InJoy Studio Ownership: Recent Episodes
Emily Hudson
The boutique fitness industry is BOOMING right now! In the InJoy Studio Ownership podcast we sit down with studio owners and discuss the ups and the downs of what it takes to create and sustain successful fitness studios. We cover all manner of topics from start-up, hiring, firing, and difficult client interactions. All of this is in effort to help inform and encourage future studio owners across the world that YOU CAN DO IT!
We are BACK with Domini Anne today discuss how to set boundaries with those "difficult" clients. Because you can't fire every client who rubs you the wrong way sometimes! That's no way to run a business. So how can we as trainers empathize with our clients who are presenting us with behaviors we don't like while also staying true to our own boundaries in such a way that honors the client and ultimately maintains the client/trainer relationship?? Tune in to find out!
Emily's Instagram
Domini's Instagram
What exactly is a recurring revenue model? Why would I want one for my studio? Am I violating HIPPA if I ask my clients if they have been vaccinated? Is the InJoy Studio Ownership online course and group coaching worth the $497 investment? (spoiler...YES! ;)
Emily's Instagram
https://www.injoymovementstudio.com/course
The name of the game in small business is PIVOT! And while we have talked about the major pivot in 2020 due to Covid, what about the pivot we are making now? Welcoming students back into the studio is different. There is no denying that. So how can we as business owners and teachers hold space for those coming back while also maintaining healthy boundaries for ourselves.
Denise's Instagram
MyBodPilates Instagram
www.mybodwellness.com
Emily's Instagram
InJoy Studio Ownership Course/Private Group
On today's episode of the podcast I sit down with long time studio owner and member of the InJoy Studio Ownership group Colleen Downard. Colleen has been a studio owner and teacher for 25 years, but no amount of experience could prepare anyone for the chaos that was 2020. I know Colleen's story of having to close one chapter of her life and begin anew is so similar to many of you who listen. I hope you'll take a listen and be inspired to keep going!
Colleen's Instagram
Move Well Teton Valley
Emily's Instagram
InJoy Studio Ownership Online Course and Private Group
Today's episode is a doozy! Eric and I have been emailing back and forth for awhile now discussing many of the things that go unsaid in the fitness industry world. The conversation was so good I insisted he come on the podcast to help me bring some of these topics to light. Like, what it ACTUALLY takes to build a sustainable business (hint it's not hiring crazy outrageous expensive mindset coaches ;) Why we need to be more transparent as business owners on how our support systems are critical to our studio's success and why empathy training should be apart of basic teacher trainings moving forward.
Eric's Instagram
www.nucleusstrength.com
Emily's Instagram
InJoy Online Course and Private Group
Today, Master Trainer Domini Anne and I discuss all things online studio. Whether you are at the beginning stages of creating online content for your current clientele or starting to scale your online studio to the masses there is something in this episode for you! Domini and I also discuss how to repurpose your recorded classes for branding and marketing on social media and how to determine what's right for you and your business as your navigate your way through these internet streets. This is a CAN'T MISS EPISODE!
"Understanding On Demand" PDF Download HERE!
Domini's Instagram
Emily's Instagram
Join the InJoy Studio Ownership Community HERE!
On today's episode of the podcast I sit down with GYROKINESIS® Master Trainer Paula Rivera. Paula is not just a colleague, but a dear friend and mentor. You will probably pick up on that from the very beginning of this episode that this isn't a typical interview format! There is lots of laughter and free flowing conversation as if we were back in my kitchen drinking wine and enjoying each others company. We cover what it was like to own a studio in NYC during the time of Covid, how she handles her clients with a busy traveling schedule, and how setting up professional boundaries models for your clients how to create their own personal boundaries in their lives. InJoy!!
Paula's Instagram
Emily's Instagram
InJoy Studio Ownership Online Course and Private Group
On today's episode of the podcast I sit down for my first IN PERSON interview in over a year with GYROTONIC® Master Trainer Adrianna Thompson! We discuss everything from her origin story with the GYROTONIC® Method, her ebbs and flows in and out of studio ownership through the years, to how to welcome students back into the studio post-pandemic, as well as what the future holds for our beloved Gyro community at large. INJOY!
Adrianna's Instagram
https://www.soulskindance.org/
Adrianna's Teacher Training Schedule
Emily's Instagram
https://www.injoymovementstudio.com/course
www.injoymovementstudio.com
Unfortunately, not many boutique studios make it to the 20 year mark, but GYROTONIC® Master Trainer Dominika Gaines has managed to weather the storms for 2 decades with her studio Kinesphere Center for Movement Education in Phoenix, AZ. Today we discuss her journey to becoming a Master Trainer, the evolution of the GYROTONIC® Method, teacher training struggles, and how solid relationships is the key to any studio making it for the long haul. INJOY!
Kinesphere Center for Movement Education
Dominika's Instagram
Emily's Instagram
InJoy Studio Ownership Online Course/Group
Today social media mico-influencer coach Kherington AKA @currentlykherington is spilling all the tea on what makes successful brand ambassador partnerships within the boutique fitness market. If you have been confused on how to approach local influencers in your area or just how to maximize your instagram presence then this episode is a MUST LISTEN!
Kherington's Instagram
Emily's Instagram
InJoy Studio Ownership Course
Today Michelle Lopez and I are discussing all things money! From the nitty gritty of budgeting and accounting softwares to mindsets. Money doesn't have to be the elephant in the room. It is the thing that sustains our businesses and our lives so it's time to get serious in how we handle it. InJoy!
Get In Touch With Michelle HERE!
Emily's Instagram
The InJoy Studio Ownership Online Course
Profit First
WOW! I am so excited to start off this season of the podcast with a BANG! Cory is a yogi, pilates lover, lawyer, and the founder of Conscious Counsel Law Firm. He is brining us all the wisdom from the 3 legal documents all fitness studios need, advice on how to negotiate lease agreements, and the importance of properly classifying your teachers. You won't wanna miss this episode because it is JAM PACKED with the goodness you need to know to protect your business. Follow the links below to get in touch with Cory or myself!
Conscious Counsel Instagram
Conscious Counsel Website
InJoy Movement Studio Instagram
InJoy Studio Ownership Online Course
We made it yall!! In this episode I reflect on the past year. The highs and the lows of the coronacoaster that was 2020. We survived! Merry Christmas and Happy Holidays!! I hope you enjoy this episode and take some time for the remainder of the year.
You deserve it!
Love, Emily
Emily's Instagram
www.injoymovementstudio.com/course
Today we are catching up with Kevin Lartigue of Pilates Dwell in Okemos, Michigan. Last time we spoke with Kevin he had just recently opened up his studio. So today we talk about what it was like for him to have a brand new studio that had to go into lockdown. Kevin is always so positive and an encouragement to everyone he meets. I couldn't think of a better person to close out the coronavirus season of the podcast! INJOY!
Kevin's Instagram
Emily's Instagram
InJoy Studio Ownership Online Business Course
On today's episode of the pod we are brining back one of our most popular guests Brooke Tyler! Last time Brooke and I spoke we talked about her expanding her studio and how acupuncture and pilates are a match made in heaven. Today Brooke keeps it real with how she has been able to ride the ups and downs of the "coronacoaster" that is 2020. Get your pens and paper READY yall! Too many gems in this episode to count!
Brooke's Instagram
Clasique's Instagram
Core Self's Instagram
Emily's Instagram
Online Business Course for Studio Owners
Today we are catching up with one of my favorite studios in the world, The Movement Barn! Casey Turner opened up her idyllic little barn in Virginia over a year ago and I have been amazed at her social media presence and growth since we last spoke. Today we discuss how her students were able to come back to the barn with peace of mind, navigating when and when not to give refunds, and how invaluable the support of other teachers around the world has been during this time. INJOY!
Emily's Instagram
Casey's Instagram
The InJoy Studio Ownership Online Course
Today we are bringing back my very first guests of the podcast EVER! It's been over 2 years since I sat down with Trey and Meg to talk about what it is like being co-owners of a studio and how they navigated their first year in business. Needless to say A LOT has happened since then! Trey and Meg bring real world practical tips and advice on how to pivot when your world gets turned upside down. InJoy!
Trey Fry's Instagram
Meg Hopkin's Instagram
Emily's Instagram
The InJoy Studio Ownership Online Course
Today might be one of my most favorite episodes of all time! Tijuana is what I like to call a "In Real Life" friend. She has been a tremendous support to me over the years and today she is bringing all that love and encouragement to YOU! Take it all in my friends. TAKE. IT. IN! InJoy. ~Emily
Tijuana's Instagram
Emily's Instagram
InJoy Studio Ownership Online Course
On today’s episode of the podcast we catch up with my good friend Grace Parra! Last time we spoke with Grace we discussed what it was like to be a co-owner of a studio. Today we discuss how she and her business partners had to pivot their BRAND NEW group fitness space to online as well as dealing with the hard stop of all the momentum surrounding a new business venture.
Grace Parra
Emily Hudson
InJoy Studio Ownership Online Course
On today's episode of the podcast we visit with my good friend and colleague Matt Skelly. Matt owns a local personal training gym and we discuss how difficult it's been owning a fitness business in the state of North Carolina during the shut down. North Carolina was one of the last states to reopen gyms and indoor fitness facilities and Matt and I don't hold anything back on how we have navigated this difficult time. INJOY!
InJoy Studio Ownership Online Course
Matt's Instagram
Emily's Instagram
The last time we spoke with Kathryn Londoff of Gyrotonic Seacoast we talked about how she was able to build her studio on the back of GYROKINESIS®. Having that previous experience helped Kathryn to be able to pivot on a dime to online teaching when her studio had to close. Kathryn also opens up to us about how this year has been a struggle both professionally and personally. I so appreciated her honesty and vulnerability and I know you will too!
InJoy Studio Ownership Online Course
Emily's Instagram
Kathryn's Instagram
We last spoke with Joel back in season 1 of the podcast where he shared with us his studio journey and love for the classical pilates method. Today we revisit with Joel to see how he has been handling the reopening process as his studio is located in one of the first states that reopened in America. Tune in to find out how he navigated this process with his teachers and clients during a controversial time.
www.theapu.org
Emily's Instagram
Joel's Instagram
The InJoy Studio Ownership Online Course
The last time Bre was with us she told us about how she found GYROTONIC® and pilates after experiencing a traumatic mountaineering accident. She fell in love with the work and ultimately decided to buy a studio. That was all nearly 2 years ago and A LOT has changed! Tune in and see how Bre has managed a major re-branding of her studio, going back to school for a Ph-D, and pregnancy all during the time of COVID. Lots of gems in this one friends!
The InJoy Studio Ownership Online Course
Emily's Instagram
Bre's Instagram
Today is the day we launch the first iteration of the InJoy Studio Ownership online course! With many studio's around the world beginning the process of re-opening their doors we don't think there could be a more perfect time to get this information out there. The course includes 7 modules and 19 videos that are in conjunction with this season of the podcast. SO MANY HOURS of content covering everything you need to streamline your studio so you can maximize profit and minimize stress! Join this week and get a free coaching with myself AND biz coach phenom Shea Keats. Finding this course a little later in the game? No worries love! This curriculum is evergreen so no "doors closing soon" hype. Jump in and start whenever you like and we will meet you in the FB group to answer all your questions. Link below to purchase!
https://chez-shea.teachable.com/p/injoy-studio-ownership-course
Emily.N.Hudson@gmail.com
sheakeats@gmail.com
Emily's Instagram
Shea's Instagram
So you set up your FB ads and sales funnel and a new client just booked with you! WOOT WOOT! Now what??? On today's episode of the podcast Shea and I walk you through the intake process and how to convert that new client into your biggest fan! We also talk about how to overcome client objections and when it's best to just walk away from a potential bad fit. Message us below on instagram for our information on our new online course for studio owners where we go in depth on how to streamline your business to minimize stress and maximize profit!
Emily's Instagram
Shea's Instagram
As business owners it seems like social media can either go one of two ways…a total waste of dollars and energy or a comparison game that leaves us feeling bad about ourselves. IT DOESN’T HAVE TO BE THAT WAY! On this week’s episode of the podcast @sheakeats and I dive into social media and cover why you need it, how to use them in ways that feel right for YOU, as well as how to structure your FB ad campaigns.
Emily's Instagram
Shea's Instagram
For more course information email injoymovementstudio@gmail.com
On today's episode of the podcast Shea and I start the conversation around all things Marketing! We discuss one of our favorite books, Building A Story Brand by Donald Miller, why print advertising is NOT dead, and why changing your mindset around your marketing campaigns is one of the key factors in making them successful! INJOY!
Emily's Instagram
Shea's Instagram
On today's episode of the pod Shea and I talk about the nuts and bolts you need to actually run your studio's day to day operations. We talk about online scheduling software, merchant services, recurring revenue/subscription models, as well as our favorite apps that help us get ALL THE THINGS done! Be sure to check out Emily's instagram for the follow up IGTV that correlates to this episode and ties in how all this info applies to our current day corona virus situation.
Emily's Instagram
Shea's Instagram
Acuity Online Scheduling
On today's episode of the podcast Shea really gets to stretch her legs on her favorite topic...building out your team! What is the difference between interns and assistants? What are the pros and cons of having Independent Contractors versus Employees when it comes to my teachers? (A topic that DEFINITELY has major implications in today's current climate!) And why you also need to consider the intangible ROI's as well as the tangible. For more on this topic be sure to check out my IGTV's linked below!
InJoy Instagram
Shea's Instagram
This week's episode is all about MONEY! And given the world's current condition we think there is no better time to have these hard conversations. Because if you avoided looking at your numbers before this crisis you certainly have been forced to now! Shea and I deep dive into the Profit First system, how to trim the fat off your BOE, and how not to bite off more than you chew. For more follow up on how to save and market during a crisis be sure to follow my IGTV!
INJOY Instagram
Shea's Instagram
Hi everyone and welcome back to season 5 of the podcast where Shea Keats and I dive deep into specific topics related to owning and thriving in boutique fitness studio ownership! On today's episode of the podcast we talk about all the things you need to research before opening up your business like how do you want to be classified legally, what the pros and cons of home studios versus commercial spaces, equipment purchases, and what needs to be part of your BOE or Base Operating Expenses.
We know that with everything going on in the world right now with Covd-19 having shut so many studio's down that this episode may not seem very relevant, but we believe now is actually a perfect to time pause and really consider these questions OR if you are already in business reflect on how you may want to pivot or change aspects in your business when we come out of this on the other side.
We are here for you! We are rooting for you! You are doing a good job! Love, Emily and Shea
Emily's Instagram
Shea's Instagram
Welcome back to a brand new season of the podcast! This season is a bit different in that it will not be an interview based season and is instead a topic based season. Fellow business partner and business coach Shea Keats and I deep dive into all the important topics we believe you need in not only starting and operating a boutique fitness studio, but to THRIVE while doing so.
Disclaimer! Shea and I recorded all the episodes for this season in January/February of this year...BEFORE all the shit hit the fan with the corona virus outbreak that has been wrecking our worlds. However, we still feel the topics covered are relevant and are potentially even MORE powerful as we know many of you listening will be in a rebuilding phase when this is all said and done. We are here to support you no matter where you are in your ownership journey!
So here we go friends! Episode one of season five! Finding you why, and why it is more important than you think.
Simon Sinek Ted Talk
InJoy Instagram
Shea's Instagram
www.injoymovementstudio.com
Lori Shipp is back and in a special season final/season teaser episode! We are wrapping up season 4 with a teaser for a special season 6 "Where are they now?" season! But what about season 5?? Don't worry friends! It's already cooked up and ready to go! Lori is back to fill us in on how pregnancy and baby girl has changed her life and business. We swap pregnancy horror stories and how we got through the dark days of colic. INJOY! Make sure you subscribe to podcast so you don't miss when we come back for our special topic based season 5!
Emily's Instagram
Lori's Instagram
On today's episode of the podcast Kevin and I chat about his unique journey to finding pilates, becoming an instructor, and now ultimately owning his own studio, Pilates Dwell. We chat about a very cool Open House concept he did that I had never seen implemented before and created a lot of momentum for his new space! We also chat about the difficulties of equipment purchases and some creative ways you may not have considered before to help you get the pieces you need. (wink wink ;) Kevin was an absolute delight and I know you will fall in love with him as much as I did! ~InJoy~ Emily
Kevin's Instagram!
Emily's Instagram!
Gyrokinesis® Training Email - injoymovementstudio@gmail.com
Meet pilates studio owner Janie Jennings! Janie came to pilates later and life and is here to encourage us that if you have the passion and the work ethic it is never too late to pursue the things that light your heart on fire. We talk about the healing power of pilates as well as the highs and lows of staffing. INJOY!
Janie's Instagram
https://www.janiejennings.com/
Gyrotonic® Pre-Training with Emily - Emily.N.Hudson@gmail.com
Emily's Instagram
Exponential growth in a short amount of time is a wonderful thing, but that doesn't mean it doesn't come with challenges! I am so grateful to Karen Grady for opening up about the struggles that come with growth and the grace you have to give yourself while navigating new roles and territory on the fly. I also open up about my own struggles the past year. This episode is REAL honest and REAL vulnerable and for that reason is one of my favorite interviews to date! INJOY!
Pivot Movement Studio Instagram
www.pivotmovementstudio.com
InJoy Movement Studio Instagram
Gyrokinesis Training Information -> injoymovementstudio@gmail.com
On today's episode of the pod we sit down with owner Marine Levy of Studio Kinetique in Paris, France! We chat about her unique journey from the crazy world of fashion to studio owner, the pros and cons of staying small in a big city, and why staying connected to why you fell in love with your chosen exercise modalities will ensure your clients keep coming back for more. I truly loved getting to meet Marine and be in her lovely studio and I know you will too!
https://www.studio-kinetique.com/fr/concept
Studio Kinetique Instagram
InJoy Movement Studio Instagram
Email Emily about pre-training at injoymovementstudio@gmail.com
Merry Christmas! On today's episode of the podcast I am covering the hard-learned lessons and victories of 2019. It has been a doozy of a year for me and I hope that you will gain some knowledge and inspiration from what my journey this year has been as a studio owner. All my love and best wishes for 2020~ ~Emily
I am so pleased to welcome Tamar Stein Kassman of Studio 8 in Tel Aviv, Israel to the podcast today! Tamar was spot on today while talking about how our studios are a part of us and because they are a part of us it can be very challenging to manage our emotions when facing rejection. Rejection happens in many different forms whether it is teachers quitting or clients leaving. It happens to us all! Tamar and I talk about how important it is to honor those emotions when they come up and strategies you can employ to navigate your way through them with ease. Because let's be real...when it comes to our studio's it's not just business, it's personal.
Studio 8 Gyrotonic Instagram
InJoy Movement Studio Instagram
http://www.injoymovementstudio.com/workshop/
Today we are discussing all things copy with the lovely Kaitlyn Parker! Kaitlyn helped me tremendously this fall in creating copy for a Facebook ad campaign I implemented this fall. It was such a success and I was so impressed with her that I HAD to have her on the pod to share her wisdom with you all! We discuss why copy is so dang important, how to dial in your message, and what you can do today to start refining your copy in order to drive more of your ideal clients through your studio doors!
Copy Uncorked Instagram
https://copyuncorked.com/
InJoy Movement Studio Instagram
Emily.N.Hudson@gmail.com for Gyrotonic pre-training info!
On today's episode of the pod She and I are so excited to reveal something we have been working on behind the scenes for awhile now... The Business of Movement Workshop!! In this 3 day workshop we will be getting in the weeds with you and your studio to work through all the things we never feel like we have time for...marketing, financials, staff management, hiring, firing, contracts, business models, pricing, taxes, overcoming client objections, sales funnels...you know...all that other stuff that comes with owning business no one ever told you about!
Owning your own studio shouldn't be so hard. The Business of Movement Workshop will help you get clear on what aspects of your business aren't serving you and how to fix them so that you can have a studio that you love for the long-haul!
InJoy Movement Studio Instagram
Shea Keats Instagram
Emily.N.Hudson@gmail.com to ask Emily questions
sheakeats.com@gmail.com to ask Shea questions
http://www.injoymovementstudio.com/workshop/
Today's episode is a long one because the conversation was just TOO good to cut anything out! Kathryn is a fellow graduate of the Appalachian State Pilates Teacher Training Program and North Carolina pilates studio owner. She is bringing a wealth of tangible tips and advice on everything from buying a studio, moving a studio into your home, online scheduling software, and we even dive deep into the recurring revenue "membership" models that are becoming more common in boutique fitness studios every day!
Kathryn O'Bryant - Carolina Core Pilates Studio
Emily Hudson - InJoy Movement Studio
Acuity Online Scheduling Software
On today's episode of the podcast we sit down with Allie Christensen of Align Fitness by Allie to discuss ALL THE THINGS! She is really bringing the fire today you guys and I can't wait for you to hear all the tactile tips and tricks she shares.
We discuss the importance of finding your niche, how to reach them and on what social media platforms, as well as how to get started with online course creation to add additional streams of revenue to your business. Did I say she was bringing the fire or what?!?
Allie on Instagram
Emily on Instagram
Osteoporosis Course for Certified GYROTONIC® teachers
Meet Catherine "Casey" Turner! Dancer, turned GYROTONIC® teacher, turned budding entrepreneur. When I stumbled across Casey's instagram several months ago I instantly knew I wanted to have her on the podcast! Her studio is a dream! A small secluded space set amongst the wildflowers of Virginia. I CAN'T EVEN!
On this episode we talk about the benefits of starting small, real time discussion on equipment purchases, online scheduling, marketing, and merchant services. You won't wanna miss getting to know Casey!
The Movement Barn Instagram
InJoy Movement Studio Instagram
www.beautycounter.com/emilyhudson
Welcome back to Season 4 of the podcast everyone! Woot!
Kicking us off this season is the lovely Kathryn Benko of Sole Fitness in Wilmington, NC. Not only does Kathryn train and inspire ladies on the daily, she also co-hosts her own podcast, and is a marketing and branding expert!
Kathryn keeps it real when it comes to marketing and branding in the social media spheres. There just aren't any quick fixes if you want to build an engaged tribe of people who know, like, and trust you.
I know you will love Kathryn's down-to-earth advice and uplifting message in this weeks episode. Get to know her better by following her with the links below!
Kathryn Benko
Sole Fitness
Heart and Sole Podcast
Emily -> InJoy Movement Studio
Lori Shipp Pilates Teacher Training -> https://www.lorishipp.com/instructors
It's the Season 3 Finale with your host Emily!
On today's episode of the podcast I talk about online scheduling software options! Which ones to consider, which ones to avoid, and special considerations you may not have even thought about while you shop around for what works best for your studio.
I also get a little ranty over the topic of W-9's. Why as business owners we should not be afraid of this little piece of paper!
Lastly, I share how my husband and I tackle each week to ensure we have family time and couple time. It is crucial to schedule these things as we all know our businesses can easily take over our lives!
Email me at injoymovementstudio@gmail.com if you are interested in being a guest on the podcast for season 4 or if you are interested in sponsoring the pod!
InJoy Studio Instagram
Acuity Online Scheduling Link
On today's episode of the podcast we have my good friend and fellow NC studio owner, Sarah Honer! Sarah owns/co-owns 2 studios that differ in their set up. We discuss how they came to be and how to create more collaborative and shared ownership experiences in our studios. Shake up old those old paradigms! We also talk about the down-side of "hustle culture," how to price your offerings appropriately, and why seeking support is an absolute necessity in maintaining your sanity as a business owner. INJOY!
Carrboro Studio - https://www.spirapilates.com/
Durham Studio - https://base-durham.com/
Spira Pilates Instagram
Base Pilates and Movement Instagram
Emily's Instagram
Immaculate Dissection Workshop Info
On today's episode of the podcast my good friend Matt Skelly and I sat down with the advanced personal training students at UNCW for a little Q & A session about the ups and downs of business side of personal training. We cover a multitude of topics from continuing education, building community, sales, and managing staff!
Immaculate Dissection Course - https://www.gyrotonicstl.com/teacher-training-workshops
InJoy Movement Studio on Instagram
Matt Skelly on Instagram
Please welcome to the podcast today my lovely studio assistant/Jr. Manager Hannah Kate! I know there are a lot of "solopreneurs" out there who are on the cusp of hiring someone for studio help. Today's episode is for you! Learn how Hannah Kate and I make our boss -> staff relationship one that is effective, friendly, and fun. Lots of giggles and applicable tips today!
Email injoymovementstudio@gmail.com for GYROTONIC® pre-training questions!
@injoymovementstudio
On today's episode of the podcast I am so thrilled to have our first international guest, Noam Gagnon of Beyond Pilates in Vancouver, Canada! Noam comes to us with over 30 years of teaching and studio ownership experience. We dive deep into what it means to be a "brave" teacher as well as how his studio has evolved over the years into what he now calls "a pilates collective." Noam's passion and words of wisdom make this one of my all time favorite interviews! Follow the links below to get in touch with Noam and this episodes sponsor.
https://www.beyondpilates.ca/
Noam Gagnon on Facebook
Noam Gagnon on Instagram
Beyond Pilates on Instagram
Emily on Instagram
Immaculate Dissection at Gyrotonic St. Louis Central
On today's episode of the podcast we have multiple studio owner, Jane Gotch! Jane is the owner of GYROTONIC® Kansas City Center in Kansas City, MO and Resilient Body GYROTONIC® in Toronto, Canada. Our FIRST studio owner two have 2 studios in two different countries! WOOT! We do get to that for sure in today's episode, but the bulk of today's interview centered around Jane's use of Somatic Experiencing® in working with clients dealing with trauma.
As movement teachers it is important to remember that we aren't just teaching bones, muscles, and tendons...we are teaching humans! Humans who carry painful past experiences in their bodies. If you are a brand new teacher just starting out or a seasoned professional you won't wanna miss the information Jane has to share with us today!
https://www.gyrotonickccenter.com/
https://www.resilientbodygyrotonic.com
https://www.instagram.com/resilientbodygyrotonic/?hl=en
https://www.instagram.com/janegotch/?hl=en
https://www.instagram.com/injoymovementstudio/?hl=en
Somatic Experiencing® -> https://traumahealing.org/
Acuity Online Scheduling -> https://acuityscheduling.com/?kw=YToxMTk4NDUzNw%3D%3D
Most of us get into studio ownership because we love the work we teach and we want to help others. However, once we open our doors it can feel like a runaway train! Before you know it you find yourself in a place you never intended to go. That is why I am so glad Delia cam on the podcast today to discuss her journey and why downsizing was the best decision for her and her studio. If you find yourself in a place where you can't remember your why I encourage you to listen to today's episode! You won't wanna miss it!
Delia Pilates - https://www.instagram.com/deliapilates/?hl=en
www.deliapilates.com
InJoy Movement Studio - https://www.instagram.com/injoymovementstudio/?hl=en
We have our first yoga studio owner on the podcast today! I am so excited to have Ali share her journey with us about how she went from yoga student, to yoga teacher, to yoga studio manager, to now co-owner of the Wilmington Yoga Center. The Wilmington Yoga Center is Wilmington's largest studio and offers over 100 classes a week! Managing/Directing a studio that large definitely comes with it's ups and downs and I am so glad Ali was willing to come on the podcast today and share her experiences. You won't wanna miss it!
Wilmington Yoga Center - https://www.instagram.com/wilmingtonyoga/?hl=en
www.wilmingtonyogacenter.com
InJoy Movement Studio - https://www.instagram.com/injoymovementstudio/?hl=en
Green Compass CBD Oil - www.laurawallin.greencompassglobal.com
On today's episode of the podcast we are diving deep into what it really means to work as an independent contractor with the lovely Jamila! When we get certified to teach movement we aren't schooled in what that will actually look like when we enter the work force. The conversations around employee status vs. independent contractors are critically important and I am so glad Jamila came on today to share her experience.
In this episode you will learn how Jamila embraces the "IC" life! You will walk away with practical tips and strategies on how to make your teaching business work for you AND the studios you teach in. Lots of GOLD in this one today!
Jamila - www.movingsoulwellness.com
Jamila's insta - https://www.instagram.com/themovingsoul/?hl=en
Emily's insta - https://www.instagram.com/injoymovementstudio/?hl=en
Beautycounter - www.beautycounter.com/emilyhudson
On today's episode of the podcast we hear from Pilates educator extraordinaire Blossom LeiLani Crawford of Bridge Pilates in Brooklyn, NY! We cover Blossom's journey from being Kathy Grant's assistant, to studio owner, the benefits of staying small, the distinction between true independent contractors and employees, and why having a support system of fellow studio owners to check in with can be a lifesaver!
You won't want to miss this light-hearted, wisdom-filled, short and sweet episode of the podcast! Links below to all the products and services you heard mentioned during this episode.
Love, E
Bridge Pilates - http://www.bridgepilates.com/
Bridge Pilates Insta - https://www.instagram.com/bridgepilates/?hl=en
Wunda Chair Poster - https://blossompilates.ecrater.com/
Business Coaching with Shea Keats - https://www.sheakeats.com/
InJoy Movement Studio - https://www.instagram.com/injoymovementstudio/?hl=en
Welcome back to season 3!! We opening up this season with a story that I think many of our listeners will relate to...the home studio!
Kim's entrepreneurial journey is similar to many boutique fitness studio owners out there. She had the bustling studio, the recession forced a down-sizing, then a job relocation had her in a brand new town starting completely over. Throw on top of that everything had to be put on hold while she walked with her son through the recovery of a traumatic accident.
I hope you'll take a listen and feel encouraged by Kim's story of perseverance! And remember, your home studio IS a real studio. :)
Love,
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Kim - https://www.instagram.com/always_spiraling/?hl=en
Foundation Course Training - https://www.gyrotonicstl.com/teacher-training-workshops
Welcome to our very first podcast swap!
If you remember Shea Keat's episode titled "Why you need a business coach" then you remember us talking about how she has her own podcast that she co-hosts called Camp Adulthood!
I was interviewed by these ladies last year and we decided to swap episodes!
I hope you'll take a listen and go check out the Camp Adulthood podcast if you're loving Shea and Maddie. Links Below!
https://itunes.apple.com/us/podcast/camp-adulthood-and-the-resident-youth/id1252854903?mt=2
https://www.instagram.com/camp_adulthood/?hl=en
See ya in a couple of weeks!
Love, Emily https://www.instagram.com/injoymovementstudio/?hl=en
We made it! Welcome to the season 2 wrap up episode! The fist half of this episode we dive into some of the details of my favorite episodes of the season and reflect on what each entrepreneur’s story had to teach us.
The second half of the episode I share some of my daily habits that I believe have helped me grow my business slowly over the years. I also share some of my favorite resources as well as just some encouraging passages to help sustain you throughout the New Year!
~Emily - https://www.instagram.com/injoymovementstudio/?hl=en
GYROTONIC® Foundation Course - https://www.gyrotonicstl.com/teacher-training-workshops
Profit First by Mike Michalwoicz
Atomic Habit by James Clear
Growing Strong in the Seasons of Life by Charles Swindoll
Please welcome to the podcast today Lauren Childs owner of Ebb and Flow Movement Studio in Charlotte, NC!
Lauren got real with us today and on the pod and I couldn’t be happier with the way this episode turned out. Her story I am sure is very similar to many of us out there. She started off as a teacher doing the hustle to make ends meet. She then relocated and had to start all over. And then, while right in the beginning phases of her opening her dream studio - tragedy struck.
I hope you will take a listen and feel encouraged by Lauren’s story of perseverance and hope. Love, Emily
Lauren Childs - https://www.instagram.com/la.childs.pilates/?hl=en
www.ebbflowcharlotte.com
Ebb and Flow Studio - https://www.instagram.com/ebb.flow.studio/?hl=en
Emily Hudson - https://www.instagram.com/injoymovementstudio/?hl=en
Mantraband Jewlery - Type INJOYSTUDIO at checkout
On today's episode of the podcast I am super excited to share with you my interview with pilates professional James Crader!
James has firmly established himself as an expert in the Pilates world through his writings, workshops, podcast, and more. His love for this profession and those who are in it is truly genuine!
In our conversation today we discuss the benefits of keeping your studio small, practical ways to increase exposure in your local community, what it means to define your work, and how to navigate social media in 2019.
SO many awesome nuggets of knowledge for you today!
With Love, Emily
James' Studio - http://www.evolvedbodystudio.com/
James' Instagram - https://www.instagram.com/james_crader/?hl=en
Lori Shipp Pilates Teacher Training - https://www.lorishipp.com/instructors/
Podcast Instagram - https://www.instagram.com/injoymovementstudio/?hl=en
On today's episode of the pod I am so thrilled to introduce you to my long time friend Ashely Spivey!
Ashley and I have been friends since high school and have been able to maintain that friendship through social media over the years. She has been living in NYC for 10 years now and has become an avid consumer of boutique fitness classes. You name it, she's taken it!
So for the first time ever on the pod we have our first CONSUMER EXPERT! Ashley and I talk about everything from studio aesthetics, to building community, pricing, classpass, and more.
If you really want to know what the customer loves and keeps them coming back for more then you'll definitely wanna give this episode a listen!
Follow Ashley here -> https://www.instagram.com/ashleyspivey/?hl=en
Book Club Here -> https://www.facebook.com/groups/292075681296111/
Dancebody website -> https://dancebody.com/
Acuity Scheduling link Here -> https://acuityscheduling.com/?kw=YToxMTk4NDUzNw%3D%3D
Follow InJoy Movement Studio Here -> https://www.instagram.com/injoymovementstudio/?hl=en
On today's episode of the podcast I am thrilled to FINALLY introduce you to my friend Bre Dumke Helfrich who owns Enroute Movement in Salt Lake City, Utah!
Bre's story is truly unique and inspiring. While overcoming a traumatic mountaineering accident Bre was introduced to Pilates and then later found her way to the GYROTONIC EXPSANSION SYSTEM®. Much different from other studio owner's stories it wasn't love at first sight! Bre came to these modalities with an academic's brain and love of research and so sometimes things got lost in translation. However, Bre was able to recognize that these modalities were helping and she was too curious not to figure out why! She is a self proclaimed "Curious Nerdy Jock." It fits her to a T!
I hope you'll tune in and find encouragement from Bre's story and know that even in the dark times there is something to be learned and it's never too late to go after the things that light your soul on fire!
www.enroutemovement.com
https://www.instagram.com/enroutemovement/?hl=en
http://www.mantraband.com?rfsn=1972995.6908f3&utm_source=refersion&utm_medium=affiliate&utm_campaign=1972995.6908f3
https://www.instagram.com/injoymovementstudio/?hl=en
Love,
Emily
Burnout.
No matter how many mani/pedis, bubble baths, or massages we get we will all run into this problem if we are in the healing business long enough. We give of ourselves day in and day out and rarely stop to think about how this may be affecting not just ourselves, but those closest to us.
I am SO thrilled Heather Glidden has written about this topic and is sharing her insights with us for FREE! Her love for this community and her desire for ALL of us to THRIVE in our healing businesses is tangible and authentic. If you are in a healing modality as a profession I hope you'll take a listen and grab a copy of Heather's book via the link below.
InJoy! - Emily
Book - https://www.amazon.com/dp/B07HXMX83V?fbclid=IwAR2H2M2TnmgZ3vDP__9Yx0Wn1i2V3mhx3RcmVL66hwIU_NfVxahvZAXzY5c
Heather Glidden - https://www.heatherglidden.com/
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Acuity - https://acuityscheduling.com/?kw=YToxMTk4NDUzNw%3D%3D
Merry Christmas and happy New Year my friends!!
This episode it short and sweet today. I hope you take some time during this final week of the year to reflect, rest, and dream BIG! Find a quiet place to write down all the crazy goals you have for yourself and then pick one baby step you can take in 2019 towards fulfilling that goal. Let me know what you decide! I'd love to be your cheerleader!
Interested in sponsoring the pod? Email me at: Emily.N.Hudson@gmail.com
Find us on instagram at: https://www.instagram.com/injoymovementstudio/?hl=en
Happy New Year!
Love, Emily
Meet Emma Kumley!
At the time of this interview Emma was just on the cusp of the grand opening of her brand new pilates and GYROTONIC® studio in Oxford, FL. In this episode we talk about all the things that go into transitioning from a home studio to a larger commercial space. You don't always realize how things like finding the right space and location, leases, buying equipment, transitioning clients to online scheduling, flooring, and phone mishaps can all be very frustrating at times!
Emma however, has been able to navigate these waters with grace. I am so grateful that she came on the podcast to share with all of you her story as I know many of you can relate! Connect with Emma in the links below! INJOY!
Emma - https://www.instagram.com/ekumley/?hl=en
www.themovementstudiofl.com
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Mantraband link - http://bit.ly/2QGAJNC
Type in INJOYSTUDIO for 10% your first order. :)
Meet Kathryn!
Kathryn is the owner of GYROTONIC® Seacoast in North Hampton, NH. Kathryn's story of how she found her way into the boutique fitness industry is truly unique! Kathryn is a former opera singer who was a traditional personal trainer during the day. She eventually her way to pilates and then ultimately to the GYROTONIC EXPANSION SYSTEM®.
In this interview we talk about how Kathryn was able to call on her past experiences working in multiple studios and gyms before she opened up her own space. Lot of little nuggets of knowledge from Kathryn today!
InJoy!
http://www.gyrotonicseacoast.com/
https://www.instagram.com/gyrotonicseacoast/?hl=en
https://www.instagram.com/injoymovementstudio/?hl=en
www.injoymovementstudio.com
Chantal Deeble is on the pod today!! Chantal is owner of Kinespirit in NYC and Kinespirit Circle in Portland, Oregon. In this episode we talk about her journey from dancer, to teacher, to entrepreneur, to owning multiple studios in two completely different parts of the country.
As you can see Chantal is what you may consider BUSY. However, she doesn't see it that way. Chantal sees her life as BEAUTIFULLY FULL. I love that! We dive deep into perception, intuition, and passion when it comes to building a business. We also discuss what that looks like for both us as working moms. Special shout out to our amazing partners who make following our dreams possible!
So please InJoy, Chantal! Love, Emily
https://www.kinespirit.com/
https://www.kinespiritcircle.com/
https://www.instagram.com/injoymovementstudio/?hl=en
Meet Shea Keats!
Shea is the BOMB yall! She is whip smart, articulate, and doesn't hold back when it comes to telling you like it is in life and business. I hired her as my business coach and from our little bit of time together I knew she would be a prime guest for the pod.
We discuss why hiring a business coach is worth the investment, how to shop around for exactly the kind of coach you need, the difference between interns and assistants, managing staff, as well as some amazing resources you can start reading tomorrow!
This pod is going down as one of my favorites as it is chock full of great info and an awesome deal for my INJOY tribe!
INJOY Shea Keats!!
Shea - https://www.instagram.com/sheakeats/?hl=en
www.sheakeats.com
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Meet my good friend Ashley Brown!!
Ashley and I have been friends since 2007 when we went through the Appalachian State University Pilates Teacher Training Program together. And while our training started the same and our stories have overlapped throughout the years our careers have taken us is very different directions!
Ashley comes on the pod today to discuss how "following where the life is" eventually led her into the online space and nutrition coaching. These are two areas we have yet to cover on the podcast and I know you will benefit from her knowledge and advice on these topics that are so relevant to the future the boutique fitness industry.
INJOY!
Ashley - https://www.instagram.com/ashleybrownfitnessnutrition/?hl=en
www.ashleybrownfitnessnutrition.com
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Life happens to all of us. It is unrealistic to think that the studio we start out with will remain the same throughout our careers. Things happen. Vision changes. Shifts will need to be made. Sometimes they will be minor, but sometimes they will be major!
Monica's story is one of perseverance after loss, never giving up, and remaining true to your vision despite life's obstacles.
If you find yourself in a season of transition in your business I hope you will listen to Monica's story and have hope! You can do it.
With Love, Emily
Monica - https://www.instagram.com/pilatesabsolute/?hl=en
www.absolute-pilates.com
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Loved sitting down with Katy Lush the owner of Chicago River North Pilates! We discuss her natural progression from buying her studio at the young age of 24, growing her studio, to now coming to a place in her business where she is considering multiple different avenues for her studio's next chapter.
If you are in a phase of your business where you are considering phasing yourself out or downsizing then this interview is for you! Katy was an open book in this interview and she shares her experience on how to follow the open doors that show up in your life and walk into new adventures with pure excitement!
Check out Katy in the links below!
Katy - https://www.instagram.com/katylushliving/?hl=en
https://www.katylush.com/
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
2018 has been a doozy of year for me both personally and professionally...and it isn't even over yet!
On the season 1 wrap up of the podcast I open up about a deeply hurtful experience I went through earlier this year that really was the catalyst for the creation of this podcast. Be prepared for some tears!
I also go into what is was like hiring my first studio assistant, how I handled the flooding of my studio, my first teacher training experience AS THE TEACHER TRAINER, and the business model that works best for myself and my studio. Did I mention that this year has been a doozy???
I hope this episode brings you hope and encouragement! We will be back with Season 2 in November! As always...
I love you. You're doing a good job. Keep it up!
Love,
Emily
https://www.instagram.com/injoymovementstudio/?hl=en
www.injoymovementstudio.com
Emily.N.Hudson@gmail.com
www.sheakeats.com
Shea Keats - https://www.instagram.com/sheakeats/?hl=en
BONUS!! Have you considered having retail in your studio space?
Meet Lauren Hancock!
She owns the cutest little activewear shop here in Wilmington, NC where I love to go and spend all my money. :)
Lauren not only has years of experience in the retail industry she also is a certified yoga teacher and teaches just a few door down from my own studio! So combining her two loves was just a natural fit.
What I love most about producing this podcast is providing listeners with some real life applicable takeaways and Lauren delivers! You don't wanna open a retail space in your studio without listening to her sage advice first!
InJoy!
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Lauren - https://www.instagram.com/thriveactivewear/?hl=en
Meet Anne of GYROTONIC® St. Louis Central!
Anne and I have never had the pleasure of meeting in person, but after this call I can't wait to have real life sit down together to chat more! The thing I really appreciate about Anne is her honestly. Authenticity is a rarity these days and it is so refreshing to meet like-minded studio owners who aren't afraid to just tell it like it is!
One of the biggest takeaways I hope you learn from Anne today is that becoming a good teacher TAKES TIME! In a world full of instant gratification this is a hard truth to swallow. Especially in the service industry when want to be the best teachers we can be to our beloved clients.
So is Anne's words... Take the leap and have faith!
With love,
Emily -> https://www.instagram.com/injoymovementstudio/?hl=en
Anne -> https://www.instagram.com/gyrotonicstl/?hl=en
https://www.gyrotonicstl.com/
I am so excited to introduce you to my friend Tijuana! Affectionately known from hereafter as "T."
T and I met at our GYROKINESIS® final certificate course and became fast friends. I was so excited to bring her on the pod today because while I DO love having seasoned studio owners on I think it is important to also highlight those who are just starting out!
T and I talk about why starting small was the best decision for us both. For T, starting small allowed space for her ministry work, a huge part of her life she wasn't willing to give up for a big studio.
If you are in a small space and just starting out I hope this interview brings you hope and encouragement! We have been there!
With Love,
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
www.injoymovementstudio.com
Tijuana - https://www.instagram.com/engracellc/?hl=en
http://www.engracemovement.com/
I couldn't wait to get Dr. Justine Bernard-Edwards on the podcast! Not only does she have her PhD is physical therapy from Columbia University she is also a GYROTONIC® Master Trainer. Her depth of knowledge on movement and healing is profound. I know personally because I took her GYROTONIC® applications course for Osteoporosis! Highly recommend. :)
She has successfully run and grown her practice in the Glover Park neighborhood of D.C. for 11 years now and just recently became the east coast certifying studio for the GYROTONIC EXPANSION SYSTEM®.
All this success doesn't come without some ups and downs! Justine shares some very practical tips on hiring, firing, finding a studio location, and negotiating leases. SO MUCH good stuff!
Justine has a true teachers heart and she shares so much here on the pod!
InJoy!
Emily https://www.instagram.com/injoymovementstudio/?hl=en
https://elementscenter.com
Justine - https://www.instagram.com/elementscenter/?hl=en
Meet Billy!
When I first reached out to Billy to see if he would be on the podcast he said, "SURE!" and then, "What's a podcast?" :p
Billy is a GYROTONIC® Master Trainer and a studio owner in NYC for 20 years. I think it goes without saying that to make it in a city like NYC for that long is quite an accomplishment!
I think the biggest takeaway from Billy's interview today is that the main ingredient you need to make it in this business is PASSION. Period. Billy's passion for the GYROTONIC EXPANSION SYSTEM® is tangible and it's what has pulled him and his business through the tough times.
So I hope you enjoy this super fun interview between a southern girl and an Italian NYC boy! It was a joy creating it for you!
Love,
Emily - https://www.instagram.com/injoymovementstudio/?hl=en
Billy - https://www.instagram.com/bodyevolutionsnyc/?hl=en
www.bodyevolutions.com
www.injoymovementstudio.com
It's HERE!!
This may be one of the most anticipated interviews on the podcast yet! Meet Lisa Lansing!
Lisa is the owner of Inspiral Motion in Cleveland, OH. A studio that is close to my heart because it is the first job as a movement teacher I ever had. That means Lisa was my first "studio boss." She is also the first person to ever FIRE me. Yes. That happened. And when I asked Lisa if she would be on the podcast to talk about this she jumped at the chance! YES!
You see our story is one of reconciliation and mutual love and respect. I think most of the time in our industry relationships break and we think they are beyond repair. We are here to tell you that that doesn't have to be true!! If BOTH parties involved can dig deep and truly value the other person then it is possible to forgive and move forward.
We also dive deep into what it takes to create and sustain a positive culture in your studio. Creating an environment where both teachers and clients feel loved and can thrive takes intentional action. It does not happen on its own and we discuss some practical steps you can do to move in that direction.
I hope you INJOY this episode of the podcast!
With Love,
Emily @injoymovementstudio www.injoymovementstudio.com
Lisa Lansing @inspiral_gal @inspiralmotion www.inspiralmotion.com
www.studioexpansionsystem.com
www.5lovelanguages.com
Please welcome Kathy Van Patten to the podcast today!
Kathy has always been a teacher, but she didn't come into the world of pilates and GYROTONIC® teacher until later in her life. Even so she has owned and sold multiple studios throughout her career including GYROTONIC® Boston, GYROTONIC® Pacific Heights (now the Seed Center) and now she currently owns and operates GYROTONIC® Healdsburg.
Kathy takes us on her journey from teacher, to movement teacher, to studio owner, to master movement teacher in this episode. We also discuss the difficult balance of putting in the hard work and knowing when to let things move organically on their own. We also discuss the ingredients that make up the best movement teachers and how Kathy balances owning her current studio with her extensive teacher trainer travel schedule.
Kathy spoke some wonderful words of encouragement to me back in 2013 that I have held onto ever since. I was so excited when she accepted my invite to be on the podcast because I knew she would provide the same encouragement to you!
InJoy!
~Emily @injoymovementstudio www.injoymovementstudio.com
Kathy @gyromama www.gyrotonichealdsburg.com
Please welcome Joel Crosby to the podcast today!
Joel and I met at a classical pilates continuing education course years ago and have kept in touch via social media ever since. Sometimes those platforms can be pretty great huh?
I wanted to bring Joel onto the podcast for several reasons. 1.) He has been able to run a successful pilates studio that supports his entire family for 15+ years. 2.) His studio is truly a family run business. 3.) He has done extensive training over the last several years in the classical pilates method with legend Jay Grimes. 4.) He's a super nice guy and would never call attention to himself, so I'm gonna do it for him! :)
We talk about all of the above and then some!
If you want to get in touch with Joel follow the links below!
With Love,
Emily - @injoymovementstudio
Joel - @jcvitalitymethod
www.vitalitymethod.com
Meet Grace Parra!
Grace and I met because we have bumped into each other several times over the years at classical pilates workshops throughout NC over the years. We were instant friends!
I am so excited for you to hear her story of how she has been able to successfully blend her classical pilates style of teaching into a studio that was predominately contemporary. She then goes into detail on how that was so successful she was invited into co-ownership!
Other topics we dive into include hiring, non-competes, and veganism. :) .
What I love about Grace is how she is able to hold true to the things that are important to her while never coming off as judgmental or snotty towards others whose values may differ from hers. She is a shining example of unconditional love and I can't wait for you to listen!
www.bbpilates.com
@bbpspilates
@gracetparra
With Love,
Emily - @injoymovementstudio
Meet Brooke Tyler!
Brooke is the owner of Clasique Acupuncture and Pilates in Asheville, NC. I was so pleased she agreed to come on to the podcast to chat with me even though 1.) we have never actually met in real life and 2.) this podcast was/is unknown!
You see, Brooke is a VERY busy woman. She has grown her brick and mortar studio from a 500sq/ft space to a 4,000sq/ft stand alone building with a full staff. She also just launched an online pilates subscription platform call CoreSelf. Oh, and she is a momma to two little ones! If that isn't the picture of a successful female entrepreneur then I just don't know what else is!
The thing I think I appreciate the most about this interview is Brooke got real. Like, REAL real. Being a successful business owner takes hard work and when life happens along the way...things get messy and break. We like to focus on only the good things, but Brooke takes the time to talk about how the broken moments are opportunities to dig deep and find your true self and strength. Without the broken moments we can't rise up to become who we were truly meant to be.
So I hope you'll take a moment out of your busy day to take in all the words of wisdom from my new friend Brooke Tyler!
InJoy,
Emily -> @injoymovementstudio
@_clasique_
@coreself
@brooke.b.tyler
www.studioclasique.com
www.yourcoreself.com
I was so excited when my friends and colleague, Matt Skelly, agreed to come on the podcast!
You see, Matt owns a personal training gym here in town. NOT a pilates studio. But the truth is our businesses and the struggles we face are not all that different. As a matter of fact, our philosophies are perfectly aligned and it is why over the years we have been able to maintain a great business relationship.
Networking with other fitness modalities in your area can only HELP your business!
Matt has been able to maintain incredible relationships not only with his clients (retention rate 95%!) but with his trainers and the fitness community at large. He truly is the nicest guy ever!
So meet Matt! I know you'll gain a ton of insight and wisdom for your studio regardless the modality you teach.
@matt_skelly_training
www.mattskellytraining.com
with love,
Emily
Meet Lori Shipp!
Lori and I have been "pilates besties" for many years now so it was a no brainer that she be on season 1 of the podcast.
Lori and I talk regularly on the phone so in this episode you will get a little glimpse of what it's like into our chaotic and sometimes off the rails conversations. Thank God for editing! :)
In this episode we talk about some of the struggles of what it's like being a classical pilates studio in an industry that is constantly changing. How do we remain true to what our vision and values are, while also staying open to new possibilities?
We also dive into what happens when illness strikes. How do we still take care of our clients while also taking of ourselves?
The biggest take-away from this episode for me is...
YOU DO YOU!
With love,
Emily
@lori.shipp
www.lorishipp.com
Owning a boutique fitness studio is hard...
Co-owning a studio can be even harder, and yet Trey Fry and Meg Hopkins of Kinetic MKE seem to have sailed through their first year in business together.
Some topics we discussed that I am so excited to share are...
*The key ingredients when it comes to successful partnerships.
*How to identify your strengths and weaknesses so you know where your specific talents can best serve the business.
*The most important factors to look for when brining on new teachers and staff.
*Why keeping your marketing strategies client centered is KEY to brining in your ideal client.
Whether you are starting a new studio with a partner or not this interview has so many lovely take-aways for all.
I hope you INJOY!
With Love,
Emily
@trey_fry @meghopkins2 @kinetic_mke
www.kineticmke.com
Hello!
Welcome to the InJoy Studio Ownership Podcast! I am so thrilled you decided to drop in. On this podcast I sit down with boutique fitness studio owners to discuss the ups and the downs of what this entrepreneur life is. The boutique fitness world is BOOMING right now and I wanted to chat with the studio owners I admire who seem to be getting it right!
But before we dive into those interviews this episode is just a little bit about me. How I got into this industry and why I wanted to start this podcast. I hope you'll injoy! ;)
@injoymovementstudio
www.injoymovementstudio.com
emily.n.hudson@gmail.com
~Emily