.com/
  • The Semrush Blog - https://www.semrush.com/blog/
  • The Ahrefs Blog - https://ahrefs.com/blog/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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One page websites are easy to create, great to look at, and fully responsive. Many companies adopt the simplicity of one page websites over complex multi-page websites that may take days to create. But by opting for a one page website for your business, are you hurting your chances of ranking higher than your competitors in SERPs? What are the SEO benefits and limitations of having a one page website? These are some of the questions we'll explore in this episode as we take an in-depth look at one page websites from an SEO perspective and discuss the pros, cons, and SEO best practices of one page websites.

-=-=-=-=-

Tools & resources discussed in this episode:

  • Semrush: Get 1-month free trial to Semrush PRO (worth $119.95) - https://www.semrush.com/partner/99signalspro/
  • [Blog post] Are Single Page Websites Bad for SEO? Here’s What You Need to Know - https://www.99signals.com/single-page-websites-seo/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Is the audio-based social media app Clubhouse a game-changing product or just a feature masquerading as a product? In my opinion, it's the latter. And in this episode, I'll tell you why I think Clubhouse is a feature and not the revolutionary product marketers are claiming it to be.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Clubhouse, the audio-based social networking app, has quickly become one of the most popular social media networks in the world. Launched in April 2020, Clubhouse now has 10 million weekly active users and the company itself is valued at over 1 billion dollars. Until now, Clubhouse hasn't had a competitor, but that's about to change with the launch of "Reddit Talk," Reddit's Clubhouse clone.

Tune in to learn more about this new Clubhouse competitor and why it's not necessarily a bad thing for Clubhouse.

-=-=-=-=-

Source: Reddit Talk is Announced – Clubhouse Competitor (Search Engine Journal)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I'll be joined by my wife, Raksha Shenoy, who recently started her own venture — Nummy Makhana, a startup that aims at promoting guilt-free and healthy snacking.

If you've been a listener of this podcast, you'll remember Raksha from some of the older episodes. The idea behind this episode is to question entrepreneurs about their existing business model. We'd like to ask them whether they just want to be a money-making enterprise or make a social impact while growing their business.

Raksha has her unique perspective on building a socially conscious brand and in this episode, she tells us what it means to be a socially conscious startup and how you can move in this direction.

-=-=-=-=-

Resources discussed in this episode:

  • EatNummy.com - The official Nummy Makhana website
  • Order Nummy Makhana on Amazon - https://amzn.to/3cG3Xqf
  • Order Nummy Makhana on Big Basket - https://bit.ly/3fN2Sz1
  • Lessons from a lotus seed: Bringing makhana to South India (The Hindu)
  • This Udupi-based healthy snack brand wants to make natural superfoods like makhana available worldwide [YourStory]
  • EcoKaari - https://ecokaari.org/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Neeva, a search engine built by former Google employees, recently raised $40 million in Series B funding. The company is now valued at $300 million and its product is still in the beta testing stage. Neeva is dedicated to running its platform without any ads and the company follows a unique revenue model.

But does Neeva have what it takes to compete with the search Goliath that is Google?

Tune in to learn the key differences between Neeva and other search engines and my take on whether Neeva can disrupt the search engine market.

-=-=-=-=-

Tools & resources discussed in this episode:

  • Neeva.co - Join the waitlist
  • Ex-Google Employees Build New Search Engine Down The Road From Google (Search Engine Journal)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Do you run a digital marketing agency or offer SEO services to your clients? Then I highly recommended that you have a set of questions to evaluate the clients you choose to work with.

But why is this important? Why should you ask questions? Shouldn't it be the other way around?

Having an SEO questionnaire is important because this information will reveal to you whether the new business coming your way is right for you and also provide you with crucial insights that can help you craft a better strategy for your clients.

Since starting my digital marketing agency, Startup Cafe Digital, in 2015, I’ve worked with businesses of all sizes. The SEO work that I did with them increased their search visibility and improved conversions.

And the 20 questions that I'm going to share in this episode helped me gain a deeper understanding of their business, industry, and most importantly, their expectations with SEO.

Tune in to find out the 20 most critical questions to ask your SEO clients before they get on board.

-=-=-=-=-

Tools & resources discussed in this episode:

  • [Accompanying Blog Post] 20 Questions to Ask Potential SEO Clients: SEO Questionnaire
  • My agency website - https://www.startupcafedigital.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode of Marketing Mantra, I'm joined by Shaurya Jain from Backlink Opportunities, a B2B link building service. Shaurya has been building white hat backlinks for his clients for the last 4 years and knows a thing or two about link building. He also manages a very active Facebook group for link collaborations.

In the episode, Shaurya shares some interesting insights on building backlinks and reveals his favorite link building tactics. So if you're struggling to build backlinks for your site and would like some fresh tips on building high authority backlinks, this episode is for you.

-=-=-=-=-

Resources discussed in the episode:

Shaurya Jain's Website - https://backlinkopportunities.com/

Link Building Collab & Exchange Community (Facebook Group) - https://www.facebook.com/groups/linkbuildingcommunity

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Affiliate marketing has been a huge source of passive income for me ever since I started blogging in 2015. It's because of affiliate marketing that I generate a steady side income of over $10,000 a month. So I wanted to do an episode on affiliate marketing, where I wanted to share some of the things I've learned so far. Then I realized a few months back I did an interview with Jules Dan for his podcast, Storytelling Secrets. In that episode, I shared my experience with affiliate marketing, the mistakes I committed while starting out, and shared a few actionable tips and tricks for affiliate marketing beginners.

So I thought it'd be a great idea to publish my full interview with Jules Dan for this episode. (with his permission of course)

This interview you're about to hear is from episode 46 of Storytelling Secrets. In this interview, I share everything I know about affiliate marketing. So if you'd like to dabble in affiliate marketing and would like to learn the secrets that will allow you to earn a steady stream of passive income each month, this episode is for you.

Here are a few things this episode covers:

  • Mistakes you should avoid in affiliate marketing
  • How to incorporate storytelling in affiliate marketing
  • 3 best affiliate marketing tools
  • Tips to stand out in affiliate marketing
  • 3 books I’d recommend to affiliate marketing beginners

I hope you find the episode useful.

-=-=-=-=-

Resources discussed in the episode:

Jules Dan's podcast (Storytelling Secrets) - https://www.listennotes.com/podcasts/storytelling-secrets-jules-dan-uzqlxKrb2Ng/

3 Best Affiliate Marketing Tools

  • Thirsty Affiliates - https://thirstyaffiliates.com/
  • OptinMonster - https://optinmonster.com/
  • BuzzSumo - https://buzzsumo.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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I want you to picture this scenario: You've just published a great blog post. It's doing well on social media, your subscribers are loving it, and you've optimized it to make sure it ranks well on Google.

If you’ve done all of these things, then your recently published blog post will generate enough traction and traffic.

So what do you do after you're done publishing and promoting the post? Do you immediately start working on a new article? But you can't just leave the old post behind? After all, it's one of the best articles you've published on your site.

Now you can do one of two things: you can wait for your article to slowly start ranking higher in search results. But that's in the long run and you'll need to spend some time generating relevant backlinks for the article.

Or, you can simply repurpose your content and reach a whole new audience for your awesome blog post. Repurposing content is the practice of finding new ways to recycle your blog posts or any piece of content to amplify their reach.

In this episode, I'll reveal 12 effective ways to repurpose your content.

-=-=-=-=-

Tools & resources discussed in this episode:

  • [Blog Post] 12 Clever Ways to Repurpose Content (and Get More Traffic)
  • Video creation - Lumen5, InVideo
  • Graphic design - Canva, Venngage
  • Podcast hosting - Anchor
  • Interactive content - Outgrow
  • eBook Creator - Beacon
  • Webinar hosting - EasyWebinar
  • Livestreaming - OneStream Live (OneStream Live review)
  • Gary Vaynerchuk’s Content Model

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Back in October 2020, Google released a "home movie" on their YouTube channel to show how Google search works. It's a 58-minute documentary that goes into detail about how Google search works and offers an insight into what goes on behind the scenes at Google.

SEOs around the world have been raving about Google's home movie, so last week, I decided to check it out. In this episode, I share my thoughts on the movie and my key takeaways and help you decide whether it's worth watching this hour-long documentary by Google.

-=-=-=-=-

Resources discussed in this episode:

Trillions of Questions, No Easy Answers: A (home) movie about how Google Search works - https://www.youtube.com/watch?v=tFq6Q_muwG0

Google's Search Quality Evaluator Guidelines (PDF)

Here are some resources on Google E-A-T:

  • E-A-T and SEO: How to Create Content That Google Wants [Moz]
  • EAT, YMYL, & Beneficial Purpose: What Do Google’s Quality Standards Mean for Search? [Semrush]
  • What is E‑A-T? Why It’s Important for SEO [Ahrefs]

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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How do you revive a blog post that's losing organic traffic?

How do you breathe new life into old content and make sure it continues to generate search traffic in the long run?

If you have these questions in your mind, then this episode is for you.

In this episode, I'll reveal the exact SEO technique I used to increase organic traffic to one of my old posts by 146% in just 30 days.

And you know what?

It’s an SEO secret that is overlooked by even the most experienced SEO professionals.

Tune in to learn the simple 5-step process you can use to revive old blog posts that are losing traffic and rankings.

-=-=-=-=-

Tools & resources discussed in this episode:

[Blog Post] SEO Case Study: How I Boosted Organic Traffic to an Old Article by 146% in 30 Days - https://www.99signals.com/seo-case-study-organic-traffic/

SEMrush Free Trial (30 Days) - https://www.semrush.com/partner/99signalspro/

Animalz Revive Tool - https://revive.animalz.co/

Here are some resources on my blog that can help you with competitor analysis and link building:

  • How to Get High-Quality Backlinks (25 Proven Techniques)
  • How to Do Competitor Analysis with SEMrush [A Detailed Guide]
  • How to Get High-Quality Backlinks with Infographics

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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Google has confirmed that it will be rolling out the page experience algorithm update in May 2021. This algorithm update will combine existing user experience signals (mobile-friendliness, HTTPS, safe browsing, etc.) with something called Core Web Vitals.

In this episode, I discuss Google's upcoming algorithm update and share:

  • what this means for your site's future
  • how to safeguard your site against the update, so it doesn't lose organic traffic
  • 3 tools you can use to prepare your site for the update.

Tune in to learn everything you need to know about Google's page experience update.

-=-=-=-=-

Tools discussed in this episode:

Google Search Console - https://search.google.com/search-console/welcome

Google PageSpeed Insights - https://developers.google.com/speed/pagespeed/insights/

GTMetrix - https://gtmetrix.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this special episode of Marketing Mantra, I'll be joined by Daniel Daines-Hutt from AmpMyContent (https://www.ampmycontent.com). This is his second time on the show — if you're a regular listener of this podcast, you'll remember Daniel from Ep. #28 - The Art of Paid Content Promotion, where he shared some really cool Facebook advertising and copywriting hacks.

If you're not familiar with Daniel's work, here's what you should know: He is a self-confessed marketing nerd who teaches people how to get more traffic and engagement for their existing content. His guide to paid content promotion was ranked among the Top 10 content of all time on Inbound.org (now Growth.org) and Growth Hackers. His content has also been shared or referenced by online marketing thought leaders like Neil Patel, Ryan Deiss, Sujan Patel, Sean Ellis, and Glen Allsopp.

Since Dan's last appearance on this show, Facebook as an advertising platform has gone through several changes. Because of these changes, advertisers have had to tweak their strategies to get a better ROI for their ads on Facebook. In this episode, Dan sheds light on the steps he took to make sure his ads performed well on Facebook consistently and how you can do the same. He also shares with us how his business survived and thrived during the ongoing Covid-19 pandemic.

Hope you find this episode useful.

-=-=-=-=-

Resources discussed in the episode:

Dan's Website - https://www.ampmycontent.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Live videos get a ton of engagement on social channels like Facebook and Instagram. The only problem? Going live is not easy. What if there was a tool that could help you seamlessly go live with pre-recorded videos on all major social channels?

In this episode, I'll reveal how you can schedule and live stream pre-recorded videos on social media with OneStream Live, a tool that allows you to live stream pre-recorded videos on 40+ platforms simultaneously.

-=-=-=-=-

Tools discussed in this episode:

OneStream Live (AppSumo Deal) - https://www.99signals.com/go/onestream-live/ (Get lifetime access to OneStream Live for just $59)

Watch my review and demo of OneStream Live on YouTube - https://www.youtube.com/watch?v=jemOKteh1Ws

Sign up for OneStream Live's free account - https://www.99signals.com/go/onestream-live-free/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Ever wonder what it takes to beat stiff organic competition and reach the top of Google search results? The answer lies in creating 10x content. In this episode, I'll explain what 10x content really means and why it's important to create 10x content if you'd like to rank higher in search engine result pages (SERPs).

Tune in to learn:

  • What is 10x content?
  • Why 10x content is important
  • Criteria for 10x content
  • How to create 10x content

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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This episode is a part of the "Book Recommendation" series where I talk about all the books that have influenced me over the years. Each episode of "Book Recommendation" will feature one book that I'd like to recommend to entrepreneurs and marketers out there.

In this episode, I recommend Jab, Jab, Jab, Right Hook by Gary Vaynerchuk. This book is a culmination of everything Vaynerchuk has learned about social media marketing over the years. He explains why it's important to create native content and master the art of storytelling to connect with your audience on an emotional level. He also shares the exact techniques he has used to build a successful personal brand on all major social networks, and provides an in-depth critique of what businesses are doing right on social media and what they are doing wrong.

Tune in to learn why I consider Jab, Jab, Jab, Right Hook to be a must-read book for marketers and entrepreneurs.

-=-=-=-=-

Order Jab, Jab, Jab, Right Hook by Gary Vaynerchuk on Amazon: https://amzn.to/3gW8DYY

More book recommendations here —> 75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

21 Movies Every Entrepreneur Should Watch for Inspiration - https://www.99signals.com/movies-entrepreneur-watch-inspiration/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, I'll explain the importance of search intent and what you need to do to optimize your content for search intent and rank higher on Google.

You'll learn:

  • What is search intent?
  • Why search intent is important
  • The 4 different types of search intent w/ examples
  • 5 steps to optimize your pages for search intent

To learn more about search intent and for more insights into optimizing your pages for search intent, read this in-depth search intent guide: https://www.99signals.com/search-intent-seo/

-=-=-=-=-

Resources discussed in this episode:

Search Intent and SEO: The Ultimate Guide - https://www.99signals.com/search-intent-seo/

SEO Case Study: How I Boosted Organic Traffic to an Old Article by 146% in 30 Days - https://www.99signals.com/seo-case-study-organic-traffic/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

This episode is a part of the "Book Recommendation" series where I talk about all the books that have influenced me over the years. Each episode of "Book Recommendation" will feature one book that I'd like to recommend to entrepreneurs and marketers out there.

In this episode, I recommend All Marketers Are Liars by Seth Godin, one of the most influential marketing thought leaders and bestselling author of 19 books. Seth considers All Marketers Are Liars to be his most important book. And I believe this book perfectly encapsulates his marketing philosophy. Tune in to learn why I believe this is a must-read book for all marketers and business leaders.

-=-=-=-=-

Resources discussed in the episode:

All Marketers Are Liars by Seth Godin - https://amzn.to/3g776yR (Amazon Affiliate Link)

Seth Godin's Blog - https://seths.blog/

Seth Godin's interview w/ Gary Vee - https://www.youtube.com/watch?v=D65-9sz7V0g

Seth's TED Talks

How to Get Your Ideas to Spread (Seth's TED talk) - https://www.youtube.com/watch?v=xBIVlM435Zg

The Tribes We Lead - https://www.youtube.com/watch?v=589tH-wtCak

More book recommendations here —> 75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

21 Movies Every Entrepreneur Should Watch for Inspiration - https://www.99signals.com/movies-entrepreneur-watch-inspiration/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Google products have faced intense criticism in the last few years and their search engine has not been spared. Among the criticisms, the most troubling ones are invasion of privacy and creating a "filter bubble."

With a 87.35% market share of global searches, it's not easy to compete with Google and there are very few companies that are currently competing with Google in the search engine space. So you may be thinking, "What's the alternative to Google?" That's the question I'll attempt to answer in this episode by revealing the 3 best search alternatives to Google. And don't worry, my list won't feature Bing.

I know it's ludicrous to suggest replacing Google as the default search engine, like a few top SEOs have done, but you can use any of these 3 alternative search engines as a secondary tool to browse the web.

Tune in to learn about the 3 best search engine alternatives to Google.

-=-=-=-=-

Tools and resources discussed in this episode:

3 best alternatives to Google

  1. Startpage - https://www.startpage.com/
  2. DuckDuckGo - https://duckduckgo.com/
  3. Ecosia - https://www.ecosia.org/

Eli Pariser's TED Talk on "Filter Bubbles" - https://www.youtube.com/watch?v=B8ofWFx525s

Book recommendation: Traction by Gabriel Weinberg and Justin Mares

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, I’ll be joined by our special guest, Alexandra Tachalova, who is one of the most dynamic and accomplished digital marketing thought leaders. If you follow any of the top marketing blogs or publications, I’m sure you'd have stumbled upon one of her articles. She’s a frequent contributor at Moz, Search Engine Journal, Social Media Examiner, among many others.

After having worked at SEMrush as the Director of Marketing, she founded her own online digital marketing event company called Digital Olympus.

Alexandra is also a frequent speaker at all the major search industry events, including BrightonSEO, Ungagged, SEOzone, SMX, SEMdays, and many more.

In this episode, Alexandra reveals her favourite link building strategy i.e., relationship-based link building.

You'll learn:

  • How relationship-based link building works
  • How to find the most responsive link building targets
  • How to build 100 high-quality links per month without breaking the bank

So if you’re looking to build high-quality backlinks for your website, this is a must-listen podcast episode for you.

-=-=-=-=-

Resources discussed in the episode:

Alexandra Tachalova's Email Outreach Guide -https://digitalolympus.net/email-outreach/

Guest Blogging on Steroids - https://seobutler.com/guest-blogging-on-steroids/

SEO Tools

SEMrush (Sign up for a 1-month free trial of SEMrush PRO — worth $99.95) - https://www.99signals.com/go/semrush-pro-offer

Ahrefs

BuzzSumo

Books recommended by Alexandra Tachalova

  • Getting to Yes by Roger Fisher and William Ury
  • Talk Like TED by Carmine Gallo

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

This episode features our special guest, John Vuong, the owner of Local SEO Search, a 4.9-star, full-service local SEO company based in Canada. Since starting his local SEO company in 2013, John has been on a mission to help businesses stand out with useful, informative, and locally-focused content.

In this episode, John will be sharing lots of insights on local SEO and he'll be specifically sharing actionable tips to optimize your Google My Business listing (also called GMB listing). If you have a local business and you want to dominate Google results in your location, then you wouldn’t want to miss this episode.

-=-=-=-=-

Resources discussed in the episode:

John Vuong's Local SEO Business - https://www.localseosearch.ca/; Local SEO Today Podcast - https://www.localseotoday.ca/

SEO Tools

SEMrush (Sign up for a 1-month free trial of SEMrush PRO — worth $99.95) - https://www.99signals.com/go/semrush-pro-offer

BrightLocal

Ahrefs (Check out my in-depth Ahrefs review)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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"Book Recommendation" is a new segment I've started to talk about all the books that have influenced me over the years. Each episode of "Book Recommendation" will feature one book that I'd like to recommend to entrepreneurs and marketers out there.

In this episode, I recommend Mindset by Dr Carol Dweck, one of the world's leading researchers in the field of psychology. Tune in to find out why I believe it's a must-read book for entrepreneurs.

-=-=-=-=-

Resources discussed in the episode:

Mindset by Dr Carol Dweck - https://amzn.to/3fpsSh6 (Amazon Affiliate Link)

Dr Dweck's talk at Google on "Growth Mindset" - https://www.youtube.com/watch?v=-71zdXCMU6A

Dr Dweck's TED talk - https://www.youtube.com/watch?v=_X0mgOOSpLU

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, I'll be joined by our special guest, Jules Dan, host of the Storytelling Secrets podcast.

Jules is a group fitness instructor turned email copywriter and has a passion for stories. His podcast, Storytelling Secrets, uncovers how the power of storytelling can be used to instantly connect with your audience that makes selling as easy as tying your shoelace. Storytelling Secrets has been featured in the top 100 for entrepreneurship in the US and in the top 50 for Australia and the UK.

Jules is passionate about teaching his audience the power of interviews to really understand people's core desires, motivation for change, and why people buy.

If you’ve ever dreaded the ‘research’ that goes into writing high converting copy, you need to listen to this episode. By the end of this episode, you’ll learn exactly how to use his story interview framework to write your next winning promotion.

-=-=-=-=-

Resources discussed in the episode:

Jules Dan's podcast (Storytelling Secrets) - https://www.listennotes.com/podcasts/storytelling-secrets-jules-dan-uzqlxKrb2Ng/

Jules Dan's website - https://julesdan.com/ (Sign up for his email copywriting course on the home page)

Books Jules recommends to hone your storytelling skills

Expert Secrets by Russel Brunson - https://www.amazon.com/Expert-Secrets-Underground-Playbook-Creating/dp/1683504585

Stories That Stick by Kindra Hall - https://www.amazon.com/Stories-That-Stick-Storytelling-Captivate-ebook/dp/B07KF2328Z

-=-=-=-=-

More resources for entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog Instagram: instagram.com/99signals Twitter: twitter.com/99signalsblog YouTube: youtube.com/c/99signals

-=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

View Details

In this episode, I'll be joined by our special guest, Jules Dan, host of the Storytelling Secrets podcast.

Jules is a group fitness instructor turned email copywriter and has a passion for stories. His podcast, Storytelling Secrets, uncovers how the power of storytelling can be used to instantly connect with your audience that makes selling as easy as tying your shoelace. Storytelling Secrets has been featured in the top 100 for entrepreneurship in the US and in the top 50 for Australia and the UK.

Jules is passionate about teaching his audience the power of interviews to really understand people's core desires, motivation for change, and why people buy.

If you’ve ever dreaded the ‘research’ that goes into writing high converting copy, you need to listen to this episode. By the end of this episode, you’ll learn exactly how to use his story interview framework to write your next winning promotion.

-=-=-=-=-

Resources discussed in the episode:

Jules Dan's podcast (Storytelling Secrets) - https://www.listennotes.com/podcasts/storytelling-secrets-jules-dan-uzqlxKrb2Ng/

Jules Dan's website - https://julesdan.com/ (Sign up for his email copywriting course on the home page)

Books Jules recommends to hone your storytelling skills

Expert Secrets by Russell Brunson - https://www.amazon.com/Expert-Secrets-Underground-Playbook-Creating/dp/1683504585

Stories That Stick by Kindra Hall - https://www.amazon.com/Stories-That-Stick-Storytelling-Captivate-ebook/dp/B07KF2328Z

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this episode, I reveal the top 3 must-watch movies for entrepreneurs. These movies will not just entertain you, but you'll also learn something new or, at the very least, be inspired.

If you need more recommendations for movies based on entrepreneurship and business, check out my list of 21 Best Movies for Entrepreneurs (https://www.99signals.com/movies-entrepreneur-watch-inspiration/).

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, I'll be joined by our special guest, Michelle Vandepas, co-founder of GracePoint Matrix Publishing. Michelle has made her career helping people write and publish books to help them grow their personal or business brand. She is a leading expert for entrepreneurs who want to share what they’ve learned with the world by becoming an author.

As a book coach and publisher, Michelle has worked with thousands of authors over the past 20 years to publish and promote their books and their work. She has been featured in numerous media outlets speaking about her passion for ‘purpose and profit’ and she is going to be featured in an upcoming documentary called “Wisdom from Thought Leaders" alongside the Dalai Lama and Sting.

She is also an esteemed TEDx speaker and TEDx Speaker Coach.

You will find lots of great information in this episode, including different ways you can publish your first book and the mistakes first-time authors should be avoiding. Michelle also reveals some of the basic things first-time authors should know before they write and publish their first book.

You can learn more about Michelle at MichelleVandepas.com and you can also visit her publishing website, GracePoint Matrix Publishing. And finally, you can watch her TEDx video on procrastination which I highly recommend.

-=-=-=-=-

Resources discussed in the episode:

GracePoint Matrix Publishing - https://gracepointmatrix.com/publishing/

About Michelle Vandepas - https://michellevandepas.com/

Michelle's TEDx Talk - "In Honor of Procrastination" - https://www.youtube.com/watch?v=HeXyOJgAaEk

-=-=-=-=-

More resources for entrepreneurs and marketers from 99signals:

  • 75+ Best Books for Entrepreneurs
  • 27 Best Marketing Podcasts
  • 21 Best Movies for Entrepreneurs

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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This is a highlight from "Marketing Mantra Ep. #43 - Interview with John Wall, Co-host of Marketing Over Coffee Podcast." In this segment, John Wall shares 3 books that he recommends to entrepreneurs.

Tune in to the full episode for more insights on entrepreneurship and marketing from John Wall: https://anchor.fm/sandeep-mallya/episodes/Ep--43---Interview-with-John-Wall--Co-host-of-Marketing-Over-Coffee-Podcast-ec1tmu

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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This is a highlight from "Marketing Mantra Ep. #43 - Interview with John Wall, Co-host of Marketing Over Coffee Podcast." In this segment, John Wall talks about the biggest mistake most entrepreneurs make.

Tune in to the full episode for more insights on entrepreneurship and marketing from John Wall: https://anchor.fm/sandeep-mallya/episodes/Ep--43---Interview-with-John-Wall--Co-host-of-Marketing-Over-Coffee-Podcast-ec1tmu

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this special episode, I’ll be joined by John Wall, co-host of Marketing Over Coffee. If you haven't subscribed to Marketing Over Coffee already, I'd urge you to do so right now. It’s one of my favourite marketing podcasts and it’s also one of the most highly-regarded marketing podcasts with over half a million downloads annually. The show follows a unique format — John Wall and his co-host Christopher Penn record most of their episodes in a local coffee shop where they discuss the latest marketing trends and occasionally invite marketing influencers to share their unique perspectives.

Past guests on the show have included thought leaders and influencers like Seth Godin, Rand Fishkin, and Simon Sinek, among many others.

John Wall is also the head of biz dev at the marketing data and analytics consulting firm, Trust Insights.

At Trust Insights, John’s team uses machine learning and artificial intelligence to help their customers make better decisions. So the main focus of this episode will be on how AI and machine learning can be used in marketing. But John will also be sharing his unique insights on SEO, social media marketing, and entrepreneurship. Super excited to have John Wall on the show and I hope you enjoy listening to this exchange.

PS — You'll find time-stamped show notes as well as links to resources discussed in this episode below.

-=-=-=-=-

Time-stamped show notes:

[00:29] Introduction [02:08] John Wall talks about his podcast Marketing Over Coffee [04:00] How an entrepreneur can turn his/her podcast into a powerful marketing tool and build a loyal audience [05:49] How entrepreneurs can use machine learning and AI to grow their business [08:48] Is AI industry-agnostic? [10:07] How machine learning is impacting SEO [15:40] SEO tools John recommends to marketers [18:08] Social media trends for 2020 [26:03] The biggest mistake most entrepreneurs make [28:58] 3 books John recommends to entrepreneurs

Resources discussed in the episode:

Marketing Over Coffee Podcast - https://www.marketingovercoffee.com/

Most Popular Episodes of Marketing Over Coffee - https://www.marketingovercoffee.com/most-popular-episodes/

3 books John Wall recommends to entrepreneurs:

  1. Start With Why by Simon Sinek
  2. The Dip by Seth Godin
  3. Traction by Justin Mares and Gabriel Weinberg

-=-=-=-=-

More resources for entrepreneurs and marketers from 99signals:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/ 27 Best Marketing Podcasts - https://www.99signals.com/best-marketing-podcasts/ 21 Best Movies for Entrepreneurs - https://www.99signals.com/movies-entrepreneur-watch-inspiration/

-=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

View Details

In this special episode, I’ll be joined by John Wall, co-host of Marketing Over Coffee. If you haven't subscribed to Marketing Over Coffee already, I'd urge you to do so right now. It’s one of my favourite marketing podcasts and it’s also one of the most highly-regarded marketing podcasts with over half a million downloads annually. The show follows a unique format — John Wall and his co-host Christopher Penn record most of their episodes in a local coffee shop where they discuss the latest marketing trends and occasionally invite marketing influencers to share their unique perspectives.

Past guests on the show have included thought leaders and influencers like Seth Godin, Rand Fishkin, and Simon Sinek, among many others.

John Wall is also the head of biz dev at the marketing data and analytics consulting firm, Trust Insights.

At Trust Insights, John’s team uses machine learning and artificial intelligence to help their customers make better decisions. So the main focus of this episode will be on how AI and machine learning can be used in marketing. But John will also be sharing his unique insights on SEO, social media marketing, and entrepreneurship. Super excited to have John Wall on the show and I hope you enjoy listening to this exchange.

PS — You'll find time-stamped show notes as well as links to resources discussed in this episode below.

-=-=-=-=-

Time-stamped show notes:

  • [00:29] Introduction
  • [02:08] John Wall talks about his podcast Marketing Over Coffee
  • [04:00] How an entrepreneur can turn his/her podcast into a powerful marketing tool and build a loyal audience
  • [05:49] How entrepreneurs can use machine learning and AI to grow their business
  • [08:48] Is AI industry-agnostic?
  • [10:07] How machine learning is impacting SEO
  • [15:40] SEO tools John recommends to marketers
  • [18:08] Social media trends for 2020
  • [26:03] The biggest mistake most entrepreneurs make
  • [28:58] 3 books John recommends to entrepreneurs

Resources discussed in the episode:

Marketing Over Coffee Podcast - https://www.marketingovercoffee.com/

Most Popular Episodes of Marketing Over Coffee - https://www.marketingovercoffee.com/most-popular-episodes/

3 books John Wall recommends to entrepreneurs:

  • Start With Why by Simon Sinek
  • The Dip by Seth Godin
  • Traction by Justin Mares and Gabriel Weinberg

-=-=-=-=-

More resources for entrepreneurs and marketers from 99signals:

  • 75+ Best Books for Entrepreneurs
  • 27 Best Marketing Podcasts
  • 21 Best Movies for Entrepreneurs

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this episode, I'll reveal the 3 most annoying SEO bad habits many marketers and bloggers are guilty of. These are the habits that are preventing several websites from ranking higher on Google. Tune in to find out what these bad habits are and what you can do to avoid them.

-=-=-=-=-

Tools and resources discussed in this episode:

Image compression tools: TinyPNG - https://tinypng.com/ ImageOptim - https://imageoptim.com/mac Smush - https://wordpress.org/plugins/wp-smushit/

WordPress caching plugins: WP Rocket - https://wp-rocket.me/ WP Super Cache - https://en-au.wordpress.org/plugins/wp-super-cache/ A3 Lazy Load - https://wordpress.org/plugins/a3-lazy-load/

Broken Link Checker: Download for free: https://wordpress.org/plugins/broken-link-checker/ Broken Link Checker Video Tutorial - https://www.youtube.com/watch?v=WDzsnvPkNUk

Bonus: If you're seeking the best WordPress SEO plugins to boost your site's organic traffic, here are 19 of my favorite WordPress SEO plugins.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog Instagram: instagram.com/99signals Twitter: twitter.com/99signalsblog YouTube: youtube.com/c/99signals

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

View Details

In this episode, I'll reveal the 3 most annoying SEO bad habits many marketers and bloggers are guilty of. These are the habits that are preventing several websites from ranking higher on Google. Tune in to find out what these bad habits are and what you can do to avoid them.

-=-=-=-=-

Tools and resources discussed in this episode:

Image compression tools:

  • TinyPNG - https://tinypng.com/
  • ImageOptim - https://imageoptim.com/mac
  • Smush - https://wordpress.org/plugins/wp-smushit/

WordPress caching plugins:

  • WP Rocket - https://wp-rocket.me/
  • WP Super Cache - https://en-au.wordpress.org/plugins/wp-super-cache/
  • A3 Lazy Load - https://wordpress.org/plugins/a3-lazy-load/

Broken Link Checker:

Download for free: https://wordpress.org/plugins/broken-link-checker/

Broken Link Checker Video Tutorial - https://www.youtube.com/watch?v=WDzsnvPkNUk

Bonus: If you're seeking the best WordPress SEO plugins to boost your site's organic traffic, here are 19 of my favorite WordPress SEO plugins.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this edition of "Social Media Buzz this Week," I'll share my thoughts on IGTV enabling monetization, which will finally let creators earn money from their IGTV videos. IGTV hasn't gained any traction so far, but this move may finally help it compete with YouTube. Tune in to learn more about Instagram's new feature.

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

-=-=-=-=-

More info on IGTV Monetization:

  • IGTV Monetization Is Coming, Which Could Make It a Much More Significant Consideration - https://www.socialmediatoday.com/news/igtv-monetization-is-coming-which-could-make-it-a-much-more-significant-co/571897/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

Google has had a busy 2020 so far. Not only have they changed the look of paid and organic search results on desktop, they have also rolled out a major update to featured snippets. Tune in to this episode to learn more about these changes and their implications on your search traffic.

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.

-=-=-=-=-

SEO news stories discussed in this episode:

  • Google Changes the Look of Paid and Organic Search Results on Desktop - https://www.searchenginejournal.com/google-changes-the-look-of-paid-and-organic-search-results-on-desktop/343443/
  • Google’s Featured Snippet Changes & Impact on Organic Traffic - https://www.searchenginejournal.com/googles-featured-snippet-changes-impact-on-organic-traffic-study/345176/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

This is a highlight from Marketing Mantra Ep. #39 - Craig Campbell Interview: Epic Affiliate Marketing Strategies for Beginners. In this segment, Campbell shares his number 1 advice for affiliate marketers who are just starting out.

Tune in to the full episode to learn more about Craig Campbell's favorite affiliate marketing strategies: https://open.spotify.com/episode/2WamDbim3cjBW9Yk9SGY23

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, we'll be joined by SEO expert Craig Campbell who will be sharing some of his favorite affiliate marketing strategies. Craig has over 18 years of experience in digital marketing, having worked with many small to medium-sized businesses with all aspects of digital marketing. He is also a regular speaker at SEO events and has conducted several webinars for SEMrush.

If you're looking for ways to earn affiliate income from your blog, then you'll love this episode.

Time-stamped Show Notes:

  • [00:29] Episode Topic: Epic Affiliate Marketing Strategies for Beginners — with SEO Expert Craig Campbell
  • [01:20] About Craig Campbell
  • [05:37] Craig's number 1 advice to affiliate marketing beginners
  • [10:11] Should beginners join Amazon Associates?
  • [16:39] Affiliate marketing strategies for beginners
  • [22:53] Must-have tools for affiliate marketing beginners

-=-=-=-=-

Tools & Resources Discussed in the Episode:

Craig Cambell's Blog - https://www.craigcampbellseo.com/

3 Must-have Tools for Affiliate Marketers

AMZ Link Checker -https://amzlinkchecker.com/

AAWP - https://getaawp.com/

Themeforest - https://themeforest.net/

Costa PBN - https://costapbn.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In episode 38 of Marketing Mantra, I'll be joined by our special guest, Lukas Haensch, co-founder of Pathmonk. Lukas has an extensive background in conversion optimization and UX. In fact, he describes himself as a UX Conversion "nerd." Before he founded Pathmonk, Lukas worked at Google for quite some time as UX Manager in the mobile optimization team.

The theme of this episode will revolve around improving the performance of your website on mobile devices and optimizing your site's page speed to increase conversions.

Here are some of the topics we'll be covering in this episode:

  • How to optimize your mobile website
  • Differences in mobile and desktop conversion
  • How to increase conversion by using onsite behavior for optimization
  • Hands-on tips on tools.

Thrilled to have Lukas on the show and I hope you'll find this episode useful.

-=-=-=-=-

Tools & resources discussed in the episode

Lukas' company: Pathmonk -https://pathmonk.com/

Tools to test your website performance:

1) WebPageTest: https://www.webpagetest.org/

2) GTMetrix - https://gtmetrix.com/

3) Google PageSpeed Insights - https://developers.google.com/speed/pagespeed/insights/

Recommended caching plugin: WPRocket - https://www.99signals.com/go/wp-rocket (plans start at $49/yr. Wrongly stated in the episode as $49/mo)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this episode, I’ll be talking about BERT which is Google’s latest algorithm update. On October 25, 2019, Google made an official announcement on their blog that they had rolled out a new search algorithm update called BERT. Google is calling it their most important update in the last five years. Tune in to this episode to learn more about how BERT will impact search results and what it means for SEO in the long run.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, we'll be joined by Subramanian Kalpathi, author of "The Millennials." He will talk about the collaboration challenges faced by millennials and what entrepreneurs can do to foster a culture of collaboration.

This episode is hosted by Raksha Shenoy, who worked with Subramanian Kalpathi at KNOLSKAPE.

About Subramanian Kalpathi

Subramanian Kalpathi (Subbu) began his career as an L&D specialist with Infosys Technologies Ltd in 2006. Hired as a Software Engineer from campus, he signed up for the role of a Learning Professional and trained over 2500 freshers and lateral hires over a period of two years. From 2008 to 2010 he pursued his MBA from Loyola Institute of Business Administration (LIBA), and was awarded the best outgoing student at the time of graduation.

Subbu eventually moved back to L&D with a boutique learning firm. He leveraged his core design and facilitation skills, delivering behavioural learning interventions for firms across sectors. During this time, he dabbled in Improv, performed on stage and blended learning from theatre into his behavioural programs as well.

In September 2016, Penguin published "The Millennials: Exploring The World Of The Largest Living Generation." The book has received wide accolades and found a spot among the Amazon Memorable Books List of 2016. In the same year, Subbu was invited to share his views at the World Economic Forum (WEF) in Davos, representing the Mumbai hub of the WEF Global Shapers Community.

Subbu is currently Senior Director at KNOLSKAPE, and has been tasked with setting up the KNOLSKAPE Insights Center (KIC). He is a Certified Coach (Neuro-Leadership Institute, erstwhile RCC), and a visiting faculty at his alma mater, LIBA.

-=-=-=-=-

Order "The Millennials: Exploring the World of the Largest Living Generation" by Subramanian Kalpathi on Amazon: https://www.amazon.in/Millennials-Exploring-Largest-Living-Generation/dp/8184007000

-=-=-=-=-

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Welcome to the September 2019 edition of "This Month in Social Media." Tune in to this episode to learn more about the top 3 news stories in social media marketing.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

If you have your own podcast, then you'd probably know how difficult it is to keep a track of your podcast downloads on so many different channels where your podcast is available. Luckily, there's a tool that provides accurate analytics data for podcasts. And it's 100% free. Tune in to this episode to learn more about this incredibly useful podcast analytics tool.

-=-=-=-=-

Visit https://chartable.com to create your free account and start tracking the download stats of your podcast.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I'll be joined by Ish Jindal, co-founder of TARS Chatbots, a popular chatbot-building platform. TARS enables marketers to create chatbots that can be used for lead generation.

We'll talk about the evolution of chatbots, Ish's entrepreneurial roots, and why he believes conversational landing pages created via chatbots are more effective than static landing pages. Really excited to have Ish on the show and I hope you find this episode insightful.

Don't forget to sign up for a free 2-week trial of TARS to build your very own chatbot.

-=-=-=-=-

Resources discussed in the episode:

Sign up for a 2-week free trial of TARS - https://www.99signals.com/go/tars

Chatbot Templates by TARS - https://hellotars.com/chatbot-templates/

TARS Pricing Plans - https://www.99signals.com/go/tars-pricing/

[Exclusive Discount Code] Use code 99SIGNALS_TARS to get 20% discount on all monthly subscriptions and 30% off on the annual subscription.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I talk about the recent WeWork fiasco. From its delayed IPO to the bizarre behavior of the company's co-founder & CEO, Adam Neumann, WeWork has been making the news lately for all the wrong reasons. So in this episode, I'll break down the sequence of events that unfolded over the past few weeks that took WeWork from being a potential Wall Street darling to a cautionary tale.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

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Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I'll be sharing the top 3 news stories in Search Engine Optimization (SEO) in August 2019.

From Google's featured snippets algorithm update to Google making podcasts playable in search results, here are all the trending SEO news stories from August 2019 that you need to be aware of.

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Top 3 SEO News Stories in August 2019

  1. Google Makes Podcasts Playable in Search Results (Source: https://www.searchenginejournal.com/google-makes-podcasts-playable-in-search-results/320449/)
  2. Google Announces Featured Snippets Update (Source: https://www.searchenginejournal.com/google-featured-snippets-update/319553/)
  3. Bing Makes it Easier to Verify Sites in Bing Webmaster Tools (Source: https://www.searchenginejournal.com/bing-makes-it-easier-to-verify-sites-in-bing-webmaster-tools/321985/)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In episode 30 of the Marketing Mantra podcast, I'll be discussing the top 3 social media news stories in August 2019.

From Tumblr getting sold to Autamattic Inc., the parent company of WordPress, for a fraction of what it was once worth, to Instagram suspending meme accounts with millions of followers, here are all the trending news stories in the world of social media marketing in the month of August.

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Top 3 Social Media News Stories in August 2019

  1. Tumblr sold for 'less than $3 million' — six years after Yahoo paid $1.1 billion for it (Source: https://www.searchenginejournal.com/wordpress-parent-company-acquires-tumblr-for-shockingly-low-sum/320979/)
  2. Instagram suspends meme accounts with millions of followers (Source: https://www.searchenginejournal.com/instagram-purges-meme-accounts-shutting-down-pages-with-millions-of-followers/319053/)
  3. Twitter reveals that tweets with video attract 10x more engagement (Source: https://business.twitter.com/en/blog/creating-video-content-with-your-phone.html)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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This is a highlight from Ep. #29: 3 Effective Link Building Strategies (That Anyone Can Use) — with Matthew Woodward. In this segment, Woodward explains how you can go about creating content that ranks well in search engine result pages.

Tune in to the full episode to get actionable SEO and link building tips from Matthew Woodward - https://open.spotify.com/episode/4fcLEevj7RxjrzOYPJHNpc

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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This is a highlight from Ep. #28: The Art of Paid Content Promotion — with Daniel Daines-Hutt.

Tune in to the full episode to get more actionable tips and tricks on optimizing your Facebook ads: https://open.spotify.com/episode/11mwcwo3K2HbzmJsRwLbWX

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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This is a highlight from Ep. #29: 3 Effective Link Building Strategies (That Anyone Can Use) — with Matthew Woodward.

Tune in to the full episode to learn more about Matthew Woodward's thoughts on the evolving SEO landscape: https://open.spotify.com/episode/4fcLEevj7RxjrzOYPJHNpc

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I'll be joined by Matthew Woodward, a marketing thought leader who’s considered a leading authority in SEO. Matthew was a great influence on me back when I started my marketing blog. His in-depth articles and tutorials really helped me build my site’s authority and improve my search rankings.

His immensely popular award-winning internet marketing blog https://www.matthewwoodward.co.uk has over 180,000 subscribers and has generated over 4 million unique visits since he started blogging in 2012.

Since starting his blog, Matthew has helped thousands of people reach new levels of success. All of his content is focused on helping you to either increase your traffic or increase your profits which has led him to pick up a range of awards and develop an enthusiastic following.

In this episode, we’ll be talking about SEO in general and link building in particular. Matthew will talk about the role of link building in the rapidly evolving SEO landscape and share 3 of his favourite link building strategies.

So sit back and enjoy this episode, and be sure to take notes. As always, feel free to get in touch via Anchor voice messages or drop me an email at podcast@99signals.com.

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Resources discussed in the episode:

Matthew Woodward's blog - https://www.matthewwoodward.co.uk/ [Download Matthew's 2x intelligent spreadsheets to steal your competitors' SEO strategy]

[Blog Post] How to Steal Your Link Building Strategy - https://www.matthewwoodward.co.uk/steal-link-building-strategy/

Matthew Woodward's SEO Resources - https://www.matthewwoodward.co.uk/seo/

Matthew Woodward's YouTube Channel - https://www.youtube.com/user/mattwoodwarduk

Matthew's SEO Agency - https://www.searchlogistics.com/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I'll be joined by Daniel Daines-Hutt from AmpMyContent (https://www.ampmycontent.com). Dan is a self-confessed marketing nerd who teaches people how to get more traffic and engagement for their existing content. His guide to paid content promotion was ranked among the Top 10 content of all time on Inbound.org (now Growth.org) and Growth Hackers. His content has also been shared or referenced by online marketing thought leaders like Neil Patel, Ryan Deiss, Sujan Patel, Sean Ellis, and Glen Allsopp.

The theme of this episode is "The Art of Paid Content Promotion." If you're a marketer or blogger who's looking for ways to leverage your existing content through paid channels like Facebook ads, you're going to enjoy listening to this episode. Be sure to take notes as we cover the following topics in this episode:

  • The need for paid content promotion
  • Understanding what you can spend
  • Researching your audience
  • Writing ad copy
  • Designing ads
  • Testing ads until profitable

I hope you find this episode useful. As always, feel free to get in touch via Anchor voice messages or drop me an email at podcast@99signals.com.

-=-=-=-=-

Resources discussed in the episode:

The Definitive Guide to Paid Promoted Content: Facebook Edition - https://www.ampmycontent.com/promoted-content/

Growth Hackers - https://growthhackers.com/posts

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In episode 27 of Marketing Mantra, I share my thoughts on Facebook's new cryptocurrency, Libra, and how the social media giant aims to revolutionize the payment system with the new digital money.

-=-=-=-=-

Resources discussed in the episode:

Facebook Libra White Paper - https://libra.org/en-US/white-paper/

Facebook announces Libra cryptocurrency: All you need to know (via TechCrunch)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I'll be joined by Vlad Calus, co-founder of Planable — an incredible tool that I recommend — and he'll talk about auditing your marketing team's productivity and upgrading their results. He will also share his experience on how to succeed as an online entrepreneur, find your first customers, building your own marketing team from scratch, and outsourcing time-consuming tasks that value less.

If you've never heard of Planable, here's a brief introduction: Planable is a social media collaboration tool for marketing teams, digital agencies and freelancers. With Planable, you can collaborate with your teammates and clients on content calendar in the most visual way. It's used by more than 5000 brands worldwide, including Mini, BMW, Volkswagen, and SkyTeam.

Now here's a short intro about our special guest guest Vlad Calus:

Vlad founded two non-profits at the age of 16, then dropped out of college, moved to another country with two of his friends, built Planable at when he was 19 and became an honoree Forbes 30 Under 30 when he was just 22. He's been featured as a guest writer & marketer by multiple publications including Social Media Examiner, Entrepreneur, WeRSM, Freshdesk, Subsign, Digital Agency Network, and many others.

He recently self-published his first book, called “Marketing Teams of the Future”. The book navigates content marketing’s journey from the early beginnings, then dives into a profound analysis of today’s industry, and proposes several solutions on how to prepare your marketing team for the next decade. You can download the eBook for free in the resource section of this description.

I’m so excited to share my conversation with Vlad Calus with you. Be sure to take notes!

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Resources discussed in the episode:

Planable Free Trial

Marketing Team of the Future by Vlad Calus - Download Link

Collaboration Tools

Zoom.us to connect with anyone anywhere

Airtable for spreadsheets on steroids.

Asana for task management

Dropbox for assets management

Planable for content management creation

InVision App for prototyping

Frame for creating video content

ConvertKit for email marketing tools you need to grow your blog and business

Slack for the transparent environment

Front App to simply collaborate on email support

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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When it comes to advertising on social media, most marketers prefer Facebook ads as their platform of choice. Serving over 1 billion users every month, bloggers and business owners alike can achieve phenomenal growth by investing in Facebook ads.

But did you know you could also use Facebook ads to grow your email list? That's the topic I'll be discussing with my special guest for this episode, Lucas Lee-Tyson. Lucas is a Facebook ads consultant and serial entrepreneur. He is the founder of Growth Cave, a place where marketers and entrepreneurs alike can learn how to create and manage their own profitable Facebook ad campaigns.

You can also find him on Twitter @lucasleetyson.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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We are so excited to launch a new series at Marketing Mantra called the "Startup Culture Series" — where we'll focus on unique case studies and share our views on startup best practices. I'll be joined by my co-host, Raksha Shenoy (my wife 😀) who has over a decade of experience in the HR space. She has worked with, and advised, interesting growth-stage startups and is passionate about the growth culture in startups. In today's episode, we'll be talking about the unique work culture of Zappos. In particular, we'll examine their practice of paying $2000 to new hires to quit and see if it's a good tactic to retain the best hires.

To learn more about the Zappos culture, we highly recommend you grab a copy of Delivering Happiness by Tony Hsieh, CEO of Zappos.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

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Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I share my thoughts on Apple's decision to shut down iTunes and break it down into 3 standalone apps — Apple Music, Apple Podcasts, and Apple TV. Find out why Apple decided to pull the plug on one of its most iconic brands.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I reveal a Facebook Marketing secret no one is talking about. Learn this secret to gain a competitive edge and craft an effective Facebook marketing strategy.

-=-=-=-=-

Resources discussed in this episode:

Facebook Ad Library - https://www.facebook.com/ads/library/

Watch the Facebook Ad Library tutorial here: https://www.youtube.com/watch?v=lM5u8h2_yyc

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Would you like to drive more traffic to your WordPress site? Then this episode is for you!

WordPress is the most popular content management system (CMS) in the world. It powers over 30% of all websites on the internet. In this episode, I talk about 3 best (and 100% free) WordPress plugins you can use to generate more traffic for your website and boost user engagement.

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3 WordPress plugins discussed in this episode:

Click to Tweet - https://clicktotweet.com/

Inline Related Posts - https://wordpress.org/plugins/intelly-related-posts/

Sumo Share - https://sumo.com/app/share

Other resources discussed in this episode:

Best Books for Entrepreneurs: 75+ Books Every Entrepreneur Should Read - https://www.99signals.com/best-books-for-entrepreneurs/

TARS Chatbots(https://www.99signals.com/go/tars/) [Use code “99SIGNALS_TARS” to Get 20% off]

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this special episode of Marketing Mantra, I talk to our podcast's very first guest, Ilya Lyubimov. Ilya is an affiliate manager of the SEMrush Affiliate Program; he's in charge of developing affiliate partnerships and launching new projects. SEMrush is my go-to marketing tool and their affiliate program has been a huge source of side income for me. Ilya has been my affiliate manager for over a year, and he's been one of the most proactive affiliate managers I've had the pleasure of working with. His ideas and recommendations have helped me skyrocket my affiliate income from SEMrush. For more details on my affiliate earnings, click here.

In this Q&A session, Ilya shares his views on the latest SEO trends and tells us what's next for SEMrush. He also shares his thoughts on what makes SEMrush so unique and why the company has been able to dominate the SEO software space for so long. He also shares some really cool affiliate marketing tips; so be sure to take notes.

Really excited to have Ilya on the show and I hope you find the insights in this episode useful.

-=-=-=-=-

Resources discussed in this episode:

SEMrush - Click here to visit their website

1-month free trial to SEMrush PRO (worth $49.97) - Click here

BeRush - SEMrush's affiliate program

SEMrush Traffic Analytics - SEMrush's latest traffic analysis tool

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Google+ is back in an all new avatar. In this episode, I talk about Google's surprising new decision to revive the failed social network as an enterprise communications tool. Tune in to this episode to learn more.

Source: https://www.theverge.com/2019/4/10/18305023/google-currents-replaces-plus-g-suite-new-app

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


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In this episode, I discuss Instagram's latest feature that's going to enable users to shop within the app without ever having to leave it. This new feature is Instagram's big push into eCommerce. Listen to this episode to learn more about this game-changing feature from Instagram and how it's going to transform it into a shopping app.

Source: https://www.socialmediatoday.com/news/instagram-launches-checkout-on-instagram-to-facilitate-in-app-shopping/550834/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In this episode, I reveal a rookie SEO mistake that's costing you massive search traffic. Find out what that mistake is and how you can go about fixing it to increase your search rankings.

-=-=-=-=-

Tools and resources discussed in the episode:

Internal Links for SEO: An Actionable Guide [Ahrefs]

Link Checker WordPress Plugin

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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Do you use the privacy-focused search engine DuckDuckGo?

In this episode, I talk about DuckDuckGo's new milestone and its implications on Google.

Source: DuckDuckGo Hits a Record 1 Billion Monthly Searches in January 2019 [Search Engine Journal]

Additional Resources

About DuckDuckGo

Get Started with DuckDuckGo

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In episode 15 of the Marketing Mantra podcast, I reveal the number 1 reason why people are leaving your website and never returning. If you’d like to know the reason and learn more about how you can improve the experience of visitors on your site, then this episode is for you.

-=-=-=-=-

Additional Resources:

Blue Fountain Media Study on UX Trends: https://www.bluefountainmedia.com/blog/blue-fountain-media-ux-trends-survey-finds-81-think-less-brand-if-website-not-date

How Often Should You Blog? Use the 99signals Blogging Frequency Calculator to Find Out: https://99signals.outgrow.us/blogging-calculator

[Answered] How Long Should a Blog Post Be: https://www.99signals.com/how-long-should-a-blog-post-be/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

Do you rely on PPC ads to drive traffic to your website? When it comes to PPC ads, most marketers don’t go beyond investing in Google ads. Bing ads, on the other hand, has never really been considered a serious advertising platform. But it may surprise some that Bing ads has a few unique benefits over Google ads. In this episode, I'll explain why you need to reevaluate Bing ads as an advertising platform and provide 3 key reasons why it's worth spending money on Bing ads.

-=-=-=-=-

Additional Resources:

6 Reasons You Need to Start Investing in Bing Ads - https://www.99signals.com/bing-ads/

How to Write PPC Headlines (Like a Boss) – 9 Actionable Tips - https://www.99signals.com/ppc-headlines/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

Google Panda was one of the most important algorithm updates from Google which completely changed the SEO landscape forever. It still continues to influence how we create content on the web.

In this episode, I discuss the influence of Google Panda algorithm update on SEO and the steps you need to take to recover from a Google Panda penalty and reclaim your search rankings.

For more details on Google Panda, check out this resource.

Resources & tools discussed in this episode:

Google Penalty Flowchart from Moz: https://buff.ly/2FTDXIK

Yoast SEO WordPress Plugin: https://yoast.com/wordpress/plugins/seo/

How to Optimize Your Site Structure: https://www.99signals.com/site-structure-seo/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In episode #12 of Marketing Mantra, I talk about a new Snapchat-commissioned social media study that reveals Snapchat has the happiest users. Are the findings of this study biased or can marketers learn something from this? Listen to this episode to find out.

Source: Apposphere: How the Apps You Use Impact Your Daily Life and Emotions [Snapchat Business Blog]

=-=-=-=-

To learn more about Snapchat marketing, check out these resources:

10 Best Snapchat Accounts to Follow for Marketing Inspiration

How to Advertise on Snapchat: A Detailed Guide to Snapchat Advertising

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

If you've used Instagram for marketing, then you'd know one of the major challenges on the platform is to drive traffic to your website. Instagram's 'one link in bio' limitation is a major hurdle for marketers and entrepreneurs. Luckily, there's an Instagram marketing tool that can side-step this limitation and drive tons of traffic to your website.

In this episode, I talk about Shorby — a powerful Instagram tool that can optimize your Instagram traffic with clickable links, messengers, and social networks.

-=-=-=-=-

Tools and resources discussed in this episode:

Shorby Video Review and Walkthrough - https://youtu.be/fpuG1htXPds

Check Out Shorby

My Custom Shorby Profile - https://shor.by/99signals

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In episode #10 of the Marketing Mantra podcast, I answer the all-important question—How long should your blog post be? Plus, I also reveal a tool that can help you arrive at the right word count for a blog post for any topic.

-=-=-=-=-

I talk about a tool called SEO Content Template in this episode. This tool is a part of the SEMrush Suite.

To use SEO Content Template, sign up for a free 30-day trial of SEMrush PRO Plan by clicking here: https://www.99signals.com/go/semrush-pro-offer

This plan will give you full access to all of SEMrush's premium features, including SEO Content Template. To learn more about the ideal blog post length, visit this article: https://www.99signals.com/how-long-should-a-blog-post-be/

Also check out this video tutorial of SEMrush's SEO Content Template: https://www.youtube.com/watch?v=MFPv2VO2Qvg

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

One of the greatest challenges on Twitter, as with any major social media platform, is to get relevant followers. That’s why I’m going to reveal a simple technique in this episode — a technique you can use to get organic followers on Twitter who are not just relevant, but who are also genuinely interested in your tweets. Listen to this episode on your preferred podcast platform to learn about this simple, yet super effective, technique to grow your followers on Twitter.

Check out this list of top 25 Twitter chats for marketers: https://www.99signals.com/twitter-chats/

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In episode #8 of the Marketing Mantra podcast, I talk about the one SEO tool you aren't using, but should. Find out which tool you should be using to increase your search rankings.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

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In episode #7 of the Marketing Mantra podcast, I talk about top 5 productivity tools for entrepreneurs.

-=-=-=-=-

Tools discussed in the episode:

1 - Brian.fm (https://brain.fm)

2 - Asana (https://asana.com)

3 - E.ggtimer (https://e.ggtimer.com)

4 - Stay Focusd (https://buff.ly/2t0D1u2)

5 - Momentum (https://buff.ly/2JV9YPN)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

More Resources for Entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

Google is finally pulling the plug on Google+. In this episode, I share my thoughts on Google+ shutting down and its implication for social media marketers.

Visit www.99signals.com for more tips, insights, and strategies on SEO, blogging, and marketing.

Follow us on social:

Facebook: facebook.com/99signalsblog Instagram: instagram.com/99signals Twitter: twitter.com/99signalsblog Twitter: twitter.com/mktgmantrapod YouTube: youtube.com/c/99signals

Download the 99signals App on iOS - apple.co/99signalsiOS Download the 99signals App on Android - bit.ly/99signalsAndroid

View Details

Google is finally pulling the plug on Google+. In this episode, I share my thoughts on Google+ shutting down and its implication for social media marketers.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

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Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In episode #5 of the Marketing Mantra podcast, I’ll be talking about a simple SEO hack you can use to build high-quality backlinks.

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Time-stamped Show Notes

[00:29] Episode Topic: A Simple SEO Hack to Get High Quality Backlinks

[01:18] This SEO hack is building backlinks through infographics.

[01:59] The first aspect of designing an infographic involves keyword research.

[02:10] Use tools like Google Image Search, Buzzsumo, and Pinterest to discover popular infographic topics.

[03:37] Use design tools like Canva, Venngage, and Piktochart to design your own infographic.

[06:13] Next, you need to promote your infographic and generate high-quality backlinks.

[07:50] Generate an embed code for your infographic using Siege Media’s Embed Code Generator.

[08:39] Submit your infographic to infographic submission sites.

[10:45] Promote your infographic on Reddit. Submit your infographics to this infographics subreddit. You can also share your content on these marketing subreddits. But be sure to read the guidelines.

[11:38] Try Brian Dean’s Guestographic Link Building Method to get tons of contextual backlinks.

[14:22] That’s it for this episode of Marketing Mantra!

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Tools and resources discussed in the episode:

3 online tools to design infographics:

  1. Canva - https://www.canva.com/

  2. Venngage - https://buff.ly/2OteACe

  3. Piktochart - https://piktochart.com/

Want to hire a freelance designer to design your infographic? Check out these sites:

  1. Fiverr - https://www.fiverr.com/

  2. Upwork - https://www.upwork.com

  3. Freelancer - https://www.freelancer.com

Siege Media Embed Code Generator - https://www.siegemedia.com/embed-code-generator

40 Infographic Submission Sites to Generate Backlinks - https://www.99signals.com/infographic-submission-sites/

How to Get Backlinks With Guestographics (by Backlinko) - https://backlinko.com/how-to-get-backlinks

For a detailed explanation of the infographic link building technique, visit: https://www.99signals.com/high-quality-backlinks-infographics/

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In episode #4 of the Marketing Mantra podcast, I’ll be talking about 5 impressive marketing tools you may not have heard of. These tools are highly underrated as they can really help you create more engaging content and achieve traffic growth. A few of them still have free versions, so start using them while they are still affordable.

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Links to marketing tools discussed in the episode:

1 Rocketium - bit.ly/rocketiumtech

2 Promo Republic - bit.ly/promo-republic

3 TARS - bit.ly/tars-chatbot

4 Poplink - bit.ly/poplink-url

5 Keyword Hero - bit.ly/keyword-hero-2018

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BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this episode of the Marketing Mantra podcast, I talk about the top 5 SEO news stories in August. If you missed any of the important SEO scoop from this month, then this episode is for you. Take note of these 5 important SEO news stories and fine tune your SEO strategy accordingly.

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

In this episode of the Marketing Mantra podcast, I talk about Instagram IGTV, a new feature from Instagram that allows you to upload long-form vertical videos to the platform. These videos can be up to an hour long. I also reveal 7 marketing tips and best practices you can follow to make your IGTV videos stand out and get noticed. If you've considered getting your IGTV channel up and running on Instagram, this episode is for you.

Thanks for listening.

  • Sandeep Mallya

To learn more about the marketing tips discussed in this podcast, visit: https://www.99signals.com/instagram-igtv-guide/

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Links to tools/apps discussed in the podcast:

Rocketium: http://bit.ly/rocketium-videos

SooMov: http://bit.ly/soomov-app (iOS)

-=-=-=-=-

BONUS RESOURCES + FREE DOWNLOADS

If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:

The Ultimate Blogging Toolkit (https://resources.99signals.com/blogging-tools-ebook) - This eBook features 75+ marketing tools to help you blog better and boost your traffic!

The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high quality backlinks, improve search engine rankings, and drive targeted traffic to your site.

The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO.

Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It’s a great place to get started if you’re visiting 99signals for the first time.

-=-=-=-=-

Follow us on social media:

Facebook: facebook.com/99signalsblog

YouTube: youtube.com/c/99signals

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message

View Details

With tons of business podcasts on iTunes, Google Play, & Spotify, it can sometimes be overwhelming for marketers to keep track of all of them. So in this inaugural episode of the Marketing Mantra podcast, I'll talk about 3 of my favorite marketing podcasts.

These are the 3 podcasts I'd recommend to all marketers, entrepreneurs, and small business owners out there.

Need more podcast recommendations for entrepreneurship? Check this out: 10 Podcasts That Will Make You a Better Entrepreneur

More resources for entrepreneurs:

75+ Best Books for Entrepreneurs - https://www.99signals.com/best-books-for-entrepreneurs/

10 Best YouTube Channels for Entrepreneurs - https://www.99signals.com/best-youtube-channels-entrepreneurs/

10 Best TV Shows for Entrepreneurs - https://www.99signals.com/best-tv-shows-entrepreneurs/

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Follow us on social media:

Facebook: facebook.com/99signalsblog

Instagram: instagram.com/99signals

Twitter: twitter.com/99signalsblog

YouTube: youtube.com/c/99signals

-=-=-=-=-

Visit https://www.99signals.com for more insights on SEO, blogging, and marketing.


Send in a voice message: https://anchor.fm/sandeep-mallya/message