New Food Product Development: Recent Episodes

PROFESOR MADYA DR ZAIBUNNISA ABDUL HAIYEE

New Food Product Development

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Sensory Evaluation: Quality Control

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Product Development: Business Model

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Product Development: Product Life Cycle

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Sensory Evaluation (QDA)

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Texture Profile Analysis

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Product Development: pricing & marketing strategies, cash flow table

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Product Development: Non Media Promotion Method

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Flavour Profile Sensory Test

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Media and non media

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Objectives of advertisement

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2 methods: Paired preference and hedonic scale

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Product Development: Brand name, production stage, market testing stage

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Nutritional Claims

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Ranking Test

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Sensory Evaluation Difference Test: Paired Comparison and Duo Trio Test

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Triangle Test

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Food labelling

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Difference, Preference/acceptance and descriptive test

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Nutritional content and claim - packaging stage

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Quantity of food and Ingredient list

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Illustration, Logo, brand name & logo, word of caution

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Definition and characteristics of good food packaging

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Food Product Development

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Reminder of presentation