The Influencer Attorney Podcast: Recent Episodes
Bobby Robinson
The Influencer Attorney Podcast is about highlighting the movers and shakers in the influencer marketing space from brands, agencies, influencers, athletes, entrepreneurs, and industry thought leaders.
We cover a broad swath of topics from legal & brand protection, industry trends, best practices, and emerging social platforms such as Twitch and Clubhouse.
In this episode, we catch up with Jackie The Educator, an entrepreneur, content creator and Founder of Black Christian Influencers (BCI), a thriving online community of a diverse set of Christian influencers making an impact for the kingdom.
We discuss her transition from being a college professor into content creator and establishing the Black Christian Influencers (BCI) organization.
Jackie also shares tips and advice on being authentic and how to leverage the power of community when growing your brand.
In this episode, we chat with Lissette Calveiro, Content Creator and Founder of Influence with Impact, a consultancy that teaches influencers and creators how to build a thriving brand, while creating impact.
We discuss her path in being a public relations executive and ascending into influencer marketing roles at top agencies, while building her brand as a content creator, and now coaching influencers; best practices when working with influencers; brand deal and contract terms; and importance of forming a business entity to protect your brand.
In this episode, we connect with Malcolm Lemmons, former pro athlete and Founder of Athletes Unheard, a media platform that seeks to amplify awareness around mental health for athletes worldwide through content, community, and commerce.
We discussed his journey and transition from being a professional basketball player to becoming one of the leading voices in sports, as noted by LinkedIn. We touch on the hot topic of student-athlete name, image, and likeness (NIL), as well as his new book: Impact Beyond the Game: How Athletes Can Build Influence, Monetize Their Brand, and Create a Legacy.
In this episode, we chat with Tonya Rapley, Founder of My Fab Finance, a leading financial education and lifestyle blog for millennials.
We chat about her journey into founding My Fab Finance, lessons learned as an entrepreneur and influencer, being a black female founder/entrepreneur, the art of delegation as an entrepreneur, brand deal terms that are important to her brand, and other business tips.
We also discussed her acquisition of Club Loofah, a luxury self-care brand.
In this episode, we chat with Brendan Gahan, Partner and Chief Social Officer at Mekanism, a full service creative agency.
We discuss his journey into becoming one of the top thought leaders in the influencer marketing space.
We also dive into emerging platforms such as TikTok, Twitch; how live streaming is on the rise; data and metrics that are fueling brand engagement with influencers, brand/influencer relation best practices, and so much more.