In the Movidiam Creative Leaders Podcast, we explore topics such as the current state of the digital, creative and advertising industries and creative businesses, what has changed over the past decade and the impact of the increase in content distribution channels and how to make relevant and compelling content for so many different platforms.
Advertising, branding, technology and business - just some of the topics covered in our in-depth interviews with industry leaders, innovators and incredibly talented creatives across marketing and creative production.
Movidiam is a world-class network of creative and production talent, complemented by secure tools that blend hiring, communication and payments.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Nikky Lyle, creative recruiter, D&AD President Judge 2020, and Vice President of Hope at Post Quarantine.
In this episode, George and Nikky discuss the changing face of recruitment, side hustles, staying creative, and much more.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Sara McCorquodale, founder and CEO of CORQ — the independent influencer intelligence and digital trends platform.
'Our mission is to curate and profile the most compelling content creators from across the internet so that brands can discover talent best suited to their campaigns and ethos. We also showcase key data, map social media — to show how influencers are all connected — and track content trends and emerging digital themes through daily reports.' - CORQ
Have a listen for Sara’s insights into the landscape of influencer marketing, how brands have reacted to the pandemic and the BLM movement on social media, and much more.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Paul Greeves, Managing Director of First Option, the go to safety consultants in the media and entertainment industry.
Safety is one of the top priorities for the media world at the moment, as productions begin to return to shooting. Have a listen for Paul’s thoughts on how companies like First Option support productions, the creative thinking necessary in a pandemic, and much more.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to George Hintzen, founder and CEO of TOAD.ai — as seen on Dragon’s Den!
‘We consolidate all of the UK’s outdoor advertising locations and layer it with geo-spatial audience data. With so many different media owners, it can be difficult to plan an outdoor advertising campaign that suits your brand. We’ve made it much easier by mapping ~95% of all outdoor advertising sites..’
Have a listen for George’s insights into how TOAD.ai’s innovative model works in the intersection between advertising and technology, his experience in front of the dragons, and his thoughts on the future of startups.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Nick Allen, EVP Managing Director at R/GA New York.
Listen for insights into Nick's career, how R/GA is weathering the pandemic storm, and how innovation can reinvigorate business.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Matthew Joseph, award-winning advertising photographer & director.
Have a listen for insights into Matthew's brilliant career, and his thoughts on art in the ever changing digital landscape.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Sebastian Thiel, filmmaker extraordinaire and founder of two amazing enterprises - Upshot Entertainment and Dope Black Art.
Have a listen for details of Sebastian's exciting career, and his dedication to art and diversity.
This episode is available on Spotify, Apple Podcasts, Youtube, and anywhere else podcasts are found.
Welcome to the Movidiam Creative Leader’s Podcast! This week, Movidiam’s Co-founder George Olver talks to Chris Hirst, Global CEO of Havas Creative.
Have a listen for Chris’ insights into how to weather the storm in these difficult times, and his leadership thoughts — as detailed in his book No Bullsht Leadership: Why the World Needs More Everyday Leaders and Why That Leader Is You.*
This episode is available on Spotify, Apple Podcasts, Youtube, and anywhere else podcasts are found.
NHS, we salute you.
This week on the Movidiam Creative Leaders Podcast, George talks to Mike Rodgers and Luke Nutt, co-directors of the powerful short film 'The Still'. The film is a touching tribute to NHS workers on the front line of the Coronavirus crisis, and to the city of London in general.
Listen to Mike and Luke take George through their creative partnership, and their inspiration and drive behind making such an important piece of content.
The Still is available on YouTube here: https://www.youtube.com/watch?v=Mb1j7NfRC_k
This week on the Movidiam Creative Leader's Podcast, George talks to Nick Carter, a talented freelance director.
Have a listen to hear about Nick's brilliant career and creative process
This week on the Movidiam Creative Leader's Podcast, George Olver talks to James 'Razz' Razzall, president of advertising at Framestore, the world-renound producer of VFX content. Razz gives George his unique insights into his creative process.
Today on the Movidiam Creative Leader's Podcast, George talks to Andy Nathan, Founder and CEO of the Fortnight Collective, about his unique model, and how its working in this difficult and uncertain time.
This week on the Movidiam Creative Leaders Podcast, George Olver talks to Ryan Goodman - the brilliant freelance director.
This week, on the Movidiam Creative Leaders Podcast, we’re delighted to welcome Jessica Ringshall, Managing Director at BCMA (Branded Content Marketing Association).
Jessica began her wide-ranging career in TV production, and made the move into branded content with a trademark passion for telling stories. For her, it was about making content more effective during the digital revolution, moving from simply carving up TV ads for new platforms, to creating bespoke fit-for-purpose content.
Listen to the full episode of the Movidiam Creative Leaders Podcast now, on soundcloud, spotify, apple, youtube, and more.
Today on the Movidiam Creative Leaders Podcast we’re delighted to welcome Alex Cooper. Alex came to his creative career through being in a more non-creative career — as an account manager and then account director for M&C Saachi, while working on other creative exploits on the side. Eventually, he moved into his creative work more directly, first with creative content agency The Wagon, and then into directing full time. Now, he plays many roles, in order to create diverse and interesting content, something that wasn’t exactly possible in the rigid agency model. He sees comedy as the linchpin of good content, and a way for brands to communicate with consumers more effectively, and on a human level. It is a way to get a reaction out of consumers, rather than just dictate impressions. Such is the power of comedy.
Yeah…Stink Studios opened…London ten years ago, originally as a digital production company, so working a lot with brands and advertising agencies to develop mostly web-based experiences and a lot of the time we were using sort of emerging technology in an interesting way to bring ideas to life. So we're a fairly small team. We're about 120 people, I think, globally now and the team is made up of creatives and strategists, developers, producers, motion, VFX people, film directors. We have a real expertise in how ideas are actually brought to life, which is why we call ourselves a studio and not an agency. There’s a real focus on bringing the creativity and execution together.
The current media landscape is in huge flux. The agency landscape is changing. Production is changing. There's a lot of change, and obviously it's computers and the internet and connectivity that has caused this last decade of very fast change but things seem to be getting quicker all the time.
Today I'm delighted to welcome Haz Dulull, a visual effects artist that you probably all know. We’ll be talking about his remarkable journey and successes. Haz, welcome to the Movidiam podcast.
It's a whole industry, which is absolutely fantastic to see, very much the UK, Europe, Asia is a big market. US is a massive market. I mean...(there were)...different opportunities obviously in America...marketing procurement is very much about scale and very much about pushing the boat, trying to be more strategic. I'm really getting involved with our key stakeholders across all the marketing categories of which there (are) many. We were responsible for 16 or 17 categories - advertising, media production, print, PR, market research, digital, E-commerce. So...it's the forefront of what companies are really starting to focus and is really how we're managing our marketing spend and what the return on investment. So I think procurement is the place to be these days.
Sure. We're a large food and beverage company, in fact, the largest in the world. Worldwide revenue's pretty close to 100 billion Swiss francs. Operating all over the world in 190 plus markets, and in many product categories. From pets food, to coffee, to confectionary, to Health Science. So that's a bit about us. We've been around as a company for 153 years now. Yeah, that's Nestle in a nutshell.
GO: Hello and welcome to the Movidiam Creative Leaders Podcast. Today, I'm delighted to welcome Xanthe Wells, who is the Senior Director, Global ECD Devices and Services at Google.
XW: Thank you. Nice to be here.
GO: What was your personal journey, Xanthe, to Google? You've been at TBWA\Chiat\Day and in the agency space as well. What first got you going and inspired? How did you discover there was an opportunity for you in your career in the creative space?
Talking IGTV and much more...
We were delighted to host VaynerMedia CPO, Arron Kovan, who provided a fascinating insight into to how our industry is changing, what the future might look like, and the unique way in which their company operates.
We were very excited to speak to Co-Founder and Managing Partner of 21st Century Brand, Neil Barrie, about his career trajectory from rockstar to industry authority and the four pillars on which brands should build to achieve influence and scale in the twenty-first century.
It was with great pleasure that we welcomed Fernando Machado, CMO of Burger King, to the Movidiam podcast. Burger King has been showered in Client of the Year awards and, in this episode, Fernando reveals to us the secret to their huge success and the remarkable ethos and culture with which they drive their brand. Taking risks and backing your agencies as partners - 'we are in the same boat'.
We were very excited to welcome Chief Product Officer at Adobe, author of The Messy Middleand entrepreneur, Scott Belsky, onto the Movidiam Creative Leaders podcast. He describes to use the responsibility tools like Adobe and Behance have in the changing world of advertising and marketing; perhaps responsible for the increased advertising across social media platforms, which Belsky sees as medium in and of themselves rather than delivery channels, we discuss how these creative tools adapt to and affect marketing today.
I had an incredible experience over 20 years at Nike and I got to do a lot of different experiences. I started in sports marketing signing athletes for the Nagano Olympics and serving athletes, which gave me a true understanding of the consumer Nike was trying to serve, which was elite athletes. I then went into product, to develop products for elite and everyday athletes, which was a great experience around how you bring a concept into a physical product that a consumer will use.
Michael Houston, Worldwide CEO of Grey Group. He shares with us the trajectory of his formidable career, the values that Grey operates under, his insights for the future.
Sir John Hegarty, creative founder of global advertising agency BBH, is the latest guest on Movidiam Creative Leaders Podcast. He debates with us about what he sees as industry misconceptions - the importance of data, the failings of incorporated agencies, the potential threat of AI - and reveals his predictions for the future at the launch of his new venture, The Garage.
Karmarama's Ben Bilboul is excited to talk to Movidiam Creative Leader's Podcast about the changes management consultancy and accountancy firms are making to the world of advertising. He provides insights about his firm's relationship with Accenture Interactive and what it might say for the future of our industry in general.
Gary Turner, the co-founder and managing director of 'Beautiful Business Software' provider, Xero UK. He speaks to us about the importance of quality of delivery and how to gain customers' trust when starting a new business: 'there's nowhere for bad businesses to hide anymore'.
Our guest on the Movidiam Podcast today is marketing consultant Anthony Reeves. Having recently left Amazon, Anthony is now Managing Director of his own consultant, Reeves Jones. In this episode, he discusses his interest in innovation and efficiency to grow business, how there is still a need for video production for good branded content and how using AI can aid agencies to move towards new brief structures.
Collin Whitehead, the Head of Brand at Dropbox. Colin talks about how the challenges in content creation that creatives are facing now are also very exciting and should encourage teams to be more agile, explorative and focused on their specific craft.
The Movidiam Creative Leaders' podcast visits Tim Jones and James Cross of BBC Creative to hear about the challenges and advantages facing in-house creatives at the headquarters of national broadcasting.
On Today's Movidiam Podcast we spoke to GLOW Media's COO and CEO Howie Kleinberg and Pete Levin. They share with us the creative structure from the point of view of a technologically powered creative agency such as GLOW and how their client longevity is just as important to them as longevity of their internal team.
Wesley explains their core focus on understanding how well crafted work influences consumers' opinions on products. He also discusses the importance of craft and control as a shared ambition for integrated teams when initialising data driven creativity.
Robin Karakash, Director of Integrated Marketing at ASICS. Robin discusses the importance and relevance of integration in order to create great and memorable experience for your customers. He also explains the demand for consumer-centric strategy in the evolving digital age.
Our guest today on the Movidiam Podcast is Pelle Sjoenell, the Worldwide Chief Creative Officer at BBH Group. Pelle talks to us about the need to adapt to the evolving audience, how agencies should embrace change and be adaptive in order to be successful and the idea of selling entertainment to brands.
The Movidiam Creative Leaders' Podcast welcomes Antonia Bonello, Associate Creative Director at Buzzfeed. Antonia talks about her journey to Buzzfeed, starting as a post-production runner, the process of appealing to a younger, and slightly niche audiences and the challenge of maintaining your audience's attention.
On the Movidiam Creative Leader's Podcast today, we welcome Zia Zareem-Slade, Customer Experience Director at Fortnum & Mason. Zia discusses the importance of understanding the core to behavioural change, technology as an empowerment for individuals as well as brands and the challenge of finding the right teams who understand a brand absolutely.
Today's Movidiam Podcast hosts Susan Borst, VP of Mobile at IAB. Susan talks about how her creative background lead to an interest in mobile, the changing of the mobile platform, and how creative talent needs to keep up with the technological advancements in the industry.
On Today's Movidiam Podcast we spoke to Digital Consultant and current Strategy Director at Critical Mass, David Skerrett. He discusses the development of digital communication and it's importance in the growth of customer experience, the change in briefing demands from brands and the evolvement of the ideation phase.
In Today's Movidiam Podcast we welcome Founder and Chief Creative Officer at TBD, Rafael Rizuto. Rafael discusses the importance of geographical diversity within teams, the demand for more agility from agencies and how TBD's talent structure is divided into three systems; hired, borrowed and rented.
On today's Movidiam Podcast episode we spoke to Zihla Salinas, CEO of Trailer Park. She talks to us about how the company's specialisation in entertainment marketing space and its vertical integration, allows it to compete with some of the biggest names in Hollywood.
Today's Movidiam Podcast welcomes Arif Haq, Director of Creative at Freuds. In this episode, he discusses the explanation of a business as an integrated communications business, how the ever changing budget spectrum is putting pressure on the future of the agency structure, and the huge potential impact of artificial intelligence.
Today's Movidiam Podcast welcomes Steve Red, Founder, President and Chief Creative Officer at Red Tettemer O'Connell + Partners. Steve spoke with us about how he began in the ad business as an illustrator, a day in the life at RTO+P and hiring for talent rather than skill.
On today's Movidiam Creative Leaders Podcast, we talk to CTO of VML Jeff Geheb. During the discussion Jeff talks about the customisation of platform suitability, the collaborative approach to cloud assets and the state of technological change within advertising.
Movidiam welcomes creative problem solver and hybrid Digital Marketing Executive, Kendra King, of Publicis Sapient.
She discusses the consumer's role in providing innovative strategic advice, the evolving diversity of the digital landscape and the importance of talent as a key factor in the success of an agency.
On today's episode of the Movidiam Creative Leaders podcast, we welcome Chris Butler, a freelance director. We discuss every creative's desire to be innovative, entrepreneurship and freelancing, and the motivational power of limitations.
On today's Movidiam Creative Leaders podcast, we welcome Justin Thomas-Copeland, who is the President and CEO at RAPP New York. We discuss the roles that AI and automation will play in the future of the creative industry, the importance of 'unlearning', and the need to make decisions based on what the client needs, not what is trendy in the technological landscape. Copeland also emphasises that it is not only on clients to transform, it is on agencies to keep themselves modern, too.
On today's Movidiam podcast, we speak with Jonathan Emmis, founder of Amplify. We discuss the emergence and evolution of brand experience, the importance of community, and why it is vital to be as exciting for your client at year nine as it is on day one.
Today on the Creative Leaders podcast, the Senior Vice President and Head of Strategy at MullenLowe joins us. Elizabeth Paul is an ambitious creative who has great insights on the industry which she shares with us, as well as discussing how her team works. We also discuss her strategic ideas, her interest in comedy and craft, and her thoughts on the cultural landscape.
Ana and Hermeti Balarin, who are the executive creative directors of Mother London, join us today on the Movidaim Creative Leaders podcast. We discuss balancing craft and speed, the impact of the influencer-marketing trend, and the future of independent agencies.
The Vice President of Marketing at Vidyard, Tyler Lessard, joins the Movidiam podcast today. He discusses personalized and interactive video content, and the Chrome extension Vidyard created to make accessible, sendable video. He also talks about the importance of trust and being human, even in a technology focused company.
Anna Carpen, Executive Creative Director at 18 Feet and Rising, joins us on the Movidiam Creative Leaders podcast today. Together, we discuss the importance of relationship-building and trust in the creative industry, the value found in a strong brand voice, and the fine line between maintaining long-term creative relationships and keeping ideas fresh.
In this Movidiam podcast episode, we spoke to Content Marketing Consultant, Gabor Harrach. He provided insight into the challenges that come with the Red Bull brand, the impact of influencers on a brand's image and how, ultimately, a brand should empower as well as entertain people.
Today, we welcome Ogilvy Chief Production Officer Clare Donald to the Movidiam Creative Leaders podcast. We trace Donald's career from her origins as a production company runner and receptionist to her time at Google, Havas Worldwide, and finally to her present job. We also discuss the democratization of filmmaking and production, and how this change is leading to a 'Wild West' feeling in the industry. Additionally, we examine the importance of crafting ideas that stand out.
The Creative Leaders podcast welcomes Preethi Mariappan of Publicis.Sapient. Preethi is the Vice President of Emerging Experiences, a title which she explains in her time on the podcast. She also discusses the changing ways technologies are being used, and how the roles of agencies and clients are shifting. She gives advice to newcomers in the industry, as well as looking at the future of branded content.
Sarah Watson, Chairman of BBH in New York, joins the podcast to discuss the huge changes in the industry. She talks shifts in human interaction, sensitivity in advertising, and movements that have affected her recently like #MeToo and #TimesUp, as well as #NeverAgain. She delves into how building brands is changing, and how companies can and want to use advertising to impact society for the better.
The Movidiam Creative Leader's Podcast guest this week is, President of System1 Agency, Paul Spriggs. With a 30 year career in advertising, Paul discusses the importance of the interaction between business and creativity and how "short-termism" is potentially putting pressure on that.
Today, Al Moseley joins the Movidiam Creative Leaders Podcast. Al is the Global President and CCO of 180LA, and he comes from a production background. In this podcast, he gives great insight on creativity, collaborative efforts, and new generations of creative thinkers. He shares the story behind 180LA's name, which has to do with Coppola, typhoons, and a Nobel Peace Prize- but most importantly, looking at things from a new perspective.
Today's Movidiam Creative Leaders podcast guest is Greg Stern. In addition to being CEO of Butler, Shine, Stern and Partners, Stern also serves as the board chair of the American Association of Advertising Agencies. During our chat, we discussed the shifts in creative industries, the importance of looking for talent with different skillsets, and the value of collaboration with other companies – even ones that seem like competitors.
Movidiam's Creative Leaders podcast welcomes Travis York, President and CEO of GYK Antler. Travis discusses the tech build, content studio, and makeup of his company/team. He gives insight on how to be a successful smaller firm and have creative, unique, team chemistry.
Leo Rayman of Grey Advertising London, discusses the indications of the future of the film industry and advertising agencies from his time at this year's Cannes Film Festival.
Today's Movidiam Creative Leaders podcast guest is Marco Bertozzi, Vice President and Head of Sales at Spotify Europe. On this episode, we discuss the value of getting outside of standard advertising, why the music platform is so keen on incorporating video, and the power of podcasts.
On today's episode of the Movidiam Creative Leaders podcast, we are joined by David Shulman and Chris Kelly, CEO and CCO of Organic. We discuss the value of efficiency and effectiveness in driving results, shifting talent trends in the creative industry, and going beyond creating tactical elements for clients.
Today we welcome Brian Martin to the Creative Leaders Podcast. Brian is the CMO of Project Worldwide and has worked on successful projects with brands such as Verizon Wireless, AT&T, and Elton John. We discuss his journey from advertising to marketing, how his projects became so successful, and the future of voice and AR/VR in marketing.
Innovator and entrepreneur Matt Britton, Founder and CEO of Suzy, joins the Creative Leaders Podcast. A prominent business figure for more than two decades and a preeminent fixture in the advertising industry, Matt has a proven track record of charting the future of marketing and consumer tech and creating companies that fill white space in the marketplace. On today's episode, we discuss the challenges global brands face when trying to interact with the consumer, Suzy's 'pitch' and much more.
Today on the Movidiam podcast we sit down withAirbnb'sCreative Director, Naz Arandi. Naz's background is in design, research data, architecture, and teaching. She's held positions at Cal Poly Pomona, Ogilvy & Mather, and Netflix. We cover her non-traditional journey into advertising, as well as what she's learned from her past positions. She gives insight on Netflix's tagline, the power of working in a team and telling real human stories.
On this episode of the Movidiam Creative Leaders podcast, we talk to Bobby Hershfield, Vice President and Executive Creative Director of The Community. Hershfield gives us insight into the importance of appealing to a multicultural audience, the danger of relying on buzzwords, and his experience combining creativity and politics while working on Obama's 2012 campaign.
On this episode of the Movidiam Creative Leaders podcast, we speak with Leo Burnett CCO, Chaka Sobhani. We discuss her journey from her first job in a 30 by 30 studio, to broadcast, to her current work. We also delve into the importance of finding and using talent, purposeful content, and the value of making time to think.
Today on the Movidiam podcast we meet up with Petter Westlund, the Chief Creative Officer at B-Reel. We discuss his start in the industry, as well as his thoughts on its future. Petter tells us of B-Reel's growth, and projects he has worked on, which includes the visual album for the band Gorillaz.
Ben Gaddis, President of T3, joins the Movidiam podcast today. The discussion covers: the future of VR and the accessibility of AR, the fascinating science behind what our brains do when we look at our phones and the risks in not doing anything.
Joe Kuchta of Sandbox joins the Movidiam podcast today. Joe is Principal and Chief Client Officer at Sandbox, and discusses with us the effects of technology on the industry, and how Sandbox has grown into become more consistent and acquired big companies as clients.
On this episode of the Movidiam Creative Leaders Podcast, we speak with Jess Greenwood, Senior Vice President and Head of Strategy in North America for R/GA. We discuss hot topics like Facebook and Blockchain in addition to her unique journey to her current job, the future structure of creative firms, and the repercussions of pursuing scale at all costs.
On this episode of the Movidiam Creative Leaders Podcast, we welcome Khoi Vinh, Principal Designer at Adobe. We discuss the future of ethical design, the increasingly collaborative design process and the crossroads of technology and creative ventures. He also speaks of his beginnings in design, including discovering early creative tools on a Mac, his tenure at The New York Times and his current work.
On the Creative Leaders Weekly Summary, Emma Rhys of Lotus & Scarab explores the difficulties of creating the right work for each brief, Paul Trani from Adobe gives insight on how to best engage with your community in the platform era, Megan Oepen of Under Armour discusses the difference between ‘beautiful’ and ‘successful’ work from the clients’ perspective, and Alex Shulhafer and Piper Hickman of 360i talk about the change brands are facing in terms of communication channels.
For this episode of the Movidiam Creative Leaders Podcast, we welcome 360i Group Creative Directors, Alex Shulhafer and Piper Hickman. We examine the value of creative curiosity, the importance of authentic corporate social responsibility, and the new role of influencers in today's marketing world.
On this episode of the Movidiam Creative Leaders podcast, we speak with Megan Oepen, Head of Content at Under Armour. We discuss the changing demands of advertising, the importance of emotionally connecting with audiences, and finding the line between ROI and creative excellence.
Adobe's Senior Creative Cloud Evangelist, Paul Trani, joined us for this episode of the Movidiam Creative Leaders Podcast. We discuss how design tools are changing the creative workforce, Adobe's digital transformation, and the importance of feedback. We also discuss how all of these factors are leading to people being able to create "more, faster."
On today's Movidiam Leaders Podcast, we welcome Emma Rhys, Integrated Operations Director at The Royals, an independent creative agency based in Melbourne,and Director of Lotus & Scarab. We discuss the evolving state of production, the importance of embracing technology, and the value of open communication.
On the Creative Leaders Weekly Summary, Nick Coronges from R/GA discusses pressures on today’s agency models, Karina Wilsher of Anomaly speaks on the demands of the ad industry in the era of agile working, and Jae Goodman of Observatory gives advice on how to pull together the best team for the job.
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Jae Goodman, the CEO of Observatory Marketing, joins the Movidiam podcast. He discusses his role at the new agency and how they approach marketing, interruptive advertising, and successful ad models. Jae believes in making content and producing events that people want to engage in, instead of interrupting them with ads they don't want. He also thrives on little sleep and believes human interaction is still vital in the digital era.
For this Creative Leaders Podcast, we are joined by Karina Wilsher, Partner and COO at Anomaly. We discuss the importance of corporate culture, Wilsher's unique entry into the industry, and the reasoning behind communications strategy coming before creative execution. Anomaly is an award-winning agency with seven locations around the globe.
R/GA's Global CTO, Nick Coronges, joins us for today's podcast. He gave insight into the changing duties of agencies, shifting ideas regarding data, and creating value for clients' companies – all by focusing on innovation.
In this interview, we get the chance to get a sneak peek behind the scenes with Framestore Co-Founder and CCO, Mike McGee. Framestore is the revolutionary BAFTA and Oscar-winning creative studio that has been creating groundbreaking work and building up an international reputation since 1986. We discussed the intersections between art and science, finding the right talent, and the future of AR/VR.
Tom Morton sits down with us on the Movidiam podcast to discuss creative strategy, truth, rivalry, collaboration, using his Twitter as a pathway to popular culture, and more. Tom is Senior Vice President and Head of US Strategy at R/GA. He illustrates successes in the company relating to Nike and the Jordan brand. He also explains the importance of being able to collaborate with those around you.
On the Creative Leaders Podcast, we spoke with André 'Dedé' Laurentino, Global Executive Creative Director at Ogilvy & Mather for Unilever. We discussed the impact of technology on the ever-changing creative landscape, as well as the evolving role of brand guardianship.
On today's episode of the Creative Leaders Podcast, George talks to Mikela Eskenazi, Chief Commercial Officer at Blippar, the UK-based tech company specialising in Augmented Reality and Computer Vision. Mikela and George do a deep-dive into the world of AR/VR and discuss the opportunities and responsibilities that this exciting new medium will pose to brands and consumers alike.
On the Creative Leaders Weekly Summary, Steve Ackerman from Somethin’ Else discusses how brands can play to win in the battle for attention, Emily Wilcox, Head of Account Management at Johannes Leonardo gives advice to accounts looking to acquire new business, and Darren Lamb from Guts & Glory Film tells us why the independent production company is here to stay.
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Darren Lamb, Founding Partner of Guts & Glory Films, joins the Movidiam podcast. He gives us insight into his career journey in the film production world, as well as his predictions about the future of production. He also discusses the lifespan of TVC, and the role of ad agencies in the industry.
Today we spoke to Emily Wilcox, Head of Account Management at Johannes Leonardo. Emily gives us her insights into Johannes Leonardo's origin story and into the role she plays in the business. We discuss new approaches to account leadership and the interplay between creative ideas and client trust.
Steve Ackerman, Managing Director of Somethin' Else, sat down with us to discuss the state of the media and content industries. He goes into depth about how his business started with the pirate radio movement in the '80s, and the 'battle for attention' brands face today. Steve also talks about his philosophy on creativity and discusses how disciplines differ within the industry.
On the Creative Leaders Weekly Summary, TNW's Patrick de Laive debates the impact of the use of video in business and what to produce in-house, Sergio Lopez, Chief Production Officer of McCann Worldgroup talks about combining in-house and external resources to create fully-fledged integrated campaigns and Mike Mikho discusses the recent Facebook hearing.
Today on the Creative Leaders Podcast, we talk to Sergio Lopez Ferrero, Chief Production Officer at McCann Worldgroup. He stresses the importance of finding a balance between quality and efficiency when producing content, as well as the ways that brands and agencies build relationships with one another.
Patrick de Laive, Founder of The Next Web, joins the Movidiam podcast to discuss 'Generation T', TNW's ticketing platform and changes in the video space. He tells us about how TNW started out, where he sees it going, and why he thinks they have "the most fun business conference".
Federico Gaggio, a Brand Builder and Founder of Do&.Co, talks with us on today's Creative Leaders podcast about the importance of changing a brand's message across different cultures and the tricky strategy of executing this process, whilst staying true to the brand's image. He also shares his insight on how to find better ways to explore your clients' needs as a consultant.
Mike Mikho, CMO of Cycle Media - a holding company that includes the advertising agency Laundry Service, and the media & entertainment company Cycle - joins the Creative Leaders podcast and talks about the recent Facebook hearings and talks us through the beginnings of Cycle and where they are today, and gives his take on how he thinks brands and agencies can best benefit from one another.
Director and Photographer Vincent Laforet takes some time from being airborne to stop by the Movidiam podcast and talk about his latest project, which requires him to be 7500 feet in the air. As the "godfather of HDSLRs", he goes through pros and cons of new technologies and gives his insight on how the demand for commercials has changed and what frustrates him about the production process.
Today on the Movidam podcast we speak with Vanessa Eckstein, Founder and Creative Director at Blok Design. She goes over the many roles that design plays in our lives, from beauty on the surface to a deeper storytelling. She also explains the importance of viewing brands as identities and what she loves about the production process.
Today we sat down with Alex Harman, CEO of Kode Media, to talk about his untraditional start in film and video production, and building trust within the business while upscaling. Alex discusses the importance of platforms and creative diversity, as well as the advantages of small production companies.
Sarah Speake, Global Chief Marketing Officer at Truphone, experienced sales director and passionate leader, joins the Movidiam podcast to discuss the evolution of the marketing profession, AI, and her career 'a-ha moments' within Google and other companies.
This week, in a supersized weekly summary, Twitter’s Jayanta Jenkins talks about how his journey in advertising led him to Twitter and what he plans to do there and Poppy Manning of TBWA explains the role 'disruption' as a keyword in the advertising industry. We also talked to Liam Boogar, former Brand Director at Algolia, about the consumer-brand relationship and David Schulhof from Red Hot Penny, who explains what SEO is exactly.
Poppy Manning, Head of Production at TBWA/London, joins the Movidiam podcast to discuss the changing role of producers and why the word 'DISRUPTION' is written all over the walls at TBWA. She also talks about the importance of helping the next generation gain experience in the field and her personal journey from film sets to ad agencies.
In today's podcast, we talk to David Schulhof, Sales and Marketing Director at Red Hot Penny. He explains what exactly search engine optimisation is, its significance in today's world, and how brands are continuing to shape their SEO strategies.
Jayanta Jenkins, Global Group Chief Creative Director at Twitter, joins the Movidiam podcast to talk about his career, new forms of online engagement, and the major differences between in-house agencies versus outsourcing. He takes us through the journey that has led him to working with brands like Nike, Beats by Dre at Apple and now Twitter, where he sees the brand going, and his takeaways from his career so far, working with successful leaderswithin the industry.
Liam Boogar worked as Brand Director of Algolia as well as launching Rude Baguette in 2011. Today we spoke to him about how he got involved with Algolia, and the importance of SEO to brands. We also discuss the consumer-brand relationship, and how companies can create meaningful connections with their users.
This week on the weekly summary, Becky Power talks about programmatic advertising and creativity and Richard Swain from Huge discusses the changing face of brand perception.
Richard Swain, VP of Brand Strategy and Identity at Huge, joins the Movidiam podcast to discuss the need for brands to be assertive, especially in the era of modern technology.
Becky Power, Executive Creative Director at Mindshare, talks to us about the contrast between what young creatives want to get out of universities, what they're being taught, and how this relates to the broader scope that media now covers. She also explains the ways that technology has impacted the advertising landscape, and how these new advancements can be implemented creatively.
Bruce Henderson, Global Chief Creative Officer at Jack Morton Worldwide, discusses the difficulties of covering brand strategy across all platforms in an expanding digital world and the differences he sees among the next generation of creators. He explains how to design extraordinary experiences for consumers, and why he doesn't use the word 'creative.'
CCO of Mr. President and Founder of SheSays, Laura Jordan Bambach, joins the Movidiam Podcast to discuss her journey into the agency world. She talks about the challenges that come with ever-evolving landscape of advertising, what it takes to thrive in these conditions, and why she's excited for what the future holds for the agency model.
This week on the Movidiam Podcast’s Weekly Summary: MadValley Founder and CEO Sanjay Pothen talks about how quickly the face of media is changing, and Art/Creative Director Pablo Rochat (formerly Director of the Creative Lab at Tinder) explains why it’s important to maintain an online presence.
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Sanjay Pothen, CEO and Founder of MadValley, talks about his journey into mobile marketing and how he has observed the industry to change exponentially with all of the attention that has been turned towards mobile devices. He discusses what effect this had on the agency model, and what it's like competing in an 'ad-tech duopoly.'
Pablo Rochat, freelance Creative Director, previously Director of the Creative Lab at Tinder, talks about the context of his creative output, how he's 'taking Instagram stories to mind-blowing new levels', how he got into creating 'things' for the internet and entertaining people. He tells us where his inspiration is coming from, how he just 'loves making things' and how he creates because he simply wants to 'entertain and delight' his audience.
Jessica Helfand – designer, educator, author, and speaker and Creative Director of The Design Observer Group – argues that design should be holistic; a collaborative project embracing ethics and aesthetics, and cognizant of human needs that will never change. She discusses the 'thrill of going viral', and that to be effective and lasting, innovation needs to be responsible.
This week on the weekly summary:
GSD&M’s creative directors Nikkie Baker & Leslie Schaffer on working in smaller teams
And…..
Liftforward’s Geoff Brenna & Mike Grassotti on the currency of trust .
Guests:
@nikkibaker
@lesliershaffer
@geoffbrenna
@mikeginnyc
Keep up to date with all our podcast content by subscribing to our channel. You can find out more about Movidiam on movidiam.com
Geoff Brenna and Mike Grassotti, Director and CTO of LiftForward respectively, discuss the inherent efficiency of their product-as-a-service purchase model, and how it brings agility to their customers and stability to their supply partners. They talk about the end of traditional ownership, and how it will lead to assets being used more efficiently.
Creative Director, Brandy Cole – now Associate Creative Director at Phenomenon in LA – speaks with us about building a team that is all parts creative, investing yourself in the value of your content, and displaying a glimpse of your brand in just six seconds. She talks about how she taught herself to solve problems, the importance of our personal upbringings, and about how she still lacks internet at her house.
Nikki Baker and Leslie Shaffer, Creative Directors at GSD&M, discussed their "sparring partners" creative process, the daunting task of using new formats well, and the need to "always keep creating stuff." They spoke about the reactive attitude that everything needs to be fast now, and the stubbornness that it takes to push an idea through to the end.
Catch up on this week's episodes in our weekly summary where Dr. Sue Black shares 30 years of experience in tech, Jeff Goodby talks about the concept of 'big ideas' in the modern world and Alegra O'Hare from Adidas explores her perspective on creating content that resonates with consumers locally and globally.
Alegra O'Hare, branding architect, VP Global Brand Communications of Adidas Originals, discusses the challenges inherent in building a global brand immersed in local culture, and the agency model that it requires. She tells her story, from making toothpaste commercials in the bathroom as a five-year-old, to working at the scale of 200 production days per year at Adidas.
Alex Schleifer, VP of Design at Airbnb, discusses how mission, design, and trust come together at Airbnb to drive conversion rates — but more importantly, user experience. He talks about the inseparability of product and marketing, and how creativity at the top drives that cohesion. He also discusses how that permeation of creative energy through all rungs of the ladder has begun to change the role of the agency.
Jeff Goodby, Co-Chairman & Partner of Goodby, Silverstein & Partners, talks about the artistic value of good advertising, the importance of serendipity and surprises, and the necessity of playful creativity. He discusses the way in which marketing as a "corporately-funded study of humanity" helps us understand people and the importance of recognising the human depth of your audience.
Dr. Sue Black — Technology Evangelist, UK Government Advisor, Professional Speaker, Author — discusses how power structures are flattening, and what that means for activism, branding, and the global community. She talks about the personalisation of technological interaction, the increasing immediacy of worldwide communication, and how they set the stage for a new model of online presence.
This week on the weekly summary:
Jay Pattisall on what he’d do were time machines a thing and Meagan Bond on minimalism.
Guests:
@meaganbond
@jaypattisall
Keep up to date with all our podcast content by subscribing to our channel. You can find out more about Movidiam on movidiam.com
Jay Pattisall, Principal Analyst at Forrester, draws from 20 years of experience in the advertising and digital marketing landscape to lead Forrester's research on the future of the agency sector 'and best practices that result in more valued relationships among agencies, brands, and customer'. On the podcast, he talks about his current project, the increasing use and future of AR, VR and AI in digital marketing and his retrospective on what's changed over the past 10-15 years in the industry.
This week on the weekly summary: Julia Neumann on what’s important creatively, James Orsini on getting closer to the creative product and..... we've got a book coming out! George speaks with Movidiam's Sebastian about the upcoming release.
Guests:
Julia Neumann - @mullenloweus
James Orsini - @Jimmythepencil
Movidiam is a professional global network, marketplace and project management platform for the creative industries. Find out more at www.movidiam.com
James Orsini, COO of Gary Vaynerchuk's media empire, VaynerMedia, talks about his extraordinary career, leaving the finance world for the creative industry and establishing himself as an integral part of the global advertising landscape. He also discusses the values at VaynerMedia, the trends they're seeing in the change of consumer behaviour and the uniqueness of how they approach each project.
Julia Neumann, Creative Director at MullenLowe US, discusses if or whether the presence of new online platforms changes the creative process, the genesis of ideas, how she builds and maintains relationships with her clients and tapping into the human truth when telling a story.
This week on the weekly summary: Rich Tu on the role of content creators and how 'boundaries are blurring' in the creative industry, Ian Schafer on balancing clients and George talks us through the very exciting launch of our new feature, Movidiam Premium.
Rich Tu, VP of Design at MTV - previously working with clients such as Nike - talks to us about how he started out as a designer/illustrator, his ideal process when building a brand, how the launch of different platforms affected the approach to brand and product design and how the boundaries of the responsibilities within the branding teams are blurring with an increasing demand for online content.
Ian Schafer, Founder of Deep Focus and former Chief Experience Officer of Engine talks about his incredible journey into the world of advertising, his reasons for and his process of setting up his own agency and how he thinks the Internet and platform-era has affected the quality of content in advertising "The size of the audience is not necessarily correlative to the quality of the content. Certainly quality is subjective, but it also creates a sea of sameness that’s out there."
On this week's summary we recap on our interviews with Lucy Mann from Gunpowder on the importance of community and building relationships to boost your business, Matt Bush from Google on short- and long-form content and Adam Bush from Adobe on the differences and challenges of working in agencies and in-house.
The differences between and the challenges of working in agencies and in-house, how neuroscience and psychology can educate marketing, design and advertising, what Adobe actually stands for as a company and the differences - or the lack of - between creative and strategic roles.
'When do you use the six-second video format? When do you use a much longer format? How are you trying to engage the audience using those different formats? How do you get them to watch it in the first place?' - Matt Bush, Director of Agencies at Google UK, explores the success behind YouTube and how watching videos on TV screens and mobile is becoming an omnipresent phenomenon, the offering of Google as an engineering company and the difference between short- and long-form content.
Lucy Mann, Director of Gunpowder, talks about the importance of community and looking after your network to boost your business, being smart about using data and listening to your clients and getting the small bits like social media presence and SEO ‘sorted’ to do well in the agency landscape - and many more incredibly valuable pieces of advice.
Simon Baker, Managing Director of TCO, talks about the importance of finding the right story for each brand and create content around that, how they use commissioned talent to find and create the heart of that story and his experience of creating Gold Cannes Lions winning campaigns.
In this week's summary Keith Walker from Time Inc. UK talks about the boom of video today, Tom Box from Blue Zoo shares his secrets on staying on top of the game in an extremely competitive industry, and Michael Olaye, CTO of Dare reveals his insights about how we consume digital content today and the rise of 'snippets of content'.
Tom Box, Co-Founder of Blue Zoo, a London-based animation studio, gives us tips on how to survive in an extremely competitive industry for over 17 years, touches upon their process of refining and evolving workflow within the team and he questions the demand for the use of AR and VR today.
Keith Walker, Digital Director and Group Product Director of Time Inc UK shares his insights about finding the balance between the commercial requirement of the business, and the needs of the users, how video consumption is 'skyrocketing' and the challenges within the new-age publishing and technology landscape.
In this week's summary- Saneel Radia talks dream projects and VCCP's chairperson Paul Mead shares his experience. Also, Movidiam's Alex Holder can't resist taking the hot seat for another week! This time we're talking the power of video in digital.
Strategists, Tai Koga from Highfield and Marianne Bellorin from Co:Collective discuss the rise of platforms in the digital era, the 'deep dive' and investigating that goes into research and the message behind their campaigns and they tell us what they think and how they use influencers in their work.
*“I don’t think newspapers thought ‘Hey, this Google thing seems like it will destroy our business.’ It did.”
Saneel Radia, Global Head of Business Transformation of R/GA, explains what ‘business transformation’ actually means, how brands, businesses and even entire industries have to adapt to the ‘digitally native’ customer, what their new expectations are compared to the previous generation and how businesses ‘fear’ and rely on Amazon at the same time.*
Paul Mead, Chairman of VCCP Media discusses the topic of media consumption in the digital/platform era, the need for brands to challenge the traditional 'agency-structure' and the need for agencies to tailor their services to each of their clients. He also talks about new technologies in the business that enable brands and agencies to measure their success.
In this week's summary- Rodd Chant compares creative agencies to rock bands and Group Creative Director at McKinney, Jenny Nicholson sheds light on the creative process. Also, Movidiam's Alex Holder dons his Mystic Meg cloak to make predictions for 2018 and beyond.
Michael Olaye, CTO of DARE - part of the OLIVER Agency - introduces us to the technology that essentially keeps the agency running. From digital asset management (DAM) and technical strategies to content management systems (CMS), the tech teams behind the scenes have got it in their hands to provide a seamless experience to their clients.
On today's podcast, we speak toSteve Folwell, Founder and CEO of LOVESPACE. He talks about his journey into LOVESPACE, the transformation of the working environment for start-ups in the UK and Europe and what strategies his company is using to communicate with their customers online.
In the first weekly summary of 2018, we get a sneak peek behind the scenes of the latest Movidiam campaign, the 'Epic Tour'.
On set, George interviewed Tom Davis and Sammy, the stars of the shoot about their thoughts and process on making comedy and creating a truly 'epic' video for Movidiam's second, large-scale campaign.
George also spoke to Simon Friedberg and Chris Lawson, about the creative and ideas behind the campaign.
Listen in for snippets from the producer, the rest of the crew and so much more!
Jenny Nicholson, Group Creative Director at McKinney talks about the genesis of ideas, the excitement of interactive experience and the difference between crowdsourcing and how "mixed ingredients in your soup is a good idea".
Rodd Chant, Creative Director of Chant Creative, joins the Movidiam Podcast all the way from Bangkok, and talks to us about how he was launched into the ad world through music and how the structure of the agency is changing as talent is becoming more and more universal.
Mark Donatelli, Managing Director of the Winterberry Group discusses the use of data in marketing and brand engagement and how to maximise the information companies acquire from it. He also talks about the power of personalisation made possible for brands by using the amazing amount of data we collect on a day-to-day basis.
We chatted to Patricia Korth-McDonnell, President of Huge, the digital agency that provides strategy, marketing, design, and technology services to Fortune 100 companies. Since 2009, Huge's success has been acknowledged by AdAge and many other awarding bodies. Patricia explains the 'flat team' structure they implemented at Huge to organise their company, and we discuss their standpoint on using freelancer hiring platform such as Movidiam.
On the Movidiam Creative Leaders Podcast today, we spoke to Jason Harris, CEO of Mekanism, the San Fransisco based Creative Agency. Some of their projects include HBO's 'It's what connects us' campaign and the United Nations' 'One for all' video. Jason and George talk about how Mekanism has brought on board social media experts to create top-notch content to cater for the audiences of the new digital age, and their approach to 'viral marketing'.
In today's Movidiam podcast, George Olver talks to Matt Mangham, Director of Photography at Motv Films, about issues with the traditional production company model, the effects of potential union representation for new digital commercial producers, and his ongoing video series called 'Analog Stories'.
On today's podcast, Philip Salter, Founder of the The Entrepreneurs Network, talks about the environment of UK innovation compared to the US, how Brexit has influenced Britain's entrepreneurial future, and how millennials could be the future for entrepreneurship.
We spoke to multi award winning and Guinness Book of World Records record holder Olly Hicks on coping with being alone in the middle of the ocean and preparations for his next expedition to row around the world.
Meagan Bond, Creative Director for the ONE Campaign joins the Movidiam Podcast. Meagan tells us about her journey into the world of non-profits, tools for effective storytelling, and her work on projects such as "Poverty is Sexist".
This week’s summary is a bit different than others. Alex Holder leads the way while George Olver is out on an adventure - listen to the podcast to find out what he’s up to. We chat with Giorgio Testi, Music Video Director at Pulse Films for bands like The Killers and the Rolling Stones, and John Montgomery, EVP of Global Brand Safety at GroupM. They discuss utilising the world around you as a way to build your desired skill set outside of the typical workplace.
We spoke to GroupM's EVP of Global Brand Safety, John Montgomery about the thriving advertising industry in South Africa, the creative risks in digital advertising and how we are in the midst of a total digital ecosystem change.
Earlier, we spoke to Michael Lebowitz, CEO of Big Spaceship, and guest lecturer at Harvard, about putting culture and behaviour at the centre of how the company and the team operates and the role of data, AI and machine learning within the creative industry.
We spoke to Tony Potts, former news anchor of Access Hollywood about his incredible journey into the world of television and celebrities, the importance of mentorship in building your career, and he talks about what it's like being part of Silicon Beach, the startup revolution of LA.
In this week's summary, George Olver speaks to Tony Potts, former News Anchor of Access Hollywood, and Monia Poncik, freelancer and founder of Mo and Co. We also discuss the hustle of starting a new business and the bustle of medium size businesses.
On today's podcast we talked to Winston Binch, about his incredible career, going from being a musician to becoming the Chief Digital Officer at Deutsch, and how mobile devices are 'democratising' creativity.
We spoke to freelancer Monia Poncik, founder of Mo and Co, about her career in working in creative agencies, her decision to go freelance and her work with smaller and medium sized businesses on their culture, brand identity and brand storytelling in today's advertising landscape.
We spoke to Founder of the 3% Conference, Kat Gordon about the awareness of culture in a corporation or agency, the future landscape for agency assessment and how we are changing the way we perceive content.
To celebrate the 100th episode of The Movidiam Creative Leaders' podcast George is taking a look at the best insights from our back catalogue including thoughts from Alicia Hatch from Deloitte Digital, Kevin Knight from Experticity and Winston Binch.
It's our 100th episode special! Sit down with Movidiam's George Olver and General Electric's Chief Creative Officer Andy Goldberg as we discuss the importance in mindshare marketing and the art of storytelling.
As we're such a forward thinking bunch, we decided into look to the future of the workplace for this week's summary.
feat. Michael Lebowitz (Big Spaceship), Marianne Belorin (Co:Collective) and Tai Koga (Highfield)
This week George spoke to Candace Queen of Sapient Razorfish and Ari Weiss of DDB, about creative advertising's future and the crucial role of the workplace. PLUS How to advertise your personal brand from our own Caper Horton!
In this week's Movidiam podcast summary, George talks to Candace Queen of SapientRazorfish and Ari Weiss of DDB about the future of creative advertising and the importance of creative communication in the workplace.
DDB's chief creative officer Ari Weiss talks to Movidiam's George Olver about the importance of creative communication
Chicago based art director and designer Candace Queen chats the future of advertising with Movidiam's George Olver
Interviews from freelance creative director Chris Lawson and Tracy Wong of Wong Doody. PLUS How to get your profile noticed
Will technology replace people? In this podcast we chat to Tracy Wong about this topic and more! Check it out:
Patrick Collister, creative lead at Google gives us his insight of the creative world from 25 years of experience. We discuss where technological focus on creative ideas really began and the resulting opportunities from the fragmentation of a media landscape.
George chats about our highlights from the Movidiam Podcast. Featuring top tips on team building and how to get your profile on the Movidiam list.
In the Halloween Special of the Movidiam Podcast we had the pleasure to interview Chris Lawson, the creative director behind the magic of our new campaign #nopressure. Chris talks about his work on the campaign and his time in the industry.
We spoke to the Executive Director of 'Women Make Movies', Debra Zimmerman about the work that she does, the opportunities offered by 'Women Make Movies', and how they should be going out of business "when there is equity in the playing field."
In this podcast Paul and George discuss the motivation behind Harbour Collective's invention as well as the constantly changing landscape of "Ad land".
We spoke to Justin Adu, Associate Creative Director of Digital & Social Media at Carol H. Williams, about shaping the future of social media, encouraging accessibility, credibility and utility within that landscape.
We had the pleasure of interviewing Pattie Sellers about how her time at Fortune Magazine, inspired her to begin a new journey; innovating storytelling, the way in which brands communicate, and the power of the moving image.
In this episode of the Movidiam podcast, we welcome Mark Hadfield, the regional planning director at Iris Worldwide. Mark discusses his article about risk, the relationship between the creative industry & consultancies, the introduction of programmatic and the importance of data. We also speak about celebrating the clients who are willing to think differently.https://www.movidiam.com/blog/916/iris-mark-hadfield--embrace-risk-
Daniel Harvey, the CCO at Zone Digital, talks with the Movidiam Podcast about his role at Zone, his experience at R/GA and SapientNitro, Dunbar's number, the evolving agency landscape and the future of work. https://www.movidiam.com/blog/907/zone-digital-daniel-harvey--digital-business-transformation
On this episode of Movidiam Podcast, Tony Prosser, the Managing Director of RealtimeUK discusses his journey into the animation world, how technology has changed, the impact of AR & VR and how best to execute on social channels. https://www.movidiam.com/blog/917/realtime-uk-tony-prosser--21-years-of-animation
In this episode of the Movidiam podcast, we welcome Kevin Knight, the Chief Marketing Officer of Experticity. Kevin who has previously worked at Google, Facebook and Pinterest, shares his insights on influencer marketing, content strategy and the challenges facing marketers both now and in the coming months and years. https://www.movidiam.com/blog/910/experticity-kevin-knight--insights-into-all-things-marketing-
Armando Turco, the General Manager at Vox Creative, joins the Movidiam podcast to discuss his initial journey in creative agencies, how technology started to play a bigger role in marketing, his transition to a modern media company such at Vox and how it was born in the new digital age. https://www.movidiam.com/blog/903/vox-media-armando-turco--a-new-digital-age-
Alicia Hatch, the CMO of Deloitte Digital, joins the Movidiam podcast to discuss her diverse career path, the digital landscape, the power of data in marketing and how to build effective perception. https://www.movidiam.com/blog/899/deloitte-digital--alicia-hatch-the-power-of-the-hive-
The thoroughly well decorated writer, Hoss Amini, joins the Movidiam Podcast to discuss his journey into writing, the relationship between production and writers, how storytelling will need to adapt to the changing landscape and how to tackle writers block. https://www.movidiam.com/blog/897/hoss-amini--storytelling-needs-to-adapt
David Charles is a freelance creative director who's been working with Airbnb for the last year joins the Movidiam podcast. David discusses his role at Airbnb, creating great stories with brands, the shift to talent working in-house and always being as good as your next project. https://www.movidiam.com/blog/896/airbnb--david-charles-the-hard-work-hasn-t-even-begun
Simon Wassef, Executive Strategy Director at R/GA London joins the Movidiam podcast to discuss his journey from creating spreadsheets to working on award-winning campaigns with some of the biggest brands in the world. Simon also shares his thoughts on how agencies should handle data, what’s changed in the industry and how big ideas are still fundamental.
Anthony Nelson, Head of Content Production at J Walter Thompson New York joins our Movidiam Podcast. We discuss brands challenges to tell their story, the proliferation of YouTube and user generated content, augmented reality and the changing agency landscape.
Steve Lok, Head of Marketing Technology and Operations at the Economist, joins us for another Movidiam Podcast. Steve discusses his journey from a biology degree through to marketing, plus, "the evolution, if not revolution", in communication and production processes and how the industry is facing a traditional culture change.
Mike Cooper, Worldwide CEO of PHD Media, fresh from his role as President of the media jury at Cannes, speaks on the Movidiam Podcast. Mike talks about his journey within the industry and the role of technology now and in the future and what it means for advertising. We also touch upon Mike's favourite picks from Cannes.
Lindsey Slaby from the Sunday Dinner joins the Movidiam Podcast to discuss her personal journey through agencies and onto Sunday Dinner. Lindsey talks about the challenges facing brands and the evolving relationship with those that help tell their story. We also discuss the 'content bucket', the impact of technology and production costs.
We spoke to Heidi Singleton, Chief Creative Officer of New Honor Society about all things brand related from mission and vision statements, to their behaviour within marketing. "The soul of the brand really should drive everything." https://www.movidiam.com/blog/930/new-honor-society--heidi-singleton-less-sell-more-soul-
Ari Kuschnir is the Founder and Executive Producer of m ss ng p eces, the award-winning new wave production and entertainment company inspired by the limitless potential of storytelling and technology. Ari discusses starting his own business, being at an intersection between storytelling and technology, and insight behind the brand's iconic name.
Alec Brownstein, VP Executive Creative Director of the Dollar Shave Club joins our Movidiam Podcast. Originally being an outsider to the industry, Alec shares how he made a creative enterence into the industry. Alec also shares some insight behind his viral "Google Job Experiment" and content creation for such a humours iconic brand.
Daniel Bonner, Chief Creative Officer of SapientRazorfish joins our Movidiam Podcast. SapientRazorfish is an agency known for being global leaders in digital marketing. Daniel discusses data, creativity, and advertising. Exploring topics such as how companies can gain a competitive edge through technology, AI and the automation of creativity, along with the symbiotic relationship between humans and technology.
Ben Consoli, owner of BC Media, director and founder and presenter fo the Go Creative Show joins our Movidiam Podcast. Ben discusses creating a super bowl worthy advert, the importance of networking, his thoughts on macro changes in the industry, and his advice for new entrants.
Lee Price, the Public Relations and Mischief Champion of Paddy Power joins our latest Movidiam Podcast. Discussing his role as "Mischief Champion", the history behind the humorous nature of the brand, and insight into the brand's creative process.
Neil Hughston one of the founding partners of Duke joins our Movidiam Podcast. Duke is an independent creative agency with a mission to "rattle categories" on behalf of its clients. Neil shares his insight on his professional journey, navigating through the multitude of channels, the power of advertising along with relevance in terms of content creation.
Jennifer Siegel, the executive producer of Framestore Pictures joins the Movidiam Podcast. Discussing with us her entry into the production process, leading the change in model of the primary production company Framestore and the importance of utilising the international landscape. https://www.movidiam.com/blog/831/jennifer-siegel--preservation-through-innovation
Paul Armstrong founder of Here/Forth joins the Movidiam Podcast. The digital marketer, strategist and technology advisor shares with us his personal journey along with insight on rapidly changing and emerging technologies.
Mathieu Champigny, Chief Operating Officer of Industrial Color Brands joins our Movidiam Podcast sharing his insight on investing in new technologies, the benefits of platforms on production, and the brands acquisition of the studio division of eBay enterprise.
Sarah Platt, owner of Kinura joins our Movidiam Podcast sharing her journey into the industry, the adoption and benefits of live streaming and the evolution of her business.
Tom Finnick, the creative director of Rewind joins our Movidiam Podcast. Tom shares insight with us on his early journey into the digital audio/video augmented space, an explanation of the new term "mixed reality", thoughts on the future audience landscape and the value of shared experiences!
Alec McNayr, co-founder of social media agency McBeard joins our Movidiam podcast to discuss getting into the world of social in the early days, helping brands tell their stories, generational differences and the acquisition by Full Screen.
Matt Kendall, Owner of Fromm joins the Movidiam podcast to talk to us about the launch of his brand accelerator, the evolution of the agency landscapes, and his thoughts behind going viral on Linkedin.
Nikki Weiss- Goldstein owner of Nikki Weiss & Co joins the Movidiam podcast to talk to us about her journey into the industry, creating an all-star roster, her appearance on the Oprah Winfrey Show and her work with Free the Bid.
Chris Page the Managing Director of Jelly joins the Movidiam podcast to speak to us about becoming a facilitator for creatives, the impact of technology on illustration, the power of social media and impacts of the ever growing need for content on the industry.
Sasha Markova, former Global Creative Director of Mother and founder of Gangs of Kosmos joins our Movidiam Podcast. Sasha discusses her journey into advertising, working with the Academy Awards and Headspace, a passion for impactful media and her thoughts on a new future for creatives.
Ted Royer, Chief Creative Director of Droga 5 joins the Movidiam podcast to talk to us about his early journey with Droga 5, his attitudes toward creative problem solving and the power of brands.
Luke DiTommaso, owner of the Molecule joins our Movidiam podcast. Sharing insight on his journey into the industry, the changing VFX landscape and advice for new entrants into the industry.
The Marketing Director of Europe Advertising of Microsoft - Cedric Chambaz talks on the Movidiam Podcast about his personal journey, artificial intelligence, Augmented Reality & Virtual Reality and the potential influence of chat bots.
The Managing Innovation Partner at Karmarama, Lawrence Weber, chats to the Movidiam Podcast about how technology and creativity can intertwine to benefit everybody in the production process. Lawrence also discusses his role as co chair of the IPA tech group, taxing the robots and returning to first principals.
Ricky Staub talks to the Movidiam podcast about giving up his Hollywood dream job to create a production company that hires ex-cons as paid interns. Ricky also talks about Neighborhood Films's recent work 'The Cage'.
David Guerrero tells the Movidiam podcast how he set up a an advertising agency in Manila, the development of the creative industry in the Phillippines, and how going to the beach a lot will get the best out of your work.
Josh Dean, the Chief Marketing Officer of Tommy John talks about his personal journey, the inception of the underwear company, the changing relationship between brand & agency and the influence of Kevin Hart.
Writer Jonas McQuiggin discussing the world of comedy and the challenges and rewards that come with it. Jonas also speaks on the impact of social media on comedy content, his favourite projects and what's in store for the future.
David Sheldon-Hicks, founder of Territory Studios, chats with us about collaborating with NASA, reflects on what it's like to be running a "middle-aged" startup, and gives us a peek behind the curtain of the technical aspects of the most popular Hollywood films.
Wayne Arnold, Co-founder and Global CEO of MullenLowe Profero, tells us how he started with his brother on maxed out credit cards, the changing nature of the industry and what it's like to be named one of the 100 most influential people for the Y generation across any industry.
Chris Pearce, CEO of TMW Unlimited, on taking the plunge to start a business at 26, the futility of crafting a viral video, and the psychological triggers necessary for effective advertising.
Asa Riton comes on the podcast to chat about filming for social media, getting her best ideas while doing yoga, and how losing her iPhone in the sea was a good thing- while it lasted.
Sam Pilling from Pulse Films who's worked on Music Videos for the Weeknd, J Cole and Major Lazer talks about his journey into Directing, the move into the commercial production space, and his experience of working in Kiev.
Director Peter Lydon chats about working with superstars, trust in the media industry, and Snapchat as a potential advertising platform.
Director Daniel Lundh from Stockholm discusses how work tends to find him, working for large clients and how Movidiam has helped his creative endeavours.
Jon Muedder and Bernardo Marentes join the Movidiam podcast to discuss starting and running their production company Caravan Films, based in Charlotte, North Carolina. They discuss their work with smaller sized brands and companies such as Coca-Cola and BMW.
Nick Law the Vice Chairman and Chief Creative Office of R/GA speaks to the Movidiam Podcast about choosing a creative path over the rugby field, his journey through the production world, the inception of Nike+ and the slippery nature of innovation.
Matt Scheckner Executive Director of Advertising Week talks of his fascinating journey from Sports Marketing to running the world’s largest advertising and media industry summit. Matt tells us what to expect from the upcoming Advertising Week, starting on the 20th of March.
Susan Credle speaks to the Movidiam Podcast about her rise to the top of the advertising industry, wanting to hide at parties, empathetic leadership and the production process.
In this Movidiam Podcast, we speak to Steve Bell the European CEO and Founder of Iris Worldwide. Steve discusses the impressive growth of Iris since the inception of the company in 1999, the need to adapt to a changing landscape and the strategy of modern agencies going forward.
n this Movidiam podcast, we speak to David Rolfe, the Director of Integrated Production at BBDO New York about his thoughts on the production industry, how he's always looking to innovate traditional systems of production and his five C's.
Javier Campopiano Chief Creative Officer at Saatachi & Saatchi New York addresses the new influences for agencies, the permanence of relationships, the mantra of Saatchi and the fallacy of ‘thinking outside the box’.
Giorgio talks to the Movidiam podcast about his deep insight into the music video world. Having worked with the Gorillaz, the Killers and The Rolling Stones, he knows the visual music world intimately. The Pulse Films Director has also worked with brands such an Adidas and Guitar Hero.
Cinematographer Casey Schendel is Head of Video Content at Tesla and producer at his own production company MotionKickers. We talk to Casey about filming automotive and cars, his recent winter driving shoot for Tesla, in-house versus out-house, and the importance of collaboration and profiling platforms to find and hire talent.
Ian Wharton is Group Creative Director at AKQA and the author of Spark for the Fire: How Youthful Thinking Unlocks Creativity. Before starting AKQA, Ian was a partner at the tech startup Zolmo, where he lead the creative for the Apple Design Award-winning apps for Jamie Oliver with over 15 million downloads in Apple Store. In this Movidiam Podcast, we talk to Ian about the interplay of technology and creativity, how to nurture the creative fire, and the story behind Ian’s book.
Leila Moussaoui is Creative - Art Director at Intel working at Agency Inside, their in-house Advertising Agency. Leila has an impressive range of cultural advertising experience, having worked for a number of agencies with clients such as Skype and Hyatt Regency. Her work has earned recognition at the One Show as well as Cannes. We talk to Leila about working inside the agency, the fundamentals of creativity, and how to take it to the next level.
We have a chat with Director Albert Uria where he reveals his efforts to get his first opportunity in production, starting Garage Films with his brother and having a Harvard University credit in politics.
Barney Cokeliss from Ridley Scott Films talks to the Movidiam podcast about the incredible projects he's directed across the gamut of production. Barney speaks of his personal journey into filmmaking, his views on advancing technology and the conceptional creation of the great Macmillon advert.
Jez Frampton, the Global CEO of Interbrand Group discusses the world of branding, how new tech upstarts are causing a stir and how millennials view brands.
Multi-award winning French filmmaker who explores animation combined with live-action. As JJ was born and lived in China, his short films embrace both Chinese and French culture. He has also directed commercials for Chanel, Millet, and Lenovo. We talk to JJ about unconventional animation, finding your own artistic style, and filmmaking in France, China and South Korea.
Elena Andreicheva is a former physics student turned documentary filmmaker who now captivates us with her stories representing people not often portrayed in film. In this Movidiam podcast, we talk to Elena about approaching the delicate conditions that come with the making of documentaries; how she grows her collaboration network; and the details of her award-winning directorial debut ‘Polish Go Home’.
Casey Hupke talks to us on the Movidiam podcast about how studios are changing, technology advancements in AR and VR and the transition into working more remotely.
Adam Mack is Chief Strategy Officer for the EMEA region at Weber Shandwick. In this Movidiam podcast, Adam speaks to Movidiam’s Marketing Director Paul about his work in PR, changing video production landscapes and the role of agencies in these, and the centrality of high-quality video in making a campaign a success.
In this Movidiam podcast, we talk to digital creative Joe Allam , an international content creator who combines his passion for travels with photography, filmmaking and design. Having worked with design and photography at global brands such as Disney, Apple and Burberry, Joe now works independently as a freelancer, sharing his experiences through video and blogging. Joe talks to us about how he manages to merge his passions, his production process and the value of being part of a community.
In this Movidiam podcast, we talk to Emmy-nominated director Stewart Hendler about his journey into feature films, series and commercials, and his recent work on the series ‘Halo Forward Unto Dawn’. Stewart also speaks of his early love of film and how he sees the influence of technology on the production industry going forward.
Phil Lind is former Network Creative Director at Channel 4’s 4Creative and ITV’s Network Executive Creative Director who now works as a freelancer. Recent projects include the critically acclaimed The Times Unquiet Film series through Grey London and an easyJet commercial. In this Movidiam podcast, we talk to Phil about his experience of production, moving from in-house to freelance, and the golden age of television.
Toby Trueman is the Creative Director at Heehaw Productions, which recently won the Drum's 'Create Britain Award'. We speak to Toby about staying on top of the production process, trust, and Heehaw’s feature film projects.
Steve Davies is the Chief Executive of the A.P.A - the Advertising Producers Association based in London. In this insightful discussion, we talk challenges and opportunities for production companies in a tech-savvy era, and what really makes a high-quality video.
Jorge Cervera Hauser is a world famous underwater filmmaker who recently went viral after a shark found its way into a shark diving cage. In this episode, we talk to Jorge to discuss the myth of the great white shark, Jorge’s passion for pelagic life and its conservation, and the incident of the shark breach.
In this episode of the Movidiam podcast, we talk to Pat Murphy, founder of Murphy Cobb and Associates. Pat has over 25 year’s experience from all sides of advertising production. We discuss with Pat production from the perspective of the client, the global means of production, and creating the best stuff in new, exciting times.
Danielle Krieger and Casey Warren are the minds behind Mindcastle. Throughout the years, their thoughtful approach to visual storytelling has turned heads and lead to collaborations with some of the world's greatest brands. We had a chat with the duo about their approach, getting their hands on the Alexa Mini and finding the uniqueness of each project. Read the Blog here: https://www.movidiam.com/blog/525
Gary Yong is based out of Shanghai but draws inspiration from being remarkably well travelled having worked in Canada, the US, Thailand and Singapore. We talk to Gary about managing projects in China as a cultural insider, his international perspective and his directorial style. https://www.movidiam.com/garyyong
My name is Charlie from Movidiam. And on this episode of the podcast, I got to speak with Jonathan Lacocque. Jonathan is the co-founder of post-production studio Coat of Arms. He's worked with some amazing brands, such as PBS, Verizon, Nickelodeon, Google, AOL, and Warner Brother Records to name a few. On this episode, we spoke about some of his exciting upcoming projects. The challenges of freelancing versus starting your own studio, as well as the future of the industry History. Hope you enjoy it.
VFX supervisor Jonathan Harris joined Squint/Opera a year ago after freelancing and working as a compositor in major feature films like 'Man of Steel' or the Harry Potter franchise. Taking the reigns as a supervisor and being part of the Squint/VFX division, Jonathan talks about producing effects for large-scale projects, breaking the traditional models of talent sourcing and distribution, and tackling new opportunities in the VFX industry.
Simon Rowling started working with on-set special effects and then shifted into camera operating, a change that has given him experience in multiple disciplines. We had a chat with Simon about the gear he usually works with, the industry changes he's witnessed as a DP and how he goes about finding new work.
Owner and head composer of Tonal Chaos, Marc Aaron Jacobs has created music for brands like HBO, ABC, Disney, to name but a few. We caught up with him in our latest podcast to chat about the work he's produced and how Movidiam could help with future projects. Check out the blog: https://www.movidiam.com/blog/469
Director Will Innes Smith has worked on amazing projects for brands like Sky, Coca-Cola and Playstation, to name a few. Will thrives on creative ideas, which directly impacts on the final film - his Playstation commercial got over 2 million hits in the first 48 hours. We talk to Will on going viral, the purity of ideas and how to pull them off, and his working process both as a freelancer and whilst managing his production company. https://www.movidiam.com/blog/462
David Geffin is a full time photographer, videographer and editor based in New York. With a keen eye for fashion and street documentary/photography, David combines his passion for both stills and motion, collaborating regularly with other photographers such as Vincent Laforet. We talked to David about breaking into the freelance industry, connecting and collaborating on a global scale and the new era of filmmaking we currently find ourselves in. View the blog here: https://www.movidiam.com/blog/455/-david-geffin-freelancing-in-the-new-era
Animator Boris Hiestand has chased animation ever since he was kid. He’s now worked as a character animator, storyboarder, CG artist and director all over the world, collaborating with companies like Framestore, MPC or Aardman animation, to name a few. We talked to Boris about how technology and the CG revolution has evolved the animation scene, working on the new ‘Angry Birds’ movie and staying fresh in the industry. View the blog here: https://www.movidiam.com/blog/445/boris-hiestand-embracing-changes-in-the-animation-scene
Beijing-based New York Times video journalist and multi award winning Pulitzer prize team member Jonah Kessel discusses the travel, the filmmaking and how story is the essential ingredient. Check latest podcast between Jonah and George from Movidiam discussing transition from print to video journalism and the future of branded storytelling and how the boundaries between disciplines and styles keep changing. https://www.movidiam.com/blog/410/jonah-kessel
Telly Award-winning, Wilmington based producer and director Evan Vetter has worked across a range of projects in the industry, from Fortune 500 corporate films to feature-length narrative documentaries. Listen to our podcast with Evan to hear about his journey into filmmaking, creating the award-winning Congocast podcast, and America’s southeastern renaissance. https://www.movidiam.com/blog/368/art-in-reality-evan-vetter
Stephen Shearman, Bristol-based director, producer and writer, has been creating and producing action/adventure television for Channel 4, National Geographic Channel, Discovery International and more. In this podcast, Stephen discusses Helicopter crashes and earthquakes in Man vs Wild, the black book of TV and season 9 of River Monsters. https://www.movidiam.com/blog/358/stephen-shearman-filmmaking-in-the-wild
British DOP Malcolm Hadley has been working on feature films, commercials and documentaries for two decades, including Oscar-nominated Tim Burton films Frankenweenie and Corpse Bride. In this podcast, Malcolm discusses the contrasts between working on stop frame features and stop frame commercials, and his journey from fine art into animation. https://www.movidiam.com/blog/347/malcolm-hadley-bringing-light-to-miniature-sets
Renowned DOP Nino Leitner has been making films, from documentaries and corporate films to commercials, all over the world. In our latest podcast with the filmmaker, production company owner and Cinema5D contributor, Nino speaks on working freelance, the need for streamlined processes in film production and filming a documentary on Rhino preservation in South Africa.
Oscar-nominated director Sam French has been producing work for top international broadcasters and news outlets, and creating narrative and documentary pieces all over the world, notably short film Buzkashi Boys and documentary Afghanistan Rising. Listen to our podcast with Sam to hear about what took him to Afghanistan where he lived for five years, and how he sees documentary filmmaking advancing.
Award-winning director Ben Lawrie is renowned for creating daring adventure films and documentaries for international broadcasters including the BBC. Take a listen to our podcast with Ben as he discusses crashing a plane into the Mexican desert for the BAFTA-nominated Plane Crash, and never “interrupting the journey between action and audience”.
Sofia De Fay has been directing films, documentaries and TV series for over twenty years, exposing and bringing awareness to subjects including famine and crime. We spoke with Sofia about producing award-winning work all over the world for international broadcasters and clients, and filmmaking under extreme circumstances. Take a listen to the insightful podcast.
LA editor and colorist Brit De Lillo’s projects range from editing and sound design for Volvo web series and color grading for Gatorade to working on feature films, one of which has been accepted by the Sundance Film Festival. We discussed the evolution of editors and the beauty of organization with Brit in our podcast. See her Profile at https://www.movidiam.com/bdelillo.
Writer, director and editor Dan Myrick has been working in independent film and video production for over 25 years, notably co-writing and co-directing cult horror film The Blair Witch Project. We spoke with Dan, ahead of his Sundance Film Festival talk for Blackmagic Design, about the roots of storytelling and how technology fits into the future of film. Check out his profile at https://www.movidiam.com/danmyrick
Giacomo Talamini is the CEO of the Production Company, Hive Division based in Asolo, Italy. The main focus of Hive Division is new cinematic trends. He wrote, directed and edited the feature film, Philanthropy. This lead to massive success with more than 3 million views online. In the Podcast he speaks to us about the launch their new project, Panopticon VR and his upcoming Rainbow 6 feature film. Check out Hive Division profile: https://www.movidiam.com/hivedivision
Sergey Komarov is a Director of Photography. Born into a family of Russian filmmakers he studied Producing and Cinematography in The Russian State Institute of Filmmaking and then went to UCLA to learn more about Cinematography. Today, Sergey is involved all types of incredible projects working as a Cinematographer on various TV-shows, feature films, music videos and commercials. Check out his Movidiam Profile: https://www.movidiam.com/sergeyskomarov
Xaver Walser is a Director of Photography and Director. After quitting his job as an engineer, Xaver decided to travel round the world and start surfing with his brother. They would take it in terns to film each other riding the waves. Having accumulated 3 years of surf footage Xaver decided to edit it all and make a movie. He ended up selling 350 VHS copies and found his new profession. Today, Xaver is involved all types of incredible projects. Most recently, a promo film for Filip Zuan's book on Ice Skating. Head on to Movidiam and check out his profile: www.movidiam.com/user53
Phil Arntz, is a Director of Photography and a Director. Phil has travelled around the world for the last 3 years, working with a wide variety of clients of all nationalities to produce content of all forms. In 2014, Phil relocated to Dubai for one year, to shoot some of the biggest productions in the city, including massively successful #hellojetman video for emirates. Phil's profile: www.movidiam.com/phil