This Podcast is for Solo-Practitioner Healthcare or Wellness Business Owners Who Want to Learn How to Find More Clients (On and Offline), WITHOUT Relying Solely on "Word-of-Mouth" Referrals, "Networking" or Spending All Day on Social Media!
Have you been told that endlessly posting on social media is the only way to get new health or wellness clients as a solo practitioner?
Are you frustrated or feeling STUCK for ideas for how to find new clients in your town, or how to take home the profits you deserve from your health or wellness business?
Maybe you're TIRED of hearing the same old advice about waiting YEARS for "word of mouth" to kick in before you can be successful, or sick to death of running around trying to "Be Everywhere" both on and offline?
If that sounds anything like your situation right now...
I Can Help!
My name is Will Harlow - number one bestselling author and physiotherapy business owner - and I set up this podcast to help solo healthcare & wellness business owners to build incredible businesses using proven strategies & systems.
My ultimate goal is to provide you with the tools to find more clients, make incredible profits, or even just free up some of your precious time so you get to spend it with the family instead of stressing about your marketing!
This podcast is perfect for:
Physiotherapists, chiropractors, osteopaths, natural healers and other healthcare professionals who want sound, ethical strategies to find more clients.
Therapists & coaches who are sick of running on the 'social media hamster wheel' and want a BETTER WAY of finding more high-value clients.
Those who are sick and tired of seeing sleazy marketing ploys, bait 'n' switch tactics, and 'salesy' techniques and know there MUST be a better way to serve our clients.
Therapists, practitioners and coaches looking for all the freshest ideas for how to find more clients and grow their business.
Plug in, press play... and let's get that business of yours GROWING!
Want to learn more about my methods? Take a 100% FREE digital copy of my book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients... the ethical way! here: https://fasttracktofullybooked.com/book/
Or, if you want to join our growing community of health & wellness therapists & coaches, head over to: https://www.facebook.com/groups/healthcaremarketingmastery/
In this episode, I tell the story of how I left the NHS to go full-time in my business WITHOUT bankrupting myself or even taking a drop in income! I also provide the 10 step process I would recommend to any healthcare practitioner who is hoping to leave employment and go full-time on their own business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
I asked a question in the group the other day about your worries ahead of a possible recession – and most people were either "worried" or "very worried".
In this podcast, I share a strategy for beating any future recession with a simple psychological shift in the way you position your services.
What are YOU doing to prepare for a recession?
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this short podcast, I give my thoughts on something we should all be pleased about as business owners!
This is just a short one to remind us how lucky we are.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Let's face it: As business owners, you and I have long lists of tasks that are often impossible to complete in the time we allow ourselves.
Therefore, knowing when to dig in and when to delegate is an important business skill.
In this podcast, I'll share one of the mindset strategies I used to help me delegate tasks when I can, and to recognise the highest leverage tasks in my business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
I've been asked about Facebook Ads several times in the last few weeks – and today's episode has the answers.
You may know there have been some changes to Facebook Ads recently that have had a big influence on many businesses.
In this podcast, I explain what those changes are, how my business has responded to them and my general recommendations for navigating the current murky waters.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Today's podcast is all about my thoughts on discounting our services.
This is a controversial topic and one that I have an opinion on.
In this podcast, I'll discuss whether or not discounting is a good idea, the perils of discounting, and when I feel offering a discount is useful to your business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this short podcast, I explain the core tenets of my pricing strategy, which is along the lines of either charging a premium price, or giving it away for free.
You'll learn my reasoning behind this approach and how it can help your business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this short podcast, I reveal one of the most important mindset shifts I ever had when it comes to growing my business.
I adopted the mindset of the "lifelong client" a long time ago and it has rewarded my business immensely. In this short strategy snippet, you'll learn what it means and how to apply it to your own business.
To discover 9 of the best no-tech marketing strategies working in my physiotherapy clinic RIGHT NOW, access my brand new course here (FREE for the first 30 sign-ups): fasttracktofullybooked.com/notech/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
In this short podcast, I share my thought process for deciding on advertising opportunities and making a plan for spending a limited budget.
I was offered a new advertising opportunity yesterday for my physio clinic –– and wanted to share my thought process for working out whether to say yes or no.
You'll learn the differences between the TWO types of advertising, the key questions to ask yourself and how to take your ego OUT of the decision!
To discover 9 of the best no-tech marketing strategies working in my physiotherapy clinic RIGHT NOW, access my brand new course here (FREE for the first 30 sign-ups): fasttracktofullybooked.com/notech/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this short podcast, I share what I've been reflecting on this morning: The number one complaint that is made to me about OTHER health and wellness practitioners by my clients.
If people are sharing these thoughts with me, they are undoubtedly sharing them with their friends as well.
Watch the video to hear my thoughts on how we can fall into a common TRAP that only does our clients a disservice.
To discover 9 of the best no-tech marketing strategies working in my physiotherapy clinic RIGHT NOW, access my brand new course here (FREE for the first 30 sign-ups): https://fasttracktofullybooked.com/notech/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this episode of the Strategy Snippets series, you'll learn why Discovery Sessions are so important for health & wellness businesses right now and how to implement them in your practice.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this episode of the Strategy Snippets series, you'll learn the approach we take in my clinic when dealing with "no-shows" and how we get our clients back on schedule.
For more details on the 9 No-Tech Strategies course mentioned in today's episode, visit here: https://fasttracktofullybooked.com/notech/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
It is a fact that the person who usually stands in the way of the success of a business owner is the business owner themselves.
The topic of "self-sabotage" is something that is vital to understand for all business owners and entrepreneurs.
In this podcast, I talk about the five ways that business owners end up sabotaging their own success and share some personal stories from my own journey that I have never shared before.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
"Pricing power" can be defined as a business's ability to raise prices easily and without suffering a loss of customers.
It has been proven that businesses with pricing power are the BEST at surviving tough economic times. It's vital that we think about how we too can develop this wonderful attribute.
There are SEVEN characteristics of businesses with pricing power that ANY health and wellness business can develop and in this podcast, I explain what they are and how to achieve them!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the first episode of the "Problem Solving Sessions" series!
This series is all about inviting a healthcare or wellness business owner onto the podcast to help them solve a specific problem in their business.
It could be help clarifying a marketing message; advice on finding new clients; help in maximising profits; or solving a mindset problem that is holding them back.
This week: We have Rebecca on the podcast!
Rebecca is a counsellor who runs a business called Counselling Kind. Rebecca has done very well with her one-on-one clients throughout the lockdowns, but her group sessions have taken a hit.
She wanted advice on whether or not to continue her group sessions or to go "all-in" on one-to-one clients instead.
In this episode, we discussed:
How to make a decisions in your business when faced with a crossroads
The benefits and drawbacks of running group sessions with clients
The changes to Facebook in the last 6 months
Whether a book or an online course is the best fit for her business
How to get the most value out of the limited time we have available each week
And much more!
If you would like to apply to come on the show and have a problem in YOUR business solved, send an email to Will@fasttracktofullybooked.com including some details about your business and the problem you'd like help with!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
We all know about Facebook, Instagram & Twitter... but there is a totally different social media channel that is SUPER easy to use and has been actively bringing me new clients for the last year or so.
The best part is, it takes me only 30-seconds to update it each week!
In this episode of the podcast, I share what that channel is and how to use it to help you find new clients in your community.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
As we learned in 2020, we can't run a business taking anything for granted!
This is one of the reasons that I have always been a firm believer in the power of diversifying your income streams. You might have a robust core service, but adding an additional income stream will add more revenue to your bottom line in good times and might just save you from going broke in bad times!
We live in a time when creating a second income stream has never been easier – this podcast will give you SEVEN ideas for doing just that!
I'll also share some details about my own businesses that I have never shared in the past (including how I made my first ever £1 online!)
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Following on from last week's podcast where we discussed the process of reflecting on the year just past, the next step in our "setting up for success" plan is to look at the year ahead.
Making a plan for the 12 months ahead of you might just be the most important and highest leverage task you do all year.
In this podcast, I share three of my best planning strategies to set you up for the year ahead. We'll talk about setting goals, tracking metrics, how to find lost time and I'll even pull back the curtain on my own plan for 2022. Enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
One of the best times to sit down and reflect on successes, failures and future plans is that funny period between Christmas and New Year!
I make a habit of doing just that each year – and I thought I would share the process with my listeners.
In this podcast, I reflect on the biggest successes and failures of my physio business (you can see what we've been up to at https://ht-physio.co.uk )in 2021 and also give you my outlook on what to expect from 2022.
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
The "holy grail" of many businesses is finding out how to do things that SCALE, which means things that can be repeated multiple times with minimal extra effort.
Paid ads, email marketing and PR campaigns all fall into the "scalable" category. But are they really ALL it takes to grow a business?
In this podcast, I explain why I believe that even though these things are important, doing things that DON'T scale is actually where the magic happens in service-based businesses.
This podcast is perfect for anyone looking for tips and tricks to push their busy business to the next level and maximise their reputation as an excellent provider.
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
For anyone with a website for their health or wellness business, you should be aware of the major changes that have just happened on Google.
Every few months, Google rolls out an update to their algorithm – and this time, it has been a major one.
The update has the potential to affect your visibility on Google, which means that if you are currently finding clients through Google, your fortunes might change if you don't know how to respond.
Luckily, I recorded this podcast to help you navigate the changes! If you manage your own website (or have someone else managing it for you) this podcast is perfect for helping you adapt to the new changes in Google.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
We are sleep-walking into a very difficult next twelve months.
Most business owners have not realised the magnitude of what's just around the corner and how it might affect us and our businesses.
In this episode, I speak about what I believe to be the biggest challenge we will ALL be facing next year – as well as sharing my own personal strategies for overcoming it.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
For those who are SERIOUS about growing their business:
Check out Total Marketing Masterclass – a collection of all of my premium material on growing and scaling a health & wellness business:
https://fasttracktofullybooked.com/tmm/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Black Friday: A crazy day of excessive spending on things we don't need.
As a consumer, you are often best advised to stay away from it. But as business owners, how should we think about Black Friday?
Is there a place for it in health & wellness? And are there any lessons we can learn from it?
In this podcast, I share my thoughts on Black Friday and what we can learn from some of the cleverest offers out there.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
As a follow on to last week's episode, there is one finance concept that we did not discuss in the context of business...
That is the power of COMPOUNDING.
Compounding in the classic sense of the term refers to how savings build up over time in an outsized way as the interest compounds.
The same is true for the EFFORT we apply to certain things in business.
In today's episode, I speak about some of the ways compounding helps us in business to give us outsized returns on our efforts.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Question: What do business and investing have in common?
Answer: Lots of things – especially when it comes to decision-making, psychology and courage.
Since I started learning more about investing, I couldn't help but notice that the lessons I was learning were just as applicable to business as they are to investing.
For this podcast, I picked out three of the most crucial lessons I have learned about investing and applied them to business.
This was one of my favourite podcast episodes to record and I believe it is packed with value. I hope you enjoy it!
Reach out to me about the Total Marketing Masterclass programme here: Will@fasttracktofullybooked.com
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here:
https://fasttracktofullybooked.com/three-thought-friday/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
The other day I ran a poll asking what you are all working on. One of the most common answers was creating processes and systems for your business... So I thought I'd chime in with a quick session on the topic!
Today, we're going to be talking all about 3 of the most important systems you can create for your business.
On the podcast, you'll learn:
✅ How to create a "Traffic System"...
✅ The best way to capitalise on interested potential clients...
✅ How to run a business WITHOUT the need to find new clients!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
If you’re interested in signing up for Three-Thought Friday – my Friday email where I share three of my best ideas, which could be mindset shifts, books I’m reading, marketing strategies or tips on building resilience – you can do so here: https://fasttracktofullybooked.com/three-thought-friday/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Here's lesson #3 from the Business Lessons series.
Today, we're going to be going back to basics and talking about some of the simplest (yet most commonly forgotten) strategies for finding new clients.
This lesson is very important... We as business owners sometimes make our lives WAY harder than they need to be by forgetting the easy stuff! This lesson is the remedy. 😎
You'll learn:
✅ The simplest (yet most effective) strategies for growing your business...
✅ How to “re-activate” past clients ...
✅ PLUS: Forgotten marketing strategies that STILL work (even if you've got no cash)
Would love to know what you think of this lesson and any ideas you have for future content. Reach out to Will@fasttracktofullybooked.com to let me know what you think!
You can find more details about my course, Zero to Fully Booked, here: https://fasttracktofullybooked.com/zfb
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Here's lesson #2 from the Business Lessons series.
Today, we're going to be talking about what I believe to be one of the most important skills for any business owner.
This skill is something that most people avoid learning how to do because it is uncomfortable and scary – but if you aren't having success at the moment, I can almost guarantee that THIS is the reason why!
You'll learn:
✅ The importance of learning this skill for growing your business...
✅ How to think about being uncomfortable when you first get started with learning this skill...
✅ PLUS: My own process for putting together everything you'll need to make this a success.
Would love to know what you think of this lesson and any ideas you have for future content.
Hope you enjoy 😊
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This podcast is all about how to collect more 5-star reviews for your Google business page.
You'll learn:
✅ The importance of collecting 5-star reviews...
✅ How to collect more of the RIGHT kind of review from your best clients...
✅ PLUS: what to do if you receive a BAD review!
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
I'm often asked how I managed to write two books in the past two years while also managing two businesses.
Although I don't have a large family to take care of, I work long hours and have other hobbies and responsibilities that needed tending to. So how was it possible for me to get my books written without giving up the "day job"?
In this podcast, I share my own personal strategy for ensuring that book or course you've been planning actually gets created!
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
It's easy to complicate business, when in reality much of our success really boils down to just a couple of things.
In this short episode, I share a story from my own life which outlines what I believe to be the most important question you should ask yourself if you want to zero in on your business goals.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Planning and launching a content marketing strategy can be time-consuming, effortful and demotivating.
On top of this, as there is so much online noise to contend with these days, more and more coaches and therapists are consistently concerned about the fact that they are seeing less return for their time investment, too.
However, content marketing can STILL be worth the time and effort – as long as you are doing it the right way!
To prove this fact, I want to share with you my one-hour-per-week content marketing strategy that has been consistently bringing me new clients each month.
Feel free to take ideas from my approach and use them in your own business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Fact: One of the most common obstacles to making the sale is actually the business owner themselves.
That's right – without even knowing it, we can often sabotage the very sales process that we created ourselves.
While most people reading this will sit there are think "That would never happen in my business", listen to two experiences from my own personal life before you pass judgement and see if either of these examples resonate with you.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Most of us know it's a good idea to have an email list. You can keep track of interested prospects, engage with them over time and build a relationship to lots of people all at once if you use email marketing correctly.
However, many business owners I speak to ask me "What should I email my list about and how often should I reach out to them?"
In this episode of the podcast, I try to answer this question and give my advice on how often to email your list, what you should be keeping in mind whenever you're writing an email and how much is too much.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
I'm asked almost every week by business owners whether there is something I can recommend to them that will help them find new clients quickly... but also without spending any money as well!
Like all things in life, there is a trade-off needed here. It's very difficult to satisfy both of these criteria. It's possible to find clients quickly, and it's possible to find clients cheaply... but it's difficult to achieve both at the same time.
In this episode of the podcast, I talk about some methods for finding new clients and tell you which category they fall in to. At the end of the episode, I give my best ideas for finding clients both quickly and cheaply.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
We're often told to pick a "niche" to serve when it comes to marketing our services. This is definitely good advice – if you try to serve everyone, you'll end up hopelessly watering down your message.
However, many of the people I speak to are concerned when it comes to niching down. What happens if you niche down too much? Will you miss out on potential clients?
In this episode of the podcast, I give guidance on how much one should niche down when thinking about marketing their business.
This episode is perfect for anyone trying to nail down their ideal client and come up with a magnetic marketing message.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Consumer surplus describes the relationship between the price someone pays for your services and the value they receive in return.
If you were to pay less than you would be willing to pay for something, we would say that there is a lot of consumer surplus in that transaction.
Figuring out whether this is happening in your business – and how to think about changing it – is vital.
In this episode, I discuss the concept of consumer surplus and how to leverage it in your own business for maximum profits.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
For those of us who market our services online, Facebook Ads represents a fantastic way to do so.
Not only are the ads inexpensive, you can quickly and easily reach targeted members of your local community with minimal effort.
However, not all Facebook Ads are created equal – and there might be one type of Facebook Ad that is WAY more effective than the others!
In this episode, I share my top tips for using Retargeting with Facebook Ads, including an inside look as to how I use this tool in my own business.
If you're interested in learning more about Facebook Ads and how to run them profitably for a health or wellness business, you can find my proven Facebook Ads formula here: https://fasttracktofullybooked.com/facebook
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Once you get your marketing firing on all cylinders, tighten up your sales process and get results for your clients, it's only natural to get busier and busier.
Obviously it's a great problem to have... but what are you supposed to do once you get SO busy that you don't have any more space for new clients??
Should you turn off your marketing...?
The problem with doing this is that it leads to "boom or bust" cycles – something we talk about in today's show.
But is there another solution so that you can maintain order flow, keep your market share AND build incredible social proof... all at the same time?
In this episode of the Fast Track to Fully Booked podcast, I share with you some of the lessons I've learned from trying to continue to grow my business, even when my diary has been full.
This episode is perfect for those of you who have a full diary (or find that you're getting busier by the week) and want to have some strategies in place to make sure you can maintain this great position.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Price brackets are hidden psychological "buckets" that we use to categorise things as "expensive" or "reasonable".
Figuring out the range of these price brackets is a huge advantage to you as a business owner and allows you to increase your pricing power to generate more profit from your business.
In today's episode, I talk about the concept of price brackets, how to determine them in your own business, and how to maximise your profit WITHOUT losing any of your current clients! Enjoy!
To check out Zero to Fully Booked, the course I mention in today's episode, go here: https://fasttracktofullybooked.com/zfb
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Calling all business owners who use ONLINE marketing: Is it possible to sell directly to people who have never heard of your before??
If you have tried running ads online, you'll know how difficult it is to sell your products or services directly to people who need your help.
But does that mean it's IMPOSSIBLE?
If it isn't – what would this mean for you and your business?
In this episode, I share with you my experiences of selling directly to a "cold" audience and try to draw some conclusions that you can use to help you replicate what I did in your own business.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Let's face it; as business owners, we're all incredibly busy almost all of the time.
It's easy to think that feeling overwhelmed with the sheer number of tasks on the jobs list is "normal" – but should it be?
One of the secrets to success as a business owner is effective prioritisation. In today's episode, I'm going to share with you my thoughts for the areas I would consider to be the TOP priorities in my business if I had no time to get everything done.
There are 4 priorities I'll be sharing with you and hopefully this episode will give you a new way to look at and simplify your jobs list.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
One of my FAVOURITE topics to teach on is the theme of today's show... PRICING!
For my second Live video delivered as a guest speaker in the Wellbeing Business Network Facebook group, I'm going to be sharing some of my knowledge on the topic of PRICING.
Pricing is just about my favourite aspect of the work I do to help health & wellness business owners – and that's partly because of how important it is to get it right!
In today's talk, I'll cover:
✅ The importance of pricing (and why most business owners get it wrong)...
✅ The challenges we face when pricing our services and how to overcome them...
✅ A novel technique for actually choosing the right price point in your business!
This episode is jam-packed full of value for business owners who are looking to leverage one of the most important aspects of business management.
Before you go: If you’re interested in learning more about the Google Ads Workshop that I recently hosted, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
I was recently invited to host some training sessions on The Wellbeing Network group – and I wanted to turn it into a podcast here for you guys too.
I spoke about the things that I believe we all SHOULD be focussing on when it comes to marketing – and what we should ignore entirely.
Here's what I covered:
✅ A little about me and my story...
✅ The 6 "Non-Negotiables" of marketing (once you have these in place, you can actually ignore almost everything else!)...
✅ How you can streamline your marketing, spending less hours on it every week while seeing BETTER results!
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
For this podcast, I'll be showing you some of the incredible opportunities ahead of business owners in 2021 in both the online and offline worlds.
As you know, I use a lot of both online and offline marketing. They work well on their own... but when combined, the effects are multiplied considerably!
(The key is to know what you're doing and how to PLAN for success!)
Today, I'm going to share with you:
✅ The secrets behind a powerful "combination" approach to your marketing...
✅ How to leverage your time in a way that provides the most in the way of returns...
✅ A behind the scenes look at how I use the "Online-Offline Method" to generate new clients for my physio business...
And much more!
If you're interested in discovering more about Zero to Fully Booked, the course I mention in the podcast, here's the link: https://fasttracktofullybooked.com/zfb-now
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
As part of the launch of my clinic, I put the wheels in motion on a simple, low-tech marketing campaign with the hopes of bringing in an influx of new leads into my business.
This campaign is not something I'd done before – but it worked incredibly well and I'd love to share the details with you.
The campaign was super easy to put together and did NOT involve:
❌ Any online platforms ❌ Paid online advertising ❌ Having a large email list ❌ Any longer than 2 hours to create ❌ Copy-writing or special marketing skills
Intrigued??
If you are, then listen in as I pull back the curtain on this campaign and share with you all the details so you can replicate it in your own business!
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: https://fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this episode of the podcast, I share with you what my favourite marketing platform, Google Ads, can do for therapists and coaches who are looking for more clients.
I see Google Ads as the best opportunity available to health and wellness business owners in 2021. It can literally transform your business if you know how to use it, and I'm going to share more details about how you can learn how to use this platform today.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> fasttracktofullybooked.com/google/
Alternatively, if you're ready to take the next level and access my step-by-step programme that teaches you how to plan, set up and launch highly profitable Google Ad campaigns, check out Google Ads Masterclass instead while the doors are open:
fasttracktofullybooked.com/GAM/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In today's podcast episode, I tell the story of a very interesting post I witnessed online last week...
I won't ruin the story here – but it led to an incredible discussion in our private Facebook community about whether it's RIGHT for a healthcare practitioner to become wealthy while helping their clients.
The thing that made me so happy was that I found that there were many others in our community who had the same feelings as me beneath the surface... but had thought they were the only ones!
In this episode, I explore the question of ethics, morality and social acceptance of a healthcare practitioner becoming incredibly wealthy. This is an incredibly important episode and I encourage you to listen a few times over. If you agree or disagree with my thoughts, send your reply into Will@fasttracktofullybooked.com
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: fasttracktofullybooked.com/google/
You can still catch the replay of the workshop, where I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To get instant access, head over here >>> fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This week's podcast is a recording from a Live session I delivered in the Facebook group where I talk about how to plan, create and then SELL packages to your clients.
Selling my treatment as plans and packages (rather than one off sessions) has helped me to grow my business far quicker than most business owners who are stuck on the old model can. It's also allowed me to serve my clients even better than I was previously.
Today, I'll share with you how my treatment packages have evolved with my business – and give you some of the lessons I've learned along the way.
We'll cover:
✅ Why sell packages..? The reason why you should definitely consider this method of business...
✅ The exact process I walk my clients through so that they are happy to enter into treatment packages with me...
✅ "Tough Q+A" – Some of the strongest objections to packages and my answers for each of them...
And much more!
This episode is perfect for any health or wellness therapist or coach who sees their clients on more than one occasion and wants to learn how to maximise their profit and the results they can get for their clients.
If you’re interested in learning more about the Google Ads Workshop that I mention in today’s episode, here’s the link to check it out: fasttracktofullybooked.com/google/
In the workshop, I’ll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business…
How to set up a highly profitable Google Ads campaign, even if you’ve got NO IDEA where to start…
How to avoid the biggest mistakes most business owners make when they start off with Google Ads…
How to get incredible results, even if you’ve only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To secure your ticket, head over here >>> fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Hopefully you've had a great start to 2021 so far! I know it's not been an easy ride for many health & wellness therapists and coaches up to now. But while it's easy to feel a bit low about the world as it is at the moment, there's undeniably a lot of great opportunity just around the corner.
In this podcast episode, I detail 5 of what I perceive to be the biggest opportunities in the next 3 months or so, ahead of the "big lockdown release"!
Take these strategies and use them in your business and your marketing to ensure you are firing on all cylinders when we open up again. There's going to be HUGE pent-up demand – so preparation right now is vital.
If you're interested in learning more about the Google Ads Workshop that I mention in today's episode, here's the link to check it out: https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
If there's one question I'm asked more than any other, it's this: "Where should I spend my marketing budget? Google or Facebook?"
Now, as you'll hear in the podcast, I usually recommend having some kind of activity occurring with BOTH platforms. However, depending on what your business is and who you serve, one of these platforms might be better than the other for you.
Facebook and Google are big players in the online marketing space and when used correctly, they can deliver massive returns on your investment. They are becoming more and more competitive though, so learning how to use them properly is VITAL, especially if you're just starting out.
In this episode of the podcast, I weigh up the pro's and con's of both platforms and share some of my secrets for success with both of these tools.
If you're listening to this and thinking "I want to learn a bit more about what Google Ads can do for me and my business," why not come and join us for a LIVE Google Ads workshop I'm delivering on Saturday 20th March, 2021?
In the workshop, I'll share with you:
What Google Ads can do for you and your therapy, wellness or coaching business...
How to set up a highly profitable Google Ads campaign, even if you've got NO IDEA where to start...
How to avoid the biggest mistakes most business owners make when they start off with Google Ads...
How to get incredible results, even if you've only got a TINY budget to spend on marketing (Fact: You can get results for as little as £3/day!)
The secrets behind finding Google Ads success in a small or very competitive niche!
To secure your ticket, head over here >>> https://fasttracktofullybooked.com/google/
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In my opinion, one of the cleverest things you can do is to notice the business lessons being taught all around you, everywhere you go.
If you engage your brain and take notice, you'll find that there are some companies that you get a great feeling from when you do business with, while there are others that leave a sour taste.
What is it about the best companies that make you want to go back over and over again?
In this episode, I share with you some of the lessons I've learned from one of my favourite companies. This business is a long way away from health and wellness, which makes the lessons even more interesting – as business is business, wherever you go.
The lessons I share here can be translated across to any coaching or therapy business and used to increase your profits, expand your client base and grow your business!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
As a small business owner, you and I are faced with thousands of decisions to make every single day; big and small.
Some of these decisions seem inconsequential – but the truth is, success is really just a series of correct decisions over a long period of time.
Therefore, knowing how to make GOOD decisions is absolutely vital to the success of any business.
In this podcast episode, I borrow some of the wisdom of an influential figure who I respect and admire greatly, and share with you what I believe to be one of the simplest yet most effective frameworks for improving your decision making.
Hope you enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This week, I’ve got a very special podcast where I’m going to be opening up the door on a discussion about business STRATEGY... and how it's linked to a very famous game we've all played...
I’m going to be diving into more detail in some of the business lessons I’ve picked up from pushing pawns on the chess board!
Of course, this session isn’t really going to be about chess – but I’ve identified 6 CRUCIAL lessons that apply to both games of chess and business.
I can guarantee you’ll have a better business (and life!) if you simply remember these 6 lessons, even if you take in NOTHING else from my teaching!
In this episode, I’m going to show you:
✅ How to avoid getting trapped in a rut without progressing for months on end…
✅ How to avoid disaster through a special “risk mitigation” strategy…
✅ Where 80% of your time should be spent when you’re just starting out…
And much more!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
We're back on the topic of marketing today – and I'm going to deliver a very important lesson for you to understand.
It's true that the quality of the leads or clients you bring into your business will vary greatly... and a lot of that depends on WHERE they came from!
In today's episode, I'm going to show you:
✅ Which marketing methods you can use to bring you the most pre-sold, red hot leads...
✅ How there's no such thing as "bad leads" (even though you might hear different!) and how to get the most out of anyone who's interested in your business...
✅ The 6 different types of leads you absolutely MUST understand – and how each one needs to be treated differently...
And much more!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In this episode, I'm sent in a question from Sophie, a sports therapist from the UK. She tells me that she's having some success with finding leads... but is struggling to turn those leads into customers on a reliable basis.
First of all, this is a very normal situation to be in after getting some initial marketing success, so don't panic! In this short episode, I do my best to explain a reliable process for turning those leads into clients and the key considerations you'll need to make before doing so.
This episode is jam-packed with strategy and mindset tips to help you get the most out of your marketing.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This podcast is all about the mysterious and poorly understood topic of search engine optimisation, or SEO for short.
Most of us have heard of "SEO", but either haven't got too much of an idea what it actually means or think that it's far too complicated to get involved in.
However, most parts of SEO are incredibly simple - and can help you rise to the top of the search engines when people search for relevant phrases your town!
I'm going to be sharing with you the lessons I've learned from building a website that ranks on the first page of Google consistently - bringing me traffic (and new clients) for FREE, every single week!
I'm going to show you:
✅ What SEO actually is - and how you can use it (even if you're not 'technical'...
✅ The NINE factors that can help you climb the rankings...
✅ How to make SEO work for a health or wellness business like yours (without needing to hire expensive companies to do it for you!)
This episode is perfect for therapists, coaches and solo practitioners with a website that currently has poor visibility and needs a lift!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
One of the most important processes of the entire year is the time spent PLANNING for success in the year to come.
If you lack a plan, it's like setting off on a journey with no map.
Don't risk getting lost 6 months in – or, worse, traveling fast in the wrong direction – next year! 😳
In this episode, I'm going to show you:
✅ The 5-step planning process I undertake each year (in both business and personal areas of life) to give me the best chance of hitting my goals...
✅ What to expect in 2021 (and how to plan for it so you're NOT caught out, even when others are)...
✅ How to prioritise your goals so that you enter 2021 with crystal clarity and a winning mindset
This episode is perfect for anyone searching for the clearest path to business and personal success in 2021.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Well, what a crazy year we've just completed!
I think it's safe to say that no one was expecting the hand we were dealt in 2020. There were surprise twists, disasters and big successes too, for almost everyone.
Before we move onto 2021, it's important to look back and take stock of the year just past. Rather than write it off as history, let's review the year instead and define the successes, failures and lessons we can take forward into next year.
In this episode, I teach the process I undertake each year to review the year as it comes to an end. I identify 3 of my biggest personal successes, 3 big failures, and a bunch of lessons that I want to take forward into next year (and share along the way).
And after today's episode on reflection ahead of the new year, next week's episode will be all about how to plan for success for the year ahead of us.
These two episodes are perfect for anyone who wants a sure-fire plan for success in 2021!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In today's episode, I'm going to be sharing with you some of my thoughts on how we can PRICE our services better after the pandemic – so we avoid losing out (even when almost loads of other businesses around us are).
This episode will be completely different to the "Pricing Mistakes" episode from a few months ago with totally fresh material. If you liked that one, you'll LOVE this one I'm sure.
I'm going to show you:
✅ How to break free from the psychological "pricing trap" that 95% of business owners get stuck in...
✅ A unique way to calculate how much you should REALLY be charging...
✅ The concept of "price signalling" and some other truths about pricing that hardly anyone knows [Advanced]
This episode is perfect for anyone looking to solidify their pricing to attract more of the RIGHT kinds of clients to their coaching or therapies business!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today's episode, I answer a very important question: How should one deal with criticism? For a business owner, the answer to this question is very personal but also very important. We come up against criticism more frequently than other members of society so knowing how to approach it is vital.
This episode is perfect for you if you're looking for some strategies to remain positive and effective in the face of adversity.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This week, I've got a very special podcast to share with you!
I'm going to be pulling back the curtain and showing you exactly how my physio business works - step-by-step.
If you've ever wondered how I put everything I'm teaching you together into my OWN business, this episode will answer all your questions!
I'm going to show you:
A "high level" view of exactly how my business works, from the ground up...
The TWO type of client that I search for and how each type gets a different experience based on their needs...
How I keep past clients coming back, encourage new referrals and keep current clients happy!
This episode is perfect for you if you're looking for ideas and inspiration on how to build your business in a way that works well for your lifestyle.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today's episode, I give my thoughts on the content creation process and why it's much tougher than many would have you believe. It DOES take time to build an audience from content creation – but the rewards can be great for those who stick at it.
This episode is perfect for you if you're feeling frustrated or bored by the content creation process and wondering when or if you'll strike a chord with your audience.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This week's podcast is a very important session for anyone interested in turning their current skills, experience and expertise into an ASSET that can earn you money, even when you're not "working"!
In 2020, it's never been easier to turn your pre-existing skills into media which you can sell over and over again online.
Gone are the days when you NEEDED to trade time for money – those who can effectively productise themselves will be the victors in this new world.
Here are the questions I'll be answering in this special Live session:
✅ "Why is an online product a good idea?" ✅ "What kind of product can I create?" ✅ "What goes into creating an online product?" ✅ "How do I actually SELL it??"
... And then I'll be showing you exactly what steps you need to take to make this a reality for you and your business!
This is a Live session from the Business & Marketing Strategies group; you can join here to be a part of future sessions:https://www.facebook.com/groups/healthcaremarketingmastery
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In this episode, I’m asked how Google Ads actually work for coaches and therapists looking to grow their businesses.
I make no secret of the fact that Google Ads has dramatically helped me to grow my physio business over the last 4 years. I pulled back the curtain on the way my Google Ads work in a previous Live session, but in today's Q&A episode, I'll teach you why you should consider using Google Ads and how to make the platform work for YOU.
Oh - and one more thing: I'm currently in the process of putting together the beta version of my brand new Google Ads course, Google Ads Masterclass. If you'd like to be considered for an invite to become one of the founding members, reach out to me here: will@fasttracktofullybooked.com
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
I've been asked several times over the last few weeks why knowing your numbers is so important... and in this podcast, I'm going to give you the answers!
This is going to be part ONE of a TWO part series on which numbers you should be tracking in your business and why... and how each one can give you the clarity and direction you need to make the right decisions.
This Wednesday, I'm going to GIVE you the 6 numbers you need to track... (and in a future live, we'll be talking about how to change them if you don't like what you see!)
This episode was a live training recorded from the Business & Marketing Strategies for Therapists & Coaches group – you can join here: https://www.facebook.com/groups/healthcaremarketingmastery/
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer to receive some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of therapists & coaches just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In this episode, I'm asked what the value is to having an online product.
Many health and wellness practitioners consider the idea of creating an online product... but hardly any follow through and actually do it!
The truth is, an online product can add extra revenue to your business for many years after you've built it just the once. It's not so hard to create one for yourself... and I can guarantee you already have the skills and knowledge to put into a product that others will pay you for!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This podcast is part TWO of an extra-special, extended Live session delivered to the Marketing Tips group, relevant for all business owners and practitioners... and it might be the most IMPORTANT one I've recorded to date.
After 2 weeks of planning and analysis, I identified what I believe to be the 18 biggest mistakes being made by health & wellness business owners in 2020 that are causing them to miss out on stunning profits and an abundance of new clients... and I'm going to be revealing them to you this week.
This is part two of two - and in today's session, I'm going to reveal to you the 10 biggest business and marketing mistakes being made by health & wellness business owners.
In 2020, a new approach is needed when it comes to finding new health or wellness clients for coaches and therapists. Many business owners are stuck back in the old ways which are now seeing less and less results. This podcast aims to reveal these mistakes – so you can do your best to avoid them and continue to see results, despite everything going on in the world right now.
Hope you enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In this episode, I'm asked what I consider to be the priorities to spend money on when you're just getting started in business. We also talk about some of the common spending traps for new business owners - and how to get the most bang for your buck instead! Hope you enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
This podcast is part of an extra-special, extended Live session delivered to the Marketing Tips group, relevant for all business owners and practitioners... and it might be the most IMPORTANT one I've recorded to date.
After 2 weeks of planning and analysis, I identified what I believe to be the 18 biggest mistakes being made by health & wellness business owners in 2020 that are causing them to miss out on stunning profits and an abundance of new clients... and I'm going to be revealing them to you this week.
Because of the importance of this session, it's likely to be even more VALUABLE than the usual podcasts - so a pen and paper will be essential! 📝
This is part one of two - and in today's session, I'm going to reveal to you the 8 mental "blocks" you're likely to run into when trying to grow your business in difficult times (which hold 90% of practitioners back).
Hope you enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In this episode, I'm asked what I consider to be the 3 most important marketing lessons I've learned. Hope you enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, if you’d prefer some of my best client-getting strategies (that you can implement today), take my 32-page special report and discover 11 special strategies for finding new clients in tough times. You can grab your copy here: https://fasttracktofullybooked.com/clientsnow/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Despite us being told every day by the media that "everyone" has befallen hard times, there's actually no better time than now to start marketing to affluent members of your community.
These are the people who are unaffected by the recession, meaning they still have money to spend even when times are tough.
Marketing to the affluent is a different ball game than most of us are used to. It requires a different strategy and a lot of extra consideration. That's why I created this episode - to teach you how to adapt your marketing to draw in affluent buyers in your community and build your business around these people, even in hard times!
This episode was recorded during a Live training session I delivered to the marketing tips group. You can find a link to join us for future sessions below.
As always, this episode is jam packed with actionable strategies to help you take your marketing to the next level!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In this episode, I'm asked by another business owner about the number one metric that I cannot work without. While there isn't really ONE metric you can use to grow your business, there are several that can guide you very accurately; and I'm sharing my thoughts with you on this topic in today's episode!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
For this week's podcast, I'm going to give you my formula for planning, creating and launching a lead magnet that your ideal client will find IRRESISTIBLE!
Choosing the right lead magnet is a crucial step in the client-finding process. I'm going to share some of my secrets on this topic with you this week.
We'll cover:
✅ Why choosing the right lead magnet is CRITICAL to your marketing success...
✅ How to plan and create a lead magnet that your ideal client will find simply irresistible...
✅ My advice for easing tech and automation headaches by simplifying the process...
And much more!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “How do I convert incoming calls into clients? Is there some kind of script to follow?”
I'll share an insight into the strategy I use to demonstrate to incoming callers that they've made a good decision to call and that working with me is their best option. You'll also learn why most practitioners get this aspect of business very wrong (and what to do instead!)
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this episode, you can listen in as I plan an in-depth strategy for marketing a talking therapies practice from scratch!
I'll share the most important things to consider before you start, how to get the most out of a small budget, and the fastest way to get up and running even when you have no clients to begin with.
This may be the most value-packed episode yet for talking therapists (and other health & wellness practitioners too) so grab and pen and paper and enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “How do you market with integrity?”
This is a big concern for many health and wellness business owners when they first start to learn about marketing. They know they need to do something to get their name out there... but all of the 'tactics' peddled online seem downright sleazy.
This podcast will show you that there IS another way!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
For this week's podcast, we're going to leave all the marketing stuff alone for a second and instead tackle something equally (if not MORE) important!
In the current times we're in, it can be incredibly difficult to remain focused and productive.
We're being bombarded with messages about what we should or should not be doing, and trying to run a business through all this stuff (plus the changes to our working patterns) can be a real challenge.
We only have a limited number of hours in the day... This podcast is all about how to choose the RIGHT THINGS to spend those hours on!
We'll cover: - How to stay productive even when your household is hectic, the phone is ringing, the kids are shouting and you haven't a clue what to work on next!
The 8 "Productivity Principles" you can always turn to for clarity in unfocused and turbulent times...
5 critical questions you can ask to clear brain fog and ensure you're working on only the right things - meaning you can continue to make progress even if you only have 30-mins this WEEK to spend on your business!
And much more!
As always, this episode is jam-packed with actionable advice to help you get the most out of your business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “What's the number one most important skill for a business owner?”
The answer might surprise you... and hint: it's NOT marketing!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
One of the most important parts of the process of collecting leads for your business is having a place that you can send interested prospects to in order to collect your offer.
This place could well be a page on your website called a LANDING PAGE!
That's what we're going to be talking about today. In this episode, I'll share with you how to create a landing page that converts for your offer. We'll also cover some of the biggest landing page mistakes that I see health and wellness business owners make. Once you learn what these mistakes are, you'll be able to avoid them and see greater success as a result.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “Should I reveal my prices on my website?”
I’ll explain my thoughts on this topic, and share a couple of reasons why I go totally against the grain for our industry.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In a world where everything is upside down and negativity is rampant, it's important to avoid getting sucked in to all of the woes you'll hear from your peers and in the media too.
In this podcast, I explain the one mentality mistake that will try to creep in and hinder your success, unless you have some way of stopping it.
We'll talk about how to stay resilient, how to safeguard yourself from negativity and how there are STILL plenty of people in your community who will pay for your services!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “Is it essential to use social media to market a health or wellness business?”
I'll explain my thoughts on this topic, as well as giving you my chosen social media strategy - and several marketing strategies you can use INSTEAD of social media, if you don't choose to use it in your own business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this podcast, we talk all about COPYWRITING - a skill that you absolutely must learn if you have your own business.
Copywriting is all about writing in a way that persuades your reader to take action.
This is something that many struggle with... but this week, I'm going to give you an introduction on how to do it more effectively.
I'll cover:
✅ Why learning to write better copy should be a top priority for you - and why I think of copywriting as a "£1000+/hour task".
✅ Two simple, yet highly effective, copywriting techniques you can use in your marketing to encourage people to take action...
✅ The power of "story telling" and how to use it in your copy.
As always, this episode is jam-packed with actionable strategies for improving your marketing and growing your business!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “What are the benefits of writing a book?”
Being a published author in the health or wellness space has a whole list of benefits... and selling books isn't even one of the best ones!
Today, I reveal what publishing my book has done for me and my physio business.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Has anyone ever told you that "Email is dead"?
Well, it's not. I have built my business around email marketing and can assure you that it is very much still alive.
The reason many "gurus" will tell you that email marketing is dead is that they don't have the patience or the strategy to make it work. That's what today's episode is all about!
This session is a Live recording from the Marketing Tips Facebook Group where I teach the basics of email marketing - and how to get it right in health and wellness.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “How do I choose the right niche?”
Picking a niche to serve in your business is very important. Getting it right can be the difference between success and failure. I walk you through a model you can use to choose the right niche to serve to give you the best chance of rapid business success!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Facebook Ads have grown dramatically in popularity over the last few years... but there are more faulty myths and dodgy tactics peddled by so-called "gurus" than ever!
It can be a difficult platform to navigate... which is why I'm going to do my best to teach you a proven strategy for using FB Ads to find new health and wellness clients, whether you're an on or offline business.
In this training session recorded LIVE from the marketing tips Facebook group, we'll cover:
✅ Why Facebook Ads are a great opportunity for many health and wellness businesses... and how to work out whether they will be a good fit for YOU!
✅ The psychology behind Facebook Ads and how most business owners get them wrong - including the 5 biggest Facebook Ads MISTAKES!
✅ How to use my tried-and-tested "2-Stage Strategy" for finding new wellness clients!
I've also included an "FAQ" section at the end of the training - covering the questions I frequently get asked about FB Ads set up and what to expect in terms of results.
This episode is jammed-packed with actionable strategy and tactics for you to elevate your marketing to the next level!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today’s episode, I’m asked the question “How do I make better decisions?”
I present a framework for decision making that can be used in business and in life.
Enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
For the latest episode of the Fast Track to Fully Booked podcast, I'm sharing with you a sneak peek of one of the chapters from the brand new audiobook version of my book, Fully Booked.
In this snippet, you'll hear chapter 5 - The ACNC Strategy. This chapter is all about the marketing strategy and principles that changed everything for me in my physio business. It is also the strategy I teach to my coaching clients.
You'll learn how to find the perfect clients for your business, show them that you're the right solution to their problem, then sign them up as loyal clients!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today's episode, I'm asked the question "How do I know whether or not I should go "all in" on my business?"
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In 2020 and beyond, for local businesses, there is nothing more powerful and with more potential to maximise your profits than Google Ads.
The problem is, most business owners have no idea how to set their Google Ads up for success. They either dabble in it and waste their money before deciding it's ineffective... or worse still: employ a company who gets their set up all wrong but still charges them a significant premium.
I wanted to make this episode to SIMPLIFY the use of Google Ads for health and wellness business owners.
This episode is a recording of a Live session I delivered to the Marketing Tips for Healthcare & Wellness Businesses Group. To be the first to hear about future sessions, come and join us using the link below.
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the Q&A series! This series is all about answering the questions sent in by business owners all over the world who want some advice on growing their business.
In today's episode, I'm asked the question "How do I package my services in a way that is attractive to my clients and profitable for my business?"
Enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In 2020, we're often told that to attract new customers, we must "provide value" to people. Often, this suggestion is to give something away for free first.
I agree that offering some kind of value up front is an excellent way to grow your business - but how much should you give away for free?
Ideally, you need to find the happy medium between giving away enough to demonstrate your value and expertise - but not too much so as to de-value your core service.
Getting this right is trickier than it sounds... Luckily, I'm on hand to help! In this live session taking from the Marketing Tips Facebook Group, I deliver a talk answering the question of how much we should REALLY be giving away for free to our audience.
As always, this episode is jam packed with actionable advice and strategies to help you grow your business!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
While the country is in the process of carefully re-opening after COVID-19 lockdown, it would be foolish to believe that everything is just going to go "back to the way it was".
Undoubtedly, the world is a different place than it was when we closed our doors in March time. The changes are here and they're going to be with us for a long time.
As business owners, we'll be facing new challenges that we possibly hadn't even considered before. If we can anticipate these challenges ahead of time, it'll give us a much better chance of quickly recovering if we are hit by difficult times.
In this episode, I give my opinion on 5 ways that the world is likely to be different for business owners like us following COVID-19. I hope these insights and predictions can help you plan for the future and give you the best chance of bouncing back from the fear in society and the looming recession!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Today, we're talking all about the 3 "Problem Levels" faced by you, me and our clients - in business and in life!
Once we understand these Problem Levels, we can start to "speak" to them in our marketing... and easily attract new clients as a result ✅
Most business owners only understand and focus on "external" problems in their marketing. They then wonder why their marketing efforts fall flat!
Surface level problems don't truly connect with your ideal client. That's where the other 2 problem levels come in!
In this podcast, you'll learn how to access the other 2 problem levels in your marketing to help you make a strong connection with your ideal customer almost instantly and give you the best chance of turning them into a paying client!
As always, this episode is jam-packed with actionable strategy and tactics to help you find more leads and turn them into paying customers!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this episode of the Your Questions Answered series, I give my answer to the question “Is online or offline marketing BETTER for health and wellness businesses?”
Well, as with most things that we talk about on this podcast, the answer is: It depends!
While the overwhelming shift in the marketing world has been to move everything “online” in the last few years, there is still a tremendous amount of opportunity OFFLINE that is often missed by health and wellness practitioners and business owners.
Without an understanding of both approaches, it is fair to say that your marketing strategy is incomplete.
But don’t worry! In this episode, I’ll show you how to make the best of both worlds!
As always, this episode is jam-packed with actionable advice and strategies to help you market to your audience and find new clients in your community!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Here's a challenge: Try to think of a company that you do business with that only offers you ONE thing...
I bet you'd struggle to come up with one.
We're so used to being given a choice when it comes to how we're served and what product we buy, that it becomes second nature to expect it.
Therefore, if you're offering your clients only ONE product, whether that be coaching, hands-on treatment or something else, you are doing them a disservice and may even be putting them off from working with you.
One way to navigate this successfully is through the use of Value Ladders. Value Ladders allow you to map out the client journey from first hearing about you to becoming hopefully a long-term client.
Designing a Value Ladder for your business allows you to make more profit and welcome in even people who aren't ready for your "core" offering quite yet.
In this training, I'll teach you all about Value Ladders; including how to plan, set up and implement this important strategy in your business. Enjoy!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Admit it; you’ve felt the pressure to CONSTANTLY update your social media by endlessly posting stock images with lengthy captions on Instagram…
Or pulling your phone out every 5 seconds to update your Facebook Live?
If you have, you’re not alone… and it sounds like you might be trapped on something I call the “Social Media Hamster Wheel”!
Characterised by the constant imaginary pull of several social media platforms, demanding you post and post and post some more, coupled with the feeling that you’re never quite doing enough, the Social Media Hamster Wheel is a low-key cause of misery for hundreds of health or wellness entrepreneurs.
It’s no surprise, then, that I get asked ALL the time about how often a health or wellness business owner SHOULD post on social media.
The problem is, most of the business owners who ask me this question are struggling to see the wood for the trees!
In this “Your Questions Answered” episode, you’ll get my answer to the question of how often you really should be posting on social media. That way, you’ll know exactly how much time you truly need to dedicate to Facebook, Instagram and everything else.
If you have a question that you’d like answered on a podcast like this one, send it in to will@fasttracktofullybooked.com!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In 2020, we have a massive advantage over business owners who would’ve been our competition just 30 years ago… Can you guess what that advantage is?
That’s right, the fact that we can now own a website for our business!
Your website presents an incredible opportunity for you. You can set up a website to work for you like an employee, 24/7, who never gets tired (or needs a kick up the ass!)
However, hardly any health or wellness business owners take full advantage of their websites – and instead use it to show a profile of themselves and ask their readers to “book an appointment now”…
This approach is completely ineffective when compared to some of the strategies you’ll learn in today’s episode!
You’ll also learn today about some of the tech I use in my own physio business, that helps me to collect new client leads and turn those leads into paying customers.
In today’s session (taken from a LIVE training I delivered in the Marketing Tips for Healthcare & Wellness Businesses Facebook Group) I reveal exactly how you can turn your website into a lead generating machine with a few simple steps (and no tech headaches!)
As always, this episode is jam-packed with actionable advice and strategies to help you find more highly qualified leads in your community!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In 2020, business owners who simply ask potential clients to “book an appointment” right off the bat are going to have a hard time finding enough of the right clients to build an effective business.
Most people simply aren’t ready to do business with us immediately and need a stop-gap in between hearing about us for the first time and spending money with us. That stop-gap should be turning them first into a “lead”.
We collect leads by offering people who need our help something of value in exchange for their contact details. We can then follow up with them over time with the hope of turning them into paying customers.
The problem is, most health and wellness business owners have no idea how to do this the right way!
Luckily, in today’s session (taken from a LIVE training I delivered in the Marketing Tips for Healthcare & Wellness Businesses Facebook Group) I reveal exactly how I go about doing this in my own business, so you can take my strategies and apply them to yours!
As always, this episode is jam-packed with actionable advice and strategies to help you find more highly qualified leads in your community!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the latest episode in the brand new “Your Questions Answered” series!
This series is simple – you send in your questions and I answer them in as much detail as I can, while trying to tie in relevant marketing and selling lessons along the way.
Today’s question is “How do I know whether my marketing message is a good one?”
If you’ve followed FTFB for any length of time, by now you’ll realise the importance of a strong and clear marketing message.
It can be a fun task brainstorming lots of different marketing messages to use in your business – but how on earth are you supposed to know which ones will be effective at finding you new clients?
In this episode, I tell you about a 3-part framework for calculating whether your marketing message is likely to be effective before you start testing it. Use this framework before you update or launch a new marketing message on your website or in your marketing.
As always, this episode is jam-packed with actionable advice and strategies to help you clarify your message so you can help more people in your community!
If you’d like to get an a question answered on this series, send them in to: will@fasttracktofullybooked.com
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this training that was delivered LIVE to the Marketing Tips for Health & Wellness Businesses Facebook group, I explain the 9 biggest mistakes made by health and wellness business owners when pricing their services.
Pricing is a topic I am incredibly passionate about.
It’s SUCH an incredibly important topic, yet one that is neglected by so many business owners. Some practitioners pay more attention to the colour of their logo than they do their price list
In this Live session, I reveal the 9 biggest MISTAKES I see health & wellness business owners make when pricing their services – so you can avoid them and ensure you’re getting the most out of your business!
In this Live, we cover:
The biggest mistakes made by business owners when pricing their services (and how to avoid them)…
The difference between pricing strategies for online and offline businesses…
How to adopt a price strategy that draws in the right clients, even in spite of a recession!
As always, this episode is jam-packed with actionable advice and strategies to help you set your business up so you can help more people in your community!
If you’d like to get an a question answered in the Your Questions Answered series, send them in to: will@fasttracktofullybooked.com
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
Welcome to the first episode in the brand new “Your Questions Answered” series!
This series is simple – you send in your questions and I answer them in as much detail as I can, while trying to tie in relevant marketing and selling lessons along the way.
Today’s question is “What do I do if they say “it’s too expensive”?”
We’ve all been there – a customer having concerns about the price – and if you haven’t, it’s likely because your prices are WAY too low!
I first of all differentiate between two types of price objection (that sound very similar but are completely different) and then explain my responses to each one, giving you the best way of overcoming these objections when faced with them in your practice.
As always, this episode is jam-packed with actionable advice and strategies to help you overcome objections so you can help more people in your community!
If you’d like to get an a question answered on this series, send them in to: will@fasttracktofullybooked.com
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
In this special episode of the Fast Track to Fully Booked podcast, we’re going to cover how to dispel those feelings of guilt that we sometimes suffer when selling but we’re also going to talk about transitioning from “free” to “paid”.
The 2 topics are very closely linked so if you have trouble with one… you probably find the other difficult too.
In this podcast, we’ll cover:
✅ The mindset shifts that helped me step out of my own way when selling to clients.
✅ The real reason why we get that “guilty” feeling – and why it actually does our clients a disservice if we let it stop us.
✅ How to transition from free to paid with your clients with ease, without push back, risking your reputation or losing valuable customers.
As always, this episode is jam-packed with actionable advice and strategies to help you get your positioning spot on and improve your clients’ experience too!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
It’s no secret that times are nothing like they were this time last year!
COVID-19 has led to many of us having to operate our businesses in completely novel ways in order to keep caring for our clients. My business is no different; all of my business is now conducted online right now, too.
As a hands-on therapist, this scared me. How was I supposed to continue bringing value to my clients if I couldn’t be present in the room with them?
However, I’ve experienced some success in this strange new way of working and hope that the 6 lessons I’ve learned from this experience will help you, too.
As always, this episode is jam-packed with actionable advice to help your business stay alive through coronavirus lockdown!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for my FREE Client-Boost Academy Email Course - giving you all the tools, techniques and strategy you need to clarify your message and attract the kind of clients you truly want to work with! You'll get my best lessons delivered to you over a period of 30 days. Sign up below: https://fasttracktofullybooked.com/academy/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9mZWVkcy5zb3VuZGNsb3VkLmNvbS91c2Vycy9zb3VuZGNsb3VkOnVzZXJzOjc3NTc0MzU0NC9zb3VuZHMucnNz TuneIn: http://tun.in/pjSrr
How to Build Rock Solid Confidence When Selling & Cut Through the Noise | Ep020 by Will Harlow
Once upon a time, advertising and marketing was an expensive game that only the big boys with the huge ad budgets could play. Everyone else was relegated to signs outside their clinic doors and word of mouth…
However, those days are long gone! Advertising has never been cheaper or more easily available given the advent of Facebook Ads.
There is a caveat to this: a low barrier to entry means we need a strategy that cuts through the online noise so we don’t completely waste our budgets.
Another thing that can damage us as health or wellness business owners is an reliance on strategies taught be “internet marketing gurus” who adopt sleazy, salesy tactics to generate leads for their business. Quite frankly, that approach is plain wrong in health and wellness and it simply doesn’t work if you’re in this game for the long-run.
Luckily, there is another way. In this episode recorded live from one of my Facebook Live sessions in the Marketing Tips for Healthcare & Wellness Businesses group, I’ll show you the RIGHT way to use Facebook ads to grow your health or wellness business, as well as opening up the curtain on my own strategy for growing my physio business.
As always, this episode is jam-packed with actionable advice to help you build an incredible business that can survive any economic climate!
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for Will’s FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of six months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery
Unless you’ve been living under a rock for the last few months, you’ll have undoubtedly felt the effects of coronavirus on your business. Us health and wellness business owners were hit especially hard by the lockdown, as a lot of what we do relies on face to face contact.
Many of the health and wellness business owners I speak to have lost a significant chunk of their income as a result.
Many have just accepted this as “the way it is,” without looking very hard at trying to replace what they’ve lost. However, there IS a way to not only replace some of your lost income over the short-term, but also to create an asset that can generate you revenue for years to come.
This way is the creation of an online course.
Creating an online course using your existing skills is undoubtedly one of the biggest opportunities available to health and wellness business owners right now. Personally, I have one successful online course in the healthcare space in one of my other businesses (set up LONG before coronavirus) and sales for this course have significantly increased since the lockdown began.
In this episode, you’ll listen to a LIVE session I taught on the Marketing Tips for Health & Wellness Businesses Facebook group. I teach you some of the lessons I learned when creating my own online course that you can take away and use to help you turn some of your pre-existing skills into a “passive income stream” that can make you money, even long after the lockdown has come to an end.
As always, this episode is jam-packed with actionable advice to help you build an incredible business that can survive any economic climate!
In this episode, you’ll learn:
Introduction to the 10-Step Process Will used to turn his skills into a profitable online course (4:39) What are the benefits to creating an online course? (8:33) How to find the biggest pain points that you can solve (12:11) Establishing “point A” and “point B”(14:24) Deciding exactly what goes into the course (20:03) How to organise a Beta-Testing Group for your course (26:02) How to get early feedback on your course (33:32) How to actually SELL your online course (38:14) Choosing a course platform to host your course (41:44) Summarising the 10-Step Process (48:57) BONUS: How you can join Will’s Beta-Test Group for his BRAND NEW Course: Zero to Fully Booked (if still available) – reach out to will@fasttracktofullybooked.com (51:17)
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for Will’s FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of six months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery
As health and wellness practitioners, there is one thing that we more commonly guilty of than anything else. What is that thing? Quite simply, it is undercharging for our incredible services.
Because we are providing treatment or care to people day in, day out, it is easy to lose sight of the value and the service that we provide to our clients.
The results we get for people can be life-changing. So, why do we see it as OK to charge rock-bottom prices? Is there an unwritten rule that governs how much we should charge? Or is it simply because we feel uncomfortable charging me?
By charging more than you think you are worth, we aren’t “over-charging” people – we are simply compensating for the lack of value we tend to place on our own incredible services. As explained in the episode, we talk about why raising your prices is actually one of the MOST ethical things you can, as well as talking about the other benefits you can bring to your clients if you choose to finally start charging an amount that truly reflects the value you bring to people’s lives.
As always, this episode is jam-packed with actionable advice to help you build an incredible business and be compensated fairly for the amazing service you provide!
In this episode, you’ll learn:
What Will has been up to during the coronavirus crisis (1:25) Information about the upcoming course launching soon on Fast Track to Fully Booked (4:28) How to replace some of your lost income during coronavirus (7:01) How charging more than you think you’re worth actually serves your clients better (10:22) What we REALLY help people to achieve (15:12) How YOU can get in the way of making the profits you deserve (18:41) How price can build your clients’ peace of mind (21:16) “You get what you pay for” – and how that influences us since childhood (25:11) How charging more can help you serve your clients better (26:49) How raising your rates helps you fix problems in your business (30:38) Grab a FREE Copy of Fully Booked using the link in the shownotes (35:44)
Get Your Hands On Our Free Giveaways For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for Will’s FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of six months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery
It’s easy to assume that marketing is a game solely played by extroverts; people who are confident in crowds, like to be on video and want their voice to be heard above everyone else.
But where does that leave the introvert? The person who is camera-shy? The person who would rather speak to others one-on-one, rather than be the centre of attention in a crowd?
Luckily, in the modern age, marketing can be employed just as effectively be introverts as extroverts. In fact, there are some methods of marketing that may be even more suited to introverts than extroverts.
In today’s podcast, we’re focussing just one us introverts. It is all about uncovering what the most introvert-friendly marketing methods are and teaching you how to employ them in your own business.
As always, this episode is jam-packed with actionable advice to help you market your business effectively, no matter what personality type you are!
In this episode, you’ll learn:
Will’s fears when he was just getting started (1:55) How marketing and selling your services is all about serving your audience (4:01) The challenges we face when marketing as introverts (8:05) What to do if you’re not great on video (9:54) How your brain is TRICKING you to protect you from imaginary danger (11:02) The significant mindset shift that will help you market better (12:52) The fear of our content not being very good (and how to overcome it) (15:12) Adopting the principles of education-based marketing (19:01) How to use Facebook to target the right people in your community (21:14) Using Google Ads to grow your business as an introvert (23:21) The follow-up process as an introvert (26:02) The best community events strategy for introverts (29:43)
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for Will’s FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of six months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery
However large or small your business, the ability to manage your time is one of the most valuable skills you can possibly attain.
Being able to manage your time is often the difference between successful days, months and even years – and spinning your wheels, getting nowhere.
Some people think that they “aren’t gifted” when it comes to time management – as if you’re either born with the ability to manage your time well or not. However, the fact is, time management is a SKILL to be strengthened, just like a muscle.
You can improve your ability to manage your time – you just need to learn how and have a plan!
Today’s podcast is all about teaching you 8 of the time management strategies Will has used to sky-rocket his productivity and make rapid progress in his business.
As always, this episode is jam-packed with actionable advice to help you manage your time better and get more from the hours you spend in your business!
In this episode, you’ll learn:
Can time management be “taught”? (0:55) Is time management about working harder? (5:05)
1 – Have a plan (8:58)
2 – Work backwards from 1 year (14:42)
3 – Start using “Successful Daily Outcomes” (19:16)
4 – Batch producing content (23:35)
5 – Dedicate blocks of time to distractions (27:12)
6 – Schedule in daily exercise (29:52)
7 – Say NO to meetings without an agenda (31:30)
8 – Switch off phones, social and emails during “productive” hours (34:32)
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way.
Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for Will’s FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of six months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot Will an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Subscribed to the podcast? If not, choose one of the links below to never miss another episode!
Apple: https://podcasts.apple.com/us/podcast/id1497467755 Spotify: https://open.spotify.com/show/0OOcSPVWXT1CJ8tBuZUGus Stitcher: https://www.stitcher.com/podcast/fast-track-to-fully-booked-health-wellness-marketing-mastery
In 2020 and beyond, it’s clear to see that times are changing rapidly. With regards to marketing tricks and tactics, what worked even 2 years ago won’t get you results today. It’s scary how fast things move!
But there are some things that stay constant, month-on-month, year-on-year.
These things make up the principles of running a successful business. And while the tactics change regularly, principles stay the same.
This means that learning the principles of running a successful health & wellness business is FAR more important than any shiny new Facebook tactic or Google strategy.
The fact of the matter is, these principles are forgotten by many business owners, who instead rush for the latest tactics and strategies. This means that the playing field is wide open for us smart entrepreneurs and business owners who take note of the principles and follow them religiously.
Today’s podcast is all about teaching you 3 of the absolute key principles to health and wellness business success, so you can pay more attention to what matters, and less attention to things that don’t really make the difference.
As always, this episode is jam-packed with actionable advice to help you build the business of your dreams!
In this episode, you’ll learn:
Why NOW is the most important time to get these key principles secured in your business (1:59) Join us in our Facebook group to get the best support available for your business and marketing in health and wellness (4:58) Key #1 to business success: Marketing (7:29) Who your REAL competition is (11:06) Why NOT marketing is immoral (18:52) Why what most people say about word of mouth is a fallacy (20:44) Key #2 – Selling what your client NEEDS (23:44) What your client really needs (it’s not what you think) (27:20) What sales really is (33:46) The realisation that changed everything for Will in his business (36:48) Key #3 – The experience you deliver to your clients (39:20) How to deliver a WORLD CLASS experience to your clients (44:11)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: fasttracktofullybooked.com/7-mistakes-guide/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Your Client’s Decision Making Process and How to Get to “YES!” (LIVE)
Today’s episode is a very special recording from a Live session Will delivered in the Health & Wellness Business Owner’s Facebook group (Click HERE to check out the group if you’re not already a member: https://www.facebook.com/groups/healthcaremarketingmastery/ ).
In today’s episode, we dive DEEP into the psychology behind what drives the decision-making process of your potential clients.
Once you understand more about the decision making process and what goes into a happy, win-win sale, you’ll be able to guide more and more of your clients to a “YES!” – letting you help more people and sky-rocket your profits!
Understanding the psychology behind people and their behaviours is at the core of everything we do at Fast Track to Fully Booked and today will give you a glimpse into how deep we need our understanding to go in order to build a successful business.
As always, this episode is jam-packed with actionable tactics and strategy to help you convert more leads to high-paying, loyal clients and build the business of your dreams!
In this episode, you’ll learn:
Where to get help if your business is suffering due to COVID-19: Click HERE: https://fasttracktofullybooked.com/episode011/ (4:57) The complex process we go through when making a purchase decision (6:45) The 3 main “checkboxes” your clients have to tick before they are happy making a decision to work with you (7:44) How you personally use these checkboxes to make decisions (9:18) Cognitive dissonance – and how it can make or break your clients’ decisions to work with you (12:50) Part #1 – Trust – and how to establish it with clients (15:15) “They must believe that you are who you say you are” (16:55) “They must trust that you won’t rip them off” (18:51) How to establish trust (20:29) Part #2 – Belief that you can solve their problem (23:15) How to PROVE you can solve their problem (24:38) Part #3 – Must believe they are getting value for money (TIP: This does NOT mean lowest possible price!) (30:09) Value for money and what it actually means (31:01) The difference between a Casio and a Rolex – which one is better value? (33:15) How the experience you provide, not your skills, determine the value you provide (36:58) Recap and summary (40:15) How to kickstart your marketing in just 30-days (42:00)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/7-mistakes-guide/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
In today’s episode, we talk about what it truly takes to move your audience to actually take the first steps with you and your business.
When you first started out in business, you might’ve thought that everyone you had the skills to help would be receptive to you and very interested in your services. But just because you can help them, doesn’t mean they want you to.
Why is that?
Well, the truth is, you probably haven’t built up enough of one particular key emotion with that potential client: TRUST.
Without trust, your audience and going to remain skeptical and nervous about doing business with you. They might read your blogs and watch your videos… But they probably aren’t opening their wallets any time soon.
However, there is a way to turn this around – and have these very same people jumping through hoops in order to do business with you, and you only.
What I’m talking about here is the “Show, Show, Give, Tell Formula” – SSGT for short – which is a framework I created to help you navigate the waters between “interested onlooker” and “paying client”.
As always, this episode is jam-packed with actionable tactics and strategy to help you find more clients, make more profit and grow your health or wellness business at lightning speed!
In this episode, you’ll learn:
How you can get more free training for growing your business (2:01) Where to find Will’s guide to finding the first or next 20 clients for your business (7:29) What the “SSGT” formula stands for and what it aims to achieve (9:14)
1 – “Show” – Show your audience that you understand them (11:12)
A tale of two tech stores (13:01) How to use your clients’ words to convert more leads to paying clients (18:56) How do you show someone that you understand them, in-person? (21:47)
2 – “Show” – Show your audience that you can solve their problem (24:24)
The power of testimonials (29:35)
3 – “Give” – Give your audience something of perceived value (32:09)
4 – “Tell” – Tell your audience what to do next (35:50)
How Will uses “Tell” on his website (41:22)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/7-mistakes-guide/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
The world is currently being swept away by a pandemic.
COVID-19 dominates our headlines and is over-whelming our healthcare systems. It’s also wreaking havoc on small businesses everywhere – health and wellness businesses included.
This emergency episode is designed to be the antidote to the chaos.
Believe it or not, there are ways to transform COVID-19 from a disaster to an opportunity in our businesses. And today, Will is going to show you exactly how.
As always, this episode is jam-packed with actionable tactics and strategy to help you not only survive the COVID-19 crisis, but come out of it stronger than ever!
In this episode, you’ll learn:
Where to get support to get you through this difficult time: https://www.facebook.com/groups/healthcaremarketingmastery/ (4:03) How COVID-19 might not just affect us now but for years to come (4:55) How long Will expects the COVID-19 business closure chaos to last for (6:02)
1 – Focus on what you can control (7:44)
Recommended book resource: The Daily Stoic
2 – Switch OFF the news! (12:55)
3 – Use this time wisely (14:29)
4 – Connect with past clients (16:49)
5 – Build marketing systems (19:45)
Recommended book resource: Dan Kennedy: https://amzn.to/2U6chWV Recommended book resource: Seth Godin: https://amzn.to/2UcfynT Recommended FREE training: Free 30-Day Marketing Course: https://fasttracktofullybooked.com/marketing/
6 – Experiment with new ways of working (22:05)
7 – Sort your finances (25:54)
8 – Invest in self-development (28:41)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Disclosure: This page contains Amazon affiliate links. Please feel free to search for the product yourself if you would rather we didn't receive a small commission at no extra cost to you.
Facebook, Google, Instagram, networking, referrals from other companies, word of mouth… It’s exhausting trying to get ALL these things to work for you, right?
Sometimes, it’s very easy to get lost in this whole business ‘thing’. Some ‘gurus’ say you should be focusing your efforts on one thing… only for you to find another telling you that it’s a complete waste of time. It can be SO confusing!
Well, today, we want to simplify things for you! We’re going back to the basics.
You might be surprised to read this, but there are actually only 3 ways for ANY business (of any size) to grow.
All the Facebook and Google stuff that you read about is all good and well, but those are really just tactics that make up a small part of the overall picture. What you truly need is a deep understanding of these three principles that drive business growth in any business or niche.
Once you have an understanding of these principles, you’ll be able to plan your tactics around a clear end goal – meaning you’ll finally STOP spinning your wheels!
What’s more… You might be surprised to learn that getting more clients may NOT be the right way for you personally to grow your business… More on that in the episode!
As always, this episode is jam-packed with actionable tactics and strategy to help you grow your health or wellness business at lightning speed!
In this episode, you’ll learn:
How the coronavirus might affect YOUR business (& what to do about it) (2:45) What Will’s going to be doing if he can’t get into his business (4:38) What ELSE are you over-looking in your business? – Risk mitigation (7:02) How else you can get help for your marketing and finding new clients (11:18) Introduction to the ONLY 3 ways to grow any business (13:51) What are the 3 ways to grow your business? (16:22)
1 – Finding more clients (and why this might NOT be what you need to do (16:43)
The positives and negatives of finding more clients (18:41)
2 – Increase the average order size (23:16)
The power of raising your rates (26:02)
3 – Increase the average order frequency (30:02)
The fallacy Will fell for when he first started working (33:10) Worked examples: How slight tweaks to these 3 variables can maximise your profits (37:54) How to find your next 10 clients (42:43)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
World famous marketer and author Dan Kennedy calls “FREE” the most powerful word in the English language.
However, “FREE” can be a cruel mistress. Many health and wellness business owners resort to using “free” to bring in new clients – but over-use of this powerful tool can literally erode away your profits until nothing remains.
What’s even worse is that, if you’re not careful, you can actually make it LESS likely that someone is going to buy from you because you’ve offered them something for free. This can be an incredibly difficult thing to navigate around.
However, when used correctly, “FREE” can accelerate the growth of your business like nothing else. In fact, Will Harlow has used “free” in his physiotherapy practice so effectively that he has been able to attract 10x more client leads willing to pay high prices since he started using his own powerful “FREE” offer.
As always, this episode is jam-packed with actionable tactics and strategy to help you avoid the pitfalls and the dangers of “free”, while also teaching you how to use this powerful tool to sky-rocket your business success!
In this episode, you’ll learn:
How Will used FREE to grow his physio business (4:40) Key Mindset: Is ANYTHING really free? (6:52) What can happen when you misuse the power of FREE (10:02) Danger #1 – Loss of trust from past and future clients (12:18) Danger #2 – Devaluing your core service (17:50) Danger #3 – Inability to back-track (22:23) Power #1 – Builds up the “taste” for your services (28:32) Power #2 – Demonstration of expertise (31:44) Power #3 – To build a bridge (34:58) How to get more help for your “FREE Strategy” – and get your hands on my free marketing coaching series (39:43)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: www.facebook.com/groups/healthcaremarketingmastery/
Getting a new health or wellness business off the ground can be a real struggle. It can be nothing short of overwhelming trying to come up with a marketing strategy that will ensure you can reliably find new clients.
It’s no wonder many business owners end up spinning their wheels for months on end, churning out social media content for hours every week, never actually being able to translate that hard work into new paying clients.
What makes all of this even worse is that you didn’t set up your business because you love marketing; you set up your business to help people, see clients and improve the health of those in your community!
Luckily, getting started doesn’t have to be that hard! FTFB founder Will Harlow was in the same boat a few years ago – brand new in a town where no one knew his name. However, using a well-planned strategy, he was able to take his clinic from zero to fully booked in less than a year! Today, he shares with you five of the best marketing strategies he used to get there.
As always, this episode is jam-packed with actionable tactics and strategy to turn get your business off the ground if you’re just starting out… Or help you find your next clients if you’re already up and running!
In this episode, you’ll learn:
Can we find 20 new leads in the first 3 months of business, with no more than £500 to spend? (6:12) Establish your ICA and marketing message (8:32) How to create an incredible lead magnet (9:20) Strategy #1 – Start to attend community events (16:18) Strategy #2 – Fire up Google Ads (24:01) Help from Neil Patel on Google Ads: https://neilpatel.com/what-is-google-adwords/ (30:56) Strategy #3 – Facebook Ads (31:24) The exact strategy Will uses with his Facebook Ads (34:27) What should your budget be for Facebook? (38:31) Strategy #4 – Set up referral links with local companies (39:02) Strategy #5 – Encourage word of mouth referrals (43:45) Get started with our FREE 30-day email course (50:30)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
To run a successful modern day marketing strategy, having a high quality, lead-generating website is CRUCIAL for health and wellness businesses.
However, as many as 95% of health & wellness business owners have their websites set up ALL WRONG! This can actually do more harm to your business than good.
Will was successfully able to build up a full client caseload on 80% auto-pilot – while he was still employed full-time – without dedicating any more than 1-2 hours per week to marketing, simply because of the effectiveness of his website. Setting your website up correctly is one of the number one best investments you can possibly make when it comes to marketing.
Most web developers and even other wellness business owners might tell you that making your website pretty, attractive and colourful is the best way to give a great first impression and secure new clients… but is that actually true?
In this episode, you’ll learn why that is just ONE of the many commonly believed yet faulty beliefs around website strategy for health and wellness businesses.
As always, this episode is jam-packed with actionable tactics and strategy to turn your website from a grudging necessity into a lead generating machine!
In this episode, you’ll learn:
Is there a “right way” to have a website? (3:41) Why your website is such an important factor in business success (5:01) The beauty of having a website that generates leads (8:29) Should your website look attractive? (10:51) 4 things that a “direct response” website can do for YOU (13:52) Mistake #1 – No clear marketing message (16:02) Where do you put your marketing message? (23:52) Mistake #2 – No collection of leads (25:55) Mistake #3 – Poor trust building (31:45) How to use testimonials to build trust (36:30) Mistake #4 – Putting prices on full display (37:50) Mistake #5 – Massive “Book Now” button! (42:22) My recommended tool to collect leads – ConvertKit (48:57) How to get help for YOUR website (50:56)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up here: fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
The Right Way to PRICE Your Health or Wellness Services
Pricing is the number one most influential thing in your whole business, bar none. How you choose your pricing strategy dictates how you will run your entire business. Needless to say, picking the right pricing strategy is incredibly important!
However, far too many health or wellness professionals do one of the following:
Picking a price that is “in the middle” of everyone else in their town (in this episode you’ll learn how this literally kills businesses)
Picking the rock-bottom price they can afford to charge – in a hope it will get them more clients (again, you’ll learn why this is a terrible idea)
Picking a price that feels comfortable in their own heads – avoiding that uncomfortable feeling that can arise when you start charging the price you’re actually worth!
Pricing is by far one of the most common things Will gets asked about at FTFB – so it was only right to do a ‘deep dive’ episode and cover some of the basics and advanced nuances around pricing and price strategy.
In this episode, Will makes the argument that you’re probably under charging for your services… and leaving literally thousands of pounds on the table as a result. You’ll also learn why under-pricing your services actively repels the best customers for your business (and what to do about it).
As always, this episode is jam-packed with actionable tactics and strategy to get your business profits growing without upsetting your current clients or losing out on new customers.
In this episode, you’ll learn:
Why price strategy is the number one most important factor in determining your future business success (2:27). The common fears we replay in our heads when it comes to raising our prices (6:01). How much money would make being in business worthwhile? (13:06) The problem with low prices (and how it can literally kill your business) (14:30) A tale of two builders – and how one succeeded against all odds using a simple price strategy (16:10) What happens in your customers’ brains when you raise your rates (20:03) The 2 ways to run a business – and why one is crucially flawed (26:01) A story of two gyms (34:26) KEY TACTIC: How NOT to price your services (40:24) KEY TACTIC: How to choose the right prices for YOUR business (47:40) How to attract customers who are overjoyed to pay your fees (51:52) Key learning points (hint: write these down!) (53:20) Get your hands on our FREE giveaways (56:11)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up here: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up here: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
By now, hopefully you know that trying to help everybody in business is a bad idea. It’s true that if you chase two rabbits, you’ll catch neither.
You need to make your business solely for a certain group of people; so that you’re regarded as the expert when it comes to helping them solve a specific problem.
Therefore, it makes sense to have a certain pocket of people in mind when planning marketing activities for your business.
You hear a lot of ‘marketing gurus’ talk about how it’s important to define your Ideal Customer Avatar (ICA for short) so you know who to target with your marketing. But how much do you really have to know about these people?
In this episode, Will makes the argument that you probably need to know a great deal more about your ICA than you originally thought, or many people would originally have you believe.
It’s fair to say that having a good understanding of your ICA could literally be the difference between business success in your town… and being squashed by the competitor around the corner. It really is THAT important.
But don’t worry – follow the framework in this episode and you’ll learn the key important things you need to know about your ideal customer to make your marketing campaigns, social media and even your appointments with potential new clients incredibly successful!
In this episode, you’ll learn:
-- Why you need to prioritise understanding your ideal client (2:52) How to make this process relevant for the rest of your business lifetime (6:39) -- #1 – Demographics, hobbies, values and details (9:27) -- #2 – Their Main Problem (19:43) -- The power of frustration (23:51) -- #3 – What they’ve already tried (and what’s failed) (26:13) -- #4 – Going deeper – Their biggest fears (31:35) -- #5 – What they are willing to pay for (34:50) -- How to take our free giveaways and join the community (45:45)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up here: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Running a business is hard work; you’ve got to find new clients, sort your finances and deal with all the daily crap that arises… Not to mention having to find the time somewhere to treat or help your paying clients!
How much difference would it make to your weekly schedule if the most important process in your business – finding those all important new clients – was taken care of on autopilot? Would it save you 5 hours a week? 10 hours? Longer?
And it’s not just the time cost; having a system that can automatically find you new clients for your business takes away some of the stress and unpredictability of running a business. This means that you can know exactly how much money you’re likely to take home each month, when the month is barely even underway!
You can achieve all of these things and more by creating and putting into place a Marketing System – and that’s what you’re going to learn how to do today!
In this episode, you’ll learn:
What’s new in Will’s world (2:22) What creating a successful marketing system can do for your business (5:24) “What if I come across as salesy?” (7:50) How to find an extra 10 hours each week (12:11) Step 1 – Attract (13:57) How much content is the “right” amount (18:21) Step 2 – Capture (19:26) How to create a great lead magnet (22:10) Step 3 – Nurture (27:01) How to build trust with your nurture content (30:08) Step 4 – Convert (36:04) Learn how to find your next 10 clients in the next 30 days (44:28)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up here: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
How to Find More of the RIGHT Clients for YOUR Health or Wellness Business
So you’ve set up a health or wellness business. You’ve opened your doors and you’re inviting every Tom, Dick and Harry in to experience some of your awesome service. Does that sound about right?
It’s common to get started with this mindset and get stuck trying to help EVERYONE in your community – rather than just the clients who are going to be the best fit for your business (and the most profitable for YOUR time).
It turns out that there ARE clients that you SHOULDN’T be seeing, so you can spend more time helping the right people. One of the biggest struggles, though, is finding enough of these right clients to successfully grow and scale your business. Luckily, we’re here to help!
In this episode, you’ll learn:
How the quality of your clients improves as your marketing improves (3:30) The most common marketing mistakes (7:29) Why I chose my target market (Hint: it wasn’t because of my ‘expertise’) (11:32) How to find your “ideal client” – from within your business (18:01) How to use your old clients to find more ideal clients in the future (25:40) Using the “Hopes, Fears & Dreams” exercise to clarify your target market (27:11) Going “Deeper” and what it can do for your business and the way you understand your clients (32:10) Crafting the perfect marketing message (36:58) How to set yourself apart from any other provider (41:22) How to sign up for my FREE 30-Days of Marketing Coaching email series today – helping you find your next 10 clients in the next 30 days (47:33)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Why Relying On “Word of Mouth” Is A Bad Idea (& What To Do Instead)
Have you ever been told that “word of mouth” is the key cornerstone to success in business? Have you been told by other business owners that building up a reputation over 15 years is the only route to establishing a successful practice?
In this episode, we reconsider this commonly dispensed, yet absolutely untrue, advice and talk about the TRUTH when it comes to word of mouth.
Word of mouth IS important – and it’s great when people do come and find you from word of mouth referrals – but it certainly isn’t a predictable or reliable strategy to growing a business.
In this episode, you’ll learn:
A story from my clinic about how word of mouth referrals can get you stuck (4:20) Word of mouth – the good, the bad and the ugly (8:09) Reason #1 – The time it takes to get going (10:11) Identify the ‘sneezers’ within your business (14:30) Reason #2 – No control and ‘Unscalable’ (15:53) Reason #3 – Not measurable (21:00) Reason #4 – No control over what’s said about you (23:31) My 3 top strategies for increasing QUALITY word of mouth referrals (27:19) How to get started with my FREE 30-day marketing email course to get started with marketing your health or wellness business (39:50)
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by signing up below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
How To Make Your Business The ONLY Option For People Who Need Your Help
The fact of the matter is, those of us selling health or wellness services are today facing stiffer competition than ever. You’ve got the girl across the street who’s selling the same service as you but undercutting you on price. You’ve got someone selling your client an online service promising to solve their problem instead. You’ve even got the doctor telling their patient that they don’t need your services and to take some pills instead.
So, what are we to do as health or wellness business owners? Do we just accept that it’s more difficult to find clients and struggle along? Do we drop our prices to get people through the doors?
Today, I’m going to show you how to make yourself the ONLY option to the people who need your help… Without needing to do either of the things mentioned above!
In episode 001, we’ll cover:
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by visiting the link below: fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/
Welcome to The Launch of the Fast Track to Fully Booked Podcast! Are you a health or wellness entrepreneur who knows you’ve got incredible value to deliver to your clients… But you feel like your town’s “best kept secret“?
Are you struggling to charge the prices you wish you could… The prices that would make being in business actually worthwhile?
If this sounds like you, you’re in the right place.
In this episode of the podcast, we cover:
Get Your Hands On Our Free Giveaways Right now, you can take our 100% free 25-page eBook, “The 7 Biggest Mistakes Health & Wellness Entrepreneurs Make That Cause Them To Miss Out On Stunning Profits & Tonnes Of New Clients” by visiting the link below: https://fasttracktofullybooked.com/
Alternatively, sign up for my FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of a few months. Sign up below: https://fasttracktofullybooked.com/marketing/
Questions? Shoot me an email: will@fasttracktofullybooked.com
Find us on Facebook and join our group of entrepreneurs just like you: https://www.facebook.com/groups/healthcaremarketingmastery/