Grazitti Interactive: Recent Episodes
Grazitti Interactive
We are a Marketing Technology Company with expertise in Marketo & Salesforce Consulting, Community Building, Data Science, Demand Generation & Web Development Services. https://www.grazitti.com
The innovation in the community world has pushed organizations to adopt a cross-functional approach. Companies today are accomplishing numerous facets by tapping into user behavior, diversifying operations, and building relationships.
We bring to you yet another episode of community talks by Grazitti Interactive.
Catch two community wizards, Brain Oblinger and John Summers, in conversation on how horizontal integration is paramount in making communities cross-functional.
The evolution of online communities has brought a wave of opportunities for businesses. However, community managers still struggle to leverage these possibilities and boost community value. Learn how you can drive community success by making them accessible to the executive teams by listening to this podcast.
Here’s another episode of community talks by Grazitti Interactive. We have with us Dani Weinstein - a Community Builder, Strategist, and Advisor enabling customer success, with over a decade’s experience in community operations.
Catch the two community mavericks, Dani Weinstein and John Summers exchange thoughts on driving success by boosting community value.
In episode 7 of Community Talks, we have Phoebe Venkat from Okta and Jeremie Gluckman from WeVideo in conversation with John Summers from Grazitti about how you can sell through online communities. Catch them as they discuss that and a lot more about communities in this podcast.
Videos can play a key role in customer engagement programs. Learn why they should be a part of your community strategy through this podcast
How well have you explored online communities? Learn how cross-functional they are by tuning into this podcast.
Grazitti brings to you another episode of Community Talks. This time we have Mike Rizzo from Mavenlink, who is building a community for client success operations at Mavenlink.
Catch the two community mavens, Mike Rizzo and John Summers from Grazitti Interactive, joining together on a dialogue on the cross-functionality of online communities.
Our latest Community Talks episode is on internal communities powering the remote workforce. Our host, John Summers, is a successful community manager, who provides an in-depth look at the significance of the internal community as a social intranet tool for remote working.
It will give you the necessary information and ideas to bring cohesive employee collaboration, perks of the social intranet, value of team spaces, and much more.
Knowledge resources are a prominent requirement to improve the customer experience with your product/service or brand. This podcast will help you know the importance of knowledge-centered service and self-service in community programs. This will also enable the audience to get answers on their own and elevate the support staff efficiency by providing them with efficient knowledge resources to help your community grow, cut extra costs, and earn better ROI.
Being a solo community manager can mean a seriously busy day of work. Learn more
In our podcast, Lana Lee, senior community strategist and community manager (Zuora community) gives us an insight into how she manages her tasks throughout the day.
Find out how John and Lana reveal their community managing secret-sauce that keeps them going. It is time to unravel the nuanced challenges and get inspired to counter them at your own discretion.
Community metrics have evolved a lot with time but the ROI of your community-building efforts is based on three distinct metrics: community growth, community engagement, and brand loyalty. Traditionally, the role of an online community was to get customer feedback and be reactive to customer problems. But now this role has evolved. These days online communities help businesses generate personalized experience, highlight the pain points of customers, and promote exclusives resources, etc.
Our latest Community Talks episode is on internal communities powering the remote workforce. Our host, John Summers, is a successful community manager, who provides an in-depth look at the significance of the internal community as a social intranet tool for remote working.
It will give you the necessary information and ideas to bring cohesive employee collaboration, perks of the social intranet, value of team spaces, and much more.
Knowledge resources are a prominent requirement to improve the customer experience with your product/service or brand. This podcast will help you know the importance of knowledge-centered service and self-service in community programs. This will also enable the audience to get answers on their own and elevate the support staff efficiency by providing them with efficient knowledge resources to help your community grow, cut extra costs, and earn better ROI.
Being a solo community manager can mean a seriously busy day of work. Learn more
In our podcast, Lana Lee, senior community strategist and community manager (Zuora community) gives us an insight into how she manages her tasks throughout the day.
Find out how John and Lana reveal their community managing secret-sauce that keeps them going. It is time to unravel the nuanced challenges and get inspired to counter them at your own discretion.
Ever thought of the evolution of community metrics? Learn more in this crisp podcast!
To know if you’re on the right track to furnish the best customer experience, it is crucial to analyze your efforts and optimize your performance keeping community metrics in mind.
In this podcast, you will learn about the rise of community analytics, evolution of branded communities, metrics that matter to analyze community ROI, and more!
Customers, these days, can sense a sales pitch from a country mile, and they despise it. The trick is to know the "what, when, and how" of the sweet spot that would make people engage with your brand. The future in inbound. Tune into this crisp podcast episode, "Inbound Marketing 101", where our marketing pros discuss just how you can create a flawless inbound marketing strategy.
Nurturing is the best way to woo your leads to the purchase. Tune into this crisp podcast episode, “Lead Nurturing 101” where our marketing pros discuss the concept of lead nurturing, why it’s necessary, and how you could build a winning lead nurturing strategy.
In the age of email marketing, it is challenging to get the attention of your prospective customers. However, the secret to being successful is to write emails that customers will open and read, and eventually click through to conversion. But how exactly do you get started? What steps do you take to ensure that your campaigns are a roaring success?
We discuss this and much more in our podcast - Getting Started with Email Marketing. Tune in to listen to the complete podcast and supercharge your email marketing game!
Justifying marketing budgets is a tale as old as time. You need just the right marketing attribution model to know what works best for you. Tune into this crisp podcast episode, "Marketing Attribution 101" where our marketing pros discuss just how you could make your marketing attribution life easier.
The marketing and sales bridge is the need of the hour. It’s here, it’s real, and it needs to stay! Discussing how you could learn the magic spell to get your marketing and sales teams to look beyond their differences, listen to each other intently, and collaborate, is the agenda of this crisp podcast. Tune in to listen to the complete podcast episode, “How to Create a High-Octane Marketing and Sales Alignment”.
Tune in to listen to the complete Episode 3, Marketing Life After May 25, 2018, of our podcast series "GDPR: The Sprint and the Marathon".
Data Subject Rights form the core of GDPR and businesses must implement these rights with subject to all the individuals involved. Tune in to Episode 2 of our podcast series “GDPR: The Sprint and the Marathon”. Listen to our marketing experts assist you in “Grasping the EU Data Subject Rights.”
Living in a digital world, with not a trace of perfect cybersecurity, data protection has never been more indispensable. Enter – GDPR! For you not to be oblivious to the concept, we bring to you our podcast series “GDPR: The Sprint and the Marathon”. Tune in to listen to our marketing experts as they prepare you for May 25th, 2018 – the day the biggest change in Data Protection will come into being.