Till Boadella Show: Recent Episodes
Till Boadella: Online Entrepreneur, Digital Marketer and Author
The Till Boadella Show is a series about business, marketing, entrepreneurship and personal development. With over seven years of “elbows in the mud” business experience and from working with hundreds of entrepreneurs and small business owners all across the globe through my marketing agency Nexilitas™, I’ve gained a wealth of experience. I’ve helped bootstrap startups from zero to six figures and seven figures, doubled, tripled and even quadrupled the revenue of established businesses and broke two industry records with product launches. I have a track record of successful marketing campaigns for clients in the fitness industry, health industry, motorsport industry, permaculture industry, music industry and many other retail branches. I’ve built campaigns for celebrities, large corporations and many experts and “gurus”. Think of me as the mastermind pulling the strings behind the scenes.
Multi-platinum music producer Anno Domini started his first business in 2002. He built one of the most successful production teams in the world and has worked with many renowned artists such as 50 Cent, Snoop Dogg, Rick Ross and the Wu-Tang Clan. After building his first company, he started an e-commerce business selling digital products … Continued
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It always blows my mind to see how many people start advertising on Facebook without ever reading Facebook’s ad policy. That’s a sure-fire way to get your account disabled. I re-read Facebook’s ad policy at least a couple times every year to make sure I’m compliant with everything. And unlike other ad platforms, Facebook’s ad … Continued
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Whenever you run a promoted post or a dark post ad on Facebook, you should use clickable image posts instead of regular images. What do I mean? There’s many different ways one can run Facebook ads. First of all, there’s a ton of ad objectives to choose from. But then there’s also lots of different … Continued
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Willpower is like a mental muscle, you have to train it. If you see other people working like crazy, having insane self-discipline and getting stuff done while you’re procrastinating, it’s because these people have consistently trained their willpower. Nobody is born with willpower or productivity, it’s something you have to earn by consistently training that … Continued
The post How To Build Willpower — Personal Productivity Secrets For Entrepreneurs… appeared first on Till Boadella.
Building a relevant email list of prospects and customers is one of the most important things you can do for your business. If you’re not building an email list, you have to start now. However, there’s a lot of different opinions regarding the best and most ethical way of collecting email addresses. So today I … Continued
The post Building An Email List — Single Opt-In Versus Confirmed Double… appeared first on Till Boadella.
Facebook is an amazing platform to advertise your product or business, but things can get a bit confusing and complicated at times. If you know what you’re doing, Facebook is amazing. But if you get lost in all the terminology like CPC, pixels, click-through rates custom audience and lookalike audiences, things get messy. So in … Continued
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Using free plus shipping offers on your store can be a great way to make sales and acquire customers while still making a profit. It’s the perfect “tripwire” offer and it pays for itself. With free plus shipping offers you set the price of your product to “0” and then you only charge shipping and … Continued
The post Free Plus Shipping Method — Do You Need To Hide… appeared first on Till Boadella.
One of my followers recently asked me if it’s worth investing in Salehoo right from the beginning instead of using Aliexpress. So here are my thoughts: If you can’t make it work with Aliexpress you won’t make it with Salehoo. Don’t expect Salehoo to solve any of your problems and never expect spending money to … Continued
The post Salehoo Dropshipping — Is It Worth Investing In A Wholesale… appeared first on Till Boadella.
Retargeting is the process of showing ads to people who have already visited certain pages of your website, have watched a video, subscribed to your newsletter or bought something in the past. There’s more forms of retargeting, but those are the most common scenarios where retargeting can be applied in your business. The most common … Continued
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I recently had a follower who asked me if offering free shipping on your products results in more sales. So let’s talk about free shipping, when it makes sense, and how it affects your conversion rate. First of all, not every type of offer is a good fit for free shipping. For example: If you’re … Continued
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Advertising is not the only way you can get sales for your business or online store. It’s by far the most popular way to drive traffic and sales, but influencer marketing and affiliate marketing are just as good. In fact, for people on a low budget these can be better alternatives. And if you’re not … Continued
The post Affiliate Tracking Software— How To Track Affiliate Sales With Shopify… appeared first on Till Boadella.
When you’re drop shipping to Europe there’s a few things you should pay attention to. Most importantly you should streamline everything as much as possible to increase your conversions and sales. A lot of people are tempted to target Europe as an entire continent. That’s pretty easy by simply adding every country in Europe to … Continued
The post Drop Shipping To Europe — Should You Target One Country… appeared first on Till Boadella.
A lot of people are stuck in life because of instant gratification. They choose actions and behaviour that creates short-term stimulation but has negative long-term effects on their finances, health and life. One of the main causes of instant gratification is the inability to understand the return on investment of one’s actions and behaviours. Everything … Continued
The post Overcome Instant Gratification — Understanding Life’s Return On Investment |… appeared first on Till Boadella.
You might have heard about Facebook Canvas in the past, which is a simple mobile responsive landing page or bridge page builder. Facebook Canvas is a bit like an extension of your ad. You can send people from your ad directly to your Facebook Canvas, where you can tell your story or showcase your product … Continued
The post What Is Facebook Canvas — Facebook Canvas And ClickFunnels Compared… appeared first on Till Boadella.
In some cases it can be a great strategy to use retargeting campaigns to drive abandoning visitors back to your landing page and offer. And it’s actually quite easy to do with Facebook ads. Most people set up retargeting ads the wrong way, by simply retargeting all website visitors that come to their website. That … Continued
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When you order something on Aliexpress.com you will be eligible for their buyer protection. This means, you can open a dispute and get a refund within a certain period of time defined by your supplier. The buyer protection period depends on the supplier’s shipping time. Basically, every supplier guarantees a maximum delivery time for every … Continued
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Once you start advertising on Facebook you’ll start to get comments under your ads and you’ll need to think of the best strategy to deal with these comments and address people’s questions or concerns. However, as soon as you scale up your Facebook ads it’s going to be almost impossible to respond to every single … Continued
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If you’re thinking of selling your own advertising services and running ads for clients, you’ll have to carefully select who you work with. Qualifying prospects is an important part of the sales process. I get people reaching out to me almost every week asking if they can pay me to run ads for their business … Continued
The post Selling Marketing Services — How To Qualify Prospects And Get… appeared first on Till Boadella.
Competition isn’t something you should be scared of, it’s something you should look for. It’s rarely a good idea to enter a “market” where there’s no competition, since usually those aren’t markets at all. See, the best way to determine if people are buying things is to look for people selling things. Where there’s sellers, … Continued
The post Drop Shipping Competition — The Relation Between Competition And Saturation… appeared first on Till Boadella.
I recently got a question from a subscriber who asked if his credit card could get blocked if he fulfills products on Aliexpress.com. The short answer is: Yes. It’s happened to me before but it was an easy problem to solve. When I launched my first drop shipping business I was fulfilling about 5-10 orders … Continued
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If you’ve paid attention to my content, then you know that I recommend targeting only one country per Shopify store. You should streamline everything on your store. Everything needs to be aligned with the country you’re selling to: The language of your store, ads and customer support, the domain ending, and most importantly the targeting … Continued
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It’s an undeniable reality that most people who start a business fail. I believe that’s the case for most things in life including getting in shape, learning to play an instrument and becoming an athlete. The odds are just against you in life and business. So why is that? I think we can expand this … Continued
The post Secrets Of Success — Why Most People Fail At Business… appeared first on Till Boadella.
If you’ve been studying marketing and advertising for a while, it might be worth it to build a little marketing agency as a side hustle. Why not capitalise on your new skills? Sure, you can use your knowledge to build your own business. But you can also build an additional income stream by running ads … Continued
The post Running Ads For Money — How To Track Sales And… appeared first on Till Boadella.
I got a follow up question after yesterday’s post where I talked about why you shouldn’t be worried about the price on the package you drop ship from China to your customers all around the world. The question was regarding the word ‘Aliexpress’ and if it’s going to show up on the package your customers … Continued
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When you drop ship products from China to consumers all around the world, the supplier will include the Aliexpress.com order value on the outside of the package because its required for customs clearance. A lot of people are very concerned about this. The big fear is: “What if the customer sees the original price on … Continued
The post Drop Shipping From China — What If The Customer Sees… appeared first on Till Boadella.
One of my subscribers is interested in building his own marketing service business and running ads on behalf of his clients. He was wondering if having a business website is important. Here’s the short answer: It doesn’t matter. The amount of clients I get for my own marketing services from my website is extremely small. … Continued
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If you want to start earning commissions by recommending products on Amazon, here’s a quick start guide on how to do that really fast. First of all, you need some sort of website. When you apply for Amazon’s partner program, you’ll be asked to enter a website. Having a little online brand, no matter how … Continued
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As your business grows over time you’ll probably want to work with freelancers or virtual assistants to help you deal with everything. My favourite place to get freelancers is Upwork.com. In fact, I’m hiring new people right now for some new positions in my company. I like to work with contractors rather than employees, since … Continued
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I recently got a question from one of my subscribers who is selling information products in the health niche. But he also sells physical products on eBay and Amazon. So he was wondering if he should use one or multiple YouTube channels to promote his products. It really depends on the niche of all those … Continued
The post YouTube Marketing Tips — How Many YouTube Channels Do You… appeared first on Till Boadella.
Whenever you price your products, I recommend you apply psychological pricing to increase your conversion rates. So what is psychological pricing? It’s when you use prices like $19.99 instead of $20 or $97 instead of $100. Unconsciously, when you look at a price with psychological pricing, it seems like a better deal. Although $19.99 is … Continued
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My daily routine has changed many times over the last five years. And it will continue to change every few months because a routine is not meant to be rigid, it’s meant to fit your current life situation. However, there’s a few principles that I live by every day. I believe the best way to … Continued
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Every once in a while you might receive an order on Shopify or in your payment gateway that’s flagged as risky or fraudulent. A lot of people are confused about what this means. So let’s shed some light on this topic. Credit card frauds are common on the Internet and people steal credit card information … Continued
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I get a lot of questions from people asking me if they can drop ship if they live in India or in South America and all sorts of other places. Since it’s one of the most frequent questions, let me address it. From a technical stand point, you can run a drop shipping business from … Continued
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If you’re looking for some side hustle ideas to save up some money there’s many things you can do. Here’s three different ways to make $300 in a week without having to spend or invest any money upfront. 1) Do a couple small freelance projects Sign up for a site called Upwork.com and start bidding … Continued
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I recently got a question from a subscriber who asked if I accept bank deposits on my stores. He was wondering if I could share my experience and talk about any downsides related to it. Here’s the short version of the story: Yes. I’ve used bank deposits on my Shopify stores for a while. However, … Continued
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. Every country has different rules when it comes to importing products. In Germany, for example, there usually won’t be any additional import duties or taxes if your Aliexpress order value is under 22 Euros. However, if you’re planning to sell items that cost more than that, import duties and taxes will probably have to … Continued
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Every once in a while I get a question from a subscriber asking me if I think ClickFunnels is worth it. Or why I use Shopify and pay $29 a month when I could use something like WooCommerce instead. The answer is: It all comes down to the return on investment. Most things in your … Continued
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When you’re drop shipping products from China to other countries, your products will end up with customs. Just like anything that’s imported, customs will evaluate and clear incoming shipments. There are different regulations and laws regarding customs and importing of products that vary depending on the country. The USA has different importing rules than the … Continued
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If you’re planning to sell only one or two digital products then Shopify isn’t the right tool for you. What you need is a platform that allows you to build dedicated landing pages and sales pages for your products. Shopify is more like a catalogue of e-commerce products. However, when you sell only one or … Continued
The post Selling Digital Products Online — How To Sell Digital Downloads… appeared first on Till Boadella.
A squeeze page is a simple website with the only purpose of collecting email addresses. There’s no navigation, no links except the privacy policy link and there’s nothing you can do on the website. You either leave your email or you leave the website. That’s why it’s called a “squeeze” page. It literally squeezes email … Continued
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I recently got a question from one of my subscribers who wants to start her own clothing brand. She was planning to bulk import products from Aliexpress or Alibaba and then sell them on her own website, while having her own stock of products at home. However, she was scared that she would run out … Continued
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A common newbie mistake is trying to sell generic items on their drop shipping stores. The problem with generic items is that you’ll have a hard time targeting the right people with your ads on ad platforms. Generic products require generic targeting. Let’s take umbrellas for example. Umbrellas are generic items that we use on … Continued
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Once you start running a successful Facebook ad campaign, the negative comments will start pouring in. In fact, the amount of negative comments you get is a good indicator for how successful your ad is. People only talk about stuff they actually care about. If you’re getting lots of negative comments, it means you have … Continued
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I recently got a question from a female subscriber who asked me if I think a woman can be successful at building an online business. Honestly, I was a bit shocked by the question. But then I realized how our society is still hammering into young women that they should be preoccupied with their looks, … Continued
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As soon as your store starts generating consistent sales, you might want to look into hiring a virtual assistant to help you manage your store. This can be especially helpful if you’re drop shipping. Fulfilling those orders every day on Aliexpress is exciting for about a week and after that it gets boring, menial and … Continued
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If you want to launch a subscription service like a membership, club or subscription box, there’s a few things you can do to increase your conversions and get more people to sign up for your subscription. First of all, here’s the anatomy of a great subscription offer: 1) Free trial 2) A bunch of free … Continued
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I recently got a question from one of my subscribers who asked if he could Google a translation tool and then just translate his store and ads into other languages using the auto-translate feature. The short answer is: That’s a horrible idea. These auto-translate tools are very inaccurate and usually give you a bunch of … Continued
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As you probably know, I am not a big reader. Most of my success comes from hard-core, ruthless execution and hard work. And I believe that’s all that’s needed to succeed. Most people are preoccupied with books and information, which is part of the problem. I was reluctant to release a list with book recommendations … Continued
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When you’re running a drop shipping business and a customer asks you about the status of his order, you’ll need to go to Aliexpress and look up the customers order to find the tracking information. However, if you have hundreds or thousands of orders every month you can easily get lost and spend hours searching … Continued
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Social media marketing can be extremely profitable if done correctly. So in today’s post I will share two different ways you can use Snapchat and Instagram to sell more physical products. First of all, you need to ask yourself if you already have an audience. This will determine your overall social media marketing strategy. 1) … Continued
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Growing an email list is something every business should do. However, many people don’t know how to build their list. So how do you build a list? The answer is there’s not just one way of doing it. Also there’s no such thing as a “best way” to build your email list. How you build … Continued
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If you’re thinking of starting your own digital marketing agency, I highly recommend getting yourself a “shared” ClickFunnels account. What do I mean with shared? A lot of your clients might not have ClickFunnels when you start working with them. They might not even know what it is, how it works or why it could … Continued
The post Starting A Marketing Agency — Using ClickFunnels to Build Sales… appeared first on Till Boadella.
When you’re starting out with Facebook ads, it’s not uncommon to start a campaign and then edit it every few days or weeks. However, this could drastically worsen your results. What a lot of people don’t understand is that Facebook ads build momentum. Results usually start picking up after a few days and then often … Continued
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A lot of people who want to sell information products are thinking of creating a membership site with recurring subscription payments. In theory this is a great idea. Who doesn’t want a predictable amount of money coming in from existing customers every month? Sounds like the perfect business model until you understand churn, attrition or … Continued
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A lot of people seem to be confused whether they should use their own money or wait for the payment gateway funds to be cleared in order to fulfil their orders and buy the products on Aliexpress. Here’s the short answer: Get a credit card and use your own money or debt to fulfil the … Continued
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The rules of the game have changed and financial stability, safety and success aren’t what they used to be during the industrial age. But we’re still playing by the old rules. Our education system is built to produce “factory” workers. In fact, historically that’s the only reason mass school was invented. School used to be … Continued
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One of my subscribers recently reached out to me and mentioned that he’s getting a lot more sales with promoted posts on his Facebook wall compared to regular ads or dark posts. And he was asking for an explanation. Interestingly, I’ve noticed the same with my own Facebook campaigns. Usually, promoted posts that are visible … Continued
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I recently got a question from one of my subscribers who was wondering why marketing clients would keep paying you long-term. Let’s say you set up a successful Facebook ad campaign. Why won’t your client just fire you and keep the ad? A couple of reasons. First of all, advertising and marketing is not a … Continued
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It’s not uncommon to enroll in Shopify’s 14-day trial, selecting a brand name, setting up your online store and then having second thoughts. Maybe you find a better niche or come up with a better name. Or maybe you just want to re-brand your store. Luckily, this is possible without having to create a new … Continued
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If you have a drop shipping store and import products from Aliexpress to Shopify with an app like Oberlo, you have to pay close attention to the images, titles and descriptions and re-arrange most of it. Most Aliexpress suppliers don’t speak proper English and they don’t put any effort into writing high quality product titles … Continued
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If you’re interested to build your own digital marketing agency and run Facebook ads and marketing promotions for clients, this is for you. In this post I’ll discuss the best ways to learn marketing. Unlike society makes us believe, going to business school or taking marketing classes at a university is by far the worst … Continued
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When I tell some friends who don’t really understand business and retail about drop shipping, some of them say it sounds like a rip off because people can buy the items on Aliexpress themselves. So the question arises: Is drop shipping ethical or not? This is a super interesting question. Drop shipping is the process … Continued
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Most newbies who start running Facebook ads get obsessed with page post engagements and the cost per page post engagement. However, in reality page post engagements are not that important. A page post engagement occurs when someone likes your ad, comments on your ad or shares your ad. However, it doesn’t mean people are interested, … Continued
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One of my subscribers recently asked if he should mention the product price in the ad so only really interested people click. So here’s the deal. It depends on what your selling point is. If the main selling point of your offer is the price point, then you should definitively mention the price in your … Continued
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If you’re having troubles taking action and are over-analyzing every step along the way, you might be dealing with analysis paralysis. It’s probably the most common newbie issue. Everyone’s waiting for the perfect plan, trying to predict every little step in advance, skimming forums and binge watching YouTube channels in the hope of finding the … Continued
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When testing niches and products it’s important not to give up too early and at the same time not being stupid and wasting money. Luckily, testing a Shopify product will cost maximum $75. Here’s what you should do: Pick one product and use the Audience Insights tool to research targeted pages and interests related to … Continued
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Some people become successful due to luck or coincidence. I’m not really interested in that type of success or “winning the lottery”. What interests me is how to systematise success. I believe there is a systematic, predictable and simple formula you can follow in order to engineer success in most areas of your life. This … Continued
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Retargeting is probably the most effective advertising method right now, and if you combine it with the most effective advertising platform available right now (hint: Facebook), you can get incredible results. I mainly use retargeting for product launches and stores where I get a lot of traffic and abandoning visitors in a short amount of … Continued
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One of my subscribers recently reached out to me and said he was running Facebook ads with the words “Christmas Sale” in the copy. And he now wants to transform it into an evergreen advertisement. However, here’s the problem: Whenever you edit your ads, Facebook will pause the ad and then approve it again. You … Continued
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If you get a marketing client and his or her website is really bad, or your client has rigid and specific beliefs about advertising and marketing that are wrong, don’t go against your client at first. Most people are miseducated and have false beliefs and a ton of assumptions about what marketing or advertising should … Continued
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Split testing can be incredibly useful especially if you’re getting a large quantity of traffic and want to increase your overall conversion rate. I don’t always split test every funnel that I build. Here’s when I do split test: – Product launches with a high volume of traffic – Evergreen funnels with consistent sales – … Continued
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In today’s post I want to share three different ways to get clients for your marketing service business or any other service business. These work really well and they are completely free. You don’t actually have to spend any money on paid advertising on Facebook or AdWords to get clients. With a bit of creativity … Continued
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There are plenty of great markets to start a drop shipping business in and there are upsides and downsides to every market. In this post I’ll talk about some of the best and the worst markets for drop shipping. Let’s start with the best markets: United States The United States of America are still a … Continued
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I recently got a comment from one of my subscribers who has the opportunity to work with a client and run ads for a company. However, he doesn’t have that much skills. So he was wondering if he should take the opportunity? Personally, I believe one is never really “ready” for anything in life. There’s … Continued
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Alibaba and Aliexpress belong to the same company and they are great resources for entrepreneurs and e-commerce store owners. But what’s the difference between Alibaba and Aliexpress? Let me explain it here. 1) Alibaba Alibaba is a website where you can buy wholesale and factory products in large quantities directly from manufacturers. Alibaba’s target audience … Continued
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Don’t wait until you’re in the zone, inspired and motivated to sit down and do the work you have to do in order to live your dream life. That’s how amateurs live their lives. They go playing football on Sundays, but only if they feel like it. The hobby athlete trains when he feels energised, … Continued
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I recently got a question from one of my subscribers who asked about the difference between an audience and an interest within Facebook. There’s a lot of confusion when it comes to Facebook ad terminology, since there are so many different terms, labels, words, options and screens in the audience insights tool and in the … Continued
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When a customer places an order on your drop shipping store and then emails you and wants to cancel the order or exchange the item, there’s a few things you can do in order not to lose your money. Since you are buying the items on AliExpress, you want to make sure you don’t lose … Continued
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When it comes to building an online service business (for example selling marketing, advertising, SEO, websites, design etc.), there’s three different ways to ask your service client for money. 1) Ask for the full amount up front If you have a client who is already sold and trusts you, I recommend asking for the full … Continued
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One of my students recently go 150 orders on his drop shipping store in one weekend. He then reached out to me and asked how he to fulfil the order, since he was a bit overwhelmed by his success. First of all, congrats for the 150 orders 🙂 Fulfilling the item is a quality problem, … Continued
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If there’s one thing that distinguishes successful from unsuccessful people, it’s one’s ability to take action despite of negative emotions. Here’s the general thinking error many people make: Successful people are somehow cut from a different cloth than me, they are gifted and born with something that I don’t have. They don’t have the same … Continued
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During the Chinese New Year your Aliexpress.com drop shipping supplier will likely take a 10 day break which will results in a shipping fulfilment delay of any orders you place during that period. So what should you do during the Chinese New Year? Here’s what I suggest: If you have any profitable ad sets that … Continued
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If you’re interested in building a digital marketing service business there are a few different pricing models you should consider. My favourite pricing model is charging on a retainer basis. So what is a retainer? A retainer is when you charge your customer a certain, fixed amount of money on a monthly or yearly recurring … Continued
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If you’re drop shipping products from China, the quality isn’t always the best in the world. Sometimes customers report that items break after using or wearing them for a while, so let’s address that. First of all, that’s the type of products you’re selling. You are selling relatively cheap Chinese wholesale products to consumers, so … Continued
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GET A PRIVACY POLICY FOR YOUR BUSINESS This isn’t legal advice, but what I personally do is use Shopify’s privacy policy generator to easily create my privacy policies. You can find that right here: https://www.shopify.com/tools/policy-generator In fact, Shopify offers a bunch of cool tools to online entrepreneurs. You can also generate a refund policy, use … Continued
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I recently got a question from one of my subscribers who’s in college. He runs a successful side-business but discovered that he needs to focus a lot more on his business to really scale it. However, at the same time there’s this girl he has a crush on and she’s showing interest in him. So … Continued
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If you’re just starting out and building an e-commerce store from scratch, you don’t need a team. You can literally do everything yourself at this point, as long as you have a low-volume store. I mean, of course you can outsource the logo design and other aspects of your business. But that’s usually a one-time … Continued
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Here are a couple of tips to instantly add trust factors to your online store. This will help you convert more cold traffic into buyers. So let’s talk about the most important ones. 1) Get a custom domain The first thing you should do to increase the trustworthiness of your store is to get a … Continued
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If you want to sell information products you should create your own membership site instead of using some platform like Udemy.com. Here’s why. I’ve used Udemy in the past and there’s too many restrictions. For example, your videos need to have a certain length. You can’t have videos longer than 20 minutes. But what if … Continued
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There’s a lot of confusion about the way Facebook tracks conversions and how the Facebook pixel works in general. Unfortunately, this is all determined by algorithms and we have little information about it. Facebook isn’t even remotely transparent and doesn’t reveal exactly how the tracking works, so at most we can make assumptions here. However, … Continued
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Someone recently asked me if he needs a different Facebook page for every single product he sells on his store. That would be a very impractical strategy, so it’s definitively not the way to go. I generally recommend having one Facebook page per business. However, there are some exceptions where it makes sense to have … Continued
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If you’re young and broke and thinking of investing the little money you have into the stock market or buying any form of investments with your money, I want to challenge you to think again and be smarter. I recently did a video about the three different skills you have to master in order to … Continued
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When it comes to selecting a good brand name for your store, there’s a few important tips I can give you that will make things easier. Here we go. 1) Don’t use your personal name For some of you this might be obvious, but I’ve received the question in the past. In most cases, you … Continued
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If you want to sell digital products a great starting point is if you are a content and product producer yourself. If you are a photographer, music producer, software coder, designer it helps massively. Here are some ideas for digital products: – Music and Instrumentals – Stock Photography – Stock Video Footage – WordPress Themes … Continued
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If you want to sell stuff on Shopify you need a payment gateway. You can either use their own in-house gateway called Shopify Payments or you can use a third-party payment processor like Authorize.net. However, Shopify prefers if you use their own gateway. On their website you can find a pricing table with different processing … Continued
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I recently got a question from a subscriber who asked if it’s possible to bypass Shopify and sell physical items directly on ClickFunnels. Luckily, I’ve split-tested both so let me share my results. Here’s what I did. I set up a Facebook ad with a link to the product page on Shopify and a duplicate … Continued
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Most people get stuck in “analysis paralysis” at some point in their business journey and some of them are never able to get past it. Analysis paralysis is when you overthink everything. You overanalyse the whole process to the point where you don’t know where to start or what to do. It’s one of the … Continued
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A lot of you guys know that I have around six different income streams. This includes things like drop shipping, niche information products, coaching, a service business and affiliate marketing. So how do you focus on building multiple business and income streams without burning out and losing focus along the way? The answer is by … Continued
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I recently got a question from one of my subscribers who is $15,000 in debt. He asked me for advice on how to get out of debt and cultivate more financial intelligence to prevent things like this. Personally, I like to think of finances in three different parts. I learned this concept from Grant Cardone … Continued
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Building your email list is still one of the most important tasks in online marketing. It’s even more important than building Facebook groups, Facebook pages or Instagram and Snapchat followings. Here’s why. No third party owns email as a media. It’s essentially an independent form of media. Facebook, Instagram and Snapchat on the other hand … Continued
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If you’re drop shipping from AliExpress and a customer reports to you that the item didn’t arrive, there’s no way to check if it’s true. At the end of the day, only the customer knows if the item really arrived. Since you are not the recipient of the item, you can’t know. Also within AliExpress … Continued
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The biggest product launches in the history of internet marketing have always been done with a bunch of joint venture partners and affiliates. Whenever you hear of a multi-million dollar launch, think JV’s. In order to make millions within a few hours, you need to have a whole network of partners promoting for you at … Continued
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If you are thinking of launching an e-commerce business or drop shipping store in a non-english speaking market, there’s a few options that I want to share with you in this post. 1) You speak the language If you are bilingual that might be a huge competitive advantage. If you speak Spanish, German, Portuguese, Chinese, … Continued
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One of my followers recently asked for some advice regarding growing a Facebook group. So let me share with you a simple step-by-step process to grow a Facebook group from scratch. 1) Look for pages and groups in your niche Use Facebook’s search field to look up groups and Facebook pages in your industry. Facebook … Continued
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If you’re running a drop shipping business you might be wondering how to keep track of the stock in your store and on Aliexpress. There’s two simple ways you can go about this. 1) Use Oberlo You can use the drop shipping app “Oberlo” to keep track of the stock on Aliexpress. The app will … Continued
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A lot of people get obsessed with the design of their online store or landing page. They become terribly attached to the looks of their store, instead of the substance of the store. The look of your store doesn’t matter that much. I’ve had students with ugly logos and unprofessional looking stores and bad website … Continued
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Whenever you’re targeting non-english speaking countries, you have to streamline your entire store in the local language. For example, if you target Italy, you store needs to be Italian. I’m talking about everything. Get a .it domain and translate your “brand name” into Italian. The same is true for Germany, Spain or any other country. … Continued
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When it comes to buying your custom domain for Shopify you have two options. You can either buy the domain on a third party site like GoDaddy or you can register the domain directly within Shopify. Let’s talk about the pros and cons of both options. 1) Buy your domain on GoDaddy The benefit of … Continued
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One of my followers recently got worried about the fact that his store has its own branding and logo, but then the products he drop ships to his customers don’t have that logo or brand attached to it. He was wondering if his customers expect the logo of the store and the brand to also … Continued
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Instead of asking yourself which niches are oversaturated and trying to re-invent the wheel, why not pick a proven niche and start selling to an undersaturated country or underserved audience segment? One reason why I was able to build two successful drop shipping stores so fast is because I sold to Germany and to Spain. … Continued
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The idea of the 4-hour workweek and outsourcing all aspects of your business is still very popular. And I think there’s nothing wrong with it, in fact, who doesn’t want a fully automated, outsourced business? However, in my experience this “outsourcing” advice has to be taken with a grain of salt because it doesn’t always … Continued
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In order to create a Facebook lookalike audience you first need to have a custom audience that you can use as source data. There’s two different scenarios: 1) You upload a customer email list One great way of creating a lookalike audience is by uploading a customer email list to Facebook. If you’re running … Continued
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There are two different ways you can run Facebook ads. You can create an ad account and link it to your personal profile or you can sign up for the Facebook business manager and run ads there. The Facebook business manager is an advanced version of the ad manager that gives you a lot more … Continued
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I built my first real business while being in university. For some reason I always knew that working as an employee wasn’t an option for me, even if I’d have a good education and great options. Deep down I’ve always been an entrepreneurial type of person. So I started learning about online marketing in my … Continued
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If you’re having a hard time taking action and doing the work you know you should be doing, you probably lack the right motivation. In my early twenties, I had a lot of limiting beliefs. I didn’t think it was possible to make money on your own, to be financially free and make a living … Continued
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I recommend getting your own Shopify custom domain in order to increase trust and brand awareness on your e-commerce store. When you sign up with Shopify you get a domain like this: yourstore.myshopify.com The problem is that people can see the Shopify brand in your domain, which means you give more brand visibility to Shopify … Continued
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It’s kind of a beginner question but I get it a lot, so I wanted to take the time to answer it. Yes, if you run any kind of Facebook ads you need to first create Facebook page and link it to your ad. Here’s why: Facebook is a native ad platform, which means the … Continued
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If you’re looking for a way to synch data between different platforms, apps or software solutions, Zapier is the way to do it. I’ve personally used it many times to build “bridges” and make a variety of different platforms work together. You can use Zapier to synch data between Shopify and other platforms. For example, … Continued
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I recently got a question from one of my YouTube subscribers who is selling tickets online. Basically, he and his friends are buying event and concert tickets and then re-selling them at a higher price. And he was wondering how he could get more ticket sales. Like with any other product, when it comes to … Continued
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If you’re selling free plus shipping offers, you need to make sure people don’t abuse your offer and order hundreds of items and only get charged a small amount of money. Also if people order 10-100 items and you drop ship them from China, customs will hold them and ask for taxes. That’s why it’s … Continued
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Every new product you launch has a certain lifespan. If you’re selling a general item and a huge part of the world’s population can benefit from it, your market reach is much bigger. So the lifespan of your product will be extremely long since you’ll never really run out of potential customers. And if you’re … Continued
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As soon as you fulfil a couple of orders on AliExpress one of your orders will be canceled and they will ask you to verify your credit card and prove your identity by appealing and uploading some documents. Usually you’ll get an email from AliExpress when that happens. The reason this happens is because AliExpress … Continued
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If you drop ship products from AliExpress you obviously have to clone the products on your own store. This means you’re using the pictures and other information from the supplier on your own website. So the questions is: Are they okay with this? Many suppliers on AliExpress will write in their description that they support … Continued
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As soon as you start making some sales you’ll get disputes on PayPal, refund requests per email and some chargebacks. A refund is when you agree to send the money back to your customer because the customer was unhappy, the item never arrived, the item was broken or something else happened. With refunds, you willingly … Continued
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I like to use the word sales funnel a bit broader than most people do. A sales funnel is a structured way of directing human behaviour with the goal of making a sale. In that sense, most of what you’re already doing is a sales funnel. That doesn’t mean it’s a good one though. Let … Continued
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A lot of people seem surprised when they get dozens of adds to cart and only a few purchases. However, rest assured that it’s totally normal and common that most people abandon the cart. The industry average abandoned cart rate is about 80-90%. It can vary on your niche, the country you’re targeting and many … Continued
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Two of the most important psychological triggers you can build into your Shopify marketing strategy are urgency and social proof. And luckily there’s two Shopify apps that do exactly that. 1) Hurrify With Hurrify you can add countdown timers to your product pages. Now, most people use this plugin in an unethical way by saying … Continued
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Someone recently asked me if I believe digital marketing is a viable career to work remotely for a company. And get all the “benefits” such as a regular income, pension, social security and so forth. The short answer is: Yes, I believe it’s awesome. Remote jobs are getting more and more popular and normal. I … Continued
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I get asked a lot how much money is required to start a drop shipping store. So let me break down the costs for you in a realistic way. First of all, here’s what you’ll need: 1) Shopify I recommend using Shopify to build your drop shipping store. The basic Shopify plan costs $29 per … Continued
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There’s a lot of horror stories of people getting their Facebook ad accounts banned, so I wanted to address this topic today. How common is it to get your Facebook ad account flagged? In my experience it’s only common if you make common mistakes. Most of my marketing agency clients and mastermind students never get … Continued
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Recently one of my subscribers asked me what I think of the law of attraction, so I thought I’d take a moment and share my opinion. First of all, I do believe in the law of attraction. But only partially. It’s true that what we focus on and think about will eventually materialize if those … Continued
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If you run a drop shipping store and list multiple products from different suppliers, there’s a few challenges that might arise. When a customer places an order on your store and buys two or three different products from different suppliers, they usually expect to receive one package. However, on AliExpress there’s no way to send … Continued
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In order for your Facebook to track your sales, you need to set up the Facebook pixel in your ads manager. You can simply click on “All Tools” and then on “Pixels” to navigate to the right screen. Once you’re there, you can set up a new Facebook pixel. There’s only one pixel per ad … Continued
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Every once in a while people ask me why I choose Shopify over other e-commerce platforms, since WooCommerce would be cheaper. The answer is always: It’s more convenient. Seven years ago I built my first e-commerce store using Joomla. It took me a couple of months to build everything. Then my website got hacked two … Continued
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Usually, when the total value of the imported goods surpasses a certain value, your customers will have to pay import duties. That means, your drop shipped goods will be held by customs. Your customer will usually receive a letter from the customs, asking them to pick up their order and revealing how much they have … Continued
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Making decisions is probably one of the most important skills anyone can learn in life. If you make a real decision, there is no room for failure. Success becomes the only option and outcome. Most people think they’re making decisions. But they’re not. Whenever you make a real decision and a fake decision you always … Continued
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I recently got a question from one of my subscribers who was asking if the UK market is a good market to start a drop shipping business. Personally, I’ve never drop shipped to the UK. However, I have a couple of students who are targeting the UK and are getting great results. Also many of … Continued
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One of the main things holding people back when starting a drop shipping business is the long shipping times from China. People make all sorts of assumptions about it. Here’s the main ones: 1) Long shipping times suppress conversions and sales I’ve split tested 5-12 and 14-29 days shipping on the same store since I … Continued
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When you browse AliExpress you’ll find a ton of reviews for the best-selling products. And you can also see which country the reviews come from, for example Spain, Brazil, Russia and the Ukraine. However, be careful when “analysing” these reviews. Just because 80% of reviews come from Russia or some other place, doesn’t necessarily … Continued
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So here’s my advice for anyone who’s trying to build a drop shipping business on the side while still working in a full-time job. Don’t quit your job unless: 1) You are making at least double the amount of money or more than you’re making in your job for a period of at least twelve … Continued
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When you’re starting off with Facebook ads, it’s usually a good idea to target specific Facebook pages rather than broad, general interests. Targeting specific Facebook pages gives you more control. You can reach exact niches and fan communities, you can spy on their engagement and behaviour, you can look at comments and what posts are … Continued
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I recently got a comment from one of my subscribers who said he is making around 5-10 sales every day from his drop shipping store. Every couple of days he increases the budget by 20%. However, he noticed that the more he increases the ad spent of his winning ad sets, the worse his results … Continued
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If you can break even and make profit in the front-end from your Facebook ads, that is fabulous. In fact, I wouldn’t run any ads unless you’re breaking even or making profit from your ads immediately. However, you need to increase the average value per customer. Each customer has a lifetime value. And it’s your … Continued
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Whenever I run Facebook ads I choose “Feeds” as the placement. In the past you could choose between desktop and mobile newsfeed, but in a recent update Facebook combined those into “Feeds”. However, you can still only select desktop or mobile by selecting “Mobile Only” or “Desktop Only” from the “Device Types” menu. I always … Continued
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The click through rate is pretty much an irrelevant metric. The reason why is because it’s a metric that doesn’t matter in terms of ROI. What ultimately counts in advertising is your return on investment. I see a lot of people obsessing about their click through rates, wondering what a good click through rate is … Continued
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Our recent webinar promotion resulted in $71,178 in 7 days, so I thought I’d talk about how we did it and how you can do it, too. First of all you need a webinar software. There’s many options available such as GoToWebinar, Webinar Jam Studio and various WordPress plugins. However, from all the webinar solutions … Continued
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Inside of Facebook audience insights you’ll find a score called “affinity”. The affinity score indicates how likely your seed audience is to like a certain page compared to everyone else on Facebook. It sounds super complicated but it’s actually very simple. Enter your search information on the left hand side of the Facebook audience insights … Continued
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The truth about success is that you need to learn to take action even when you don’t feel inspired. Inspiration shows up some days and others it doesn’t, but you have to show up every single day. In order to become successful you have to overcome your internal resistance and take action even if you … Continued
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Recently one of my YouTube subscribers said he believes people go to Google to buy things rather than buying stuff on Facebook. That’s true. Since Google is a search engine, people search for products and keywords and have a buying intent. They plan on buying things and they use search engines to research and find … Continued
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It’s always a shock when your Facebook ad account gets disabled. So in this post I want to share some tips and strategies to prevent and reverse your Facebook ad account from being deactivated. Let’s start with the prevention side of things. 1) First of all, carefully read Facebook’s ad policy here: https://www.facebook.com/policies/ads I see … Continued
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When starting your own drop shipping business, I recommend setting up a local store first and then scaling up internationally. For example: Start a store in the United Kingdom or in the United States. And once that first store is a success and you’re making consistent sales and profit, duplicate the same store in a … Continued
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For most people I recommend starting with a general drop shipping store rather than a niche store. Now that doesn’t mean you should be selling general items, but have multiple niches on one store. When you start out, pick a general name for your store. For example: Amazingdeals.com or something along those lines. And then … Continued
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Affiliate marketing can be a great way to make money, but so can creating your own product and building your own online brand. I think it depends on your strengths and talents. Recently I talked to one of my followers who is in his teens and has a Facebook page with hundreds of thousands of … Continued
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When it comes to Facebook ads there are four different levels of engagement which indicate how well your advert is doing. Here they are: 1) Entertainment Entertainment is measured by page post engagements. If you’re getting likes, comments and shares then it means that people are amused, intrigued or entertained by the ad in a … Continued
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In ClickFunnels you can either use their hosted URL’s like tillboadella.clickfunnels.com or you can set up a custom domain like www.tillboadella.com and use that for all of your funnels. In most cases it makes sense to get a custom domain because it looks more professional. It builds trust and the links are shorter I recently did a … Continued
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A lot of people try to run Facebook ads for multiple products at the same time. The problem with this strategy is that you easily lose track and divert your attention to the point where you simply give up. It’s much better to select one product and then run Facebook ads just for that product … Continued
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I recently got a question from one of my followers who asked why I did a live webinar rather than an automated evergreen webinar. The answer is simple: Live always converts better than evergreen. Before I get into why that’s the case, let me give you a quick hierarchy of sales formats sorted by typical … Continued
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Whenever you’re targeting a Non-English speaking country, you need to translate your Shopify store into the local language of the country. But not just that, your Facebook ad and customer support also need to be in the local language. Simply put: Your entire store needs to be run in the local language of the country … Continued
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The easiest way to build a coaching business is to focus on content marketing. Once you know your niche, start posting daily videos or writing daily blog posts about that topic for at least one year. If you can’t get people to pay attention to you for free, then you won’t be able to get … Continued
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I recently got a question from one of my followers who was just about to purchase a social media shout out on Fiverr.com. His goal is to get traffic and exposure for his store. If you don’t know what Fiverr.com is or how it works, let me give you a quick summary. It’s a cheap … Continued
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Just like there are different seasons in nature, there are also different seasons that we go through in our life and in our business. Your life and business don’t progress linearly. Sometimes you might hustle for three months straight and work 12-16 hours a day to generate cash flow and pay your bills. And other … Continued
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I recently got a question from one of my subscribers who asked if he should do a pre-launch for his new drop shipping business. This was his plan:1) Around 7 days before the launch, he wanted to create FB ads to drive traffic to a “Coming Soon” page. 2) On that “Coming Soon” page, he’d … Continued
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There’s a lot of confusion regarding hiring virtual assistants, what tasks you should outsource and when you should get support. Generally speaking, you don’t “need” a virtual assistant. A lot of people think they need a virtual assistant because they see other people having them. But the truth is, you don’t need to get a … Continued
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A lot of people seem concerned about the fact that their customers can see that the item comes from China and is drop shipped. However, in my experience this isn’t a “real” problem. After processing more than 1,000 orders I had around 5 complaints from customers, or people commenting under my Facebook ad and saying … Continued
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One of the main downsides of running a drop shipping store is that you have little flexibility over the delivery method and shipping. Especially when drop shipping to Europe this is a problem. Many suppliers only have shipping times between 20-40 days, and although you can pull off a drop shipping store with long delivery … Continued
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Let’s say you’ve done your homework and research different drop shipping niches. You’ve found a niche that is proven and there’s competitors making consistent sales in the same niche. However, for some reason you can’t make it work. No matter what you do, and although you believe you’ve picked a profitable niche, you haven’t been … Continued
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I like to put the shipping and delivery time right at the top of my product description, because it increases conversions and reduces my abandon cart rate. Transparency builds trust, so use it 🙂 At first I tried to hide the fact that I had long delivery times, in the hopes that people would order … Continued
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When it comes to running an e-commerce site, I think Shopify is the most robust and advanced platform you can use for selling. It’s simply the most user-friendly of all and there’s a ton of plugins. Don’t get me wrong here. You can build a successful e-commerce or drop shipping business with almost any platform: … Continued
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There’s a lot of confusion about sales and marketing. And along with it, there’s a lot of discussion about what matters more. Obviously a business without sales can’t exist. Sales is the oxygen of any business. However, selling to cold prospects is ineffective, time-consuming, expensive and hard. Anyone who’s done cold emailing or cold calling … Continued
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I recently got a question from one of my followers who asked how many hours an aspiring entrepreneur should work on average. So here are my thoughts. First of all, as an entrepreneur you don’t trade your time and energy in a linear fashion for money. It’s a “factory worker mindset” to want to be … Continued
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In 2014 and 2015 I traveled most of the time and lived a digital nomad lifestyle. I traveled through Eastern Europe, lived for a month on the Greek Islands, lived for a month in Portugal, traveled to Spain, lived on a Brazilian paradise island and read tripped the United States. It’s the dream of many … Continued
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Getting traffic on YouTube isn’t that hard if you know how to do it and if you work hard. There’s no secret trick here as usual, it mainly all comes down to executing consistent hard work on a daily basis. However, here are my top 3 tips for getting traffic from YouTube. 1) Publish daily … Continued
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Learn to take action despite of how you’re feeling, and you’ll become successful faster than you can imagine. Stop waiting for your emotions to back up your actions, and just start already. Let me give you an example: A lot of people procrastinate for months before they launch their business, because they want to feel … Continued
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Today I want to share what I believe are the ten worst online business mistakes new entrepreneurs make. This is literally what is making your success impossible and keeping you poor in the long-run. If all you do is avoid these mistakes, you will succeed. I’m not kidding here. I literally believe that if you … Continued
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So for anyone who’s still a bit confused about this, there’s basically two main drop shipping methods you can use to sell your items. Here they are. 1) Free Plus Shipping This is when you put the price of your item at zero and then set the comparison price at something like nineteen dollars. Then … Continued
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So I recently got a question from one of my followers who asked how he could get approved with suppliers outside of AliExpress.com. He mentioned that he found a really good supplier. But they asked him to fill out a form with all sorts of questions: “What’s your annual revenue?” “Since when are you in … Continued
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Knowing how to hire virtual assistants and freelancers is one thing, but managing effectively them is a whole other ball game. I’ve made many mistakes over the years. But I’ve also learned a few things and gotten more effective in the process. So today I’d like to share some tips on how you can effectively … Continued
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You can only have one Facebook pixel per advertising account, which results in many people asking me if it’s possible to track multiple products, niches and stores with just one Facebook pixel. And of course, people ask me how to go about this. In this post I want to share three different ways to track … Continued
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I recently got a question from one of my subscribers who said he can’t use a credit card gateway and asked if having only PayPal Express Checkout on his Shopify store will suppress conversions. The short answer is: Yes, it will suppress conversions. Obviously, offering credit card payments and PayPal payments would be the ideal … Continued
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When it comes to using text on images in your Facebook advertisements, I recommend staying away from it all together. I’ve tested all sorts of different types of images, and the images without text always outperformed the one’s with text. In general, Facebook doesn’t like it when you put text on images. However, Facebook recently … Continued
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There is no “secret” method to motivating yourself or getting stuff done. It’s all a long and consistent build up over many years. Motivation isn’t something you do or “create”. It happens naturally as a side-effect of working hard. A lot of people wait for motivation and productivity to be there before they take any … Continued
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Search engine optimization ‘SEO’ can be a great way to drive traffic. I personally use SEO on my podcast and on my YouTube videos to drive more and more traffic and reach new people every day. It can also be a great traffic source for your drop shipping store. However, before you start spending time … Continued
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I don’t think monetizing your website with ads is the best way to make money, I think selling your own products is way more profitable. You can make money with AdSense , but it’s much more rewarding in the long run to sell your product, while building your brand and your email list. That being … Continued
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There’s plenty of awesome products you can find on AliExpress.com, but there’s a few categories you want to avoid like the pest. Although some items seem like they are perfect for drop shipping, they might come with legal repercussions because of trademarks, copyright and potentially dangerous effects of using the item. Here’s a list of … Continued
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Once your drop shipping income increases, you to start looking for ways to increase the average value of every customer. One way to do that is by launching new drop shipping items. However, you can also look for affiliate products in your niche and upsell courses, ebooks and trainings to your existing customer base. Any … Continued
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When you’re drop shipping, you need to add a price markup on the wholesale products you’re selling in order to make a profit. But how much should the price markup be? If you’re running a free plus shipping offer you have less flexibility. You should aim to sell items that have a wholesale price of … Continued
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I believe there’s two different phases you can be in your business. And this depends on how patient or “relaxed” you want to be about things, or how hard you should work to get results fast. There are times where patience in business can be good for you, and other times where is just plainly … Continued
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A tripwire offer is an irresistible low-cost offer with the sole purpose of converting visitors into buyers as fast and effectively as possible. You can use tripwire offers when selling digital downloads but also when you’re running an e-commerce store. A common form of tripwire marketing is using free plus shipping offers to drive sales. … Continued
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When it comes to order tracking on my drop shipping stores, I don’t offer an order lookup to my customers on my website. I only provide tracking information if someone inquires the status of their order. The reason why is because I want to make my life as simple as possible. Even with an order … Continued
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When you fulfill an order on AliExpress.com you have to include a note to the seller and let them know that they shouldn’t include an invoice or receipt in the package they send to your customer. Instead, you want to send your customers an email invoice with the exact amount you charged them directly from … Continued
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For the past two years and counting I’ve been writing in a daily success journal, which has dramatically improved my life. Here’s the thing: We all live our lives unconsciously and without control. Our mind tricks us into believing we have control, but it’s just an illusion created by our ego. In reality, it’s our … Continued
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Around 80-90% of the people who add your product to the cart, will abandon the cart during the checkout process and not purchase. That means you’re losing out out a lot of customers. Partially, that’s just the reality of e-commerce. Those are normal numbers and it shouldn’t shock you when you find that most people … Continued
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As many of you know, I only sell one main item that produces about 95% of my drop shipping income. And most successful people who run drop shipping stores also make their money from one item. Yes, you you can still have a few additional items on your store. And some people will add them … Continued
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I get asked a lot how I handle drop shipping returns. Let’s say someone receives an item from me and isn’t happy with it, or the product is broken, and they reach out and ask for a return. The answer is pretty simple: I don’t do any form of returns for my drop shipping business. … Continued
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Some of my followers and subscribers are wondering if you need a bank account to run a business, or if PayPal in itself is enough. The answer is: You definitively need a bank account. PayPal allows you to accept payments online in order to withdraw those funds and “own” them. However you need to transfer … Continued
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A lot of people ask me how they can pay the suppliers on Aliexpress when the payments from Shopify, Stripe and PayPal are held and not available yet. The short answer is: You have to use debt. There’s two different forms of debt. Bad debt and good debt. Bad debt is anything that’s spent on … Continued
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If you have an idea for a niche or a product, there are a few hacks and trick that might help you test the waters in a lean way. I mean, the Shopify basic plan is only $29. So if you’re worried about losing thirty bucks, maybe being an entrepreneur is not the right thing … Continued
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If you want to target people based on very specific criteria, you can easily do that using Facebook’s narrow audience feature. You’ll find the narrow audience setting in the ad set. Right under the “Detailed Targeting” field there is a small hyperlink called “Narrow Audience”. This field allows you to add additional interests to your … Continued
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As you probably know I’ve been talking about drop shipping for the last two months, answering questions and creating a tutorial. The result is 33 videos on drop shipping. I’m still getting questions every day about how to start drop shipping, but most of the questions at this point are repeat questions from people who … Continued
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I always laugh when people say that email marketing is dead. Email marketing is far from being dead. Most of the businesses and companies I work with in my marketing agency heavily rely on email marketing to drive e-commerce sales and make money. However, it’s also true that open rates and click-through rates have been … Continued
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The best way to create high quality, unique content is by asking yourself what type of videos you’d like to see from others. What content to make on youtube is a personal question. What would YOU like to see? Don’t copy-cat what other people are already doing. For example, if you’re in the fitness industry and … Continued
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Whenever I’m setting goals for myself, I like to do it for a 3 year period. That doesn’t mean I don’t have a greater vision for my life, but my goals are usually specific and more short-term than my vision. Here are some of my goals: Financial: Have a million dollars saved on my bank account … Continued
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I recently did a launch with an agency client for a free plus shipping offer that resulted in a bit more than $7,000 in a four day period. It was an incredible offer with two one-click upsells. My client was using Authorize.net as the payment gateway. And we used ClickFunnels.com along with Infusionsoft.com to manage our … Continued
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I started my first online business a few years ago and I can’t state how important was my first sale for me. I believe making your first sale is the prove that you can do it. It’s the first baby step towards success. I made my first sale in drop shipping after about two days … Continued
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Upselling products is really easy when you have a tool like Click Funnels, but it’s a little bit more challenging with Shopify. Here’s why. Shopify was built with e-commerce people in mind. They wanted to build the best shopping cart software on the market and they did. But it wasn’t build with customer value optimization … Continued
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So over the past four months I was able to significantly grow my YouTube channel. I went from getting around one subscriber per day to getting between 25-50 new subscribers every single day. And so, the question that came from a lot of people was how to grow a Youtube channel fast. Let me start … Continued
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If you run a drop shipping store but aren’t getting any sales yet, you have to take a close look at what I call the 95% rule of drop shipping. Here’s what the rule says. All drop shipping success and failure comes down to two things: 1) Selling the wrong item 2) Selling to the … Continued
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When you start running Facebook ads you should try and target specific pages and communities that meet certain criteria. That’s why today I will talk about “Facebook audience targeting”. A lot of people make the mistake and target many interests all together in one ad set. They just stuff their ad set with as many … Continued
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It’s not a question to get a trademark to protect your brand, it’s simply a question of financial pay off and ROI for your business. The only reason to get a trademark is when: 1) There’s a financial payoff and you make more money 2) You’ve reached “dangerous” levels of success What I mean with … Continued
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There is a lot of confusion about where to send people from your Facebook ads. The biggest mistake you can make is sending people from your Facebook ads directly to your website’s home page. Your home page is not a landing page (in most cases). If you’re selling physical items then I would highly recommend … Continued
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There’s a lot of benefits when dropshipping from Aliexpress to the US, but also a few downsides. The same is true when drop shipping to Europe. Let’s talk about the pros and cons for a moment. The US is simply a great place to start because it’s one of the biggest markets in the world. … Continued
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Email marketing is a super effective way to launch products and make money, once you’ve built a list of subscribers or customers. Anyone who says email marketing is dead, is wrong. I promise you they have never done email marketing themselves and they have never had a behind-the-scenes look at any real business that’s currently … Continued
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Today I will tell you why I use Facebook ads for Shopify, and no other. Not Google AdWords or Twitter, but Facebook. First of all, if you aren’t using Facebook ads to grow your business right now, you are out of your mind. We’re currently living in one of the best times for paid advertising and … Continued
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I recently got a question from Naima, who’s running a drop shipping store selling jewelry. She was running Facebook ads and getting sales, but then her supplier went out of business over night. So now when people ordered the item on her store, she couldn’t fulfill the orders anymore and her drop shipping business came … Continued
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I got a question recently from Howard Wimshurst, who asked me if it’s better to create a membership site or to sell each lesson individually. A membership site makes your life easier 🙂 If you decide to sell each lesson individually, you need to write sales letters, create landing pages and run marketing campaigns for … Continued
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There’s a very common mistake people do on Facebook. And that’s paying for likes. A lot of people think that’s what’s all about. That’s why there are a ton of courses out there about how to get Facebook likes. That’s the biggest deceit Facebook as come up with. I made the mistake in the past … Continued
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Today’s question is from Edward. He found a niche. Now his Shopify store has 5 products, but no one is visiting. And he’s wondering how to get traffic to Shopify. So here’s the thing: A lot of people think they have a traffic problem, when in reality they have an underlying “offer problem” or a “sales … Continued
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Some customers might get pissed off when they see that their product comes from China, rather than their home country. However, it doesn’t really matter in the bigger picture. From hundreds of orders, I’ve only gotten a few complaints about the origin of the package. Most customers will be happy as long as they receive … Continued
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There are many horror stories of Facebook shutting down ad accounts. But there are a few precautions you can take. Here’s what you should do before starting running Facebook ads: Set up one personal ad account linked to your profile Sign up for business.facebook.com and create two business ad accounts, apparently you’re only able to create … Continued
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A lot of people seem concerned that they need tons of products on their store before they start drop shipping. The truth is: You only need 3 to 6 items to launch your first store. That’s it. If you’re getting your drop shipping traffic from Facebook ads, then 99% of the people who click on … Continued
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When it comes to selling information products online, there’s two different models you can use depending on your situation. 1) Product Launches 2) Evergreen Marketing In a Jeff Walker style product launch you open the cart for a short time only. This creates urgency and scarcity. Then you pull the product off the market or get … Continued
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I’ve been getting a ton of questions about accounting, registering a company, value added tax, sales tax, customs and legal questions which I can’t answer. The reason I can’t answer them is because I’m not a lawyer. Plus these things vary from country to country. There are specific laws about accounting in every country. From … Continued
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Some of you might know that my first business ever was selling rap beats to artists, which they could buy, download and use. The beauty about selling digital products is that you don’t have to deal with stock, shipping, fulfillment, overhead costs and other things that come with a traditional e-commerce business selling physical items. … Continued
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When it comes to drop shipping success, selling a hot item to a hungry crowd is the number one factor to become successful. I would stay away from selling general items. That doesn’t mean you can’t make a ton of money with those items, but it takes more trial and error and luck to find … Continued
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When it comes to cloning products from AliExpress and putting them on your own store, there are two major methods I personally use. Some pictures on AliExpress aren’t downloadable. Here’s what you can do about it: 1) I screenshot the pictures on AliExpress on my Mac by using CMD + Shift + 4. This allows … Continued
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A lot of people follow their intuition when it comes to advertising and marketing. However, most marketing and advertising is counter-intuitive. What you think will work, often doesn’t work at all. Let me give you an example: Most people think the way you scale up Facebook ads is by increasing the budget of your ad … Continued
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All social media is an attention game. Those who manage to raise above the noise and general clutter in their marketplace win. You need to understand this dynamic if you have plans to increase your social media following. Here are my three most powerful social media tips: 1) Post daily content native to the platform … Continued
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A lot of people don’t pay enough attention to the objective of their ads. They select “Offer Claims” or “Website Clicks” or “Optimize for Conversions” without really knowing what they’re doing. This is the perfect recipe to fail. Here’s what I recommend you do to optimize: 1) Start with the “Boost Post” or “Page Post … Continued
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Some of my YouTube subscribers are very young and asking me for business advice, so here is my advice on starting a business for kids or teenagers. Invest sweat equity early on in life to get ahead. Learn to develop traits like willpower, productivity, self-discipline, problem solving, creative thinking, planning, execution while you’re still a … Continued
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A lot of people have been asking me about the mechanics of a Shopify drop shipping business. So today I’m going to talk about how to set up a free plus shipping offer. When you set up your free plus shipping offer on Shopify, you don’t need some fancy plugin and you don’t need to … Continued
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A lot of people have been asking me if they need to be registering a company to run a Shopify store or any form of online business. I can’t answer that question because I’m not a lawyer. The question is, can you afford not to register a company and put your personal assets at risk … Continued
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When I started my first online business years ago I got seduced by all the plugins, apps, tools and software that was on the market. I got myself a ton of apps and tools for my business. Each one of them just cost $10-$97 a month and I could justify them all in my mind. … Continued
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Starting a drop shipping business is one of the leanest ways I’ve seen to bootstrap an online business without much money or experience. Before the Internet you needed to own machines, factories and buildings to start your own enterprise. Now anyone can do it online because we all have the same tools available and it’s … Continued
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After hiring a virtual assistant never give your virtual assistant access to your PayPal account, Stripe dashboard or your credit card. Use common sense when hiring your virtual assistants. Look at their reviews, ratings, work history and portfolio. Get a feeling for them. Have a Skype call with them. Work with them for awhile. And then you … Continued
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Here’s a quick overview of the various incoming and outgoing payments you need. You should be paying special attention on how you handle these transactions which are essencial to be running a drop shipping store. It’s not that complicated, but let’s clear things up. First of all you need a credit card or debit card to pay for … Continued
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After finding you’re supplier you always want to make sure that your drop shipping items from AliExpress.com don’t include an invoice or receipt in the package, because you want the invoicing and receipt to be handled by you with your price rather than by the supplier. Here are a few steps to make sure that’s … Continued
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There’s a great tool called UpViral.com that you can use to create and run viral contests. I’ve used the tool for a product launch last year and we built a launch list of around 10,000 email subscribers total. A big part of the traffic and emails we got came from viral sharing. Here’s what we … Continued
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The reason why I’m able to consistently run cheap Facebook ads (low CPC) is because I always streamline everything. In direct-response advertising three things matter: 1) The offer 2) The message 3) The audience The more you can align these three elements in your advertising, the more engagement you will get, the more viral shares … Continued
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Getting in touch with influencers is actually really easy once you have the balls and a strategic plan of action to start making moves. So here’s how to reach influencers. You just have to stop thinking that influencers are somehow cut from a different cloth, man up and reach out to them. It doesn’t mean … Continued
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One of the easiest ways to convert cold traffic into buyers is by using tripwire offers. Trip wires are irresistible low-ticket, low-friction entry offers that offer a tremendous amount of value at a huge discount. Free plus shipping is a typical trip wire offer. See, the first sale is always the most difficult. Once I’ve … Continued
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I’ve received a question from Islam and he asked me if I could give some tips about Amazon Kindle Direct Publishing (KDP). I have a few friends who are making passive income with Amazon KDP. They would publish their own kindle books and optimize everything for certain keywords. What they did was they used the … Continued
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When you reach a certain level of success in business you need to start to bring other people on board to do some of the tasks. You shouldn’t, handle everything yourself. The beauty of bringing people with you is that you’ll have more time to focus on what you are better. That’s why is so … Continued
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I recently got a question from Steven Fernandes who is moving to Australia in a few months and is looking for ways to optimize his work environment and network with other like-minded people. Here’s what I told him: 1) Go to a co-working space: It’s awesome to meet like-minded people, find entrepreneur friends and meet … Continued
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William Thomson said: what gets measured gets managed. And so if you’re not measuring your advertising metrics you’re probably a poor quality marketeer. Tracking and measuring your results is probably the most important prerequisite of all successful direct marketing and online sales. When you’re building your Shopify store it’s no different. You need to know … Continued
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Don’t spend money on Facebook ads unless you know exactly what you’re doing: You need to know your metrics, how much you can spend on a conversion and your conversion rate first. Blowing up money on Facebook ads is one of the most common advertising mistakes people make online. A lot of people get seduced … Continued
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If you’re serious about becoming an entrepreneur you have to stop people holding you back, or you will never start you’re real journey. If your parents hold you back on your journey as an entrepreneur you have to cut two “umbilical cords”. The first “umbilical cord” is money. When your parents are supporting you financial … Continued
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Just like with any merchant account or advertising account, you don’t have any actual control over this. There’s countless horror stories of PayPal accounts, Stripe accounts, eBay accounts, Facebook ad accounts and so forth being shut down without any notice. Often you don’t even get an explanation from these companies and are completely left in the … Continued
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A certain degree of obsession is required if you want to become great at business or anything else in life. In order to be addicted to success you basically want to enter a positive re-enforcement spiral that continues to motivate you. I never run out of motivation and you don’t have to, either. Here’s how … Continued
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Whenever I run Facebook ads, I choose the “Boost Post” or “Page Post Engagement” campaign objective when I start out. The only exception is when I run ads for clients for mobile app installs. Optimizing for website clicks means you’re bidding on the CPC, which paradoxically often winds up in a higher CPC on your … Continued
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If you want to position yourself as an expert, trainer or “guru” on the Internet, I highly recommend using YouTube as platform. It’s one of the easiest ways to build a personal brand. Post weekly videos, do some basic YouTube SEO, engage with all your followers, post your videos on Facebook and engage with people … Continued
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Today’s question comes from Chris and he’s asking: “What resources do you personally recommend in terms of having an online Shopify business The great thing about Shopify is that you can add various apps to your store to make the sales and marketing process easier. Here is a list of plugins you should check out: … Continued
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Here’s my two cents on how to follow up with leads. When you’re doing outbound marketing and trying to get clients in the B2B space, following up with unresponsive and cold leads is key. Most people misunderstand the purpose of the follow up. You aren’t trying to “harass” your leads or push them to get … Continued
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Today’s question comes from Tim. He asks: “Do I have to keep an eye on copyrights and trademarks, for example if I’m selling a bracelet from a TV-series or movie and promote that on Facebook?” When it comes to drop shipping make sure you don’t violate any trade marks. Always look for white label items on … Continued
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“How to build habits” it’s a common topic in the self-help/productivity communities. A lot of people say it takes 30 days or 90 days to form new habits. I don’t believe it to be the case. I believe that’s only the beginning! It’s what happens after that 30-90 day period that really determines if you … Continued
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When you’re using a free plus shipping offer in Shopify, you need to set up your shipping rates correctly, otherwise people can add 20 items to the cart and will only get charged $8-10 for shipping. And that’s not in your best interest. In that case you’d have to pay like 20 x $4 (or … Continued
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If you’re drop shipping to Europe you want to make sure your supplier has something called DHL Global or some equivalent shipping method that is tracked and also faster than standard delivery. Building a drop shipping store in Europe can be lucrative because not so many other people are doing it, so it’s not that … Continued
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The fastest way to build trust for a new business in the B2B space is to offer free work. There’s no better proof than actual, real-world proof. And if you have a great service or product that delivers results, giving a free sample of your work will build a lot of trust. I’m not saying … Continued
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Today’s question is about credit card payments. “How can you easily accept credit card payments online?” In the past you needed to apply for a merchant account and get approved to accept credit card payments on your website. It was a long review process and it was actually difficult to get a merchant account if … Continued
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So, should you use free plus shipping on Shopify? or discounted offers plus free shipping? That’s a question I get a lot in this Q&A series. Here’s my thoughts. I’d try free plus shipping offers for any items that have a product and shipping cost of less than $4. If you find items on AliExpress … Continued
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The questions about drop shipping just continue to pour in every day, so I keep answering them for you guys 🙂 Here are a couple of questions from David HabichtMusic Habegger that are relevant. I think a lot of people will resonate with the questions as they are all pretty basic but common questions related … Continued
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I like to plan my day the night before with the help of a success journal. This way the tasks I want to accomplish are “seeded” right before I go to sleep, which allows them to sink in over night. I’m not sure how to explain it but when you learn or study something right … Continued
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When it comes to automating your drop shipping business, hiring a virtual assistant is the most important move you can make. Otherwise you’ll have to take care of all the operations. I’m not aware of any plugin or software that allows you to automatically fulfill orders from Shopify to AliExpress. But the next closest thing … Continued
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In terms of niche selection, you want to look for irrationally passionate niches that have a strong and already established fan culture. You want people who would do anything to buy your item. People that NEED the product, not want. You need that type of customers. Those are the ones who will keep coming back … Continued
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So Martijn Van Amstel sent me a few question about drop shipping on Shopify. His first question is about delivery information. “Do you have anything on your Shopify store regarding delivery times?” This is a great question and an opportunity to explain one of my early mistakes on my drop shipping business. In the beginning I … Continued
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Here’s what happens to most people who “start” a business: They massively dabble and procrastinate for 1-2 years and then quit because of lack of results. This literally happens to most and is the worst reason to quit your business idea The problem is, if you don’t give it 200% and hustle for 1-3 years, … Continued
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So I’ve been getting bombarded with questions about drop shipping since releasing my last weekly vlog on Monday. So today’s is about how to find dropshippers. I know that it gets pretty overwhelming when you start doing something new. There are a lot of sources and opinions. And so I want to give you here … Continued
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When you have a marketing campaign, strategy or advertisement that performs well, don’t change anything, or try to tweak too much. When something you do works, don’t touch it. Sometimes when you have an ad that performs really well on Facebook, you start adding more budget and the numbers and ROI just goes down the … Continued
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Today’s question comes from one of my YouTube followers and his asking: “I want to write a book: health recipes and cooking. And I want to sell it from $3 to $4 each, but I don’t think I can advertise it and get $1000 per month from it. Is that even possible? If so, how can … Continued
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One thing I wish I had learned from a mentor when I started out as an entrepreneur is how to be more financially intelligent with money. Unfortunately I had to learn at my own expense. I got really good at sales and marketing. But I wasn’t very good at keeping the money I made. And … Continued
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Your email list is still one of your most important assets in your online business, so let’s talk about some practical ways to do that. There’s a ton of advanced strategies to build your email list that I like to call “native lead generation”, using micro-hoop psychology and stealth persuasion methods to increase your opt-in … Continued
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If you chase two rabbits, you will not catch either one. Don’t try to build multiple businesses all at the same time while still being in a full-time job. That’s pretty much insanity – Focus on one business and then double down until you make enough money. There’s a concept named “the time value of money” … Continued
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If you’re a freelancer you really have two jobs. Most people don’t like this fact, and that’s why so many people struggle with freelancing. In a regular 9-to-5 job you only have one job. But as a freelancer you are: 1) A technician 2) A salesperson Most people who start a freelancing career are great … Continued
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There’s a general obsession with automation in the online marketing industry. Everyone is fascinated with the “4 Hour Workweek” hype, but very few people actually run successful businesses like this. However, there are a few things you can do to automate your business. There’s two ways people try to grow businesses: The egotistical way: Optimizing your business to … Continued
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If you’re having troubles falling asleep, tuning down and going to bed at the same time every day, you should consider adding an evening ritual to your daily routine to help you transition from work to sleep. As entrepreneurs nobody tells us when to work, but at the same time nobody tells us when to … Continued
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I know a lot of you guys are looking to sell your own online courses and information products, so I thought I’d create a post with some technical help so you can do exactly that for pretty cheap. There’s really three aspects to selling information products: 1) A sales page 2) A checkout page 3) … Continued
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Today’s questin comes from David and he’s saying: “I saw a TV program where an IT specialist said that the email address will die in the next few years. What do you think about building up an email list these days? Should you put money in it?” Most of my clients still rely to a … Continued
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I recently got a question about my morning ritual. I will tell you how it evolved over time. So I created my first morning ritual when I was super unproductive. This was 4-5 years ago and then I just wanted to stay in bed. Here’s an important lesson: if you want to be an entrepreneur there’s nothing more … Continued
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Today’s episode it’s all about how to be more patient. Here’s my two cents on it. If you live life to the full and leverage every minute of your day by working hard, hustling and seizing every opportunity, and you link that with complete freedom from outcome, then you’ll succeed. Being patient is really easy … Continued
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If I’d have to pick two of the best marketing software tools right now it would be: 1) ClickFunnels 2) Shopify When I built my first business in the music industry over 4 years ago, I only had very limited tools available. There was nothing like ClickFunnels or even LeadPages back then, the only thing we … Continued
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Advertising all comes down to one thing: ROI The return on investment. Never think of your ads as an expense and start thinking of them as an investment that produces a profit for you, ideally right away. The word ROI (return on investment) says it all – it’s an investment. So the question about the … Continued
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I got a question from Bonieky Lacerda yesterday and he asked me to share my thoughts on Udemy courses and making money with them. I’ve had a Udemy course for the last two years. Didn’t make me rich, but an extra $2,000-$3,000 passive income. But I don’t use it as my primary source of income. Now … Continued
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Today’s question comes from Neil and he posted this open question on my Facebook group and he was asking what do you usually offer for free when you market your services locally. There’s an incredible tool that you probably aren’t using right now. And it should be part of your service business marketing. Free work I … Continued
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Today’s question comes from Jin and he’s saying that 1 year ago he set up his own fashion watch brand (Shopify store) with high margin but very small marketing budget. He used most of the budget in Facebook ads and Google Adwords but only got a few conversions that ate up his margins. In the end he … Continued
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It isn’t a requirement to build your personal brand to succeed in business I have tons of friends who are crushing it as entrepreneurs without ever showing their faces on camera or in public in any form. It’s not a prerequisite to be successful. The reason I’m building my personal brand is because of a strategic … Continued
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Today’s episode is about how to achieve great success and how to deal with the attention that comes from it. Most of us won’t be an overnight success, and that’s actually in our favor. The more success you have, the more responsibility you need to carry, the more pressure you need to endure and the … Continued
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These days everyone is obsessed with reading books. And sometimes is just a disguise for excuses. But I get it. You can learn valuable information from reading a great business book, but nothing beats real-life, “elbows in the mud” experience. Trust me. While you’re reading through your stack of books, I’m out there in the … Continued
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The best way to get referrals is by focusing on creating a great experience for your customers. Everyone is looking for ways to “force” a referrals but in reality getting referrals is easy. I believe it depends if you’re selling a product or service. For instances, if it’s a service you want to do a … Continued
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I got a question a few days ago from Craig Wilson regarding the recent product launch. I was working for a client on a project in the health industry called “The Truth about Memory Loss”. And basically, we used a typical free summit launch model and it worked really well. The traditional product launch model … Continued
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I recently got a question from one of my followers on YouTube and he was complaining about the “slave” mentality in his family, and the fact that his family is telling him to just work hard to make a living. But Steven wants to unplug from the matrix, escape the rat race and overcome this … Continued
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Work life balance is a very important topic. It’s interesting because I currently live with my girlfriend in Portugal, and because I’m an entrepreneur I have to be good at balancing my time. This question comes from Filip and he asked: “How do you balance business and having a relationship?” I basically had full control … Continued
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I got a question from Grant Williams who’s currently bootstrapping his explainer video business, and he asked me what’s the best and most professional way to accept money from high-paying clients. To make my answer short: The more the better. When someone is giving you a large sum of money, why restrict the process in … Continued
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Today’s question comes from Adam Dimitrov who is asking if he should enter the english speaking market or the non-english speaking market to launch his information product and build a business. Particularly, he’s asking if he should be a “small fish” in the english speaking market or become a “big fish” in the non-english market. … Continued
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Today’s episode is for Conrad and he’s asking how he can get to know his market. Conrad wants to build a virtual marketing agency for the health and fitness industry. And he wants to know how he can get to know his market and find the people that can afford his marketing services. You have … Continued
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A few days ago I got a question form Beau Norton who told me that he has a sort of deep fear that he might be charging too much for his products although he knows his content is life changing. This is a very common issue because our own products are like our own babies, … Continued
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I got a question from Darrell M. Varney a few days ago. He sent me a super in-depth question regarding his current life situation. He’s felling overwhelmed and stress at the moment. All real entrepreneurs and hard working men and women out there will deal with a tremendous amount of chaos and stress. And sometimes we can … Continued
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I got a question from Flo Ebelu a few days ago and he asked me how he can leverage social media networks to increase his sales. Social selling comes all down to two cycles. Marketing and sales have different cycles. And there are two main cycles you have to understand and embrace. In the first … Continued
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Garett Smith recently asked me how I’m able to record and upload one video a day so consistently. These are my thoughts on how to work hard everyday. There is no secret trick. That’s the plain truth. So this is episode number 43, and for the last 42 days in a row I have recorded … Continued
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Tobias Thomaschk wants to run his own blog and he’s asking how to start a blog and use content marketing when you don’t like writing that much. Here are two suggestions for a solution: 1) Outsource your articles You can pay someone else and outsource the articles. Go on sites like Upwork.com and create a … Continued
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