Bombora: Recent Episodes

Bombora

Welcome to the podcast that brings you inside the trends and tactics revolutionizing B2B sales and marketing. Join host and co-founder of Bombora, Mike Burton and his Intent data champion guests. Learn about the practical and strategic applications of B2B Intent data from partners, clients, and industry pundits.

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Bleeding edge technology: combining LiveRamp and Bombora to reach any B2B audience, LiveRamp by Bombora

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The Fit + Intent approach to account targeting with Jib Hunt, MediaMath by Bombora

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Less is more: rethinking marketing and sales strategies with Erik Matlick by Bombora

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By some serendipitous small-world run-in, Mike Burton and Pieter De Temmerman crossed paths in the early days of Bombora. Today, they’re discussing the most recent developments on the LiveRamp and Bombora front: targeting audiences by Intent topic cluster and reaching small businesses in a way that’s never before been offered in the B2B market.