Building Digital Products: Recent Episodes
LinkUp Studio
A podcast that helps innovators and entrepreneurs to create successful digital solutions - from idea to market. This podcast is brought to you by LinkUp Studio - a software development company, which created more than 100 successful digital solutions.
In this insightful episode, Oksana Khrupa, Chief Product Solution Officer at Linkup Studio, explains the key product design stages. She shares important stages in the product design process and describes some common pitfalls. If you want to create a design for your product successfully, then you may find this advice helpful.
Based on the extensive experience of Linkup Studio's designers and especially our Chief Design Officer, Nataliya Sambir, Oksana covers everything from the crucial initial steps to understanding customer needs in the design process steps and the importance of maintaining flexibility and agility in product design phases.
Oksana also shared the vital role of communication and collaboration in these these design process steps. She stressed how important it is to stick to iterative testing and validation in the stages of the product design process. She gave an example of how Linkup Studio navigates this landscape of product design.
Join us for an instructive talk about the product design stages and comprehend how to apply these principles.
Connect with Oksana Khrupa: https://www.linkedin.com/in/khrupaoksana/?originalSubdomain=ua
Learn more about Linkup Studio: https://linkupst.com/
Episode Timeline:
00:34 Defining the Product Vision and Business Goals
01:15 Product Research and Analysis
04:07 Ideation
04:52 Design Execution
08:30 Post-launch
You may also the episode on Youtube!
Get to know how to manage the design process steps to ensure each step leads to a successful digital product.
Do you want to transform your ideas into impactful digital solutions? Reach out to our team at Linkup Studio for expert guidance in every product design phase.
Collaborate with Linkup Studio's Designers:
https://linkupst.com/services/hire-product-designers
Don't forget to like, subscribe, and hit the notification bell for more updates on the stages of product design and design process steps, along with insights into the latest trends in digital product development.
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In this insightful episode, Oksana Khrupa, Linkup Studio's client partner, delves into the details of the process of product design. She shares essential stages and common pitfalls in the product design process. It offers valuable advice for anyone interested in how to design a product successfully. It would be useful for people who want to get to know how to product design and who is going or already collaborating with diverse design teams.
Based on the experience of Linkup Studio’s designers, Oksana covers everything from the crucial initial steps to understanding customer needs in the design process stages and the importance of maintaining flexibility and agility in process design steps.
Oksana also talks about the key role of communication and collaboration in the design process of product development. She emphasizes the significance of iterative testing and validation in the steps of the design process. She also highlights how Linkup Studio navigates the landscape of product design and process design, and how we contribute to successful project outcomes.
Join us for a deep dive into the step process design and learn how to apply these principles in your work.
Connect with Oksana Khrupa: https://www.linkedin.com/in/khrupaoksana/?originalSubdomain=ua
Learn more about Linkup Studio: https://linkupst.com/
Episode Timeline:
00:37 Neglecting User Research
01:26 Overlooking User Feedback in the Development Cycle
02:33 Lack of Clear Objectives and Scope
03:43 Feature Creep
04:39 Underestimating Resources and Timelines
05:39 Poor Communication Among Teams
06:42 Insufficient Testing and Validation
07:56 Resistance to Iterative Changes
You may also the episode on Youtube!
Get to know how to manage the design process step by step. This will help you ensure each step-by-step design process leads to a successful digital product.
Do you want to transform your ideas into impactful digital solutions? Reach out to our team at Linkup Studio for expert guidance in every design process step.
Collaborate with Linkup Studio's Designers: https://linkupst.com/services/hire-product-designers
Don't forget to like, subscribe, and hit the notification bell for more updates on the design process and product design along with insights into the latest trends in digital product development.
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- info@linkupst.com
In this episode, Oksana Khrupa, the client partner at Linkup Studio, talks about the world of artificial intelligence product design. Discover how AI for product design is now changing the industry, how it makes processes more efficient, and helps develop a totally new level of creativity.
Oksana also shares practical tips from the Linkup Studio team on integrating AI in product design, illustrating them with our real examples and cases of how this technology reshapes the approach to product creation.
Connect with Oksana Khrupa: https://www.linkedin.com/in/khrupaoksana/?originalSubdomain=ua
Learn more about Linkup Studio: https://linkupst.com/
Episode Timeline:
00:00 Introduction
00:29 Artificial Intelligence Product Design: Enhancing Creativity
1:33 AI Product Design: Personalization Techniques
03:02 Data-Driven Design Decisions
04:03 Reducing Costs and Enhancing Efficiency
04:59 Collaboration and AI
05:30 Responding to Market Trends
06:48 Balancing AI and Human Insight
07:19 Linkup Studio's Innovations with AI for Product Design
You may also the episode on Youtube!
In this episode, Oksana highlights how product design AI tools like FigJam and AI-driven software assist designers in generating innovative ideas rapidly. Learn how AI product design tools aid in tailoring designs for specific markets, ensuring cultural relevance and user engagement. She also emphasizes the importance of balancing AI capabilities with human insights to create truly impactful designs.
Are you looking to incorporate artificial intelligence product design into your next project? Contact our award-winning team at Linkup Studio for expert guidance and innovative solutions.
Collaborate with Linkup Studio's Designers: https://linkupst.com/services/hire-product-designers
Don't forget to like, subscribe, and hit the notification bell for more updates on AI product design, expert design strategies, and the latest trends in digital product development.
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What is product design? Dive deep into its meaning and some approaches with Nataliya Sambir, Chief Design Officer at Linkup Studio!
🌟In this episode, we explore the essence and impact of design in transforming products into essential parts of our daily lives. Subscribe to see and hear more insights into the question about what product design engineering and high-quality digital product development are!
Nataliya Sambir - https://www.linkedin.com/in/nataliya-sambir/
Linkup Studio - https://linkupst.com/
Nataliya Sambir explains the complexities of what is product designing as a process. She shares her expertise on how to create products that not only meet business objectives but also resonate with customers.
What is product design? Dive deep into its meaning and some approaches with Nataliya Sambir, Chief Design Officer at Linkup Studio!
🌟 In this episode, we explore the essence and impact of design in transforming products into essential parts of our daily lives. Subscribe to see and hear more insights into the question aboutwhat a product design engineering and high-quality digital product development are!
Nataliya Sambir - https://www.linkedin.com/in/nataliya-sambir/
Linkup Studio - https://linkupst.com/
Nataliya Sambir explains the complexities of what is product designing as a process. She shares her expertise on how to create products that not only meet business objectives but also resonate with customers.
Episode Highlights:
00:00 Introduction
00:36 What is the Product Design?
00:54 Lessons from Google+
02:05 User-centric Design Approach
02:41 The Ongoing Journey of Design
03:04 Design's Impact on Business
04:00 Foundations of Effective Design
05:16 In-depth Research for Transformative Design
06:09 Specializing in Diverse Design Types
You may also the episode on Youtube!
Read our guide on what is product design: https://linkupst.com/blog/product-design?utm_source=youtube&utm_medium=video&utm_campaign=what_is_product_design
In this episode, Nataliya highlights how important design is in making products that users like to use and are happy with. She explains how product design engineering and the role of a production designer significantly enhance user experience and business performance.
What is a product design engineer, and what do they do? If these questions have got you thinking, you won't want to miss this episode. It's full of useful information for anyone starting a business, making digital products, managing products in small and medium enterprises, or just interested in how product design is done.
What is a product designer? If you're looking for a digital product design expert, contact our team! You can hire product designers at Linkup Studio: https://linkupst.com/services/hire-product-designers
Remember to hit like, subscribe, and the notification bell for more insights on product design and digital product development.
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Join Khrystyna Klimash in this episode of "Building Digital Product," where we talked with an experienced expert in digital transformation in healthcare.
We're honored to have our guest, Luiz Gondim, who is the VP & CIO at Johnson & Johnson. He's a professional in integrating cutting-edge technologies and automation to drive business growth and enhance customer satisfaction for digital transformation of healthcare. At Johnson & Johnson, Luiz plays an important role in fostering regional growth through innovative solutions. He is a tech leader, mentor, and proponent of continuous learning and development.
In this episode, we talked about diverse topics essential for anyone engaged and interested in digital healthcare transformation. Luiz provides a wealth of knowledge and experience in collaborating with teams in other cultures and discusses the way of integrating new technologies to bring about transformation in healthcare and other industries.
Episode Highlights:
00:00 Introduction
00:53 Cultural Differences in a Collaboration
04:07 Tips on Expanding to New Markets
07:00 When to Embrace Innovations?
11:08 How AI Tools Advance Personalized Medicine?
14:10 Managing Workers' Resistance to Innovation
19:56 Supporting Start-ups and Social Initiatives
You may also the episode on Youtube!
Get to know Luiz Gondim’s insights and viewpoints into expanding new markets with digital products, particularly within digital transformation for healthcare,about how AI technologies assist in advancing the digitization of healthcare and what are the best ways to implement it into the existing system.
Stay tuned for upcoming episodes focusing on digital transformation and healthcare, digital product design, development, and more. Learn from industry leaders about their experience in creating digital products in the dynamic digital world.
Don't forget to like, subscribe, and share for more in-depth explorations into digitalization in healthcareand other topics related to building digital products in various niches.
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Join Khrystyna Klimash in this insightful episode of "Building Digital Products," where we delve into the competitive and challenging topic of launching fintech startups.
In this episode, we are honored to have a conversation with Gary Palmer. He is an expert in financial tech with over 28 years of experience. He was the one who originated prepaid cards in the USA and co-founded WildCard Systems, which sold for $262 million. Later, Gary helped to sell it again for $1.8 billion to Fidelity National Information Services. Now, Gary Palmer is the Founder, Chairman, and CEO at Payall, a category-defining banking infrastructure provider for safe, transparent, and efficient worldwide cross-border payments.
Gary Palmer – https://www.linkedin.com/in/garypalmerwcs/
Payall – https://payall.com/
Episode Highlights:
00:00 Introduction
01:24 Succeeding in Today's Payment Market
02:23 Identifying Market Gaps for a Fintech Startup
05:40 Adapting Fintech Products to User Needs
14:47 Key Metrics at Payall: Tracking Success
18:20 Advice for Fintech Startups to Avoid Failure
19:56 Partnering with Industry Giants: Insights
23:56 Flash Questions
You may also the episode on Youtube!
Discover Gary's perspective on how to start a fintech companynow, what are the critical factors for success, and the importance of a customer-focused approach in product development. His stories and advice are especially valuable for anyone involved or interested in fintech startups.
If you liked the episode, please hit the like, subscribe, and share buttons. In the future, you’ll get valuable and fresh insights into the world of digital product marketing, design, development, and fintech startup strategies from our Linkup Studio experts and guests throughout various fields.
Stay tuned for more episodes where we continue to explore digital product development and learn from top industry experts.
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Join Khrystyna Klimash in this episode of "Building Digital Product," where we explore the dynamic world of digital product marketing.
We're honored to have Justin Rowe, CMO at Impactable. He shared his invaluable insights on marketing digital products. Justin started his journey as a restaurant owner and then became a leading expert in LinkedIn marketing. He talks about the most important aspects of digital marketing of products and reveals his real-life and practical advice for startups and established businesses.
Don't forget to like, subscribe, and share for more in-depth explorations into digital products marketingand other topics related to building digital products.
Justin Rowe – https://www.linkedin.com/in/justin-rowe-4043339b/
Impactable - https://impactable.com/
In this episode, we dive into a variety of topics essential for anyone interested in how to market digital products. Justin provides a wealth of knowledge and experience in promoting products onlineand explains matters from choosing the proper marketing channels to budget planning and creating effective ads.
Episode Highlights:
00:00 Introduction
00:50 Choosing Marketing Channels
02:45 Budget Planning in Marketing
05:21 Making Effective Ads
07:53 Top LinkedIn Advertising Types
12:18 Creating Engaging LinkedIn Content
14:39 Common Mistakes in LinkedIn Ad Campaigns
18:10 Growing a Digital Product with Advertising
Get to know Justin Rowe's insights and current strategies for marketing a digital product effectively in 2024. You can join the discussion and share your thoughts and questions in the comments.
You may also the episode on Youtube!
Stay tuned for upcoming episodes where we continue to delve into the challenges and triumphs of digital product marketing, digital product design, development, and other product-creating areas.
There, you can learn from industry leaders and entrepreneurs about navigating the evolving digital landscape and successfully marketing your digital products.
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Welcome to our conversation with Jari Aho. He is a digital strategy execution advisor, a transformation generalist, and CEO at Force Agile. Jari is an entrepreneur with expertise in change management, corporate training, and team building. He is also a seasoned DevOps expert!
In this episode, Jari discusses Force Agile's approach and stresses human factors in technology implementation. We talked about the tools andtechnologiesthat drive business value, challenges in agile implementation, and the integration of new technologies for business. Jari also explores the importance of culture in a company's success and the burdens of adopting DevOps.
Jari Aho – https://www.linkedin.com/in/jari-aho-english/
Force Agile - https://www.linkedin.com/company/force-agile/
Episode Highlights:
00:37 Force Agile's Big Idea
02:02 Tools and Technologies for Business
04:26 Challenges in Agile Implementation
6:53 When it's Time For a New Technology for Businesses
09:49 Culture for a Company's Success
13:11 Biggest Challenges in Adopting DevOps
16:26 Metrics to Measure the Success of the Business Changes
Explore the dynamic realm of business transformation with Jari Aho. If your goal is to grasp the nuances of the new technology in companies or to find effective strategies for integratingnew technology for business, this episode is filled with practical insights. Share the video and leave us a comment about the effective use of new technologies in business for enhanced success.
Subscribe for more thought-provoking episodes about the integration of the latest technology for business, product design, development, and other areas of building digital products. We will talk more about the ever-evolving digital era, featuring insights from our team's professionals and industry experts like Jari Aho.
You may also the episode on Youtube!
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Dive deep into the reasons behind startup failures with Ira Liubinets, Chief Product Management Officer at Linkup Studio, in this insightful episode! 🚀 Subscribe for more content on digital product development and startup strategies!
Ira Liubinets - / iryna-skorokhoda Linkup Studio - https://linkupst.com/
In this episode, Ira Liubinets brings her expertise to the table, discussing the critical reasons why startup companies fail. From market needs to business models, she covers the essential aspects that every founder should be aware of. The episode is filled with real-world case studies like Quibi, Juicero, and Nokia, providing valuable lessons from their experiences.
Episode Highlights:
- Why Do Most Startups Fail: Understanding the Basics
- The #1 Reason Why Startups Fail: Lack of Market Need
- Case Studies: Quibi and Juicero
- The #2 Reason: Poor Business Model or Plan
- Reasons Why Do Startups Fail: Learning from Blockbuster
- The #3 Reason: Incorrect Product-Market Fit
- Nokia's Market Fit Mistake
- The #4 Reason: The Importance of the Right Team
- Leadership Failures: Kodak and YikYak
- Final Thoughts on Startup Success
Throughout the episode, Ira emphasizes the key reasons why startups fail the importance of understanding market needs, developing a sustainable business model, achieving the right product-market fit, and building a strong team. These insights are crucial for anyone looking to navigate the complex world of startups and digital products.
If you're a startup founder, entrepreneur, or interested in the dynamics of startup success and failure, this episode is a must-watch. It's packed with actionable insights and strategies to help you understand why startups fail and how yours can succeed.
You may also the episode on Youtube!
Looking for Expertise in Digital Product Development? Contact Linkup Studio! Enhance your startup with our expertise. Reach out for professional guidance in product development and startup strategies: https://linkupst.com/contact
Don't forget to like, subscribe, and hit the notification bell for more insights on startup strategies and digital product development. Join us as we continuously explore and discuss the intricacies of building successful digital products.
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Join us in an enlightening conversation with Chris Edson, the CEO and founder of Second Nature and a Forbes 30 Under 30 laureate, on the fast-paced world of healthcare startups! 🌟
Don't forget to like, subscribe, and share for more insights into healthcare innovation.
Chris Edson – https://www.linkedin.com/in/chris-edson/?originalSubdomain=uk
Second Nature - https://www.secondnature.io/
In this episode, we delve into the journey of Second Nature, a prominent healthcare startup company, and its remarkable impact in the UK and beyond. With over 13 million dollars raised and accolades from major institutions, Second Nature stands as a testament to successful healthcare startups. Chris Edson shares valuable insights on navigating the complexities of the healthcare industry, leveraging AI in healthcare startups, and much more.
Episode Highlights:
- Identifying Opportunities in the Market for a Product
- Surviving in Business and Recognizing the Moment to Scale
- Wise Use of Venture Capital Money
- Secrets for Healthcare Startups to Earn Recognition from National Institutions
- How to Build a Good Reputation for a Healthcare Startup
- Reasons Behind Second Nature's Pre-Download Purchase
- UK Regulatory Compliance in Healthcare
- Tracking the Efficiency of AI Tools in Healthcare
- When Should a Startup Incorporate AI?
Explore the innovative world of healthcare AI startups with Chris Edson's experience at Second Nature. If you're seeking healthcare startup ideas or insights into AI healthcare startups, this episode is a goldmine. Share your thoughts or questions in the comments, and join us in uncovering the secrets behind successful healthcare startups.
Stay tuned for more episodes diving into the challenges and triumphs of healthcare startups and the role of AI in healthcare startups. Discover how healthcare AI startups are transforming the industry and learn from the journeys of entrepreneurs like Chris Edson in building a successful healthcare AI startup.
You may also the episode on Youtube!
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Dive deep into the world of AI in data analytics with Steven Smith from BaseCap Analytics! 🚀 Like, Subscribe, and share for more insights into data analysis artificial intelligence.
In this episode, we explore the transformative role of AI data analysis and AI and data analytics in modern business, featuring the expertise of Steven Smith, CEO of BaseCap Analytics. He is an expert in AI, and His work is all about creating new technologies that help businesses make the most of their data and succeed in their market.
Delve into how data analytics and AI are reshaping industries and discover the innovative approaches of artificial intelligence in data analytics.
Episode Highlights:
- Evolution of working with data and technologies since 2012
- Exploring New Platforms
- Working with Old Technologies
- Solving business challenges through data analytics and artificial intelligencein BaseCap Analytics
- Impact of pre-existing tech on AI data analyticsservices
- Deciding when to upgrade technology for AI in data analysis
- Inside BaseCap's AI data analytics solutions
- AI's role in the job market
- Top 3 tips for companies in working with data
You may also the episode on Youtube!
Want to harness the power of AI for data analytics for your business? Engage with Steven's insights and learn about artificial intelligence data analytics integration. Share your thoughts or questions in the comments, and we'll bring you expert advice!
Stay tuned for more episodes diving into artificial intelligence and data analytics and discover the potential of AI and analytics as well as digital product development in your industry.
Guest
Steven Smith - https://www.linkedin.com/in/steven-smith-28108128/
BaseCap Analytics - https://basecapanalytics.com/
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Join us in this enlightening episode of "Building Digital Products" as we engage in an insightful conversation with Alicia Navarro, a top tech entrepreneur and co-founder of Skimlinks. Alicia is not only a pioneer in content platform monetization but also a passionate advocate for women in tech and mental health in the industry. Currently, she is leading her innovative project, Flown, which is aimed at enhancing focus and inspiration for knowledge workers.
In this episode, we delve into various aspects of new product development, including the process of new product development and how to develop new products effectively. We discussed the critical principles of hiring for project teams, managing remote team collaborations, and strategies to hire remote teams or hire remote employees. Alicia shares her experiences and lessons from founding Skimlinks, navigating its acquisition during challenging times, and the product ideation process behind her current venture, FLOWN.
Additionally, we explore the challenges women face in the tech industry and how to bridge the gender gap. Tune in at these timestamps for specific topics:
- How to Hire Teams for Your Startup
- Working with a Remote Team
- Where to Find Talents
- When to Stop? Skimlinks Story
- Separating Personal and Project Failures
- Company's Acquisition in Difficult Times
- How to Evolve Product Ideas Into a Digital Product: Flown Case Study
- Women in Tech
- The Great Role Model for Female Leaders
You may also the episode on Youtube!
Are you curious about enhancing your product development or eager to learn more about women's empowerment in tech? Share your thoughts in the comments, and we'll provide insights and advice!
If this conversation sparked your interest, don't forget to like, subscribe, and share it with your network!
Stay tuned for more episodes where we unravel the secrets of building successful digital products and technologies, including how to set up your business.
See you in the next video!
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We were delighted to have an insightful conversation with Maria Rankka, an entrepreneur, health tech investor, and board professional with extensive experience in technology in the healthcare sector. She is a co-founder of diagnostics startup ABC Labs and executive chairman of the stem cell production company Cellcolabs. In addition to her entrepreneurial works, Maria is an angel investor in various healthcare technology companies and serves on both for-profit and nonprofit boards of directors.In this episode, we dove deep into Maria's transition from politics to health tech, her predictions for the healthcare industry trends over the next five years, and her valuable insights on early investments in the health tech sector. We also discussed the future of Artificial Intelligence in healthcare, the emergence of digital in healthcare testing, the crucial role of a CTO in product success, and the importance of safeguarding personal data in the technology for the healthcare age.
You may also the episode on Youtube!Do you have an idea for a startup in healthcare and need some guidance on how to bring it to life? Drop your thoughts in the comments section below, and we'd be happy to share some tips for getting an investment in healthcare! If you found this video valuable, please don't forget to like, subscribe, and share it with your friends and colleagues!Stay tuned for more insightful interviews and useful content on creating digital healthcare products from concept to market success. Follow us on Social Media:
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Linkup Studio's CEO and Chief Product Solution Officer recently gave a talk on creating a real estate CRM. In this informative conversation, you will learn the meaning of CRM in the real estate industry, as well as the advantages of having your own CRM with real-world business experiences.
You will also learn about the main features typically included in CRMs for real estate, such as contact and lead management, filters, transactions, tasks, calendar management, reporting and analytics, and property listings management. Additionally, you will hear about the importance of integrating other platforms into your company's CRM, which can help you scale and customize your system.
Another valuable idea from the talk is the most effective way to implement CRM software for real estate into your specific business. You will get an expert evaluation of the pros and cons of some of the world's most popular CRM systems. And you will also learn when to build your own custom CRM and when to use off-the-shelf solutions.
Feel free to jump to the part you want to hear more about!
- What does CRM mean in real estate
- Main advantages of the CRM software for real estate
- Key features for real estate software CRM
- How to choose the right CRM
- Existing CRMs on the market
- Zillow Premier Agent CRM
- Zoho CRM
- Salesforce
- HubSpot CRM
- Wise Agents CRM
- Steps for choosing the right CRM for your business
- Custom CRM vs. ready solutions
Are you considering creating your own real estate CRM? We invite you to share your thoughts and ideas in the comments below or via email.
If you enjoyed this video, hit the like button, subscribe to our channel, and share the knowledge with your network. We will continue to create informative content and engaging discussions about the journey from an idea to a successful digital product. Stay tuned!
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Let’s discuss your idea: info@linkupst.com
We were excited to have a deep and meaningful chat with Gabriele Musella.
Gabriele is a creative entrepreneur and the CEO and co-founder of Coinrule, a tool for automated trading. His numerous successful projects have gained the support of the famous Y Combinator startup accelerator. Apart from creating businesses, Gabriele also mentors at Google for Startups and teaches at various business schools, including the University of Palermo. Plus, he's a busy investor.
Our talk focused on the key parts of running a digital business. We looked at how to stand out in the market, the best ways to do that, and how to find a place in one's life as an entrepreneur. With his rich investment experience, Gabriele also shared his thoughts on how he chooses which startups to fund and which to skip. You're sure to pick up some great tips from this talk.
Jump straight to the part that catches your eye:
- How to define the product market fit?
- How to develop a clear initial product vision?
- What startups does Gabriel invest in and why?
- TOP 3 mistakes most startups make
- What benefits of being a design-driven entrepreneur?
- Incorporating ML and AI into Gabriele’s fintech product
Got an idea for a digital product brewing in your mind and want to get it off the ground? Share it in the comments below, and we'll be glad to give you some leads.
If this video was helpful, don't forget to smash that like button, hit subscribe, and share it with your pals and coworkers!
Keep an eye out for more useful content and insightful interviews about creating digital products, all the way from the first idea to making it big in the market. Catch you in the next video!
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Visit us:
Website: https://linkupst.com/
Contact us: info@linkupst.com
Let’s dive into the insightful conversation about a film pitch startup with our guests, Fiona Gillies and Christine Hartland.
They’ve founded My SMASH Media. It is a startup that provides a suite of free digital tools to help content creators create pitch presentations for their ideas and match them with decision-makers in the industry, so they can invest in movies.
Fiona Gillies is an experienced producer in the UK, but also a famous actress. She has produced films like “City Slacker,” “After Louise,” and "The beat beneath my feet," which have won many awards and have been shown worldwide.
Christine Hartland has also been producing films for over 20 years. Her movies, such as WMD and Containment, have gained worldwide popularity. Christine is also a member of Women in Film & TV and the Royal Society of Arts.
Got a spark of an idea for a digital product, such as content creation platform or content marketing platform or any other? Thinking about bringing it to life? Drop a line in the comments below, and we'll be happy to sprinkle some insights your way. If this video got your gears turning, don't hesitate to smash that like button, hit subscribe, and spread the knowledge by sharing it with your mates and co-workers!
Keep your eyes on our channel for more enlightening content and thought-provoking conversations about the journey from an idea to a triumphant digital product. Catch you in the next video!
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Twitter: https://twitter.com/linkupst
LinkedIn: https://www.linkedin.com/company/linkup-studio/mycompany/
Instagram: https://www.instagram.com/linkupst/
Visit us:
Website: https://linkupst.com/
Contact us: info@linkupst.com
We recently had the pleasure of hosting a warm and inspiring conversation at “Building Digital Products” with Per Holknekt.
He is a Swedish entrepreneur, renowned fashion designer, and founder of the thriving clothing brand Odd Molly and 30 other businesses. Moreover, he is a well-known public and motivational speaker and consultant on topics related to entrepreneurship, leadership, and innovation.
In the episode, we covered various topics, ranging from his attitude to life, family, and personal values to digital fashion and digital trends in fashion. We got to know his take on astonishing fashion digital transformation. Go straight to the part you are interested in.
- A man living out of the box
- Can modern tools like AR replace retail stores?
- Can tech help the Fashion Industry be more sustainable?
- Odd Molly's early days
- Nontrivial way to work with tech teams
- You don’t have to be great to be great
- Integration of AI and ML in the fashion business
- Per’s business automation experience
- Why Pinball?
- Allow life to change
- Talk to children in their language
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- Website
Changing the way you’re doing the same inks the product or services you propose to the customers you are targeting. And to stay on top, you should always analyze your product and find the ways and specific problems which you want to solve and which will prompt you to consider the redesign.
Reasons for redesigning vary depending on the specific marketing goals of your business, the most common reasons are to rebrand your site, increase traffic, generate more leads, and add functionality to improve the user experience.
According to Taylor and Francis's online research, it saves zero to 5 seconds for a customer to like or dislike the digital product. So it is no longer a trivial task. A simple design update can be compared to painting a car a different color, replacing a cracked window, and cleaning up the cabin. Product redesign in the same car analogy means comprehensive and research-based improvements under the hood, such as a braking engine, fuel distribution system, or transmission settings. Although not immediately apparent, this modification significantly impacts the driving experience.
When it started out, Impactive was basically organizing campaigns and candidates. But now it's organizing permission-based work. Platform helps encourage people to participate in the elections. Impactive help people go through the voting process with our tools. And platform push campaigns forward. Impactive is both mobile- and web-based
Impactive is for nonprofit activities as well: mission-based work, fundraising, e.g. climate change, cancer research, doesn't matter who's at the organization. It just matters what they stand for.
In our conversation we have raised some crucial issues about the project discovery phase. What is the discovery phase and what is it for? What values does it bring, what types of discovery exist, does every project need discovery? What concerns people may have regarding the discovery phase? We will help us to figure out all the tiny details of the discovery phase. She has more than 10 years of experience in business analysis and auditing of software projects.
If you have ever dealt with software development companies, you came across such a concept as the discovery phase. It is the first development phase in the development process of digital products. The main aim of this phase is to translate the project vision and concept into its technical realization. The team collects information, analyzes, and explores the market, competitors, and target audience. And then, based on these outcomes, design the solution and build a detailed implementation plan.
Today we will try to get the most exciting moments of professional life of Avi Ashkenazi, a product designer, who has worked for Deutsche Telekom on variety of media products, who has created digital products for Samsung, led the design team for fintech platform Iwoca, and is currently working as a UX designer at the No.1 e-commerce platform for businesses – Shopify. He will talk about product scalability. We hope everyone will enjoy knowing about our guest and his experience.
Avi Ashkenazi started his career as a musician. Then, he dealt with festivals, music, technology projects and installations. Next, Avi worked for Deutsche Telekom on variety of media products. After that, Avi has created digital products for Samsung, led the design team for FinTech platform Iwoca and is currently working as the UX designer at the No.1 e-commerce platform for the business, Shopify.
Steve Krug is a UX consultant with 25 years of experience, who has worked with such tech giants as Apple, Bloomberg, Lexus, and NPR. You may also know Steve as the author of “Don’t Make Me Think”, one of the best books on usability and UX design for digital products. You will hear about his vision and valuable insights on developing a digital product.
Steve stumbled through a couple of careers, before ending up in UI / UX design and usability.
Steve's book “Don’t Make Me Think”, first published in 2000, is consistently in the top five books recommended for UI/UX designers. Now Steve returns with a fresh perspective to reexamine the principles that made his book a classic, with updated examples and a new chapter on mobile usability.
“Save time. Save money. Reduce food waste,” – a motto of Wholesum, an online tool that helps streamline group menu planning. It has been a total game-changer in the sphere. Whether you are an outfitter looking to streamline menu planning for trips, a summer camp aiming to simplify your kitchen, a caterer that wants to lean on the power of software, or an event coordinator aiming to reduce food waste, Wholesum can help. Meet John Kamman, the co-founder of Wholesum, and LinkUp’s client, in our new podcast.
- John’s background and how he started Wholesum
- ‘you are not talented in all things’, the benefit of delegating some jobs to experts
- trying to reach new horizons: constant development and improvement process
- why to use Wholesum as a mobile app
- how to juggle two jobs at the same time
- how Wholesum engaged their first users
- the importance of getting real feedback from users, and a real enjoyment from the development process
- two John’s takeaway advice for starting digital products
- “this or that” blitz: John’s life likes
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https://linkupst.com/
Whiskey or bourbon
cars or bikes
cats or dogs
paper books or digital
work from home or office
Luke Skywalker and Darth Vader
Yes, you are still at the Building Digital Products podcast ). Let us introduce David Siegel, CEO at Meetup, aglobal community platform that connects people in real life by finding and building local communities; the author of NOT boring business book “Decide and Conquer”, which, he hopes, his great grandchildren will read as his life story. Go to our new podcast, and you will know not only David’s business ideas, but his personal life portrait.
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how it all started for David
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what is Meetup and its value for users
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how has the pandemic affected David’s business and has he been able to use it to his advantage
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was there any magic stick that helped Meetup to gather more users than the population of the whole country? David’s tips on driving success
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how to build a successful strategy for a digital product
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3 lessonsfrom the tech CEO valuable to hear
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David's work and approach of doing business in his book “Decide and Conquer: 44 Decisions that will Make or Break All Leaders”
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“this or that” blitz: David’s life preferences
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https://linkupst.com/
You had a brilliant idea, you launched your product, and it is developing. And what to do to maintain it? Are you sure of your product’s long-lasting success?
Meet our new guest, Navot Volk, who has worked with a large number of startups in various projects - has extensive experience and alarge number of cases of startup development, mistakes, challenges, and successful stories - including Israel startups, and who will teach you to increase your audience from 0 to 200K users.
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being a product guy
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key factor for product scaling
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the difference between product scaling and product growth
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main fears of entrepreneurs about product scaling
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the difference between scalings a digital product for a startup and for the existing business
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product development timelines
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Navot’s secret of product growth from 0 to 200K users
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getting feedback
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what Navot would improve in the process
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the importance of a team and Navot’s main criteria of hiring a team for product scaling
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key indicators of successful product scaling
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Navot’s advice about product scaling
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Navot’s current project
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https://linkupst.com/
Do you know about customer discovery yet? Either you are a newly-born entrepreneur or a very experienced one, you should use it, and many other useful things, Etgar Shpivak, the founder of an industry-changing technology platform for audience segmentation and activation, Fixel, shared with us. Listen to our new podcast about:
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what personal pain brought Etgar to marketing
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why he started active educational activities for business owners
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Etgar’s recommendations for entrepreneurs building the new digital product
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why is customer discovery important, its steps
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what to consider when you build an effective strategy
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can we win with just a simple promise?
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key challenges entrepreneurs face in the digital era
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number one pitfall when starting a startup
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https://linkupst.com/
We had an interesting conversation with Gal Klein, a game-changer in the area of digital audio content, co-CEO at AI-based Voice Search platform Audioburst. Visit our new podcast and find out:
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blitz story of Gal’s journey
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how Audioburst came to birth
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challenges of the product development process
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product market fit: how to outline your audience, your segment of the market
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how to effectively measure product-market fit for those who are starting to develop their own digital product
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how the audio content can help other business
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how to get investments for your digital product
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Gal’s secret to success
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Gal’s plans
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Listen to our new podcast to find out:
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Which challenges await your startup;
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Which is a better solution: to focus on a little thing or to cover all aspects at once;
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What is AI;
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The benefits of artificial intelligence for business.
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https://linkupst.com/
Listen to our new podcast to find out:
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Which challenges we have dealt with since the beginning of the war;
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How to handle the challenges of the new time;
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Working under air alarms is stressful, but possible;
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How to survive in business during the war.
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Listen to our new podcast, which is actually an intriguing and very inspiring story about Peter Sorgenfrei, our former client.
- How Peter started his career;
- If money doesn’t matter, then what?
- What would our life be with 3D printed autonomous vehicles?
- Why he left his company;
- How his sickness helped him find a new role in life;
- Is he a therapist or a couch right now?
- Advices to those who build digital products.
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https://linkupst.com/
Listen to our new podcast to find out:
- Why WordPress is so popular;
- Why it may actually be not the best solution for your business;
- When you should get off your dead horse;
- Three things that will help you to make a right decision.
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https://linkupst.com/
Listen to our new podcast and find out:
- Why quality code doesn't mean a quality product;
- The difference between good and bad development;
- The role of documentation;
- Why you should let the professional test code;
- What is code verification;
- How bad MVP can lead you to technical debt;
- How to make your team much happy.
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https://linkupst.com/
Check out our new podcast and find out:
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How to make your own and your employees' lives easier with CRM;
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Why you shouldn't be prejudiced about email marketing;
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Why nudges and gamification win;
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What you will gain from a community;
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How you can use IoT.
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https://linkupst.com/
Check out our new podcast, which is actually an interview with Jay Severson, the co-founder of chess.com, and find out:
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How to build a site with over 60 million users;
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What is painful during this process?;
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Why you should be business-minded first to succeed;
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Why Jay dropped chess.com;
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Which advices he tells do people who start their own things.
Find Jay's Landover here:
discord.com/invite/mv4BHpf
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https://linkupst.com/
Check our new podcast about integration of a software team to your business and find out:
- Which problems current businesses face;
- How new or updated software may help them;
- What your cooperation will probably look like;
- What are the main stages of starting this work;
- What kind of hard decision you should make.
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https://linkupst.com/
In our new podcast with a CEO of LinkUp Studio Andrii Sambir, we talked about monetization strategies for free apps:
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How can free apps generate billion dollars revenue?
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Monetization strategies that help to get into the Top 200 Free Apps.
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What is referral marketing and freemium?
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“Collecting and selling your data” sounds not so scary as some years ago. What is it for?
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Four steps to approach your app and find the best way to make money out of it.
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https://linkupst.com/
Check our new podcast about the benefits of developers and designers working together and find out:
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How to save a lot of time on the onboarding process;
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How to save developers' time with the help of good designers;
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How to save money with the help of good processes in design;
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How it helps you in delivering product to the market faster.
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https://linkupst.com/
Check our second podcast about marketplaces and find out:
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Which payment method to choose;
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What escrow services are;
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What you should know about the laws in different countries;
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What data challenges you might face;
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Why it’s important to synchronize all the data;
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How to engage new vendors, satisfy old vendors and make money on them all;
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Why you should think about security of the business logic.
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https://linkupst.com/
Hello everyone, check our new podcast about marketplaces to find out:
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What is a marketplace;
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What are the features of it;
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Why it's not the same as e-commerce;
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Why you should know the industry first;
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What are the categories of marketplaces;
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Who manages marketplaces;
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How they can change the business in a particular area.
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https://linkupst.com/
You are listening to the podcast that helps innovators and entrepreneurs to create successful digital solutions - from idea to market!
In this episode we talked to Taras, a chief quality officer at LinkUp Studio, to discuss:
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The scope of QA's work;
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Common myths about QA;
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How they can save money;
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Which mistakes can be done without them;
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Are they cheaper than developers;
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Why you should have a good plan.
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https://linkupst.com/
Today we talk about business analysis to find out:
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Why good specification is so important;
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Why this document should be written by a BA;
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How to avoid miscommunication within a team due to this paper;
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How the cost to fix escalates as the project progresses;
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How to save this money.
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During this podcast, we talked with our communication tutor Julia and discussed such topics as:
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The importance of empathy;
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Hacks that help to be understood;
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Questions that don't make you look stupid;
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Agenda for a call.
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Check our new podcast where we talked about:
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Why people neglect the point of copyrights for the software.
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Why you should be cautious when the development company offers you a cheaper price.
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How not to get in a situation when a developer who built code claims money that your project brings.
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How to distinguish a NDA from a contract.
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Is it true that NDAs can protect your ideas?
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What you should know to protect you from any issues with the copyrights.
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https://linkupst.com/
Our new podcast about choosing a software development partner is out. Here you will find about:
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How to analyze proposals;
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What questions do proposals have to give answers to;
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If they should include money;
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Why you should read it thoroughly;
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Why you don't have to think about suing them, before you even started to work;
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What is a technical dept and how to avoid it.
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https://linkupst.com/
In our new podcast with a CEO of LinkUp Studio Andrii Sambir, we talked about 4 steps of searching and filtering process:
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General tips on how and what to search on special platforms.
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Personal criteria of choosing a company.
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Tips on filtering companies.
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Factors that influence on the choice of a partner.
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What you should know before hiring a software development partner? Listen to our new episode to find out about: - What project details you should provide before the actual meeting; - Why you need to ask about company's philosophy; - Why you need to ask about collaboration tools and communication processes; - How to determine if a company will care about your business and why it's important.
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https://linkupst.com/
How to prepare yourself before building an app or a program? Listen to our new podcast to find out about:
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A homework: defining your goal and a customer;
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Three models of monetization and which fits you best;
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What you should do as a product owner during the whole process;
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Three types of a team: choose yours.
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https://linkupst.com/
In our new podcast with a CEO of LinkUp Studio Andriy Sambir, we talked about:
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The difference between digitalization and digital transformation.
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Why it's impossible to survive without technologies nowadays.
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How good software can save millions of dollars.
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Why you should start with research.
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Letting somebody dive into your business.
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How your business will win.
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https://linkupst.com/
Together with Andriy Sambir, a CEO of LinkUp Studio, we discussed the following topics: 1. Why you should dig into the idea; 2. How not to miss the potential weakness; 3. How to find your key differentiator; 4. How to find a balance between time and quality; 5. Why you should let your product lead you; 6. What does "fail fast" mean; 7. Why you need to talk with your partner.
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https://linkupst.com/