Know Pain, Know Gain: Recent Episodes

Jay Rooke

Know Pain, Know Gain: Entrepreneurship Made Real features fireside chats with leaders who have a story worth sharing and lessons worth hearing. Fans will gain insider insights and applicable takeaways about the entrepreneurial journey not found in MBA programs. We’ll cover their background and passions and explore their gristmill moments of entrepreneurship. Join us to explore and navigate the dark moments of entrepreneurship such as running out of money, spouse leaving, picking up side work, impostor syndrome, etc. as well the upsides such as best advice ever given, "what I know now that I wish I knew then", and beating the inner-critic! The road to success is hard enough. Don't make things harder than they need to be--know pain, know gain!

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“Start early. It's easier to get your mind around the numbers when you're smaller and when the numbers are easier. And then when you grow, you already have a foundation of understanding the numbers. Knowing the numbers is not contrary to running a business that has good values. It's actually an essential support to it.” -Sarah Murray

Founded by Sarah Murray, Trialcraft endeavors to help their clients craft persuasive cases in the pretrial, in-trial, and up to post trial services. Sarah has spent over 20 years helping clients craft winning strategies and develop the best practices for litigation cases. Although her business was complicated from the get go, Sarah’s experience in academia and corporate gave her wisdom to transition successfully and keep growing.

The entrepreneur's journey is already complicated as it is. Imagine having to face it alone with growing responsibilities and keeping up with the fast pace business world. This is why many business owners get swamped at some point. This week, Sarah and I will talk about one of the rarely discussed problems in the industry-- TOO MUCH BUSINESS.

Sarah shares her struggles in building her business and making sure it continues to grow and the people working for her are paid accordingly. In this episode, we talked about managing stressful periods, finding the right people to work with, recreating and taking care of yourself, knowing your numbers, and planning for a successor.

Entrepreneurs have a lot to overcome in their journey, but there is not enough consulting help out there. If you are a business owner trying to navigate through the overwhelming years of entrepreneurship, click the link below to learn how you can be in control of your financial future:

https://jayrooke.com/130-Sarah-Murray/

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Episode Highlights:

01:45 The Essence of Entrepreneurship

10:03 Building Confidence as an Entrepreneur

16:09 Too Much Business

21:43 Take Care of Yourself Better

27:32 Failure Not Failure

30:45 Master the Numbers

37:46 Succession Planning

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“People sometimes don't have access to the same opportunities… so the training is ever more important to put everybody on the same level, to give another chance to someone who didn't have the best education to come up to the next level.” -Bernardo Weaver

Wall Street, as a global financial center for centuries, stands and continues to grow. But what can we learn from this structured industry, especially in the early stages of our business? In this episode, I am pumped to have on the show Bernardo Weaver, Founder of Weaver Advisory LLC., and also a good friend of mine. Bernardo spent over 20 years as an advisor for the World Bank and financial modeling instructor and trainer for top investment banks. He and his team help organizations find tailored solutions for their PPP projects, valuations, and financial dilemmas.

Bureaucracy and over-regulation plague the financial industry. If we look at entrepreneurship in terms of economics and resource allocation, small and average-sized businesses barely stand a chance. Thankfully, modernization is slowly bypassing the traditional banking institutions to pave the way for small business owners to succeed.

Although having their advantages, there are elites and educated people who are yet to uncover the secret of wealth. In this conversation, Bernardo and I had an incredible exchange about the financial industry and entrepreneurship. Bernardo will take you deep into the realm of world banking and some insider tips and secrets about how this giant institution makes money and how small business owners can take advantage of this structure to uplevel their game and find their niche. He also shares the importance of training and how it can help entrepreneurs break free from the trap of overeducation and demographics. The tables turned as Bernardo takes charge of the questioning (ha ha!) and I get to talk about balancing the service delivery and management aspect of your business and making your business more profitable despite the risks.

If you are a parentpreneur, you surely want to create the most value for your family. Learn how you can do that while Finding Comedy in the Chaos by clicking the link below:

https://jayrooke.com/129-Bernardo-Weaver

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Episode Highlights:

06:28 Navigating a Bureaucratic Industry

12:35 How Financial Institutions Make Money

18:41 The Entrepreneur’s Sticking Point

25:21 Finance, Culture, and Language

36:10 Pros and Cons of World Banking

41:16 Who’s Really Making Money?

46:04 Avoid This Expensive Cost!

49:42 How to Make Your Business More Profitable

53:30 How to Succeed as Parentpreneurs

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“Relationship is the foundation of all stories that are told. If you can't find a relationship, you're probably not telling a story.” -Chip Brewer

Storytelling is as old as human history, and knowing this reminds us that this ancient art still runs in our blood. This week, I am thrilled to speak with improv speaker, author, and storyteller Chip Brewer. Chip has been performing improvs for more than 20 years now and is passionate about teaching his secrets to those who want to get better at this craft.

Storytelling is the heart of marketing. Without stories, no business will exist. And it’s not because companies have to keep their customers entertained, but because behind every sale is a story that resonates with a customer’s unique experience. Yet, some may argue that storytelling is not a language they can speak well. Indeed, some people are more linguistically sharp than others, but as entrepreneurs, authors, speakers, and leaders always on the stage, storytelling is a highway to reach your vision.

In this episode, Chip discusses big topics such as teamwork, storytelling, and stagecraft. He shares how man’s desire and innate ability to tell and listen to stories can help promote your brand and establish a solid connection to others. Learn the fundamentals, key elements, structure, and rules of storytelling and improv. As a treat, Chip also shares some exercises and games to help you hone your storytelling skills.

Click the link below to discover ancient storytelling secrets that are not so hidden after all!

https://jayrooke.com/128-Chip-Brewer

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Episode Highlights:

01:20 What is Improv About?

06:49 Improv and Your Career

09:08 The Virtuous Cycle of Improv ( The Agreement Game)

11:53 The Fundamental Rule of Improv

16:00 How to Listen Actively (Exercise)

20:00 What Happens Next?

24:35 The Structure, Key Elements, and Rules of Story-Telling

32:55 Let the Word Do the Work

37:55 Things to Remember on Stage

44:10 A Novel for Thrill Lovers!

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“I believe the idea of the velocity of money. If you want to sit and meditate on your idea for six months, that's not helping anybody. We need to get the idea out into the world and start helping people.” -Cody Burch

Wouldn’t it be nice if product launches make your life easy rather than stressful? This week, Cody Burch drops by the KPKG stage to share his marketing expertise. Cody is the Founder of Funnels and Ads Mastery (FAM), an online community for entrepreneurs who want to level up their marketing skills. Cody helps his clients reclaim their freedom while moving towards their goals fast and simple.

As exciting as it sounds, launching a product is complicated and stressful, from conceptualizing to the actual launch day. Not to mention the elaborate work and the expenses you have to put into it. And sometimes, while the intent is to help others, the launch still fails. Therefore, it’s not surprising that many entrepreneurs get overwhelmed and devastated beyond imagination. But what if you can eliminate the majority of the launch process and go straight to finding potential customers and earning money?

In this episode, Cody introduces us to the launch method of your dreams- the Laid Back Launch. It is literally what it says. Cody discusses how the Laid Back Launch can help you navigate through the world of launches so you can go out and start helping people the soonest possible. He also drops practical steps you can take before you throw your funding and create deliverables. Cody also shares how to engage your customers, why feedbacks are crucial to the success of your launch, and when to level up your game.

If you’re looking for the ideal launch method with less effort and more of the outcome, click the link below:

https://jayrooke.com/127-Cody-Burch

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Episode Highlights:

02:13 Join the FAM

08:35 Before You Throw Your Funds

13:01 The Laid Back Launch

24:21 Invite Engagement

29:32 Gather Feedbacks

34:41 Laid Back Launch- For How Long and to What Extent?

42:12 Creating Magnetic Deliverables

48:38 When to Take It to a Higher Level

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“Humor is instant likability and laughter is instant trust.” -Ray Engan

Humor is often excluded in business. Many people believe that if you want good business, you have to be serious and intimidating to get results. This week, let's get this misconception busted with Ray Engan on the guest's seat. Ray is the CEO and CCC (Chief Charisma Creator) of Leadership Through Laughter. He helps his clients get "Ray-markable" results using the power of laughter. It's not just the laughter, it's the relationship built through them.

Ray discusses how humor can solve most of your major business problems. Ray shares how humor is beneficial in business transactions, employee relations, doing presentations, and establishing your position. He also talks about how humor can diffuse a situation, leverage your business, and inspire your employees if they feel stuck. Of course, even humor has a limitation. Listen to Ray's advice on how and when to incorporate humor to get the outcome you want. Also, craft your art with these 3 things you must have to get your clients to return your calls and do business with you.

But what if you are not the "funny" type of person? Click the link below and find out how to awaken your funny bone:

https://jayrooke.com/126-Ray Engan

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Episode Highlights:

01:27 What Humor Is and What it Can Do For You

06:02 Humor vs Comedy

10:34 What to Do When You're Stuck

12:00 Use Humor to Your Leverage

14:12 What If You're Not Funny?

17:00 How Far Is Too Far?

18:27 How NOT to Start Your Presentation

20:45 Do You Have a CFO?

22:21 3 Things You Can Do to Get Your Clients to Return Your Calls

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Our guest this week is Hale Dwoskin, New York Times best-selling author of The Sedona Method. Hale helps others reclaim their peace and happiness through the Sedona Method. To many, happiness is the hardest thing to have. It creates a massive void, and sometimes that void pushes some to surrender. We are living in an exceptionally advanced world that’s supposed to let us enjoy life. But, how did we lose the skill to be happy? Today, Hale drives us back to a point in our lives when we knew how happiness felt like, and how to rediscover that part of ourselves as adults. He also shares a strategy we can use to get ourselves out of our self-imposed limitations and win at every circumstance instead of falling into victimhood. We all have emotional patterns deeply engraved in us because of our experiences. But it is possible to release all the pain that holds us back from living the life we are meant to live. Be the master of your inner self, learn to let go.

Letting go can do amazing things that you never knew were possible for you. If you’re up for the experience, click the link below and hear how effectively the Sedona Method can help you:

https://jayrooke.com/125-Hale-Dwoskin

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Episode Highlights:

01:38 What is The Sedona Method

12:02 What Letting Go Can Do For You

17:55 Be The Master of Your Life

21:32 How to Tackle What’s In Front of You

26:11 Busy But Not Stressed

34:36 How to Do The Sedona Method

41:04 Don’t Live As An Avatar

45:08 You Are The Awareness

47:05 The Greatest Secret

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"The whole idea of an entrepreneur is to do it uniquely. What becomes unsustainable is, doing it someone else's way on someone else's terms at someone else's amount of money." -Julie Steelman

When a deep dream awakens, an entrepreneur is born. Income Growth Business Coach Julie Steelman sits as our guest this week. Julie helps her clients make financial breakthroughs and be equipped with the necessary skills to sustain their wealth as they live to their truest selves. Besides running and maintaining your biz, what else do you visualize yourself doing? Whatever you set your heart on, you need to reach a certain level of stability to make it happen. It's not uncommon for first-time business owners to fall into the trap of launch-sale cycle, desperation, and following a business model that does not inherently resonate. Today, Julie shares a conclusive way to snap out of these traps- her formula to an abundant cash flow. We also learn how to nurture and strengthen our financial well-being, use the power of intention to achieve our goal, turn away from a deviation and reconnect with our creative nature, and identify mindsets that keep us stuck. As a woman in tune with her "wild" instincts, Julie shares an unforgettable lesson about entrepreneurial diversity. Apparently, entrepreneurs have much to learn from wildlife.

If you are looking for a sustainable business model that supports wealth building, click on the link below:

https://jayrooke.com/124-Julie-Steelman

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Episode Highlights:

02:12 A Road Trip with Speed Bumps

07:38 Listen to Your Wild Instinct

13:41 Why a Path Doesn't Work

17:08 The Power of Intention

24:05 Beware of Money Trap

30:59 The Transactional Thinking

34:09 Out of Desperation and Into Creating Miracles

42:17 The Highest Currency

47:32 The Entrepreneurial Biodiversity

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“Without passion, nothing happens in the world. If you are passionate, there is a path. You’ll get there.” - Victoria Wieck

Are your insides burning from the thought of finally doing what you really want but then, all the worries, doubts, and uncertainties keep holding you back? This week, we are honored to have Victoria Wieck, author, jewelry designer, and TV personality to discuss how to overcome the obstacles of building a side hustle to launching a successful business. The corporate world is a place that provides security and an opportunity to be elevated with hard work and patience. But if you are someone who values freedom and happiness, you’ll surely be suffocating about the thought of spending your valuable resources going along with the traditional route. After all, we are working vigorously so that we can end up doing what we want. Victoria had been through a similar situation but her curiosity about the world led her into a journey out of the norm. She relates the challenges, joys, and life after leaving the corporate world. A successful icon in her line, Victoria also talks about the lessons she learned about sorting things out, being balanced, reinventing yourself, stepping up, goal-setting, simplifying your life, managing risks, and so much more!

If your American Dream is to be a successful entrepreneur and be able to spend time doing what you love with the people whom you love, click the link below to find out how you can do just that:

https://jayrooke.com/123-Victoria-Wieck

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Episode Highlights:

01:33 Living in the Corporate World

08:34 Leaving the Corporate World

17:16 Work The Balance

25:37 Navigating the Downturns

30:39 Calculating and Managing the Risks

40:13 How to Accelerate Your Success

46:12 The Path To Your Dream Come True

51:15 You Can Be Much More!

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"You don't need to change who you are. Everybody has enough motivation on the inside." -Wendy Hart

This week we're going on a little tour out of the box with Professional Performance Coach, Wendy Hart. You may remember Wendy from episode 110 and how we talked about decision fatigue. Today, our talking point orbits around another relatable topic: PROCRASTINATION. We all wish we were as productive as we can be. But it's not easy, perhaps nearly impossible to be highly prolific all the time. Reality strikes to remind us that there are times that our system is down and we have to put things off. Yet this reason seems to fall short and we are disappointed with ourselves, which disheartens us and eventually snowballs to more procrastination and unproductivity. Guess what! Procrastination is NOT your fault! You read that right. Wendy Hart explains why that is and how we can beat procrastination the fun way! Wendy shares points we got wrong about will power, unknown neuroscience facts, the chemistry of dread, and understanding our inner emotions. Make it easier for you to reach your goals! Overcome certainty bias, break your barriers, rewire your alarm system, install your anchors, and write your own freedom stories.

If you want to be a high performer with lesser effort, no forced affirmations, or mock-up will power, click the link below to listen to brain hacks and psychological facts you wish you were taught in 8th grade:

https://jayrooke.com/122-Wendy-Hart

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Episode Highlights:

02:43 Procrastination is Not Your Fault

10:10 How to Disable Your Brain Alarm

21:14 Misconceptions About Will Power

25:49 Psychological Facts We All Got Wrong

31:18 Your Inner Emotions

36:30 How to Break Your Barriers

40:38 Install Your Anchors

46:31 Craft Your Own Freedom

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Abundance is everyone's birthright- It's how we embrace it and attract it to us.” -Sara J Bronson

Did you know? Your viewpoint around money dictates the level of your success. Join me in another exciting week with Sara J. Bronson, Owner of SJB Financial. Money is universal- we know it, we use it, we have it, or do we? Sometimes, we just let out a frustrated, hopeless sigh after all our money slips away in a matter of seconds. If this sounds like you, you’ll probably be interested in today’s topic. Sara talks about what money is, and what it isn’t. This is fundamental wisdom in establishing and maintaining our relationship with money. Sara also talks about how to shift our relationship with money, the importance of having your numbers in check, what it really takes to run and manage your business every month to ensure stability, how to attract abundance, and the mindsets and misconceptions that you should never believe. The conversation around money has long been a secret. So what’s your money story?

If “Where did my money go?” sounds like something you say every time, clicking the link below will keep out of the pain game!:

https://jayrooke.com/121-Sara-J-Bronson/

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Episode Highlights:

00:46 Money Relationship

04:42 Like Attracts Like

10:49 What Money Is and What It Isn’t

15:39 Is Your Cash Flowing?

22:19 Money Dates

29:49 The Metrics of Your Business

35:12 Knowledge is Power

43:02 The Energy of Money

46:46 How to Attain Stability

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“Everything that happens is positive. If something looks bad at the moment, it's how we perceive it and how we roll with it, that’s a true sign of our mastery or lack of it.” -Kenton David Bell

This week, our theme is about transformation in action with Transformational Coach Kenton David Bell. Kenton is an expert in helping his clients identify practical applications to the complex concepts that baffle their minds. Thus, propelling them forward to the reality that they want. At times, we find ourselves in constant warfare against uncertainty and fear. And this conversation is empowering as we learn that struggles are optional, and we don't have to add them to our bag of experiences if we don't want to.

Maybe you still remember those days when you were sitting in science class and listening to what seemed like an unending lecture about time and space, power and force, and energy fields. And until now, you still can't figure out how that can help you be successful in life and your business. Today, Kenton teaches how these scientific jargons can shift our reality. He also talks about how to merge the mind with consciousness, break the 'traffic' with the energy of compassion, reframe our life to where we want to be, envision with intention, and so much more!

We are the creators of our own experiences! Click the link below and learn practical steps you can take to be a master of manifestation:

https://jayrooke.com/120-Kenton-David-Bell

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Episode Highlights:

02:26 We Create It All

08:25 Break the “Traffic”

13:49 Explore Your Relationship with Time and Space

21:31 Layers of Energy Field

26:16 Think with Consciousness

33:36 The Zen Master: We Shall See

41:18 Move Forward with Intention

46:30 Free Yourself!

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“Hold that vision that the greatest memories, moments, and experiences of your life have not even happened yet.” -Jonathan Masiulionis

This week, we will have a blast talking about purpose and destiny with Jonathan Masiulionis, President of Empowered Publicity. Jonathan helps entrepreneurs, innovators, authors, and dreamers stand out in their line of service and expand their audience.

The search for purpose is one of those eternal topics with utmost importance. How do you find what your calling is? Are you worthy of it? What should you do if you are overwhelmed with fear and doubt? Is it worth taking the risk? These questions remain a mystery because sometimes, distorted illusions come to play. As a result, unhappiness, feelings of failure, and emptiness became a part of our dictionary. Today, these negative feelings are about to turn into their positive counterparts as Jonathan shares how we can step into our purpose and destiny. He also talks about healing the soul, overcoming roadblocks, finding grace in our mission, being in alignment, and embracing our light and shadows.

If your life purpose knocks on your door today, will you be ready? If you are one of those who want to answer that question with a hearty YES!, click the link below and follow this conversation:

https://jayrooke.com/119-Jonathan-Masiulionis

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Episode Highlights:

02:57 Embrace the Entrepreneur's Experience

12:15 A Hero Must Lose

21:58 Behind the Storylines

27:19 Embrace Light and Shadow

31:34 How to Step Into Your Purpose

36:29 Let Your Soul Breathe

43:59 Find Grace in Your Destiny

48:53 The Search for Happiness Ends

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“As long as you don't claim your gift, you can continue to let somebody else be the leader of your life.” -Cori Willis

In this episode, I sit with Cori Willis, the author of Gifted for Greatness. Cori helps her clients find and monetize their unique gifts. Cori and I discuss why sometimes, we feel like there's a big hole in our lives. We know we should be doing something different, but that picture is either vague or scary. The question of purpose and feeling of emptiness keep plaguing our hearts. And as much as we would want to pivot and move towards the things that make us happy, certain factors stop us from taking risks or changing course. The good news is that we do not have to tear our entire life down to find that gift. Today, Cori shares what a gift is and her unique approach to finding it. She talks about how deviating away from our gift manifests in different ways, why we should embrace our quirkiness, how to build our intellectual property, and why we should be more aware of the data points in our life. We have been programmed to follow the traditional path, but not anymore! We hold the responsibility to reevaluate our life path and direct how our story is supposed to be.

The only person who can tell if you're doing good is yourself. If you're ready to stop playing "good girl/boy" and following what others want instead of your own, click the link below to learn how you can show up with your unique gift and get paid to do what you love:

https://jayrooke.com/118-Cori-Willis

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Episode Highlights:

02:12 What is a Gift?

06:11 The Puzzling Feeling of Emptiness Solved

11:39 To Claim or Not to Claim

17:25 Are You Trying to Fit In?

22:31 Embrace Your Quirkiness

29:29 Monetize Your Gift

36:45 Build Your Intellectual Property

43:15 Data Point Consciousness

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“Make everything you do resonate with who you are. And when you do that, a lot of those tasks get easier, less painful, and manageable.” -Jeremy Finck

This week, I interview Jeremy Finck, Founder of ThinckFinck Media and Coaching and Host of ADHD Brains Radio. Jeremy helps adults with ADHD understand and manage their own ADHD experience. You can say this conversation is personal, at least for me, as I am one of the many entrepreneurs out there living with ADHD. It is not a general topic in the entrepreneurial world when we think about the possibility of success for someone with this condition. But we have enough, even too much information and anecdotal evidence to conclude that ADHD can be a superpower if managed and leveraged in the right way. And that is what Jeremy teaches us today. Jeremy helps us understand the challenges and appreciate the unique characteristics of living with ADHD. He also talks about the misconceptions around ADHD and two of the most salient points to remember about this condition. Our society was biased in portraying ADHD by focusing and emphasizing it in a negative light. But with a more enlightened perspective, the world will see that ADHD entrepreneurs can succeed, and they are often the best guys to work with.

If you are an entrepreneur with ADHD or know someone who is, press the play button and listen to success and productivity techniques you can utilize:

https://jayrooke.com/117-Jeremy-Finck

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Episode Highlights:

00:47 The ADHD Stigma

07:56 ADHD and Entrepreneurship

23:56 Misconception and Truths About ADHD

28:51 2 Important Points to Remember About ADHD

34:36 Challenges of Having ADHD

42:25 Success Tips and Techniques for Entrepreneurs with ADHD

48:09 Freedom Regained Through Acceptance

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“Clarity is the answer to all decision-making questions. How and what you're creating is an expression of who you are.” -Julie Gallivan

In this episode, we are having a magnified view of decision-making with Decision-Making Strategist and Clarity Coach Julie Gallivan. Julie describes decision-making as our silent partner. Most of the time, we make decisions without being mindful of it. Simple tasks such as deciding on what to eat, what to wear, where to buy certain things, and everything we do throughout the day requires decision-making. However, there are also compound problems where we need to use our mental faculties to the full. But, with the hustle, fear, and confusion that arise with these dilemmas, decision-making becomes the hardest thing in the world. We even intentionally distract ourselves only to get away with it. Until then, do we realize that we've never truly paid attention to how we've been making decisions all along. Of course, we can't keep putting-off these issues. As they pile up, we find ourselves more overwhelmed and more frustrated. Worst, we attempt to duplicate what others do, deceiving ourselves that we'll attain the same level of success they hold by doing so. We never want to find ourselves in that situation ever! So today, Julie reminds us of that one critical element that we often forget about decision-making: clarity. Julie talks about the role of our vision and identity in the choices we make. She also talks about how our resources, challenges, and patterns affect our judgments. Most importantly, Julie explains how we can structure our decision-making process, so we can take practical steps towards success.

If you're tired of being dictated what to do and tolerating the things that do not serve you well, click the link below and be a master of decision-making:

https://jayrooke.com/116-Julie-Gallivan

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Episode Highlights:

01:08 Your Silent Partner

07:39 Decision-Making and Clarity

15:13 Know When It’s Time to Ask Help

21:17 The Ham Story

27:17 Decision-Making and Courage

33:48 Decision-Making and Resource Management

41:27 Decision-Making Challenges

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“Spiritual thinking is the understanding about the spiritual world and also living in harmony with modern life and mother nature.” -Bachi Nyangar

Bachi Nyangar, Founder of Travel Mongolia, occupies the guest’s seat this week. This conversation is not only enlightening because of the spiritual aspects we’ve talked about but also liberating as we understand that our struggle to keep positive thinking always at work lies in just one thing. We are not talking about any particular belief or religious institution but in our role as spiritual beings. We often keep our spiritual and secular lives separate because of all the hypocrisies and controversies surrounding that concept. But seeing as how it creates disconnection in our whole being, it’s about time we harmonize our dimensions and live as we’re supposed to be. Bachi expounds on what spiritual thinking is, which is also the theme of his upcoming book. He also elaborates on why positive thinking works, the balance between the good and the bad, the significance of the way we name things, and the urgent need to reconnect with mother nature.

We’ve heard about all the wildfires devastating California and Bachi is out for another rapid response to solve this problem. Click the link below and learn how you can be of support:

https://jayrooke.com/115-Bachi-Nyangar

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Episode Highlights:

02:12 What is Shamanism?

06:22 Spiritual Thinking and Your Entrepreneurial Journey

13:11 The Balance Between the Good and the Bad

20:39 How to Tap Into Your Spirituality

26:15 Wording and Naming- How It Affects You

33:39 Support Bachi’s Rapid Response to Stop Wildfires

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“Your world is full of everyone else trying to be someone else. Just be you. Don't be afraid to magnify that piece of you that's uniquely you because it can take you to some incredibly extraordinary places.” -Jesse Brisendine

We have another incredible guest this week: Jesse Brisendine, host of A Handful of Hope Podcast and creator of Zero Limits Coaching. Jesse helps his clients weave together success and fulfillment, and that’s what we’re going to talk about today. Maybe you still remember when you were in school analyzing The Great Gatsby or memorizing all the tricky math equations. After spending all those years, it’s funny how we barely remember anything at all. What’s not laughable is, how after graduation, we have to throw those concepts away and start learning how life works. Now, the hard work of unlearning some of the things we were programmed to believe and discovering who we are and what we want begins.

In this episode, we learn how to avoid default drift patterns and empower ourselves. Jesse focuses on two things of which ironically, act as our superpower and archenemy at the same time: our thoughts and our emotions. While growing up, we learned that we must take control of our situation, which is mission impossible in itself (unless we are agent 007!). Rather than taking over the things we have little or no control over, Jesse shares how we can show accountability in the emotions resulting from those circumstances. He also talks about how we can extract a part of our pain and use it to create a picture of our vision and purpose in life. We want to live a meaningful life and be able to teach our children how to do the same. With that, you may be interested in Jesse’s advice on how to be an active observer and participant in your kid’s life.

If your journey is towards a happier and more fulfilled you, click the link below and join the conversation:

https://jayrooke.com/114-Jesse-Brisendine

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Episode Highlights:

02:22 Your Greatest Superpowers and Archenemy

08:18 The Pursuit of Happiness

13:24 Your Role in Emotional Accountability

26:02 Launch Your Own Rocket!

33:55 What’s Your Why?

45:24 Parents- Be Active Observers

50:21 Win the Emotion Wrestling

56:16 Be You!

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"Everyday, each of us, is the author of our own life story based on our choices, habits, and actions. At the same time, history is not destiny. Each morning brings a fresh page we get to write on to decide where the plot goes next." -Eric Bartosz

Eric J. Bartosz, the Founder of BAR40, stops by this week in our KPKG stage. A day in our lives revolves mainly around hassles and hustles. There are even times (if not most of the time) when we start to wonder if we’re still alive! The set up of our society sucks the joy out of our lives. But not anymore! Eric’s Bar 40 Method counteracts that default we’re programmed to follow. I am particularly intrigued by his methodology that combines self-empowerment and fun. Today, Eric expands more on how the Bar40 method works, along with our goal of becoming the best version of ourselves. He shares two ways we usually look at things, how these perceptions affect how we react, how we can balance ambition and acceptance, and how to set up a new standard for personal excellence in our terms. The Bar40 method is sustainable and fun. Nobody wants to show up feeling anxious and stressed out. Stop cheating on yourself! It is your responsibility to hold yourself accountable for your success and happiness.

If you’re tired and fed up with living in automation, it’s time you hit that play button and find out how your life can change in just 52 weeks!

https://jayrooke.com/113-Eric-Bartosz

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Episode Highlights:

02:28 40- The Age of Change

10:25 Be Acquainted with Your Future Self

22:11 Break Your Barriers

28:55 Enough is Enough

34:24 Why 52 Weeks?

43:00 Where is the Fun?

49:53 What’s the Goal?

52:42 Consult with BAR40 Coaches

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“Nature heals and is able to overcome these devastating events, and we are a part of nature- we have that same capability! And while it's hard to feel when we're completely overwhelmed with the intensity and the violence of it all, that is when we need most to calm ourselves, get outside as much as possible, and reconnect with what matters.” -Connor Moriarty

Nature is such an inspiring wonder! And today, I am pleased to converse with a fellow advocate for outdoor healing: the Founder of Reset Outdoors, Connor Moriarty. With all that’s happening now, I became more passionate about the need for clarity and tranquility as I do with every JayWalking Session. Before the pandemic hits, the world remained and continued with its usual business, and we, as citizens of it, have never realized how much we’re wearing ourselves out to a shadow. Today’s discussion is well in its season as we face harder times along with all the stresses and traumas going on. Connor explains how burnout is slowly devouring us and how to turn that around and achieve health and balance by learning from and getting close to nature. He also elaborates on Adverse Childhood Experiences and its effect on health and performance even as the person grows older.

If you are looking for a healing strategy with visible results but are not necessarily comfortable with spilling your secret side to strangers in a confined office setting, click the link below and learn how Reset Outdoors can help you in 3 different ways:

https://jayrooke.com/112-Connor-Moriarty

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Episode Highlights:

02:20 The Paralyzing Effect of Burnout

06:34 Where to Start & How to Amp Up

11:46 What Nature Can Do

21:35 ACE (Adverse Child Experiences)- It’s Effect to Health and Performance

26:34 How Reset Outdoors Can Help You

35:08 Nature Never Gets It Wrong

41:52 Self Care Support

46:28 What Time Is It?

48:42 Lessons From Nature We Need to Take To Heart

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“We're designed to have desires only around things that we're meant to do… You just need to adjust your setting so you can experience it fully.” -Lenka Lutonska

This week, we have Lenka Lutonska in the house, the Limitless Millionaire Mentor and author of Energetic Selling and Marketing. We all have times when, despite having done everything we can, things aren’t working out the way we want them to be. At times, we’re perplexed just thinking what went wrong or whether we are meant to do what we’re trying to accomplish. Today, Lenka offers a unique perspective on energetic alignment and how it alters our present. Her advice is actually based on Quantum Physics, which we can find practical applications for. She also talks about how the “lack mentality” can get us in trouble, especially when working with a business partner, how to get into the higher thinking mode, and how to work energetically. On top of that, Lenka shares one exercise that can instantly empower the mind, the whopping distinction between ego and intuition, and ways to determine whether you should build a community in the social media space and if you do, how to make it work.

If you feel that nothing is working out for you or are looking for ways to expand and serve your community better, hit the play button and join the conversation:

https://jayrooke.com/111-Lenka-Lutonska

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Episode Highlights:

01:05 The Missing Link in Entrepreneurship

07:42 The “Lack Mentality”

13:03 Practical Exercise to Empower The Mind

20:36 Ego vs Intuition

30:11 Connect with the Higher Mind

39:53 Is Facebook Community For You?

46:05 How To Work Energetically

50:50 What To Do When In Doubt

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Commitment is bigger than a choice or a decision. There is an energy that happens when we get committed to a thing that dials in.” -Wendy Hart

In this episode, I speak with Wendy Hart, Founder of Wendy Hart Coaching. Wendy helps her clients find clarity and wisdom to make decisions they can be proud of. As entrepreneurs, we make decision after decision every day to keep our business running and stable, and that is, apart from decisions we also have to make in our personal lives. As we spend more of our mental powers, our decision-making capacity depletes. At the end of the day, it’s not only our body that gets worn out but also our mind. As a result, we end up making reckless decisions or just doing nothing at all- either way, we are stuck. Poor decisions basically stem from having decision fatigue. Today, Wendy and I talk about how to make intelligent decisions easier. Wendy shares why strategizing is not needed in accessing our deepest needs, how we can build trust in the decisions we make, the 3 steps in effective decision-making, why commitment is a must, why we get stuck, and the 7 questions that can help us gain clarity. If you’re an entrepreneur looking for the fastest way to gain clarity, or just wanting to be better in your decision-making ability, this episode is definitely a must-listen-to!

Click the link below and listen as Wendy helps me solve my dilemma and gain clarity in minutes:

https://jayrooke.com/110-Wendy-Hart

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Episode Highlights:

02:53 Access Your Deep Intuitive Wisdom

07:12 Where You Don’t Need To Strategize

11:13 Something Bigger Than A Decision

19:39 3 Steps to Decision-Making and Commitment

25:49 Jay’s Dilemma

36:59 7 Questions Towards Clarity

49:00 Why People Get Stuck

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“Success consciousness is the consciousness of being when you know that you're a miracle incarnate.” -Sarah Negus

For this week’s treat, Sarah Negus, “The Modern Day Shaman”, joins us all the way from London. Sarah’s expertise is on helping her clients identify their challenges, explore what is holding them back, and uncover communication patterns. I am excited about this conversation because as entrepreneurs, we often go through stagnant moments, whether in our business or professional lives. And in this remarkable time that we are in right now, it is crucially vital that we lean in towards the spiritual aspect of our entrepreneurial journey. Our day-to-day hustles have drowned our opportunity to flourish as spiritual beings and frankly, that is the most significant piece in fulfilling our purpose and satisfying our passion.

Sarah talks mainly about weaving in spiritual practices in our endeavors. Along with that, we also learn about what would happen if we kept ignoring our calling, what is involved in reinventing ourself, what shamanism and psychosynthesis are, how to lay down judgment and cultivate faith for the unseeable, what it means to think on your foot, and how to honor lived experiences.

If you are caught up in the tussle between spirit and ego or simply tired of living against your calling, click the link below and learn what you can do today:

https://jayrooke.com/109-Sarah-Negus/

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Episode Highlights:

02:20 What Will Happen If You Did Not Follow Your Calling

08:16 What It Means To Reinvent Yourself

17:05 What Is Psychosynthesis

24:14 Shamanism & the Western World

29:51 A Massive Opportunity To Change

37:47 #SuccessConsciousness

41:24 Give Up The HOW

42:01 Experience Time

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The name isliterally like an address. It has nothing to do with the results you're delivering. Focusing on messaging is definitely more important than just the name.” -Holly Chantal

What’s in a name? This week, I am joined by Holly Chantal, a Business Integrator and Brand Strategist. You may remember Holly from Episode 059 where we talked about business experiments. And today, I’m excited to have her talk about that one thing that gets us pulling our hairs out for- brand naming. Of course, we want a name that can do the marketing for us and can represent exactly what we stand for. But sometimes, our brain just isn’t excreting enough creative juices for that. It’s about time to take that pressure off of our shoulders and learn from an expert. Today, Holly comes to the rescue with her signature brand naming methodology, Trailblazing Trifecta. She also gives valuable pointers on determining when is the right time to start thinking about your brand name, what makes a good brand name, and whether you have a good brand message that speaks well to your tribe. To better understand these concepts, Julie Galvin, a Decision-Making Strategist joins our forum and Holly walks her through her naming methodology live.

Click the link below to find out the result!

https://jayrooke.com/108-Holly-Chantal/

Visit https://jayrooke.com/108-Holly-Chantal/ for resources and show notes.

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Episode Highlights:

01:52 The Naming Challenge

07:18 How To Stop The Naming Struggle

16:37 What Makes a Good Name

21:27 How About Tag Lines?

32:06 Holly In Action With Julie Galvin

48:18 How Holly Can Help You

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“Things happen differently when we're in… the place where comfort ends, and the unknown begins.” -Kenton Bell

This week, your KPKG hour is turning into your KPKG power! We often say how things are good but we wish we knew how to apply them in our lives. Well, why not! It is my earnest wish to provide richer empowerment hence, I tweaked our weekly bonding a little. As we bring in experts and geniuses in their fields, we also get to watch them live in action. Our first guest in this series is Transformational Coach, Kenton Bell. Just thinking about what tomorrow will bring gives us a bag of anxiety. Evidently, this fear of the unknown caused some to get stuck and others to step backwards. Today, Kenton teaches us how to balance that fear so we can live our intentions, step into our growing edge, create a discovery space where we can build a solid foundation for a future we cannot see, cultivate deliberate decisiveness, be childlike in how we work through our choices, and so much more! If you’re still thirsting for more, let’s turn over the host’s chair to Kenton and watch him live with some of our sponsors. Maybe their questions are also your dilemmas at the moment.

You’re only one click away to get your problems answered!

https://jayrooke.com/107-Kenton-Bell

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Episode Highlights:

03:16 Sick and Tired of Being Sick and Tired

08:11 How To Craft A Vision In The Future That Can’t Be Seen

17:57 Step Into Your Growing Edge

26:15 Grab The Opportunity To Make Something Happen

37:06 Why You Should Cultivate Deliberate Decisiveness

43:20 The “Right” Mindset

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“It builds trust for people to see an entire human being in terms of coaching and in that particular industry.”-Kate Pintor

In this episode, I sat down for an intriguing interview with Kate Pintor, Marketing Synthesist, and TikTok Expert. Kate helps her clients build strong leadership and work culture that thrives. Kate and I talk about all things TikTok and why entrepreneurs should start considering this platform as an innovative business strategy. This conversation resonates a lot with me, not only because it made the headlines lately, which makes it all the more intriguing, but also because as entrepreneurs, we are always looking for ways to authentically build a connection with the people we serve. And TikTok is apparently moving forward to serve that very purpose. While TikTok swiftly invades the social media space, others remain skeptical about it. Today, Kate talks about why entrepreneurs hesitate to utilize TikTok for their marketing and how to turn those hesitations into motivations instead. Kate also shares important points to remember when creating your content, delivering value, knowing the avatar you’re speaking to, building trust, and so much more! TikTok can be a great platform to get rid of all those boring, mechanical marketing that people don’t buy anymore. If you think that you’re not the quirky, video-creating, dancy-type entrepreneur, click the link below and hear Kate’s tips and strategies on how to get started with your first-ever TikTok story:

https://jayrooke.com/106-Kate-Pintor/

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Episode Highlights:

00:52 What’s The Big Deal With Tik Tok

05:01 Tik Tok and Your Business

09:40 Deliver Your Value With Fun!

12:23 Why TikTok Is A Great Platform For You!

17:04 Get Goofy!- How to Get Over The Fear of Exposing Your Vulnerability

22:53 How to Own Your Quirkiness

26:25 Hit Record!- How To Get Started With TikTok

32:04 Show Up!

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“The goal as an entrepreneur shouldn't be to just continue to work on random ideas in perpetuity. The goal is to find something and to spend all waking energy on that thing.” -Derek Andersen

This week, I had a profound conversation with Derek Andersen, Founder and CEO of Startup Grind and Bevy. Entrepreneurs are visionaries but it takes more than bright ideas for a business to thrive and be firmly grounded. We must make sure we are creating a space where our creativity meets our target audience. I had a lot of insights as Derek and I unbox a lot of good stuff around bootstrapping and profitable hiring. Derek points out where entrepreneurs should direct their resources to ensure they’re not killing their own vision. On top of that, he also gives us some direct and rational tips on getting over failures, creating the future we want, hiring efficiently, and so much more! Evidently, those who we choose to work with have the ability to dictate our results. If your vision includes going from local to global, this link will get you there!

https://jayrooke.com/105-Derek-Anderson/

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Episode Highlights:

02:56 Start-Up Grind- From Local to Global

08:55 The Goal Entrepreneurs Should Aim For

16:15 Who’s The Real Visionary

20:22 The Pain of Failure and Its Cure

25:55 How To Have The Future You Want

29:36 Customer Validation: A Sure Way To Seal the Deal

36:00 Save More, Gain More With Exceptional People

40:44 Be Careful Who You Hire!

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“If you want to balance, you have to think about what you stand for as if it's the contract by which you see the world and the agreements that you keep with the world around you.” -Shadeed Eleazer

In this episode, I had an insightful convo with Shadeed Eleazer, Baltimore’s leading Small Business Advisor. Half of being an entrepreneur revolves around building a network and the other half is all about nurturing that network. This discussion is striking to me because, as entrepreneurs, we always engage in transactions, barely noticing that our relationships are gradually turning transactional as well- solely need-based, without the human element of it. In relation to that, Shadeed talks about being intentional as to why, where, and how we show up, and for whom should we primarily do it for. He also discusses how to deal with the dynamic nature of relationships, understand the Power Circle concept, being founded on your core values, and so much more!

If you are an entrepreneur wanting to establish long-lasting relationships and scale your network rapidly, click on the link below to listen to the conversation:

https://jayrooke.com/104-Shadeed-Eleazer/

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Episode Highlights:

02:14 Family Businesses, Profits, and Reinvestments

07:14 Ego and Performance

13:01 The Art of Showing Up

22:46 Projects Over Tasks

26:26 The Ever-Changing State of Relationships

30:34 Values Over Tactics

35:04 The Power Circle

42:44 How to Scale Your Network Rapidly

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“Life gives us one word: It's either a YES or NO… When we grow up with a YES, that's such an empowering thing.” -Judd Armstrong

For this week’s treat, I had an amazing exchange with Judd Armstrong, Founder of Jaybird and modern entrepreneur. Judd’s key focus is on helping people obtain independence, self-sufficiency, and financial freedom. What’s noteworthy about this convo, is while we are aware that there is a price set for great things, we are often hesitant to take that big leap and Judd’s story is like a map for navigating the ebbs and flows of the entrepreneurial journey while setting a solid stance towards sustainable success. Judd reveals how he changed his financial status from being broke to being financially independent, the eight (8) truths about entrepreneurs, how to change our outcomes by having the “YES” mentality, the guide to having a fresh and unique perspective, the Excavate-Expand-Experience Method of embracing big ideas, how to succeed in Bitcoin Trading, and much more!

If you’re curious about how Judd doubles his money every six months with just 12 Bitcoin trades per year, catch today’s killer episode by clicking on the link below:

https://jayrooke.com/103-Judd-Armstrong/

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Episode Highlights:

01:30 Status: Totally Broke

06:56 Say It With A Hearty “Yes!”

12:46 Lock-In What You Want

19:30 Clash of Corporates and Entrepreneurs

22:01 8 Truths About Being an Entrepreneur

28:12 How to Come Up Fresh and Unique

32:42 Status: Financially Independent

36:12 How to Succeed in Bitcoin Trade

41:14 Excavate, Expand, and Experience

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“What leaders and entrepreneurs have to do is understand the local game if they want to play in it.” -Kyle Hegarty

In this week’s show, I interviewed Kyle Hegarty, General Manager of TSL Marketing in Singapore, and author of The Accidental Business Nomad. Kyle helps leaders and teams refocus their company culture towards global innovation so they can grow their sales and marketing capabilities across new markets. This conversation is very timely and practical because as innovative entrepreneurs approaching the new normal, we need a borderless marketplace where we can maximize our potential. However, being clueless before diving into this avenue has so much risk and may even lead to failure. Kyle shares the challenges of entrepreneurs launching their first venture in an international setting and how to overcome these challenges, how to win against the local competition, how to adapt to cultural differences and language barriers, and some useful tools for global entrepreneurs. So if you’re an entrepreneur with an adventurous spirit looking into the international market, click on the link below for some useful tips, tools, and wisdom:

https://jayrooke.com/102-Kyle-Hegarty/

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Episode Highlights:

01:19 Confusing Carrer Directions

06:14 The Accidental Business Nomad

09:14 Reconfiguring Things

14:42 Language Barriers and Cultural Variations

22:05 Go To Vietnam

29:32 How To Compete With Local Competition

35:12 Your Survival Guide To The International Market

41:10 Tools For Global Businessmen

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“The key differentiation of how you actually make time with your family is how you scale smart.” -Austin Sams

In this episode, Jay talks to Austin Sams, founder of Family Entrepreneurs. Jay and Austin discuss: how to align your family and business life to have more family time while earning more money, the need to reevaluate how you spend your time as often as possible, being authentic with the type of life you want rather than going with societal ideologies, implementing your life rules, observing your shut off time, setting yourself up for success through recurring revenue, and so much more…

Visit https://jayrooke.com/101-Austin-Sams/ for resources and show notes.

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Episode Highlights:

01:44 The Secret To More Family Time

05:23 How To Have Time for Family and Money

10:51 Set Rules For Life

15:32 Be Real

18:48 Kid Time

24:46 Your Life and Your Business

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Helping other people do what I did without having the painful experience that I had is what I wanted for others, to both help them understand themselves and get to the business side of things right.” -Jay Rooke

Know Pain Know Gain is at 100!

Another milestone has been added to our journey together and this is because of your loyal support and unending encouragement. No podcast, no show, no endeavour would have any success by itself. THANK YOU VERY MUCH for tuning in weekly to Know Pain Know Gain-Entrepreneurship Made Real!

A big THANK YOU also to Podcast Magazine for naming this podcast, “Editor’s Pick”.

Stay tuned as we move forward together to 100 episodes and beyond.

Look forward to more great and authentic entrepreneur stories to move past all the unnecessary pain in your journey and head straight to making a career path that brings you success and satisfaction.

Jay has been interviewing a number of business geniuses for the past 99 episodes. But who is this man behind the mic? Today, Jay sits as his own guest in his own show. Don’t miss out on this special treat!

In this episode, Lisa Cherney, Founder of the Get F*cking Real Podcast interviews our very own KPKG host, Jay Rooke. Jay and Lisa discuss: Jay’s life in various roles- as an attorney, as a chef, as an entrepreneur, and as a coach and the lessons learned in decision-making, engaging in personal development, transitioning from corporate to entrepreneurship, finding clarity when everything starts to fail, revitalizing strength despite overwhelming emotional agony, getting out of survival mode, finding a career that align with your higher self, internalizing and harmonizing every aspect of your life, and so much more…

Visit https://jayrooke.com/100-Lisa-Cherney-Interviews-Jay-Rooke/ for resources and show notes.

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Episode Highlights:

00:00:25 Tables Turned

00:02:36 Jay Behind The Mic

00:11:40 The Big Decision

00:24:10 Fortunately Unfortunate and Back To Corporate

00:31:49 Jay’s Personal Development Journey

00:40:16 Survival Mode To Further Down The Spiral

00:49:22 Grandma’s Message

00:56:46 Death and Rebirth

01:05:50 Internalize and Harmonize

01:10:36 Entrepreneurship and Self-fulfillment

01:15:40 Go On A JayWalk

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“Know when to be efficient and know when to be effective.” -Scott Jeffrey Miller

In this episode, Jay talks to Scott Jeffrey Miller, the Executive Vice President of Thought Leadership at Franklin Covey and author of the book, Management Mess to Leadership Success. Jay and Scott discuss: the difference of being reckless vs fearless, being emotionally agile, being a contingency planner, how to avoid disruptions, how to be emergent rather than deliberate, the importance of picking the right counselors, the visionary versus the integrator role, matching your ideas to your capacity to execute, what makes a successful CEO, staying on the top of creating contents, and so much more…

Visit https://jayrooke.com/099-Scott-Jeffrey-Miller/ for resources and show notes.

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Episode Highlights:

02:25 The Role of Thought Leadership

08:20 Be Emotionally Agile

13:16 Emergent vs Deliberate

21:44 Pick Your Counselors

28:33 Visionary vs Integrator- Who To Become

33:45 Your Job As The Leader

40:49 A Different Kind of Leadership Books

45:15 Top The Writing Game

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“There is no ‘how’; you just do.” -Amanda Young

In this episode, Jay talks to Amanda Young, a Mindset Coach, Bestselling Author, Speaker, and Energy Healer. Jay and Amanda discuss: the necessity of a mindset shift, creating a filter for the information we receive, the importance of being fun and creative, dealing with your resentment of the corporate world, finding your alignment, being both human and spiritual in the business, the moral compass in decision-making, trusting yourself as opposed to deluding yourself, and so much more…

Visit https://jayrooke.com/098-Amanda-Young/ for resources and show notes.

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Episode Highlights:

02:50 Why Personal Journey Is Important to Entrepreneurship

09:40 Create a Filter

15:33 Be Fun, Creative and Grateful! It’s How You Run A Successful Business

23:26 The Human Side of Entrepreneurship

30:18 The Spiritual Side of Entrepreneurship

34:31 The F Barometer: Family, Fun, Finance

41:40 The Moral Compass of Decision-Making

44:07 Trusting Yourself vs. Deluding Yourself

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“To not say anything is out of integrity.” -David Wood

In this episode, Jay talks to David Wood, CEO at Tough Conversations International and Play For Real, High-Performance Coach, Expert on tough conversations, and Author of Get Paid For Who You Are. Jay and David discuss: how to artfully navigate through tough conversations, speak your truth, discern things out of your values, deal with integrity leaks with kindness, be transparent, and so much more...

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Episode Highlights:

02:18 Day-to-Day Tough Conversations

08:12 What Does Integrity Mean For You

17:50 What Are Tough Conversations

23:08 Pay Now or Pay Later

26:22 What’s Considered As A Nitpick

29:39 Create An Impact When You Speak Up

39:19 Be Transparent

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“It's not just what you know about customers, but it's often how you know.” -Tom Coburn

In this episode, Jay talks to Tom Coburn, co-founder of Jebbit, a Boston-based startup that Tom created as a sophomore in college in a business competition. Tom later dropped out of college to pursue the business, and it's still growing 7 years later. Jay and Tom discuss: how to capture customer data through an interactive experience, changing how customers connect with your web site, how old is new, following one's heart, trusting the leap, beginner's mind, and so much more...

Visit https://jayrooke.com/096-Tom-Coburn/ for resources and show notes.

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Episode Highlights:

00:55 From Dorm Room to an Interactive Platform

04:23 How to be Sophisticated in Value Exchange

09:26 Earn Your Customer’s Loyalty

19:33 Experience Makes A Difference

24:30 Questions Worth Answering

31:00 Perfection Leads to Failure

36:39 Keeping the Balance

40:10 Avoid Inertia Drift and Focus on Developing Trust

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“You don't necessarily have to be as overt about it but it's really important that you as the brand, understand what those values are so that you can make sure that everything flows out of them in alignment.” -Rebecca Horan

In this episode, Jay talks with Rebecca Horan, founder of Plot Twist, a Brand Strategy Consulting firm. Rebecca works with an array of business owners on nailing their branding and messaging to that it is authentic and emotive. Jay and Rebecca discuss: how good branding is all about consistency, storytelling in branding, feeling vs. thinking your brand, getting market feedback, strategically investing in your brand, how to pivot your brand and so much more.

Visit https://jayrooke.com/095-Rebecca-Horan/ for resources and show notes.

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Episode Highlights:

02:07 Loving the Brand

09:37 Branding and Consistency

17:30 The Meeting Point

23:15 How to Niche Down

29:38 Pay Attention to the Competition

31:39 Weave Your Values Into Your Brand and Reinforce

42:57 Unleash Your Great Skills

46:44 Weave Your Story Into Your Brand

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“Investing your time, money and energy is the only way that you create transformative results in any area of your life.” -Theora Moench

In this episode, Jay learns from Theora Moench, a love and relationship expert who shares her insights about the intersection of love and entrepreneurship. All entrepreneurs need more love, so here are some of the things they talked about: when it comes to love, little changes yield big results, how to get as good at love as you are at business, entrepreneurship, and relationships as vehicles for personal growth, how to create healthy relationships during stressful times, how time fixes nothing, and so much more...

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Episode Highlights:

02:24 Missing the Relationship Norm

06:46 What Is Love?- Not Your Typical Definition

14:22 The Difference Between Business and Love

22:22 The ROIs of Love

26:54 Entrepreneurial Emotional States

28:10 Go From Work Mode to Connection

35:28 Se Up Reasonable Expectations on Your Relationship

40:21 The Right Timing

45:36 Wise Spending For a Happier Relationship

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“A really great referral system is… all that a business will ever need if they execute it.” -Steve Gordon

In this episode, Jay interviews author, podcast host and founder of The Unstoppable CEO, Steve Gordon. Steve has made the transition from becoming a CEO of an engineering firm (at age 25!), to launching his current brand, where he helps service-based entrepreneurs increase their visibility and authority so they can increase sales. Jay and Steve discuss: how to break revenue plateaus, mastering minimalism before you expand, referral strategies (Steve's written a book on the topic!), patience in running one's business, ROI on investing in advisory services, podcasting as a growth medium, and so much more...

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Episode Highlights:

02:03 Building Marketing Systems

07:00 Business Symptoms

14:45 The Attention Ladder

23:03 Unstoppable CEO

31:15 ROI in Taking Advantage of Advisory Services

41:40 Podcasting As A Growth Medium

46:13 Balance Your Role As Podcast Host And Guest

50:17 Get Free and Helpful Resources

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“You have to approach the law just like you approach any other aspects of your business… from a position of power and not from a position of fear.” -Victoria Smolyar

In this episode, Jay chats with Victoria Smolyar, a business attorney that runs a virtual law firm in New York City. The two discuss legal challenges for small business owners and early-stage entrepreneurs, how business owners can change their viewpoint of working with a business attorney, ostrich syndrome, embracing being woo-woo, leveraging the law for growth and much more....

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Episode Highlights:

01:49 From Music to Business to Law

06:04 How Early Stage Entrepreneurs Should Think About Working With An Attorney

18:16 Approach Legal Matters with Power

25:13 Know Your Stuff

34:47 Common Mistakes Early Stage Entrepreneurs Make

38:07 Shift From Corporate Mentality

43:20 Not Your Typical Lawyer

47:21 Keep Your Motivation Burning

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“...everybody has inherently great qualities.” -Stephan Thieringer

In this episode, Jay talks with Stephan Thieringer, the founder of Human Innovation Garage in Boston. Stephan is a brilliant strategist who understands that the inner-game of business is where the battle is lost or won. Jay and Stephan discuss: business empathy, learning how to fail, fitting in mindset versus contributing mindset, entrepreneurial agility/finesse/grace and diversifying your sources of advisors.

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Episode Highlights:

02:32 The Human Innovation Garage Cores

05:07 Open Dialogue, Vulnerability and Empathy in Business

12:07 Leadership Laid Out

23:57 Do Not Underestimate Millennials

28:26 Perfectionism- the Destroyer of Culture and Teams

32:58 Agility in Human Innovation

41:03 Burst Coaching

45:19 Shift Your Perspective

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“If I'm going to do this, I'm going all in. ” -Aaron Fulk

In this episode, Jay interviews Aaron Fulk, founder of Lillian James Creative, a B2B content marketing and digital agency out of Kansas City. Aaron bootstrapped the company and grew it to over seven figures in revenue as a single mom that dropped out of college! Jay and Aaron have a candid discussion about the realities of what it's like to launch your own business, including topics like: imposter syndrome, scarcity mindset, what can you do versus what should you do, going all-in, mental health for entrepreneurs, and so much more...

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Episode Highlights:

02:51 Content in the Business Context

05:48 Processes are Essentials

12:34 Going All-In

24:20 Single Parenting and Entrepreneurship

33:57 Scarcity Mindset No More

36:30 Riding the Emotional Roller Coaster

40:40 Prove It Before You Post It

46:37 Leadership and Number Failures

53:04 Failures as Milestones

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“If the only thing in your life is your business, there's a tendency to want to work on it all the time which is not necessarily the most healthy thing in the world.” -Kevin McArdle

In this episode, Jay connects with Kevin McArdle, founder of SureSwift Capital.

Kevin's company buys bootstrapped, successful SaaS businesses and then manages them as a holding company. They usually buy companies from software developers that are working on their business as a side hustle. Some interview topics include: stripping down your business model to core functions, ignoring the haters, high-stakes entrepreneurial leaps, aligning with one's niche, don't overcomplicate your business, navigating culture change, managing a remote work force, and so much more.

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Episode Highlights:

02:08 How SureSwift Capital Move

11:35 Why People Sell Their Biz

17:11 Taking The Leap

23:24 Niche Down and Never Declare Victory

28:32 How Couples Can Become a Good Team

31:58 What’s Important When Nobody Cares

38:40 The Distinguishing Factor of a Holding Company

42:50 Navigating Culture Change

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“If trust is not there, then no one will ever get the results that they're going to need.” -Judy Foley

In this episode, Jay talks with Judy Foley, author of Retaliation at the Highest Level and founder of The Culture of Trust. Judy focuses on cultivating and changing organizational culture, so this episode dials in on: being deliberate about culture creation early on in a business's growth cycle, upleveling and growing the business, "as is" versus "should be" mentality, increasing employee buy-in and engagement, trust as a growth multiplier, and taking calculated risks in your business.

Visit https://jayrooke.com/088-Judy-Foley/ for resources and show notes.

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Episode Highlights:

01:38 The Culture of Trust

07:08 Setting the Culture at the Forefront

15:31 The Role of EQ

19:44 Scalability vs Giving Honor

24:54 Do You Have Culture Issues?

28:00 Increasing Employee Buy-in and Engagement

37:42 Retaliation

41:00 Building Up the Trust

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“It's good customer service to show your customers that you care enough to give them a quality professional product.” -Kelly Wilson

In this episode, Jay chats with Kelly Wilson, who has been running a voice over business as a side hustle for several years, and just left corporate to go all-in and make it her primary income. Jay and Kelly discuss: how to plan for success when going from side hustle to business launch, saying no to bad clients, how to find your magic, the terrifying experience of going all-in, exercising extraordinary focus while engaging the creative, and so much more....

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Episode Highlights:

02:18 Voice Over Calls Over

07:37 Get a Coach

09:44 Running the Side Hustle

21:54 How to Get Premium Pricing From VO

27:20 Are You Giving Quality Professional Product

32:47 Focus on ONE

41:57 Solidify Your Foundation

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“We need more empathy, but we need to put empathy into action.” -Maria Ross

In this episode, Jay brings on author and founder, Maria Ross for an eye-opening dialogue around harnessing the power of empathy in the workplace. Maria is the owner of a brand consultancy, and recently published the book, The Empathy Edge. Jay and Maria discuss: entrepreneurial timing, not parking your values at the door, the business case for empathy and its connection to innovation and sales, curiosity in business, "it's just business", getting triggered, situational fluency and so much more....

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Episode Highlights:

02:30 Empathy in the Business Context

09:39 How Empathy Boosts Innovation and Productivity

15:00 Empathy and Decisiveness

19:47 The Practical Applications of Empathy

23:50 Empathy and Curiosity

27:09 The Science of Empathy Work Out

34:35 Empathy for Solopreneurs

45:04 Empathy and Hiring

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“The more room you have to fail, the more space you have to innovate.” -Christopher O’Donnell

In this episode, Jay interviews Christopher O'Donnell, SVP of Product at Hubspot, and founder of the rock band The Providers. Christopher manages a rapidly growing creative team at Hubspot, and thus he and Jay chat deeply about fostering creativity as a small business owner, but also: adaptability as an entrepreneurial skill set, celebrating the little wins, soliciting feedback from the right people, imposter syndrome, gap awareness, running controlled experiments and viewing one's self as a talent agent/coach.

Visit https://jayrooke.com/085-Christopher-ODonnel/ for resources and show notes.

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Episode Highlights:

02:07 Shifting the Power in Shop & Buy

07:11 Implementing Peer Leadership

16:19 Be “The Agent”

24:26 Shaping Behavioral Styles Creatively

30:06 Celebrate

36:00 Simplify It Down

42:13 How to Make a Record

48:43 Your Dog Walking Time

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“As we get to be more in control of our own lives, we feel differently in terms of how burned out we are or how balanced and happy we are.” -Sarah Argenal

In this episode, Jay chats with Sarah Argenal, founder of the Argenal Institute. Sarah is a speaker/author/coach that specializes in dealing with burnout, which is rampant in the entrepreneurial community. Jay and Sarah discuss identifying the symptoms of burnout, learning how one gets burned out, what to do about it if you are, and how we, as a culture, became so burned out so fast and how to leverage self-awareness to avoid burn out.

Visit https://jayrooke.com/084-Sarah-Argenal/ for resources and show notes.

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Episode Highlights:

02:14 A Must Talk- The Burnout Hitch

06:45 Burnout Markers (the High Achiever and the Overachiever)

10:47 Where Burnout Starts- Your Choices

18:20 Beneath the “Overwhelmed”

22:31 Stop Reducing Yourself

27:58 Beat the Burnout Holistically

40:12 Know How To Live A Life that Really Works for You

46:55 The Humanity Wrestling Against Burnout

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“Doing this whole entrepreneurial, personal development journey by yourself is hard. It's really really hard and it's unnecessary.”

In this episode, Jay chats with the master of masterminds, Sara Christensen, founder of Kickass Masterminds. Jay and Sara have a candid conversation about the predatory nature of marketing "gurus," the isolation of entrepreneurship, how to find the right mastermind fit for you and your business, using "borrowed beliefs," the art of masterminding, and accelerating success through group dynamics versus the lone wolf mentality.

Visit https://jayrooke.com/083-Sara-Christensen/ for resources and show notes.

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Episode Highlights:

03:24 What is a Mastermind

09:08 How to Get the Right People Together

14:18 Curation and the Common Mistakes

18:50 Factors to Consider in Mastermind Investment

23:28 When to Join a Mastermind

28:25 Borrowed Belief

35:38 Evaluating A Mastermind

45:56 The “Time” Issue Rebuttal

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“Just pick something and go for it; and go for it really, really hard.” -Helen Pritchard

In this episode, Jay talks with Helen Pritchard, a LinkedIn expert who helps clients increase inbound lead generation. Brace yourself--Helen is not afraid to swear in delivering her message as she shares insights with us such as: why you should never ask for feedback, that you want to repel as many people as possible with your messaging, writing love letters to your prospective clients and how she grew her business as a stressed out single mom.

Visit https://jayrooke.com/082-Helen-Pritchard for resources and show notes.

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Episode Highlights:

01:54 LinkedIn- A Cash Machine

05:41 4 Pillars of Content

14:26 Repel as Many People as Possible

23:16 Rule of 10

29:54 A Love Letter to Clients

36:30 Inbound Lead Generation

45:51 Be A Highly Priced Entrepreneur

51:12 Focus on the Next 300 Yards

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“It's really important that we have that growth and expand the canopy and generate revenue and profit and keep expanding. But on the other hand, to bear in mind that if we don't also nurture those roots, that tree becomes really fragile when they start to blow.” -Dennis Kiley

In this episode, Jay interviews Dennis Kiley, founder of the Ecopsychology Initiative in Maine. Dennis has developed a training series that helps business owners understand and repair their businesses through the medium of the principles of nature. As such, the two discuss the value of nature in keeping the entrepreneurial mind calm, how to leverage nature to increase your problem solving ability, viewing your business as having seasons and acting accordingly, etc--it was a refreshing and out of the box dialogue with some immediately applicable takeaways. Check it out!

Visit https://jayrooke.com/081-Dennis-Kiley/ for resources and show notes.

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Episode Highlights:

01:41 The Ecopsychology Initiative- Life Lesson From the Natural World

08:09 The Big Picture Perspective- Business Seasons

17:44 What Big Companies Prioritize

22:56 10 Principles For Systems of Every Sort

31:14 Know Your Edges

39:19 Relationship and Patterns Principle

42:44 Leverage Your Relationships

49:44 Are You Getting On Your Own Way?

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“Your true happiness comes into your relationships, your health and your wealth and having that balance between those three worlds.” -Ody Andrianos

In this episode, Jay chats with Ody Andrianos, founder of Ody's Gym. Ody is a wellness coach that is working on launching a retreat center; he currently owns two gyms and teaches his clients at the intersection of the mental, physical, emotional and spiritual planes. Ody and Jay talk about: how it's all about mindset, surrounding yourself with a culture of confidence, unpacking the limiting beliefs that hold us back, allowing success versus forcing it, the masculine and the feminine of business, quantum physics in entrepreneurship and so much more....

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Episode Highlights:

02:13 A Passion for Health Turns to a Wonderful Entrepreneurial Journey

07:11 Keeping a Balanced Mindset

11:39 Unpack Limiting Beliefs

19:48 Deep and Holistic Healing

26:16 Balancing Your Dimensions

33:26 Finding Efficiency From Deficiency

38:45 Manage Your Brainwaves

43:25 Tune in with Your Heart

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“Authenticity ...is about being able to show up and be yourself, because that's what people are going to connect with. And being willing to ask for help when you need it, and accept help when it's given.” -Brandi Johnson

In this episode, Brandi Johnson joins us; Brandi is a marketing consultant for small business owners and entrepreneurs and she brought a wealth of knowledge to the table. If marketing is your challenge, this is your episode. Jay and Brandi discuss topics such as: introducing sequencing to your marketing, SIMPLIFYING your marketing strategy, brand congruence, how to retain marketing companies and identifying which risks you want to take when marketing your product or service.

Visit https://jayrooke.com/079-Brandi-Johnson/ for resources and show notes.

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Episode Highlights:

01:56 Helping Fine Tune the Market

08:07 Minimum Viable Marketing Framework

16:46 The Continuity of User Experience

23:09 Authentic Marketing

34:04 Do the Math

41:12 The Value of Marketing Evaluation

44:45 Efficient Delegation

49:43 Consultant? Or Course?

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“Entrepreneurship is tough… So you better have a bloody good reason for doing it that's beyond the money. You gotta find your purpose, because otherwise you will throw in the towel.” -Dov Baron

Jay says this is one of his favorite episodes to date--here he chats with Dov Baron, a powerhouse coach, best-selling author and speaker. They cover: why every entrepreneur needs to be pissing people off, how to create a purpose-driven culture (even if you're a solopreneur), navigating entrepreneurial shame, identifying the rational lies in our decision making, benefiting from massive setbacks, and so much more.....

Visit https://jayrooke.com/078-Dov-Baron/ for resources and show notes.

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Episode Highlights:

01:08 Why Be A Purpose-Driven Entrepreneur

08:48 How to Find Your Purpose

13:17 Who’s the Enemy?

19:25 Shame

28:06 Remember This When You Fall

33:01 Growth vs Evolution

40:58 Get Up and Do Something Mindless and Categorize the Things You Do

48:58 Get a Team!

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“We all get hijacked by those bad moments, and it ruins our day. And it doesn't have to.” -Michael O’Brien

In this episode, Jay talks with former pharma executive, Michael O'Brien, who after suffering a near-fatal cycling accident now serves as an author, speaker and coach. Michael's newest book is "My Last Bad Day--Shift" where he focuses on not letting bad moments turn into bad days. Jay asks him about that process during the podcast, as well as: learning to trust the process, playing Superman in your business, how to exercise patience as an entrepreneur, chasing band-aids, not personalizing setbacks, and how Michael responds to bad moments by taking a PBR.

Visit https://jayrooke.com/077-Michael-OBrien/ for resources and show notes.

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Episode Highlights:

01:48 When Superman Has A Last Bad Day

12:11 Wait Till You’re Ready

21:51 Grab A PBR

27:14 Superman Needs Help

33:03 Make Your Lemons Into Lemonade

43:36 The Moving Culture of Peloton

48:48 Diversity and Role Responsibility

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“So much of what you believe success is has been externally defined for you and not internally defined by you.” -Maki Moussavi

In this episode, Jay connects with Maki Moussavi, transformational coach and author of The High Achiever's Guide. Given the title of her book, Jay and Maki discuss many of the pitfalls that get high achievers stuck and standing in the way of achieving their own happiness, such as: following the rules, being a better risk taker, imposter syndrome, how to pivot out of corporate, sitting with not knowing all the answers, navigating your monkey mind so that you can transcend your default operating system and so much more....

Visit https://jayrooke.com/076-Maki--Moussavi/ for resources and show notes.

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Episode Highlights:

01:28 The High Achiever’s Guide

07:13 Stop Extending the Process of Self-Delusion

16:32 Be an Achiever Internally

24:09 The Better Way

27:57 Pattern Interruptions

37:33 So Capable of So Much, Too Capable of So Much

41:48 The Illusion of Failure

46:46 Not To Do List

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“We have to be really disciplined of how we split our time and our employees time.” -Miguel Galvez

In this episode, Jay talks with Miguel Galvez, co-founder of NDB Nanotechnology, an applied materials company based in Boston. Still under 30, Miguel’s company is growing at a rapid rate. Jay and Miguel discuss topics such as: the advantage of starting a business in your 20's, separating passion from business strategies, is a co-founder the right strategy for you, attributes that investors look for when funding, and the benefit of running a company when you have no clue what you're doing!

Visit https://jayrooke.com/075-Miguel-Galvez/ for resources and show notes.

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Episode Highlights:

03:50 The Co-Founder

12:54 Product Market Fit

22:22 The Missing Link

28:50 How to Interact with Investors

37:22 Watching the Regulatory Mark and Business

42:00 Grow Revenue Right Now!

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“It's valuing our audience and what their plight is.” -Neil Gordon

In this episode, Jay has a great conversation around creating effective messaging with content coach, Neil Gordon. They discuss how to effectively position yourself relative to the problem you solve, and where it fits in the marketplace, as well as: how to get your expertise recognized, being more effective in networking situations, how to inspire a belief that change is possible, the importance of differentiating yourself from your competition, and so much more...

Visit https://jayrooke.com/074-Neil-Gordon/ for resources and show notes.

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Episode Highlights:

01:25 The Content Coach

07:33 No Drama Selling

10:35 Frame Your Work Right

18:06 Empowered

27:27 Get it Right the First Time

33:42 Creating the Trust

39:50 Get Them Invested

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“If you can describe what you're doing, it can be done. “ -Jeremy Redman

In this episode, Jay interviews Jeremy Redman, app builder and founder of Your VOne. His mission is to make app creation available to everyone who wants one. Jay and Jeremy discuss all things app related, such as: why would a small business want an app, what stage of business does it make sense to create an app, insights around design and core functionality, iterating and getting market validation before you spend money, the app as an extension of your brand, and so much more....

Visit https://jayrooke.com/073-Jeremy-Redman/ for resources and show notes.

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Episode Highlights:

03:00 A Tech Entrepreneur From Sunset Boulevard

09:16 It’s About Market Opinion

12:22 Should You Have a Business App?

18:52 Boosting Branding and the Anti-Apps

29:50 Augment Your Business with Apps

37:45 Build the App of Your Dreams

40:52 Really Affordable Apps

44:30 What About Post Apps

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“Just having a great product isn't enough, you actually have to know how to leverage marketing, and how to reach your market in order to build a business.” -Jill Soley

In this episode, Jay interviews Jill Soley, a Strategic Product and Marketing leader and author of Beyond Product. In Beyond Product, Jill interviewed over 50 startup founders, and in this episode, she shares some of the common mistakes that early-stage founders make with regard to marketing. Jay and Jill discuss her theory on the 5 stages of marketing, placing small bets, how to remain optimistic in the face of failure, how marketing needs to be thought of as a 2-way conversation with your customers, and so much more.

Visit https://jayrooke.com/072-Jill-Soley/ for resources and show notes.

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Episode Highlights:

01:50 Beyond Product

07:27 Data Points

10:24 What Really is Marketing

17:00 Add Wisdom in the Marketplace

20:28 Stages of Marketing

26:54 Small Bets

31:15 Exiting the Business

35:39 Be Mission-Driven Regardless of Outcomes

43:46 Imposter Syndrome

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“Self awareness and responsibility, those are two key things.” -Gail Carruthers

In this episode, Jay brings on Gail Carruthers, founder of Sky Blue Acres, an executive leadership and team building facility where she works with horses to facilitate insightful and transformational sessions for corporate clients. Gail's work is quite rare, and as a result, Jay and Gail have an episode where they cover topics such as: why horses are ideal for identifying our blindspots, learning (and enforcing) our boundaries, the balance between responsibility and self-awareness, what the herd mentality can teach us about team dynamics, how horses are hard-wired to perceive energies, and so much more....

Visit https://jayrooke.com/071-Gail-Carruthers for resources and show notes.

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Episode Highlights:

01:29 Out of Your Jargon

05:38 Why Horses

12:23 Beat a Horse’s Ability to Spot

17:51 Herd Mentality and Team Dynamics

22:29 Role Interchanging

27:05 Boundaries

32:20 The Conflict Resolution Point

38:55 Get Your Team on the Same Page Fast

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“If you know what your weaknesses are, you can own your strengths.” -Krish Surroy

In this episode, Jay connects with Krish Surroy, our guest from the UK, who is the co-founder of Mavericks Unlimited and hosts a podcast by the same name. Krish advises startups as they transition through investment phases. Jay and Krish talk about how to identify and unleash your superpowers, being strategically unconventional, losing clarity because of money, ruthless prioritization, and how you can't own your strengths until you know your weaknesses.

Visit https://jayrooke.com/070-Krish Surroy/ for resources and show notes.

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Episode Highlights:

00:59 Mavericks Unlimited

08:51 Deliberate Breaking

12:56 Hire Well

20:19 Build Your Superpower on Positivity

23:44 Role Delegating

28:19 Ruthless Prioritization

37:14 Own Your Strengths From Your Weaknesses

41:00 Don’t Run Solo

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“If you're not finding a way to make a good living, doing really hard work like that you're gonna burn out.” - Annie Schuessler

In this episode, Jay interviews Annie Schuessler, a San Francisco-based therapist and podcast host that founded Rebel Therapist, a business coaching practice that helps therapists break out of the traditional mindset and launch more dynamic private practices. Jay and Annie explore topics such as money shaming, charging your worth, getting deliberate about client acquisition, being simultaneously brave and vulnerable in the face of entrepreneurship, evaluating the ROI of hiring a coach, and so much more....

Visit https://jayrooke.com/067-Annie-Schuessler/ for resources and show notes.

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Episode Highlights:

01:49 Profitable and Helpful

05:49 Helping Others Flip Their Script

11:20 Calculating the Right Charges

19:46 Becoming Better Entrepreneurs

25:29 Dealing with Mindset Issues

37:02 The Rebel Therapist

43:30 Working with Coaches and Having ROI

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“You can't change something until you raise it to your conscious level.” -Mark Metry

In this episode, Jay talks with Mark Metry, Founder of VuDream and Host of the top-rated Humans 2.0 podcast. At the time of recording, Mark is only 21 and has enjoyed several rounds of success at an early age, and Jay guides Mark through a very revealing conversation around how Mark has navigated his own personal demons and health challenges in order to become a high-performing thought leader. The conversation focuses around how we need to outsmart our own mind to conquer both personal and environmental challenges, and how prioritizing self-care and constantly upgrading our critical thinking and emotional intelligence capacities is one of the fastest ways to achieve success.

Visit https://jayrooke.com/068-Mark-Metry/ for resources and show notes.

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Episode Highlights:

01:49 Unconscious Entrepreneur

08:00 Words I Never Heard Before

11:01 Try and Try and Try Again

21:09 Podcasting or Podfading – Getting the Big Guys on the Show

27:28 An Existential Pessimist No More

36:57 The Immigrant Advantage

39:19 Stress and Entrepreneurship

43:42 All-In Self-Care

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“I think that the conversations that become very successful, are not necessarily the one that closes, it's the one that really identifies.” -Julia Andrews

Jay interviews Julia Andrews, a 20+ year veteran of sales and founder of The Art of Feminine Selling, which is a great topic, given how male-dominated the sales industry has been. Jay talks with Julia about playing the long game, finding your authentic selling style, how to combine the masculine and feminine, how to increase your influence in the sales game, being unattached to results and how to integrate trust and intuition into your sales strategy.

Visit https://jayrooke.com/067-Julia-Andrews/ for resources and show notes.

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Episode Highlights:

03:00 Doing Sales in a Masculine Market

08:03 Misconceptions in Feminine Marketing

12:43 Balancing the Feminine and Masculine Aspect of Marketing

21:56 Vulnerability in the Masculine-Feminine Differential

28:29 Working with Metrics and Intuition

38:39 Qualify Your Clients

42:19 The Inner Game of Sales

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“The key is consistency.” ~ Marc Ensign

In this episode, Jay talks with Marc Ensign, a former Broadway musician that now runs a personal branding agency called Loudmouse. Marc shares some powerful thoughts on where most entrepreneurs go wrong with creating their personal brand, the importance of what OTHER people are saying about you, controlling your brand, what authentic marketing looks like, the need to understand your own story first, and how collecting "no's" can get you to your goals even faster...

Visit https://jayrooke.com/065-Marc-Ensign/ for resources and show notes.

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Episode Highlights:

02:22 Loudmouse

07:30 The Key is Consistency

15:49 Marc’s Entrepreneurial Journey

26:54 Understanding Your Own Story

34:05 Common Errors of Personal Branding

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In this episode, Jay connects with Rob Galbraith, known as "the most interesting man in insurance" to talk about innovation and how to write a book while you keep your day job. Rob is the Director of Innovation at AF Group, and the author of "The End of Insurance as We Know It." Jay and Rob explore topics such as how to innovate in a mature sector, being an accidental entrepreneur, navigating the culture shock of change, how small business owners should be thinking about insurance, and much more...

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Episode Highlights:

01:58 The Insurance World

08:57 Business + Insurance

14:40 The Importance of Delegation

20:45 Writing the Book “The End of Insurance as We Know It."

39:30 Accidental Entrepreneur

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“Asking the right question is the key.”

In this episode, Jay brings on Dr. Cindy McGovern, the 1st Lady of Sales and author of "Every Job is a Sales Job." Dr. Cindy helps organizations and entrepreneurs improve their beliefs around sales and generate more revenue through finding their "authentic selling styles." Jay and Cindy discuss topics such as vulnerability and sales, being deserving of a yes, the 5 steps to successful sales, staying connected to one's mission, getting the "ick" out of sales, and so much more.....

Visit https://jayrooke.com/064-Cindy McGovern/ for resources and show notes.

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Episode Highlights:

01:04 The First Lady of Sales

11:08 Giving Yourself Permission to Sell

20:40 5 Steps of Sales

30:30 The Gratitude Process

39:02 The Book “Every Job is a Sales Job”

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“Just get it done and move forward.” ~ Pat McAuley

In this episode, Jay gets to spend time with Patrick McAuley, Social Entrepreneur and Founder of Rewild, Boston's first plant-based restaurant and beer garden. Jay and Patrick discuss such topics as: the role of timing as it relates to social innovation, how to successfully run a values-based business, getting your investors to understand your mission, avoiding "short-termism," granting your employees the freedom to perform, the importance of putting yourself first, and so much more....

Visit https://jayrooke.com/063-Pat-McAuley/ for resources and show notes.

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Episode Highlights:

01:15 Social Entrepreneur

05:27 The Social Plan Based Diet

19:54 Pat As An Entrepreneur

23:28 Employee’s Freedom VS Perfectionism

27:54 When To Give-Up An Employee

35:48 Pat’s Lessons For Being An Entrepreneur

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"Entrepreneurship is NOT safe!"

In this episode, Jay brings on SoCal Business Strategist, Amy Schuber, who also hosts the podcast Inspired Conversations. Jay and Amy have a frank conversation about what it really means to learn how to trust yourself and your decision-making process when you're in uncharted waters of entrepreneurship. As their exchange unfolds, they explore the topics that no one talks about in business podcasts and focus on topics such as alignment, having a higher vision, being adaptable AND grounded, that entrepreneurship is NOT safe, intuition and how to surrender to your success.

Visit https://jayrooke.com/062-Amy-Schuber/ for resources and show notes.

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Episode Highlights:

01:16 Amy As A Business Strategist

08:29 Having A Clear Vision

21:08 Trust

35:17 Sequence Of Growth

42:57 The Resistance Game

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“Being real, being honest and being yourself is the best way to develop a relationship with people.”

In this episode, Jay talks with former Canadian Olympic wrestler Ari Taub, who has launched the Entrepreneur's TV Network. Ari and Jay discuss how sports are a training ground for business, pursuing undiscovered opportunities, how to make video marketing part of your mix, gaining traction through video, repurposing content and so much more.... Ari also shares a special opportunity with listeners that want to get on his Entrepreneur's TV Network!

Visit https://jayrooke.com/061-Ari-Taub/ for resources and show notes.

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Episode Highlights:

00:58 What is Entrepreneur's TV Network

03:00 Watching Video = Learning

09:48 Challenges In Creating Videos

22:47 Ari’s Story: How Sports Became His Training Ground For Business

38:23 How To Make Great Videos

43:13 Supporting Entrepreneurs

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“Don’t do things that you’re not good at, and don’t do things that you don’t like doing.”

In this episode, Jay brings on author and burn-out prevention expert, Michael Levitt. Michael's work focuses on helping entrepreneurs and business owners both avoid burnout, and heal from it. In this podcast, Jay and Michael talk about some business strategies to avoid burnout, structuring your business around your strengths, avoiding energy vampires, work life harmony (not balance!), how to increase your "opportunity awareness" and so much more....

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Episode Highlights:

02:41 What is Breakfast Leadership

13:57 Fear and Pace

26:02 Structuring One’s Business

42:32 Recognizing Burn-Out

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“Be easy on yourself.” ~ Holly Chantal

In this episode, Jay talks with Holly Chantal, a Business Integrator and Brand Strategist that helps business owners gain clarity around their brand and offerings, and then bring those visions to life through proper implementation. Some of the topics covered in this podcast include "business experiments," recognizing when a strategy needs to be abandoned, being mindful about your business, being an entrepreneur when you're also an overachiever and much more!

Visit https://jayrooke.com/059-Holly-Chantal/ for resources and show notes.

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Episode Highlights:

00:51 Holly Chantal a Business Integrator and a Business Strategist

05:16 When To Hire a Business Strategist

12:00 How Holy became a Business Strategist

20:17 Being Mindful and Adaptive About Your Business

33:20 Being an Entrepreneur and Overachiever

41:28 Working on Business Offers

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“Self care can be going out dive - deciding your going on in an adventure.”

In this episode, Jay talks with Holly Kulak, co-founder of Weekend Sherpa, an outdoors-focused brand that helps folks in the Bay Area and LA find cool weekend excursions. Holly's co-founder is her husband Brad, so Jay and Holly spent some time talking about how working with your spouse can actually be a force-multiplier (under the right conditions!), launching a company from a plan drafted on the back of a napkin, how to delegate, adapt and innovate, and so much more....

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Episode Highlights:

01:13 Weekend Sherpa

07:17 Weekend Sherpa + Earning Money

13:18 Adaptation and Innovation

21:03 Building Business with Significant Other

41:40 Stress Reliever Meditating Chicken :D

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“Awareness is the most important thing.”

Anxiety can bring an entrepreneur's business to a halt and make every step of the growth process harder. In this episode, Jay brings on Brian Sachetta, author of Get Out of Your Head--A Toolkit for Living with and Overcoming Anxiety. As they explore the book and Brian's personal battle with anxiety, Jay and Brian discuss vulnerability, entrepreneurial anxiety, how our brain can trick us, and some techniques to manage and more effectively navigate anxiety when it crops up.

Visit https://jayrooke.com/057-Brian-Sachetta/ for resources and show notes.

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Episode Highlights:

01:51 Writing Get Out of Your Head

11:41 Self Therapy

14:30 Awareness

25:51 Different Kinds of Anxiety

39:03 Managing Anxiety

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In this episode, Jay talks with Cody Burch, founder of One Hour Funnel. Cody runs a digital agency where he helps business owners increase their exposure and convert more leads. Jay and Cody discuss what it's like to walk away from corporate to launch your first business, taking one's own advice, increasing the authenticity of one's marketing and breaking the employee mentality in order to embrace value-based pricing.

Visit https://jayrooke.com/056-Cody-Burch/ for resources and show notes.

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Episode Highlights:

01:47 Entrepreneurship + 3 Kids

09:37 Helping People with Funnels

13:33 Money is a Time Coupon

21:11 How One Hour Funnel Started

38:51 Being Authentic

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“You have to do what other people don’t like to do, and once you do that you can separate yourself.” ~Todd Courtney

In this episode, Jay chats with Todd Courtney, co-creator of Max Rhymes, a children's book and educational series that serves as the first-ever self-help books for toddlers. Some of the topics covered include: personal development as a business growth vehicle, why teaching emotional intelligence to our toddlers is critical, how to monetize a business idea, and the value of changing our brain wave patterns so that we can stop playing out the limiting beliefs of our youth.

Visit https://jayrooke.com/055-Todd-Courtney/ for resources and show notes.

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Episode Highlights:

01:03 The Story of Max Rhymes

04:35 Business Partnership with a Wife

20:33 Keeping Dreams Intact

34:40 Supporting Max Rhyme

37:06 Belief System

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“The way that we use language actually says a lot about us in a deeper level.” ~ Lisa Dennen-Young

In this episode, Jay chats with Lisa Dennen-Young, a former forensic linguist that speaks multiple languages and was trained by the FBI agent who broke the Unabomber case. Lisa now works with high-achieving women, helping them hone their communication skills to create healthy relationships. Jay and Lisa explore topics that relate to entrepreneurs and small business owners such as: how to change our relationship with ourselves and our work, identifying co-dependency, navigating romance as an entrepreneur and so much more.

Visit https://jayrooke.com/054-Lisa-Dennen-Young/ for resources and show notes.

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Episode Highlights:

01:14 Empower True Love’s Mission

03:19 The Power of Language

09:38 Relationship with Ourselves

20:00 Healthy Business Relationship

42:38 True Love

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In this episode, Jay connects with fellow attorney Alex King, founder of Archetype Legal, who helps businesses solve their legal challenges. Alex recently launched his own law firm, and so Jay and Alex dive into some of the challenges of growing a professional services business, while still delivering white-glove service. Other topics include: how to retain your first attorney, common legal challenges that small business owners face, and how to self-critique effectively without denying one's self the happiness of work well done.

Visit https://jayrooke.com/053-Alex-King/ for resources and show notes.

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Episode Highlights:

00:50 Alex King, founder of Archetype Legal

07:17 Alex’s Story Before Becoming a Lawyer

18:50 Launching Archetype Legal

33:33 How Lawyers/Business Owners Find Happiness

38:30 Managing Stress

47:43 Common Mistakes Lawyers/Business Owners Do

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Life is calling you to get out of your own way.” ~ Robert McGuinness

In this episode, Jay talks with Robert McGuinness, founder of Soul Venturer, and they explore what it looks like to integrate your life's calling with your pursuit of entrepreneurship. Along the way, they touch on topics such as: leading with spirituality, spirituality as strategy, how life presents lessons in a particular queue and what the symptoms look like if you're not running your business from the seat of your soul. If you're tired of the uphill battle, and think your business goals are tied to a higher calling, this is your episode.

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Episode Highlights:

02:17 Robert the Soul Venturer

08:20 Lessons on queue

17:05 Spirituality as a strategy

26:46 TRUST

41:06 The most dangerous wolf

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“It’s not just the passion and talent, the third arm is - can you make money out of it?”

In this episode, Jay talks with Karen Rowe, ghost writer and author. Karen helps entrepreneurs and thought leaders to write their first book. Jay and Karen explore how to leverage writing a book and being an author as a marketing tool, how to connect writing a book to a larger marketing strategy, and how to repurpose your content. Karen also provides some helpful tips on how entrepreneurs and business owners can work with ghostwriters to get out of their own way and amplify their message and double their impact.

Visit https://jayrooke.com/051-Karen-Rowe/ for resources and show notes.

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Episode Highlights:

01:25 Writing a Book With Karen Rowe

11:30 GhostWriters and CopyWriters

17:07 Karen’s Writing Strategies

26:45 Reading Helps

42:02 Karen as a Teacher

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“People will respect you for your successes, but they will love you for your failures.”

Brad Hart helps business owners, investors and philanthropists get connected with the right resources, network, opportunities and systems to help them move their business forward.

In this episode, Jay and Brad talk about how Brad’s business, Make More Marbles, accelerates success for entrepreneurs, and they explore the value in failures, and how self-care can optimize your relationship with your business.

Visit https://jayrooke.com/050-Brad-Hart/ for resources and show notes.

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Episode Highlights:

00:49 What is Make More Marbles?

11:45 Brad’s Great Lesson From A Failure

18:15 Self Care = Great Work Relationship

28:15 Finding the Right Mastermind

44: 10 Fitting in the Right Mastermind

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“There never was a winner that wasn’t a beginner.”

In this episode, Jay connects with Steve Pavlina, a long-time personal development guru that helps smart people and entrepreneurs expand their consciousness while growing themselves and their businesses. Jay and Steve dive into the tactics that helped Steve's business grow. They also discuss how to co-create products with your target audience, and Steve shares some simple tips on how to better understand what your customers want.

Visit https://jayrooke.com/049-Steve-Pavlina/ for resources and show notes.

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Episode Highlights:

01:18 Personal Development + Las Vegas

10:10 Personal Development + Support

22: 43 Personal Development + Transformation

30:10 Self Care + Care For Other People

42:22 Trust Is A Marketing Tactic

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“Passion is dangerous, but passion is also essential.”

In this episode, Jay connects with an old rugby teammate and published author, Thomas Kohnstamm about the entrepreneurship of writing and pursuing a career in the creative arts. Thomas lives in Seattle and has written two novels: "Do Travel Writers Go to Hell?" and most recently, "Lake City." Jay and Thomas talk about coming up against artistic integrity, how to incorporate feedback without getting broken, knowing your essence while remaining adaptable, and the dark side of ambition.

Visit https://jayrooke.com/048-Thomas-Kohnstamm/ for resources and show notes.

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Episode Highlights:

01:51 The Joys of Being an Author

09:10 Artistic Integrity

26:55 The Demons of Ambition

32:28 Balancing Humility and Over Confidence

41:55 Thomas’ Life

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“The first and most important concept is to recognize that action is only ⅓ of what’s necessary to put any specific thing into motion.”

In Jay's own words: "This is one of the best discussions we've had on the show on how to think like an entrepreneur as it relates to growing and scaling your business."

Listen in to this rich conversation as Jay and Alexander Ford discuss how to effectively scale, being deliberate about planning your culture, decision fatigue, and management as a skill set. If you're looking to scale your business and uplevel your management game, this is one episode you don't want to miss....

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Episode Highlights:

00:57 What is Measurable Genius?

09:20 Strategy - Production - Management

20:05 A Compassionate Service Provider

25:34: Active and Passive System

35:45 Alexander's Scaling Secret

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“If you’re not able to leave the business and the business’ function. What you have honestly is worth nothing, because no one will ever buy it. It means it’s not a business it’s just a job.”

In this episode, Pol Cousineau drops a strong Canadian accent and some wisdom nuggets around how business owners should be thinking about digital marketing, and how to adopt practices to get out of your own way so you can scale. Jay and Pol also have an insightful dialogue on how mindset shifts connect to marketing, scale and knowing where you are in your business's entrepreneurial journey.

Visit https://jayrooke.com/046-Pol-Cousineau/ for resources and show notes.

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Episode Highlights:

02:00 TheDigitalNavigator.com

10:10 Making The Transition From Employee To Entrepreneur

14:53 The Achilles Heel of Growing Business

33:23 The Importance of Communication and Honesty to your Service Provider

37:11 Pol’s Story as a Digital Navigator

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“I can’t do it alone. I have a great idea, but an idea without support, is just an idea.”

In this episode, Jay talks with serial entrepreneur, and founder of NextGen Chef, Justine Reichman about aligning passion, opportunity and impact so that entrepreneurs can find their operating sweetspots. Justine gives some killer advice around identifying clarity in your business model and a laser-focused understanding of who are you and what role you play in running your business. Justine also talks about the inspiration behind pursuing a heart-based business focused on driving social change, and so much more...

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Episode Highlights:

00:55 NextGen Chef’s Mission

09:05 Positive Change

22:23 The Importance of Choosing the Right Journey

29:00 Delivering Vision with Support

41:04 The Process of Learning

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“Is your mind using you or are you using it?”

In this episode, Jay interviews Alain Torres, an expert on navigating the human mind and achieving our potential. Jay and Alain discuss how mindfulness serves as one of the most effective levers to grow our businesses while simultaneously enhancing our enjoyment of life. They explore meditation, plant-based hallucinogens, and how being selfish can actually be the most powerful act of selflessness. Alain wraps up the episode by offering a free gift to our listeners.

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Episode Highlights:

03:43 Alian’s Inner Power

08:22 Type A’s and Modernization

16:34 Is your mind using YOU or Are YOU using it?

26:14 Which DC or Marvel Superhero Are You?

43:55 Self Love

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“We need to make sure that we are not exposing our vulnerability to people that don’t need access to it.”

In this episode, Jay interviews Vicki Fitch, who dubs herself an "Inspirationist," Author and Speaker. Vicki is on an insane mission to write 12 books in 12 months.

Listen in as Vicki shares her insights from working with clients who are trying to move into a higher performing version of themselves. Jay and Vicky explore some of the focal points of her books and go deep on such topics as "not enough syndrome," pursuing something bigger than you've ever done before, believing in yourself and the faith necessary to finally defeat your inner-bully.

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Episode Highlights:

00:55 Vicki Fitch the Inspirationalist

09:03 The Fitch Slap

22:34 Protecting our Vulnerability from the Bullies

37:22 The NOT ENOUGH Syndrome

43:44 Vicki Fitch the Hope Dealer

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“Do what you love and the rest will come.”

If you've ever met someone and said: "Wow, I want your life," Matt Poole is that guy. Matt started his career as a travel writer (in the ancient days when people used travel books), and that opportunity afforded Matt the ability to turn his passion into a profession.

Turns out when you follow your heart, opportunity presents itself more often than not. Inspiration would invite Matt to launch two other ventures: launching one of the early e-commerce travel companies, and most recently launching a digital marketing company called www.2minute2ers.com.

Listen in as Jay and Matt talk about releasing the fear of loss, following your passion, staying focused, knowing where the market is going, and so much more.

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Episode Highlights:

02:30 STOP Overspending

07:25 Unbox Your Business

16:00 Why 2minutes?

32:15 Don't Stop Making Mistakes

46:49 Choosing the Right partner

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“It comes down to authenticity. If you’re able to show who you are and make it real, it really helps.”

In this episode, Jay talks to Will Braunstein, CEO of USA RX about creating businesses that are scalable. Will is a serial entrepreneur and advisor with several successful exits who shares his story of how his pursuit of entrepreneurship has evolved over the years.

As Will relates, knowing what you want and being who you are can give you new perspectives-the key to getting to new heights. “Business is about the people and the company.”

Visit https://jayrooke.com/041-Will-Braunstein/ for resources and show notes.

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Episode Highlights:

02:20 Profit While Saving Health While Saving Money

20:10 Keeping the Inspiration

30:30 Passion Business

31:52 Finding the Right Guy for the Job

39:39 Advising Myself

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“When people tell me that I can’t do something, it motivates me more.”

In this episode, Jay talks to Jayme Powers, the Proprietor of Sigh! champagne bar in downtown Sonoma, California. Sigh! has been awarded the number 8 spot among the Top 25 champagne bars in the country by Travel and Leisure Magazine.

Started as a leap of faith, Jayme speaks of her story from working in a winery, to launching her champagne bar, and then expanding into a new location. She talks about her passion for people, educating them about sparkling wines and champagnes, slowing down to get ahead and the wonder of her journey in retrospect. As she’ll tell you in the podcast, it’s definitely not just about sitting and drinking champagne all day!

Visit https://jayrooke.com/040-Jayme-Powers/ for resources and show notes.

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Episode Highlights:

00:50 That leap of faith

07:09 The reality sinks in

20:49 Just take a deep breathe

35:34 That first step experience

41:32 The really good problem

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“Making wine and selling wine successfully, and then employing people that may continue to work for you… it’s tricky”

Craig Haserot, founder of Sojourn Cellars, started out launching his winery as a side project that gradually developed into a full-blown business. Sojourn Cellars is a highly acclaimed winery in Sonoma which makes world-class wines.

In this episode, Craig talks about how it all started, his philosophies about wine, the process of making good wines, and how vintners are now making better wines than 5 years ago. From Chardonnay to Pinot Noir, let Craig’s journey help you navigate your own path in pursuing your passion.

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Episode Highlights:

01:50 The Pinot Noir difference

03:14 Sojourn roots

08:30 Hobby to business

20:27 How it all started with Craig

40:55 The business model that worked

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“Our job is to sell fun...fun is what we are about...so we need to project that and build a culture here where fun is acceptable”

Steve Page is the President of Sonoma Raceway, an international motorsports track that hosts NASCAR, Indy Car and NHRA races. Steve is all about being in the right place at the right time--prior to his 27 year career as President, Steve headed up Special Projects for the Oakland A's, and impressively began his career as the Press Secretary for Leon Panetta.

In this episode, Jay and Steve discuss the motorsports industry, creating a deliberate culture of fun, how to sell experiences, and the possibilities that exist when we ignore fear and convention by pushing ourselves outside of our comfort zones.

Start your engine, and tune in for an entrepreneurial roadtrip.....

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Episode Highlights:

00:51 All about the Sonoma Raceway

05:35 The first tenet

13:13 Having fun working

22:55 Car person or not?

35:41 Stan Lee and me

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“It’s like growing a tree...your growing this organic thing called your business, and that’s where you want to find a reputable, very smart and savvy value growth person who will help you grow your business”

Dr. Natasha Todorovic-Cowan goes by not any other title but a “Change navigator”. She helps businesses and people navigate the external and internal world. A co-founder of NVC Consulting, Dr. Natasha coaches and trains clients by using the Spiral Dynamics tools to guide them through change.

In this episode, Dr. Natasha speaks with Jay about the difference of a lifestyle business and a business you want to exit, flipping businesses and why you would need a value growth advisor within your business. Also, let her educate you about what culture is, it’s importance in mergers and why entrepreneurs need to understand it. You may be surprised at what you learn.

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Episode Highlights:

00:43 Natasha, the change navigator

08:14 Lifestyle business or something to exit?

20:45 Does my business need a Value Growth Advisor?

28:20 The lost of not manifesting the full value

29:07 Know the truth about the culture

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“I love these practices and I love what I do because I need it too.”

Kai Van Bodhi is a Peak Performance Coach that has teaches entrepreneurs how to execute at the top of their game and avoid burnout. He's trained in acupuncture, herbalism, Qigong, Tai Chi and Chinese Medicine, and he blends these practices with Modern Neuroscience to teach entrepreneurs to perform at their highest levels.

In this episode, Jay and Kai had a powerful exchange around maintaining focus, avoiding burnout, accessing levels of higher performance coaching, the importance of proper mindset, self-care and so much more.

Visit https://jayrooke.com/036-kai-van-bodhi/ for resources and show notes.

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Episode Highlights:

4:06 Kai’s day to day

9:55 Fight or flight mode

19:47 Why of Kai

29:27 Focus, energy and clarity

40:41 The importance of breathing

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“When you are in a position when you are being forced to do things that are not consistent to your values, then you have to be more creative, and you have to find another way. There are lots of ways to be successful”

Take some time in your day to get to know Andy Palmer. Andy is the CEO and founder of Tamr and Koa Labs in Boston. He was named Boston's Angel investor of the year, and has helped found or fund more than 50 innovative companies in technology, healthcare, and life sciences.

Jay and Andy have a frank conversation about the emotional challenges of entrepreneurship, touching on burnout, overwhelm and maintaining your values while you navigate your entrepreneurial journey. Luckily, Andy shares some secrets about what has made him so successful, and some of the takeaways that he's learned from advising hundreds of founders in his role as an investor and business mentor.

Tune in and listen to the conversation as Jay and Andy explore how knowledge and mastery of one's self is the truest determinant of success if you want to be a thriving entrepreneur.

Visit https://jayrooke.com/035-andy-palmer/ for resources and show notes.

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Episode Highlights:

00:55 Boston Cambridge startup Innovation Ecosystem

08:08 Partnership model for Entrepreneurship

13:55 Know yourself

22:47 Learning balance

27:43 The best organizational model

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“Experience does not have a shortcut”

In this episode, Jay will be talking to Fawaad Saleem, the Founder of Digital Tribe and channel partner in Pakistan for e-commerce giant Alibaba.

Jay and Fawaad discuss the mindset shifts necessary to transition from the corporate world to entrepreneurship, and how to think about effectively scaling one’s business model. They also explore how the internet has radically changed the entrepreneurial landscape and what it’s like to be an entrepreneur in Fawaad’s hometown of Karachi, Pakistan.

Visit https://jayrooke.com/034-fawad-saleem/ for resources and show notes.

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Episode Highlights:

2:02 Fawaad’s roots

8:28 Work on things you are passionate about

15:23 The start of Fawaad’s entrepreneurial journey

27:39 Entrepreneurial flavor of Pakistan

36:06 The Alibaba opportunity

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Today Jay will be speaking with Alex Ledoux and Mehtab Bhogal co-founders of Karta Ventures; a group of experienced entrepreneurs and operators with the mission to help entrepreneurs sustainably grow their companies.

Alex is a 26 year old serial entrepreneur with 3+ exits. After co-founding and selling several businesses even while in college, he later served as CEO of ice.com. After completing his tenure there he co-founded Karta Ventures. He is currently based at Salt Lake City.

Mehtab himself is a serial investor-entrepreneur and executive. By 23, he has already launched and scaled several direct-to-consumer brands and e-commerce ventures which earned over 7 figure revenues in 12 months. Mehtab is based in Vancouver Canada.

Listen as Alex Ledoux and Mehtab Bhogal talk to Jay about how the company started off from a funny Reddit story and how the Karta Ventures approach is helping other businesses grow. Learn more on how you don’t need a big capital to start off your own business and how being creative can serve your company much more than you think.

Visit https://jayrooke.com/033-karta-ventures/ for resources and show notes.

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Episode Highlights:

1:35 The start of the “Karta ad-Venture”

13:20 Ways a business can start with a small capital

17:44 Get investors get your ventures going

27:16 Find time to learn

32:05 The entrepreneurial landscape and the millennial flavor

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Salvador is a passionate and successful entrepreneur that never forgot his roots. In 2009, after finishing his degree he helped his parents open up their very first business Picazo Cafe, now a hot spot in Sonoma Valley and is known for it’s delicious food and friendly environment. Salvador is also the founder of Puente-International a distributor of Mexican heritage spirits.

In this episode Jay and Salvador had a compelling talk about the history of Puente-Internacional, loving success versus loving your product, consumers and distributors, immigrant entrepreneurship and so much more.

Visit https://jayrooke.com/032-salvador-chavez/ for resources and show notes.

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Tammy Lane escaped her job as a CPA and launched Facebook Faucet, where she helps business owners create an automatic client flow from Facebook advertising. She is also the author of “Get Clients Now! The Ultimate Guide to Creating a Flow of Clients with Facebook Ads” and has been featured in Forbes Magazine, on NBC, CBC, Fox and many other media outlets.

In this episode Jay and Tammy had an exciting chat about Facebook ad strategies, beginner tips for Facebook ads, Tammy’s journey from being a CPA to a successful entrepreneur and so much more.

Visit https://jayrooke.com/031-tammy-lane/ for resources and show notes.

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One of Dr. Todd Nelson’s motto is “Creating well-being through the power of choice.", the choices we make everyday will decide how much wellness we will experience. In the past 36 years, Todd has been devoted on providing the very best holistic health care programs for thousands of individuals and families.  

In this episode Jay and Todd had a healthy conversation about naturopathic medicine, pain management, 6 steps people should to when in chronic pain, positive focus, solutions focus and so much more.

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Ned Hill is the founder of Position Imaging, a worldwide leading developer of innovative tracking technologies. His company is well known for it’s three groundbreaking tracking technology platforms, Amoeba RTLS, Amoeba CV, and 3DWifi.

In this episode Jay and Ned had a compelling chat about Position Imaging’s fascinating story, innovation, chasing shiny object syndrome, the importance of self-discipline, balancing family, personal growth and entrepreneurship, the power of having a supportive spouse and so much more.

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Jeremy is the CEO and Founder of The Closing Engine that helps entrepreneurs scale up their business through a very innovative strategic way “Insourced Sales Department”.  

In this episode, Jay and Jeremy chat about how The Closing Engine started, how it works and who needs it. They also shared some can’t miss sales pieces of advice, tune in for more.  

Visit https://jayrooke.com/028-jeremy-pope/ for resources and show notes.

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Mostafa is an expert of marketing, sales, business transformation, business coaching and strategic planning. He help many entrepreneurs grow their business through simple strategic marketing formula. Mostafa is also the founder of WP Spell Check the only Wordpress Plugin that proofreads website in one click.

In this episode, Jay and Mostafa had an enlightening chat about strategic business marketing, expertise=priorities, 80/20 principles, specialization, self-care and so much more.

Visit https://jayrooke.com/027-mostafa-hosseini/ for resources and show notes.

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Jon Sebastiani founded Krave Jerky in 2009, one of the fastest growing CPG brands in the industry.  He later sold it to Hershey's for $220 million in 2015. Jon is currently the founder and managing partner of Sonoma Brands which helps emerging brands achieve breakout growth.

In this episode Jay and Jon had an energizing chat about the story of Krave Jerky and Sonoma Brands, balancing growth and delusion, listening to our instincts, business funding and investors, the best traits of leaders and so much more.

Visit https://jayrooke.com/026-jon-sebastiani/ for resources and show notes.

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Michael Kramer is a successful serial entrepreneur and an award-winning leadership consultant. ManageHub is just one of his ingenious innovations that helps organizations improve productivity and efficiency.

In this episode, Jay and Michael had an inspiring chat about how ManageHub helps organizations transform their employees into leaders and great team members, Baldrige Program, TQM and so much more.

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Michael Zipursky is a dedicated consultant teaching and advising entrepreneurs, organization, and leaders all throughout the world, timeless and powerful fundamentals essential to building a successful consulting practice. Michael is also a remarkable speaker and a great author.

In this episode, Jay and Michael had a compelling chat about some of the best strategies and practices of Consulting Success, the power of thinking, leveling up through challenges and doing things differently,   and so much more.

Visit https://jayrooke.com/024-michael-zipursky/ for resources and show notes.

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Bo Burlingham is the author of five great books including Small Giants: Companies That Choose To Be Great Instead of Big -- one of five finalists for the 2006 Financial Times/Goldman Sachs Business Book of the Year award. He is also the editor-at-large of Inc. and has been part of the company for more than 3 decades. By writing his books, Bo acts as an inspirational guide for many entrepreneurs.

In this episode, Jay and Bo talk about business then and now, the importance of resilience, perseverance, entrepreneurial curiosity, and three conditions to win the great game of business and so much more.

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Mike is a New York Times Best Selling author, speaker, and entrepreneur. He helps entrepreneurs create authentic marketing and referrals.  Being a referral strategist helped him build his company from a small training and consulting company to a franchised organization with over 60 locations in 20 countries.

In this episode Jay and Mike chat about effective business marketing and networking, penny-pinching, sales-phobia, asking for support, organizing and so much more.

Visit https://jayrooke.com/022-mike-macedonio/ for resources and show notes.

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Bryan Falchuk is a Best-Selling Author of the book: Do A Day, an acclaimed public speaker, Inc. contributor, life coach and was one of the Top 50 - Data and Analytics Professionals - USA and Canada.

In 2011, Bryan's wife was diagnosed with life-threatening illness, because of anxiety and depression he also has to face his own health struggles.

In this episode Jay and Bryan chat about his journey of writing the book - Do A Day, asking for help, health, self-love, acknowledgment, burn-out and so much more.

Visit https://jayrooke.com/021-bryan-falchuk/ for resources and show notes.

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Ken Foster is a Business Strategist and Coach that helps entrepreneurs find their true purpose, gain insights and wisdom for them to create balance and unending success. He is also a radio show host that gathers courageous people who inspire listeners have a better life.

Early in his career, Ken chased wealth, he was a stockbroker, security principal, and entrepreneur. Although he was successful and wealthy, he found something was missing and a "voice" keeps telling him to feel the pain and make a change.

In this episode, Jay and Ken talk about wealth, pain, fear, courage, wisdom and self-care that will inspire people to find life balance and success.

Visit https://jayrooke.com/020-ken-foster/ for resources and show notes.

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Several years ago, Aaron found himself on his bedroom floor, clutching his chest and thinking it was all over. Luckily, it wasn’t, and it set Aaron a path to have a bigger impact and leave a legacy of expansion.

Aaron is a police captain in New Jersey. He’s also a husband and a dad, the host of Unbreakable Success Podcast, Author of the book Million Dollar Influence, an inspirational speaker, and a coach.

In this episode, Jay and Aaron chat about the deeper definition of 'beyond connecting', the benefits of shifting 'them' to 'me', and so much more. Aaron also shared a very memorable moment when he realized he needed to see a bigger picture of life, and the steps he needed to take for personal growth.

Visit https://jayrooke.com/019-aaron-keith-hawkins/ for resources and show notes.

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Heather Gray is the host of Business Mindset Mastery Podcast and is a Mindset coach that helps business owners resolve their struggles in life and work to have professional and personal fulfillment.

In this episode, Jay and Heather discussed how Mindset Coaches help entrepreneurs free themselves from fear, insecurities, and imposter syndrome, then leading them on shifting their mindsets to being capable and confident.

Join them as they explore how to become a deliberate creator of the business you want at https://jayrooke.com/018-heather-gray/

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Priscilla is a professional musician, the author of "My Life as a Pancreas", and is currently the Executive Director of Vintage House, where she tries to bring a startup mentality to a 30+ year old non-profit.

In this episode Jay and Priscilla discussed about strategic planning, efficient problem solving, wise decision making, cost-benefit analysis, self care and so much more. Tune in at https://jayrooke.com/017 for more.

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In 1985, Richard started his entrepreneurial journey and became the founder of Pollack Architecture that later in 2011 became Pollack Consulting. Going from architect to a business owner has untold peaks and valleys. Tune in for an episode full of lessons and encouragement at https://jayrooke.com/016.

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Rachel has been working with Google for 10 years and is the definition for high-performance meets mindful and centered. Join her as she talks about how she collected herself from being a pessimist who often thinks of herself as a failure/slacker/loser to a successful author, Executive Coach and Google Sales Executive, that all starts with a three month "PAUSE".

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Mike is a former professional baseball player, author of three inspiring, must read books which has been translated into 14 languages, and one of today's most dynamic and engaging speakers. His heartwarming story from being a professional baseball player through his exciting journey from working with the top companies all throughout the world will definitely inspire us professionally, emotionally and personally.

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Adelle the marketing manager and Garrett the sales manager joined hands to created a very unique and memorable way to memorialize our deceased loved ones. By turning ashes into diamonds, Eterneva helps thousand of families preserve their loved one's legacies.

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George Resch is better known as the Internet meme lord, Tank Sinatra. His Instagram account has more than 1.4 million followers, and he’s used his social media platform to write a book, Happy Is The New Rich, and the launching of his own app, Momus.

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James Langley, a northern California native, and founder of Resident Brewing, a partner in the private capital group, Empress Capital Investments, talks about his impoverished childhood, and how that helped shape his work ethic necessary for his career success.

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After graduating with a degree in engineering, Sam worked as a project manager in a civil engineering firm in Sonama, California, his hometown. In 2014, he pursued his passion in cannabis industry and after a short one year he founded Sonoma Cannabis Company.

Listen to his thrilling story at https://www.JayRooke.com/010

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Damien Rufus, is a highly sought-after digital strategist known for his ferocious hustle that produced $4.7 million in gross sales in 2017 for tenacious startups and small businesses using his custom-built automated marketing systems. The former school teacher is also the CEO of multiple booming businesses and non profits.

Listen as he share's his real-life stories that have brought him success at http://www.jayrooke.com/009

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Robert Mandel is a Sonoma resident, successful vineyard owner and retired telecommunications, technology sales and management executive with more than 30 years of experience. As a record promoter with Epic Records in the 1970s, Mandel also promoted the single “Brandy (You’re A Fine Girl)” by Looking Glass to be a No. 1 on the Billboard Hot 100 and the Cash Box Top 100 charts. Two years later it served as the inspiration for Barry Manilow’s classic “Mandy.”

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Northern California-based estate planning attorney took the ride of his life when he entered the world of professional sports franchisee owner and CEO. Listen to his crazy, inspiring and cautionary tale.

Listen and learn more of his journey at http://www.jayrooke.com/007

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New York Times Best Selling Author, Ben Lindbergh, joins Jay Rooke to discuss his time in Sonoma working and writing about the Sonoma Stompers, working under alongside stats guru Nate Silver, and his work at multi-media startup The Ringer where he covers pop culture, baseball and video games.

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Theo Fightmaster, first General Manager in Sonoma Stompers team history, who helped the team garner national acclaim with progressive and inclusive practices. The Stompers were the subject of the 2016 New York Times best-selling book, and were recognized three separate occasions by the National Baseball Hall of Fame and Museum in Cooperstown, N.Y.

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Sondra Bernstein’s The Girl & The Fig is the most popular restaurant in Sonoma’s Wine Country, serving more than 10,000 people a year. Bernstein is also a true community celebrity, though she has eschewed the spotlight for her work desk, charity efforts with the Fig Foundation.

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Kim Sutton, a Digital Marketing & Launch Strategist and founder of Positive Productivity, which seeks to empower entrepreneurs in the areas of self-care, systems and support, shares some of what makes her an internet sensation with more than 50,000 followers on social media.

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Mark Kaye, a Florida based showman, influencer and entrepreneur, knows that every business is show business. The professional broadcaster and social media star has hosted several of his own daily radio programs, and in 2001 he won some important awards, but it was so long ago that nobody cares anymore. He recently put them in the attic.

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Bryan Wilson, better known as The Texas Law Hawk, is a Dallas-based defense attorney who’s broken the mold of attorney marketing and then set it on fire, and sent it into space with Elon Musk’s SpaceX launch. We’re exaggerating a bit, but his viral YouTube commercials have landed him a ton of business, and the staring role in a Taco Bell Super Bowl ad.

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In this kick-off episode, Jay shares the theme and premise of Know Pain, Know Gain and talks a little bit about his background growing up in Springfield, MA to moving to the west coast and finding himself in wine country.

Highlights include walking away from a career as an attorney for the City of New York, owning a failing business and what it’s like to work as a business coach.

Welcome to this rabbit hole of a podcast, if you like the episodes, please share it with your friends and leave a review!

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