Link Up Leaders: Recent Episodes
Noviland, Inc.
Link Up Leaders is your direct link to leaders in Supply Chain and eCommerce.
NEW EPISODES EVERY TUESDAY AND FRIDAY
Each week, Francois Jaffres and Lisa Kinskey speak with leaders in Supply Chain and eCommerce who share their secrets to success, business scaling strategies, and provide actionable insights to help entrepreneurs, intrapreneurs, and C-level executives scale their businesses.
Link Up Leaders is proudly presented by Noviland, The full-stack infrastructure that empowers creators to bring their ideas to life and get those products into consumers' hands in the leanest way possible.
On this episode of Link Up Leaders, Francois and Lisa are joined by eCommerce veteran Evan Padgett! Evan will share with us his observations of the eCommerce industry over the last 20 years, and how he's seen growth marketing evolve over the last two decades.
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💥About Our Guest!💥 Evan Padgett is an eCommerce and subscription commerce executive with 20 years of experience. As a COO of Stealth Venture Labs, an eCommerce marketing firm, he works with brands like Crocs, HelloFresh, Factor 75, and MUD\WTR.
His internet career at 20 years old as an analyst at Intermix Media (parent company of MySpace.com), which was purchased by NewsCorp a few years after launching. After that, Evan joined Intelligent Beauty where he managed analytics and funnel optimization for incubated brands such as IQ Derma and Sensa.
In the same company, Evan worked as the Head of Analytics establishing new ways to leverage data for the marketing engine. That led to building out other shared services supporting brands under Techstyle (Fabletics, ShoeDazzle, FabKids) for their Client Services as well as their Acquisition marketing. Evan’s acquisition marketing department managed over $100M in annual spend. Eventually, Evan became the General Manager of the JustFab and ShoeDazzle brands together, which was a 300M+ P&L and $50M annual ad budget.
After a very successful 10 years at Techstyle, Evan joined Thrive Market as their first CMO during their hypergrowth in 2016 helping the brand secure $111M in funding and their biggest year of new customer acquisition as of that time.
When he’s not working, he usually spends time with his children, plays video games or supports his favorite American football team, Denver Broncos.
Stealth Venture Labs has been advertising on Facebook since 2008 as operators of their own eCommerce brands, so they know what it takes to scale your brand with positive ROAS. As operators, they hated agencies, so they formed the “anti-agency” agency that aligns with your P&L goals and helps you connect the acquisition dots across the omni-channel funnel. The Stealth team of proven digital marketing veterans has generated over $2B+ in online sales over their careers at brands like JustFab, Fabletics, Zulily, ThriveMarket, ShoeDazzle, Uber, and more and have managed $10-15M in media on FB / IG every year.
Learn more at https://www.stealthventurelabs.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
One of the main reasons that consumers choose to purchase certain products IRL instead of online is because they want to be able to see, feel, and interact with the product. On this episode of Link Up Leaders, Francois and Lisa are joined by Rich Watson, who will walk us through how augmented reality marketing can make eCommerce ads and marketplaces feel more like shopping IRL.
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💥About Our Guest!💥
Rich Watson is an Augmented Reality & Facebook Ad Strategist, Conscious Marketing Advocate, and Future Technology Enthusiast
Augmented Hype helps eCommerce businesses to leverage a proven AR strategy to improve their ad performance and increase revenue. Learn more at https://augmentedhype.com/
📺 Check out Augmented Hype's newest video, "7 AR STRATEGIES FOR META FACEBOOK ADS"
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by Lesley Hensell who will answer the question, "What is Buy With Prime?".
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💥About Our Guest!💥 Lesley Hensell oversees the client services team at Riverbend Consulting, where she is Co-Founder. She has personally helped hundreds of third-party sellers get their suspended Amazon accounts and ASINs back up and running. Lesley leverages two decades as a small business consultant to solve the underlying business issues in online retail businesses, resulting in improved operations and profitability. She has been an Amazon seller for a decade, thanks to her boys (20 and 14) who do most of the heavy lifting. A lifelong Longhorns fan, Lesley earned an MBA from the University of Texas at Austin. In her free time, she enjoys hiking and volunteering for A Wish With Wings, a wish-granting organization for little Texans with life-threatening conditions.
Riverbend Consulting solves problems for Amazon sellers. The company keeps Amazon accounts healthy and tackles sellers' most vexing issues. With more than 125 years of ex-Amazon wisdom plus a team of 3P sellers and experienced business consultants, Riverbend provides the know-how and persistence to help sellers win. Riverbend wants to get sellers' accounts reinstated, their ASINs selling, and provide peace of mind that they have real experts on their side. With Riverbend, issues with Amazon are solved.
Learn more at https://riverbendconsulting.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by Michael Epstein of PostPilot. We'll be exploring and discussing the best practices for direct mail campaigns and the dos and don'ts of direct mail campaign creative.
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💥About Our Guest!💥 After selling his first company in 2013, Michael has served as CMO of multiple 8 and 9-figure private equity-backed online retailers where he successfully utilized direct mail to improve customer loyalty, retention, and profitability. After leading a turnaround and successful exit for a $200M portfolio of aftermarket automotive brands, he now serves as CMO of a leading venture-backed eCommerce aggregator, eCommerce Brands. Additionally, he's a principal at PostPilot, a platform that allows you to send personalized postcards automatically at scale, as easily as you'd create an email campaign.
PostPilot is led by eCommerce industry veterans who have each run multiple 8 & 9-figure DTC brands for over 20 years. Having successfully leveraged direct mail to reach and retain customers that weren't engaging with digital ads & emails, they created PostPilot to make sending personalized, automated postcards and handwritten cards as easy as email. Learn more at https://www.postpilot.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are chatting with Josh Dittrich to discuss the current landscape of the Amazon Aggregators and the recent changes occurring in the industry.
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💥About Our Guest!💥 Josh Dittrich is a visionary entrepreneur, seller, investor, advisor, husband, and father of five. Most recently he built and sold two eCommerce businesses for 8 figures and was recently featured in a Business Insider article about how he did it. This has inspired him to write the book "Aggregator Navigator - The Ultimate Guide to Maximizing the Exit of Your Amazon Brand" to demystify the selling process of selling to an aggregator.
He is also the founder of BrandedSeller.com, a Full-Service eCommerce Growth Accelerator that focuses on growing your profits and enterprise value through hands-on management with every aspect of your eCommerce business.
BrandedSeller.com is a Full-Service eCommerce Growth Accelerator that focuses on growing your profits and enterprise value through hands-on management with every aspect of your eCommerce business.
Learn more at https://www.brandedseller.com/
📚 Buy Josh's Book on Amazon! https://www.amazon.com/Aggregator-Navigator-Ultimate-Playbook-Successfully/dp/B09V7TZ1GM
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On today's episode of Link Up Leaders, Francois and Lisa are speaking with Laura Meyer of Envision Horizons to learn more about how eCommerce businesses can use data to make the next best decision for their business.
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💥About Our Guest!💥 Laura Meyer is the Founder and CEO of Envision Horizons, an Amazon Brand Management provider. She founded the company in 2017 after working for Amazon Media Group in New York City. Her mission is to make Amazon less stressful and more profitable for brands. She has successfully consulted and managed over 200 Amazon businesses and even has a private label and importing business she co-founded with her husband. Last year Laura was named Forbes Next 1000 entrepreneurs to watch. In addition to running Envision Horizons, Laura is an angel investor in mission-driven companies. When she isn’t working she enjoys spending time with her husband, young daughter, and two dogs on their farm.
Envision Horizons is an Amazon solutions provider. Founded in 2017, the company started as a full service agency and has recently released myHorizons an Amazon Brand Management software. myHorizons is an analytics solution for brand selling on Seller Central that is designed to give actionable insight. In 2020 Envision Horizons was recognized by Business Insider as one of the top 18 Amazon Advertising Agencies and currently manages over 65K ASINs on Amazon.
Learn more at https://www.envisionhorizons.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
While the eCommerce industry is still quite young in the grand scheme of things, the COVID-19 pandemic has accelerated the growth of the industry by an estimated 10 years. With such growth and all the unexpected and unprecedented challenges that the pandemic brought on, eCommerce businesses were forced to mature. On this episode of Link Up Leaders, Francois and Lisa are joined by Kathleen Booth to learn more about The eCommerce Maturity Model.
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💥About Our Guest!💥 Kathleen is SVP of Marketing at Tradeswell, where she's on a mission to empower a new generation of digital-first marketplace brands. Prior to joining Tradeswell, she led marketing at several VC-backed B2B SaaS businesses in the eCommerce and cybersecurity spaces, and was the founder and CEO of a digital marketing agency where she advised hundreds of companies on go-to-market and digital marketing strategies. Outside of work, Kathleen is the host of the long running Inbound Success Podcast, which features interviews with top-performing marketers, and was named one of the Top 50 B2B Marketing Influencers of 2021 by TopRank.
Powered by AI and predictive automation, Tradeswell is the only real-time eCommerce operating system that unifies retail, marketing, inventory, and finance data to deliver a single source of truth for small DTC brands and global category leaders alike.
Learn more at https://www.tradeswell.com/
🎤 Check out Kathleen's Podcast The Inbound Success Podcast at https://www.kathleen-booth.com/podcast
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are chatting with Daniel Fernandez all about Amazon Posts and Amazon Live. We'll discuss how Amazon business owners can gain access to these features, the benefits of going live and posting, and the regulations around each.
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💥About Our Guest!💥
Daniel is the founder and CEO of AMZclever.com, a full-service agency that manages and grows brands on Amazon and Walmart since 2015. He has worked with several 7, 8, 9-figure brands; public companies; and product startups on launching and expanding in the Amazon and Walmart platforms, as well as taking many of them internationally. Daniel spent some years living in China; he has spoken at several industry-leading conferences in US, Canada, China, Netherlands, Hong Kong; and is a frequent contributor to different publications in the Amazon and e-commerce space. Currently resides in Florida, where he leads his global team and enjoys the sunny weather.
AMZclever.com is a full-service agency that manages and grows brands on Amazon and Walmart since 2015. Amongst their clients there are brands ranked in the Inc’s 500 Fastest Growing Companies list, public companies, and consumer products startups. AMZ Clever has brought immense success for CPG brands on Amazon in categories ranging from health and beauty, dietary supplements, personal care, to grocery and gourmet as well as in consumer electronics and apparel. Their core services include Amazon full-channel management, Amazon PPC management, and expanding internationally with Amazon.
Learn more at https://www.amzclever.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are speaking with Gabe Ray of Evolved Commerce to learn the benefits of building out your Amazon Storefront and best practices to optimize conversions.
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💥About Our Guest!💥
Born and raised outside of Seattle, Gabe Ray attended college in Idaho and now lives and works in Utah. He has 5 kids, a golden lab, and many hobbies that keep him outside and enjoying the world. Gabe's passion is helping people, whether on Amazon or just in general because he believes that what we do for others will one day come back to us. He has worked with eCommerce sellers for over 10 years and has personally launched over a dozen brands online.
Recognizing the growing needs of brands looking to find success on Amazon, he started consulting for and managing, Amazon accounts. With years of experience helping brands of all sizes succeed, Evolved Commerce has become a full-service Amazon account management company focused on improving SEO rankings, boosting conversions, and increasing sales velocity. Today, Evolved Commerce is an industry leader in Amazon brand management and sales acceleration, helping hundreds of brands navigate and thrive on the Amazon marketplace.
Learn more at https://www.evolvedcommerce.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
We've talked all about Amazon Ads, Facebook and Instagram Ads, and Google Ads, but what about YouTube ads? On this episode of Link Up Leaders, Francois and Lisa are sitting down with Marco Grishaber of WunderAds to learn how eCommerce business owners can leverage YouTube ads to grow their business.
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💥About Our Guest!💥
Marco Grishaber is the Founder and CEO of WunderAds, an agency focused on helping eCommerce businesses increase sales by getting high-quality visitors to their sites and increasing conversion rates. Marco is knowledgeable and passionate about what he does with a deep understanding of eCommerce and SEM.
WunderAds is a proud volunteer partner of Bright Side, a non-profit organization devoted to supporting children’s education. Its mission is to empower children and communities by hosting content-rich activities via pro-intersectional approaches to information that can be used in the classroom and in everyday life.
Learn more at https://wunderads.agency/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
We spend a lot of time on this show talking about the frustrations caused by Supply Chain delays in the US, but what's going on in the European markets? On this episode of Link Up Leaders, Francois and Lisa are speaking with Daniel Hannig of SellerLogic to learn what's going on with European Supply Chain.
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💥About Our Guest!💥
After finishing his legal studies, Daniel started out as a copywriter in the field of competition law. The experience he drew from working so closely with marketing moved him to shift his career into a more creative direction, and he now specializes in content creation for software companies. When Daniel's not trying to figure out various SEO algorithms, you can find him working on his jump shot or on a new sushi recipe.
The mission of SellerLogic is the development of new and intelligent solutions for Amazon Sellers. Their current products – the SellerLogic Repricer and Lost & Found – allow customers to save time and increase productivity while generating maximum profit.
Learn more a https://www.sellerlogic.com
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are speaking with Oren Schauble to learn how eCommerce brands are utilizing micro-acquisitions to scale their brands.
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💥About Our Guest!💥
Oren Schauble most recently built and was the President of a public cannabis company, Unrivaled Brands, a brand house for west coast cannabis. Prior to that, he worked as product development and marketing executive specializing in regulated and luxury products, including helping to establish the consumer drone product channel in big box retail across the world. Oren now serves as a partner in drones and robotics-focused product development agency Guinn Partners, and also advises and invests in businesses creating physical products.
Guinn Partners is an experienced product development agency specializing in emerging technology, drones and mobility.
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
--
🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Data is at the heart of any sustainability effort and no matter how far along a brand is in its sustainability journey, most aren’t using their data as effectively as they could be. On this episode of Link Up Leaders, Francois and Lisa are joined by Caleb Nelson who will provide insight into harnessing this data to eliminate packaging waste, track and benchmark fuel surcharges, and optimize the distribution network - which will inevitably save the shipper money too.
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💥About Our Guest!💥
Caleb Nelson, Chief Growth Officer at Sifted, oversees the growth of the company’s new Marketplace Intelligence platform, leads product enhancement efforts for the core business, and serves as the company’s industry thought leader. As one of the original co-founders, Caleb has helped build Sifted from the ground up and was instrumental in its merger with VeriShip in 2020. He is passionate about using data to solve complex problems for shippers and providing solutions through Sifted’s software platform.
Caleb is an executive entrepreneur with 15+ years of experience in sales, marketing, and account management. Prior to joining Sifted, Caleb was co-founder of Unishippers, where he successfully fostered a top-performing team within his company’s region. He was recognized as a top producing location many years in a row.
Sifted is the leading logistics data-science platform that helps shippers save money by optimizing business decisions. Fueled by powerful AI, Sifted simplifies supply chain complexities through clarity, control, and visibility into shipping operations.
Learn more at https://sifted.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
--
🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Congratulations! You have a new customer! Now how do you plan to keep them? On this episode of Link Up Leaders, we are joined by Will Evans, Co-Founder of FlowCandy to learn how eCommerce business owners can retain their customers via SMS and email marketing.
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💥About Our Guest!💥
Will Evans is the Co-Founder of FlowCandy, an email & SMS retention marketing agency for fast-growing eCommerce stores. They handle everything retention for eCommerce store owners, completely done-for-you strategy and execution.
From planning and segmentation to building the flows and campaigns - they take of everything so that you can focus on growing your business.
Learn more at https://flowcandy.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
--
🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa reconnect with returning guest Amy Wees! We'll be learning more about the opportunities for Amazon businesses when sourcing from Mexico and the upcoming sourcing trip.
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💥About Our Guest!💥
Amy Wees is the CEO of Amazing at Home E-Commerce Consulting, a world-renowned company that has helped thousands of brands launch private label products on Amazon and beyond! Amy's knowledge in product development, sourcing, marketing, and sales have enabled her to help countless entrepreneurs develop their own successful businesses.
Amy's courses and consulting are ranked among the best in the world in the Amazon seller poll. She shares her skills teaching classes at business organizations locally in San Antonio Texas, coaching entrepreneurs around the world through virtual coaching sessions and in-person events at (https://Amazingathome.com).
She also covers these concepts on her E-Commerce Tips and Tricks podcast called "The Seller Round Table" (https://sellerroundtable.com/)
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❗ Important Links ❗
Register for The Mexico Trip at https://themexicotrip.com/
Rewatch the webinar at https://themexicotrip.com/webinar/
Attend the trade show! https://evolatam.com/
Branded by Women LIVE! https://brandedbywomen.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
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With Prime Day just around the corner, (and yes, we consider 3 months away just around the corner) now is the time for Amazon Sellers to prepare their supply chains for the influx of orders to come. On this episode of Link Up Leaders, Francois and Lisa are joined by Adam Shaffer to discuss the best practices Amazon business owners should implement to have a successful Prime Day.
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💥About Our Guest!💥
Adam Shaffer is currently the President of Phelps United LLC. Shaffer found success helping Amazon sellers through his company’s proprietary technology, services, and distribution platform. Ultimately, helping clients navigate the most complex waters of the largest E-commerce site in the world. Shaffer’s brands include Sourcing Solutions, Omni-Channel Distribution, Advanced Micro, Zell Technologies, and Plaid Beaver which serves the distribution, reseller, eCommerce and marketplace sales channels. Shaffer is a pioneer in direct marketing and digital eCommerce of technology products and solutions to both consumer and commercial markets. Shaffer was involved in one of the earliest eCommerce websites selling technology and electronics products direct to consumers and businesses. At TigerDirect, Shaffer was responsible for launching and managing the Company’s eCommerce Marketplace business on Amazon, eBay and later Walmart. Both companies achieved over $200 million in sales annually on these marketplace platforms.
Omni Channel Distribution makes it easy for technology brands to extend their reach and accelerate their growth by providing access to and managing multiple channels simultaneously through our proprietary platform, while protecting brand integrity and enhancing profitability.
Learn more at https://omnichanneldistribution.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On this episode of Link Up Leaders, Francois and Lisa are joined by Tyler Gregg of Ampd to learn more about how Amazon Sellers can drive traffic to their Amazon storefront via Google Ads.
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💥About Our Guest!💥
Tyler Gregg is the Director of Operations at Ampd. Tyler’s passionate about helping growing brands leverage Google Ads to take the next step in their growth journey. Prior to Ampd, Tyler worked for a management consultancy specializing in helping growth stage brands expand their operations and grow sales.
Tyler and his team at Ampd are big data analysts who previously worked very closely with the Google Analytics team. They’ve now brought that knowledge to the Amazon industry and have developed a major breakthrough that allows Amazon Sellers to unlock Google Ads.
Ampd’s cutting-edge self-serve technology provides the best-guided path to launch a customized Google Ads to Amazon campaign (makes it easy!) and automatically applies full Keyword level Amazon Attribution.
Ampd uses its proprietary technology to first launch the best ad for the specific Amazon product then uniquely and accurately connect Google and Amazon data to reveal precisely which Google Keywords drove “add to carts” and which drove “conversions/sales”, to deliver the Amazon Seller the curated visibility and action clicks to hone in on the highest performing keywords to continually improve campaign performance. All done in just a few clicks and without ever leaving Ampd.
Learn more at https://www.ampd.io/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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It's clear to most now that Google Translate, while a helpful tool, is not always accurate. On this episode of Link Up Leaders, Francois and Lisa are joined by Vanessa Hung who will share with us key components of selling to the Hispanic community, including proper listing translation and optimization.
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💥About Our Guest!💥
Vanessa is a problem solver of the unsexy stuff of Amazon. She began transforming Amazon businesses in 2017. As the founder and CEO of Online Seller Solutions, she has helped many sellers free themselves from the pain of dealing with and managing their Seller Central account. She is a public speaker and the co-host of the podcast "Wizards of Ecom en Español." Her passion is to share knowledge about strategies, trends, and tips on starting, scaling, and transforming eCommerce businesses, specifically Amazon.
Online Seller Solutions is a data-oriented, problem-solving agency that helps sellers with running Amazon business by focusing not only on quick fixes and handling emergencies but on long-term planning, having as specialized areas: Catalog, Inventory, and Account Health and Performance.
Learn more at https://www.onlinesellersolutions.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa are speaking with Travis Price of Mercury to learn about the unique daily banking needs of eCommerce businesses.
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💥About Our Guest!💥
Travis started his career in eCommerce when he invented Santa’s Flask, The Original Christmas Wine Stocking, and started selling it on Amazon, eventually growing it to become the #1 best-selling product in the drinking flasks category. He then sold that business and went on to work for Wish.com, the world’s #1 most-downloaded shopping app. At Wish, Travis helped launch Wish Local, a parcel pickup program spanning 3 continents and 36,000 locations. Travis now leads eCommerce growth at Mercury, the banking stack built for eCommerce businesses.
Mercury is a free, online-first banking stack designed for startups and DTC Brands. Mercury is an online banking stack* that includes a business checking account and business savings account with no monthly fees.
Learn more at https://mercury.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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It's 3PL week here on Link Up Leaders! On this episode, Francois and Lisa are speaking with another speaker from their panel at Prosper 2022, Eddie Levine! We'll hear from Eddie his predictions for the logistics and 3PL space in the coming months and years as we continue to try and find some normalcy in the supply chain.
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💥About Our Guest!💥
Eddie Levine is the President and co-founder of Hub Dub, Ltd, an eCommerce sales industry leader. Officially established in 2012, Hub Dub’s vision for success revolves around their full-service eCommerce brand management and 3PL partnerships that they develop with their clients.
Eddie Levine carries over 15 years of combined eCommerce and logistics experience, having worked for several Fortune 500 corporations. He attended the University of Kansas and currently resides in the northern Chicago suburbs. Eddie is a widely recognized expert in the industry, presenting at dozens of conferences worldwide. Eddie is a year-round volunteer entrepreneurship instructor and mentor at 4 local high schools, and judges regional and national competitions for DECA, the nationwide youth business program.
Hub Dub is a full-service brand management and 3PL logistics leader. We help our clients navigate the complexities and adapt to the ever-changing eCommerce landscape. The combination of these two services all under one roof is unlike any other offering in the industry.
Learn more at https://hubdubltd.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa are joined by Izabella Ritz, CEO of Ritz Momentum. She'll explain to us how Amazon Sellers can reverse engineer their product selection by beginning with a demand analysis and how to gain a competitive advantage by conducting deep dive of your competitors' sales and marketing channels.
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💥About Our Guest!💥
Izabella Ritz is serial entrepreneur and Amazon Seller. Was speaking on a stage since 17 years old. After creating and selling her first business, a coaching center, at 17 years old, she took off running and began making waves in the rising e-commerce business. Through her involvement in hundreds of e-commerce projects, Izabella has delved deeply into SEO, digital advertising, and virtually scaling any business. She is the CEO and founder of Ritz Momentum, an agency that serves as a one-stop-shop for e-commerce business services and consulting, especially for Amazon sellers. Izabella founded Ritz Momentum to help propel entrepreneurs into the 21st Century style of doing business. Izabella was born in Moscow, Russia and moved to the U.S. with her three wonderful children in 2015.
Ritz Momentum is an Amazon Seller founded, Amazon business services agency with high-level expertise in launching and running a Done-For-You Amazon Business. They specifically specialize in finding products that sell with high-demand and low competition.
Learn more at https://www.ritzarm.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa will be chatting with another speaker from the alternatives to Amazon FBA panel at Prosper 2022, Matt Snyder! Matt will walk us through exactly what Seller Fulfilled Prime is and some of the supply chain optimizations that Vari made during the pandemic.
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💥About Our Guest!💥
Matt began selling on Amazon in 2008 while working at Woot.com, which was later acquired by Amazon. During his career he has achieved $500M in e-Commerce sales across Amazon and other retail sites. Currently, Matt works as Vice President of Online Retail for Vari, a leading office furniture manufacturer and developer of the Varidesk converter. Vari has been selling on Amazon since 2015 and one key advantage has been their ability to offer Seller Fulfilled Prime. This approach has allowed Vari to offer fast delivery across multiple sales channels in addition to Amazon.
Vari is an innovative office furniture manufacturing company and creator of the Varidesk, with over 3.5 million units sold worldwide. Brands Excel helps brand owners build e-Commerce excellence through creating and implementing effective marketing and operating/logistics strategies.
Contact Matt via LinkedIn at https://www.linkedin.com/in/matthew-snyder-amazon/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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In an exciting continuation of our Prosper Show Panel, Francois and Lisa are speaking further with Manish Chowdhary of Cahoot to learn more about the Cahoot service and how they're revolutionizing the 3PL space.
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💥About Our Guest!💥
Manish Chowdhary is the founder and CEO of Cahoot, the world’s first peer-to-peer order fulfillment network where merchants collaborate to increase their sales and margins by offering profitable one-day and two-day free shipping to customers nationwide. Manish has founded multiple industry-leading companies starting from his dorm room at the University of Bridgeport, CT. Manish’s specialties include e-commerce strategy, business methods innovation, supply chain, and logistics optimization, and he holds 10 U.S. patents for his inventions. He has been featured in The New York Times, Forbes, Internet Retailer, and many other leading publications. Manish is a 40 Under 40 Competition Winner and holds an Honorary Doctorate, the highest honor from his alma mater, the University of Bridgeport, CT.
Cahoot provides affordable 1- and 2-day shipping to eCommerce merchants. Cahoot’s innovative peer-to-peer fulfillment network offers the industry’s highest standards and lower cost by design, so that merchants can compete and win on every sales channel.
Learn more at https://www.cahoot.ai/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are chatting with Keith O'Brien, Founder and CEO of Page.One to discuss why eCommerce brands of all shapes and sizes should be investing in video for their Amazon storefronts.
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💥About Our Guest!💥
Keith is the Founder and CEO of Page.One—a full-service Amazon creative agency offering Brand and Advertising management, as well as creative services designed to increase engagement and conversion. Since 2014, Keith’s companies have worked with thousands of eCommerce businesses, large and small generating hundreds of millions in revenue each year on Amazon. Keith is a Dad, author, loves to cook, and is an avid pickleball player.
Page.One is a full-service Amazon creative agency providing advertising and brand management solutions for emerging and mid-market brands. We are a go-to creative agency for large and small projects (content, photography & video) for brand owners, agencies, and service providers.
Learn more at https://www.page.one/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa are speaking with Rishabh Jain and learning the benefits of embedding a brand direct shopping direction on your own eCommerce site.
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💥About Our Guest!💥
Rishabh is the co-founder and CEO of Fermat Commerce, a distributed commerce platform built to enable creators to embed brand direct shopping experiences on their own sites. Prior to that he was an executive at LiveRamp (NYSE:RAMP), where he led the new business teams, successfully launching 3 new businesses inside of LiveRamp. Before LiveRamp he co-founded 2 startups, one in solar energy, and the other in laboratory data sharing.
Fermat eCommerce is a commerce platform for embeddable shopping experiences.
Learn more at https://www.fermatcommerce.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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The supply chain has been under a microscope since COVID lockdowns began in the spring of 2020, and its weaknesses are glaringly apparent: Product delays, shipping constraints, and labor shortages have left no industry untouched.
But forward logistics – getting products to customers – is only half of the supply chain equation. The other side is just as important. How can sellers effectively handle products that come back? Turns out, there are a lot of weaknesses on the reverse logistics side, too.
On this episode of Link Up Leaders, Francois and Lisa are learning from VP of Marketing at ReverseLogix, Chuck Fuerst. He will walk us through the knock-on effects of product returns and how technology can be used to manage these returns and turn potential threats to your eCommerce business into opportunities.
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💥About Our Guest!💥
Chuck leverages a long track record in enterprise software to help ReverseLogix achieve peak growth through integrated marketing, demand generation, and go-to-market strategy.
ReverseLogix is the only end-to-end, centralized, and fully integrated returns management system built specifically for retail, eCommerce, manufacturing, and 3PL organizations. Whether B2B, B2C, or hybrid, the ReverseLogix platform facilitates, manages, and reports on the entire returns lifecycle. Organizations that rely on ReverseLogix deliver vastly superior customer returns to experience, save employee time with faster workflows, and increase profits with 360⁰ insight into returns data.
For more information, visit https://www.reverselogix.com/.
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa are sitting down with Kevin Sanderson to recap his panel from Prosper Show 2022 all about international expansion.
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💥About Our Guest!💥
Kevin helps sellers build a global selling empire on Amazon. Maximizing Ecommerce provides educational resources for sellers including a podcast, YouTube channel, and virtual learning experiences as well as providing services to help sellers grow.
Learn more at https://maximizingecommerce.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
There's no question that there are different methods to success across each of the eCommerce marketplaces. On this episode of Link Up Leaders, Francois and Lisa will learn from Will Haire some of the best practices and steps to operational excellence when selling on Walmart versus selling on Amazon.
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💥About Our Guest!💥
Will Haire is the co-founder of BellaVix which is a full-service Marketplace Marketing Agency for direct-to-consumer retail brands who want to grow sales on the world’s largest marketplaces like Amazon and Walmart. Will has worked with eCommerce businesses in leading the strategic planning, implementation, and tactical execution of marketing strategies for products across all Amazon business segments. His portfolio includes companies like Instant Pot, Pyrex, Derma E, Think, and Outward Hound.
BellaVix is a Marketplace Management Company for direct to consumer retail brands that want to aggressively grow sales on the world’s largest marketplaces like Amazon and Walmart.
Learn more at https://www.bellavix.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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On this episode of Link Up Leaders, Francois and Lisa are chatting with Robert Giovannini, CEO of IronPlane to discuss how eCommerce business owners can protect their online stores from ever-present cyber security threats.
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💥About Our Guest!💥
While in Russia in 1999 Robert met some amazing artists creating handmade chess sets. To help sell these, he created his first eCommerce website. When orders began to come in from around the world, he realized this was a great opportunity to explore. Between 1999 and 2012 he built and developed several eCommerce and digital service companies. In 2012, he co-founded IronPlane, a full-service Magento website development agency. Robert works with clients to find the right investment balance in technology to help maximize return on investment.
IronPlane crafts globally recognized eCommerce solutions with a staff of experts in development and marketing by investing in the right technologies to maximize returns for our clients.
Learn more at https://www.ironplane.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On this episode of Link Up Leaders, Francois and Lisa are speaking with the Co-Founder and CEO of Apteo, Shanif Dhanani. They'll be discussing the power of predictive marketing and analytics, and how predicting your consumers' next move post-purchase can improve their lifetime value.
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💥About Our Guest!💥
Shanif Dhanani is the co-founder & CEO of Apteo. Prior to Apteo, Shanif was the lead engineer and head of analytics at TapCommerce, a NYC-based ad-tech startup that was acquired by Twitter. Most recently, he was a data scientist and software engineer at Twitter, where he worked on a variety of projects across advertising, analytics, and machine learning. Prior to TapCommerce, Shanif was a software consultant at Booz Allen. He has earned a BS in Computer Science from the University of Virginia and an MBA from NYU’s Stern School of Business.
Apteo is a predictive marketing and analytics platform for eCommerce. We help brands drive sales by predicting what their customers will do next and helping them send personalized messages based on those predictions. Our recommendation engine identifies high-probability upsell and cross-sell ideas for each of your customers and syncs those recommendations to your email and SMS tools so you can send customers the products that they're looking for. In addition, our predictive insights module helps you deeply understand your customer journey and their behavior across the lifetime of their relationship with you. Brands can use us to understand which products are the best introductory product for their customers, which products have the highest follow-up purchase values, which of your customers have the highest predicted lifetime values, and a large variety of other insights and analytics.
To learn more about how Apteo can help your brand, start for free at www.apteo.co or contact info@apteo.co to set up a demo.
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On this episode of Link Up Leaders, Francois and Lisa will be learning from SellerApp's Nithin Mentreddy about how automating your Amazon Advertising can help save time, boost sales, and optimize your ad spend.
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💥About Our Guest!💥
Currently serving as the Director of Customer Success, Nithin Mentreddy joined the SellerApp team in September of 2019. He has over 10 years of experience spanning Supply Chain Management, Business Development, and Strategy Planning for New Business. With his vast knowledge of everything advertising and knack for formulating growth-driven strategies, he helps Amazon sellers crack the code for PPC and Listing Optimization to scale like never before!
SellerApp's AI-powered e-Commerce Intelligence platform helps sellers and retailers maximize their potential on the biggest global marketplace - Amazon. Founded in 2017, SellerApp uses next-gen AI and ML models to help businesses drive profitability in a simple SaaS interface. This robust platform has helped businesses reach a monthly target of a 75% increase in revenue, with an incremental lift in overall ROI. The company ensures deliveries across the US, Europe, Southeast Asia, the Middle East, ANZ, and the Indian Subcontinent.
Learn more at https://www.sellerapp.com/
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On this episode of Link Up Leaders, Francois and Lisa are chatting with Adam Pearce, CEO and Co-Founder of Blend Commerce to discuss how Shopify Sellers can create a stellar customer experience through their eCommerce store.
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💥About Our Guest!💥
Adam is the co-founder and CEO of Blend Commerce, the eCommerce Customer Experience Agency. Adam and his team have worked with over 200 Shopify retailers to help them provide memorable customer experiences that drive growth in revenue and profit.
Blend Commerce works with 6 and 7 figure Shopify brands to level up their customer experience.
Learn more at https://blendcommerce.com/
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ICYMI, Facebook recently announced audience limitations with paid social advertising. On today's episode of Link Up Leaders, Francois and Lisa will be learning from Colby Flood with Brighter Click to learn how eCommerce business owners can continue to excel with paid social, regardless of these limitations, using audience themes and purposes to test and scale with.
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💥About Our Guest!💥
Working as an in-house marketer, Colby noticed one major issue with the agencies he hired, communication. He founded Brighter Click with the mission to create an education-first agency that focuses not just on performance, but proactive communication led by education. You can tap into this educational opportunity with actionable steps for your business for free by visiting Brighter Click's website, and signing up for a complimentary Facebook/Instagram account audit.
Brighter Click helps eCommerce stores increase revenue through paid social advertising.
Learn more at https://www.brighterclick.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa are chatting with Damian Smith about strategies that eCommerce business owners can implement to generate more demand for their products.
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💥About Our Guest!💥
Damian started in B2B eCommerce in 1998 with SCH and then worked for Ingram Micro, Buy.Com, Rakuten, Computers Unlimited, and Exertis. He started up UE in March 2019 with his business partner James Perkins joining UE a year later. Together, they now have 9 full-time staff and 20 Business Development Managers around the world.
UE is here to support your global growth using the Amazon platform. They provide a full-service offering from digital product strategy, demand generation, and digital marketing through to eCommerce channel selection. They provide their clients with information insights at each stage of the digital journey. So whether you are looking to launch your product but keep the costs down, expand into a new region with support and experience, are not getting the results you need with your internal team or current partner, are getting too many fines caused by supply issues with Amazon, or want access to market-leading analytics including Amazon to sell through, our team is here to help.
Learn more and get in touch at https://www.unlimitedecommerce.com/
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The landscape of interacting with customers is ever-evolving. With new technologies entering the market that make communicating with your clients easier, the process somehow becomes more complicated at the same time.
On this episode of Link Up Leaders, Francois and Lisa are chatting with Paul Ruppert to discuss how eCommerce business owners can effectively engage their customers through conversational commerce
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💥About Our Guest!💥
With executive successes in rapid growth enterprises, start-ups, global enterprises and Fortune 50 companies Paul provides strategic analysis married with technical innovation and commercial pragmatism to identify, harness, and harvest innovation and drive commercial expansion globally. A recognized expert in the evolution of RCS and conversational commerce messaging, Paul has provided strategic planning to leading mobile industry actors-–Syniverse, Infobip--and firms interested in messaging—Facebook, MasterCard, LivePerson, HIG Capital--including strategic consulting on RCS and messaging as a platform to the GSM Association, mobile advertising commercial modeling for the Mobile Marketing Association, and RCS identity authentication for the Mobile Ecosystem Forum. Paul's projects have addressed challenges relating to bleeding-edge AI product development, global and regional market expansion, structuring revenue and margin growth, commercial strategy, marketing shifts, expert witness testimony, M&A due diligence, and post-merger integration.
Clients include Facebook, MasterCard, Western Union, LivePerson, Syniverse, Infobip, private equity, and venture capital firms, and leading mobile industry trade associations such as the GSM Association, the Mobile Ecosystem Forum, and the Mobile Marketing Association.
Learn more at https://paulrruppert.com/consulting/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa will be learning from Don Henig how eCommerce business owners can turbocharge their growth by accessing growth capital with no interest, fees, and no required payments!
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💥About Our Guest!💥
Don Henig was born in Brooklyn, NY, and started quenching his entrepreneurial thirst at the ripe age of 11 as the #1 newspaper salesman on Long Island. Don has built successful companies in various industries from finance, publishing, mortgage, real estate, entertainment, and now he has developed a unique way to provide capital to Amazon Sellers to grow their businesses faster and larger than any alternative. It’s so unique, people say: “It sounds too good to be true”, but it’s 100% real! Don reversed the risk of financing for the Seller and does not require any interest, fees, or monthly payments. In fact, AccrueMe only makes money when you make money, which also makes AccrueMe the safest source of growth funds in the industry. It seems that every economic downturn creates new models never before seen and AccrueMe is definitely one of those game-changing models!
AccrueMe® is a one-of-a-kind fintech company based in New York offering unique growth capital to Amazon Sellers with no interest, fees, or required payments and no loss of ownership. As seller central’s top-rated business-friendly funding source for Amazon Sellers, AccrueMe invests in the Seller on a temporary basis and doesn't receive any permanent ownership. AccrueMe is ONLY for sellers that are focused on growth!
Learn more at https://www.accrueme.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are speaking with Josh Fonger to learn what the "Systems Mindset" is and why is it necessary for your eCommerce business.
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💥About Our Guest!💥
Josh Fonger is a Business Performance Architect and CEO of WTS Entreprises. He is an international business consultant, coach, and speaker. He has the unique experience of personally helping hundreds of businesses grow simply, using the WTS Method.
His specialty is taking stressed-out entrepreneurs from working "in" their business to working "on" their business using systems so that profit and freedom can become a consistent mechanical reality. One of Josh's greatest strengths is helping businesses properly organize and systematize their operations so they can achieve exponential growth. Using the Work the System methodology, Josh has inspired hundreds of success stories among small business owners around the world. Many of Josh's clients acknowledged that his ideas and coaching has increased their profits by millions of dollars.
Learn more at https://wtsenterprises.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by Burak Yolga, CEO of Forceget to discuss the current trends in logistics and strategies for an effective supply chain management.
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💥About Our Guest!💥
Burak was born and raised in Istanbul and has a bachelor's degree in International Business and an MBA in International Finance. After living in China and Hong Kong for 7 years, he is now based in Miami, Florida. His goal is to help eCommerce and Amazon sellers with their international door-to-door shipments.
Forceget Digital Freight Forwarder was founded in Shenzhen, which affords us unparalleled insight and understanding into the way the shipping business is conducted in China. The problems, challenges, and difficulties that you face shipping from Asia as a US-based eCommerce or Amazon business have all been successfully navigated by FDFF through years of on-the-ground experience. We offer our customers tailor-made solutions for their international freight and supply chain challenges.
Learn more at https://forceget.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Whether you've been in the eCommerce game for some time or just joined, you've heard tales of the "good ole days" of selling on Amazon. A simpler, less expensive time to be an Amazon Sellers (sounds nice doesn't it?). What exactly has changed in recent years? On this episode of Link Up Leaders, Francois and Lisa are chatting with Amazon Advertising veteran Laura McCaul to learn how the Amazon advertising landscape has changed over the years, especially in the last 24 months.
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💥About Our Guest!💥
Laura McCaul is Co-Founder of Sponsored Profit, a UK-based Amazon Advertising agency. A former seller herself, what started out as a side project to help other sellers increase sales with PPC, quickly grew into the perfect business. To date, Laura and her team have helped more than 100 brands generate over $70M in sales on Amazon.
Sponsored Profit is a UK-based Amazon Advertising agency that specializes in scalable PPC management for growing Amazon sellers so they can make more sales, increase market share and build a business they can sell.
Learn more at https://www.sponsoredprofit.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
You've seen them before folks, the questionnaires on eCommerce sites that help you to select the product that best fits your needs! Many brands are well known for this kind of shopping model such as ThirdLove and Stitch Fix. Are quizzes the right decision for your brand? On today's episode of Link Up leaders, Francois and Lisa are chatting with the Co-Founder of PreHook Gen Furukawa to learn about the industries that benefit most from eCommerce site quizzes and how these can increase ROI.
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💥About Our Guest!💥
Gen is Co-Founder of Prehook, a leading quiz platform for Shopify merchants. Prehook helps hundreds of high-growth Shopify merchants sell more, accelerate list growth, and capture zero-party data with quizzes. Gen also hosts the eCommerce marketing podcast, Cart Overflow, where he shares what the best brand operators, agencies, and tech platforms are doing to grow their eCommerce revenues. Gen has been in eCommerce for 10+ years, with the last 7 years in eCommerce SaaS. Prior to Prehook, Gen was part of the founding team and lead Marketing at Jungle Scout, the leading software for Amazon sellers.
Prehook is the most powerful way to add a quiz to your Shopify store to improve conversion rate, accelerate list growth, and capture zero-party data.
Learn more at https://prehook.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Facebook has long been regarded by the younger generations as the "older" folks' social media. However, there is still huge potential for eCommerce businesses to create and interact with their customers through Facebook groups!
On this episode of Link Up Leaders, Francois and Lisa learn from Katie Wight how eCommerce businesses can cultivate great customer engagement through Facebook groups and the best strategies to grow and nurture that network.
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💥About Our Guest!💥
Katie Wight (Vermont, US) is the founder of KW Content, global content and social media marketing agency that develops and launches content and social media programs for purpose-driven brands. Strong Brand Social is our newest project, where we provide the absolute best (and most accessible) social media marketing education that empowers small brands to develop their own high-performing marketing programs that are guaranteed to drive growth.
Teaching from our proven agency methodologies, we simplify the process and demystify the art of social media marketing to offer focus, efficiency, and measurable results to small business owners, brand directors, and social media marketers!
Learn more at https://kwcontent.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are kicking off the New Year with Liz Downing to discuss her predictions for the eCommerce industry in 2022.
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💥About Our Guest!💥
Liz has been in the eCommerce space since 2014, focused on helping sellers and brand owners grow their business, make connections, and learn how to navigate the Amazon waters. Teikametrics provides a best-in-class AI-powered advertising platform to help sellers and brand owners optimize their performance on Amazon and Walmart.
Learn more at https://www.teikametrics.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
SEO: three little letters that stand between you and optimal visibility to your desired audience. On this episode of Link Up Leaders, we're chatting with Mark Casey of Mark Casey SEO to learn more about Amazon's SEO and how to write a solid Amazon listing.
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💥About Our Guest!💥
Mark dedicated himself to fully understanding the science behind where a product ranks on Amazon and how to optimize product listings for the highest rate of conversion. Working under a top 500 company, for example, he helped to enhance their Amazon page which contributed to their current nine-figure annual earnings. Through his personal brand, MarkCaseySEO, he assists clients both big and small to achieve similar results by improving their Amazon strategy. Staying up to date on the latest technological changes and ranking factors, Mark provides his clients with the best resources available to reach new heights of success in the world of e-commerce.
Whether you are new to the game or an established seller, our team can help you reach your goals through Amazon SEO and marketing, listing optimization, keyword research, product launches, ranking, reviews and much much more!
Learn more at https://markcaseyseo.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, we're circling back on our conversation with Steven Selikoff! We'll be diving deeper into how Amazon Sellers can create and nourish relationships with small in-store retailers.
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💥About Our Guest!💥
Steven Selikoff is a serial entrepreneur who has been developing innovative products since 2005. His products have been in independent & specialty retailers, big box stores, and catalogs all over the world, on Amazon Vendor, and on Amazon Marketplace (Seller central.) His products have been on every major morning show, featured in newspapers and in magazines ranging from USA Today to Forbes to Vogue, and were even in the gift bags at the Oscars. Steven was formerly Global Business Manager at Microsoft, and has taught and lectured on Negotiation, Product Development, and Business Process Improvement across the globe. He is the author of The COMPLETE BOOK of Product Design, Development, Manufacturing & Sales, which has sold over 20,000 copies, and is now used as a textbook in major universities. Most recently Steven founded the Product Development Academy, a concierge training program which teaches entrepreneurs how to develop products from concept to retail.
Product Development Academy is a small, exclusive, training program with a hands-on concierge approach to teaching entrepreneurs how to develop innovative CPG products and get them on retailer’s shelves. Our goal is to help entrepreneurs develop a true omnichannel product-based business, with products available everywhere consumers want to buy. We do not focus solely on eCommerce, since the Department of Commerce has shown that in the 8 out of 10 product purchases are made in-store. (That percentage is higher in the Q3 2021 reports released last week.) Our principle is that success begins with a product that has proven customer appeal and a high multiplier and should be available across all multiple sales channels. We offer two intensive programs and will be presenting a Live event on How To Sell To Retailers in Las Vegas in January.
Learn more at https://productdevelopmentacademy.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
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On this episode of Link Up Leaders, Francois and Lisa are chatting with Eric Martindale to learn about how changing technologies will and are impacting the eCommerce industry.
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💥About Our Guest!💥
Eric founded Suburban Street Trading Company in 2012, and then went on to form Elite Commerce Group as a wholly-owned subsidiary in 2015. Prior to starting his company, Eric served as a Marine officer for 14 years, culminating as a Military Science Professor at Villanova and UPenn.
Elite Commerce Group is a full-spectrum Marketplace Management Agency, which provides custom-tailored solutions to launch and grow brands on the various digital marketplaces. Elite Commerce Group's focus is to provide technology-powered solutions to bridge the "tech gap" for strategic brand partners.
Learn more at https://www.elitecommercegroup.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
--
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by Jeremy Epperson, the CEO of Conversion Guides to learn how to create a framework for conversion rate optimization that helps your eCommerce startup to accelerate your growth rate.
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💥About Our Guest!💥
Jeremy's mission is to help startups with the relentless pursuit of exponential growth online. He has launched Conversion Rate Optimization programs for 155+ startups and translated that into a proven process to drive growth. He's generated over $247 million in tracked revenue for consulting clients. As a professional speaker, he has presented over 175 times in 47 states and trained over 42,000 Executives, Marketers, and Growth Leaders.
Conversion guides is a consulting firm that helps growth-stage startups with conversion rate optimization, market and customer research, and customer journey mapping.
Learn more at https://www.conversionguides.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
As Marshall Goldsmith said, "what got you here won't get you there". This rings true for eCommerce businesses when speaking about their organizational structure and the role that Founders play in the business.
On today's episode of Link Up Leaders, Francois and Lisa are speaking with Eli "Lipi" Lipshatz, the Co-Founder and Director of Escala to discuss the differences in organizational structure between beginner Amazon businesses and 8-figure Amazon businesses. We'll discuss what key hires Founders should be making and at what point in time, as well as what Founders' focus should be on a daily basis.
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💥About Our Guest!💥
As the Director of Escala, Eli Lipshatz (Lipi) oversees the team of 30+ Process Improvement consultants that all have an extensive background in Big 4 Consulting Firms. In his previous role as an Operations Manager of an Amazon business, Lipi scaled the brand from 2-5M in 12 months, before wrapping it up for exit to Thrasio. Since then, through the lens of Escala, Lipi has worked closely with the biggest names in the Amazon industry, conducting in-depth operational transformations for sellers, aggregators, service providers, brokers from all over the world. Deep-diving into the nitty-gritty processes of over 50 Amazon businesses in the last year, Lipi has a unique perspective on the best practices and secret tips and tricks that set the best Amazon businesses apart.
Escala is the only eCommerce Process Improvement Consulting firm that focuses on setting your operation up for scale or sale. Using a proprietary Maturity Framework that assesses your businesses in comparison to others of similar size, Escala methodically examines your internal processes, redesigning to remove bottlenecks and create efficiencies. In a matter of months, Escala consultants build Process Maps, SOPs, Organizational Structure & Technological Integration to transform your operation from a Mom-and-Pop style organization to a streamlined, optimized system.
Learn more at https://www.weareescala.com/
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📚Resources mentioned in this episode:
📗The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter, Update and Expanded - https://www.amazon.com/First-90-Days-Strategies-Expanded/dp/1422188612/ref=sr_1_1?gclid=CjwKCAiA78aNBhAlEiwA7B76p4L1VnvS1As9-gMn7wwkJidxeA_9GZiDFkUjvRkBi-ogqY6D4YzrJxoCUVQQAvD_BwE&hvadid=410087901524&hvdev=c&hvlocphy=9010810&hvnetw=g&hvqmt=e&hvrand=15655000377520938346&hvtargid=kwd-3507521666&hydadcr=21934_11243161&keywords=the+first+90+days+michael+watkins&qid=1639083950&sr=8-1
📙Who: The A Method of Hiring - https://www.amazon.com/Who-Geoff-Smart/dp/0345504194/ref=sr_1_1?keywords=the+A+method+for+hiring&qid=1639084375&sr=8-1
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
It should come as no surprise that 83% of satisfied customers are willing to recommend your product to their friends. But what is shocking is that only 29% of them actually make a referral! 😲
On this episode of Link Up Leaders, Francois and Lisa are chatting with Raúl Galera, the Chief Advocate for ReferralCandy who will teach us how to optimize and amplify word-of-mouth marketing to scale your business! We'll also be learning about referral fraud and how that impacts eCommerce stores.
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💥About Our Guest!💥
Raúl Galera is the Chief Advocate at ReferralCandy, an app that allows eCommerce brands to set up and run customer referral programs. Raul currently leads ReferralCandy's partnership efforts, working alongside agencies, media and tech companies.
ReferralCandy is an app that allows e-commerce merchants to set up and run customer referral programs, which is a very cost-effective way for them to acquire new customers and retain their existing ones.
Learn more at https://www.referralcandy.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by Seller Rocket's dynamic duo, Maya Harper and Eric Suddarth! They'll be sharing with us a high-level overview of Amazon affiliate marketing, discussing how trends have changed over the years and how it's evolved into its current state. Specifically, we'll learn about Amazon Editorial Recommendations and publisher-site recommendations.
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💥About Our Guests!💥
Maya started her career in science, working in four labs before changing career paths into business. She started her business career interning on the Seller Rocket team and has since taken a role as marketing manager. Today Maya spends most of her time developing meaningful partnerships.
After completing his undergrad at West Point, Eric served 5+ years as an officer in the US Army, including a 12-month combat deployment to Iraq. Since leaving the military in 2011, Eric spent more than 10 years combined at Johnson & Johnson and Eli Lilly and Company - completing a Leadership Development Program at J&J and roles in finance, sales, and marketing at Lilly. As the GM of SellerRocket, Eric focuses on helping e-comm brands leverage editorial content to increase their sales. Eric also has an MBA from Kellogg and is focused on continuing to dominate his fantasy football league.
Seller Rocket provides Amazon sellers access to Amazon Editorial Recommendations and publisher-site recommendations through their close relationships with publishers in the Amazon Onsite Associates Program (publishers like NYTimes Wirecutter, CNN Underscored, Forbes, etc).
Learn more at https://sellerrocket.io/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The turkey has been eaten, but Santa hasn't come down the chimney quite yet! You still have time to finalize those listings before the last-minute holiday orders come through!
On this episode of Link Up Leaders, Francois and Lisa are chatting with Christina Passmore to learn how Amazon sellers and eCommerce business owners can optimize their listings for the holidays and maximize their sales in the final weeks of the year.
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💥About Our Guest!💥
In 2019 Christina launched her first brand on Amazon Canada and catapulted into a staggering business opportunity with zero experience. What she had in her back pocket was mental determination, and that alone would help her skyrocket her success across the Amazon ecosystem. When she was furloughed from her aviation career during the peak of the global pandemic, she began writing Amazon listings and blog articles for Amazon sellers and agencies looking to increase conversions and authority in their niches. As a small freelancer, Christina secretly wrote for some of the biggest names in the space. Armed with conversion-rich persuasive copy, Amazon agencies began flocking to Christina for transformational evergreen content. As her clientele of Amazon agencies and sellers grew, Christina discovered that copywriting in the Amazon space needed a transformation and in a big way. Founded on a forward-thinking approach, Christina Ink combines proven marketing skills with connected copywriting that is not commonly seen in the Amazon ecosystem. Christina’s goal is to help Amazon agencies and sellers unlock the value evergreen content offers for Amazon agencies and FBA businesses to help them skyrocket growth and build trusted communities on and off of Amazon.
Learn more at https://christinaink.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On this episode of Link Up Leaders, Lisa and Francois are speaking with Steven Selikoff to discuss how selling to in-store retailers is the next natural step for Amazon and eCommerce business owners.
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💥About Our Guest!💥
Steven Selikoff is a serial entrepreneur who has been developing innovative products since 2005. His products have been in independent & specialty retailers, big box stores, and catalogs all over the world, on Amazon Vendor, and on Amazon Marketplace (Seller central.) His products have been on every major morning show, featured in newspapers and in magazines ranging from USA Today to Forbes to Vogue, and were even in the gift bags at the Oscars. Steven was formerly Global Business Manager at Microsoft and has taught and lectured on Negotiation, Product Development, and Business Process Improvement across the globe. He is the author of The COMPLETE BOOK of Product Design, Development, Manufacturing & Sales, which has sold over 20,000 copies and is now used as a textbook in major universities. Most recently Steven founded the Product Development Academy, a concierge training program that teaches entrepreneurs how to develop products from concept to retail.
Product Development Academy is a small, exclusive, training program with a hands-on concierge approach to teaching entrepreneurs how to develop innovative CPG products and get them on retailer’s shelves. Our goal is to help entrepreneurs develop a true omnichannel product-based business, with products available everywhere consumers want to buy. We do not focus solely on eCommerce, since the Department of Commerce has shown that in the 8 out of 10 product purchases are made in-store. (That percentage is higher in the Q3 2021 reports released last week.) Our principle is that success begins with a product that has proven customer appeal and a high multiplier and should be available across all multiple sales channels. We offer two intensive programs and will be presenting a Live event on How To Sell To Retailers in Las Vegas in January.
Learn more at https://productdevelopmentacademy.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Why is it that as consumers, we're able to search for a product, add to cart, and complete a purchase in a matter of seconds, but as a business, everything leads to, "Schedule a demo" or "Contact Sales". On this episode of Link Up Leaders, we're speaking with Rick West, CEO and Co-Founder of Field Agent to hear how Field Agent is revolutionizing Click-To-Cart solutions for B2B services.
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💥About Our Guest!💥
Rick West is the CEO and Co-Founder of Field Agent, a global Product Led Marketplace. Prior to starting Field Agent, Rick worked 16 years with Procter & Gamble in various assignments in the United States, Hong Kong and Bangkok. Since leaving P&G, he has been a start-up Entrepreneur for over 20 years. Rick has co-founded multiple start-ups, including the Northstar Partnering Group, CORE4 Research, JOYN, and most recently Field Agent. He is a mentor and speaker within the entrepreneurial community and an active board member. He is also a member of the global Endeavor Entrepreneur network. Rick has a BBA in Personnel and Industrial Relations with a minor in Economics from the University of Kentucky. Personal: Rick is the husband of one, father of 3, Grandaddy of two and a friend to many. Rick and his wife Kim live in Fayetteville Arkansas and they attend Harvest Fayetteville Church where Rick is currently serving as an Elder. They both attended the University of Kentucky and are college Basketball fans and bleed UK Blue #BBN Life Quote: “Don’t live in the world of maybe, let your yes be yes and your no be no” Leadership Verse: Stay within your rails - head North and do not look to the left and right.
Field Agent is a B2B Marketplace focused on delivering retail solutions for brands and retailers. Our product categories include audits, insights, marketing, e-commerce and merchandising.
Learn more at https://www.fieldagent.net/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The buying and selling of online businesses has been going on long before the explosion of aggregators. (no really!) On today's episode of Link Up Leaders, Francois and Lisa are chatting with Joe Valley, Author of The EXITpreneur's Playbook and serial entrepreneur who will discuss with us how to get the greatest value out of your business.
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💥About Our Guest!💥
After building, buying, or selling a 1⁄2 dozen of his own companies, Joe Valley helped build one of the leading online-focused M&A Advisory firms in the world. Now, after facilitating nearly 1⁄2 billion in exits, Joe has written the bestselling book The EXITpreneur’s Playbook - to help online business owners get the maximum value and best deal structure when they seek their own incredible exit.
Quiet Light is one of the world's leading "only-online-businesses" focused M&A firms. The EXITpreneur's Playbook is considered "The Ultimate Guide" to selling an online business.
Learn more about Quiet Light Brokerage at https://quietlight.com/
Get Joe's Book! https://exitpreneur.io/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are speaking with Tarush Aggarwal, CEO of 5x to discuss why it's so important for eCommerce businesses to leverage data. We'll also explore when the right time is for eCommerce business owners to transition from free to paid tools.
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💥About Our Guest!💥
Tarush is one of the leading experts in leveraging data for exponential growth, with over ten years of experience in the field. After graduating with a degree in Computer Engineering from Carnegie Mellon in 2011, he became the first data engineer on the analytics team at http://Salesforce.com. Data was in its infancy, and the log metric framework which Tarush built was critical in allowing Salesforce to analyze data across customers and provide benchmarks across different industries and verticals Most recently Tarush led Data for WeWork, one of the fastest-growing companies in the world. WeWork leveraged data to be able to grow 10x in 3 years, supporting a footprint of 800+ offices in 120+ cities in 23+ countries with over 12,000 employees. Tarush scaled the data org from 2 to 100+ and their unique approach allowed them to stay lean while supporting every functional area of the business. In 2019 he moved to China to help establish WeWork’s Asia operations and focus on the hyper-growing Chinese market.
5x provides data as a service so companies can focus on leveraging data without worrying about the complexities of setting up the modern data stack.
Learn more at https://5x.co/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
In the world of Supply Chain, "what got you here will not get you there". On this episode of Link Up Leaders, Francois and Lisa speak with Dyci Sfregola about how to level up your business through optimizing Supply Chain.
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💥About Our Guest!💥
Supply Chain Management requires a constant ability to find (or create when necessary) creative solutions to new and old problems. It sits at the intersection of technology and engineering, arts and creativity, people management and leadership — which made it the perfect career choice for someone who loves people, is multilingual, passionately curious, and can work their way around various coding platforms; someone like Dyci. Supply Chain Management is broad and she found her “calling” in process improvement as it relates to S&OP and inventory management, change management and user adoption of digital tools, and collaboration across the value chain. She also has direct experience in logistics (transportation and warehousing) and demand planning, holds a certification as a Certified Supply Chain Professional from APICS, and is also a certified Anaplan model builder and trainer and a member of CSCMP.
Dyci is the Founder and Managing Director of New Gen Architects and I am also a member of the VCARE Academy Education Research and Practitioner Board. She holds a BA in Spanish from the University of Georgia where she was named a UGA Amazing Student and recognized by BET’s Black Girls Rock as a M.A.D. Girl (Making A Difference) for her work in global development and education. She also studied Industrial Engineering at Kennesaw State University and holds a Master’s in Engineering Management from KSU.
New Gen Architects is a business transformation agency that understands the nuanced uniqueness of product operations and supply chain for startups and small and medium businesses that want to leverage their supply chain for scalability and growth in an era of ever-changing geopolitical and market conditions, digital landscapes, and consumer expectations. NGA is a boutique consulting firm that provides business and digital architecture advisory services for companies that want to scale their retail and DTC sales channels.
Learn more at https://www.newgenarchitects.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
It's well known throughout the eCommerce industry that Amazon releases very little customer information to Amazon Sellers. Nozzle is here to change that!
On this episode of Link Up Leaders, Francois and Lisa are speaking with Rael Cline of Nozzle who will share with us how focusing on your Amazon customers' behavior after the first sale can unlock new use cases and allow you to compete on a different playing field than your competitors.
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💥About Our Guest!💥
Rael is Co-Founder & CEO of Nozzle, a London-based tech company that focuses on helping Amazon Sellers understand their Amazon customers. Prior to Nozzle, Rael spent time in the quantitative finance world before building and selling his first company, MediaGamma in 2019.
Nozzle unlocks the power of understanding your customers' behavior on Amazon. Understanding how to leverage your profit per customer, repeat order rates, cross-sales and trial conversion ratios are key to differentiating your brand in an increasingly tough Amazon environment.
Learn more at https://nozzle.ai/
Join the Nozzle waitlist! https://info.nozzle.ai/linkupleaders
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
You've all seen the trend when scrolling through TikTok of, "Share your small business so that it blows up!". We often see this promoting small craft businesses or apparel lines, perhaps services like cosmetologists or custom furniture creators. For eCommerce business owners, the road to TikTok virality may seem less direct.
On this episode of Link Up Leaders, Francois and Lisa are speaking with Lauren Schwartz, Founder of The Loft 325, to discuss how to make the most of your social media presence and will outline the three creative mistakes that you MUST avoid!
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💥About Our Guest!💥
Lauren Schwartz - from Orange County, California - is a thought leader in creating profitable creative strategies for e-commerce brands; design professional with over 15 years of experience. Over the last 8 years, she is working in digital marketing.
Lauren's passions lie in creating top-performing ad creatives. She has personally led the creative strategy for top brands such as Love Wellness, APL, Colourpop, Our Place, and Leaf Shave.
She is obsessed with design and creative strategy, and in her downtime, she enjoys teaching others her profitable creative methodology, focusing on DTC Advertising, Facebook, Instagram, Snapchat, TikTok, and Pinterest.
In September of 2020, Lauren made the leap to leave the agency and started offering her creative design services on a freelance basis as The Loft 325. She now services a handful of top e-commerce brands including Peel, Outer, Our Place, and Feat to execute their creative design and creative strategy for their paid social campaigns. Not only does she provide creative management, but Lauren has also partnered with one of the top paid media buyers, The Social Savannah to provide a paid strategy for her clients.
Learn more at https://theloft325.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are speaking with Bernard Hor to learn more about the current state of the logistics industry in Southeast Asia and how this is impacting eCommerce business owners globally.
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💥About Our Guest!💥
CEO and Co-founder of Hatio Group, Barnard Hor is an Entrepreneur, Storyteller, and Strategist. As CEO, Bernard plays an instrumental role in expanding the Hatio brand across Southeast Asia with a mission to help local SMEs digitize. With an excellent understanding of supply chain best practices, Bernard and his team help clients make changes sustainably and have delivered significant operational improvements. He currently leads a strong team of software engineers, project managers, and designers on large-scale digital transformation projects in the telecommunications, healthcare, supply chain, and logistics industries.
Hatio Group is a technology business based in South Korea specializing in digital warehousing & network distribution. Since 2012, Hatio has a proven track record of envisioning and delivering major transformational change, cost reduction, and operational improvement programs in a KRX top 5 blue-chip organization.
Learn more at http://hatio.asia/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
In this information age we live in where everything we do is online, you must be thinking, "Direct marketing is DEAD"! The contrary is actually true! In this time when we're inundated with notifications, emails from retailers, and being served ads left and right, direct marketing remains a powerful and effective method of reaching consumers.
On this episode of Link Up Leaders, Francois and Lisa are speaking with Dennis Kelly, CEO of Postalytics to learn how to integrate direct marketing into your eCommerce business' marketing strategy.
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💥About Our Guest!💥
CEO of Postalytics, Dennis Kelly is a 6-time entrepreneur with a primary focus on early-stage software businesses (4 successful exits). He is a husband and dad, and in his spare time loves cooking and anything outdoors.
Postalytics is a fast-growing direct mail automation software company. We're modernizing direct mail marketing by building software that speeds up and simplifies campaigns, integrating it with modern marketing technologies, and measuring campaign delivery and response.
Learn more at https://www.postalytics.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The topic of China plus one remains ever prevalent among eCommerce business owners as shipping delays and increased container prices make sourcing from Asia more difficult and expensive every day. On this episode of Link Up Leaders, Francois and Lisa will learn about the benefits of sourcing from Mexico from Omer Dar.
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💥About Our Guest!💥
Omer Dar is a serial entrepreneur with 20 years of experience in different industries ranging from biotech to experiential marketing. He has lived and worked in 4 continents and studied both in Europe and in the US. He holds an MBA from Central European University & Emory University. His international experience has helped him establish with his business partner, Juan Carlos Pimentel, 3 successful companies in Mexico that focus on helping entrepreneurs and SMEs to fulfill their dreams. Omer’s companies focus on providing HR, Contract Manufacturing, and Logistics solutions for US & European-based companies in Mexico.
Witrek, one of the 3 companies, focuses on helping companies manufacture their goods in Mexico from A to Z, making sure the process is as transparent, cost-effective, and easy as it can be.
Learn more at https://witrek.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
eCommerce marketing is abuzz with TikTok tricks and treats, promising viral success if you leverage influencers, use the right hashtags, and hop on the trends. But the advice stops there! How do you work with influencers? Where can you find them? How do you know that TikTok is even a good addition to your marketing strategy?
On this episode of Link Up Leaders, Francois and Lisa are sitting down with the queen of social media herself, Cassandra Craven!! We'll cover everything from how eCommerce businesses can work with TikTok Influencers to how to use TikTok Ads.
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💥About Our Guest!💥
A social media maven, Cassandra has been making strides in organic social media for over a decade, bringing her edge and expertise in community management, influencer relations, content creation, social strategy, and analytics to the Helium 10 social storefront. While leading the charge as the first woman to represent Helium 10 on stage, Cassandra is at the forefront of cutting-edge tactics and trends, she has been a pivotal part of the company’s growth and evolution. On the daily, she advances the company’s social media accounts and acts as the company liaison in Facebook groups. In her earlier years, she managed and produced content for both national and international brands in the television, film, and advertising industries, including two Emmy-nominated TV series and the 2018 top-grossing films, Aquaman and Marvel’s Venom. Using marketing techniques previously reserved for large-scale firms and name brands, Cassandra can teach individual sellers how to implement these strategies to effectively drive traffic to their listings and increase revenue.
Helium 10 is Empowering Entrepreneurs Worldwide to Start, Grow and Scale Businesses on Amazon
Learn more at https://www.helium10.com/
Resource Reference in this Episode:
🌐https://izea.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
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We've all heard about the recent boom in Amazon and eCommerce Aggregators and heard success story after success story. But what about those bumpy acquisitions?
On this episode of Link Up Leaders, Lisa and Francois are sitting down with Allan Fisch, Co-CEO and Co-Founder of Moonshot Brands to share with us his personal acquisition journey and how his less than stellar experience led to him creating a company that helps entrepreneurs have "out of this world" eCommerce exits!
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💥About Our Guest!💥
Allan Fisch, Co-Founder and Co-CEO of Moonshot Brands is a Y-Combinator and a Wharton Business School alumnus. He has successfully founded and exited three companies: LeapPay, Mavencare, and the eCommerce site HomeSav.
Moonshot Brands is a Y-Combinator-backed multi-brand platform that buys and grows Amazon and DTC brands. Moonshot Brands partners with the most successful owner-operators of third-party marketplace businesses and direct-to-consumer brands. Moonshot then helps these brands achieve their potential through growth capital, data, deep expertise in operations, supply chain management, marketing, omnichannel distribution, and international expansion.
Learn more at https://www.moonshotbrands.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
It can take anywhere from 14-30 business days to receive payment for the products you've sold on Amazon. Wouldn't it be nice to get paid the same day that you make a sale?
On this episode of Link Up Leaders, Francois and Lisa are speaking with Storfund's Head of Business Development Costas Anastassiadis to hear about Storfund's, "Sell today, get paid today" mission and how daily cash advances can help eCommerce businesses to scale their businesses more effectively and efficiently.
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💥About Our Guest!💥
Costas Anastassiadis is spearheading business development at Storfund, a fintech company based in London. Over the past 30 years, he has led bus-dev for a robotics company, founded and ran a garment business, sourced products in Eastern Europe and Turkey, co-founded a contemporary art gallery, and a vacation rental business that manages close to 30 properties. Costas started his career as a management consultant with Price Waterhouse in Chicago. He studied Economics at Northwestern University and his senior thesis - written under the tutelage of the late Nobel Prize winner Dale T. Mortensen - was the recipient of the Economics Department's annual award.
The concept behind Storfund is simple “Sell today, get paid today”. Available on a growing number of marketplaces throughout the world, including 17 out of 20 Amazon marketplaces, we provide cash advances to high-growth retailers. By eliminating the delay between sale and payment on marketplaces, Storfund allows retailers to restock more quickly, negotiate better terms with suppliers and plan more effectively.
Learn more at https://storfund.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The recent conversation about diversifying your platforms as an eCommerce business owner has been skewed heavily in favor of Walmart in recent months. The question on everybody's mind now is, "How can I scale my business on Walmart?". Another potential question is, "How does selling on Walmart differ from Amazon, and what are the benefits?".
During this episode of Link Up Leaders, Francois and Lisa will speak with Teikametrics' Senior Director of Sales Jason Magee to learn how eCommerce businesses can scale on Walmart, how it differs from Amazon, and how to implement AI-powered marketing into their business model.
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💥About Our Guest!💥
Jason Magee, Senior Director of Sales at Teikametrics, is a seasoned industry professional. He's obsessed with helping sellers and brand owners scale successfully on Amazon, Walmart, and eBay. Jason works tirelessly to provide value to the industry and has created a best-in-class team of professionals committed to solving problems and understanding the specific pain points in eCommerce. Teikametrics’ AI-powered Marketplace Optimization Platform, combined with Expert Analysts helps sellers and brand owners maximize their potential on the world’s most valuable marketplaces.
Learn more at https://www.teikametrics.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa will be speaking with Mike Bandar, Co-Founder of Waybook.com who loves speaking about achieving business growth and optimising operations through great systems, processes, delegation and automation.
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💥About Our Guest!💥
Mike is a co-founder of Waybook.com, the onboarding and training tool for growing teams. Waybook was born out of the startup studio Turn Partners. Mike is a founding Partner of Turn Partners focused on the acquisition, turnaround and creation of digital businesses. Mike led the turn around of a UK based niche-dating agency, achieving over a 2000% revenue growth in 18 months. Turn Partners are also behind Hopper HQ, the Instagram scheduling tool, now servicing clients in over 80 countries. Turn Partner’s also run various other projects as well as a small investment portfolio. Mike is a graduate from Aston Business School and has owned and operated businesses since the age of 15. His background is mainly within sales, marketing and start up enterprise with experience ranging from the position of Head of New Business at a global advertising agency to providing independent consultancy for clients such as PETRONAS oil, PWC & AXA. Utilising his start up and entrepreneurship experience Mike is an entrepreneurship educator and business coach. He is a lecturer of Entrepreneurship at University College London and leads on online and offline business education for various start up incubators and accelerators. Mike also runs Enterprise Academy, an entrepreneurship education company running programmes for various corporate, government and education institutions internationally including the British Council and the UK foreign office. In recent years Mike was featured on the Queen’s Birthday Honours list receiving a British Empire Medal for ‘Services to Young Entrepreneurs in the West Midlands’. He was also awarded an Honorary Doctorate of Science from Aston University for his contribution to Enterprise and Entrepreneurship, making him one of the youngest ever recipients of a DSc. His main focus is now within Turn Partners as well as providing start up and enterprise training to individuals, institutions and corporates across the world.
Waybook.com is a powerful tool to turn your documents, processes, and know-how into effective and organized onboarding, training, and reference materials. Creating a business playbook that helps your business grow by organising your knowledge and SOPs, onboarding your team faster and keeping your business on the same page.
Learn more at https://www.waybook.com/
📚Resources mentioned in this episode📚
📕 The Lean Startup by Eric Ries https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898
📘 The E Myth Revisited by Michael Gerber https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280/ref=sr_1_2?crid=1NKWG4XXNALC&dchild=1&keywords=e+myth&qid=1633715762&s=books&sprefix=e+my%2Cstripbooks%2C183&sr=1-2
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
We've officially entered another unprecedented Q4! On today's episode of Link Up Leaders, Francois and Lisa are welcoming back Matt Remuzzi, CEO of CapForge, Inc., who will walk us through how eCommerce businesses can prepare their financials for Q4, as well as outline what hurdles to anticipate.
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💥About Our Guest!💥
Matt Remuzzi is the founder and CEO of CapForge Inc. Matt started the business originally focused on small business consulting for VC and Angel investors seeking startups in 2000. The business grew over time to encompass business broker and merger activity as well and then ultimately morphed into an accounting focus. Matt has been an active entrepreneur over the last 20 years, starting six businesses and selling two, has worked with over 4,000 small business clients, and has grown the current iteration of CapForge to over 1,000 clients and over 50 employees. Matt has a BA in Psychology and an MBA in Entrepreneurship, is married, and has two children. In his spare time, he enjoys surfing and is currently working towards a private pilot's license.
CapForge Inc, an accounting and tax firm focused on eCommerce business owners. With nearly 1,000 clients and growing fast, CapForge is one of the largest firms in the industry for online sellers, with Amazon sellers being the single biggest group but clients among all platforms and across the US as well as internationally. CapForge has over 50 employees and is located in Carlsbad, CA.
Learn more at https://capforge.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
SMS marketing is highly regarded as one of the most effective methods of marketing to your customers with high open rates, nearly instantaneous delivery speed, and significant response rates. But how can eCommerce business owners harness and implement the power of SMS marketing into their strategies?
On this episode of Link Up Leaders, Lisa and Francois learn from Drew Himel how eCommerce businesses can implement SMS marketing into their strategies.
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💥About Our Guest!💥
Drew Himel started WSI in 2007 when he was 23 years old teaching himself web design and in 6 years became the 2nd highest-grossing franchise in the world out of 1500. He rebranded the agency in 2012 to PCR with a focus on conversion and retention working with Hubspot and becoming the fastest partner to ever reach Platinum status. His agency has worked with early-stage startups like Dosist, MUD/WTR, & Vive Organichelping to the Los Angeles Chargers launch in LA. He is also an active investor and advisor having worked with SpaceX, Calm, & Seed. His views on entrepreneurship have been covered in USA Today, Wall Street Journal, & Fox News.
PCR is a digital strategy and consulting firm helping consumer brands scale and grow through conversion rate optimization. Services Include: - UI/UX - Email Marketing - Marketing Automation
Learn more at https://consultpcr.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
If you or a fellow Amazon Seller has had a listing taken down by the big orange giant, you've experienced firsthand how difficult it can be to have that listen reinstated. On this episode of Link Up Leaders, Lisa and Francois are joined by John Cavendish, the CEO of SellerCandy to learn more about how you can have your Amazon listing reinstated as quickly as possible, as well as:
👉 How Amazon listings get taken down
👉 How this impacts the Sellers
👉 How much this process can cost a Seller
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💥About Our Guest!💥
John’s vast experience owning and overseeing millions in sales on Amazon via his own brands led him to found his Full-Service Amazon agency, becoming a premier Amazon Channel Management provider for brands to scale fast with a supportive team around them. His deep understanding of the Amazon Seller experience led to developing the concept of Seller Candy, providing the expert Virtual Assistant experience, delivered as a service.
Seller Candy strives to remove the daily friction experienced by eCommerce entrepreneurs by handling their Amazon account issues and support cases with agency-level expertise and best practices in a fun and collaborative environment.
Learn more at https://sellercandy.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Auditing and accounting are some of the most complicated, yet crucial and vital parts of a successful business. Taxes, bookkeeping, and cash flow allocations are often pain points for entrepreneurs, but shouldn't be ignored.
On this episode of Link Up Leaders, Francois and Lisa chat with CPA Alan Chen to learn the benefits and positive impact of educating yourself on eCommerce tax and accounting and how that directly translates into an additional 5-6 figures in your business year over year!
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💥About Our Guest!💥
Alan is a Certified Public Accountant and one of the founding partners of FreeCashFlow.io a leading accounting and consulting agency based out of Los Angeles, Califonia, and they are focused on one niche and niche only: Online and eCommerce business owners. Alan along with his partner Stanford has over 20+ years combined working in the fields of Audit, Accounting, compliance, and tax for Multinational and 9 Figure+/Large Public Companies such as EY, Riot, Disney, and Paramount.
The agency offers an all-inclusive package where they take care of all your business tax planning, sales tax filing and threshold strategies, cloud-based bookkeeping, and smart cash flow allocations so that you can keep more of your profit in your back pocket. In fact, they are so confident they can help you save money, they provide a money-back guarantee so that there’s no risk to you!
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
When it comes to marketing your eCommerce business, are you doing what you should be? How can you be sure of what you should be doing? (It gets confusing fast, doesn't it?)
On this episode of Link Up Leaders, Francois and Lisa speak with marketing problem solver Chloë Thomas to learn how you can create your customer master plan and ensure that you are in fact, doing everything you need to be doing to effectively market your eCommerce business.
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💥About Our Guest!💥
Chloë Thomas is a globally recognized eCommerce marketing problem solver. Author of several bestselling books, keynote speaker, advisor, and host of both the award-winning eCommerce MasterPlan Podcast AND the brand new Keep Optimising marketing podcast.
Chloë Thomas has been in eCommerce since 2003; she’s worked client-side, agency-side, and adviser-side. Working with a wide variety of retailers from high street omnichannel operations to fresh online-only start-ups, covering international launches, subscription, B2B, and even dabbling in marketplaces. Chloë’s specialty is solving eCommerce Marketing Problems, from increasing new customer acquisition to improving the performance of email marketing newsletters or finding the right new website provider.
Learn more at https://ecommercemasterplan.com/
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📚 Resources mentioned in this episode!
📕 eCommerce Marketing: How to Get Traffic That BUYS to your Website https://www.amazon.com/eCommerce-Marketing-Traffic-That-Website/dp/1999878833/ref=sr_1_3?crid=247XD2N85ELRT&dchild=1&keywords=ecommerce+marketing+how+to+get+traffic+that+buys+to+your+website&qid=1632233780&sprefix=ecommerce+marketing+%2Caps%2C168&sr=8-3
📘Traction by Gino Wickman https://www.amazon.com/eCommerce-Marketing-Traffic-That-Website/dp/1999878833/ref=sr_1_3?crid=247XD2N85ELRT&dchild=1&keywords=ecommerce+marketing+how+to+get+traffic+that+buys+to+your+website&qid=1632233780&sprefix=ecommerce+marketing+%2Caps%2C168&sr=8-3
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show! Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Are you ready to become an eCommerce badass?! On this episode of Link Up Leaders, Francois and Lisa are chatting with Jessica Totillo Coster, CEO and Founder of eCommerce Badassery to learn SEO tips and strategies and how you can create an in-person shopping experience through an eCommerce site.
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💥About Our Guest!💥
Jessica is an eCommerce & Email Marketing Strategist for boutique owners & product-based business owners. She supports scrappy female entrepreneurs with actionable steps & strategies to grow and scale their eCommerce businesses and is known around the interwebs as the Klaviyo girl. She's worked in corporate retail for 20+ years, owned her own multi 6-figure brick + mortar clothing boutique, and spent 3 years as the ONLY employee of a 7-figure online store learning from the top experts in the digital marketing & eCommerce industry. Now she’s sharing everything she learned the hard way so you don’t have to.
eCommerce Badassery is the place for scrappy entrepreneurs to learn actionable steps and strategies to grow the traffic, sales, and profit in their eCommerce businesses. Through done-for-you services, consulting, and education, Jessica helps product-based biz owners with email marketing, SEO, operations, website optimization, and all the things it takes to run a successful eCommerce business.
🌐 Learn more at https://ecommercebadassery.com/
🎁 Free Listener Gift! https://ecommercebadassery.com/LinkUpLeaders
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are sitting down with the CEO of Boopos to discuss how to finance your eCommerce business throughout the journey from launch to consolidation.
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💥About Our Guest!💥
Having spent close to 20 years working in finance, as a private equity investor, banker, and CFO of the Spanish ride-hailing company Cabify, Juan Ignacio founded Boopos in 2020 to provide SMEs access to capital.
Founded in 2020 by a team of technology and finance professionals, Boopos provides flexible financing for digital companies with a focus on acquisition financing. We help to buy businesses by providing long-term revenue-based financing without personal guarantees. Our process is streamlined to provide loans in 7 days and revolves around our proprietary B0012 scoring model, with the goal of assessing revenue recurrence and visibility.
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are chatting with Adam Weiler, CEO of Sunken Stone to learn more about how unauthorized Sellers impact your eCommerce business' success and how you can get rid of them!
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💥 About Our Guest! 💥
CEO Adam Weiler’s drive to optimize the brand and scale of the e-commerce business he firmly believes that Amazon is the perfect avenue for successful companies and a company that is selling into retail. With this in mind, this birth forth to one of the fastest-growing private companies in America.
Sunken Stone is a premier, performance-based Amazon channel partner with over 11 years of experience and proven sustainable success. Each day your brand doesn't have an optimized Amazon channel strategy means hundreds or thousands in lost revenue. Every single brand that we’ve worked with can show significant measurable improvement on the Amazon marketplace.
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Unless you're a frequent listener of Link Up Leaders, it's not often that you hear a young business professional who is passionate about the world of Supply Chain. On today's very special episode, we're speaking with Andrew Chen, a Supply Chain entrepreneur who founded the National Supply Chain Foundation, a community created to simplify Supply Chain to connect and empower future leaders.
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💥 About Our Guest! 💥
Andrew Chen is a recent graduate from Michigan State University with a degree in Supply Chain Management and a minor in Information Technology who is passionate about pursuing Supply Chain as a career. He gained a strong background in process improvement, problem-solving, communications, and leadership through diverse work experiences from small businesses, to corporations, to nonprofit startups. At MSU, he was involved in many leadership positions on campus, most recently serving on Executive Board for the Chinese American Student Coalition. Additionally, he was the Director of Marketing for Students Consulting for Non-Profits, and Merchandising Chair for PGN - a co-ed business fraternity. Andrew is currently participating in Nestle's robust Supply Chain Development Program and currently serves as the Founder and CEO of the National Supply Chain Foundation.
Connect with Andrew on LinkedIn! https://www.linkedin.com/in/andrew-lu-chen/
National Supply Chain Foundation was created to simplify the supply chain to connect and empower future leaders. We are a nourishing community of 200+ across all platforms and engage in speaker events, group chats, and newsletters.
Learn more about the National Supply Chain Foundation! https://www.linkedin.com/company/national-supply-chain-foundation/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Strong, comprehensive analytics are pertinent to understanding if your current business model is working. But those analytics are rendered useless if you don't know how to interpret them, or implement the learnings from them to your business. On this episode of Link Up Leaders, Francois and Lisa are sitting down with Jonathan Tilley from ZonGuru to learn how to implement the information Sellers gain from analytics, how those insights are applicable to marketplaces other than Amazon, and what sets ZonGuru apart.
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💥 About Our Guest! 💥
Jon Tilley is a successful entrepreneur & Amazon thought leader. He spent 15 years working as an account director & strategist for some of the top digital agencies in Johannesburg, London, and Los Angeles before starting his own business. Jon started his Amazon journey in 2014, launching multiple successful private label brands, and soon after co-founding ZonGuru with Adam Hudson of Reliable Education. Their main goal with ZonGuru was not only to solve issues they had come across as sellers themselves but to have the tools available all in one place. ZonGuru continues to launch tools ahead of the market, and uses data-driven techniques to help its customers create and run successful Private Label businesses on Amazon.
Zonguru provides an all-in-one tool suite, perfect for all of your Amazon business needs. With state-of-the-art product research, optimization, and automation tools - we cater to all aspects of your Amazon journey. Along with a world-class tool suite, we have a dedicated team of customer success agents to help you along the way, as well as weekly trainings & monthly webinars.
Learn more at https://www.zonguru.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
When you're calculating your products' profitability during the sourcing process, are you factoring in your shipping, inspections, and storage costs. Bookkeeping and taxes are often two things that get pushed to the wayside when starting an eCommerce business.
On this episode of Link Up Leaders, Francois and Lisa speak with Matt Remuzzi with CapForce, Inc. who walked us through how eCommerce businesses can make the most out of their efforts and how to appropriately calculate your true COGS from the start!
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💥 About our guest! 💥
Matt Remuzzi is the founder and CEO of CapForge Inc. Matt started the business originally focused on small business consulting for VC and Angel investors seeking startups in 2000. The business grew over time to encompass business broker and merger activity as well and then ultimately morphed into an accounting focus. Matt has been an active entrepreneur over the last 20 years, starting six businesses and selling two, has worked with over 4,000 small business clients, and has grown the current iteration of CapForge to over 1,000 clients and over 50 employees. Matt has a BA in Psychology and an MBA in Entrepreneurship, is married, and has two children. In his spare time, he enjoys surfing and is currently working towards a private pilot's license.
CapForge Inc, an accounting and tax firm focused on eCommerce business owners. With nearly 1,000 clients and growing fast, CapForge is one of the largest firms in the industry for online sellers, with Amazon sellers being the single biggest group but clients among all platforms and across the US as well as internationally. CapForge has over 50 employees and is located in Carlsbad, CA.
Learn more at https://capforge.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are sitting down with Ed Wiley to discuss how OFX can help eCommerce businesses seamlessly expand into international markets.
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💥 About Our Guest! 💥
Ed has been running the eCommerce partnership arm of OFX since 2016, responsible for driving growth and innovation. He regularly shares his wealth of knowledge in the areas of international payments and eCommerce with sellers and partners around the world. By partnering with other leading eCommerce services, Ed is creating educational content and resources to help OFX online sellers take their business global. OFX offers you a better way to move money globally.
With 20 years of foreign exchange experience, over 1 million customers have trusted OFX with transfers in 55 currencies to 127 countries. We don’t just offer great rates. OFX believes real help from real people counts. That’s why our clients get the best of both worlds –a seamless digital platform, combined with 24/7 phone access to currency experts.
Learn more at https://www.ofx.com/en-us/
Connect with our guest at Edward.Wiley@ofx.com
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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🌐Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
As aggregators and acquirers are growing in numbers and popularity, eCommerce businesses are being offered multiples like never before for their brands!
On this episode of Link Up Leaders, Francois and Lisa are sitting down with Damon Pistulka, Co-Founder of Exit Your Way to discuss how eCommerce business owners can build a brand that is attractive to the next owners so you can sell at a higher ticket price!
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💥About Our Guest!💥
Damon Pistulka grew up on a large Midwestern family farm. Damon worked his way through college and earned a Mechanical Engineering degree. After college, he worked in technical and managerial roles including designing, building, and operating facilities. Damon went on to manage businesses in the design and production of retail store fixtures, custom fabricated metal products, advanced aerospace components, and high-tech devices. Ultimately Damon developed his skills as a business value strategist and improvement specialist. He is an expert at engaging internal & external teams to develop solutions that drive business success. He continues this work today with Exit Your Way® clients scouting the path and keeping them on track while they work towards their goals. Damon has helped businesses in manufacturing, eCommerce, construction, healthcare, and other industries achieve their business goals and successfully exit their companies.
Exit Your Way® helps business owners create valuable companies they can sell or succeed when they are ready.
🌐Learn more at https://exityourway.us/
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Resources mentioned in this episode
📗 Traction by Gino Wickman https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661845/ref=sr_1_1_sspa?dchild=1&keywords=traction&qid=1628270837&sr=8-1-spons&psc=1&spLa=ZW5jcnlwdGVkUXVhbGlmaWVyPUEyRDczMDlNWU4xNTUwJmVuY3J5cHRlZElkPUEwNTg2MDc5MzhGODY3MFlMSE8xViZlbmNyeXB0ZWRBZElkPUEwNTQ5Nzk4MTI5WElISzBYOFNWRyZ3aWRnZXROYW1lPXNwX2F0ZiZhY3Rpb249Y2xpY2tSZWRpcmVjdCZkb05vdExvZ0NsaWNrPXRydWU=
📕 Rocket Fuel by Gino Wickman https://www.amazon.com/Rocket-Fuel-Essential-Combination-Business/dp/1941631150/ref=sr_1_1_sspa?dchild=1&keywords=rocket+fuel&qid=1628270896&sr=8-1-spons&psc=1&spLa=ZW5jcnlwdGVkUXVhbGlmaWVyPUExODBBOUE5RTAxWE0xJmVuY3J5cHRlZElkPUEwNzUwNjA1M0dRUjBHRUE1VkhPJmVuY3J5cHRlZEFkSWQ9QTEwMjkxMTgyMUU4WVNWT0hNREtTJndpZGdldE5hbWU9c3BfYXRmJmFjdGlvbj1jbGlja1JlZGlyZWN0JmRvTm90TG9nQ2xpY2s9dHJ1ZQ==
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐Find us on Facebook: https://www.facebook.com/linkupleaders
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🌐Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, we're chatting with the Partnerships Manager of hellotax to learn about VAT compliance while expanding into Europe!
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💥About Our Guest!💥
Nick Penev is the Partnerships Manager with hellotax. He's also a webinar host and the Co-founder and Advisor with XTREME POWER brands since 2010 Hellotax offers online VAT Registration & VAT Filings and free VAT software to reduce your workload. We put your VAT compliance in Europe on autopilot.
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Don't forget to subscribe and turn on notifications!
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by Meghla Bhardwaj and Margaret Jolly, Co-Founders of the India Sourcing Network to learn all about the current supply chain trends in India!
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💥About Our Guests!💥
Meghla has over 20 years of experience in the Asia sourcing industry. She is passionate about helping global Amazon and eCommerce sellers discover unique products to source from India. She has been interviewed on over a hundred podcasts and webinars about the benefits of importing made-in-India products. She also runs The Asian Seller, a community for e-commerce sellers in Asia to help them start and grow their businesses.
Margaret is a successful and experienced Amazon seller, giving her first-hand knowledge of the daily challenges faced by online sellers. Together with her partner, Kevin, she has been actively buying products from India for over four years. She is also a coach on India Sourcing Trip and offers one-on-one coaching to other sellers. After years of owning and managing many different businesses, Margaret became a mentor to small businesses and more recently, e-commerce sellers. She understands one of the most important business fundamentals is making sure you can make a reasonable profit.
India Sourcing Network is a first-of-its-kind platform that provides global Amazon & e-commerce sellers everything they need to source private label products from India. Sellers can find useful and practical information about sourcing and e-commerce best practices, connections to vetted India suppliers and service providers, and a supportive community to help them every step of the way.
Learn more at https://indiasourcing.net/
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👋 Connect with our hosts Lisa and Francois on LinkedIn
🔗 Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗 Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/ Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔Don't forget to subscribe and turn on notifications!🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The fourth and final installment of our series with Elevate Brands is talking all about supply chain! On this episode of Link Up Leaders, Francois and Lisa are sitting down with Amedio "Muzzi" Palmieri to discuss how Amazon Sellers can do their part to create a more sustainable supply chain.
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💥About Our Guest!💥
An industry veteran, Mr. Palmieri has 20 years of executive supply chain and operations experience at well-known brands such as IBM, Dell, Lenovo, Avnet, Ernst & Young, and Genpact. Muzzi is an Executive Lean Six Sigma Black Belt and is recognized by his peers as the “go-to expert” for lean continuous improvement methodologies and tools.
Muzzi enjoys spending quality time with his family, playing billiards, golf, and staying fit.
Elevate Brands is building the future of retail, today. The company was launched in 2016. They acquire and operate a portfolio of eCommerce brands centered around Amazon. The company has over 100 employees and 25 brands and has an extremely strong operating team with a proven track record and the ability to grow their brands.
Learn more about Elevate Brands at https://www.elevatebrands.com/
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👋 Connect with our hosts Lisa and Francois on LinkedIn
🔗 Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗 Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔Don't forget to subscribe and turn on notifications!🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are sitting down with Rohan Shah, Founder and SVP of Business Development and Partnerships at Extend to learn more about how product protection services can help increase customer retention by enhancing the post-purchase experience.
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💥About Our Guest!💥
One to forge new paths, Rohan Shah is bringing a fresh perspective to the outdated warranty industry as Founder and Senior Vice President of Business Development and Partnerships at Extend. Since founding Extend in 2019, Rohan’s focus has been on driving business value for enterprise brands and retailers by keeping their customers connected to their products and brands. Building innovative solutions with talented teams is what fuels Rohan. After graduating from Stanford University, he founded multiple companies, incubated new startups for Fortune 500 clients at Boston Consulting Group’s Digital Ventures, and invested in a variety of industry-leading technology companies. He enjoys exploring new places, watching the Golden State Warriors, and spending time with family.
Extend is an API-first company that allows any merchant to easily offer extended warranties and protection plans while providing the merchant's end customers with a vastly improved and modern support experience that eliminates many of the issues customers face today with legacy providers. Extend works with leading retailers across consumer electronics, appliances, auto parts, sports and fitness, and more. The company’s modern and digitally native solution delivers an up-leveled product protection experience that results in a win for merchants and their customers. Extend works with leading merchants including Peloton, iRobot, Harman/JBL, Backcountry, Balsam Hill, BlendJet, RealTruck, Traeger Grills, and more across the United States and Canada.
Learn more about Extend at https://www.extend.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗 Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗 Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
🌐 Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔Don't forget to subscribe and turn on notifications!🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show! Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
It's time for part 3 of our 4 part series with Elevate Brands! On this episode of Link Up Leaders, Lisa and Francois are sitting down with Jeremy Bell, Chief M&A Officer for Elevate Brands to discuss what Amazon and eCommerce Sellers can do to maximize the value of their business leading into an exit!
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💥About Our Guest!💥
Meet Jeremy, Elevate Brands’ Chief M&A Officer. From down under (Australia) originally he now calls Austin, Texas home and is passionate about helping sellers achieve lucrative exits of their Amazon FBA businesses. He has completed countless Amazon FBA acquisitions over the last 18 months and is gaining a reputation as one of the most experienced business acquirers in this space.
Elevate Brands is building the future of retail, today. The company was launched in 2016. They acquire and operate a portfolio of eCommerce brands centered around Amazon. The company has over 100 employees and 25 brands and has an extremely strong operating team with a proven track record and the ability to grow their brands.
Learn more about Elevate Brands at https://www.elevatebrands.com/
👋Connect with Jeremy directly at jeremy@elevatebrands.com
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗 Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗 Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐 Find us on Facebook: https://www.facebook.com/linkupleaders
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🌐 Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔 Don't forget to subscribe and turn on notifications! 🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
We're back with the second installment of our four-part series with Elevate Brands! On this episode of Link Up Leaders, Francois and Lisa are speaking with Lo Martin, Chief Marketing Officer, to speak about how you can elevate your brand's marketing strategy.
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💥About Our Guest!💥
Lo Martin is a Creative Director and Marketing Strategist with 18+ years of experience building brands and leading businesses in the lifestyle, travel, and media spaces. Her diverse background in both startups and established companies has allowed her to excel across several disciplines: from deep dives into UX to growth hacker marketing campaigns to producing cross-platform news for a global youth movement.
Elevate Brands is building the future of retail, today. The company was launched in 2016. They acquire and operate a portfolio of eCommerce brands centered around Amazon. The company has over 100 employees and 25 brands and have an extremely strong operating team with a proven track record and ability to grow their brands.
Learn more about Elevate Brands at https://www.elevatebrands.com/
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👋Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
🌐Find us on Facebook: https://www.facebook.com/linkupleaders
🌐Follow us on Instagram: https://www.instagram.com/link_up_leaders/
🌐Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
--
🔔Don't forget to subscribe and turn on notifications!🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are chatting with Omar Angri, Founder of Margin Business to explore the importance of localizing your eCommerce listings.
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💥About Our Guest!💥
Omar Angri, born in Germany, originally studied graphic design before moving into corporate account management with high-profile clients. In 2014 Margin Business Agency was born and turned into a global consulting firm that helps brands selling on Amazon on a global level.
Margin Business Inc. is an Amazon Listing Optimization and Translations agency and was founded in 2014 by Emilie and Omar Angri. The company’s native speakers and business professionals work to optimize product listings to reach a larger customer base effectively and convert traffic into sales!
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Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media! 👇👇
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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🔔Don't forget to subscribe and turn on notifications!🔔
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
According to DigitalCommerce360, consumers spent a staggering $861.12 billion online with U.S. merchants in 2020. This is a 44% increase in spend year over year which is thought to be the "highest annual U.S. eCommerce growth in at least two decades." There are clearly many opportunities and avenues for expansion and success in the eCommerce market.
On today's episode of Link Up Leaders, Francois and Lisa are sitting down with Stefan Haney of Foundry to discuss and explore the new opportunities in growth, innovation, and leadership that have been created by brand aggregators, COVID, and Eastern Europe.
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💥About Our Guest💥
Stefan is an ex-Amazon veteran, an experienced senior business and technology leader with a proven track record of launching new technology, delivering business results, mission-critical programs, projects, and systems in a variety of industries. He leads Vantage International to deliver Business/Technology Assessments, new Software and Data Analytics capabilities, and training for adapting Amazon-style concepts (i.e. bar-raising, CX Reviews, team organization structures, Decision through writing) into your organizations. In his previous role at Amazon, Stefan led the team driving design and development for product shopping pages, aka "Detail page". As a member of the Amazon Consumer Shopping leadership team, Stefan contributed to the strategy and innovation driving Amazon's home page, navigation, checkout, and product pages worldwide, across all devices (PC, phone, tablet). Specialties: software development, agile software development, UX design, product management, project management, global highly available systems, forecasting, procurement, inventory planning, SAAS, machine learning applications.
Foundry is a brand acquisition firm setting a new standard for eCommerce performance and brand excellence with its data-driven technology platform. The team finds exceptional online businesses and nurtures them into epic, enduring brands to curate a selective portfolio of companies that households depend on to make life better. Founded by the group that built Amazon Marketplace, in addition to founders of transformational billion-dollar eCommerce brands, Foundry partners with entrepreneurs for the long term. It aims to profitably scale online brands to build the leading collection of top consumer companies with private equity, continuous resources, a vast network, and unmatched experience.
For more information, visit https://www.foundrybrands.com/
📚Referenced Reading📚
📙Good to Great by Jim Collins
https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996/ref=sr_1_3?dchild=1&keywords=good+to+great+jim+collins&qid=1626357588&sr=8-3
📘Innovator's Dilemma by Clayton Christiansen
https://www.amazon.com/Innovators-Dilemma-Technologies-Management-Innovation/dp/1633691780/ref=sr_1_1?crid=3T50R4NGRV7O2&dchild=1&keywords=innovators+dilemma&qid=1626357834&sprefix=innovators+d%2Caps%2C172&sr=8-1
📗The Goal by Eliyahu M. Goldratt
https://www.amazon.com/Goal-Process-Ongoing-Improvement/dp/0884271951
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media! 👇👇👇
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
We've said it before and we'll say it again. Yes, PPC is the sexy side of eCommerce, and especially of selling on Amazon. But if you don't have a quality product to sell, or even know who you're selling to and how to speak to them, PPC isn't going to be the solution to your growth.
On this episode of Link Up Leaders, Lisa and Francois are speaking with Troy Johnston of Seller.Tools. He'll be sharing with us what Sellers can do to place their customers back in the focus of their brand's direction and to break the dependency on PPC.
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💥About Our Guest💥
Troy Johnston is the Co-founder of Seller.Tools, a robust suite of optimization tools leveraging actual Amazon data. He sold one of his flagship brands for multiple 7 figures and quickly moved to consulting for 8 & 9 figure clients on Amazon. Troy is obsessed with creating data-driven solutions for Seller.Tools clients by empowering sellers with the best data alongside exclusive features. You can find Troy and an amazing community of FBA sellers through the Facebook community FBA Kings.
Seller.Tools offers brands on Amazon the edge with a robust suite of tools covering keyword research, listing optimization, competitive analysis, comprehensive alerts system, and more. For the next level brands, ranking and review features available through Seller.Tools will be a game-changer. This includes integrations with ManyChat for building your valuable customer VIP list, reliably ranking products across a variety of keywords and automating the entire review gathering process. Seller.Tools is that perfect solution for brands wondering what features can bring them to the next level in their business and leave the competition in the dust.
Learn more at https://seller.tools/
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Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/ --
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Link Up Leaders has partnered with Elevate Brands to bring you all a four-part series discussing everything from building a brand and transitioning from online arbitrage to private label, to scaling your eCommerce supply chain and mergers, acquisitions, and exits.
On this first episode in the series, Francois and Lisa are speaking with Elevate's Founder and CEO Ryan Gnesin who will be speaking about the recent elevation in value of Amazon businesses and why now is a great time to sell your brand!
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💥About Our Guest!💥
Ryan is the Founder and CEO of Elevate Brands, a leading acquirer of Amazon business. He founded the company in 2016 and initially started with online arbitrage of shoes, before building a large wholesale business on Amazon, and then finally evolving the business to owning a portfolio of private label brands. Before that, Ryan spent 9 years working with Glencore, the world largest commodities trader. He was based in Switzerland and Indonesia, where he ran a $500Mil commodities trading division. Ryan grew up In Johannesburg South Africa until age 14. He lived in Sydney Australia ages 14-24 where he studied at UNSW and has a BCom with majors in Finance and Economics.
Elevate Brands is building the future of retail, today. The company was launched in 2016. They acquire and operate a portfolio of eCommerce brands centered around Amazon. The company has over 100 employees and 25 brands and have an extremely strong operating team with a proven track record and ability to grow their brands.
Learn more about Elevate Brands at https://www.elevatebrands.com/
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Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media! 👇👇
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show! Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa and joined by Mina Elias to discuss how data drives eCommerce business decisions and learn more about his personal eCommerce journey.
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💥About Our Guest!💥
Mina is a multiple seven-figure seller in the supplement industry, investor, Amazon PPC expert, and founder of the PPC university. Mina excels at developing cutting-edge supplements for different target audiences and combines his passion for supplements, his background in chemical engineering and chemistry, and his expertise in PPC to crush the competition on Amazon. His goal is to disrupt the supplement industry and make a significant positive impact by cleaning up the market and giving consumers the supplements they deserve.
MMA Nutrition was founded on a very simple concept: providing affordable, clinically-dosed supplements to athletes. We ensure every ingredient has been subject to clinical trials backing its effectiveness and dosages, as shown on the research page. There are no secret blends, and the supplements here have been formulated by a chemist, chemical engineer, and then reviewed by an MD and a clinical dietitian. We make sure athletes get what they deserve to perform at the highest level, no matter the sport. We here at MMA Nutrition strive for one thing: We Overdeliver. You Overachieve.
Follow Mina's journey on Instagram @egyptian_prescription_elias
🔗Connect with Mina on LinkedIn! https://www.linkedin.com/in/mina-elias-52313772/
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Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media! 👇👇
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Don't forget to subscribe and turn on notifications! Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Thoroughly built-out standard operating procedures are the backbone to creating a strong company infrastructure. On this episode of Link Up Leaders, Lisa and Francois are speaking with Ana Michaela Santiago, the COO of Outsource School to discuss how to create, implement, and effectively update SOPs within your eCommerce business.
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💥About Our Guest!💥
Ana Santiago is the current COO of Outsource School and has been working remotely for 10 years. Starting at the age of 18, Ana started taking on her own freelance clients full time helping them with sales work, SEO, content, eCommerce, among other business tasks. As the COO of Outsource School, she is in charge of managing the entire team of 15+, optimizing operations, and contributing to the growth of the brand. Ana lives in the Philippines and regularly speaks about her experiences helping companies to efficiently operate and grow with 100% remote teams.
Outsource School aims to help entrepreneurs to scale their business by outsourcing to VAs. The 3 top things they focus on are helping them save time, avoid hiring mistakes and turnover and hire quickly. With their easy-to-implement systems and processes, they help you avoid common mistakes when hiring, onboarding, training, and managing.
💰Special Community Discount for 20% off the Outsource School yearly plan: Code: LinkUp
Checkout Page: https://www.outsourceschool.com/insider-checkout/
Schedule a call with Ana for an in-depth explanation of Outsource School and receive a FREE Care Plus package!
** VALID SEPTEMBER 17,2021 THROUGH OCTOBER 1, 2021 https://www.outsourceschool.com/consultation/
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Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media! 👇👇
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Becoming a successful Amazon Seller can sound like a daunting task when you consider that there are 3,700 new Sellers joining the platform every single day. While it's not as easy to become a 6, 7, or 8-figure seller today as it was five years ago, it's not impossible to find success in eCommerce!
On this episode of Link Up Leaders, Francois and Lisa have the pleasure of chatting with one of our most notable guests yet, Tim Jordan! Tim will be talking to us about how to find that diamond in the rough - that winning product that will take you to success in a highly saturated marketplace such as Amazon.
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💥About Our Guest!💥
Although it was never planned to happen the way it did, Tim was not able to resist his natural inclination to be an entrepreneur! His business experience started off rocky and with a lot of failures and hard lessons, but e-commerce changed all of that. Since 2015, Tim’s life has completely transformed due to the incredible e-commerce opportunity! For side-hustlers and business-building warriors, there has NEVER been a better time to be an entrepreneur. And luckily, Tim was able to surround himself with an AMAZING community, and has been able to help a few other folks along the way!
Some of Tim’s highlights since he found e-com:
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First million in sales on Amazon in 7 months, with 30% margins!
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Built, launched, and created multiple brands across multiple platforms
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Internationally known e-commerce keynote speaker
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Multiple Large collaborations in E-Com education
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Executive Strategist, Consultant, and Director for multiple E-Com Service Providers
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Including Software, Marketing, Logistics, and Finance
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Founded and run multiple e-com communities, workshops, and events!
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Self-Proclaimed “Clark Griswold” family man!
Private Label Legion is the community that brings like-minded entrepreneurs together to share ideas, knowledge and to create a solid network. E-com is growing like never before… And one of the absolute best ways to build an e-commerce business is through creating and selling Private Label products!
Unfortunately, it’s not easy… and it’s CERTAINLY not a “get rich quick” opportunity. It takes real work and real methods. Luckily, you can join an ARMY of fellow e-com entrepreneurs! And that army is the Private Label Legion
Learn more about Private Label Legion at https://privatelabellegion.com/
Check out Tim's podcast at https://www.ampmpodcast.com/
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Connect with our hosts Lisa and Francois on LinkedIn
🔗Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
🔗Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are chatting with Destaney Wishon, Co-Founder of BetterAMS to learn how to create better sponsored ads and significantly increase your ROI!
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About Our Guest!
Destaney Wishon is Co-Founder and CEO of BetterAMS. From her start working with some of the largest vendors on the platform, to now - managing a team of Amazon Advertising rockstars, Destaney has pretty much seen it all in the Amazon Advertising space!
BetterAMS is an Amazon Advertising agency focusing on Sponsored Ads and DSP for some of the largest brands on the platform! With a laser-like focus on everything Amazon PPC, they have been able to drive an average ROI of 409% across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP. With over five years of experience in the Amazon space, Destaney and the team are on the cutting edge of all things Amazon!
Learn more about Destaney's team and their services at https://betterams.com/
Referenced in this episode: Shoe Dog by Phil Knight: https://www.amazon.com/Shoe-Dog-Memoir-Creator-Nike/dp/1501135929/ref=asc_df_1501135929/?tag=hyprod-20&linkCode=df0&hvadid=312094794926&hvpos=&hvnetw=g&hvrand=18120475281448312942&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9010796&hvtargid=pla-491073163660&psc=1&tag=&ref=&adgrpid=61851652293&hvpone=&hvptwo=&hvadid=312094794926&hvpos=&hvnetw=g&hvrand=18120475281448312942&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9010796&hvtargid=pla-491073163660
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Don't forget to subscribe and turn on notifications!
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show! Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
A lackluster listing not only can but WILL cost you conversions. On this episode of Link Up Leaders, Francois and Lisa are chatting with Emma Schermer Tamir with Marketing by Emma to learn how copy can make or break a listing's success and how to increase Amazon conversions.
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About Our Guest!
Emma Schermer Tamir transforms her insatiable curiosity into conversion-spiking copy. As co-founder and CEO of Marketing by Emma, she’s helped over 800 businesses from around the world boost their sales and build their brands online. Create best-selling product pages, Amazon listings, and website copy that makes your dream clients excited to click "Add to Cart" with the Emmazon team!
Learn more about Marketing by Emma at https://marketingbyemma.com/
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa sit down with Matt Edmundson to explore his entrepreneurial journey and learn how he's working to create a more transparent supply chain.
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About Our Guest!
Matt Edmundson is a real-world eCommerce entrepreneur and Coach and creator of the Jam Jar Course and the eCommerce Masterclass. His goal is to show aspiring entrepreneurs sure and simple steps to getting a digital business off the ground and seasoned entrepreneurs on how to take their business to the next level. Check out Matt’s podcast where he chats with experts in the field of eCommerce on how to grow and develop online businesses.
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
7 figure sellers don't wonder, "what the #$%^ do I sell?". They don't wonder how to be profitable or what they need to sell their business. On this episode of Link Up Leaders, Francois and Lisa are sitting down with Neil Twa to discuss how to think and operate your business like a 7 figure seller from the very beginning.
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About Our Guest!
Neil Twa is the CEO and Co-Founder of Voltage, an Amazon growth consultancy that launches, operates, and acquires eCommerce brands with a focus on Amazon FBA. Since 2012, his business has collectively generated over $100M in sales on Amazon, while moving millions of units and making thousands of clients very successful in their own private label brands.
Learn more about Voltage at https://www.voltagedm.com/
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
You want to start selling on Amazon, but not just any product. You've got what you believe to be a game-changing product idea, but may not be sure it's going to sell. Not to mention needing to know how to find the right suppliers to manufacture your unique product.
On this episode of Link Up Leaders, Francois and Lisa sit down with Amy Wees to discuss how to take a product idea and get it onto the market, what to consider when validating your idea, and how to find the best suppliers for your product.
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About Our Guest!
Amy Wees is the CEO of Amazing at Home E-Commerce Consulting. Her coaching focuses on helping brands develop unique products, validate them in the marketplace, source at profitable margins, and launch with amazing brand messaging, copywriting, and search engine optimization. Amazing at Home's courses and consulting were ranked third in the world in the 2020 seller poll. They coach entrepreneurs around the world through virtual coaching sessions, incredible masterclasses, online courses, and in-person sourcing trips in China.
Learn more about Amazing At Home at https://Amazingathome.com
Check out the Seller Round Table Podcast at https://sellerroundtable.com/
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
About Our Guest!
Chris Shipferling, the Managing Partner for Global Wired Advisors, offers invaluable insights to help Sellers and buyers reach their full potential before, during, and after the sale of their business. For the past seven years, he has focused exclusively on high-level consulting for multi-million-dollar omnichannel, digitally native, and Amazon-based private label and re-seller brands.
Chris is especially adept at finding Client Companies that are poised for sale, guiding them through the initial steps, and preparing them to make the best possible first impression. Chris enjoys working closely with owners throughout the process of selling their business, getting to know them on a personal level so that Global Wired Advisors can better assist them in realizing their goals.
Global Wired Advisors is a leading Digital Investment Bank focused on optimizing the business sale process. Their approach combines decades of merger and acquisition experience with online and eCommerce expertise to increase the transactional value of your greatest asset. Maximizing the value of your company in a business sale is achieved through the full expression of its future potential. Choosing the right representation to provide this vision to the right buyer, means putting your future in focus.
Learn more about Global Wired Advisors at https://globalwiredadvisors.com/
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
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Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Don't forget to subscribe and turn on notifications! Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The two best days in any Amazon Seller's life is the day they make their first sale, and the day they successfully exit their Amazon business. On this episode of Link Up Leaders, Francois and Lisa are sitting down with Kellianne Fedio to discuss how Amazon and eCommerce business owners can scale their business for a successful exit and maximize the value of their business.
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About Our Guest!
Kellianne is an attorney-turned entrepreneur who founded and scaled her own eCommerce brand and then had a successful 7 figure exit. She is passionate about helping brand builders identify and maximize profit opportunities in their business, optimizing their operations, and developing a solid exit strategy so that they can sell their business for a life-changing payday.
About Foundry: They are operators that have launched, scaled, and successfully exited brands that generated over $2B in revenue. Now, Foundry is using its own experience, industry expertise, and technology platform to acquire, build and grow enduring digital brands.
Learn more about Foundry at https://www.foundrybrands.com/
About Amazing Exits: They pave the way for digital brand builders to intentionally grow and sell their business for a massive payday…all with the Seller's best exit in mind!
Learn more about Amazing Exits at https://amazingexits.com/
Connect with Kellianne on LinkedIn! https://www.linkedin.com/in/kelliannefedio/
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Don't forget to subscribe and turn on notifications! Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa are joined by one of the most influential women in Supply Chain. (No, seriously!) Sarah Barnes-Humphrey, the Host of Let's Talk Supply Chain and CEO of Shipz will join the Link Up Leaders Stage to discuss her personal passion for incorporating collaboration and DEI into the Supply Chain.
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About Our Guest!
Sarah Barnes-Humphrey is a logistician turned supply chain mogul; passionate about collaboration, transparency, diversity – and doing better business. As the host of the popular podcast, Let’s Talk Supply Chain, Sarah puts people right at the forefront of an industry that’s traditionally been about stats and numbers. From thought-provoking questions and lively discussions to championing diversity and real people’s industry success, Let’s Talk Supply Chain and its sister shows Women in Supply Chain and Blended bring a breath of fresh air to logistics.
Sarah is also the co-founder and CEO of innovative bid-and-ship freight platform Shipz Inc. Ensuring she practices what she preaches, Sarah is on a mission to redefine International shipping by bringing collaboration and diversity to the supply chain.
Sarah has been voted "Top 100 Most Influential Women Leaders in Supply Chain (global)" and "Top 100 Most Influential Women in Canadian Supply Chain" and is a regular contributor in thought- leadership at leading industry events.
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
--
Don't forget to subscribe and turn on notifications!
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Amazon Seller turned podcast host, Anatoly Spektor joins the Link Up Leaders stage to share his experiences as a serial entrepreneur and his journey to scaling his eCommerce business to $10 million! Francois and Lisa will be discussing best practices with Anatoly and sharing insights about eCommerce podcasting.
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About Our Guest! Anatoly Spektor is a serial entrepreneur, 6-figure Amazon Seller, IT consultant, and the host of 10 Million Journey podcast where Anatoly shares his journey to scaling his eCommerce business to $10 million.
Anatoly was born in Eastern Europe but moved to Canada at the age of 21, changed his career from Business to Software Development, and with great focus in 3 years got to a position where he worked in some of the world’s most successful IT companies earning 6 figure salary. Soon, being tired of working for somebody else, Anatoly decided to start a side hustle- an Agile Consultancy “Define Agile”, where he helps IT teams to be more efficient, leveraging IT experience gained in previous jobs.
Realizing that consultancy is very client-dependent Anatoly also started an eCommerce business in partnership with his wife Anna. In 3 years, Anatoly had grown Agile Consultancy to 6-figures and in the next 3 years, did the same with an Amazon business. Anatoly realized that the only way to reach even higher is to have a more narrow focus, and moved most of his efforts towards eCommerce business.
Currently, Anatoly uses his podcast "10 Million Journey" as an accountability tool where he shares his every step and interviews the best in the industry to pick their brains on eCommerce. strategies, mindset, and various other topics. His guests range from 9 figure Amazon Sellers, to networking coaches, strategists, and small business entrepreneurs.
Anatoly also records a second podcast, "The Unusual Jobs Show" where he interviews people with very unusual jobs - from Slaughterhouse Workers to Hostage Survival Trainers.
Check out Anatoly's Podcasts here!
https://www.10millionjourney.com/lead-magnet1593188644949
https://www.theunusualjobs.show/optin15979402589062
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
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Should you or someone you know be on the show? Let us know!
Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
We've talked a lot recently about expanding your eCommerce business onto different platforms and into different countries, but now is the time to talk about translating your listing! Obviously, not every country speaks the same language, and Google Translate isn't always perfect. On this episode of Link Up Leaders, Francois and Lisa are sitting down with Jana Krekic to talk about Amazon Listing Translations and how this can help scale your eCommerce business!
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About Our Guest!
Jana is a certified translator, international speaker, an eCommerce consultant, and also the founder of a 7-figure Amazon dedicated translations agency - YLT Translations. She has had over 5 years of experience working with various 7 to 9-figure Amazon sellers and is very passionate about her work. Recently the agency has partnered up with the fastest growing unicorn - Thrasio. Jana was also a business development manager in one of the biggest North European online eCommerce platforms for 8 years where she had gained a lot of experience with online businesses. She doesn’t only lead the team of 60 people, but also completely understands eCommerce and Amazon and has created an Amazon dedicated translation agency that helps sellers scale their businesses across different international marketplaces.
YLT is an Amazon dedicated translations agency with a team of over 60 Amazon experts that helps sellers expand to all international marketplaces.
Learn more about YLT Translations at https://ylt-translations.com/
See an Amazon Seller's country of origin using the Cellar Extension https://www.thecellarextension.com/
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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While we can never truly have our cake and eat it too, we can at least test which cake people prefer to eat! On this episode of Link Up Leaders, Francois and Lisa sit down with PickFu's Industry Liaison Anthony Cofrancesco to learn how Amazon Sellers can leverage A/B testing to optimize their product listings.
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About our Guest!
Anthony Cofrancesco is the Industry Liaison of PickFu. He’s the previous owner of Virtuous Graphics, a marketing agency offering copywriting, graphic design, photography, and videography to Amazon sellers. He even worked at Amazon early in his career. This Maryland native is fond of hiking, creating amazing video footage using his drone, and connecting with all types of people from all regions of the world.
You can catch Anthony on many webinars, podcasts, and speaking engagements on Amazon, creative output, and cross-cultural people management.
PickFu is a feedback platform that is freaky flexible, lightning-fast, and offers a ton of value. The platform enables you to build different types of polls and select the type of person who will respond to them.
Learn more about PickFu at https://www.pickfu.com/
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Paul Sonneveld joins the Link Up Leaders stage to share with listeners his eCommerce origin story, how and why he created MerchantSpring, and his best practices for scaling your eCommerce business.
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About Our Guest!
Paul Sonneveld is the Co-Founder and Managing Director of MerchantSpring. Paul started his career as a Management Consultant and spent many years leading large retail and eCommerce businesses in Australia. He lives in Melbourne with his wife, two children, and their Boston Terrier, Kiko.
MerchantSpring is a next-generation analytics platform and business dashboard designed specifically for professional marketplace sellers, full-service marketplace agencies, and FBA investors. MerchantSpring integrates with Amazon, eBay, Walmart, Shopify, and over 70+ other marketplaces to provide clients with a whole-of-business perspective on commercial and operational performance. MerchantSpring accelerates sales on marketplaces such as Amazon by highlighting sales opportunities and operational risks in real-time.
Learn more about MerchantSpring at https://merchantspring.io/
Questions for Paul? Connect with him on LinkedIn! https://www.linkedin.com/in/paulsonneveld/
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Connect with our hosts Lisa and Francois on LinkedIn
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Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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The last 18 months have been unprecedented for a number of reasons, the Suez Canal blockage creating a heap of logistical issues being among them. On this episode of Link Up Leaders, Francois and Lisa are sitting down with Refael Elbaz, CEO of Unicargo to discuss what has happened, what is happening, and what we should expect to see in the world of logistics.
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About Our Guest!
Refael Elbaz is an Israeli entrepreneur and Founder and CEO of Unicargo, a modern freight forwarding company that focuses on creating advanced solutions for e-commerce companies and entrepreneurs. Refael is an eCommerce logistics advisor to the Israeli export institute and a public speaker in international logistics and supply chain conventions.
Unicargo, a modern freight forwarding company that focuses on creating advanced solutions for eCommerce companies and entrepreneurs. Unicargo is leveraging technology to consolidate all the data points of international shipping, thus creating services and tools for eCommerce businesses enabling them to make intelligent, data-driven supply chain decisions.
Learn more about Unicargo at https://www.unicargo.com/
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LinkedIn Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Effective communication is the foundation for any strong relationship. How can you build those strong relationships with your suppliers? On this episode of Link Up Leaders, Francois and Lisa sit down with Amazon FBA Seller, mentor, and coach Brian Noonan to talk about the importance of building strong supplier relationships and his best practices for doing so.
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Amazon Reviews! Are you allowed to ask for them? How do reviews impact your Amazon ranking? How should you handle negative reviews?
On this episode of Link Up Leaders, Francois and Lisa sit down with Becky Trowbridge, Content Strategist for eComEngine to discuss all things Amazon reviews and answer all the questions surrounding best practices.
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About Our Guest!
Becky Trowbridge is the Content Strategist at eComEngine. Her mission is to empower Amazon Sellers with the information they need to be successful in a competitive market.
eComEngine software, which you can find in the Amazon Appstore, is designed to help Amazon sellers save time by automating tasks. FeedbackFive makes it easy to automate feedback and review requests, monitor reviews, and much more. RestockPro helps FBA sellers manage their inventory and profitability more effectively. MarketScout provides detailed Amazon product research. eComEngine provides many free educational webinars and resources for Amazon sellers.
Learn more about eComEngine by visiting https://www.ecomengine.com/
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Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On this episode of Link Up Leaders, Francois and Lisa sit down with Vitalii Khyzhniak to discuss the best practices for scaling and boosting your Amazon business. In this discussion, Vitalii will share his advice for obtaining a full and correct understanding of numbers inside your Amazon PPC, finding the best PPC strategy to suit your cash flow and inventory, and how to implement a long-term solution with weekly check-ins.
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About Our Guest!
Vitalii Khyzniak is the Chief Growth Officer at Profit Whales, a business accelerator that offers advertising services to brands that sell on Amazon. An expert in Amazon Advertising, Vitalii is obsessed with increasing profits for 7-9 figure Brands selling on Amazon beyond their expectations with the help of intelligent Amazon Advertising Technology developed at Profit Whales. Vitalii is also the host of Dr. Amazon Podcast, a show for Amazon FBA Private Label Sellers where he talks to top Amazon experts who share clear, tried, tested, and actionable information to the Amazon Sellers community.
Profit Whales works alongside their clients to achieve set goals and take full responsibility for promoting one’s activities on Amazon. They merge their unique advertising tools with clients' performance to succeed in this union.
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On this episode of Link Up Leaders, Francois and Lisa sit down with Ben Leonard, Founder of Beast Gear and CEO of Ecom Brokers to talk about the REAL method to building an eCommerce business - creating a brand around a group of particular people and creating products to solve their problems.
About Our Guest!
Best known as the founder of Beast Gear, Ben Leonard is the classic millennial entrepreneur. He built a business on a laptop, in a cupboard, in his spare time. The difference? Ben grew an international 7-figure business and successfully exited after 3 years; the business holy grail.
Now Ben is doing it all over again, and helping others to do the same with his eCommerce consultancy (www.benleonard.pro) and eCommerce brokerage (www.ecombrokers.co.uk)
Ecom Brokers makes selling your eCommerce business simple, hassle-free, fair and, clear. Founded by Ben Leonard and Allison Walker, we’ve been there and done it - on all sides. Based in the UK, Ecom Brokers works with businesses all over the world When Ben and Allison worked together on the sale of Ben’s eCommerce business - they noticed a gap in the industry. Where was the brokerage that had the experience of the seller, the broker, the accountant, and the eCommerce expert? It didn’t exist…until now. Ecom Brokers is the eCommerce brokerage by eCommerce people.
Learn more at https://www.ecombrokers.co.uk/
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Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On this episode of Link Up Leaders, Francois and Lisa are sitting down with James Kwon, the Co-Founder and CEO of ePallet. James will be sharing his experiences in the international supply chain, and how his team is using AI to help wholesale customers and manufacturers secure and streamline their supply chain.
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About Our Guest!
James Kwon is a tech entrepreneur and is passionate about building people and companies and rooting out inefficiencies.
Currently, he is a co-founder, investor, and CEO of ePallet, an AI-powered B2B marketplace and logistics company helping wholesale customers and manufacturers secure and streamline their supply chain. In his role at ePallet, Kwon leads company growth, product development and partnerships. Previously, Kwon has led technology and product for Fortune 500 organizations and startups including serving in roles as CEO of DoubleBeam, Chief Marketing Officer and Head of Product at InviteManager, Director, Head of Game and App Studio for Mattel, Inc., and as Senior Director, Head of Online, Social Media and Mobile for Konami.
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On this episode of Link Up Leaders, Francois and Lisa sit down with Chelsea Cohen, the Co-Founder of SoStocked. Chelsea will share with viewers her experience in Inventory Management, tips for Inventory-Minded Marketing, and the importance of inventory management and supply chain management for scaling your business and maximizing profits!
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About Our Guest!
Chelsea Cohen is an Amazon inventory management expert and the Co-Founder of SoStocked.com, which is an Amazon inventory management software. Chelsea is also a 7-figure Amazon seller, speaker & consultant. Her regular clients include 7 & 8-figure sellers.
SoStocked is a fully customizable, fully understandable, automated Amazon inventory management tool that provides real-world forecasting and tracking of your inventory so you stay in stock, increase your cash flow and improve your ability to scale your business.
Connect directly with Chelsea here! https://www.sostocked.com/connect/
Learn more about SoStocked at https://www.sostocked.com/
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Connect with our hosts Lisa and Francois on LinkedIn
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Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
On this episode of Link Up Leaders, Francois and Lisa sit down with Carlos Alvarez, the original Wizard of eCommerce to learn more about his experience on Amazon, and how he's helping other eCommerce business owners to scale their businesses.
💥About Our Guest!💥
Carlos Alvarez, a successful Amazon retailer, created Wizards of Ecom to empower online sellers with the techniques he learned over nearly 15 years as an Amazon Seller and Digital Marketer. He is also the founder of Wizards of Amazon, the largest Amazon Meetup group in the world, a frequent keynote speaker at events and conferences, Meetup’s first City Organizer, Fiverr Community Manager, lead E-commerce mentor for the SBA, and host of the Wizards of Ecom podcast.
In addition to his Amazon experience, Carlos is the Founder and CEO of Blue Bird Marketing and Consulting. Blue Bird Marketing & Consulting offers many years of experience helping new and large businesses launch and grow thousands of new products with great success both on and off Amazon. We help brand-owners grow their brand both on and off Amazon by employing effective techniques and tools such as Amazon Marketing tools.
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Learn more about the Wizards of eCom at https://wizardsofecom.com/
Learn more about BlueBird Marketing Solutions at https://bluebirdmarketingsolutions.com/
Questions for Carlos? Send him a text! 305-902-1283
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💥Resources mentioned in this episode💥
📚Virtual Freedom by Chris Ducker https://www.amazon.com/Virtual-Freedom-Become-Productive-Business/dp/1939529743
📚The Founder's Dilemmas by Noam Wasserman https://www.amazon.com/Founders-Dilemmas-Anticipating-Foundation-Entrepreneurship/dp/0691158304
🌐Process.st https://www.process.st/
🌐BaseCamp: https://basecamp.com/ --
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During this episode of Link Up Leaders, Jake Barnett shared with us the difficulties of scaling up an eCommerce business with a focus on the supply chain, and how buyers look at the supply chain and the value that brings. He also shared with us how things such as relationships with suppliers and inventory are treated during an acquisition.
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About Our Guest!
Jake Barnett is VP, Business Development for Fortunet, a leading investment bank focused on premium 7 & 8 figure Amazon-Native brands. Prior to Fortunet, Jake was Head of Business Development for two early and prominent FBA aggregators, completing 15+ acquisitions in the space before moving to the sell-side with Fortunet to help sellers maximize outcomes with a business exit. Jake is an avid traveler and adventurer, speaking 3.5 languages, having visited 60+ countries and all continents except Antarctica.
Jake also enjoys adventure sports such as sailing, kite surfing, and riding motorcycles. Fortunet is an investment banking firm specializing in M&A for E-commerce businesses, in particular, Amazon FBA businesses. The Fortunet team has successfully completed over 50 transactions of 7 and 8 figures Amazon businesses and is well-known in the ecosystem for bringing premium deals to the market at premium prices.
Learn more about Fortunet at https://www.fortunet.net/
Get in contact with our guest! Email Jake at jake@fortunet.net
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On this episode of Link Up Leaders, Francois and Lisa sat down with Founder of Your Logistics Corp Andrew Kirk to learn
- How COVID impacted 3PLs in the US
- What business owners should look for in a reliable, reputable 3PL partner
- What business owners can do to become priority clients for their 3PL partner
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About Our Guest!
Andrew Kirk, CEO of Your Logistics has more than a decade's worth of experience in the logistics and fulfillment industry. His career first began at UPS at the age of 18 and since then, Andrew has built his own network of clientele and now operates two successful 3PLs, one in Dallas, Texas, and the other in Las Vegas, Nevada.
Learn more about Your Logistics at www.yourlogisticscorp.com
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This episode of Link Up Leaders features Brendon Fields, Founder and CEO of Rebaid. Brendon shares with viewers how to develop an agile supply chain that allows Sellers to test launch products without immediately running out of stock or taking a big risk on a large opening order from an overseas vendor. Brendon, Francois, and Lisa also discuss the history of rebates, and how Amazon Sellers can offer leverage rebates to boost their product ranking and successfully launch a new product.
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About Our Guest! Prior to the advent of Amazon FBA, Amazon Advertising, and other popular programs, Brendon Fields would request reviews in return for his product sold on Amazon back in 2013. While the strategies for launching products, sourcing inventory, warehouse, and fulfillment have changed over the years, the core principles have remained the same. Through his own experiences as an eCommerce business owner, Brendon Fields founded Rebaid.com in 2018, which has become one of the largest rebate-based launch platforms.
Rebaid.com is a rebate platform that supports sellers with product launches and liquidation of excess or obsolete inventory. Founded in 2018, Rebaid has quickly become a leading platform amongst eCom sellers. They now support launches and liquidation campaigns for products listed on Amazon, Walmart, eBay, Etsy, and independent websites.
Learn more about Rebaid at www.rebaid.com
Check out Brendon's podcast Rize & Shine on YouTube!
https://www.youtube.com/channel/UC00hQnpNdbPvM1uRMmF5ukg
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Francois and Lisa sat down with Yoni to learn more about how he and his team at Escala help eCommerce businesses scale through these process improvements and share tips that you can implement in your business today!
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About Our Guest!
Yoni Kozminski is the Founder and CEO of Escala, an eCommerce process improvement consultancy enabling operational growth to multi-million dollar status. Through the delivery of elements including; process mapping, SOPs, organizational strategy, built for exit SOP information transfer, global expansion, and beyond Escala helps usher in the professionalization of eCommerce sellers.
Learn more about Escala at https://www.weareescala.com/
Learn more about MultiplyMii at https://multiplymii.com/
Traction: Get a Grip on Your Business by Gino Wickman available on Amazon: https://www.amazon.com/Traction-Get-Grip-Your-Business-ebook/dp/B007QWLLV2
Download the MultiplyMii Amazon 2 Year Financial Planning Google Doc! https://freetools.multiplymii.com/financial-planning-template-0-0#download-form
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Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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www.noviland.com
DON'T LEAVE MONEY ON THE TABLE!
Amazon FBA will reimburse Sellers for discrepancies that they notice, but there is a lot that goes undetected.
Do you know how to find these discrepancies?
How long do you have after an audit to be reimbursed?
On this episode of Link Up Leaders, Francois, Lisa, and Yoni will discuss how Amazon Sellers can leverage these discrepancies to maximize their profits.
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About our Guest!
Yoni Mazor is the CGO & Co-Founder of GETIDA. He began developing GETIDA after successfully operating a $20 million yearly Amazon FBA business and selling fashion brands internationally. By utilizing data visibility technology, Yoni and his team at GETIDA focus on discovering and managing financial and inventory-related discrepancies with billions of dollars of transactions managed annually.
Learn more about GETIDA at https://getida.com/
Check out Yoni's Podcast PrimeTalk at https://www.primetalk.io/
Connect with Yoni on Linkedin https://www.linkedin.com/in/yoni-mazor-b204a274/ or send Yoni an email at yonim@getida.com
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Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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About our Guest!
Currently serving as the Director of Customer Success, Nithin Mentreddy joined the SellerApp team in September of 2019. He has over 10 years of experience in Supply Chain and Business Development and is a former Entrepreneur.
Get in touch with the SellerApp team at support@sellerapp.com
Learn more about how SellerApp's services at www.sellerapp.com
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Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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On April 14th, Francois and Lisa sat down with Chase Clymer, host of Honest eCommerce, to talk about the hardest part of being an eCommerce business owner, examine which systems are more important to build, and explore the "brand scaling framework".
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About our Guest!
Chase Clymer is the Co-founder at Electric Eye where he and his team create Shopify-powered sales machines from strategic design, development, and marketing decisions. He is also the host of Honest Ecommerce, a weekly podcast where we provide online store owners with honest, actionable advice to increase their sales and grow their business.
Check out Chase's Podcast Honest Ecommerce! https://www.youtube.com/channel/UCoIDYbz6QemLNgDWbj-7kTA
Learn more about Electric Eye at https://electriceye.io/
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Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Tomer David, the Founder and Host of Sourcing Monster, helps people understand who to start a private label business with an emphasis on selling on Amazon using the Amazon FBA model. He created Sourcing Monster to show how he started his own Amazon FBA business and continued to learn and grow! Tomer shares his tips and proven method that he still uses in his own business to help other sellers grow.
Today, we'll be talking with Tomer about how he implemented the use of virtual assistants to help him scale his business.
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About our Guest! Currently residing in Boca Raton, Tomer David helps entrepreneurs understand Private Label and start their own business. He specializes in helping online business owners get started selling on Amazon through Amazon FBA. Tomer created Sourcing Monster to share how he started his Amazon FBA business, and how he continues to learn and grow.
On Sourcing monster, he shares tips and proven methods that he has used and still uses in his own Amazon FBA business.
Check out Sourcing Monster here https://www.sourcing-monster.com/
Watch Tomer's YouTube Channel here https://www.youtube.com/channel/UC7RblrxgdQtxmifi4XwizxA
Questions for Tomer? Get in touch with him by emailing tomer@sourcing-monster.com
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
About our guest!
Amazon Seller and Amazon engineer Scott Needham founded BuyBoxer in 2012, which came to have the largest catalog of Amazon Prime products in the nation! He also hosts The Smarter Amazon Seller podcast, where Scott shares his experience as a successful Amazon Seller to help Sellers scale their own businesses.
In 2020, Scott created SmartScout, the most extensive Amazon brand and product finder ever made. SmartScout's seller tools give users a birds' eye view of what's happening on Amazon, providing brands and Sellers a fresh perspective to get a leg up on their competition.
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Founder of Cabilly & Co., Yael Cabilly is a New York and Israeli attorney with 12 years of experience in the field of Intellectual Property. Her firm specializes in eCommerce, particularly in Amazon, and assists with brand gating, fighting hijackers and IP violations, account and listing reinstatement, and trademark, copyright, and design patent registration.
Francois and Lisa will be talking with Yael about the best practices Sellers can implement to protect their intellectual property.
About our guest!
Yael Cabilly is the founder of the law firm Cabilly & Co. and one of the leading attorneys in the field of E-Commerce Law. Her firm represents thousands of Amazon sellers worldwide and helps them with suspended listings/accounts, as well as trademark, copyright, and patent protection and enforcement.
Learn more about how Yael and her team can help you navigate Amazon suspensions by visiting Cabilly & Co. at www.e-cabilly.com/
Interested in selling your eCommerce business? Visit Fortunet and see how they can help! https://www.fortunet.net/
Connect with Yael on LinkedIn: https://www.linkedin.com/in/yaelcabilly/
Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Virtual Assistants are a great resource to have as an eCommerce business owner trying to scale their business. With there only being 24 hours in a day, it's tremendously helpful to have some extra hands to help with the day-to-day, repetitive tasks that can prevent brand owners from being strategic.
Gilad Freimann, Founder and CEO of VAA Philippines shares with Link Up Listeners his tips and best practices for hiring VAs to help take items off their plate, allowing them to work ON their business instead of IN their business.
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About our Guest! Gilad Freimann first began living and breathing Amazon in 2015. The rapid growth and success of his business required that he outsource certain daily operations to an assistant. Virtual Assistants Academy was born from Gilad's own difficult and frustrating search for the perfect virtual assistant in the Philippines. VAA, the world’s only company specializing in virtual assistant services specifically for Amazon sellers, was created in 2017. Since then, Gilad and his wife Hila have been providing highly skilled, screened, and trained virtual assistants from the Philippines to Amazon sellers worldwide. Today, VA Academy has approximately 100 virtual assistants working for them.
These VA’s are trained to do almost any job on Amazon Seller Central. Other VA's specialize in social media, Amazon PPC, graphic design and Arbitrage. In addition to running the VA Academy, Gilad lectures at various conferences, conveying his knowledge of how to work with Virtual Assistants thus maximizing the results in an efficient and enjoyable working relationship.
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Get in touch with Gilad!
Send an e-mail to service@vaaphilippines.com
Learn more about Virtual Assistants Academy by visiting www.vaaphilippines.com
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Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
The good, the bad, and the ugly.........of B2B eCommerce?
On this episode of Link Up Leaders, Francois and Lisa were joined by Isaiah Bollinger, CEO of Trellis and host of The Hard Truth About B2B eCommerce to discuss the best and worst of B2B eCommerce.
About our guest!
Isaiah's focus is on creating scalable digital growth strategies and implementing such strategies for businesses of all sizes. As co-founder and CEO of Trellis, he helps businesses grow by enhancing the information technology and online marketing components of their business.
At Trellis, they strive to provide the most scalable and modular technology solutions possible. Trellis has created a very strong team of highly skilled engineers that can develop small WordPress sites to some of the largest and most complex eCommerce sites on the Internet.
Learn more about Trellis at https://trellis.co/
Connect with Isaiah on LinkedIn
https://www.linkedin.com/in/isaiah-bollinger/
Check out Isaiah's podcast The Hard Truth About B2B eCommerce, co-hosted with Timothy Peterson.
https://trellis.co/hard-truth-about-b2b-ecommerce
Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
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Entrepreneurial spirits everywhere are working towards and counting down the days until can finally stop working for "the man". An entrepreneur's journey is windy with lots of ups and downs, failures, and successes along the way.
On March 25th, David Schomer shared with Francois, Lisa, and Link Up Listeners his journey to Firing The Man and working for himself full time through his eCommerce business. They explored some of the challenges that entrepreneurs don't consider when deciding to work for themselves, and David shared his advice for anyone looking to fire the man.
💥About our guest!💥
David Schomer is a full-time, successful eCommerce private label brand owner. Before starting his journey, he worked at a consulting firm in St. Louis, Missouri where he focused on mergers and acquisitions. In 2019, he co-founded the Firing The Man Podcast with friend and business partner Ken Wilson, a show where the two discuss all things eCommerce as well as building passive income streams so you can leave your full-time job.
🎙Listen to Firing The Man on Apple Podcast! https://podcasts.apple.com/us/podcast/firing-the-man/id1493680004
Contact David at david@firingtheman.com
Connect with our hosts Lisa and Francois on LinkedIn 👇
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
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Don't forget to subscribe and turn on notifications!🔔
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Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Selling on Amazon sounds like a quick and easy way to make 7 figures, doesn't it? But, what if the product you chose has certain certifications and requirements to meet before hitting the virtual shelves. Do you know everything about your product and market?
Paul Baron joins Francois and Lisa to discuss his experience as an Amazon brand owner, and the importance of educating yourself on the niche you're selling in. He'll also share the ups and downs of being an Amazon Seller to give up and coming Sellers an honest perspective.
💥About our Guest!💥
Paul Baron is a million-dollar Amazon seller, Amazing.com instructor, ASM5 student, and a sought-after expert consultant on Chatbot Marketing Automation. His brands have received consulting from Shark Tank’s Barbara Corcoran and have been featured on the Rachael Ray Show, in Forbes magazine, on televised and print news, and in national magazines and blogs. As founder and CEO of Chat Marketing University, Paul teaches Messenger marketing automation strategies that leverage ManyChat for product launching, ranking, list building, and review generation to Amazon and eCommerce sellers. He is also the co-founder of The Chat Agency. A concierge, chat marketing agency that focuses on developing your brand, boosting your social proof, and streamlining your communication with your customers.
The Chat Agency provides concierge chat marketing services from brand building, social proof generating nano-influencer campaigns and customized chatbot funnels to ranking and launching strategies for Amazon sellers.
Connect with our hosts!
Francois Jaffes: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Should you or someone you know be a guest on our show? Let us know! Send Lisa Kinskey a DM through LinkedIn.
With an increased interest by US supply chains to move operations out of China, the question on everyone's mind is, "Who will be the plus one in China Plus One?"
In this discussion with Meghla Bhardwaj, Founder of the India Sourcing Trip, Meghla, Francois, and Lisa discuss the nuances and benefits of sourcing products from India.
💥About our guest!💥
Meghla has been working in the Asia sourcing industry for close to 20 years. She has visited hundreds of factories and tens of trade shows in India and China and has a deep understanding of manufacturing and sourcing processes.
Meghla is passionate about helping Amazon and eCommerce sellers source effectively and sell more. She organizes a number of in-person and virtual events and conferences in Hong Kong and Singapore, and a unique sourcing trip to India.
She also runs Virtual India Sourcing Show, the world’s first monthly live sourcing show that features manufacturers from India in live webinars.
Learn more about India Sourcing Trip at www.indiasourcingtrip.com and connect with Meghla and fellow trip members by joining the Facebook group! https://www.facebook.com/groups/IndiaSourcing
Check out Meghla's podcast! https://www.youtube.com/channel/UCQnleAGHRSGGLWH1o-zCGFg
Connect with our hosts!
Francois Jaffes: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Should you or someone you know be a guest on our show? Let us know!
Send Lisa Kinskey a DM through LinkedIn.
David Dayon was born and raised in the beach town of Deal, NJ which hosts a vibrant Syrian Jewish community. He got his degree in Psychology from Brooklyn college while already actively being involved with reselling branded products on Amazon. He later transitioned to working for an agency that was also selling private label brands on Amazon on a much larger scale.
Next, he teamed up with his childhood friend to set up his own agency called AmazonXperts based on the great experience he acquired over the years with selling on Amazon.
AmazonXperts is the closest thing to a scientific body for the eCommerce community. As a marketing + sales consulting group, we bring you tangible strategies and actionable insights across product management, digital marketing, and supply logistics.
Whether you are new to Amazon, a seasoned e-tailer, or taking the first steps toward getting your brands online, we work with you to create, implement, and execute a custom strategy that grows your business on the right fundamentals and for the right reasons. Do you need an Xpert to help optimize your Amazon listing?
Reach out to the Amazon Xperts team at info@amazonxperts.com
Learn more about The Ecom Cooperative! https://theecomcooperative.com/ Connect with our hosts!
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Be sure to subscribe and turn on notifications so you never miss an episode with other Supply Chain and eCommerce leaders!
The phrase, "it takes a village" applies to more than raising a child. On this episode of Link Up Leaders, Francois and Lisa spoke with Amazon Sellers Dustin Kane and Kris Gramlich to hear their stories about selling on Amazon, and how building a strong community has been the ultimate key to their eCommerce success.
About our Guests!
Both Dustin and Kris have been amazon sellers since 2013. They also currently work at Sellozo, where they help Sellers optimize Amazon advertising.
On Two Amazon Sellers and a Microphone, Dustin Kane and Kris Gramlich discuss all things related to selling on Amazon and discuss topics like Amazon FBA, Private Label, Wholesaling and much much more! Their podcast is a journey of learning and evolving as an Amazon seller.
Check out Dustin and Kris's podcast on YouTube, or wherever podcasts are available! https://youtube.com/playlist?list=PLmKyj7bxHkkd5YHpFJrHHPLqM_5jGF_KH
Connect with our guests on LinkedIn!
Dustin Kane - https://www.linkedin.com/in/dustin-kane-091ba01a/
Kris Gramlich - https://www.linkedin.com/in/kris-gramlich-018240139/
Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
Don't forget to subscribe and turn on notifications!
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
Ryan Cramer has worked for various companies in the eCommerce/Amazon space for 6+ years, specializing in partnerships, marketing, business development, and branding. He was introduced to the eCommerce/Amazon world in 2014 when he worked for Evergreen Enterprises under their B2C sector as their Affiliate/Partnership Manager working with deal sites, blogs, and influencers. He grew a non-existent revenue channel to multiple years of 6 and 7 figure growth
After a few years working outside of eCommerce, he jumped back into the industry in 2019, working for Viral Launch in Indianapolis, IN and then PingPong Payments in 2020. His diverse background and expertise have allowed him to grow businesses of all kinds in the eCommerce and Amazon world. Currently, Ryan’s focus is partnering with sellers and service providers, sharing best practices in cross-border payments, cost-saving techniques, and the buyer psychology around deals. He started the podcast, "Crossover Commerce" in 2020 and has hosted over 70 episodes with industry leaders, bringing a unique perspective to the Amazon and eCommerce community.
Questions for Ryan? Connect with him on LinkedIn! https://www.linkedin.com/in/ryancramer1/
Tune into CrossoverCommerce LIVE each week! https://www.facebook.com/CrossoverCommerce
Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
Don't forget to subscribe and turn on notifications!
Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show!
Start your eCommerce business by sourcing through Noviland, Inc. www.noviland.com
About Our Guest!
Kristina Mertens is the Matchmaker and Partner at Sermondo, the largest global directory platform for Amazon services. It’s her mission to help Amazon sellers grow their business internationally by connecting them with the right service providers from all around the world. Her passion is creating content that educates sellers on how to successfully establish B2B relationships and interviewing different Amazon experts for the Sermondo Talks podcast.
Sermondo is a global service provider platform for Amazon services. Their mission to help Amazon sellers grow their business internationally by connecting them with the right service providers from all around the world. On their platform, sellers can compare vetted companies and agencies from 20 service categories and over 40 countries, all specialized and experienced in working with Amazon merchants. Whether you’re looking for legal advice, logistics companies, marketing agencies, or other services – Sermondo has got them all.
Check out Sermondo Talks! https://youtube.com/playlist?list=PLbPTn-5hCrf3bID9jLukaFJHSjz2y7ZXD
Get in touch with Kristina! https://www.linkedin.com/in/kristinamertens/
Connect with our hosts Lisa and Francois on LinkedIn
Francois Jaffres: https://www.linkedin.com/in/francois-jaffres/
Lisa Kinskey: https://www.linkedin.com/in/lisakinskey/
Follow Link Up Leaders on social media!
Find us on Facebook: https://www.facebook.com/linkupleaders
Follow us on Instagram: https://www.instagram.com/link_up_leaders/
Like us on LinkedIn: https://www.linkedin.com/company/link-up-leaders-podcast/
Don't forget to subscribe and turn on notifications!
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Start your eCommerce business by sourcing through Noviland, Inc.
www.noviland.com
Entrepreneur and businessman Norman “The Beard Guy” Farrar stands at the forefront of the economic mega-machine known as Amazon Marketplace. As a leading expert with over 25 years of product sourcing, development, and branding expertise, Norm is an advisor to many and an inspiration to all.
Throughout his career, he has worked with big brands including Mercedes, Coca-Cola, Dell, Microsoft, Target, Hershey, 20th Century Fox, Molson’s, Cadbury, and a wide variety of emerging businesses that are celebrating sudden escalation in profitability and sales as a result of taking action on his advice and proven methods.
Get in touch with our guest by visiting normfarrar.com and click "Contact Norm"!
Check out Lunch With Norm live every Monday, Wednesday, and Friday!
Connect with our hosts Lisa and Francois on LinkedIn Follow Link Up Leaders on social media! Find us on Facebook Follow us on Instagram Like us on LinkedIn Watch the show on YouTube Should you or someone you know be on the show? Let us know! Send us a DM through Facebook telling us why you would be a great guest for the show! Start your eCommerce business by sourcing through Noviland, Inc.
Texas native Tyler Scalzi graduated from Texas Tech in 2016, afterward finding himself working in Business Development for multiple start-ups in various industries. He is currently serving as the Director of Strategic Partnerships at the Growe Network in the fastest-growing sector of the US economy.
The Growe Network offers the newest model for finding the perfect 3PL for your company. The Growe Network does this faster and more efficiently than conventional methods at no cost to the shipper. With their personalized approach, shippers are provided with industry knowledge and insights at no additional cost and are empowered through direct communication with fulfillment providers, matched by capacity and capabilities.
Get in touch with The Growe Network!
Have a question for our guest? Connect with Tyler on LinkedIn! Connect with our hosts Lisa and Francois on LinkedIn Follow Link Up Leaders on social media! Find us on Facebook Follow us on Instagram Like us on LinkedIn Watch the show on YouTube Start your eCommerce business by sourcing through Noviland, Inc.
Today's episode features Ken Wilson, Co-Host of Firing The Man Podcast. Ken was bitten by the serial entrepreneur bug in 2017 and has not looked back since! Three years after starting his online business, he quit his Engineering job (fired the man) at a Fortune 500 company in 2020. Ken is currently building multiple eCommerce businesses as well as looking to acquire additional online businesses to add to his portfolio. Entrepreneurship is his true passion and he thrives off the challenging process. Firing The Man Podcast is focused on sharing the Entrepreneurial journey of David Schomer and Ken Wilson. David and Ken are serial entrepreneurs who own and operate multiple 6 and 7 figure eCommerce businesses. Each episode is focused on eCommerce, Amazon, Etsy, eBay, Walmart, and more. Sharing their journey with everyone on the Firing The Man Podcast allows David and Ken to pay it forward to all of the entrepreneurs who are just starting out. Check out the Firing The Man podcast here!
Have a question for our guest? Reach out to Ken and David! Connect with our hosts Lisa and Francois on LinkedIn Follow Link Up Leaders on social media! Find us on Facebook Follow us on Instagram Like us on LinkedIn Watch the show on YouTube Start your eCommerce business by sourcing through Noviland, Inc.
Finally, the podcast Supply Chain and eCommerce podcast you've been waiting for! This isn't just for Amazon Sellers or Shopify Store Owners. This show is for YOU!
Link Up Leaders is your direct link to leaders in Supply Chain and eCommerce. Each week, Francois Jaffres and Lisa Kinskey with Noviland, Inc. will interview the best and brightest minds of these industries to share stories and actionable insights that will help you scale your business. Whether you're an entrepreneur, an intrapreneur, or a c-level executive, we'll share strategies and tips that are directly applicable to your position and business.