Salon Owners Collective: Recent Episodes
Larissa Macleman
Welcome to the Salon Owners Collective Podcast. Here at the Salon Owners Collective, we help Salon & Spa Owners Master their Inner Salon CEO by implementing a strategic framework to grow and scale their businesses.
We believe that in order to truly achieve Freedom & Profit, you must first fully step into your role as Salon CEO by following our actionable steps that will transform your business and your life.
After all- every single one of us has the ability to achieve incredible things, and life is too short to waste the opportunity to live your dream life!
The Answers Come in the GapYou know that moment. You're not trying to solve anything. You're in the shower, or you're swimming in the pool, and suddenly the answer is there. Clear. Simple. The thing you've been chasing for weeks.Most salon owners never get to that moment. They take holidays and bring the laptop. They step away and they're still checking emails. So their brain never actually stops. Never actually thinks.In this episode, Larissa Macleman and Joel Bouzaid record live from a coaching conference in Thailand — and share the conversation that's been shaping why they bring their salon owners to intensive events like Bali every single year.It's not about the destination. It's about three very specific things that happen when you finally create white space. What you discover when you're around people ahead of you. And why resetting your nervous system is the missing piece in scaling past a million dollars.What you'll discover in this episode:* Why the best ideas don't come in meetings — they come in the gap * The real cost of running on hustle when you're trying to scale to a million dollars * What happens to your nervous system when you finally switch off (and why your business depends on it) * Why being around people ahead of you is non-negotiable for your growth * The moment business shifts from feeling heavy and stale to feeling light and inspired again
This episode is for any salon owner who's been grinding. Who feels stuck. Who wonders why business feels so heavy when it shouldn't.You can't build a million-dollar business while you're just hustling. Here's what actually needs to happen.Larissa Macleman is the Founder of Salon Owners Collective and Salon Mastery, a 20-year large-format salon owner, and the architect of the Million Dollar Growth Plan.Joel Bouzaid is the Boardroom Coach and Leadership Coach at Salon Owners Collective, bringing 20+ years of business scaling experience to salon owners ready to step into CEO leadership.FREE STRATEGY CALL:Ready to discuss your salon's growth roadmap? Book your free strategy call: https://bit.ly/ApplySMRiss3 Reasons Every Salon Owner Should Listen to This Episode:✅ Discover where the real answers actually come from — and why you've been looking in the wrong places✅ Find out what's really costing you at the million-dollar mark (it has nothing to do with hustle)✅ Uncover the one thing that shifts business from feeling heavy to feeling light (and how to get there)
The $48 Gap Between You and a Million Dollar SalonA million dollars in revenue. You've said the number. You've thought about it on a Sunday night. And then Monday hits, and it feels further away than ever.It's not. And in this episode, Larissa Macleman, founder of Salon Owners Collective and Salon Mastery, and Joel Bouzaid, Boardroom and Leadership Coach, sit down in Thailand and do the actual maths. Not the motivational version. The version that makes you realise the gap is far smaller than you think, and far more specific than you've been told.$48 an hour. That's the gap. But closing it requires three systems most salon owners don't have installed. Larissa and Joel break down each one, why they matter, and what happens when they're missing. What you'll discover in this episode:* The $48 breakdown that turns a million dollar goal from someday into this year * Why your team keeps leaving, even when your culture is strong, and what that really tells you * What a career pathway actually looks like inside a salon (and why running without one is like asking your team to sprint a race with no finish line) * The talent development shift that means you stop saying "do better" and start seeing measurable results * How one tool changed everything in Larissa's salon after years of having the same conversation * What the mentoring rhythm looks like when it's working, and what most salon owners are missing
This episode is for any salon owner who has written down a revenue goal and then spent the rest of the year wondering why the number barely moved. The answer is simpler than you think. And it starts with $48. APPLY FOR SALON MASTERY:Ready to stop winging it and build a real strategy for your salon? Apply for Salon Mastery now. We'll map out exactly what it looks like to move from where you are to a million dollar salon, and we'll see if Salon Mastery is the right fit.Apply here: https://bit.ly/ApplySMRiss 3 Reasons Every Salon Owner Should Listen to This Episode: ✅ Discover the surprisingly small number that separates your salon from a million dollars in revenue ✅ Find out what your best team members are silently waiting for, and why they'll leave without it ✅ Uncover the three systems that make the difference between pushing harder and actually scaling
The AI Mistake Quietly Costing You ClientsEvery salon owner has access to the exact same AI tools right now. And most of them are using them the exact same way, which means most of them are starting to sound exactly the same.In this episode, Larissa Macleman and Joel Bouzaid of Salon Owners Collective, sit down to unpack the three biggest AI mistakes they're seeing salon owners make right now. The ones quietly costing them clients, credibility, and control of their own business.What you'll discover in this episode:* The dead giveaways that instantly tell someone AI wrote your message, and why they matter more than you think * Why letting AI become the boss of your decisions is one of the most expensive habits you can build * The calculator story that perfectly explains the risk of leaning on AI without understanding the business behind it * Why a generic AI tool will only ever get you a generic result * What it actually looks like to use AI as a tool that scales your brain, without letting it become your brand
Larissa Macleman is the founder of Salon Owners Collective and creator of Salon Mastery. A 20-year large-format salon owner who built her own business to just under $2M, Larissa now coaches salon owners across Australia, New Zealand, and Canada to stop winging it and start building the business they actually had in mind when they started. Joel Bouzaid is co-owner of Salon Owners Collective and Boardroom Coach to hundreds of salon owners building high-performing teams and businesses.Resources mentioned: My Salon CEO, the industry-specific AI tool built by Salon Owners Collective for salon owners.APPLY FOR SALON MASTERY:Ready to build a real strategy for your salon instead of winging it? Apply for Salon Mastery here: https://bit.ly/ApplySMRiss
The Real Reason Your Best People Keep LeavingYou've raised your prices. Possibly more than once. And yet the book still has white space, the roster still feels gappy, and you're left wondering if the market has genuinely turned against you.It hasn't. Something else has shifted, and most salon owners are only seeing one piece of it.In this episode, Larissa Macleman, founder of Salon Owners Collective and Salon Mastery, breaks down three shifts happening across the industry right now, and what they mean for the salons that will still be thriving by 2030.What you'll discover in this episode:* Why five-star team members will not work in your salon, even with a genuinely strong culture * The five dead giveaways that tell people instantly when AI wrote it for you * The real reason your best people leave the second they run out of future * What it actually takes to become the kind of mentor your team is waiting for * Why systems and processes, not hustle, are the thing that finally sets you free
Resources mentioned: The Three-Step Behavior Reset (link to be confirmed), and Jemima, the salon-specific AI mentoring tool referenced in this episode.Flag for team: this is the first content pack where 'Jemima' appears as a named, salon-facing AI tool in a transcript. Please confirm the correct public name, positioning, and link before this goes out, in case it's still an internal-only name.APPLY FOR SALON MASTERY:Ready to build a real strategy for your salon instead of winging it? Apply here: https://bit.ly/ApplySMRiss3 Reasons Every Salon Owner Should Listen to This Episode✅ Discover the real reason five-star team members choose someone else, even when your culture is strong✅ Find out the five giveaways quietly telling your clients and team that AI wrote it, not you✅ Uncover the real reason your best people leave, and what it means for how you lead from here
Are you leading your team into the next level, or waiting for them to find it on their own?This is where so many Salon CEOs get stuck:You hire the team. You train the team. You pay the wages. You carry the emotional load.Then you quietly wonder why they are not stepping up, rebooking properly, lifting their column, or acting like the business matters.The gap is not always skill. The gap is leadership.And that does not happen by accident.In this episode, Joel Bouzaid takes you inside one of our Salon Mastery intensive workshops, where Salon CEOs doing between half a million and over three million in revenue worked through what it really means to become the 100K Mentor inside their salon.3 Reasons Why Every Salon Owner Should Listen* Why your future salon requires an elevated version of you * The leadership shift that creates $100K stylists or beauty therapists * The five traits your team needs from YOU before THEY can truly step up
👉 Click here to watch the $1 Million Salon Growth Plan nowWant us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
The Final Four (and a Half) Lessons - Continuation of the 500th EpisodeTen years. Five hundred episodes. And the same handful of sentences Larissa and Joel still say more than anything else.Last week, on the 500th episode, they got through the first five (and a half). This week, they're finishing the job with the final four and a half truths that have carried Salon Owners Collective from a handful of stuck salon owners to a decade-long movement.What you'll discover in this episode:* Why “do better” might be the most useful two words in your whole business, and how to use them without burning out * The real reason a rising tide doesn't lift every boat, even in salons with genuinely good culture * The question Joel asks so often he's lost count, and why most salon owners can't actually answer it * Why treating your to-do list like an elephant changes how you get through the week * The moment Larissa stopped chasing a “finished” business, and what she built instead
This episode is for every salon owner who's still waiting to feel like they've arrived. That feeling isn't coming. What comes instead is better.RESOURCES MENTIONED:Want help with what comes next for you and your salon, and how to reach the $1 million milestone without burning out? That's exactly what the Double Double Goal inside Salon Mastery is built for.Click here to apply now: https://bit.ly/StrategyCallYT 3 Reasons Why Every Salon Owner Should Listen to This Episode:✅ Discover the two words that quietly change how you run your whole business✅ Find out why your team's culture might be lifting some boats and sinking others✅ Uncover the one question that exposes exactly why you keep feeling stuck
The 9 Things We've Said Every Single Week for 10 Years 500 episodes. Ten years. And the only way to mark that is with the truths that made it possible. This isn't a highlight reel. Larissa Macleman and Joel Bouzaid, founders of Salon Owners Collective, sat down for the 500th episode and did something far more useful than looking back. They looked inward. They asked: what are the nine things we say every single week? In coaching sessions, on stage, in strategy calls, in the hallways of Salon Mastery events. The phrases that have shaped hundreds of salon owners into Salon CEOs. The fundamentals that never go out of fashion. The truths that every growing salon needs to hear, and keep hearing. What you'll discover in this episode:* Why consistency isn't just a discipline, it's the single greatest brand-building tool you have * What the numbers are trying to tell you about your next move (and why most salon owners refuse to look) * The three financial seasons every salon moves through, and why misreading which one you're in costs you everything * Why the thing that got you here is quietly working against you now * The systems principle that will stop your growth depending on one person's brain * What 'do better' actually means when you're the CEO
This episode is for any salon owner who has ever felt like they're doing everything and still not getting ahead. Who knows they're capable of more but can't quite see the path. The fundamentals aren't boring. They're the foundation of every million-dollar business ever built. Are you actually doing them? FREE STRATEGY CALL:Ready to build a full strategy for your salon? Book your free call here: https://bit.ly/ApplySMRiss 3 Reasons Every Salon Owner Should Listen to This Episode* Discover the one financial season most salon owners rush through, and why it's silently undoing their growth * Find out which of the 9 fundamentals you already know but aren't actually doing * Uncover why what got your salon to this level will not be what takes it to the next one
Listen to Part One here
If your salon doubled tomorrow, would it actually feel easier?Or would the same problems simply get bigger?More revenue does not fix team drama.More clients do not fix retention.More growth does not fix a salon built around one person.In this episode, Larissa Macleman is talking about the part most Salon CEOs skip before they chase the next level.Because the goal is not a bigger business that burns you out.The goal is a salon that runs as if you were there, even when you are not in the room.3 Reasons Why Every Salon Owner Should Listen* Why growth can amplify the problems you already have * The hidden reason clients leave (and why it’s putting your salon at risk) * What makes a salon brand strong enough to scale to $1M.
👉 Click here to watch the $1 Million Salon Growth Plan nowWant us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
One salon works. So two must mean double the profit… right?Not always.A second location can grow your brand, your team and your opportunities.But it can also expose every weak spot in your systems, leadership and margins.In this episode, Larissa Macleman is joined by Sophie Anquetil, a Salon Mastery coach, to unpack what really happens when you make the move from one successful salon to two.Before you add another lease, another team and another set of expectations, listen to this conversation.3 Reasons Why Every Salon Owner Should Listen✨The copy-and-paste mistake that catches salon owners out✨The hidden costs most CEOs underestimate before signing another lease✨ Why your current salon may still have more growth inside it before you expand👉 Click here to watch the $1 Million Salon Growth Plan nowWant us to fix your salon’s structures before opening a second location? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
Your salon does not need more hours of you. In this episode, Larissa shares the 3 queen moves that help you step into the Salon CEO role, so you can build the right business structure and grow a salon that no longer depends on you holding everything together.If you have built the team, grown the clientele and done the hard yards, but your salon still depends on you to hold everything together- this episode is what you’ve been looking for.These 3 queen moves can transform your salon from an overwhelming monster into a successful, profitable business that can actually scale without constantly demanding more of you.But every new level will cost you the old version of yourself.Your old identity… Your old way of being needed.But these 3 queen moves also give you something back.Momentum. Confidence. A salon that can grow without every single thing running through you.3 Reasons Why Every Salon Owner Should Listen. Discover-1. Which 1 queen move stops your team relying on you for every decision 2. The salon manager mistake that creates more pressure instead of freedom 3. What stepping off the salon floor really asks of you (that most CEOs never expect).
Are you ready to finally break through… or stay where you are?If you want the same roadmap we’ve used to help scale hundreds of salons from $500K–$700K to $1M+, that’s exactly what we help salon owners do inside Salon Mastery.Using our proven 9-Part Salon Strategy, we help you build sustainable growth without more chaos, stress, or longer hours.✨ Click here to apply now.
For the first time ever, Larissa Macleman is sharing the founder story behind opening her salon at 20 years old - and the hard lesson that changed the way she saw salon growth forever.She was the best stylist in the salon. Fully booked. Highest revenue column. Working harder than everyone else.And somehow… she was taking home the least.In this episode, Larissa opens up about the moment she realised the business could not outgrow her while she was still behaving like the busiest stylist in it.Because the truth is:The version of you that built the salon is not always the version that can scale it.This is the episode for every salon owner who feels stuck carrying the pressure, holding the standard, and wondering why growth still relies on them.3 Reasons Why Every Salon Owner Should Listen✨ The #1 mistake that keeps you trapped behind the chair✨ Why salons start breaking as they get bigger✨ The decision every Salon CEO must make before the business can move toward $1M👉 Click here to watch the $1 Million Salon Growth Plan nowWant us to build your own custom million-dollar salon roadmap? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
Right now, the salons that are pulling ahead aren't doing more.They're doing different. 3 things, specifically. Most owners know about them. Very few will actually do themIn this episode, we unpack the 3 behaviours most Salon CEOs probably won’t do, and why those behaviours matter if you want a salon that keeps growing while others pull back.This is not about adding more chaos.It is about installing the right structure at the right stage.Key Topics* The communication shift most salons are missing * Why SMS could become one of your strongest revenue tools * How to make team numbers simple enough to create action * The daily gap your team needs to see before the day begins * Why Instagram likes are not the metric to obsess over * The Reel number that shows whether your content is actually cutting through
3 Reasons Why Every Salon Owner Should Listen1. Discover the behaviour that could help your salon stand out while others blend in 2. Learn what your team needs to understand before they can own their targets 3. Find out which content metric could change how you sell offers, roles and services
Want to unlock more Salon CEO behaviours, secrets and strategies that will make you thousands of dollars? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
You've said it. Your fellow salon owners have said it. The industry has been nodding along for two years now:"There's just no one out there."It's time to stop agreeing with that story. Because it's not true. And it's costing you far more than an empty column.JOIN THE LIVE WORKSHOP WITH LARISSA MACLEMAN:
The Always-Recruiting Salon Playbook | Tuesday 26 May ✨ Auckland: 1 PM | Sydney: 11 AM | Los Angeles: 6 PM previous day*Walk away with a custom audit of why you're not getting applications right now ✓ , a real working recruitment ad ✓, and an Always-Recruiting plan mapped out for your salon. ✓ So you'll never have an empty chair again. 💪✨Click here to join the workshop. Spots are limited.
In this episode, Larissa shares the conversation she's been needing to have for the last 12 months. The stylist shortage isn't a market problem. It's a salon problem - specifically, a brand problem. What you'll discover in this episode: * Why around 75% of stylists who are passively open to moving salons right now aren’t landing in your inbox * The real cost of panic-hiring the wrong person - and why the number will stop you cold * What five-star stylists are actually looking for before they ever hit apply * Why your salon could have an extraordinary culture and still be invisible to the people you want most * The moment that changed how Larissa thought about recruitment forever - and what she did next
This episode is for the salon owner who has posted an ad and gotten silence. Who has gone back to full-time on the floor. Who is covering a column they can't fill and feeling the resentment building. The right stylists are out there. They're just not choosing you yet. Hit play to find out why FREE STRATEGY CALL:Ready to build a full strategy for your salon? Book your free call here. 3 Reasons Every Salon Owner Needs to Hear This Episode1. ✅ Discover why your empty column is about something far deeper than the job market 2. ✅ Find out what the stylists who aren't applying to you are actually seeing when they land on your page 3. ✅ Uncover the silent cost that keeps compounding every week that column stays unfilled
Using our proven 9-Part Salon Strategy, we help salon owners build sustainable growth - without the overwhelm, stress, or longer hours.👉 Click here to apply now.
If your salon is sitting somewhere between $500K and $700K… and no matter what you try, the revenue just won’t budge…This episode is for you.Because on paper, everything looks like it should be working.You’ve done the hard yards. You’ve built the team.You’ve got clients choosing your salon over the others.You’re no longer in the early survival stage.👉 But somehow… your revenue has flatlined. And it’s frustrating because you know your salon should be making more money by now… but something keeps holding it back. In this episode, Larissa & Joel reveal the 3 key shifts they’ve used to help hundreds of Salon CEOs break through the plateau stage… and what actually needs to happen to finally reach that $1M salon milestone. Tune in to discover:✨ Why more marketing is not always the answer when your salon growth stalls✨ What’s silently capping your revenue right now✨ What needs to change before $1M becomes your new normal — and why most salons never make the shiftAre you ready to finally break through… or stay where you are?If you want the same roadmap we’ve used to help scale hundreds of salons from $500K–$700K to $1M+, that’s exactly what we help salon owners do inside Salon Mastery.Using our proven 9-Part Salon Strategy, we help you build sustainable growth without more chaos, stress, or longer hours.✨ Click here to apply now.
When your salon hits $1M, it’s not the finish line. In this episode, Larissa Macleman and Joel Bouzaid unpack whether your next move should be to buy, sell or expand, and the costly mistake too many salon CEOs make when they choose too soon.Because once you reach that million-dollar milestone, suddenly there’s a whole new question…“WHAT COMES NEXT?”👉Should I buy another salon?👉Sell and finally escape the pressure?👉Expand the one you already have?This is where so many salon owners make expensive, exhausting decisions.In this episode, Larissa and Joel unpack the 3 big paths Salon CEOs face once growth starts getting serious: ✨ Buy ✨ Sell ✨ ExpandAnd the one question you must answer before choosing any of them.3 Reasons You Need to Listen1. Discover the hidden trap behind multi-site salons. 2. Learn why selling doesn’t automatically create freedom (unless you’ve done this 1 thing). 3. Understand how to avoid making the wrong move, so you can keep your profit and peace of mind.
So before you sign another lease, start dreaming of an exit, or convince yourself you’ve maxed out…🎧 Listen now and get clear on your options.Want a proven pathway to make your salon worth buying, even if you never sell it? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
54% of salons won’t make it through to 2030.The rules of the game have completely changed, but so many hard-working, talented Salon CEOs are stuck doing more in 2026… More hours on the floor.More admin behind the scenes.More pressure.But not more profit… And certainly not more freedom.And that’s exactly what Larissa Macleman unpacks inside this episode.How to stop being stuck and start building a salon that supports the life you want.There’s a massive divide happening in the salon industry right now between the salons that are growing and the salons that are quietly falling behind. 3 Reasons You Need to Listen1. ✨What it really means to be “stuck in the middle” of this industry divide ⚠️(and why that’s such a dangerous place to stay) 2. ✨What the top-performing salons understand that others don’t 💡 3. ✨The brutal reason your salon revenue is stagnant 💥 (and the 9 drivers you need to fix this).
The game has changed… Hit listen now and see what needs to change before your salon gets left behind.Do you want to future-proof your salon?Are you ready for expert coaching to guide you through the 9 drivers of salon growth - so your business can be successful & profitable throughout 2026-2030? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
Owning a salon can feel incredibly rewarding… and brutally hard. When you’re carrying the weight of your team, your clients, your profit, and your future, it’s easy to start asking yourself the question most salon owners are too scared to say out loud…Why am I still doing this?Inside this episode, Joel unpacks the 3 powerful reasons Salon CEOs should NOT give up… even when leadership feels heavy and business feels relentless. 3 Reasons You Need to Listen1. Why your work in the salon industry is more meaningful than you realise 2. What owning a salon is secretly doing to you (that no one talks about) 3. Why walking away wouldn’t actually solve what you think it would (and the moment where everything starts to feel purposeful again)
This one will hit if you’ve been feeling tired, stretched, or disconnected from the bigger picture of what you’re building. 💛✨ And hey, if you want to reconnect with your salon business dreams… And get the coaching, tech tools + business support to bring it to life?You might be who we’re looking for to join the Salon Mastery program… ✨ Click here to apply now and see if we’re the right fit.
You didn’t build your salon to become the most overworked person in it.But for so many salon CEOs, that’s exactly what happens.You start out doing what you love. Serving clients. Leading from the front. Making it work. Then before you know it, you’re wearing every hat, making every decision, solving every problem, and holding the entire business together with your own time, energy, and brain…And that’s exactly where SO many owners get STUCK. Busy. Needed. Responsible for everything. And quietly wondering why the business still feels so heavy.In this episode, Larissa Macleman and Joel Bouzaid unpack the 3 hats every salon owner must learn to wear if you want more profit, more freedom, and a salon that can actually grow without you carrying it on your back.3 Reasons You Need to Listen1. The 3 hats required to GROW your salon (1 of them keeps owners trapped for years…) 2. The role you haven’t stepped into yet (and it’s costing you profit) 3. A powerful mindset shift that changes how you lead, pay yourself, and grow.
Do you want to future-proof your salon business model, so you can grow your profit and freedom without the overwhelm? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
Something BIG is shifting in the salon industry… and most CEOs haven’t caught up yet.In this episode, Larissa Macleman unpacks why the old financial model is breaking, why talented team members are leaving salons, and what salon CEOs must do now to future-proof their business.If you own a salon, this is your moment to pay attention.Because staying busy is no longer enough. And the salons that don’t evolve their structure, team strategy, and financial model are going to feel it first.3 Reasons You Need to Listen1. Understand your top talent might be outgrowing your business 2. Learn the truth behind what’s really squeezing your profit (even when your salon is busy 🤔) 3. The 3 shifts every salon CEO must make to stay relevant through 2030
Do you want to future-proof your salon business model, so you can keep your top team members and grow your profit? That’s exactly what we can do for you inside of the Salon Mastery program… ✨ Click here to apply now.
What if you could see exactly what’s happening in your salon… in real time? Joel Bouzaid reveals the 5 shifts AI will create for Salon CEOs, and what you must fix now to win.This isn’t about robots cutting hair. It’s about what happens when your salon becomes fully visible… your numbers, your team performance, your systems… all in real time.Because AI isn’t here to replace you or your team.It’s here to separate the salons who are organised and decisive… from the ones who are still guessing.If your salon feels even a little messy behind the scenes, this is your wake-up call.3 Reasons You Need to Listen1. You’ll understand the 5 operational shifts that will change salons over the next 3 years (and how to stay ahead). 2. You’ll learn why your team won’t rely on you the same way anymore. 3. You’ll see where your salon might be exposed and what to tighten immediately (so AI works for you, not against you).
👉 Want more salon business tools to get ahead of the competition? Apply for Salon Mastery now... Click here ✨
One of the most frustrating experiences as a Salon CEO is telling your team what to do… and watching it slowly disappear.The consultation script? Not followed.The rebooking process? Slipping again.The retail conversation? Gone after 3 days.Welcome to the “professional repeater” problem.In this episode, Larissa Macleman is joined by coach Greta Veint to unpack why salon systems often fail to stick inside a business.After seven years coaching Salon CEOs inside Salon Mastery, Greta sees the same frustration come up again and again.Owners create the system.Teams start strong.And then… everything slowly fades.This conversation dives into the real reason salon systems fail and the three elements that transform systems into living habits inside your team.If you’re tired of repeating yourself and want a team that follows the systems you’ve built, this episode will shift how you lead your salonBecause your systems should create freedom…Not more frustration.3 Reasons You Need to Listen1. Why a hidden leadership gap keeps the CEO as a professional repeater 2. The exact moment when a system starts slipping away from your team 3. 3 things that make a system actually stick inside a salon
Do you want to steal the systems that $1M Salon CEOs are using to attract, retain, and develop rockstar team members? Unlock it inside Salon Mastery ✨ Click here to apply now.
Most Salon CEOs are stuck being the walking, talking version of the manual no one reads. Larissa breaks down a simpler, smarter way to build systems your team will actually use, so your salon can grow without you being the answer to everything.You wrote it all down.The process.The steps.The expectations.Maybe it’s beautifully laid out and colour-coded and you were quite proud of it, honestly.And yet…Your team still comes to you!They ask the same question, do it differently anyway, and then wait for you to step in.So now you’re stuck!In this episode, you’ll discover why the traditional way of creating systems keeps you trapped, even when you’ve already done the work.3 Reasons You Need to Listen1. Why some salon teams adopt systems instantly… and others ignore or even resist them. 2. The one approach that makes systems actually stick. 3. What needs to change before your salon can truly run without you.
👉Ready to grow a systemized salon business in 2026? Want an operating system that operates without you, that you can have complete control over… but don't have to be the one that is controlling every moment of every day? ✨ Salon Mastery might be the perfect next step for you to get there. Apply now.
If your salon still relies on you for every decision, the problem may not be your team: it may be your systems. In this episode, Larissa Macleman and Joel Bouzaid unpack how repeatable salon systems create consistency, accountability and true freedom for salon owners ready to step into CEO leadership.🚨 “Can I swap my shift?”🚨“How do I do this consultation again?”🚨 “Hey, can I take Saturday off?”With every question you get...There’s another decision you need to make… and the business lands right back on your shoulders. This is an (exhausting) sign that your salon is missing 1 critical part.3 Reasons You Need to Listen1. The easy process that frees you from decision fatigue 2. Why most Salon systems or Manuals die in a drawer collecting dust, and how to actually engage your team 3. The simple shift that transforms you as a leader.. not lost in the noise of your team
Salon CEOs don’t burn out because they lack passion.They burn out because they built a business that still depends entirely on them.Systems change that.And the moment you install the right ones, everything gets a little easier 👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to apply for Salon Mastery now.
Who is the brand: You or your salon? Maybe you’ve realised that you built something fragile that only works when YOU show up EVERY DAY… As the most booked stylist. As the superstar every client asks for.As the everything.Because the problem is? That business model has a ceiling.If you’re stuck between $300K and $500K and can’t seem to scale…Or you’ve hit $1M but still feel like the business relies on you more than you’d like…This episode breaks down the shift from personality-led to system-led growth (that can still have your trademark vibes 😉)... and how you can build a salon brand that doesn’t revolve around you.You’ll learn:* Why personality-led salons struggle to scale 👀 * The real shift required to break through the $1M mark 🚀✨ (and give you some freedom back)
The structure required to double profit without doubling your workload 💪Simplicity Scales. Complexity Fails.So if you’re ready to build a salon that supports your life instead of consuming it, this episode is for you 💛3 Reasons You Need to Listen1. Why personality-led salons struggle to scale 👀 2. The real shift required to break through the $1M mark 🚀✨ (and give you some freedom back) 3. The structure required to double profit without doubling your workload 💪
👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to apply for Salon Mastery now.
It’s inevitable that your salon will have challenges. Staff drama, cash flow dips, growth plateaus… Joel Bouzaid unpacks the uncomfortable truth about leadership when you’re under pressure and feeling exhausted, and how you can master the CEO skill of reframing difficulty in your salon.Because what will truly drain your energy is what happens inside you when it hits 👇The tightening in your chest.The mental spiral.The replaying conversations at night.The tone that slips out sharper than you intended.The weight you carry home.And in all of those moments… Your team is watching.3 Reasons You Need to Listen1. Discover the invisible pattern you default to when under stress 2. How the A → C → R model changes everything 3. The 1 question you need to ask yourself the next time something goes wrong
Pressure does not build character.It reveals it.Listen now and decide who you want to be the next time it gets hard.👉 If you’re an ambitious CEO and you want to know how to reach the next level of your business, this is for you… The $1Million Salon Growth Plan for 2026 ✨Watch Here✨
Most million dollar salons are operating on pressure, not profit. Full books. Full teams.Hitting revenue milestones that should mean you’re crushing it? Right?This episode is for the salon owner who hit growth… and realised it didn’t feel like relief. You did what you were told - Grow the revenue. Build the team. Keep the salon busy.Only to realise the reward never came… Just more wages.. More decisions.. More responsibility.In this episode, Larissa Macleman has the step-by-step strategy to fix this once and for all.3 Reasons You Need to Listen1. Discover the real reason why your salon’s growth made things heavier instead of easier..😳 2. The #1 way your profit disappears (even when revenue increases!) 3. A simple strategy to create relief, and put you on the fast-track to real financial success✨
Do you want a proven profit-plan to grow a million-dollar salon business? We make it happen inside Salon Mastery✨Just Click Here to book in your free Salon Strategy Call with Larissa to get started.👉 Watch the $1Million Salon Growth Plan workshop, to successfully scale your business without working more hours…. Watch Here✨
What would you do if your team told you they don’t want targets, incentives or KPIs? This episode was inspired by a real question from a salon owner navigating some tricky conversations… Some of her team members have said they just want to come to work, do their job, and that earning more money doesn’t motivate them.She’s constantly getting messages about time off... And now she feels stuck between holding standards and the risk of losing her team.Tune in to find out:3 Reasons You Need to Listen1. Why a team saying they “don’t want targets” is rarely about money (what it’sactuallysignalling instead will surprise you…) 2. What your role is as a Salon CEO when expectations start feeling negotiable 3. 1 simple focus so performance conversations stop feeling personal or awkward
This episode is a must-listen if you’re feeling overwhelmed about how to lead your team into the next stage of growth… Because removing targets doesn’t remove pressure. It just hands it back to you. Get the Guide - 5 Salon Meetings That Rule Them All 🗓️ 👑 Click here to grab your free copy now👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨
If you’re repeating yourself weekly and still not getting traction from your team, this episode explains why and what to fix.Most salon owners don’t have a people problem.They have a communication problem with no structure behind it.In this episode, Larissa breaks down the 5 meetings that rule them all. A simple communication rhythm that gives expectations a place to land, holds standards without micromanaging, and removes you as the bottleneck in your salon.3 Reasons You Need to Listen1. Learn how to stop explaining the same thing to your team like it’s Groundhog Day 2. Get the 1 leadership shift that stops your salon relying on you physically being there to hold standards 3. Discover the5 Meetings That Rule Them Allso your communication finally has a structure that works.
Get the Guide - 5 Meetings That Rule Them All 🗓️ 👑 Click here to grab your free copy nowPut these 5 Meetings into Actionin Your Salon with LarissaBook a Strategy Call Now 💛Inside Salon Mastery, you'll get exclusive access to the My Salon CEO™ app, which has the 5 meeting structures and agendas all in one place ✨ , and a complete coaching program to grow a million-dollar salon in 2026 👀Let’s kick-start it in your first 45 days of working with us.Are you ready? ✨👉 Click here to book in your free Salon Strategy Call now and let's make it happen.
Struggling to balance team happiness and performance? This episode reveals the fast-track framework salon CEOs use to build a high-performing team culture.Because when you’re a Salon CEO it feels like you’re constantly choosing between the two…Be too nice, and performance drops.Be too focused on numbers, and culture cracks.In this episode, Joel Bouzaid breaks down exactly what’s missing when your team’s energy is positive but performance hasn’t caught up.3 Reasons You Need to Listen1. Why you’re stuck with good vibes and average results 2. The leadership mistake almost every “nice” salon owner makes without realising it. 3. The fast-track framework we use inside Salon Mastery to reset team culture in just one hour.
👉 If you’re an ambitious CEO and your Salon is making $10K+ per week, this is for you… The $1Million Salon Growth Plan for 2026…. Watch Here✨ 👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.
If you don’t change how you lead and where you spend your time, this year will look exactly like the last one.
In this episode, Larissa Macleman invites you to pause, reset, and design your year like a true Salon CEO. This is for salon owners who feel overwhelmed, stretched thin, and ready for a different kind of year - one with more focus, better results, and confidence in every decision.
Grab a pen and paper and play along as you reset your leadership, define your targets, and lay the big rocks into your calendar before everything else takes over.
3 Reasons to Listen:
- A CEO reset that actually clears your head (finally a good nights sleep)
- Clarity on what to stop, start, and continue in 2026
- Real targets that make sense foryourstage of business so this time next year your Successful, profitable… And living your best life
👉 Ambitious Salon CEOs this is for you… The $1 Million Salon Growth Plan for 2026 is what you’ve been looking for…. Watch Here✨
👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨
Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.44
In 2026, there are 7 Queen moves that will separate the booked-out, profitable, in-demand Salons… from the ones drowning, still trying to keep up using strategies from 2020 😬.2026 is the turning point - and we want you to win big.In this episode, Larissa and Joel unpack the 7 Queen Moves that future-ready Salon CEOs are making right now- because the beauty industry is shifting fast. We’re talking about raising standards, stepping out of survival mode, and growing your first $7K stylist so your profit (and your people) can THRIVE.If you know deep down that your Salon and your team are capable of so much more this year… Here’s your blueprint to make it happen.3 Reasons to Listen:1. Learn how to stop chasing clients, and attract them instead 🌼🐝 become the flower, not the bee! 2. Discover 1 queen move that will lift your team out of low performance and into real impact 3. Uncover the roadmap to becoming a Top 1% Salon CEO by 2030.
👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.
What if 2026 is the year your Salon joins the top 1% and crosses $1 million (or more) in revenue?In this podcast episode, Larissa Macleman reveals exactly what our top-performing Salon CEOs are doing differently heading into 2026, and how you can steal their strategies so this year feels calmer, more profitable, and way more intentional.3 Reasons to Listen:1. How to create a salon experienceclients happily pay more for 2. Whysmaller, smarter teamsare making more money in 2026 (sorry, bigger is not better!) 3. 1 salon system you needto stop answering the same question 47 times a day
This episode isn’t about fixing everything overnight.It’s about getting ahead and feeling confident about where you’re going. 👉 Click here to grab your copy of the CEO Cheat Sheet…. What the Top 1% of Salon Owners Will Do Differently in 2026✨Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.
2025 delivered some of the most defining lessons for Salon Owners.You’ll hear the real talk that shifted owners from overwhelmed to empowered, from reactive to proactive, and from busy to intentional.Because something interesting happened this year.Across hundreds of salons, we kept seeing the same pattern play out…Some CEOs grew fast, confidently, almost effortlessly.Others stayed stuck - even though they were working just as hard.And most Salon Owners didn’t notice it until the impact was already showing up in their team, their time, or their bank account.So what was the difference?Tune in to find out - the best advice and lessons from 2025 that shaped the strongest salon CEOs I’ve ever worked with. 3 Reasons to Listen:1. What really drives a client to chooseyoursalon (and it’s not what you think) 2. What moves your business when motivation drops 3. How to get your team to stepforwardinstead of waiting
Here are the full episodes of the advice featured: 11 Queen Moves You Need to Make in 2025Why Your Salon Feels Stuck- And How to Fill Your Books FastThe Storm Is Here: Why Salons Are Struggling & What to Do About ItBuy Back Your Time The CEO Shift You’ve Been Avoiding High Vibe, High Performance: Lift Team Morale FastWhy You’re Babysitting Your Team and How to StopP.s…. Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen ✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.
You give your team everything. You squeeze in one more client. You answer messages at night. You are the first to sacrifice your own time and the last one to stop thinking about the business.But your salon doesn’t just need your effort - it needs your energy.In this week’s episode, Joel unpacks why being the most exhausted, most available, most "plugged in" person in the room - is exactly what is keeping you stuck. Deep down you know you cannot keep leading like this… So this episode is your strategic reset to return in 2026 as the leader your salon needs. 3 Reasons to Listen:1. Understand exactly why the old formula of "most exhausted person wins" eventually stops working 2. Learn how to properly unplug over the holidays - without the guilt 3. Get the 3 principles for a powerful CEO reset (that elite athletes, artists and entrepreneurs use to stay at the top of their game)
Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.
The salon industry is splitting in two. And the gap will only get bigger in 2026.On one side, you have Salon Owners stuck in the weeds, exhausted, overthinking every move, hoping “next year” will be different. On the other side, you have Salon CEOs who are quietly installing systems, building strong teams, and creating real freedom and profit.And it all comes down to just 3 core truths that almost every salon owner overlooks… until it’s too late. Get clear on exactly what they are in this week’s episode with Larissa and Joel.3 reasons to listen1. Understand why the GAP between salons is about to widen (faster than anyone realises..) 2. Discover the invisible habits shaping your 2026 results right now 3. The one shift you need to make like aTop 1% Salon Owner
Which side of the Salon Industry are you going to find yourself next year?Are you ready to feed your ambitions and rise to the challenge?Want to lock in the strategy, the systems, and the support you need - so you can have the freedom and profit of Salon CEOs? ✨Apply for Salon Mastery and build your million-dollar roadmap with us. We only accept 5 new Salon Owners at a time… So if you’re generating over $10K in revenue and are ambitious & ready to reach the next level, click here to find out more and see if you’re eligible.
Our industry has changed more in the last five years than anyone expected - and 2026 is shaping up to be the year that separates the exhausted salon owner from the empowered Salon CEO.In this episode, Larissa breaks down the three pillars every salon must strengthen if you want to grow profitably, lead with confidence and build a team who can truly perform.You’ll hear what’s been happening in the industry, what’s coming next, and how salons can finally step out of the “busy but broke” cycle. 3 Reasons to Listen:1. Uncover the real reason client behaviour has shifted so dramatically (and why 2026 will flip the script again) 2. Learn the secret to growing revenuewithoutgrowing your team 3. Know which leadership shifts will reward the top 1% next year
Do you want more profit, more confidence and a crystal-clear direction heading into 2026? We can make it happen✨ Click here to book in your free Salon Strategy Call with Larissa before it’s too late.
A truly irreplaceable salon manager doesn’t just “run the floor.”They amplify you.They protect your energy.They drive results, steer culture, and keep the salon moving forward - even when you’re nowhere in sight.If you're ready for a manager who actually frees you from the daily grind- Joel will show you exactly what to look for, what to develop, and what must change.3 Reasons to Listen:1. You’ll unlock the real reason some managers thrive - and others flatline 2. You’ll get clarity on 5 ways a manager can transform from helpful → to invaluable 3. Learn the one mindset shift that instantly elevates a manager’s performance
So the real question is: Are these traits alive in your salon… or missing?Hit play and find out.Want a complete Manager strategy designed for your salon? Click here to book a strategy call.
Ever wondered what a L’Oréal executive would do if she opened a salon from scratch? Alishia Smart reveals the real journey of becoming a Salon CEO after 25 years at L’Oréal - the mistakes, the rebuild, and the systems that saved her!3 reasons to listen1. Learn how she grew rebooking from 60% to85%with only one 5 minute strategy 2. Unlock the secret to building a team that thrives without you there 3. Find out what freedom off the floor reallylooks like for a salon owner (and how to get there).
Apply Now to Join our Salon Mastery Program! 💛✨✨ Double Your Salon Growth. Double Your Profits.Generating $10K+ in weekly revenue but feeling stuck?We’ve got your back. Salon Mastery helps ambitious salon owners: 💰Double revenue → scale from $500k to $1M without overworking or burning out. 💰Double profit → once you hit $1M, we help you optimise and lock in real profit. 💰Double your impact → with a clear 12-month Game Plan and the coaching to bring it to life. This isn’t just coaching, and it’s definitely not another course. It’s a 12-month growth system: step-by-step strategy, the right business tools, and expert coaching. Designed for salon CEOs who want to hit big results in half the time.⚡ Success shouldn’t wait another year. We haven’t got time for that. 💡 The Double Double Goal: Together, we’ll build your 12-month strategy and roll it out with you... so you can grow faster, lead with confidence, and finally have the team, profit, and freedom you set out to create. 👉 Book your Free Strategy Call today: https://bit.ly/SalonMasterySuccess
From teenage mum. To leading L’Oréal New Zealand. To Salon CEO 🔥 Imagine running a $200 million beauty brand.Huge team. Tight targets. Constant pressure to grow.Now imagine taking everything you learned from that world - and applying it to your salon.That’s exactly what Salon Owner Alishia Smart did.Inside this powerful episode, Alishia shares how she turned judgement into fuel, mastered the art of leadership, and built the resilience that every Salon CEO needs. ✨ 3 Reasons Why a Salon Owner Should Listen1. How to lead with authenticity (and why most leaders get this wrong) 2. The biggest lessons from inside one of the world’s top beauty companies 3. What itreallytakes to rise from chaos to confidence
Every salon owner hits a point where growth stalls - not because you’re doing something wrong, but because you’ve simply outgrown your current stage of leadership.So… where are you on the Salon Leadership Ladder?Are you the Operator, the Manager, the Leader, or the CEO?Inside this episode, you’ll discover:3 reasons to listen1. What these 4 stages of the Leadership Ladder mean - and which one you’re in 2. The hidden traps that cause burnout and flatlined growth 3. The exact shifts you need at each stage to unlock freedom, profit, and momentum
Once you know where you are, you’ll know exactly what to do next.Book a free Strategy Call to see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss
What if your manager could lead your salon so smoothly… it felt like magic? Our Lead Salon Mastery Coach GG reveals how to unlock “Manager Magic”- the perfect blend of clarity, structure, and confidence that empowers your manager to truly lead. You’ll learn how to delegate the right way, communicate like a CEO, and create a leadership system that frees you from daily chaos - while your salon thrives. 3 reasons to listen1. Learn the secret behind “Manager Magic” and how to create it in your salon 2. Discover how to give your manager the tools, not just the title 3. Find out the one meeting that transforms trust and communication
Book a free Strategy Call to see if Salon Mastery and our Motivating Manager program is right for you: https://bit.ly/ApplySMRiss
You don’t get a dream team by accident. You build it by giving clear direction with clarity, holding high standards, and hiring with the right mindset.. In this episode, Joel reveals the 3 rules that transform an average team into a badass, high-performing salon culture. 3 reasons to listen1. Learn how to define your salon’s culture clearly, so everyone knows the standard 2. How to spot and hirebar raisers (not team drainers) who lift your whole culture 3. You need a clear, repeatable culture playbook to grow to $1M without more chaos.
Book a free Strategy Call to create your plan and see if Salon Mastery is right for you: https://bit.ly/ApplySMRiss
If your team “just don’t care” anymore… You need to try this before it’s too late. Larissa and Joel get real about extreme ownership and the leadership shift that reignites a flat team. We’ll show you how to stack simple systems so motivation stops being the bottleneck, and why a relentless season might be the move that changes everything. Real salon owner stories, clear steps, and the mindset that powers million-dollar salons. 3 reasons to listen:1. You want your team to care again. 2. You’re ready to inspire (and pay) top performers their worth- while still increasing your profit. 3. You’re done with chaos and want simple systems that scale.
THE SALON MANAGER SCORECARD📝✨Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future.https://bit.ly/SOC-Manager-Scorecard
Freedom. Balance. Profit. That’s what you dreamed of when you started your salon… not 60-hour weeks and constant chaos.If your salon can’t function without you, it’s not because you’re doing something wrong- it’s because you’re missing the leadership support your business needs. In this episode, Larissa dives into why hiring and training a Salon manager isn’t just about delegation- it’s about building stability, freedom, and profit that lasts. Learn how to know if your salon is ready for a manager, the exact 5-step process to hire one right, and how to build a power duo between CEO and manager that drives growth- without burning you out.3 Reasons to Listen: 1️⃣ You’re tired of being the glue that holds everything together 2️⃣ You want more freedom without losing control 3️⃣ You’re ready to build a salon that runs without you THE SALON MANAGER SCORECARD📝✨Discover if your salon’s ready for a manager, or if hiring now would cost you time, money, and sanity. It’s free, takes 3 minutes, and will give you instant clarity on the right leadership move for you and your salon’s future.https://bit.ly/SOC-Manager-Scorecard
When Salon Owner Ben Oxlade took over his family salon, he inherited more than just a business - he inherited the overwhelm, the burnout, and the belief that working harder behind the chair was the only way to survive. Fast forward 18 months, and Ben has completely rewritten that story. He has nearly doubled his salon’s revenue without doubling his team, built managers who he can trust, and stepped off the salon floor to reclaim his freedom. In this episode, Ben shares the pivotal strategies and mindset shifts that turned his salon around - and how he’s building a business that not only thrives, but allows him to live life on his terms. 3 Reasons to Listen1. The 2 game-changing strategies that nearly doubled Ben’s revenue 2. How to create role clarity and empower your managers 3. Get inspired by how freedom and profit are possible when you step into your CEO role
Make sure to go follow Ben's salon Sube Hair on instagram and let him know we sent you!✨ @sube_hair ✨💛👉 Ready to step out of daily operations and into your role as CEO?Book a FREE Strategy Call with Larissa to map out your path to $1 million salon success and see if Salon Mastery is the right fit.
Are you paying for a salon manager but still doing their jobs & tasks, yourself?Most salon owners- even the best ones- make the same mistakes when choosing or hiring and leading managers. These mistakes quietly drain sanity, profit, weaken culture, and keep you stuck in the weeds.In this episode, Larissa and Joel unpack the costly mistakes salon owners make with managers and show you exactly what to do instead. You’ll discover the difference, how to create role clarity, and why over-communication is your secret weapon.If you’re ready to stop paying for mistakes and start building a manager you can rely on- this episode is for you. 1. Learn the #1 mistake owners make when “handing things over” to a manager. 2. How to create role clarity that your manager desperately needs from you. 3. A simple perspective shift to help you stop doing it all yourself, empower her to take the reins (without feeling like you’re losing control) so you can start leading like a CEO.
Is the energy in your salon dragging everyone down? Motivation is low, the vibes are flat, and before you know it- one person’s average, uninspired, “meh” attitude will spread through the whole team.If left unchecked, that kind of energy will slowly sabotage your culture, your results, and yep… your profits.That’s why Joel’s sharing his 10 Culture Commandments- a simple, powerful framework to reset attitudes, raise the standards, and bring back that spark your salon needs.If you want a team that shows up with accountability, drive, and energy that raises the entire salon culture- this is the episode for you.3 Reasons to Listen: ✅ Discover why your team defaults to “average” unless you change this 1 thing ✅ The hidden root of most performance problems (it’s not what you think..) ✅ The upgrade that get your team showing up stronger every day
Are you stuck babysitting your team instead of leading your salon with confidence? If you’re tired of walking into your salon and instantly sensing the drama, chasing staff to do the things they should already know, or carrying the weight of accountability on your shoulders - this episode is for you. It’s time to step out of referee mode and into CEO leadership. 3 Reasons Why You Should Listen:1. Learn the 2 biggest leadership headaches salon owners face 2. Why “more staff” doesn’t equal “less drama” (it actually multiplies it) 3. Discover the 3 systems that stop drama before it spreads.
Is your most creative ideas locked away? In this episode, we uncover the one ingredient most Salon Owners are missing: CEO white space.You’ll discover:* * Why your brain needs rest to make smarter CEO decisions * How CEO white space accelerates growth (and why burnout slows it down) * The surprising way your team actually benefits when you step away (without ‘cats away - mice will play’)
If you’re ready to fast-track your next million, it might be time to rethink how you spend your time.3 Reasons to Listen:1. Discover the missing ingredient keeping your salon (and your creativity) stuck 2. Learn how to create space without losing momentum 3. Unlock the secret to faster, better CEO decisions
Could your team secretly be dysfunctional without you even realising it? In this episode, Joel unpacks the 5 key signs that reveal whether your salon team is cohesive, competitive, communal, or toxic. Discover how dysfunction quietly creeps into culture, how to measure it, and most importantly - how to shift your salon into high trust, accountability, and performance. Because your team isn’t just part of the salon… they ARE the machine that drives your million-dollar vision forward.3 Reasons to Listen: ✅ Learn the 5 hidden signs of team dysfunction ✅ Discover the difference between communal, competitive, cohesive, and toxic cultures ✅ Find out how to shift your team into high trust and performance
Are you or your team the reason your salon isn’t growing? In this episode of the Salon Owners Collective Podcast, Larissa unpacks the 3 biggest roadblocks that stop salons from scaling- and the one powerful strategy that can help you break free and unlock unstoppable growth. If you’ve ever felt resentful being stuck on the floor, worried about your top stylist planning their exit, or frustrated by clients not returning, this conversation will show you a new way forward. You’ll discover how to: ✅ Recognise if YOU are the bottleneck in your business ✅ Spot when your team has flatlined and what to do about it ✅ Fix low client retention and stop the churn ✅ Install the Client Flow Method for long-term, sustainable growth This might be the queen move your salon has been waiting for. 3 Reasons You Should Listen:1. Discover the hidden growth roadblocks in your salon. 2. Learn a game-changing method to stop client and team stagnation. 3. Unlock the strategy that could transform your salon into a $1M business.
Sick days. Gossip. Disengagement.They’re not the root problem - they’re a symptom of a bigger leadership gap. In this episode, Larissa Macleman and Coach Joel Bouzaid break down why your team might be quietly side-eyeing you, what they’re waiting for you to do, and how to reset your culture without endless “hard” conversations.We’ll cover how to spot the real cause of draining team behavior, stop tolerating what’s holding you back, and lead your salon with clarity, confidence, and purpose. 3 Reasons You Should Listen to This Episode: 1. Learn why “sickies” and drama are a sign of something deeper in your culture 2. Discover the mindset shift that turns hard conversations into easy ones
Find out how to rebuild trust and engagement with your team
If your salon team leans on you for everything, you’re not leading- you’re bottlenecking. Breaks down the 4 stages of salon growth and introduces a radical shift: trading in “doing” for communicating the future. Learn the 12 Communication Pillars every salon CEO must master to build a high-performing, self-led team and unlock scalable success. You’ll walk away with a new framework, practical tools, and a deep understanding of how to finally lead with intention- and create a business that runs and grows without you. 🔑 3 Reasons to Listen:1. Learn how to shift from lead doer to a visionary leader 2. Discover the 12-pillar communication framework to lead your team 3. Uncover the real reason your team isn’t stepping up (and how to fix it)
What do you do when your Salon team goes from 30 to 60 overnight?I sat down with celebrity stylist and salon owner George Gonzalez, as he shares his journey through massive growth, team mergers, and fearless leadership. We talk about: - What he learned behind the scenes with Oprah Winfrey - How he navigated the unknown while scaling - The leadership approach that helped him successfully merge two salon cultures - What’s next as he prepares to take over another 55-staff salon If you're a salon owner scaling up and craving freedom, this is your blueprint.
Should I sell my salon… or step up and scale?It’s one of the hardest decisions a salon owner can face.Larissa Macleman is joined by Coach Joel Bouziad to discuss the widening gap in the salon industry- between those thriving: growing, hiring, and opening second locations… and those quietly closing their doors.If you’re feeling overwhelmed, stuck, or just unsure of your next move- this episode is here to help you make an empowered decision.We’ll dive into:* The #1 Killer of Momentum * The real reasons salon owners walk away * How to know when it's truly the right time to step up and go for it * What it takes to build a business that gives you freedom, not burnout * How to set up your salon to SELL- or SCALE
Listen now- and get the clarity you’ve been searching for.
Feeling like you’re chasing your business instead of leading it?Larissa Macleman shares why stepping away isn’t a luxury. It’s a necessity. Discover why white space is where million-dollar moves are made, and how to finally create the clarity and strategy your salon needs to grow beyond chaos. You'll also get an exclusive sneak peek into our invite-only retreat in Fiji: Fast Track to Your Next Million. This episode is a MUST for any salon owner ready to stop doing and start leading. 🎧 Hit play now and start thinking like a true CEO.
Feeling drained after a day of clients? It’s probably not the work- it’s the energy you’re absorbing.In this episode, Coach Joel Bouzaid breaks down how to handle complaining or negative clients without letting them hijack your day or your energy. Learn how to lead conversations, set healthy boundaries, and create a workday that feels energising- not exhausting.We cover: The subtle ways you allow clients to control your energy * Conversation redirection tactics * How to coach your team to lead client interactions * Why showing up full* matters more than any technical skill
If you’re ready to stop feeling depleted and start leading the energy in your salon, this episode is for you.🔑 3 Reasons to Listen: 1. Learn how to take control of the client conversation without being confrontational 2. Discover powerful communication frameworks to keep energy above the line 3. Walk away with practical tools to protect your own vibe and wellbeing
Hiring apprentices is exciting- but only if they become valuable team members. So how do you spot a superstar junior early, and train them to be profitable- fast?In this episode, Larissa chats with apprentice expert Amanda Tonge. Together, they uncover what makes a high-performing apprentice, how to structure your training for success, and how to get your juniors bringing in income from day one.Tune in to discover: • What behaviours signal a great apprentice early on • Amanda’s favourite methods for income-generating junior services • How to structure your team to actually support growth and training • Why most salons fail at training apprentices- and how you can avoid it Whether you’ve got a team full of juniors or you’re about to hire your first one- this episode is a must-listen.Make sure to go follow Amanda Tonge on instagram and let her know we sent you!✨ *@amandatonge_haireducator ✨💛And check out Amanda’s book recommendation- The Let Them Theory by Mel Robbins*
Is your team showing signs of burnout, disengagement, or just going through the motions? In this episode of the Salon Owners Collective Podcast, Joel Bouzaid—Boardroom Mentor and leadership strategist inside Salon Mastery—dives deep into why team morale drops and what YOU can do to lift it. You’ll learn how to lead from the front with confidence and inspire performance through intentional leadership strategies like: ✅ The 3 R’s of morale: Recognition, Reminders, Reinforcement ✅ The impact of morale on performance, retention & culture ✅ How to stop staff from “just surviving” peak periods ✨ Why morale is YOUR job (and the ROI it brings!) Ready to take back control of your salon culture and lead a team that thrives? Listen now.
If your calendar is maxed out, you're serving clients all week, and you feel chained to your business... it’s time to buy back your time. In this episode, Larissa Macleman shares how to shift into the CEO seat, reclaim your time, and build a million-dollar business without burnout.You’ll learn:* What your time is worth * The strategic difference between $300K and $1M salons * The real data on how time spent “on the floor” impacts your salon revenue
It’s time to stop doing it all and start doing what matters. 3 Reasons to Listen:1. Reclaim your time as CEO 2. Shift from low-value tasks to CEO-level leadership 3. Get real strategies to buy back your time and scale, lead, and generate demand without working longer hours
What if you could motivate your team, spark growth, and improve performance… all in just 7 minutes? In this episode, Coach Joel reveals a powerful leadership framework designed to transform your team meetings from a time suck into a game-changing tool for growth and engagement. You'll discover how to drive real motivation- and why most Salon Owners are getting this totally wrong. Plus, learn why asking great questions is the key to leading a high-performing team. If you’re ready to step fully into your role as Salon CEO and finally experience true freedom, this one’s for you.3 Reasons To Listen:1. Learn the 3-part model that keeps staff focused on the future 2. Discover the psychology behind what really motivates your team 3. Get the framework that Million-Dollar Salons use to lead powerful, productive meetings in just 7 minutes
When Your Top Performer Becomes the ProblemEver had a top performer slowly morph into your biggest team challenge? In this episode, Larissa Macleman shares how to navigate tricky power dynamics without losing your best team member.You’ll learn:* Why high performers can become disruptive * How to redirect their energy without confrontation * The best method to deliver feedback that sticks * How to protect your salon’s culture
If one team member is dominating the salon’s energy, it’s time to lead smarter- not shrink.3 Reasons to Listen:1. Learn how to prevent one team member from hijacking your culture 2. Discover the best method for effective, non-confrontational feedback 3. Regain control and lead with clarity, even through team tension
In this episode, Larissa Macleman is joined by Joel Bouziad to explore the ONE Queen Move salon owners must make to get unstuck- whether you’re facing decline, stuck in stagnation, or overwhelmed by growth. Discover why incremental tweaks won’t cut it anymore, and how to identify and make your next strategic move that aligns with the modern salon landscape (and where clients + teams are heading in 2025 and beyond). You’ll learn: * Why “holding on” is holding you back * The dangers of being stuck in outdated business models * The transformational impact of a lean & luxury salon strategy
🎧 Tune in now and find YOUR Queen Move.
Do you find yourself avoiding “hard conversations” in your salon?In this episode, Salon Owners Collective founder Larissa Macleman is joined by Dee Lang for a game-changing discussion on why salon leaders often get stuck- and how to reframe conflict.Discover: * What’s really stopping you from taking action * The shift that makes tough conversations feel easier * How to create a positive conflict management culture in your salon
If you’ve ever felt overwhelmed by leadership or struggled to step into your CEO role, this episode will leave you inspired and ready to lead with confidence and compassion. Resources RESOURCE: Take the Health Check!SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Are you tired of discounting, hustling, and posting endlessly without real results?In this episode, Larissa Macleman reveals the truth behind why salon bookings are unpredictable—and what you can do to build consistent demand, attract ideal clients, and fill your books without chaos.Discover the exact “Fill Your Books Formula” that top-performing salons use to create high-converting offers and market them strategically.You’ll walk away with a step-by-step breakdown for creating magnetic offers, increasing bookings, and ditching the marketing overwhelm.3 Reasons to Listen:1. Learn the 6 key ingredients of a high-converting salon offer 2. Stop chasing bookings and start building a reliable marketing system 3. Discover the most common mistakes salon owners make—and how to avoid them
Download your FREE copy of our exclusive Fill Your Books Formula™ here
Is your team stuck earning $50K a year and burning out? Ever wondered if your team could earn more and your salon could scale to 7-figures… all at the same time? In this powerful solo episode, Coach Joel shares the 3-step framework to help salon owners inspire and elevate their teams into $100K earners—without increasing hours or stress. You'll discover how to:* Empower your salon manager to lead with confidence * Improve performance without pushing your team too hard * Build a $100K Club that makes your team want to level up
If you’ve got big goals and a team that’s not quite there yet—this episode will show you the path forward.Resources RESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now! Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
In this episode, Larissa Macleman dives into the real talk: balancing the demands of being a Salon CEO and raising a family.She shares 9 powerful life hacks for thriving in both roles- without the guilt, chaos, or burnout. Get ready to master boundaries, reset your energy, and work smarter- not harder.✨ Topics we cover: The $25/hour vs $100/hour mindset shift * How to automate, delegate, and delete tasks * Why good enough is good enough* for growth * How a simple reset ritual can save your sanity
🎧 Tune in now and discover the small shifts that lead to big freedom and success.Book a FREE strategy call to get clarity and map out your 6-week plan to scale to a million-dollar salon and build a self-sufficient team. Let’s see if Salon Mastery is your next step!Resources RESOURCE: Take the Health Check!SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Are you stuck in chaos while others seem to be soaring?You’re not alone. In this powerful episode, Larissa and Joel dive into what’s really going on behind the scenes of salon overwhelm—and how to rise above it using the powerful CALM method.Discover why your decisions feel riskier than ever, why your team might be wobbling, and most importantly, how to take back control and thrive in today’s unpredictable landscape.Inside this episode:* What VUCA means (and why you’re living it) * The mindset shift that transforms confusion into clarity * How Salon CEOs build calm in the middle of the storm
It’s time to take action—not anxiety.Book a FREE strategy call to get clarity and map out your 6-week plan to scale to a million-dollar salon and build a self-sufficient team. Let’s see if Salon Mastery is your next step! Resources RESOURCE: Take the Health Check!SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
“I Love Hair… But I Think I’m Done” – The Hidden Truth About Stepping Away From the ChairIn this episode, Larissa dives deep into the emotional and strategic journey of letting go of the chair and becoming the CEO your business needs. If you’re a salon owner stuck in the weeds, feeling stretched, or unsure how to let go without losing the love—you need to hear this.Discover:* The 4 signs you’re ready to stop taking clients * How to replace yourself (without the guilt) * Why stepping back is the most powerful move you can make
✨ Ready to step out of the chair and into leadership? Book your FREE Salon Strategy Call now: Click here to bookResources RESOURCE: Take the Health Check!SALON MASTERY: Apply Now to our Salon Mastery Program!Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
You’re showing up, doing your best… but your team? Something just feels off.In this episode, Salon Owners Collective Coach Joel Bouzaid dives deep into the invisible force that shapes your salon’s success—your team culture. If your once high-performing team feels disconnected, unmotivated, or a little “meh”, this is for you.*🔎 You’ll uncover: The REAL reason your team vibe feels fractured (hint: it’s not just them) * How to lead your team without draining yourself * The difference between confused and clean communication * Our powerful 1:1 method to boost performance * How to reconnect your team with your vision and purpose
✨ Culture doesn’t fix itself. You do. 🔗 Book a free Salon Strategy Call with Larissa Let’s create a simple plan to rebuild your dream team and grow toward $1Million in revenue—without the burnout. 💥 3 Reasons Salon Owners Should Listen to This Episode:1. You’ll finally understand why your team feels disconnected—and what to do about it. 2. Learn how to lead with clarity, not chaos—even when you’re exhausted. 3. Get actionable tools to rebuild team motivation and performance fast.
Resources RESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Success Isn’t a Secret—It’s Rented DailyIn this week’s episode, I sit down with award-winning stylist and salon CEO Sam James, who gives us the full backstage pass to her winning moment—and the 13 years it took to get there.Sam opens up about the real behind-the-scenes of success: the failed attempts, the evolving team, the culture she built, and the leadership mindset that changed everything.If you’re a salon owner chasing next-level growth, this conversation is your reminder that success doesn’t come from luck—it comes from relentless clarity, grit, and heart.👑 What we cover: Building award-winning collections (without losing your mind) * How to lead a loyal, culture-first team * Why you must stop scrolling and start doing * How motherhood shifted Sam’s leadership style * Setting realistic goals that actually* get results
Make sure to go follow Sam James on instagram and let her know we sent you!✨ @samij_hair ✨💛👉 Ready to step out of daily operations and into your role as CEO? Book a FREE Strategy Call with Larissa to map out your path to $1Million Salon success and see if Salon Mastery is the right fit.Resources RESOURCE: Take the Health Check!SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Thinking about buying a salon or scaling your existing one?Before you dive in, I need to share the 5 most common — and costly — mistakes I see investors and salon owners make.In this episode, you’ll learn: ✔ Why oversimplifying the business could kill your growth ✔ How to build a team that stays, thrives, and grows with you ✔ The secret to engineering profit (even if you’re already at $1Million) ✔ Why going hands-off too soon is a recipe for disaster ✔ How smart salon CEOs make data-driven decisions, not guesses Whether you’re an investor stepping into the salon industry or a stylist-turned-owner ready to lead with confidence, this episode is packed with lessons to help you scale strategically- not chaotically. ✨ Book your free Salon Strategy Call with me to create your roadmap to $1Million and see if Salon Mastery is the right fit for you. www.salonownerscollective.comResources RESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Program now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a business program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
You finally hire a manager, hoping they’ll take daily tasks off your plate… but before long, you’re still the one solving problems, running team meetings, and making all the decisions. Sound familiar?You’re not alone — and here’s the truth: most salon owners accidentally sabotage their managers by holding on too tight, micromanaging, and never truly letting go.In this episode, we uncover why so many salon owners fall into this trap — and how to stop.You’ll learn:* The #1 reason you keep getting pulled back into daily operations * How to define clear roles and responsibilities between you and your manager * The key to delegating with confidence, without “dump and run” * Why letting go isn’t just scary — it’s essential for scaling * How to shift from problem-solver to powerful Salon CEO
We’ll also show you why stepping into CEO leadership isn’t just about you — it’s about empowering your team to step up with you, and building a business that can grow beyond you.If you’re tired of doing your manager’s job and feel stuck in the weeds, this episode will give you the clarity and courage you need to finally cross that bridge into freedom and profit.You don’t have to stay stuck. Here’s why you should listen to this episode:1. Understand why your manager isn’t stepping up (and how you might be the reason!). 2. Learn how to delegate with clarity so your manager can lead — not rely on you. 3. Get inspired to finally step into your CEO role and create a salon that runs without you.
Resources RESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Running a salon should be rewarding—but if you’re stuck in team drama, constant conflict, and losing great staff, it can feel like a never-ending battle.
Are you spending more time managing personalities than actually growing your business?
Do you feel like no matter how much you communicate, your team still doesn’t ‘get it’?
Are you constantly stuck in the middle of salon gossip, complaints, or misunderstandings?
If any of this sounds familiar, you’re not alone. Many salon owners believe their team is the problem—but the real issue is how you’re leading them.
In this episode, leadership expert Joel Bouzaid breaks down the silent killer that’s keeping your business stuck: poor communication. He’ll reveal how top salon CEOs transform staff conflict into trust, efficiency, and loyalty—without micromanaging or burning out.
What You’ll Learn in This Episode:
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The hidden communication mistakes that create drama & high staff turnover
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How to stop reacting to problems and start leading with confidence
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The secret to reading between the lines (so you actually understand what your team is saying)
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How to build trust & loyalty—so your team works with you, not against you
If you’re tired of feeling like the middleman in your own business, constantly fixing problems instead of growing your salon, this episode is for you.
Resources RESOURCE: Take the Health Check!
SALON MASTERY: Apply Now to Salon Mastery Coaching now!
Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Let’s be honest—salon burnout is real, and it’s something no one talks about enough. If you’ve ever thought, I just want to sell my salon and walk away, you’re not alone. But here’s the truth: burnout doesn’t happen just because you’re working hard. It happens when you’re working hard without direction—stuck in a cycle of firefighting, decision fatigue, and never-ending to-do lists.But what if you could change that? What if your salon ran smoothly without relying on you 24/7?In this episode, I’m sharing how to stop the burnout spiral and start leading with clarity, ease, and confidence. You’ll learn: ✔️ The 3 biggest burnout traps salon owners fall into—and how to escape them ✔️ The 80/20 rule for salon success (and why the most profitable salons are actually boring) ✔️ How to ditch reactive mode and step into leadership with a clear game plan ✔️ The power of systemizing and delegating so you can stop doing everything yourself ✔️ Why carving out 20% of your time for creativity and innovation will reignite your passionYou don’t have to run yourself into the ground to build a thriving, profitable salon. You can have both success and sanity—it just takes the right strategy. Here’s why you should listen to this episode:1. Discover why burnout happens and how to avoid it (for good!) 2. Learn how to create a repeatable, profitable salon model that works for you 3. Get practical steps to ditch overwhelm, reclaim your time, and finally enjoy your business again
Resources RESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Losing a team member is tough. But losing 80% of your team at once? That’s every salon owner's worst nightmare.It’s overwhelming. It throws your business into chaos. And honestly? It makes you question if you even want to keep going.That’s exactly what happened to Bronwyn. She went from leading a thriving team to running her salon with just one other person. But instead of giving up, she rebuilt from the ground up—this time, with the systems, mindset, and leadership skills needed to create a strong, resilient, and high-performing team.If you’ve ever struggled with staff retention, team culture, or hiring the right people, this episode is for you.In this episode, we dive into:✔️ The 3 essential pillars of building a salon team that thrives✔️ Why losing team members isn’t always a bad thing—and how to use it as a reset✔️ The leadership mindset shift that will transform the way you run your salon ✔️ How to create a salon culture that attracts, develops, and keeps top talentYou don’t have to stay stuck in survival mode or keep struggling with hiring and retention. Tune in now and learn how to lead your team with confidence and ease.Here is why you should listen to the full episode:1. Learn how to rebuild after major staff losses—without losing momentum. 2. Discover the 3 key leadership shifts that will strengthen your team and culture. 3. Find out how to create a salon your team wants to stay in—so you’re not constantly hiring and training.
Resources RESOURCE: Take the Health Check!SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
If you’ve ever felt frustrated that your team just doesn’t “get it,” you’re not alone. You give instructions, you explain things once, and yet—mistakes happen, tasks are forgotten, and you find yourself constantly fixing things that should’ve been done right the first time.It’s exhausting. It slows down your business. And honestly? It makes you feel like you’re carrying the whole damn thing on your own shoulders.The truth is, assumptions are killing your leadership. You assume your team knows what to do, that they remember what you taught them months ago, and that common sense is, well, common. But it’s not. And that’s where the breakdown happens.In this episode, I’m sharing a leadership lesson I learned the hard way—while painting my kitchen. Because just like in your salon, a little bit of extra communication and planning up front can save you a whole lot of frustration later on.You don’t have to keep repeating yourself, micromanaging, or feeling like the only one who can do things right. Tune in and find out how to lead your team with clarity, confidence, and ease.Here is Why Your Team Isn’t Meeting Your Expectations Here is why you should listen to the full episode:1. Learn why your team isn’t performing the way you want—and what’s really missing. 2. Discover the key mistake you’re making that’s creating more work for everyone (including yourself). 3. Find out the simple leadership shift that will set your team up for success and make your business run smoother.
Resources RESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Ever feel like your brain is running at 100 miles per hour, bouncing between a thousand ideas, struggling to stay focused, and constantly battling distractions? You’re not alone.Jo Thomas, salon owner and Salon Mastery Success Coach, recently discovered she has ADHD—and it changed everything. From feeling overwhelmed and scattered to learning how to harness ADHD as her superpower, Jo shares the highs, the struggles, and the powerful lessons she’s learned along the way.Here’s why you need to listen to this episode:* Discover the hidden signs of ADHD that many salon owners might unknowingly have. * Learn how ADHD impacts leadership, decision-making, and team management. * Find out how Jo turned what she once saw as a weakness into one of her biggest strengths.
If you’ve ever struggled with focus, consistency, or structure in your salon business, this episode is a must-listen. Jo’s story might just be the perspective shift you need to take control, work with your brain (not against it), and turn your challenges into strengths.Here is… Discovering You Have ADHD as a Salon OwnerResources RESOURCE: Take the Health Check! SALON MASTERY: Join Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Jo by joining The Salon Mastery Program, click here to join
You need to get on the train, jump on the fast track, and start making some Queen moves in your business!If you keep doing the same shit you did in 2024, you’ll be left behind in 2025. The gap between salons that are just surviving and those that are THRIVING is about to get a whole lot bigger.Right now, you’re stuck, spinning your wheels, buried in the day-to-day chaos of running a salon. You’re overworked, underpaid, and wondering why your team isn’t stepping up. You’re exhausted from putting out fires, and let’s be real—your business is running you, not the other way around.Something has to change…There are 11 Queen moves that the most successful salon owners are making this year. If you want to build momentum, create a high-performing team, and finally take control of your business, you need to know what they are.Salon Mastery Boardroom Coach, Joel, and I are breaking it all down!Here is 11 Queen Moves You Need to Make in 2025Here is why you should listen to the full episode:1. Discover what’s keeping you stuck and how to break free. 2. Learn the critical shifts successful salon owners are making right now. 3. Find out the first step to reclaiming your time, your team, and your profit.
Resources EVENT: Fast-Track to Your Million-Dollar Salon… Unlock the Ultimate Proven Roadmap to Achieve Your Goals Faster in 2025… SECURE YOUR SPOTRESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
You are in a unique position.As a stylist or therapist, you build deep, trusted relationships with your clients. You see them at their most vulnerable, hear their personal stories, and sometimes, notice things that others don’t.But what if you suspect something is wrong? What if a client—or even a team member—is silently struggling with something far more serious than just a bad day?Domestic abuse is more common than you think, and during this episode, we’re diving into the crucial role salon owners and professionals can play in being a safe space for those who need it most.Our guest, Liz McKeon, shares how she became the UK and Irish ambassador for Shearhaven—a program designed to train salon professionals on recognizing the signs of domestic abuse. More importantly, she reveals why this matters now more than ever.This conversation isn’t easy, but it’s necessary. If you want to be more than just a salon owner and truly make a difference in people’s lives, this episode is a must-listen.This is How Salons Can Help Combat Domestic AbuseHere is why you should listen to the full episode:1. Learn why salons are a powerful safe haven for those experiencing domestic abuse. 2. Discover the hidden signs that someone might be in danger—even if they’re not saying a word. 3. Understand the simple but critical steps you can take to offer support without overstepping your role.
Resources EVENT: Fast-Track to Your Million-Dollar Salon… Unlock the Ultimate Proven Roadmap to Achieve Your Goals Faster in 2025… SECURE YOUR SPOTRESOURCE: Take the Health Check! SALON MASTERY: Apply Now to Salon Mastery Coaching now!Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. COMMUNITY: CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.Connect with LizShear Haven WebsiteShear Haven Training30 Days to Beauty Business Success BOOKInstagram
$1 Million Salons aren’t always profitable… Seems crazy, right? But when you don’t know your numbers (or aren’t doing them correctly), whilst you may be making $1 Million in revenue… you might actually be running your business into the red! There are 3 reasons why your Salon isn’t profitable at $1 Million…I’m breaking down the steps you need to take to turn your Salon around and help you break through your Salon’s growth ceiling so you can start prioritising profit!Your business can be successful and grow in 2025 IF you learn how to become profitable.This is: 3 Reasons Why You’re Not Profitable at $1 MillionHere is why you should listen to the full episode:1. Learn why profit is a choice 2. Understand why you’re not profitable 3. Know how turn your Salon around
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
“Everything will work out!”Have you ever thought about starting your own product line? Something that you have created from scratch that is perfect for you and your clients… Sounds like a good idea, right? But it feels a little daunting too! Which is why I’m sure excited to be chatting with Ashleigh, founder of The Facialist. Ashleigh is a successful Salon Owner who decided to transform her Salon during the pandemic… Ashleigh created her own product line that seamlessly integrated with The Facialist.We’re breaking down Ashleigh’s journey, the challenges of product development, inventory management and how to maintain a strong vision!This is Should You Create Your Own Product Line? Here is why you should listen to the full episode:1. Learn the steps to creating your product line 2. Understand the challenges of product developement 3. Know Ashleigh’s top tip to maintaining a strong vision
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click HERE to access the exclusive offer!Connect with AshleighInstagramConnect with The FacialistInstagram FacebookWebsite
You need to get on the train, jump on the fast track and start making some Queen moves in your business. If you keep doing the same shit that you did in 2024, you will be left behind in 2025. The gap between Salon’s who are just surviving and those who are THRIVING is about to get a whole lot bigger.Which is where AI comes in… AI is about to change our industry and you need to start incorporating it into your business. When you use AI, it will actually help you lead your business better. AI is your own personal assistant, helping you to improve customer service, streamline your business operations and help you get shit done!The world of AI is so much bigger than ChatGPT and you need to get on board if you want to grow your Salon in 2025.Salon Mastery Boardroom Coach, Joel and I are sharing why you need AI in your Salon! Here is Are You Ready for the Rise of AI in Salons?Here is why you should listen to the full episode:1. Learn WHY you need AI 2. Understand how AI can help you in your Salon 3. Know how implement AI
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
What actually happened in 2024?We started to see changes in consumer behaviour… rebookings, deposits, buying retail and then also changes with our team and technology. But what do these changes actually mean for your Salon and for our industry? And how do these changes affect how you do business in 2025?On this episode of the Salon Owners Collective Podcast, Shortcuts co-Founder, Jo and I are breaking down the key figures from the Shortcuts Industry report…Some of the results may surprise you! Here is Is the Hair and Beauty Industry Going Downhill? Here is why you should listen to the full episode:1. Learn what happened in 2024 2. Understand what these industry stats mean 3. Know how to get a head in 2025
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Shortcuts 2024 Industry Report: https://go.shortcuts.com.au/2024-industry-report Shortcuts Website: https://www.shortcuts.com.au/ Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware Jo’s LinkedIn:** https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au
It’s time to get on the Fast-Track…2025 is bringing a big change to our industry! If you don’t get on board and adopt new technology, have a clear vision and act with precision then you will be left behind. The gap between Salon’s that are struggling and Salon’s that are thriving on the Fast-Track will get bigger.It’s up to you to decide if you want your Salon to thrive or not!I know what you’re thinking, “Larissa, life is already fast enough… I don’t think I can go faster!”. But faster does not mean more stress… it’s actually the opposite…I’m sharing the 3 steps you need to take for your Salon to grow and thrive in 2025 on the Fast-Track. This is: 2025 Will Make or Break Your Salon…Here is why you should listen to the full episode:1. Learn what the Fast-Track is 2. Understand why the Fast-Track is less stressful than you think 3. Know how to thrive in 2025
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now for The Salon Mastery Program now.Resources The Ultimate Salon Health Check: Will Your Business Thrive in 2025CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
I know how you feel, you’ve been grinding non-stop all year… even more so in December! But now, you’re exhausted and there’s still 285762 things left for you to do before the New Year! You need to deep clean the Salon, order stock, think of a killer offer to get clients booked into January, plan your goals for 2025 AND then you still need to wear all the hats at home of a mother, wife, sister and friend! But if you try to cram everything into the next two weeks, you’ll be starting the New Year off on the wrong foot… You need to learn the transformative power of a short break!In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, is sharing how you can avoid burnout by stepping back and disconnecting so you can kick off the New Year with a BANG!Here is Why You Need to Take Time Off Right Now!Here is why you should listen to the full episode:1. Learn why you feel stuck in your Salon 2. Understand the difference between a $1Million Salon and a $500K Salon 3. Know how to level up
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
What do you want your Salon to look like when you’re ready to sell? Selling your Salon is an emotional back and forth process… should I sell? Should I stay? How much is my Salon worth? What would I even do next? Omg this is all too hard and stressful,l I’m just going to keep doing what I’m doing!It’s a process that many Salon Owners start many times! I seriously thought about selling my Salon 5 times before I actually did. But, each time, I wasn’t really ready and it wasn’t actually the right time for me to sell… until it was!I am very excited to be sharing with you this chat that I had with a very good friend of mine, Janine, who a couple of months ago sold her Salon! Janine is here on the Salon Owners Collective Podcast telling you everything she learnt about the process, the emotional challenges, practical steps and what she is doing now…This is When is The Perfect Time to Sell My Salon?Here is why you should listen to the full episode:1. Learn when is the right time to sell 2. Understand how to get ready to sell your Salon 3. Know what steps you need to take
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click HERE to access the exclusive offer! Connect with JanineInstagram Connect with the Salon AuntieInstagramFacebookColour Bar Website Salon BrokerAmy Gardiner | Salon Broker
Anyone else working 40+ hours a week in December so by the time Christmas Day comes around… you have to sneak off for a cheeky nap? But, imagine if you didn’t have to do that! It’s Christmas Day and you’re feeling alive (rather than totally exhausted) and you can actually enjoy spending time with your friends and family without your eyes getting heavy at 1pm! Even better… you can actually use the time between Christmas and New Year to plan your Salons growth for 2025! Because when you exhaust yourself in December, by the time you open your doors in January… you haven’t even thought about your goals for the New Year.Which is where The 4-2-4 Business Blueprint™ comes in handy! When you set yourself up for 4 weeks of success in December, you can take 2 weeks of to relax and plan the next year so you kick off the first 4 weeks of 2025 with a BANG! Salon Mastery Boardroom Coach, Joel and I are sharing the 3 Ways to Successfully Navigate the Christmas Cray-CrayHere is why you should listen to the full episode:1. Learn The 4-2-4 Business Blueprint™ 2. Understand why it’s important to have whitespace 3. Know how you can give yourself a 2 week break!
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
“I’m addicted to the chaos of being a stylist”Have you ever felt like that before? Where you thrive off the chaos in a Salon… especially around Christmas! You know, the back to back clients, squeezy appointments, the excitement when you smash your targets and just the overall buzz that happens in December.For many stylists, this addiction to chaos extends far beyond just December… Which, in time, can be EXHAUSTING and lead to burnout. When you’re living in a state of chaos, you mentally and physically feel totally drained. But when you have the tools to manage stress (and avoid the chaos) and set boundaries with your team, clients and family… especially around Christmas, exhaustion and burnout become a distant memory! If you want to thrive this Christmas and actually have the energy to spend time with your family, you need to implement these tactics…Which is why I am super excited to be sharing this chat I had with Hayley, The Resilient Hairdresser. Hayley knows all about struggling with and then overcoming burnout! This is How to Avoid Burnout This ChristmasHere is why you should listen to the full episode:1. Learn the difference between stress and burnout 2. Understand why we feel burntout… especially at Christmas 3. Know the tools to help you manage burnout
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
“Frick… I’m exhausted”When you first open your Salon, you’re excited! Excited to be your own boss, have your own space, your own team… and make your own money! But the excitement wears off and 3 years down the track you feel completely exhausted. You begin to feel like a glorified stylist that also has the stress paying people. I felt like this too. And it was hard because you feel emotionally drained, you’re working 60 hours a week and you're not growing!But the difference between a $1 Million Salon and a $500K Salon is…. they have skill… The skills to know when to Step Up, Out and Off the Floor!In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, is sharing how you can become unstuck in your Salon… Here is Stepping Up, Stepping Out and Stepping Off the FloorHere is why you should listen to the full episode:1. Learn why you feel stuck in your Salon 2. Understand the difference between a $1Million Salon and a $500K Salon 3. Know how to level up
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.The E Myth - Michael Gerber
December is often your busiest month… every single client you have ever served comes to your Salon right before Christmas!Which is great, but it means January and February are very quiet!And it can be quite stressful. You’re on a high, just had your best December and then you kick off the New Year very gappy and struggling to get clients booked in.But what if there was something that you could do to boost your Salon’s cash flow by $20 - 30k in January and February? Something that is easy to implement, you could kick it off in December when you’re talking to your 5-star clients and it’s not going to feel like a massive project that you’re starting at the end of the year… I’m talking about memberships!This is something that I implemented into my Salon (I actually did it because we wanted to renovate!) and I loved it…So it was fitting that I bring Shortcuts co-founder Jo, back on the Salon Owners Collective Podcast as she was the one that actually told me about this strategy all those years ago! Here is The One Thing That Will Increase Your Cash Flow in January Here is why you should listen to the full episode:1. Learn how to boost your cash flow in January 2. Understand how memberships work 3. Know the steps so you can get started now!
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.CLICK HERE for Shortcuts Guide to Salon Memberships! Connect with Shortcuts Shortcuts Website: https://www.shortcuts.com.au/ Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au
Only 6% of your followers will see your Instagram post!
Crazy, right? We put so much time and effort into taking the perfect picture and writing the perfect caption… and then almost none of our followers get to see it! And what’s even crazier… it takes 6 months of emails or DMs before a client even books their first appointment with you.
Marketing seems like a lot of work to have to wait 6 months for one new client!
But what if there’s something you could do to make your social media marketing more effective? The best part, once you’ve set it up… it does all the work of ‘warming up’ followers to become clients so that you don’t have too!
I’m talking about automating EVERYTHING; comments, DMs, REPLIES to DMs! Automations change the way you do your marketing. I’ve loved and used automatons for years… in fact, you may have received an automated message from me before…
If you want to grow your Salon and attract new clients, automations is the way to go!
I am very excited to be sharing with you this chat that I had with Georgia, a Marketing superstar and owner of SalonBot about all things automations.
This is the Turning Followers Into Lifelong Clients…
Here is why you should listen to the full episode:
- Learn what is an automation
- Understand how to use automations to attract new clients
- Know how to successfully implement automations into your marketing
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Apply Now to Salon Mastery Coaching now.
Shortcuts Salon Software
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click HERE to access the exclusive offer!
Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Connect with Georgia
Website
Resources Mentioned
Georgia's Quick Start Guide
Sell Like Crazy
I can’t go on holiday… what if someone is sick? Or a client complains? And what will my team do if a pipe bursts?!
The thought of leaving your team can be super stressful and that’s before you’ve even booked any flights! But sometimes, a holiday away from your team is actually the best thing you can do for your business…
You come back feeling refreshed, with new fresh ideas on how you’re going to elevate your Salon (I mean… it’s hard to completely shut off and not think about your business!). And your team has a new sense of confidence that they can keep everything running smoothly without you.
But it takes some time to get to a place where you trust your team enough to leave them for a week (or maybe 6!) and that they feel prepared and ready to know what to do to manage daily operations.
Salon Mastery Boardroom Coach, Joel and I are sharing the 5 steps to prepare your team for your holiday!
Here is Salon Owners Need Holidays Too!
Here is why you should listen to the full episode:1. Learn the MEDAL framework 2. Understand how to prepare your team for your holiday 3. Know how to give your team the tools to succeed
CLICK HERE and I’ll DM you the MEDAL Guide!
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Apply Now to Salon Mastery Coaching now.
Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
She had $70K in her everyday account but still tried to barter! Everyone may be talking about the economic crisis, but not everyone is affected by the economic crisis. Your clients can afford to come to the Salon and pay full price for their service… and buy a product or two before they leave. And if they're not, it’s because you’re not marketing your value!Have you stopped buying fresh flowers for reception? Moved from shelves full with products to only a handful for clients to buy? Are you complaining with your client about how expensive everything is right now?All of these changes (although they may seem small) are eating away at your value. Instead of communicating that you’re a Salon that people can come to relax and feel pampered… you’re telling people that you’re struggling too. For clients to prioritise and value you and your Salon, you need to move to a Marketing Mindset…I am very excited to be sharing with you this chat that I had with Milly, a Salon Owner who’s marketing mindset took her $15K Salon to $60K, 6 months after she bought it!This is the 3 Steps to a Marketing Mindset Here is why you should listen to the full episode:1. Learn why value is important 2. Understand how to communicate your value to clients 3. Know how to adopt a Marketing Mindset
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.Connect with MillyInstagramFacebookResources MentionedPsychology of SellingPaul Scanlon
Anyone else an overwhelmaholic? Like all you do is stress about work, creating a winning culture and how you’re going to pay the fricken bills! And yes it would be nice if you could relax, have three massages a week and learn how to chill out… but it’s not that simple. How can you figure out what’s overwhelming you when EVERYTHING seems overwhelming. So instead you let the overwhelm continue and you get this weird internal feeling that everything is irritating you! Then one day it randomly comes out, like when the car door won’t shut properly… so now you’re shitty at the car door. Or are you?But if you don’t take that first step… your business will never move forward! You need to get your Salon back into momentum.Salon Mastery Boardroom Coach, Joel and I are sharing the one thing that will change your life… and your business!Here is The One Thing To Get Your Salon Back in Momentum Here is why you should listen to the full episode:1. Learn the signs of overwhelm 2. Understand how overcome overwhelm 3. Know how to get your Salon back in Momentum
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Do you stay awake at night thinking about cash? I know I have definitely had many sleepless nights thinking about how I’m going to be able to pay the team, how am I going to pay the bills… how am I going to pay MY bills at home? It can be a non-stop conversation that goes on in our heads!But, I have the answer to solving all of your money problems… and it’s not redesigning another package or offering a discount… In fact, the answer is something that a lot of other industries do already… including the gym and Netflix! Memberships are the secret to moving your Salon forward, helping you to plan (and see) your Salon’s future growth.Memberships will also help you rebook and retain 5-Star Clients™!I’m excited to share this conversation I had with Jo from Aglow about why you need to introduce memberships to your Salon. Here is How She Increased Monthly Revenue by $75KHere is why you should listen to the full episode:1. Learn what Salon memberships are 2. Understand the benefit of memberships 3. Know how to implement memberships into your Salon
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.Connect with JoWebsite: https://www.getaglow.co/ Instagram: https://www.instagram.com/aglow.club/ Facebook: https://www.facebook.com/aglow.club Jo’s LinkedIn: https://nz.linkedin.com/in/jo-blundell-21461a13?trk=org-employees
I used to worry that people would judge me for being successful…But over time, I learnt that it’s ok if people judge because money makes the world go around. I’m a big believer that profit is a choice. There are many decisions we make as a business owner that will ultimately impact whether or not we are profitable. And having a Million Dollar Mindset makes all the difference. And to grow your Salon… you NEED to have a Million Dollar Mindset.In the Salon Mastery Program, I like to say DTFW or Do The Fricken Work. Which basically means if you want to be profitable, you need to actually do the work! No more ‘but Larissa, I’ve never been good at maths”... If you’re want to make a $1 Million (and pay yourself too #CEOLife) there are 5 lessons you need to learn. I’m sharing the 4 steps that will help you DTFW and become profitable in your Salon! It will be a game changer for not only your business, but your life. This is: Million Dollar Mindset: 5 Lessons You Need to KnowHere is why you should listen to the full episode:1. Learn why profit is a choice 2. Understand how to do the fricken work 3. Know how to pay yourself
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
When is the right time to just jump and expand your Salon?Your team is booked and busy, clients are coming in and things are starting to feel a little cramped. Do you expand into a larger space, or even open a second location! But what if you stop growing and suddenly you’re stuck paying rent you can’t afford… Or what happens if, out of the blue, someone offers to buy your Salon! Do you take the first offer you receive? Try and negotiate? Or shop around and see if anyone else is interested in buying your Salon? Both decisions are equally big and life changing! And sometimes, they’re decisions that you spend weeks, months or even years going back and forth on what to do… that you end up never making a decision at all! I’ve talked to a few Salon Owners recently who are making these life changing decisions right now! I knew the perfect person to talk to about expanding and selling your Salon, is Hady, founder and former CEO of Forme Spa… she grew her Salon to 9 locations before selling. Here is When to Expand or Sell Your Salon…Here is why you should listen to the full episode:1. Learn what it takes to expand or sell your Salon 2. Understand when it’s time to make a change in your business 3. Know how to make that life changing decision
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
“Nothing I do makes my team happy!”It can be tricky to juggle what’s best for you and your Salon whilst also balancing what’s best for your team as individuals… but sometimes, you have no idea what to do. Your team wants to earn more money… you show them how BUT then they complain about working... you can’t win!As a Salon Owner, there are 3 keys YOU need to be doing as the leader of your business if you want a motivated team that helps you reach your Salon’s goals. I promise it’s a lot easier than you think!Because when your team is content and excited to work… they become better stylists and therapists! No more ‘everyone feels the same… we’re all unhappy’. It’s time to get in the driver's seat and lead your team to success. In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, will be breaking down what to do when your team is unhappy… Here are the 3 Key to Turn Team Discontent into Salon SuccessHere is why you should listen to the full episode:1. Learn the process to managing your team’s feelings 2. Understand how to become a leader 3. Know how to lead by example 4. Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
How many times do you talk to your accountant?Just during tax time, right? And then maybe once or twice more throughout the year when you’re making a big business decision. But, you should be talking to your accountant every quarter at the very least… if you want to fast track your Salon’s growth!I’m going to say it again, your number will always tell you what to do and what leavers you can pull to grow. If you’re not looking at your numbers on a regular basis, how are you going to know if you can afford to give your stylist a pay rise? Do you need to increase your prices? Should you be changing your products? What SHOULD you do next to move the needle in your business? These are decisions that shouldn’t be limited to once or twice a year… you should be reviewing and evaluating all the time!I’m excited to share this conversation I had with the wonderful Jolene and Kristi from the Summa Collective about looking at the numbers to grow your Salon. Here is What Your Accountant Isn’t Telling You.. Here is why you should listen to the full episode:1. Learn why you need to know your numbers 2. Understand how to use the numbers to grow 3. Know how often to meet with your accountant
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Jolene & KristiWebsite: https://www.thesummacollective.com/ Instagram: https://www.instagram.com/thesummacollective/ Facebook: https://www.facebook.com/thesummacollective Resources Mentioned:Profit First for SalonsWinning the Week BookUnreasonable Hospitality Book
Jenny is disengaged, disruptive, she’s not hitting her KPIs and the team are starting to notice… should I fire her? When a team member is negatively impacting the energy and motivation of the team, you need to take action to get everyone back on track. But you can be left wondering if something is wrong. You talk to her but she keeps saying everything is ok… what do you do? Can you afford to let her go? Can you afford to keep her even though her attitude is affecting the rest of the team? It all can be resolved if you approach the conversation of ‘how are you?’, differently to how you normally do! As people, we often tell people that everything is fine… even if it isn’t. We don’t want to be a burden on people, or sometimes we don’t even realise our attitude has changed!As a Salon CEO and the leader, it’s up to YOU to be curious and dig a little deeper when someone keeps saying that everything is ok… it may even save you from firing your best stylist. Salon Mastery Boardroom Coach, Joel and I are sharing a problem an Owner in The Boardroom was facing when it came to her best stylist… Here is Should I Fire Her?Here is why you should listen to the full episode:1. Learn when it’s time to be curious 2. Understand how to chat with a disengaged team member 3. Know how to save your best stylist
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
You're a Salon, not a charity… The world of marketing can feel overwhelming… you have emails, newsletters, the ever growing list of social media platforms and of course, ads! But is the time and money you’re spending on these marketing channels really worth it? Or are you pouring money down the drain? Marketing channels are there to market your Salon, but if they’re not bringing clients into your door (that rebook too!)… you may need to re-evaluate your marketing strategy. Because there’s no value to your business in spending hundreds and thousands of dollars a month on marketing if none of those new clients ever rebook! Otherwise, you’re basically donating money to Meta like it’s a charity. I’m excited to share this conversation I had with Belinda, the Ads expert who knows how to create ads that convert clicks into long term clients. Here is Does Your Salon Actually Need Paid Ads? Here is why you should listen to the full episode:1. Learn what makes an effective ad 2. Understand what you’re currently getting wrong 3. Know how to turn clicks into long term clients
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with BelindaWebsite: https://belindairvine.com/ Instagram: https://www.instagram.com/belinda.irvine/?hl=en Facebook: https://www.facebook.com/beldigitalmarketing
If your Salon hits a growth ceiling… It's because of you!Clients are coming in, your team is busy, you’re finally profitable but you’re not sure if you should jump and recruit a new team member before you need it. If you recruit team members too early, your growth might slow down and suddenly you can’t afford to pay them OR you recruit too late and your team feels overwhelmed and overworked… whilst trying to train someone new.It takes 3 months to recruit and train someone…So, in a perfect world, you would recruit someone 3 months before you need them. And I know what you’re thinking… “Larissa, I can’t see the future!”. But actually, you can… sort of. Your numbers will always tell you what to do. If you’re wanting to grow in 2024 and beyond, you need to be 3 steps (or 3 months ahead). I’m sharing a recruitment roadblock that an owner in the Salon Mastery Program overcame before she went away on holiday for 3 weeks! This is: When Is the Right Time to Hire a New Team Member? Here is why you should listen to the full episode:1. Learn when to identify growth 2. Understand why your need to be a mentor 3. Know when it’s time to recruit a new team member
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Podcast: The 5 Warning Signs That Your Employee is Leaving…
You need to know your purpose and your brand! As a Salon Owner, you often go into business because you love doing hair and beauty, right? But you can lose yourself along the way. You get caught up in spreadsheets and recruitment and can start to forget why you even started… Knowing your purpose plays a key role in your Salon’s success! Your personal drive and motivation, your clients eagerness to rebook and your ability to balance motherhood with work… all relies on you knowing your personal purpose. Without it, you can feel loss and misguided and begin to lose why you ever became a Salon Owner in the first place. You need to know your purpose! I’m excited to share this conversation I had with Edna from Ed&i, where we chatted about why you need to know your purpose. Here is why you should listen to the full episode:1. Learn why you need to know your purpose 2. Understand how to build a brand 3. Know the importance of balancing motherhood and business
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with EdnaWebsite: https://ednibod.com/ Instagram: https://www.instagram.com/edni.body/ Facebook: https://www.facebook.com/ednibody/ Edna’s Instagram: https://www.instagram.com/edna.swart/ Think and Grow Rich: https://www.amazon.com.au/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331
What would you do if your team was offered a pay rise at another Salon? During a time where it feels like everyone is leaving to go solo… retaining your team is crucial. But not all Salon Owners post a job ad that says ‘We’re Hiring’. Instead, they choose to directly contact stylists and therapists to offer them a job! Do you let your team go? Try to convince them to stay? Or offer them a pay rise even if you can’t afford it? I have a different idea… there is a way to hold onto your team without giving them a pay rise before you’re ready! Salon Mastery Boardroom Coach, Joel and I are breaking down a situation that recently happened to one of our Salon Mastery Owners! We’ll be sharing what to do when your team says they’re been offered a job at another Salon. Here is Empowerment Over Entitlement: Standing Firm Against Your Teams Demands Here is why you should listen to the full episode:1. Learn what to do when your team is offered another job 2. Understand how to respond to your teams demands 3. Know the conversations you need to have with your team around pay rises
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Your clients are secretly unhappy… How many times have YOU gone to a Salon and thought “they just don’t do it exactly how I like!”? So you go home and you re-curl your hair, maybe give it another trim, scrub your brows trying to take some of the tint off… Your clients are doing the exact same thing when they leave your Salon! And yes, at the end of the appointment we ask what they think and they say they love it and it’s perfect, but have you ever thought they just don’t want to offend you? That maybe they’re hoping if they can nudge you each appointment to go a little bit lighter or a little bit shorter that one day you will ACTUALLY give them what they want? 9 out of your 10 clients are training you! Which means as an industry, we need to get better at consultations. I’m excited to share this conversation I had with Richard from The Hair App, who knows everything about nailing the consultation process. Here is Your Client is Secretly Unhappy Here is why you should listen to the full episode:1. Learn why consultations are important 2. Understand what the industry keeps getting wrong 3. Know how to nail your next consultations
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with RichardWebsite: https://thehair.app/ Instagram: https://www.instagram.com/thehair.app Retail Calculator: https://thehair.app/retail-calculator Pricing Calculator: https://thehair.app/pricing-for-profit Richard’s Instagram: https://www.instagram.com/richardkavanagh/
It’s time to move on… This generation of apprentices is different to how we were 10 - 20 years ago. But, they are the backbone of our industry and we NEED them. So yes, times have changed, which is why you need to change too! Apprentices are crucial in your Salons growth. When you have a strong apprentice program, you’ll find that your apprentices are motivated and excited to learn. They’ll want to stay in your Salon long after their apprenticeship, they may even become your future senior stylist. Can you imagine having your top performing stylist resign, but not feeling stressed because you know you have a team of apprentices ready to move up? That is what having a strong apprentice program feels like. I’m excited to share this conversation I had with Sharlene from Circles of Hair, on Why You Need Apprentices Here is why you should listen to the full episode:1. Learn why you need apprentices 2. Understand the importance of a strong apprentice program 3. Know how to move on from the feeling of ‘apprentices aren’t like they used to be’
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Sharlene Website: https://circlesofhair.com.au/ Instagram: https://www.instagram.com/circlesofhair/ Facebook: https://www.facebook.com/circlesofhair TikTok: https://www.tiktok.com/@circlesofhair?lang=en Sharlene’s Instagram: https://www.instagram.com/sharleelee/ Sharlene’s TikTok: www.tiktok.com/@sharleneleelee?lang=en
I wanted to sell my Salon 5 times!
It’s normal for Salon Owners to feel like selling when times are tough because it can be a huge load on your mental health… even at the best of times. When you have a list of shiny objects that you want to pick up, but can’t even tick off the basics… you feel terrible.
But I’m so glad I didn’t sell when I thought I wanted to!
Yes, it can feel tough to be a Salon Owner right now, but you can and will push through… success is waiting for you on the other side.
This feeling of ‘I’m ready to give up’ came up in my Salon Mastery Program group recently and I thought it was a topic we should share on the Podcast!
In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, will be breaking down what to do when you feel like you want to sell…
Here is I Want to Sell My Salon
Here is why you should listen to the full episode:
- Learn why you can get feelings of wanting to sell your Salon
- Understand how to manage the mental load
- Know how to lead your team to success
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Apply Now to Salon Mastery Coaching now.
Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue!
Tell Me How to boost my revenue now!
“Being in business just feels heavy… I’m ready to give up”
I’ve noticed more and more owners are having these feelings of giving up and just selling their Salon… are you?
You're coming to the Salon feeling really flat looking for your team and clients to uplift you and make you smile, but instead they’re feeling the same way too!
But the thing is your Salon will never grow if YOU don’t energise your team and clients…
Salon Mastery The Boardroom coach, Joel and I have a fast hack that we want to share with you that will help set your Salon back on to the path of growth and success!
It’s time to re-energise your Salon.
Here is Fast Hack to Re-Energise Your Salon’s Growth
Here is why you should listen to the full episode:
- Learn why your energy is important in your Salon
- Understand the impact of your energy
- Know how to re-energise your Salon
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Apply Now to Salon Mastery Coaching now.
Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
“I’m only just breaking even week-to-week!”
It feels like every Salon Owner is either struggling to keep their doors open or has already closed them! But let me tell you something… this recession does not mean the end of your Salon, in fact, you Salon can and will grow. You just need to learn how to work smarter, not harder!
I know I did! Working smarter meant that I grew my Salon by 20% in the 2008 recession.
I recently shared the exact strategies you need to know to grow your Salon, your team and your profit in a cost of living crisis during our Salon Mastery Sales Leadership Intensive event.
It’s time to stop blaming the economy and start leading your Salon to success!
In today’s episode of the Salon Owners Collective Podcast, I’m giving you a sneak peek into our Intensive event.
Here is How I Grew My Salon in a Recession.
Here is why you should listen to the full episode:
- Learn why you need to stop blaming the economy
- Understand the strategies you need to know in order to grow your Salon
- Know how to work smarter not harder
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Apply Now to Salon Mastery Coaching now.
Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
GUIDE: How to Find a Motivating Manager
Click HERE to download (you’ll go via Messenger first)
“Clients are spending less (or not coming at all) and the clients that do come… never rebook!” Have you ever looked at your team's column and it’s empty but then suddenly, almost overnight, they’re fully booked? It feels like those ‘Last Minute Appointment’ Instagram stories are the only thing bringing clients through the door. But… what if told you that clients not rebooking isn’t completely your teams fault? As Salon Owners we need to pay attention to the changing trends of our clients and adapt of booking systems to suit. I mean… we can’t have a Salon without clients coming through the door which is why it’s up to us to make a change. Clients are still rebooking appointments and many of them, are still willing to spend a little extra too on products or upgrades! In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Shortcuts co-founder Jo Burgess about why it feels like clients aren’t rebooking… and what to do about it! Here is The Secret to Rebooking Clients. Here is why you should listen to the full episode:1. Learn the changes in clients spending habits 2. Understand why it feels like no one is rebooking 3. Know how to create an effective rebooking plan
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue!Tell Me How to boost my revenue now! Connect with Shortcuts Shortcuts Website: https://www.shortcuts.com.au/ Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au
Have you ever tried sprinting on a treadmill?
Now, not just any treadmill… one where you’re sprinting but can’t slow down or stop? I know what you're thinking,”Larissa, there’s no way that is happening”. But, the truth is, whilst you may not be physically sprinting on a treadmill non-stop, there’s another treadmill you’re sprinting on right now. The treadmill of a Salon Owner!
I’m talking long hours, seven days a week, struggling to fit in time with your family (let alone your friends) and you haven’t had ‘me’ time in what feels like forever! It’s exhausting, just like running on a treadmill.
Running yourself to exhaustion can lead you to feel constantly tired and unmotivated. The treadmill of a Salon Owner can have a serious impact on your Mental Fitness if you’re not slowing down every now and then.
I wanted to share with you the key to managing your Mental Fitness so that you can be a better mum, wife, friend and Salon Owner.
In today’s episode, I’m chatting to Natalie Tua from The Strengths Shed about How to Master the Salon Sprint.
Here is why you should listen to the full episode:
- Learn the meaning of Mental Fitness
- Understand why it’s important to check in with your Mental Fitness
- Know how to destress and mater the Salon sprint.
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.
Apply Now to Salon Mastery Coaching now.
Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Connect with Natalie
Website: https://www.thestrengthsshed.co.nz
LinkedIn: https://www.linkedin.com/in/natalie-tua-68089b8/?originalSubdomain=nz
My Salon just won’t grow… Have you ever felt stuck in your Salon’s growth? You feel like you’re doing all the right things… you’re hiring rockstar stylists and therapists, you’re posting on social media, you’re hitting KPIs… but the needle just won’t move? So you begin to feel lost and not sure what to do next because you’re doing everything ‘right’, it’s just not working! A Salon Owner recently said to me “Larissa, I thought I knew how to grow my business but since covid… I’ve been stuck at $500k! How do I grow?”. But, it’s important to remember that what got you her, won’t get you to where you want to be! It’s time to go back to basics and get some reps in! Sometimes, a little more practice in nailing the basics is what you need to push you and your Salon on the right path to becoming a $1 Million+ Salon. In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Salon Mastery The Boardroom Coach, Joel, about what it takes to grow your Salon to $1 Million. Here is How She Grew Her Salon to $1 Million. Here is why you should listen to the full episode:1. Learn why your business isn’t growing 2. Understand why it’s important to nail the basics 3. Know when you can lead your team to success!
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with JoelJoel’s Instagram: https://www.instagram.com/joelbouzaid/
Everyone is going solo…As an industry, we’ve seen a huge shift in stylists and therapists leaving to go solo. Why wouldn’t they? They get to make their own hours, pay themselves whatever they want AND they can work out of their own home!But the grass isn’t always greener on the other side…And yes, sometimes when our team leave to go Solo they come back… but there are actually a few things we can do BEFORE they even consider leaving! Sometimes, just talking to your team about what their goals are can be enough to make them stay in your Salon.Team-based Salons are what keep our industry alive. It’s up to us as Salon Owners to make sure we create an environment where our team feel like they can grow and succeed.I’m excited to share this conversation I had with James and Lydnen from Vivo, who know all about The Rise and Fall of Solo Salon’s.Here is why you should listen to the full episode:1. Learn what Solo Salon’s mean for the industry 2. Understand why our team sometimes leave to go Solo 3. Know the conversations you need to have before your team ever considers leaving
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue!Tell Me How to boost my revenue now! Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible!Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.Apply Now to Salon Mastery Coaching now.ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Connect with VivoWebsite: https://www.vivo.co.nz/ Instagram: https://www.instagram.com/vivohairnz/?hl=enFacebook: https://www.facebook.com/vivohairnz James’ LinkedIn: https://www.linkedin.com/in/james-carlisle-6524822/ Lynden’s LinkedIn: https://www.linkedin.com/in/lynden-mason-91769757/
“I need a Salon Manager!” Realising it’s time to hire a Salon Manager is exciting, right? Your team and your business are growing and you can start to transition into the role of Salon CEO. But, the idea of a new Manager brings many unanswered questions that make the whole recruitment process seem overwhelming! Is my team even big enough for a Manager?Where do I even find a Manager?Jemima has been with me for years… should she be my Manager? Or should I post an ad? It’s time to find a Motivating Manager who will help support you in leading your Salon to success! In today’s episode of the Salon Owners Collective Podcast, I’m answering all your Manager-related questions and sharing three key ways to find a Motivating Manager. Here is Salon Manager Mastery: Empowering Managers and Liberating Owners. Here is why you should listen to the full episode:1. Learn when it’s time to hire a Manager 2. Understand how to find the right Manager for your Salon 3. Know how to lead your Manager to success
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. GUIDE: How to Find a Motivating ManagerClick HERE to download (you’ll go via Messenger first)
What is your WHY? As Salon Owners, we wear many hats; we’re managing our team, growing our business, serving clients, looking at spreadsheets and talking to your accountant and… wearing all of those hats, can start to feel overwhelming. Time with your family seems like a distant memory when all you do is work. But, when you get stuck in a bubble of working in and on your business… literally dreaming about spreadsheets… you can start to lose your passion. Without a passion for what you do, working on your business can feel like a chore. It can become draining and you start to think… is this worth it? This is why you need to remember your WHY! When you feel like giving up, remembering your WHY can give you the motivation to keep going… even for 10+ more years. Remembering your WHY will help you feel energised and passionate about your business. In today’s episode, I’m chatting to Sonia, who after 15 years of running a successful Salon… suffered from burnout. Sonia is going to be sharing her top tips and tricks for remembering your WHY. Here is How to Recover From Burnout. Here is why you should listen to the full episode:1. Learn how to recover from burnout 2. Understand why it’s important to remember your WHY 3. Know key strategies to help you rediscover your passion
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Sonia Website: https://soniamagniercoaching.com/ Instagram: https://www.instagram.com/soniamagniercoaching/
As Salon Owners, we always do our best to make our clients feel relaxed and welcome in our Salon… right? But, we might’ve missed something. Have you ever asked a client if they would prefer to chat or just sit quietly with a magazine? Or, if they would prefer to sit in the far corner that’s away from all the other chairs? And… have you asked your team these questions too? We want everyone to feel safe and included in our Salons, but first we need to start having a conversation with everyone in our Salon about what they NEED. You won’t know what someone needs until you ask! If you’re not thinking about inclusion, diversity and mental health… it’s time to start. It doesn’t need to feel like a big rock, you can even start with one small change… In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Shortcuts co-founder Jo Burgess about mental health in the Salon (for your clients AND your team!). Here is Your Salon Wasn’t Comfortable… Here is why you should listen to the full episode:1. Learn the questions you need to be asking your clients and team 2. Understand why mental health is important for your Salon 3. Know how make everyone feel comfortable
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue!Tell Me How to boost my revenue now! Connect with Shortcuts Shortcuts Website: https://www.shortcuts.com.au/ Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au
My Salon can’t push forward without me… You know that feeling where you’re the Salon Owner but you’re also the biggest earner and a mother and a partner and you’re just doing all the things… you feel stuck. You want to grow your business but you can’t because you never have time to do anything outside of daily operations. It’s a cycle that can be hard to break. A Salon Owner asked me how can my team and business push forward without me?’ and I thought it would be the perfect question to answer here on the podcast. You don’t need to feel stuck forever… you might just need a manager! It’s time to get off the floor, bring in a manager and let your team and Salon grow without you! I promise you, it’ll be the best thing you ever do. In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Salon Mastery The Boardroom Coach, Joel, about why letting my manager take my job was the best thing I ever did… and how it can actually grow your business! Here is My Manager Took My Job. Here is why you should listen to the full episode:1. Learn the stages of growing your business 2. Understand why it’s important to have a manager 3. Know how to let your manager, take your job!
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. EVENT: Salon Manager Mastery: Elevating Managers and Liberating Salon OwnersWednesday, May 22nd. 1.30PM NZT RSVP Here Connect with JoelJoel’s Instagram: https://www.instagram.com/joelbouzaid/
Life is over at 30… It can feel like that sometimes, right? You’re suddenly struggling with mood swings, changes to your metabolism, a lack of energy, feeling less productive and unable to focus… it’s tough. But it doesn’t need to feel like that, in fact, knowing this one thing can actually help you regain control of your life and your Salon… let’s talk about hormones! Life doesn’t need to be over at 35… it’s just beginning! There may just be a few adjustments you need to make to your life. Hormones are part of who we are but they shouldn’t get in the way of you and your Salon’s success! Hormones aren’t a topic that should be avoided because the changes to hormones are something we all experience (men and women!). It’s time we start welcoming conversations about our health and hormones so we can become better Salon Owners. I wanted to share with you the key to navigating changes in your hormones to help you feel sharp and energised. In today’s episode, I’m chatting to Anastasia Bennett from Life Hack Coaching to talk about How Hormones Impact Salon Success. Here is why you should listen to the full episode:1. Learn how your hormones change in your 30s 2. Understand why it’s important to recognise hormonal changes 3. Know how to manage hormonal changes so you can be a successful Salon Owner
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with AnastasiaWebsite: https://www.lifehackcoaching.co.nz/ Facebook: https://www.facebook.com/Lifehackcoaching22/ Instagram: https://www.instagram.com/perimenopause_health_coach/
You recruit average, you get average!That makes sense, right? But as an industry, we still post the same ‘We’re Hiring’ ad and hope that our next rockstar stylist or therapist is going to see it and walk through the door! But, we’re always surprised when nobody ever responds and we immediately jump to the idea of ‘we’re in a hiring crisis!’.But what if I told you that this isn’t entirely true… Salon Owners are growing their teams, some are even getting 50+ applicants per job ad! You just need to ELEVATE the way you recruit. Times have changed and saying ‘We’re Hiring’ isn’t enough anymore to recruit Gen Z and beyond… You need to be shouting from the rooftops that you’re looking for your next rockstar! Because if you don't, who will?In today’s episode on the Salon Owners Collective Podcast, I’m sharing with you a LIVE Event I hosted in my Profitable & Successful Salon Owners Facebook group… here is, How to Beat the Hiring Crisis. Here is why you should listen to the full episode:1. Learn how to recruit in a hiring crisis 2. Understand why your job ads aren’t working 3. Know how to share your vibe and tribe
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. GUIDE: There Are No Stylists… And What To Do About Ithttps://bit.ly/NoStylists-IMAT-SOC(you’ll go via Messenger first)
You are too fat to be seen here….As an industry (and the world), we’ve made efforts to be more inclusive. Learning how to work with different hair textures and skin tones, understanding and respecting other cultures… and although we still have a way to go, there’s one area of inclusion that we’ve left behind… weight. How would you feel if one of your therapists, said this to a client? What sort of culture do you have in your Salon where your team thinks it's okay to say that to someone? Their comments might not be that obvious, by prejudiced comments around weight get made every single day, in just about every Salon. Inclusion and diversity workshops and training sessions aren’t really the norm. But it’s time we start having those conversations with our team so that every client feels welcomed. I wanted to share with you the importance of inclusion and diversity in your Salon and how you can have those important conversations with your team. In today’s episode, I’m chatting to Sky McLaughlin from Larger Luxury to talk about the Beauty Bias: Is Your Salon ACTUALLY Inclusive?Here is why you should listen to the full episode:1. Learn what inclusion looks like in a Salon 2. Understand why it’s important to train your team on the topic of inclusion and diversity 3. Know how to have those (sometimes uncomfortable) conversations with your team
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. RSVP: There Are No Stylists Out There… And What To Do About Ithttps://bit.ly/NoStylists-Event Resources Mentioned:Thriving, Not Surviving: Your Solution to Attracting New Clientshttps://www.largerluxury.com/courses/inclusive-marketing-strategies-for-spas-and-beauty-professionals For 10% off, use code: SOC10 Connect with Larger LuxuryWebsite: https://www.largerluxury.com/courses/larger-luxury Instagram: @largerluxuryofficial
I want to give up… How many times have you felt this as a Salon Owner? It’s actually more common than you think… but most of the time it’s got nothing to do with the Salon but our personal lives! When you run a Salon, it feels like it takes over your life… 24/7. But sometimes, stress, without even realising can come from your personal life when you don’t have a healthy work/life balance. I remember when one of my Owners in our Salon Mastery Program said this to me, and although she had made huge improvements in her Salon, that wasn’t reflected in her personal life. She was so overwhelmed and exhausted. I wanted to share with you some tools to help gain clarity in your life… and relieve stress! In today’s episode, I’m chatting to Mridu Parikh, a Productivity Coach behind Life Is Organise on how to go From Chaos to Clarity: Stress Relief for Salon CEOs. Here is why you should listen to the full episode:1. Learn the importance of healthy work/life balance 2. Understand why it’s important to take time for yourself 3. Know the secret to regaining clarity in your life
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.Resources Mentioned10x Is Easier Than 2x: https://www.amazon.com.au/10x-Easier-Than-World-Class-Entrepreneurs/dp/140196995X Connect with MriduMridu’s Website: https://lifeisorganized.com/resources/ Mridu’s Instagram: https://www.instagram.com/lifeisorganized/ Mridu’s Podcast: https://lifeisorganized.com/podcast/
I need a new Manager! Where do I find one? Should I promote internally or post an ad… what do I do?! Hiring a new manager can feel stressful… you have a couple of rockstars in your team who want to be a Manager but aren’t ready or the right fit, so you have to create and post a job ad which can feel like a whole daunting task in itself. And you still haven’t even decided what exactly your new Manager would do… Well, good news… you’ve realised that your Salon is growing and NEEDS a Manager which is a WIN. But although you have recognised you need a Manager, a lot of Salon Owners aren’t clear on what a Manager would even do… let alone what attributes make a good manager. But… it doesn’t need to be a super stressful and daunting process.In today’s episode, I chat with our Motivating Managers Program Coach, Greta Veint about what attributes make a good Manager and how YOU can get ready for a Manager in ‘Where Do I Find a Manager?’. Here is why you should listen to the full episode:1. Know where to find a Motivating Manager 2. Learn the attributes all Managers should have 3. Understand how YOU can get ready for your new Manager
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.5 Meetings that Rule Them All - Podcast Episode Connect with GretaGreta’s Instagram: https://www.instagram.com/greta_veint/
Stop posting photos to your Instagram!I don’t mean it literally but how many other Salon Owners do you think are posting pictures of blonde balyage and lash lifts? Now, do you think clients can tell the difference between if it’s Susan or Jemima’s client in the photo? Trust me, as beautiful as all of your posts are… potential clients need a little help recognising your work. This is where Canva comes in!I know you’ve probably used Canva before, but do you think you’re using it effectively? I mean to the point where you’re creating Scroll-Stopping content that actually converts followers into ‘bums-in-seats’ clients! I want to share with you a few features as well as some Canva tips and tricks that will transform your Social Media! In today’s episode, I’m chatting to talented Brenda Cadman, a Canva Verified Expert about everything you need to know about The Canva Effect: How to Create Scroll-Stopping Social Media Posts Here is why you should listen to the full episode:1. Know the secret to scroll-stopping posts 2. Learn game-changings Canva features 3. Understand why it’s important to have recognisable content
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with BrendaBrenda’s Website: https://brendacadman.com/ Brenda’s Instagram: https://www.instagram.com/brendacadman/ Brenda’s YouTube: https://www.youtube.com/c/BrendaCadman
Creating the $100k Career Roadmap was one of the best things I ever did as a Salon Owner… When you give your team a path to success, they are motivated to WIN! You’ll be ahead of the dreaded “Can I get a pay rise?” conversations because both you and your team have transparency to know what needs to happen before the conversation can even begin! When you give your team a roadmap for success, not only can they see the steps they need to take to get a pay rise but they are also more likely to stay in your Salon. Too many ROCKSTAR stylists and therapists leave after 2 years… because they ran out of future in your Salon!One of my stylists stayed with me for 20 years because she had a roadmap to follow… Today I am sharing How to Beat the 2 Year Team Exit from my recent LIVE Workshop in the Profitable and Successful Salon Owners Facebook GroupHere is why you should listen to the full episode:1. Learn to do’s and don’ts of paying your team 2. Understand what the $100k Career Roadmap is 3. Know the 3 ways to motivate your team without paying them more
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Put down the hairbrush, step away from the facemask… Would you believe me if I said you can grow your team WITHOUT ever serving clients… maybe even to a team of 30?!Your team culture is the key to growing your Salon but how passionate YOU are may cause your Salon to completely fall apart. Your team pick up on your energy, if you’re not passionate, or falling out of love with your Salon… your team won’t be motivated or interested in working for you…You want your team to feel ALIVE, so you need to create a ‘Live Your Free’ Culture where your team WANT to stick around… and tell all their friends to come work for you too! Today’s episode I’m chatting to the amazing Natalie Wood from Clique Salon in Hourston about How She Grew to a Team of 30… without ever picking up a hairbrush. Here is why you should listen to the full episode:1. Learn what it means to have a ‘Live Your Free Culture’ 2. Understand the importance of being passionate about your work 3. Know the secret to recruiting and retaining a Rockstar team
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with NatalieNatalie’s Instagram: https://www.instagram.com/natalierenaewood/ Natalie’s TikTok: https://www.tiktok.com/@natrenaewood Clique Salon Instagram: https://www.instagram.com/cliquesalon/ Clique Salon TikTok: https://www.tiktok.com/@cliquesalon Clique Salon Website: https://cliquesalon.com/
Sharing stories with your team could save your Salon thousands of dollars… in fact, it’s saving some companies billions!You feel like you’re telling your team the same thing over and over again. They don’t listen, they do it wrong and you just don’t trust them. Learning to trust your team can feel like an uphill battle… but it doesn’t have to be. Leading through storytelling! Storytelling is one of the most powerful tools we have for teaching and leading a team… and the best part… it’s free! Trust me, sharing stories will not only help you teach your team but also help in leading them.Today’s episode I’m back with Salon CEO Coach, Joel Bouzaid where we chat about Leading Through Storytelling: Showing Up and Inspiring Your Team. Here is why you should listen to the full episode:1. Learn what your job is as Salon CEO 2. Understand the power of storytelling 3. Know the 3 stories that will help you succeed as a leader
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with JoelJoel’s Instagram: https://www.instagram.com/joelbouzaid/
Peach fuzz, sparkle foils, and packages are a Salon Owners new best friend… sort of! Every 6 months, retail stores follow the trends of fashion to increase sales and revenue, but for some reason, we don’t do the same in Hair and Beauty. Instead, we push the same services and promotions all year… Let’s change that!Following the trends of fashion, whether it be a trending colour, new hairstyle, nail shape, or anything… can increase your revenue - and it doesn’t need to be hard. Today’s episode I’m chatting to Kristina Russell from Colour Kristina to talk all about How Fashion Trends Can Increase Your Salon Revenue! Here is why you should listen to the full episode:1. Learn where to find the latest trends 2. Understand how to fit trends into your Salon 3. Know how to market your latest trend-setting service
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with KristinaWebsite: https://kristinarussell.com.au/courses/ Instagram: https://www.instagram.com/colourkristina/Podcast: https://kristinarussell.com.au/podcast/FREE Guide: https://www.kristinarussell.online/stealmyformulas
It’s time to call the police…When a Rockstar turns into a Bad Apple, you don’t know what to do. They used to be fully booked and smashing sales but now they’re making all of these mistakes and rolling their eyes… is it time to say goodbye? Not yet.You can bring your Bad Apples back to being Rockstars… you just need to know what steps to take and when it’s best to just walk away. Today’s episode is a sneak peek into my recent LIVE workshop on the Profitable and Successful Salon Owners Facebook group! I’m sharing with you 3 Reasons Why Your Rockstar Turned into a Bad Apple, what to do about it, when to call the police, and if you should just say goodbye. Here is why you should listen to the full episode:1. Learn WHY Rockstars become Bad Apples 2. Understand what steps to take to bring them back to Rockstar status 3. Know when it’s time to say goodbye
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.Resources CLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Why are you only posting pictures of pretty hair colours or nice nails? Gone are the days when social media was the window to your Salon. Now, social media is in the building! We use social media for everything, from attracting new clients to attracting new team members but sometimes… it doesn’t work. But, no matter where you are in the world, social media can be a game changer for your Salon - you just need to know what to say! Today’s episode of the Salon Owners Collective Podcast is Why Your Social Media Strategy Isn’t Working… where Larissa is joined by Vivienne Johns from The Hairdressers Social Club to share her top tips for nailing your social media. Here are three reasons why you should listen to the full episode:1. Learn the biggest mistake your making with social media 2. Understand what your followers WANT to see online 3. Gain industry insight into how to attract clients AND team members
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Vivienne Johns Website: https://www.thehairdresserssocialclub.com/ Vivienne’s Instagram: https://www.instagram.com/thehairdresserssocialclub?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
I think I might explode…This is a common feeling among Salon Owners when a team member keeps crossing a line - they’ve dropped the ball, keep making mistakes, and no longer have a positive influence on the team.But, you don’t need to explode, you just need to build trust with your team so that they feel comfortable communicating with you… Today’s episode is Does Your Team Actually Trust You? with Joel Bouzaid. Here are three reasons why you should listen to the full episode:1. Learn the difference between intent and impact 2. Understand how to have a conversation with an underperforming team member 3. Know when critical conversations need to be had
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with JoelJoel’s Instagram: https://www.instagram.com/joelbouzaid/
Gen Z doesn’t know how to communicate!Understanding Gen Z in the workplace is one of the things we, as Salon Owners, NEED to know in 2024. When we are aware of emerging challenges and trends, we have the opportunity to learn and take advantage of the changes happening in our industry!Adapt and adopt the change to get ahead or risk being left behind… Today’s episode is Connection, Communication & Confidence - What You Need to Know About 2024 with Janine Simons and Mana Dave. Here are three reasons why you should listen to the full episode:1. Learn the ‘must-knows’ for 2024 2. Understand what it takes to be a successful Salon Owner in 2024 3. Gain industry insight that will set you up for a year of success
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Janine SimonsWebsite: https://manesalon.co.nz/ Mane Salon: https://www.instagram.com/mane_salon/ Janine’s Instagram: https://www.instagram.com/hairbiz1010/ Connect with Mana DaveWebsite: https://www.blazehair.com/welcome Blaze Hair: https://www.instagram.com/blaze_hair/ Mana’s Instagram: https://www.instagram.com/manadave/
What do you expect from me as your leader?Trust me, this question is not as scary as it sounds… in fact, asking this question can help transform your team culture! When you ask these types of questions, you’re finding out how your team feels. You may learn what is or isn’t working and what they need from you.Because you can’t build a WINNING culture when you don’t actually know how your team feels…Today on the Salon Owners Collective Podcast, we’re giving you exclusive access to one of our Salon Mastery Intensive events from last year where Larissa breaks down the 5 Questions You Need To Ask Your Team! Here are three reasons why you should listen to the full episode:1. Learn the 5 questions you SHOULD be asking your team 2. Understand how to ask these questions in a way that is positive and constructive 3. Learn when you should be asking them
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group
Being uncomfortable is what makes successful Salon Owners…You get used to taking risks, trying new things, having those tough conversations with your team (and clients!) and before you know it, those uncomfortable situations begin to feel… comfortable!So comfortable that even when friends, family and clients are asking “Aren’t you freaking about opening a Salon in the middle of a pandemic”... you don’t even flinch.That is what happened to today’s Salon Owners Collective Podcast guest Kelly Manu, the winner of the New Zealand Salon of the Year 2023 award and founder of UNA! Today’s episode is How She Got Comfortable With Being UncomfortableHere are three reasons why you should listen to the full episode:1. Learn Kelly’s story to Salon Owner success 2. Get inspired by the art of getting comfortable with the uncomfortable 3. Learn how to encourage the next generation of Salon Owners
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now.Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Kelly ManuWebsite: https://www.una-akl.com/ UNA Instagram: https://www.instagram.com/una_aklKelly’s Instagram: https://www.instagram.com/kellymanu_/ Resources Kelly MentionedCircles of Hair: https://www.instagram.com/circlesofhair/ The Salon by Ash Crocker: https://www.instagram.com/thesalonbyashcroker/
We’re too busy, we all work different hours, I’m not sure what to talk about…These are common feelings Salon Owners have when it comes to meetings. But what if I told you there were 5 different types of meetings you should be incorporating this year?I know, 5 meetings sounds crazy! But you are not going to spend your life in meetings… if you plan them right. These 5 meetings will save you a lot of stress, miscommunication and will even help with productivity… This episode of the Salon Owners Collective podcast is a snippet of Larissa speaking at a Salon Owners Collective Intensive event. So, here are the 5 Meetings that Rule Them All - are you ready to start scheduling meetings?Here are three reasons why you should listen to the full episode:1. Learn the 5 types of meetings you should be having 2. Find out what to talk about in meetings 3. Understand the importance of meeting with your team
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group Join Salon Mastery to have access to our Intensive Events: https://bit.ly/ApplySMRiss Chat with Me: https://bit.ly/ChatWithMeYTInstagram: https://bit.ly/InstagramSalonOwnersCollectiveFacebook: https://bit.ly/FBSalonOwnersCollectiveFacebook Group: https://bit.ly/YT-FacebookGroup
Running a Salon is hard. You’re juggling all of these balls and you feel like you can’t catch a break because if you do, all of the balls will hit the ground! And although there are times when we can add another ball without any problem, sometimes we just need to stop, pick the balls up and start again. And that’s ok!It can be scary going from lots of growth with a full appointment book to seeing the numbers and thinking ‘how am I supposed to pay my team’. But, you never know where the next opportunity lies… Today on The Salon Owners Collective Podcast, Larissa is joined by Kate Jarrett, founder of Hair by Loxy’s to discuss Success, Failure and Starting Over - Lessons of Salon Owner. Here are three reasons why you should listen to the full episode:1. Learn Kate’s top business secret 2. Get inspired by the growth of a ‘hobby’ to a full empire 3. Learn how to start over
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Kate JarrettWebsite: https://hairbyloxys.com/ Instagram: https://www.instagram.com/hairbyloxys Resources Kate MentionedUntamed by Glennon Doyle https://www.amazon.com/Untamed-Glennon-Doyle-Melton/dp/1984801252
Our team is leaving to go solo, profits are dropping, and we’ve hit the limit with pricing. We heard this a lot in 2023. But remember, opportunity always comes out of crisis - and we’ve been through a lot as an industry (and the world) over the past few years. 2024 is a new chapter and a new opportunity for us to grow our Salon and make a killing in the industry. You can have an incredible team, and great clients, get paid well, and do what you love, all whilst not overworking…Although in this new chapter, a lot is changing, it doesn’t need to be a challenge - it’s an opportunity. We just need to focus on what we can control. Today on The Salon Owners Collective Podcast, Larissa chats about the 3 things all Salon Owners should be focussed on in 2024 - you may even join the $1 Million Salon Club (or $2 million, or even $5 million!). Here are three reasons why you should listen to the full episode1. Get ahead of the New Year rush - get things under control now 2. Learn my secrets to growing your Salon in 2024 3. Enter into the New Year with a plan
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
We want to feel confident as the leader, and know how and when to have those hard conversations whilst also being able to have fun with your team. But nobody tells you how to do it all, how to be the ‘fun’ boss whilst also being the boss that gets stuff done so wages can be paid and clients are happy - for a lot of Salon Owners, it’s something we just have to learn on the job…But, it doesn’t have to be that hard. You can do it all! You can know how to have those conversations we all avoid and have clear meetings with your team whilst also still having fun at the same time. You just need to act like you're driving a speed boat, where every conversation, meeting, or book you read can change the path of the boat for the better…Today on The Salon Owners Collective Podcast, Larissa is joined by Penny Holden. To chat about The Key to Leadership: Meetings, Power and Difficult ConversationsHere are three reasons why you should listen to the full episode:1. Learn how to get conscious - in leadership 2. Look after yourself and your team by having those difficult conversations 3. Understand the reality of being a human being…
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Penny HoldenWebsite: https://pennyholden.com/ LinkedIn: https://www.linkedin.com/in/pennyholden/ Email: penny@pennyholden.com Resources Penny MentionedThe Monk Who Sold His Ferrari: https://www.amazon.com.au/Monk-Who-Sold-His-Ferrari/dp/0062515675
Before we jump into 2024 and map out our goals and dreams, let's take a moment to stop and reflect on what an incredible year 2023 has been! So it’s only fitting that we reflect on some of the conversations we’ve had over the last year on the Salon Owners Collective Podcast. We’ve done nearly 50 episodes, welcomed over 20 new guests onto the podcast and we’ve delved into some great topics this year. But amongst all of the amazing conversations and lessons we’ve learnt, 5 stand out from the rest. These are conversations that not only I loved, but you guys really engaged with too. Today on The Salon Owners Collective Podcast, Larissa reflects on the year with the 5 Biggest Lessons of 2023 - it may even help you plan your goals for 2024! Here are three reasons why you should listen to the full episode:Reflect on the key learnings of 2023!1. Learn about the systems and processes needed to recruit and retain a winning team… and a winning client. 2. How to pay yourself (what you want and deserve) in 2024!
12 Steps to a Stress-Free ChristmasWe know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas! Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_XmasSalon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now.Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Technology can be scary for us to wrap our heads around - it’s always changing, there are a million updates, and it’s just not worth the stress! But what if I told you that technology, more specifically AI, can actually save us a heck of a lot of time… As Salon Owners, we often think we’re ‘not a computer guy’ we just want to help people look and feel their best and we do that with our hands (and our scissors and brushes and all the other tools we use).But AI is one of the most powerful tools we have available to us, and for some reason, our industry is falling behind by not using it! Today on The Salon Owners Collective Podcast, Larissa is joined by Scott Moon from Salon SOS to discuss 3 Ways AI CAN Help Your Salon. Scott breaks down how WE as non-tech people, can use AI… and actually make Marketing and the way we communicate with our clients a whole lot easier. Here are three reasons why you should listen to the full episode:Discover that AI isn’t just about robots, it’s also about helping you save time!1. Learn 3 ways to incorporate AI into your marketing plan so you can focus on other areas of your business 2. What mistake Salon Owners are making with how they currently use technology… and how to fix it!
12 Steps to a Stress-Free ChristmasWe know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas! Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_Xmas Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Salon SOSWebsite: https://www.salonsos.ca/ Facebook: https://www.facebook.com/salonoptimisationsolutions/ Instagram: https://www.instagram.com/salon.s.o.s/ YouTube: https://www.youtube.com/channel/UCv2H_qPAVTex2cN-QGgYSww/ TikTok: https://www.tiktok.com/@salon.s.o.s Resources Scott MentionedAI Training: https://www.salonsos.ca/challenge-page/ai-training-hair-salonChatGPT: https://chat.openai.comDall/e: https://openai.com/dall-e-2 7 Habits of Highly Effective People: https://www.amazon.com.au/7-Habits-Highly-Effective-People/dp/0743269519
We’re in a recession! Clients aren’t coming in and the team isn't meeting their targets - we’ve heard this conversation a lot from Salon owners around the world.But, what if I told you 4 revenue-building tactics for 2024 that can help your Salon beat the recession slump… starting with a winning culture.The client wins when she gets what she wants, what she needs, and gets things she didn’t even know she needed - and when she wins, she comes back. Our team wins when they’re busy and meeting targets, when they’re winning, we’re also winning - creating a winning culture.Today on The Salon Owners Collective Podcast, Larissa reveals 4 revenue-building tactics for 2024 to build a winning culture during a recession. Here are three reasons why you should listen to the full episode:Plan for profits in 2024Learn my secrets for a winning cultureBeat the recession slump 12 Steps to a Stress-Free ChristmasWe know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients, and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas!Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_Xmas Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible!Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.Click here to apply for Salon Mastery Coaching nowResourcesCLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
Everyone’s talking about Employee Experience - but what does it actually mean?Not too long ago, employee experience was a little-known concept - but post-pandemic, it has blown up as companies are discovering the untapped value and potential of exceptional employee experience design.Basically, employee experience refers to the experience that your team members have working for you - what they like about working for you - and what they don’t like or would like to see changed or improved.And the reason it's so important is that a great employee experience can improve recruitment, retention, engagement, and even customer service in your Salon.So, today on The Salon Owners Collective Podcast, Larissa is joined by expert HR consulting company Human Kind - who reveals the 7 principles of Employee Experience and how an exceptional employee experience design can bring value to your Salon. Here are three reasons why you should listen to the full episode:1. Discover the true meaning of an employee experience and how it can bring value to your business 2. Learn the 7 principles necessary to design a great employee experience in your Salon 3. Get started with the 4 steps to designing an employee experience for your Salon.
12 Steps to a Stress-Free ChristmasWe know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients, and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas!Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_Xmas
Did you know that people spend on average 30% more during the Christmas season? The psychology around Christmas spending is interesting, but the important thing to know is that people want to spend - they spend on their loved ones and they spend on themselves. So how do we make sure they spend in our Salons? How do we make sure we can have our piece of the pie - and eat it too? Today on the podcast I’m going to reveal 2 ways that you can cash in on Christmas - and maximise sales in your salon WITHOUT squeezing in any extra clients. Here are three reasons why you should listen to the full episode:1. Learn the number 1 mistake salon Owners make during the silly season 2. Find out the trick to selling gift vouchers in your Salon 3. Discover the secret of slowing down - to speed up.
Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!Salon MasteryAchieve Salon Growth without overwhelm or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone Click here to apply for Salon Mastery Coaching now.Resources:Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I doCLICK HERE to join
I've got a story for you - a tale of triumph, camaraderie, and unexpected business lessons straight from the heart of a football tournament.Picture a field filled with passionate kids, dedicated parents, and an atmosphere buzzing with anticipation. But this time, something was different.In the midst of cheers and laughter, my son's team faced an unexpected loss, challenging everything we thought we knew about success and growth. It got me thinking, and I realized that this experience mirrored the journey we all undertake in our businesses. So, buckle up, because I'm about to unveil "From Loss to Leadership: Lessons from Losing," a podcast where we delve deep into the valuable insights I gained from that football tournament.Here's a sneak peek of what awaits you:* Even Winners Don't Win All the Time: Success isn't a linear journey. What to do when it’s all turning to custard. * Discover the magical ingredients that can transform your business, helping you see the bigger picture even in the midst of chaos. * Learn how to build a strong, supportive team and community - boosting confidence and fostering a sense of belonging. * a New CEO Mindset to lead your team with positivity, setting the stage for continuous growth. * Understand how vision can transform a team, ensuring they see their future intertwined with the success of your salon.
This podcast isn't just about football; it's about life, leadership, and the spirit that propels us into forward momentum no matter the challenges we face.Join me on this episode as we unravel these valuable insights,So, what are you waiting for?Keep dreaming, keep growing, and keep shining. #FromLossToLeadership #SalonSuccess #BusinessLessons #StayTunedHere are three reasons why you should listen to the full episode:1. Discover my 7-step proven profit formula for maximising profit in your salon 2. Stop viewing numbers as the enemy – learn the exact levers to pull to make your numbers work for you. 3. Step into your role as a badass salon CEO with a GAME PLAN – no more winging it.
Let’s chat…If you’d like to chat with me, you can tell me a bit about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Why is it that every year without fail, every single client that you’ve ever looked after wants to book in with you in the 3 weeks before Christmas?
With less than 7 weeks until Christmas, you might be starting to feel a little anxious about the madness that awaits, the late nights, skipped lunch breaks, and the pressure to squeeze in just one more client.
You know you should be optimising on the gold rush that is the silly season and making hay while the sun shines - but you also need to protect the well-being of your team and make sure they’re still standing by the time you finally shut the doors on Christmas Eve.
It’s enough to make you want to pull your hair out - if not question whether all of this is even worth it!
But it doesn’t have to be like that. Today on the Podcast Larissa reveals 8 strategies to help you optimise your appointment book during the silly season - without burning out your team.
Here are three reasons why you should listen to the full episode:
- Find out the 3 signs (Salon Owners often miss) that your team culture needs attention
- Discover the secret to banishing low morale, bad attitudes and unmotivated team members.
- Learn the 3 steps to building an empowered, exceptional, and intentional team culture
Let’s chat…
I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without being overwhelmed or overworking – it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Resources:Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
– Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do
CLICK HERE to join
Do you remember how you felt when you decided to throw caution to the wind, take a leap of faith and open your own Salon?
Well, I do - It was exhilarating - I was excited, determined, impassioned - I had a vision and I knew exactly what I wanted to do.
And then in what felt like the blink of an eye I was in the thick of it. Juggling all the “business things” like marketing, recruitment and payroll. And the ah-ha moment that lead me to start my own business felt like a lifetime ago.
You’ve learnt so much, grown as a professional and as a human being - stepped into this crazy new role - but actually, there are lessons still to be learned from your past self - the person who started you on this journey.
Today on The Salon Owners Collective Podcast I’m joined by former musician, dad, and soon to be barbershop owner Jake Bushnell - he shares his story - and what he’s already learned in the early stages of starting a business.
Here are three reasons why you should listen to the full episode:
- Find out the most important thing we can learn from our past selves about business
- Discover the importance of slowing down, and keeping it super simple sweetheart.
- Reconnect with the person you were when you opened your Salon by remembering your WHY.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Your people are waiting for you...Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do
CLICK HERE to join
A business owners - and leaders of a tribe its so important to be able to recognise the signs of a broken or deteriorating team culture in your Salon.
Culture, whether intentionally designed or allowed to manifest organically plays a vital role in the success of your business.
And there are some telling signs that are often missed by Salon Owners, of a culture that needs attention.
And failure to recognise these things as symptoms of a larger problem will cause the problem to worsen over time.
I don’t want that for you. Thats why today on the Salon Owners Collective Podcast I’m going to reveal the 3 signs that your Salon culture needs attention - and what to do about it.
Here are three reasons why you should listen to the full episode:
- Find out the 3 signs (Salon Owners often miss) that your team culture needs attention
- Discover the secret to banishing low morale, bad attitudes and unmotivated team members.
- Learn the the 3 steps to building an empowered, exceptional, and intentional team culture
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Resources:Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do
CLICK HERE to join
What does culture look like in your Salon?
If a client walked into your Salon today - what would they notice about your team?
And you as their leader?
Because trust me - they are noticing.
They’re noticing the attitudes, behaviours and habits exhibited by your team - and it’s painting a picture of your culture.
Why is this important? - because the culture in your salon is reflected in the experience you give your clients.
So how do you make sure that the experience you’re providing and the culture you’re demonstrating reflects your values and purpose as a business?
Well, today on the Podcast Million Dollar Salon owner and Salon Mastery Coach Sophie Anquetil shares her story - all about how she cultivated a culture in her Salon that was in line with her ultimate business vision and the experience she wanted to create for her clients - and her staff - by leading from the back.
Here are three reasons why you should listen to the full episode:
- Discover the number one thing you need to know in order to cultivate a great culture in your Salon
- Learn the 3 Secrets to Building a Confident, Self-sufficient team who don't need you.
- Find out how to attract the right the right people to who will leave and breathe your Salon culture.
One thing I’ve noticed working with Salon Owners is that a lot of them will tell me that they don’t have a mission or vision for their business.
But it’s not that they don’t have a mission and a vision - of course they do. Because if you have a business then of course you have a why.
And your why is essentially your mission and vision!
Why you’re here, doing this thing.
So when Salon Owners tell me that they don’t have a mission or a vision what they really mean is they don’t have a DEFINED mission and vision that they can communicate to their team.
It’s so important to have this because your mission and vision not only create unity within your team…but also give your team members a glimpse into the future. And like I always say - team members leave when they can’t see a future with you.
But how do you get your team to connect with YOUR vision? How do you make YOUR vision relevant to them?
In this episode of The Salon Owners Collective Podcast I reveal the fundamentals of how to define and communicate your mission and vision and how to use team workshops to involve your team in setting the values that will be critical to living that mission and realising that vision.
Here are three reasons why you should listen to the full episode:
- Learn how to define your mission and vision and communicate them with your team.
- Identify your salon values and what they look like using 3 real-life scenarios
- Discover a workshop structure that will get your team involved, engaged and invested in your salon mission and vision.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Salon CEO Business SecretsJoin over 5,500 industry experts and Salon Owners, and gain access to my Salon CEO Business Secrets in my Profitable & Successful Salon Owners Facebook group.
- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do
CLICK HERE to join
Here's a question for you - exactly how much are you investing in your Salon Marketing? - and how much return on investment are you getting?
I’m talking about the money you invest into marketing your Salon, versus the return you get from NEW CLIENTS booking into the Salon.
I can feel the shoulder struggling and the eyes darting around the room from here. Let me guess, you’ve got no idea because like most Salon Owners I know - you’ve been winning it.
Well what if I told you there’s actually a formula for this - a simple formula that will analyse the effectiveness of your current marketing AND tell you how much to invest (and where to invest it) based on those findings?
In the episode of The Salon Owners Collective Podcast, I’m inviting you to be a fly on the wall of one of my Salon Mastery Coaching sessions where I reveal the 5 numbers you need to know to make informed, strategic decisions about your marketing investments
Because investing money into your marketing is a necessity for growing your businesses - but it an be scary right? But trust us, it's scarier when you’re going in blind…
Here are three reasons why you should listen to the full episode:1. Learn the 5 numbers you need to know before investing into marketing for your Salon. 2. Find out which numbers to consult that will reveal what is and ISNT working in your marketing strategy. 3. Walk away with the exact formulas that will help you invest strategically in your business
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business stragegy for your salon with your own dedicated Sucess Coach to lead you toward Success. The Salon Mastery HUB delivers: Strategies, Done-For-You, Masterclasses, Live Salon-Growth Workshops with Industry Experts & Coaches and Access to a close-knit Community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Do you ever feel overstimulated by content on the internet?
Like, there's so much content - there’s just no way you can possibly take it all in.
It makes you think right, how is my content supposed to reach my audience in and amongst all this chaos?
With so many messages from different brands and corporations bidding for their attention - how do I make my message stand out?
The thing about social media is - theres no limited to how much can be posted right? So the stakes, the competition and the expectation is higher. You can’t just post any old thing and get seen. You’ve got to be intentional and strategic and consistent.
You’ve got to tell a story.
On this episode of The Salon Owners Collective Podcast we are joined by the incredible Hayley Mears, an expert on building a brand story and the best person to help tell us, once and for all, what should we be posting on social media.
Here are three reasons why you should listen to the full episode:
- Discover the importance of communicating your brand story on social media - and how to do it effectively.
- Understand the key elements of brand that you need to define in order to present a cohesive, inspirational and relatable brand story.
- Find out how (much) to prioritise content creation and development as part of your marketing strategy
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated Success Coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Do you feel like recruiting great staff, god - even any staff - in the hair and beauty industry is just getting harder and harder?
Do you reminisce on the good old days when you could just tape a sign to the window saying “We’re hiring” and wait for your dream team member to walk through the door?
But now, the tides have changed - and it’s not enough just to be hiring - you’ve got to be actively recruiting.
Pitching yourself as a great place to work for your dream team member so that she chooses you over the Salon next door. You’ve got to pull out all the stops - putting the right hiring messages in the right place at the right time - you’ve got to sell yourself to potential team members the same way you’d sell yourself to potential clients.
It sounds exhausting but it doesn’t need to be, and it's a lot less exhausting than waiting for a miracle, right?
Today on The Salon Owners Collective Podcast, we’re sharing our 110 hiring tips that will do just that - resulting in applications from your dream team member AND a hiring strategy that will future-proof your salon from those out-of-the-blue resignations that we can’t predict - but we know are coming - whether its today, tomorrow or 3 months from now.
Here are three reasons why you should listen to the full episode:
- Discover our 10 Hiring Tips that will flood your desk with applications from your dream team member
- Create a hiring strategy that will futureproof your Salon from dreaded out-of-the-blue resignations.
- Promote yourself as an employer brand - and become the Salon where the best stylists and therapists dream of working.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Salon Mastery
Achieve Salon Growth without overwhelm or overworking - it is possible!
Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it!
Together we’ll build a 9-part business strategy for your salon with your own dedicated Sucess Coach to lead you toward Success. The Salon Mastery HUB delivers: Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit Community of Salon Owners so you never feel alone
Click here to apply for Salon Mastery Coaching now.
Your people are waiting for you...Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group.
- Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do
CLICK HERE to join now!
What does it really mean to be a Salon CEO? This is a question that I personally spent the best part of 20 years working my way through when I owned my own Salon.
And ultimately I landed on this: being a Salon CEO means taking control of both your business so that it facilitates your life and the life you’re working towards. Because as you’ve heard me say time and again we work to live we DO NOT live to work.
It’s the very thing that possessed you to open your own Salon in the first place right? FREEDOM - to live your life on your terms.
But how do we achieve this?
It's a simple idea but actually, becoming a Salon CEO isn’t simple by any means and for me certainly it was a process of trial and error, mistakes, and constantly challenging my way of thinking before the secrets to becoming a Salon SEO finally revealed themselves to me.
And today I’m revealing them to you too.
Here are three reasons why you should listen to the full episode:1. Learn Larissa’s 3 secrets to being the Salon CEO - if you’re not doing these three things, you need to start. Yesterday. 2. Reveal the 3 mistakes you’re making that are stopping you from becoming the Salon CEO… grow your business without overworking or overwhelm 3. Find the calm in the chaos by creating white space in your mind and daily life.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
As a business owner do you ever have bad days, but feel like you can’t let anyone know - you’ve just got to soldier through because you’re not just a busisness owner, are you?
You’re a boss, a mother, a partner - people are counting on you to have your shit together.
Often in the business world, we celebrate positivity, success and productivity so much that its easy to feel like other people don’t have bad days.
But i’m here to tell you that they do - we all do - we all have bad days and actually, the more we suppress our stress and pretend like bad days don’t happen the worse it gets.
Today on the podcast I’m joined by passionate, women's empowerment podcaster, Mihi Sorensen.
Self-proclaimed, Mihi is “obsessed with personal growth” (girl, same!) and empowering women to be their best selves and live their best lives, by starting a conversation about all things that impact women, including..
How to handle bad days (like a bad b*tch.)
Today we’re dismantling the “tabboo” of bad days - because they do happen, and they will happen - and we CAN get through them WITHOUT suppressing them and pretending they didn’t happen.
Here are three reasons why you should listen to the full episode:1. Challenge your instinct to suppress your bad days 2. Discover the 2 steps to handling bad days 3. Find out how to turn a bad day into a growth tool by confronting it - like a bad bitch.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for Mihi's Podcast - Empower with Mihi
The next thing to go wrong, is going to send me over the edge.
Do you feel like this sometimes?
Well, you’re not alone - I’ve been there - and actually, every Salon owner I know has been there too.
Because we’re not just Salon Owners, businesswomen, and ceative entrepreneurs - are we? We’re mothers, daughters, wives, friends - taxis, nurses, cleaning ladies, therapists - the list doesn’t end.
But If there's something I love most about the industry I work in it’s this. Women helping women.
So that's why I’ve rallied some of the smartest and most inspirational women I know - my friends, colleagues and fellow salon owners to bring you 10 secrets to living stress-free life.
Because there’s no gatekeeping life hacks around here - i want you to be successful, I want you to master your inner CEO, and I want you to be STRESS-FREE.
Here are three reasons why you should listen to the full episode:1. Learn the apps to download that will change your life. Today. 2. Find out the stress-proof money management system that SO MANY Smart business owners SWEAR BY 3. Discover the latest technology that is actually worth the price tag
AND SO MUCH MORE
When it comes to social media marketing, having a post go viral is the ultimate success story - right?
And in 2023 the easiest way to go viral on social media is drum roll please TIKTOK.
Now, i know what you’re thinking - isn’t Tiktok just full of preteens, bored mums and unemployed millennials? Isn’t TikTok a bit... embarassing?
Actually, Tiktok has over 1 billion monthly users (75% of whom are fully grown adults!) and is closely catching up with the likes of Facebook and instagram. Despite this, it is one of the least monetised social media platforms meaning you can get your content in front of potential new clients - for free.
On today’s episode of The Salon Owners Collective Podcast, I’m joined by Tiktok marketing expert Talia Datt and she shares with us exactly how Salon Owners can utilise TikTok to go viral - and boost their Salons visibility and ultimately sales.
With the golden formula to communicate with the right message to your audience - in just 15 seconds.
Here are three reasons why you should listen to the full episode:1. How to use Tiktok to make your Salon go VIRAL 2. The golden formula for communicating with your audience in just 15 seconds 3. How to utilise AI to keep up with the demands of social media marketing
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE to follow The Social Cliq on TIKTOK
CLICK HERE for “Buy Back Your Time” by Dan Matel
As a Salon Owner, have you ever had one of your team members tell you that they don’t want to be a salesperson?
It’s a common struggle in the hair and beauty industry, because while sales is a vital part of running a Salon - most stylists and therapists don’t recognise it as a part of their job.
But the reality is that it IS their job to make sales, whether that's an upgrade, a product recommendation or a rebooking.
But how do we communicate this expectation with our team, and set them up for success when it comes to sales?
In this episode of The Salon Owners Collective we’re talking about the power of workshops to improve sales in your Salon - and revealing the trick to reframe sales culture and get your team comfortable, confident and motivated to smash sales.
Here are three reasons why you should listen to the full episode:1. Understand the 4 driving forces behind the “lifestyle effect” 2. 7-steps to implementing a more flexible and lifestyle-friendly Salon 3. How to communicate the value of lifestyle and wellness in your Salon to attract and retain great stylists, therapists AND clients.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
"Those Millennials and Gen Zs - they just don’t want to work"
I’m you’ve either heard this or even thought this yourself as a Salon Owner.
There is a significant shift happening in the hair and beauty industry - we call it, the lifestyle effect. It's a phenomenon where the next generation of hair stylists and beauty therapist are saying NO to late nights and Saturdays and basically demanding more lifestyle-friendly working environments.
And while it might seem like kids these days have gone soft - the reality is that this phenomenon is actually a product of a society-wide shift.
And there are several factors driving this shift - from the cost of living - to the impact of new technologies over the past decade and of course, the global pandemic.
I know what you’re thinking; how can Salons compete with offering work from home and Saturdays off - it’s just not realistic.
Well, you can and you need to - and we’re going to tell you how.
In this episode of The Salon Owners Collective Podcast we’re going to take a deep dive into that shift AND reveal the 7 steps to navigating the new generation of the Salon Workforce and implementing a more flexible and lifestyle friendly Salon.
It CAN work in your Salon and in fact, it needs to - this shift is happening whether you like it or not and if you don’t pivot, and move with the times then you will be left behind.
Here are three reasons why you should listen to the full episode:1. Understand the 4 driving forces behind the “lifestyle effect” impact the new generation of hair stylists 2. Learn the 7-steps to implementing a more flexible and lifestyle-friendly Salon 3. Discover how to communicate the value of lifestyle and wellness in your Salon to attract and retain great stylists, therapists AND clients.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to apply for the next intake of Salon Mastery
CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
You want a great team culture in your Salon, right? One where everyone gets along, plays their part and achieves great things, together.
But what exactly is team culture?
Often when I ask Salon Owners this very question, they struggle to give me an answer. And I get it, culture can be an elusive topic - it’s fluffy and abstract - we know it exists but we can’t actually see it.
And if we don’t know what team culture is - what it looks like how it manifests within our salon then how do we know if our team culture is bad? And if it is bad then how do we know how to fix it?
Today on the Podcast I’m sitting down with leadership coach Shane Michael Hatton - now, Shane is an expert on all things culture and he share’s with us what he has learned about defining culture in business environment AND the 5 conversations you need to be having with your team to build, maintain and define not just a good team culture - but the team culture that reflects your values and goals as a business owner.
Because, isn’t that why you started this business? To create a great place to work - that aligns with your values and your dreams? CULTURE is such an important element of part of that dream and it exists in your salon - whether it’s intentional or not.
Here are three reasons why you should listen to the full episode:1. Learn how to really define team culture 2. Discover the 3 things that determine team culture in the workplace 3. Find out the 5 conversations to have with your team to create/improve team culture.
Let's chat…
If you’d like to chat with me, you can tell me a bit about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE to follow Shane on Instageam
CLICK HERE for Shane's book "Lets Talk Culture"
CLICK HERE for "Super Thinking" by Gabriel Weinburg and Lauren McCann
Do you feel rejected by social media? You put yourself out there (and it’s not easy) and you sit by your phone eagerly anticipating the likes and comments only to feel like you’ve been stood up in a bar.
Maybe you’ve been doing all the things, and you’ve seen some success but you’ve hit a plateau and you don’t know how to get that momentum back.
You try to work out whats going on so you make the weary journey into meta business suite to look at the numbers, but its all gibberish - what does any of it mean?
You feel defeated so you just go back to winging it, posting blinding with your fingers crossed.
In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon - so that you can attract your dream client AND get them from your socials to the salon chair.
Over the last two weeks we’ve revealed how to identify and attract not just any clients, but your dream client. Click here to catch up.
In today’s episode, we’re giving you the final piece of the puzzle - with the exact numbers you need to know to understand whether your content is working - AND what to do if it's not.
Here are three reasons why you should listen to the full episode:1. KNOW YOUR NUMBERS: Understand what the numbers in meta suite are trying to tell you about how your content is performing. 2. Learn how to read your audience like a book - what to test and challenge to get a better understanding of how your audience responds to your content. 3. What you focus on will grow - find out the number 1 fool-proof way to increase engagement on your content
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that's you).
If you’re feeling hoodwinked by social media - then this is for you. As a Salon Owner, you know the power of social media marketing but you just can’t seem to get it to work for you.
You’re posting content but it seems like a lot of work, for little reward. Why is no one engaging with it?!
You feel like there’s no time, no hope and frankly, no point. So you just wing it - and hope for the best.
But deep down you know that what you really need is a strategy, right?
In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon - so that you can attract your dream client AND get them from your socials to the salon chair.
Last week we revealed how to identify and attract not just any clients, but your dream client. Click here to catch up.
In today’s episode, we’re diving into the final two steps to building a strong marketing strategy that delivers results for your Salon.
Here are three reasons why you should listen to the full episode:1. Understand your client's buying journey - the questions they ask and the answers they seek from when they first lock eyes on your brand - to when they finally sit down in your chair. 2. Learn the exact type of content to communicate and nurture your client at every stage of their journey 3. Walk away with a easy to action marketing strategy that will deliver a consistent stream of new clients, while nurturing your existing clients, too.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat with me!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that's you).
Do you dread social media marketing? You don’t know what to post that will actually get traction - you feel like you’re posting all the time but no one is engaging with it - are they even seeing it?
You feel like there's no time, no hope and frankly, no point. So you just wing it - and hope for the best.
But deep down you know that what you really need is a strategy, right? Well then, this is for you.
In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon - so that you can attract your dream client AND get them from your socials to the salon chair.
Starting with part 1: how to identify and attract not just any clients, but your dream client. Because if you’re marketing to everyone - you’re marketing to no one.
Here are three reasons why you should listen to the full episode:1. Find out how to identify and attract your ideal client 2. Learn the exact demographics you need to know to communicate to them directly. 3. Discover your hero service and how to use to get the edge over your competition.
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that's you).
Too many Salon Owners I know aren’t paying themselves. Yeah. You read that right.
Some of them have even convinced themselves that they’re not “in it” for the money - they’re in for the love of the craft - but you and I both know you can’t run a business like that, right?
The word PROFIT has a bit of a bad rep these days - often associated with want and greed but you need profit to run a successful business - it's not negotiable.
Salon owners who aren’t prioritising profit are inevitably condemning themselves to live week to week - paying themselves with the leftovers... If there are any.
I don’t want that for you.
Last month I ran a 4-week Profit Bootcamp with almost 200 Salon Owners who were ready to stop winging it when it came to their Salon’s profitability - and in this episode, I’m giving listeners an exclusive look into day one of that very bootcamp with my 7-step proven profit formula
Want to work less without earning less - focus on running the business rather than feeling like you have to work on clients 60 hours a week to make ends meet? - then you need to listen to this…
Here are three reasons why you should listen to the full episode:1. Discover my 7-step proven profit formula for maximising profit in your salon 2. Stop viewing numbers as the enemy - learn the exact levers to pull to make your numbers work for you. 3. Step into your role as a badass salon CEO with a GAME PLAN - no more winging it.
Let's chat…
If you’d like to chat with me, you can tell me a bit about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE for your exclusive access to the PROFIT BOOTCAMP HUB
Is this you? You started your business because you’re passionate about your craft… you want to do things well, do them your way and really channel your creativity into something that is truly your own.
Only now, you’re bogged down in ‘business stuff’ - payroll, hiring, marketing - what happened to the fun stuff?
So many Salon Owners I know have experienced this - and god knows I did when I opened my Salon.
The problem is, as entrepreneurs we’re used to a certain creative process - but when it comes to business - it just can’t thrive on love, passion, and creativity alone.
On this episode of The Salon Owners Collective Podcast, I’m joined by business coach, Laura Higgens. Based in Sydney, Laura helps creatives who are facing this very problem and today she shares the 3 main roadblocks every creative faces when they endeavour to turn their passion and craft into a profitable business.
Here are three reasons why you should listen to the full episode:1. Learn how to move from ‘winging it’ - to a strategic and considered business roadmap 2. Step off the ‘revenue rollercoaster’ and achieve sustainable growth with two tried and tested strategies 3. Get out of your own way by challenging your inner perfectionist/ego
Want to know the 10 Best Salon Strategies for Sales and Marketing? Click here to grab a copy of my guide
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!
RESOURCES
Click here to follow Laura on Instagram
Click here to listen to Laura’s Podcast, My business playbook
Click here to listen to Atomic Habits by James Clear
If you’re looking to make more money in your Salon, there are only 2 ways to do it. Either you attract more clients, or you make more money from the clients you already have. And if you ask me, the first thing to do is to focus on the clients in front of you. Could they be spending more? I know they could.
It’s like this
Let’s say you owned a restaurant, you wouldn’t hand them the check before asking them if they’d like coffee or dessert, would you?
Now, I’m not saying that more clients don’t equal more money - but wouldn’t it be ideal if you could make more money without campaigning for new clients?
In this episode of The Salon Owners Collective Podcast, I reveal 6 ways to get your clients to spend more, and strategies you can implement that will increase your average client spend by 10, 20 or even 30%.
So that when you do attract new clients, you make more money from them, too.
Here are three reasons why you should listen to the full episode:1. Discover the 6 ways to make more money… without having to market to new clients 2. Implement the right systems and processes to keep clients (and their cash) from falling through the cracks. 3. Learn the 3 things that will get your team focused on (and invested in) optimising client spending.
Ready to start implementing these strategies in your salon but worried about how it will work with your team? Get the Rockstar Team Guide, everything you need to prepare your team for success - justclick here
Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:Click here to join the Profitable & Successful Salon Owners Facebook Group
When a team member resigns, especially one of your strongest, often it feels like it has come out of nowhere, and it always seems to be when you least expect it.
In this episode of The Salon Owners Collective Podcast, we’ll talk about 3 things that will get you through the pain of losing a staff member, with systems and processes that will help future proof your salon so that when one person leaves, it doesn’t all fall apart (Because there’s no room for heroes in the hair and beauty industry. )
3 things you’ll learn if you listen to the full episode:1. Why it’s not the end of the world when a great team member leaves 2. What to do next to keep your business moving forward with easy-to-follow recruitment and change management processes. 3. How to make your brand the hero - and future-proof your salon to avoid panic and collapse when a team member leaves.
I'd like to chat with you a bit more about your business and how I may be able to help you. Justclick here to jump over into messenger & chat!
Your people are waiting for you -click hereto join the Profitable & Successful Salon Owners Facebook Group
Tired of feeling like you’re working so hard on your Salon business… with little to no reward?
You’re constantly hustling, but you never feel satisfied.
Maybe you spend every waking moment thinking about your Salon, and how to “make things better”. You’re always looking towards the next goalpost, but not actually enjoying the present moment. Who’s guilty?
If you’re feeling burned out with your business, and life, then you need something to steer you in the right direction.
Think of it as some essential self-care, a time to think about YOU and put actions into place to bring you more happiness in your life… rather than burnout.
Because a lot of owners mistake the mistake of putting themselves last… and I don’t want that for you.
In this episode, I want to introduce you to Jenna Free. Jenna is a therapist for entrepreneurs like yourself. Jenna and I discuss how to find happiness in your business that doesn’t require you to work more hours in the salon or hire new team members. How to find happiness that actually starts from within YOU. Here are three reasons why you should listen to the full episode: 1. Discover the secret to overcoming burnout as a Salon Owner 2. Real-life therapist advice for achieving success without burning yourself out. 3. Is it normal to think about your business 24/7?
The Salon Profit Bootcamp CLICK HERE to get started Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources: CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE to follow Jenna on Instagram
As a Salon Owner, there are many tasks & responsibilities that rely on you to ensure your Salon runs smoothly. Between hiring and managing your team, putting out fires and team dramas, paying bills, managing stock, knowing your clientele, sales & marketing…the list goes on and on. You are a master of juggling a million different hats on a good day! But I believe that the ONE purpose which sits at the root of everything you do, as Salon CEO, is spending your time focusing on Income Generating Activities - or what I call IGAs. Every time a client walks into your Salon, there is an additional income-generating opportunity for the clients in your chair, and all it takes is a small investment of your time. Keep listening to discover the 3 most important IGAs that will not only drive new clients to your Salon but will ensure the clients you do have, continue to spend more each visit. Hello, sales! Think of it as your lottery ticket to running a successful, profitable Salon.Let’s dive in.Here are three reasons why you should listen to the full episode:1. Discover how to futureproof your Salon through easy-to-implement marketing strategies 2. How to upskill your team so they upgrade successfully every time 3. Why a consultation will increase your client’s average spend
The Salon Profit BootcampCLICK HERE to get startedLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
You want your Salon to be successful and profitable so that you, the Salon Owner, can truly live the life you have always wanted…To come and go as you please, to not work 60+ hours a week on the Salon floor, to spend more time with your family, to have a LIFE outside of your business…Profit = freedom…But the mistake I see so many owners making when it comes to profit is that they either:1. Bury their heads in the sand when it comes to making financial decisions so they delegate to their accountant. 2. Follow the same broken business model as their previous employment (you only know what you know!) 3. Wing it and are confused about where the profit is…their team is growing, sales are up, but yet there is nothing to show for it…
This is an industry-wide mistake! Heck, even I was there at some point in my Salon Ownership journey….you started your salon because of how much you love the craft, not because you are a mathematician! But instead, I want Salon Owners to feel empowered by their numbers, and understand how to implement a successful financial business model so that they can survive…because without this, the numbers will destroy your business. In this episode, I have Antony Whitaker joining me. Antony is no stranger to the Salon Owners Collective Podcast, founder of Grow My Salon, Antony is an educator and motivator, with a worldwide reputation based on more than 30 years of experience in the hairdressing industryAntony and I discuss 3 industry challenges that we see Salon Owners face when it comes to growing a profitable business, and how to transition from working 40+ hours a week to cutting back without losing any income…Here are three reasons why you should listen to the full episode:1. Discover 3 industry challenges that we see Salon Owners face when it comes to growing a profitable business 2. Find out how to transition from working 40+ hours a week to cutting back without losing any income 3. Uncover the reason why delegating everything to your accountant is not necessarily the answer to solving challenges around profitability in your business.
The Salon Profit Bootcamp:Get Financially Fit in 4 Days!Save your spot for our ONLINE PROFIT BOOTCAMP for Salon Owners to grow their Salon into a profitable business without needing any help from their accountant. Just click here and I’ll send you all the details in messenger. Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to follow Antony on InstagramCLICK HERE to check out Antony’s WebsiteCLICK HERE to listen to “The Richest Man in Babylon” CLICK HERE to listen to “Think and Grow Rich”CLICK HERE to listen to “Rich Dad, Poor Dad”CLICK HERE to listen to “Profit First”CLICK HERE to listen to “Profit First: For Salons”
When you own a business, it often feels like nobody else understands what it's like.Our friends might wonder why we don't just get a ‘normal’ job and avoid all the hard work and staff drama. Dealing with inconsistent employees, staff dramas, client complaints, and misbehaving teams can make us question ourselves, right?We might think it's hard to find good people, and we can easily start blaming ourselves… what are we doing wrong? However, it's a mistake to believe that having a great team and running a successful business will mean that dramas and horror stories don't happen. They're simply part of the territory when employing humans.But what you can do, is put simple strategies into place that will help you deal with team dramas when they come up, and minimise them going forward. So… I wanted to change things up a bit for this episode and share some of my own Salon drama stories. As someone who regularly coaches Salon Owners like you, offering support, advice, and proven strategies to improve their businesses, I've walked a mile in your shoes. And let me tell you, those shoes have some stories—some hilarious, some horrifying.Horror stories like these can happen to everyone at some point…But what I will share are my solutions to minimise the horror stories!Reasons why you should listen to the full episode:1. Hear my horror stories from my Salon days and the lessons learned 2. My key strategies for dealing with Team Dramas (the expected & unexpected)
Salon Business PlanCLICK HERE to grab a copy of our Business PlanLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
You want your Salon humming all year round, and your team hitting their targets (get them working productively!), right?The fewer quiet periods, the better for your Salon’s sales… and we all know the saying “busy is better than bored”. But a lot of Salon Owners have no idea how to fill this white space. How can you easily fill the gaps that your team have…?In this episode, we are going to dive into two types of ‘client offers’ that are proven to fill up White-Space & book out your team during quiet times OR dips in appointments to continue to grow sales, without discountingClient promotional offers and packages are the answer.This episode is a actually Mini-Workshop from our Salon Mastery Coaching Program.Myself & Braeley, our Marketing Coach share real-life examples of Salon offers and break down the reason these types of promotions work!I can’t wait to bring you into the world of easy-white-space-filling offers! It’s a game-changer for Salon growth….Here are three reasons why you should listen to the full episode:1. How promotional offers are a game-changer for your Salon’s marketing 2. Discover our two proven client promotional offers that will get more clients through your door and your team busy. 3. How to keep busy in your Salon all year round…
Salon Business PlanCLICK HERE to grab a copy of our Business Plan Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Want to know the reason you spend ALL of your waking hours getting caught up in the day-to-day running of your business? The REAL reason you’re working 60+ hour weeks but never ticking anything off your to-do list?It’s because you’re missing 1 simple, yet completely vital thing. Solid Systems & Processes. Creating & implementing these inside of your business will GROW your business without you having to work any more hours…you’ll actually work fewer hours in the Salon and get better results! But this can be scary, right? As the Salon Owner, you often feel like if you aren’t ‘there’ in Salon 24/7 running things, then you’re going to lose the connection with your clients, and your team won’t do it as well as you can…And so you allow your business to be centred around you, to ‘need’ you 24/7. Stop right there!This mindset is not sustainable and with it, your business will never grow… you are actually making life & business harder for yourself.That’s why I want to introduce you to Kailah Lee, Award Winning Bridal Hairstylist & Salon Mentor. In this episode, Kailah and I discuss: The mindset shift for Salon Owners in implementing systems that will benefit not just yourself, but your team. * Catching yourself out when you’re starting to listen to your inner critic * How to build a salon package your client fcking loves (and comes back every time)
Here are three things you will learn in this episode:1. The mindset shift for Salon Owners in implementing systems that will benefit not just yourself, but your team. 2. Catching yourself out when you’re starting to listen to your inner critic 3. How to build a salon package your client f*cking loves (and comes back every time)
Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat!Salon Business Plan CLICK HERE to grab a copy of our Business Plan & MasterclassResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to check out Kailah’s InstagramCLICK HERE to check out Kailah’s Business, The Bridal Hairstylist AcademyCLICK HERE to listen to “Blue Ocean Strategy” book
Let me ask you something. You have a specific goal you want to achieve such as hiring a new team member or increasing your sales by $1k…But if you were to start tomorrow, what would you actually do first?? What are the exact steps you would take to achieve your goal?When it comes to achieving your goals as Salon CEO, you probably find yourself falling into one of these two categories:You have ideas, but can’t seem to string the pieces together in a logical manner OR You don’t have a clue as to where to start with achieving your goal.You randomly attempt to improve how you do business…hoping it will help you reach your goal and you have small wins, but your big goal constantly feels like it’s moving further away - how is this possible? Why is this happening and how can you change this?This is the final part of my Masterclass Series where you will unlock the strategies you need to get to that next level of growth! I’m talking about your Roadmap to Salon Mastery success as well as an insider look into my Salon Mastery Coaching Program. Let’s get started. Here are three reasons why you should listen to the full episode:1. Unlock the strategies to get to that next level of growth 2. Discover how to string all of the pieces in a logical manner to reach your goals 3. The roadmap to attracting new team members and increasing your sales
Salon Business Plan CLICK HERE to grab a copy of our Business Plan & MasterclassResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to apply to join our Salon Mastery ProgramCLICK HERE to apply to join our Momentum Program
Is your Salon on your mind 24/7?You find it hard to switch off - you’re constantly stressing over everything that needs to be fixed and trying to do it all at once. But what is worse is that you think you are fixing things, but the problem isn’t going away and as a result, you are burned out. You know it’s possible to not feel like this because you see other Salon Owners living the life you have always wanted, but the reality is that you don’t know exactly what you need to be working on to get you there!So instead, you need something that is going to help you identify what phase of business you’re in, and what to work on to get the results you want. This is the second part of my Masterclass Series where you will identify what stage & phase your Salon is in, this is important because it will highlight what you should be working on, given what stage of business you’re in… and tell you what you can say no to…Let’s jump in…Here are three reasons why you should listen to the full episode:1. Identify what stage & phase you’re at in order to know what you should be working on 2. Narrow focus to work on the right things at right time, not all at once! 3. Discover what you can say no to without it affecting your sales and growth, in fact it will do the opposite!
Salon Business Plan CLICK HERE to grab a copy of our Business Plan & MasterclassResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to apply to join our Salon Mastery ProgramCLICK HERE to apply to join our Momentum Program
Are you over-fixing things inside of your business but nothing changes? The fireballs just keep coming… and you’re reaching burnout…you just want to get some wins. So instead, you need something that is going to tell you exactly what to work on right now. This is where our Salon Business Plan comes in. In this 3-part series, I am going to share with you the real reason your business isn’t growing and what needs URGENT attention RIGHT now. After this series, you will not only have a COMPLETED business plan, but you will know exactly what stage of your business you are in, the most common mistakes Salon Owners make when implementing new systems for hiring & retaining staff, attracting new clients, and growing their sales. How amazing is that?!This is the first part of my Masterclass Series where you’ll dive into the 9-Part Plan to identify what parts of your business need urgent attention RIGHT NOW. Is it your team? Or your clients? Or is it you, holding your Salon back…Here are three reasons why you should listen to the full episode:1. Take our Salon Mastery Business Assessment to see how your salon is performing in each of the 9 key parts of any Successful Salon. 2. Learn exactly where your business is performing well and where exactly it needs work. 3. It will highlight what’s the right thing for you to work on next in order to achieve both salon mastery and your personal career goals.
Salon Business Plan CLICK HERE to grab a copy of our Business Plan & MasterclassResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to apply to join our Salon Mastery ProgramCLICK HERE to apply to join our Momentum Program
Are you over-fixing things inside of your business but nothing changes? The fireballs just keep coming… and you’re reaching burnout…you just want to get some wins. So instead, you need something that is going to tell you exactly what to work on right now. This is where our Salon Business Plan comes in. In this 3-part series, I am going to share with you the real reason your business isn’t growing and what needs URGENT attention RIGHT now. After this series, you will not only have a COMPLETED business plan, but you will know exactly what stage of your business you are in, the most common mistakes Salon Owners make when implementing new systems for hiring & retaining staff, attracting new clients, and growing their sales. How amazing is that?!This is the first part of my Masterclass Series where you’ll dive into the 9-Part Plan to identify what parts of your business need urgent attention RIGHT NOW. Is it your team? Or your clients? Or is it you, holding your Salon back…Here are three reasons why you should listen to the full episode:1. Take our Salon Mastery Business Assessment to see how your salon is performing in each of the 9 key parts of any Successful Salon. 2. Learn exactly where your business is performing well and where exactly it needs work. 3. It will highlight what’s the right thing for you to work on next in order to achieve both salon mastery and your personal career goals.
Salon Business Plan CLICK HERE to grab a copy of our Business Plan & MasterclassResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to apply to join our Salon Mastery ProgramCLICK HERE to apply to join our Momentum Program
For many Salon Owners, running a Salon is like having a baby that constantly needs feeding and nurturing. But how great would it be to have a solution to keeping your business alive, without it being centred all around YOU?! Without YOU being the one that has to ‘nurse it’, ‘watch it’ and ‘be there’ 24/7.Something that you knew could (sustainably) allow you to go from working 40 hours a week on the floor to actually spending more time with your family.Like, genuinely have time for the things you love outside your business.. But what happens is that Salon Owners, especially women, feel this guilt and pull towards ‘doing it all’ and ‘juggling it all.’It’s a vicious cycle, that I know all too well. So, instead, I want to show you how you can continue to grow your business, WITHOUT being the one that is constantly doing it all…because it’s not sustainable. I want to introduce you to Carrie Flynn, owner of Virtual Simplicity, a marketing growth company, with a focus on not just marketing strategies, but actually scaling your business without the overwhelm. Because let’s be honest, you don’t need to add anything more to your plate! In this episode discover how to set yourself boundaries in your business, how to remove the guilt when it comes to business ownership & the art of delegation… Here are three reasons why you should listen to the full episode:1. Is it possible to grow your business without overwhelm? 2. What does it mean to scale your business? 3. Setting boundaries in your business without the guilt
Salon Business Plan CLICK HERE to grab a copy of our Business Plan & MasterclassLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to follow Carrie on InstagramCLICK HERE to check out Carrie’s Business “Virtual Simplicity”
In every Salon, even your best-performing team member can go rogue from time to time. As a result, keeping your team motivated and their sales up feels like a full-time job!You wish that:* Every team member was hitting their target consistently * Every team member was motivated by the KPIs you set * Every team member cared about the salon’s growth as much as you do
But sometimes, when they’re hanging out in the back room, chatting, or on their phone, it feels like a losing battle…In my experience, building a high-performing salon team is like building a high-performing sports team… they need regular coaching in order to consistently perform. But the problem is, you don’t know where to start with this! Right?!Where will you find the time, and how will you know what to say, or do, in order to coach them to perform at a consistently high level?In this episode, I want to share with you the Salon Mastery 3-step strategy for successfully coaching your team to reach their sales targets. This gold-nugget strategy is a snippet from our Salon Mastery Coaching Call, with myself, and my amazing success coach, Amy. Here are three reasons why you should listen to the full episode:1. Discover the real reason your team aren’t hitting their targets every week 2. How to ensure your team stays motivated to reach their KPIs and goals 3. Build a winning team culture inside of your Salon that your team want to be apart of
4-Simple Steps to Create a Salon Business Plan CLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
When you have a team member resign, you’re often left blindsided, wondering how you didn’t see it coming…You may feel totally overwhelmed, asking yourself a million questions and trying to figure out what went wrong. Was it your fault?You have this dream of building an amazing team of ROCKSTARS, who believe in your Salon’s Mission and are on the journey with you. …all working towards the same collective goal.And this prospect is exciting because, for the longest time, you dreamt of being the one calling the shots! So finally, it’s your turn to lead and inspire a team of humans to reach their dreams too! But this isn’t always as easy as it seems, right?Because then someone leaves, and you’re left having to pick up the pieces and go through the hiring process again, which can be totally exhausting and frustrating…You just wish you had a system in place so that when someone does resign, you’re not left scrambling to fill the hole in your business, and potentially hiring the wrong fit.In this episode, I want to share with you the 5 warning signs that your team members are going to leave. As well as how to prepare yourself and your business for the inevitable, so you can hire the right people to work for you, and avoid having a ball and chain around your ankles to your business. Here are three reasons why you should listen to the full episode:1. Learn the 5 warning signs that your team members are going to leave 2. The secret to knowing when is the right time to hire a new team member 3. Discover how to prepare yourself for the inevitable of your team leaving through proven leadership strategies & frameworks.
4-Simple Steps to Create a Salon Business Plan CLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Raise your hand if you want to:1. Have a consistent social media posting schedule that didn’t require too much time and effort 2. Consistently feel confident that what you post that is going to work, without paying someone to do it for you 3. Have your marketing efforts actually give you the results you are after, more followers, more engagement, and ultimately, more clients,
If you’re answering YES to any of the above, then you aren’t alone! Because let’s be honest, social media marketing isn’t always as easy to juggle and navigate as busy salon owners, and what makes it trickier is that there is no one-size fits all approach to marketing! As a result, posting on socials can get dropped easily especially as you get busy wearing a million different hats…So the question is; how can you attract dream clients to your Salon, without having to spend a fortune on marketing, and too much time & effort…I want to introduce you to Tamara Reid. Tamara is an absolute icon in the Beauty industry, spending her career in just about every role you can think of, before landing at Timely, a Salon Software company. In this episode, discover the secret to a low-cost, low-effort marketing strategy, why collaboration over competition is key & an honest conversation about running a successful business. Here are three reasons why you should listen to the full episode:1. Unlock this consistent social media posting schedule that doesn’t require too much time and effort 2. Consistently feel confident that what you post that is going to work, without paying someone to do it for you 3. Discover how to ensure your marketing efforts actually give you the results you are after, more followers, more engagement, and ultimately, more clients
4-Simple Steps to Create a Salon Business Plan CLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to follow TamaraCLICK HERE to check out Timely Salon SoftwareCLICK HERE to listen to E-Myth Revisited
Every Salon Owner dream of having an amazing team culture:* A culture where everyone gets along * Where people have clear sales targets * And are motivated to smash them * So the culture is positive… even without you there.
But all it takes is one bad apple on your team to ruin the whole apple cart… right?!You know the one. They’re sitting out the back of the Salon, twiddling their thumbs when there are clients that need serving, they’re not hitting their targets, and it feels like an uphill battle trying to get them to do anything…. It’s causing the salon environment to flip upside down, things can become toxic, and not only are they not performing, but this starts to affect the rest of the team’s performance.Like, all we want is a team that is smashing targets, for clients to receive a 10/10 service, and to feel confident that everyone is motivated and happy. Having a culture like this reminds you why you love this industry so much.I call this building culture of #winning in your salon. But actually, what’s important to remember is that a winning culture is not something that just ‘happens’ one day, and then ‘that’s it’……instead, your Salon's culture is forever changing and evolving. So the focus needs to be on keeping it positive, 95% of the time, each and every day. To do this, you need systems in your business that are ‘human’ proof so that your team is set up for success, regardless of the individuals within it.So what are those systems? How can you make this happen in YOUR salon?In this episode, you will find out exactly how to build a positive, motivating Salon culture that works even when you aren’t in Salon 24/7.Here are three reasons why you should listen to the full episode:1. Define three different types of employee and discover how to best communicate with them in terms of their skills, culture & sales. 2. How to recognise the right employee at the interview stage of your hiring process 3. How to say “no” to those employees that aren’t the right fit.
4-Simple Steps to Create a Salon Business Plan CLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Having a Salon team is like a catch-22.Your team isn’t hitting their targets…but they want to earn more and work less. Your team is amazing 90% of the time, but 10% of the time shite completely hits the fan and it feels like no one is getting along! Your team says they want to move up the ladder…but they leave before they finish their apprenticeship!Does this make them the enemy? Many salon owners fall victim to this from time to time, believing it’s all the team’s fault. It’s easier to blame THEM for not performing ‘well enough, but it’s actually OUR responsibility as the Salon CEO to lead them towards success. It’s your job to lead your team and empower them to meet targets and hit career goals. I believe this starts with good communication and building a strong relationship with your team. In this episode, I share a sneak peek into my 2-Day Salon Mastery Intensive Workshop, and reveal…* The secret to team communication that you have been missing! * The real reason this new generation doesn’t understand you * How to become a confident leader… with the tools to lead a new generation in 2023 and beyond
Here are three reasons why you should listen to the full episode:1. The secret to team communication that you have been missing! 2. The real reason this new generation doesn’t understand you 3. How to become a confident leader… with the tools to lead a new generation in 2023 and beyond
4-Simple Steps to Create a Salon Business Plan CLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Answer this. Is your Salon profitable?Too often, I hear Salon Owners answer this question with a ‘no’. Either you are paying your team first and not paying yourself enough, or WORSE not paying yourself at all…OR you are paying yourself a good wage, but your business isn’t profitable. And this becomes stressful, right? Because you’re living week to week, always worrying about the business bringing in money. But this isn’t sustainable! If you simply wait for the profit to come, it never will.=So this is a mistake I don’t want you to make. Because if you don’t prioritise your profit, there will never be enough left over, so you’ll always be chasing money…You need to make intentional decisions that will make your business profitable…you have to put yourself and your business first. That’s why I’m going to share with you 3 game-changing steps to manage your Salon’s profit. They will ensure you…* Pay your bills & team on time without worrying about it every time it comes around * Get paid your worth so you can live the life you always wanted * Make enough to grow your Salon
It’s time you stop waiting for your business to make money, and instead, have a proven strategy that will grow your Salon into a successful business. Because trust me, it is possible.Here are three reasons why you should listen to the full episode:1. Discover how to pay your bills & team on time without worrying about it every time it comes around 2. Get paid your worth so you can live the life you always wanted 3. Make enough to grow your Salon
9 Part PlanCLICK HERE to get access to the 9-part plan to Salon successLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
You opened your own Salon so that you could follow your own rules, right?To create a life for yourself that allowed you to have freedom and security within your business so that you could do all the things that you wanted to:Make it to your kids’ sports games, work the hours you want to, spend time with your family & friends, build a career that you are passionate about…But how can you have freedom as a Salon CEO if YOU are the only thing that is holding the Salon together? Like without you, the Salon falls apart. And this isn’t what you want. You don’t want to feel like you have a ball and chain tied around your ankles! You wish that you had your Salon running without you being at the centre of it. If this is you, then trust me when I say this…. systems and processes will set you free. So, in order to finally feel like you can confidently step away from your salon without worrying everything will go up in flames... then you need my 3 step secret to creating systems & processes in your business that will set you free. .Nobody does this better than my good friend, Janine Simons, a living, breathing example of what freedom as a Salon CEO looks like. Janine is a powerhouse when it comes to running a reputable Salon, and building an amazing, fun team culture, with loyal clients….whilst she is jet-setting around the country as a Hair Educator & business entrepreneur. It is possible to have your cake and eat it too! If you want to hear our strategies our how to create more freedom in your business & no longer spend every hour in the Salon, let’s dive in!Here are three reasons why you should listen to the full episode:1. Finally discover the missing puzzle piece in your Salon so that you can walk away (for a day… or 5) 2. Learn my 3 step secret to creating systems & processes in your business that will set you free. 3. Set your team up for success with this Salon Mastery Strategy Step and they will feel confident and prepared to serve clients, make money, and contribute to the salon’s growth… without calling for your help every 5 minutes.
9 Part PlanCLICK HERE to get access to the 9-part plan to Salon successLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to follow Janine Simons CLICK HERE to listen to the book Radical CondorCLICK HERE to listen to Atomic Habits
That awkward conversation… You know the one, where the ONE team member, who hasn’t been hitting their sales targets, comes up to you and asks for a pay rise. It can feel like a child throwing a tantrum in a candy store, you’ll give them the sweets just to keep them quiet because let’s face it, it’s easier and less “work” in the short term.But this actually becomes a vicious cycle that I don’t want you getting into.Instead, what you need is a system that recognizes success, celebrates and rewards those that are smashing their targets, and gives you confidence about when to give a payrise and when not to.This is a system that we, at Salon Owners Collective, call “Do I Get a Payrise” (DIGAPR), a step-by-step progression plan for all of your employees that is exclusive to the Salon Mastery Coaching Program… where your team can see a clear career roadmap, and the next steps they need to take in order to earn a pay rise(without bugging you about it when they don’t actually deserve it!). I can’t wait to share it with you, let’s get into it! Here are three reasons why you should listen to the full episode:* Get an insight into my Salon Mastery Coaching Program * Learn our Do I Get a Payrise step-by-step progression plan * How to avoid team tantrums & awkward conversations…
9 Part PlanCLICK HERE to get access to the 9-part plan to Salon successLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
You don’t often get a second chance to make a first impression, especially in the Salon Industry. In today’s online-dominated world, 95% of people who visit your website are new clients. Yes, that’s right! NEW clients.Potential new clients will stalk your Salon’s website and socials, forming an expectation of what they will get if they come to your Salon…will you live up to their expectations?So how do you turn all that online activity into actual paying clients that LOVE what they see online and offline, and come back again and again? I want to introduce you to the CEO of MYA & former Salon Owner, Kati Whitledge. Kati is an expert with social media & marketing Salons online. MYA is a Marketing and Client Recruitment Software for Beauty Industry Professionals that uses human behavior techniques to match clients with the perfect Salon for them. In this episode, Kati & I discuss what to post on your social media feed and website that will attract clients to your brand, as well as strategies that you can implement in your Salon that will ensure those clients always return. Here are three reasons why you should listen to the full episode:1. Discover what to post on your social media feed to attract clients 2. Learn the importance of a website for your Salon business in setting the scene for your brand. 3. How to ensure your clients love your Salon online & offline.
9 Part PlanCLICK HERE to get access to the 9-part plan to Salon successLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to listen to “What Got You Here, Won’t Get You There” CLICK HERE to listen to “Life Force” by Tony RobbinsCLICK HERE to check out Mya
The path to Salon success is not a straight one. Take it from me.Business is not a one-size fits all approach. Nobody gives you a handbook on how to grow your Salon overnight. This means Salon Owners often end up winging it on their journey to success…throwing sht at the wall and seeing what sticks.But when it comes to having confidence that the things you spend time on will work…and not wasting time implementing things that don’t move the business forward…WINGING it can be a mistake. Who’s guilty? I know I have been from time to time!But if you keep doing this, it could be detrimental to your success…Because you’ve reached a point where you’re desperately trying to grow, to increase sales, attract new team members, increase new client rates, and grow profit… But you’ve flatlined… or worse… maybe even dipped down.You’re working longer hours than ever but not seeing any results. So instead, what you need is a proven plan to guide you in the right direction. To plan what your next move will be so you can grow your business successfully… without all the road bumps. So, in this episode, I share a sneak peek into my 9-part proven plan that every Salon Owner needs to nail in order to run a high-functioning, profitable and successful salon.There is so much to share so let’s press play and uncover strategies you didn’t know you were missing….Here are three reasons why you should listen to the full episode:*1. Get an exclusive sneak peek at my proven 9-Part plan for Salon Success 2. Learn what every Salon owner needs to focus on in order to become profitable 3. Discover how to have confidence in what you need to work on, and what to do to grow.
9 Part PlanCLICK HERE to get access to the 9-part plan to Salon successLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
It’s time to ditch the old way of how you lead your Salon team to succeed.Ok, let me explain…Too often, I see Salon Owners who constantly feel like they have to chase their team members up. Ugh, it’s exhausting, right?! You try to flag your team members down during a busy day in the Salon, doing what I call ‘hallway management’, simply because there’s no other time to check in! I get it…leading and managing a growing team is sometimes tough. Constantly trying to keep up with them, juggling team drama, bad behavior, underperformance, or worst of all… resignations. But what if I told you that the key to finally feeling in control and ahead of your team, is to shift your mindset… not chase them in the hallway.In this episode, I will share with you the proven strategies behind building a successful team of superstars (ones that actually want to work for you and LOVE what they do). This is actually an inside sneak-peak into a recent Salon Mastery Coaching Call I had with a few owners on exactly this topic. Not only does this give you a taste of what it's like inside of Salon Mastery but we solve a few teams challenges when it comes to keeping your team motivated, so your business can continue to grow into a million-dollar Salon. Here are three reasons why you should listen to the full episode:1. Get an inside sneak-peak into a recent Salon Mastery Coaching Call 2. Go from hallway management of your Salon to being in front of them 3. Proven step-by-step strategies to get your team to love what they do (and stick around)
9 Part Business AssessmentCLICK HERE to get your hands on it (I'll dm you a copy)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
There is a fine line between having great technical skills and being a great business owner.You start out as a stylist or therapist, you’re passionate about what you do, and you’re good at what you do. It’s enough to make you decide to open your own Salon. But technical skill can only take you so far. Because when you’re so good at serving clients, it often means clients only want you, which leaves you overbooked and overwhelmed.You can’t do it all by yourself - so you grow a team.But growth brings so many lessons as a Salon CEO…and there is only so much you can prepare yourself for. Business is a whole new game. This is why I believe in the power of learning from someone who is 2 steps ahead of you, who has been there, done that. I want to introduce you to Mary Harcourt.Mary has decades of experience in the industry and knows what it takes to run a thriving and growing business.Mary is a former hairstylist, turned lash guru, who is now running her own manufacturing company for lighting systems for spa and lash Salons. Mary and I sit down in this episode to share with you the strategies around navigating the ever-changing landscape of going from an operator (hairstylist or therapist) to owning your own business and becoming a true salon CEO.We discuss team, marketing, CEO burnout, and everything else in between! Here are three reasons why you should listen to the full episode:1. Discover the secret to becoming a successful Salon CEO 2. Learn my strategy for transitioning from a hairstylist to owning a business 3. How to navigate the world of business ownership
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to check out Mary’s websiteCLICK HERE to check out Mary’s Podcast
Business Ownership can be lonely…and the reality is that your business can feel like it’s your entire life. Without it, who would you be? You spend more hours in the day in your business than you see your partner, family, or friends. And whilst this is never the intention, you feel it’s just what has to happen to ensure everything gets done; putting out the team fires, the admin jobs, rebooking clients, marketing, cleaning, the list goes on!Who else is going to do it like you can? Then you get home at the end of a busy day, you’re exhausted, the kids are wanting to spend time with you, you have to help them with their homework or take them to their swimming lesson… but you can’t switch off and stop thinking about the salon, and worse, you feel guilty for spending time away from your business. I know this well, this was me for years on end.In this episode, I want to introduce one of my dear friends, Melinda. Melinda and I have worked together inside Salon Mastery for many years now and she has completely turned her business around from “being in the trenches” (we cried together on our first call) now her Salon is thriving in her newfound role as Salon CEO. Melinda started her Hair Salon, Ginger & Spice, with no clients, no team, and no experience in running a Salon. Now, with a thriving team - she has 6 stylists, Melinda spends 99% of her time working ON the business, leading from the front, and installing new initiatives for the team and business to thrive. She is off the floor, & has never been happier. Keep listening as we dive into the topic of how to create freedom in your business to grow and in life as a Salon CEO, once and for all… without overworking or overwhelm. Here are three reasons why you should listen to the full episode:1. Discover how to become a Salon CEO without working more hours in your business 2. Get a total insight into the magic behind Salon Mastery 3. Learn how to switch off and create a life away from your business whilst still seeing success
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Are you sometimes guilty of being a little desperate when it comes to your team? Ok…hear me out. It’s not easy to find team members in today’s climate, right? So you suddenly feel the need to put more focus on your existing team culture. Build a culture that is so strong no one wants to leave… But a mistake I often see owners making every day is, instead of focusing on building a strong salon culture, they instead act out of panic and desperation when it comes to their team.You feel the pressure from your team as you don’t want them to leave, but this ends up with you saying yes to all the things…(even the things you don’t want to…such as a pay rise they haven’t yet earned). You feel held hostage by your team, and give in to your team members' demands so that they never leave, but this isn’t always the answer to winning team culture, and can leave you, the owner, being the one who misses out…But this isn’t the leadership style that creates a culture where no one wants to leave! In fact, it creates the opposite, and your team members will always be looking for where the grass is greener… There has to be something stronger, and I believe that comes from this ONE secret to building a winning team culture…In this episode, I share a sneak peek into my Salon Mastery Coaching Program, and reveal a team leadership strategy that you can implement in the New Year so you can grow your team without sacrificing your salon, your clients, or most importantly, yourself. Here are three reasons why you should listen to the full episode:1. Get a total insight into the magic behind Salon Mastery 2. Learn my top team leadership strategy to get in front of your team so they don’t leave 3. Discover the winning formula to a strong team culture
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
You’ve made it. This last year is just about to be done and dusted. You have tackled all the highs and lows that have been thrown your way - so it’s time to celebrate! We rode the wave of trying to manage a growing team, and navigating a shift in lifestyle demands as well as increased challenges in attracting & hiring new team members!You were able to ditch the masks in the Salon and greet your clients and team as normal. Events and industry awards were able to be held, and so many Salon Owners were able to reconnect with each other again! How good did it feel to be able to have a hug again?! As I share my top moments of 2022 in this episode, I would love to invite you to reflect on what your successes were in this last year. Why? To make the most of this upcoming year and, to truly level up your business, you must decide to be and do something different than you've been in the last year. If nothing changes, nothing changes… If you do everything the same as you did last year, everything will stay the same.So in order to move forward, we need to be able to identify where you currently are in your business. Whatever it may have looked like for you, I would love you to take this moment to appreciate all you achieved in 2022! You have smashed it!! But, I know there is more inside of you! So, let’s dive into my top moments of 2022 so that we can fully move into planning what we want 2023 to look like!I am excited to share these episodes with you and the game-changing strategies that will help you enter a new year, full of new possibilities and opportunities as the Salon CEO! Here are three reasons why you should listen to the full episode:1. How to make the most of the upcoming year and beyond as Salon CEO 2. Learn how to level up your business, by reflecting on the year that has been 3. Discover my top moments from 2022 and why they were the best!
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
The biggest mistake you can make as a Salon Owner is to assume your team knows how to sell. After all, they are trained to do hair or beauty, right? Not how to be a salesperson and actually they often don’t want to be a salesperson.So even when you have clients coming through the door, and you have a full team of stylists, you aren’t seeing the growth you had hoped for… and as the Salon Owner, you end up with the most sales, consistently rebooking clients, and keeping the business afloat.But if all the pressure to make the most relies on you, the owner, what happens when you want to get free from clients for one moment to work ON their business?! You end up losing more than it’s worth and you’re stuck on the floor 60 hours a week, busier than ever. This doesn’t have to be the case. You can move off the floor, work less hours with clients, and STILL see growth in your business! I want to introduce you to my amazing Salon Mastery & Momentum Success Coach, Amy Osmer. Amy has years of experience working in Salons, managing large teams, and working behind the scenes of large format salon groups within the Hair & Beauty industry. Amy is an expert in helping owners increase their Salon’s Sales and leading their teams to succeed so that they can stop the “60-hours-on-the-floor”, weekly grind.In this episode, Amy and I are going to share our top 3 strategies for getting your team to make more, without you having to work more and add more to your plate…in fact, after this episode, you will be able to see how to work LESS in your business, and still see your sales skyrocket!After implementing these strategies, our Salon Mastery & Momentum Program Owners have grown their weekly sales, while reducing their weekly hours on the floor….we just celebrated end-of-year awards with some having 66% growth in 12 months. Here are three reasons why you should listen to the full episode:1. Discover how to get your team to make more without adding more to your plate 2. Learn the secret to increasing sales and stopping the weekly 60 hours on the floor grind 3. Get a sneak peek at our Salon Mastery-approved sales strategies
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to read Fish
I often compare Salon ownership to an ongoing game of Tetris. You’re always trying to move the pieces around: your team, your sales, and your clients, to make them fit perfectly together and win the game of mastering a successful business. The challenge of this is that the pieces are always moving and are unpredictable (humans!!) and while the more experience you have in running a Salon, the more ‘in control’ things feel, there is still lots of uncertainty, you often wonder what will happen next…what move will you have to make…. It’s not often I get to introduce a guest on my podcast for the 5th time…but Stevie is an exception! I am so excited to have Stevie English back on my podcast to share his secret to building an incredible team culture, a growing clientele, and most importantly the secret to looking after YOU as the CEO so you feel in control of your business even when shit hits the fan! Stevie with 15 years of industry knowledge, chats on how to keep your team happy and your business thriving without having to sacrifice your life & freedom. Stevie is a master of Salon Ownership, so I know you’ll love everything he has to say….Here are three reasons why you should listen to the full episode:1. Learn industry secrets about running a successful Salon 2. Uncover the secret to building an incredible team culture 3. How to stay in control of your business
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook GroupCLICK HERE to listen to Diary of a CEO CLICK HERE to check out Stevie’s Salon
Want to know how 18 Salon Owners grew their income by $100k a year?
I’ll give you one clue, it ends with ditching the hustle culture!
Yes, I know it well.
As a Salon Owner, there’s an immense amount of pressure to ensure the business is profitable and is bringing money in through the door. You want to provide a completely personalized experience for every single client that visits your salon….. And this is more than just the hair service itself, right owners?!
… it’s everything from the way your team presents themselves, to the atmosphere, the pricing, the post-service check-in, the booking experience, the retail products…ahhh the list goes on!
You end up feeling like, in order to MAKE more, you keep having to DO more, and BE more…like you’re on a neverending hamster wheel. You’re grinding 24/7 to bring money in the door, but you’re not seeing the results…
Do you know why?
The reason is that…. “doing more” doesn’t actually make you any more successful, or profitable… instead, it can do the exact opposite! It means you end up burned out, overwhelmed, and stuck inside your business.
So, instead of doing ALL the things, you actually only need to focus on 4 things in order to make more.
That’s right, I said it. There are only 4 things you need to focus on right now, to grow your Salon by $100k a YEAR.
I’m going to share with you what those 4 strategies are, so you can implement them within your Salon and grow your business income by $100k in the next year.
It’s possible, TRUST ME, I currently have 18 members inside my Salon Mastery Coaching Program that have hit the 100k Growth Club since joining the program… all by doing these 4 things.
So if you are interested in hearing about the strategies I teach these Salon Owners inside Salon Mastery, then keep listening…. Here are three reasons why you should listen to the full episode: 1. Find out whether your Salon can really grow by 100k a year. 2. Discover my 4-step strategy to grow your Salon without working more hours 3. Get the insider scoop inside into my Salon Mastery Program
Inner Salon CEO Snapshot CLICK HERE to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources: CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
There is ONE word that so many Salon & Spa Owners dread. Do you know what it is?
I know that when I owned my own Salon, I would cringe at the thought of this word…
CHRISTMAS!
Newsflash: it doesn’t have to be this way!
With Christmas RIGHT around the corner, it’s time to get on top of things NOW. This is the year to finally be able to actually enjoy the busy lead-up ‘til Christmas because you KNOW you’re on top of everything.
And there’s nothing worse than the feeling of being snowed under.
Luckily, I'm here to help you. In this episode, I am going to share with you my 3 key strategies you need to survive the Christmas season in your Salon this year.
It’s time to get ahead now, so when Christmas Day rolls around, you aren’t feeling exhausted and overwhelmed, but instead, you can actually enjoy the festivities and time away from the Salon!
If you want to get on top of things, then just keep listening!
Here are three reasons why you should listen to the full episode: 1. Get ahead of the Christmas Cray-Cray now - get things under control 2. Learn my secrets to surviving a Salon Christmas 3. Look after yourself and your team with my insider tips
12 Easy Steps to a Stress-Free Christmas Here are my 12 steps to Survive Christmas in Your Salon, CLICK HERE to sign up for the action-plan HUB Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources: CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
Do you ever get the feeling that you haven’t quite yet reached your full potential as Salon CEO?
Things are ticking along, your Salon is growing, your team is happy, and business is “as expected,” yet you have this fire inside of you to keep going, to keep dreaming big.
Everyone has their own unique idea of what success looks like... for many owners, that could be purchasing another Salon, growing a large team, being able to take a holiday and your team thrive without you there…
So while everything is going 'fine' in your day-to-day life, there's this gnawing feeling at the back of your mind that you could, would, should be achieving more.
But what stops you from achieving that? Is it because that 'big dream' feels unattainable or is it that you don’t know the steps to get you there?
In this episode, I want to introduce Christina Flach - Celebrity Makeup Artist and CEO of Pretty Girl Makeup. Christina is the queen of discipline, a mother of five, and running two businesses, she has had to knuckle down on the ways to stay focused in the different areas of her life to reach success.
Christina will share with you her strategies on how to stay in one lane as a business owner, and how to run and manage a successful team that supports your vision and brand as much as you do, so when you have to switch hats, you know that everything else won’t fall apart.
Here are three reasons why you should listen to the full episode: 1. Discover how to stay focused as a business owner with 4 strategies 2. How to hire a team that are as passionate about your brand as you are 3. Learn the secret to being able to create your dream CEO life, where you don’t have to work all the hours, and worry about the Salon when you aren’t there.
Inner Salon CEO Snapshot CLICK HERE to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat Resources: CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE to follow Christina on Instagram
CLICK HERE to check out Pretty Girl Makeup
CLICK HERE to check out Just Go F Yourself
Are you ready to hire a Salon apprentice? Or more importantly, is your business ready?
Like, your Salon is so busy that you feel like you can’t catch a break. At peak times, your Senior stylists or therapists are booked up weeks in advance, and as a result, you have to turn away clients as you simply can’t fit them in…and that’s money walking out the door!
Hiring another Senior stylist to take the pressure off the rest of your team would be ideal…… but it feels near impossible right now! You put an ad out to grow your team, and it’s nothing but crickets!
So then you consider hiring an apprentice and training them up instead, but I know what you’re thinking…”Larissa, training an apprentice is time-consuming! Where can I find the time and energy to train someone completely new especially when things are hectic?!”
Is it worth all the time and effort?
That’s why I want to share with you the secret to knowing when you’re ready to hire an apprentice, and if it’s worth your trouble…
In this episode, find out once and for all whether you’re ready to hire a salon apprentice or not… and why the solution to your over-booked challenges may not be what you think it is. Warning: the answer may surprise you!
Let’s dive in…
Here are three reasons why you should listen to the full episode:
Listen to strategies to solve real-life team challenges and Salon Owners pains around hiring an apprentice
Find out if you’re ready to hire an apprentice for your salon & why it may be worth all the time and effort
Get an insider scoop into one of our very own Salon Mastery Coaching Calls
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
What does freedom mean to you?
Is it being able to spend time away from your Salon, and with your family? Being able to come and go as you please without feeling guilty? To not have any financial stress about whether the Salon is making ends meet?
For me, freedom is a choice. It’s a choice to be able to create your dream life, to choose when you work, who you work with and what your family time is like. It can also be freedom of your mind, to be able to switch off from your business when you need to.
But the question remains: how do you create freedom when so much of the business relies on you?
In this episode, you’ll discover what freedom truly looks like for you, and I’ll share my secret to creating freedom as a Salon CEO…without feeling like everything will turn to sh*t without you there.
Tune in to uncover my done-for-you freedom-generating salon systems that you can use straight away and my step-by-step guide to implementing these with your team...
Ooh, by the way, this is actually an exclusive snapshot of my October Intensive. This was a 2-day workshop for all of the owners who are members of my salon mastery coaching program…Don’t tell!
Here are three reasons why you should listen to the full episode:
Done-for-you freedom generating Salon systems
Step by step guide on how to implement systems within your Salon and team
An exclusive snapshot of my 2-day Salon Mastery intensive
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
The Hair & Beauty industry is forever evolving.
Between a new generation of stylists and lifestyle changes, social media taking over our lives & clients demanding more from a client experience, Salon Owners are left wondering what’s next.
It can feel like you’re a soldier going into battle, putting out fire after fire with your team,
Then when you get home from the salon, instead of switching off, you have to spend your limited spare time looking for new team members, creating short, entertaining videos to keep your brand relevant, and brainstorming ways to provide a seamless client experience,
It’s no wonder that Salon Owners end up burned out and overwhelmed! It’s a battlefield out there. How can you navigate your ever-changing team, clientele, and social media landscape?
If there is anyone who knows how to tackle and navigate this generation of stylists and clients, it’s Eric Taylor. With over 18 years in the industry, Eric is the Founder and CEO of Salon Republic, and sits on the industry board in California.
Today, Eric is going to share with you his entrepreneurial secret to running a profitable Salon business, and managing the highs and lows of the industry, especially when it comes to your team.
Let’s dive into the episode and hear what Eric has to say…
Here are three reasons why you should listen to the full episode:
Uncover the secrets about the latest generation of stylists
Discover how to manage and run a successful team
Learn the latest industry trends of the Hair & Beauty Industry
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/loveerictaylor/ (CLICK HERE) to follow Eric on Instagram
https://salonrepublic.com/the-hair-game-podcast/ (CLICK HERE) to check out The Hair Game Podcast
https://salonrepublic.com/ (CLICK HERE) to check out Salon Republic
As a Salon Owner, it can be so easy to get sucked into what I call “shiny object syndrome”, especially when you first open your business…press pause on that team retreat for now!
You’re ready to hit the ground running, and do all the things you have always wanted to when stuck behind the chair working for someone else. You feel like a kid in a candy store, right?!!
But in my perspective, this can be a big mistake.
Less is always more, especially when you’re first starting out in Salon Ownership. It’s important to build strong foundations in your salon business so that you don’t have to backtrack and backfill once you have grown.
One core ingredient of a successful business that you need to get clear on at the start, is your culture. The thing that makes the wheels go round.
I know building a strong team culture can feel tricky for a lot of owners. Like, you worry that if your culture isn't strong enough... your team might not stay around, you might not be able to hire new team members and it will affect the overall feel and reputation of your Salon.
Like, you know that everyone wants to work for someone that has a great reputation!
I know you might be asking, “okay but what does an amazing culture look like?”
So, I want to introduce you to Tara Hainsworth - the owner of the successful Salon, Hainsworth & Company. Tara has nailed the secret recipe to team culture and what successfully grew her team from 2 to 20.
Tara is going to share her strategies around how to build an amazing team culture so that your team won’t leave… and how to be flexible in your business. It’s time to do less, but do it better and establish the core of your business before you can grow… Here are three reasons why you should listen to the full episode:
How to build an amazing team culture
Learn Tara’s secret for how to get your team to stick around and love working for you
Discover the first thing to implement when you open your Salon
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com.au/pd/The-Power-of-One-More-Audiobook/B09XJ5HD83 (LISTEN )to the Power of One More by Ed Mylett
https://www.instagram.com/tara.hainsworthco/?hl=en (CLICK HERE )to follow Tara on Instagram
Is this you?
Your current team doesn’t want to work Saturdays or late nights, and they aren’t hitting their targets, yet come to you asking for a pay rise… OMG are they serious?!
And when you try to hire someone new, it’s crickets! It seems like nobody wants to work these days…is this familiar?
So to make up for it, you have to pull the weight for your team… you’re putting in all the hours, saying yes to all the clients…you have a large team, and yet, your Salon still isn’t growing…
It always feels like 2 steps forward, 3 steps back. You’re going round and round an ongoing loop with your team and your business hitting a plateau, and you feel like this is never going to end.
You find yourself asking, what is all of this for? You’re the highest earner, the one who is left mopping the floors at the end of the day…
But this isn’t what you imagined Salon Ownership being, right? No! This isn’t what Salon Ownership should look like… and believe me, I’ve been on that side of running a business, and it’s exhausting and you are left feeling unfulfilled and burned out.
I want to share with you one of my favourite team management strategies, which I taught my owners within our Salon Mastery Program during my 2-day Intensive. It’s all about the 3 step secret in how to get your team to want to work Saturdays and late nights!
It’s time for you to ditch this way of working, and move into your role of Salon CEO, and to do this you need a growing team that is bringing in amazing clients and revenue for your Salon. Here are three reasons why you should listen to the full episode:
Discover how to get your team to LOVE working late nights and Saturdays
Learn my secrets to getting your team to hit their targets
How to move off the floor, without everything falling apart.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Is your Salon Manager really helping the business move forward, or are they instead hindering the future success of the Salon?
As the Salon Owner, you already have too many tabs open.
You’re thinking about a million different things and you have a to-do list that is never-ending. Your role is to lead your business and ensure that it continues to grow, which is why you need a right-hand man, or what we, in this industry, call a Salon Manager.
When hiring a salon manager, the goal is to find someone to manage the hustle of daily operations in the Salon, and help carry the weight of leading the team, so that you can step away from working IN the business, and instead work more ON the business.
But this isn’t always as picture-perfect as it seems…can you relate?
Whilst you’d hoped that hiring a Salon Manager was going to be the answer to all your problems, it’s actually ended up being an even bigger headache…
The jobs aren’t getting done, you’re doing more than ever, and you can’t actually trust them to look after the Salon when you aren’t there.
So what is going to give?
I want to introduce Greta Veint, one of our Salon Mastery Success Coaches here at Salon Owners Collective. After leading 17 Salons as a Salon Manager, (and being a total Rockstar working for me during my Salon days), Greta knows what it takes to harness an effective management role within a successful salon, and build a productive working relationship between the Salon CEO & Manager.
She is the powerhouse behind our Motivating Managers program within Salon Mastery and has all the tips and tricks to help you go from frustration with your management team, to motivate managers to be confident and successful in their role... so that you can step away and the salon can continue to flourish. Here are three reasons why you should listen to the full episode:
Discover the real reason your manager is underperforming
Learn insider strategies from our Salon Mastery Program
How to motivate your managers so you don’t have to spend all your time in the Salon
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat!
Resources:
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
What do you want your Salon to be known for?
Why should a client choose your Salon over the one down the road?
These are the questions you need to ask yourself if you want to stand out from the rest and ensure clients choose YOU and always return…
After all, we all BASICALLY offer the same thing, right?!
Thinking back to my early Salon days, I remember sometimes feeling like I had to do all the things and serve all the clients to ensure they had nothing short of the best experience.,After all, I had 7 salons within walking distance, so I felt like I needed to take what I could get…those clients were valuable, right!
I would spend my days putting out fires, taking on extra clients, and doing the absolute most to ensure everyone in the room was happy.
But then I realised, this isn’t sustainable. It was exhausting, overwhelming, and funnily enough, didn’t bring more clients through the door…
Janine Jarman aka the Queen of Perms, is the founder of Curl Cult, a product that has changed the technology and science behind perms. With over 20 years of experience in the industry as a hairstylist, educator, Salon Owner, and now CEO, Janine knows what it takes to create a unique product offering that people LOVE and will always purchase.
What is special about Janine’s success is that she offers a service that is not only scalable but one that solves an immediate problem for her clients. This means her service and Salon itself, are irreplaceable.
Janine is going to share with you her hot tips on how to make your Salon irreplaceable so that your clients always choose you over the one down the road. Here are three reasons why you should listen to the full episode:
Discover why your clients are choosing the Salon down the road
How to make your Salon irreplaceable
Learn strategies to ensure clients always return
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it (I’ll send it you in messenger)
Let's chat…
I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.audible.com.au/pd/Traction-Audiobook/B00FMWCME8 (CLICK HERE) to listen to Traction by Gino Wickman
https://www.audible.com.au/pd/Deep-Work-Audiobook/B01CYL9DD2 (CLICK HERE) to listen to Deep Work by Cal Newport
https://www.audible.com.au/pd/The-Big-Leap-Audiobook/B00FO5R7SY (CLICK HERE )to listen to The Big Leap by Gay Hendricks
https://www.instagram.com/janinejarman/?hl=en (CLICK HERE) to follow Janine on Instagram
https://www.curlcult.com/ (CLICK HERE) to check out Curl Cult
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Have you ever felt like: You’re working yourself to the bone: You’re busier than ever with clients, plus managing an ever-evolving team...
You’re hardly present with your family as work has taken over your brain space… but what makes it worse is you’re not growing.
But still, you end up saying YES all the time:
Like when a team member needs our help with something, we jump at the chance… because we don’t want to let them down
Or when a regular client wants to book with you when you’re ‘meant’ to be working ON the business (not in it)... you give in because you feel bad…
Or maybe you’re guilty of having shiny object syndrome…. Are you nodding your head right now? I know I’ve been guilty of this too…
But this is a HUGE mistake.
Because in reality, these are often the things that will halt forward momentum in our business.
As a result, you take 2 steps forward, 2 back. Your business is at a constant plateau, and you get super frustrated because you’re BUSY doing ALL the things- so you start to wonder-- ‘why am I not growing?’ You get overwhelmed and burnt out… which leads to halting progress even more.
Agh! It’s a vicious cycle.
In this episode, I will take you through my secret formula to increasing sales by working less (for smart salon CEOs).
If you’re overworking 30+ hours on the Salon floor, and want to create what I like to call ‘CEO discipline’, and have the time to move the needle in your business, then keep listening…
Plus don’t forget to grab yourself a copy of the “4 Steps to Becoming a Smart Salon CEO” strategy.
Here are three reasons why you should listen to the full episode:
HOW you can make your business catapult forward and into growth
Discover how to actually have the CEO discipline to make the CEO time
Learn how to stop saying yes all the time to your team & your clients to make CEO space in your day.
4 Steps to Becoming a Smart Salon CEO https://bit.ly/POSTFBIncreaseSales (CLICK HERE) to get a copy (I’ll send it to you in messenger) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Does self-doubt stop you from increasing your salon’s prices?
You know deep down you need to put your prices up, but the thought of asking your clients to spend more just feels so daunting.
What if they push back? What if they leave and never come back because they can’t afford your services? How will you equip the team to handle these objections… when you feel nervous about it yourself?
Honestly, if this is you, then know that you aren’t alone. I know this is a huge challenge for so many owners.
But in reality, this holds Salon Owners back from success…and reaching their full potential.
Instead of feeling confident about your experience and your Salon’s prices, you instead have this overwhelming urge to compare yourself to other Salons, to discount your services, to apologise before anything has even gone wrong, all due to the fact that you’re worried that if you don’t, that client will go elsewhere.
This is why I want to introduce Ruby Lee, a wealth & expense business coach helping business owners shift their mindset to “I can” & “I will” instead of being a roadblock to their own success.
Ruby will share her strategies for getting comfortable with your numbers and profitability, so you can back yourself in moments when you may be doubting yourself or feeling insecure (because let’s face it, we all have these moments!) and continue to grow your million-dollar Salon.
Discover the REAL reason why so many salon owners feel too scared to raise their prices, and how to combat this in your salon, once and for all. Uncover your true worth and potential as a business owner, so that you can feel confident with your decisions, and truly grow your profit to its full potential…
Here are three reasons why you should listen to the full episode:
Discover the real reason why so many Salon Owners don’t raise their prices
How to overcome the fear of putting up your prices in your Salon
Learn how uncover your true worth & potential as a business owner
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/_rubylee_/ (CLICK HERE) to follow Ruby on Instagram
https://rubylee.co/ (CLICK HERE) to check out Ruby’s website
https://podcasts.apple.com/us/podcast/gala-loves-everything/id1531580305 (CLICK HERE) to listen to Galadarling Podcast
https://podcasts.apple.com/nz/podcast/richuals/id1384762015 (CLICK HERE) to listen to Ruby’s Podcast Richuals
Have you ever felt like you’re a wolf in sheep’s clothing?
You feel like you own a seemingly successful salon, with a great team and loyal clients... but you still experience waves of anxiety and loneliness that often roll through your mind. You begin to wonder: is this all too good to be true?
If you have experienced this, then you are not alone!
Imposter Syndrome affects 70% of humans, including myself! I faced many Imposter Syndrome moments in my career towards owning a million-dollar business and Salon. Sometimes feeling unsure how to overcome this feeling of doubt in my ability to succeed.
You may be feeling the same way…
In this episode, I want to introduce the expert in all things self-doubt, confidence, and Imposter Syndrome, Alison Shamir.
Alison has experienced the highs and lows of running a business and has been on a quest to help women all over the world acknowledge what Imposter Syndrome is and provide the secret to overcoming the fear and anxiety that is only natural when success comes your way.
This is something that even today, I am still learning to conquer!
Let’s unpack the 3 beliefs surrounding Imposter Syndrome and everyday tools you can use to overcome imposter syndrome in moments during your career. Here are three reasons why you should listen to the full episode:
Unpack the 3 beliefs surrounding Imposter Syndrome 2. Tools to overcome Imposter Syndrome
The signs that you may be experiencing Imposter Syndrome
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://alisonshamir.com/ (CLICK HERE) to check out Alison’s website & all of her amazing resources
https://www.instagram.com/alisonshamir/ (CLICK HERE )to follow Alison on Instagram
https://www.facebook.com/alisonshamir (CLICK HERE) to follow Alison on Facebook
I see you…
You’re a Salon owner, but more importantly, a mother… trying to balance the juggle between spending too much time at work (away from your kids), and not having enough time to do all the things that you want to in your business.
Your Salon isn’t growing, because let’s face it, you barely have enough time in your day to touch your to-do list…, let alone work on moving the needle in your business. It feels like you’re stuck extinguishing little fires all day long!
And when you do find the space to work on these things, you feel the “mum guilt” creep up…and planning the next big thing gets replaced with the football final for your child’s team. It’s always either: “am I a good enough mother?” or “am I a good enough business owner?”, and you’re left wondering if you’ll ever be able to be successful in both.
Can you run a successful business, have the perfect family, and be the best partner, and friend… Is it even possible to master the art of having it all?
In this episode, I want to introduce Keri & Ashley, accidental best friends and hosts of Momtourage Podcast. Keri & Ashley are both mothers and successful entrepreneurs who have experienced the challenges that motherhood brings when you’re trying to chase your career dreams.
In this episode, you’ll find out motherhood hacks to keep busy salon owners (like yourself) sane as you juggle the business world and being a mum.
Here are three reasons why you should listen to the full episode:
Discover hacks for juggling both motherhood and business ownership
Hear Keri & Ashley’s incredible journey to success
Learn how to maximise the time in your day to master your to do list and still make it to your child’s football games
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/momtouragepodcast/ (CLICK HERE) to follow Momtourage on Instagram
https://www.momtouragepodcast.com/ (CLICK HERE) to listen to Momotourage Podcast
https://www.laurenbrazzle.com/blog/the-vulnerability-theatre (CLICK HERE) to read “The Vulnerability Theatre”
https://www.theringer.com/the-bill-simmons-podcast (CLICK HERE )to listen to Bill Simmons Podcast
When it comes to your salon’s team culture, pretty much every salon owner wishes for two things:
You wish you had a salon culture that new team members were BEGGING to be part of--like, i’m talking knocking on your door!
You wish you had a salon culute that existing team members NEVER wanted to leave. After all, who doesn’t want to work for the A team?
But I know that sometimes this can feel out of your control. Like, it can be hard to manage a team with so many different personalities, right? HOWEVER, what if I told you… it actually all comes back to you; the Salon Owner and what you stand for.
It’s YOUR job to align and drive your team’s culture, front foot it and ensure what you stand for is constantly embedded into the culture…
So whether you are passionate about your team specialising in one service, or having flexible lifestyle hours, or you value constant education and upskilling for your team; it’s your job to own this vision for your Salon.
In this episode, I’m bringing in a friend of mine, Wade Brannon to share how you can cultivate a team culture that everyone wants to work for, and no one ever wants to leave.
Wade is CEO and Founder of Pigtails and Crewcuts and is no stranger to Salon success, after growing his franchise to over 70 locations.
I know you will find what Wade has to say about how to build a strong culture within your Salon, and hiring a dream team of stylists that live and breathe the vision you have for your business.
Here are three reasons why you should listen to the full episode:
The secret to getting your team to buy into your brand vision
Learn how a Hero Service can be the secret recipe to success
Discover how to improve your Salon culture
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources:
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com.au/pd/Lessons-from-the-Mouse-A-Guide-for-Applying-Disney-Worlds-Secrets-of-Success-to-Your-Organization-Your-Career-and-Your-Life-Audiobook/B07CS2TRBS (CLICK HERE )to listen to Dennis Snow’s Book “Lessons from the Mouse”
https://www.facebook.com/pigtailsandcrewcutsfranchise/ (CLICK HERE )to check out Pigtails & Crewcuts Facebook Page
The thought of your team leaving you for the Salon down the road is damn scary. Especially when you know it may be unlikely that you'll recruit someone new any time soon...
I’m pretty sure it’s every Salon owner’s worst nightmare… everyone leaving you, and you’re the one left to pick up the pieces.
Honestly, even with a team of 30, I still worried about this at times
So instead I focused on building a salon team culture that was so good, so irreplaceable, that my stylists would never want to leave.
Like, that’s the goal, right?
But when I see Salon Owners trying to do this, I often notice they make one big mistake…
In this episode, we are going to unpack this mistake, and I’ll share with you my 3-step leadership strategy which will help you build a salon culture SO good that your team never wants to leave…
Don’t forget to grab a copy of my 3-step leadership strategy - I’ll put it in the show notes of this episode for you to grab and follow along with me while we hang out together during this episode!
Here are three reasons why you should listen to the full episode:
Discover how to truly build that positive salon culture and be so good people never want to leave.
Learn how to step out of fear that your team are gonna leave; great people work for confident leaders
Keep your personal & business boundaries strong, clear, and intact--they'll respect you more for it
3-Step Leadership Strategy https://bit.ly/SOC3Secs (CLICK HERE )to get a copy in messenger Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Sick of hearing your team say “same again jane?” with EVERY client?
The client just gets the bare minimum, and your team doesn’t think to take things further… The client only gets what they booked in for, not really actually NEED or what they didnt know, they always wanted
As a result:
Your team aren’t meeting sales targets of 3.5 x their wages
They’re not making ends meet... So neither are you.
And then they come to you, asking for a pay rise…….
OMG, don’t they get it?!
I know how frustrating this can be, and it’s a challenge so many salon owners face.
But I believe owners actually make 1 mistake when it comes to leading their team to make sales.
I know you want to achieve this in your salon, so in this episode, I want to share with you the 4 things to focus on in your business right now.
If you want to grow (and keep) a team of happy and productive stylists or therapists… then listen to the episode below!
Don’t forget to grab a copy of my $10k Stack ™ strategy below to complete during this episode!
Here are three reasons why you should listen to the full episode:
Discover how to grow (and keep) a team of happy and productive stylists or therapists
A step-by-step walkthrough of my $10k Strategy resource
Uncover the 4 things I believe every owner should implement if they want their team to make sales.
$10k Stack Strategy ™ https://bit.ly/10kStackFB (CLICK HERE) to grab a copy Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Do you find yourself saying YES to things that you would rather be saying NO to?
I used to be guilty of this myself. That’s right, I’m a recovering YES-aholic!
Like, it’s a fact…
As salon owners and creative entrepreneurs (and women in particular), we try to do it all.
In fact, we overdo it more than we’d care to admit. Often without even realising, we spend so much of our energy trying to please everyone, saying yes to everything that comes our way, and constantly putting ourselves last to ensure our teams, our partners, and our family are happy.
But what does this leave us with?
Not the feeling of success and fulfillment that we’d hoped for, but actually the feeling of burnout and exhaustion. And what good can come from you feeling like this?
So it’s time we ditch this endless cycle we’ve managed to get ourselves stuck in, and create a healthier, more sustainable lifestyle, so we can continue to reach success in our salons.
That’s why I want to introduce Sonya Stattmann - a business and leadership coach and host of the podcast “Women in the Business Arena”.
Sonya is going to share her tried-and-tested strategies for how to stop the monster of comparison and avoid burnout and overwhelm.
Here are three reasons why you should listen to the full episode:
Learn how to start saying no to things that you don’t want to do
Discover how to overcome burnout and overwhelm with 3 simple strategies
How to conserve your energy in different parts of your life to focus on the things that matter
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com/author/Brene-Brown/B001JP45BA (CLICK HERE) to listen to Brené Brown on Audible
https://podcasts.apple.com/us/podcast/women-in-the-business-arena/id1241866287 (CLICK HERE )to listen to “Women in the Business Arena”
https://www.instagram.com/sonya_stattmann/?hl=en (CLICK HERE) to follow Sonya on Instagram
https://www.sonyastattmann.com/ (CLICK HERE) to check out Sonya’s Website
Do you find it tricky to keep up with social media?
You know you have to do it, but you often don’t have the time, nor the energy to really put effort into it and prioritise it.
As a result, you can end up posting the bare minimum just to keep things ‘ticking along’. Hair transformation photo after hair transformation photo, before and afters of your team’s latest blonde transformation… you know the one!
After all, it’s just taking one more thing off your busy to-do list. And honestly, kudos to you for getting it done when you can.
But the problem with doing this all the time is that: You end up posting the same thing as everyone else. Every Salon does a full head of highlights, and every Salon has great before and afters. So what sets you apart?
And you might think it’s the great work you do, and that’s definitely part of it, but there’s more to social media than posting about how good your clients look!
Social Media in today’s climate is so overpopulated, so you need to find a simple way to set your salon apart from the rest.
Hint: it’s more simple than you think.
In this episode of the podcast, I want to introduce you to Braeley Davies, Marketing Manager and social media guru here at Salon Owners Collective.
Braeley has joined me on the podcast to share with you the 3 game-changing strategies that every salon owner should be using when posting on social media if you want to set yourself apart online AND most importantly, grow your client base through social media.
Keep listening to hear the incredible marketing strategies that Braeley has up her sleeve….
Here are three reasons why you should listen to the full episode:
Discover how to set your Salon apart from other Salons on social media
Learn marketing strategies that actually help your business grow
How to create a marketing plan and stay consistent with posting
Want to know the 10 Best Salon Strategies for Sales and Marketing? https://www.salonownerscollective.online/gettheguide (CLICK HERE) to grab a copy of my guide Instagram Checklist: https://bit.ly/InstaChecklist22 (CLICK HERE) to grab a copy Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Are you making the right decision?
You’ve finally nailed the perfect recipe for a great team, loyal clients, and systems and processes that make your life as the Salon Owner easier, so now you’re thinking “what next?”.
The creative entrepreneur inside of you is left wanting more (hello shiny objects!) which for a lot of Salon Owners, including myself, can lead to us doing crazy things like opening a second Salon.
After all, surely it’s just taking what you have working already and multiplying it all by two, right?
Well, it’s actually not always that simple…
I want to introduce you to the lovely Shelby Tarleton, owner of Pink Lady Lash in Austin Texas, and Host of “Lash Boss Radio”.
Shelby is a mother and a successful business owner, and has had experience opening a second salon of her own.
This episode is going to uncover all the myths around whether you should open a second location, plus reveal the 1 thing that nobody tells you about running two Salons at the same time…
Keep listening to meet the lovely Shelby!
Here are three reasons why you should listen to the full episode:
Discover the 1 hard truth about opening a second salon
Learn expert advice for if you are starting a new business venture
How to run a successful salon with a thriving team and award-winning culture
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audiobooks.com/audiobook/the-4hour-workweek/117560?refId=40779&gclid=CjwKCAjwwo-WBhAMEiwAV4dybeqrkzWV0lj6vGf-Dc5QzZMlitxurdToJpU70teqboaouLVyP8oLtRoCMKAQAvD_BwE (CLICK HERE) to listen to the Four Hour Work Week
http://www.lashbossradio.com/ (CLICK HERE) to check out Lash Boss Radio Podcast
https://www.instagram.com/shelbythelashboss/?hl=en (CLICK HERE) to follow Shelby on Instagram
The Hair & Beauty Industry has had an undeniably huge shake up!
Salons that were once thriving and growing are having to adjust considerably to suit the new industry climate… the ‘lifestyle effect’ is at large and nobody wants to work late nights or Saturdays.
Your team is more demanding than ever and you’re worried that if you don’t meet their demands, they’ll leave. But then if you do give in, you’ll end up back on the floor 50+ hours a week… and you’ll be left feeling resentful!
Sure, they can have the lifestyle they want, but does yours have to suffer?! It’s a total double-edged sword!
This is why I want to introduce to you, my two friends, James Carlisle & Lynden James, owners of Vivo Hair & Skin Clinic.
If there is anyone who is making it work against all odds…and for the most part completely unscathed, it’s these two.
With over 90 salons nationwide, they have their finger on the pulse and are implementing the big-rock strategies Salon Owners need to tackle this new ‘norm’ in our industry.
Even post-pandemic & pre-recession James & Lynden are reaching success, on a mission to reach 100 Salon’s by the end of the year.
Let’s hear what the boys from Vivo have to say about the industry and team in particular…
Here are three reasons why you should listen to the full episode:
Discover the latest industry trends
Learn expert advice around training apprentices and how to get them to stay with your Salon
How to implement the “Lifestyle Effect” within your Salon without sacrificing your business growth.
Rockstar Team Guide: https://bit.ly/SOC-Rockstar-Team (CLICK HERE )to get a copy Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.vivo.co.nz/ (CLICK HERE) to check out Vivo’s website
https://www.audible.com/pd/Life-Force-Audiobook/B09DTM7NYG (CLICK HERE) to listen to Life Force by Tony Robbins
https://www.audible.com.au/pd/Why-Motivating-People-Doesnt-Workand-What-Does-Audiobook/B00OVAWI3C?source_code=M2MORSH051016002X&ipRedirectOverride=true&source_code=M2MOR131091619005N&ds_rl=1252391&gclid=CjwKCAjw_ISWBhBkEiwAdqxb9h36N6zNOGrr9BSVlOVAILegAkSnTzmQy-4ehUg7o3ptYia9-NHgQBoCn7AQAvD_BwE&gclsrc=aw.ds (CLICK HERE )to listen to Why Motivating People Don’t Work by Susan Fowler
It’s time to ditch the old way of working in the Salon…
And no, I’m not talking about perms and chunky highlights…
I’m talking about ditching the grind of working LOOOONG tedious hours in the Salon.
I’m talking about saying goodbye to the 'hustle mindset’ that can creep up when running a business…
If you are constantly feeling unfulfilled even when you reach success, or like you constantly have to work harder and do more to be successful, then listen up…
This is something I see all the time with Salon Owners (and have experienced myself!). As creative entrepreneurs, we are high achievers, always wanting something more in our business and our lives.
But unfortunately, this will get you a one way ticket to burnout. If you’re constantly looking for ‘what’s next’ without taking time out to stop, breathe, and turn around to see what you’ve accomplished, then you’re never going to feel satisfied or fulfilled.
So it’s time to say bye-bye to hustle culture and HELLO to working smarter (not harder). I want you to move on from always feeling overwhelmed, overworked and stressed, feeling like what you do is never enough. Because I’ll let you in on something…it is!
That’s why I wanted to bring someone in who has firsthand helped women all over the world overcome burnout, Brooke Taylor.
In this episode, hear Brooke’s strategies for how to build a healthy relationship with your career, how to overcome CEO-addictions and what it takes to avoid shiny objects when reaching success.
Keep listening to hear Brooke’s incredible success story and her incredible advice now…
Here are three reasons why you should listen to the full episode:
Learn how to heal the “success wound” you probably didn’t even know you had.
Discover how to put an end to a toxic cycle with your career
Learn how to feel fulfilled within your role, and the strategies you can implement to say goodbye to the hustle culture.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com/pd/Untamed-Audiobook/0593156072 (CLICK HERE) to listen to “Untamed” by Glennon Doyle
https://brooketaylorcoaching.com/unstuck (CLICK HERE )to get Brooke’s Worksheet
https://www.instagram.com/brookevtaylor/?hl=en (CLICK HERE) to follow Brooke on Instagram
https://brooketaylorcoaching.com/ (CLICK HERE) to check out Brooke’s Website
Do you ever feel like your business is a ball and chain tied to your ankle? That without you, your business would just not be the same...
You ideally would love to step off the floor a little more and spend more time with your family or the other things in your life, but how can you do this without trusting in your team to keep things moving when you aren’t there…
How can you get this balance right between being away from your Salon whilst continuing to grow a thriving business?
I want to introduce Fallene Wells, owner of “Let Em Have It” Salon in Denver.
She’s is a living example of how you can transition away from the salon floor, step into your role as the Salon CEO without sacrificing your team, or the growth of your business… In fact, Fallene moving away fom her home town, Denver USA to the gorgeous country of Spain! stepping into a new phase of being away while having full control of her business.
After the pandemic, Fallene wanted something more, her Salon needed to level up to continue to thrive.
So, if you want to set up systems and processes that allow you to create a little more space in your life for working ON your business.. more balance, maybe space for family, life outside of business... then listen in on Fallene's journey.
Here are three reasons why you should listen to the full episode:
Hear from a Salon Owner firsthand how she created a life of balance when running a successful business.
Learn my secret to transitioning off the salon floor
Discover how to keep things moving in your business even when you aren’t there all of the time.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/fallenewells/?hl=en (CLICK HERE )to check out Fallene on Instagram
https://www.audible.com/pd/Herding-Tigers-Audiobook/B07B7WX825 (CLICK HERE) to listen to “Herding Tigers” by Todd Henry
https://www.audible.com.au/pd/What-You-Do-Is-Who-You-Are-Audiobook/0008356149 (CLICK HERE ) to listen to “What You Do Is Who You Are” by Ben Horowitz
Have you ever wondered if there was an easier way to ensure clients always come back to the Salon?
It can be super frustrating, right? You stress the importance of rebooking to your team, but they fail to do so!
It feels like client relationships are made and efforts are made, but for what? To never see the client again?
As an owner, it’s so tiring when you’re not only managing the operations of the Salon and ensuring the business is profitable, but you feel like you have to constantly be on your team’s back about rebooking! You want to be able to trust them to manage all of the clients in the Salon so that they are happy and will come back through your doors instead of the Salon down the road.
Did I hit the nail on the head?
Hello! This is something I know too well. That’s why I want to let you in on a little secret…
My most effective, client retention strategy that you and your team can implement both before and after the service… to ensure the client always returns.
Let’s dive into the episode…
Here are three reasons why you should listen to the full episode:
Learn the secret to future-proofing your Salon (even if a team member leaves)
Why your team aren’t hitting their targets
The solution to client retention & how to get them coming back through the Salon door every time.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let’s chat… I’d like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://bit.ly/Non-ReturningClients (CLICK HERE) to grab a copy of my retention resource (it will open via messenger)
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Have you ever had a defining moment in your Salon career where you knew you wanted to achieve more?
This may look like opening a Salon in a second location? Or taking on an educator or trainer role with a product company…
Whatever it may be, taking the next step in your journey isn’t always as easy as it sounds, right?
When presented with a new opportunity, you may feel hesitant about change, alone, and totally out of your depth to take the next step (hello, imposter syndrome!).
The fear starts to take over, and you start to question yourself, “Am I good enough for this?” “Can I even achieve this?”(I still have this exact conversation with myself all. the. time!).
Fear is something that can be self-sabotaging for CEOs, and you'd be surprised how often our beliefs limit our potential. In this episode, I want to shift your mindset around fear and entrepreneurship, to show you that it is totally normal to not have your sh*t together at all times, and to give you some strategies to harness this type of fear for good.
This is why I want to introduce you to the inspiring, Lindsey Schwartz.
Lindsey is the founder of Powerhouse Women Co - a community built all-around helping kickass business women succeed and go through entrepreneurship together (which is totally up my alley!).
Lindsey is an inspiration to all female business owners and I know you will love what she has to share about the most common limiting beliefs when it comes to pursuing our big ideas, and how to overcome them.
Here are three reasons why you should listen to the full episode:
Discover the strategies to overcome self-doubt as the CEO of your business.
Learn how to say yes to the right things in your Salon career so that you don’t end up overwhelmed and overcommitted.
Find out if you are “really busy” or just avoiding the next big thing in your career?
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com.au/ep/title?asin=B00FO5R7SY&source_code=M2MOR0003SH022414&ipRedirectOverride=true&ds_rl=1252280&gclid=CjwKCAjwkYGVBhArEiwA4sZLuLkIeyGwe0oZQ8YpFf9zWZwQHAJr4eAcrzJYqgk9CjlCct7XzfUO3BoCRekQAvD_BwE&gclsrc=aw.ds (CLICK HERE) to check out “The Big Leap”
https://powerhousewomen.co/ (CLICK HERE )to check out Powerhouse Women’s website
https://podcasts.apple.com/us/podcast/powerhouse-women/id1461493937 (CLICK HERE) to listen to the Powerhouse Women Podcast
https://www.instagram.com/llindseyschwartz/?hl=en (CLICK HERE) to follow Lindsey on Instagram
Have you ever had a BAD APPLE on your Salon team? That one person in your Salon or Spa's team who just can't seem to get it right...
And it starts to affect the rest of the team.
This person’s behaviour starts eating away at you, and you find yourself thinking about it all the time. Like in the middle of the night. It’s CONSTANTLY worrying you.
Chances are - if you have someone in mind right now... they're the bad apple.
I know how tricky it is when this situation arises. Drama stirs within the team, and any attempt to fix the situation often just makes things worse…
It starts to feel like it’s out of your control. Can you effectively manage this person’s performance without seeming mean or confrontational? Can you give them another chance without the rest of your team resenting you?
The answer is YES, you can.
And I know this to be true… because I have done it! When I had my Salon, I grew my team up to 30 women. It’s only natural for people’s performance to waiver now and again, and for a bad apple to pop its head up.
What you need, as the leader, is a simple and effective way to manage this, any time it pops up (as believe me, it will!)
In this episode, discover my super easy 3 step formula for managing the ‘bad apple’ in your team so that you can have the amazing team culture you’ve always wanted without constantly worrying about next week’s dramas
It's a lot easier than you think!
Let’s dive into the episode, to hear all about my game-changing “Bad Apple” Fixing Formula…I know you will love it.
Here are three reasons why you should listen to the full episode:
Discover my 3 step formula for managing team dramas so your salon can be a positive environment that your team’s excited to be in... without everyone constantly walking on eggshells.
Discover my super easy 3 step formula for managing the ‘bad apple’ in your team so that you can have the amazing team culture you’ve always wanted…
Learn this easy-to-implement approach that takes the emotion out of your leadership decisions whilst still giving your team members a fair chance to improve.
3 Times & You’re Out Strategy https://www.salonownerscollective.online/3-times-and-you-are-out (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I always say time is money in the Salon Industry.
But simultaneously, ‘time’ is the one thing we always feel like we don’t have enough of!
Do you ever wish you could just wave a magic wand and your profits would increase, without any additional output or time spent from you or your team?
Uh, hello! Sign me up…
Well, did you know, there is actually 1 secret trick to doing this… something so small that many salon owners don’t even think about. However, in the long run, this thing can be the difference between having a successful, profitable, and growing Salon… and one that is none of those things!
Finding ways to save time and money are two things that every Salon Owner can always do more of, which is why I want to introduce Janine Simons.
Janine is the Salon CEO at Mane Salon & Founder of Colour Bar Manager, an app for Salon Owners to elevate salon profits, enhance client service and make stylists’ lives easier.
In this episode, Janine will share with you how to create new opportunities amongst your team and clients, to ensure you are saving time and increasing profit.
Let’s dive into this episode and hear Janine’s top-secret time-saving hack.
Here are three reasons why you should listen to the full episode:
Discover how to save time and money with your inventory and stock.
Learn how to get your team on board (AND LOVE) with a new system.
Find out what Colour Bar Manager can do for the growth of your Salon.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com.au/pd/Delivering-Happiness-Audiobook/B00FH2T6LU?source_code=M2MOR1341126180055&ipRedirectOverride=true&gclid=Cj0KCQjwhLKUBhDiARIsAMaTLnGUBcP38Epq83IghXNaQhgKYW106WiVnEUUDiMfd8dDz2ukbIOIIQYaAhvxEALw_wcB&gclsrc=aw.ds (CLICK HERE) to listen to Delivering Happiness
https://www.instagram.com/hairbiz1010/ (CLICK HERE) to follow Janine on Instagram
https://colorbarmanager.com/ (CLICK HERE )to check out Colour Bar Manager
Are you tired of being at the centre of your Salon?
You feel like the moment you step outside the salon doors, everything starts to fall apart. You have people ringing you, texting you, emailing you… what’s next, a messenger pigeon?! (It wouldn’t be a total stretch, right? 🤣)
As a result, the salon is on your mind 24/7… even when you’re not actually there! You want your team to be autonomous and self-sufficient… but you find that if you don’t do things yourself, they just aren’t done quite right… it’s a vicious cycle!
Luckily, you aren’t alone. As Salon Owners, we tend to be involved in every aspect of our salons, so when we try and step away from working in the business, we get trapped! How can the Salon survive a day without you doing all the thing?!
Not only this, but it can feel super lonely as a Salon Owner. You feel alone in your decisions, and the weight of the Salon rests on your shoulders… it’s a lot of pressure! This can become exhausting, and not sustainable in the long run. Something needs to change, right?
I want to introduce you to Shanalie Wijesinghe. Shanalie is the head of education at Boulevard, a business management platform that is designed to drive sales, automate workflows, and convert customers from visitors into valuable, long-term clients.
Shanalie is an industry expert when it comes to both working in the Salon and on the Salon and knows how hard it can be to separate the “me” from the role of CEO.
In this episode, you will discover how to separate the emotion from the important decisions in your Salon, in order to have a successful and thriving business.
So, if you’ve been feeling like your Salon may crumble without you being there 24/7, then let’s dive into this episode and hear what the lovely Shanalie has to say… Here are three reasons why you should listen to the full episode:
Discover the systems and processes you need in place in order to feel confident in stepping back from the daily operations of the Salon.
Hear from my own experiences on how I managed to confidently pull back from the Salon revolving all around me.
Discover how to live a life outside of the Salon without feeling guilty about it.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/sawijesinghe/?hl=en (CLICK HERE )to follow Shanalie on Instagram
https://www.audible.com.au/pd/Dare-to-Lead-Audiobook/B07FTSJX2F?source_code=M2MOR0003SH022414&ipRedirectOverride=true&ds_rl=1252280&gclid=Cj0KCQjwspKUBhCvARIsAB2IYuutKw3UF3v9Dbd9_DD63SC6F_cu_0VeXDrH9rrQj8x_CMFFuXzBkAgaAoHLEALw_wcB&gclsrc=aw.ds (CLICK HERE) to listen to “Dare to Lead”
https://www.instagram.com/joinblvd/?hl=en (CLICK HERE) to check out Boulevard on Instagram
Is posting on your Salon’s social media pages something you find super overwhelming, or better yet, often totally forget about?
You know you have to do it, but you have no idea what you are supposed to be posting, let alone if it’s actually working and bringing you the results you’re after.
This is something I see all the time. You feel way too busy doing all the things, right? There are barely enough hours to have lunch, let alone plan a social media strategy that attracts new clients and keeps existing clients coming back…
So, what can you do to create a reliable social media schedule that DOESN’T take up what precious time you have left, AND one that is going actually to bring in new clients?
I want to introduce you to Belinda Haigh. Belinda is a social media guru for Salons, and has worked with hair and beauty brands such as Toni & Guy and Dermalogica - so she knows what she is talking about!
Belinda understands the life of a busy Salon Owner, and being a mother to young children herself, she totally gets that time is a luxury. So, she has come up with a social media posting plan for busy Salon Owners who don’t have the time to create new content every day!
Let’s dive into the episode and hear what show-stopping marketing advice she has up her sleeve… Here are three reasons why you should listen to the full episode:
Discover a social media posting plan for busy Salon Owners who don’t have the time to create new content every day!
Learn the untold marketing strategies used by global brands like Toni & Guy.
Discover 3 easy-to-implement marketing strategies you can use in your Salon today.
Instagram Checklist https://m.me/salonownerscollective?ref=w16808749 (CLICK HERE )to get your own copy (I’ll send it you in messenger) Let's chat… I'd like to chat with you a bit more about your business and how I may help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.audible.com.au/pd/Secrets-of-the-Millionaire-Mind-Audiobook/B01F7O32IA?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=Cj0KCQjw1N2TBhCOARIsAGVHQc4R9WalzZBmGkp4F3Vr8oGPWDC5zVHNKDfc-MLNrBym0blgjqOKUz8aArbqEALw_wcB&gclsrc=aw.ds (CLICK HERE )to listen to “Secrets of a Millionaires Mind”
https://www.instagram.com/socialstandardsau/ (CLICK HERE )to follow Belinda on Instagram
https://www.socialstandards.com.au/ (CLICK HERE) to check out Belinda’s Website “Social Standards”
As a Salon Owner, do you ever find yourself hungry for the limelight?
You may have mastered all the technical skills you want to learn, your business is growing and you have a successful Salon with a thriving team.
However, you are now ready to grow your reputation and challenge yourself and your industry skillset. Explore a different, more creative avenue, which to some may look like chasing the ever-longing dream of becoming a celebrity hairstylist.
This may be something that you have always wanted to achieve, but knowing how to get there may seem unattainable, right? Like how do you go from being a stylist on the Salon floor to becoming an award-winning stylist and working for the biggest celebrities out there?
Well, if this is a dream of yours, I have the podcast episode for you!
I want to introduce the uber-successful, Kiyah Wright. Kiyah is a two-time (yes I said TWO-time) Emmy Award Winning Hairstylist, who has worked for global celebrities such as P-Diddy, Tyra Banks, Ciara, and Jennifer Hudson, to name a few!
Kiyah joined me on the podcast to not only share her success story but to motivate Salon Owners in how they too can grow their reputation and branch out into different avenues of their careers…along with a few juicy celeb stories in between!
Kiyah is all about empowering confident women to achieve anything they set their minds to, so I know you will find her advice and story inspiring. Just sit back, listen and enjoy!
Let’s meet Kiyah…
Here are three reasons why you should listen to the full episode:
Get a a sneak peek into what it takes to become an award-winning Hairstylist
An exclusive look at the day-to-day life of a celebrity hairstylist & the juicy celeb secrets you’ve been dying to hear!
Learn how to adopt a CEO mindset that works towards your goals and your future.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://kre8brandco.wixsite.com/kiyah-book (CLICK HERE )to Pre-Order Kiyah’s Book “From Business to Beauty”
https://www.instagram.com/kiyahwright1/ (CLICK HERE) to follow Kiyah on Instagram
https://www.kiyahwright.com/ (CLICK HERE) to check out Kiyah’s website
What if I told you, that you could achieve more by doing less?
That you could finally ditch that nagging feeling of overwhelm, whilst still feeling accomplished and happy with your work, and your life…
That’s the dream, right?
In our industry, most people associate the feeling of happiness with milestones like a pay rise, or a promotion. But as Salon Owners...sometimes it feels like we miss out on that sort of thing! You're working hard to ensure your team is rewarded... but where's your reward?
If you find yourself always feeling dissatisfied, like you can always do more, and your “best” is never good enough (no matter how much effort and time you spend), then it's no surprise you aren't getting the endorphin hit you so need and want! Like, it's time for you to feel HAPPY and celebrate those small wins because you deserve it...
There's actually a secret to doing this... and it's something that I want to share with you. That’s why I’m going to introduce you to this week’s guest, the ever-so-lovely Cass Dunn.
Cass is a trained Psychologist, Mindfulness Coach, and Author of the book “Crappy to Happy”. Cass specialises in helping you achieve everything you want- not just in your personal life, but also in your work- by overcoming imposter syndrome and self-doubt and working towards greater self-belief.
In this episode, you will get a sneak peek into Cass’s strategies around how to truly live a meaningful life that will better you as a person, and as the CEO of your Salon.
Here are three reasons why you should listen to the full episode:
Get expert strategies on how to achieve more in your life by actually doing less.
Learn Cass’s secrets to living a happier and more successful life.
Understand what it means to say goodbye to imposter syndrome and welcome a life of self-confidence and belief.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/cassdunn_xo/?hl=en (CLICK HERE )to Follow Cass on Instagram
https://cassdunn.com/ (CLICK HERE) to check out Cass’s Website
https://cassdunn.com/book/ (CLICK HERE) to listen to “Crappy to Happy” Podcast
https://www.audible.com.au/pd/Crappy-to-Happy-Audiobook/B097F4CFJ4 (CLICK HERE) to get Cass’s Books “Crappy to Happy”
https://www.audible.com.au/pd/The-E-Myth-Revisited-Audiobook/B00FPKQTTQ (CLICK HERE )to get E-Myth on Audible
Do you ever feel like your Salon growth has hit a plateau?
Your team are underperforming and not hitting their sales targets, sales in general are low, and you don’t know why this happening or what needs to change. You feel like you are stuck doing the same thing, over and over again.
This might shock you… but solution is actually more simple than you think. It’s something you probably already know about, even… but I know it’s not always that easy.
It took me years to truly nail our Salon’s smashing sales strategy when I owned my Salon. So, if you are still figuring things out…you are not alone!
However, there is one secret that can enable you to further upsell to your clients and continue the sale, even without them stepping foot into the Salon… can you guess what it is?
I want to introduce you to the Co-Founder of SalonPay, Kristy Mckenzie.
Kristy has been in the hair and beauty industry for years and is a Salon Owner turned technology guru. SalonPay is Australia's hottest after-pay system but is designed for Salons. How genius is that?
In this episode, you’ll discover exactly how to create endless sales opportunities for your Salon and more importantly for you, the owner! Keep listening to learn how to create profitability, stability and success for your Salon for now and in the future.
So let’s dive into the episode, and meet Kristy.
Here are three reasons why you should listen to the full episode:
Discover the one secret to getting your clients through the doors quicker
Learn how to continue to upsell to your Salon clients
Future-proofing your Salon: what does this look like?
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/salonpay/?hl=en (CLICK HERE) to check out Kristy on Instagram
https://www.salonpay.com/ (CLICK HERE) to check out SalonPay
https://podcasts.apple.com/gb/podcast/beyond-the-self-with-africa-brooke/id1508176184 (CLICK HERE) to listen to the Podcast Beyond the Self
The dream is always to work less and earn more… right?
However, there is 1 key to achieving this ‘dream lifestyle’ that so many Owners make the crucial mistake of missing.
Are you guilty of this…
I see so many Salon Owners who strive for more, but have no idea of where they’re at currently!
If you don’t know, in-depth, the ingoings and outgoings of your business, then you run the risk of setting yourself up for failure! Of living day to day and never understanding why you aren’t growing… even when you have more clients on your books and a thriving team!
Not only this, but you then end up paying yourself last, which results in feeling underpaid and underappreciated for the effort, time, and energy they put into your business.
This becomes a vicious cycle, you become stuck and struggle to move out of this feeling of overwhelm and stress that comes with running your business. The CEO dream that you thought you would be living from the success of your Salon gets further and further away, until it seems unachievable altogether, right?
What is the purpose of being a business owner, if you can’t live the lifestyle you so wish for (and deserve!)?
This is why I want to introduce you to Erinn Bridgman. Erinn is a business and money coach based in Indianapolis in the US. Her mission is to help women not only understand their numbers and how to have a better relationship with money but how to build their wealthy women's empire…which is absolutely essential in growing a successful Salon business.
In this episode, Erinn is going to share with you her tips all about improving your mindset towards money as the owner of your business and how to feel confident in making financial decisions that better you as a person, employer, and Salon Owner…
Keep listening to hear all the incredible strategies up Erinn’s sleeve….
Here are three reasons why you should listen to the full episode:
Understand how to have a better relationship with money as a Salon CEO
Learn tips on how to know your worth and more importantly, pay yourself what you are worth.
Discover how to feel confident in your financial decisions.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/erinn_bridgman/?hl=en (CLICK HERE) to follow Erinn on Instagram
https://www.erinnbridgman.com/ (CLICK HERE )to check out Erinn’s website
https://www.amazon.com/You-Are-Badass-Making-Money/dp/0735222975 (CLICK HERE) to read “You’re a Badass at Making Money”
https://www.amazon.com/Get-Rich-Lucky-Bitch-Release-ebook/dp/B00BSG124I (CLICK HERE )to read “Get Rich, Lucky Bitch”
https://www.audible.com.au/pd/We-Should-All-Be-Millionaires-Audiobook/1400221641?source_code=M2MOR1341126180055&ipRedirectOverride=true&gclid=CjwKCAjwi6WSBhA-EiwA6Niokz262VOGc7-5K76ZuOXnvYb71f0Zb6mXQyCWANBe9YW8IaCwMApPyxoCq8sQAvD_BwE&gclsrc=aw.ds (CLICK HERE) to read “We Should All Be Millionaires”
https://www.erinnbridgman.com/wealthy-woman-checklist (CLICK HERE) to get Erinn’s Wealthy Women Checklist
Isn’t it frustrating when you’re looking to hire someone new, but your recruitment ad gets 0 applications?
Every time you put an ad out, you think to yourself that ‘this time will be different and you will finally get your dream team member applying to work for you… but in reality, the results are disappointing and totally uninspiring.
This makes you feel like if nobody is showing any interest in your ad, then they most definitely are not lining up at the door to work for you. It can take a huge emotional toll on you as the Salon Owner.
I totally know how this feels, and let’s be real, it sucks…But in saying this, it is possible to find your dream Salon team in this climate, all it takes is the right strategies and mindset to know what you are looking for and what to expect.
I went live in my https://www.facebook.com/groups/salonownerscollective (Profitable & Successful Salon Owners Facebook Group) all-around this topic, as well as introducing our brand new guide “3 Reasons Your Recruitment Ads Don’t Work”.
This podcast episode is a sneak peek into this live event as it was so valuable for Salon Owners that joined me, so I knew I had to share it with you.
One Salon Owner, Shantelle, received 15 responses to her ad within one week! And has already trialed her favorite applicant … all from using our Rockstar Team Hub strategies
Another Salon Owner, Erika, who used our done-for-you ads templates received 4 applications over just a couple of days.
And finally, Kelly, another owner, just hired a new senior stylist using the templates!
If you too want results, then keep listening to hear all about how to make killer team-attraction ads for your Salon… Here are three reasons why you should listen to the full episode:
Get an insight into my Facebook Group and a step-by-step look into my guide.
Discover how to attract your dream team to work for you with killer ads.
Understand why your ads aren’t attracting any applicants.
3 Reasons Your Recruitment Ads Don’t Work - Guide https://bit.ly/FBRecruitmentAds (CLICK HERE) to get your hands on it (it’ll take you to messenger) Rockstar Team Hub https://www.salonownerscollective.online/offers/WGAH56jG (CLICK HERE) to get access to the Hub Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
What if I told you that in order to scale your Salon business Growth, you need to nail these three things:
An effective marketing strategy, understanding your clients, and growing a team.
I see so many Salon Owners start to grow exponentially, but then all of a sudden hit a plateau. They can’t seem to move the needle in their business or have the momentum to keep this growth sustainable, especially with team challenges, family time and life outside of the Salon walls…
It can feel totally overwhelming, like you are in a business rut!
However, I believe that with an effective and consistent marketing strategy, and an understanding of what makes your clients tick, you can truly master the art of attracting and retaining clients in your Salon.
I know this is never as easy as it sounds. But if you can nail your client-attraction strategy, understand what makes your clients return (or not), and how to keep new clients coming in your doors without you stepping foot into your Salon doors…your Salon growth will be unstoppable.
This is something I knew I had to get my friend (and highly respected marketing whizz) Danny Tran on the podcast to speak about. Danny knows the latest and greatest about all things business, marketing, and attracting clients to your business.
Danny is the founder and CEO of High Stroke Media, which specialises in creating marketing and brand strategies for makeup artists all over the world (so, right up our alley!). His advice is tailored to the beauty and hair industry, so I know you will take away some amazing tips to use in the Salon, tomorrow!
So without further ado, let’s meet Danny.
Here are three reasons why you should listen to the full episode:
Discover the marketing secrets of the Hair & Beauty Industry
Uncover the real reason your clientele isn’t growing
Leave this episode with actionable brand strategies and tips to take into the Salon.
Instagram Checklist https://m.me/salonownerscollective?ref=w16808749 (CLICK HERE) to get your own copy (I’ll send it you in messenger) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
CLICK HERE to follow Danny on Instagram
CLICK HERE to check out High Stroke Media
CLICK HERE to read “How to Win Friends & Influence People”
You probably know the saying of throwing spaghetti at a wall and hoping it will stick. Well, are you guilty of doing the same with your marketing strategy?
In a crowded industry, failing to create a marketing strategy and a strong Salon brand could be the thing that is holding your business back from growing into a million-dollar Salon.
You know you need to do it, but the actual doing part isn’t as easy as it looks, right? After all, you are busy enough putting out fires within your team, dealing with clients, your own family, and global pandemics, where do you have the time to create a marketing strategy?
This is something I hear all the time from Salon Owners, and did you know…
Throwing offers and promotions across your Social Media channels without considering whether it’ll resonate with your ideal client and what outcome you want to achieve will only create a marketing message that seems inconsistent and confused…it is not going to give you the results you want…so hold fire on “posting” that 20% “off” offer for now!
What you need is this one secret strategy that will teach you how to grow your business by attracting the right clients to your Salon….
That’s why I want to introduce you to Taylor Rae. Taylor is a one-of-a-kind business coach living in Melbourne, who specialises in strategies ranging from client attraction to manifestation. Taylor works with women all over the world to implement marketing strategies that they need to propel their businesses forward and truly build the salon of their dreams.
I know Taylor’s advice about client attraction and marketing will be invaluable for your business.
Let’s dive into the episode. Here are three reasons why you should listen to the full episode:
Discover the top 3 marketing strategies for your attracting more salon clients
Learn the one thing you are missing when it comes to client attraction
Find out how to better engage and connect with your clients through your online marketing.
Instagram Checklist https://m.me/salonownerscollective?ref=w16808749 (CLICK HERE) to get your own copy (I’ll send it to you in messenger) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://taylorrae.com.au/about/ (CLICK HERE) to check out Taylor’s Website
https://www.instagram.com/thisistayrae/ (CLICK HERE) to follow Taylor on Instagram
https://www.audible.com/pd/Essentialism-Audiobook/B00IWZ6XGA (CLICK HERE) to check out Essentialism by Greg McKeown
Have you ever had someone tell you that you’ll never achieve something? That being a hairstylist will only take you so far? That there is no way that owning a salon will give you a life of freedom or profit?
I did, over and over again when I owned my Salon, and boy was I determined to prove them wrong!
In our industry, everyone's journey to success looks different. Whether you begin your hairdressing apprenticeship at age 16 or age 30, whether you work in a small town or are a globally recognised stylist... Everyone has their own goals and ambitions and your journey is no less successful than the Salon Owner you see on Instagram, winning awards and flying across the world.
Success is actually how you define it.
And I believe that reaching success comes down to a clear plan for where you want to go, a roadmap of how to get there, and having the support behind you to achieve it…oh, and don’t forget to have a little fun along the way! (Did someone say ‘wine’?!).
So today, I want you to meet the globally recognised and ever-inspiring Patrick Cameron, whom I greatly admire for his dedication to this industry.
Patrick was born and raised in a small town right here in New Zealand, and after 34 years in the industry, is killing it in the UK as a world-leading long hair specialist.
He’s also a successful educational speaker with a training school for hairstylists and has worked with global Salon brands around the world, I know you will find Patrick’s story motivating, I know I certainly do! So, sit back, listen and enjoy!
Here are three reasons why you should listen to the full episode:
Hear Patrick’s inspiring story of his 34 year-long career in the Salon industry
Discover how taking risks in your career can pay off
Learn Patrick’s expert advice for the Hair & Beauty industry.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/patrickcameronhair/?hl=en (CLICK HERE) to follow Patrick on Instagram
https://www.patrick-cameron.com/ (CLICK HERE) to check out Patrick’s website
Have you ever had a client threaten legal action against you and your Salon?
As a Salon Owner, I’m sure you have had had a moment (if not, a few) where you have had to deal with a situation that has gone wrong, like a really bad colouring mistake, and in return had to deal with an unhappy (and frustrated!) client.
Something has gone wrong in the Salon; the service didn’t meet the expectations of the client and you are left to clean up the mess that has been left behind. Sometimes this may mean dealing with further legal action….Eeek!!
Unfortunately, that is just what happens when we work in a service-based, client-based industry, or is it?
Things are going to go wrong, humans are going to make mistakes, but it’s how we overcome these moments where things have gone terribly wrong, and have things in place to prevent them from ever happening again in the future.
I want you to always be prepared for the worst-case scenario, the “what ifs”, because it may be the thing that saves your Salon. We need to keep ourselves and our Salons protected from anything that may happen in the future.
So, this is why I want to introduce you to Reonna Green, a hairstylist turned Lawyer living in the United States - how inspiring is that? Reonna is the founder of “She Trademarks” - an attorney that specialises in the beauty and hair world, I take my hat off to her for this!
Because Reonna is so specialised in our industry (there seriously aren’t many hairstylists/ attorneys!) then I know you will soak up everything she has to say on how to protect your Salon when things really turn to sh*t.
So keep listening to this episode and hear what she has to say….
Here are three reasons why you should listen to the full episode:
Discover the fine print that you need to have in your Salon contract
Learn about the ways you can protect yourself when things go wrong in your Salon
Discover why it is important to have a consultation contract in place and how it can be the thing that saves your Salon.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/smallbusinesscpa/ (CLICK HERE) to check out “Small Business CPA” on Instagram
https://www.instagram.com/shetrademarks/ (CLICK HERE) to follow Reonna on Instagram
http://www.shetrademarks.com (CLICK HERE) to check out Reonna’s website “She Trademarks”
Do you always feel like you have a never-ending to-do list?
Like nothing seems to get checked off, and as soon as that alarm goes off in the morning, you feel like you are already behind before your day has even begun?
Then, when your day does begin and you start ticking the things off that you want to get done, someone needs your help with a consultation, a client, or to run and pick the kids up from school, and then your list of priorities gets totally reshuffled.
You often find yourself lying awake at night, going through ALL the things you didn’t get done, instead of focusing on the wins of the day. You’re left feeling overwhelmed, stressed, and always behind with your business.
This is a feeling I know ALL too well. It is why I started becoming a Salon Business Coach, because I see it far too often. As a Salon Owner, you end up wearing too many hats and not having enough time to do ‘all the things’…in your business, with your team, with your family and god forbid you have ANY time leftover for you!
So, that is why I want to introduce you to the ever-so-lovely, Mridu Parikh.
Mridu is the founder of Life is Organised, a company that helps female business owners know exactly what they need to do to become more organised. Mridu is also a business coach, as well as a mum to her two babies!
She has almost the exact same career journey as mine, so I knew that what she had to say about helping business owners with balancing overwhelm and stress, with all your demands and distractions (with your team at work and your team at home), would be a valuable listen for you!
I know the advice that Mridu has on this topic will leave you with strategies to make your business and life more productive… so keep listening to hear what she has to say! Here are three reasons why you should listen to the full episode:
Discover Mridu’s expert planning tips in the Salon
Learn how to avoid overwhelm and stress in your business with this one strategy.
How to say goodbye to that never-ending to-do list
5 Mistakes You’re Making When Hiring https://bit.ly/FB-5Mistakes (CLICK HERE) to get your hands on it (it’ll take you to messenger) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.facebook.com/LifeIsOrganized (CLICK HERE) to follow Mridu on Facebook
https://lifeisorganized.com/coaching/ (CLICK HERE) to check out Mridu’s business, Life is Organised.
https://lifeisorganized.com/podcast/ (CLICK HERE) to check out Mridu’s Podcast “Productivity on Purpose”
https://www.audible.com/pd/No-One-Succeeds-Alone-Audiobook/035844988X (CLICK HERE) to listen to Robert Reffkin’s Book “No One Succeeds Alone”
You need a strong Salon team in order to grow and be successful.
But having a team of stylists is only the beginning. You actually need more than just a strong team; you need a team of humans whose actions speak louder than words, who will support you when someone goes on maternity leave, who will cover for the team when others can’t make it in, and who will be able to manage the walls of the Salon, without you having to be there.
Because, as a successful Salon Owner, you want to be spending time away from your Salon, and to do this, feel confident that you can walk away when you need to and have an incredible team who will step up and have your back always...
Now we all know that this isn’t as easy as it sounds, right?
Sometimes it feels like you can’t catch a break with your team! You are constantly putting out fire after fire, and you are exhausted by the emotional rollercoaster that is managing humans. Well, I get you, and you are not alone.
For this week’s episode of the Podcast, I want to help you navigate through team explosions. Do you know the ones that make you feel vulnerable and unappreciated? The ones that could lead you to your business-breaking point?
I want to share with you my fool-proof, tried, and tested strategies that will prevent these team explosions from happening in the first place. These are strategies that I used when I owned my Salon and that kept things running like a well-oiled machine, even when I wasn’t working in the Salon. Here are three reasons why you should listen to the full episode:
Learn how to react when your Senior stylist disagrees with you (in front of everyone!)
Discover how to truly understand your team
Learn how to attract and hire the perfect Salon team
5 Mistakes You’re Making When Hiring https://bit.ly/FB-5Mistakes (CLICK HERE) to get your hands on it (it’ll take you to messenger) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.facebook.com/100053736631179/videos/1134470897324626/ (CLICK HERE) to check out my LIVE event around my exclusive checklist, “The 5 Mistakes You’re Making When Hiring”
Do you worry that at any given moment, your team may leave and you will struggle to replace them?
Like, every time you try to find a new team member or put out an ad, it never seems to work. It feels like no one wants to work for you!
You worry that you will never find any new team members, and since it feels like everyone is looking right now… your chances decrease even more! You feel like everyone else has all the team, and there is none left for you!
It has you constantly on tenterhooks; like you are being held hostage in your own Salon. ... and it’s frustrating because you feel like it’s out of your hands.
Somebody leaves and you have no one to move the clients to, so you get stuck doing them and going back on the floor.
You feel like you are in a constant revolving door, with every 2 steps forward comes 2 steps back.
Well did you know, you could actually be making some crucial mistakes when it comes to hiring.. mistakes I see SO many Salons making.
So, grab your copy below, press play, and let’s dive into the episode…
Here are three reasons why you should listen to the full episode:
The real reason your job ad is not attracting the right stylists to apply.
The most common mistakes Salon Owners make when hiring a team.
How the Salon down the road has people lining up the door to work for them.
“5 Mistakes You’re Making When Hiring” Learn how to attract the right people to work for you in your Salon, by avoiding these 5 mistakes when hiring. https://m.me/salonownerscollective?ref=RockstarChecklist22 (CLICK HERE) to get your own checklist (it'll take you to messenger!).
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.facebook.com/100053736631179/videos/1134470897324626/ (CLICK HERE) to watch the replay of my LIVE event “5 Mistakes When Hiring”
Have you recently gone through a breakup?–and no, I’m not talking about a romantic breakup, I’m talking about a TEAM breakup!
I actually think a team breakup can be ten times more painful than an actual breakup...AND it’s even worse when they start dating the Salon down the road.
You’re left feeling confused, stressed, and yet again having to solve the problem of why your team isn’t sticking around. Not only that, but you have to spend the time that you were GOING to spend working on growing your business, finding someone to fill the role.
It’s a vicious cycle, and unfortunately one I see all too often.
In our industry, this seems to be the most common, neverending problem all Salon Owners face, so you aren’t alone! Why aren’t my team sticking around? Why have I spent so much time training them, only for them to leave 6 months later? Am I not paying them enough?
BUT, what if we shifted our way of thinking?
In this episode of the Podcast, I want you to meet Sheryl Lee-Woodhouse. I have known Sheryl for years and with her extensive background in relationship management and Salon recruitment, you know she is going to give incredible knowledge on what you could be missing when it comes to your team.
So, listen to the episode to hear her take on what is happening in the industry and what needs to change. Here are three reasons why you should listen to the full episode:
The truth about how to attract the right team for your Salon
Discover the one thing you are doing wrong when it comes to looking after your staff
The real reason that team member left your Salon
Attract and Retain Your Dream Salon Team Get the Rockstar Team Guide, just https://bit.ly/SOC-Rockstar-Team (CLICK HERE ) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/nationalsalonsparecruitment/?hl=en (CLICK HERE )to follow Sheryl on Instagram
https://www.nationalsalonandsparecruitment.com.au/ (CLICK HERE) to check out Sheryl's Business "National Salon & Spa Recruitment"
https://www.amazon.com/Yellow-Brick-Road-Financial-Security/dp/1741754216 (CLICK HERE) to check out Mark Bouris's book "Yellow Brick Road to Your Financial Security"
This is the moment you have been dreaming about since you began your journey as a young Salon apprentice. You’re now ready to take the next big step in your career and begin your journey as the owner of a Salon.
This is something that I believe is the natural stepping stone in your career when you have been in this industry for years and have learned all the hands-on skills you want to. Now, you are after something more, to pursue a different passion, which may be owning a business. I was itching to dig my feet into something more and owning a business seemed like the perfect fit!
Whilst this is something that I’m sure you have considered at some point in your Salon journey, a lot of the time, people jump into it too quickly without considering all of the ups and downs of what actually owning their own Salon business may look like.
Sometimes, it takes someone else that has been in your shoes before, to let you know exactly what you are getting yourself into.
So, this week I knew I wanted to bring in my dear friend (and someone who I used to coach!), Louise May, to talk about what opening your Salon may look like for you. Louise is not only a Salon mentor, successful business owner, and Magazine editor of Hair Biz Australia, but she is also an incredible mother and wife to her family.
Learning from someone that has not only taken the same leap as you but has been successful in doing so, will be so valuable for you listening! Here are three reasons why you should listen to the full episode:
Discover the clear pathway for salon success so that you can feel ahead of your business without constant sleepless nights
Learn the secret around what being a Salon Owner is actually all about (trust me, it’s not what you think!)
Discover if becoming a Salon Owner is the right step for you.
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it (psst: this will help you for when you open your Salon) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.audible.com.au/ep/title?asin=B00FO5R7SY&source_code=M2MOR0003SH022414&ipRedirectOverride=true&ds_rl=1252280&gclid=Cj0KCQiArt6PBhCoARIsAMF5wagGGMOzp_BrHgR8S3JXIcSr84uuSXYTsv0kyyZyQn_4ZQzUI2IYpWgaApkkEALw_wcB&gclsrc=aw.ds (CLICK HERE) to read the “Big Leap” by Gay Hendricks https://www.instagram.com/louisemay_hairbeautybiz/?hl=en (CLICK HERE) to Follow Louise on Instagram
Have you ever had a client walk into your Salon doors and then never return?
Their stylist is left feeling confused and slightly upset. A million thoughts are racing through your head. Did they not enjoy the end result of the colour, cut or style? Was it too expensive? What got missed?
In our industry, we have all had this happen before (I know I have!). It’s just something that you have to accept when running a client-based business…or is it? I want to show you a way to avoid this from happening that has nothing to do with the hair itself.
Just imagine you’re a client who has had the busiest day, work’s been hectic–or perhaps it’s been a tough day with your kids–and you come flying into your hair appointment at a new salon (that you almost forgot about). The hairdresser, who doesn’t know you, your hair, or what you like having done comes over, swings the chair around to the mirror, and starts working away.
At the end of the appointment, you leave the Salon, and whilst you may actually like what the hairdresser has done, you think to yourself that you won’t be returning any time soon.
Do you know why that may be?
I know I say this often, but as Salon Owners our job is always more than just hair.
It’s so easy to get caught up in getting your clients in and out of the Salon looking good, but what about actually feeling good?
This is something that I knew I had to get the lovely Natalie Varrasso to talk about in this episode. Natalie was practically born into the industry and has been a Hairstylist/ Salon Owner for 30 years. Natalie is not only the author of the must-read book “Love Your Hair: Discover your Best Hairstyle”, but is known in Australia for her unmatched customer service and incredible consultation settings.
So, let’s dive into the episode and hear all the secrets from Natalie on how to truly provide a 10/10 client experience in our Salons, that will ensure we have clients coming back through our doors each and every time! Here are three reasons why you should listen to the full episode:
How to get clients coming back every time without dropping your prices
The one thing you are missing with your Salon consultations
The real reason you are losing clients to the Salon down the road.
Level Up Your Salon 2022 To access the full Level Up guide, https://www.salonownerscollective.online/level-up-2021 (CLICK) here Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.amazon.com/Love-Your-Hair-Discover-Hairstyle/dp/B094R7FR4D (CLICK HERE) to Check out Natalie’s Book “Love Your Hair: Discover Your Best Hairstyle”
https://www.retreathair.com.au/ (ClICK HERE )to visit the website of Natalie’s Salon “Retreat Hair”
https://www.instagram.com/retreat_hair/ (CLICK HERE) to follow Natalie on Instagram
Do you ever look at someone that is successful, someone that is winning at life, and want your life to be the same?
We’ve all been there. It’s part of being a human. But I also believe it’s part of our biggest downfall to success and growth.
Why? Because everyone’s story is different and everyone’s journey to success is different. Whether it is the salon down the road, or a Salon you follow on social media, everyone has gone on their own journey to get to where they are.
When I owned my own Salon, I would always admire other Salon owners and compare what their business looked like on the outside to my own. They looked like they had a perfect team, great clients, and even better, a perfect work/life balance.
I want to help you on your journey. I want to share my experience with you, not so that you can compare your journey to mine, but so you learn real-life strategies that actually work and that helped me grow my million-dollar Salon. These are things you can implement in your Salon, so you can become the successful Salon owner you have always dreamed of.
This episode is the third (and final) part of my Level Up series that walks you through my Salon Annual Planner. This episode will look at all areas of your business, your income, hours, mindset, EVERYTHING that influences your role as Salon CEO.
What are you waiting for? Let’s create a roadmap for success right now.
Download your own copy of my Salon Annual Planner below and press play.
Here are three reasons why you should listen to the full episode:
Why you always feel like your business is ahead of you - and how to regain control
Why you don’t need to panic about being behind your competition
Most common mistakes salon owners make when growing their business
Level Up 2022 To access the full Level Up guide, https://www.salonownerscollective.online/level-up-2021 (CLICK) here Apply to Work With Me in 2022 Come and work with me this year by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, earn Powerful Profits and Attract & Retain Dream Clients.
Apply https://m.me/salonownerscollective?ref=chatwithmepodcastpage (now) and we'll see if we're a match to work together. Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Do you ever feel like you are getting nowhere with your Salon?
Like, no matter what steps you are taking, you can’t quite move the needle at the right time and place. On top of this, you have couple of rocky years and it’s a recipe for constant setbacks, overwhelm and stress. I’ve seen SO many Salon Owners going through this recently...
Luckily, I want to change this for you. I want to show you that one step, whilst is so simple, can actually be the most important in your journey to success.
This is the thing I wish I had known about when I had my Salon, and can be easily overlooked when you are too busy “doing” all things in the Salon, rather than working “on” your business.
Do you want to know what the secret thing is? Join the top percentage of Salon Owners, who are to be the ones that go for it, putting their goals and ambitions first?
…or do you want to keep your Salon as it is? I know which option I would choose, and the one that ended up changing my entire life and Salon for the better.
This episode is Part 2 of my Level Up series and will teach you how to unpack where your Salon currently is, what the 3 most important things are that you should be focusing on, and the big rocks of your year.
All you need to do is download your own copy of my Salon Annual Planner below and click ‘play’ on this episode!
Here are three reasons why you should listen to the full episode:
The truth about how to level up your business that the salon down the road doesn’t want you to know about
Secret - The real reason you weren't prepared for 2021
After only 30 minutes, you will have a full plan for 2022, ready to kickstart your year.
Level Up 2022 To access the full Level Up Guide & the Salon Annual Planner, https://www.salonownerscollective.online/level-up-2021 (CLICK) here Apply to Work With Me in 2022 Come and work with me this year by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, earn Powerful Profits and Attract & Retain Dream Clients.
Apply https://m.me/salonownerscollective?ref=chatwithmepodcastpage (now) and we'll see if we're a match to work together. Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
You want to be a successful Salon Owner, right? Maybe even a million-dollar Salon Owner?
To live a lifestyle where you choose the hours you work, but earn enough to enjoy a life outside of the Salon, so you can spend more time with your family and doing other things you love?
It’s the dream….however, it’s not going to happen just like that! If it was that easy, everyone would already be there.
To get to this point in your career, it comes down to being committed and dedicated.
You have to build a business of clients that are loyal to your brand and will follow you and your team. You can’t grow a successful Salon without a team, so it’s crucial you gain respect in the industry from your peers and future team members.
It requires you to think beyond the chair. I don't know about you, but when I became a business owner, I wasn't fully prepared for all the roles I'd have to take on! Like, you have to be good at more than just cutting hair, right?! You have to create a culture that people are inspired by, with a vision that is unique.
If you want to get there, I believe with the right tools and advice, anyone can… and I want to show you how.
I am so excited about this episode. Antony Whittaker has been in the industry for decades, and his journey is almost parallel to mine, which is why I find Antony so inspiring and relatable. After being globally recognised for his work in the Salon, Antony began inspiring others on how to be successful business owners and not just hairdressers.
His knowledge and experience will be extremely valuable for you as we move into a new year, hopeful of achieving those dreams you have always wanted...
Here are three reasons why you should listen to the full episode:
The real reason behind the setbacks you are facing as a Salon Owner
The one thing you need to do when planning for 2022
How to become a Salon CEO without working longer hours
Inner Salon CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Apply Now: Come and work with me in 2022 by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, earn Powerful Profits and Attract & Retain Dream Clients.
Apply https://m.me/salonownerscollective?ref=chatwithmepodcastpage (now) and we'll see if we're a match to work together. Resources: https://www.instagram.com/growmysalonbusiness/?hl=en (CLICK HERE) to follow Antony on Instagram
https://growmysalonbusiness.com/ (CLICK HERE) to check out Antony’s business “Grow My Salon Business”
https://growmysalonbusiness.com/books/ (CLICK HERE) to check out Antony’s book collection
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
A New Year always brings a fresh start. A chance to start over after a year of uncertainty. Through this, you’ve had countless setbacks, financially, mentally, and physically, which now, has maybe left you feeling miles behind with your business.
Now you are heading into 2022, hopeful that this year you can create the life you have worked tirelessly toward.
You might be looking to really change the way you lead your team in order for them to feel motivated and inspired - focusing on team retention.
Maybe it is time to bring some excitement and energy back into your Salon!
This may also be a chance to refocus your own business mindset, maybe it's time to redirect your attention & spend more quality time with your family, and maybe this year is the year you truly step into your role as CEO of your Salon.
I know the last couple of years have been rocky, but the one thing that can help you get through uncertainty is a clear plan.
Preparing yourself to succeed, which is usually the part that all business owners struggle with! I know I used to struggle with this. But it’s all about creating an achievable plan and then holding yourself accountable to reach those goals.
This is where I come in. This episode features our “Salon Annual Planner” which helps Salon Owners who want to make 2022 their best year yet by avoiding constant setbacks and taking control of their business.
I know how busy Salon Owners are, so I have created a plan that you can follow as you listen to this episode. Then by the end of it, you will have a clear roadmap of what 2022 will bring you and your Salon.
Here are three reasons why you should listen to the full episode:
The one thing you already know about that you are probably not doing in your salon
The most common mistakes salon owners make when growing their business
After only 30 minutes, you will have a full plan for 2022, ready to kickstart your year.
Level Up 2022 To access the full Level Up guide, https://www.salonownerscollective.online/level-up-2021 (CLICK) here Apply to Work With Me in 2022 Come and work with me in 2022 by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully master their role as 'Salon CEO' and grow a Rockstar Team, leading that team to smash sales targets, earn powerful profits and attract & retain dream clients.
Apply https://m.me/salonownerscollective?ref=chatwithmepodcastpage (now) and we'll see if we're a match to work together. Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Have you ever found yourself having an awkward conversation with a team member, who is asking for a pay rise that they are not quite ready for? Or worse, having an employee leave on their own terms before you have had a chance to share the plan you had envisioned for them in your Salon?
It can not only be really painful for you, but I actually believe the situation can be avoided from the beginning and can instead result in a positive outcome that benefits you and your Salon.
You must be wondering, how on earth do I achieve this? Well, let me tell you!
I know that keeping your employees motivated is a priority for you, alongside growing your business, having clients coming through the Salon doors, and of course, reaching your sales target. After all, that’s why we do what we do!
But what I think is fundamental to the success of your Salon, is finding the secret to KEEPING them and ensuring they stick around.
From the moment your potential employee walks into your Salon for the first time, you need to have a plan in place. How will you align their dreams and desires with a well-thought-out, step-by-step career roadmap for them to flourish within YOUR business?
What are YOU looking for them to achieve in their time with you? What does their career pathway look like with YOU?
I am going to give you all the tips and tricks you need to build and grow a Rockstar Team that will stay for the long haul...and that will end up supporting your vision of having a successful Salon.
Attracting and Building your Rockstar Team Get the Rockstar Team Guide, just https://bit.ly/SOC-Rockstar-Team (CLICK HERE ) Apply Now: Come work with me in 2022 by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, Earn Powerful Profits and Attract & Retain Dream Clients.
Apply https://m.me/salonownerscollective?ref=chatwithmepodcastpage (now) and we'll see if we're a match to work together. Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Last year, you thought you had seen it all.
You headed into 2021 hopeful, excited for a fresh start and to achieve big plans that had been put on hold. Salons started to reopen and we saw clients coming back through our doors. It felt like everything was slowly returning to normal.
However, we were in for a rude awakening! I think we all came to realise that our old “normal” was no longer. COVID is still lurking, and we had to start adjusting to this “new normal”. Even now, Salons across the world are still experiencing lockdowns and restrictions around vaccinations, and not knowing when it will end… or if it ever will! Will we ever get used to this constant feeling of limbo?
As a Salon Owner, you have had to get creative in finding new ways to generate income in 2021. Unsurprisingly, team was (and still is) a huge focus throughout the past year. I don’t think this will ever change in our industry.
It has been stressful, to say the least. But now things are starting to look up! Whilst we are facing new challenges when it comes to vaccination guidelines, we have at least turned a corner.
In saying this, I want to take this opportunity to reflect on the most popular and most downloaded podcast episodes of 2021… and I know you’ll find them super valuable, so you can head into 2022 with confidence and direction!
Let’s move forward into a new year, ready to have consistent business and clients (fingers crossed!) and focus on growing our Salons to be the best they can be!
Here are three reasons why you should listen to the full episode:
Key takeaways and tips will ensure you start off 2022 strong!
Learn my secrets to getting through a tough year
How to look after yourself and your team with my insider tips
Inner Salon CEO Snapshot: https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
How is it almost Christmas? I feel like the months go SO quickly, and let’s not mention the fact that it is almost 2022 (gulp!).
I’m sure you are holding out for a well-deserved break after the Christmas Cray Cray period has just about broken you! I remember when I had my Salon.... it would get down to that final week before the Salon shut for Christmas & New Year, and we would be counting down the days every morning. Getting that one step closer to collapsing on the couch and enjoying putting our feet up for days on end.
However, as you start to slow down and unwind, the Salon is the opposite. It can feel like mayhem!
With last-minute client cancellations, reschedules and long days, with barely any time to stop and take a break...it can be exhausting, to say the least.
So, I wanted to share with you my top tips for getting through this last week. To survive the last kilometres of your marathon, without totally exhausting yourself so that when Christmas day comes around, you aren’t a total zombie and you can enjoy the break you have so earned.
Salon Christmas E-Book: Here are my 12 steps to Survive Christmas in Your Salon, https://www.salonownerscollective.online/christmas-countdown (CLICK HERE) for the guide Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I've always said that as a Salon Owner, you have to wear a million different hats at any given time.
And with COVID on top of that, we have been presented with a whole new set of challenges left-right, and center.
Funnily enough, most of these challenges actually fall beyond the normal scope of your CEO job role. And one of the trickiest parts is that we now have to navigate through the personal decisions of our Salon’s clients.
As an Owner, you must now decide who comes into your Salon doors based on whether they are vaccinated or not. I understand how anxious and nerve-wracking this situation will be for you, especially given how much you love and adore your clients.
All you are doing is simply following the rules, but it’s not as straightforward as that, is it? I know how you feel... and I wish it was that easy!
So… I want to help you. I want to show you how you can keep yourself, your clients, and your team safe… AND still have people coming through your doors. Because after all, you still have a business to run.
That’s why, in this week’s episode I want you to meet Kristina Russell, a Master Hair Colourist and Expert Educator located in Sydney. You may actually know Kristina already, as she has been on the podcast with me before!
Kristina is not only a #GirlBoss when it comes to her experience in the Salon world, but she is also well-known for her refreshing take on COVID and the vaccine guidelines. Her expertise will be essential for you as you navigate the next phase of your Salon.
Kristina has established a process that has not only seen a positive response from her clients but at the core; is keeping herself safe. You will NOT want to miss what she has to say about this topic!
I want you and your Salon to come out of this strong, so I know that hearing Kristina’s secrets about navigating this new territory will be invaluable for you.
‘Survive’ to ‘Thrive’ Keep your business alive during these unpredictable times, https://www.salonownerscollective.online/from-survive-to-thrive (CLICK HERE) to grab all the business tools you need to go from ‘Survive’ to ‘Thrive’ during Covid. Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources: https://kristinarussell.com.au/ (CLICK HERE) to check out Kristina’s Website https://www.instagram.com/colourkristina/?hl=en (CLICK HERE) for Kristina’s Instagram https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I have a question for you. Has the impact of COVID ever made you consider giving up your Salon?
You may have had to make changes to your team, stay open for longer hours, and increase your prices to make any sort of profit for yourself. Your entire business plan might have had to change from dealing with financial and emotional stress and pressure from your team.
You may find yourself wondering, is it actually worth it?
I take my hat off to you. These last couple of years have not been easy. The Salon industry has been turned upside down and you may be thinking, what next?
That is why in this week’s episode, I have invited 4 global leaders in the Salon and Spa Industry to join me and talk about what giving into COVID pressures and coming out the other side looks like.
Between them, my guests have decades of experience and still after COVID, have seen incredible success, living a life of freedom and profit.
So sit back, listen and soak up all the knowledge from the experts that you can. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://m.me/salonownerscollective?ref=chatwithmepodcastpage ( click here) to jump over into messenger & chat! Resources https://www.instagram.com/piiqdigital/ (CLICK HERE) to follow Richard’s Company “Piiq” on Instagram https://www.instagram.com/wheresjodana/ (CLICK HERE) to follow Jodana on Instagram https://www.instagram.com/hairbiz1010/ (CLICK HERE) to follow Janine’s on Instagram https://www.stevieenglish.com.au/ (CLICK HERE )to check out the website for Stevie’s Salon https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
As a Salon Owner, finding great team members always feels like a priority.
The problem is that it can feel tricky to find the right person, let alone ensure that person actually sticks around and becomes a superstar team member for the long run.
This is why, I believe, looking after your team and building a winning team culture should be as much of a priority as hiring in the first place. You simply can’t expect everyone you hire to be the jack of all trades... and if you want to, you need to offer them more than just a great hourly wage.
Put yourself in the shoes of your team. What do they get out of being your employee?
It can sometimes feel like employees are here for a good time, not a long time. But rest assured: that doesn’t have to be the case. Take it from me. When I had my Salon, I had employees that were with me for 15 & 18 years… and even had people outlive me in my salon!
The secret? Supporting my team to be the best they can be for themselves.
This is why I am so excited to introduce you to Angela Lauria. Angela is an absolute master when it comes to hiring people who will support your vision and stick with you through the years to come.
Angela is the successful author of “Make em Beg to Work For You”, the perfect read for you if you’re looking to better optimise your Salon’s hiring process and be a better motivator for your team.
In this episode, Angela will be revealing some of her award-winning secrets, showing you how to build a team that supports the endgame of your Salon. Building a Rockstar Team To get the guide, just https://bit.ly/SOC-Rockstar-Team (CLICK HERE ) Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://theauthorincubator.com/freebooks/ (CLICK HERE) to get all of Angela’s amazing books for FREE https://www.instagram.com/authorincubator/?hl=en (CLICK HERE) to follow Angela on Instagram https://www.facebook.com/authorincubator (CLICK HERE) to follow Angela on Facebook https://angelalauria.com/ (CLICK HERE) to learn more about Angela on her website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Hands up if this year didn't go as you expected!
I'm sure you can agree that this year has been tough for everyone in our Industry.
Between lockdowns, staying connected with your team, building morale, and dealing with financial pressure... This year has been far from perfect.
Leading a team to victory and trying to be the best version of yourself when everything else is out of your control... makes it feel almost impossible to stay motivated.
How can you be the best leader and backbone of your Salon when all your plans seem to have flown out the window? I know for me, trying to commit to a business plan and maintain healthy habits when feeling a bit ‘blah’ is overwhelming.
Despite all of this, it is possible to run a successful business and keep your staff happy and motivated. Here’s the secret...
I want to introduce you to Tom White. Tom is the owner of “Same Same but Different,” an ultra-successful hair salon in Melbourne, Australia.
Today, Tom is going to share with you his secret to staying positive and how you can continue to work on yourself and support your team during tough times.
The start of his new salon has been anything but easy, but if he can do it, so can you. I know you will find this episode super inspiring!
So, in saying that, let’s get started and meet Tom. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat!
Resources:
https://www.audible.com.au/pd/The-Art-of-Impossible-Audiobook/0062977547 (CLICK HERE) to listen to The Art of Impossible by Steven Kotler
https://www.instagram.com/tomwhite_hair/?hl=en (CLICK HERE) to follow Tom on Instagram
https://www.instagram.com/samesamebutdifferent.salon/?hl=en (CLICK HERE) to check out Tom’s Salon “Same, Same, but Different” on Instagram
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
There is no perfect time to sell your salon.
Trust me. I’ve been there before.
The idea to sell your salon or spa business can come from feeling frustrated or unmotivated. I don't know about you, but when I owned my Salon I considered selling about 5 times! If I had a particularly bad few days... the thought would often creep into my mind. I'm sure you can relate, most salon owners have felt this way at some point in their journey.
As a Salon Owner, you work countless hours on and off the floor, manage an entire team of humans, and have a salon with a following of clients. You may feel like you encompass everything your business has to offer and have worked so hard to get your salon where it is today.
However, now the time has come. You want to change your lifestyle to begin to reap other benefits that can come from owning a Salon. And that may mean selling! I get it.
If this is you, you could be feeling overwhelmed and not know where to start.
Should you be selling your salon or not?
Is this the right decision for YOU and the future of your business?
In this episode, I want to introduce Ian Jones, business broker and the founder of Direct Business Hub.
Ian is passionate about helping owners like you decide whether selling your salon is the right move. He has all the top tips and must-know secrets for the hair and beauty industry from a business perspective.
You need to listen to what insights he has up his sleeve, so let’s dive into this week’s episode. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://directbusinesshub.com.au/wp-content/uploads/2021/08/Selling-Your-Salon-Checklist.pdf (CLICK HERE) to download your own free Definitive Checklist for selling your salon https://directbusinesshub.com.au/how-to-sell-my-salon-business/ (CLICK HERE) to read the How to Sell my Salon Business article https://directbusinesshub.com.au/blog/ (CLICK HERE )to check out Direct Business Hub’s blog area https://directbusinesshub.com.au/ (CLICK HERE) to check out Direct Business Hub’s website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Owning a Salon is a balancing act.
Not only do we have our businesses to nurture... we also have a team to lead, a family to prioritise, a social life to remember… all whilst trying not to forget about ourselves, too!
Then you throw motherhood into the mix… and suddenly, it’s a whole different ball game.
I know what it’s like. I had 2 children throughout my time owning a Salon. Suddenly, it’s imperative that you actually take time out of the business to spend with your growing family. There’s a guilt that you begin to feel no matter where you spend your time. If you’re with your family, you feel guilty about being away from your team. If you’re with your team… you feel like you’re missing valuable time with your family!
It can be such a tricky transition, even when you have 9 months to prepare…
That’s why I want you to meet Chelle. Chelle is the uber-successful Owner of Urban Betty, a thriving salon which will soon open its third location in Texas, US.
In this episode, Chelle is going to share her journey to success, with a special focus on her most recent adventure… Motherhood. While most of us have 8 or 9 months to prepare for this (and still don’t feel ready!)… but Chelle found out she was going to be a Mum with 3 days' notice.
Tune in now to hear Chelle’s incredible success story and how she juggles motherhood and salon ownership like a #boss.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
https://www.instagram.com/urbanbetty/?hl=en (CLICK HERE) to check out Chelle on Instagram
https://www.instagram.com/urbanbettysalon/?hl=en (CLICK HERE) to check out Chelle's Salon "Urban Betty" on Instagram
https://www.audible.com/pd/Tribal-Leadership-Audiobook/1977335039 (CLICK HERE) to get Tribal Leadership by Dave Logan
https://www.audible.com.au/pd/Profit-First-Audiobook/B06WRQRXYD (CLICK HERE) to get Profit First by Mike Michalowicz
It’s almost 2022, and we can all admit: times have changed.
Anyone who’s been in this industry for more than a couple of years will have seen the change happening.
The shift is actually pretty clear... and it’s all about our employees.
With more and more Gen Y and Z coming into Salon and Spa businesses, there’s been a change in the expectations that these employees have. People now greatly value what I call the ‘lifestyle factor’.
They aren’t willing to work themselves to the bone, and they place a lot of importance on their work/life balance.
For many Salon and Spa Owners, this has been frustrating. But I think what we need to realise is that the shift is happening (or has happened) whether we like it or not.
So we need to get with the times and adjust, so that our businesses have the chance to still flourish.
That’s why in this episode, I'm going to be chatting all about your role, as the Salon Owner… the Salon CEO. I believe that in order to be a ‘best boss’, there is an important shift we need to make in not only our role itself, but how we, and others, view our role.
Tune in now to find out what it is. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
When a client sits in front of you in your chair, one of the most important things you can do is to listen to them.
And I mean truly listen.
This is such a fundamental part of being a stylist or therapist. Our technical skill is paramount, but what’s almost equally as important is our ability to make a client feel seen and heard.
In the industry, we often joke about the multiple different hats we have to wear... ‘counsellor’ being one of them.
But I really think allowing clients a safe space to chat about whatever they please, is one of the best superpowers at our disposal.
That’s why I’ve invited someone who has pioneered this idea into a powerful movement, to join me today. This is probably one of my favourite episodes to date… I was almost brought to tears!
Matt Brown is an internationally acclaimed barber, not to mention published author, Ted Talk Speaker, and mental health advocate.
Matt is the founder of NZ Barbershop My Fathers Barbers, and the co-founder of She is Not Your Rehab, a movement inviting men to acknowledge their own trauma and to take responsibility for their healing so that they can transform their lives and those of others
In this episode, Matt is going to share his personal journey, alongside some meaningful lessons for us about the importance of prioritising mental health, listening and understanding.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat!
Resources: https://www.audible.com.au/pd/She-Is-Not-Your-Rehab-Audiobook/014377655X (CLICK HERE) for the She is Not Your Rehab Audiobook https://www.tedxchristchurch.com/matt-brown (CLICK HERE) to watch Matt’s Ted Talk https://www.instagram.com/myfathersbarber/?hl=en (CLICK HERE) to check out Matt on Instagram https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
There’s an industry crisis… and I want to talk about it.
All I have to write is 1 word… and you’ll instantly know what I'm talking about.
That’s right: Team.
There’s a team crisis! And I hear so many Salon Owners saying how things have changed in recent years, especially when it comes to this issue.
Now don’t get me wrong, things are forever changing in our industry...
But did you know: even when I owned my Salon years ago, people were saying the same thing.
The newsflash is: there has ALWAYS been a team crisis! So it’s time we stepped up and tackled it, once and for all.
Whether it’s struggling to find new team members, or dealing with team members leaving…
I see Salon Owners every day who are facing the side effects of being in a human-based industry. That’s why I wanted to invite today’s guest to chat with me.
Uros Mikic is an award-winning salon owner, who seems to have truly discovered the secret to growing and keeping a rockstar team.
Uros will share his secret to future-proofing your business with a team that won’t leave, and how you can do this too. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.instagram.com/uros.mikic/?hl=en (CLICK HERE) to check our Uros on Instagram
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
When you were growing up, did you ever hear the phrases: “Money is the root of all evil” “Money won’t buy you happiness” Well, did you know- that despite the good intent behind these phrases- these could have actually caused you more harm (in the long run) than you realise? As a Salon Owner, who I’ll assume wishes to be as successful as possible, one of the biggest things you’ll want to learn about is your Money mindset. Whether your goal is to earn a million dollars a year, a hundred thousand dollars a year, or 50 thousand dollars… your pre-existing, intrinsically programmed money mindset could actually be stopping you from reaching your goal. A negative or limiting mindset around money may not even be something you realise you have. For a lot of us, it started when we were children… think of the phrase ‘filthy rich’ for example. It’s something that has been brewing over the years- and you may not even know it. That’s why today, I've invited Mindset Coach Rhi Thistlethwaite to join me on the Podcast. Rhi is going to share how you can adjust your money mindset, and why doing so will be so fundamental to your Salon’s success. Let’s dive in! Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.audible.com.au/pd/The-Soul-of-Money-Audiobook/B00FQSXOHW?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=CjwKCAjwndCKBhAkEiwAgSDKQbsEfhj2Zi1Qo5TzTY_yB0gLLahLwDYc9ySQNjJRz9jrWiIU4wX6MRoC_o0QAvD_BwE&gclsrc=aw.ds (CLICK HERE) to check out https://www.audible.com.au/pd/The-Soul-of-Money-Audiobook/B00FQSXOHW?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=CjwKCAjwndCKBhAkEiwAgSDKQbsEfhj2Zi1Qo5TzTY_yB0gLLahLwDYc9ySQNjJRz9jrWiIU4wX6MRoC_o0QAvD_BwE&gclsrc=aw.ds (The Soul of Money) by Lynne Twist https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I have a question for you: If you have recently reopened, after being closed because of covid… Are you feeling just a tad overwhelmed? This is something I’ve been noticing a LOT lately with salon owners i’ve been chatting to… I get it. Post-covid, reopening cray-cray is REAL. Working long hours, trying to communicate effectively with both your team and clients... Now, don't get me wrong, we should of course feel super lucky that we can re-open in the first place. And we do. But that doesn't mean it's any less overwhelming! I'm sure by now you have 100s of clients queuing for the earliest available appointment as you return to the salon. Trying to chop and change the appointment book, squeeze everyone in, prioritise, reschedule, reorganise... it's enough to drive any salon owner to the edge of insanity! But did you know: there are three ways you can reintegrate your clients to keep your own sanity (and that of your team)... and not lose or disappoint any clients along the way. In this episode, I’ll talk you through the three ways to choose from, to manage your appointment book and the peak you are having right now... plus to avoid the troughs that may creep up after the crazy-busy period is over. Re-Scheduling Scriptshttps://bit.ly/MCPeakTrough (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Do you find it difficult to keep your team engaged and motivated whilst facing covid restrictions? Whether you’re in lockdown, or working at limited capacity, I know this has been a super hot topic... especially for those in New Zealand or Australia, as this side of the world is now facing the ongoing consequences of a covid resurgence. There’s certainly a fine line. As the leader of your Salon, you want to keep your team as motivated and accountable as you can, for the sake of both them and your business! But you also want to be a #bestboss; someone who shows they care, and empathises with the different journey of each team member. And as with any fine line, this one is a tricky tightrope to balance. Luckily, today I’m chatting with someone who has found the perfect balance. Stevie English, from Stevie English hair in Sydney, is a living example of what it looks like to lead a team to success through the ongoing effects of Covid 19. In this episode, Stevie will share his story of successfully engaging his team of twelve plus during the 2 months of lockdown that Sydney has already faced, and why he continues to have a positive attitude going forward. Listen in now to glean all of Stevie’s best advice... that I know will inspire you in more ways than one. Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.instagram.com/stevieenglishhair/?hl=en (CLICK HERE) to check out Stevie English Hair on Instagram https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I’m sure you hear about this particular topic a LOT… It’s definitely something which circulates often, especially amongst busy business owners like you and I, who have a lot on their plate. But surprisingly, despite this, there are very few Salon Owners that I actually see making a change. That’s right, I'm talking about Health. When it comes to your health… there are way too many Salon Owners that push this aside- don’t prioritise it. ...Are you guilty? Skipped lunch breaks, not enough water, bent over behind a Salon chair or office desk all day… I've done it. But eventually, these bad habits will catch up to you. That’s why I’ve invited Ben Warren, clinical nutritionist and founder of the wellness company ‘Be Pure’, to join me today. We’ll chat about common mistakes that busy Salon Owners make when it comes to their health, simple hacks to live a healthier life, and why bad health could be the barrier to your success. This discovery has been a game-changer for me, personally, so I know you will love what Ben has to say.
Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.bepure.co.nz/products/gut-reset-guide (CLICK HERE) to check out the Gut Health Resource Guide https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
You are a stylist. You’re an expert at your craft. When a client sits in front of you in the Salon chair, all it takes is a quick analysis of their hair and scan of their appearance, in order for you to figure out what will look best on them. It must be a good thing, right?! To be quick and efficient?!
...well in actual fact… it does more harm than good! Did you know that 95% of stylists believe they do full and thorough consultation of every client, yet only 7% of salon guests feel they’ve had a full hair consultation at least once in their lives? Clearly, the way we’re doing things now isn’t working. So it’s time to shake it up... That’s why I've invited Richard Kavanagh to join me in this episode. Richard is a well-known freelance session stylist, and most recently, the founder of Piiq Digital. Today, Richard is going to share his game-changing advice on how to give every client a 10 out of 10 journey, how to transform your Salon’s retail percentage, and why assumption is the killer of great consultations. This is sure to change the way you think about your Salon’s Consultations once and for all… Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.piiqdigital.com/ (CLICK HERE) to find out more about Piiq https://www.ted.com/talks/simon_sinek_how_to_discover_your_why_in_difficult_times?language=en (CLICK HERE) to see Simon Sinek's Ted Talk on Why
https://www.amazon.com/5-Minute-Gratitude-Journal-Practice-Positivity/dp/1647397197 (CLICK HERE) to check out The Five Minute Gratitude Journal https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Are you currently in lockdown? So many salon owners that I know have had to either cut back hours or even worse- close their salons. What I've realised, during this difficult time, is that we need to try our very hardest to make the best out of the ‘worst’. We have been forced to take a step back from working ‘in’ our businesses, which I see as a crucial opportunity to work ‘on’ your business instead. Fill your days, where you can, with productive activities that will continue to move the needle in your business, even if you can’t actually have the doors open for trading. Because as a salon owner, it’s your job to keep things moving forward in your business and try as hard as you can to keep things running smoothly (while chaos ensues around the world!) In this episode, I’m going to share with you the top 7 things you should be working on right now, behind the scenes, to really focus on doing the things you CAN do during this time... rather than those you cannot. Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Survive to Thrive HUBhttps://bit.ly/Survive_To_Thrive (CLICK HERE) to get free access! Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
If you’re anything like me, then it will have been your passion for hairdressing that inspired you to open your own Salon. You went from your Apprenticeship, to working in a Salon as a stylist, to owning your own Salon. Now, you suddenly have all of these business responsibilities, with no formal business training! Even though you own your own business, the thought of being a “Salon CEO” is a little scary, because that feels like a whole other ball game. It’s so easy to question yourself- Do I have what it takes? How will I know what to do? Will I enjoy this role? I get it. But what if I told you that it is possible to make the transition from owner/operator to Salon CEO successfully... even if you feel like you can’t (to begin with)? In this episode, I’m chatting with Abbie Tong. After owning her salon So You Hairdressing for 6.5 years, Abbie successfully made the transition off the floor in order to become the CEO of her salon. She will share how she reached success after the difficult journey she faced, and how you can too. Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.bookdepository.com/Dare-to-Lead-Bren-Brown/9781785042140?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=Dare-to-Lead&selectCurrency=NZD&w=AF7CAU9685DRSGA8V94T&gclid=CjwKCAjw9uKIBhA8EiwAYPUS3FRqwaC4bFzvalJfbgrKlnGpKx-mv_koSkDmYd6eduFGYBX75XxebRoCZOUQAvD_BwE (CLICK HERE) if you’d like to read Dare to Lead by Brené Brown https://www.bookdepository.com/Rising-Strong-Bren-Brown/9780812985801?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=Rising-Strong&selectCurrency=NZD&w=AF7CAU9SHD8D9MA8V94T&gclid=CjwKCAjw9uKIBhA8EiwAYPUS3Iaod10Z1TMGRHrpGNoc_IH7T_g067y5XTKrDSZRoOl_YM1lUiAcgBoCmVoQAvD_BwE (CLICK HERE )to access Rising Strong by Brené Brown https://salonownerscollective.com/podcast/ (CLICK HERE) to listen to the Salon Owners Collective podcast https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
The reality of running a salon: is it what you originally envisioned?
It was always a dream of yours to own a Salon, but now that you have achieved this, the reality is that things aren't always perfect! Relate?
I know how it can feel. You're so close to living that ideal life you always dreamt of, but everyday dramas just keep cropping up and getting in the way! All of a sudden, the dream feels further and further away. In this episode, I’m chatting with someone who knows this feeling all too well. Having faced a house fire, brand new babies to juggle, team walkouts, and hiring troubles, Mia De Vries has experienced the reality of owning a Salon, and just how far from the 'dream' it can sometimes feel… After owning her salon for 16 years, Mia then founded an online education business called The Secret Fox.
Listen in now as Mia shares how she led her Salon to success, got her dream life back on track... and most importantly, how you can do the same.
Inner CEO Snapshothttps://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat!
Resources https://thesecretfox.com/about/ (CLICK HERE) to check out THE SECRET FOX Education website https://www.amazon.com/Life-Changing-Magic-Not-Giving-Spending/dp/0316270725 (CLICK HERE) to access The Life-Changing Magic of Not Giving A F*ck by Sarah Knight https://www.amazon.com/Life-Changing-Magic-Tidying-Decluttering-Organizing/dp/1607747308 (CLICK HERE) to grab The Life-Changing Magic of Tidying by Marie Kondo https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I’m sure many Salon Owners have wondered if there is an easy way to ensure clients ALWAYS come back to their Salon.
Well, secrets out… THERE IS! Now I know from experience that it can be super frustrating when the importance of rebookings is stressed to your team, yet they fail to do so. It feels like client relationships are formed, efforts are made, and all for what? As a salon owner, we are hoping it's so the client returns!
So, I want to help remove this frustration by exposing my most effective client retention strategies that any salon can implement both before and after a service, to ensure the client always returns.
I believe these strategies will not only help future-proof your salon but will also create stronger relationships with your clients. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat!
Resources:
https://bit.ly/Non-ReturningClients (CLICK HERE) to grab a copy of my retention resource (it will open via messenger) https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
It's no secret that suite rental salons are becoming more and more popular. As a Salon Owner, you probably already know this.
Now, I know it may appeal to many, but is it more beneficial than having your own team?
This is something I get asked a lot by Salon Owners… it’s confusing to know which option is right for your Salon!
So, I wanted to chat with someone who could shed light on this question and give their honest answer to it, to help Salon Owners know if ditching team-based Salons is the right choice.
Jason Everett currently runs the ‘High-Performance Salon Academy’ in America, where he works with many Salon and Beauty companies across the world.
In this episode, Jason will share with you his amazing insight on what works, and what doesn’t in both salon suites and team-based salons, so you can feel confident in which option is best.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.amazon.com/Team-Code-Honor-Champions-Paperback-ebook/dp/B00CCTWCJE (CLICK HERE) to get the Team Code of Honor by Blair Singer http://evorevopodcast.com/?fbclid=IwAR0Ni2M4M5HcvupZ-RSRZ3MmJhJtaXKMR4pre6_vSl1PD5TEqgULAJBLX0g (CLICK HERE) to listen to the High-Performance Salon Academy Podcast https://highperformancesalon.com/7day?fbclid=IwAR10PwH69qUBqszPEME1YyF8vkEAuv9WZwwh1FfxPzMJpS5jRrCgTHkfOzU (CLICK HERE) to participate in the 7 Day Beautiful Minds Challenge by the High-Performance Salon Academy https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Do you ever feel like you constantly want MORE for your Salon? Whether it’s team growth, self-mastery as a CEO, or more sales…. I’m pretty sure every Salon Owner knows this feeling! But achieving these things sometimes feels impossible. Especially if you don’t know the right steps to take in order to actually achieve them.
Even with all of the external advice out there these days, it’s still hard to know who to trust and if any of it will actually work… believe me, I know this feeling well. So I took myself back and remembered what I really needed when I was a Salon Owner… and then it hit me! I needed someone to show me what was possible… and I mean really possible, for my business, and for me as a Salon Owner. Someone who had walked the unknown road ahead of me, and been successful… In this episode, I wanted to do the same for you. That’s why I've invited Skye, from my Salon Mastery Program, to chat with me. Skye has owned her Salon for 10 years and has grown the business into a huge success, so now she’s going to show you how she did it (so that you can do the same!) Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://salonownerscollective.com/podcast-search/ (CLICK HERE) to access more Salon Owners Collective Podcasts https://www.audible.com.au/pd/The-E-Myth-Revisited-Audiobook/B00FPKQTTQ?source_code=M2MORSH051016002X&ipRedirectOverride=true&gclid=Cj0KCQjwraqHBhDsARIsAKuGZeFU9ggcaAxA8zVpGYzql10qGOYEmFDB-i9EY_TdDa3I3FHQdP3B_EEaAtnPEALw_wcB&gclsrc=aw.ds (CLICK HERE) to find The E-Myth Revisited by Michael E. Gerber https://www.robinsharma.com/book/the-5am-club (CLICK HERE) to access the 5am Club by Robin Sharma https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
As a Salon Owner, do you fear putting your prices up and creating boundaries with clients?
I get it. You've been doing things a certain way for so long that making any changes feels scary. You just don't know how clients will respond!
In reality, changes are often necessary and unavoidable, but with the right approach, your ideal clients that trust you will adapt and grow with you.
In this episode, I chat with colour specialist and educator Kristina Russell, who you may know from the ‘colourkristinatalks’ podcast - one of my faves.
Kristina recently increased the price of her services by 8%! In this episode, she'll share how and the results she saw. I know her insight will provide YOU with great practical tips on how to communicate with clients. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat!
Resources:
https://thoughtleaderspractice.com/#the-thought-leaders-practice (CLICK HERE: )to access The Thought Leaders Practice Book by Matt Church https://www.amazon.com/Expert-Influencer-Increase-Leverage-Personal-ebook/dp/B074Q2TV55 (CLICK HERE:) to access Expert to Influencer by Jane Anderson https://open.spotify.com/show/7ITjqHmOpiJnyZb7ZUHKgs (CLICK HERE:) to access the Colour Kristina Talks Podcast https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE): to join the Profitable & Successful Salon Owners Facebook Group
As a busy Salon Owner, I’m sure you are familiar with the feeling of overwhelm. In actual fact, this is something I help Salon Owners overcome, every single day.
Running a Salon is a lot, and it can get pretty overwhelming if you don’t have a clear idea of ‘what’ the next right move is for you.
I get it. You try so many different things at once, hoping for some kind of breakthrough… waiting for the one thing that works. The thing is, salon success isn’t achieved this way, and more often than not - it will only lead to frustration and overwhelm.
In this episode, I want to help you overcome this feeling of frustration and overwhelm by sharing a few key strategies with you. When implemented, these strategies will help Salon Owners like yourself decide what the next right move is for you, and how to achieve it. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://salonownerscollective.com/podcast/how-to-employ-people-for-free/ (CLICK HERE )to access the How to Employ People for Free Podcast https://salonownerscollective.com/podcast/what-you-could-be-doing-wrong-when-looking-for-staff/ (CLICK HERE) to access the podcast: What You Could Be Doing Wrong When Looking For Staff https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
As a Salon Owner, you most likely have dreams that are not only for your Salon, but for your personal life as well.
Perhaps it's a dream house, financial freedom, being able to provide for others, or even a gym membership that you can’t quite justify with your current financial situation. It can start to feel very limiting. You want these things, and no doubt work hard for them, but you feel they’re impossible to reach!
Well, I’m shining the light on how it can be possible for you! All it takes is the right plan and you’re on your way.
So, I’ve pulled in a financial wizard, Jackson Millan. Having been in the wealth and business space for over 14 years, he’s helped his clients build over 1.4 billion dollars in wealth - amazing!
He’s chosen to share the most common roadblocks Salon Owners face in achieving financial freedom and the strategies you can implement to overcome these.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.wealth-mentor.com.au/the-wealth-pyramid-quiz/ (CLICK HERE )to take access the 40 Point Scorecard https://www.wealth-mentor.com.au/ (CLICK HERE) to access Jackson’s website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Growing your Salon: it's challenging. Can you relate?
Things are forever evolving in Salons; Owners have to constantly adapt systems and processes. Just like any evolution, things start to break. Perhaps what worked before, no longer will. Adapting is not always easy, but it does teach us fundamental lessons in return. Lessons, which I believe, are key to any successful Salon growth. If you're anything like I was, you never feel like your Salon is 'complete', always striving for improvement - and that’s great! Improving, however, means things can’t stay the same. There have to be constant shifts from ‘norm’ to ‘new’.
Here at Salon Owners Collective, we could not relate more to this. That’s why I’ve decided to bring in one of my very own - team leader and operations manager, Suzy.
Having been with us for over 3 years now, she’s witnessed and learned so many valuable lessons while helping grow the business to where it is today.
She’s chosen to share her two biggest lessons around team management which I know any Salon Owner will find helpful.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: CLICK https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (HERE) to access our Rockstar Team Guide! https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Have you ever wondered what people think when they walk past your Salon? Do they love the look of it or do they ignore it and move on?
As human beings we judge, even when we try not to, it’s just part of our nature.
We often read and hear so many recommendations and opinions from others, but let's be honest, the strongest opinion we make is based on what we first see. That’s why it’s so important as a Salon to be visually appealing - both online and on the street.
How can we expect clients to walk through our doors if there’s nothing they see that draws them in?
In this episode, I’m chatting with the founder of Crowdspring, Ross Kimbarovsky. Knowing all things marketing, he provides us with strategies on how to brand a Salon in ways that attract more clients, more often.
Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://rosskimbarovsky.com (CLICK HERE )to visit Ross’ personal website https://www.crowdspring.com/blog/brand-identity/ (CLICK HERE) to access the guide on Brand Identity https://www.crowdspring.com/blog/how-to-rebrand/ (CLICK HERE) to access the guide on Rebranding https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.twitter.com/rosskimbarovsky (CLICK HERE) to find Ross on twitter
Let’s face it, being a Salon Owner is challenging at times. It’s not something you instantly know how to master, it takes a lot of learning and adjusting along the way.
There are so many things to nail when it comes to running a Salon, from the team to the clients and sales. So wouldn’t it be nice to have some simple yet effective advice from someone who’s tackled these aspects themself?
Well today I’m chatting with Mhairi McQueen. Mhairi is a member of my Salon Mastery Coaching Program, and has been in the industry for over 20 years and owned her own Salon for 5 of them.
Having seen amazing results in her salon, she’s filled with many tips on how to achieve them. How amazing that she’s chosen to share them with us!
Let’s tune in and see what advice she has in store for us... Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://selllikecrazybook.com/free/?gc_id=1693741401&wickedsource=google&wickedid=381911210603&wtm_term=%2Bsabri%20%2Bsuby&wdevice=c&wtm_campaign=1693741401&wtm_content=63483057742&gclid=Cj0KCQjwh_eFBhDZARIsALHjIKcMIEOuQ7ZeJnYUUeJd8fArAWxJwPq3AUn5_3j5eDAyiPpPBz67q10aAvh_EALw_wcB (CLICK HERE:) to purchase Sell Like Crazy https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I'm sure at one point or another, you've thought about expanding your Salon business, but have you ever thought about taking over a Salon that already exists? This may sound scary, after all being the new face to a Salon environment and not knowing what to expect isn’t something we particularly like. Even if you are the leader, you still feel the pressure of making a good impression... In order for people to cooperate, they need to trust and respect their leader. There are so many important factors to consider when purchasing a Salon, but I think one of the most important ones is your team. In order to lead them well, you need to understand who they are. The reality is, the Salon team is already established and you are walking in expecting them to follow your lead. So how do you take over a team the right way? Well, today I’m chatting with Vivo founders James & Lynden who have done this. Owning over 90 successful Salons across New Zealand, they share their insights into what it takes to do so. So let’s tune in to hear what they have to say… Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.amazon.com/Delivering-Happiness-Profits-Passion-Purpose/dp/0446576220 (CLICK HERE) to purchase Delivering Happiness https://www.amazon.com/Drive-Surprising-Truth-About-Motivates/dp/1594484805 (CLICK HERE )to purchase Drive https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
What if I told you that the key to growing a Successful Salon is as simple as looking in the mirror? Now, I’m not saying that your dream Salon will magically appear if you look at yourself in the mirror and say 'Tabitha’ three times. What I am saying is that you are the one who determines if your Salon is a success or not. I know it's easy to get caught up in external factors like your team underperforming or clients no longer making bookings... But, as Salon Owners, what we forget is that this is all in our control. Why don’t you like the way your team performs? Why aren’t clients making bookings? Really think about it... Want to know the answer? Find out in this episode where I chat with Wayne Mullins. Wayne will share his insights on what it takes to really own a Salon and its success. So give it a listen and really capture what he has to say. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.amazon.com/Broken-Windows-Business-Smallest-Remedies/dp/0446698482 (CLICK HERE) to get your hands on the Broken Windows, Broken Business bookhttps://www.uglymugmarketing.com/ (CLICK HERE )to check out the UGLY MUG MARKETING website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
It’s no secret: times have changed. If you think about it… when was the last time you picked up a phone book to make an appointment purely based on a name and number? Not very often, if at all, right? Gone are the days of going somewhere we know nothing about. We now live in a digital world overpopulated with online information. Everything we need to know can be found with a few clicks online. You might be wondering… why is this so relevant to the Salon Industry? Your clients expect results. They want to be sure they are choosing the best place to get these results. So what will they do? Research and compare. As a Salon, you need to stand out in this over-crowded digital world . You can't expect clients to just magically appear… whether or not they make a booking, starts with you. So how do you stand out on social media and attract those new clients? In this episode I’m chatting with Andy Seely, who is going to share the 3 most effective tips to improve your salon’s online visibility. With years of experience in media and sales, Andy is full of expertise when it comes to using digital platforms to help grow a salon business… Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://creativelydisruptive.com/ (CLICK HERE) to check out the Creatively Disruptive website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
The vision of running your own Salon is exciting … to begin with. You get to be the leader and do things your way instead of coming under someone else's authority. Sounds like the dream, right? But as you know, the reality of this has its challenges. It’s all good and well having a vision but actually making it happen takes skill and steps to get there. Being a salon owner requires a whole new level of expertise… from managing a team, to increasing profit, not to mention being a marketer, salesperson, cleaning lady, counsellor... OMG, it can be overwhelming. Luckily, there are certain things you can do to not only claim this role with confidence, but to actually see your salon grow at the same time. That’s why today I’m chatting with beauty salon owner, Sophie Anquetil, to seek her insights on what it takes from you to make your salon successful while juggling ‘all the things’. Having owned her salon for 12 years and working closely with me through my Salon Mastery Coaching Program, she has learned many valuable tips along the way. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.joelbouzaid.com/about (CLICK HERE) to check out Joel Bouzaid’s website https://www.spoilyourselfspa.co.nz/ (CLICK HERE) to check out Sophie’s Salon Spoil Yourself Spa https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I’m kind of scared to say this, because I know it’s something that makes a lot of Salon Owner’s eyes roll… That’s right, today we’re talking about home hair colour. And I know you might be thinking, “But Larissa, you used to be a hairdresser, why are you talking about home hair colour!?” OK, let me explain… The stigma around home hair colour is something that’s circulated our industry for years… like, I get it. Why do your hair at home when you can come in and be pampered in my amazing salon… right?!
Right. But did you know that only 20% of people actually go to Salons? There’s a reason why supermarket haircare brands are so successful… and so I think it’s time we tapped into this market a little more, and started breaking the stigma around home hair colour. Why miss out on that 80% of clients when there’s a way home hair colour can be done WELL… with a proper consultation from a qualified hairdresser and everything. That’s why today I’m chatting to Karen Anne from Della Ricca Hair Colour. Della Ricca Hair Colour is an at home colour company done RIGHT. This is sure to change your opinion on this topic, I just know it… Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.dellariccahaircolor.com/ (https://www.dellariccahaircolor.com) https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
There are a few questions that I often get asked in my work with Salon Owners… But without a doubt, one of the most common, and most stressed questions sounds like this: “My team member is leaving… and they’re opening a Salon down the road! HELP!” OMG… I get the pain, this is a seriously stressful situation. And there are actually quite a few problems like this that crop up for Salon Owners... like, i’m sure as you read this you can picture a time when a similar stressful situation has happened to you. I think the smartest way to deal with these types of fireballs is to future proof your business. Know your rights, legally, and make sure you’re protected where possible, by law, against any future problems. That’s why, today, I wanted to bring onto this episode Cory Sterling. Through his business Conscious Counsel, Cory provides legal counsel for business owners in the health and wellness space. Tune in today to learn how to protect your business, and yourself by utilising legal practices. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://consciouscounsel.pages.ontraport.net/salonchecklist (CLICK HERE) to get the Free Salon Legal Checklist that covers the core legal principles salon studio owners should have in place. https://www.facebook.com/watch/330290344033188/ (CLICK HERE) to check out the Conscious Counsel Facebook Video Page https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
As a Salon Owner, do you often struggle to keep your wage bill down?
I know this can be tricky for many business owners… there’s a constant tug of war between wanting to grow and hire new team members, but also wanting to avoid blowing the budget on wage costs! Did you know: you can employ people for free? If you can get team members income generating in your business FAST... they can cover their own wage and make themselves FREE! I know, I know, you’re probably asking “how the heck can I do that?!”
This is exactly what you’ll find out in this episode! Discover how to get your team members income-generating FAST… like, yesterday!
Luckily, I’ve brought in my Salon Owners Collective Coach Eloise to spill all the juicy details… Let’s dive in. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Being a Salon Owner can feel scary at times! It can feel like there’s no one there to guide you when things are uncertain…. or even to celebrate you when things go right! Salon Owners are often afflicted with this feeling of loneliness or anxiety… we feel alone in business and like there’s no one around us who understands! That’s why I wanted to bring ultra-successful Salon Owner Kate Henderson on my Podcast today, so that we could chat about all things Salon Owner Success.
In this episode, Kate will share her success tips and why it’s important to put yourself out there in order to truly get that feeling of recognition you deserve. Listen in now to hear her advice... Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://brenebrown.com/podcasts/ (CLICK HERE) to check out Brenee Brown’s Podcast https://elysiumhairbrisbane.com.au/ (CLICK HERE) to see the Elysium Hair Brisbane Website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I’ve been there. You’re juggling too many balls, wearing too many hats and the pot is starting to boil over… You get to the point where there’s so much going on in life that when even the smallest thing goes wrong - you lose it! I think every Salon Owner can relate to this. We are businesswomen… creative entrepreneurs, but we’re also mothers, daughters, wives, partners, hairdressers, marketers, cleaning ladies, taxi drivers, councillors… OMG the list just doesn’t end!
And when the stress of wearing all those different hats starts to creep into our everyday lives, it can become hard to shake that off at the end of the day! I want to help you take that stress away. Make life just that little bit easier, in any way you can. So I’ve rallied the troops - my friends, colleagues and other Salon Owners who I work with- to share with you their tips to living a stress free life. Their Life Hacks!
These are game changing… so let’s check them out. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I’m sure Sustainability is something you’ve heard a lot about in recent years. Whether you’re completely in support of this movement, or you aren’t fully ‘in the know’, one thing that’s undeniable is the rise of the sustainability cause and sustainable salons in our industry.
But I know there’s one question that many Salon Owners ask themselves when they hear this:
What’s the cost? I know it can feel scary to spend more on companies and providers whose sustainable products & values mean more expenses for you or your clients. So today, i’m chatting with Sustainable Salons founder Paul Frasca. We’ll talk all things sustainability, supporting local, and looking into the future of not only our industry… but the whole world. Paul believes that it’s time for our industry to get out of the dark ages and start looking into the future… Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.amazon.com/Small-Business-Opportunity-Sustainable-Growth/dp/0980722810 (CLICK HERE) to check out Sustainable Growth by Jon Dee https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
When team members leave you, it can feel like you’ve been betrayed… Like… “How dare they?!”... right? I totally understand that feeling of rejection when one of your team leaves, especially when they move to another Salon down the road!
We all want our staff members to be as invested in our Salon Business as we are… and we can easily forget that sometimes this just isn’t the reality. Should we expect our team to be as invested in us? I have a few opinions on this… plus an action plan that i’ve put together all around what to do when a team member leaves. We must stand up and take action - get what’s ours, make ends meet, grow our business and get on with life… There are 3 things we need to do and have in place for us to be ready to take swift action that makes the best of a tricky situation. That gets you results but not at the cost of your reputation, your sanity and your security in business. Tune in now to hear the 3 steps... Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.amazon.com/Delivering-Happiness-Profits-Passion-Purpose/dp/0446576220 (CLICK HERE) to check out Delivering Happiness by Tony Hseih https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Did you know: it is possible for a Salon business to excel in the current climate?! I get it, this may sound crazy to some. Covid-19 has affected so many businesses in this industry in so many ways, most of which have been negative. But when I tell you that I know someone who has defied all odds with her story, I'm not exaggerating! Meet Haylee Benton. Haylee is a 3x Salon Owner and ‘serial entrepreneur’ who has a mass of achievements under her belt… But what we are going to focus on today, is opening her new Salon in Palmerston North, New Zealand- while Haylee was all the way over in the UK! That’s right, she opened a Salon via zoom. Haylee will share her expert advice on how to start and run a successful salon business, including forming an excellent team culture, a plan for growth, and how to ensure things run perfectly when you aren’t actually ‘there’ in-salon. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.amazon.com/Delivering-Happiness-Profits-Passion-Purpose/dp/0446576220 (CLICK HERE) to check out Delivering Happiness by Tony Hseih https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I think the most accurate word to describe the past year in our industry has been: unpredictable. With the global pandemic rocking Hair & Beauty Salons across the globe, and most closing their doors at one point or another, it’s important to remember that we always need to be prepared for anything. And a huge aspect of that, which I saw many Salon Owners struggle with in lockdown especially, was keeping their clients engaged.
Hair & beauty professionals strive in that 1:1, client-facing environments, so when we were stripped of this ability… it was scary, to say the least! That’s why today, I’m chatting with Dani Everson. Dani is a Salon Owner & Skin Entrepreneur who specializes in super creative & popular ways of engaging her clients; during the Pandemic, but also in everyday life. Tune in today to hear Dani’s best advice on engaging clients and how to keep clients loyal to your Salon business. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.amazon.com/GIRLBOSS-Sophia-Amoruso/dp/1591847931 (CLICK HERE) to check out the Girl Boss book https://clementinesdenver.com/ (CLICK HERE) to see Dani’s Salon https://www.skinforyou.com/ (CLICK HERE) to find out more about the Skin For You app https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Some Salon Owners that I see, are actually starting to think “I don't want to grow”. Maybe there's an inability to find great staff and to fill empty chairs...and this is a real problem for growth. Don’t get me wrong, there are some smart, savvy business owners whose businesses are growing rapidly. But there's still this fear around getting ‘too big’ and not being able to sustain growth. And I think that fear and frustration comes from worry. “What if my team leave and decide to rent a chair somewhere else” “What if one of my team leaves and decides to work from home… and they start to steal my other team members.!” This is a real fear, especially in this changing environment, as a new generation of people come through… who want to work the way that they want to work and don't want to work within boundaries. So I want to talk about the three critical things that you need to establish inside of your business, in order for you to be able to grow the business of your dreams. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Are you addicted to being busy? When you’re deep in a pit of overwhelm, and it’s been that way for longer than you actually realise… Then it might be time to take a step back and truly ask yourself this question. I see so many Salon Owners with these HUGE to-do lists, with lots of people relying on them and who are really still stuck in the day to day operations of their business. And don’t get me wrong… i’ve been there! But what I realise now, is that I didn’t want to let those things go. I wanted my team to still rely on me a bit, or to be ‘needed’... because it can be addicting! But trust me, it’s not what’s best in the long run… Today I’m joined by Dawn Bradley. We’re going to chat all about how to create healthy boundaries in a business and What to do when people try to push boundaries… plus how to let go of that desire to be ‘needed’. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://dawnbradley.lpages.co/cap/ (CLICK HERE) to get Dawn’s free Playbook
If you want to move toward your goals, and gain more freedom and more profit in your business, then these are the 5 critical things you need to know. 2021 is the year to Master your Inner CEO and ultimately master the art of Salon Success so you can have a break though year… not just this year but every year. And it's not success if it's at the cost of your sanity and time with your family. Life is too short to live overworked, underpaid, stressed and overwhelmed. So it’s clear to me that the first thing to master, if you want to have any hope of making a change and growing your business, is to master yourself… So let’s begin… Join me in part 1 of my 2-part Podcast miniseries- all about Mastering Your Inner Salon CEO. Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Are you ready to step up into becoming a real CEO of your business? Maybe you’ve had a year of feeling stuck, or like nothing that you try is really working. We’re into a new year now, and you’re tired of feeling overwhelmed with all the things. But what if you could make 2021 a breakthrough year… rather than just having another year of 'average'? Something needs to change! It’s time to start doing less, achieving more and moving faster. The magic is in the doing… so it’s time to get started. Join me in the final part of my 2-part Podcast miniseries- all about Mastering Your Inner Salon CEO Inner CEO Snapshot https://bit.ly/MasterCEO (CLICK HERE) to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Do you ever feel like it’s a struggle to handle team dynamics in your Salon? You’re trying to do ‘all the things’ and wear ‘all the hats’... and when leading a team gets thrown into the mix, it all starts to feel a little overwhelming… I totally get that! In this industry, we are constantly managing humans… whether that’s our clients, or our staff members. And when we’re trying to run a successful business on top of that, it’s important we be a #bestboss and lead our team effectively. That’s why today, I’ve brought in guest Sandy Chong. Sandy is the CEO of the AHC and a veteran Salon Owner. Today, we’ll chat all things leading a team, and how to juggle the multiple hats you’re no doubt wearing as a busy Salon Owner. Tune in today to hear all of Sandy’s gold nugget pieces of advice...I know you’ll love this one. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.theahc.org.au/ (CLICK HERE) to check out the AHC website
Being a Salon Owner can be a rollercoaster of emotions. Especially when you feel like your Salon is your baby… it can be so easy to become super attached to everything in your business…. But sometimes, I think it’s important for Salon Owners to remember that they need to separate themselves from their business and make decisions based on data and facts, rather than emotions. I know that this can feel tricky and scary, and that it can be hard to detach yourself… But if you want to grow a successful Salon business, then it really is a must. Studying my numbers and allowing that data to guide me was 100% one of the best habits I formed, when I owned my Salon - and you can do it to! That’s why in this episode, I’ve brought in Andrea Jenson to join me. We’ll chat about all things numbers, profit and finance… Learn from the best and really take this advice and implement it into your own business. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources: https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group http://www.thecashflowcfo.com/SalonCollective (CLICK HERE) to get your hands on Andrea’s Freebie https://alibrown.com/radio/ (CLICK HERE) to listen to Glambition Radio with Ali Brown
There is 1 thing that is going to make your Salon stand out on Social Media amongst all your competition. Do you know what it is?
It’s probably one of the reasons you started your business.
It’s probably even something you think about every day.
Know what it is yet?
Well, if you don’t… then that’s OK!
Because in this episode, my guest Leslie Lyons, is going to reveal all...
She will share with us the 1 secret that we all have at our disposal… that we probably aren’t even using when it comes to really making our Salon stand out on social media. Tune into this episode to find out what it is. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.audible.com.au/pd/The-Vision-Driven-Leader-Audiobook/1545913439?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=CjwKCAiAo5qABhBdEiwAOtGmbryt-UL8xJvCWLcpg6wqoHrUBy_9_SL67cijRlnIhroGzaoaHSPjORoCM2UQAvD_BwE&gclsrc=aw.ds (CLICK HERE) to check out “The Vision Driven Leader” by Michael Hyett https://www.instagram.com/lesliedlyons/ (CLICK HERE) to see Leslie on Instagram
So many people are scared of Money. And if that resonates, don’t worry- I totally get it. The topic of Money can feel like this overwhelming thing that looms over you 24/7… something inescapable that people try so desperately to ignore for as long as possible! I’m here to say - it’s time for Salon Owners to remove their heads from the sand when it comes to money! I see so many Salon Owners every day who are struggling when it comes to making money and profit- but it doesn’t have to be that hard!
Did you know, there are 3 simple steps all Salon Owners should take to be more efficient with their money? In this episode, my guest is Caleb, the founder of Better Wealth. We will reveal to you those 3 simple steps towards being more efficient and controlling money today, while maximizing future wealth potential. This is a super insightful episode, can’t wait for you to hear it! Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Throughout my 36+ years working in the hair and beauty industry, there is 1 challenge so large that it is still affecting Salon Owners to this day. Can you guess what it is? I’m sure you probably guessed it… It’s an issue so prominent and internationally widespread, and something I help Salon Owners with almost daily. That challenge is, finding staff. In this industry, if you really think about it, we actually sell time with humans. And those humans need to be experts!
But what are we meant to do when it feels like no one is even interested in joining our team, right?!
Right. But luckily, there is actually something you can do about it. Something big, that will change your whole approach to the recruitment process. In this episode, my guest Eloise Manning will share what that thing is, plus an abundance of other advice around finding & hiring new team members. Be sure to tune in… you won’t want to miss this one. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I want to talk about how to rid yourself of toxic team members. Especially as we enter a new year, we have this opportunity to turn the page and start a new chapter, write our own endings. And sometimes we need to face up to some of the challenges that we have, that are stopping us from our growth and being the best that we possibly can. I really want to talk about this problem, because as I started to look back throughout 2020, this one came up a lot - challenging team members that are keeping us awake, team members that are ultimately destroying the Salon culture, and eroding trust within the team relationships. Actually, if we're not careful, it also affects our client retention, and even team retention. It's an issue mostly because one, we don't recognise it. And two, we don't quite know what to do about it. It's one of those hard conversations that we had to have to have with ourselves to face up and deal with those challenging people. So, let’s dive into this episode and I’ll share my opinions on the matter. 3 Powerful Quotes from This Episode: "I really want you to start this new, fresh year, with every opportunity and possibility in front of you." "I believe that there is such a personality of the backseat leader." "Let's talk about the real cost of replacing replacing toxic team team members."
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Let’s take a moment to reflect. As we step into 2021, a new year filled with new possibilities... we first must look back on the year that’s passed, in order to look forward into 2021. To make the best of 2021 you must become someone different than you've been in 2020. If you do the same as you did last year, nothing will change- everything will stay the same. Lunacy is doing the same as you’ve done before, and expecting a different result. Let’s work toward bringing out your best & becoming a real salon CEO in 2021, instead of just having another year of ‘average’! I want to dive into some big lessons from 2020… look back on the year that’s gone so that we can have a clear head moving into 2021. Then we can truly focus on Mastering your inner Salon CEO for the year ahead. Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
I love planning out my future because it reminds me that I am in control of writing my own story book. Ultimately, we are the only ones who get to decide what happens in our lives and in our businesses, but what that takes is planning and dedication. You have to dedicate time to act as your salon’s CEO. If being a ‘CEO’ feels like a huge leap from where you are now, that’s okay. Remember you have to be true to where you are in your journey and start from there. If 2021 is going to be different, you need to be different. It’s time to make shite happen! Let’s dive into this episode… Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
It’s time to decide that 2021 will be different. Are you ready to make the decision to become the Salon CEO you want to be? As your business grows and moves through the different stages, you get better at your job as a CEO and your priorities shift. It is possible to balance your business life with your personal life, it’s just a matter of learning how. The first step is deciding that you’re going to go for it in 2021. You have to make a conscious decision that you will not settle for anything less than growth, evolution and success. Simplify your role by leaving behind the mindsets of a stylist, therapist, or manager, and really get clear on what it means to be the CEO of your salon. Ask yourself these two questions… What did you get into business for? Why are you here?
It is easy to lose sight of what we’re working towards... So get clear on your vision and master your inner CEO. Here are three reasons why you should listen to the full episode: Discover 1 step you should never overlook when growing your salon - it's simpler than you think Find out why you don’t need to panic about being behind your competition - i'll tell you exactly what to do instead Learn the one thing you already know about that you are probably not doing in your salon
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group 3 Powerful Quotes from This Episode:“Decide to be the one that actually goes for it” “What are the outcomes that you want for your business… Why are you here?” “I’d rather take longer to achieve something, than push myself so much that I end up in burnout”
If 2020 has taught us anything, it’s that we can’t always rely on things going to plan. At the end of the day, we can only rely on ourselves and what we know to truly shape our lives into what we dream of. Sometimes, we need to take matters into our own hands, write our own story and give ourselves a fresh start… Really utilise the opportunity that is 2021, to turn over a new page and truly step up to ensure your business is thriving and not just surviving in the new year. Because remember: What got you here won’t get you there. You can’t rely on what you already know to get you where you want to go. That’s why i’m bringing you my brand new Podcast mini-series… 3 insightful episodes jam-packed full of new ideas, inspiration and momentum to push you into the New Year and beyond. 2021 is the year to #levelup your business, so let’s get started. Here are three reasons why you should listen to the full episode: Discover the real reason you weren't prepared for 2020 and what to do differently in 2021 Find out the truth about how to level up your business that the salon down the road doesn’t want you to know about Learn why you always feel like you are being pulled in every direction (but getting nowhere) and how to make sure you don't make the same mistakes in 2021
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Justhttps://bit.ly/ChatwithMeSalonMastery ( click here) to jump over into messenger & chat! Resources:https://m.me/salonownerscollective?ref=levelup (CLICK HERE) to grab Your Momentum Focuser to #LevelUp in 2021 https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://m.me/salonownerscollective?ref=ChristmasSurvivalGuide&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=christmas%20countdown&utm_content=get%20the%20guide (CLICK HERE) to grab the FREE Christmas Game Plan 3 Powerful Quotes from This Episode: Lots of people do great stuff, but for some reason we forget to continue, and be consistent with the strategies that actually work. To actually make your life and business AMAZING this new year you can't just know and wish… you need clear actions steps to take. Planning ahead is an important aspect of the dream-achieving-process.
Long gone are the days where perfection was the key to success on Social Media.
Given the tumultuous year we’ve all experienced together, I think it’s especially evident now, more than ever, that what people are craving on Social Media is raw, human connection. But I know that can be easier said than done! That’s why today, I’ve brought in Salon Social Media expert Britt Seva to share her knowledge. Britt and I will chat all about how you can turn your Social Media around in 2021 and really start to gain some traction. We’ll share our opinion on how you can best achieve results on Socials, as well as discuss why the glitz and glam just doesn’t work on socials.
Tune into this episode, to hear all our best advice. Here are three reasons why you should listen to the full episode: The real reason you're Social Media Posts aren't performing like you'd hoped The truth about Marketing Success- what so many people are missing The 1 thing you should never overlook when promoting online
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources: https://www.audible.com.au/pd/The-ONE-Thing-Audiobook/B00FOXW858?qid=1435281241&sr=1-1%3Fbp_ua&source_code=M2MOR0003SH022414&tmad=c&tmcampid=5&tmclickref=gary+keller+the+one+thing&tmplaceref=ENGINE&mpch=ads&ref=a_search_c4_1_1_srTtl&source_code=M2MOR131091619005N&ds_rl=1252391&gclid=CjwKCAiAnvj9BRA4EiwAuUMDf3kur6Ll_WYKM-eA6dcXJsl9nAryvXZKQvZs2M3UCxskLv-6z1hzSBoCFuIQAvD_BwE&gclsrc=aw.ds (CLICK HERE) to check out "The One Thing" By Gary Keller and Jay Papsan https://brittseva.com/ (CLICK HERE) to check out Britt's Website https://www.instagram.com/brittseva/ (CLICK HERE) to see Britt on Instagram https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://m.me/salonownerscollective?ref=ChristmasSurvivalGuide&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=christmas%20countdown&utm_content=get%20the%20guide (CLICK HERE) to grab the FREE Christmas Game Plan
Your clients want to know, like and trust you. And what that all comes down to is your area of expertise and what you can do for them… that’s what clients care about, after all!
And a huge part of that is your pricing. I think too often Salons are afraid to put their prices up, or feel nervous when it comes to establishing a pricing structure, because they’re scared of what their clients will say, or what people will think. But when it comes down to it, if your expertise is clearly established and you’re known as the best at what you do… then it should be worth what you’re charging! And the right clients will recognise that. In this episode, I am once again the guest not the host for once! I’m interviewed by the lovely Kristina from the Colour Kristina Talks Podcast, where I am chatting all about how to price your salon services. When it comes to pricing, it’s all about believing in your own value and knowing how to charge for the skills of you & your team with a clear pricing strategy, that’ll lead to success. Here are three reasons why you should listen to the full episode: Learn how to believe in your own value Discover how to charge for your skills with a clear pricing strategy for success Ditch the price-fear!
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://podcasts.apple.com/au/podcast/colour-kristina-talks-podcast/id1490781679 (CLICK HERE) to check out the Colour Kristina Talks Podcast https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://m.me/salonownerscollective?ref=ChristmasSurvivalGuide&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=christmas%20countdown&utm_content=get%20the%20guide (CLICK HERE) to grab the FREE Christmas Game Plan
Do you ever have something go wrong in your business, or learn a lesson and think:
Damn, I wish I’d known that before!
I know the feeling, and I’ve been there! That’s why in this episode, I’m going to share all my best advice on owning a Salon based off of my own experience…
...From buying my own Salon at only 19 years old- with only me and one other team member- to 20 years later when I grew a team of 30! Trust me, I made all the mistakes under the sun, and now i’m sharing my journey so that things can be different for you!
Tune into this episode - it’s actually a replay from The MUK Haircare Global Podcast where I was a Podcast guest (rather than host) for once! MUK's Global Artistic Director Clive Allwright and Global Technical and Education Manager Judi Seeley ask me all the juicy questions you’re dying to know… plus more! Here are three reasons why you should listen to the full episode: Learn the biggest Mistakes to Avoid as a Business Owner Listen as I'm asked some juicy questions! Deep-Dive more into my story
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://m.me/salonownerscollective?ref=ChristmasSurvivalGuide&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=christmas%20countdown&utm_content=get%20the%20guide (CLICK HERE) to grab the FREE Christmas Game Plan
Being a Salon Owner can be an emotional rollercoaster. Trust me, I get it...
Over my 20 years owning a Salon and growing a team of up to 30… there were a lot of ups & downs, team dramas, personal dramas, babies, weddings… and all the rest! The emotional rollercoaster that you experience when working in an industry that revolves around ‘humans’ is REAL… and it can feel crazy at times!
But one of the most important lessons that I learned as a Salon owner- and that i’m still practicing in my business today- is leaving the emotions out of it when it comes to making business decisions. That’s why in this episode, I’m bringing in special guest Greta Veint. Greta works with me at the Salon Owners Collective as a business coach to Salon Owners like yourself… and her expertise is running a business like a #pro. One key aspect of that? ...Data-driven decision making. Join us in this ep as we divulge into this… plus the 3 BIG things all Salon Owners need to be doing in order to run a successful business. Here are three reasons why you should listen to the full episode: Learn the 3 BIG things you need to be doing in order to run a successful business Find out what may happen if you don't do these things... Discover the key to gain Momentum in your Business
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://m.me/salonownerscollective?ref=ChristmasSurvivalGuide&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=christmas%20countdown&utm_content=get%20the%20guide (CLICK HERE) to grab the FREE Christmas Game Plan
Throughout my 20 years owning a Salon, I fought my way through many crazy Christmases...exhausted and burned out, until I discovered some key ways to truly make a shift and move from exhaustion to exhilaration. Like, let’s be real… For most other people, Christmas is a happy time to spend with family and get festive, but in our Industry, it can often feel like we're the only ones working ourselves to the bone! It's the harsh reality we Salon Owners know to be all too true: The Silly Season can feel more CRAZY than silly in the Hair & Beauty Industry... It's time for that to change. I want to share my advice with you, based off my own exhaustion to exhilaration experiences as well as those whom I work with. I'm going to share with you 12 fun and easy steps to help you make this Christmas-Cray-Cray your best Christmas yet. If I can do it... I know you can do it! Here are three reasons why you should listen to the full episode: Enjoy the Christmas Cray-Cray-Season this year without losing your sanity! Fewer team-dramas to deal with and more time to focus on happy clients 12 simple steps to working smarter (not harder) this Christmas - meaning less exhaustion and more exhilaration
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://m.me/salonownerscollective?ref=ChristmasSurvivalGuide&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=christmas%20countdown&utm_content=get%20the%20guide (CLICK HERE) to grab the FREE Christmas Game Plan 3 Powerful Quotes from This Episode"After years of frustration, I fought my way to Salon Success through grit, trial & error." "I help salon owners like yourself Grow a Rockstar Team, leading them to Smash Sales targets, Attract and Retain Dream Clients & step into the role of 'Salon CEO'" "Enjoy this Salon CrayCray-Season, without losing your sanity!"
It’s 2020… and do you know what that means? If you’re not on google… you don’t exist. Google is one of the most useful, yet under-utilised tools we business owners have at our disposal today. Many salon owners think all they need is some socials...And don't get me wrong, so many Salons get their clients from Instagram, FB… BUT you could be leaving money on the table. There are so many opportunities on Google to really expand the reach of our business, up our digital marketing game and truly take things to the next level…
That’s why I invited Tara Pollman to join me in this episode. Tara is a Website Developer and SEO Marketer, and today we’re going to chat all things google. People are searching for services that you provide every day…so you need to ensure they find YOU - not the other salon down the road. Here are three reasons why you should listen to the full episode: Don't make the same mistake I did with your Website Learn why it's important to check your mobile site Discover that your website speed could be slow!
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.facebook.com/groups/masteringsalonmarketing/ (CLICK HERE) to join Tara's Facebook Group https://www.linkedin.com/in/tara-pollman (CLICK HERE) to check out Tara's LinkedIn https://digitalglamsquad.com/about/ (CLICK HERE) to check out the Digital Glam Squad Website https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group 3 Powerful Quotes from This Episode"If you’re not on google… you don’t exist" "Posting a photo of an empty salon is like walking past an empty restaurant, no-one wants to go there!" "When did you last look at your website on your mobile device?"
A couple of weeks ago, I released a Podcast episode all about the topic of opening another Salon. I want to know… is this something you’ve ever considered? In that episode, I shared my story…. Now? I’m going to share the story of my great friend, Janine Simons. Janine is a Salon Owner extraordinaire who’s basically an expert in all things business and marketing… I feel like we grew our businesses side by side back in the day - in fact, we were literally across the road from each other! In this episode, I’ll be talking to Janine about her journey with opening another Salon, how it’s a little different from mine, and why hearing this might influence your opinion on the matter of expanding your business… Sound interesting? Well then, be sure to tune in to this episode to hear Janine’s story. Here are three reasons why you should listen to the full episode: Learn the essential key things YOU need to know before expanding your business Hear Janine's story and how it could be similar to yours Discover why it's important to truly think through big decisions in your business
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Resources:https://www.instagram.com/hairbiz1010/ (CLICK HERE) to follow Janine on Instagram https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group 5 Powerful Quotes from This Episode‘Those awesome ideas that you have actually start to become distractions, and it will keep you playing small. And until you have the clarity of where you’re going, you’ll just keep going in any odd direction and any idea that floats by your nose’. "There's nothing more appealing than less stress, less complication and more profit." "The less we commit to, the more successful it is and the faster we get a result. Less is always more... life is to be enjoyed."
I want to ask you: Have you ever thought about opening another Salon? Maybe you’re super excited by the opportunity of having more than 1 business, you thrive on adrenaline and enjoy the chase of success. I know the thrill of growing your business and having a clear purpose in life… it’s a real thing, and I know because it was definitely part of my own journey. That’s why in this episode of the Podcast, I want to share my journey with you. Specifically, my journey with opening a second Salon. I definitely have a pretty strong opinion on this topic, based on my own experiences. If this is something you’ve ever considered, I highly recommend you tuning in… Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
Be honest… Do the words ‘credit’ and ‘finance’ kind of scare you? I know this is the case for so many Salon Owners… and I used to be in the same boat! But when you own a business, it’s essential to not only know about these things, but actually actively consider them when making decisions within your business. Luckily for you though… i’ve brought in the big guns! Today i’m chatting to Geri, a credit & financing expert. In this episode Geri is going to share with you her top tips when it comes to everything finance… including how to future proof your business so that you’re ready for anything, and why finding out your credit score is nothing to stress about… it’s easier than you think! The Guide- 6 Ways to Make More from the Clients you Already Have Just https://m.me/salonownerscollective?ref=w12640515&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=6%20strategies%20existing%20client%20spend&utm_content=get%20the%20guide (click here) to grab yourself a copy of the guide in Messenger! https://m.me/salonownerscollective?ref=w12640515&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=6%20strategies%20existing%20client%20spend&utm_content=get%20the%20guide () Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://www.nav.com/blog/author/gerri/ (CLICK HERE) to check out Nav https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
A lot of Salon Owners that I know often feel like they are fumbling around in the dark… like they know they want to #kickass in business… but they just aren’t sure how! I mean, after all, most of us have training in hair or beauty, but no training in business. So as business owners, we feel the pressure to run a high performing business… when half the time, we feel like we’re just winging it! In this episode of the Podcast, I’m talking to Megan Panozzo. Megan is a business owner and friend who I work closely within my Salon Mastery Program. Like most of us, Megan also felt unsure about the best way to run her business and truly see those results. But now? Things have changed. Tune in to this episode to hear how Megan made a change in her business and went from #wingingit to #KILLINGit… plus more advice on how to truly become the best boss possible for your team. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Recommended Links https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.instagram.com/inawesalon/ (CLICK HERE) to check out In Awe Salon on Instagram
A lot of Salon Owners are afraid to make their marketing too specific, or to ‘narrow down’ their ideal client too much… because they think it’s going to damage the size of their potential clientele. But did you know, the opposite is actually true?!
“Niching Down” and really honing in on your Ideal Client through targeted Social Media & Online Marketing is the best way to attract more of the clients you love into your business!
Because when you try to attract ‘everyone’... you actually end up attracting no one!
In this episode, I’m chatting with Jessica Morrisson. Jessica is a Digital Branding Expert, and today we’re going to discuss how digital branding consistency can help you attract the "right" clients and repel the "wrong" clients. The Guide- 6 Ways to Make More from the Clients you Already Have Just https://m.me/salonownerscollective?ref=w12640515&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=6%20strategies%20existing%20client%20spend&utm_content=get%20the%20guide (click here) to grab yourself a copy of the guide in Messenger! https://m.me/salonownerscollective?ref=w12640515&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=6%20strategies%20existing%20client%20spend&utm_content=get%20the%20guide () Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Recommended Links https://bizchix.com/category/bizchix/ (CLICK HERE) to check out the Biz Chix Podcast https://www.seasidedigitaldesign.com/digital-brand-style-quiz/ (CLICK HERE) to take Jessica's Digital Brand Style Quiz
Did you know... There are only 3 ways to make more in your salon… Attract more clients into your business Ensure the clients that you DO have, are spending more each visit Make sure your clients come back… and come back more often
If you increase each of those 'ways' by 20%... your business actually grows 68%... This is how we get exponential growth. But the question remains… How do we make this happen?! The answer? Through systems and processes. We need to ensure the Systems & Processes in our Salon are reflective of these 3 ways to make more. Then we need to ensure that our team know & are trained in these systems & processes so that they can bring in these results! One area of this that we’re going to focus on in this episode, is not how to attract more, new clients… but how to actually make more from the clients you already have. The Guide- 6 Ways to Make More from the Clients you Already Have Just https://m.me/salonownerscollective?ref=w12640515&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=6%20strategies%20existing%20client%20spend&utm_content=get%20the%20guide (click here) to grab yourself a copy of the guide in Messenger! https://m.me/salonownerscollective?ref=w12640515&utm_source=podcast%20page&utm_medium=manychat&utm_campaign=6%20strategies%20existing%20client%20spend&utm_content=get%20the%20guide () Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Recommended Links https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
There’s a quote by Benjamin Franklin that I love, which says: “An investment in knowledge pays the best interest.” Now, you’re probably wondering… “How does this apply to a Salon Owner?!” Well, I assure you it does! Let’s break it down... As Salon Owners, we want our Salon to be the known expert in its area of specialisation. Whether your Salon’s ‘thing’ is blondes, balayage, bold colours, edgy cuts, or red skin, aging skin or another specialist process… we all know how great it is to be ‘known’ for being really good at something. And do you know where that all starts? With our team. Ensuring the skills of your team reflect your brand image is so important, and is something that can really only be achieved through continued education! Investing the time & money into educating our teams can often be something that’s over-complicated and overthought… but the key? Keep it simple, sweetheart! Today I’m chatting with Kylie Dwyer. Kylie is a Salon Owner, Business Owner, Educator, Key Note speaker and now co-owns Elite Hair Education. In this episode, Kylie and I are going to chat about the importance of education and how to be a #bestboss in the (often cray-cray) Salon Industry. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group Recommended Links https://elitehaireducation.com/ (CLICK HERE) for the Elite Hair Education Website https://www.amazon.com/Pricing-your-Services-Mick-Dwyer-ebook/dp/B07RRZGCPL (CLICK HERE) to check out Mick Dwyer's Book- Pricing Your Services https://growmysalonbusiness.com/ (CLICK HERE) to check out Antony Whitaker's Grow My Salon Business https://www.podcastoneaustralia.com.au/podcasts/a-life-of-greatness (CLICK HERE) to check out the A Life of Greatness Podcast https://www.ted.com/about/programs-initiatives/ted-talks/ted-talks-daily (CLICK HERE) to explore Ted Talks Daily https://runningmatters.podbean.com/ (CLICK HERE) for the Running Matters Podcast
Do you ever feel like you have these big dreams to grow… But you’ve hit a plateau?! You can never seem to get past a certain point, no matter how hard you try… Well what you might not realise, is that you could be getting in your own way. Your Salon CEO Mindset could be the 1 thing that’s stopping you from achieving your dream Salon Success…. In this episode, I’m joined by Amira Alvarez. Amira is the Founder of the Unstoppable Woman, and she helps business owners like you adjust their mindset so that they can stop getting in their own way. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331 (CLICK HERE) to check out Think & Grow Rich https://theunstoppablewoman.com/listen/ (CLICK HERE) to listen to The Unstoppable Woman Podcast https://www.amazon.com/Working-Law-Raymond-Holliwell/dp/0875168086 (CLICK HERE) to check out Working with the Law https://theunstoppablewoman.com/listen/ (CLICK HERE )to check out Amira's Website https://www.instagram.com/alvarezamira/ (CLICK HERE) for Amira's Instagram Page
Why Salon Owners should stop prioritising being busy over Growing a salon.... Most Salon Owners I work with come to me at a point when they are overwhelmed, over-committed... and either they personally, or their business, is suffering as a result. The business is getting away from them, they feel on edge all the time or are having team challenges. It’s not because they don’t LOVE their business, in fact they are uber passionate about growing their business! It’s because they’re LOST in a sea of ‘busyness’... And I think there is a super simple reason why … HINT: it’s got nothing to do with business tactics or strategies. Listen in to this episode to find out how to know if you're prioritising being busy over actually growing your business. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Profitable & Successful Salon Owners Facebook Group
It’s a Salon CEO’s job to ensure that their Salon reflects their ideal client. And when I say ‘ salon’- I mean ALL of it! I’m talking about everything from branding, to services and knowing how to value those services… but I know this can feel tricky! Luckily, there are a few hacks I want to share with Salon Owners on how to get the correct pricing for their Clients & Salon. In this episode, I’m chatting with Mick Dwyer. Mick is an Author, App Developer & Keynote Speaker and today he’s going to talk all about this... We’ll talk some #lifehacks about how to match services up with clients and share WHY it’s all about value. If a Salon Owner can predict what their clients will value, and they can provide that value… then they are already 1 step ahead! 10 Salon Sales & Marketing Strategies https://bit.ly/IGAChat () Just https://bit.ly/IGAChat (click here) to grab yourself a copy of the guide in Messenger! Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group Recommended Links https://www.amazon.com/Pricing-your-Services-Mick-Dwyer-ebook/dp/B07RRZGCPL (CLICK HERE) to check out Mick's Book- Pricing Your Services https://elitehaireducation.com/ (CLICK HERE) for the Elite Hair Education Website https://www.audible.com.au/pd/The-E-Myth-Revisited-Audiobook/B00FPKQTTQ?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=EAIaIQobChMIve6j1KHx6gIVmR0rCh1ZuwsZEAAYASAAEgLZqvD_BwE&gclsrc=aw.ds (CLICK HERE) to see The E-Myth by Michael Gerber https://growmysalonbusiness.com/ (CLICK HERE) to check out Antony Whitaker's Grow My Salon Business
I believe there is 1 thing that is your number 1 purpose in life as a CEO of a Salon. You’re probably wondering: “Well… what is it?”
One word: IGA Do you know what IGA is? When you spend time on IGA that results in either new client acquisition, or better serving your existing clients- then you naturally increase client spend, retention, and more. In this episode, I'm going to share with you what IGA means and 5 IGA Ideas that you need to be carrying out, in your business. With the ongoing effects of Covid-19 still lingering, these 5 activities are more important now than ever before. Tune in to this episode to hear what they are. Top 10 IGA Guide https://bit.ly/IGAChat () Just https://bit.ly/IGAChat (click here) to grab yourself a copy of the guide in Messenger! Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://m.me/salonownerscollective?ref=SalonBot (CLICK HERE) to find out more about SalonBot https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group
Do you ever click onto Facebook or Instagram and spontaneously post a before & after photo… just because it seems like the sort of thing you ‘should’ be doing? You don’t really put much thought into the post or caption… because you’re not actually sure what the thought behind the post even is in the first place… right?! So many Salon Owners that I know do exactly this. They vaguely know the outcome they want to achieve from Social Media in general, but they aren’t thinking about the outcome they want to achieve from each post. And this is where so many Owners tend to go wrong. Posting ‘just for the sake of it’ will not help you build an engaged following online, because, well, there’s basically nothing to engage with! What you need to start thinking about is goal-oriented Marketing. In this episode, I'm joined by Jenny Eastwood. Jenny is a freelance creative copywriter and Salon Marketing expert! Today we’ll chat about why you need to be talking directly to your ideal clients in your posts… considering what your clients want to see, adding value and actually thinking: “What outcome do I want to achieve from this post?” “So then… how can I make this outcome happen from this post?” Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Or join me in https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (The Salon Owners Collective Facebook Group.) RECOMMENDED LINKS https://www.audible.com.au/pd/Influence-Audiobook/B00N345AS2?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=EAIaIQobChMIzva6-c2H6gIV1n4rCh2TSQeyEAAYASAAEgKu7fD_BwE&gclsrc=aw.ds (CLICK HERE) to check out Influence- The Psychology of Persuasion by Robert Cialdini https://www.instagram.com/eastwood.creative/ (CLICK HERE) to check out Jenny's Instagram https://www.eastwoodcreative.co/ (CLICK HERE) to check out the Eastwood Creative Website
Recovering & Rebuilding your business, Post-Covid, will require you to carry out some Income Generating Activities (IGA). To really move the needle in your business and increase your sales income (and thus your profitability), you need to ensure you replace some of your 'client time' with training your team to serve clients well and giving them the best service. In my experience, the better you serve your clients the more they spend. Get these two things right, and you have a humming business. Well... I've done the work for you! In this episode I'll share my 5 simple and quick income generating ideas you can implement straight away. Start to rebuild your business Post-Covid, without investing hours you don't have on complicated marketing strategies. Use these fun Income Generating Activities... & reap the rewards Top 10 Income-Generating Ideas Guide https://bit.ly/IGAChat () Just https://bit.ly/IGAChat (click here) to grab yourself a copy of the guide in Messenger! Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://m.me/salonownerscollective?ref=SalonBot (CLICK HERE) to find out more about SalonBot https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group
Do you sometimes feel like your team is disjointed, like you have this idea of what your perfect team looks like, and the reality is far from it… There isn’t a day that goes by that I don’t have a conversation about TEAM with a Salon Owner. Most of these conversations involve team problems, dramas and issues that seem never-ending! And I totally get it. When I owned my own Salon, I grew my team up to 30 people! But that doesn’t mean it was all sunshine and rainbows… There were many obstacles I had to overcome, before I realised 1 thing: It all comes down to you. If you’re having problems with your team, it’s your responsibility as the CEO of your business to take ownership, and think what you could have done, or could be doing better. And I want to help empower you to do just that! Today, i’m chatting with Patti Chaney. Patti is a mega-successful Salon Owner over in the US who also runs her own podcast and regularly speaks on the topic of team and coaching your team to perform at their best. We’ll help you discover how to take ownership over your team, and how to self-reflect in order to truly grow that ‘dream team’ I mentioned before… Patti and I chat about why you need to realise that, when it comes to team, it all comes down to you… plus more amazing topics. Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Or join me in https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (The Salon Owners Collective Facebook Group.) RECOMMENDED LINKS https://anchor.fm/stepintomyoffice (CLICK HERE) to check out Patti's Podcast- Step Into My Office https://www.amazon.com/21-Irrefutable-Laws-Leadership-Anniversary/dp/0785288376 (CLICK HERE) to check out The 21 Irrefutable Laws of Leadership by John C. Maxwell https://www.edgehairdesign.com/ (CLICK HERE) to check out Edge Hair Design & Spa
“Is it best to specialise in one area of hair or beauty… or try to appeal to a wider audience?” This is a question I get asked a lot. Whether it’s about hair or beauty, so many Owners that I know often feel torn between what I call ‘niching down’, or instead trying to appeal to more people. And I know how you feel! You often feel like you don’t want to narrow down your options… because that seems counter-intuitive, right?! But then again, you see so many other Salons & Spas out there targeting a super-specific audience, and you wonder whether you should start doing the same… I actually have a super strong opinion on this… it’s one that I really believe in whole-heartedly. Tune in to this ep to hear my thoughts… Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group
If McDonald’s has Burgers, then we, in the Hair & Beauty Industry, have teams. You’re probably thinking something like… “what the heck does that mean?!” Well, what it means is that the Hair & Beauty business model we all work in, revolves around humans. If you think about it, what we sell is time, human time… that’s where it all starts! I actually like to think of it like this: as CEOs, our team are actually our clients. How we nurture & treat our teams will be reflected in how our teams nurture & treat their clients. Because of this, it’s important as the CEO to ensure you cultivate an amazing team culture- one that’s specific & unique to your business. In this episode, I'm joined by Tom White. Tom is the Co-owner & Education Director at Rubi Hair in Melbourne, an international educator for Evo… and Men’s australian hairdresser of year! We’re going to cover a range of topics, from being the #bestboss, to team management, culture and the ins & outs of the Hair & Beauty Industry as a whole. Tom believes that when it comes to our Teams, Culture is Key. And more than that, there are 2 Key Ingredients within culture that you need to nail in order for your Team Culture to be truly amazing. Tune into this ep to hear Tom’s 2 secrets ingredients to culture… plus a whole lot more! Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Or join me in https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (The Salon Owners Collective Facebook Group.) RECOMMENDED LINKS https://www.kerwinrae.com/podcast/ (CLICK HERE) to check out Kerwin Rae's Podcast https://www.garyvaynerchuk.com/podcast/ (CLICK HERE) to check out Gary Vaynerchuk's Podcast https://www.instagram.com/tomwhite_hair (CLICK HERE) to check out Tom's Instagram
The key to hiring your ideal team in 2020 is simple: it’s just like dating. Sounds crazy, right? I know what you mean. But in reality, the goal is the same: attracting people who will be perfect for you… and your business In this episode of the Salon Owners Collective Podcast, I’m chatting all about how to attract your ideal employees. There are 3 key steps to doing this. The first step is to capture the attention of potential employees, there are several things you must remember in order for your search for the perfect team to be successful. When I owned my own Salon, I was determined to find a steady stream of perfect team members – because the universal truth is that no-one will stay forever… so I knew I needed to be ready, at the drop of a hat. Today I’ll explain why you should be the same. Your team is essential to your Salon: they can make or break your success. This episode is all about how to attract and find a great team, and how exactly you can do that, too. In this episode you’ll hear about: Why finding your perfect team is just like dating How your team can be your strength or weakness 3 steps to creating attention-grabbing ads The process that will attract a rockstar team How to speak to your ideal employee in your ad
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat! Recommended Links https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (CLICK HERE) to check out the official guide: How to Attract a Rockstar Team https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group
Do you feel confused about your Salon’s Marketing? When I talk to so many Salon Owners that I know about this topic, they often feel confused and lost! When I look to the reason why this is happening, 1 thing is abundantly clear to me… And that’s that they haven’t nailed the basics! When you see the big Hair & Beauty Industry Giants doing all these fancy things and having this massive success, you want to follow suit, right?! Of course you do! But it’s vital to remember that you first need to absolutely nail the basics. Because if you don’t have a solid foundation, your structure will collapse! In this episode, I’m chatting with Sarah Garner from Digital Bloom. Digital Bloom is a branding boutique dedicated to helping hair beauty and wellness businesses nail their brand game, own their story and reconnect their ‘why’. Sarah will share with us her ultimate 3 basic steps that any hair or beauty brand needs to nail if they want their Marketing to even have a chance at being successful… This is something every hair or beauty Salon Owner needs to hear! RECOMMENDED LINKS https://www.audible.com.au/pd/Profit-First-Audiobook/B06WRQRXYD?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=EAIaIQobChMI-MLuj8a06QIVSyQrCh1TAwiREAAYASAAEgKI_fD_BwE&gclsrc=aw.ds (CLICK HERE) to check out Profit First by Mike Michalowicz https://www.digitalbloom.com.au/ (CLICK HERE) to check out Digital Bloom's Website https://www.instagram.com/digital_bloom/ (CLICK HERE) to check out Digital Bloom on Instagram https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (CLICK HERE) to check out the Rockstar Team Guide
Are you tired of the constant turnover and the exhaust & expense of having to find and train new employees... only to have them leave a year later, if that? In this episode, I’m talking all about “team” and how to build one full of rockstar stylists who will not only be with you for the long haul but significantly contribute to your company culture and your bottom line. It’s time to stop the churn from behind the chair and create a team that will help dial down your stress and overwhelm so you can ramp up your other business-building efforts. In this episode you’ll learn: My personal journey in going from broke, bullied, annoyed to building a team that brought my salon to seven-figures The 1:3 Rule and how it helps bring predictability to your team growth and retention so you’re not caught off guard when someone gives their notice Why it’s crucial to have a complete team building system all the way from attracting the right people to getting them integrated into your company culture How having this process in place will allow you to get out from behind the chair and assume your rightful role as CEO
To get all the recommended resources mentioned in this episode including the free “How to Attract a Rockstar Team” guide, see below! Recommended Links https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (CLICK HERE) to grab your free Rockstar Team Guide https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective FB Group Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just https://bit.ly/ChatwithMeSalonMastery (click here) to jump over into messenger & chat!
It’s a delicate balance: You want to increase your Salon or Spa’s retail sales… but you don’t want to be too pushy or sound too ‘salesy’ to your clients. You want your team to push retail sales, but they struggle with what to say and what to sell… I know the struggle. Sometimes it feels like its an upward struggle to increase retail sales - you tell, you ask…you set incentives… but still no change In this episode, I’m chatting with Daniela. Daniela is a Spa Marketing and Retail Strategist who is going to chat today about how to increase retail sales without coming across pushy. We’ll also go over some top tips on how to help your team become comfortable with selling retail and smash your Salon Sales! Recommended Links https://daretolead.brenebrown.com/ (CLICK HERE) to check out Dare to Lead by Brene Brown https://www.google.com/search?q=The+compoud+effect+darren+hardy&oq=The+compoud+effect+darren+hardy&aqs=chrome..69i57.152j0j7&sourceid=chrome&ie=UTF-8 (CLICK HERE) to check out The Compound Effect by Darren Hardy https://www.instagram.com/addoaesthetics/ (CLICK HERE) for Daniela's Instagram https://addoaesthetics.libsyn.com/ (CLICK HERE) to check out the 'Spa Marketing Made Easy' Podcast https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective FB Group
Even though so many Salons right now are still either closed or working minimised hours… There is more conversation going on within the Hair & Beauty Industry itself… than ever! With so many different opinions flying around, and some controversy surrounding the times we’re facing right now… the one thing that’s for sure is that we’re all experiencing this differently! In this episode, I’m chatting with Adam Ciaccia. Adam is a Multi Award-Winning Australian Hairstylist, YouTuber, Educator & Director at Axis Hairdressing. Today he shares with us his top tips about how to succeed within the Hair & Beauty Industry and the importance of remaining grounded. We chat candidly about Covid-19 and Adam shares his story about how he and his business has been affected. Let’s dive in and meet Adam! RECOMMENDED LINKS https://www.youtube.com/user/AdamCiaccia (CLICK HERE) to check out Adam's Youtube Channel https://www.instagram.com/adamciaccia/?hl=en (CLICK HERE )to see Adam on Instagram http://salonrepublic.com/the-hair-game-podcast/ (CLICK HERE) to check out The Hair Game Podcast https://kristinarussell.com.au/the-blog/ (CLICK HERE) to listen to Kristina Russell's Podcast https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to head over into the Salon Owners Collective Facebook Group
Do you ever feel the pressure to be ‘perfect’ on Social Media? You want to present yourself, your team & your Salon or Spa Brand in the most professional, polished way possible… In fact, you’re often so worried about being perfect that you struggle to ‘show up’ on Social Media at all! Newsflash: perfection is overrated! What is becoming more and more evident on Social Media is that ‘perfect’ just doesn’t work anymore! As the online landscape becomes more and more flooded with different brands & advertising & promotions & campaigns…. What people are really looking for is to make a connection. I’m talking about a real-life, human to human connection that you just don’t find with ‘perfection’. In this episode of the Podcast, I’m joined by Stephanie from Sunny Storm Marketing. We’re going to chat about all things Marketing and why it’s important to not only show up on Social Media, but to show up in a way that lets people get to know who you & your brand really are ‘behind the screen’. Stephanie will also share her top tips on Facebook & Instagram ads and tell you the dos & don’ts for any Salon or Spa Marketer. RECOMMENDED LINKS https://salonownerscollective.com/wp-admin/www.sunnystorm.marketing (CLICK HERE) to check out the Sunny Storm Marketing Website https://www.instagram.com/sunnystorm.marketing/ (CLICK HERE )to see Stephanie on Instagram https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to head over into the Salon Owners Collective Facebook Group
As Creative Entrepreneurs, we are often looking for ways to better ourselves & our business. We are independent by nature but love looking to others for inspiration & advice. Wouldn’t you agree?! I have been making this podcast for 3 years now, and over the course of that 3 years, I’ve had a lot of great books recommended by a lot of great guests who have been kind enough to join me! So in this episode, I want to share with you the top 5 recommended books from my Podcast guests over the years. These are the books which have been recommended by Business Owners, like you, plus Industry Experts, Business Coaches, Life Coaches, Influencers and all the rest… basically, a whole bunch of successful people… so these books MUST be good! I’ll tell you a little about each book and what you may learn from it. THE BOOKS MENTIONED https://www.audiobooks.com/audiobook/profit-first-transform-your-business-from-a-cash-eating-monster-to-a-money-making-machine/284410?refId=38796&gclid=EAIaIQobChMI0JvP0oWR6QIVmAVyCh1oCAZdEAAYAiAAEgKx__D_BwE (CLICK HERE) to check out Profit First by Mike Michalowicz https://www.audiobooks.com/audiobook/e-myth-revisited-why-most-small-businesses-dont-work-and/34474 (CLICK HERE) to check out The E-Myth By Michael E. Gerber https://www.audible.com.au/pd/The-5-Second-Rule-Audiobook/B06W2N3YT6 (CLICK HERE) to check out The 5 Second Rule by Mel Robbins https://www.audible.com.au/pd/Start-with-Why-Audiobook/B01176OZII (CLICK HERE) to check out Start With Why by Simon Sinek https://www.amazon.com/Startups-Self-Care-Building-Business-Intention/dp/0648425002 (CLICK HERE) to check outStart Ups & Self Care by Megan Larsen RECOMMENDED LINKS
https://www.facebook.com/groups/salonownerscollective/ (CLICK HERE) to head to the Salon Owners Collective Facebook Group https://salonownerscollective.com/podcast/3-stages-every-salon-owner-goes-through/ (CLICK HERE) to listen to my Podcast ep The 3 Stages Every Salon Owner Goes Through https://salonownerscollective.com/podcast/profit-is-a-choice/ (CLICK HERE) to listen to my Podcast ep Profit is a Choice
There is one main thing that keeps Salon Owners up all night. There are so many owners that I know who find this one thing the most stressful & challenging part of owning a business. Do you know what that 1 thing is? Humans! The nature of the Hair & Beauty industry is that we’re constantly surrounded by humans... or as you know them: your team. The stressful thing about managing the humans inside of your business is dealing with the different personalities, emotions, dramas and never-ending challenges. But there’s one key thing that will help you deal with this a whole lot better, and that’s understanding emotions. Understanding the emotions of both yourself and your team members is key to successfully leading a team that functions like a well-oiled machine. In this episode, I'm joined by Dr Don Woods. He is the CEO and founder of the Inspired Performance Institute, a company which works to create innovative strategies to help people heal from the limiting effects of trauma, so they can feel and perform at their best Don will share with us his expert knowledge about managing & understanding our own emotions and the emotions of our teams, so that we can be better leaders and better all-round people. Join The Momentum Program Waitlist https://bit.ly/MomentumProgram (CLICK HERE) to find out more https://bit.ly/MomentumProgram () Recommended Links https://www.inspiredperformanceinstitute.com/salon (CLICK HERE) to check out the Inspired Performance Institute Dr. Wood is offering a 10% DISCOUNT off his ON-LINE Training Program.
Preparing to go back to the salon is exciting... But it will require you to think about this carefully. In preparation, I want to give you a checklist of things to avoid and think about working through so you arrive, thrive and get things back on track sooner, than later. During this episode- which is a replay of a Facebook LIVE session- I will step you through phase 3 of "Survive to Thrive"- where you begin to thrive again & regain momentum! When all of this is over- and trust me it WILL be over at some point - it will be the time for your business to start THRIVING more than ever before! Join The Momentum Program Waitlist https://bit.ly/MomentumProgram (CLICK HERE) to find out more https://bit.ly/MomentumProgram () https://bit.ly/Survive_To_Thrive (CLICK HERE) to gain free access to the Survive to Thrive HUB- where you will find the Mistakes To Avoid Checklist.
One of the biggest struggles that Salon Owners I know are facing right now is with how to keep their teams engaged during this crazy time we are facing in the world. Is this a problem you’re facing?
Whilst everyone’s situation is a little different right now, one thing’s for sure- that this is a time where your usual team culture & engagement could easily slip away.
But you should not let this happen!
In this episode, I'm joined by Salon Owner & Kevin Murphy Colour Master Janine Simons. This episode is actually a replay of the LIVE session we hosted in the Salon Owners Collective Group, where Janine and I answered all of your questions about how to keep up team culture & engagement during this time, including some activities, education ideas and client advice. Join The Momentum Program Waitlist https://bit.ly/MomentumProgram (CLICK HERE) to find out more https://bit.ly/MomentumProgram () KEEP YOUR BUSINESS ALIVE https://bit.ly/Survive_To_Thrive (CLICK HERE) to gain free access to the Survive to Thrive HUB- your key to keeping your business alive during this time
The difference between successful people and very successful people is that very successful people say ‘NO’ to almost everything. — Warren Buffett I remember when I didn’t know I should say ‘no’, or that I could say ‘no’ to things! It never crossed my mind to say ‘no’ or that I couldn’t fit it all in - I just kept going and adding more and more to my never-ending to-do list! And as a business owner and a mother, you get LOTS of requests… so you need to know your limits. Even during this crazy time in the world, our time is as precious as ever. What we spend our time on reflects our priorities. I used to think that I was Superwoman, but really I was a stressed-out maniac who was letting people down left, right and center! What I didn’t realise then, that luckily I know now, is that you need to learn to say ‘no’ in order to truly be successful. But it’s not always that easy! In this podcast, I’ll share my tips to help you learn to say ‘no’ more often, and in turn, become more successful! KEEP YOUR BUSINESS ALIVE https://m.me/salonownerscollective?ref=keep_business_alive_SERIES (CLICK HERE) to join our Keep Your Business Alive Series NOW- for free in messenger https://m.me/salonownerscollective?ref=keep_business_alive_SERIES () https://bit.ly/Survive_To_Thrive (CLICK HERE) to gain free access to the Survive to Thrive HUB- your key to keeping your business alive during this time Recommended Links https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective FB Group
Given the times we are facing… What I've realised, as so many Salon Owners I know have had to close their Salons or cut back hours, is that we need to try our very hardest to make the ‘best’ out of the ‘worst’. We have been forced to take a step back from working ‘in’ our businesses, which I see as a crucial opportunity to work ‘on’ your business instead. Fill your days, where you can, with productive activities that will continue to move the needle in your business, even if you can’t actually have the doors open for trading. Because as a business owner, it’s your job to keep things moving forward in your business and try as hard as you can to keep things running smoothly (while chaos is happening in the world!)
In this episode, I'm going to share with you the top 7 things you should be working on right now, behind the scenes, to really focus on doing the things you CAN do during this time rather than those you cannot. KEEP YOUR BUSINESS ALIVE https://m.me/salonownerscollective?ref=keep_business_alive_SERIES (CLICK HERE) to join our Keep Your Business Alive Series NOW- for free in messenger https://m.me/salonownerscollective?ref=keep_business_alive_SERIES () https://www.salonownerscollective.online/momentum-waitlist (CLICK HERE) to find out more about The Momentum Program
We want to help you out during a time that can feel stressful and overwhelming. The implications a pandemic can have on not only your health, but also your business, your team and your clients may have been unexpected... but we're all in this together. We cannot predict how this is going to pan out, but we can prepare for the worst, then get on and hope for the best! Move forward pro-actively and lower anxiety by reducing re-activity. This is the time to step up as the leader in your business and show your team ‘you got this’ even if you feel you don’t. How you react toward your team is how they will react to everything during this time: clients, each other and your brand. I've put together 5 keys to think about or take action on. KEEP YOUR BUSINESS ALIVE https://bit.ly/Survive_To_Thrive (CLICK HERE) to gain free access to the Survive to Thrive HUB in messenger- your key to keeping your business alive during this time https://bit.ly/Survive_To_Thrive ()
Covid-19 Resources https://covid-19training.com.au/login.php?fbclid=IwAR2unpUFGXvnaJg9TyzlYwmCSVj6li8Ct7jk8wYYZQ9VO4pXG7zs2_P63Qg (CLICK HERE) to see the Australian Covid-19 Infection Control Training https://www.thelancet.com/coronavirus (CLICK HERE) for more information
Marketing. It’s one of those words that makes so many Salon Owners that I know groan when they hear it… We all know we should be doing it, and we all know there are some people doing it better than us. I personally know so many Business Owners who constantly feel frustrated with their Marketing progress… or lack thereof! Like… why can’t I just have 200,000 followers already?! Well, that’s because there’s no one right answer to marketing. ...but there are some things that will help. Ads- whether that’s Facebook, Instagram, or in this case, Google Ads, are key in your Salon Marketing scheme. In this episode, I'm joined by Deirdre Andrews. Deirdre is a Marketing Expert and her business- Define Marketing- helps business owners like yourself set up and manage their own profitable online marketing campaigns using google ads. Tune in to hear Deirdre’s top tips on using google ads to market your business and why everyone should be using them! KEEP YOUR BUSINESS ALIVE https://salonownerscollective.com/podcast/market-your-business-the-right-way (CLICK HERE) to join the FREE Training Series- your key to keeping your business alive during this time https://salonownerscollective.com/podcast/market-your-business-the-right-way () Recommended Links https://profitfirstbook.com/ (CLICK HERE) to check out Profit First by Mike Michalowicz https://www.instagram.com/definemarketingblog/?hl=en (CLICK HERE) to check out Define Marketing on Instagram https://www.definemarketing.ca/cheat-sheet/ (CLICK HERE) to check out the Cheat Sheet https://www.facebook.com/groups/SalonMarketingCollective/?ref=bookmarks (CLICK HERE) to join the Salon Marketing Collective FB Group https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective FB Group
There is 1 thing that over time truly grows and scales a business - it’s the only thing that really does. Do you know what that 1 thing is? As creative entrepreneurs, we are hardwired for change and new shiny objects - we are driven, adaptable and we love change and to create new exciting things. Essentially, we know how to make shite happen when we need to, and it’s skills like these that make us great business owners. But the thing is, that when we start to grow a business and scale a team and really drive forward, we have to step out of start-up and high creative energy phase. You know, the ‘just make it up as I go and see if it works’ phase. I don’t know about you, but I love being in the ‘creative ideas’ phase. It’s my happy place. But when we want to grow- properly grow, for the long haul- you need to adopt different strategies to actually survive and make it past ‘just out the gate’ And there’s this 1 thing that’s going to do that for you. Listen in to this episode to find out what it is. KEEP YOUR BUSINESS ALIVE https://bit.ly/Survive_To_Thrive (CLICK HERE) to gain free access to the Survive to Thrive HUB- your key to keeping your business alive during this time Recommended Links https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective FB Group
At the end of the day, success is the goal for us all.
Am I right?!
Don’t get me wrong- success looks different for everyone. But in the Salon Industry there are some success stories that are known by so many- you know, the kind of success that’s we all undeniably aspire to achieve.
One of those success stories is Sharon Blain. Now if you haven’t heard of her, Sharon is an Industry legend- a Salon Owner Extraordinaire turned Industry Educator. In this episode, Sharon is going to share the secrets to her overwhelming success and provide you with some ideas, inspiration, and tips about what it takes to be successful in such a competitive industry.
We cover all topics ranging from team management, marketing, staff performance, training, and more. KEEP YOUR BUSINESS ALIVE https://bit.ly/Survive_To_Thrive (CLICK HERE) to gain free access to the Survive to Thrive HUB- your key to keeping your business alive during this time Recommended Links https://sharonblainonline.com/ (CLICK HERE) to check out Sharon Blain Online https://www.sharonblain.com/pages/hair-artists-hub (CLICK HERE) for Sharon's Hair Artist Hub https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (CLICK HERE) to grab your copy of our "Attract a Rockstar Team" Guide
You’ve put some massive plans together for this year… … and you’re just hoping that everything runs according to plan! Because, as most business owners know all too well: ambition can be overwhelming. In order to truly be ambitious and let those ambitions play out, we need a little freedom in our lives (and I'm not just talking about sitting on the beach- although that will come later!) I’m talking about freedom of time, space and mind to really move the needle in your business. Without this freedom, the overwhelm will set in because you’ll still be bogged down with those non-CEO activities that you really don’t need to be doing! And when you achieve this Freedom, you can take a rest and actually spend time with your ‘other life’: Go on holiday to Fiji, sit on the beach Pick up your kids from school Go to the gym and invest in your health Create some white space in your life
“So how can I get this freedom?!” ...you may ask.
Well- that’s what I’m going to tell you in this episode. Recommended Links https://m.me/salonownerscollective?ref=w7286434 (CLICK HERE) to take our Quiz in messenger & find out your Marketing Score! https://salonownerscollective.com/podcast/cut-your-time-spent-on-social-media-marketing-in-half/ (CLICK HERE) to listen to our Podcast all about Repurposing your Social Media Content https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (CLICK HERE) to grab your copy of our "Attract a Rockstar Team" Guide
As a business owner, you are automatically thrust into so many different roles- some you didn’t even know existed! But arguably the most essential role you fulfill is that of the Leader. No matter what your Leadership role looks like- whether it’s the Owner/Operator, the Manager or simply the CEO- leading a team, or a person, or even just your business as a whole, is something that’s important to get right. In this episode of the Salon Owners Collective Podcast, I’m joined by Joel Bouzaid. Joel is a leadership, team & management expert who helps business owners like yourself to be the best leader possible. Joel and I will chat all about what it takes to be a good leader, and how to work on your own self-improvement in order to do the same for your team. In this episode you'll learn about: Getting clear about what your leadership philosophy is The beliefs you hold around leadership Difference between leadership & management You need to have a plan around how to grow your people Equal parts of challenge to support
RECOMMENDED LINKS https://www.audible.com.au/pd/Good-Leaders-Ask-Great-Questions-Audiobook/B00NT8Y55Q?source_code=M2MOR131091619005N&ds_rl=1252391&gclid=EAIaIQobChMI0LqyraPc5wIVRKWWCh1krgw5EAAYASAAEgLoDPD_BwE&gclsrc=aw.ds (CLICK HERE) to check out Good Leaders Ask Great Questions by John C. Maxwell https://www.joelbouzaid.com/ (CLICK HERE) to see Joel's website https://www.instagram.com/joelbouzaid/ (CLICK HERE) if you want to check out Joel's Insta https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective Facebook Group
Are you aware of the real root of your problems? Think about that one for a second. Whatever your problems may be, I believe that the real problem is not what you think it is. Because often the symptoms we see are not the root cause. In this episode, I'll be chatting all about the common misconceptions faced by Salon Owners when it comes to the problems they think they have. Recently, one of the Salon Owners I work with asked me “how do I know when I'm ready to take on another stylist.” This is great question… so, naturally, I went on to ask her some ‘usual logistical questions’ to find out this answer What we uncovered was that her real problem was in fact something else entirely. In this episode, I’ll tell you how to think through the problems you are faced with and ask yourself- “what’s really going on here?” Recommended Links https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective FB Group
For something which is meant to be “insta-ntaneous”... Social Media can feel anything but that. I’ve seen this struggle faced by so many Salon Owners, that I've decided it’s time to offer up some hard & fast solutions once and for all, so you never have to feel stuck again, and so that Social Media can stop taking over more of your life than it needs to… The answer is actually pretty simple… 1 word, in fact! The idea is all about making less work for you, whilst still allowing you to produce a continuous stream of great Salon-marketing content for your current, and potential clients online. This means less time spent sitting at your laptop or phone and more time spent on other important things, like managing your team or making more sales. Today, I'm joined by Braeley Davies. Braeley is actually my Campaign Coordinator at SalonBot and Social Media & Marketing Manager here at the Salon Owners Collective! Braeley will share with you the secret 1 word that, done right, will cut your time spent on social media in half. I mean, after all, you probably didn’t get into this industry to become a marketer, so time spent doing something that you aren’t in love with can often feel like time wasted... Really, we both know that it isn’t time wasted, but why spend way longer on it than you need to? 14 Ways to ShortCut Your Social Media Posting Guide https://m.me/salonownerscollective?ref=w9261315 (CLICK HERE) to download the guide in Messenger https://m.me/salonownerscollective?ref=w9261315 () Recommended Links https://www.salonownerscollective.online/meet-salonbot (CLICK HERE) if you want to find out more about Salon Bot https://salonownerscollective.com/how-to-create-months-of-content-in-an-hour/ (CLICK HERE) to read our blog all about Batching Content in one go https://salonownerscollective.com/storytelling-the-real-heart-of-salon-marketing/ (CLICK HERE) to check out our blog on writing amazing storytelling captions for Socials
“So… what are we doing with your hair today?” This is one of the most common phrases heard in Hair Salons all across the world. It’s often the starting line of the consultation process that can either make or break a client’s experience. Why? Well, that’s because a thorough, detailed consultation is often overlooked in many Salons, which results in the client either only getting what they booked in for and not what they actually wanted or needed… or simply getting neither! I know so many Salon Owners who agonize over their client consultations and how to improve them (and the client experience in general). In this episode, I’m chatting with Kristina Russell. Kristina is a colour expert and industry educator who specializes in consultation tactics and really working alongside the client to get the outcome they really want & need instead of just what they’re booked in for.
We’ll chat all about why the question “So… what are we doing with your hair today?” is in fact not the way we should be starting our consultations, and tell you what we would suggest instead.
Links for you https://kristinarussell.com.au/the-colour-kristina-podcast-is-here/ (CLICK HERE) to listen to Kristina's new Podcast https://www.instagram.com/colourkristina/ (CLICK HERE) to check out Kristina's Instagram https://kristinarussell.com.au/hair-painting-for-redheads-workshop/ (CLICK HERE) for Kristina's Free E-Book http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to ENROL in my Salon Mastery program NOW - only 15 10 spots left! http://bit.ly/SalonMasteryJOINNOW ()
Let's face it... we all make mistakes. And as Business Owners who ALSO have personal lives, it can sometimes feel like we're making a LOT of mistakes... and that there's a lot of pressure to be perfect! That's because it feels like there are so many people relying on us. Well, let me tell you: we're all human! And, luckily, I'm here to help you out by telling you how to avoid 3 of the most common mistakes made by Salon CEOs, and how to truly Master Your Inner Salon CEO. I’m going to cover: Why working less is really working smarter How to choose what to work on and to work on the right things … that actually move the needle How you can walk away from your salon, out the door, spend time with your family, maybe even go to the gym… and feel completely confident and in control PLUS the 5 steps to create more freedom and prof!t in your business
http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to find out more about my Salon Mastery program NOW http://bit.ly/SalonMasteryJOINNOW ()
The #4 LIVE session from my new Podclass Series… This episode is all about how to smash sales. Let’s face it: money makes the world go around. If you don’t’ earn money you can’t pay the rent You can’t buy the products You can’t pay your team and you can’t open and service your clients Like, in reality, you must be good at sales or your business just won’t thrive. For me, I’m not about making sleazy sales for the sake of it. BUT, I do know this to be true: Those with lower average client spend have lower retention rates, mostly because they get what they booked in for and not what they needed, could have had, should have had, and ultimately wanted. I want you to prioritise smashing your salon sales in the new year, with confidence, because sales is just an exchange of value. The thing is, is that we over complicate it and make money this weird thing, and it stops us from delivering real true VALUE to our clients. At the end of the day, people want great hair, great skin and they choose to invest their cash into this. So you need to show them that this is what you can do for them. In this episode, i’ll cover: How to coach your team to make sales Retention rates Sales is an exchange of value Create a goal-oriented team
http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to find out more about my Salon Mastery program NOW Grab the Sales Planner by https://m.me/salonownerscollective?ref=Episode3Team (CLICKING HERE)- I'll send it to you via messenger https://m.me/salonownerscollective?ref=Episode4Sales ()
Welcome to the 3rd Episode of my Master Your Inner Salon CEO Podclass series! This episode is all about how to be the best boss for your team, and how to build a Rockstar Team. You have chosen a team-based business. So you need to have a thriving team to grow… And for your team to thrive (make sales and reach targets), you need to have a culture that your team want to be in, stay in, and grow in.. for the long term. Because your team is your salon’s engine. So the problem is that if we don’t have a handle on growing a thriving rockstar team.. it can break us. We can feel held hostage by our team and feel we’ve lost control of them… Here’s a little look into what I’ll cover in this ep: Attract, hire and fire the right people - great people work for great bosses Great communication strategies to lead, nurture and manage your team. How to realise your team’s full potential with the right rewards Train- so they stay (what if you don’t train them and they stay)? Team Culture - it needs some focus…
http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to find out more about my Salon Mastery program NOW Grab the RockStar Team Planner by https://m.me/salonownerscollective?ref=Episode3Team (CLICKING HERE)- I'll send it to you via messenger https://m.me/salonownerscollective?ref=Episode3Team ()
The SECOND episode of my Master Your Inner CEO Podclass Series STARTS NOW... This one's a goodie. So, there are 2 reasons you might listen to this Podclass. You’re not making as much as you would like You want to be making more!
...Or both! You’re aiming to really make 2020 your breakthrough year and know prof!t is a huge part of the mix. And there’s never been a better time to make some changes and prioritise growth, because after all... It's what are we in business for mostly- I'm sure it’s not because you had dreams of starting a not-for-prof!t business. So in this podclass, I’m going to tell you what to do and what to focus on in 2020 so you can be making a gain within your business. Here’s a little sneak peek into what I cover in this episode… Understanding why prof!tability is so important Prioritising prof!t… prof!tability is a decision! Your CEO prof!tability responsibility to your stakeholders Have a financial plan, a framework, an "oracle"
http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to find out more about my Salon Mastery program NOW Grab the Profit Planner by https://m.me/salonownerscollective?ref=Episode2Profit (CLICKING HERE)- I'll send it to you via messenger https://m.me/salonownerscollective?ref=Episode2Profit ()
The first episode of my Master Your Inner CEO Podclass Series STARTS NOW... 2019 is OVER. Now’s the time to step up. You’re the CEO of your business, and that means everything starts, and everything ends, with you. If your business isn’t performing as well as you’d hoped… it’s time to look in the mirror. Ask yourself: “what could I be doing better?” I want to help you really nail the role of CEO this year, and every year after that. Learn how to Master Your Inner Salon CEO and then live a life of Freedom & Profit. In this episode, I will show you the critical things you need to know to Master your Inner CEO and ultimately master the art of Salon Success. Learn how to achieve SUCCESS without sacrificing your sanity and time with your family. Life is too short to live it overworked, underpaid, stressed and overwhelmed… so it’s clear to me that the first thing to master- if you want to have any hope of making a change and growing- is mastering yourself. http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to find out more about my Salon Mastery program NOW Grab the Roles, Responsibilites & Attributes of a CEO Planner by https://m.me/salonownerscollective?ref=Episode1CEO (CLICKING HERE)- I'll send it to you via messengerhttps://m.me/salonownerscollective?ref=Episode1CEO ()
It’s 2020... And it’s the beginning of a new decade. I remember when I owned my Salon and we were planning for 2020. We had a really clear-set vision and mission for the year 2020. It felt so ‘big’ and far away... Well, that’s because it kind of is! This is big... like, 2020 it a big deal! So I want to make sure that you make 2020 your year. Maybe you’ve had a year of feeling stuck, or like nothing that you try is really working. Or maybe this year you’ve felt overwhelmed with all the things. Has this last year has been full of too many cans open, too many things on the bubble and nothing actually getting done? What if you could make 2020 a breakthrough year… rather than just having another year of 'average'? In this episode, I'll tell you the exact steps you need to take to make this year your best year yet. http://bit.ly/SalonMasteryJOINNOW (CLICK HERE) to find out more about my Salon Mastery program NOW Grab the http://bit.ly/breakthroughyear2020 (Breakthrough year 2020 planner here) - I'll send it to you via messengerhttps://salonownerscollective.com/wp-content/uploads/2020/01/Email-Image-Inner-CEO-Series.png ()
When I talk to the Salon Owners that I know and work with, there’s one common struggle faced by most of them, that really stands out. Can you guess what it is? Well, I’ll tell you- it’s that they’re having problems with their team. Do you relate to this? Comment below if you ever have struggles with your team. I know that when I had my own Salon, if there was 1 team member who had a bad attitude, or even if I was having a bad day, it’d bring the whole morale down and everyone would struggle. That’s because one of the most essential keys of a great team culture is JOY! Not only do your team need to be happy to be at the Salona and be getting along, but you as the boss and CEO also need to be a good example of what joy looks like. After all, you’re in charge around here, so it all starts with you! Today I’m chatting to Amanda Gore, who’s an expert on Team Culture and how to create a positive, joyful Salon environment. Recommended Links https://wired-for-joy.teachable.com/ (CLICK HERE) for Amanda’s Online Program - Wired for Joy Discount Code: SALON10 http://bit.ly/MasterInnerCEOSeries (CLICK HERE) to join my new Podclass Series
Let’s take a moment to reflect. As we step into 2020, a new year filled with new possibilities... we first must look back on the year that’s passed, in order to look forward into 2020. To make the best of 2020 you must become someone different than you've been in 2019. If you do the same as you did last year, nothing will change- everything will stay the same. Lunacy is doing the same as you’ve done before, and expecting a different result. Let’s work toward bringing out your best & becoming a real salon CEO in 2020, instead of just having another year of ‘average’! I want to dive into some big lessons from 2019… look back on the year that’s gone so that we can have a clear head moving into 2020. Then we can truly focus on Mastering your inner Salon CEO for the year ahead. Recommended Links: http://bit.ly/MasterInnerCEOSeries (CLICK HERE )to sign up for my new MasterClass Series- launching January 2020
Can you believe it: Christmas is less than a week away... And there’s only a little more than that til 2020! How does that make you feel? In this episode we’ll recap the last 2 weeks of my Christmas Countdown - that’s right, the countdown is OVER In week 2- For many, the thought of 2020 creeping closer and closer will bring with it a looming feeling of stress & worry. I know Salon Owners who get themselves worked up every year around this time, because they start to reflect on all the things they haven't ticked off their to-do lists. You need to let go of those things you haven't accomplished, and instead put your energy into things that'll move your business forward- now, and in the long run. I'm going to tell you the top 5 priorities that you should be worrying about right now. Everything else can be left behind in 2019! Tune into this live replay to hear how to do this, and don’t forget to Complete this week's Priorities List to get in the right mindset to finish off 2019 with a roar, and begin 2020 with the momentum to make it a breakthrough year… I’ll link it below For Week 1- This week I answered the top 3 most frequently asked questions from 2019! This is one you will not want to miss… all your questions are finally being answered! Let’s check it out... And don’t forget to check out the week 1 freebie, you know the drill- I’ll leave the link below! Download the Freebie https://m.me/salonownerscollective?ref=w8483297 (CLICK HERE) to get your Priorities List for Week 2 https://m.me/salonownerscollective?ref=w8546254 (CLICK HERE) to get the Action Guide for Week 1 Join my Masterclass Series- it's free! http://bit.ly/MasterInnerCEOSeries (CLICK HERE) to sign up for the new Series https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify
Technology makes business easier. Or does it? Sometimes, technology isn’t actually helping as much as it could be. There are some major pitfalls to watch out for, especially if you’re fairly new to it. It’s safe to say that with the increase of time spent online, the demand for salon owners being present everywhere digitally is at an all-time high. After all, people want to search, connect and book in with you - in a way that fits in with their busy lives. Clients book their lives online while in the car, in a meeting, on the beach, while on the phone to someone else… Are you doing all you can to make it easy to do business with your salon? In this episode, I’m talking to salon Industry software giant, Ryan Baker. Ryan will share some of the best insider, industry-expert tips on all things ranging from the effect the internet has had on the hair & beauty industry, to online Marketing tactics and client experience. Be sure to tune in today to hear his top tips. 0:00 - Meet Ryan 3:00- How tech has affected hair & beauty industry 13:50- Marketing tactics 17:30- The benefits of online booking 29:18- Exciting things coming... 32:20- Self-care
The Source https://www.gettimely.com/the-source/ (CLICK HERE) to find out more about Timely's new free Resource Something exciting... http://bit.ly/MasterInnerCEOSeries (CLICK HERE) to be the first to know about my new Masterclass Series
OMG, it's less than a month til Christmas! It's so easy to feel stressed out during this busy time, but remember, this is where the fun truly begins... It's time to get Christmassy! Getting in the Christmas Spirit is one of the best ways to make the most out of the festive season and have fun with it! So today I’ll be chatting all about how YOU can get your Salon in the Christmas Spirit and survive through this hectic time! Because it IS possible to be busy and have fun at the same time! Don’t let the busyness weigh you or your team down, keep spirits up and keep your team energised! And make sure everyone stays entertained and happy with my Christmas Spirit Idea Vault! Download the Freebie https://m.me/salonownerscollective?ref=w8400053 (CLICK HERE) to get your Idea Vault for this week Recommended Links https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Launching in 2020: Masterclass Series http://bit.ly/MasterInnerCEOSeries (CLICK HERE) to get the latest
When Christmas gets cray-cray, it can often result in a domino effect. The Salon is so busy, that your usual standards can start slipping away. This includes lacking great customer service, not delivering what the client really wants and needs (instead just giving what they booked in for... or even less than that), your team being over-booked and stressed, clients who are over-committed (time-wise and financially)... the list goes on! But this does not make a smart business. Instead, you need to SLOW down, to speed up and nail Christmas sales without compromising the sanity of you, your team, or your clients. Today I’ll talk you through how to maximize sales and minimise stress over this busy period. Plus, don’t forget to complete my Maximising Sales Action list… I’ll leave the link below. Download the Freebie https://m.me/salonownerscollective?ref=w8304978 (CLICK HERE) to get your Action List for this week Recommended Links https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Launching in 2020: Salon Mastery http://bit.ly/SalonMasteryWaitlist (CLICK HERE) to get the latest
Everything in life requires a certain amount of balance in order to truly succeed. This is especially true when it comes to your business. I know so many Salon Owners struggle to maintain balance within their own businesses and branding… they want to be the perfect amount of ‘this’ and the perfect amount of ‘that’, they want to sell to one type of person, but also another type of person, or maybe even be everything to everyone… And can never quite seem to find the happy medium. Luckily today, you’ll finally get some answers. I’m chatting with Emma Ebeling, an expert in both Salon branding and marketing. She’ll talk you through how to find a perfect balance in the way you present your Salon to the world and balance your Salon’s purpose, personality and positioning. Be sure to tune in today to hear her top tips. 0:00 - Meet emma 0:39- Emma’s story 8:00- The 3 p’s 10:15- How to look at your business objectively 13:55- Who are you attracting into your business 20:00- The ‘S.P.A.C.E.S design method 29:55- Emma's Mantra 30:35- Recommended Book 32:45- The Chic Collective
Your Special Offer https://halfgeekhalfchic.com/order-page?pcon=1&promo=PROMO29 (CLICK HERE) to get your special discount for a Half Geek Half Chic Membership This link will automatically add the discount and give you 21% off for the lifetime of your membership Recommended Links https://selllikecrazybook.com/free/?wickedsource=google&wickedid=381832564305&wtm_term=%2B%20sell%20%2Blike%20%2Bcrazy&wdevice=c&wtm_campaign=1693741401&wtm_content=63483057822&gclid=EAIaIQobChMIq4Cm__bq5QIVSSQrCh3VdgB1EAAYASAAEgJTHfD_BwE (CLICK HERE) to check out Sell Like Crazy by Sabri Suby http://halfgeekhalfchic.com/ (CLICK HERE) to see the Half Geek Half Chic website https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective Facebook Group Join the Countdown https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown
The Quiet Day Freak Out. We've all had those quiet days- with zero clients in the appointment book- and we've all probably freaked out about it at one point or another. The risk of a freak out can be especially high when it happens either before Christmas (in that November quiet time where everyone is booked for December) or after Christmas (when you're so used to being busy that the world feels like it's stopped.) You can easily start to question your business, your team’s worth and what's gone wrong. I remember my first zero-day... I had a complete freakout! But once I got over myself, this is what I did to fill the quiet time. Tune into this ep to hear it, and don’t forget to Complete my Quiet Day Checklist, I’ll link it below! Download the Freebie https://m.me/salonownerscollective?ref=w8212354 (CLICK HERE) to get your Check List for this week Recommended Links https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Launching in 2020: Salon Mastery http://bit.ly/SalonMasteryWaitlist (CLICK HERE) to get the latest
Do you ever feel scared of putting yourself out there? One of the biggest blocks that I’ve noticed Salon Owners struggle with when it comes to Social Media is the fear of being seen and judged online. These fears can subconsciously control how we act throughout the day- how we do things, why we do things, how we act towards our team… And we probably don’t even notice it’s happening. In this episode, I’m speaking with Louise Blakely, who’s an expert on both Digital Marketing and Neuro-Linguistic Programming. Do you ever wish you could become more self-aware, and really grow to understand why you often act the way you do? And how these subconscious behaviours are actually affecting you and your business? Tune in below to hear all the secrets. In this episode, you’ll hear all about: [0:00]- Meet Louise [2:00]- Get over this mental block [3:45]- The biggest thing to think about [6:50]- Becoming self-aware [9:10]- Remove beliefs and install new ones [10:25]- Be, do have [17:00]- There’s no reality [20:00]- Getting over the fear of being seen and judged [23:35]- Louise’s Mantra [26:30]- Recommended Book [28:35]- Social stalk Louise
Recommended Links https://www.audible.com.au/pd/The-Four-Agreements-Audiobook/B00FPU9RKO?source_code=M2MOR1341126180055&ipRedirectOverride=true&source_code=M2MOR131091619005N&ds_rl=1252391&gclid=EAIaIQobChMIq9rG0o7Z5QIVhZGPCh1_Ow6tEAAYASAAEgIDavD_BwE&gclsrc=aw.ds (CLICK HERE) to seeThe Four Agreements by don Miguel Ruiz https://drjoedispenza.com/ (CLICK HERE) to check Dr. Joe Dispenza https://yourlifeliveit.com/coach-detail/dr-amanda-foo-ryland (CLICK HERE) for Dr. Amanda Foo Ryland http://Hookedonmarketing.com (CLICK HERE) to check out Hooked on Marketing https://www.facebook.com/groups/hookedonmarketingcollective/?ref=br_rs (CLICK HERE) to join Louise's Facebook Group https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective Facebook Group Join the Countdown https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown
Christmas is fast approaching, so it's time to start scheduling in all of your Social Media content now, before things start to get super crazy and you have no time! It's important to create hype on your social platforms for Christmas and for January 2020, so that you can keep up this momentum going into the new year. We all know and dread that post-Christmas lull… where everyone goes away or has no $$ left over after Christmas. In this episode, i’ll tell you ways to avoid that lull and keep the buzz from December rolling over into Jan! Complete my Social Media Checklist to make sure you've got everything covered. Download the Freebie https://m.me/salonownerscollective?ref=w8112686 (CLICK HERE) to get your Check List for this week Recommended Links https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Master Your Inner CEO http://bit.ly/SalonMasteryWaitlist (CLICK HERE) to get the latest Salon Master updates
It’s a fact: when your business grows, things start to break. What worked before will no longer work now… and guess what? That’s OK. Your job is to get ahead of this growth and be prepared for this to happen so that when the things that worked before stop working, you know what to do and life doesn’t go haywire. In this episode, I’ll tell you the one key to getting ahead and avoiding getting stuck in a rut… hint: it’s simple! It will help you stop just going through the motions, and beat the fog and overwhelm. I’ll take you through how to gain pace, momentum, and actually, want to tick off your to-do list. Listen in to this episode to hear how you can achieve this. In this episode, you’ll hear all about: [0:45]-What I see working best for Salon Owners [3:45]- It happened to me! [5:20]- The thing about growth [6:35]- What happens when things start to break [8:15]- The stress of not knowing ‘why’ [10:30]- Catch yourself & get ahead [12:35]- Share roadblocks with your team [13:50]- Give yourself space [15:45]- Be ready and take action, get a strategic plan [18:45]- Shiny object syndrome
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective Facebook Group Join the Countdown https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown
I don’t think I’ve ever met anyone who doesn’t want to make their business AMAZING! If you want to move toward your goals, and gain more freedom and more profit in your business, then you need to be clear on not only what your goals and objectives actually are, but also the actions steps you need to take to achieve them. Many of us take action without any planning. But this can often result in stress and overwhelm where you're unprepared for the changes that growth can bring. Many fail because they do not take the time to think ahead and plan for success. In this episode of my Christmas Pop-Up podcast, I’m talking all about planning and goal setting for 2020. Without a plan, you have no roadmap to tell you which routes will take you from where you are, to where you want to be... and no tour guide to tell you what to do once you get there. Download the Freebie https://m.me/salonownerscollective?ref=w8018317 (CLICK HERE) to get your Action Planner for this week Recommended Links https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Chat with me http://bit.ly/ChatWithSOC (CLICK HERE) to chat with me more about my Full Immersion Program
I’m sure you’ve heard the phrase “living my best life”... am I right? But have you ever said this phrase, but then thought: “am I REALLY living my best life?!” I know I have. There are lots of different components which factor into how well you live your life, both personally and in business. And there are a lot of things that many of us could be doing better. Today, I'm chatting with Amanda Hodgson. Amanda business & life coach who helps business owners like yourself hack into their human potential so that they can really perform in life at their best level… she literally helps people live their best lives! Amanda will share lessons that we can all take on board, I know I’ve implemented a few in my life already! In this episode, you’ll hear all about: [0:00]- Meet Amanda [3:10]- It’s all interconnected [5:30]- #1 hack to enhance performance [10:00]- Tips on getting out of bed [11:55]- Creating new habits [15:40]- Using exercise as a skill to hack performance [23:00]- Amanda's Mantra [25:10]- A recommended book [26:50]- Where to social stalk Amanda
Recommended Links https://www.bookdepository.com/The-Success-Principles-Jack-Canfield/9780062364289?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=The-Success-Principles&selectCurrency=NZD&w=AF7CAU9934VN84A80TRU&pdg=pla-309308959159:kwd-309308959159:cmp-947803846:adg-45233890737:crv-225027758853:pid-9780062364289:dev-c&gclid=EAIaIQobChMIoOzg1uy15QIVFIWPCh2KFAHVEAQYASABEgIsuvD_BwE (CLICK HERE) to check out Success Principles by Jack Canfield https://www.ahcoaching.coach/ (CLICK HERE) to check out the AH Coaching website https://www.instagram.com/amandahodgson7/ (CLICK HERE) for Amanda's Instagram https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.facebook.com/groups/salonownerscollective/?ref=bookmarks (CLICK HERE) to join the Salon Owners Collective Facebook Group Join the Countdown https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown
Self-Care is so important. After all, if you aren't looking after yourself, how the heck are you supposed to look after your clients, your family, and a team of staff members?! I want to make sure that you're scheduling in self-care time now. In this episode of my Christmas Pop-Up Podcast, I’m going to share with you my best ideas for easy self-care at this busy time of the year. It could be an hour, half a day or a full day. This could be every week from now until Christmas break... or this could be just once between now and then. Just ensure it is scheduled in now so you know it'll happen (outside of salon hours). Download the Freebie https://m.me/salonownerscollective?ref=w7928715 (CLICK HERE) to get your Self-Care Idea Vault for this week Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown Chat with me http://bit.ly/ChatWithSOC (CLICK HERE) to chat with me more about my Full Immersion Program
Has anyone ever told you? You’re amazing. As business owners, we are so focussed on pushing forward and growing, that we may forget to sometimes just stop and give ourselves a pat on the back. I want to help you do this. As a creative entrepreneur myself, I know what it’s like to have always felt like you’re destined for something a little different from those around you. Maybe the teachers at school didn’t quite get it, or your parents, or maybe even you were confused about who you were at one point. I’m here to tell you: I get it! And I think you’re amazing. Listen in to this episode to hear my pep-talk and also some tips for you moving forward. In this episode, you’ll hear all about: [0:00]- Congrats, you’re amazing! [1:30]- You’ve survived [2:05]- Have you ever felt different? [3:30]- I felt divergent [4:40]- 3 clear stages to step through from stylist to CEO [6:00]- Keep going [7:00]- Shiny object syndrome, stay focussed [8:30]- Turn likes into bookings [10:00]- Stay open, ask questions, maintain balance
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://salonownerscollective.com/podcast/are-you-the-queen-or-the-slave/ (CLICK HERE) to listen to Episode #132 and https://salonownerscollective.com/podcast/3-stages-every-salon-owner-goes-through/ (HERE) to listen to Episode #136 Join the Countdown https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown
Do you have a love-hate relationship with Social Media?
You know that being on Social Media is essential in today’s business world, but it sometimes feels like a cloud that looms over you… you’re just not sure how to get it right! Until you find the thing that works for you and really figure out what you’re doing on Social Media, this feeling won’t go away easily. That’s why, in this episode, my guest Reesy Floyd-Thompson and I are going to share with you the secret to really standing out on Social Media… Here’s a hint: it’s easier than you think! In this episode, you’ll hear all about: [0:00]- Reesy’s story [3:30]- The love/hate relationship with social media [4:25]- 3 things consumers want to know [5:25]- Finding your story [9:50]- Charity and community [12:45]- Reesy's mantra & where to find her
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.amazon.com/Stories-That-Stick-Storytelling-Captivate-ebook/dp/B07KF2328Z (CLICK HERE) to Stories that Stick by Kindra Hall https://www.reesyfloyd-thompson.com/ (CLICK HERE) for Reesy's website Chat with me! https://m.me/salonownerscollective?ref=w7091885 (CLICK HERE) to chat with me more about my Program
div class="fl-builder-content fl-builder-content-4835 fl-builder-content-primary fl-builder-global-templates-locked" data-post-id="4835"> The busy lead up to Christmas can often feel like a blur of parties, being out on the floor all day, putting out staff fires, getting shite sorted for your own family Christmas…and, well, the list goes on. During this busy time, it’s important to remember to still tick off those small, simple tasks that may lie in danger of falling by the wayside in this hectic period. One of those totally unglamorous yet crucially essential activities is Stock Ordering. Ordering stock may be a tedious thing to do... BUT it's so important to get it done and get it done EARLY when there’s so much else going on. When it's done and out of the way, it is one less thing to worry about in those last crazy weeks right before Christmas. In this episode, I’m going to share with you my Christmas Stock Ordering essential to-do list. Download the Freebie https://m.me/salonownerscollective?ref=w7890829 (CLICK HERE) to get your Acton List for this week Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown Chat with me http://bit.ly/ChatWithSOC (CLICK HERE) to chat with me more about my Full Immersion Program
Guess what… Christmas is ONLY 9 WEEKS away! I’m still finding that so hard to believe! If you’re like me and feel like Christmas has snuck around WAY too quickly… you’re definitely not alone. However, there are some things you can do to make sure you’re making the most of the busy season... Like, did you know that people spend 30% more than usual at Christmas time? It’s a massive opportunity to increase your Salon sales and direct some of that Christmas generosity into your salon (as opposed to other gift stores). A gift voucher is the perfect way for you to have a piece of that! So this week, I'm opening up my Idea Vault once again to share with you 3 promotional ideas about how you can promote your gift vouchers to your clients this Christmas. Download the Freebie https://m.me/salonownerscollective?ref=w7890828 (CLICK HERE) to get your Promotional Idea Vault for this week Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown Chat with me http://bit.ly/ChatWithSOC (CLICK HERE) to chat with me more about my Full Immersion Program
Have you ever walked into your Salon and been bombarded with a million fireballs at once? I’m talking about all the “can I’s” “should I’s”... “is it OK if I’s”... you know what I'm talking about, right? I think every Salon or Spa Owner has felt this way at some point or another. It can feel overwhelming for you, that people rely on you so much, and also overwhelming for your team… who don’t want to feel like they have to rely on you so heavily! Luckily, it doesn’t have to be this way! In this episode, I'll be sharing with you my top tips on how to implement systems & discipline in YOUR salon or spa so that you can go from “moment by moment” management to “ahead of the moment” management. In this episode, you’ll hear about: [0:00]- Do you resist structure? [1:55]- This is the way forward [5:00]- Make a decision only once [6:40]- Having the discipline to check your ego [7:50]- Quick sanity check [10:15]- Business & Soccer… it’s similar, trust me! [15:15]- Moment by moment management vs ahead of the moment [17:30]- Your business will always be ‘broken’
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Join the Countdown https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown
I think pretty much every Salon Owner can relate to this… can you?
Every client you ever have looked after wants to come in the 3 weeks leading up to Christmas! I get it, it's super stressful! Clients are booked back to back and squished up, resulting in your team often double booking and life getting MESSY in the salon. In the first episode of my Christmas Pop-Up Podcast, I will tell you how you can make the MOST of the busy season without going insane (or your team going insane)... PLUS I’ll chat all about my best Christmas Party Ideas! Coming up with a fun, new idea for a Christmas Party that your team will LOVE can feel tough... especially when you have to do it every year! Well, don't worry, because I've got you covered this year! Tune in now to hear my top tips. Recommended Links https://m.me/salonownerscollective?ref=w7890788 (CLICK HERE) to get your Rosters, Bookings & Opening Hours Action List for Week 12 https://m.me/salonownerscollective?ref=w7846409 (CLICK HERE) to get your Christmas Party Idea Vault for Week 11 https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up for our Christmas Countdown https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Chat with me http://bit.ly/ChatWithSOC (CLICK HERE) to chat with me more about my Program
You are your business… and your business is you. Do you ever feel this way? I think so many Salon and Spa Owners have felt this way at one or more points in their careers. Your business is your baby, and it can feel hard to separate yourself from it. This can be both such a great thing, and also your worst enemy! It is vital to learn how to separate yourself from your business at times, so that you can view things from outside of your own bubble. How does a potential client view your business? What about a potential employee… or an investor? Today i’m chatting with Haylee Benton. Haylee is a multiple-business owner and entrepreneur extraordinaire! She’ll share her expertise on owning a business, plus how you can excel as a business owner. In this episode, you’ll hear about: [0:00]- Meet Haylee & her businesses [3:50]- Get your ducks in a row! [5:28]- Your story, your 'why' [11:00]- Separating yourself from your business [15:50]- Simplify [20:45]- Get on the bus, or get off it! [24:25]- Haylee’s recommended resources [26:00]- Where to find & social stalk Haylee
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE,) https://www.audible.com.au/pd/Start-with-Why-Audiobook/B01176OZII?source_code=M2MOR1341126180055&ipRedirectOverride=true&source_code=M2MOR131091619005N&ds_rl=1252391&gclid=EAIaIQobChMIh_3fx97v5AIVz4yPCh1_6w3GEAAYAiAAEgJ3OPD_BwE&gclsrc=aw.ds (HERE )and https://simonsinek.com/product/find-your-why/ (HERE) to check out the 3 Simon Sinek recommendations https://www.instagram.com/kohaclinics/ (CLICK HERE) to check out Koha Clinics https://www.instagram.com/alchemyandi/ (CLICK HERE) for Alchemy and I on Insta https://www.instagram.com/cecilydayspa/ (CLICK HERE) for Cecily Day Spa Sign up for the 12 Weeks til Christmas Countdown! https://m.me/salonownerscollective?ref=w7566229 (CLICK HERE) to sign up!
Of all the things in life we set out to master, the most important of them all is the mastery of ourselves. Mastering our own selves should come before anything, and while it is a journey, it is a real key step to take in order to master the business side of things too. And what’s so important in the journey of mastering ourselves is setting intentions. This is actually something which I've just implemented with my own team here at SOC. In this episode I'm chatting to Erin Harper from the Confidence Co. Erin works with entrepreneurs within the hair and beauty industry, like yourself, on self-mastery and living with intention. Tune in below to hear Erin’s expert advice on how to do these things and why they are so important. In this episode, you’ll hear about: [0:00]- Meet Erin [1:05]- A week in the life [2:00]- Live with intention [8:05]- Starting things before we we’re ready [11:00]- Clearing out the noise [17:30]- Ways to create white space [22:17]- Erin’s mantra [24:10]- Erin’s recommended resources [26:35]- Where to find & stalk Erin
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.bookdepository.com/5-Am-Club-Robin-Sharma/9781443456623?pdg=dsa-391663266418:cmp-1533404050:adg-54010825410:crv-291083301789:pos-1t2:dev-c&gclid=EAIaIQobChMI6Oq19bbM5AIVjoBwCh2qZgoNEAAYAiAAEgLCfvD_BwE (CLICK HERE) to check out The 5am Club by Robin Sharma https://profitfirstbook.com/ (CLICK HERE) to check out Profit First by Mike Michalowicz https://www.bookdepository.com/Codependent-No-More-Workbook-Melody-Beattie/9781592854707?pdg=dsa-391663266418:cmp-1533404050:adg-54010825410:crv-291083301789:pos-1t2:dev-c&gclid=EAIaIQobChMIqq-VsrfM5AIV2oBwCh3eGAa0EAAYAiAAEgK6XfD_BwE (CLICK HERE) to check out Codependent No More Melody Beattie https://www.theconfidenceco.com/ (CLICK HERE) to see the Confidence Co's Website https://www.instagram.com/erintheconfidenceco/ (CLICK HERE) to see Erin's Instagram Chat with me http://bit.ly/ChatWithSOC (CLICK HERE) to chat with me
It all starts with you. As the owner of your business, everything starts, and everything ends, with you. I know it can feel easy to place blame on underperforming stylists or therapists, but at the end of the day it is your responsibility to make sure your team are trained and supported to a high-performing level. “How can I do this?” you may ask. Well... that’s what we’re going to tell you in this episode. I’ll be chatting with Brigitte Benge, who works as a leadership and management coach for the hair and beauty industry. Brigitte specialises in helping business owners like yourself build a high-performance team, and has 3 top tips for doing just that, which she will share with you today. So listen in to this episode to hear Brigitte’s 3 key steps and learn how to whip your team into shape in no time! In this episode, you’ll hear about: [0:00]- Meet Brigitte [4:20]- 3 keys to building high performance team [4:45]- Clear identity and culture [8:18]- The importance of processes [18:04]- Empowering people to do things the right way [25:35]- Owners working inside of their own businesses [33:55]- Brigitte’s mantra [37:30]- Recommended book [38:50]- Brigitte’s social links
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.audible.com.au/ep/title?asin=B00FPKQTTQ&source_code=M2MOR0003SH022414&ipRedirectOverride=true&ds_rl=1252280&gclid=EAIaIQobChMI1JnHhK3M5AIVS66WCh0CbwaWEAAYASAAEgIsq_D_BwE&gclsrc=aw.ds (CLICK HERE) to check out The E Myth by Michael Gerber http://Creamsolutions.co (CLICK HERE) for Cream Solution's Website https://www.instagram.com/creamsolutions_brigittebenge/ (CLICK HERE) to see Cream Solutions on Instagram Get Your Strategic Marketing Planner http://bit.ly/SOCMarketingQuiz (CLICK HERE) to take the Quiz and get your Salon Marketing Planner
In any workplace, one of the biggest challenges is figuring out the way a load of different personalities will work together. And in the Hair & Beauty Industry, where there can often be something like 20 people crammed in a small space at any given moment… this challenge is even more prominent. It’s like a pressure cooker! One of the struggles I see most often faced by Salon Owners is dealing with team dynamics. It could be that their team aren’t getting along, or maybe they aren’t getting along with their team. Today I want you to meet BJ Gallagher Hateley. BJ is an expert on the way different personalities intersect- and her “Birds of a Different Feather” shaped my Salon Owning experience, by helping my team learn how to get along like a well-oiled machine and explaining the reason for clashing personalities. In this episode, you’ll hear about: [0:00]- Meet BJ [1:00]- Her story [7:06]- We all see things differently [10:30]- The birds [19:00]- The bird personalities in business [25:00]- The birds in salon life [38:00]- BJ's mantra
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify http://www.peacockproductions.com/training.html (CLICK HERE) to check out BJ's website Take the Quiz http://bit.ly/SOCMarketingQuiz (CLICK HERE) to take the Quiz and get your Strategic Marketing Planner
There are 3 common mistakes that I see so many Salon and Spa Owners making, when it comes to marketing on social media. I get it. You know you need to be marketing and so you do what you think you’re meant to be doing… But you’re not a trained marketer! So it can feel a bit tricky to know what you’re doing half the time… especially when you’re trying to fit it in with everything else on your plate. That’s why I'm here in this episode to help you with these 3 tips… what I think of as the 3 foundational basics when it comes to your social media marketing In this episode, you’ll hear about: [0:00]- My 3 top tips [1:46]- Tip #1: Who are you trying to attract? [4:45]- Tip #2: Be an expert [7:19]- Tip #3: "We" vs "you" language [10:57]- Take the Quiz
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify CLICK HERE to read some more marketing tips on my latest blog post Take the Quiz http://bit.ly/SOCMarketingQuiz (CLICK HERE) to take the Quiz and get your Strategic Marketing Planner
If someone were to ask you “what’s your purpose”, would you know the answer? For some, our purpose in life is so clear: we live and breathe it every day. But for so many others, it’s a much more difficult question. Finding our purpose can mean so many things. It may feel tricky to really identify your ‘why’ in life when it sometimes feels like you don’t even know ‘how’, ‘when’... or ‘what’ you’re even doing tomorrow! In this episode, I'd like you to meet Shuhada. She is a lawyer-turned-life & business coach whose life was completely transformed once she discovered (quite by accident) her true purpose. Shuhada now wants to help you to identify your purpose, and show you how doing so can change your life- and thus your business- for the better, as it did for her. In this episode, you’ll hear about: [0:00]- Shuhada’s story [5:45]- Key things to think about to tune into your purpose [8:55]- 3 questions to ask yourself [12:30]- How do you identify real purpose [14:20]- Setting yourself limits [22:39]- Shuhada’s mantra [24:00]- A must-read book
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify https://www.audible.com.au/pd/Think-and-Grow-Rich-Audiobook/B00FGF4YZQ?bp_ua&source_code=M2MORSH0714160030&source_code=M2MOR0002SH022414&ds_rl=1252391&gclid=EAIaIQobChMIz9qdkbGp5AIVzw0rCh1jRwJpEAAYASAAEgL-ZPD_BwE&gclsrc=aw.ds (CLICK HERE) to check out Think and Grow Rich by Napoleon Hill https://www.instagram.com/myryl.co/ (CLICK HERE) to see Myryl on Instagram https://myryl.co/ (CLICK HERE) to check out the Myryl website Strategic Marketing Planner- Quiz http://bit.ly/SOCMarketingQuiz (CLICK HERE) to take the Quiz and get your Strategic Marketing Planner I’d love to hear more from you about your purpose. Do you know yours? What’s blocking you, if you don’t? I think we should chat more about this over messenger. Knowing your purpose is such a huge part of moving the needle when it comes to your business, so I think it’s something really important to cover. So come and http://bit.ly/ChatWithSOC (chat with me in messenger) about it and we’ll dive into things more in-depth.
It’s time. It’s time to stop and ask yourself, once and for all… How effective are your Social Media marketing efforts... really? How much effort do you put into Social Media marketing… really? Do you have a clear plan, a strategy… when it comes to Social Media marketing… really? Luckily, in this episode of the podcast, I’m going to provide you with 5 foundational steps which you need to be nailing in order to say you’re a #marketingboss! There’s no quick-fix when it comes to marketing online. I see so many Salon Owners looking for a one-off solution… but in reality, this just means a one night stand! What you really need is something more long term… it’s more like a marriage, or learning to drive… you need to work on it over time to get it perfect! So listen in to this podcast to hear how, and then come and https://m.me/salonownerscollective?ref=w7091885 (chat with me) if you're ready to take your business to the next step. In this episode, you’ll hear about: [0:00]- My question to you [5:10]- Marketing: it’s like dating [11:00]- My 5 Step Strategy [14:58]- Step #1: The Attraction Formula [16:41]- Step #2: Creating & Planning your Content [17:40]- Step #3: The Know-Like-Trust phase [22:15]- Step #4 Get em’ in Your Chair [24:30]- Step #5- Delight and Retain [26:00]- The 4/90 rule [27:30]- Turn Likes into Bookings
Recommended Links https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify http://bit.ly/LarissaMacleman16BLOG (CLICK HERE) to read more about this topic on the blog!
What have you done today to prioritise your own self-care? As hairdressers and therapists, let alone business owners, we can so often become all too focused on caring for our clients and prioritising other people so much- team, family, friends- and somehow leave ourselves out of the picture! What you need to be doing is treating yourself like you’d treat those other people. In today’s episode of the Podcast, I'm chatting with Tracy Manu. Tracy has a coaching business, Blossom with Tracy Manu, where she helps empower and support female business owners like yourself who want to show up more for themselves, and in turn, other people. Even though it can feel like putting others first is the right thing to do, if you aren’t paying yourself enough attention then you cannot, in fact, show up for others as well. You’ll also hear a few strategies to help you in dealing with team dynamics and other life stresses while not losing sight of yourself ...plus some tips on prioritising self-love and self-care. In this episode, you’ll learn about: [0:00]- Meet Tracy [1:00]- A day in the life [1:50]- Self-care for hairdressers [3:20]- How can we put ourselves first for a change [8:35]- Figure out what is and what isn’t working [12:10]- Dealing with team dynamics and other life stresses [21:00]- Things we should all be doing to take care of ourselves [31:40]- Tracy’s recommended resource & social links
Recommended Links https://brenebrown.com/videos/anatomy-trust-video/ (CLICK HERE) to check out Brene Brown speaking about her The Anatomy of Trust https://www.instagram.com/blossomwithtracymanu/ (CLICK HERE) to check out Tracy on Instagram https://www.facebook.com/groups/361978007973982/?ref=bookmarks (CLICK HERE) to come and chat with me in the Salon Owner's Collective Facebook Group https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify Get to know us: You want to grow but you feel stuck.You have the grit, determination, and the mindset to make your salon a booming success. What you’re missing is the solid business framework needed to create a foundation for growth, build a team and profitability for your salon. Want our help? https://m.me/salonownerscollective?ref=w7091885 (Click here to chat with me) about how we can help you and your team grow... (actually chat with a real human) Join the SalonBot Free Masterclass - Turn Likes into Bookings The SalonBot Masterclass takes you through the 5 step strategy to Turn Likes into Bookings using Messenger Marketing - brought to you by SalonBot. As part of this 'tell-all' masterclass, you will learn how to create a long term strategic marketing plan to attract quality clients into your salon... (no longer relying on Dollar Deal marketing). https://m.me/salonownerscollective?ref=w7077302 (Click here to save your seat. )
Did you know that in Manila, it is illegal for boys’ hair to be touching their collar whilst attending school? Sometimes it may feel like what we do in the Hair & Beauty Industry is for cosmetic reasons only… but in actual fact, these services can be so incredibly vital in so many ways that we may never even think about. In this episode of the Podcast, I’m chatting with Selina Tomasich, the CEO of Hair Aid. Hair Aid is an Organisation who sends hairdressers to developing countries to run a 5-day course, teaching people in critical poverty 5 basic haircuts and a basic hair cutting tool-kit. These people come away with the important and incredibly useful knowledge of how to cut hair, not only for their own families but also for others in return for food, supplies, or even money. The volunteers are hairdressers, like yourself, who take this as an opportunity to give back to their own communities and those abroad who are in need. Tune in to hear more about Hair Aid and how you can get involved in this amazing cause! In this episode, you’ll hear about [0:00]- Meet Selina [1:45]- What is Hair Aid? [4:10]- How did Hair Aid Start? [14:40]- How has Hair Aid Developed? [16:38]- How you can get involved [19:40]- Selina’s mantra
Recommended Links https://hairaid.org.au/ (CLICK HERE) to check out the Hair Aid website https://www.instagram.com/hairaidinc/ (CLICK HERE) for Hair Aid on Instagram Get to know us: Grab a free copy of my guide, http://bit.ly/freedomandprofitguide (5 Steps to Freedom & Profit).
This Guide will tell you more about yourself than you ever thought possible. It will help you turn your Salon weaknesses into your greatest strengths, help you master your fears, and teach you how to create MORE Freedom & MORE Profit in your life and business. Click http://bit.ly/freedomandprofitguide (here) to grab your copy. Join the https://www.facebook.com/groups/361978007973982/ (Salon Owners Collective Facebook Group)
Connect with like-minded Salon & Spa Owners; who are running businesses and growing teams. In this group we talk about how to grow and scale your Salon and team, create momentum and step out of working IN your Salon so you can work ON it. Click https://www.facebook.com/groups/361978007973982/ (here) to join the group.
When you first opened your own Salon, things were good. You enjoyed the freedom and autonomy of doing things your way, and you finally felt like you were doing what you were meant to be doing. I know I felt this way when I first opened my Salon. I remember thinking to myself “yes- this is why I’m in business!” I enjoyed every part of what owning a business was like. But little did I know, as your success and your business grows, the things that used to work for you, start to break. Things started to change! Like having to hire and fire staff, and marketing my business... I’m sure you know all about this. What I didn’t realise at the time is that there are different roles you need to take on, as a business owner, as your business grows through different stages. In this episode of the Podcast, I am going to chat about the main 3 roles that Salon Owners have to take on in the main 3 stages of business growth. I will talk you through how you can step into the different roles with conviction and make it through the most difficult stage. In this episode, you’ll learn about: [0:00]- What got you ‘here’ won’t get you ‘there’ [3:14]- The first role- The Operator [5:04]- The second role- The Manager [6:19]- The third role- The CEO [8:30]- How to get through the Manager stage- the hardest one [10:57]- Things you can do to step off the mouse wheel [16:35]- My invitation for you
Recommended Links https://salonownerscollective.com/podcast/ditch-the-fear/ (CLICK HERE) to listen to my Podcast Ditch the Fear https://salonownerscollective.com/full-immersion-program/ (CLICK HERE) to join my Full Immersion Programme https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to sign up for the Freedom & Profit Hub https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group
Your clients want to be seen, they want to be heard, and most importantly… they want to be understood. Did you know that 95% of hairdressers believe they do full and thorough consultation of every client, yet only 7% of salon guests feel they’ve had a full hair consultation at least once in their lives? As an industry who prides ourselves on serving clients and satisfying their every want and need, why are we lacking so drastically in this all-important area? In this episode of the podcast, I’m chatting to Richard Kavanagh. Richard’s list of accolades is long, ranging from being the Global Creative Director for Rodney Wayne and 5 time award winning Australian Session Stylist of the Year, to Creative Director for GHD (Aus/NZ) and a Global Redken Artist. However, most significant to our chat today, is his latest business venture- Piiq Digital. Piiq, a Smart Mirror for Salons, reflects Richard’s passion when it comes to the importance of the consultation process. In our chat, we will go over why this process is so incredibly vital, yet so often overlooked. We will explain how you can implement more thorough consultations within your Salon and why you need to do this if you want to build trust with clients, improve your rebooking rate, and ease the anxiety of new clients. In this episode, you’ll learn about: [0:00]- Meet Richard [2:16]- The importance of client consultations [13:44]- If consultations are so important.. Why aren’t we doing them properly? [26:24]- Committing to change, and practice makes perfect! [31:40]- What is Piiq? [35:50]- Richard’s mantra [38:40]- Richard’s recommended resources [40:40]- Links to check out!
Recommended Links http://hairbrainedconversations.libsyn.com/ (CLICK HERE) to check out the Podcast Hairbrained Conversations https://www.dancarlin.com/ (CLICK HERE) for Dan Carlin's Hardcore History https://www.instagram.com/richardkavanagh/ (CLICK HERE) to check out Richard on Instagram http://www.piiqdigital.com/ (CLICK HERE) to find out more about Piiq https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify
Let’s face it, whether you own 1, 2 or 10 Salons- balancing your time and attention between all your different roles can be TOUGH. There are staff members to manage, on floor operations to oversee, and all the behind the scenes jobs like accounts, paperwork, marketing, sales management and other business activities that non-business owners don’t even think about… the list just goes on and on! It can feel never-ending. You want to grow and expand your business, but there’s just so much to do! In this episode of the Podcast, I’m chatting with Chelle Neff, who has grown her Salon Urban Betty in Austin, Texas, from being a 6 chair, booth rental salon, to now having 2 locations with 58 employees. Chelle’s journey has not been easy. The opening of her second Salon started off as a 2 week job, but ended up taking almost a year. Chelle wants to pass what she’s learnt from this rollercoaster experience on to other Salon & Spa Owners like yourself. In the episode, Chelle and I chat about the different dynamics between a smaller and larger Salon, and her top tips on how to make sure you’re ‘showing up’ in all the places. Chelle dives into topics ranging from team politics to budgeting and the simple ways that she stays connected with each member of her large team. We discuss things like, how to know when it’s time to open another Salon, and how to remain present within your growing business. In this episode, you’ll learn about: The rollercoaster of growing your business Handling team dynamics Differences between larger and smaller salons Budgeting realness How to balance time and effort When is the right time to open a second salon
Recommended Links https://salonownerscollective.com/podcast/successful-salon-management/ (CLICK HERE) and https://salonownerscollective.com/podcast/make-work-whatever-takes/ (HERE) to listen to my other Podcasts with Chelle https://www.ted.com/talks/brene_brown_on_vulnerability/transcript?language=en (CLICK HERE) to watch Brené Brown's Ted Talk about leaning into the uncomfortable https://www.amazon.com/Little-Voice-Mastery-Between-Extraordinary/dp/1590792157 (CLICK HERE) to check out Blair Singer's Book Little Voice Mastery https://www.instagram.com/urbanbettysalon/ (CLICK HERE) to see Urban Betty on Instagram https://urbanbetty.com/ (CLICK HERE) to see Urban Betty's Website
Almost every Salon Owner starts off as a hairdresser or therapist. What does this mean, you ask? Well, usually it means that we go into owning a business blind, with no idea how challenging it’ll be, and making a lot of mistakes as we go. But, you know what? That’s ok! In this Episode of the Podcast, I’m chatting with Steve Corthine, or as most people know him: Stevie English. Steve is a Salon Owner who, like so many of us, admits to having made every mistake possible. Stevie’s Salon, Stevie English Hair, has an unmissable personality that has so clearly come from his own uniqueness and identity. Steve believes that this brand culture and identity has been the key to his success, and says that the brand is what people buy in to. We chat about how to stay consistent in your branding, and how clarity is vital in order to do this. Steve shares his tips on how he manages his team of 18, which includes strong values around education, goal setting, rules & regulations, and knowing the numbers. In this episode, you’ll learn: It’s ok to make mistakes Staying true to yourself and your beliefs How to have a clear cultural standpoint and definitive brand All about the importance of core brand values Being consistent Having clarity around your brand Managing a team
Recommended Links https://www.instagram.com/stevieenglish/ (CLICK HERE) to check out Stevie's personal Instagram https://www.instagram.com/stevieenglishhair/ (CLICK HERE) to see Stevie English Hair Instagram http://Stevieenglish.com.au (CLICK HERE) to check out his website https://open.spotify.com/show/6vZZEmuXlAiguEYh9UdRJ9 (CLICK HERE) to check out our Podcast on Spotify
Do you ever feel misunderstood by your team… or maybe like no one takes you seriously? As a Salon Owner, it can sometimes feel tricky balancing your position as the CEO and your position within your team. You end up taking on too much and having too many things on your plate at once. Newsflash: this will only result in you being overworked, overtired and overwhelmed! You need to step into your role as The Queen. You are the most important person in your business, just like a Queen or King is in their Empire. And I don’t mean this in a conceited way. It’s not selfish; it’s just a fact that as the CEO, you are different from the other people in your business. This is why you need to give yourself full protection. In this week’s Podcast, I’m talking all about why, as a business owner, you need to guard yourself like the Queen that you are. So tune in to this episode of the Salon Owner’s Collective Podcast to hear more about why you need to give yourself full protection, and steps you can take to do this. This week you’ll learn about: How to give yourself full protection Why you are different from others in your business Ways to prioritise yourself so that you can show up for other people Avoiding shiny objects Testing your conviction
Recommended Links https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to sign up for the Freedom & Profit Hub https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group https://www.instagram.com/hairbiz1010/ (CLICK HERE) to check out the Salon Owners Collective on Instagram
Do you ever wonder, “how can I set myself apart from all of the other Salons & Spas out there?” You know that your brand rocks and that you’d be the perfect fit for so many people... so how can you tell people that? The answer? People don’t want goods and services, they want something to believe in. In this episode of the podcast, I’m chatting with Monica Shepard. Monica’s business ‘Mark My Words’ is a copywriting company who believes in bringing brands to life through storytelling. I know that it can be so tempting to write on your website and Facebook page all about how good you are at seamlessly blended foils, and how you are the experts at balayage. But at the end of the day, every other Salon is saying exactly the same thing! People want to know what you can do for them, and what makes you different from every other similar business out there! It is your individual story that makes you different from everyone else. So tell people about that! Monica believes that we need to create a sense of experience through the way we write about our businesses. We will chat about how to make your customer the hero of your story, and how you can tell people why they should choose you. Sometimes, we can be so focussed on booking clients that we forget about what is actually like to be a client. In this episode, you’ll learn about: How to bring your brand to life with words Ways to set yourself apart from other salons Making your customer the hero of your story How to avoid writer’s block Understanding your ‘why’
Recommended Links https://www.amazon.com/Lead-Story-Crafting-Narratives-Captivate/dp/0814420303 (CLICK HERE) to check out Paul Smith's Lead With a Story http://www.markmywords.co.nz (CLICK HERE) for Monica's Website https://www.instagram.com/mark.my.words.nz/ (CLICK HERE) to see Mark My Words on Instagram https://salonownerscollective.com/full-immersion-program/ (CLICK HERE) to check out Larissa's Full Immersion Program https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to sign up for the Freedom & Profit Hub
Do you ever wish you could transform your life— from no sleep, to well-rested... from crippled by fear and anxiety, to confident and living outside of your comfort zone? In this episode, I’m speaking to Taylor Rae. Taylor’s business, the Strong Babe Collective, is all about empowering women to grow and get past the fear and the overwhelm. Taylor Rae is an expert on this. She owned a business that she committed herself to in every way possible- working 80 hour weeks, getting little to no sleep... all in an attempt to ‘hustle’ and ‘grow.’. But do you know what really happened? This overwhelming lifestyle led her to have a break down at 25. She was grinding and hustling to her own detriment. Now, she has taken this as a lesson she needs to pass on to others. In the episode, Taylor Rae will share with you her tips on how to be ‘full’ instead of ‘busy’, and how to trust that everything that happens is happening for you... not to you. Taylor believes that we need to celebrate fear and failure in order to grow, and that the best version of you lives outside of your comfort zone. In this episode, you’ll learn about: How to transform your life for the better Why you should grow, for yourself Be ‘full’, not ‘busy’ How to move through fear Why you should celebrate failure Ways to express gratitude
Recommended Links https://www.amazon.com/Power-Now-Guide-Spiritual-Enlightenment/dp/1577314808 (CLICK HERE) to check out Eckhart Tolle's book The Power of Now https://www.strongbabecollective.com/listen-to-the-podcast (CLICK HERE) to listen to Taylor Rae's Podcast https://www.instagram.com/strongbabecollective/?hl=en (CLICK HERE) to see The Strong Babe Collective on Instagram http://Strongbabecollective.com (CLICK HERE) for The Stong Babe Collective's Website https://salonownerscollective.com/full-immersion-program/ (CLICK HERE) to check out Larissa's Full Immersion Program https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to sign up for the Freedom & Profit Hub
It’s a fact: recruiting the right team and then keeping them around is perhaps the biggest struggle faced by Salons. Almost every day, I get questions from Salon Owners asking how they can attract more employees, and how to make them stick around. In this episode I’m chatting with Janine Simons, an Industry Leader in recruiting and retaining a fun loving loyal team within her Salon. What’s her secret? Well, it’s simple really- it’s all about creating a "Shite-I-Love-My-Job" team culture. Janine has been able to grow 2 super successful Salons and stay out of on-floor operations by making sure she focuses on her team so that her team can focus on their clients. We chat about some simple (yet highly effective) tips that you can implement in your Salon to make recruiting and retaining a team so much easier. Janine will explain how she challenges her team right from the recruitment process, and why you shouldn’t be scared of doing this too if you want to attract the right person. In this episode, you’ll learn about: How to look after your team like you do with your clients How to run a team without having to be there Building team culture Creating strong clear boundaries Challenging your team Creating a great interview process
Recommended Links https://www.amazon.com.au/Leaders-Eat-Last-Together-Others/dp/1543614620 (CLICK HERE) to check out Leaders Eat Last by Simon Sinek https://mixergy.com/ (CLICK HERE) for the Mixergy Podcast https://www.instagram.com/hairbiz1010/ (CLICK HERE) to see Janine on Instagram https://www.instagram.com/mane_salon/ (CLICK HERE) to check out Mane Salon's Instagram https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to sign up for the Freedom & Profit Hub
When I first opened my Salon at 20 years old, I had no idea what true profit even was, let alone how to make it. Each year I grew more and more frustrated as my annual profit was reading the same number. I craved growth, but didn’t know what I should be doing differently. That’s when I realised: profit is a choice. I owed it to my team, my clients, my business... and most importantly, myself. I had the push that I needed to make some simple changes so that I could make profit my priority. In this episode of the Podcast, I want to share with you my 5 key steps to making profit a priority. To become profitable, you need to make the choice to make profit a priority, daily. Today, I’ll chat all about these 5 steps and how you can integrate them into your everyday life as a Salon Owner. It’s all about knowing your numbers, having a purpose for your money, making budgeting easy, putting profit first and knowing what profit is for you. And while these steps may sound daunting, I promise you- if I can do it, then you can too! In this episode you’ll learn: How to prioritise profit Making profit a choice Why you need to know your numbers The reason why money needs a purpose All about making budgeting easy What is profit for you?
Recommended Links https://www.chicmoneymasteryacademy.com/ (CLICK HERE) to check out Jessica Giles and Chic Money Mastery https://profitfirstbook.com/ (CLICK HERE )to get the book “Profit First” by Mike Michalowicz https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join me in the Salon Owners Collective Facebook Group
Do you ever stop and ask yourself, “WHY am I doing this?” As a Business Owner, it can be easy to get into the habit of marketing how and what you think you should be marketing, without stopping to think why you’re actually doing it. Today I’ll be joined by Kim Barrett. Kim’s business “Your Social Voice” sets out to help business owners do what they do best, and taking the pressure away from you as an owner, when it comes to doing all the marketing. I think we can all agree when I say that we didn’t get into the hair and beauty industry so that we could become a Marketer. We got into the industry because we love hair, beauty and serving our clients. So it can sometimes feel daunting when you know you should be marketing your business online and on socials, but you’re not really sure where to start. Today, Kim and I chat about what is the #1 Key Factor to marketing your business online moving into 2020. Kim will explain how to change your focus to building connections rather than growing your ‘likes’, and why you should stand up and take note of this. You need to identify and get clear on the purpose of your business if you want your online marketing to be successful. In the episode, Kim goes over how you can find your purpose and utilise that to create engaging campaigns, and how you can tap into the problems of your potential clients so that they actually want to listen to you. You will learn: What kind of content really works on Social Media How to figure out why you’re doing this Ways to create engagement online Why you should have an ideal client
Recommended Links https://www.audible.com.au/pd/The-Goal-Audiobook/B00IFGHAFY?source_code=M2MOR0002SH022414&gclsrc=aw.ds&ds_rl=1252391&gclid=EAIaIQobChMIhoGf1IPC4gIVmCQrCh0sPQsgEAAYASAAEgIDiPD_BwE (CLICK HERE) to listen to “The Goal” by Dr Eliyahu Goldratt http://www.yoursocialvoice.com.au (CLICK HERE )to check out the Your Social Voice Website https://www.facebook.com/yoursocialvoiceaus/ (CLICK HERE )to see Your Social Voice on Facebook https://www.instagram.com/realkimbarrett/ (CLICK HERE )for Kim’s Instagram Page https://www.facebook.com/groups/SalonMarketingCollective/ (CLICK HERE) to join the Salon Marketing Collective Facebook Group
Have you ever hosted an event in your Salon? In any career, continuing education in your chosen industry is vital to your growth. That could be attending seminars, events, or even listening to Podcasts (woohoo!) But what's more important than only encouraging your Team to be engaged in the industry is encouraging them to be an active part of your Business. A great way to do this is by hosting events. In this episode, I'm chatting with Kate Reid. Kate’s Hair Journey has taken her to great heights- from Australia to the USA, where she works as the Global Colour Director for Kevin Murphy’s Colour Me range. Kate is passionate about education within the Salon Industry, and today she’ll tell us all about why we should be, too. There are so many opportunities now to connect with clients on Social Media, but it doesn’t mean that online and in the chair are the only real chances you have to talk with them. Kate explains how putting on events can actually help you connect with your clients and your team in a way that is more personal for your clients, and also more involved for your Team. Kate will talk you through the process of planning a successful event and tell you how to delegate more and more to your Team—and why this is so essential. In this episode you’ll hear about: Why you should be hosting and attending Salon Events How to get your team more engaged in the Industry Ways that Events can provide you with Social Media Content Batching Content The process of hosting an event How to identify your Brand Culture
Recommended Links https://www.mastersofbalayage.com/ (CLICK HERE) to check out Masters of Balayage https://edwardsandco.com.au/education/ (CLICK HERE) to find out more about Seminars with Jaye Edwards https://www.instagram.com/hairfashionstyler/?hl=en (CLICK HERE) for Kate Reid on Instagram https://www.youtube.com/channel/UCBttfdVd9-cCCL192bXKkJA (CLICK HERE) to see Kate’s Youtube Channel https://www.facebook.com/pg/hairfashionstyler/jobs/571002299962711/%C2%B7 (CLICK HERE) if you want to check out Kate’s Facebook Page https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join me on the Salon Owner's Collective Facebook Group
The key to hiring your ideal team in 2019 is simple: it’s just like dating. Sounds crazy, right? I know what you mean. But in reality, the goal is the same: attracting people who will be perfect for you… and your business In this episode of the Salon Owners Collective Podcast, I’m chatting all about how to attract your ideal employees. There are 3 key steps to doing this. The first step is to capture the attention of potential employees, there are several things you must remember in order your search for the perfect team to be successful. When I owned my own Salon, I was determined to find a steady stream of perfect team members - because the universal truth is that no-one will stay forever… so I knew I needed to be ready, at the drop of a hat. Today I’ll explain why you should be the same. Your team is essential to your Salon: they can make or break your success. This episode is all about how to attract and find a great team, and how exactly you can do that, too. In this episode you’ll hear about: Why finding your perfect team is just like dating How your team can be your strength or weakness 3 steps to creating attention-grabbing ads The process that will attract a rockstar team How to speak to your ideal employee in your ad
Recommended Links https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to sign up for the Salon Owner’s Collective Hub to take the essential steps toward Freedom & Profit https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (CLICK HERE) to check out the official guide: How to Attract a Rockstar Team https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Group
Being different can feel scary. People might doubt you, and you might even doubt yourself. But, it turns out, being different is one of the main keys to success in the Salon Industry. In this episode, I’m chatting with Lauren Robertson, the founder and owner of Melbourne’s Vision Blonde Salon. Lauren shares her story about how she gained over 25,000 Instagram followers in 3 years. Lauren believes that the key to her success is the point of different her Salon has. As a blonde concept Salon in Melbourne, Lauren had a lot of people questioning whether she would make it, with such a specialist market. Lauren chats to us all about how she gained success through being different and how she utilised Instagram to achieve this. She shares some valuable tips on how you too can grow your Instagram following, and how believing in your dream whole-heartedly, and really trusting your gut, can be the most powerful driving factors for success. In this episode you’ll hear: Why it’s important to be different Instagram as a tool to market your business How to grow your social following Tips for a great Insta feed Reasons why consistency online is important Relevancy and how to achieve it
Recommended Links https://www.instagram.com/melbournehairblogger/?hl=en (CLICK HERE) to check out MelbourneHairBlogger on Instagram https://www.instagram.com/visionblonde/?hl=en (CLICK HERE) for Vision Blonde’s Instagram https://www.facebook.com/visionblonde/ (CLICK HERE) for Vision Blonde on Facebook https://www.visionblonde.com.au/ (CLICK HERE) to see the Vision Blonde Website
As a Salon Owner, managing your staff can be ever so frustrating, not to mention attracting new staff and keeping them around. It feels like they just don’t have the same passion that you did when you were just starting off! It’s so easy to sit around and blame them for not wanting to work with you... But after a while, I think you have to stop and ask yourself- “what could I be doing better?” In this episode, I’m talking to Alan Austin-Smith. Alan is a Salon Owner turned author and motivational speaker, whose company ‘The Fantastic Hairdresser’ is all about why being GOOD simply isn’t enough anymore- you need to be fantastic. Alan and I chat about why it’s actually your opportunity, as a Salon Owner and Boss, to spark a passion within your team, and how to engage them so that they can fall in love with the Industry, and your Salon, just like you did. Essentially, it’s time to start thinking about what you could do better. Alan gives some super helpful tips on how to attract and keep young stylists on board, and how to change people’s minds about the Salon Industry. In this episode you’ll hear about: How to spark passion within your Team Differences between being a good hairdresser and being fantastic The importance of customer service and experience Changes that are happening within the Salon Industry Taking responsibility to engage your team How to think creatively within your job
Recommended Links https://www.amazon.com/Could-Tell-You-Just-Thing-ebook/dp/B01F5D2XS8 (CLICK HERE) to check out Richard Reid’s book- If I Could Tell You Just One Thing https://www.instagram.com/hairbysammcknight/?hl=en (CLICK HERE) to find Sam Mcknight’s Instagram https://www.instagram.com/sallymontaguehairgroup/ (CLICK HERE) for Sally Montague on Instagram https://www.instagram.com/sallybrookshair/ (CLICK HERE) to check out Sally Brooks’ Instagram https://visiblechanges.com/ (CLICK HERE) for Visible Changes' Website https://www.instagram.com/alanaustinsmith/ (CLICK HERE) for Alan’s Instagram page https://www.instagram.com/thefantastichairdresser/ (CLICK HERE) if you’re interested in The Fantastic Hairdresser on Instagram https://www.thefantastichairdresser.com/ (CLICK HERE) for The Fantastic Hairdresser’s Website https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join the Salon Owners Collective Facebook Page
Would you like to be called “Hairdresser of the Year” someday? For Megan Panozzo, the chance to win this coveted award was too much for her to pass up on. Once Megan had set her mind on winning the award, she wasn’t letting anything get in her way, Now, a couple of weeks after being named South Australian Hairdresser of the Year 2019, Megan wants to share some of her amazing advice with you. She covers everything from team dynamics to spreadsheets, and client interactions. In our chat, Megan covers the key, fundamental changes that she has implemented in her Salon so that it doesn’t fall apart in her absence, and so that her team and herself are held accountable for the Business to succeed. Megan will cover some simple steps you can use so that your team can get more involved in the business side of things, and how to make this more interesting for them. Because, after all, there’s no point fckng around. In this episode you’ll hear about: How to get your team involved in the business side of things Managing people vs. Managing numbers Ways to hold ensure both yourself and your team stays accountable The importance of a self-sufficient team Why detailed consultations with clients can be so effective Reasons why you should be transparent with your team
Recommended Links https://www.audible.com.au/pd/You-Are-a-Badass-at-Making-Money-Audiobook/B06W2LG6Q6? (CLICK HERE) to check out Jen Sincero’s You’re a Badass at Making Money on Audible https://gimletmedia.com/shows/without-fail (CLICK HERE) to listen to Without Fail by Gimlet Media https://www.instagram.com/meganpanozzo_creative/ (CLICK HERE) for Megan on Instagram https://www.instagram.com/inawesalon/ (CLICK HERE) to check out In Awe Salon on Instagram
Marketing your business on Social Media can feel tricky. There’s always more to be learned, more to be said and more to be done. Most importantly there’s always more competition, each and every day. Sometimes it’s tempting to throw in the towel and give up altogether. But in today’s Podcast, my guest Nicole from Melbourne Hair Blogger will tell you why you shouldn’t quit. Nicole is a hair stylist turned Instagram extraordinaire, who runs a business helping Salons with how to utilise Social Media to their best ability. She understands what it’s like to work in the Salon Industry and applies those skills into teaching Salon Owners like yourself how to be found, grow, and communicate using Instagram. Today, Nicole covers 4 main steps you should be taking to ensure the best use of Instagram possible for your business. So be sure to tune in as we chat about all things Social Media- from handles to aesthetics. Tune in to hear about: How to be found on Instagram The difference between a Handle and a Name and why this is significant The importance of aesthetics Interacting with people online Building personality on your Instagram Page Why you should be supporting other local business online 4 key ways to grow your Social Media
RECOMMENDED LINKS https://www.instagram.com/melbournehairblogger/?hl=en (CLICK HERE) to check out Melbourne Hair Blogger on Instagram https://www.instagram.com/jamiedanahairstylist/?hl=en (CLICK HERE) for the Melbourne Hair Blogger Website https://www.instagram.com/socialsalonschool/ (CLICK HERE) for Salon Social School on Instagram https://mumswithhustle.com/blog/ (CLICK HERE) to listen to “Mums with Hustle” By Tracy Harris https://www.hairloveretreat.com/podcast (CLICK HERE) to listen to “Hair Love Radio” by Elizabeth Faye
The life of a Salon Owner is so multi-faceted. Not only do we have our businesses to look after, but we have personal responsibilities, and on top of that, we need to look after ourselves. In this episode of the Salon Owner’s Collective Podcast, I answer questions from you, Salon Owners listeners. I talk about letting go of some of the responsibilities within your Salon, in order to work on growing the business, and juggling #Mumlife with business life. You also asked for a sneak peek into “day in the life of Larissa!” When it comes down to it, we all need to implement some level of balance and perform some sort of juggling act within our lives. Whether or not you’re a Business Owner and Mum like myself, I give you permission to let go of trying to always ‘do it all’. So, be sure to tune in to how to gain clarity within your business so that you don’t have to wear all the hats, and how doing so can make the juggling act a little less complicated. In this episode you’ll learn: Where to start when you want to step back and grow your Salon How to relinquish control within your business so that you have time to work on your business Ways to gain clarity about the direction in which you’re moving Fundamental steps to follow in order to succeed All about juggling #Mumlife with Business life Tips on working smarter not harder What a “day in the life of Larissa” is really like
As social media dominates the Salon Industry more and more, it is so easy to get caught up in the world of followers, likes and comments. It is so easy to allow your perception of your own success, and others’ success, to be skewed by Social Media. And it is so easy to forget why you’re even posting and who you’re even posting for. In this episode of the Podcast, I am joined by Jamie Dana. Jamie and I discuss how to accomplish those goals that you have for your business by making use of the tools you have right in front of you. When it comes to Social Media, it is important to take a step back and remember your “why.” Today, Jamie tells us how to do that, and how to have fun with Instagram in a way that can be both beneficial for you and your clients. When you’re having a dull, quiet season and you’re constantly going uphill and against the grind, there is a way to come out on top. Make sure you tune in below to hear how. In today’s episode you’ll hear: How to rethink your approach to posting Why simply being present on Social Media isn’t enough What to do to start a conversation with your followers Ways to boost engagement with clients online Tips for adding value to your content All about remembering your “why”
RECOMMENDED LINKS https://www.instagram.com/jamiedanahairstylist/?hl=en (CLICK HERE) to check out Jamie’s Instagram https://www.youtube.com/channel/UCQRi9AqAtLRkzzmxcdc5kKg (CLICK HERE) for Jamie’s Youtube channel https://www.youtube.com/https:/jamiedana.lpages.co/oh-hot-gram-salespage-new-template-doors-closed/UCQRi9AqAtLRkzzmxcdc5kKg (CLICK HERE) if you’re interested in Jamie’s step-by-step Instagram Program https://podcast.jennakutcher.com/ (CLICK HERE) to listen to Jenna Kutcher’s Podcast- “Goal Digger” https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making/dp/073521414X/ref=as_li_ss_tl?ie=UTF8&linkCode=ll1&tag=obsidian-20&linkId=90d16b75913b95fb2a6d39718c588102 (CLICK HERE) to buy “Profit First” by Mike Michalowicz https://podcast.jennakutcher.com/ (CLICK HERE) for Mike Michalowicz’s book “The Pumpkin Plan” https://www.amyporterfield.com/amy-porterfield-podcast/ (CLICK HERE) for Amy Porterfield’s Podcast- “Online Marketing Made Easy”
Do you ever think about selling your salon, even for a second, only for the thought to get taken over by fear and guilt so strong that you just push it to the back of your mind? If you are anything like me, and my guest in today’s Podcast, you’ll have experienced this more than once. This week I am joined by Kylie-Ann Kobelt, who discusses her journey with selling her Salon. As a Salon Owner, it can often feel like your Salon is your baby. This is something I hear all the time, and something that is commonly accepted among many Salon Owners. However, being comfortable with the idea of selling your Salon is something I hear a lot less. Today, Kylie will talk about how to overcome the fear and guilt that is associated with selling your Salon. She’ll tell you how she went from self-sabotage to exhilaration- and how you can do that too. It’s time to get ahead of the game. In this episode you’ll learn: How to confront the idea of selling your salon, whether you intend to or not Tips for a successful sale Why having an ‘end in mind’ can be beneficial for your business in the present Kylie’s advice on how to admit you’re having a hard time When is the right time to sell your business
RECOMMENDED LINKS https://www.solutioncreator.com.au/sell-your-salon/ (CLICK HERE) for Kylie-Ann’s website and to learn more about whether you are ready to sell your salon. https://www.audible.com.au/pd/High-Performance-Habits-Audiobook/B076BV9Y86?source_code=M2MOR0002SH022414&ds_rl=1252391&gclid=EAIaIQobChMIlofg34yN4QIVwhuPCh2qGANtEAAYASAAEgJ1MvD_BwE&gclsrc=aw.ds (CLICK HERE) to get Brendon Bruchard’s audiobook “High Performance Habits.” http://bit.ly/freedomandprofitguide (CLICK HERE) for my free guide on ditching the overwhelm and moving into a life of Freedom & Profit
Do you ever dream of building beyond a single salon and scaling into multiple locations to create your own beauty empire? On this episode, I’m joined by James Carlisle and Lynden Mason, the Founders of Vivo Hair & Beauty, who are sharing the story of their journey from the optometry industry to building one of the most successful salon brands in New Zealand with over 80 salons. From defining your core values to building a team of winners, we’re covering all the critical keys to growing your salon to new heights. In this episode you’ll hear: How James and Lynden transitioned from the healthcare industry and owning a highly successful brick-and-mortar optometry practice and e-commerce contact lenses brand to being big players in the hair and beauty industry The mindset they realized is prevalent in the world of hairdressing and why it’s crucial for stylists to overcome and shift to be successful Their key elements for developing and standardizing a brand experience to set the stage for scaling your business
RECOMMENDED LINKS https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447/ref=sr_1_1?crid=1SYMN4BNDSQV1&keywords=start+with+why+by+simon+sinek&qid=1552321681&s=books&sprefix=start+with+why+b%2Cstripbooks%2C171&sr=1-1 (CLICK HERE ) to get Simon Sinek's book "How Great Leaders Inspire Everyone to Take Action" https://www.amazon.com/Why-We-Sleep-Unlocking-Dreams/dp/1501144316 (CLICK HERE) to get "Why We Sleep: Unlocking the Power of Sleep and Dreams" by Matthew Walker https://tim.blog/podcast/ (CLICK HERE) to listen to The Tim Ferriss Show Podcast https://salonownerscollective.clickfunnels.com/freedomandprofit (CLICK HERE) to download our free Freedom & Profit guide https://www.facebook.com/groups/361978007973982/ (CLICK HERE) to join our Salon Owners Collective Facebook group
In this episode, we’re answering a question from one of our members in the Salon Owners Collective group who is ready to transition out of the role of being the top sales stylist in her salon to becoming a successful salon owner and CEO. If you find yourself hitting the ceiling with your time, energy, patience, and profits, this is a must-listen episode that will illuminate the initial steps you need to take to move toward building a life and business of Freedom & Profit. In this episode you’ll learn: My personal journey in shifting my role from stylist to salon owner and the mindset changes I discovered are necessary to be successful Why it’s crucial to look at the transition as a series of steps rather than a giant leap What income generating activities you need to focus on as a salon manager and CEO How to energetically make the transition in a way that builds trust and gets your team onboard with your journey
RECOMMENDED LINKS https://salonownerscollective.clickfunnels.com/freedomandprofit (CLICK HERE) to get your free guide “The Freedom & Profit Formula” https://www.facebook.com/groups/361978007973982/?source_id=1550762231910796 (CLICK HERE) to join The Salon Owners Collective group
Do you find yourself famished or fixated on your next meal? Do you waste time wondering what you’ll wear to make you look a certain way or mass deleting photos you took for your social media because you didn’t like the angle? These are indicators of a mindset gone haywire, and if you truly want to live a life of freedom, you have to rein it in and rebuild your relationship with food and your body. And that’s exactly what my guests on today’s episode, Lauren and Jenna of The Body Love Society help women do so they can live their freest and happiest lives. In this episode you’ll hear: How Lauren and Jenna work to help women feel free around food and feel good about their bodies with their program The UnDiet Why releasing yourself from obsessing about food, exercise, and perfection is the key to accomplishing your biggest goals Mindset and confidence tips to help you transition away from “diet culture” and “all or nothing” thinking The definition of intuitive eating how this plays a role in our lives as business owners, women, moms, and partners
RECOMMENDED LINKS https://www.thebodylovesociety.com (CLICK HERE) to learn more about The Body Love Society on their website https://www.facebook.com/thebodylovesociety/ (CLICK HERE) to connect with Laura and Jenna on Facebook https://www.instagram.com/thebodylovesociety/ (CLICK HERE) to connect with Laura and Jenna on Instagram https://www.thebodylovesociety.com/podcast (CLICK HERE) to Listen to the How to Love Your Body Podcast https://www.amazon.com/Loving-What-Four-Questions-Change/dp/1400045371 (CLICK HERE) for recommended Book Loving What Is: Four Questions That Can Change Your Life by Byron Katie
You just attended a killer industry conference or completed an incredible workshop, and you can’t wait to get back to your salon and begin putting all your newfound knowledge into action with your team. But alas, reality hits. You’re slammed from the moment you walk back into the salon and everything you learned shifts to the back burner. Here to provide her expert insights on how to make that scenario one of the past is Vivienne Mackinder. Vivienne is the founder of HairDesignerTv, the ultimate online in-salon training system for novice to advanced hairdressers, a winner of 7 North American Hairstyling Awards, and the British Art Director for Trevor Sorbie. In this episode we discuss: The question you have to ask yourself before selecting any continuing education opportunity and Vivienne’s tips on what to look for to find the right fit How to translate your continuing education experiences and bring it back into your salon and successfully implement what you’ve learned Why it’s crucial to understand and hold onto the “why” behind your learning efforts What qualities Vivienne looks for in finding and hiring team members who are a natural fit with you and your brand
RECOMMENDED LINKS https://www.hairdesignertv.com (CLICK HERE) to go to Hair Designer TV's Website https://www.hairdesignertv.com/store/CQ2cFzwr (CLICK HERE) to go to Hair Designer TV's 7-day free trial https://www.facebook.com/hairdesignertv/ (CLICK HERE) to go to Hair Designer TV Facebook Page https://www.instagram.com/hairdesignertv/ (CLICK HERE) to go to Hair Designer TV Instagram https://www.instagram.com/VivienneMackinder/ (CLICK HERE) to go to Vivienne's Instagram https://www.youtube.com/user/HairDesignerTV (CLICK HERE) to go to Hair Designer TV You Tube Channel
Feel like Facebook is treating you like a lousy partner? You give, give, give and seem to get nothing in return. Or, in the case of Facebook, you post and post and post, but your reach feels abysmal. It’s time to get your fair share of your audience’s attention on Facebook, and the good news is that once you start capturing that attention and creating engaged connections, Facebook will only continue to reward your profile with more reach. But how do you get to the place of connection and an engaged community if your posts aren’t being shown in the first place? The answer: you follow these six simple tips for boosting your salon’s social media marketing. In this episode, we discuss: Why it’s critical to focus one person and one problem and double down on engaging with them How to demonstrate your expertise and craft posts that will grab your audience’s attention and pull them in closer The mistakes you might be making with your salon’s promotions that may be actually driving potential clients away The real secrets that lead to success for building your Facebook page’s reach
RECOMMENDED LINKS https://www.facebook.com/groups/SalonBot/ (CLICK HERE) to join the Modern Marketing for Salon Owners community where we share even more insights, support, marketing ideas and motivation to get you growing on Social Media https://www.salonmessagebot.com (CLICK HERE) to download our free guide on how to harness the power of Facebook Messenger, elevate your brand experience and attract clients like a #boss... without picking up your phone.
Do you have a hostage situation in your salon? No, not the nightmare scenario you’re envisioning, but still scary nonetheless, I’m talking about your salon’s success. And the person who’s keeping it hostage is you. Thankfully, with a few foundational steps, you can finally set the potential for your salon’s success free and begin seeing the business growth you dream of transition into your reality. In this episode you’ll learn: Why it’s crucial that you learn how to manage and control your time, plus my top tips on how to minimize constant hat-switching in your salon How to let go of the mental blocks you have around how you’re perceived, and shift your mindset into one of success rather than fear or doubt The trap you’ll inevitably fall into if you don’t prioritize your self-care and how it hurts your business
RECOMMENDED LINKS http://bit.ly/freedomandprofitguide (CLICK HERE) to get your free 5 Steps to Freedom & Profit Guide to learn the framework for finally achieving freedom in your life and salon. http://bit.ly/SOCStrategyCall (CLICK HERE) to schedule a strategy call with the Salon Owners Collective team to see how support and accountability can help you achieve the freedom and profit you desire.
From the moment your client chooses to book an appointment, their client experience has begun. Yes, there are a ton of moving parts when it comes to creating a outstanding client experience, but as today’s guest shares, it’s not enough to provide a “good” experience. The bar has been raised, and your client experience needs to be seamless. In this episode, I’m joined by Ryan, the CEO, and co-founder of Timely Salon and Spa Software, which is changing the way salon’s work to create smart systems that create an irresistibly seamless experience from not only the client perspective, but also for your salon’s team members. Key takeaways from this episode: Why it’s critical to understand your share values between your business and your customers Understanding the challenges our teams may face and how the bar for client experience has been raised across the entirety of the service industry The power of a correctly conducted consultation and how you must close the expectation gap Why you have to “JFDI” and loosen the reins to be a strong leader in your salon
When you tune in, be sure to subscribe and get access to all the resources mentioned in this episode. RECOMMENDED LINKS https://www.gettimely.com (CLICK HERE) to learn more about Timely https://www.instagram.com/timely/ (CLICK HERE) to follow Timely’s Instagram https://www.facebook.com/liketimely (CLICK HERE) to follow Timely's Facebook https://salonownerscollective.clickfunnels.com/how-to-attract-a-rockstar-teamw9w3p1j2 (CLICK HERE) to download How to Create a Rockstar Team https://salonownerscollective.com/podcast/life-changing-consultations/ (CLICK HERE) to Listen to Dario's Podcast https://www.gettimely.com/salon-consultation-app/ (CLICK HERE) to check out the Consult App for Hair Salons
Tired of the constant turnover and the exhaust and expense of having to find and train new employees only to have them leave a year later, if that? Today I’m talking all about team and how to build one full of rockstar stylists who will not only be with you for the long haul but significantly contribute to your company culture and your bottom line. It’s time to stop the churn from behind the chair and create a team that will help dial down your stress and overwhelm so you can ramp up your other business-building efforts. In this episode you’ll learn: My personal journey in going from broke, bullied, annoyed to building a team that brought my salon to seven-figures The 3-1-1 Rule and how it helps bring predictability to your team growth and retention so you’re not caught off guard when someone gives their notice Why it’s crucial to have a complete team building system all the way from attracting the right people to getting them integrated into your company culture How having this process in place will allow you to get out from behind the chair and assume your rightful role as CEO
To get all the recommended resources mentioned in this episode including the free “How to Attract a Rockstar Team” and “Freedom & Profit” guides see below! RECOMMENDED LINKS Never wonder where your next staff member is coming from and https://salonownerscollective.clickfunnels.com/optin-1162495912181097 (click here to get the free guide for How to Attract a Rockstar Team. ) Say goodbye to long hours and overwhelm and https://salonownerscollective.com/freedom-and-profit-download/ (download the free and revamped Freedom & Profit Guide.) Let’s keep the conversation flowing over in https://www.facebook.com/groups/361978007973982/ (the Salon Owners Collective Facebook group. Click here to join! )
Life can be a strange roller coaster, and sometimes you just need to ride it and take it for all its worth. In this episode i’m chatting with Salon Owner & Business Mentor, Cassandra Barrie. She shares her life insights and experiences within the industry, as well as deep diving into personal life lessons that she has overcome. She touches on: The Need to ask for Help Being Self Sufficient Letting go of Control Learning Lessons Just Fu*ken Do It
RECOMMENDED LINKS https://www.facebook.com/cassbarrie/ (CLICK HERE) to check out Cassanrda on Facebook https://www.facebook.com/groups/badassbosswithcassbarrie/ (CLICK HERE) to join Badass Boss and Cass Barrie Facebook Group https://m.me/dcutpage (CLICK HERE) to Chat with Diamond Cut SalonBot Messenger - Meet Dixie https://www.facebook.com/groups/secretsalonownerssociety/ (CLICK HERE) to join the Secret Salon Owners Society https://www.facebook.com/groups/uncomfortablecoachingcouch/ (CLICK HERE) to join Coffee With Carissa https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to check out the Salon Owners Collective HUB https://www.salonmessagebot.com/ (CLICK HERE) to find out more about SalonBot
When you take your client on a journey of leadership and show them what you recommend for them, you might notice a shift in how they approach and talk to you. Dario Cotroneo has developed a very unique approach to hairdressing & education resulting in exciting ways to learn and enjoy. During this episode we discuss the client experience and how in control we really can be just by slightly shifting our head talk. As you listen to our conversation, you’ll learn: Insights into ‘interviewing’ a client Getting your head prepared for the day Protecting Yourself Consultation Forms Budgeting Honest Conversations
To listen to the first half of the podcast http://bit.ly/DarioCotroneoPODCAST (CLICK HERE). We discuss raw emotion, chemicals for feelings and why we as stylist need to acknowledge that what we do is much more than just styling hair. RECOMMENDED LINKS https://dcieducation.com/ (CLICK HERE) for more information about DCI Education https://dcieducation.com/welcome-to-the-gino-fossano-scholarship/ (CLICK HERE) to Learn more about the Scholarship for Apprentices https://www.instagram.com/DCI_education/ (CLICK HERE) to Follow DCI on Instagram https://dcieducation.com/dario-cotroneo/ (CLICK HERE) to read more about Dario https://www.sodashi.com.au/product/start-ups-self-care/ (CLICK HERE) for Recommended Book - Start Ups & Self Care by Megan Larsen https://salonownerscollective.clickfunnels.com/freedomandprofit (CLICK HERE) to Download the Salon Owners Collective Freedom & Profit Guide
“It’s when Salon owners have clarity of their path that they have their best life, their best business and have the strength to navigate the gauntlet of business.” Join me, Larissa Macleman for our last episode of 2018 where I talk about holiday creativity, getting clear on your goals and stepping into a change of pace which allows you to plan and think. My three sanity tips will allow you to go into this holiday period with a clear head space to get Sh!t done and create those realistic business goals needed for 2019. As you listen in to this episode, you’ll learn: 3 Sanity Tips to keep you sane over the holiday break A Change of pace for the mind Getting clarity on your vision Getting out of your own way Start small if it feels like a constraint
RECOMMENDED LINKS https://www.facebook.com/larissa.MacLeman (CLICK HERE) to Connect with Larissa on Facebook https://m.me/salonownerscollective (CLICK HERE) to Message Larissa https://www.instagram.com/SalonOwnersCollective/ (CLICK HERE) to follow Salon Owners Collective on Insta https://salonownerscollective.com/ (CLICK HERE) to check out the Salon Owners Collective Website ADDITIONAL RECOMMENDATIONS AND LINKS
If you want to learn about creating MORE Freedom and MORE Profit within your life and business, how salon owners move from stressed and overwhelmed to more Freedom & Profit, then download the Salon Owners Collective https://salonownerscollective.clickfunnels.com/freedomandprofit (Freedom & Profit Guide) Now! Join the Free https://www.facebook.com/groups/361978007973982/ (Salon Owners Collective Community Facebook Group) wherE we will help you with moving toward Freedom & Profit within your Salon.
What you do as a stylist is so much more than just styling hair; You are helping beautiful people solve meaningful problems. That in itself creates such a powerful outlook that we all should be onboarding daily in our workplace. Dario Cotroneo has developed a very unique approach to hairdressing & education resulting in exciting ways to learn and enjoy. He has an extensive successful background including being featured in magazines like UK Marie Claire, Cosmopolitan, Cleo and much more. He also travels all over the world as an educator and will be sharing those same educational insights in this episode. As you listen to our conversation, you’ll learn: Deeper purpose than just cutting hair Making an experience emotional and not rational Being Respected by Clients Displaying a Leadership Role Dealing with anxiety & Learning Self Love Chemicals for Feeling
RECOMMENDED LINKS https://dcieducation.com/ (CLICK HERE) for more information about DCI Education https://dcieducation.com/welcome-to-the-gino-fossano-scholarship/ (CLICK HERE) to Learn more about the Scholarship for Apprentices https://www.instagram.com/DCI_education/ (CLICK HERE) to Follow DCI on Instagram https://dcieducation.com/dario-cotroneo/ (CLICK HERE) to read more about Dario https://www.sodashi.com.au/product/start-ups-self-care/ (CLICK HERE) for Recommended Book - Start Ups & Self Care by Megan Larsen https://salonownerscollective.clickfunnels.com/freedomandprofit (CLICK HERE) to Download the Salon Owners Collective Freedom & Profit Guide
Join us on this pop up podcast from our Collective Lunch. You’re going gain a lot from listening to the live conversation with the Salon Owners Collective founder Larissa Macleman and three very talented coaches; Louise May, Samantha Jones and Eloise Manning. Listen in as we talk about Self Talk, Overcoming Bad Habits, Team, and the hectic Christmas Period bookings. During this Podcast we cover: Fear within yourself and your team Excuses and how to ditch the bad habits Mentally showing up for your Team Overbooked and how the average sale goes down Bringing the Energy Creating time to GROW your business
RECOMMENDED LINKS If you're a Salon Owner who wants to move from Long Hours & Overwhelm to Freedom & ProfitThen book a (free) strategy call and learn how The Freedom Formula could transform your business... and your life. To book a Strategy call with Larissa, click Here! Check out https://www.facebook.com/salonownerscollective/videos/1952380828171971/ (this episode) live replay on Facebook
The Christmas Period is always SO hectic for Salon Owners and for some reason, everyone decides to go a bit mental in December. It starts to feel like our whole client database wants to visit us, they mean well but it also makes us go a little bit crazy too! It seems to also take us away from the things we love doing. We suddenly get stuck back behind a chair and as much as we enjoy it, there seem to be more pressing matters that need our attention!
Join me on this episode as I talk through the ugly 3 week period in the salon that we all call ‘Christmas’. During this episode I deep dive into the personal sacrifices we all seem to make each year and the 5 steps needed to thrive and have an amazing head space going into this Christmas season. In this episode I cover: Overbooked Clients Personal Sacrifice Yearly Personal Reflection & the dread that seems to come with it Supporting your Team 5 Steps to Thrive
I know you are going to love this episode and gain a lot from it!
RECOMMENDED LINKS https://www.facebook.com/larissa.MacLeman (CLICK HERE) to Connect with Larissa Macleman on Facebook https://m.me/salonownerscollective (CLICK HERE) to Message Larissa https://www.instagram.com/SalonOwnersCollective/ (CLICK HERE) to follow Salon Owners Collective on Insta https://salonownerscollective.com/ (CLICK HERE) to check out the Salon Owners Collective Website https://salonownerscollective.clickfunnels.com/freedomandprofit (CLICK HERE) to Download the Freedom & Profit Guide https://salonownerscollective.clickfunnels.com/1-1saloncoaching (CLICK HERE) to Register for the Mastermind & Coaching Program
Details that might seem minor can have a make-or-break effect on client retention. But creating a great client experience doesn’t have to be complicated. Today’s guest has done an amazing job of determining what your clients are really wanting and how to deliver. Join me as I talk with Sally Turpin, operations manager at Salon Pay, all about the 3 tips to optimising your client experience. With years of client experience and knowing the ins and outs of how clients react to certain tactics, Sally has great insights into how we can leverage aspects like language and business culture. As you listen to our conversation, you’ll learn: Giving Clients Opportunities Exploring different ways of selling Solving Issues Business Culture
RECOMMENDED LINKS https://salonpay.com.au (CLICK HERE) for more information about Salon Pay https://www.facebook.com/groups/secretsalonownerssociety/ (CLICK HERE) to join the Secret Salon Society Facebook Group https://www.facebook.com/profile.php?id=100022416732454&ref=br_rs (CLICK HERE) to view Sally’s personal Facebook Page
Instagram can seem daunting to many business owners if they don’t have a key intention or strategy in place. If harnessed correctly, using the power of Instagram can result in turning likes into bookings (dream come true). In today's episode i'm talking with, Tracy Harris, Creative Director & founder of Mums with Hustle. Join us as she shares how being utterly obsessed with online marketing and Instagram created her love for helping women grow and scale their business. Tracy has a tremendous amount of tips and insights into how she creates growth within her own Instagram and how you can too. In this episode she shares: Mother guilt Living life by design Nurturing an audience Insights into Instagram Marketing How to make CTA on Instagram clear Why you need to keep showing up for the future How to ditch comparing Humanising your brand
RECOMMENDED LINKS https://www.instagram.com/mumswithhustle/ (CLICK HERE) to check out Mums with Hustle on Instagram https://mumswithhustle.com/ (CLICK HERE) to check out Mums with Hustle Website https://mumswithhustle.com/mums-with-hustle/attachment/mwh1/ (CLICK HERE) for updates on the NEW Social Method Society
Facebook can be exhausting, especially when you create amazing content and it never gets seen. What's the point, right? If harnessed correctly though, using the power of Facebook can result in turning likes into bookings (YAY). On this episode of the Salon Owners Collective podcast, we’re joined by Suzy Broad. As well as her business, Salt Label, being recognised worldwide and published in Vanity Fair, she is also the Marketing Coordinator here at Salon Owners Collective & SalonBot. In this episode she shares Insights into what salon owners are not doing right when it comes to Facebook Marketing How to strike gold with Content The power of engagement and interactions. The Do’s & Don'ts of Selling and your Tone of Voice
RECOMMENDED LINKS https://salonownerscollective.com/ (CLICK HERE) to learn more about the Salon Owners Collective https://www.salonmessagebot.com/ (CLICK HERE) to check out how to harness the power of Facebook Marketing with Suzy https://saltlabel.co.nz/ (CLICK HERE) to have a look at her business, Salt Label https://www.instagram.com/suzy.broad/ (CLICK HERE) to follow Suzy on Instagram https://www.womenwho.co/the-book/ (CLICK HERE) for Suzy's Recommended Book: Little Black Book - Otegha Uwagba https://www.womenwho.co/podcast/ (CLICK HERE) to listen to Suzy's Recommended Podcast: WomenWho
I know a few of us are guilty of turning a blind eye to what our clients are wanting when we get too caught up in all things Business. It’s easy to slip in one area when we are focusing on trying to improve the next. Today’s guest has done an amazing job of navigating the intersection between what your Clients want and how to deliver as a brand. Join me as I talk with Ashlee Laura, Business Mentor and Owner of Eden Spa about Creating Powerful Branding. With a background in marketing and owning her own Spa for 7 years, Ashlee has incredible insights into how we can leverage branding to understand what our clients are really asking for. As you listen to our conversation, you’ll learn: Branding & Marketing 101 How to know & share your ‘why’ Creating connections How consistency is key What a touch point is and why it's important Focusing on your core message Branding campaigns Profiling clients
RECOMMENDED LINKS https://www.facebook.com/edenspacamden/ (CLICK HERE) to learn more about Eden Spa https://ashleelaura.com/ (CLICK HERE) to check out Ashlee’s Business Mentoring Program https://www.instagram.com/ashleelaura/ (CLICK HERE) to follow Ashlee on Instagram https://salonownerscollective.clickfunnels.com/1-1saloncoaching (CLICK HERE) to find out more about the Salon Owners Collective coaching Ashlee had from Larissa https://www.bookdepository.com/Start-With-Why-Simon-Sinek/9780241958223?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=Start-With-Why&selectCurrency=NZD&w=AF7CAU9921U94XA8094K&pdg=pla-309174813119:kwd-309174813119:cmp-947803846:adg-45233890537:crv-225027758847:pid-9780241958223:dev-c&gclid=EAIaIQobChMI2_GXosGW3gIVUgwrCh1kZQmtEAQYASABEgJF1vD_BwE (CLICK HERE) for Ashlee's Recommended Book - Simon Sinek - Start Your Why Book https://www.youtube.com/user/SimonSinek (CLICK HERE) for Ashlee's Recommended Channel - Simon Sinek - Youtube Channel
When you think about managing and leading a team of people, what frightens you the most? Maybe it’s one of these things; Maybe you are scared to stand up to your team, scared that if you push them that they will leave, maybe you are worried that they won’t do what you ask and scared of being rejected. Misconceived fear within our business and ourselves is a very common feeling, its how you manage it that has the impact. More often than not, it seems to be a perception in our head and the solution to the fear is much easier than we might picture it. I want to share with you how to overcome fear within your business and how to maximize each situation you encounter and turn it into an opportunity. Join me as I cover: Judgement How people interpret you My personal Background with Fear Overcoming Fear Perception and misinterpretation It’s not always about you
RECOMMENDED LINKS http://bit.ly/DitchTheFearQuotes (CLICK HERE) to receive quotes and thoughts to help you for the week https://salonownerscollective.clickfunnels.com/membership-academy-hub-sales-page (CLICK HERE) to find out more about the Salon Owners Collective HUB https://www.salonmessagebot.com/ (CLICK HERE) to discover an automated message system to help you supercharge your salon marketing
Learning and taking the next step in our careers is daunting for most. Not many know where to start and get stuck on how to get the ball rolling. Today guest on the podcast, industry mentor & innovative icon, Vivienne Mackinder, is taking us through the Industry lessons she has learnt to shape your career. Vivienne is now a highly sought-after stylist and educator on authenticity, purpose, innovation and creativity. She has optimal wealth when it comes to the Hair and Beauty Industry. Listen in to learn more about the fundamental must-haves for your career, how to stand out as a stylist, understanding roadblock, the importance of executing your consultations and SO much more. RECOMMENDED LINKS https://www.hairdesignertv.com/p/about-vivienne-mackinder (CLICK HERE) to earn more about Vivienne https://www.hairdesignertv.com/ (CLICK HERE) to learn about Vivienne's online courses https://www.instagram.com/viviennemackinder/?hl=en (CLICK HERE) to follow Vivienne on Instagram https://www.instagram.com/hairdesignertv/ (CLICK HERE) to follow the Hair Designer TV on Instagram https://www.facebook.com/HairDesignerTV-118664104870116/ (CLICK HERE) to like the Hair Designer TV on Facebook
“Until I stop enjoying it, i’m going to keep burning the candle at both ends” From growing up with his father in the spotlight and some big shoes to fill, join me as I talk with our new guest on the podcast, Salon Owner & Educator icon, Jules Tognini. He is taking us through his perspective of the Hair Industry, how we are adapting and changing, personal relationships and his giving a F.U.!.K framework. Jules has tremendous amounts of tips and insights into how he creates positive perspectives and growth within his own business through simply connecting with clients. In this episode he shares: His journey and background How his Father inspires him The changes within the industry Where he believes stylists go wrong Creating personal relationships with clients Giving a F.U.*.K Framework
RECOMMENDED LINKS https://www.instagram.com/liloffthetop/ (CLICK HERE) to check out “Lil off the Top” on Instagram https://www.facebook.com/julestognini/ (CLICK HERE) to check out "Lil off the Top" on Facebook https://liloffthetop.com/about/ (CLICK HERE) to check out "Lil off the Top" Website Jules Inspirations to check out: Jamie Oliver, Chef https://www.instagram.com/jamieoliver/ (Instagram) / https://www.jamieoliver.com/ (Website)
Our coaches are coming back to you with a pop up podcast from our Collective Lunch. You’re going to gain a lot from listening to the live conversation with Salon Owners Collective founder Larissa Macleman and two of our very talented coaches; Louise May and Samantha Jones. Listen in as we talk about finding, growing, and maintaining a rockstar team. It is such an integral part to the growth and success of any business. During this Podcast we cover: Challenges around finding new team members How branding and consistency can affect who is knocking at your door Hiring Process Learning how to manage a team Answering real questions
http://bit.ly/rockstarteamSOC ( ) http://bit.ly/rockstarteamSOC ( ) http://bit.ly/rockstarteamSOC (CLICK HERE) to grab our ultimate guide to ensure you are attracting the rockstar team you have always wanted!
We show you the 3 simple steps to creating attention-grabbing ads, that will have stylists lining up, even when you aren't hiring!! Get your's today to hire the right person before the Christmas rush hits!
http://bit.ly/CollectiveLunch ( ) http://bit.ly/CollectiveLunch ( ) http://bit.ly/CollectiveLunch (REGISTER HERE NOW) to save your spot at our next Collective Lunch! Have your questions answered in real time and get to chat with other Salon Owners in the comments section.
Everytime you level up in your business venture there is always something around the corner that will stop you in your tracks. On this episode of the Salon Owners Collective Podcast, we’re joined by Kalene Smith, the founder of Tousled Blow Dry Bar, and creator of The Gorgeous Strength Summit event. She explains, no matter where we are in our journeys there is always overwhelm roadblocks and hamster wheels to push through. Her 3 steps to success is what keeps her ahead and overcoming those barriers. In this episode you will learn: How to be hyper aware of overwhelm before it occurs Jumping off the hamster wheel when it comes to decisions Meteors and why you need one (even when you think can’t afford it) Slow growth over rapid success A full proof interview technique New level, new devil
RECOMMENDED LINKS https://www.thetousled.com/ (CLICK HERE) to check out Kalene’s Blow Dry Bar https://itunes.apple.com/us/podcast/salon-success-show/id1420716468?mt=2 (CLICK HERE) for Salon Success Show with Kalene Smith https://www.bookdepository.com/author/Simon-Sinek (CLICK HERE) for the Love of Money with Chris HarderStart with why - Simon Sinek https://www.bookdepository.com/Traction-Gino-Wickman/9781936661831?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=Traction&selectCurrency=NZD&w=AF7CAU960SPVQFA80RZ7&pdg=pla-309308959159:kwd-309308959159:cmp-947803846:adg-45233890737:crv-225027758853:pid-9781936661831:dev-c&gclid=EAIaIQobChMI96GPssnz3AIVWwQqCh3iNQuqEAQYASABEgLeE_D_BwE (CLICK HERE) for recommended book Traction: Get A Grip On Your Business - Gino Wickman https://www.bookdepository.com/Breaking-The-Habit-Of-Being-Yourself-How-To-Lose-Your-MindAnd-Create-Anew-One-Joe-Dispenza/9781401938093?redirected=true&utm_medium=Google&utm_campaign=Base1&utm_source=NZ&utm_content=Breaking-The-Habit-Of-Being-Yourself-How-To-Lose-Your-MindAnd-Create-Anew-One&selectCurrency=NZD&w=AF7CAU96DZPXF5A80RZ7&pdg=pla-309308959159:kwd-309308959159:cmp-947803846:adg-45233890737:crv-225027758853:pid-9781401938093:dev-c&gclid=EAIaIQobChMI9eO2-cnz3AIVTgYqCh2pOQbCEAQYAyABEgLeaPD_BwE (CLICK HERE) for recommended book Breaking the Habit of being Yourself - Joe Dispenza
Everyone has a true purpose for starting their business but when was the last time you reflected on it? While all the chaos of running a business is happening, our mindsets shift and our lives change so becoming clear on defining & optimising your inner abilities is fundamental for success. In today’s episode, i’m talking with a renowned educator, author, and business owner, Elle Wilson. We discuss a range of topics covering: Finding your why & true purpose Managing emotional, physical and mental stress A different aspect to Equality Letting go How to be the leader in your clients life Accepting business as a challenge
I hope you take away as much wisdom as I have from this episode. RECOMMENDED LINKS https://browsecrets.com/about/ (CLICK HERE) to join Elle on her Website https://www.facebook.com/ElleWilsonPage/ (CLICK HERE) to chat with Elle on her Facebook Page https://www.amazon.com/Power-Shift-Principles-Will-Change/dp/0648249778 (CLICK HERE) for Elle's Book, The Power Shift https://www.mightyape.co.nz/product/the-plant-paradox-hardback/25532660?gclid=EAIaIQobChMI6auB56Lz3AIV2woqCh2STgYDEAQYASABEgIKwvD_BwE (CLICK HERE) for Elle's Recommended Book, The Plant Paradox
Being in business is difficult but it doesn't have to be a constant struggle. The last time i spoke on the podcast i was talking over going through another recent overwhelm stage in my life. As hard as it was for me to come to terms with it, sharing it gave me the power i needed to push through. Since I closed that chapter, I’m now focusing on creating space to transform as a business owner. I want to share with you the 3 different rolls that you have in your business and how to maximize each to bring out your strengths that your business needs. Join me as i cover: Why Small business tend to fail Prioritising your time Sharing your strengths Why balance is so crucial Creating space for innovation How to be free while still being in control
RECOMMENDED LINKS https://m.me/salonownerscollective (CLICK HERE) to Message Larissa at Salon Owners Collective to chat http://bit.ly/SOCCollectiveHUB (CLICK HERE) to learn more about Salon Owners Collective HUB http://bit.ly/getSalonBot (CLICK HERE) to learn more about SalonBot Automated Messages https://www.amazon.com/Myth-Most-Small-Businesses-About/dp/0887304729 (CLICK HERE) for Larissa's Recommended Book - The e myth, Michael Gerber - why small business don't work and what to do about it.
Upscaling and taking the next step in business is daunting for most. Not many know where to start and get stuck on finding the key aspects to get the ball rolling. Today guest on the podcast, business mentor icon, Pru Champan, is taking us through the fundamentals of scaling your business.
Pru is now a highly sought-after presenter and speaker on authenticity, purpose, innovation and creativity. She has optimal wealth when it comes to speaking over all things entrepreneurial.
Listen in to learn more about the fundamental must haves for your business, how to stand out as a brand, understanding cash flow, the importance of support teams and SO much more.
RECOMMENDED LINKS
CLICK HERE to learn more about Pru and her online courses
CLICK HERE to follow the Owners Collective on Instagram
CLICK HERE to like the Owners Collective on Facebook
From being a primary teacher to working with cheese then winding up in the hair and beauty industry all from one creative idea that stemmed while getting her hair done.
In today's episode i'm talking with, Emily Ciardiello, Creative Director & Co-founder of Foil Me.
Join us as she shares how to power through social media and adapt your brand through client feedback and recommendations.
Emily has a tremendous amount of tips and insights into how she creates growth within her own business through simply responding to the way salons use her product.
In this episode she shares:
- The Foil Me journey and background
- Adapting & changing products from client Feedback
- Being REAL & present through client interactions
- Insights into complementary services
- Importance of Social Media presence
- Instagram stories
- Alining with Influences
RECOMMENDED LINKS
CLICK HERE to check out Foil Me on Instagram
CLICK HERE to check out Foil Me on Facebook
CLICK HERE to go to the Foil Me Website
CLICK HERE to follow Coltivate Me for a more personal experience with Emily
The Client Experience is one of today’s hot Salon buzzwords, with social media at a high, we as Salon Owners are focusing more and more on our clients wants and needs, and in turn, are becoming better Salon Owners for it.
Today’s guest has done an amazing job of navigating the intersection between what your Clients want and how to deliver. Join me as I talk with Hayley Bunker, media strategist & Owner of House Thirty-Six Salon Consultancy about the Ultimate Client Experience.
With 10 years experience and knowing the ins and outs of how clients react to certain strategies, Hayley has incredible insights into how we can leverage tools like social media to understand what our clients are really asking for.
As you listen to our conversation, you’ll learn:
- The top important things to follow to deliver The Ultimate Client Experience
- What we need to be doing with our client consultations
- Insights into our biggest industry let down
- Why we as salon owners, managers and hairdressers need to stop assuming
RECOMMENDED LINKS
CLICK HERE to go to Hayley's website House Thirty-Six
CLICK HERE to follow Hayley on Instagram
CLICK HERE to see Hayley's Recommended Book The One Minute Manager by Kenneth Blanchard
When we think of consistently growing our salon, we often turn to see what we’re doing in our marketing efforts, when really we should be exploring more of what our team is wanting and needing.
In today’s episode, I’m talking with Brad Lepper, an award winning hairdresser, a core international artist and educator for Sebastian Professional and the Creative Director and Owner of Auckland based salon, French Revolver Studio. We discuss how Brad has built his award winning creative team, the ins and outs to how his studio runs and the team processes and foundations that have been put in place to create the brand.
In more detail we dive into:
- How to intertwine your salon goals with your teams dreams
- Selling vs. Educating
- Why we need to break the hierarchy in a salon environment
- How to keep your brand culture while giving your team creative freedom
- What we as salon owners need to do to ensure our industry grows
You will learn a lot from Brad and his business morals, his insights are just so interesting and it really makes you want to re-evaluate the industry norms.
RECOMMENDED LINKS
CLICK HERE to read more about Brad
CLICK HERE to check out Brad's Instagram
CLICK HERE to see Brad's recommended book Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
From Entrepreneurs to Salon Owners, Hairdressers to Marketing Experts, to simply being a Business owner in today’s fast paced society, we are constantly trying to keep up with the marketing trends to make our business run and grow successfully. However, it might be easier than you think.
On this episode of the Salon Owners Collective podcast, we’re joined by Carissa Hill, an online Business Coach & Marketing Teacher. She has been helping thousands of entrepreneurs across industries to master the art of successful Facebook marketing and to help set up their businesses to run and grow without them in it.
In this episode she shares:
- The biggest marketing mistake business owners are doing
- A change she personally had to make as a business owner to grow
- Her main strategy for Facebook Marketing
- How to “show up” online
- Why you need to do a “we, we” test
- How to stay ahead of fast changing social media
- Why you need to either have or be involved in Facebook Groups
- Roadblocks when it comes to putting yourself out there
RECOMMENDED LINKS
CLICK HERE to learn more about Carissa through her Website
CLICK HERE to find out more about The Wolfpack Mastermind
CLICK HERE to see Carissa's recommended Book: Your Erroneous Zones - Wayne W. Dyer
I remember a time when I was so overwhelmed with all the things to do in my business and I have to say I’ve just been through another period of this.
I had to take a step back a reevaluate where I was and I realised I needed to start practicing what I preached. After all you only have one life to live and your job isn’t to work yourself to the bone till your lucky enough to retire. Your job is to create a life that you love and live it well and on purpose.
I want to share my recent journey from overwhelm to a new phase as I move into more freedom and profit (again).
Join me in this Podcast Episode as I talk about:
- My Journey
- Realisation of burning myself out (again)
- The 5 steps to freedom & Profit 2.0
RECOMMENDED LINKS
CLICK HERE to follow Larissa on Instagram
CLICK HERE to Check out Salon Owners Collective Freedom & Profit Coaching
CLICK HERE to learn more about 1.1 Coaching
CLICK HERE to come join Larissa in The HUB
CLICK HERE to Supercharge your Client experience with SalonBot
Everyone has a different outlook on what success looks like, but once you strip it all back and start being more present in your life and business, you might notice your mindset slightly shifts.
In today’s episode, I’m talking with health & lifestyle coaches, Carla & Emma, also known as the Merry Maker Sisters. They discuss through their own personal experiences that being busy and stressed does not equal success. Being present and your true authentic self will win the success battle, every-single-time.
We discuss:
- How to be present and “show up” in your life and business
- Improving your productivity
- Why you are feeling anxious as a business owner
- How to make business changes within the public eye
- Self Love
I hope you take away as much wisdom as i have from this episode, these two ladies are a breath of fresh air and will open up your mind to view your business very differently.
RECOMMENDED LINKS
CLICK HERE to learn from Carla & Emma through their Programs, Blogs & Recipes
CLICK HERE to listen to Merry Maker's Get Merry Podcast
CLICK HERE for Recommended Book The Motivation Manifesto - Brendon Burchard
CLICK HERE for Recommended Book The Surrender Experiment - Michael Singer
CLICK HERE for Recommended Book The Hero Journey - Joseph Campbell
In today's age of social media driven sales it's easy to feel overwhelmed and drop the ball when it comes to consistency and tactics. Weather you know it or not, your social media can do a lot more than just ‘look pretty’. Using the power of Instagram for your salon you can provide a brand experience right in your clients hands.
On this episode of the Salon Owners Collective podcast, we’re joined by Mackayla Paul, an Instagram Marketing Specialist. As well as her business, Social Stylings, being named as one of the top 50 Instagram Marketing blogs in the world, she is the Marketing Manager for an Instagram scheduling and strategy app called Plann.
In this episode she shares:
- Insights into what salon owners are not doing right when it comes to Instagram Marketing
- How to strike gold when it comes to taking good quality content photos
- The power of Instagram Stories & the best Highlight reels you need.
- The Do’s & Don'ts of Instagram Influencers and Brand Ambassadors
RECOMMENDED LINKS
CLICK HERE to learn more about Mackayla and her work as an Instagram Marketing Specialist
CLICK HERE to find Mackayla on Instagram
CLICK HERE to Listen to Mackayla's Podcast: The Busy Business Women Podcast
CLICK HERE for Mackayla's Recommended Book: Confessions of a Misfit Entrepreneur by Kate Toon
Whether you’re thinking of approaching education as an additional facet to your salon or your brand, today’s guest on the podcast, education icon Tracey Hughes, is showing us all the ways to incorporate education into your salon expertise.
An icon in the industry, Tracey is an internationally recognized educator and speaker who has worked with global brands such as Redken, Schwarzkopf, and Kérastase, to name a few. She was also recently accepted into the Hall of Fame at the Australian Hair Industry Awards and is a four-time recipient of the Educator of the Year and Excellence in Education awards.
Listen in to learn more about why it pays to be niche, the components of successful educators, and the numerous avenues you can take with your expertise.
RECOMMENDED LINKS
CLICK HERE to learn more about Tracey Hughes Education
CLICK HERE to connect with Tracey on Facebook
CLICK HERE to connect with Tracey on Instagram
CLICK HERE to listen to my first episode featuring Tracey: Launch and Grow Your Dream Business
CLICK HERE to get Tracey Hughes Education Hairdressing Training Manual
If you are wanting a little taste of what our coaches are all about, this is the perfect pop up podcast for you! If you love insights into topics to do with the salon industry, trending questions and recommendations you’re going to gain a lot from listening to the live conversation with Salon Owners Collective founder Larissa Macleman and two of our very talented coaches; Louise May and Samantha Jones.
Listen in as we talk about the one key element that transformed each of our businesses. It is such an integral part to the growth and success that the 3 of us have gained. It has a direct impact on your team, sales and your bottom line.
RECOMMENDED LINKS
CLICK HERE to Book a Discovery Call with Louise May
CLICK HERE to Book a Discovery Call with Samantha Jones
Your salon’s website can do more than just online booking!
In today’s episode of the Salon Owners Collective Podcast, I’m talking with Sarah Quinney, The E-Commerce Business Coach, about how you can leverage e-commerce principles to increase your sales and work toward scaling your salon.
Sarah has tremendous experience building highly successful e-commerce companies of her own so that she can be on the cutting edge and provide her clients with the today’s top e-commerce strategies to start and scale their online stores.
In this episode she shares:
- How to set your online storefront apart and have it feed your brick-and-mortar business and vice versa
- Determining your value proposition and the best ways to communicate it
- Viewing e-commerce as a long-game way to scale and build sustainable success
RECOMMENDED LINKS
CLICK HERE to learn more about Sarah and her work as The E-Commerce Business Coach
CLICK HERE to get Sarah’s 5 Simple E-Commerce Strategies that can create BIG RESULTS in your E-Commerce Business
CLICK HERE to Connect with Sarah on Facebook
CLICK HERE to Connect with Sarah on Instagram
CLICK HERE to explore Sarah’s blog, The Raw Food Mum
CLICK HERE to get your copy and read Russell Brunson’s book, Expert Secrets.
Do you have some stylists who seem to have a tough time connecting with clients? Thus making it difficult to get rebookings?
How about stylists who are afraid of selling? You’ve got incentives, but it doesn’t seem like enough, and you need those sales numbers to keep up your profits.
In this Q&A episode of the Salon Owners Collective podcast, I’m answering these questions from podcast listeners so you can collectively learn from other salon owner’s queries and challenges, and of course, make improvements that bring you greater Freedom & Profit in your salon.
In this episode, you’ll learn:
- The technique for helping your stylists understand the personalities of their clients
- How stylists can use personality matching to make their clients comfortable (and more likely to stick with your stylist)
- The 3-step approach to helping your stylists cultivate a sales process that works for them
Click here to submit a question to potentially be answered in a future episode of the Salon Owners Collective podcast.
RECOMMENDED LINKS
CLICK HERE for the Podcast Episode: Shifting Your Mindset for Money Manifestation with Jessica Giles
CLICK HERE for Salon Owners Collective HUB
CLICK HERE for The Freedom & Profit Program
So, you’re ready to own the role of “salon owner.” In fact, you might be in the process of fully stepping up as a CEO, and the thoughts of additional salon locations are looking lucrative. If this describes you, you’re going to love listening to my conversation with today’s guest, Chelle Neff, the owner of Urban Betty Salon in Austin, Texas.
Since the last time Chelle was on the podcast (a little over a year ago), she’s fully transitioned off the floor and from behind the chair, and into the true role of salon owner. Now with her days focused primarily on marketing, cultivating successful salon management practices, and the greater vision of where she wants to take her business, she’s grown to the point of now working to open Urban Betty's second location.
Listen in as we talk about the steps she took to make those transitions possible and the mindset shifts that came with it.
RECOMMENDED LINKS
CLICK HERE to connect with Chelle on her Instagram Page
CLICK HERE to connect with Chelle’s salon, Urban Betty on her Website
CLICK HERE to listen to Chelle's previous Podcast
Feel like the saying “fake it ’til you make it” is your guiding directional and business and life? Then it’s time for a shift in your self-talk.
On this episode of the Salon Owners Collective podcast, we’re joined by Bree Stedman, the Female Head Talk Expert and founder of the program and podcast, as well as the author of the same-titled book, Own Your BS.
As she explains, no matter where we are in our journeys as women, and especially as business owners, we all come up against negative self-talk. Of course, this kind of talk doesn’t do anything to help propel us toward our success but instead stands in our way acting as a barrier to the life and business we truly desire.
In this episode you’ll learn:
- How to identify your negative head talk and where it’s coming from
- Why it’s crucial that we track our unique feminine cycles to recognize when we are best equipped to handle specific challenges, tasks, and decisions in our businesses
- A go-to strategy for harnessing, regaining control and releasing any emotion inhibiting you from have the experience or clarity you desire
- What it looks and sounds like to call yourself out on your own BS
RECOMMENDED LINKS
CLICK HERE for Bree's Website
CLICK HERE for Bree's Resources
CLICK HERE for Bree's Recommended Book
