Video Marketing: Recent Episodes
Video Marketing Experts Dane Golden, Gwen Miller and Shelly Saves The Day
On the Video Marketing Value Podcast, video marketing experts Dane Golden, Gwen Miller, and Shelly Saves The Day interview top voices from around the video marketing industry to find out their secrets to success. We give you the best strategy and tips to get the greatest value out of your video marketing budget, and use video to give the greatest value to your potential customers. Focused on helping marketers, businesses, and brands, we talk about both YouTube organic and YouTube paid media, with an eye on strategy, content programming, and optimization. Guests have included Derral Eves, Matt Gielen, Ann Handley, Trena Little, Jeremy Vest, Sean Cannell, Rob Balasabas, Liron Segev, Mark Robertson, Jessica Stansberry, Brendan Gahan, Tom Martin, David Walsh, Desiree Martinez, Ileane Smith, George B. Thomas, Judi Fox, String Nguyen, Anthony Ambriz, Jake Larsen, Tom Breeze, and other leaders in the field of video marketing.
If you're a startup on YouTube, you probably want to act a little differently than a regular YouTube creator.
Because the YouTube funnel for startups is fundamentally different from how it is for creators, isn’t it? You have different goals and a completely different approach to earning money, don’t you?
And while we’re talking about startups and creators here, this info is helpful for almost anyone growing a business on YouTube. So to understand the YouTube funnel for startups, we’re going to talk about these key factors. One, defining your YouTube goals. Two, choosing your strategy. Three problems tracking your sales or conversions. And four, how are people actually finding you?
But let's dive deeper to get a fuller answer...
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🤓 HOST: The VidAction Podcast is hosted by:
- Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube | Newsletter
📝 SHOW NOTES AND EPISODE PAGE
So here's the big question for today. Should you run your YouTube ads on a separate channel? Now, why am I asking that?
Believe it or not, some advertisers run their YouTube ads on a separate channel from their regular YouTube channel, their regular organic videos, meaning they're not paid ads.
But let's dive deeper to get a fuller answer...
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🤓 HOST: The VidAction Podcast is hosted by:
- Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube | Newsletter
📝 SHOW NOTES AND EPISODE PAGE
So you’re thinking of running video ads to promote your startup, service, or product.
But which platform would you use?
What if there was something that Google did where you could use Google’s knowledge to run a video ad?
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🤓 HOST: The VidAction Podcast is hosted by:
- Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube | Newsletter
📝 SHOW NOTES AND EPISODE PAGE
If you're trying to grow using YouTube Ads, one of the most common questions we get is: "What topics should I cover in my YouTube videos and YouTube ads?" What are the exact video titles, etc., that you should have on your channel to make it do well?
Here's our research process and steps:
- What people ask.
- What words you use.
- What the numbers say.
- What words customers use.
- What's your target bullseye?
- Test and improve.
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🤓 HOST: The VidAction Podcast is hosted by:
- Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube | Newsletter
📝 SHOW NOTES AND EPISODE PAGE
🤷♂️ Who should NOT run YouTube Ads?
- Creators who only want views and subs.
- Anyone using the YouTube promotions tab.
- YouTube premium subscribers. You don't know how YouTube Ads work.
- People who don't watch YouTube.
- You don't know what your goal is.
- Your website can't convert.
- You could run ads, but you don't have enough inventory.
- If you don't like math, you're not going to understand the results.
- You're not getting enough data to understand if it's working.
- You don't have time to add another thing like YouTube Ads.
- Your growth is just fine. You don't need anymore.
- You need results too quickly because even YouTube Ads take a little while.
- If you just want to promote one livestream event, it's not going to be enough unless you already have a big audience.
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🤓 HOST: The VidAction Podcast is hosted by:
- Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube | Newsletter
📝 SHOW NOTES AND EPISODE PAGE
It's time to revolutionize your video marketing strategy! So I spoke to Ben Amos, who has written "Engage: The Definitive Guide to Video Strategy for Business." Because in today's digital-first world, video isn't optional—it's essential. In his book, Ben reveals the proven 7-step framework to plan, create, and distribute videos that deliver real results.
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SPECIAL GUEST:Ben Amos, author of "Engage: The Definitive Guide to Video Strategy for Business." Find Ben's podcast, services and masterclass at EngageVideoMarketing.com. And see his book at EngageVideoMarketing.com/book or on Amazon.
HOST: The VidAction Podcast is hosted by:
- Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube
SHOW NOTES AND EPISODE PAGE
“Turning your YouTube channel into a lead generation activity can happen by just doing two strategic videos a month. You do not have to post every week. If you are being really strategic in the type of content that you post up there, just two videos a month will do the job.”
– Jamar Diggs
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SPECIAL GUEST:– Jamar Diggs, YouTube Consultant
JamarDiggs.com | Jamar’s “YouTube Strategy Sprint” | Jamar’s “Low Lift Club” | Tell Jamar you heard about him on the VidAction podcast with Dane Golden!
HOST: The VidAction Podcast is hosted by:
– Dane Golden, YouTube Consultant
VidAction.tv | LinkedIn | YouTube
EPISODE WEBSITE
"As a YouTuber, you need to make sure that you're approaching what you're doing like a business. You need to remember that when you're going into content creation, you're going to reach a point in what you're doing where you're going to start asking yourself questions about money and is this worth doing,"
- Desiree Martinez
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SPECIAL GUEST:- Desiree Martinez - The Funded YouTuber Podcast
HOST: The VidAction Podcast is hosted by:
- Dane Golden, a top YouTube Consultant
VidAction.tv | LinkedIn | YouTube
LEARN MORE
If you're trying to up your game with video marketing on YouTube or other platforms, you really have got to understand that social media, YouTube, it's international. It's not just America, not just the UK, not just English, because it's the entire world.
So you really want to understand how to do multilingual properties on YouTube, Facebook, etc. We've got an expert here, Brett Snelgrove, who's worked for some amazing companies. Now he's helping you specifically today to tell you about the new YouTube feature that enables you to put in audio tracks (or dubbing, if you like) so your viewers can hear videos in their native languages. This is going to be a big trend, don't miss it.
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SPECIAL GUEST:- Brett Snelgrove - LinkedIn
HOST: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
TRANSCRIPT
If you're trying to grow your membership community, you're going to do a lot of video. There are a lot of factors to consider, so we asked Rob Balasabas to tell us the top things you need to know about your membership (or you might call it a video membership).There are three main parts to a great membership, including:
1) Your content library (on-demand content)
2) Access to you, the thought leader and your thought leader team, typically through live streams
3) Your private, gated, online community.
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SPECIAL GUEST: Rob Balasabas of Uscreen.tv
HOST: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
If you're using video marketing to grow your business, that's great. But how exactly do you do it? Today we've got a special guest, Cyan "Cy" Cooper, who's going to help you crush it on YouTube with his top five steps. Step 1? Find your audience, the ideal person who you want to sell to.
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SPECIAL GUEST: Cyan "Cy" Cooper - 100c
HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - Shelly.video
TRANSCRIPT
What if YouTube died today? Would it hurt your business? How would it change your video marketing?
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - ContentMinis
READ TRANSCRIPT
If you're doing video marketing on YouTube to grow your business, that's a smart move. But there are some mistakes that everyone makes that we're going to try to help you avoid. And one of my first mistakes that I recommend people don't do, is don't invest in a huge video production budget before you really know what you're going to do. That can be a lot of money you put in the wrong direction. Today, Shelly and I will cover more great tips like this. - Dane
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - ContentMinis
TRANSCRIPT
If you're doing video marketing to grow your business - whether you're trying to get more sales, whether you're trying to get more leads, whether you're trying to grow your membership - one thing you've got to be working on is doing better YouTube thumbnails. Because if you don't get clicks, you don't get views. Today we'll help you dominate on YouTube with awesome thumbnails.
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - ContentMinis
Sure, you know you need to get started with video marketing on YouTube, but how do you do it, exactly? Today we walk you though the essentials.
CHAPTERS:
00:00 INTRO - How to get started with YouTube marketing.
00:04 Fail fast.
00:45 Define your own success metrics.
02:25 Short form video.
03:48 Ask yourself this question.
04:52 Know, like, and trust factors.
08:14 Earning their business.
08:55 Who we are.
09:46 YouTube ads.
12:06 Study your calendar.
16:25 Trendjacking and Google Trends
17:48 Example: Alix Earle and Airbnb.
19:15 Example: Panda Dad.
20:01 Simple video equipment tips.
20:36 Editing videos on your phone.
20:49 Shelly's iMovie Made Easy course - https://imoviemadeeasy.com/
21:21 Logitech Brio 4K webcam - https://amzn.to/44jMwnR
22:58 Audio Cleanup with Adobe Enhance - https://podcast.adobe.com/enhance
23:42 Basic Microphone: Audio-Technica AT2020USB+ https://amzn.to/3PMipAP
24:21 Finding your best topics.
25:50 Organizing your topics.
26:42 Canva Magic Write https://www.canva.com/magic-write/
27:54 Thumbnail factors.
29:52 Thumbnail photos and facial expressions.
33:42 Who to hire first to help with YouTube.
39:04 Filtering through job applicants.
41:09 Batch production.
41:44 Prompting your viewers and community.
42:21 Video publishing frequency.
43:53 OUTRO
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - ContentMinis
You know your customers are on YouTube. They're watching something - but what are they watching? The question is, are they watching you? Are they finding you? And do they even know they need you? Today we talk about how to get your customers to find you, specifically.
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - ContentMinis
You have got to be repurposing your YouTube content! If you just make it once you have wasted time, because this is a useful asset that you can use in multiple ways. Is it content multiplication? Content repurposing? Some other thing? It's all the above, because it all falls under distribution and it all falls under being able to extract from what you've already done so that you can distribute more.
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - ContentMinis
Marketers are missing out on using the YouTube Community Tab. This is a social-media feed-type tool which can show your text posts, polls, and even carousel photos. Importantly, these can show even to people who are not subscribers, so it's a great way to engage and build that audience that you're building on YouTube.
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - Shelly.video
What if you needed to promote and market your business on YouTube but you had zero budget? Could you do it? Yes, you could. Today we'll tell you how.
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
Today we're talking about your YouTube production and distribution checklist or publishing checklist, because there can be just a ton of things you need to do to get it right.
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HOSTS: The Video Marketing Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
- Shelly Saves The Day - Shelly.video
In today's world, video is essential to the customer journey and or funnel. Today we're talking about how YouTube fits into the funnel, and at what stages other types of social video, personal video, webinars and other videos fit into that customer journey at various stages.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden - VidAction.tv
- Shelly Saves The Day - Shelly.video
YouTube is essentially a media software platform. But it can't work entirely alone. Today we'll give you our top software picks to help you do YouTube and video marketing better.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
- Shelly Saves The Day - ShellySavesTheDay.com
Here's our recommended software tools for this episode:
Dane's Recommendations:
- Embed Plus - Customize your YouTube embeds
- Screenflow - Easy-to-learn video editing software
- PromptSmart - Teleprompter software
- Vimeo - video hosting
- ConvertKit - email service
- IconScout - graphics and Lottiefiles resources
- Custom Thumbnails - thumbnail design services
Shelly's Recommendations:
- Recut - Removes dead space in your rough-cut files - Save $10
- Ecamm - My Favorite for Streaming! Try Ecamm for yourself for 14 days FREE
- Install TubeBuddy for free to help you get the most out of YouTube! Get 14 days free of TubeBuddy by using this link. Use Code "ShellysBuddy" to save 20%!
- Descript - video editor
- Genius Link - make more revenue from your links
- Canva "Magic Write" - (or other AI help generators, Jasper, ChatGPT)
- ContentMinis.com - Shelly's service - Your content, just smaller.
Gwen's Recommendations:
- Google Docs and Google Sheets - get organized
- Video Teleprompter - teleprompter for your phone
- Frame.io - Editing collaboration software
- Notion - connected workspace for greater productivity
- VidIQ - YouTube keyword research and recommendations
- Tubular Labs - social video intelligence
- VideoAmigo - all-in-one platform unlocking YouTube insights
- SocialBlade - analytics made easy.
- Noxinfluencer - influencer marketing tools
- Rev - manual video captions
- Photoshop - photo and graphic editing
- Premiere - video editing suite
Should you use YouTube Ads? Maybe - it depends on your goals, if you have the budget, and if you can do it the right way. Today we're talking about the pros and cons.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
- Shelly Saves The Day - ShellySavesTheDay.com
Today we're talking about how to build your YouTube team. Should you build your team person-by-person and hire them in-house? Or do you want to get consultants, or contractors, or an agency to help you with your YouTube channel? Today we'll tell you.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
- Shelly Saves The Day - ShellySavesTheDay.com
What happens after you've produced your YouTube videos and you want to repurpose them for other platforms or other uses? What are some of the options and methods you can follow? Today we'll tell you (and BTW check out Shelly's website: https://www.contentminis.com)
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
- Shelly Saves The Day - ShellySavesTheDay.com
Wow, there's been a lot of layoffs lately. This is, of course, a very difficult time for the people being laid off. But also, for those who are still with the business, how will this affect the management of your YouTube channel? Today we'll tell you how to get through it as best you can.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden - VidAction.tv
- Gwen Miller - LinkedIn
- Shelly Saves The Day - ShellySavesTheDay.com
OK, so you're doing some things that are working for you on YouTube. But you've got some gaps in your YouTube business strategy. Today we tell you where they are.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | YouTube | TalkToDane.Today
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day
ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
You're a business and you don't know how to do YouTube. No problem! We're going to pretend we're running your YouTube channel today, and suggest how to do YouTube for different kinds of businesses like yours!
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | YouTube | TalkToDane.Today | YTconsultant.tv
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day
ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
Here's Gwen's TikTok links that we talked about:
-
Kirill's sleep and work schedule:
https://www.tiktok.com/@vilpe_global/video/7114268355208416517 -
Customer's car is possessed:
https://www.tiktok.com/@publicsafetydirect/video/7023485997237193990 -
Asking what car a car salesman would NOT buy:
https://www.tiktok.com/t/ZTRpjG1pF/ -
Dog delivers cupcakes:
https://www.tiktok.com/t/ZTRpkHotN/
If you don't hook the viewer in the first few seconds, it doesn't matter how good your YouTube video is overall. So today we go through the top ways to craft hooks and intros that keep your viewer watching.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | YouTube | TalkToDane.Today | YTconsultant.tv
- Shelly Saves The Day
ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
AFFILIATE LINKS* :
- Descript - A new, better way of editing YouTube videos.
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
Here's our Video Marketing Holiday Shopping Guide with all our recommendations for you.
- Descript Video Editor - Dane
- Descript Video Editor - Shelly
- Continuity Camera iPhone Mount - Dane
- MiiKARE Continuity Camera Magnetic iPhone Mount - Dane
- Mophie power brick - Shelly
- Anker PowerCore+ - Dane
- HemingwayApp - Dane and Shelly
- DJI Mic Wireless Lavalier Microphone with 2 Transmitters and 1 Receiver - Shelly
- Smallrig Handheld Mic Adapter - Shelly
- Insta360 Magnet Pendant - Shelly
- Deity V-Mic D4 Mini Video Microphone - Dane
- Rode VideoMic Me-L iPhone Microphone - Dane
- Neumann Vocal Condenser Microphone, Black (TLM 102 MT) - Dane
- Blue Yeti Mic - Shelly
- Shure mv88 Mic - Shelly
- Pergear Mini Teleprompter for Smartphone - Dane
- Promptsmart Teleprompter Software - Dane
- Recut - gap removing video editor - Shelly
- BUBM Travel Gadgets Bags - Dane
- Sony ZV-1 - Shelly
- Niceyrig vlog mirror - Shelly
- Ulanzi mini light - Shelly (Dane just bought, too!)
- LottieFiles - tiny free video animations - Dane
- IconScout - Dane
- Ecamm - Shelly
- Popl NFC Digital Business Card for Back of Phone - Dane
- Eucos phone stand - 62" - Shelly
- OneTab Chrome Extension - save your tabs - Dane
- TubeBuddy - 14 days free - Use Code ShellysBuddy to save 20%! - Shelly
- Shure SE215 PRO Wired Earbuds - Dane
- USB-C to USB 3.0 Adapter 2 Pack - Dane
- USB Hub - Dane's is sold out but this will do - Dane
- Innogear heavy duty mic arm - Shelly
- Neewer Large Sturdier Microphone Stand - Dane
- ULANZI 3-Arm Desk Stand and Boom Arm - Dane
- Continuous battery supply - Shelly
- EXMAX 360 Degree Swivel Mini Tripod Ball Head with 1/4” Screw Thread Base - Dane
- Apple Pencil - Shelly
- Notability App - Shelly
- Procreate app - Shelly
DISCLAIMER:
This description may contain affiliate links. When you click them, I may receive a small commission at no extra cost to you. I only recommend products and services that I've used or have experience with.
Shelly and Dane give you their favorite features from TubeBuddy for making your YouTube channel better. And guess what? You get to vote on whose tips you like better. Because you'll get to vote. How do you vote? By clicking on either Shelly or Dane's links, you'll allocate who will get the referral fee when you sign up. HINT: Shelly's got the better deal.
TUBEBUDDY LINKS:
- Shelly's TubeBuddy Affiliate Link:
Get 14 days free of TubeBuddy by using this link
Use Code ShellysBuddy to save 20%! - Dane's TubeBuddy Affiliate Link
FAVORITE TUBEBUDDY FEATURES:
ROUND 1:
a. DANE:
Comment word cloud
Great for getting the sentiment of your comments.
b. SHELLY:
Text canned responses
Great for mentioning playlists or videos in a series - any paid level
ROUND 2:
a. DANE:
Bulk Find & Replace Text [update descriptions]
With this you can update any URLs or text in bulk in your descriptions across the channel.
b. SHELLY:
Find Replace append
All bulk editing tools - does more than YouTube can by itself.
ROUND 3:
a. DANE
A-B testing
Thumbnails and titles.
b. SHELLY
A/B Testing
Titles is new and a great update.
ROUND 4:a. DANE
Retention Analyzer
Find this in the top TubeBuddy icon at the top of your YouTube page if you have the extension plugged in then go to website tools.
b. SHELLY
Automatic translations and top languages spoken
Expanding global reach
ROUND 5:
a. DANE
Backups and Export
of all metadata
b. SHELLY
Website extras discounts/upload checklists/ and competitor reports
Hidden outside of the extension, music, epidemic, Roberto Blake's templates.
BONUS ROUND
a. DANE
Advanced video Embed
Free Wordpress feature.
b. SHELLY
GREAT Affiliate program that is recurring!
Discounts for small channels.
DISCLAIMER:
This description may contain affiliate links. When you click them, I may receive a small commission at no extra cost to you. I only recommend products and services that I've used or have experience with.
OK, great - you've got a YouTube channel for your business. Now, how do you get more subscribers? Today we'll tell you. SUBSCRIBE TODAY!
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | Twitter | YouTube | TalkToDane.Today | YTconsultant.tv
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
Sean Cannell has been educating YouTubers to the tune of upwards of 2 million subscribers over the past more than a decade on his Think Media channel. Now, with his Video Influencers co-author Benji Travis, they've released and updated version of their book, "YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer." Today he gives us a preview of some incredible tips from the book.
"YouTube Secrets" can be found at TubeSecretsBook.com - and on Amazon and Barnes and Noble. Check out Sean and his team on the Think Media YouTube channel.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | Twitter | YouTube | TalkToDane.Today | YTconsultant.tv
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
Today we're talking about the different kinds YouTube consultants. There are a lot of people say they need a YouTube consultant, but what does that really mean? We'll define and give insights into the different types of roles.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | Twitter | YouTube | TalkToDane.Today | YTconsultant.tv
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
There are 5 kinds of videos that every business must have. Special guest Summer Felix-Mulder from The Draw Shop tells us what they are.
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SPECIAL GUEST: Summer Felix-Mulder of The Draw Shop | SummerMulder.com | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | Twitter | YouTube | TalkToDane.Today
- Gwen Miller LinkedIn | Twitter | YouTube
QUOTE:
"The first video [your business needs] is the landing page explainer video. When somebody has clicked on an ad and comes to your landing page, it's the video that's on that page that immediately gets their attention and says, 'Watch me.'"
"That is the video that gets your audience further hooked into what you told them you were going to talk about. It's the continuation of that conversation and people will spend more time on that page because of that video."
- Summer Felix-Mulder
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you.
YouTube has made several important announcements about Shorts, Monetization, and Music. Our very own ShellySavesTheDay was "in the Zoom where it happens." Here's our take on the changes.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | Twitter | YouTube | TalkToDane.Today
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy | ContentMinis
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
- MorningFame - Find out what topics will rank for smaller channels.
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you.
How can you know what kind of YouTube video to make, if you don't know where your viewers are watching them? Are they watching on computer? Phone? TV? Tablet, gaming device, or maybe even their wristwatch? As a marketer, you need to be able to make your video watchable and engaging across all these devices. Today we'll show you how.
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HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden VidiUp.tv | LinkedIn | Twitter | YouTube | TalkToDane.Today
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube | ShellyShopsOnline | iMovieMadeEasy
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
- MorningFame - Find out what topics will rank for smaller channels.
QUOTES:
"It's very key that you understand the makeup of your audience, on what device they're watching you on."
- Gwen Miller
"If you aren't doing huge call-outs with zoom-ins and stuff like that, you're never going be able to keep and retain the people who are watching on mobile"
- Shelly Saves The Day
"We really need to think about what devices people are using. And the algorithm will show the same user different videos depending on where they're logged in."
- Dane Golden
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you.
It's great if your viewers watch one of your videos. But if you're going to make a strong enough connection to turn them into customers, you've got to get them coming back again and again. But how? Today we're going to tell you how to do this.
SUBSCRIBE TODAY!
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
- MorningFame - Find out what topics will rank for smaller channels.
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you.
If you're trying to grow your business with YouTube, you're going to need some software tools to help you along. We've got some tools you might want to try, and some links below to check them out.
SUBSCRIBE TODAY!
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
SOFTWARE FOR YOUTUBE*:
(Non-comprehensive list, in rough order of mention)
- TubeBuddy
- VidIQ
- MorningFame
- Social Blade
- YouTube Brand Account
- Tubular Labs
- ListenFirst
- Monday.com
- Airtable
- Rev
- Notion
- Paladin
- SRT files
- Facebook SRT naming convention
- Evernote
- Thomas Frank
- Brand Channels
- Google Trends
- OpenSlate
- Google Adwords
- In-feed ads
- Adobe Premiere
- Descript
- Recut
- CMS - Content Management System
- Asana
- ClickUp
- Trello
- iMovie Made Easy (Shelly's Course)
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you.
You can do all the fancy video editing and presentations you want, but if you don't hit the right topics, you are not going to get the right viewers. So today we'll show you how to do the right topics for your YouTube channel.
SUBSCRIBE TODAY!
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
- MorningFame - Find out what topics will rank for smaller channels.
- Keywords Everywhere - Good for also ranking YouTube videos on Google itself.
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you. We only recommend products and services that we've used or have experience with.
The YouTube Studio we're talking about today isn't the room you shoot your videos in. Rather, it's the dashboard with tons of options that YouTube gives you to manage all the features, tools and analytics of your videos. The YouTube Studio includes tabs for content, comments, copyright, monetization, customization, audio library, a special editor and so much more. Let's find out a little more about it today.
SUBSCRIBE TODAY!
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
- MorningFame - Find out what topics will rank for smaller channels.
- Keywords Everywhere - Good for also ranking YouTube videos on Google itself.
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you. We only recommend products and services that we've used or have experience with.
When you're doing business on YouTube, what's against their rules? What is OK? And what's on the bubble? What gives you a "strike" and how bad is it really? And which violations can let other channels run ads on your content? Also, can you "buy views" or "buy subscribers" to make your channel blow up?
How about using copyrighted material from music, TV, movies, or even other channels? Can you import other people's videos from other social media? Can you upload duplicate content of your own to multiple channels? Today we'll talk about this and more.
SUBSCRIBE TODAY!
HOSTS: Video Marketing Live is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
AFFILIATE LINKS* :
- TubeBuddy - Excellent overall channel management and topic research.
- Rev.com - Get manual captions for better YouTube SEO.
- VidIQ - Great helping you find the topics that can get highest views.
- MorningFame - Find out what topics will rank for smaller channels.
- Keywords Everywhere - Good for also ranking YouTube videos on Google itself.
*DISCLAIMER:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you. We only recommend products and services that we've used or have experience with.
How long should your YouTube videos be? You may have heard two conflicting ideas about the length of your YouTube videos:
1) That you need to keep people watching as long as possible, and
2) That you need to cut out all the fluff. But how do you keep people interested in what you're saying for a long enough amount of time? And how long should that be? Gwen has done a lot of research on this, and today she'll share her insider secrets.
SUBSCRIBE TODAY!
HOSTS: Video Marketing Live is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
MENTIONED IN THIS VIDEO*
- MorningFame - Find out what topics will rank for smaller channels.
- TubeBuddy - Excellent overall channel management and topic research.
- VidIQ - Great helping you find the topics that can get highest views.
- Rev.com - Get manual captions for better YouTube SEO.
- Keywords Everywhere - Good for also ranking YouTube videos on Google itself.
* AFFILIATE LINKS:
This description may contain affiliate links. When you click them, we may receive a small commission at no extra cost to you. We only recommend products and services that we've used or have experience with.
You may be paying tens of thousands of dollars to rank your website on the first page of Google. But did you know that you can also rank on that first page of Google for free with your YouTube videos?
SUBSCRIBE TO THIS PODCAST
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, and Rev.com, and other products and services we recommend.
QUOTE FROM THIS EPISODE:
"Some topics can rank on the Google home page for free from your YouTube channel. And if they end up watching a video that you've helped them with, and you're in the video, you're making a personal connection between you and your business and that viewer."
Why do people subscribe to YouTube channels? Does subscribing mean a viewer will see all or most of the YouTube videos from that channel? How and when should creators ask viewers to subscribe? Today we'll tell you how and why.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, and Rev.com, and other products and services we recommend.
SOME QUOTES FROM THIS VIDEO:
"YouTube subscribers is probably the number one metric on any social media."
- Dane Golden
"If you've given indications to YouTube that you're not enjoying the content, you're not interacting with it, or you're being presented a thumbnail and you're not clicking on it, it will decrease the likelihood and frequency at which YouTube will serve you up that person's content."
- Shelly Saves The Day
With both personal safety and brand safety, you've got to understand the YouTube platform, its safety features, and the best way to manage it all. Today we'll give you some tips.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SOME QUOTES FROM THIS VIDEO:
"You have to be very careful that you're not giving out more identifiable features that make much more easy to track down. So one of the rules that we always have is we don't show the front door of your house."
- Gwen Miller
"Not only can you Sharpie-out your address - and you see that a lot on unboxings - but I would go a step further and usually have a UPS box or a PO box."
- Shelly Saves The Day
"One of the videos was a girl just at her school talking, but it showed in the background the name of the school, just slightly obscured. But it was pretty easy to figure out what the name of the school was. And I'm like back to the editor - no, no. You know, we can't do that."
- Dane GoldenMORE PODCASTS
To really grow the business you're generating from YouTube, you're going to have to get your viewers into an off-YouTube community of some sort, like a Facebook group, Discord group, or other options.
HOSTS: The Video Marketing Value Podcast is hosted by
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
PRODUCTS MENTIONED:
- Shelly Saves The Day's "Buy Me A Coffee"
- Dane's Descript Affiliate Link - Descript is a super-simple video editing tool that lets you edit video like a Google Doc.
MORE PODCASTS: VideoMarketingValue.com
Is a viewer the same thing as a customer in your YouTube channel? It could be but what is most important for brands and businesses to focus and hone in on is who the ideal viewer or account avatar that they are going for. Dane and Shelly talk about the differences and how to transform that viewer into a customer.
HOSTS: The Video Marketing Value Podcast is hosted by:desc
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Businesses are not doing a great job at being relatable with the viewer in their YouTube videos. Whether it is not looking at the camera directly or not facing forward towards the camera and you only see the profile. Shelly and Dane break down the best ways that companies and creative types can be more relatable with their viewers.
HOSTS: The Video Marketing Value Podcast is hosted by:desc
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
We've decided to tell these brands how to make YouTube videos. They didn't ask us, but we told them anyway.
HOSTS: The Video Marketing Value Podcast is hosted by:desc
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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What makes viewers keep coming back to your channel? Is it all about subscribers, or thumbnail clicks? Or are there other ways to get return viewers? Dane and Gwen go through various techniques and reasons why viewers keep coming back to some YouTube channels.
HOSTS: The Video Marketing Value Podcast is hosted by:desc
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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How do YouTube shorts figure for your business? Is it something you should dip your toes into and what approach should you have. Shelly, Gwen and Dane give you the best strategies on ways to use YouTube Shorts for your business.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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What kind of views do you want for your channel? It is easy to get a million views but what about reaching the right type of viewer. Shelly, Gwen and Dane go over how to get the best type of viewer, organic vs paid, and how niche should you go.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Amazon Video is making huge moves into shoppable video, and Shelly Saves The Day is telling us how she's making it happen as a creator on the platform.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Let's stop a second and just ask, why are you doing a YouTube channel for your business at all? What's the goal? If you don't know the goal, you can't accomplish that goal. Is it just views? What if the views are by people who would never be your customers? How should you think about subscribers, clicks, and other metrics? Should you try to track leads? And if you do, what's the best way to track them?
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Uploading videos to your YouTube business channel is the easy part. The hard part is choosing which topics to make videos about. We take a look at how you choose which topics will help your channel, and your customers, the most.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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How someone watches your YouTube business videos depends, in some part on what device they're using to watch them. So if someone is watching on a phone (mobile), they might watch for shorter than if they're watching on TV. But someone watching on tablet might actually prefer a different video than when they're watching on their computer. But how can you make one piece of content that satisfies all platforms?
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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So - how do you tell if a business’s video did a good job or not? Subscribers? watch time, views, drove more leads? Influencer video drove more general business? Email signups? What about Google searches, did they increase for that brand during that time? What about overall views of other videos on the channel?
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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What if you were suddenly put in charge of the YouTube channel for your business on Monday with no experience, and told you needed to have your YouTube channel online with a video or two on Friday? What would you do? Today we tell you.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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What should you ask your viewers to do in a YouTube video? In marketing we call this the “call-to-action.” Should you ask viewers to like, subscribe, comment, download something, watch another video, or buy something? Or do you ask something different? And importantly, when do ask them? Today we’ll give you some answers.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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We break down the differences between emphasizing stories vs. education in YouTube videos for business. What types of storytelling are there? How can companies use them as standalone techniques, and how can they combine them? Today we’ll tell you how.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
We take a look at shoppable videos: What are they? Which platforms are doing them best? How can you do them? Dane and Gwen, with special co-host Shelly share their experience with how shoppable videos work, how China is a step ahead, how Amazon does it, and how YouTube could give creators the opportunity to sell products right from their videos.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
- Shelly Saves The Day ShellySavesTheDay.com | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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YouTube comments can really make your channel become a two-way conversation between you and your viewers. Dane and Gwen go through the different ways you can use comments to increase your channels' viewership, how you can hurt your channel by banning comments and ways to deal with negative comments.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
As a business, you know that influencer marketing on YouTube can be extremely valuable in getting the word out to potential customers. But how do you choose which YouTube creators to work with? How do you know what value to place on them? And how do you know afterwards what kind of value you've gotten. In this episode, Gwen shares with Dane and the listeners how to track your return on investment (ROI) from your YouTube influencer marketing campaigns.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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If you're like a lot of creators, when you shooting your videos, you've got to make sure you take some still images to use in your thumbnails, too. Dane has his clients do it a different way, in that he has them do a photo shoot where they imagine having different emotions, which makes them have different facial expressions, like fear, anger, joy, disgust, surprise, curiosity and regret. He's got 60 questions that are designed to elicit these emotions. He then takes these images and has several choices to choose from when creating thumbnails for his clients.See Dane and Gwen make funny faces.
Watch the full livestream
Links: RemoveBG | Canva
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
Does adding B-roll footage to your video on YouTube help or hinder your views and watch times. Gwen and Dane take a look if B-roll really does help. They also define what exactly is B-roll footage and what kind of B-roll footage should you add and how to your videos.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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YouTube is now emphasizing the "returning viewers" analytic as a top factor in deciding which YouTube channels should be rewarded with more views. But it's a little complicated to explain the first time. Gwen gets it but Dane is still learning, so she explains some things to him. To do this, we talk about what exactly is a YouTube view, as well as how unique viewers and new viewers are measured.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
Dane Golden:MORE INFO
Starting a YouTube channel for your business can be daunting. Dane and Gwen break down the basics so that you know a few things before you turn on the camera and hit record.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Should you share your videos and to who if you want to grow your YouTube channel? With YouTube going through a transitional change in viewership Dane and Gwen break down how you should share your videos, to which platform and who is the best to share with if you want to grow your channel.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
What’s new in YouTube analytics? Dane and Gwen break down all the new updates to the analytics section in YouTube Studio, how to read the new retention graphics, and which analytics you should really pay attention to. Keep listening for all the truth bombs that Gwen throws down.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
The longer someone watches a video, the more YouTube will recommend that video to others. Audience retention is key, and Adrian Lurie of Dragonfruit Media joins us to talk about his process to maximize YouTube watch time.
GUEST: Adrian Lurie – Dragonfruit Media – dragonfruitmedia.co/dane (download)
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Which is better for your YouTube account: views, likes or subs? Not sure? What should you focus on and which should you ultimately ignore? Today Dane and Gwen give you the lowdown on what YouTube specifically looks for when recommending your videos, and brands and businesses look at now to determine if a channel is successful.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Think your YouTube is done after you have uploaded it? Nope! The end screen is just as important as the intro to get the viewer to click through and keep watching your other videos. Today Dane and Gwen give you all the facts on the YouTube end screen. How it has evolved, what can you put on there, how many can you put there, what things should you put on there and how should you time your end screen.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Think YouTube is all about video? Nope! Text like titles, descriptions, and captions and more are all important to helping YouTube put your videos in front of the right viewers. But there are also some YouTube text, like keyword tags, that may not be as valuable as you think. Today, Gwen and Dane go through the different ways you can add text to your YouTube videos to help them get more views.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
MORE INFO
So you think you know what a YouTube view is? Think again! What, exactly is a YouTube view, really? Today, Gwen and Dane take a look at YouTube views, explain how long viewers have to watch for a view to really be a view, and is there a difference between paid views with YouTube ads, and regular-old organic YouTube views.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen takes you through her top 5 YouTube video metrics are - not analytics, but metrics - and shows how they can quickly tell you if a video is doing good or bad, and why.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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What is a YouTube subscriber, really? And is growing your subscribers actually a good or a bad thing, and why? Today you'll find out.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen gives you four metrics that you should look at in the YouTube Studio to see how healthy your channel is and what you can do with them to grow that channel.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen and Dane talk about how important YouTube titles are, how to do them the best way and how to do them right.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen talks about how brands get influencer marketing wrong on YouTube, what exactly a brand should expect from an influencer, and what to request in a brand deal.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
Gwen Miller:"Influencer marketing is where you work with a creator's organic channel. You might identify a creator on the platform that you're like, I think they're really aligned with my business. I think they have the demographics and the audience is going to be super interested in buying my product. I want to get in front of this audience and I want to have the person they trust most, which is the person who hosts the channel, tell them about my product so they're more likely to buy it."
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Dane and Gwen give you tips on how to write YouTube scripts for both lifestyle and business videos, and go through the different kinds of scripts you can write for different kinds of content.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
Gwen Miller:
"Well, let's start with what not to do. So for me, like my biggest no-no - and when you work with a lot of entertainment companies that may just be starting to play in the digital space - they want their logo to be the first thing that comes up, so that everyone knows it's coming from them. And I'm always like that is the kiss of death."
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Dane gives his Top 15 tips for doing B2B and SaaS on YouTube.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen reveals how YouTube ranks your videos with its machine learning algorithms, and how this can help your YouTube channel succeed.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller Hearst Magazines | LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Ian Anderson Gray helps entrepreneurs level up their impact, authority and profits by using live video with confidence.
GUEST: Ian Anderson Gray - iag.me | LinkedIn | Confident Live Marketing Show | Facebook | Twitter | Instagram | YouTube | Pinterest
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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AJ Wood is a solutions consultant for Adobe and a creator in the Photoshop space. Today AJ is talking about how to create helpful "how to" content to engage YouTube viewers.
GUEST: AJ Wood - Create Helpful "How To" Content - Video Marketing World Talk | ajwood.com | Twitter | Facebook | YouTube | Instagram | LinkedIn | Adobe Creative Cloud - Business Design Best Practices - YouTube Playlist
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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"Shelly Saves the Day" is known for her expertise in giving tutorials and courses on livestreaming, vertical videos, iMovie editing, and also for her makeup videos. Today she's talking about how most business videos suck - but they don't have to!
GUEST: "Shelly Saves the Day" - YouTube | Instagram | iMovie Made Easy Course
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Joe Pulizzi is one of the pioneers of the content marketing industry and the author of “Content Inc.,” which is being updated and re-released this month. Joe gives us the inside track on the best practices for content marketing when it comes to video.
GUEST: Joe Pulizzi – Content Inc. | TheTilt | JoePulizzi.com | ThisOldMarketing.site | Facebook | Twitter | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Jeremey Vest is the Chief Marketing Officer for Braille Skateboarding and is a YouTube thumbnail legend. He will share with us his best secrets to help you get the best thumbnail for your YouTube video.
GUEST: Jeremey Vest Braille Skateboarding | jeremyvest.co/thumbnails | Twitter | Facebook | LinkedIn | Instagram | Master Thumbnails Group
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Matt Johnston of Guide Social Global breaks down the big limitations to ad tracking and retargeting that is happening in the newest iOS update, 14.5. Matt also talks about how it is expected to change user behavior and if there is a silver bullet solution for advertisers.
GUEST: Matt Johnston Guide Social Global | Matt Johnston Online | YouTube | LinkedIn | Instagram | Twitter | Facebook | Video Marketing Podcast | Producing Empathy: The Secret Method I Use to Get 100 Million Views on Videos Online | Facebook Group: Video That Sells: Strategy, Tactics, & Support To Sell With Video
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Justin McAleece from shoots.video breaks down how their company help marketers and companies find directors, producers, writers, cinematographers, gaffers, audio techs, editors, and more through peer-to-peer referrals.
GUEST: Justin McAleece shoots.video | LinkedIn | Meetup | Clubhouse | Facebook | Blare Media | Instagram | Brick Madness
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Christina Cooper of Kin breaks down what should be in your social media plan and what kind of social media team you should put together.
GUEST: Christina Cooper Kin | Linkedin | Instagram | Facebook | Instagram
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Beth Le Manach of Entertaining With Beth gives tips on how to find the video host that fits your brand.
GUEST: Beth Le Manach Entertaining With Beth | YouTube
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Taylor Wells of Create Successful Webinars gives tips on creating and running successful webinars to achieve your business goals.
GUEST: Taylor Wells of Create Successful Webinars | Linkedin
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Stacey Kelly is a branded content executive producer who has worked on content for many brands in her time at places such as Buzzfeed and Viacom. Stacey gives us her thoughts on what branded content is and how companies can connect their brands more deeply with their audience.
GUEST: Stacey Kelly Linkedin | Instagram | Stacey's Checklist For Branded Content
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Brendan Gahan is the Chief Social Officer at Mekanism and Epic Signal. Brendan gives us his thoughts about the future of social video for brands.
GUEST: Brendan GahanMekanism | Brendan Gahan | Linkedin | Twitter | Tik Tok | The Future Of Social Advertising: The Definitive Guide (Part II) | Flicker, Flash, & Flare TikTok Content Strategy For Brands: The Ultimate Guide | It's On Us
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Leslie Morgan is a consultant to creators and high profile talent and the general manager of The Candidly. Leslie gives us the reasons why marketers shouldn't sleep on Pinterest and TikTok.
GUEST: Leslie Morgan The Candidly | Twitter | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Should you livestream your business-related podcast? We talk about the 13 key factors you should think about when deciding what to do.
HOSTS: The Video Marketing Value Podcast is hosted by:
– Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
– Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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On this episode Dane and Gwen talk about Dane's running list of things that businesses ignore about YouTube that has been compiled over the years.
HOSTS: The Video Marketing Value Podcast is hosted by:
– Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
– Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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YouTube marketing legend Derral Eves joins us to talk about his new book, "The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue".
Guest: Derral Eves: Reserve Your Copy Here | DerraEves.com | Creatus | YouTube | Twitter | Linkedin | Facebook | Instagram | VidSummit | Amazon
HOSTS: The Video Marketing Value Podcast is hosted by:
– Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
– Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Diana Gladney of the Video Simplified Podcast gives us tips on the kinds of videos that businesses should make for YouTube.
Guest: Diana Gladney of the Video Simplified Podcast | DianaGladney.com | YouTube | Instagram | Facebook | Linkedin
HOSTS: The Video Marketing Value Podcast is hosted by:
– Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
– Gwen Miller LinkedIn | Twitter
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Marlon Doll from Vireo Video helps businesses with both YouTube channels and YouTube ads. Today on the show Marlon give us 5 tips on how YouTube marketing can grow your business and increase sales.
Guest: Marlon Doll Vireo Video | 5 Ways Video Marketing Can Grow Your Business and Increase Sales | Marlon Doll Cooking Show | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen Miller is a digital video strategist who works with brands, creators and media companies to use data to craft their content for one-of-a-kind audiences. Today on the show Gwen gives us five factors that affect our YouTube growth engine.
GUEST: Gwen Miller Twitter | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Tolis Dokianos is a brand ambassador with Cinamaker. On this episode Tolis gives us tips and recommendations about using multi-camera software on YouTube and other platforms.
GUEST: Tolis Dokianos Cinamaker | Apex Video Marketing | YouTube | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller of Kin | LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Mark Robertson is a social video marketing pioneer. On this episode Mark gives tips to marketers and business owners on how to handle some of the key changes to the YouTube algorithm.
GUEST: Mark Robertson vidIQ | Twitter | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller of Kin | LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
Related Links: Dane's Video about "Ending Language"
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Trena Little is an expert in using YouTube to drive the creation of her email list, and from there using her funnel to drive purchases on her courses on how to do YouTube better. Today she breaks down her funnel in detail, providing some insider secrets on how any business can use this system to grow.
GUEST: Trena Little of TrenaLittle.com | Start and Grow Your Email List | Pinterest | YouTube | Instagram | Twitter
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller of Kin | LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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One of the most underrated ways to get traffic to your YouTube channel is to have a great website and blog to go with it. Embedding a YouTube video on a blog post will get both a ranking higher in Google search. Bree Brouwer has made a career as a writer by helping video marketing companies with their blogs. Today she gives us her top 10 secret tips for making a website to go with your company's YouTube channel.
GUEST: Bree Brouwer of Tubular Labs and BreeBrouwer.com | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Gwen Miller of Kin | LinkedIn | Twitter |
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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A few years ago, Dane teamed up with Phil Starkovich from Tubebuddy on a study about how saying the word "you" at the beginning of a YouTube video can help a video get more views. Today we give you the inside scoop about what they found in this study.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Ajay Bam is the CEO and Co-founder at Vyrill, a multi-purpose, AI-based video searching tool which seeks to be the Google for video. They are currently is reaching out to small investors about their WeFunder campaign.
GUEST: Ajay Bam of Vyrill | WeFunder Campaign | Vyrill MetaData | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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On this episode of Video Marketing Value Dane and Renee give you their best 10 tips on making a better thumbnail to get higher click-through rates on YouTube.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Sam Shepler of TestimonialHero focuses on helping B2B marketers and business owners with their testimonials, which is such a huge benefit to businesses. On the show today Sam will give some tips on how testimonial videos can help your sales and marketing campaigns.
GUEST: Sam Shepler of TestimonialHero | LinkedIn | Get "The 15 Ultimate B2B Video Testimonial Questions"(top of page) | How B2B Testimonial Videos Can Help Your Marketing and Sales Campaigns Exceed Expectations | Twitter | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Jake Larsen of Video Power Marketing has been helping create ads and manage campaigns for businesses of all kinds for years. On the show today Jake shares his tips on how to drive webinar traffic with YouTube ads.
GUEST: Jake Larsen of Video Power Marketing | YouTube | Twitter | LinkedIn | How to Get Thousands Of High-Quality Webinar Registrations with YouTube Ads Case Study
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Scott Ayres Of AgoraPulse has been helping companies and agencies manage their social media and how to get the best out of it. Today on the show Scott gives us some insight on whether you should be doing Facebook Live or Facebook Premiere videos and how did he end up with that orange hair.
GUEST: Scott Ayres of AgoraPulse | Twitter | LinkedIn | | Facebook | Instagram | Facebook Live vs Facebook Premiere: Does It Matter?
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gwen Miller Of Kin has been helping creators build audiences for years. Today on the show Gwen gives us tips on how the structure of your tutorial video should be in the digital world.
GUEST: Gwen Miller of Kin | Twitter | LinkedIn
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Simon Banks of Tallboy Communications is the author of the book "How To Get Video Right," which help businesses understand YouTube Video. Simon points them in the right direction on which videos are best used as sales or marketing ones and which are best used for educational and training purposes.
GUEST: Simon Banks of TallBoy Communications | "How To Get Video Right" - The Book | Twitter | Instagram | Facebook | LinkedIn
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter |
Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Herman Drost of Drost Video is an expert YouTube educator, helping both businesses and creators make money on YouTube. On the show today we talk to Herman about the biggest mistakes marketers make on YouTube.
GUEST: Herman Drost of Drost Video | YouTube | Facebook Group: Tube Video Boot Camp | Course: Tube Video Boot Camp DrostVideo.com | Twitter | The Biggest YouTube Marketing Mistake (and how to avoid it)
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Hector Garcia is a CPA and one of the top accountants on YouTube where he shares his expertise. On the show today he tells us why he gives expert advice for free on YouTube
GUEST: Hector Garcia | hectorgarcia.com | YouTube | Linkedin | Instagram | Twitter | Facebook
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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David Walsh is a YouTube educator who has helped millions of creators and businesses do YouTube better. Today on the show we get some key tips from his recent video on YouTube, "The Top 10 Mistakes Businesses Make That Kill Their YouTube Channel".
GUEST: David Walsh | DavidWalshOnline | YouTube
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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D’Laina Hunt from VideoCreators helps businesses correct what they are doing wrong on their YouTube channels. Today's focus is breaking myths on what channels get wrong on YouTube.
GUEST: D’Laina Hunt | VideoCreators | YouTube | VideoCreators Podcast | Instagram
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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On this episode we talk about 10 video marketing tools we would recommend.
Links: Soundstripe | REV | Envato Elements| Splasheo | TubeBuddy | Remove.bg | ClickUp | Wipster | Custom Thumbnails | VidTarget HOST: The Video Marketing Value Podcast is hosted by:
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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VidTarget.io helps drive higher-quality leads and sales on YouTube. Our host Dane Golden has started the company with two partners and talks about it.
GUEST: Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube HOST: The Video Marketing Value Podcast is hosted by:
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Tom Martin from Pro Channel Manager helps people manage their YouTube channels like pros and to go pro with their own YouTube channel. Tom also runs Channel Fuel which has managed channels like BBC and Endemol.
GUEST: Tom Martin | Pro Channel Manager | Pro Channel Manager Academy | Channel Fuel
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Desiree Martinez is the author of Innovation from Desperation: The Unfiltered Failures and Successes of an OG Social Media Marketer. She runs All-In-One Social Media, which helps businesses get more traction on their YouTube channels through social media.
GUEST: Desiree Martinez | Get Desiree's book, Innovation from Desperation: The Unfiltered Failures and Successes of an OG Social Media Marketer | All-In-One Social Media | Instagram | Facebook | Twitter | YouTube | MrsDesireeRose.com
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Renee Teeley of VideoExplained offers video and marketing production and consulting services to help companies generate leads and convert leads in to customers with video. Renee is also a video spokesperson for various companies.
GUEST: Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
HOST: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Doug Dibert, Jr. built the Magnfi platform which helps marketers and businesses send video emails and make video testimonials. Magnfi's mantra is "Made Easy," and with that in mind they've built their automated video marketing platform around the core needs of most businesses.
GUEST: Doug Dibert, Jr. | Magnfi | Linkedin
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Asten Regis gives great tutorials for Adobe Premiere Pro where he wants to help marketers and editors tell their story through video. He also recently produced 100 tutorials in one week. Asten also has a channel that focuses on Martial Arts Films and Pop Culture.
GUEST: Asten Regis | Adobe Premiere Pro Tutorials Channel | Twitter announcement about 104 videos in one week | The Flipside | Facebook | Twitter | Instagram
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Ben Amos has made a specialty out of showing why businesses need not just a video producer, but a video strategist, and what the difference is. And in his courses, he also trains video producers the skills they need to become video strategists.
GUEST: Ben Amos of Engage Video Marketing | Podcast | Academy | Online Video Strategy Blueprint | YouTube Channel | Facebook | Twitter | Instagram
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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If you're a marketer or business owner there can be a lot to keep track of, and it seems like it never ends. But Jessica Stansberry of Hey Jessica recently made a video recently called: "How to use Calendar Blocking to get More Done!" And we thought this could really help our listeners keep organized and get more out of their time when it comes to managing their YouTube marketing, so we asked her to stop by the podcast.
GUEST: Jessica Stansberry of Hey Jessica | Website | YouTube | Instagram | Jessica's ClickUp affiliate link | Jessica's ClickUp Mini-Course
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
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If you're a marketer or business owner, it can be hard to track how your leads and sales are coming in via your YouTube videos vs. your websites, social media or ads. But Rosh Sillars of Rosh Media has some good tips on how you can do this using the Assisted Conversions feature in Google Analytics.
GUEST: Rosh Sillars of Rosh Media | YouTube | Instagram | Twitter
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
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A lot of marketers and business owners think that to win on YouTube you have to have fancy video production or something so-called viral or silly or hilarious. Not so. Paul Peck is a drywall contractor and runs a channel called DrywallTube. And it's not funny or viral - unless he's showing you how to fix a hole in the wall you just punched. And he has been very successful with his channel showing professionals and first-timers how to do drywall better. Because no matter what the video is, if it helps you solve a problem you have right now, it's the most interesting video in the world.
GUEST: Paul Peck of DrywallTube. Make sure to watch his video "I was mad and punched the wall! How to repair hole in wall tutorial" and read the comments on that video.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
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VidIQ is a great service, platform, and set of tools that YouTube channels, creators and businesses can use to up their game, grow their audience and win on YouTube. In this podcast we focus in mostly on how businesses use YouTube, so could we think today in terms of - if you will - business creators, or businesses who want to do YouTube right.
GUEST: Liron Segev of VidIQ. Follow VidIQ: YouTube | Twitter | Instagram | TubeTalk Podcast and connect with Liron's YouTube Channel | TheTechieGuy.com | Twitter | Instagram
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
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When you're a marketer or a business owner, it's hard to know what kind of video cameras and other equipment you should buy. Should you get the pro cameras, lighting, microphones and accessories? Or get the cheaper beginner stuff? Renee likes the high-quality equipment, but Dane likes the cheap stuff. Let's see what they say.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCTS MENTIONED:
Renee's Recommendations:
- GoPro Hero 8
- DJI Osmo Mobile 3
- Westcott Flex Cine Bi-Color Mat
- Aputure AL-MX On-Camera Video Light
- Sennheiser MKH418S Wired Dual Capsule M/S Stereo Shotgun RF Condenser Microphone
- Shure SM7B Cardioid Dynamic Microphone
- Triton Audio - FetHead Preamp
- Panasonic Lumix DC-GH5S Camera
- Leica 25mm f/1.4 Lens
- Panasonic 20mm f/1.7 Lens
- Manfrotto Befree Tripod
- SwitchPod Tripod
- Adobe Premiere
- Envato Elements
Dane's Recommendations:
- Neewer 18" Ring Light
- Neewer Umbrella Lights
- Audio-Technica ATR2100-USB Cardioid Dynamic USB/XLR Microphone
- Shure X2U XLR-to-USB Signal Adapter
- Logitech C925e or C930e webcam
- Kensington Easy Riser Laptop and Tablet Cooling Stand
- Ultimaxx 75" Lightweight Portable Aluminum Alloy Camera Tripod
- Roost Laptop Stand
- MOZA Mini-S Foldable 3-Axis Gimbal Stabilizer Smartphone Gimbal
- ScreenFlow
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LinkedIn Video is a great way to help both the company you're currently working for, while also growing your own personal brand. Judi Fox (this is her official emoji - 🦊) tells us how to make it happen.
GUEST: Judi Fox 🦊- connect with her on LinkedIn.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
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Paladin Software helps agencies and brands manage their video influencer networks. Jake Leatherman tells us how it all works.
GUEST: Jake Leatherman of Paladin Software. Connect with Jake on LinkedIn.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
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Video marketing is essential in today’s world. But the tech side of it can be overwhelming, even if you’re tech-savvy in other areas. This is just the problem solved by the Microsoft Autonomous Video Booth, where Microsoft employees walk into the studio, click a button, and it just starts working. Zero setup time messing with lighting, cameras, teleprompters, or audio. The inventor of the project, David Kahler, tells us how this all works.
GUEST: David Kahler from Microsoft. Connect with David on LinkedIn.
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
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Did you know that there are good and bad ways to promote your YouTube videos on LinkedIn? Rob Balasabas works at TubeBuddy, which a YouTube video optimization and channel management tool. But actually one of the things he's doing is using LinkedIn to promote YouTube. He tells us the best ways to do this, and offers tips on native LinkedIn, too.
GUEST: Rob Balasabas from TubeBuddy. Check him out on YouTube, LinkedIn, Instagram, and Twitter.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
LINKS MENTIONED:
- TubeBuddy.com/rob
- Quicc.io
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Everyone loves movies, and movie trailers are a huge way that movies get viewers excited about watching their films. Movies somehow find a way to make millions of dollars, often essentially after starting from scratch as far as brand awareness goes, with no previous audience knowledge of the movie, these trailers are essentially sales videos that are promoting startups. They use video, dialog, music, sound effects, editing and overall great storytelling to get us excited about the movies they are promoting. So what can YouTube video marketing learn from these techniques? In particular, what can how-to videos, and tutorial video marketing on YouTube in general, learn from movie trailers? We talk with movie trailer editor/producer/writer Drew Farber to get the insider tips.
GUEST: Drew Farber, movie trailer editor/producer/writer. Connect with him on LinkedIn.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeley of VideoExplained and ReneeTeeley.com | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
LINKS:
- "The Shining" as a Romantic Comedy
- 10 Cloverfield Lane Trailer
- IT - Official Teaser Trailer
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If one of your videos is doing great on YouTube, why not just upload the exact same video a second time? Well, YouTube doesn't allow two versions of the same video uploaded onto the same channel. On the flip side, YouTube loves it when a channel specializes in a narrow type of content. But what is "duplicate content," exactly, and what is "repeatable content," exactly? And when should you use either one on YouTube? Today we discuss it.
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeleyof VideoExplained | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Have you been on Zoom lately, trying to use the features better? Frankly, we all have. That's why Brighton West is here to help you up your game on Zoom.
GUEST: Brighton West of Brighton West Video | Facebook | Twitter | YouTube | Brighton West and Dane Golden on Zoom Bombing | Brighton West - Eye-To-Eye Video Calls
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOSTS: The Video Marketing Value Podcast is hosted by:
- Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
- Renee Teeleyof VideoExplained | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
TOOLS WE TALKED ABOUT
Zoom
Skype
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George B. Thomas from Impulse Creative and SprocketTalk gives us the inside scoop on how to use personalized videos in your sales process and across your entire organization. This will help you both gain leads and retain customers. You don't have time not to do this! It's not about selling, it's about solving.
PLEASE SUBSCRIBE: Apple Podcasts | Spotify | Google Play | Stitcher | RSS
HOSTS: Dane Golden of VidiUp and VidTarget and Renee Teeley of VideoExplained.
GUEST: George B. Thomas of SprocketTalk where you'll learn more about HubSpot sales marketing service tools, his agency Impulse Creative, Check out Sprockettalk.com/personalvideo for his personalized video course, and see him at "georgebthomas" everywhere on social media.
PRODUCER: Jason Perrier of Phizzy Studios
VIDEO MARKETING TOOLS MENTIONED:Soapbox by WistiaEcamm LiveGoVideo by VidYardLoom
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Renee and Dane discuss some video marketing practices and ideas that they don't agree with.
PLEASE SUBSCRIBE: Apple Podcasts | Spotify | Google Play | Stitcher | RSS
HOSTS: Dane Golden of VidiUp and Renee Teeley of VideoExplained
SPONSORS: This episode is brought to you by our affiliate partners and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Ann Handley from Marketing Profs is an expert in helping businesses do content marketing better, and traditionally that means written content for blogs. But how do these best practices correlate to YouTube videos. Today Ann is telling us how.
GUEST: Ann Handley from Marketing Profs. Get Ann’s newsletter and her books, Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content and Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business. Also follow her on MarketingProfs Twitter, her personal Twitter, LinkedIn, and YouTube.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOSTS: The Video Marketing Value Podcast is hosted by:
– Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
– Renee Teeleyof VideoExplained | LinkedIn | Twitter | Instagram | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Sonia Atchison of Microsoft tells us how the company is using tutorial videos on the Microsoft Office support website and and also their YouTube channel to help customers use Office better.
GUEST: Sonia Atchison of Microsoft
- Here’s how Microsoft is doing video on the Office 365 Support website.
- This is what that same video looks like on the Microsoft Office 365 YouTube Channel)
- Check out the Microsoft Creators YouTube Channel – Sonia calls them “productivity influencers.”
- Also Microsoft is making original content to update users.
- Follow Sonia on Twitter and LinkedIn.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Anthony Ambriz talks about how your business can use YouTube comments to drive better engagement with your customers and grow your channel viewership.
GUEST: Anthony Ambriz of Video Creator Secrets and VidStrategy. Check him out on YouTube, Facebook, Instagram, Twitter and LinkedIn.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Kent Nichols talks about how to make videos that is the most effective for your business while using your time wisely and minimizing your liability.
GUEST: Kent Nichols of Kent Nichols Productions | Follow Kent on Twitter and LinkedIn. Check out Kent’s video, “Learn To Create Effective YouTube Videos For Your Business In Five Minutes”
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Sure, YouTube is the world’s second-largest search engine, but Google is 15x larger, and can drive a lot of traffic to your YouTube videos. Justin Briggs from Briggsby is an expert in ranking business YouTube videos on Google search, and today he gives us some of his secrets.
GUEST: Justin Briggs of Briggsby. Read his presentation “Using Search To Grow Your YouTube Audience.” Find him on Twitter and LinkedIn.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Desiree Martinez Of All In One Social Media gives you tips on how to repurpose your YouTube videos and promote them on your blog and social media.
GUEST: Desiree Martinez of All In One Social Media. Find her on YouTube | Instagram | Facebook | Twitter
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Jake Larsen from Video Power Marketing talks about how to avoid making mistakes with YouTube ads.
GUEST: Jake Larsen from Video Power Marketing. Check out Video Power Marketing on Twitter, YouTube, Facebook, Linkedin, and Jake Larsen on LinkedIn and Twitter and Instagram.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Dale L. Roberts talks about why you should both be doing a YouTube channel and self-publishing your book(s) to grow your business.
GUEST: Dale L. Roberts of Self-Publishing With Dale. Check out Self-Publishing with Dale on Twitter, Instagram, YouTube and Facebook, and Dale L. Roberts on LinkedIn and Twitter and Amazon.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Matt Duffy talks about new insights from Pixability's 2019 State of Digital Video Report.
GUEST: Matt Duffy, Chief Marketing Officer of Pixability, talks about The 2019 State of Digital Video Report. Check out Pixability on Twitter, Instagram, YouTube and Facebook. Check out Matt Duffy on LinkedIn and Twitter.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Ileane Smith talks about which live streaming platforms are best for which audiences, and which situations.
GUEST: Ileane Smith. Find Ileane at IleaneSmith.com and on YouTube, the Ms. Ileane Speaks Podcast, Facebook, Twitter, and on Instagram.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Aaron Pearson of BitBranding specializes in helping businesses with local video advertising. In this podcast he talks about the “thumb stoppers” that get people to stop scrolling through social media and watch, strategies for reaching users on Facebook, retargeting, email sequencing, and how marketing is essential to your company’s survival.
GUEST: Aaron Pearson of BitBranding. Find BitBranding on Facebook and Instagram. Find Aaron Pearson on Instagram and LinkedIn.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Brendan Gahan, founder of Epic Signal, talks about social video as the new landing page. Brendan says that social video needs to act as a more self-contained landing page because customers are now visiting fewer websites and traditional websites. The Epic Signal agency handles campaigns for many major brands, and was purchased by Mekanism in 2015. Note that this podcast was recorded before Vidcon, so some details may have changed since then.
GUEST: Brendan Gahan of Epic Signal and Mekanism. See Brendan on BrendanGahan.com, Twitter, LinkedIn, and read his post “Social Video is the New Landing Page.”
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Scott Simson from Video Marketing World tells us about the exciting speakers and sessions coming up at Video Marketing World. Note that we recorded a few weeks ago, and there have been some slight changes and additions to the program. Use our special coupon code ‘VMWDane’ to receive $100 off of your Video Marketing World 2019 ticket.
GUEST: Scott Simson of Video Marketing World – Instagram | Facebook | LinkedIn | Twitter | YouTube
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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If you're in charge of growth or marketing for a SaaS platform, how can you use video marketing to get more leads and users? And how can you keep those viewers to increase your lifetime customer value? Today Dominik Wever tells you how.
GUEST: Dominik Wever of Grow Your SaaS Business With Video, LinkedIn Twitter, Facebook.
See these resources from Dominik:
- Free Online Course: How To Make Videos That Sell
- Definitive Guide: Personalized Video
- Blog Post: Why No Software & SaaS Business Can Do Without Video Marketing
- VIDEO: Why Video? What Is Video Marketing? - Benefits of Video Marketing B2B
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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When you hire a video marketing agency, sometimes you don’t need what you think you need. Joshua Wethington helps you sort through the various questions that clients have at the beginning, and find out which ones are going to move the needle the most, and why.
GUEST: Joshua Wethington of Broken Peanut Media. Find them on YouTube, Instagram, and LinkedIn.
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HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Is there just one magic metric that can tell you if your YouTube content is resonating with your viewers? Well, Gwen Miller of Kin believes she has one – that she invented! She calls it the YouTube Subscriber Conversion Rate. You need to know this, because if the videos you’re making aren’t converting viewers into subscribers, more attention is not going to help you much. Rather, you need to get the content right first.
GUEST: Gwen Miller (LinkedIn|Twitter) of Kin. Kin produces shows like Tia Mowry’s Quick Fix, Hello Hunnay with Jeannie Mai, and All Things Adrienne. See the Gwen’s VidCon slides: “How to Find Your Own Best Practices”
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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What if you could get high-quality video marketing production from top professionals in Los Angeles without ever leaving your office? Well, now you can with LiveShoot, which brings top creative talent, including creative talent, actors, crew and studio sets, all at your fingertips. Today Nick Artunyan tells us about this new platform he’s built.
GUEST: Nick Artunyan of LiveShoot. Email Nick at nick[at]liveshoot.co
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Your viewers will engage more with videos where the on-camera person looks them straight in the eye. That’s why our special guest Steve McWilliams invented the EyeDirect, a camera accessory that turns C-Suite video rookies into on-camera professionals in about a minute. Just take a look at how these Hollywood film stars reacted when they used the EyeDirect for the first time on Film4.
GUEST: Steve McWilliams, inventor of the EyeDirect. Follow EyeDirect on Instagram, Facebook, Twitter. Also read “Philip Bloom Introduces The EyeDirect“, how EyeDirect helps with more authentic content, and “EyeDirect: Solving The Problem of Getting People to Look Straight Into The Camera.” See our previous posts that talk about the EyeDirect, including: “Why Your Videos Hate Your Customers” and “Look Your Customers Right In The Eye With EyeDirect“.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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String Nguyen from Master Your Video shows you how to start and grow a LinkedIn Video channel.
GUEST: String Nguyen, founder and community developer from Master Your Video. and String Story. Follow her on LinkedIn, Instagram and YouTube, and read her post “10 Tips for Starting a LinkedIn Video Channel.”
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Wally Weilbaecher from Group Nine Media tells us why late night talk shows do extra work to add customized comedy end screens on the end of their YouTube clips that encourage viewers to subscribe. Jimmy Kimmel, for instance, does this very well.
GUEST: Wally Weilbaecher from Group Nine Media. Connect with Wally on Twitter and LinkedIn.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Tyler Lessard of Vidyard talks about the 2019 State of Video in Business Report.
GUEST: Tyler Lessard of Vidyard. Check out the 2019 State of Video in Business Report and download the Vidyard GoVideo Chrome extension to create more engaging sales emails through video. Follow Tyler on Twitter.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Matt Ballek of VidiSEO talks about the 2019 Video Marketing Playbook
GUEST: Matt Ballek of VidiSEO. Check out Video Ads Live and VidiAcademy.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Nico Kamenzky of Morningfame talks about how to find the right topic for your YouTube videos.
GUEST: Nico Kamenzky of Morningfame. Watch Morningfame on YouTube, and connect with Nico in the Tube Ritual Facebook group.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Gideon Shalwick of Splasheo talks about how baked-in captions can increase social video views.
GUEST: Gideon Shalwick of Splasheo. Follow him on Twitter.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Renee Teeley, chief evangelist at PowToon, talks about how their tool helps marketers and business owners create videos quickly and easily. Enter the discount code “renee20” for 20% off.
GUEST: Renee Teeley of PowToon (20% discount code: “renee20”). Also see PowToon on YouTube | PowToon Pricing | Renee Teeley on Twitter
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Today Tom Martin of Channel Fuel talks about his great book, “YouTube Optimization – The Complete Guide: Get more YouTube subscribers, views and revenue by optimizing like the pros”.
GUEST: Tom Martin of ChannelFuel.co. Formerly of the BBC, you may know Tom from his former channel FAQtube. Tom is the author of “YouTube Optimization – The Complete Guide: Get more YouTube subscribers, views and revenue by optimizing like the pros”. You can take his courses here and follow him on Twitter.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Today Camilo Coutinho of Double Play Media in Sao Paulo, Brazil, talks about how you can use the full power of your YouTube descriptions.
GUEST: Camilo Coutinho of DoublePlay Media in Brazil. Also find Camilo at Playa de Prata | Twitter | Instagram
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend. Thanks for your support!
PRODUCER: Jason Perrier of Phizzy Studios
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Today Jason Chicola, CEO of Rev.com talks about why human-created captions are so helpful with getting more views and more watch time on YouTube, and shares some of the services Rev offers.
GUEST: Jason Chicola of Rev.com – Also see Jason Chicola Twitter | Rev on Twitter | Facebook | Instagram | LinkedIn. And: Rev Voice Recorder, Rev Call recorder, Rev Translation, and Temi Speech Recognition Software
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
NOTE: While VidiUp is an affiliate partner of Rev.com – and we get paid for clicks resulting in new business for them – VidiUp initiated this interview idea and Rev did not have any edits on the questions or content of the show, and did not pay us for the interview.
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Tom Breeze, CEO of Viewability and author of “Viewability: Harness the Power of YouTube Ads and Be There for Your Customer — When It Really Counts” tells us how to advertise on YouTube the right way.
GUEST: Tom Breeze of Viewability
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
CO-PRODUCER: Jason Perrier of Phizzy Studios
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Today Dusty Porter talks about how “how-to” videos can be helpful long-tail marketing assets.
GUEST: Dusty Porter, of the Dusty Porter YouTube channel which focuses on how-to tech videos, and the TubeBuddy Express Podcast and YouTube Creators Hub Podcast.
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
CO-PRODUCER: Jason Perrier of Phizzy Studios
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Today Will Rosebrock of Texas Green Plumbing talks about video marketing for local businesses.
GUEST: Will Rosebrock of Texas Green Plumbing | Facebook | Website | Twitter | Instagram | YouTube
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Matt Gielen of Little Monster Media breaks down YouTube video categories and formats and talks about his new Tubefilter article, “The Taxonomy Of YouTube Videos (And How You Can Develop Original Content That Works).”
GUEST: Matt Gielen of Little Monster Media | Tubefilter Articles | LinkedIn
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Sean Cannell talks about his new book with Benji Travis, “YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer.”
GUEST: Sean Cannell of Video Influencers, Think Media, SeanCannell.com, and the brand new book.
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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Trena Little shows you how to use YouTube to build your business email list.
GUEST: Trena Little of TrenaLittle.com [YouTube**].
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS**
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp.tv and VidTarget.io | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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When should you use a teleprompter when making YouTube videos? Can it make you more comfortable and professional, or will it make you seem forced? Brighton West shows you how to do it.
GUEST: Brighton West of Brighton West Video [YouTube**].
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS**
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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When it comes to building your company's in-house video marketing team, optimization When it comes to building your company’s in-house video marketing team, optimization team and abilities, should you “build or buy?” Essentially, should you train your current team, or hire new staff, or partner with outside vendors? Or some hybrid of these solutions?
GUEST: Jeremy Vest of VidIQ [YouTube] and Video Marketing World [YouTube**]
SUBSCRIBE: Apple Podcasts | Spotify | Google Podcasts | Stitcher | RSS**
HOST: The Video Marketing Value Podcast is hosted by Dane Golden of VidiUp | LinkedIn | Twitter | YouTube
SPONSORS: This episode is brought to you by our affiliate partners, including: TubeBuddy, VidIQ, MorningFame, Rev.com, and other products and services we recommend.
PRODUCER: Jason Perrier of Phizzy Studios
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