Part 3 of 3, Nona Jones details out how to move from a social presence to a social ministry. Michael and Meagan discuss what we mean when we use the phrase “digital strategy” and why caring about this is not only central to the gospel but also critical for your church's health.
Connect with Nona
https://www.nonajones.com/
https://www.instagram.com/nonanotnora/
https://www.facebook.com/NonaNotNora
https://www.linkedin.com/in/nona-c-jones-mba-b30a948/
Read or download a free PDF transcript of this episode HERE
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We have to move our social media to social ministry.
This is the 2nd of a 3 part conversation with Nona Jones author of Social Media to Social Ministry and pastor of Open Door Ministries about digital strategy and followed by commentary between Michael and Meagan.
If you prefer articles, check out our Blog Post on this episode here. Send it to a friend if you found it helpful.
Connect With Nona:
https://www.nonajones.com/
Nona on Instagram
Nona on Facebook
Nona on Linkedin
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All too often we use the word “strategy” and the word “tactics” interchangeably. Chasing tools and tactics is not a recipe for how to be effective, it’s a recipe to be tired. In this episode, we discuss the big idea behind Digital Strategy and what churches often get wrong.
RESOURCES
Connect with Nona https://www.nonajones.com/
https://www.instagram.com/nonanotnora/
https://www.facebook.com/NonaNotNora
https://www.linkedin.com/in/nona-c-jones-mba-b30a948/
Read or download a free PDF transcript of this episode HERE
Prefer Reading? Check out the Podcast Blog.
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With no filler or fluff, Season 3 will improve your digital strategy so that you can continue to reach more people and fulfill the vision of your church.
Your online church isn't going away. Even when things return back to "normal", you'll still have members who prefer weekend services online. Meagan & Michael talk with Kyle Ranson, the Online Community Pastor at Crossroads Church about their online church strategy and what it should look like for your church.
Episode Resources:
Crossroads Church Website
Crossroads Online Service
Video Creators Youtube Channel
Kyle Ranson Instagram
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You might look at your small groups as a discipleship tool, but more and more we are seeing churches use them as outreach. In this episode, Michael and Meagan give you 3 steps to use online small groups to reach new people.
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How people search online has moved local. Optimizing Local SEO is pivotal to reaching people online. In this episode, CEO Jason Hamrock of Missional Marketing give us Local SEO tips to improve your search results and impressions.
See Full Episode Notes Here
Episode Resources:
https://missionalmarketing.com/
Local SEO Audit
Google Ads Keyword Planner
Google Optimize
Moz
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How to move an anonymous person who watches your live stream to an actual member is one of the most common questions in recent months. In this episode, Michael & Meagan talk about what it means to move a digital viewer into a digital member, and how you can reach people online by bridging the relationship from your digital content to your church.
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Christmas is going to look different this year, no matter where you are. In today's episode, Michael and Stephen Brewster talk about how to reach people online during a season of a deep need for connection and nostalgia. Brewster has great ideas and suggestions on how to make the most of it, and how to reach the most amount of people in the most impactful way this Christmas season.
Important Links
The Harmony Group
Try this iPhone tri-pod
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Church attendance and new visitors are declining. To get different results, we must do something differently. In this episode Justin Trapp, founder of Ministry Pass, walks us through the new Front Door, and how to build trust online to increase our church attendance.
RESOURCES
Sermonary
Ministry Pass
Front Door
12 Emails to Send Your Church
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Businesses have been using webinars (or masterclasses or intensives) to grow their businesses for over a decade.
When it comes to content that you create and share, you have to go wider than announcements and scripture quotes. While these may speak greatly to people inside your church, it doesn't speak to people outside of your church.
If you want to connect with people outside of your church, you have to do something different.
In this episode, Brain Beauford, Executive Pastor of Grace Church, shares how his church is taking a known tool for reaching people online and applying the same principles to their church's outreach strategy.
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Your Membership class is an important part of helping your church members become aware of their personal impact on the church and the community. Bobby Williams, Lead Pastor at Ridge Church and Church Fuel Ministry Coach, joins Michael & Meagan to discuss what it looks like to move their Membership Class to an online platform.
RESOURCES
Ridge Church Membership Class Outline
Ridge Church Sign-Up Page
Ridge Church Partnership Class Video (available Oct 23, 2020)
Connect with Bobby at Bobby@churchfuel.com
Read or download a free PDF transcript of this episode HERE
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Our “what” (our mission) is staying the same, but the “how” is changing. Online Church is here to stay. So this season, we’re talking about the new “how”. Pontificating about all the new changes isn’t helpful, we're going to talk about what you actually need to DO to get to where you need to GO next.
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In our final episode of Season 1, Michael and Meagan talk about three things to consider so we can get our Sundays back in a way that works for us and not against us. There is a light at the end of the tunnel and opportunity all around.
Thanks for joining us for Season 1 of the Church Fuel Podcast!
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It is time to move on from our response phase, and on to a lead-the-way phase. In this episode, Michael and Meagan break down the phases the church has already experienced this year, and what we need to do next.
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Want to lead a healthy and growing church? Create healthy and growing systems for marketing. In this episode, Ryan Wakefield from Church Marketing University addresses some common Marketing myths and shares how churches can further their reach through healthy marketing systems.
Check out Church Marketing University
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We are experiencing a global pandemic and a cultural revolution. With so much to navigate, it's no wonder our mental and spiritual health can take a toll. Robbie Foreman, a Church Fuel Ministry Coach and Pastor of Together Church, leads our discussion on how Pastors can better lead themselves so they can in turn lead their church.
Barna Article: https://www.barna.com/research/covid-19-pastor-emotions/
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As leaders, we can be quick to jump to solutions when really we need to find new and interesting problems. Within the problems are where new possibilities lie. In part 2 of our conversation with Liz Bohannon, she reveals how she pivoted her business model after she was told her company wouldn't survive the pandemic.
Learn More
Learn More about Sseko
Learn More about Together Coffee
Order Liz's Book "Beginner's Pluck"
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If you don't find yourself dreaming, chances are you either feel your dreams aren't "big enough" or you're afraid of failing when trying to achieve your dream Liz Forkin Bohannon is the founder and CEO of Sseko Designs & Together Coffee, and she has experienced what it's like to experience both shame and fear when it comes to living out your passion. In Part 1 of this episode, she talks about why it's important to dream small and how we can start building a life of passion and purpose right now.
Learn More
Learn More about Sseko
Learn More about Together Coffee
Order Liz's Book "Beginner's Pluck"
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Michael & Meagan interview Matt Engle, the Executive Director of Ministry Innovation at gloo.us about why what we're measuring, and the way we're measuring it needs to change. We need to stop measuring consumption, so we can start empowering data. And that starts with measuring the right things. Matt defines data as wisdom. In this episode, he helps us navigate the often intimidating task that is measuring data to help us be Spirit-led, Christ-centered, and data informed.
Check out Matt's Blog on How To Use Big Data to Grow Your Church
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Leading a creative team, or a creative person can be hard. It’s possible that the way you’re leading your creative teams is stifling them, making them resent their work, and keeping them from bringing their gifts into your ministry. On today's episode, Todd Henry expands what it means to be "creative", and gives us some framework in how to lead our creatives better.
Todd Henry is an author, international speaker, consultant, and advisor. He is the author of four books, including The Accidental Creative and Herding Tigers where he talks about being the leader that creative people need.
Important Links
EPIC Plan: Todd's EPIC plan is a part of his free course, "Brainstorming Blue Print". Find it at brainstormingblueprint.com.
http://toddhenry.com/
See Todd's talk at Global Leadership Summit
Herding Tigers is available now
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Not being able to hold church services in buildings has revealed a lot about what really matters when it comes to the big 'C' church. While the church is building is a great tool, it is not THE tool. So how do we exist as the church when we can't rely on our buildings and spaces to bring us together? What might change as we are able to gather again?
In this episode Michael and Meagan discuss what truly makes the church THE CHURCH, and how you can stop being a building and start being the church.
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The Church Fuel Podcast is a resource provided by Church Fuel to equip church leaders with practical steps to lead healthy and growing churches. In our first season, we are focusing on what churches need to STOP doing so they can START doing something better.
Join us each episode as we talk to real church leaders in real churches to help us all grow in our ability to not just lead others, but also lead ourselves.