Janelle Lara is a Business Strategist & Owner of The Social Proof Group, a Concierge Agency. In The Part-Time CEO Podcast, Janelle shares how she maintains her income and lifestyle by working 2.5 days per week, and she interviews people from all walks of life on business strategy, success, and efficiency.
It is time to press pause on the podcast, for now. Tune in to hear my thoughts behind this decision, and stay connected with me and this journey in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
When Jamie Maddox started her journey in Soul Offer, she planned on going in a completely different direction. As someone who had overcome a lot of trauma in her life, she felt called to support others experiencing trauma. And so we designed an offer that centered around Oppositional Defiance Disorder, which is a mental illness her daughter suffered from and that Jamie had learned to cope with. However, try as she might the offer didn’t work. No matter the marketing shifts we made and the energy work she did, it just was not moving forward. We went back to the drawing board, and designed an offer more compatible with Jamie’s Human Design, life experience, and nodal path. Within the week, she had sold her first high-ticket offer! Tune in to this week’s episode to learn how Jamie went from hearing “no” over and over again to selling her Soul Offer quick, and why the biggest win is how excited she feels to go out and offer it again and again. This story is truly about how the path is not always linear, but it is always perfect, especially when you are willing to take aligned, sometimes scary action, and keep going until you make it. Enjoy Jamie’s story! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Join Soul Offer: https://souloffer.com Find Jamie: http://healinghopewithjamie.com Jamie’s Facebook Group: Healing Hope with Jamie Maddox
The other day, I posted this question in a large group for mothers who own businesses: “Do you trust a business coach who needs their own business coach? (Edited to add: everyone needs a coach, but specifically those business coaches* who need a business coach)?” And yes, I knew what I was doing. I expected that there would be lots of responses, but I was shocked at how overwhelmingly they leaned to one side. Out of the over 60 responses, every single person except 1 responded emphatically YES. The responses tended to be quite emotional, and they even somewhat aggressively defended their point. I was also surprised and somewhat disappointed at the homogeneity of their industries. Without fail, almost every single responder was, themselves, a business coach. Ugh. The downward spiral of coaches serving coaches who coach coaches rears its ugly head. As you’ve figured out by now, I have a different opinion. Tune in to this week’s podcast to hear my hot take. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Join Soul Offer: https://souloffer.com Learn more about how I do business:* http://theparttimeceo.com
Cytel Schults is a vocal intuitive and light filled astrologer. She loves hiking, spending time with her family, and all things sound related. Heartfelt soulful expression is something that Cytel is passionate about. She works with entrepreneurs helping them connect to the power and frequency of their voice so that they can create the impact on their audience, (including themselves, their families, or their audience) that they are desiring and helping them express the life of their dreams. I invited Cytel on the podcast today to discuss taking massive action. She has been running her business for over TEN years but in the last three years, she made some decisions that led to huge shifts, including her first 5-figure month in May of 2023! Tune in to learn how she overcame her beliefs of feeling unsuccessful and not smart to being the six-figure CEO she is today. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Join Soul Offer: https://souloffer.com Find Cytel: https://enjoyingyourvoice.vipmembervault.com/
Amy Waite thought her husband would never agree to her investing multiple four-figures into Soul Offer. However, after hearing my message at the gala, she could not shake the feeling that she needed to try- so she approached him and discussed this investment. She was shocked at his response, “I trust you” he said. “If this is something you feel you need to do, I say do it.” Since then, Amy has closed multiple high-ticket offers, and in her words, she has big plans for the future. Listen to learn about her experience discovering her soul offer, and the surprising tactic she used to onboard her most recent client. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Learn more about Soul Offer: https://souloffer.com Find Amy: http://funathome22.wixsite.com/famous https://www.facebook.com/Famousbodywork
When Katie Rossler asked me to speak at her event about balance, I thought about how my life has turned upside down int he past 3 months. In that short time, I had my third child, came back from maternity leave and moved into a new home. As if moving with 3 children under 5 isn’t enough, creating a community in a new town, continuing to run my business, and attempting to maintain my own health and sanity as a non-sacral feels like 3 full time jobs in one. I thought about what I have time for, and how I’ve been forced to create balance in my life because there are simply not enough hours in the day. —> And, I know that I am so blessed to have a thriving business. After all it is so much easier to maintain than to grow. But you are likely in the growth stage of your business. So I thought about if I were starting over… If I had no audience, no business, no successful clients, no reputation. And I still had my 3 small children and only the 10 or 20 hours per week I have now - what would I do? I answer that question in this interview. It was such a great conversation that I asked Katie if I could share it with my listeners. She generously obliged, and so here is my interview with Katie Rossler, Grief Healer and Coach, (who I have worked with and also highly recommend) for her event, The Balance Code. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Learn more about Soul Offer: https://janellelara.kartra.com/page/boss Find Katie: http://katierossler.com
Last year, Lark Dean Galley felt stuck, frustrated, and like she was banging her head against a wall. She knew she had so much to offer the world, and yet, nothing she was trying was working! It’s not like she was refusing to do the work, she had invested in hr business before, and while she ‘liked’ the coaching she had gotten, none of it had offered her real results… aside from ‘feel good emotions’, none of it had given her a real return on investment. When she attended the Gala I hosted in November and heard my invitation to Soul Offer, she didn’t even sign up right then because she wasn’t sure if it would make a difference. But then, she got my last chance email. I had one spot left in the December Soul Offer cohort, and after a quick pep talk, she snagged it. A short few months later, Lark has closed her first high-ticket client, and between all the follow ups and sales calls she has on her calendar- she is certain she will make back her investment 100% this month! In her own words Lark shared, “You reminded me of who I am, and what I am here to do.” Wile the financial wins are fun, there is nothing more powerful than that. Tune in to listen to Lark’s journey in Soul Offer. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Learn more about Soul Offer: https://janellelara.kartra.com/page/boss Find Lark: http://larkdeangalley.com
Courtney Welch is a top 30 under 30 realtor according to the National Association of Realtors, and a fourth generation family real estate agent. She is the team lead in her family realty group, and she is an expert at cultivating the relationships needed to succeed in one of the hottest real estate markets in the country, Tampa Bay, Florida. Courtney also happens to be a family friend, and so when I saw her success on social media, I knew I needed to invite her onto the podcast so she could share her best practices with us. The online business space can be a vacuum, so I relished this opportunity to bring you someone from a completely different niche to share her best marketing, sales, and referrals tips. Courtney brought it. I took furious notes during our conversation, and I’m sure you will too- so enjoy this very special episode. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Find Courney: https://www.facebook.com/Welch4thGenerationRealtors/
Naomi Fox Reina is an exceptional Astrologer and the creator of Light- Filled Astrology and Human Design, a method of astrology that keeps God as the center. In this episode, she dives into how to show up authentically and as YOU in your business, while still honoring the energy that attracts business success to you. I love the way she explains things, and this training is wildly valuable. Naomi is a six-figure business owner and former member of The Six-Figure Sisterhood. Enjoy this rare business training from a truly successful CEO! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Apply for The Six-Figure Sisterhood: https://go.oncehub.com/callwithJanelleLara Find Naomi: http://lightfilledastrology.com
Maranda Bower is a Postpartum Nutrition Specialist, Mom of 4, Projector Human Design and Sisterhood Client who has built a six-figure business in one of the absolute most difficult spaces online, the motherhood space. Because of the truth and hard-hitting knowledge she shares that goes against our patriarchal healthcare industry, she has had multiple people try to discredit her work, and has been kicked out of facebook groups, certifications, and more. She has been told that because she does not have the traditional degrees or publications, she has no right to speak out on behalf of women. I think for many of us, being called out in this way is our worst fear, but Maranda has managed to turn her pain into her message, again and again. After she posted recently about her painful experience being kicked out of a certification she was very excited for, by a teacher who was threatened by her work, she made a post that went viral about the power of women leveraging their own experiences and research to support others, rather than falling in line with a broken system that demeans them. As a result of this messaging, her next masterclass had over 600 registrants, and she filled up her Postpartum Nutrition program faster than she ever has before- leading to a multiple five-figure month. In this very special episode, I am so honored to speak with Maranda about her experiences, and have her share how you, too, can turn your pain into your message. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Discover the Power of Maranda Bower: http://postpartumu.com
I am so thrilled to share some favorite client highlights from 2021. In this episode, I share how Trauma Healer and Astrologer Aubrey Svedin went from not having a business, to making several high-ticket sales as a result of doing my Soul Offer program. Tune in to hear her story, and sign up for the Soul Offer waitlist below! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Find Aubrey: https://crystallinehc.com/home-2880
Over the next two weeks I am so thrilled to share some of my favorite client highlights from 2021. In this episode, I share how Intuitive Voice Healer Cytel Schults went from scraping by in her business, to making several high-ticket sales as a result of doing my Soul Offer program. Tune in to hear her story, and sign up for the Soul Offer waitlist below! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Find Cytel: http://singyoursoul.net
Welcome to the Part-Time Post Podcast Series! Over the course of 3 very special episodes, I am going to share tidbits of articles I have written exclusively for subscribers of The Part-Time Post, a monthly newsletter I personally curate sharing business strategies, tips, and behind the scenes information, as well as an astrology forecast, moon cycle article, and guest contributors sharing their secrets to six-figures and beyond. These articles share the best of the best knowledge I have gained over the course of 4 years and a million dollars in business. If you’d like the rest of the content, above and beyond what I share here, you can subscribe to the Post at http://theparttimepost.com Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com
Welcome to the Part-Time Post Podcast Series! Over the course of 3 very special episodes, I am going to share tidbits of articles I have written exclusively for subscribers of The Part-Time Post, a monthly newsletter I personally curate sharing business strategies, tips, and behind the scenes information, as well as an astrology forecast, moon cycle article, and guest contributors sharing their secrets to six-figures and beyond. These articles share the best of the best knowledge I have gained over the course of 4 years and a million dollars in business. If you’d like the rest of the content, above and beyond what I share here, you can subscribe to the Post at http://theparttimepost.com Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com
In this episode, I am going to share tidbits of an article I wrote exclusively for subscribers of The Part-Time Post. While I don't publish the post anymore, I still feel that this article is an amazing resource and I hope it helps you on your business journey! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com
Allie Duzett is a dear friend of mine, host of a Youtube channel with nearly 6,000 subscribers, and CEO of a multiple six-figure per year business that was built on tiny courses offered BY DONATION. Allie and I just love chatting about business strategy together, and so when I asked her to share her insights on the art of Getting Attention as a requisite for making money online, she was all in and just shared some exceptional insights on the topic that I think could have the potential to revolutionize your business, if you let them. We also acknowledged in this episode that intentionally seeking and gaining attention is a somewhat taboo topic, and it may feel uncomfortable for some listeners! Allie actually reviews my chart at one point of the conversation and reveals why I LOVE talking about taboo topics, but we also explain how you can also look at your chart and discover how you can gain wholesome, positive attention by sharing what you are an expert in and what you are passionate about. Ultimately, this was a favorite conversation of mine. I hope you’ll re-listen and take copious notes, and I can’t wait to hear your insights. Enjoy this very special two part episode CEOs! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Join Allie’s Facebook Group: Intuitive Healing with Allie Duzett Experience Allie’s Healing Modalities for yourself: http://allieduzettclasses.com
Allie Duzett is a dear friend of mine, host of a Youtube channel with nearly 6,000 subscribers, and CEO of a multiple six-figure per year business that was built on tiny courses offered BY DONATION. Allie and I just love chatting about business strategy together, and so when I asked her to share her insights on the art of Getting Attention as a requisite for making money online, she was all in and just shared some exceptional insights on the topic that I think could have the potential to revolutionize your business, if you let them. We also acknowledged in this episode that intentionally seeking and gaining attention is a somewhat taboo topic, and it may feel uncomfortable for some listeners! Allie actually reviews my chart at one point of the conversation and reveals why I LOVE talking about taboo topics, but we also explain how you can also look at your chart and discover how you can gain wholesome, positive attention by sharing what you are an expert in and what you are passionate about. Ultimately, this was a favorite conversation of mine. I hope you’ll re-listen and take copious notes, and I can’t wait to hear your insights. Enjoy this very special two part episode CEOs! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Join Allie’s Facebook Group: Intuitive Healing with Allie Duzett Experience Allie’s Healing Modalities for yourself: http://allieduzettclasses.com
Reminder: do not meditate while driving or doing anything else that requires your full attention. In the summer of 2020, in the midst of a global pandemic, general chaos and mass uncertainty, I created my first (of many) six-figure launch. In that season, I experienced firsthand how wealth is independent of circumstances, what’s going on in the news, and how the economy is doing. As a result, I took what I had learned and recorded a series on wealth that quickly became one of the most popular series in The Part-Time CEO Facebook Community. I am now re-releasing that series on the podcast for you. Enjoy! Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com Find more meditations and healings from Janelle: http://janellelara.com/soul-library
In the summer of 2020, in the midst of a global pandemic, general chaos and mass uncertainty, I created my first (of many) six-figure launch.
In that season, I experienced firsthand how wealth is independent of circumstances, what’s going on in the news, and how the economy is doing.
As a result, I took what I had learned and recorded a series on wealth that quickly became one of the most popular series in The Part-Time CEO Facebook Community.
I am now re-releasing that series on the podcast for you. Enjoy!
Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com
In the summer of 2020, in the midst of a global pandemic, general chaos and mass uncertainty, I created my first (of many) six-figure launch.
In that season, I experienced firsthand how wealth is independent of circumstances, what’s going on in the news, and how the economy is doing.
As a result, I took what I had learned and recorded a series on wealth that quickly became one of the most popular series in The Part-Time CEO Facebook Community.
I am now re-releasing that series on the podcast for you. Enjoy!
Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com
In the summer of 2020, in the midst of a global pandemic, general chaos and mass uncertainty, I created my first (of many) six-figure launch.
In that season, I experienced firsthand how wealth is independent of circumstances, what’s going on in the news, and how the economy is doing.
As a result, I took what I had learned and recorded a series on wealth that quickly became one of the most popular series in The Part-Time CEO Facebook Community.
I am now re-releasing that series on the podcast for you. Enjoy!
Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com
Dr. Theresa Pride is a Doctor of Physical Therapy, Pilates Instructor, Quantum Healer and the Accountability Coach for Soul Offer. In this episode, we are celebrating how she hit 6-figures in her business in 2022, her 3 year journey working towards this goal, why it took longer than expected and her growth along the way. This episode is for anyone who feels like they are taking longer than they ‘should’ to hit their income goals. We also chatted about how she struggled to combine all of her various gifts into an offer that makes sense, which I know so many women, and especially women healers, struggle with. Finally, she was also somewhat embarrassed to share in her circles that she, a doctor, was leaning into the woo and the energetic side of things. We discuss how she overcame that and why she now feels responsible to shout the woo from the rooftops! This episode has something for everyone who is excited about earning six-figures in their business, and I so appreciate Theresa’s candor in sharing her story, along with both the ups and the downs. Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Find Dr. Theresa Pride: http://myhealcode.com
In this Strategic Training, Janelle shares how to have a CEO Day. The beginning fo the year is an ideal time to look at what you’d like to accomplish over the year, and go ahead and pre-schedule what that could look like during your work hours.
Don’t forget to grab the workbook, here: https://aged-leaf-8086.ck.page/41dbfbf00c?fbclid=IwAR0BEFCVxi9IBF6ChwjsRNrGHUSCO2MfeG0cbggTLqBuLE_aNBZ6R1hVG8w
Links: Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com Get on The Waitlist for Soul Offer: http://souloffer.com Subscribe to The Part-Time Post: http://theparttimepost.com
On December 28th, 2022, America experienced it’s final Pluto Return. Over the course of the year, Pluto went back to its natal American point 3 times, and each time, something very significant happened regarding one very specific group. This group has formed an alliance that has the potential to completely change the way that money flows around the world. I discuss all of this and more on today’s podcast episode. Enjoy and feel free to share with friends and loved ones.
Links: Join the Soul Offer Waitlist: http://souloffer.com Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
Resources: → https://www.janellelara.com/soul-library (Healing) → theparttimepost.com (Newsletter for Business Strategies and Insights)
Other Recommended Resources: Allieduzettclasses.com (healing) Book: The Changing World Order by Ray Dalio
Sources: https://www.newsweek.com/brazil-russia-india-china-south-africa-brics-bloc-grows-us-left-out-1757643 https://www.cnn.com/2022/12/10/middleeast/xi-china-saudi-arabia-visit-five-takeaways-mime-intl/index.html https://www.newsweek.com/opec-oil-production-slash-exposes-limits-bidens-pressure-mbs-putin-1749217 https://infobrics.org
In fall of 2021, I took 3 months completely off after the birth of my daughter Sophia.
While I LOVED having that time with her, there are a few aspects in hindsight that I would have changed about that time.
WELL, with God’s sense of humor, I get to practice that all over when we welcome our third daughter, Violet into the world in early 2023. Tune in to learn what I am choosing to do different, how I’m managing this maternity leave, and how I am still paying myself a salary while taking several months off of my business.
Links: Join the Soul Offer Waitlist: http://souloffer.com Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
One day I got an email from a friend and former client: “PLEASE tell me ya’ll will do a recap from last years forecast and what ended up really happening.. I think that would be amazing.”
I thought it was SUCH a great idea that I ended up recording that podcast. Listen to learn what Kayelee and I had forecasted for 2022, and how it matched up with what actually happened! Enjoy!
Links: Join the Soul Offer Waitlist: http://souloffer.com Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
2022 was an amazing year for our company. Between collecting more money than we ever have before, solidifying our team and taking back our marketing, I feel so excited for what’s ahead.
Tune in to learn what went on behind the scenes in our multiple six-figure company, and learn why I am intentionally choosing to MAINTAIN this level of success and output in my business, rather than go for vertical growth.
Links:
Join the Soul Offer Waitlist: http://souloffer.com Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
2023 is fast approaching!
It promises to be a banner year. Kayelee Rose, Staff Astrologer for The Part-Time CEO and I got together to chat all about it. We discuss the nodal path transition, important retrograde seasons, times of abundance, best dates to launch and more.
This is not an episode to miss. Enjoy this sneak peek into the energies surrounding 2023!
Links: Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com Find Kayelee Rose: http://kayeleerose.com
Maranda Bower is the founder of Postpartum U, Mom of 4 and projector Human Design. As a six-figure business owner and the Silver sponsor for the CEO Giving Gala, attendees got the opportunity to submit questions for her about running a six-figure business.
Turns out, a lot of you had questions about running your business as a non-sacral, and with small children! I posed these questions to Maranda because as a childhood educator and expert, I knew she would be the perfect resource.
Enjoy this very rare and special SneakPeak into the incredible fun we had at the gala. Take a listen and get on the waitlist for next years gala below.
Links: Join the 2023 CEO Giving Gala Waitlist: http://ceogivinggala.com Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
The 2022 CEO Giving Gala was absolutely incredible, and blew normal event stats out of the water. Between 80% of ticket holders showing up live, to 90% of attendees staying the whole time (even though we went over), to me closing 30% of the room after my keynote… I am beyond grateful for what we have accomplished. The most incredible feat, though, is MASSIVELY surpassing our donation goal. Our goal was $8,000, and we donated just under $10,000 before and during the gala, and over the next 12 months we will donate just under $25,000. I am in awe! Tune into this episode to hear how we accomplished this amazing feat, and get on the waitlist via the links below. Until next year! Links: Join the 2023 CEO Giving Gala Waitlist: http://ceogivinggala.com Join The Gala Holy Hannah Bundle: http://galaholyhannah.com
Hey CEOs! This is a bit of a different episode because it is a compilation of some of the six-figure results our clients have achieved over the years. This is by no means all-encompassing, however it features some of my favorite stories.
I share this with you for a few reasons:
If you’d like to learn more about how to gather video testimonials tactfully, go to thesocialproofgroup.com for information on the group program I am currently running, where I teach you how to onboard, serve, and gather video testimonials AND you get the opportunity to practice, WITH the other ladies in the group. Again, the link is thesocialproofgroup.com and that will be in the show notes as well.
Until then, enjoy hearing some of my favorite success stories from almost every online business niche you can think of.
Links:
Join The Social Proof Group: thesocialproofgroup.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
Hey CEOs! This is a bit of a different episode because it is a compilation of some of the six-figure results our clients have achieved over the years. This is by no means all-encompassing, however it features some of my favorite stories.
I share this with you for a few reasons:
If you’d like to learn more about how to gather video testimonials tactfully, go to thesocialproofgroup.com for information on the group program I am currently running, where I teach you how to onboard, serve, and gather video testimonials AND you get the opportunity to practice, WITH the other ladies in the group. Again, the link is thesocialproofgroup.com and that will be in the show notes as well.
Until then, enjoy hearing some of my favorite success stories from almost every online business niche you can think of.
Links:
Join The Social Proof Group: thesocialproofgroup.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
I am of the firm belief that every single person has a unique and special combination of gifts that, if harnessed appropriately, could not only help the world in a multitude of ways, but they could also make that person very, very rich.
This belief led me to create The Offer Formula, which I review in depth in this podcast. It is also what led me to create Soul Offer and my other programs.
The way to be successful in business AND achieve the fulfillment most of us desire is by creating a business that is 100% unique to them and based on what they were designed and created to do here on earth.
Listen to this podcast to learn how to create such an offer, and also create a category of your own, a category of one.
Links:
Get your ticket to the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
So many of my clients who come to me with small children, and say “Cool Janelle, being the Part-Time CEO sounds great but- what do I do with my kids while I’m working?!”
And I totally understand that question. I myself also have small children- all of my kids are currently five and under, and so I tend to attract those mom's who have small kids and who want to be present for those sweet early years but also want to continue responding to their call to work outside of the home.
In this episode I dive deep into all of the childcare options, and use my experience as a working mom and educator to share how I’ve handled this over the years.
Throughout my experiences, I’ve used six out of the eight options I present here, so I hope I am a valuable resource when it comes to getting creative regarding balancing your family and your work. Enjoy!
Links:
Get your ticket to the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
Warren Buffett tells a story often about a student he graduated college with.
This was a guy who was just as intelligent, just as well-off, and just as privileged as he was. That guy went on to have a completely normal life working in oil, and made a fine living for his family, but nothing special.
Warren Buffett went on to build Berkshire Hathaway. (and the multi-billion dollar personal net worth valuation he has today)
His observation? The boat you're in matters way more than how hard you row.
…
Maybe you are listening to this, and you know that you are wildly talented, massively capable of transforming people's lives, and more than worthy of the six-figure plus business of your dreams. In fact, I’m absolutely certain this is true for you.
However, if your hypothetical ‘boat’, aka- your offer consists of one-off 1:1 sessions, low-priced group programs, and tons of free stuff, you are probably rowing wayyyy harder than you need to be to create the income you desire. I want to help you change that.
In today’s podcast, I share about how to create transformational engagements, and why that is how you can create massive shifts for your clients AND also create massive wealth for yourself. This was originally featured in The Part-Time CEO Facebook Community so if you have not joined us already, please do.
Finally, if you want to create transformational engagements for your clients, but find yourself not knowing where to start, please consider joining Soul Offer. The link to book a call to consider if its the right next step for you, is down below :)
Enjoy!
Links:
Get your ticket to the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
Dr. Theresa Pride is the Accountability Coach for Soul Offer. In today’s episode, we discuss the ‘spooky’ subconscious programs running in almost every woman’s brain, how we support them through that, and how they come out the other side with their soul business.
We also dive into each of our unique marketing processes. It’s a fascinating conversation where we share that although we are each so unique, so many of the things actually blocking us from success are the same.
I hope you are able to take this information and use it to support yourself in overcoming your subconscious income blockers, and know that we are always ready to support you, inside of Soul Offer.
Links:
Find Dr. Theresa Pride: http://myhealcode.com
Get your ticket to the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
The other day, I was scrolling on facebook and an ad caught my eye.
5 minutes later, I had made a purchase on that company’s website.
I had never seen them before. I did not know who they were, there were no celebrity endorsements or anything like that.
I don’t remember the last time I purchased from an ad. Impulse purchases like that are uncommon for me.
And yet, I bought.
In this episode, I dive into why I made that purchase, and what it says about buying behavior in general. I share exactly how to market in a way that gets your ideal client’s attention, and leads them to the purchase, using techniques that take into account human psychology and brain chemistry.
I also share how you can implement this in your business. Enjoy!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
If you ever want to look at where money, femininity, and specifically receiving abundance can be found in your chart, look no further than VENUS.
She is the goddess of love, femininity, beauty and relationships, but she also shows where success is very likely to come to you, with minimal effort.
She is making some major moves right now, and so I share all about how you can make the most of her energy in today's video.
I also give a sneak preview of a DAY OF ABUNDANCE which will occur on October 22, 2022- make sure you are in The Part-Time CEO Facebook Group so you hear all about that glorious day and how you can make the most of it!!!
Finally, I also share how, success, abundance, and the feminine nature of giving and receiving in harmony and balance are the literal impetus behind the CEO Giving Gala.
For me, specifically, there is no success without giving back. I literally have Jupiter in Leo (all about attracting success, money, and wealth to yourself) and Saturn in Aquarius (all about doing the RIGHT thing, and doing good by humanity).
I personally physically cannot achieve wealth without giving back, and it's also a core value of mine.
However it's not just me, there are tons of religious texts and books like 'The Go-Giver' that talk about the importance of giving back, tithing, and being generous and how that is a ROOT CAUSE of success.
I want all of us to join together in giving back by attending the PREMIERE event of the year, The Second Annual Giving Gala. I share all about it in this episode and you can find the link to join below.
Links:
Get your ticket to the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
There’s a popular saying about decisions made in the past, “I made the best decision I could with the information I had.”
I have said that saying, in particular about decisions I made that were poor ones, or that I’m not proud of now. Sometimes, it really is true, sometimes we really didn’t know what we didn’t know.
However lately, I have taken it upon myself to challenge the beliefs I take for granted, and as I was thinking about that topic, this phrase came up.
I asked myself, “Did I really make the best decisions with what I knew at the time, or did I let my ego take over and deceive myself into a poor choice?”
I think its really hard for people to admit something like that because it kind of feels like you are admitting to not being a good person. Which obviously no one wants to do. But as I explored that belief further, I realized that is not true at all! We can be good people and make bad choices. What that admission actually does is make us aware of the fact that our EGO can and DOES hijack our choices! And that is what is wrong with the picture, not necessarily our inward character.
When I had hit five months in business, I made some really bad choices… and honestly, in most of those cases I DO think I knew better. I think because I was scared of failure, I actually let my ego hijack my better judgement, and allowed myself to make decisions that were not in the best interest for myself and my business.
In this training, I share what I did, why I made the choices I made, and how you can avoid making the same mistakes I did.
MOST people hit a crossroads in their business, and I believe it is THIS SPECIFIC crossroad that keeps most business owners making $30,000 or less/ year.
Enjoy!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
Before Cytel started working with me, she thought “If I could just make consistent $1,500 months, I would be set.”
After working with me in Soul Offer, she now consistently hits mid-four figure months, and in her words, taking that next step and hitting six-figures feels “so easy”.
Enjoy this light-hearted podcast with Sound Healer Cytel Schults, as she shares how she went from inconsistent income to consistent sales after discovering her soul business in Soul Offer.
Are you ready for this custom work in your business? Are you ready to discover who you were created to be, discover what you were created to do, and discover how to become the leading authority in your category of one as a result? Book a call with me, and let's make this your reality, too.
Learn more about Cytel: http://singyoursoul.net
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
As the Internet space is getting more and more full, more and more people are coming on, creating content, and growing their online businesses, It's starting to become difficult to differentiate between people who can actually support you and those providers who are really just getting their kicks by having this space where they can talk about themselves and post their photos everywhere and share their accolades non-stop.
What we call Marketing in this day and age can so often feel like a brag-fest, and sometimes, it can be hard to know if someone is just charismatic and maybe magnanimous, or if they are actually somewhat mentally unstable…
In this special episode, I tackle a conversation I have been thinking about for a long time, and I share how to avoid narcissists on the internet, how to avoid acting like one, and how to market in a way that is comfortable for you- but still ensures you are visible for those who need your services the most. Enjoy!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle about Soul Offer: https://go.oncehub.com/SoulOfferDiscoveryCall
Since working with me, Aubrey Svedin has more than 8x’d her investment. She’s moved into a new luxury apartment, works from home, and, she works with high-level clients who gladly pay her for her services.
I met with Aubrey to create a case study that was originally intended to be exclusive to those in Soul Offer, but the advice she gave was just so powerful that I knew I needed to share it on the podcast.
In this episode, Aubrey shares how afraid she was to go after a higher-level avatar that could afford her services. She was convinced they wouldn’t like her, wouldn’t be able to see past her past, and that she couldn’t offer them anything.
Since working with me, in just a few months she’s onboarded EIGHT of those thigh-level avatars, some of them multiple times! It turns out they are just humans, after all, and Aubrey is more than qualified to support them.
Listen to this special behind the scenes conversation to hear how she overcame imposter syndrome, elevated her client avatar and built her company.
Join Aubrey’s Facebook Group: https://www.facebook.com/groups/543106363413900
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
Over the past week, I've decided to do something I've been putting off for FOUR YEARS once and for all.
It needs to happen. I know it does. But I have so many insecurities… even as I’m working on the project, I often feel like I’m going to vomit.
The reason why is because of a few things.
1. I know I'm going to be bad at it at first.
But it must be done. So I haven't given myself a choice. It will get done this today.
While that was a short story, it was potent. Hiding within that^ short story is the strongest indicator of success.
Tune into today’s podcast to hear more, to learn about your current potential for success and how to increase this potential rapidly.
Most people are not willing to do this so if you become a master of the secrets shared within this podcast, you will become part of an elite group of people poised to achieve. Enjoy!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
When it comes to making more sales, a compelling, no-brainer offer and effective marketing are truly THE ONLY important ingredients.
And yet, so many business owners forego focusing on these important things to ( in my opinion), self-sabotage with rabbit trails, shortcuts, and success secrets.
One of these rabbit trails that sucks a CEOs time and energy and is not that effective, is the ever elusive niche.
While niching is wildly important for a good offer AND good marketing, so many niche down on the wrong things.
Age
Socioeconomic status
Where you ICA likes to shop on Saturdays..
The truth is, none of this matters (unless you are pulling lists for a direct mail campaign).
What truly matters is.
Your ICAs pain, their goals, their current beliefs, and the beliefs they need in order to move forward within your offer vehicle.
Once you have that down, you can sell offers at any price point.
In today’s podcast, I’ll share-
--> my favorite strategy for creating no-brainer offers that sell at every price point
--> How to niche in a way that makes sense, not just based on socioeconomic whatevers that no one cares about
--> Why my niche changes so often (from beginners to five-figure CEOs to six and multi-six figure CEOs) And how I still achieve success wherever I niche I go
Enjoy today’s podcast, and make sure you check out souloffer.com if its time to take a deep dive into create and SELL a successful, soul-aligned offer, once and for all.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
When it comes to making more sales, a compelling, no-brainer offer and effective marketing are truly THE ONLY important ingredients.
And yet, so many business owners forego focusing on these important things to ( in my opinion), self-sabotage with rabbit trails, shortcuts, and success secrets.
One of these rabbit trails that sucks a CEOs time and energy and is not that effective, is the ever elusive niche.
While niching is wildly important for a good offer AND good marketing, so many niche down on the wrong things.
Age
Socioeconomic status
Where you ICA likes to shop on Saturdays..
The truth is, none of this matters (unless you are pulling lists for a direct mail campaign).
What truly matters is.
Your ICAs pain, their goals, their current beliefs, and the beliefs they need in order to move forward within your offer vehicle.
Once you have that down, you can sell offers at any price point.
In today’s podcast, I’ll share-
--> my favorite strategy for creating no-brainer offers that sell at every price point
--> How to niche in a way that makes sense, not just based on socioeconomic whatevers that no one cares about
--> Why my niche changes so often (from beginners to five-figure CEOs to six and multi-six figure CEOs) And how I still achieve success wherever I niche I go
Enjoy today’s podcast, and make sure you check out souloffer.com if its time to take a deep dive into create and SELL a successful, soul-aligned offer, once and for all.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
Cherissa Kell has an uncanny amount of confidence. I am in awe of her every time we speak because she is always going after some seemingly impossible goal.
At the age of 34, with two kids under two, and no competitive biking or swimming experience, Cherissa began to train with an Olympic Coach to compete as a Triathlete in Paris 2024. After training for two years she qualified for Nationals and this adventure led her into her current business, Neotein.
One day in her kitchen, Cherissa realized she needed a better solution for ingesting protein. Neotein, a convenient shaker packet that fits in your pocket and is a complete, patent pending protein with 10g, was born. She’s currently in conversations with DECA, Delta, and Oprah’s people for partnerships.
In today’s conversation, we discuss how important the stories we tell ourselves are to our level of accomplishment, why social media and constant consumption is toxic to the success mindset, and why healthy Motherhood Communities are so needed, but so lacking in the online space. Finally, after listening I hope you run right over to neotein.com and try some for yourself, but until then, enjoy this conversation with Cherissa Kell.
Links:
Neotein: neotein.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://discoverycall.souloffer.com/so-calendar-booking
Danielle Perlin-Good thought 4 months of maternity leave would be more than enough time. When it wasn’t, she spent a lot of time beating herself up for not meeting her deadlines.
I know many women and mothers experience this same phenomenon… faced with a patriarchal culture that punishes women for ‘changing their mind’ we often feel like we need to remain consistent in goals we created in the past… even when circumstances may have changed.
This is an important conversation that we as women need to have. Enjoy as my client, Ghostwriter and Publishing Expert Danielle and I discuss what it is like to be a mother and a CEO, what happens when your goals change, and hopefully, we give you permission to be a human-being and a mother as well as a business owner.
Links:
Danielle, The Soul-Aligned Ghostwriter: http://soulalignedghostwriter.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://discoverycall.souloffer.com/so-calendar-booking
In November 2021, I accomplished a feat against many odds.
I successfully hosted an event that combined charitable giving, and a launch.
As a result, we DOUBLED our giving goal, and I closed 10% of the room (average close rate 1-3%).
I was invited by Mara Riopel to her Ambitious Mom’s Summit to speak on exactly how I pulled this off successfully, even though so many event experts told me it was not possible.
Many of you attended last year’s Giving Gala, and I am so thrilled to share that YES, we are hosting another one this year!
And it will be even better, I am sharing a never before seen keynote, Three Six-Figure Secrets, where I share the THREE things all of my six-figure clients have in common that no one is talking about. There will be opportunities, for networking, donating, shoutouts, business growth and more.
Sign up for VIP access and more at the link below. Until then, enjoy this special episode, from the Ambitious Mom’s Summit.
Links:
Sign up for VIP CEO Giving Gala Access: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://discoverycall.souloffer.com/so-calendar-booking
Pluto may be a dwarf planet, but it has some BIG effects on our energy.
As I've been doing some digging into Pluto entering Aquarius next year, I decided to take a look at when this has happened before.
And what I saw was craaaaazy
I spill it all in this episode.
You may be wondering why you should be watching something that talks about all the way to next year?!?
It's because, there are some questions you need to be taking to the CEO of your business and your Board of Directors (God and your guides). And I'd like to give you a 6-ish month runway to do that, and make decisions and changes accordingly.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://discoverycall.souloffer.com/so-calendar-booking
Stacey Wodin is an exceptional marketer who has even had a client featured on a billboard in Times Square.
But when she realized she needed more hours back in her day, she knew she needed outside help in her business.
That’s when she started interviewing business coaches.
In this episode, she shared the moment she knew I was the one, talks about her marketing experience and also shares why you need marketing ECOSYSTEMS, not necessarily funnels (even though those can be useful, too).
Enjoy!
One day, God told Voice Coach Cytel Schults to start telling people she could hear things in people’s voices.
She could not believe the Lord wanted her to lie to people, but He was insistent, so she did.
At her next voice session, she could not believe her ears. She could hear emotions that were stuck in her student’s body… through her voice!
When Cytel first explained what she did to me, it made perfect sense. “OF COURSE!” I said to myself. Everything is energy, and we attract through frequency. The strongest frequency we create is through the sound of our voice! Whatever frequency it is giving off, it is attracting back to us.
Imagine if someone could listen to the frequency of your voice, intuit what you are hiding in your body, the trapped emotions, traumas, life experiences, etc. Help release them, and allow you to shift and raise the vibration of your voice so that you magnetically attract your people to you, at a higher frequency.
Well, that is exactly what Cytel does. Tune in to today’s episode to learn more about her work, her experience working with me in Soul Offer, and watch how Cytel shares her gifts and got me to share a very personal experience in prayer I’d had just that morning, because she could literally hear the transformation in my voice!
Links:
Book a Diagnostic Session with Cytel: http://singyoursoul.net
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://discoverycall.souloffer.com/so-calendar-booking
I truly believe that every few years, you come up with a Million-Dollar idea.
The problem is, most people don’t know what to do with brilliant ideas when they have them.
In this episode, I go into detail around how I manage my ideas, how I protect them, and what to do next.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
Naomi Fox Reina is no stranger to business success. In the past ten years she has run three successful companies, which gave her international acclaim, financial security, and outward success.
What she couldn’t figure out though, was how to build these companies without experiencing massive burnout. Time after time, year after year she would experience massive success, then crash and burn. As a Projector Human Design and single mom to three, she needed to discover another way to run a successful company sustainably.
Enter, The Six-Figure Sisterhood Elite. After working with me for just 2 weeks, she doubled her high four-figure investment in the program. After just a few months, she has hit 6-figures in her business as an astrologer.
And the best part? She sees a clear path forward, she works less than 20 hours a week, and she clearly understands how to move forward into massive success WITHOUT burnout.
While I don’t currently have a cohort of The Six-Figure Sisterhood Elite open, I do have another amazing option for women who have already hit high five-figures and/or six-figures in their business. Shoot me a DM or an email to learn more ( janelle@janellelara.com ).
Links:
Find Naomi: http://lightfilledastrology.com
Join The Light-Filled Astrology & Human Design Facebook Group: https://www.facebook.com/groups/2202249729913686
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://go.oncehub.com/SoulOfferDiscoveryCall
Katie Noel is a single mom of 3 who recently moved her 3 kids, van and cats across the country to their dream home on the coast of Florida.
Once in an abusive marriage and living in a constant state of chaos, she now fully supports her family living where everyone else (including myself!) vacations.
In this incredible podcast, Kaylee Rose interviews Katie about her experiences working with me, and how on earth she manifested her dream life! Tune in to learn the truth about manifesting in a way that is grounded and practical.
Links:
Join Katie’s Incredible Facebook Group: https://www.facebook.com/groups/quantumhealinghealthandhappinessforwomen/
Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Watch this video on Youtube: https://www.youtube.com/channel/UCW26KFuEwN652K1NdwlE_eA
Your Midheaven is rarely talked about, but such an important aspect of your astrology chart.
In today’s podcast, I dive into how to find it , the leading role it plays in your success, and how to leverage it in your business. It can even give clues about why your family and friends may not be as supportive of your business as you may have hoped.
The comments on this video blew up when I originally posted in early June and so I knew I needed to share this episode broadly. Enjoy this episode and be sure to join The Part-Time CEO Facebook Community, (makemeaparttimeceo.com) so you can get access to this kind of content and more, first.
Links:
Join The Part-Time CEO Facebook Community: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Watch this video on Youtube: https://www.youtube.com/channel/UCW26KFuEwN652K1NdwlE_eA
Rachel Williams is a Corporate Maven, Authentic Leaderships Coach, and as I like to call her, Queen of the Woo. She is one of the rare souls who combines six-figure success in the corporate world with all things energy work and Quantum Healing.
She is a member of the Six-Figure Sisterhood, and her clients include high level executives and those who desire to create a better balance between work and home, without sacrificing achievement. Her clients go on to achieve the career they desire as a result of working with Rachel. Enjoy this incredible podcast!
Links:
Join Rachel's Facebook Group- Authentic Women's Leadership: https://www.facebook.com/groups/1115780352115305
Join the Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a call with Janelle: https://theofferboss.com/tob-calendar-booking
Tune into this week's podcast to learn how to leverage June's energies successfully in your business!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Aubrey Svedin had every excuse in the book not to invest.
She was a single mom who owned a cleaning business. She was a recovered alcoholic who had experienced massive trauma in her lifetime. No one in her social circle does things like this.
She’s seen the worst of humanity, and yet, she knew she had a calling on her heart that was bigger than what she was doing in that moment.
So, after knowing me for only two hours, Aubrey laid down a 4-figure investment in Soul Offer, following the divine guidance that was nudging her.
And then she took massive, massive action.
After just a few months of working together, Aubrey has closed 5 clients. Here is her story.
Links:
Find Aubrey and book a call: crystallinehc.com
Aubrey’s Facebook Group: https://www.facebook.com/groups/543106363413900
The Part-Time CEO Community: http://makemeaparttimeceo.com
Join Soul Offer, Book a Call with Janelle: https://go.oncehub.com/chatwithJanelle
What could your life look like if anything was possible?
I explored that recently and I realized, that even though I am so blessed to only work 3 days per week.
I actually, really want more.
I want to work only 1 day per week.
See, my children are young, and I want to be there. Truly. fully. I want to be as present as possible for them.
And yet, there is no denying the calling on my heart to serve women. I absolutely, positively cannot give that up.
So, I am once again, going into uncharted territory to do what I’ve not seen done before.
I’ll let you know how it goes, my friends.
Links:
Join The Part-Time CEO Community: http://makemeaparttimeceo.com
Join Soul Offer, Book a Call with Me: https://go.oncehub.com/chatwithJanelle
Naomi Fox Reina is a member of The Six-Figure Sisterhood Elite (soon to be known as The Secret Soul Sisterhood).
After joining, she launched her Light-Filled Astrologer certification Program which over-sold. I love her approach to Astrology AND, I love how in this podcast she shares how you CAN build an aligned and abundant business by being YOU.
You are worthy of an incredible business.
Links:
Naomi Fox Reina: http://obsessedwithbirthdays.com
The Part-Time CEO Community: http://makemeaparttimeceo.com
I have very few rules in business. This is one of them.
Tune in to learn why coaches and consultants should not offer group coaching until they’ve done $100k in 1:1 coaching total. Enjoy!
Links:
Join The Part-Time CEO Community: http://makemeaparttimeceo.com
For many millennia, women (and most men) have been forbidden from seeking, and responding to their heart’s desires.
This suppression of the heart is the suppression of the human being itself. It can only be described as toxic for our health, growth, and fulfillment as divine beings.
It has led to corrupted definitions of desire, mental health pandemics that plague our young and old alike, and health epidemics that exist because of the sheer stress we as human beings are under.
The most devastating thing is, we are so used to it, we often don’t even notice it’s happening.
My esteemed guest, Melisa Keenan joined me on The Part-Time CEO Podcast today to share what life can look like when women in particular learn what it feels like to actually recognize, respond to, and follow our hearts desires.
We are living in an unprecedented time in history. A time where women have the opportunity to have it all, for the first time. We are ushering in a new age of wholeness, joy, and happiness.
Will you respond to the heart call of the divine? We invite you to learn what it could look like when you lean into your true Divine Feminine and respond to the call of your heart.
Melisa is the Confidant to Millionaresses, and she helps women uncover the secrets of living in their Divine Feminine. I know you will enjoy this conversation and I hope, it sparks something within you that you cannot ignore.
Links:
Melisa Keenan’s Website: https://www.melisakeenan.com/
Chronicles of the High Power Female CEO Series: https://www.melisakeenan.com/chronicles-of-female-ceo
The Part-Time CEO Facebook Group: https://www.facebook.com/groups/womenmanifestingintimacy
Watch this episode on Youtube: https://www.youtube.com/channel/UCW26KFuEwN652K1NdwlE_eA
As a Manifestor Human Design, it is crucial for me to request support when I need it. Many non-sacral (and sacral!) designs may find that the current ‘every man an island’ thinking does not support women and mothers as society and communities should.
In this video, I break down how I get everything in the home done. It is a response to my friend and Manifesting Generator Allie’s similar video, where she shares how she does it as a sacral being. You can find her video linked below. Enjoy!
Links:
Allie Duzett’s Video: https://www.youtube.com/watch?v=ycTGHxH-MLw
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Dr. Theresa Pride has had 5 last names in her lifetime… and she’s only been married once.
In today’s conversation, we discuss the beautiful tapestry of her life, and dig into what helps your audience feel safe in your community, no matter their background.
We are not experts on this topic…. Not by a long shot. We are simply two friends sharing our experiences on this topic in the hopes that it helps others who may be concerned about creating a safe space in an increasingly hostile world.
Thank you for your patience with us as we tackle a difficult topic, imperfectly but with love. We hope you enjoy as we share our personal experiences growing up in hispanic households.
Dr. Theresa is an amazing human, and resource. She is the Accountability Coach for The Offer Boss, and is an expert at helping others feel safe, seen and loved for exactly who and where they are. If you’d like to learn more about how you can work with her, her links are below.
Links:
Theresa's Website: myhealcode.com
Email Dr. T: hello@myhealcode.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call for The Offer Boss: https://theofferboss.com/tob-calendar-booking
When I recorded this, I was hand-curating the invitation-only guest list for The Secret Sisterhood.
It’s funny, as I’m creating this list, so many of you come to mind…
and then a second later I remind myself.. “oh wait, she’s not working with me yet (or she hasn’t been working with me long)” and so I have to wait until she hits it…
It’s an interesting experience. One of my gifts is seeing people’s highest timelines.
I can see the highest expression of yourself In the future. It’s grand. You all are magical, it often brings me to tears.
The problem is, because I can see it so Clearly, I often forget people haven’t hit it in 3D yet.
Because in the Quantum, it’s done.
So, I set their names aside on the “next year” list.
But the problem is… sometimes its not next year.
Because sometimes, people can’t step into that reality…
… because most of the time, people choose only their highest tolerance timeline… not their highest timeline.
Let me explain
…
(PS. If you’ve hit multiple six-figures per year in business and want to inquire about The Secret Sisterhood, let know )
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Knowing Astrology feels like cheating sometimes.
It’s a literal roadmap that reflects dozens (probably hundreds) of different aspects of your life back to you… INCLUDING how you attract your tribe to you! Knowing how to hack this information is the secret sauce to a marketing strategy that feels completely custom, fun, and in integrity to you. (Which is hard to find this this pushy, often forceful internet place)
This training originally aired in The Part-Time CEO Facebook group, and my little Sophia joins me as I dive into where to look on your astrology chart to find these aspects.
If you don’t know how to read this, I recommend you consider The Offer Boss. That Link is below for your convenience.
Links:
The Offer Boss: http://souloffer.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
In order to understand ourselves, we must understand the stratosphere in which we live, since in many ways our bodies mirror what we see.
It is common knowledge that we are mostly water. depending on our age, we are anywhere from 70% (as adults) to 95% (as fetuses) water.
The moon shifts the tides. We are 70% water. Any police department will tell you moon phases affect crime. Any hospital will tell you more accidents happen in certain phases of the moon, and more babies are born during certain phases of the moon. Any teacher ( including my former self) will tell you children's behavior changes with the moon.
I am aghast that we do not take the moon into consideration more often in our discussions of being human. Often it has happened that I am feeling extremely strong emotions, and then I look at what the moon is doing and I find that the moon is transiting some very important aspect of mine, and asking me to deal with a certain part of my life. It is wildly helpful. Soon science & religion will catch up with (or rather, revert back to) their knowledge of the information shared by these planetary bodies!
"The heavens declare the glory of God;
the skies proclaim the work of his hands.
2 Day after day they pour forth speech;
night after night they reveal knowledge.
3 They have no speech, they use no words;
no sound is heard from them.
4 Yet their voice goes out into all the earth,
their words to the ends of the world."
-Psalm 19:1-4
Until then, let us be the guides.
Yesterday, Dr. Theresa Pride (Six-Figure Sisterhood Client and Accountability Coach for The Offer Boss) and Kayelee Rose (Staff Astrologer for The Part-Time CEO) sat down to discuss the role of the moon in our lives and how we can leverage it to support us. They also looked at Theresa's chart, overlayed mine with hers, and shared a bit about Theresa's experiences in The Six-Figure Sisterhood. All in all, it is a fascinating conversation that I think you will enjoy and can benefit significantly from!
Links:
Watch on Youtube:https://www.youtube.com/watch?v=2qQLJKZrcGw&t=14s
Learn more about Dr. Theresa Pride: https://www.myhealcode.com/about
Join TPTCEO Facebook Group: http://makemeaparttimeceo.com
Book a call with Janelle: https://theofferboss.com/tob-calendar-booking
In 2020, Allie Duzett doubled her email list, hit $40,000 in a single month, and rapidly expanded her capacity to serve.
Since then, she has built a multiple six-figure company on low ticket products. May of which are sold on donation.
I was so intrigued by Allie’s low-ticket, high trust and high volume business model, that I had to bring her on the podcast so she could share her formula with me and all of you.
In this episode, we discuss the #1 secret to success that literally no one talks about. We also share the marketing framework that Allie was using to great success on accident, which I penned into a framework for my clients last summer, before we knew each other. It’s a fascinating episode that I think every business owner should listen to.
Here are some of my major takeways:
—> Allie has a low ticket high volume model. This means she feels lots of low ticket products to a lot of people. High volume represents not only the number of people purchasing the products, but also the amount of content she produces to maintain those numbers.
Pros: Low overhead, Allie is able to keep a lot of what she makes. Allie has created an audience of buyers, including myself, who truly trust her and love what she creates, and are grateful that she offers them so affordably. Therefore, even when she does create high-ticket programs, they still sell because she’s created that massive amount of trust.
Cons: Allie churns out a wild amount of content, I’ve truly never seen anything like it. While she is not a one-woman show, she certainly doesn’t have a massive production team behind her, and spends hours recording, researching, writing emails and creating posts each week.
NOTE: This interesting and relevant content supports her audience and in turn, they are very happy to give her their business. HOWEVER, this is not a ‘tactic’ on its own, because the reason her audience trusts her is because she is actually obsessed with her topic and truly loves her audience and wants as many people to receive support as possible. More on this in the podcast.
—> I, on the other hand have a high-ticket, low volume model. I sell luxury, all-inclusive, and custom experiences to a fewer amount of people. Therefore, I can also produce less content, because I don’t need as large of a pool of buyers.
Pros: Low content output. I can have my marketing almost on autopilot, and as long as I’m networking here and there, I still regularly get clients. Each client engagement is high and so I have built a successful company serving a small amount of people, so its less energy output for me. I have a minuscule refund rate, very low tech needs, and the lack of visibility means I get to be a rich person without being a famous person, which is ideal for me and my desires.
Cons: High overhead. Creating luxury experiences is expensive, so I don’t get to keep as much of the cash as I would like. Also, my products are less likely to be seen as impulse-purchases.
Both of the business models are fabulous, and it was incredibly fun to see how they have played out for Allie and I. We also discussed my proprietary 3-dimensional marketing framework, which Allie and I both have been using to great success. I hope you enjoy this analysis of our businesses, which I believe encapsulate a universal blueprint for success.
If you have a business owner in your life that you care about, would you send them the link to listen to this episode, or watch it on youtube? I truly think this episode can change the lives and directions of businesses for the positive.
Links:
Watch this video on Youtube: https://www.youtube.com/channel/UCW26KFuEwN652K1NdwlE_eA
Learn more about Allie Duzett: http://allieduzett.com
Join Allie’s Facebook Group: https://www.facebook.com/groups/1514390408801404
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Does Your soul have a book?
I'll be honest, when I re-read that ^ subject after typing it I know my answer would have been "yes and its name is The Alchemist".
( or one of my hundreds of other favorite books, I'm reading Deep Past Resolution by Allie Duzett right now)
But I don't mean a book you've read, I mean a book you are meant to write.
Writing can be so therapeutic. I love to write as I pray. Also, after I had my miscarriages in 2020 ( I had several in a row before I conceived Sophia) I wrote a chapter in a book that became an International Bestseller. It was my way of healing, processing, and leaving a legacy for both my babies and others.
Even if no one ever reads it, My Six-Figure Sisterhood client Colleen Reagan Noon makes an amazing point about why you may want to write this book anyways, in this two part interview/ training she did in The Part-Time CEO Facebook Group.
Links:
Wise Woman Book Collective: https://www.facebook.com/WiseWomenBookCo
The Part=Time CEO Facebook Group: http://makemeaparttimeceo
Book a Call with Janelle: https://theofferboss.com/video-page
Do you like your brand photos?
In this fun interview, Kaylee Rose, staff astrologer for The Part-Time CEO had the pleasure of learning more about the work Sarah Beirne does as a brand photographer who dives deep into the soul of her clients' brands to create images and a visual presence that capture the essence of the brand.
She even pulled up Sarah’s astrology chart to see how it shows exactly where her gifts as an artist, reflector, and photographer come from.
Sarah is not only a former teacher, six-figure client, and amazing Mama of 3 kiddos, she is also my photographer and comes to every retreat, and is the genius behind most of the photos you see on our landing pages and trainings. Brand photography is so important, so I love having someone as incredible and trustworthy as Sarah capturing these amazing moments with my clients!
Listen to the interview for Sarah's 3 secrets for intentional branding photography that gets to the soul of your business and attracts your ideal clients.
Links:
Sarah Beirne: https://sarahbeirnephotography.com/
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/video-page
Katie Noel is a single Mom who found reiki in a moment of great need.
Since then, Katie has transformed into The Quantum Health and Mindset Coach. She uses reiki and other energy healing techniques to transform her clients with multi-dimensional healing, meaning healing on all levels.
In this episode, we chat about how Katie has manifested her dream life, how she 5x’d her income after hiring me, and why she chose to make the investment in a business coach even though that is not something anyone in her life does.
(maybe you can relate)
Enjoy this incredible episode with my friend and client, Katie Noel.
Links:
Quantum Healing, Health and Happiness for Women Facebook Group: https://www.facebook.com/groups/210860123396105
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/video-page
Naomi Fox Reina is the Founder of Light-Filled Astrology, a company that puts God at the center of His creation, and in this case, at the center of her Astrology practice.
I am particularly attracted to Naomi for this reason, and have enjoyed sessions with her and her light-filled perspective on the heavens. Naomi is also a member of the Six-Figure Sisterhood Elite Cohort.
In this episode, we chat about how we approach Astrology as Christians, the role it plays in our lives (and the role it does not), and how astrology has impacted and supported our relationship with God.
It was a marvelous conversation, and I hope you join Naomi’s community for a truly light-filled experience!
Links:
The Light-Filled Astrology Facebook Group: https://www.facebook.com/groups/2202249729913686
Naomi's Website: http://obsessedwithbirthdays.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Watch this on Youtube: https://www.youtube.com/channel/UCW26KFuEwN652K1NdwlE_eA/videos
Book a Call with Janelle: https://link.fgfunnels.com/widget/booking/MWe17yhdMC3fPRY4ezOW
Making investments is part of being a business owner. The key to success is making wise investments that lead to growth and a positive ROI.
The way to do this is to:
I discuss each of these and more in today’s podcast. Enjoy!
Watch this Video on Youtube: https://www.youtube.com/channel/UCW26KFuEwN652K1NdwlE_eA
Join the Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Several of my clients hit six-figures in their business last year, and in this podcast I am thrilled to interview them so you can learn how they did it.
In this episode, we are sure to debunk some prevalent myths.
—> None of these women come from wealth
—> None of them had ever made more than $60k before, ever
—> All of us have experienced some form of trauma
Also notable… none of these women are business coaches, nor do they help women make more money.
These are real women, with real skills, and real businesses.
Tune in to learn how they did it. If they can, so can you.
Join TPTCEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Watch this Conversation on Youtube: https://www.youtube.com/watch?v=HDjm_1HAjJc
Roberto Lara is my husband, best friend, and my absolute rock.
(he's a Virgo Sun, Virgo rising, and Taurus Moon -so literally a rock)
I am so grateful that he has been here supporting me the entire way. He is the best Dad, Husband, Spiritual Leader of our family, all of it.
With that being said --> I am also so grateful that I never needed/asked for his permission to move forward on anything because I would probably still be tutoring
#justkeepinitreal
The dynamic between a husband and wife, in particular when it comes to making large business investments, is a delicate one.
In this podcast, we discuss tracking family finances, making good decisions, and not getting scammed.
Tune in for a behind the curtain view of The Lara's!
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call to chat about working with Janelle: https://theofferboss.com/tob-calendar-booking
Kailey Jacomet is my small business lawyer and someone I highly recommend, often.
The legalities of your business can feel scary, but they are absolutely important to the success of your business.
Listen to this podcast, then click the affiliate link below to cover your business needs without hiring an expensive lawyer.
Learn more about Kailey: https://www.brandlawboutique.com/
Purchase Contracts, Website Terms of Service, and Clauses for your Business: https://www.contractista.com?aff=47
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Book a Call with Janelle: https://theofferboss.com/tob-calendar-booking
Have you ever heard the popular idiom, “the cobblers son has no shoes?”
Basically, it makes a joke out of the fact that most business owners don’t actually take as good care of themselves and their families as they do their clients, particularly in the area within which they are an expert.
I know I’ve said it before, and it’s thrown around quite often as a joke in business circles.
But have you ever actually thought about what it means?
Like, imagine, your father makes shoes for a living.
MAKES THEM. EVERYDAY.
And you…. have no shoes?
Wouldn’t we call that neglect these days? Isn’t it a sad thought? It's not that cute of an idiom when you really sit down to think about it.
Other similar examples include… (just throwing these out there… )
—> the social media manager has no social media presence
—> the health coach is overworked and undernourished
—> the marketing consultant has no marketing plan to speak of
—> the business coach has no business strategy in place
... Am I getting close to home…? Too close?
I totally get it, and I’ve been there.
^That, is what happens when CEOs get lost in fulfillment, and they don’t give their businesses time as a CEO to strategize, plan, and delegate as needed.
(Because #letsbehonest…. You’re not doing all that shtuff yourself.)
But here’s the thing, while it may be a funny quip to share with your biz bestie (“LOL I literally cannot remember the last time I made a social media post for my own business- the cobblers son has no shoes!”)
But it actually is a symptom of a huge problem.
Not having an implementable strategy in your business is more obvious than you think it is, and it reduces your credibility within the marketplace.
Tune into today’s recast of a February Training from The Part-Time CEO Facebook group, to learn how to put your business first as a CEO.
Links:
Get the CEO Day Workbook: https://aged-leaf-8086.ck.page/41dbfbf00c
Get your Ticket for the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
On November 30th, 2021, I hosted my largest event ever…
With OVERFLOWING sign ups, thousands of dollars spent, 8 partners, and a huge giving goal- the event turned out better than I could have imagined.
Final Numbers:
—> 130 registrations
—> $6,900 donated to The Exodus Road
—> 8 founding members of The Offer Boss
—> Dozens of new members of The Part-Time CEO Community
Learn all of the trade secrets behind this incredible event in this two part podcast.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
On November 30th, 2021, I hosted my largest event ever…
With OVERFLOWING sign ups, thousands of dollars spent, 8 partners, and a huge giving goal- the event turned out better than I could have imagined.
Final Numbers:
—> 130 registrations
—> $6,900 donated to The Exodus Road
—> 8 founding members of The Offer Boss
—> Dozens of new members of The Part-Time CEO Community
Learn all of the trade secrets behind this incredible event in this two part podcast.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
For today’s third and final Astrology Secrets Trilogy, I am honored and thrilled to share a conversation between Kayelee Rose, our astrologer on staff, and Maranda Bower, elite client, and CEO and Founder of Postpartum University.
In this podcast, we explore Maranda’s Solar Return, and Kaylee shares all of the insights this will give Maranda about her year, and what is available for her this year in business.
The Solar Return is a fascinating chart to pull, and each Sisterhood Member gets the opportunity to have this conversation with Kaylee, included as part of their membership in the Sisterhood.
Apply for the Quantum Sisterhood (calls open in March 2022): https://link.fgfunnels.com/widget/form/N3VUauFK06Xjs5euHacn
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about Maranda Bower: http://marandabower.com
Allie Duzett is a wildly talented astrologer, healer, and medical intuitive. When I first came across her through a friend, I was absolutely blown away, and had to become a part of her community, immediately.
I found her insights so inspiring and helpful, that I asked her to be on my podcast today- and when she showed up, she exclaimed that she had to talk about my chart and about how it so clearly and divinely expresses my divine business coaching journey. Of course I accepted and let her take the wheel, and you will listen to what followed, as Allie gorgeously and generously revealed many of the gifts, blessings, and some challenges I am called to share in my journey on earth.
I have to admit, I was a bit shy to have someone lavish so much love and praise on me. It felt awkward- Allie is just truly so, so loving and generous. She was genuinely interested in me, how I think, and how my astrology shows up in my life. It is so rare in today’s narcissistic world to have someone so genuinely enthusiastic, about YOU! But Allie is truly one of a kind, and so I am just so honored and thrilled to share her with you today.
This is one of astrology’s most divine and generous secrets, the ability to reveal you, to you! I highly recommend you get into Allie’s space however you can, the links are in the show notes but for now, enjoy this extra special, part 2 episode of Astrology Secrets.
Links:
Allie’s Website: http://allieduzett.com
Intuitive Healing with Allie Duzett: https://www.facebook.com/groups/1514390408801404
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
I am so honored and thrilled to introduce Kayelee Rose as the Astrologer on staff for The Part-Time CEO Community.
Astrology reveals so much for us, and so for today’s first astrology secrets podcast, we are going to share how astrology can give us a forecast (much like a weather forecast) into the upcoming year, and it can support us as we plan our business, healing, and our best year ever. Enjoy!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
100 years ago, my great-grandfather came to the New World, and was able to build a beautiful life for his family, because of entrepreneurship.
Within the last 5 years, a Thai woman in a remote village was able to change the trajectory of the lives in her village because she of entrepreneurship.
Two powerful stories, one incredible dream.
Entrepreneurship is wealth, hope, and freedom.
Need some Monday motivation? Enjoy these powerful clips from the CEO Giving Gala.
Links:
Join The Offer Boss: http://souloffer.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Is your business model right for your goals?
Well, it depends. Do you want a lot of clients or a few? Do you want to always be launching or have something always open? Slow growth or fast growth? Marketing or no marketing?
In todays episode, I am interviewed by small business lawyer Kailey Jacomet, where we chat about the various business models in the online space. I go through the pros and cons, and give you insight into which one will help you achieve your goals. Enjoy!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Join The Offer Boss: http://souloffer.com
It’s not the best business who wins, it’s the business that has the best marketing, and is the easiest to work with that wins.
Mike Michaloeitz (author of Profit First) shared that ^ philosophy in his new book, Get Different, and it really struck me.
How many incredible companies are over-looked because they are abiding by their industry’s common practices, rather than doing business different, or in a ‘client-centered’ way?
In this podcast, I pull back the curtain and reveal exactly how I do business differently, and I also give ideas for how you can steal from top players in various niches to give your perfect clients peace of mind when they choose to invest with you.
Links:
Join the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Watch this video on my Youtube Channel: http://iwanttobeaparttimeceo.com
In today’s episode, Kaili shares how she leveraged the Offer Creation Formula inside The Offer Boss to create an amazingly authentic offer, and even got a client who reached out to HER before the end of the program!
…
As a Manifestor Human Design, Kaili struggled to create an offer that felt authentic…
—> All of the other programs had her start with the avatar, with market research, and with what she was good at.
Since there was such a lack of clarity, she felt stuck, and wasn’t able to move forward in her business.
After 8 weeks in The Offer Boss, she is moving forward with more clarity than she’s ever had.
“This program helped me to see myself. It was so validating to look at my charts and see this is who I am, and this is how I do things. You turned something on in me … I was just blown away to interact with those elements the way you laid it out in a way that was career-oriented… it was just mind-blowing to me.”
…
Learn more about how Kaili created her offer, and her journey inside The Offer Boss in this episode.
Links:
Join The CEO Giving Gala (& get access to The Offer Formula Training): https://ceogivinggala.com
Connect with Kaili: https://www.facebook.com/kaili.chernuka
Join The Part-Time CEO Facebook Group: https://makemeaparttimeceo.com
There are 3 major personality components that make every CEO so unique, that when properly incorporated into the offer creation process, you can eliminate competition, forever.
I go into detail on those components and how to find them in this episode, so dive in, take notes, and remember that I will do an exclusive training on this topic this Saturday, November 20th.
The only way to get an invitation to this training is by going to ceogivinggala.com, and grabbing your ticket.
At the event, we will discuss how to incorporate your Human Design Strategy into the offer creation process. No more feeling stuck because you are ‘supposed’ to “respond” or “wait for the invitation”. Every Human Design Type has the power to be wildly successful, and I will show you how at this exclusive, invitation-only training.
Enjoy this podcast episode, where I am interviewed by my incredible, Elite client, Maranda Bower for her Holistic Postpartum Nutrition Training for Professionals.
See you on Saturday!
Links:
Buy your Ticket to the CEO Giving Gala: http://ceogivinggala.com
Check out Maranda Bower’s amazing services: http://marandabower.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
“Here is truly what I’m here to do, here is who I’m here to help, and here is what that looks like. No more throwing spaghetti at the wall, I now have a clear roadmap for my business.”
…
Katie is a wildly talented Entrepreneur, with many, many gifts and talents.
She is a Licensed Counselor, Author, and Marriage and Family Therapist who could help people in a myriad of ways.
But with each pivot, each offer, Katie knew she was confusing her audience.
Then, she joined my beta launch of The Offer Boss.
Inside The Offer Boss, she learned how to read her Astrology Chart, how to read her Human Design Chart, and how to incorporate her gifts and talents to create her compelling, grounded, soul-aligned offer.
Now, Katie is The Transformative Grief Guide and Healer.
Tune into our conversation to learn how hidden grief is affecting your performance, how Katie anchored her talents into one offer, and how she feels now that she understands her divine design.
Links:
Get Your Ticket to The CEO Giving Gala: https://ceogivinggala.com
Join The Part-Time CEO Facebook Group: https://makemeaparttimeceo.com
Buy Katie’s Book, The New Face of Grief: https://thenewfaceofgrief.com
Learn more about Katie Rossler: https://katierossler.com
In this episode, I talk about Orville Redenbacher & Walt Disney... while they both created massively successful companies, they both did something very differently at the beginning. This decision mimics what many small business owners and CEOs go through when they are starting their businesses. Tune in to find out what that decision was.
…
Additional Links:
Buy Your Ticket to the CEO Giving Gala (& get access to two private, invitation-only Offer Trainings): http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
It’s no secret. Every, SINGLE successful person has a coach.
But in the same breath, every CEO (and partner) has also asked the question, “Wait… why is this such a massive investment?! WHY is business coaching SO (insert expletive here) EXPENSIVE?!?”
—> It’s a massive question, but I’ve attempted to answer it fairly.
In this episode, I share why business coaching is so expensive, why you DON’T necessarily get what you pay for in this space, and who SHOULDN’T invest in a business coach.***
(You can also watch this video on my youtube channel)
…
Join the CEO Giving Gala here: http://ceogivinggala.com
In this special episode, I introduce you to 2020 Six-Figure Sisterhood Cohort Member, Danielle O’Connor
Enjoy as Danielle shares her journey to Six-Figures, as well as a private client training normally reserved for those who work with her.
Links:
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
Join the CEO Giving Gala, here: http://ceogivinggala.com
**GRAB THE WORKBOOK: https://aged-leaf-8086.ck.page/26f9a43f6d
…
There are two phrases I hear more than any other when I get on Sales Calls.
(And No, they’re not “I need to talk to my husband” or “Let me sleep on it.”)
The two phrases I hear over and over again are:
Here’s the pattern I see with 80% of consultants, coaches and white glove contractors who make any amount of money online:
they start business
they figure out how to get clients
they onboard, onboard, onboard, and onboard because they want to be successful and make money (break the ever- elusive ‘six-figure’ mark)
they work harder, and harder (and harder and harder) to make room for clients, they undercharge and over deliver, and they promise their spouse/ kids/ friends/ etc that “this is just a season and it’s a Short term sacrifice for long- term gain”
… the “season” never ends and their families, health, and business suffer.
And the worst part?
They STILL haven’t broken six-figures
(Or they have but they are so exhausted it wasn’t even worth it)
—> The truth is, none of that^ is a requirement for success. You CAN build a company that pays you an amazing salary WHILE being a present with your family (and still having time for you and whatever else you enjoy). It’s not a lie, it’s not a trick, it’s not a pipe dream. It’s ENTIRELY possible for ANYONE.
Tune into today's recast to learn more!
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Join the CEO Giving Gala: http://ceogivinggala.com
In this special episode, I introduce you to 2020 Six-Figure Sisterhood Cohort Member, Maranda Bower.
Enjoy as Maranda shares her journey to Six-Figures, as well as a private client training normally reserved for those who work with her.
Links:
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
Join the CEO Giving Gala, here: http://ceogivinggala.com
After watching several businesses succeed and fail (or plateau) over the past few years- I’ve noticed a distinct pattern among those businesses who succeed.
ESPECIALLY those who seem to ‘Quantum Leap’, or have a wildly fast trajectory to success, they are all doing ONE thing that makes all the difference.
It has nothing to do with increasing sales, cutting costs, or improving your marketing.
Listen in to hear what the true secret to success is.
Links:
Join the CEO Giving Gala: http://ceogivinggala.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
In this special episode, I introduce you to 2020 Six-Figure Sisterhood Cohort Member, Rachel Olstad.
Enjoy as Rachel shares her journey to Six-Figures, as well as shares her Quantum Leap, the moment she signed up for the Sisterhood
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
I recently hired an incredible employee in my business, and there are several unique things that differentiated this hiring experience from those in the past.
Tune into today’s episode to learn all about the process I used to hire, the OET plan I created support me in doing so, and how I created a tangible position that is easy for someone to know exactly what they need to do to be successful.
—> To get access to all of the resources I mention in this episode, join The Part-Time CEO Facebook Group, here:
http://makemeaparttimeceo.com
In this special episode, I introduce you to 2020 Six-Figure Sisterhood Cohort Member, Jessica Stoker.
Enjoy as Jessica shares her journey to Six-Figures, as well as gives a specialized training regarding the work she does with her clients.
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
When Rachael Weaver first came to me, she had been trying to get over ‘the hump’ for years.
You know the hump.
That frustrating place in business where you can see what you want so clearly, and yet no matter what you do, or try… no matter the investments or the courses or the webinars
… you just. can’t. seem. to get there.
So, you stay stuck … at your own, self-imposed glass ceiling.
(Meaning, the one you created for yourself based on your experiences in childhood, at work, and what you’ve observed in your environment as an ‘acceptable’ amount of money to make)
…
Rachael’s glass ceiling was $40k. She could not (even with multiple businesses) make above $40k/ year.
—> Until this year <—
…
So far this year (so in the last 7 months) her business has grossed more than she did ALL LAST YEAR
When I asked her about a six-figure business this year, her response was “oh yea, totally. EASY.”
Indeed
Tune in to hear Rachael’s journey, how she blends Human Design with Copywriting, and how she’s making $100k (easy ) this year.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Join The Aligned Copy Posse Facebook Group: https://www.facebook.com/groups/409062470067131
Find Rachael on Instagram: http://instagram.com/rachael_cloudnine
In this special episode, I introduce you to 2020 Six-Figure Sisterhood Cohort Member (and 2021 Six-Figure Sisterhood ELITE Member) Danielle Perlin-Good.
Enjoy as Danielle shares her journey to Six-Figures, as well as gives a specialized training regarding the work she does with her clients.
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
When Colleen made her first huge coaching investment, she was making less than $20,000/ year, she had a struggling marriage, and had no savings to speak of.
Less than one year later, she is on track for a $120,000 business this year.
(And in her words, “why stay on track?!” )
…
I am so thrilled to celebrate Publishing Strategist and Six-Figure Sisterhood Member, Colleen Reagan Noon, as she shares how she went from almost quitting her business in January, to being a Six-Figure Business Owner.
...
Join The Part Time CEO Facebook Group: http://makemeaparttimeceo.com
Oftentimes, CEOs feel the following emotions in their business:
—> a lack of motivation
—> dread even when clients you love show up in your voxer
—> burnout
—> a feeling that their business is ‘taking over their life’
When this happens, the advice is typically to ‘dig in’, add more hours to their calendar, or do some ‘mindset work’.
I take a different approach.
Tune into today’s episode to learn how to responds and what to do instead.
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
In today’s episode, my Marketing Director Lisa Yvonne and I join forces again, and share a coaching call that I did with a fabulous client, Sarah Beirne!
The business world has a convoluted definition of what it means to be a Coach, and so It’s important for you to see what it can be like to have a Coach who lays out straightforward marketing plans, without the fluff, endless exploratory questions, and one-size fits all strategy.
Listen to this episode to get inside access to how I coach my clients, and to hear some actionable advice for how to market your business, and create guaranteed income.
Links:
Sarah Beirne Photography: http://sarahbeirnephotography.com
No Brainer Retainer Workshop: http://no-brainerretainer.com
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
The other day my client said, “I love working with you because we actually get work done.”
Shocked, my immediate thought was…. “Are there other coaches who don’t?”
As I’ve observed the coaching industry, I’ve realized there are actually 3 models that get lumped under ‘Coaching’
—> The Mentor
—> The Cheerleader
—> The (actual) Coach
Unfortunately, many who want to grow their business THINK they are hiring a Coach, when they are actually hiring a Mentor or a Cheerleader.
Tune into today’s episode to learn the difference between the 3, and how to identify a Coach from the rest.
…
Want to book a VIP Day in August? Email janelle@janellelara.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
My Elite Clients are those who have already built a six-figure per year business, and want to build a multi-six-figure business, and take six-figures home.
Their pain-points often include:
Long story short, they need to scale, and they need maintenance systems to make sure they maintain the company culture they have worked so hard to build.
In today’s episode, I share a presentation I gave my private, elite level clients at the Elite retreat in July 2021. Tune in to get a taste of how I coach my highest level clients, and support them in massive growth.
Join The Part-Time CEO Facebook Group, here: http://makemeaparttimeceo.com
My Marketing Philosophy can probably more easily be described by what I DON’T do, than by what I do…
—> I DON’T use a content plan
—> I DON’T show up daily or even weekly in my Facebook Group
—> I DON’T use stories, reels, or tik-tok effectively in my business.
While most gurus would say that^ is a recipe for entrepreneurial disaster, I consistently pull multiple six-figures in business annually.
Learn how in this very special episode, where I bring on my Marketing Director, Lisa Yvonne for a behind-the- scenes conversation on how we DO handle marketing inside The Part-Time CEO.
Links:
Download Your Custom, Part-Time Marketing Calendar here: http://the4marketingpersonalities.com
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
This week is all about fun! Join us for the final Weekly Business Forecast. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Join us at the Q3 Kickoff Planning Workshop Here: https://pfnl.co/uQORc
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
After over 3 years of coaching every single Human Design Type, I’ve realized that the approach to coaching each of them effectively is very different.
In this episode, I break down exactly how I coach Non-Sacral Clients to wild success. While their needs are different, their goals are the same, and I tailor my coaching accordingly.
Tune in to learn exactly how I approach coaching these three Human Design Types, as a Manifestor Coach. Enjoy!
Links:
Human Design Archetypes Podcast: https://www.janellelara.com/podcast/index/127
Join the Q3 Planning Workshop: https://www.facebook.com/groups/974635126673757
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
This week is all about reflection. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Join us at the Q3 Planning Workshop Here: https://www.facebook.com/groups/974635126673757
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
After over 3 years of coaching every single Human Design Type, I’ve realized that the approach to coaching each of them effectively is very different.
In this episode, I break down exactly how I coach Generator Clients (both MG’s and traditional Gens) to wild success. While their needs are different, their goals are the same, and I tailor my coaching accordingly.
Tune in to learn exactly how I approach coaching these two Human Design Types, as a Manifestor Coach. Enjoy!
Links:
Human Design Archetypes Podcast: https://www.janellelara.com/podcast/index/127
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
This week is all about PLANNING. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Join us at the Q3 Planning Workshop Here: https://checkout.payfunnels.co/invoice/1ki5jme3wf/-MbhzMH2B9jDfnthLHGT
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
What would happen to your business if you took 3 months off?
That is a question I had to tackle when I found out I was pregnant in December of 2020.
Tune into this week’s podcast to learn exactly how I designed a 12 week maternity leave, and maintained my salary through it all.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
This week is an AMAZING week filled with luscious manifestation energy. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Ready for a super BORING Podcast?!?
( I know, I know… someone should really take away my internet marketing license… #worstheadlineever )
Let’s start over, shall we?!?
...
—> This week, I tell you all about the behind the scenes of my $166,000 launch
(Now THAT sounds SUPER sexy and exciting, right?)
I mean, as a result of this launch (and selling many other things which has resulted in a multi-six-figure year before the year is even half way over), I am literally set for the rest of 2021 in business.
As in, I could stop selling anything today and have all the money I need coming in every month to pay myself and my team.
… I can even still take the 3 months off I’m taking to have my baby this fall… (like literally I’m only working 3 more months this year)… and STILL pay myself SIX-FIGURES!
(Why didn’t I start with that? Such an “aspirational headline” as the copywriters would call it.)
…
But I didn’t, because while sharing stories about my success might be sexy…
It’s not what got me the results I wanted this year.
—> Actually, all of the tedious, boring, “ohmygawshhhh we already know all of this ”
^ that’s the stuff that brought me to this place.
It’s doing the boring, regular, every stuff…
consistently.
So in this week’s podcast, I break down the boring stuff… step by step
Bit by bit.
Action by action.
That led me to a business that I no longer have to worry about for the rest of the year.
It’s not sexy, sensational, or novel.
There will be no grand call to 4 am wake ups or ‘secret’ webinar strategies.
Just the regular old WERK.
...
Because tbh…
I’d rather be rich & bored
Enjoy!
...
Learn about the Magnetic Marketing Leap: https://docs.google.com/document/d/1Mm7scDdKnSZCjcqqHghBJghPYUeL6Dfqzj7Z4l8Mda4/edit?usp=sharing
This week has DELICIOUS energy for marketing and manifesting your ideal clients. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
The Harvard Business Review identified 19 qualities that make exceptional leaders.
(Source in the show-notes)
Out of the 19 leadership qualities, women scored higher than men on 17 of them.
And yet.. women remain unrepresented in leadership roles and are all but excluded from the highest income brackets and radical wealth creation circles.
… which begs the question…
—> What is within the elusive 2 leadership qualities that have maintained our status as the “over-achiever, under-receiver” sex?
Find out, listen to today’s podcast.
Links:
The Magnetic Marketing Leap: https://docs.google.com/document/d/1Mm7scDdKnSZCjcqqHghBJghPYUeL6Dfqzj7Z4l8Mda4/edit?usp=sharing
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Sources:
https://hbr.org/2019/06/research-women-score-higher-than-men-in-most-leadership-skills
https://womensagenda.com.au/leadership/advice/how-to-develop-a-strategic-perspective/
This week has DELICIOUS energy for marketing and manifesting your ideal clients. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
“Can you believe she refused to bake anything for the bake sale? I can’t believe she prioritizes work over her kids.”
“Want your wife to stop talking? Ask her where she wants to go to dinner.”
“I cannot believe you made that investment. What a waste of money.”
Are women really indecisive?
In this episode, Janelle argues that women themselves are not actually born indecisive, but rather, we have been socialized to be indecisive. Between being blackmailed for saying no, crucified for making the smallest of mistakes, or punished for making decisions that don’t pan out as planned, we are not set up to be decisive.
And yet, decisiveness and quick decision making is a crucial aspect of success. Decisive people are more successful, happier, and wealthier.
This supposedly “inherent” flaw, propagated by society and even ourselves in many ways, sets women up to remain stuck, paralyzed, and petrified of moving forward in business.
(READ: it sets women up to be poor, insecure, and to lack upward mobility at work and in society)
Listen to this episode to learn more about this phenomenon, how it is holding so many women back from success, and how to release yourself from the bondage of ‘indecision’.
Links:
Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn About The Magnetic Marketing Leap: https://docs.google.com/document/d/1Mm7scDdKnSZCjcqqHghBJghPYUeL6Dfqzj7Z4l8Mda4/edit?usp=sharing
This week is all about staying grounded and remaining true to your values. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
"I needed to be able to talk about money in a safe space."
When a FINANCE expert^ doesn't feel safe to talk about money and success, who does?
Over the past few months, every single member of the Six-Figure Sisterhood hit six-figures in her business. 🥳
I am SO proud of them, and now they have a nice chunk of cash to manage as the CEOs they are ...
However, my voxer has been frought with comments & questions like, "I know this sounds so stupid... but how do I pay myself regularly?" "I feel ridiculous because I didn't make profit last month even though I was doing so good these last few months." "I'm just not good at managing money, it makes me wonder if I should be in business at all." ...
I've spent so much time over the past few weeks explaining the purpose of profit, why small business are different from publicly traded companies, and the 3 ways to pay yourself, that I decided to bring on my CFO and Six-Figure Sisterhood member, Danielle O'Connor.
In this episode, Danielle breaks down why she joined the Sisterhood, what her secret is to having a never-ending stream of clients, how to approach profit in your business, and so much more. Enjoy!
Links:
Danielle's Website: http://sbbreno.com
The Part-Time CEO Facebook Group:
http://makemeaparttimeceo.com
This week is all about letting go, purging, and welcoming the new age. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Share your greatest takeaway in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
In March, one client asked how they could join Elite, and immediately the light bulb went off.
I voxered my team, we moved the timeline for everything up by SIX WEEKS, and at the end of the March I had closed $100,000 already in 2021… unexpectedly.
In this episode, I go behind the scenes into exactly WHY I was able to pull six-figures, even after the hangover of the holidays, WITHOUT any launch assets in place.
Links:
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Naturally Incorporate Your Gifts Into Your Offers Training: https://www.facebook.com/janellemarie6/videos/10157709999591594/
This week is an amazing week to get stuff done and gear up with support for the coming weeks. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Catch the Training, “Six-Figures Without Burnout” in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about The Six-Figure Sisterhood: http://6figuresisterhood.com
Learn more about The Six-Figure Sisterhood Elite: http://6fselite.com
In this special Mother’s Day Episode, I read you a chapter from a book I co-authored, “(In) Fertility” where I share my journey of having 3 miscarriages in 6 months, and how my business surprisingly supported me through it all.
I also share 3 ways you can create a business that supports you, regardless of if you are going through a personal crisis, want to take 3 months of maternity leave (like I will), or even if you just want to take a vacation or 2 days a week off with your kiddos.
Links:
The Six-Figure Sisterhood: http://the6figuresisterhood.com
This week is an amazing week to get out there and manifest your desired reality. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about The Six-Figure Sisterhood: http://6figuresisterhood.com
Reflectors! This week is YOUR WEEK
Tune into this week’s episode of The Part-Time CEO Podcast to learn how you are designed to run a business, your unique superpowers, and how you can leverage your Human Design chart to your advantage. ENJOY!
Links:
The Six-Figure Sisterhood(TM): http://6figuresisterhood.com
This week is all about integration and assimilation. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about The Six-Figure Sisterhood: http://6figuresisterhood.com
Manifestors! This week is YOUR WEEK
Tune into this week’s episode of The Part-Time CEO Podcast to learn how you are designed to run a business, your unique superpowers, and how you can leverage your Human Design chart to your advantage. ENJOY!
Links:
The Six-Figure Sisterhood(TM): http://6figuresisterhood.com
This week is all about deep diving into what you truly want, and the support you need to get you there. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about The Six-Figure Sisterhood: http://6figuresisterhood.com
Learn more about The Six-Figure Sisterhood Elite: http://6fselite.com
Projectors! This week is YOUR WEEK
Tune into this week’s episode of The Part-Time CEO Podcast to learn how you are designed to run a business, your unique superpowers, and how you can leverage your Human Design chart to your advantage. ENJOY!
Links:
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
The Six-Figure Sisterhood(TM): http://6figuresisterhood.com
This week is all about breathing deep, and preparing for the summer. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about The Six-Figure Sisterhood: http://6figuresisterhood.com
Learn more about The Six-Figure Sisterhood Elite: http://6fselite.com
CEO Day Training: https://www.facebook.com/janellemarie6/videos/10157653914741594
Manifesting Generators! This week is YOUR WEEK
Tune into this week’s episode of The Part-Time CEO Podcast to learn how you are designed to run a business, your unique superpowers, and how you can leverage your Human Design chart to your advantage. ENJOY!
Links:
The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
This week is all about moving forward towards joint goals. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Learn more about The Six-Figure Sisterhood: http://6figuresisterhood.com
Generators! This week is YOUR WEEK
Tune into this week’s episode of The Part-Time CEO Podcast to learn how you are designed to run a business, your unique superpowers, and how you can leverage your Human Design chart to your advantage. ENJOY!
Links:
QBS (LAST CHANCE!) http://thequantumbusinessschool.com
This week is all about rejuvenation. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
So, have you dipped your toe into the woo pool yet?
If so, you may be fraught with emotions, and questions.
… what will people think?
Is this against my religion?
Will I completely lose credibility if I incorporate this into my work or life?
What will my husband/ friends/ parents/clients think?
I asked myself each of those questions and more when I started working with energy and incorporating Quantum Physics and mindset into my work.
But then, I discovered the science.
Turns out, there is so much evidence out there to back up the power of this work, of your thoughts, your energy.
It also happens to be true that you are infinitely more powerful than you realize
Tune into this week’s podcast (which is a recast of a live I did last September) to discover the science behind the woo.
Links:
The Quantum Business School- http://thequantumbusinessschool.com
This week is all about re-birth. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
So you have your Human Design Chart… and it looks like a foreign language…
“How the heck can this help me in my business?” You ask, confused at what all the fuss is about.
Fret no more, CEO, for the next several weeks, I am going to devote an episode of The Part-Time CEO Podcast to each Human Design Type and how your type influences the way you are designed to work.
This is one you don’t want to miss
Here is the Lineup:
Generators: April 5th
Manifesting Generators: April 12th
Projectors: April 19th
Manifestors: April 26th
Reflectors: May 3rd
Take note and listen on, because this information has the potential to change your life (and your business). Enjoy!
Links:
The Quantum Business School- http://thequantumbusinessschool.com
This week is all about attraction. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
After Laura Kebart built a multi-six figure membership business, she realized she had a unique skillset that could benefit so many entrepreneurs.
As she states in this episode, copywriting is the highest revenue producing activity you could do in your business. In today’s podcast, Laura gives us a step-by-step guide for exactly how to up your copy game with “The 6 Golden Phrases you Must Use to Get Clients”.
These phrases are amazing, and after interviewing her, my wheels are already turning for how I can use these phrases in my emails, posts, and sales pages.
Tune in and be ready to take some serious notes!
Links:
To find Laura Kebart: http://laurakebartcopy.com/resources
The Quantum Business School: http://thequantumbusinessschool.com
To Join The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
This is THE week to dream big and push past boundaries. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
The Quantum Business School: http://thequantumbusinessschool.com
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Have you ever joined a low-ticket membership and said, “That was LIFE-CHANGING!!!!”?
🤣🤣 of course, you haven’t. No one does.
…
The truth is, most Memberships don’t work.
I see too many entrepreneurs fall for the lie that if they could just build a membership that brought in recurring revenue while they slept, that they would have the business they’ve always wanted.
The problem is, most people join memberships to solve a problem that a $27, $47, or $97/ month container CANT SOLVE.
(Additionally, no one talks about the drop rates in memberships. Or how draining low-ticket clients can be. Or HOW FREAKING MUCH you have to market to maintain numbers in a membership)
Why? Why doesn’t this seemingly magical business model work the way its supposed to?
Because it’s not what I like to call, a Transformational Experience.
(credit goes to Samantha Hartley for that term)
…
If it's not a transformational experience, it's probably not going to work. Period.
(There are two exceptions to this that I outline in the episode)
…
You are unique. Your business is unique. The way you are designed to serve is unique.
Do not try to squeeze yourself into someone else’s business model. (Or worse, their membership)
Tune in to learn why, and what to do instead.
Links:
The Quantum Business School:
http://thequantumbusinessschool.com
Join The Part-Time CEO Facebook Group:
http://makemeaparttimeceo.com
This is a great week to get creative, dream, and take the leap. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
The Quantum Business School: http://thequantumbusinessschool.com
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
When Danielle Perlin-Good started implementing this strategy on LinkedIn, her business EXPLODED
(Her words, not mine)
We outline the exact strategy in this episode, talk about how she has already closed over $30,000 in 2021 (making her 6-figure year all but inevitable), and dig into how she is leveraging energy work with her high-powered, executive clients.
Links:
To Learn More About Danielle, and her work as The Written Legacy Coach: http://danielleperlingood.com
To Take Her “What Type of Writer Are You?” Quiz: Bit.ly/typeofwriterquiz
To Take The Four Marketing Personalities Quiz: http://the4marketingpersonalities.com
To Learn More About The Quantum Business School: http://thequantumbusinessschool.com
Happy Women’s History Month! This week is a great week to finalize the re-alignment that happened in February. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
The Quantum Business School: http://thequantumbusinessschool.com
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
With Bro-Marketing almost extinct, unfortunately many vulnerable potential clients thought they were safe..
.. however, there is another, potentially even more dangerous marketing tactic out there, that has weaved it’s way into the marketplace… it’s called:
SIS- MARKETING
Sis (cis)- Marketing: (n.) a term coined by Janelle Lara to describe the over-use of manipulative and emotional tactics, usually leveraged by wildly under-qualified and under-priced coaches, to lure unsuspecting and vulnerable potential clients into working with them, without any promise of practical strategies or tangible results.
Tune into this week’s episode to learn exactly what sis-marketing is, examples of how it’s used in the marketplace, which practitioners TEND to use it the most, and how you can avoid being caught in it’s snares.
To get on the waitlist for The Quantum Business School, email janelle@janellelara.com
Join The Part-Time CEO Facebook Group: (where’ you’ll NEVER have to suffer vague strategies or sis-marketing, ever) http://makemeaparttimeceo.com
Feb 19th:
This week is a great week to lay the groundwork for what you really want as a CEO. There is a special surprise in this week's cards, so tune in to learn how to use the energies of the week to your advantage.
Register for the Q2 Kickoff CEO Day Retreat Here: https://pfnl.co/AQlga
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Over the past year, I have heard more and more high-powered, female entrepreneurs announcing their divorces.
With already so few examples of female leaders who have families, there are many CEOs who wonder, can I have a wildly successful company AND have the blissful marriage and family life I desire?
While we are far from perfect, I invited my husband, Roberto Lara onto the show this Valentine’s Day week to share how we have navigated the growth of my business as a couple.
In this episode, we discuss:
—> our decision to hire household staff (Robert shares candidly why he was not a fan of the idea at first)
—> how our differing Human Designs have contributed to a lack of adequate communication (and how we resolved it)
—> the role therapy played in our marriage over the past year
—> the decisions I’ve made in my business to more closely align with my values of being a wife and mother
—> how CEOs can prioritize and support their spouse in a way that also supports your hairy, scary business vision
You DO NOT have to choose between business and family. You can have both. You can have it all.
Tune in, and thank you for sharing with friends who need to hear this.
Links:
Join The Part-Time CEO Facebook Group to connect with more family-oriented entrepreneurs - http://makemaaparttimeceo.com
Feb 12th:
Happy Valentines Day, President’s Day, Mardi Gras and Ash Wednesday! This week is an important week to focus on the long game, and keep your eye on the prize. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
When Rachael Weaver first came to me as a client, I knew she was a copywriter, but there was so much more under the surface.
“I combine human design with copywriting, and help spiritual business owners figure out how to market according to their design type. This way they are attracting, rather than repelling their ideal clients.”
Are you f$%^^$ kidding me!?!
Of course, I immediately signed up for a consult myself, because I had to know if my copy was aligned. And she blew my mind.
→ Rachael also started being really bold recently and sharing who she is with the world, and her business is EXPLODING.
(That’s the result of stepping fully into your own power and energy)
Now, I am SO THRILLED to share her genius with the world. Tune into today’s episode to learn about each human design type, and how they can market in a way that creates Authentic Magnetism (her words)
Links:
http://cloudnine-marketing.com
https://www.facebook.com/groups/alignedcopyposse
http://jovianarchive.com
This week is a much lighter week energetically, and it’s a great week to ask yourself a few key questions that will make all the difference. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
When Keyera Patrick started her healing journey, she was a single mother coming out of an abusive relationship.
With 3 kids and a cleaning company, she started reading inspirational novels, re-committed to her self-growth, and to her faith in God.
Since then, she has built a successful Coaching Practice and helps her clients reach amazing heights.
In today’s episode, she shares exactly what led to her shift in identity, and how she has shed the labels given to her by society in exchange for an abundant and beautiful life.
Tune in to hear about her story, and learn these 3 pillars!
Links:
Keyera’s Facebook Group:
https://www.facebook.com/groups/571957363587259
Email: fireflycare.ks@gmail.com
Jan 29th:
This week is about discerning how you are going to rise as a leader, and be inclusive of those who need the opportunities you can offer. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Welcome to this 2 Part Series on Toxic and Healthy Masculinity and Femininity!
Did you know that you embody both masculine and feminine traits? If either one of those expressions are toxic, it could seriously hurt your ability to be successful in life, in your relationships, and in your business.
Today I am chatting all about toxic and healthy femininity.
WARNING: Since we are women… I have a feeling this episode might be more triggering than the last.. oops. I apologize in advance, you’ve been warned!
Tune in to learn what ways toxic femininity affects business, what the healthy alternatives are, and practical ways to incorporate healthy femininity into your business.
Questions? Email me: Janelle @janellelara.com
If you LOVE this episode, would you share it with a few friends? Just click ‘copy link” and send it, or share this link: https://www.janellelara.com/podcast/index/119
Jan 22nd:
This week is about processing, and using your energy to serve and lead with grace. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Welcome to this 2 Part Series on Toxic and Healthy Masculinity and Femininity!
Did you know that you embody both masculine and feminine traits? If either one of those expressions are toxic, it could seriously hurt your ability to be successful in life, in your relationships, and in your business.
Today I am chatting all about toxic and healthy masculinity. Tune in to learn what ways toxic masculinity affects business, what the healthy alternatives are, and practical ways to incorporate healthy masculinity into your business.
Questions? Email me: Janelle@janellelara.com
If you LOVE this episode, would you share it with a few friends? Just click ‘copy link” and send it, or share this link: https://www.janellelara.com/podcast/index/118
Jan 15th:
This week is all about discernment, and relaxing into the tumultuous energies that are ravaging the collective. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Most of us are walking into 2021 hoping for an abundant business this year.
What most people don’t know, is that there are some foundational pieces that must be in place BEFORE you can have an abundant business.
Listen to this podcast episode (which is a re-cast of a training I originally did inside of my Facebook Group for and Abundance August series) to learn all about it.
Catch the rest of the series in the Facebook Group: http://makemeaparttimeceo.com
This week is all about solidifying your action plan, and being above what is happening in the collective. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
Katie Noel is a homeschooling Mom of three, who is singlehandedly running a household, educating her children, and running her business.
When she came to me, she was ready to fully step into her power and secure her and her children’s financial future.
Just 5 months later, she closed her first 5-figure month and is well on her way to a six-figure business in 2021.
She works less than 20 hours/ week.
…
What made the difference?
“You give the perfect mixture of strategy and Quantum support. When I needed a sharp business startegist to just tell me what the hell to do, you did. When I needed a healer, you were there to guide me.”
Links:
https://www.facebook.com/groups/210860123396105
This week is all about reflection, dreaming, and allowing yourself to have fun and bask in the energies of the new year. Tune in to learn the card of the week, and how to use the energies of the week to your advantage.
Post your takeaway and action step in The Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
In 2020, I learned several very important lessons in my business.
This includes hiring/ firing rules, the business model I ACTUALLY want, and how exactly I feel called to share my financial wins.
Take a listen to this episode to learn from my mistakes and avoid these lessons yourself
At the end of October, I soft-launched The Quantum Sisterhood as a pre-cursor to The Six-Figure Sisterhood.
I reached out to my waitlist, offered it to my current clients, and by Thanksgiving it had 8 members and had grossed $50k.
I continue to be in awe of how easy this whole launching thing is, when you have just a few pieces in place. Listen to this episode to learn what those pieces are, and add them to your business.
Secret Launch System Workshop: https://janellelara.kartra.com/page/SLS
When Maranda Bower came to me, she was inconsistently bringing in $5k months in her business.
Now, she’s consistently doing $20k months (in the MOTHERHOOD space, which is notorious for being shy to invest)
…
“No one offers what Janelle offers, no one else is doing this work”
(When she said this, she was referring to my integration of Strategy and Quantum Physics in a way that MASSIVELY expedites results)
…
Whoever you are, whatever you do, whether or not you think you’re ‘ready’…
… the world needs your gifts.
…
Step up, lets do this.
Listen to Maranda’s story below, then check out my latest offer, and see if its a fit.
Links:
http://marandabower.com
http://thequantumbusinessschool.com
8 weeks ago, Theresa, Mercedes, and Nikki joined a program that they honestly, didn’t fully understand.
They knew they were going to learn how to be energy healers, and that they were going to be taught how to step into their identities as CEOs… but what does that mean, really?
All they knew was, this was their next step.
Now, they are crystal clear.
—> Crystal Clear on their abilities, and the gifts they bring to their clients.
—> Crystal Clear on exactly how to expedite their client results.
--> Crystal Clear on who they are as women, CEOs, and Healers.
Now, Theresa, Nikki, and Mercedes are HARVESTING.
—> 4 new 1:1 clients in 2 weeks.
—> a five-figure proposal, closed.
—> 3 new 1:1 clients, in 2 weeks.
Money. Alignment. Clarity. Purpose.
That’s what is available for you inside of The Quantum Business School.
Interested? Learn more information and join now at http://thequantumbusinessschool.com
Mercedes: http://beyondwelllife.com
Theresa: http://pridephysique.com
Nikki: http://facebook.com/groups/thrivingfemalecoaches
I asked a member of the Six-Figure Sisterhood today what has been her greatest up-level so far (after 3 and a half months)
She said, “I was introduced to all of the possibilities of what I’m capable of… and realized I was so much closer than I thought.”
Mind. Blown.
…
In the Six-Figure Sisterhood we are:
While the Six-Figure Sisterhood doesn’t open up again until next June, there is a way you can get access to these amazing up-levels, right now.
…
The Quantum Sisterhood.
It closes on November 30th.
There are only 3 spots left.
…
Take a listen, and see if a Sisterhood is exactly what you need, right now.
If so, shoot me an email at janelle@janellelara.com.
Link to join the Holiday Party: https://aged-leaf-8086.ck.page/fd5d20e2c2
Maranda Bower: http://marandabower.com
Laura Kebart: http://laurakebartcopy.com
For too long, women have waited for someone else to advocate for them, rather than advocating for themselves.
In this episode, I share three different moments where I stood up for myself. It's time women stand in their power and show the world that they are worth standing up for.
Tune into this episode to learn more.
Email janelle@janellelara.com to be added to the waitlist for my next program.
Link to The Holiday Party: https://aged-leaf-8086.ck.page/fd5d20e2c2
If you are a woman living on this earth, you, or your ancestors have experienced Financial Trauma.
This trauma is living in your DNA, and may be holding you back from the success you desire.
Tune into this week's episode to learn more about Financial Trauma, how it is affecting women worldwide, and what you can do about it.
Links:
Email me to get on the waitlist for my next program- janelle@janellelara.com
$330,000 in 14 months is not what you think.
In this episode, I share the real reason why this has become my new normal.
It's not marketing, sales, or niching.
It's standards.
Tune in, and let me explain
Links:
Email janelle@janellelara.com
If you are a CEO who is visible online, stylist Megan Moran has one message for you...
STOP WEARING YOUR BRAND COLORS!!!
They are actually not the colors that are going to help you convert sales, get more clients, and grow your business.
"Are there colors that can do such a thing?!" you may be asking...
Yes. Yes there are. And in today's episode, Megan teaches us all about what they are, when to wear them, and how to find them.
Tune into this very special Launch Episode of The Part-Time CEO Podcast to learn more.
You can Find Megan (and discover your Signature Style) at The CEO Style Society:
https://www.facebook.com/groups/ceostylesociety
In Quarter 3, my Company grossed over 6-Figures.
6-Figures, 3 MONTHS.
That's 3x what I made as a teacher, in a year.
More than 2x what I made as an Assistant Principle, working 60+ hour weeks, in a year.
3 Months.
It's amazing what is possible in this internet world. Tune in to learn the behind the scenes of this epic Quarter.
Links: http://no-brainerretainer.com
While the rest of the Coaching Industry is leveraging Imposter Syndrome as a quick way to make an emotional connection with their audience, I am taking a stand.
→ Sometimes, Imposter Syndrome is valid.
Tune into this weeks' episode to learn about valid and invalid Imposter Syndrome, and how to recognize coaches that should not be in this industry (and how to avoid being scammed by them).
My sincerest hope with this episode is that a woman (or many!) are saved from being scammed out of thousands of dollars by what I like to call, 'psuedo-coaches'. Please listen, and share with your business friends.
Links:
Email me at janelle@janelllelara.com
The Quantum Business School launch was hands down my easiest, most relaxed, and energetically aligned launch yet.
Tune in to learn how I easily brought 6 women into this cohort, and how I grossed $26k, like that ;)
Links:
http://thequantumbusinessschool.com
Email Janelle at: janelle@janellelara.com
Dr. Lisa Koche started making videos daily when the coronavirus started. She wanted to help people understand the scientific information that was being released daily.
In June she realized something unprecedented.
—> She created a viral video about it, which got over 2.5 million views.
In today’s podcast, we chat about ‘The Thinking Privilege’, and how making the time to THINK (hello, I’ve been talking about this for months)- is actually becoming the new currency of power in this new world that is being revealed.
Tune in to hear our conversation.
Links:
http://spectrawellness.com
http://instagram.com/drlisakoche
At the end of June 2020, Rachel was coming off of her most frustrating month in business.
—> She closed 8 sales calls
—> 6 of them BACKED OUT
(Can you imagine?)
“This can never happen again.” She told herself.
That’s when she hired me.
8 weeks later, Rachel closed her first $20,000 month.
—> And (get this) she only took one sales call the entire month
(Talk about a Quantum Leap)
Tune in below to learn how Rachel did a 180 in her business, and went from hustling to thriving, in less than 2 months.
If you’re ready for a Quantum Leap of your own, click the link below for information about the Quantum Business School, doors close at midnight on September 28th!
http://thequantumbusinessschool.com
For more information about Rachel, visit her below:
http://rachelolstad.com
https://www.facebook.com/groups/dreambuildersociety
“I was afraid I was going to do all this work, and no one would come.”
Ugh.. that hits HOME.
That ^ is exactly how Dr. Theresa Pride was feeling when she transitioned her in-person Pilates Studio to an online business in March 2020.
AND (get this)
—> she was eight months pregnant
—> her husband was going through a job transition
—> they were in the process of buying a home
She COULD NOT AFFORD for this to not work.
Well, over the course of a SINGLE WEEKEND she got her entire business transitioned into the online space.
And guess what.
35 PERCENT of her clients came with her
Now, she is operating at 57% capacity, and growing.
Tune in below to learn how Theresa managed the transition, and is now servicing clients nationwide.
Links:
http://pridephysique.com
Have you ever wondered how I achieve Quantum Results for my clients?
In this special, 100th (!) episode, I am going to share something I have been doing with my clients for a long time.
Today, I share with you exactly how I achieve quantum shifts for my clients, and walk you through an abundance activation on how to create, receive, and maintain wealth. You aren’t going to want to miss this.
Link: http://thequantumbusinessschool.com
Do you wonder why some coaches get away with charging, $10k, $15k, & $20k while you are stuck charging $3k and $5k for what (feels) like the same work?
In this episode, I share the 3 secrets to charging 5-figures for your coaching, consulting, or healing.
Facebook Quantum Business Healer Announcements:
https://www.facebook.com/janellemarie6/videos/10157272565001594/
The Quantum Business School:
http://thequantumbusinesshealer.com
Wealth, Money & Business.
I just presented one of the best trainings I have ever done, and it was just too good to not share with my podcast listeners, as well.
Even if you say you want a radical amount of success…. if you haven’t achieved it yet, then there is a part of you that is resisting that success.
This is not just affirmations and positive thinking. This is deep, soul and money work.
Tune in, Listen & be transformed.
When April Hardeman first realized she needed a change, she was overwhelmed. She was working too many hours/ month, for too little money.
(Sound familiar?)
She hired me in January 2020 because she wanted to have 5 high-ticket monthly retainer clients by January 2021, so that her family could have steady and predictable income.
She achieved this goal by May 2020.
(Despite a pandemic, being stuck in Europe longer than she expected, and with a toddler + no childcare )
In July 2020, her and her husband were able to buy a new house and truck the moment they became stateside, in many ways due to this new influx of consistent income.
April is now a Part-Time CEO.
"My whole life has changed since hiring you, if anyone is on the fence, I would encourage them to take the leap."
Links:
Book a Call to see if Coaching with Janelle is your next step- https://go.oncehub.com/chatwithJanelle
Find April here- http://makeitrein.com
Meg is a rockstar.
She has tons of experience behind her entrepreneur journey, ranging from home-made bows to becoming a Facebook ads specialist, to realizing she couldn’t live by her paid time off.
Something needed to change.
Meg tells us about her journey from going to a small side hustle and working hard to make ends meet, her personal experience leaving Facebook, (as fun as it sounds, it wasn’t just foosball and casual Friday’s), to her experience with educating other entrepreneurs as an advocate for the Black community, to being a fighting voice for her bi-racial daughter, Meg’s story is one you simply can not miss out on.
You can learn more about Meg and her story at www.megbrunson.com
Listen and subscribe to White Privilege & Black History here.
I almost forgot to share my $96,000 month in July.
Why? Like how did I forget lol
The honest answer?
Because I was too busy.
—> Too busy taking my daughter on day trips, like to the lavender farm and the aquarium
—> Too busy hosting family in our new home, with a panoramic view of the mountains.
—> Too busy dreaming up my next yummy offer & launch, because this launch was just so much gosh-darn FUN.
—> Too busy turning my new office into a sanctuary, and decorated said new home exactly how we want it.
I’ve discovered a new way to do business, and I have to say, it’s awesome.
Listen to the behind the scenes details on this launch on today’s podcast episode, then head over to The Secret Launch System Workshop (linked below), where I will share the dirty details on exactly how I launched without sending a single email to my list, announcing it live in my free group, or creating a single post on my personal page.
Links:
http://6figuresisterhood.com
Interested? Email me at janelle@janellelara.com
TAKE CARE OF YOUR PEOPLE.
Coming to you from none other than “It’s my pleasure”, Chik-fil-a.
→ I am so excited to introduce to you a special guest to this week’s episode, Dee Ann Turner.
Dee Ann was the first female officer and former Vice President of talent and human resources for Chick-Fil-A, but after retirement, her career did not stop there.
Dee Ann is currently an author, as well as, a speaker and consultant to many around the world helping them figure out how to retain talent and the culture that cares about organizations and companies.
Dee Ann and I had the opportunity to dive into the importance of culture, taking care of your people, and how you can build a great company on a strong foundation. Dee Ann tells us times she has needed to find talented employees, how she responded to previous recessions, advice on building relationships within your company, and so much more.
This is a conversation you don’t want to miss out on.
Find more about Dee Ann at www.deeannturner.com
Like what you heard? Dee Ann’s book can be found here https://www.deeannturner.com/books/bet-on-talent/
“You came up with my new brandname, The Written Legacy Coach, I will forever be grateful to you for that. And we did that in the first hour.”
When Danielle came to me, she was getting lots of interest but not converting clients, she was hiding behind her previous “corporate” brand, and she was working late into the evenings. (Her husband was not happy about this)
After a 6 hour VIP Day with me, she is 5 for 5 on her most recent sales calls, people are literally clamoring to get on the phone with her, and she has developed a sacred work schedule that honors her business AND her family.
That was 4 weeks ago.
Now, we are working side by side to develop a custom marketing and fulfillment process that feels amazing to Danielle.
—> Meaning she is no longer DM’ing every single person who friend requests her (because she can’t keep up honestly), exhausting tired marketing techniques that don’t allow her to be emotionally present with her family, and undercharging for time-intensive work like editing manuscripts.
Oh, and she’s sleeping more.
“I realized after working with you that I just really need more sleep to be effective for my clients.”
It’s not just business over here folks. This is about creating the life you want to live. The life you want to be PRESENT for.
^That’s the most important part, over wealth creation any day.
(But the wealth piece is pretty fun too )
"You provide so much value, so much more than you even tell people. After our VIP Day, I felt so light. Like the sun was shining, the air was clear... if anyone is listening who just feels... heavy... that their business is weighing them down and you don't know where to go, Go towards Janelle."
Tune into our conversation to hear all about how Danielle converted 2 clients (and has 3 additional follow-ups), how she has created an authentic, relevant brand, and, most exciting, how she actually had time to sit down and binge a favorite tv show by herself
Find Danielle here: http://danielleperlingood.com
Book a call with Janelle here: https://go.oncehub.com/chatwithJanelle
I want my platform to always be one of diversity.
This week I had an amazing opportunity to have my friend, Jennie Honore, as a special podcast guest to help make that statement true.
We were able to address some of the challenges that a person of color faces in America today.
This topic is sensitive, and we wanted to take the time to delicately piece together and present a beautiful conversation of becoming united and understanding.
She nailed it.
Jennie tells us what we can do and how she thinks we can help peacefully and full of understanding one another.
Her story is raw, real, and difficult.
We hear her experiences that have happened in the past and the unfortunate and devastating truth that racism and profiling do still exist. She not only shares her own stories, but also her brother’s, and even an incident that involved her son and the reality that they live in.
We want you to take the time to listen to those stories and encourage you to have these tough conversations with your friends and family. To become enlightened and to learn how to help in these difficult times.
You can be the difference.
We can be the difference.
United.
Find Jenny on Facebook here.
Connect with Jennie personally at info@involved123.com
In the coming weeks, you’ll be able to find Jennie at:
www.involved123.com
I want my platform to always be one of diversity.
This week I had an amazing opportunity to have my friend, Jennie Honore, as a special podcast guest to help make that statement true.
We were able to address some of the challenges that a person of color faces in America today.
This topic is sensitive, and we wanted to take the time to delicately piece together and present a beautiful conversation of becoming united and understanding.
She nailed it.
Jennie tells us what we can do and how she thinks we can help peacefully and full of understanding one another.
Her story is raw, real, and difficult.
We hear her experiences that have happened in the past and the unfortunate and devastating truth that racism and profiling do still exist. She not only shares her own stories, but also her brother’s, and even an incident that involved her son and the reality that they live in.
We want you to take the time to listen to those stories and encourage you to have these tough conversations with your friends and family. To become enlightened and to learn how to help in these difficult times.
You can be the difference.
We can be the difference.
United.
Find Jenny on Facebook here.
Connect with Jennie personally at info@involved123.com
In the coming weeks, you’ll be able to find Jennie at:
www.involved123.com
When Cassandra entered adulthood, she had already experienced more trauma than most of us will know in a lifetime.
In the few short years since, she has built multiple successful companies, has started a family, and is impacting women nationwide.
She also is a regular Sunday church-goer, bible study host, and active member of her faith community.
Oh, and her healer is a Shaman…
And she plays with Crystals…
Did I mention she is Synesthetic and can see auras and colors?
Cassandra is one of the many women in the online space who embraces both religion and spirituality, whole heartedly, and believe the can live together in unison.
We had a beautiful (and dare I say, profoundly interesting) conversation on my podcast this week. Tune in to learn all about how we approach God, religion, spirituality, and everything in between.
You can find Cassandra at http://cassandrashuck.com
Our podcast episode today is a very special one, and one I have been looking forward to for a long time.
Truly, one of the pinnacles of my career.
It is an honor to introduce our partnership with a non-profit organization who shares our mission of empowering women worldwide: The Exodus Road X The Part-Time CEO.
Laura Parker, co-founder of The Exodus Road, is our featured guest and shares how she and her husband started investigating human trafficking in Thailand and after one phone call and frustration to get the help needed, snowballed into a global empire that is lawfully taking down human trafficking, one rescue at a time.
The stories are difficult, the steps needed are dangerous and ugly, but doing the right thing isn’t always easy. Laura shares her own personal journey navigating through vicious challenges that come with being a part of such a difficult, but needed, road.
This week as you listen to our podcast, we want you to look further into The Exodus Road’s mission and consider donating to their amazing cause.
Here’s where you can find more about Laura, The Exodus Road, and where you can help. :
http://janellelara.com/exodus
http://theexodusroad.com
http://traffickwatch.com
http://instagram.com/theexodusroad
http://instagram.com/lauraablesparker
When Lisa first found me, she was not a fan.
She disliked that I didn’t follow common business rules. She was triggered by the fact that I unapologetically stated what I wanted. She was annoyed by the fact that I’m so bubbly all the time (lol #guilty)
She let that stop her from working with me, until she realized she wanted a “rule-breaking business.”
—> one that allowed her to homeschool her (8!!!) kids AND triple her income.
—> one where she got to choose the clients she worked with, and not feel shackled to old contracts so she could provide for her family.
—> a business where she could show up as her authentic self, and still have the impact she was created to have.
After working with me for just a few months, her previous income ceiling became her income floor.
But that’s not even the best part.
Recently at a family meeting, her teenagers brought up the fact that she wasn’t working as much, and how much they appreciated that.
She said, “I finally have the freedom to be emotionally present for my life.”
I can’t imagine anything better than that.
——
You can book a call to see if 1:1 coaching with me is your next step, here: https://go.oncehub.com/chatwithJanelle
You can find Lisa here: http://coffeeandkeyboard.com
CEO’s, the last few weeks have been heavy and they have been hard.
That’s why I have waited to speak on the podcast and share my thoughts on what’s been going on. I wanted time to think things over and give the episode the attention and care that it deserved.
I made an intentional decision to not have the current climate be a social media ploy to uplevel my value.
It had to be personal.
It had to be real.
It had to be intentional.
This week, I wanted to share with you how my company has chosen to approach the situation and how we are committed to supporting POC.
I recognize that my efforts have room to improve and how I personally need to educate myself in this movement.
I want to give you an inside look on how The Part-Time CEO® will move forward this next season.
The main takeaway? No matter where you come from, who you are, what your color is, whatever your background may be, you have a safe place here.
Links to episodes mentioned here:
How Mia Closed a Multi-Six-Figure Package After a Month of Coaching
Make a Cold Audience Fall in Love with You with Sani Nielsen
From Failing English to Forbes Writer with Pauleanna Reid
In the online space, many CEO’s swear by MBTI, Enneagram, DISC, Kolbe, and several other personality tests that promise to unlock the complex secrets of you, and explain why you are the way you are.
People use them for hiring, dating, collaborating, etc.
Often-times, after taking this test a sigh of relief escapes… “oh… that explains it!”
They are taken for granted as scientifically-based, research-backed, and all-around sound ways of analyzing a person’ personality.
—> But what if.. they’re not?
What if, they are actually dangerous, and hindering your up-level?
Ben Hardy, Ph.D in Organizational Psychology and the bestselling author of “Willpower Doesn’t Work” and “Personality isn’t Permanent”, tackles this conversation on today’s podcast episode.
He shares how to actually approach personality, so that you will experience results and growth rather than stagnation and mis-information.
Links:
Order "Personality Isn't Permanent" here:
https://www.penguinrandomhouse.com/books/607021/personality-isnt-permanent-by-benjamin-hardy-phd/
“Your answers are in stillness. You want to clear the channels so you can hear the messages.” - Erica Ballard
Erica Ballard, my friend and an amazing workplace wellness expert, shares how to be healthy.
(hint, it’s not what you think)
We focus on some much needed mindset, boundaries, and fitness this week.
For all the women who are overwhelmed, tired, and in survival mode…
...we see you.
...we hear you.
...we know you.
…we’ve been you.
We want to help you.
We have a great discussion on mindset that you need to hear. Mindset affects all the things.
Business, marriage, relationships, and your self-worth. It can be overwhelming and impossible. But, we know it isn’t out of your reach.
You can fill your cup up. You can set boundaries, do your crossword puzzle, and be healthy..
.. All while running a business and showing up for where you need to be.
Can’t wait to hear how you’re going to change your life, CEO.
Connect with Erica here:
www.ericaballardhealth.com
LinkedIn:
Erica Ballard
Instagram:
https://www.instagram.com/ericaballardhealth/
What is your first language in the marketing world?
After 29 years on this Earth, I am happy to tell you this one thing.
I have been intentional about building a life that I love and being unapologetic for creating a life and designing a life that I want.
But, it hasn’t always been that way.
…
As a woman, as an introvert, and as a person who valued my family, I felt like I did not have a place in the marketing universe.
We’re all different, we all have unique personalities, and I learned that marketing works differently for everyone.
→ There is not a one size fits all funnel. ←
Just because you don’t have 40 hours / week, don’t feel comfortable dming everyone on your friends list, or going live daily, business does not have to be a huge drain. I want you to find a sales process that works for you.
Good news is…
After working with dozens of women over the past 2 years, I realized that everyone has a unique sales process. Once we tapped into their unique gifts and abilities, everything changed.
I found a process to discover their unique sales/marketing process- one that became like clockwork, because it was so successful.
I have created the Energetic Sales Signature to give you a custom solution. I want you to design the marketing plan that will be most successful for you.
Are you ready to design the life you love?
This week only I want you to celebrate my birthday with me with a special discount code and find out your ESS in the link below.
Go to http://energeticsalessignature.com and enter code: BIRTHDAY for a discount to discover your energetic sales signature. Available this week only (June 1, 2020 - June 7, 2020)
As entrepreneurs we know that our journey isn’t all rainbows and butterflies.
There’s hardships, challenges, and difficult decisions that need to be made every day.
And the risk is huge.
Our families.
Our finances.
Our homes.
Sometimes, it’s all on the line.
But, the reward can be massive.
Mike Young, founder of “The Makeover Master”, talks about his mountain climb of a journey this week on the podcast.
Giving us the details, Mike has spent hundreds of thousands of dollars and countless hours building his businesses ground up and shares how he overcame depression, fear of losing everything, and the great recession in 2008 …
… to creating successful businesses, becoming an author and speaker to encourage and help struggling business owners.
Take a seat and be ready to learn.
Connect and learn more about Mike’s story at:
www.themakeovermaster.com
Or check out his Facebook page:
www.facebook.com/mikeyoungmakeovers.biz/
I never understood why.
I never understood why I couldn’t work 60 hours weeks with ease, while everyone else seemed able to pull it off.
I never understood why I was attracted to certain people, and repelled by others. (Even when everyone else loved them)
I never understood why I was able to take action so easily, so quickly…. While others waffled, wavered, and wondered…
I never understood why I needed to sleep so much, and why I felt so tired all. the. time.
I felt weird.
I felt different.
I felt like this world was made for someone else.
Until I discovered Human Design.
When I realized I am a manifestor, so much came into focus for me.
—> Why being The Part-Time CEO is not just for fun, but an absolute necessity for me.
—> Why certain people make me run in the other direction (& why I can be grateful for this)
—> Why my ability to take action and initiate is exactly my superpower, and why my clients are so successful.
In this weeks episode, I share what it means for me to run my business as a manifesto. I can’t wait to hear more about your human design, and how you can create a custom business that is perfectly suited to your talents and growth opportunities.
If you struggle with the “one size fits all” business model, you’re not alone.
Don’t fall for the hype, your quantum leap lies on the other side of knowing who you are
Links:
Get Your Chart: jovianarchive.com
Email me your type, or questions at: janelle@janellelara.com
Join the Part-Time CEO Facebook Group: http://makemeaparttimeceo.com
The moment I realized I was called to build a 7-figure business this year, I froze in fear.
While I didn’t know exactly what was going to unfold on this journey, I knew it would be massive.
And Difficult.
And Scary.
And it would force me to level up in ways I didn’t know were possible 2 years ago.
I felt like Bilbo Baggins in The Hobbit when he realized he was going to have to accompany the dwarves on their journey to defeat Smaug.
(Any other book nerds out there? No? k, moving on )
…
—> Welp, turns out I was right.
…
I've been learning ALOT about the up-level process lately, and it isn’t all rainbows, thats for sure.
(But I’ll be honest, its pretty fun )
After hiring my 3rd coach a few weeks ago and on-boarding a Chief Marketing Officer onto my team, there are some things I've discovered that, while not that surprising, most don't talk about.
We fixed that today
Listen in to today’s episode to learn all about what I’ve learned so far as I go from a low multi-six figure business to seven- figure business in one year.
Imagine….
Running a business that serviced Jay Z and J Lo...
… and just a few years later experiencing homelessness...
... to being one of the first people to run ads on social media platforms, and building an SEO relationship that was so valuable, people were afraid to lose him.
→ That is the story of Tony Guarnaccia, who I had the pleasure of interviewing on this week’s podcast episode. Tune in to learn more about his story, and how to get results in business (from someone who knows what it’s like to be on both ends of that journey).
Tony also gives us a taste of his Six Factor Result Loop that you can learn more about by visiting here.
You can also connect with Tony personally here.
2018 was about clarity.
2019 was about growth.
2020, is about alignment.
When you are truly aligned with what you have to offer, when you desire above all else (including financial success) to serve well and in integrity, when you have a heart to find the women who need you, put your arm around them and say, “you are not alone, I am here to support you”.
There is no limit to what you will be able to accomplish.
In this week’s episode, I feature 3 different launch stories. 3 women, who pivoted, marketed, and made an offer.
Yes, in this global climate.
Yes, in the current economic situation.
Did they succeed?
Is money still exchanging hands?
Do launches have any hope during this current pandemic?
You’ll have to listen to this week’s episode to find out
Links:
Billy Alice- https://www.facebook.com/groups/theScienceySpiritualists/
Previous Podcast Interview: https://www.janellelara.com/podcast/50
…
Lisa Yvonne- https://www.facebook.com/groups/coffeeandkeyboard/
http://instagram.com/coffeeandkeyboardco
…
Email hello@janellelara.com to be placed on the waiting list for The Circular Business Academy
{RARE SIGHTING} Masterclass replay, in podcast form!
This masterclass was too good not to share. In it, I describe in detail my 2020 client acquisition strategy, and how you can set yourself up for success in this new market. This is a peak into what The Circular Business Academy Members will get access to and be working through over the next few months.
If you’d like to get on the waiting list for the next Circular Business Academy Cohort, send an email to hello@janellelara.com.
I am so excited to introduce the magnificent Kim Woods, my personal coach and mentor who will share all about tapping into your soul's purpose, and achieving massive success through doing so.
Kim Woods, Intuitive Business Mentor, helps successful female business leaders shed societal expectations and familial conditioning to live their true life's purpose. She’s created the 3-part Power of Purpose Protocol, where she channels the voice of your soul to remove any lack of clarity about your soul mission, release your need to give, give, give and break patterns preventing you from living in endless joy, abundance and success. Her clients range from Fortune 500 companies & 7-figure CEO’s to solopreneurs and creatives.
Kim is a featured guest in The Circular Business Academy, for female CEOs ready to make a quantum leap in their business. You can learn more about CBA (doors close April 14th, 2020), here: http://thecircularbizacademy.com/
You can find Kim Woods at http://kimewoods.com
“There is an endless appetite for good content”
When Stacey Lindsay, contributing editor for GOOP said this, I got chills.
Because it’s true.
During these uncertain times, there is one thing business owners can always count on…
… the power of a good story.
Tune into this week’s podcast to learn how Stacey Lindsey leverages storytelling as a journalist, and how entrepreneurs can do the same to ensure their marketing efforts never falter, come what may.
instagram.com/staceylindsay
staceyannlindsay.com
theconsciousinvestor.co
Join our Facebook Group: http://makemeaparttimeceo.com
Links in this Episode:
Alyssa Vertin: http://alyssavertin.com
http://instagram.com/alyssavertindesign
Book a Discovery Call with Janelle: https://go.oncehub.com/chatwithJanelle
When Alyssa started working with me last year, she suffered from severe “Entrepreneurial Mom Guilt”.
(You know, the guilt you feel when you put baby shark’s hour long repeat version on for the third time in a row, say “shush, not now I’m on a call” for the fourth time today, or have to skip bath time again to catch up on “urgent” client work? Yeah, we’ve all been there )
But after a few months of this, Alyssa realized she could not go on. She had to make her business work within the guidelines of her family, not take complete control over it.
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So, she started working with me.
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Just a few months later, Alyssa closed a single $40,000 contract
...
But that’s not the best part.
The best part is, she was able to take a WEEK AND A HALF off of work while her daughter was sick (without losing a single ounce of momentum in her business)
The best part is, she no longer feels torn between her family and her business.
The best part is, she has fully stepped into her role as a CEO, and looks forward to GROWTH in 2020, not survival.
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Watch below to hear Alyssa’s whole story. She is amazing.
The Psychology Behind Wealth Masterclass: http://ptceomasterclass.com
When I was younger, my parents always said, “Janelle will never starve.”
I was always starting one business or another, and somehow just always believed in their success.
As I’ve grown into this online business space, I’ve seen that there are some people who attract money easier than others.
Regardless of which one of those people you are, we all have something to learn from those who do.
Tune into today’s episode to learn how to “hack” success.
Never, in the history of The Part-Time CEO Podcast, have I released two episodes in a week.
Nor have I ever released a private client training.
—> That changes today.
I recorded this training originally for The Powerhouse, my private client mastermind. But after receiving compliment after compliment, and after being thanked profusely for the training, I realized that the rest of my community needed to hear this message as well.
Consider this my gift to you during these trying times.
The market is shifting. As I've been observing the situation there are a few things that have become apparent, namely, that the market needs to be led.
In this episode, you will learn exactly how you can be a shining light amidst the current darkness, and ensure your business not only survives but thrives during a possible recession.
Enjoy!
Learn more about The Powerhouse Mastermind and Join us here: http://phmastermind.com
When I met Pauleanna Reid at an event in NYC, the first thing I noticed was her presence.
—> Energy like that is earned, not made <—
After speaking with her on today’s podcast episode, I got the behind the scenes story on exactly how Pauleanna went from failing high school english and 2 suicide attempts to being a celebrity ghostwriter and online business mentor.
Now, she is a contributor to Forbes and Business Insider, and uses her talent to highlight women in business.
I could not be more honored for the opportunity to sit down with Pauleanna, and learn about how she overcomes depression and anxiety daily to move pursue her dreams.
Links:
http://instagram.com/pauleannareid
“I feel like I can breathe again…”
That’s the first thing Megan said to me when I asked her what working with me over the last 5 months has been like.
See, when Megan first hired me as her coach, she was undercharging, overworking, and struggling to balance her business with a newborn baby.
(Sound familiar?)
Additionally, she had built up a ton of business debt, and wasn’t sure how she was going to pay it off at the rate she was going.
Despite this, she knew an additional investment was the right move for her:
“Making an investment isn’t scary as long as you’re investing in the right thing.”
^Spoken like a true CEO.
-> As a result of Megan’s Laser-focus and tenacity, she paid off ALL of her business debt within 3 months of hiring me. <-
When I asked how it felt to continue to invest in her business, even though she wasn’t able to pay herself from the profits, she said:
“If I want the business to be sustainable, I want the business to last… so to bleed it dry is not going to help either of us.”
Now, Megan gets clients steadily in her business and is able to pay herself a salary.
(In fact, she surprised me at the beginning of this conversation by sharing that she closed a new client today, and has another call tomorrow!)
Listen to learn Megan’s story
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
// Why My Experience is Worth More Than Your MBA \
—> In my lifetime, I have started and ran over TEN different businesses.
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.
These include anything from pet-sitting as a kid to photography to business coaching.
But here’s the thing…
(And I bet you can say the same as you look back over your life and your experiences)
Every. single. business. No matter how small or silly or insignificant, taught me something.
(So really, you can say that I have 20 years of business experience even though I’m 28 lol)
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.
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In this podcast episode, I give you a breakdown of all of the lessons I have learned, running each of these businesses over my lifetime.
This one podcast is probably worth more than an entire semester in a University level MBA program. #notexaggerating
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.
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Warning - if you prefer running your business with strategy hailed from the dusty corners of academia, DON’T listen in. You definitely won’t enjoy it lol.
If you want the timeless, tried and true principals of business and leadership, then this is the episode for you, my friend.
Links:
http://marchintoyourmarket.com
—> Do you feel like you are taking all of the perfect actions, and nothing is working?
Do you go live, give value to your audience, and send nurturing emails?
Are you making offers, offering free calls, and lowering your prices, and STILL only getting crickets?
Despite what a lot of “gurus” will tell you, having the right strategy will only get you about 20% of the way there.
The other 80%? It’s completely dependent upon you.
We all have trauma in our past that needs healing. Its part of the human experience.
And as much as you may be trying to hide it, your pain from those experiences are manifesting in everything you put out into the world.
In today’s podcast episode, I offer a tool I use with my private clients, to heal from the pain of their past, release it, and move forward.
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[DISCLAIMER: I am not a therapist, and this training does not take the place of therapy, medications if you need them, etc. It is simply a powerful tool that has worked for me and my clients. There are no guarantees it will work for you. If you are currently on medication for a mental health issue, please consult your provider before participating in this activity.]
Sean and Sonja Cannell run ThinkMedia, a company who’s mission is to help 10,000 entrepreneurs grow their businesses through Youtube.
As of this recording, its a multi-million dollar company.
They are also a married couple, who work together, live together, and serve together. They are an incredible example of what it means to be a husband and wife in business.
I knew they were awesome when I requested the interview, but during our conversation I was blown away. Speaking to Sean and Sonja was like chatting with two old friends.
They are authentic. They are real. They are humble…
… but most importantly, they understand their God-given purpose to serve the world, through serving and supporting one another.
It’s a beautiful conversation, and one every married entrepreneur needs to hear.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
When my husband and I first started dating, I made one thing perfectly clear to him
(Actually, 2 things )
.
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.
.
.
… See, there is a strange cultural phenomenon …
That makes completely no sense to me.
.
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This idea that “opposites attract”.. ?
So when a couple gets together, one is an introvert, then the other tends to be an extrovert.
And if one loves to be on stage, the other prefers to be behind the scenes.
And the list goes on.
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While I’m sure this is true with some couples.
… what about those couples who are not opposites?
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What if they both want a stage?
What if they both have a mind-blowing vision for their lives and potential impact?
What if they both want to change the world?
Its the unfortunate truth that, when this happens, it is the woman who feels pressure to lean back and take a supporting role.
As if there isn’t room for BOTH of them to be world-changers?!?!
Gimme’ a break.
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In today’s podcast episode, Robert & I have a super candid chat about what its like to offer MUTUAL support (what a freakin’ concept) to one another as we each attack our individual God-given missions.
(The first of which, of course, being married to one another and our commitment to our child)
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Listen in if you’re married, in business, or just want to get ahead of any friction in case you end up marrying someone who loves attention/success as much as you do #relateable
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
If you don’t pursue the most excellent version of yourself…
… then you are forfeiting an opportunity to change the world.
—> Need some Monday Motivation? <—
Listen to “Love the World Like Kobe”, my latest podcast episode and a tribute to a legend.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
Join the Powerhouse at http://phmastermind.com
“I’ve never planned on living a mediocre life.”
Jessica is a woman who knows God has given her a huge calling.
—> And she’s acting on it. <—
…
When Jessica started working with me, she was at a plateau in her business.
(Maybe some of this sounds familiar?)
—> Her business lost money in 2018.
—> She brought on a partner/ COO in early 2019, hoping that it would solve all her problems
(It did help, but there were still quite a few pieces missing)
—> In her words, “I couldn’t figure out how to grow”
—> She was struggling with a “feast or famine” cycle in her business
Fact of the matter is, she didn’t feel like a CEO. It still felt like a side hustle.
And she knew that a side-hustle was not going to be enough to bring her home with her babies.
…
Fast forward 6 months after hiring me.
—> Jessica works on her business 2.5-3 days/ week.
—> Jessica already has contracts signed bringing in over SIX FIGURES in revenue in 2020.
—> Due to the mindset work we’ve done, Jessica and her husband got an invitation to Honduras from a billionaire that she made friends with at a dinner.
The difference between you and Jessica?
Jessica went for it.
Get in touch with Jessica at http://markit23.com
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Our lives begin to end the day we become silent about the things that matter…”
Martin Luther King Jr.
There is a War on Women, and Children are the Casualty.
No matter what I accomplish, monetary or otherwise, I could not live with myself if I did not use this God-given platform to talk about things that matter.
Today, I am talking about one of those things.
It is not popular. It will likely not increase my revenue. It may even shut down my business.
I don’t care.
As I prepared to celebrate Martin Luther King Jr., a man who fought for the underprivileged, the scorned, the abused and mistreated, I realized that there is population in our country that is being murdered every single day, and we are allowing it.
In the spirit of Martin Luther King Jr., I am risking it all to speak for them. Because they have no voice.
Because the truth of the matter is, I cannot claim to empower women when daily, women are being disempowered, and told that when they are caught between a rock and a hard place, they only have one choice.
One devastating choice.
Today, I am speaking up for the unborn.
“We can’t say we support women while simultaneously advocating for the murder of our children.” - Janelle Lara (8:48- 8:56)
---
The Science of Human Development
I am not alone in the belief that life begins at conception, and science backs up this claim.
Zygote, fetus, baby, toddler, child, teenager.
All of these terms represent the life stages of our children. In each stage there is growth, development, and a progression from one to the next. Those who advocate for the woman’s right to choose somehow think it makes sense to separate some of those stages from others, delineating some as “human” and some as a “parasite” or simply an extension of the mother’s body. Science has proven that from zygote to teenager, the being is a human.
Presently over 1000 OBGYNs have signed a document titled the Dublin Declaration, which states that there is absolutely no medical reason to abort a baby to save the life of a mother.
“Stage of development does not equal worth.” (16:25-16:36)
I’m not here to argue with you about your personal beliefs, but I am here to hopefully open your eyes to the ways that society is attempting to shape you view for the sake of convenience.
Pro-Choice is NOT Actually Pro-Woman.
Recently, prominent actress, Jamilah Jamil made the statement, “There’s no democracy without a woman’s right to choose. My life is more important to me than an unborn fetus’.”
Honestly, this statement is devastating to me. A woman who claims to be a feminist and holds a place as a prominant activist in our culture is advocating for institutionalized murder.
Think for a moment of the statement, “My life is more important to me than…”
Replace fetus with another human’s name, race, ethnicity, etc. Would you ever make that statement aloud? Would you ever feel comfortable even saying it to yourself? How would you feel about someone else who proudly touted this belief?
The moment you place your own life at a greater position of importance than another human’s, you border on the language of the holocaust.
Society gives us the “right” to choose whether or not to bring life into this world. This is seen as support of us as women.
However, what if, instead of encouraging us to get rid of an “inconvenience,” our society surrounded pregnant women to give the needed support to bring a new life into this world? Why aren’t we using our efforts and energy to encourage men to be present in the lives of their children?
Why aren’t we silencing the lie that there aren’t enough resources in this world to support the precious lives that are being created?
Women are empowered to choose, as long as we aren’t being a burden to society. Yes. Children are expensive. Government food programs, childcare, pre- and postpartum care for the mother- it all costs money. And we as a society don’t want to take responsibility for unplanned children.
The belief that a child must die in order for you to have the life you want is contrary to the concept of abundance.
As an advocate for women, I spend so much of my time helping others open their eyes to the abundance available in this world. Far too many women continue to fall into the trap of a scarcity mindset, believing that to have enough, someone else in the world must go without. This mindset transcends beliefs regarding money, a metastasizing cancer affecting every area of our lives.
It’s time to stop believing the lie that there “isn’t enough.” Provision and abundance is all around you, it’s waiting for you to open your hands to receive. When we stop believing there isn’t enough, we start acting in a way that creates opportunity, makes the most of each situation, and makes space for us to have everything we want and more.
Some of you may be thinking that it’s so easy for me to speak up about choosing to honor ALL life because I am financially secure.
Friends, when I became pregnant with my daughter MONTHS after getting married, my husband was in school and I had just lost my job. It was scary and inconvenient to think about bringing another life into the world.
So many in our culture would have encouraged me to wait until I was ready.
Just scrap this pregnancy and try again later.
Honor my right to choose.
To think of a world without my daughter absolutely breaks my heart. And looking into her little eyes reminds me that she was a human long before I had the privilege of holding her in my arms. I am proof that you can build the life you want even with the “inconvenience” of a child.
Let’s End the War.
It’s because I am a supporter of women, of education and opportunity, because I want to empower women to have everything they want, and create the life they deserve that I share these thoughts with you today.
“Abortion is a war on women that women are unknowlingly perpetuating” - Janelle Lara (19:01 - 19:10)
If you have had an abortion, I want to take a moment to tell you that I love you. I support you. My heart goes out to you. There is no judgment or shame that I place on your shoulders.
MLK Jr. devoted his life to fighting the mistreatment of human beings. He believed in a world that honored every single person equally. I believe that includes the lives of those still in the womb.
As women, let’s join together to end the war. Let’s place the value deserved on each and every life, man or woman, born or unborn.
Dr. Mildred Jefferson, the first black woman to graduate from Harvard Medical School, holder of 28 honorary degrees, and a former president of The National Right For Life Committee put it so beautifully when she said, “I’m not willing to stand aside and allow the concept of expendable human lives to turn this great land of ours into just another exclusive reservation where only the perfect, the privileged, and the planned have the right to live.”
You deserve to live a full and abundant life, and so do the millions who don’t have a voice to advocate for themselves.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
As I’ve coached women in business over the last 20 months, I continuously run across the same situation, that holds more women back than anything else.
This phenomenon leads to women failing to achieve their business goals, no matter how hard they try.
They pull their hair out wondering why, invest in countless courses trying to figure it out, commiserate with accountability buddies, and feel frustrated that success seems to come so easily to others.
I dig into the cause behind this, and give you a tool to help you climb out of this rut, no matter how deep into it you may be.
Listen to this weeks episode to get a quick, 5 minute exercise that, if practiced consistently (& that you action on once you discover your next step) will revolutionize your ability to achieve what you set out to do.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
December 2019 for The Part-Time CEO:
-10 workdays
-$42,000 collected
-2.5 weeks off of work
-18 days in Florida
-$7,000 sent to debt (student loans)
-$4,200 sent to charity
-10 group program members
And did we mention that the group program cart closed a WEEK early?!
It’s unheard of, until now.
Listen to the inside scoop on the Biz Kickoff Launch, and Janelle’s amazing month, on this weeks post game recap podcast.
The Part-Time CEO Podcast - Episode 63
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You have to share yourself with your audience. You have to tell stories. You have to invite them to join you on your mission.”
Janelle Lara (19:43-19:55)
Facebook Live is one of the most powerful tools you can use to share your message. It’s what I’ve used to build a multi-six-figure business while only working 20 hours a week...and with an audience of less than 500 people.
I love onboarding new clients. They’re always on the edge of building something big, and there’s an opportunity for me to help them turn their vision into a reality. But the journey to growing a successful business requires you to put yourself in front of others. That’s the cost of making an impact on the world. But the reward is living the life you’ve always dreamed of. So why do so many people still get stuck when it comes to time to step out in front of the camera?
“If you’re not making yourself visible or if your content isn't hitting home, it's because you're not doing it for the people who need it. You're doing it for you.” - Janelle Lara (11:11-11:29)
There’s a simple formula you can use for going live on Facebook (or any other platform for that matter): Tell a story that guides your audience from point A to point B. More importantly, it has to be a story that creates a shift in belief. You show others why they need to join your mission. When you share a belief-shifting story that ends in a joint mission, your audience says, “Yes, let’s do this together!”Coming Out from Behind the Scenes
I meet so many people who try desperately to stay behind the scenes. They’ve decided that no matter what it is they’re doing, they’re not going to step out in front of others. A lot of this can come from feeling that you’re not worthy of love. My own struggles with anxiety often left me wondering if I really was loveable. The fear of being vulnerable and imposter are two examples of how these fears affect our beliefs.
“You can't fulfill your purpose in hiding. We’re here because we have a mission, we have a story to tell, we have a service to provide.”
- Janelle Lara (15:18-15:33)
If you want to get your message out and fulfill your purpose, you have to get out there. You have to write and you have to get on video. You’ll never fulfill your purpose in hiding. My life’s mission is to empower and educate women who aren’t traditionally educated by building a school for them. That is what drives me to build a business that gives me the money I'll need to build it. It’s what I think about when I’m discouraged or feel like quitting.
I think about a mother, around my age, with a daughter who is my daughter’s age. She prays and begs God to give her daughter the opportunities she never had. That’s why I keep building my business and putting myself out in front of the people I want to serve.
People need to feel your passion. They need to see you and look in your eyes when you talk about your mission. That’s why you need to go live. There are people who need to hear your message. They need what you have. So that’s my challenge for you: Think about what you would say if you only had three seconds to say it? That’s the message you’re meant to bring into the world. What would you say in three seconds that could potentially save someone’s life?
Go live today, because you simply cannot know whose life you could improve or save. Get out there and invite others into your mission!
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“When people ask God for something...and then they don't get it...they automatically think they asked for too much or that God doesn't love them.”
Janelle Lara (7:05-7:16)
As I get ready to spend quality time with my family for the holidays and give my brain the white space it needs, I’m reflecting on a simple yet powerful idea: God wants you to ask for more.
I think about my daughter, how much I love her, and how I want her to have everything. I know that I could never hold anything back from her as long as it was good for her. That’s how God’s love works.
His capacity to love is so much greater than our own. There's nothing wrong with asking for what you want, especially when you know that God has access to the resources you need.
“You wouldn't feel annoyed at your children asking for good things so that they can give to others. So why do we feel like we annoy God when we ask?” - Janelle Lara (8:50-9:07)
God is abundant. He has a never-ending supply of love and grace, and he makes sure that we also have an abundance of what we need.
Have you asked God for more energy...more joy? Have you asked God to help you establish healthy boundaries while managing the expectations that others have of you?
Giving God More Hands to Bless Others
It’s okay to ask God for more. When we ask for more, we give God help in blessing others. This is where the idea of tithing comes into play.
Tithing is the act of giving to the less fortunate. Tithing could be something as simple as buying gifts for a single mom who may need some extra help. It could be donations you give to your local homeless shelter. Tithing could be giving your time through volunteering.
Creating the “Why” of Your Business
As you move through this holiday season and prepare for the New Year, I want you to create the “why” of your business.
Why exactly are you running a business? What’s your goal? How do you want to help others? What impact do you want to make on the world beyond your family?
“Sometimes the abundance we need looks like an abundance of patience, money, friends, or grace.” - Janelle Lara (12:28-12:42)
How do you want to change the world? How do you want to make people's lives better?
Put that audacious goal in the front and center of your business and give God the prerogative to say yes...or no. If it isn’t God’s will, that’s okay. But learn to ask for more. The Bible tells us that if we ask, we can receive.
How to get involved
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“If they’ve never heard of you or your business, then you need to find a way to pique their interest quickly.”
Sani Nielsen (17:27 - 17:37)
Does reaching out to someone who knows absolutely nothing about your business sound intimidating?
As a Communications Strategist, Sani Nielsen understands how painful promoting to a cold audience can be. It’s a completely different animal, and it’s one that every business owner must face.
The trick is to create something so emotionally promising that it’s irresistible You can endear even the coldest of audiences with Sani’s proven formula.
“You want to target the people who are already aware of the problem you solve. That’s when they find your resources valuable.”
- Janelle Lara (10:09 - 10:16)
It’s true that a cold audience is trickier to win over. But it’s not impossible.
There are three variables you need for a cold audience to fall in love with you:
An Aware Prospect. Many entrepreneurs try (and often fail) to convince anyone they come in contact with that they have a terrible problem. Why waste your breath? There are plenty of individuals who actually have an issue that they are aware of and need a viable solution for. Sift through the cold audience to find those who are open to your message.
The Best Platform. Once you’ve established who to target, then you must focus on how to connect with them. Facebook advertisements are an easy place to start. But the effectiveness of your marketing depends on the location of your audience. Consider all demographic factors before choosing a platform (whether online or not) and investing your time, money, and energy.
Emotionally Driven Messaging. Aim to pique interest as quickly as possible. Cold audiences don’t know who you are. The best way to grab their attention is by driving home the emotional transformation your product or service can yield. Not sure what that is? Complete the phrase, “I provide ______, so you can ______.”
“All marketing is messaging. But not all messaging is marketing.” - Sani Nielsen (8:48 - 8:52)
Effective marketing can only be accomplished through a crystal clear understanding of your message. This week, ask yourself, “What am I trying to provide through my business?”
Is it more time for families to be together? Or women to feel confident in their own skin? Whatever it is, learn to dig into and emphasize the emotional transformation in your messaging. When you connect on a deeper level, you capture the hearts of your audience.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“High-quality content is belief-shifting content. You need to build a ‘belief bridge’ for your clients.” - Janelle Lara (19:18-19:33)
Just the other day, I was going through my morning journaling routine—inspired to plan out my next two years in business. I wanted to know what the future was going to look like as my business evolves and I look to move in different directions.
This brought me to the realization that my goal is to invest 80% of my time in my business on creating content. This is something I didn’t even know I wanted, which is a testament to the importance of creating space to dream about what’s possible.
“Creating content is the meat and potatoes of my business. And if you are an online business, then it's probably the meat and potatoes of yours.” *- Janelle Lara (6:04-6:11)*
If you’re an online service-based business that isn’t running off of referrals, then you need to understand that you are a media company. Your content has to do most of the legwork for you in building your business. This includes blog posts, Facebook live streams, YouTube videos, podcasts, email marketing, and your paid ads.
Creating a Shift in Your Audience’s Beliefs
A media company’s job is to churn out high-quality content that creates a shift in the beliefs of your audience. It doesn’t mean you need to have the perfect backdrop, lighting, or editing in your videos. It simply means that the content of your message takes your audience from point A to point B.
The belief bridge you create through your content has to take someone from where they are now, including their struggles and desires, to the point where they recognize that they need your help.
“The content your company is putting out should be doing most of the leg work in terms of client acquisition.” - Janelle Lara (9:05-9:13)
When your content creates a shift in beliefs, your audience sees that they can't afford NOT to work with a coach because they can’t afford to spend more time trying (and failing) to find the solutions and answers they need.
They can’t afford to lose more time with their kids. They can’t afford to miss another dinner with their spouse. They need you to help them get their business where they want it to be.
Creating high-quality content has to be consistent. But this doesn’t mean it has to be constant. When you set up the right systems in your business, you can create hard-hitting impactful content without having to show up any more than you want to.
My Home for the Holidays Challenge takes you deeper into the steps on how you can do this. But if you need someone to look over your shoulder to hold you accountable., then my 2020 Biz Kickoff is what you need.
Go to https://www.2020bizkickoff.com to get more information. Putting your content strategy in place can help you reach your next level of success and create a massive shift in the lives of the people you serve.
How to get involved
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“In order to survive, thrive, and fulfill your purpose, you need a plan.” Janelle Lara (11:22 - 11:42)
Is your business economically sound?
A recession is coming, whether you like it or not. When it does, only the strongest will survive. Here’s your small-business owner's survival plan for the coming recession.
Dan Nicholson, known as the Unconventional Accountant, is the CEO of Nth Degrees CPAs. He’s been preparing for the inevitable ever since the recent inversion of the yield curve, and now he wants to help you.
“If you’re trying to start a business, money cannot be priority number one out of the gate. Otherwise, you’re setting yourself up for failure.” - Dan Nicholson (18:23 - 18:32)
Get a survival plan in place before the economy collapses.
You might think your business is strong enough to withstand the coming recession. But let’s review what makes a start-up business recession-proof.
Three Elements to Focus on When Starting Your Business:
Two Ways to Prepare for the Recession:
“The businesses that are prepared for the recession will dominate.”
- Dan Nicholson (37:04 - 37:11)
A recession is inevitable, and many businesses won’t survive. But yours can. This week, use Dan’s expertise to triple-check the security of your business.
Make the necessary adjustments so your business has the fighting chance it deserves. You don’t have to be a sitting duck. Prepare for the worst so you can guarantee the best.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Everyone needs dedicated time away from work. We are not machines. We are human beings. We need dedicated ‘off’ time.”
Janelle Lara (4:12-4:42)
Taking time off for the holidays is critical to your success as a Part-Time CEO. That’s why I’m taking a full week off for Thanksgiving and a full two weeks off for Christmas. This includes deleting email from my phone and avoiding all social media.
Taking dedicated time away from work helps you maintain the ferocious intensity you need for long-term success. Our bodies and minds need complete rest and recovery to operate at their full potential.
“When you’re distracted, you can’t completely let go and lose yourself in the work you're doing. And that’s what produces the absolute best work and the best results.” - Janelle Lara (8:15-8:51)
That's why I encourage moms to leverage childcare, even though I’ve had many of my clients push back when I say this. They assume they can just park their kids in front of the TV in order to have the time they need to work. But that won’t cut it if you’re trying to achieve a high level of success.
I work two and a half days a week, and I'm a stay-at-home mom the other four and a half days. I want to be present as a mom so I can completely check out from work. I even delete my social media apps to get rid of the temptation on those days.
If you think about exercise, when you work out and lift heavy every day, you’re actually going to do more damage to your body than good. Your body needs rest to get stronger and healthier.
Your Online Business is a Media Business
There’s a simple truth that most people don't know and almost no one is talking about in the online business space: If you’re running an online business, you’re running a media company.
Unless you’re running your business 100% off of referrals, then you need to understand and accept this simple fact. That’s why you have to create a simple content strategy that can run in the background of your business. You just have to put in the work on the front end to make it happen.
“If you’re running an online business, you’re running a media company, there is no way around it. You’re producing content that brings in clients.” - Janelle Lara (13:10-13:31)
That’s how I was able to successfully launch a program and get nine clients in the course of a weekend...even while I was traveling. I would land in the airport on my connection flight and have to onboard people because I was getting new clients consistently, and it was because I’d set up my content strategy and my launch strategy beforehand.
You can earn more profit with less work when you know what steps to take. That’s what my Home for the Holidays Challenge is all about. I’m going to share the exact strategies and tactics I use to give myself (and my family) the time off I need to give them 100% of myself while still running a successful online business.
If you want to learn more, head over to homefortheholidayschallenge.com and sign up to participate in this FREE challenge. You’ll learn how you can take 2 full weeks off with your family without losing momentum in your business. It’s five days of insider holiday secrets delivered straight to your email inbox.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
Tptceo57tptceo57 - Transcription
“Having a podcast is an opportunity to give to someone first by introducing them to your audience.”
Janelle Lara (7:20-7:29)
Podcasting is the future of business, and every business needs to invest in an audio strategy.
Podcasting lets you share your experiences and stories as well as those of your clients. You can bring in experts and get immediate feedback from my audience.
“If I could only do one thing all day long, it would be recording and producing episodes of this podcast.” - Janelle Lara (2:10-2:19)
A podcast puts your voice right inside someone's ears for an extended period of time, allowing people to truly get to know you.
Having a podcast gets your foot in the door to create new opportunities with others. It allows you to reach out to someone and invite them to be on your podcast. They become excited about the opportunity to talk to you.
Podcasting makes it easy to create content your audience can binge on. This helps them get the information they need to buy from you, especially when they're actively searching for the services or products you offer.
The podcasting market is wide open. In the U.S. alone, 150 million people listen to podcasts on a monthly basis while 103 million people listen to podcasts each week.
“Start thinking about how you can create consistent content without having to always be present in order for it to reach your audience.” - Janelle Lara (14:28-14:39)
With only 300,000 podcasts actively being updated, there’s plenty of room for growth in the podcast market.
Consistency is key when it comes to podcasting. But that doesn’t mean you have to be constantly working to share new content. You can build a team that does all the heavy lifting for you.
You can use podcasting to help your audience get to know, like, and trust you. You can give them information that helps them decide to purchase from you.
More importantly, you can develop content that you can use to generate more visibility for your business while connecting on a deeper level with your audience.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Your business needs fuel to start. There are only two types of fuel: time and money.”
Janelle Lara (14:17-14:27)
There are plenty of high-level business speakers out there who throw out a lot of big numbers. But they don’t share the behind-the-scenes reality of what it takes to start a successful business.
I want to give you the truth behind what it’s taken to reach a quarter of a million dollars in sales in my business. It didn’t come without sacrifices, but here’s the reality behind building a multi-six-figure business in 18 months while working part-time.
Fueling Your Business Growth
A car uses the most gas when it starts and is accelerating to 40 miles per hour. But between 40 and 60 miles per hour, it starts to coast and reach an optimal gas mileage. That’s exactly how any business operates.
“Cars use the most gas when they’re starting. Business is the same way.”
- Janelle Lara (9:08-9:18)
When you’re starting a business, expect to break even in its first year. If your return is equal to the investment you’ve put into your business, then you’re doing well.
I made a profit in my first year in business. But if I had just broken even, it still would've been a good business year. So remember that your business will use the most gas when it's getting started and ramping up.
I’m going to give you an inside look into my business, including real numbers:
I have a 12-month program, so my gross sales are going to be paid out over the next 12 months. The $170,000 is what I’ve collected over the past 18 months.
These amounts equal three times what I earned as an assistant principal and five times what I grossed as a fourth-grade teacher.
But here’s the kicker: My business expenses have totaled around $100,000. Fifty percent of that has gone to operating expenses like software and personnel, client gifts, and content creation tools such as lighting gear and microphone. Personnel expenses include my accountant, attorney fees for contracts, and my podcast production team.
The other 50% has been re-invested into my business, totaling around $50,000. This includes coaching and business events I’ve attended or will be attending soon.
Reinvesting into your business is like adding fuel to the automobile. It’s the fuel that keeps the engine in your business going.
Money is Renewable...Your Time Isn’t
Even though I’ve put six figures back into my business, it’s important to remember the importance of being profitable. You can’t just reinvest everything back into your business.
That’s why I'm going to start reducing expenses and making my business even more profitable. I’m going to focus on generating cold traffic in 2020, which will require another financial investment.
So far, I’ve built this business through organic traffic. In order to reach seven figures, I’m going to run paid ads, which can help me grow my audience without having to invest more of my time.
“The big next-level decisions are always scary because they’re unknown. There are no guarantees.” - Janelle Lara (18:43-19:00)
As a business owner, you need to take those big steps and make big decisions, and it’s going to be scary. But that’s why they call it the hero’s journey. If succeeding in business was easy, everyone would be doing it.
It’s your turn to be brave and step up to the big decisions in your own business and in life. When you do that, you start to see new levels of growth and success.
How to get involved
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“When an opportunity you’ve been praying for is presented to you, jump on it...even if it looks different from what you were initially expecting.”
Janelle Lara (28:22 - 28:34)
Promote your business by taking it to the stage.
Do you dismiss your dream of public speaking due to a lack of experience? It’s not impossible.
Last October, I secured a spot at the Broadcast Your Authority Media Conference. There I was, speaking alongside the likes of Randi Zuckerburg, Mari Smith, and Sean Cannell. It was surreal. If I can swing something like this, so can you.
“Getting on a stage excites me. It makes me feel powerful, and I know that God is telling me this is my next step.” - Janelle Lara (11:50 - 12:06)
Public speaking can influence change in the lives of others.
I was taking a walk with my daughter one summer day when I had a vision. I saw myself walking onto a stage. Like a pro-wrestler, thunderous rap music bounced to my every step as the crowd hooted and hollered. My hands reached for the microphone and suddenly a hush descended over the crowd.
Once I wrapped up my killer speech, I re-awoke to the unobstructed view of the Wasatch Range.
The seed had been planted. I wrote out and recorded a 9-minute Loom video of a business speech. Along with a prayer, I sent it to my friend and host of the Broadcast Your Authority Media Conference Tamara Thompson. The rest is history.
His what I realized along the way:
Give yourself the space to dream. Strokes of genius come to those who are calm and open. Free your mind from to-do lists and appointments. Carve out some “you” time this week and dream.
Ask for what you want. It may be wild, crazy, ridiculous, or even unlikely. But if you never try, then you’ll never know. Go ahead and ask. Be sure to specify how your abilities can be of benefit to others.
Jump when you see an opportunity. Sometimes what we want doesn’t show up the way we want. I appeared on one of the smaller stages at the conference, but who cares? If you have a chance to take a step in the right direction, go for it.
“You need to ask for what you want.”- Janelle Lara (22:03 - 22:07)
Public speaking is an opportunity for you to market your business and establish a strong presence. It’s a chance for you to be seen and have your message heard in a larger setting. Yet it requires a great amount of courage. Do you have what it takes? Step up to the microphone and reach your full potential.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Since the beginning of my business, I’ve consistently prioritized and invested in continuing education.”
Janelle Lara (2:24 - 2:36)
I started my business in April 2018 with a $10,000 loan. In just a year and a half, my business has grossed over $250,000. While most of that happened in 2019, it still feels like an incredible accomplishment.
More importantly, everything that I have done, you can also do. I don’t have any special talents. But I do have a knack for business, and I’ve been committed and consistent since the beginning.
“When I talk about education, I’m talking about investing in opportunities that grow your mind.” - Janelle Lara (3:46 - 3:51)
Let’s take a look at a few of the things that I’ve done so you can apply them in your business and experience similar (or even better) results as me.
Education is a priority.
One thing that I have been consistent about is that I have been prioritizing and investing in education since the very beginning. The value of education was instilled in me from a young age by my parents, who immigrated from Cuba. They understood that all your material wealth can be taken from you, but no one can ever take what you know.
Although specialized knowledge can be valuable, when I talk about education, I don’t necessarily mean more schooling. My grandfather only had a fourth-grade education, and he built multiple successful businesses.
Real education is investing in opportunities that allow your mind to grow. That could mean books, podcasts, hiring a coach, investing in courses, and formal education. Investing in personal growth has been one of the most critical components of my success as an entrepreneur.
Be authentic and consistent.
Another thing I’ve done is that I’ve been relentlessly consistent with my messaging and branding. My message has been the same since the very beginning: I help women build six-figure businesses while working part-time.
I’m completely open about who I am. I make it clear that my family is a top priority for me. Everyone who follows me knows that I am a Christian and that my faith is important to me. They also know that I am a first-generation American, and they know my backstory.
Being authentic and vulnerable allows me to attract the people that are a perfect fit for me.
Investing in myself and my business.
I’m always investing in myself and my business. I work with a coach who’s been crucial for me as well as an accountability partner who I couldn’t do without.
I’ve invested in attending events and joining high-level masterminds. Connecting with like-minded entrepreneurs and associating with key players in the game has helped propel my business to a new level.
Attending events gives you cutting-edge information. Books and podcasts are only current at the time of their release, and things are always changing. Events teach you the latest information. You can apply what you learn at the events to your client’s businesses and separate yourself from the competition.
“Being authentic and vulnerable from the very beginning has allowed me to attract people who are a perfect fit for me.” - Janelle Lara (7:58 - 8:07)
These three things have been foundational in my business success. How can you start implementing them in your business today, so you can grow your business into multiple six figures in a relatively short time?
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“What you receive is equal to what you give and put in.”
Janelle Lara (37:21 - 37:26)
Do you feel like you’re not living up to your full potential?
Mindset Coach Ashley Rainsbarger had never collected more than $4,000 a month for her business. She was on the verge of giving up when she hopped on a call with me in July. Together we were able to crack some limiting beliefs, pivot her offer, and refuel her fire. Three weeks later, Ashley collected her first-ever $10,000!
“Yes, it takes trial and error. That’s just part of the journey! You have to do, try, and fail.” - Ashley Rainsbarger (41:30 - 41:36)
Are you ready for a radical transformation? Then you’ve got some work to do. You’ve got to remove mental barriers to level up in business and life.
Your mindset determines growth.
There are two types of mindsets: abundance and scarcity. Those with an abundance mindset believe there is always more. On the other hand, those with a scarcity mindset believe there is never enough.
What kind of entrepreneur do you want to be? We’re guessing the type that embraces possibility over fear and doubt! Adopt an abundance mindset for a whole new you. When you open yourself up to receive the good things, you attract blessings, wealth, and success.
You control your mindset.
We all have limiting beliefs surrounding our identity. They can trick us into thinking we’re unfit for greatness. The truth is that you are far more capable than you think. God has big plans for you that are beyond your understanding.
So if you want to be a successful business owner, you need to think of yourself as one already. Take control of your thoughts and attitude. Train your mind to be the entrepreneur you want to be now, not later.
You grow when you take responsibility and invest in yourself.
You could do all the mindset work and start a business on your own. Or you could hire outside help to speed up the process.
No, a coach won’t be able to wave a magic wand and make everything better. But they can point out the blind spots that are causing you trouble. An outside perspective gives you a clearer picture of what’s going on in your business and what you can do about it.
“If you’re building something that’s not leading you towards your goals, then you’re not building something worth creating.”
- Janelle Lara (25:51 - 26:04)
There’s no better time than the present to be the person you want to be and do what you want most. “Someday” never comes when you play it safe. You’ve got to put in the work if you want to see progress. Tap into the power of an abundance mindset to realize your full potential.
Embrace the truth that you are capable, you are enough, and you are a successful business owner.
How to get involved
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“If something needs to change, now’s the time to change it so you have a different year in 2020. Nothing is going to change overnight.”
Janelle Lara (32:41-32:56)
The following is a “state of the union” of my company, and I'm going to open up and share the numbers. I want you to see that I’m walking the walk and practicing what I preach.
“When you're looking to hire a coach, make sure that person is who they say they are and they're doing what they say they're doing.” - Janelle Lara (04:17-4:31)
My total sales for quarter three (Q3) was $108,600. My goal for my first 12 months of business was to have a six-figure year, and I’m grateful that in one quarter I’ve closed almost $110,000 in sales.
My expenses have been around 40%, which is a little high. One of my goals in Q four is to reduce expenses to 30%. I’ve maintained a 20% reinvestment rate throughout 2019, and I’m building an emergency fund equal to one month’s expenses.
My email list size has 422 people, and my Facebook group has 485 members. That might not sound like a lot, but I’m still hitting milestones in my business.
“It’s totally possible to create a profitable and amazing business with an audience of less than 500. It happens all the time.” - Janelle Lara (10:46-10:58)
Reflections on Q3 for My Business
Reflection #1: I perfected my process and method before launching.
I launched my first group program, and I’m loving it. But I took the time to perfect the process, and I was able to collect around 20 hours of testimonial videos on my website from clients who hit their first $10K month within three weeks.
When I launched this group program, I was able to say, “Hey! I've gotten all these people amazing results!”
Reflection #2: I embraced the fluctuations that come with building a business.
There’s a high level of energy required to onboard clients. You have to be on top of your processes, making clients feel welcome while making sure you’re collecting money.
I can take it easy for the rest of the month since I've hit my revenue goals. I can push and hustle and be excited about working when I'm in that state while relaxing and giving myself and my family the care and time I need.
“Lean into the feminine receiving energy of being grateful. You can serve your clients while trusting that you’ll receive the perfect clients at the perfect time.” - Janelle Lara (17:31-17:54)
Reflection #3: I honed in on my numbers.
I’m learning to say, “Thank you. More please.” My CFO and I sat down after my last launch to make changes, such as putting myself on the payroll for legal and tax reasons.
I’ve learned that it’s okay to ask for more, even after an $85,000 launch because $85,000 isn’t going to buy us a house, put my child through college, or allow us to do all the things that my husband and I want to do.
My Goals for Q4
The following are the goals I’ve set for Q4:
I'm launching another challenge, and I'm focused on getting more visibility for my content while continuing to nurture my current audience. But I'm taking time off in October, November, and December to spend time with my family, travel, and speak at events.
The Questions You Need to Ask to Prepare for Q4
The following are four questions you can ask yourself to create a clear picture of what you want your Q4 to look like so that it supports your goals for the following year:
Set boundaries for your holiday schedule as soon as possible. Block out those days. If you’re an agency, let your clients know the days you're taking off. Protect your time with your family over the holidays.
Do you want to launch a program or have your highest quarter ever? Start with your desired outcome and then work backward. What are the actions you need to take?
What income did you collect this year? What was profit, and what went to your expenses? Are you happy with these numbers?
Then determine what needs to change. Maybe you're making high sales, but you're not collecting as much as you'd like to collect.
Or maybe your business isn't making any profit at all. What needs to change so that you’re achieving your financial goals?
Sit back, breathe, and ask yourself, “How do I really feel about this?” Do you feel joyful or do you feel stressed, overwhelmed, or negative?
Start working towards your goals now so that you can bring joy back into your business in 2020. That could mean hiring someone, working with a coach, or even firing a client. Whatever it is, I want you to feel empowered to do that.
When you ask the right questions, you get the answers you need to grow as an entrepreneur and as a person who can give more to others and make a bigger impact on the people you serve.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Anyone can achieve success. You just have to trust in your own abilities.”
Billy Alice (28:13 - 28:18)
Can you live a life you don’t need a vacation from? Does it sound too good to be true? Billy Alice is proof that it’s not. Within the first month of her official launch as a Mindset and Intuition Coach, Billy grossed over $12,000 in sales. Her success is a reflection of the impact that working with an aligned coach, putting in the hard work, and trusting her intuition has had.
“Get to the point where you listen and act. There’s such a difference when you trust your higher self and intuition instead of trying to do it all on your own.” - Billy Alice (10:26 - 10:47)
But Billy wasn’t always so in tune with her intuition. It was something she painfully learned after her first marriage ended in divorce. Her husband cheated on her with her best friend from high school, and in just one day everything changed. Billy lost her home, two jobs, and a furry companion. A tragedy like this would destroy almost any person. But Billy made a conscious decision to not let this define who she is. Instead, she jumped into working on herself and paying attention to her intuition.
Three Ways to Begin Trusting Yourself
Dream big. Sometimes the craziest notion is actually the best idea. Billy and her new husband moved to Florida without the security of jobs. They agreed it felt instinctively right and would bring them closer to their entrepreneurial dreams. Needless to say, it worked. Don’t be afraid to dream big.
Practice daily. It takes time to trust and act on your gut feelings. We can confuse fear with intuition. Does what you’re feeling have a compassionate or negative tone? Your intuition is always working to keep you on target, and it gets easier to trust the more you practice over time.
The Whole Package Kind of Coach. Billy’s three months of coaching work was the runway that allowed her business to take off. You need to invest in yourself first before you can begin to make a profit. A coach can guide your attention and help you break through mental blocks with a personalized approach. You can quickly develop the confidence to say, “Yes, I am a CEO!”
“You need to start your business knowing it’s going to take time and capital. You want to serve from an abundant place, not just go for quick cash.” - Janelle Lara (8:53 - 9:06)
The journey to becoming a CEO isn’t easy. But the path is open to whoever dares to claim a life they don’t need a vacation from. If you’re not sure where to start, listen to your gut. Let your intuition guide your decisions, and invest in a coach to help you speed up the process and get your business off the runway. Happiness is achievable, and success is possible. You just have to trust your abilities and go for it.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Trade your inner critic for an inner coach.”
Neal Phalora (18:26 - 18:29)
Do you feel stuck and overwhelmed? Most people let their emotional constipation govern their everyday lives. We forget to take control, and we suffer in our careers, relationships, and health. Neal Phalora is known as the “Brain Warrior”. Neal blames the lack of education on the true power of the brain. Tapping into the power of your brain can crush limiting beliefs and make a bigger impact as an entrepreneur. Your brain is more powerful than you think.
“We leave our brains open and let everything come in and out freely without a bouncer at the door. Be the sherpa of your thoughts and feelings.” - Neal Phalora (32:42 - 32:55)
Neal knew something was wrong with his body after getting accepted into medical school. He slept for hours on end, gained 65 pounds, and wouldn’t leave home because of the directional confusion he struggled with. It wasn’t until he met a functional doctor that he began to piece together life-changing concepts that helped him work his way back to health.
The scientific fact is that the human body is 99% space and 1% matter. Trillions of tiny cells reveal little to the naked eye, but they pack together like a big battery. At 1.4 volts per cell, you’re a walking, talking, and fully charged Energizer bunny.
Your Brain is a Powerful Radio Antenna
The concept of quantum interconnectedness describes how the energy within the human body communicates within the body. It travels down highways and along passages from organ to organ. The brain sits in the radio tower, and whatever it thinks, the body listens. Your thoughts and feelings guide the body into states of health, disease, abundance, or scarcity. You can flip your internal narrative, create a new version that serves you, and manifest a new reality!
Build New Pathways to Rewire Your Way to Success
Ninety-eight percent of your current behaviors and thought patterns are hard-wired. If you’ve been thinking that you’re unworthy for the last ten years of your life, then every part of you will believe you’re unworthy. Fortunately, there are two techniques you can incorporate to cut off these old pathways and build new ones. The first is to ask yourself what you can do when you find yourself in a negative situation instead of why it happened. The second is to think of yourself as greater than you are. The goal is to empower yourself by focusing on the positive and potential rather than dwelling in reactionary victimhood.
“When we accept that our visual perception isn’t the scientific reality, then the world becomes an open and expansive book where we can build the life we want to build.” - Janelle Lara (16:28-16:52)
The brain is the most powerful tool you have at your disposal. Using it to your advantage can transform your life, and you don’t have to be overwhelmed any longer. Try to capture a sweet and savory moment. Put your hand over your heart, close your eyes, and hold onto that positive emotion as long as possible. You are rewiring the brain away from a negative bias and towards a positive one. You have the power to change your reality by simply taking control of your mind.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“The more you’re seen and heard,
the more people are attracted to you.”
Tamara Thompson (4:17 - 4:20)
Tamara Thompson is the CEO of Serious Take Productions and the host of Broadcast Your Authority TV. She teaches business owners how to create and re-purpose high-quality video content for better traction. Are you making the impact you want through social media? There are right and wrong ways to put yourself out there. You can broadcast your authority the right way and reach more people.
“Video promotes visibility and creates a human connection.”
- Janelle Lara (30:57 - 31:00)
Every entrepreneur needs to be seen, heard, and known in order to succeed in business. But so many fail to utilize the powerful tool of video. Video provides the opportunity for followers to connect and engage on a deeper level. It’s your big-ticket to quickly and efficiently acquire more clients for more sales.
Tips for Broadcasting Your Authority as an Influencer
Be strategic. Understanding the online algorithms that dictate traffic flow is critical. There’s so much going on behind the scenes. Do your research and learn the basics of SEO. Use the right keywords and headlines to get found on Google and YouTube.
Tell a story. People are getting creative these days, and we’ve come a long way away from videos of a random talking head. Have a game plan before you jump in front of the camera. Pre-plan, shoot, and then work your post-production magic.
Provide value. Aside from valuable content, what else can you provide that grabs your audience’s attention? Events are a perfect way to get hype and buzz around your brand. Get creative in how you can connect face-to-face with your audience.
“You’re going to have naysayers, so don’t take it personally. That’s everywhere on social media.” - Tamara Thompson (16:47 - 16:55)
We know how scary it is to put yourself out there. Stop worrying so much and just start! All you need is your smartphone, some natural light, and a tripod. The power of video makes it easy to take charge, become an influencer, and spread your brand’s message.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You have to dig deep to accomplish anything worth bragging about.”
Janelle Lara (6:54 - 6:59)
Do you really want to up your game? In August, I launched a group program with the intention of going big. Guess what happened? I closed 15 clients with a total of $85,000 in sales. With the right preparation, investment, and execution, I made the largest amount of revenue I’ve ever made in one month. Now it’s your turn. You can level the playing field using the lessons I learned from my latest and most successful launch.
“When you provide a valuable service and make strategic moves to get what you need, you can go far.” - Janelle Lara (10:13 - 10:24)
Hitting a five or even six-figure mark isn’t impossible. If I can do it, so can you.
Here are the tactics and tools that worked for me:
Goal Setting. Write out a good, better, and best goal. Your good goal is what will satisfy you. Your better goal is what will excite you. Your best goal is a home run. Check out Alex Beadon to learn more about this!
PR. Before my launch, I hired a copywriter (shout out to Sarah Temte) and got five affiliates on board. These promotional tools grew my audience to 2,000 viewers. Increase your brand visibility through PR. The more content you can create and push, the better.
Mindset Work. Hiring a mindset coach helps you dig deep, clear out subconscious blocks, and shift limiting beliefs. You can start small with journaling and praying.
Direct Messaging. Who is opening and reading your emails? Who is consistently showing up on your lives? Who likes your posts? Direct message anyone who seems like a good fit.
Self-Care. Launches are physically and emotionally draining. Don’t wait until after it’s all said and done to replenish and relax. Take care of yourself now.
As you push forward, keep the following in mind:
There is such a thing as good stress. When you push yourself towards a big goal, you start to realize what you’re capable of. Let the stress of the challenge shape and mold you into a stronger businesswoman.
You aren’t for everyone. There will be a lot of people who just don’t want to work with you. That’s okay. Rejection keeps you humble. So focus your attention on the people who do want to work with you instead.
“When you sit in the flow, do the prep work, leave the rest alone, and trust God, clients will come out of nowhere.” - Janelle Lara (49:01 - 49:16)
The journey to becoming a high-caliber professional doesn’t have to be hard or exhausting. However, nothing on this earth is given away for free. You have to earn it. Up your game through strategic decision-making and careful planning. Dig deep and do the prep work, then surrender to the will of God. Everything that you want already exists. You just have to go get after it.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Everyone knows an underdog. People love an against-the-odds success story, and they want to support the underdogs in their journey.”
Janelle Lara (20:43 -20:53)
Zachary Babcock is the ultimate underdog success story. He went from living with convicted felons in prison to rubbing elbows with multi-millionaire entrepreneurs. He’s the founder of the Underdog Empowerment podcast, a top 200 rated podcast on iTunes where he Interviews celebrities, professional athletes, and industry leaders. Zachary also helps entrepreneurs launch top-rated podcasts in iTunes in five weeks or less.
Everybody roots for the underdog.
Everybody loves an underdog story. Studies have shown that more people root for the perceived underdogs in different types of contests. If you’ve seen any of the Rocky movies, you’ve probably experienced this yourself. We support underdogs because we want to see someone work hard and overcome the odds stacked against them.
The definition of an underdog can vary depending on the person. People might doubt your ability to succeed as an entrepreneur. They may ridicule you for daring to dream big. But with the odds stacked against you, your underdog mentality can be the fuel that propels you towards success. As you grow and succeed over time, your desire to prove others wrong is replaced by the desire to become the best possible version of yourself.
“An underdog has a grandiose vision, even with the odds stacked against them. No matter how many people count them out, they’re committed to winning and getting the life they dream of and deserve.”
- Zachary Babcock (16:19 - 16:35)
When you’re just starting out, you’ll likely go through a period of significant uncertainty. You may try and fail in many ventures. You might lack the skills needed to market and sell your products or services. You may have some success only to realize that what you’re doing isn’t aligned with your vision.
How to create a movement as an underdog.
Whatever your obstacles might be, you need to have a compelling enough reason to keep pushing through. When your “why” is strong enough, you’ll figure out a way to succeed. Maybe you’re inspired by your family, and you want to be an example for your children. You could be driven by a deep desire to prove the naysayers wrong.
Regardless of what makes you persist as an underdog, it’s never about yourself. It’s always about empowering other people to reach their goals. You should have a clear idea of who you’re helping. Your mission is to create a movement to give them the tools to thrive. As long as your focus remains on your audience, you’ll find that others are willing to join and collaborate with you on your mission.
“I wanted to lead by example and show my twin boys what it means to be a real man for the family, provide for them, and live a life full of meaning and purpose.” - Zachary Babcock (10:00 - 10:21)
Have you ever felt like the underdog? Is there someone in your family that overcame the odds so their children and grandchildren could have better lives? Take some time this week to think about what lessons you can learn from the underdog success stories in the lives of others and your own.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“If you can't think of the number of times you've failed miserably or risked everything, then you probably aren't taking enough action.”
Megan (10:24-10:36)
Megan generated more revenue than she grossed in 2018 after just two months of coaching. She’s the founder and CEO of Powerhouse Pageantry, a company she started after making her way to being a Miss Nebraska competitor in the Miss America organization, winning the title on her first try at just 20 years of age. She’s a pageant interview expert who understands how entrepreneurship, confidence, and empowerment are the driving forces that help you win in all that you do.
“A coach takes you farther along than you’d go by yourself while speeding up the process. There doesn't have to be as much pain, sorrow, scraping your knees, and getting back up.”
- Megan (11:31-11:45)
As a coach, Megan knows the importance of having her own coach. Our world is constantly changing, it’s impossible to know everything all the time. Working with a coach can give you the knowledge, skills, and resources you need to adapt to the changing world. It’s easy to get swept away when you face difficult trials in life. Coaching gives you an outside perspective to stay centered on the path towards your goals. Megan didn’t want to feel alone in her journey anymore. She didn’t want to feel like she had to do it all by herself. She’d burned a few times by investing in and being disappointed by other coaching programs. So she wanted to make sure she got what she was looking for in our coaching work together.
Creating a Community Around You
Women don’t always have models of success around them to serve as examples for their own goals. It’s not just about breaking the glass ceiling as women, we also need to surround ourselves with others who’ve paved the way before us. We can get the mentors we need to understand us and guide us in the right direction. Being around people who work harder or make more money can be motivating and inspiring. Building the right community around yourself is one of the most important ways to reach a new level of growth. We thrive when we’re part of a community full of people who give us a different perspective and helps us achieve our dreams.
“Massive imperfect action is so important in business. It’s what shows that you really want it.” - Janelle Lara (12:11-12:31)
The coaching relationship is a partnership, and you have to establish trust within that partnership. Sometimes your coach has to be a therapist, and sometimes they need to just let you vent. Having an objective resource who can offer the tools you need is a critical part of the growth process. Your coach is equally invested in your success and wants to see you win.
Coaching gives you the courage to get back up every time you fall. It’s the real validation that comes from investing in yourself and being in integrity so that others can invest in you.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“There's going to be things you don't know, and you need someone to help you so that you don't fall into potholes that you don't know are there.”
Mia Francis-Poulin (21:44-21:54)
Can deciding to work with a coach result in a six-figure business? Mia Francis-Poulin did just that after only six weeks of coaching. She owns R+A Creative Company, a digital marketing company that helps course creators launch their programs. After closing her multi-six-figure deal, she’s completely booked for one-on-one coaching clients for the rest of the year.
But Mia didn’t always have the confidence to think she could reach this milestone. Entrepreneurs take on a lot more responsibility than they anticipate, and things don’t always end up the way we think they’re going to turn out. Being in a difficult place ultimately led Mia to invest in coaching. She needed someone who’d already succeeded in business and could serve as a guide.
“When someone's ready to bring on a coach, they’ve had enough. They’re going to put their pride to the side and do whatever they have to do to get to where they want to be.” - Janelle Lara (16:43-16:57)
Regardless of your talent and drive, there are going to be gaps in your knowledge that a coach can help you fill. This keeps you from avoiding the many pitfalls that you don’t know are there. Mia understood the importance of sales pages for communicating your value and your offer to the world. She learned how the right sales page can make or break the success of your business.
How to Make Your Message Convert Prospects to Paying Clients
Your sales page should have one clear call to action. Focus on the one thing you want them to do. When you start with the end in mind, you can create the right message that moves readers further along the sales journey.
“Spend time listening to how your audience is talking about the problems they have that you can solve. Your copy needs to reflect their voice.”
- Mia Francis-Poulin (29:29-29:42)
Your sales page should give readers the information they need to make a buying decision. Match the language that your audience uses, and do your research to learn who your clients are, how they talk about their needs, and the solutions they’re looking for.
Learn to love white space. Don’t cram as much text as you can into your sales page hoping it will persuade readers to say “yes” to your offer. Break up the content so that it’s easier to read and less overwhelming. Make it easy for readers to get the message of your sales page even if they quickly scan through the copy. Use colors, fonts, and other elements to emphasize the most important points in your message. Prioritize clarity over cleverness.
When you focus on the results your audience wants, then it’s much easier to send the message they need to hear in order to choose you over your competitors. Don’t make the mistake of trying to look or sound professional. People want to buy from real people. Communicate in a way that shows others that you’re a real person.
Building a successful six-figure business requires the right guidance. Coaching helped Mia achieve the life and business she dreamed about in only six weeks. She realized she needed help, and she was willing to invest in herself. She understood the importance of communicating a message that attracted the clients she wanted. You can use coaching to develop a success mindset while also improving all aspects of your business. Applying what you learn is the key to lasting success and a fulfilling path of entrepreneurship.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Courses are great, but there’s no opportunity to be an individual, so you have to figure it out on your own. To start a business, you need more than just a course.”
Laura Langfitt (12:29-12:45)
After just three coaching calls with me over two months, Laura Langfitt, owner of Unbridled Content Marketing, is on track to earn six figures in 2020. Her story can inspire you to hire a coach so that you can get a bird’s-eye view into your own business.
Laura left her job in the middle of March 2019 to pursue her business, which serves horse business owners who struggle with their online marketing. She creates blogs and social media content in their unique voices so they can easily engage with their audience.
In April, Laura hired me as her coach. She had three regular clients but felt lost in terms of getting new clientele. She was ready to throw herself into her business but didn’t know where to start. So she did everything I told her to do and didn’t hold back. Laura more than doubled her clientele after three calls in just two months.
“When things get tough, you don’t just give up... The smart thing to do is to tell yourself, ‘I don’t know what to do next. I don’t like where I’m at. Let me hire someone who can help me improve.’”
- Janelle Lara (22:36-23:06)
Most people don’t want to take the financial leap into one-on-one coaching, so they invest in courses instead. Laura discovered that courses provide great material, but she was still trying to make adjustments and figure out what was right for her unique situation. There was no one for her to ask for help.
Laura’s Big-picture Motivation Outside of Herself
Entrepreneurs often talk about things that can sound like they’re driven by ego or money to others. But at the end of the day, there are bigger reasons why we do what we do.
“If you’re making money just to make money, you’re not admitting to yourself that there’s something bigger you want. You haven’t been vulnerable enough with yourself to figure out.”
- Laura Langfitt (36:37-30:48)
Laura’s primary motivation involves horse rescue and giving kids who can’t afford horses access to them. Her life feels complete when she can take children who can’t afford horseback riding lessons and bring them together with horses that need help.
Laura’s Advice if You’re Nervous About Investing in One-on-One Coaching
Coaching is the right investment if you’re ready to show up and do the work. Every day you spend trying to figure it out on your own can be a day of wasted time, money, and effort. Coaches can’t do it for us, but they offer the invaluable support and help we all need to create the business and life we want.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“I have always served my audience and my people as if I had a huge audience.”
Janelle Lara (12:36-12:44)
Sixteen months after becoming the Part-Time CEO, I am on track for a multi-six-figure year. I’ve achieved this with an audience of less than 500. While it is a super tiny micro audience, it is mighty.
I want to share with you three reasons why I was able to experience so much success in my business so quickly.
Reason #1: I have always served my audience as if I had a huge audience.
From the beginning, I have always shown up with incredible free training and awesome challenges. I’ve never held back or diluted my message. I’ve always showed up with the full force of who I am, what I want to accomplish, and the way I want to serve women. I believed that I could create a community of women building six-figure companies while working part-time.
A lot of people hesitate to go live because they think no one is going to show up, anyway. They’re never going to show up if you don't!
Reason #2: I focused on the depth of my relationship with my audience, not the breadth.
Many gurus say that you need to have a huge email list. They say that conversion rates are only 1%, so you have to make sure you have thousands of people on your email list so you can build a six-figure company.
I disagree.
“My conversion rates are 10%, and it's because I do something really simple. I talk to my audience.” -Janelle Lara (16:26-16:36)
I create authentic relationships with my audience. There are several different ways that I do that.
If you want to learn more, join the Small Audience, Big Profits challenge. Spend 30 days learning and applying the techniques I used to grow my business quickly, and efficiently.
Reason # 3: I invested in mindset coaching.
We all have subconscious beliefs that are holding us back from achieving what we want. We have subconscious beliefs around having to work hard to make money, that money isn’t easy to come by, and that it’s holy to be poor.
Or, we wonder, what will people think? What will our friends think if I am successful?
“The what-will-people-think concern is a very real concern. You just have to decide that your big-picture dream is more important than other people’s opinions of you.” -Janelle Lara (20:09-20:19)
Our dreams need to be bigger than other people’s opinions of us, but that can be hard to overcome because it’s often on a subconscious level. Hiring a mindset coach was crucial for me. It made all the difference.
I dig deeper into these points and share additional information about my unique method and formula in a new challenge called Small Audience, Big Profits launching August 14. Join me if you’re interested in learning my unique formula for growing a 10x industry-standard conversion rate.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You have to be willing to put up with the crud now so you that you can reap the rewards later on.”
Lucas Miller (10:13-10:21)
Join the Small Audience Big Profits Challenge
Most people know that I have built a multi-six figure company while working part time, but did you know that I did all of it with an audience of less than 500 people?!
With the right method, you don’t need to reach the thousands (and tens of thousands) recommended by the gurus to make a huge impact, and build the lifestyle you want. The average conversion rate from email subscriber to client is 1-2%. Mine is 10%.
If you are a service-based business owner looking to increase your conversion rate, join the Small Audience Big Profits 30 day challenge beginning August 14th. I want to share my secrets with you!
Now, back to your regularly scheduled article.
Growing Your Side Hustle Into a Business
Individuals often start out with a side hustle while doing something else that takes up the majority of their time, such as working a 9-5 job, or being a full-time mom. They progress to freelancing, then to outsourcing, and finally to running their own full-blown business.
Having gone through this progression himself, Lucas Miller, founder of Echelon Copy, recently wrote an article for Entrepreneur.com titled, 4 Reasons Why Your Side Hustle Won't Magically Morph into a Scaled Business. He wanted to show his readers how to take their side hustle to something larger, more meaningful, and quite a bit more lucrative.
The 4 Reasons Why Your Side Hustle Won't Magically Morph Into a Scaled Business
In order to actually build a business and not just a side hustle, you need to take a long-term approach and recognize that delayed gratification is part of the process. People tend to know that certain activities are important for a business, but chalk them up to things that only Fortune 500 companies do. While activities like SEO optimization, branding, content creation, PR, and social media take quite a bit of time, effort, diligence, and discipline, you need to do them from the beginning and be consistent in doing them.
“Expect delayed gratification. Go into building a business with the expectation that this is not going to turn out tomorrow. When we can say that, it becomes a lot easier.” -Janelle Lara (10:52-11:11)
People often mention that millionaires have, on average, seven to eight different streams of income. But most people don’t realize that millionaires start out with just one building it to the point that it’s running like clockwork before they move on to building another.
Entrepreneurs often struggle with shiny object syndrome when they need to be focusing on their bread and butter.
You are the one who sets the limits on what’s possible. When entrepreneurs or side hustlers live in comfort, there’s no room for growth. When you become comfortable with being uncomfortable, you raise the ceiling and give yourself room to grow and expand. If you expand your limits, the natural by-product of that mentality is that you’ll work tirelessly to get what you want.
Independent contractors are the lifeblood of entrepreneurship. If you’re going to transition your side hustle into a full-fledged business, you’ll have to bring others on board. You can’t do everything yourself. When you’re doing one million different things, you won’t have the capacity to do ANY of them to the best of your ability.
“When you can afford to have somebody else take care of some of your responsibilities, your happiness will increase because you’ll get your life back.” -Lucas Miller (38:48-39:01)
Back to those millionaires who have multiple streams of income- they’ve gotten to that point because they’ve perfected their process so they can outsource it. Meanwhile, they start working on another new income stream. Focus your efforts on your current business. Then find others to join your team.
Your business can’t magically be scaled overnight. However, make the effort to build your business wisely, and you WILL have the ability to build a business that supports your dreams, while giving you the freedom you desire!
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“If I refused to invest in a coach again after getting scammed, then I probably would have missed out on the incredible growth that I’ve experienced both personally, and in my business.”
Jessica Halvorsen (27:52 - 27:55)
Join the Small Audience Big Profits Challenge
Most people know that I have built a multi-six figure company while working part time, but did you know that I did all of it with an audience of less than 500 people?!
With the right method, you don’t need to reach the thousands (and tens of thousands) recommended by the gurus to make a huge impact, and build the lifestyle you want. The average conversion rate from email subscriber to client is 1-2%. Mine is 10%.
If you are a service-based business owner looking to increase your conversion rate, join the Small Audience Big Profits 30 day challenge beginning August 14th. I want to share my secrets with you!
Finding a Business Coach You Can Trust
Jessica Halvorsen, is a successful entrepreneur, and she also happens to be one of Janelle’s clients. She is the Founder of the virtual assistance agency TKO Assisting, and she has a blog called Family Fun and Flaws, where she documents her journey as an entrepreneur while being a mom.
Scams are an unfortunate reality of life.
Scams are an unfortunate reality of life. Whether it's in business or another aspect of life, most of us have had the unpleasant experience of being tricked into trusting someone we shouldn't have.
As young entrepreneurs, we can be more susceptible to scams than others. We tend to be optimistic, full of hopes and dreams, and ready to invest in ourselves for a better future. Getting scammed is typically the last thing on our minds.
“Right before I invested in you, I had just been burned by a scammer, and I was out for almost a thousand dollars. But you can’t take those bad experiences and use them as excuses to not further yourself.” - Jessica Halvorsen (27:29 - 27:51)
Unfortunately, some clever marketers can take advantage of our willingness to believe in the best possible outcome, and convince us to give them large sums of money without delivering the promised results.
You might have bought a course or invested in a coaching program that turned out to be a complete waste of money (except for the lesson that you need to do better research next time). At times, the programs can have the best intentions, but they simply don't know how to deliver. Others are downright deceptive, and they are scams.
Whether by the well meaning efforts of an unqualified coach, or through a scam, if you've been burned in a coaching program, you might be reluctant to invest in another one ever again. However, there are good reasons to take a leap of faith and try again in order to take yourself and business to the next level.
Why you should invest in another coaching program even if you've been scammed before.
Tremendous Growth Opportunities - Investing in a good coach can help your business explode in ways that you didn't even think were possible. The key is to do proper research to make sure that the coach you'll work with has a proven track record. A few of the many ways to learn more about them is to look for video testimonials, ask for references, check their social media pages, and to ask other successful entrepreneurs in your network.
Emotional Support and Accountability - People often think that the biggest benefit of hiring a coach is that they'll tell you what your next steps are. The thing is, you most likely already know what you need to do to move your business forward. A coach will provide you with emotional support and the motivation to take consistent action. They'll also hold your feet to the fire and keep you accountable.
A Bird’s Eye View - Just like you can’t read the label from inside the bottle, you might not be able to accurately gauge your own progress because you’re so intimately involved in your business. An experienced coach can see your entire business with a bird’s eye view. They can see the bigger picture and make recommendations on how you can move in the direction of your ideal outcome.
“Sometimes it takes someone else to point out how far you've progressed from where you started.” - Janelle Lara (31:32 - 31:40)
What about you? Have you been scammed before? If you have, take some time to think about how trusting another experienced coach with a proven track record could benefit your business, and you personally. Don’t let one bad experience hold you back from the incredible amount of growth that can be achieved alongside a trustworthy, qualified coach.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Everything that you do in your life either brings you closer to accomplishing your mission or not. Those who recognize this understand that failure cannot be an option.”
Janelle Lara (29:08 - 29:20)
How to reverse engineer the lies you tell yourself.
Are you aware that the worst enemy you will ever face on the path of entrepreneurship… is you?
Self-sabotage is a parasite that has plagued the human race since the beginning times. We hesitate when we should seize. Hide when we should reveal. Doubt when we should believe. As a result, dreams and goals are brushed away. However, there is a way to break through and reach success.
Shift your mindset to set yourself free!
“The first thing you need to do is change your mentality from wanting to be safe and trying to remain risk-averse… to being worthy of the competition.” - Janelle Lara (16:09 - 16:23)
Are you ready to break the self-destructive patterns that hold you back?
First, stop telling yourself two of the greatest lies.
Second, start implementing productive patterns for success.
3.) Forget the low-maintenance concept. If you have an Olympic-sized dream, then you need to treat yourself like an Olympian. That means the works. Accept that you are high maintenance because you are a high achiever. Bask in self-care so you can serve others at your highest capacity.
4.) Decide to be YOUR best. Not everyone is meant for world-renowned awards and accomplishments. However, everyone is meant to give back. Choose to discover and fulfill the purpose you were created for.
5.) Find your team. If the dream is Olympic sized, then you need a team to rally. You need support to make this happen. Remember the investment, big or small, is worth it when you consider the potential impact.
6.) Be decisive. Deep down you know what you need to do. Whether it’s the removal from a toxic relationship, the reduction of monthly expenses to invest, or time-off, just do it. Take a step in the right direction today!
“Do not waste your talent and ability by settling for mediocrity.”
- Janelle Lara (25:08 - 25:14)
You have a mission in life.
Do you know what it is? Then what are you waiting for?
This week I encourage you to complete two tasks. The first, and most important, I want you to email me at janelle@janellelara.com with the subject line “Episode 39.” That’s right! I would love to connect with you. Tell me what moved you in this episode, AND share with me one decision or action step that you have decided to take. What is the one thing you have decided to do to move yourself and your business forward? If it is something I can help you with, I am ready to do that!
The second thing I’d like you to do is please leave a review on iTunes for The Part-Time CEO. This is one of the best things you can do to help others who need entrepreneurial motivation.
Don’t let your inner skeptic talk you out of the fact that you are a part of something bigger. Strive to do anything and everything that will bring you one step closer to accomplish your mission.
The world needs you.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“If you want to live every day with joy...you have to be willing to be uncomfortable. Otherwise, you’ll just be mediocre, average, and fine.”
Tasha Blasi (45:55-46:07)
As a business owner, it’s too easy to think you can (and should) do everything. This is a dangerous mindset that pulls you away from the things that move you closer to your goals. Knowing how to manage and spend your energy is essential to meeting your own needs so you can take care of others.
Tasha Blasi is the founder and CEO of the FU (Fertilities Unite) Project. She helps women struggling to conceive get the resources they need to have children and avoid unnecessary rounds of fertility treatments. She combines her science background with an extensive knowledge of women’s health to empower women to do what they were created to do.
“If you have a gift or skill that has the potential to impact people’s lives, then you have a responsibility to fulfill that mission.”
- Janelle Lara (49:21-49:57)
Tasha’s journey started with her own experience trying to conceive. She went through 10 rounds of In Vitro Fertilization (IVF) treatments to have her two children, and she’s committed to making sure others don’t go through what she did. She’s become a leading IVF coach and patient advocate, and her unique head-to-toe, inside-out approach has resulted in a 100% success rate with her clients.
Use Your Energy to Empower Others
Tasha learned the importance of using her energy wisely as she helped mothers become empowered against an industry that doesn’t always look out for their best interests. She quickly saw that fertility is a business. Like any business owner, doctors have profits, investors, earnings calls, and other business interests to look out for. When it comes to the fertility industry, the longer you’re not pregnant, the more money doctors make.
If the average woman knew a fraction of what Tasha has learned, it would significantly reduce the cost, time, mental health, and energy they’d have to spend. Tasha’s work with clients gives them new choices. While doctors often make choices that benefit their clinics, women need to make the choices that support their own wellbeing.
“Work with a coach. Work with somebody who you admire and who has achieved what you want to achieve. Yes, it’s worth the money.”
- Tasha Blasi (35:32-35:42)
Focus Your Energy on a Mission
The value of a woman has historically been limited to her ability to have children and care for her family. But as more women move into the entrepreneurial space, we often try to prove our value by taking on more than we can handle. You need to know, feel, and experience your goals so that the goals of others don’t pull you away or redirect your energy. Create the boundaries you need to care for yourself first.
When you focus on sharing your mission with the world, you no longer waste your energy. What drains your soul’s energy? Outsource those tasks so you fulfill your mission and service. Find a coach who’s overcome the challenges that entrepreneurs face in managing their time and energy. A coach who’s achieved the things you want to achieve is the one person who can get you there. The cost of working with a coach is worth it when the end result is that you’re going to be fulfilled and successful. Focusing your energy on your expertise lets you see where you need to go so you move your business forward while paving the way for other successful women entrepreneurs.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Get around people who are more successful than you so that success becomes your normal.”
Janelle Lara (15:03 - 15:10)
Everything you need to successfully tackle Q3.
Are you in a slump in your business?
I certainly was.
This past quarter was unlike any other. In the beginning, it felt like I had hit a self-imposed income cap. It was an invisible barrier I just couldn’t push past. But I made a decision. I wouldn’t give up.
Neither should you.
Today I’ll be sharing from own experiences in what was one of the most painful but rewarding quarters of my life. I encourage you to be open-minded and prepared for some tough love. It’s time to dig deep. Let’s get you to the next level!
“If you’re in a slump, then analyze it. Figure out what needs to be better and move forward!” - Janelle Lara (11:17 - 11:23)The low you find yourself in is temporary. There is hope! Just look at my own past quarter! What started out as a slump progressed into my highest grossing quarter EVER.
Here are three lessons I learned along the way:
Gold is forged through fire. In early April, I felt defeated and frustrated by my stagnant business growth. I decided to pick up and read How I Raised Myself from Failure to Success in Selling by Frank Bettger. Girl, I couldn’t put it down! The knowledge I learned from that book and my experience with 80 sales calls led me to create a new sales script. As a result, I grossed higher by the end of April than I did in three months prior! When you are in a slump in business, don’t just give up. Instead, use it as an opportunity to change whatever is no longer working for you and build something better.
Everyone needs a coach. If you’ve been following my work, then you’re probably sore from me beating you over the head with this. But it’s a necessity to have an experienced professional with a bird’s eye view of what’s going on in your business. Let’s consider quantum physics for a moment. Ever heard of normalization? It’s the process of making what you want in your wildest dreams normal. So if you want a six-figure business, then you need to surround yourself with business owners who eat six-figures for breakfast. The environment you are in has the ability to normalize scarcity or abundance. Financially invest in a coach ASAP who can provide custom one-on-one feedback. They will generate a monumental impact worth every penny.
Routine is king. April was a great month. June, not so much. I was traveling an exhausting amount in May, draining my spiritual, emotional, and physical well being. I wasn’t journaling. I wasn’t eating well. I wasn’t exercising. I was hopelessly out of my routine. Then it hit me! Too many people, myself included, make decisions based on their feelings. But champions bring their feelings into submission via their decisions. We’ve got to snap out of it! Take control. Set your feelings aside. Stop making excuses and start doing whatever is necessary to get back into your routine.
“No one wakes up every day as a world-class performer. No one! Every single high performer and high achieving person goes through a process to get themselves there.” - Janelle Lara (22:24 - 22:45)
I share these lessons with you in the hope that you will find something of value for your own journey through business. What has worked for me, may also work for you! Shoot me an email to learn in detail the strategies I use to get myself out of a slump. And be encouraged. No matter how stuck you may feel, you have the ability to change.
This week reflect on the lessons above and look for the areas in your business that need your attention. Is there something that isn’t working? Do you need extra support? Are you allowing your feelings to dictate your decisions? Dig deep to uncover the answers to these questions and propel you out of this slump.
Most importantly, never… never, ever, ever… give up.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Believe in yourself. Believe that you deserve to chase your dreams and that you deserve to give yourself the time to live without regret.”
Cherissa Kell (1:00:13 - 1:00:24)
The recipe for your success.
Most people wouldn’t even dream of going to the Olympics with no collegiate or professional background in athletics. But Cherissa Kell isn’t like most people. After hearing that females physically peak in their 30’s, Cherissa decided at the age of 24 that she would train hard to prove that theory true. She hopped on the marathon bandwagon, started surfing, and eventually fell in love with triathlons. Now at the age of 34 and living in Japan, she is well on her way to competing as a female triathlete for USA in the 2024 Paris Olympics. But the journey has proved far from easy or kind.
Two emergency C-sections just 12 months apart completely ripped apart Cherissa’s midline. Everything felt hopeless. The family had recently moved to the middle of nowhere in Wisconsin with the nearest gym 45 minutes away. It wasn’t possible for Cherissa to repair her body and fulfill her Olympic dream with two boys and no support system. Or was it? You may feel it is impossible to reach your full potential as Cherissa did. But the truth is, it isn’t. There is a recipe for your success.
“It’s not a matter of whether or not you will have to sacrifice. The question is what are you willing to sacrifice?”
- Janelle Lara (53:55 - 54:07)
With the encouragement and support of her husband, Cherissa began researching her options. A life of regret was not what she wanted. Through her research of the professional triathlete and US Olympian, Gwen Jorgensen, Cherissa discovered a reputable coach. An email and phone conversation later, Cherissa was put in touch with her now coach who oversees all elite US female triathletes.
I’m sure you can imagine the investment of time, energy, and money for an Olympic dream. But just to put things into perspective, Cherissa’s bike alone was $7,000. That’s a tremendous sacrifice for a family of four to make! But it’s not a matter of whether you will have to sacrifice for your dream. It’s a question of what are you willing to sacrifice?
There are actually many similarities between training for the Olympics and building your own startup. Both require four essential ingredients for success.
“Seeking out council is essential... Surround yourself with good council. Take their advice. Ask questions. Don’t try to build your business alone.”
- Cherissa Kell (33:09 - 33:43)
After mixing these four essential ingredients, it may very well be that you don’t succeed. You will probably fail many many times in the process. But guess what? That’s okay. Behind most success stories are many stories of failure. If you continue to utilize a plan to develop your raw talent with the support of a team and up your self-confidence, then one of your batches is bound to turn out exactly the way you want. What’s important is to not give up and stay positive.
I know it’s scary to take the initial step. What if it doesn’t work?
But what if it does?
You’ll never know until you try! Allow yourself the chance to chase your dreams and reach your full potential! You deserve it.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“It’s not only your customer service. It’s the story that you tell that people resonate with. It’s the all-around feeling you get when you’re associated with that brand.”
Sam Greenwaldt (8:57 - 9:12)
The importance of clearly and consistently sharing your message.
Logos. Color schemes. Graphics. Those are the typical elements business owners, myself included, associate with the word branding. We spend so much time, energy, and money on the overall “look” of a business that we forget about the “feel.” Luckily, Brand Strategist and mother of two, Sam Greendwaldt, is here to steer us in the right direction. The CEO of Greendwaldt Design lays out four steps that will help you develop a cohesive brand that both speaks and resonates on a soulmate level.
“It needs to be one of those je ne sais quoi, match made in heaven type relationships where they say, “I just like her.”
- Janelle Lara (12:59 - 13:09)
If branding isn’t solely rooted in visual style, then what is it?
Branding is a tool that influences perception. Seth Godin put it this way, “A brand is a person’s gut feeling about you.”
Everything you produce, from content to marketing materials, is being perceived in a very specific way. Therefore, it is critical for you to be conscious of what you’re putting out and whether it is clear and consistent across the board.
While you can’t force anyone to fall in love with your business, you can be irresistibly attractive through these four steps.
“Strategy is the most important piece in branding. It’s not something that you throw together. It’s something that you do intentionally.”
- Janelle Lara (26:11 - 26:20)
Branding will make or break your business. It is the key to your success in the pushing away or pulling in of a prospect. This week reflect on whether your branding is effectively communicating the right message for your business. What story are you telling? Is it clear and consistent? Is it even the one that you want? If not, then work through the steps above to develop a cohesive brand that aligns with everything you stand for.
Strategize. Fine-tune. Then share your message!
One by one your ideal clients will connect on a soulmate level and fall deeply in love. It’ll be an ever-lasting relationship for the success of your business!
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Here is the answer to all of the noise and static online: Be the lion! Don’t be a zebra.”
Janelle Lara (9:05 - 9:19)
Become a lion to stand out from the herd of zebras online.
It’s an exciting time to be alive! With the ability to easily access the online marketplace, the barrier of entry for entrepreneurs has never been so low in the United States. The history teacher in me glows at the thought of how proud our forefathers would be. After all, they fought their way through the American Revolution to gain freedom in trade and commerce from the British. It’s a win that has carried through to the 21st century where anyone is able to do work from the comfort of their home with just a laptop. The accessibility and opportunity online have widened the competitive market. So how is that some entrepreneurs are able to stand out and gain radical success while others fade into the cracks? The answer lies in the grassy plains of the savanna.
In your mind’s eye, I want you to imagine a safari scene. There are acacia trees dotting the horizon and lemon grass blowing in the wind. As the sun rises, a herd of zebras grazes unaware of a lion in the corner. Now choose one focal point.
Where did you fixate your gaze?
Was it the lion?
I’ll bet it was! Lions are majestic mammals that demand respect and attention. It’s only natural that their uniqueness would stand out against the sea of black and white stripes. Which mammal can you relate to in the savanna of the online marketplace? Do you feel like the zebra or the lion? Are you blending in with the competition and struggling to monetize even though you already have over 50 people actively engaging in your content? Then you need the Lion Formula to build a stand out trustworthy brand.
“The only place that camo belongs is in the army. If you’re doing what everyone else is doing, then you’re not standing out you’re just blending in.” - Janelle Lara (17:00 - 17:08)
Aside from the physically attractive qualities of a lion, there is also a difference in mentality distinguishing it from the herd of zebras. A zebra looks around at the current online marketplace and complains about all the static and online noise. But a lion sees the abundance in opportunity for growth.
Here are some lessons I’ve learned in the safari to help you successfully shift into a lion mentality, take up your power, and stand out online.
“Be the person that people look to. Be the person that people regard as an expert.” - Janelle Lara (26:48 - 26:55)
Every business journey will differ. But somewhere in your roaming of the savanna in the online marketplace, there is one vital decision every entrepreneur will have to make. Either you choose to whine about the hopelessness in regards to your competition, or you choose to recognize the abundance of opportunity around you!
You could continue to hold a zebra mentality and stay lost in a sea of black and white stripes. Or you could adopt a lion mentality and stand out from the herd as you portray your authentic self and develop your brand!
The choice is yours.
Do you want to be a zebra or a lion?
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You need to connect with people, bring them into your world, then figure out how to convert them into a client assuming they’re a good fit.”
Michelle Vroom (6:55 - 7:04)
Three steps every small business owner should take to get clients consistently.
Would you ever say yes to a marriage proposal on a first date? Unless you experience a serious case of Serendipity, not usually. Then, why would you ever expect someone you haven’t appropriately prospected as a potential client to say yes to your offer?
In a world of instant gratification, many small business owners are failing to invest the proper amount of time and energy in finding the right client and building a relationship before popping the big question. Instead, they approach anyone and everyone, fumble on one knee and not surprisingly walk away disappointed every time. Michelle Vroom, Founder, and CEO of Vroom Communications, is ready to end this disastrous pattern with three simple steps. Michelle believes the trick to hear that three letter word is by first connecting with your audience on an emotional level to uncover and gain any potential clients.
“If there was ever an absolute for marketing, it would be this - connect with your audience on an emotional level.” - Michelle Vroom (17:17 - 17:24)
The number one mistake in marketing is to treat people like numbers and not human beings. Let’s start on a good foot by treating every person you come in contact with as you would a new friend.
Aim to connect and invite these new friends into your world as you properly identify the right clients that will grow your business consistently.
“I invested 100% of profits back into my business, specifically 50% of revenue in continuing education and coaching. I knew I wanted a six-figure company within the first twelve months. Investing is what it takes!” - Janelle Lara (42:06 - 42:26)
Relationships lead to sales. Focus your time and energy on building a relationship with the right client to successfully and consistently grow your business. Why waste your offer on people who don’t care or can’t benefit? Use Michelle’s three steps as a guide to find your audience and convert them from prospects into clients. Remember, people will invest in your offer if they believe in you.
If you’re really stuck on who your audience is, then consider hiring a marketing coach for guidance. Most small business owners cradle their business like babies, too emotionally invested to see all the facts and make objective decisions. A marketing coach will provide perspective and accountability. Yes, I’m encouraging you to go all in and actually take money out of your revenue to invest! I promise it will be worth it. Your business will thank you as you invest in help to get the clients you need and reach your dreams. Never doubt that you have something amazing to offer. The world needs to hear about it. What are you waiting for?
Get on out there! You’ve got some hearts to win.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“A lot of things that are considered industry standards, like having a large email list, a big audience, and a broad reach - none of that is really necessary in order to be successful in business.”
Janelle Lara (1:52-2:07)
I am going to share with you the secrets I’ve used to build a six-figure company within the first twelve months of my business with a super small audience.
I currently have only 250 on my email list and around 270 in my Facebook group. A small but mighty community!
A lot of advice floating around the internet says you have to have certain elements to run a successful business. The truth is, every business is different! I’m going to share what worked for me and my business! How these five secrets relate to you is completely custom to you, your personality, and your industry.
“What I am here to say, first and foremost, is that there is no one way to build a business. There is no one way that works for every single business every single time.” -Janelle Lara (6:16-6:29)
The 5 Secrets I Used to Build a Six-Figure Biz with a Small Audience
#1 - I hired a good coach.
I realized that there are so many ways you can start a business. I needed someone to say, “Here’s the roadmap for you that will work best for you, your personality, and what you want to do.”
When I started, I had so many beliefs that I didn’t even know I had that were holding me back. Those mindset issues are like mud on our vehicle’s windshield. We need someone to come from the outside and clear our windshields so we can see what is possible. A good coach will do that for us.
Within three weeks of hiring a coach, I had made up the investment. Within twelve months, I am running a six-figure company working just twenty hours a week.
#2 - I committed to radical authenticity and integrity.
It is important to me that I show up as my true self in my business and that I have an authentic relationship with my audience. I have intentionally created a high touchpoint experience for them because I truly care about them and their businesses.
A lot of people say that you need a huge audience, a huge mailing list, and a huge reach, which is breadth. I disagree. I think you need depth. It is more important to me that I have a deep and authentic relationship with my audience than a large reach that is only a surface level relationship. Going deep rather than broad is how I’ve been able to build a successful business with such a small audience.
#3 - I take radical responsibility for everything that happens in my business.
Every single thing that happens in my business is my responsibility. The buck stops here. I believe that taking responsibility for the results and not blaming things like algorithm or people’s small attention spans is what has enabled me to build a six-figure company.
When things don’t go the way I want them to, I explore what may have been wrong and test out different options that lead to being more successful in the future. When we blame something or someone else for the lack of results in our businesses, we stop the potential for growth in its tracks.
#4 - I laid the foundation for a six-figure company from the beginning by acting like a CEO, specifically regarding my finances.
These are some of the things I invested in right from the beginning to lay the foundation for a six-figure company:
That’s what acting like a CEO means.
#5 - I upgraded my environment.
I intentionally placed myself amongst peers who are comfortable and familiar with the level of success I want to attain. I chose those who not only consider a $50k day to be normal but who are able to say, “Yes, I’ve been there and done that.”
“The overarching, most-important theme - I hired experts who have done it before, I showed up, and I trusted the process.”
- Janelle Lara (43:57-44:10)
If you are in the process of building a business, my hope is that these five secrets will give you some good insight. But if you are tired of general advice and want a specific game plan, you need a coach. I would be glad to hop on a clarity call with you and help you figure out what your next best step will be.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“When you leverage your network, you leverage the places where you’re already visible.”
Ashley DeLuca (11:31-11:35)
Organic marketing is the backbone of any successful company. But entrepreneurs often struggle to gain traction in the early stages of their businesses, causing frustration and loss of revenue.
Ashley DeLuca helps entrepreneurs convert ideal prospects into paying clients through email sequences that lead to consistent and predictable profits. But she didn’t start out as an email marketing strategist. Her journey began in web design after teaching herself HTML and CSS. She made connections through online groups where she found others pursuing the same things.
“I knew I needed to have someone who was going to fully commit to my business. One of the biggest investments I made was investing in a committed coaching relationship with Janelle.”
- Ashley DeLuca (12:31-12:45)
After starting a marketing agency with a fellow entrepreneur, she transitioned into the world of email marketing. Eventually, she left the agency behind and found herself starting over again. That difficult transition hit her revenue hard, bringing her down to a monthly income of $300 in November of that year. She quickly had to figure out what she would do next.
Leverage Your Network by Serving Others
Ashley had already built the foundation for her personal brand, so she had people who were still seeking out her services and expertise. Leveraging her network was the best way to get up and running. But instead of going to others and just trying to sell her services, Ashley checked in with her network to see what people needed. By identifying the problems people had, she could offer the solutions that brought her paying clients.
Positioning yourself as a problem solver is the best way to leverage your connections. Your network is the one place where you’ve already established visibility and credibility, so it’s an invaluable resource for anyone looking to build their business.
Ashley couldn’t build a successful business alone. She needed support from a coach or mentor who was fully committed to her goals. So she invested in a coaching relationship with me. Our relationship had already started when I was looking for a “unicorn” marketer who could write the copy I needed and build the sales funnel that would grow my own business.
Ashley was that unicorn. She was now coming to me for coaching, and she soon went from making $300 online in November to earning $3,000 by December. She would eventually reach $7,000 in monthly revenue. At the core of this huge leap was her trust in her intuition and focus on serving people at the highest capacity.
“What does it mean for you to serve at your higher capacity, and what does that offer look like?” - Janelle Lara (17:07-17:11)
The Email Marketing Strategy You Need to Leverage Your Network
Many business owners build a list only to let it become stagnant. But this leaves money and connections on the table. Failing to deliver high-quality content doesn’t serve you or your audience. You have to identify the gap between your free offer and the end goal of having clients work with (and pay) you. That gap is where you nurture your relationships in a way that has a positive impact on your audience.
Start with a standardized welcome sequence for anyone who chooses to opt in to your list. It's a way of introducing yourself so they become familiar with you and your story. But more importantly, it should be about what you can do for them long before you pitch them on your primary offer. The right welcome sequence creates an engaged community. But you need to show up often.
Creating a two-way relationship with email marketing starts with understanding who you’re talking to. You need to grow a “clean” list, which means that everyone on your list actually cares about what you’re saying. Analytics let you see who’s opening your emails, and your Client Relationship Management (CRM) tool lets you segment your audience and tailor messages to the right people.
Beware of Vanity Metrics
The social media landscape puts a high priority on likes, shares, and other vanity metrics. These are measurements that don’t reflect your revenue. Be careful not to fall into the trap of focusing on vanity metrics instead of creating profitable content. You want to focus on serving people, but you also need to generate revenue to create a sustainable business.
The money you make reflects the impact you’re making. Having a system in place to measure your email marketing is key to getting the best results. Your metrics should be easy to understand so you recognize the opportunities to re-engage with members who may have dropped off along the way. Email marketing is a powerful tool for leveraging your network. Your list is the most valuable asset your business has. Use it wisely to create an engaging community that you impact with your skills and expertise.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“If you want to be good at sales, you need empathy, and the ability to solve problems and listen. Those are the key components to a good salesperson.”
Peter Frumenti (26:16-26:25)
Entrepreneurs often have mixed feelings about sales. On one hand, your ability to compel audiences to say “Yes” to your offer is essential to long-term success. On the other hand, many people have had negative experiences with sales, preventing them from learning the skills they need to grow their businesses.
Peter Frumenti teaches sales to online service-based entrepreneurs. By learning the best practices that get results, business owners can sell in a way that feels authentic and puts the needs of their clients first. Although many entrepreneurs start selling at an early age, others can learn the skills that make a good salesperson.
“People forget to qualify. They’re so desperate for the sale and just happy to have someone on the phone.” - Janelle Lara (23:11-23:21)
The ability to sell supports your professional and personal goals while teaching you to listen, empathize, and identify the solutions people want. Effective selling comes down to understanding who you’re talking to and giving them the clarity and support they need.
Why “Sales” is a Dirty Word for Some Entrepreneurs
The word “sales” conjures up images of pushy or sleazy salespeople looking to profit at the expense of others. Reframing your beliefs around sales makes it an enjoyable, fulfilling, and profitable part of your business. At its core, selling is giving service. It’s the process of identifying a problem and delivering the solution. When you do it right, the people you serve achieve the transformation they want and you receive compensation for your service.
“You don’t want someone who wants results in the shortest amount of time. You want someone who’s willing to do what it takes to get the result. That’s the qualifier.” - Peter Frumenti (24:07-24:12)
Best Practices to Master Your Sales
The following are some best practices you can use to get better sales results:
Uncover and diagnose the problem. The sales process starts when you ask the right questions and listen. What are your prospects currently doing to solve their problem? What results are they getting? If you’re working with other business owners, ask questions specific to their work. How many leads are they generating each month? Out of those leads, how many do they convert to paying clients?
Understand your prospect’s doubts. Your audience may have tried to solve their problem without success and believe they’ll never achieve their goal. Uncover the limiting beliefs, doubts, and fears of your prospect so you can better address their needs.
Help the prospect see what their problem is costing them. Your prospect’s problems may be getting in the way of their financial goals, family, intimate relationships, health, or other areas of life. Helping them see the true cost highlights the urgent need for your solution.
Get a clear vision of their motivation. Find out what motivates your prospect to take action. What would their life look like if they were to overcome their challenges? How would success show up in their life? The more clear they are on their motivation, the more likely they are to follow through on their commitment.
Qualify the prospect. Not everyone is coachable. Find out if the prospect is the right person for you. Will they turn to you for support when things get difficult? Do they believe your service or product will work? Qualifying your prospect increases their chances of success, while demonstrating that you won’t just work with anyone.
Connect the dots from their problem to your solution. Help your prospect see how your solution will solve their problem. Address their concerns, fears, and objections directly. Always bring the discussion back to their desired result so they see that your offer is exactly what they need.
Entrepreneurs need patience and emotional intelligence to listen to their prospects. They need the verbal IQ to lead conversations while being empathetic to their audience’s needs. If you just focus on making the sale, chances are you’ll end up working with the wrong clients who won’t get the results they want. This reflects poorly on your business. Having integrity in how you work and developing the skills for effective sales is the key to authentically growing your business.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You need to decide - I’m worth a 20-hour work week, I’m worth making money, it’s allowed to be easy, it’s allowed to be seamless, and I’m allowed to have it all.”
Janelle Lara (7:54-8:09)
The value of balance, self-care, and systems in your life is not just for mothers. It’s for any business owner who wants to enjoy a lifestyle business.
Balance, self-care, and systems are so crucial, not just in terms of being a part-time CEO working twenty hours a week, but also in terms of the quality and level of work that we are able to bring to our clients and to our audience.
I’m going to explain, step-by-step, how I am a part-time CEO and manage a six-figure company and all of the activities that entails, from managing a small team, managing clients, fulfilling for clients, marketing, managing the finances, while also managing a household and a family.
“You need to figure out what works best for how YOU work best.”
- Janelle Lara (10:33-10:38)
5 Steps to Reducing Your Work Week Hours
There are five very actionable steps you can take to reduce your work week if you want to be a Part-Time CEO or if you want to reduce your hours from what you are currently working. The purpose of all five of these steps is to increase your ability to serve at your highest capacity because that is where you are going to make the greatest impact as well as have the most enjoyment in your business.
“What does self-care mean for you? You need to decide that you’re worth it, design it, block it, and then commit.” - Janelle Lara (32:32-32:38)
Step #1: Decide
The first step you need to take to maximize your ability to be a part-time CEO is to decide to do it.
You may need to work on whatever mindset issue you have between yourself and your ideal workweek, whether that be that you’re not worth taking the time, or that you have to work hard to make money, or that your sense of self-worth is connected to how busy you are.
Step #2: Design
You need to design your work week around your decision to limit the amount of time you are going to spend working.
I decided that twenty hours a week was my limit, so I designed my work week around those twenty hours.
The question you have to ask yourself is, “How do I work best?” I don’t do my best work when I’m constantly being interrupted. I need a full day of being a CEO and then I need a full day of being a stay-at-home mom. I realized I need to work in blocks of full days.
Some of you can’t do full eight-hour work days and need to work in chunks of fewer hours. So, you might design your work week to be four hours a day for five days a week, for example.
Step # 3: Block
Instead of reinventing the wheel every week, schedule blocks of time for those things you need to do every single week. Have a system that tells you what you should be doing and when you should be doing it.
My Google Calendar is the system I utilize to keep me on track. Every time I think of a to-do list item, I block out fifteen minutes to get it done on my Google Calendar. When I find myself lost on Facebook or on my phone, I go straight to my Google Calendar to determine exactly what I’m supposed to be doing at that time and get back on track.
Step # 4: Commit
This is the hardest step for most people because things come up, like a client who wants to hop on the phone on a day you’re not scheduled to work.
In such cases, do what feels intuitively good at that moment. Ask yourself, “Do I feel like I’m bending over backwards for this person, or do I feel excited about getting on a call with them?” If it doesn’t feel good, don’t do it. This isn’t about being selfish, it’s about you showing up as your best self and at your highest capacity!
Step #5: Delegate
Take a blank sheet of paper and draw a line down the middle. Write “Optimized” on the left side and “Not Optimized” on the right.
Ask yourself, “What is optimized in my business? What do I absolutely love to do in my business?” Write your answers in the “Optimized” column.
Then ask, “What is not optimized? What do I hate doing in my business?” Write these answers in the “Not Optimized” column.
Look at the “Not Optimized” column and remove anything that isn’t necessary to run your business. Then delegate the rest. Do not do them yourself!
“Every single entrepreneur needs space to create. You cannot have that if you are constantly working, if you’re not respecting how you work, and if you’re not respecting the fact that you need time and rest and self-care.”
-Janelle Lara (20:32-20:57)
If you are not getting the self-care that you need, then you need to start the five steps all over again. Decide today to give yourself the gift of time and space to be creative, because that is when you will do your best work.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“When someone is ready to buy, they’ll either purchase from you or they’ll purchase from someone else.”
Janelle Lara (14:37-14:43)
CEO, I am so excited to share with you an EXCLUSIVE training from my Facebook Group, The Part-Time CEO. This beautiful, powerful community of entrepreneurs found it so helpful, that I just had to share it with you.
Knowing who you’re marketing to is critical to growing your business. But knowing how you’re marketing to them is even more important to the results you get from your business strategy.
Growing your client base and increasing your revenue depends on your ability to send the right message to the right prospects at the right time. Understanding the buying stages that everyone goes through helps you deliver the messages that resonate with your ideal clients and compel them to take action.
“When your clients are in the pre-buying stage, that’s not the time to make hard calls to action. The pre-buying stage is the opportunity for you to plant seeds.” - Janelle Lara (7:50-8:17)
There are three stages in the buying process. Every single person who will ever work with you will go through three stages of buying. The time frame varies, but the stages don’t. Many entrepreneurs are still in the dark about how to market to each one. As a result, they struggle to get clients consistently while their prospects move on to competitors who are marketing more effectively. Does this sound like you? You aren’t alone! Keep reading to learn more about the stages, and how to market strategically in each one.
The 3 Stages of Client Buying
#1: The Pre-Buying Stage
The pre-buying stage is when your prospect has yet to discover they have a problem. They don’t know about you or your business, and they don’t realize they need your services.
The first stage is when you plant the seeds that will bear fruit down the line. This isn’t the time to use hard calls to action (CTA). Instead, plant seeds by creating marketing assets that deliver value to your future clients.
Ask questions that help prospects become aware of their problem and shift their thinking about the goals they want to achieve. Use the marketing assets you create as lead magnets you can offer to anyone who might benefit from your expertise. Spend time in Facebook or LinkedIn groups offering value to others. Again, you’re planting seeds of awareness that primes your prospects for the upcoming buying stages.
#2: The Recognition and Search Stage
In the second buying stage, your prospect recognizes they have a problem and need help solving it. This is the stage where they begin to look for someone who can help them. They look for an expert, coach, or other service providers with the skills and expertise they need.
Marketing in the second buying stage is equivalent to nurturing the soil after you’ve planted the seeds. Nurture prospects by building relationships, reaching out to them, and offering support. Give them the resources that get them closer to their goal while thanking them for being a part of your community. Continue to deliver value so they can move to the third client buying stage.
“If you’re not getting clients consistently, it’s probably because you’re skipping one of the three client buying stages in your sales funnel.” - Janelle Lara (3:57-4:09)
#3: The Ready-to-Buy Stage
The third buying stage is when the prospect is aware of their problem, and they have an urgent need to have someone help them solve it. Imagine your prospect standing there with their credit card in hand, begging for someone to make them an offer.
This is when you make hard calls to action that compel prospects to take the next step into your sales process. Entrepreneurs often struggle with making offers and letting people know how prospects can work with them. You need to remember that the ready-to-buy stage doesn’t last long. Your prospect is ready to buy, and they’ll either buy from you or from one of your competitors. So create powerful calls to action and invite your prospects to enroll in your services.
Too many entrepreneurs are skipping one or more of these buying stages. They’re not planting seeds, nurturing their prospects, or making direct calls to action often enough. When you understand the three stages and how to market effectively in each one, you create a customized marketing strategy that aligns with each stage at the right time. You’ll reach prospects who’ll benefit from working with you while making sales an easier and more profitable part of your business.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“If you want to be featured on a podcast, you need to give in order to get.”
Janelle Lara (6:59 - 7:01)
Learn the right way to grab the attention of a podcast host and become a guest speaker on their show.
Every entrepreneur wants their business to be seen and heard. But lately, I’ve been rather surprised and disappointed by the great lengths people will go to increase the visibility of their business. I’ve recognized a trend where entrepreneurs think it’s okay to just pop out of the woodwork and ask to be featured on my podcast. Let me be the first to tell you, it’s not okay and to be frank, it’s quite rude! To ask a podcast host for the ability to speak on their show is no small request. Most podcasters, like myself, stream one episode per week leaving just fifty-two episodes a year to share expert knowledge and guidance. A podcast host’s time is precious. If you’re hoping to become a guest speaker, you’re going to have to do a little more than just ask. You’ll need to invest some time and energy establishing an online presence before you can get what you want.
“Don’t just come out of the woodwork, out of nowhere and say, “Hey, I want to be featured on your podcast.” - Janelle Lara (6:50 - 6:56)
Before even attempting to reach out to a podcast host, you need to make yourself known to them and their community. Instead of focusing on what the podcast host can do for you, instead add value to what they are doing. Give first, before you try to get.
Follow these five tips to get started and potentially be featured on a podcast.
Listen to the podcast. Only a handful of entrepreneurs who reach out asking to be featured on my show can relay their favorite episode. Do your homework to avoid looking like a fool. Listen first to see if the podcast coincides with your message and speaks to your intended audience.
Engage with the host and their community. Leave a review on iTunes, converse on the podcast group page, or share a favorite episode on your Instagram story! Make sure to tag the host and explain why their podcast is so inspirational to your audience. You’ll make the host’s day and build a noticeable online presence.
Shoot the podcast host an email saying how much you love their podcast. If you really want to go above and beyond, reach out to the host directly. Go into detail of the impact their expertise has provided. A direct message of this caliber could get you on a first name basis and inspire the host with direction for meaningful content.
Be interesting. I admit I only want to invite people on my podcast who can give me and my audience valuable information. The goal is to expand upon knowledge. Offer something so savory and unique it can’t be passed up.
Ask the host to be a guest on your podcast first. If you don’t have a podcast yet, that’s okay. You can ask to interview the host and stream it live on your Facebook group instead. Create an opportunity for the host to recognize what the chemistry would be like conversing with you on a smaller scale, before asking for a larger scale.
“If it sounds like gaining visibility through a podcast will take a long time… it will. You need to establish a relationship with the host first, and building a relationship does take time.” Janelle Lara (12:30 - 12:50)
Visibility is a key component to the success of any business. As with everything else, results take time. There are no shortcuts or back alleys to cut through. Yes, you will need to dedicate a great amount of time and energy to establish a presence and relationship with a podcast host and community.
If your main purpose in being featured on a podcast is to increase your business’ visibility, let me save you some time. Check out my free Six-Figure Challenge!Over the course of seven days, I’ll be sending you everything you need to set the foundation for a six-figure business.
If you feel like podcasts are the best platform for your message, use the five steps above to appropriately make yourself known to the podcast host and their community. Stay persistent and soon enough you will be seen and heard!
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You don’t need to suffer through unnecessary anxiety because you’re assuming suffering is a normal part of business. Business can be a joyful, wonderful journey and it should be.” - Janelle (16:15 - 16:32)Janelle Lara
The Part-Time CEO
Entrepreneurship should feel like a steady hike, not a rollercoaster.
Music blares overhead as you situate yourself in a two-seat buggy. You’re quickly strapped in, reminded to keep your hands and feet in at all times, and before you know it, whoosh, you’re off! The track winds and turns as you somersault in the air. But you’re starting to feel sick. You’re ready to escape this wild ride but the wheels keep turning. More and more I’m hearing women use this analogy to describe their experience as an entrepreneur. Even on social media, there are plenty of memes, and sarcastic jokes supporting this mainstream assumption that entrepreneurship is like an emotional rollercoaster. However, it’s not supposed to be. When you recognize emotions as symptoms and dig to unearth the cause, you are able to medicate through self-care and the abundance found in a relationship with Christ.
“Emotional highs and lows are the symptoms of a deeper problem. Not something to be expected and accepted .” - Janelle Lara (9:35 - 9:45)
What you’re feeling is not normal. Bouts of exhaustion, anxiety, and panic are all indicators of a greater issue. For example, if you were to eat a terribly large quantity of sugar, what would happen? You would most likely get a stomachache. The cause is five delicious donuts and the effect is a negative response in the form of pain. In the same way, when you experience highs and lows in entrepreneurship, your body is signaling that something deeper is going on.
Stop suffering unnecessarily by refusing to accept what you’re feeling as normal.
All women are particularly good at pushing through and accepting these symptoms as normal. We bare the pain, refrain from asking for help, and push aside self-care.
It’s a constant uphill battle of suffering for no good reason. When you neglect to take care of yourself, you feed into the heart of the greater issue. The problem is you can’t maintain equilibrium if you are in a constant state of crisis. What do you need to do right now to slow down and find solid ground? It could be calling a babysitter, spending an hour at the spa, or date night with your husband. Go ahead, I give you permission! You must take care of yourself to combat negative emotions and alleviate your symptoms.
I understand this is easier said than done. Some days may prove impossible to maintain equilibrium. Life isn’t filled with rainbows and butterflies especially considering divorce, death, and physical ailments. I’m not talking about those days. I’m talking about all the other days in the year. Be brave and choose to regularly analyze what triggers these emotional highs and lows. Is it seeing other people’s success? Or the loss of a client? Such heavy introspection can lead to dark places. The answers to these questions though will reveal underlying beliefs, injuries, and envious thoughts. It’s a necessary excavation to uncover the antithesis of our success but far from a walk in the park. It’s a journey all Christians are called to embark.
“We as Christian women need to be willing to go where no one else will go. We need to be willing to forsake and discard our ego in favor of Christ’s will.” - Janelle (18:49 - 19:01)
Getting off of the rollercoaster requires you to set your ego aside.
I must admit, the alternative is way more comfortable. Instead of exploring the cause of our emotions, we fume in place. We push through our suffering, accept our symptoms as normal, and continue to ride the emotional rollercoaster getting us nowhere. We stay angry and envious of anyone else’s success. Oh, and we’re completely miserable. Sound good? I didn’t think so. Matthew 10:39 states, “Whoever finds their life will lose it, and whoever loses their life for my sake will find it.” Try substituting the word “ego” for “life.” Our careers as entrepreneurs should never be ego-driven or we’ll be highly disappointed all the time. As brothers and sisters in Christ, we are called to celebrate each other’s victories as rivals, not enemies. This non-ego approach requires daily practice with an intimate connection to the Father’s heart. It requires focused dedication but abounds with immeasurable rewards.
Being a Christian in business is challenging but worthwhile. At just 18 years old, I was diagnosed with Panic Anxiety Disorder. For 11 years, I pushed through the suffering and accepted my symptoms as normal. But then I made a conscious decision. I decided to do everything possible to heal and allow God to heal me. I sprung into action and with Christ as my guide tackled my problems through some severe life changes. Though I’m not 100% cured, I can confidently say I’m happier today than I was before.
If you’ve been suffering and winding your way through entrepreneurship or even life, I’m here to tell you it doesn’t have to be such a struggle. There is an abundance of peace and joy waiting for you in a relationship with Christ. If you give yourself over to His plans you reap prosperity, not harm (Jeremiah 29:11). Together, you both can tackle the greater issues, alleviate your symptoms, and maintain equilibrium. Have you laced up your hiking boots yet? It’s time to get off the emotional rollercoaster and head to the mountains. A long steady journey awaits.
How to get involved
“In this new economy, people are looking for authenticity. People are looking for people being themselves.” - Janelle Lara (42:33-43:00)Janelle Lara
The Part-Time CEO
Entrepreneurs need to learn about themselves and their ideal clients to thrive in today’s marketplace. Having a deep understanding of who you are and how you work helps you create the right environment for success.
Sarah Arnold at Blue Stocking helps entrepreneurs create powerful marketing messages using the Myers-Briggs personality types. Through a unique “personality matchmaking” process, business owners learn how to use language and messaging to attract the right clients.
“You reach people better when you can speak their language.” - Sarah Arnold (9:18-9:22)
Entrepreneurs often focus too much on client acquisition, sales, and marketing. They overlook the importance of attracting clients who will get the most out of their work together. You can use personality types to influence your online messaging, reach the right clients, and gain an upper hand in the marketplace.
The Myers-Briggs personality test is both a science and an art. Understanding how people are pulled towards certain preferences is an invaluable skill for business and life. Authenticity is impossible for entrepreneurs who try to adapt or copy other people’s languages. They can’t express a message that resonates with their ideal clients. Effective communication comes down to understanding your personality type and balancing it with others.
Understanding Preferences and Personality Types
There are 4 sets of preferences seen in people’s personalities:
Extrovert/Introvert. Extroverts get their energy from external sources. They are people of action who deal with information from the outside world. Introverts rely on internal sources of energy. They prioritize ideas and reflection while dealing more with the inner world.
Intuitive/Sensing. Intuitive people are curious about the “why” behind everything. They think in abstract terms and are theoretical and future-oriented. Sensing individuals think more concretely, focusing on the who, what, when, and where of things. They think in terms of facts and experience.
Feeling/Thinking. The feeling preference emphasizes other people and their feelings. These individuals look for value and are often seen as warm and tender-hearted. Thinkers focus on ideas and trust. Others might see them as impersonal, focused on truth, and even a little cold.
Judging/Perceiving. Judging personality types focus on scheduling and time-management. They prefer structure and organization. Perceivers are less planned and go with the flow. They’re open to change, flexible, and spontaneous.
Each personality type can be grouped into specific categories:
NT (Intuitive Thinking): These individuals are characterized by a desire for power over their own thoughts and represented by theoretical and scientific ways of thinking.
SJ (Sensing Judging): Logistics, reliable, respectable, and service-oriented are some character traits of SJ individuals.
SP (Sensing Perceiving): Those who fall under this category are known for their artistry and sense of aesthetics. They’re often better suited for the entrepreneurial path due to their desire for freedom.
“It’s important to first know yourself. Until you know yourself, you’re not going to be able to reach your clients in the right way.” - Sarah Arnold (43:16-43:25)
The more familiar you are with your own personality, the better you’ll communicate that in your marketing messages. Go beyond creating a client avatar and move towards understanding clients as living, breathing personalities. Rather than guess what your clients want to hear, you’ll know exactly how to communicate in a way that meets their needs, and those of your business. You’ll create authenticity in your work and build a business that serves the clients who are right for you.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Coaching gives you extra help, resources, and perspectives that help you grow faster.”
- Rachel Watts (40:25-40:38)Janelle Lara
The Part-Time CEO
A profitable blog can be the launching pad for your business brand. But few bloggers achieve the kind of success that grows their blog into a six-figure business. By following a few tested and proven principles, you’ll reach a larger audience and deliver value through your passion, skills, and expertise.
Rachel Watts is a blogger, blogging coach, and author who’s built a passive, sustainable income and teaches others to do the same. Rachel grossed $15,000 in January alone, putting her on her way to building a six-figure company. She’s managed to do it all working from her home creating content around topics like personal development and creative time-management strategies.
“Janelle provided the confidence that I could do what I needed to be successful.” - Rachel Watts (16:51-17:02)
Rachel expanded her business by helping other bloggers generate more page views and monetize their blogs. But it didn’t come without putting in the work. Rachel had a full-time job and a child at home when she was getting started. With the right coaching, she’s grown the blog into something that exceeded her own beliefs about what was possible for her.
Doing the Work That Builds a Successful Blog
Rachel invested in a course as soon as she decided to build her blog, and it played a major role in her success. She learned the importance of doing the work. If you follow directions and understand that passive income only comes through hard work, then you get faster results while avoiding the mistakes most bloggers are making.
While Rachel’s blog was thriving, in order to get to a new level of success, she needed to get creative and expand her offer. Offering coaching services expanded her brand while giving others the tools, guidance, and motivation to build their own blogging businesses.
“We’ve discovered the shortcut to success: Be flexible, hire guidance, look at the data, and take action.” - Janelle Lara (44:44-44:56)
Many entrepreneurs test business strategies the way a chef throws spaghetti on the wall to see what sticks. But this leads to failed attempts that cost money, time, and energy. The right coaching fast-tracks your growth and keeps you focused on what works. Rachel leveraged her ability to follow instructions, and she got the confidence to do what she needed to be successful.
The rewards were swift. Seven days after starting her work with Janelle Lara, Rachel got her very own book deal. It began with developing a simple morning routine of actions that developed a positive, future-focused, and forward-moving mindset.
Another component of Rachel’s success was something that most entrepreneurs ignore. She uses data to get an objective view of what’s going on and what the market is telling her about her business. She sees where the flaws are in her program and improves her offer over time. She’s expanded her coaching program to deliver more value to the people she serves. Rachel soon achieved what she had never thought was possible. She generated $15,000 in one month. More importantly, she’s built an asset that will provide a return to her family for years to come.
Rachel learned the importance of working with a coach. Without coaching, progress is slower. With coaching, you get an outside perspective and the resources that help you grow quickly. Rather than being on the fence about a course or coaching program, the successful entrepreneur does what it takes to get the help they need. They follow instructions. They do the work. That’s what it takes to create the business and lifestyle you’ve always wanted.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“In a business, you need to reach the top level before you discover what the shortcuts are. You have to work for them.” Janelle Lara (7:40-7:55)Janelle Lara
The Part-Time CEO
People like shortcuts. But whether it’s starting a business, improving your health, or winning in sports, there are no shortcuts to success. Being a Part-Time CEO doesn’t mean you build a business with less work.
Being a high-level performer means you develop the right systems for efficiency and get coaching to accomplish what you want in less time. Some people hear “Part-Time CEO” and think it’s about taking an easier path. But others realize it’s true meaning - creating the business and life you want while striking a balance between your professional and personal life. Part-Time CEOs are serious about creating value for others and achieving excellence.
“Being successful in business is not easy...but it is simple.”
- Janelle Lara (14:23-14:36)
Simple does not equal easy. With the right tools, resources, and coaching, you can build a six-figure service-based business while working Part-Time. But real success takes time. It can take at least one full year to go from a business idea to generating six figures. The Part-Time CEO path is for high achievers who understand that the shortcuts only come after they’ve put in the work.
Like a video game, shortcuts appear after the player has reached a new level. Business shortcuts only appear once you get to the top level of your business journey. A game that gives you all the shortcuts up front is a game that’s not worth playing.
The Steps Are Simple… Doing Them is the Hard Part
The steps to achieving success are simple. Good health comes from eating organic foods, exercising, and getting the right amount of sleep. Yet people still struggle with these simple steps. In business and all areas of life, the steps may be simple but doing them is the hard part. That’s because every person and every business is unique, so the specifics related to the steps in any process must be customized to each person.
Individualized coaching is effective in business, sports, health, and other arenas. Coaching customizes the process to your unique needs and goals. It creates the accountability that propels you farther along your entrepreneurial journey.
So here is a shortcut to business:
It’s a simple process, but the specifics of each step depend on you. They require consistent actions that move you closer to your goals. Consistency is hard, which is why all successful people work with coaches.
“The moment you say, ‘I can figure this out on my own’ is the moment you forfeit the championship.” - Janelle Lara (17:16-17:27)
Many new entrepreneurs make the mistake of thinking they can do it all on their own. They don’t consider how important it is to have a coach to guide them through the process, and they think their intuition is all they need to build a successful business. Every single great athlete has worked with a coach. Your raw talent may get you on the playing field, but you need coaching, accountability, and course correction to become a champion.
A Part-Time CEO chooses to take actions that create balance in their lives. They take the steps needed to reach their goals and customize them to meet their specific needs. You can take this approach to become a high-performing Part-Time CEO. You absolutely can achieve your dreams while living the life you want because it really is possible for you.
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“I’m not going to abandon you. I want you to change your life for good.”
- Janelle LaraJanelle Lara
The Part-Time CEO
Building your business model with efficiency and relationships in mind will enable you to give unimaginable value to your people.
Being selfish can be a good thing. Specifically, putting in the effort to care for ourselves makes us infinitely more capable of doing good in the world around us.
No one knows this better than Stephanie Rush, a lifestyle wellness coach whose passion is teaching women to take the negativity, stress, and insecurity that holds them back and let it drive them towards their best selves, just like she did at the beginning.
As Stephanie moves forward, she is focused on growth. Right now, she acquires clients through a much-coveted system of referrals and social media attention. Her personality is larger-than-life, and it isn’t difficult for women in their 30’s and 40’s to resonate with her positivity and youthful spirit. But now she’s ready to do bigger and better things, and one-on-one training is the key.
“Given the background that I have, you have to relate to your client and see exactly what their starting point is.” - Stephanie Rush (6:15)
In the current age of advanced technology, connecting with others is easier than ever, which is a blessing for business owners looking to foster client relationships with ease and convenience. How do online tools benefit a growing fitness empire?
Ease of Access - It may seem obvious, but setting up an online training program allows coaches easy, intimate access to their clients without a long commute or a lot of friction. Additionally, this model fosters a sense of community where groups are concerned
Accountability - Setting fitness goals is almost as easy as abandoning them, and every bit as common. Giving clients an easy way to check-in regularly and update their partner/coach helps the process along through encouragement,
Available Information - Stephanie takes a holistic approach to changing lives. She offers workouts, healthy recipes, and tons of other information and resources through her program, all of which easily can be housed on her platform and used along the client journey.
Of course, tools are helpful for scaling successfully, but the value lies in the program itself. Stephanie’s gift is helping women nurture every facet of their lives to bring about drastic, sustainable change. She notes that her clients are often busy “alpha” types who may be frustrated with their bodies post-pregnancy, or simply starved for some self-care.
Do you know the incredible value of what you do?
With that said, her work focuses on changing everyday habits in small easy ways. Her program allows for a flexible diet and intuitive milestones - effective only if the subject is willing to put in the work and commit to the process. Thus, her best branding should center on the life-changing results, bolstered by client testimonials and social proof to help spread the word.
One of the big challenges faced by most entrepreneurs is determining the value of what they do and pricing it appropriately. It’s helpful to price based on the gravity and the impact of the end results, rather than the fact that the work was easy and intuitive for the entrepreneur.
Along the same lines, programs should be built to progress with the client. In Stephanie’s case, it is in her best interests to enroll clients in a 30-day kickstarter program to assess their needs and ease them into the nature of the work. After that, the idea is to cultivate a relationship that lasts. If your client likes you and trusts you, they will stick by you. With all the value they’re receiving, how could they not?
“I understand the value in what I’m offering. There is sticker shock, but once I commit to their ‘why’ and get them to envision what their life is going to be like, they really see the value.” - Stephanie Rush (40:55)
Above all, Stephanie’s message is one of positivity and growth. She aims to help her clients live their happiest, healthiest lives and invest in themselves without obsessing over numbers on a scale. Valuing the great work she does will allow her to free up her time and energy to put all that goodness back into the rest of the world, and she will have the best business model to back her up.
How to get involved
Follow me on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Everyone needs that outside perspective, it's so beneficial if it's the person who loves you most in the world.” - Janelle Lara (45:25)Janelle Lara
The Part-Time CEO
Juggling a business and a marriage can feel difficult at times. Your husband is your teammate, learn how to support each other well.
If you are an entrepreneur with a spouse, you know that business is best when it is a family affair.
If you are a woman running a business on your own, you know that the family dynamic often comes into play right at the start, when there are investments to be made.
So many women find it difficult to ask their husband to invest financially in their work as it begins to grow. This can be one of the biggest stumbling blocks for women. However, the key to asking for your husband's support is confidence. You should be sure of yourself, the program you're planning to use, and the research you've done. If you've done your prep work, you can approach your husband knowing that, if he invests in you, he'll see the fruits of his decision soon.
Marriage is, first and foremost, a team dynamic. That means that, from the husband's side, investing in you is a smart move. As you get stronger, he gets stronger, and vice versa. Not only that, but he'll be motivated to do his own research and give the decision to invest its due consideration simply because, if you did all that work, he'd better have a good reason for saying “no.”
In all this, it is important for wives to remember that, although your husband is by your side, he is not in your business. His mind is elsewhere, so be careful not to simply blindside him with a request that he invest in your endeavors without any information or time to think. This can often lead to resentment down the road, or just a resounding “no.”
On the subject of the word 'no,’ unfortunately, this is where a lot of husbands’ brains go into instinct mode when asked for a hefty investment. Wives, don't react too quickly. A negative answer may not be the end. In your husband's mind, 'no’ might be blurted out from a place of caution, inexperience, the desire to protect you from risks and disappointment, or he may simply want more time to think it over.
A great way to avoid this altogether is to sit down with your spouse when you first get wind of a coach or program you'd like to invest in. Ask your husband what he'd like to know about the program or the investment itself if you were to do it. Let him prepare before you ever get on a phone call with the coach in question.
“You’re in the trenches, your husband is not. His mind isn’t with you, he's doing his own thing.” - Roberto Lara (15:38)
It's a sad truth that, very often, men with entrepreneurial wives feel left out or even replaced by their spouse's work. With that said, ladies, it's important to find an appropriate way to incorporate your husband into your business. “Appropriate” means setting boundaries. Broadly speaking, men are problem solvers. If you ask your husband to pick up a task related to your work, he may accidentally end up way deeper in your business than either of you wanted. It’s important to regularly be mindful and communicate about the boundaries you both need.
A major factor driving all of these concepts is different energy dynamics men and women carry with them. They can feel opposing at times, but there is a need for balance between the two. Where men tend to be compartmentalizing go-getters, women are socialized to make decisions with everyone else in mind first, prone to asking permission and wanting to include their husband in everything.
While it can be challenging to find the balance, the entrepreneurial couple can be a powerhouse. Each partner has their own passions, skills, and roles to play, even if they do business together. When there is a balance in the combination of these energies and skills, the couple can become unstoppable and unbelievably successful.
Redefine “power couple” by balancing your energies.A great analogy for this dynamic can be found in the game of soccer. Different players serve different roles on the field. A business-owning wife is, in this case, the player who drives for a goal. Think of her husband like the goalie. If the wife is doing an amazing job, the husband might not ever need to play. Regardless, she needs him to be there. He has capabilities and perspectives that she doesn't have, but desperately needs.
“I’m investing in you as a partner, because the stronger you become, the stronger I can become. We're a team, we become stronger together.”
- Roberto Lara (11:30)
After the investments and hills and uncertain moments are over, what matters is that each partner is committed to pushing their spouse to grow and improve. If that's the case, the investment is always worth it. But most importantly, remember that no business should ever jeopardize your marriage. Your family is worth so much more.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me!
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“People assume that, being a business owner, we need to have a professional, nonchalant, corporate air. Which is opposite of the way we need to be.”
To write effective copy, you have to put yourself in your client’s shoes.
Would your clients trek through three feet of snow to get to you?
Let's back that up. Put another way, how interested are your clients in your offer? Are you telling a story that compels your dream client to beat your door down, even if it takes them out of their comfort zone?
Writing compelling copy is a skill that requires an understanding of human psychology. Experts like Sarah Temte approach copywriting armed with the knowledge that humans would almost always rather stay where they are than take a risk.
It's a common pitfall for entrepreneurs who are in love with their offer. You know you're offering something brilliant and you know it's tremendously valuable. With that in mind, you start to feel indignant when your clients aren't falling at your feet. So what's the cure?
“People are chasing feelings a lot more than we think they are.” - Sarah Temte (11:35)
First of all, understand what it is that you're asking from your client. No matter how much your offer helps, in accepting it, your client is taking a leap of faith and taking action - even if they're only clicking a link. That's a very hard place for people to be, and it's important for you to be cognizant.
Second, it’s important to remember that you're situated in a noisy marketplace with a lot of other people who present similar offers and skill sets. Your clients could invest their money anywhere, and it is your responsibility to get their attention and communicate what sets your offer apart from others.
Once you've got a firm grasp on the concepts, it's time to position your offer. Your priority should be understanding the client experience you offer. How do you make people feel? What is your promise at every stage of the buyer journey?
Understanding why your client makes decisions will set you ahead of the curve.
All humans chase feelings. We make our decisions based on a complex mixture of emotions, goals, and internal narratives. We are especially driven by the fear of missing out. If you can delve into the meaning of a purchase that goes beyond the product itself, you will be able to craft stories on a much deeper level. It is your responsibility to communicate to your customers all the amazing things your offer can do.
The best copy in the world is, at its core, a captivating story. And that's exactly what it should be - a story, not a narrative that boosts your ego. Inspire your clients to buy from you, rather than demanding the result you want.
“Are you paying attention to why people won’t read your email, but they’ll spend an hour watching The Bachelor?” - Sarah Temte (23:55)
The last consideration you should make in your copywriting journey is that of your own storytelling tendencies. Are you an extroverted over-sharer? Or maybe you are a taciturn introvert who prefers the bare bones. Either way, get into the habit of writing down the stories that interest you, and editing them towards the opposite tendency. If you give a lot of detail, trim the fat. If you only give the basics, elaborate a little.
No matter which way you lean, you have to put in the work. Write every day, about every headline that interests you. Open your eyes to the things that captivate your peers and emulate the trends you find. No one starts out as an expert. It's ultimately about your effort. Captivate your audience, learn to better understand their wants and needs, and they will trudge through the snow, no matter how deep, to get to your offer.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Provide a good price, good service, and keep customers happy, and everything else will fall into place.”
- Timothy Dick (27:59 - 28:07)Janelle Lara
The Part-Time CEO
The fundamentals don’t change. Relationship will always be the ultimate key to building a successful business.
Creating genuine relationships with customers is one of the biggest keys to building a business that is successful and sustainable. In today’s world of online marketing, many entrepreneurs are taught that automation is the ultimate goal. We are taught that we don’t need to communicate directly with our customers, and if we have the right systems in place the profits will roll in.
While automation can be a valuable tool, it can be detrimental to your business when applied to communication with clients. When direct communication is eliminated, business owners are forced to operate solely on assumptions of the client’s preferences, rather than gaining validation from clients. Feedback is a vital component to make improvements in your company. Companies that achieve massive success take the time to learn about their customer’s needs, create products and services to meet those needs, and provide excellent customer service.
“Facebook ads have blown up and a lot of us are scrambling wondering where we should put our money and how we should leverage paid traffic.” - Janelle Lara (2:30 - 2:48)
There are some necessary fundamentals that must be in place in every successful business.
In order for your business to achieve long-term, sustainable success, you must first build a great product. What you’re offering needs to solve a problem or to add value to your potential customers. Your product needs to have the right market fit, which will vary depending on if you’re serving a small business or a Fortune 500 company.
Once you have a viable product, you need to give your customers an excellent experience during all stages of their customer journey. That includes providing fantastic customer service, listening to feedback, and periodically checking in with clients after they’ve made a purchase. Customers don’t expect perfection, but they do value when you make intentional effort to show you care.
Sustainability is best achieved through businesses that create repeat purchases. Many entrepreneurs fail to provide the best customer service because they devote most of their energy trying to acquire new customers. Focusing efforts on your customer experience will build relationships that foster trust in your brand. This trust equity will make it more likely for you to receive repeat business.
“Before acquiring customers, the absolute most important thing is to have a solid product that solves a real problem or provides value.”
- Timothy Dick (35:02 - 35:14)
Before you start marketing your product, you need to make sure that the fundamentals of your business are strong. If you try to scale without them, you won’t be able to sustain the growth, and it will impact your business negatively.
With the fundamentals in place, you can start thinking about the best way to market your product or service. Paid traffic is likely to be an essential part of your overall strategy, but there are also other elements of success when it comes to marketing.
Three tips for marketing success.
Track your marketing efforts as much as possible using analytics software. Google Analytics is a great tool to help you analyze your business’ metrics. You never know which one of your campaigns are bringing you the best results until you look at the data. Knowing what’s working and what’s not will allow you to allocate your resources more effectively.
Experiment with running ads on different platforms. Try diversifying with Facebook, Google, and LinkedIn, instead of relying heavily on any one of them. Great marketing is about communicating your offer effectively and building trust with your audience. As long as you can do that, you’ll be successful regardless of which platform you use.
Remember, you don’t have to restrict yourself to online marketing. You can build relationships offline through your local Chamber of Commerce groups, or you can reach out to your market through direct mail. The more your potential customers get familiar with you, the more they’ll trust you, increasing the likelihood they’ll buy from you when the time is right.
Yes, building an empire requires strategy, effective marketing, and tenacity. However, the strongest empires are built upon the sturdiest foundations. Devote your energy to building the fundamentals of your business, and the growth and success will follow!
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“The way you can tell who is truly a genius, or an expert, is that they know how much they have left to learn.” - Janelle Lara (5:40)Janelle Lara
The Part-Time CEO
Serving simply and from a mindset of abundance is the highest and most successful state for an entrepreneur.
When smart people live and serve simply, magic happens.
In fact, the smartest among us, the experts and teachers, are the people who have committed themselves to being lifelong students. Instead of seeking answers to questions, they just learn how to ask better questions, and then pass their wisdom along to others.
Nic Peterson is one such person. A successful entrepreneur, Nic's primary role for his clients is, and ever has been, to trim away the mindset issues and layers of complexity in order to figure out the small percentage of work they actually should be doing.
“With complexity comes unreliability. The more complex something is, the less reliable it is.” - Nic Peterson (18:43)
One of the most important parts of constructing a business this way is figuring out, as the entrepreneur, what do you want your life to look like? Not what your revenue goals are or your perfect bottom line, but what makes you happy? Do you want more time with your family, or the freedom to pursue a favorite hobby? Your work should ultimately give you the life you want, while allowing you to serve others joyously.
To that end, adopting a mindset of scarcity - or just failing to leave one behind - can lead to a lot of unnecessary complications. When you worry and strategize about casting your net wide instead of serving your people, your business becomes every complex, and therefore unreliable. Instead, cultivate the thing you love to do and do well, and wake up every day, happy to do it. Fall in love with the process, not with your idea of the results.
The people you surround yourself with will have an indelible effect on your growth and your journey. Be sure to choose wisely.
Finally, humans generally work best surrounded by other humans. Entrepreneurs thrive when they intentionally put themselves into a diverse environment of peers who provide both a challenge and a much-needed perspective check.
It is entirely natural to normalize the progress you make towards your goals. Think back: maybe there was a time when all you wanted was to work steadily and work hard, and make a decent amount of money. As you progressed to that point and beyond, it's very likely that you're still pushing and pushing to reach your goals - not realizing that you're miles away from where your first checkpoints were. This is exactly why we need good people around to say, “Look behind you, look where you've been”.
“You have to understand your strengths, build your business around that, and then just show up and do it.” - Nic Peterson (53:47)
Janelle Lara refers to this state of ecstatic, perpetual drive as “blissful discontentment”. Stripping away the tactics, politics, and insecurities to function as a service provider in love with serving is simply the best way to do business.
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Most entrepreneurs start a business because they have a desire to make an impact. But we forget that in the whirlwind of seven-figure launches.” - Katya Sarmiento (1:00:22-1:00:37)
Business systems can improve your efficiency, productivity, and bottom line. But investing in systems too early is a mistake that many entrepreneurs make. They prioritize using the latest automation tools instead of focusing on building a team that’s aligned with the goals and vision of the organization.
This causes entrepreneurs to lose sight of their goals while burning themselves out in the process. Understanding the difference between growth and scale—and knowing when you’re ready to use systems in your business—can help you overcome the pitfalls that today’s entrepreneurs face.
Katya Sarmiento helps entrepreneurs use technology better while avoiding the costly mistakes that impact their ability to generate leads, fulfill orders, and build a lasting and profitable business.
”Progress is the continual realignment of what you want and making sure that what you’ve created is still in line with your vision.” - Katya Sarmiento (55:47-56:01)
It’s easy to fall victim to “shiny object syndrome,” chasing the latest and greatest automation tools in an effort to scale your business. You can overcomplicate things when trying to build your website, email marketing, or sales funnel. Entrepreneurs struggle with technology and often lack the necessary education around the systems and processes they think they need to grow. As a result, they encounter confusion, frustration, and even a loss in revenue.
Even the most successful businesses can paint a pretty picture on social media while struggling to keep it together behind the scenes. They make preventable mistakes, fail to see challenges ahead of time, and just don’t know what they don’t know.
Business owners don’t always understand the difference between growth and scale. Growth is getting more leads, clients, and revenue. Scale is your capacity to handle that growth. Many entrepreneurs focus on using automation tools to grow their businesses. But in many cases, they aren’t able to handle the new clients they get. They soon find themselves struggling to fulfill orders and address client needs, leading to a spike in refunds and negative reviews.
“Running a business is a lot like parenting. No one else knows what’s best for your kid besides you. You, as the CEO, know what’s right for your business.” - Janelle Lara (36:12-36:27)
Before you scale your business, you must be able to take on more clients with the same amount of resources. This comes down to restructuring how you manage your organization and building your business around a lifestyle that supports your productivity and wellbeing over time.
Only after you find yourself taking on more work than you can handle, is it time to consider the systems that help you scale in order to serve more customers. Avoid creating a “struggle story” around your business. Instead, revisit the reasons why you started the business in the first place. Get clear on your vision and communicate it to your entire team.
Define the structure of your organization and Key Performance Indicators (KPI) to measure its success. Focus on how you can take care of yourself throughout the process. When you build a business that’s aligned with your goals, dreams, and desires, you reach new levels of growth and success while making the experience more enriching, fulfilling, and profitable.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“If the moon attracts the tides, and we are 70% water, there must be a magnetic pull between us and the moon.” - Janelle Lara, 11:30
The moon is ever-present in our lives. It dictates our globe's tides, our moods, and aspects of our bodies as well. No one is more aware of this than women. It is an unavoidable part of being alive - so why not use the moon's influence to your best advantage?
Monika Mundell has shared her success story across multiple industries and continents, and she lives to help women understand the power of nature in their lives and their work, and to use it to serve others while leading a fulfilled, powerful life. Monika has found great value in observing the phases of the moon. When we are aware of the effects the different phases may be having on us, we can be empowered to use them to our advantage.
“We should be intentionally tuning in with nature on a daily basis.” Monika Mundell (8:30)
New Moon/Dark Phase -
This phase corresponds to winter and the north. It is the point at which women find themselves tempted to snuggle in and stay dormant. However, it's actually a great time to look back and embrace past lessons and work to renew and implement positive changes. Releasing the old and reconciling with the death of unproductive tendencies or relationships is a big part of the process.
Waxing Crescent Moon - Time to innovate with intent. Vision boards, journaling and strategizing belong in this phase. This is the time for expansion. As it corresponds with Spring, the waxing crescent moon is for re-awakening your creativity and incubating your ideas.
Full Moon - This phase corresponds to the South and summer. This is the time to bring your ideas to life and gather momentum. Your connections with others become effortless, and so it is a great time to network and meet new people. It is also an important time to celebrate your femininity and care for yourself, even as you connect to the masculine parts of your personality.
Waning Gibbous Moon - This phase is the harvest portion of the cycle and the manifestation of your power. Most women who align their business to the moon cycle find that they get most of their clients and make a lot of sales in this phase. You may be overwhelmed by negative self-talk here as you come down from the massively successful parts of the phase. Rather than panicking and trying to fix it, power down and get introspective. This is also a great time to set some healthy boundaries in self, relationships, and business.
“If we’re not paying attention to ourselves, how can we be of service to others?”
- Monika Mundell (29:12)
Although these phases differ, in each one, self-care should be given great priority. Entrepreneurship brings complicated feelings to a lot of women involving their roles as a caretaker. While it can feel selfish, caring for ourselves not only helps us be better service providers but also allows us to be present in every part of our lives.
Ultimately, when women align themselves with the moon cycles, they cultivate a healthy balance between masculine and feminine, caring for self and others, and the large shifts between high energy and low. It's the best method for bringing natural harmony to every piece of our existence.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Transforming your business model, you may find that you don’t need as many automations as you thought.” - Janelle
Systems are the answer - or so the marketplace says. Having a fully-automated business with a system for everything is the current fad, and people are obsessed.
There’s nothing wrong with systems, of course. But their prevalence comes with two big problems. First of all, the idea of an automated business encourages entrepreneurs who don’t really like people to go into business. If you don’t like people, you should not be an entrepreneur in the first place. You will likely do better partnering with one. Also, if you’re sick of your business model, it’s probably not a systems issue. It may be time to take a close look at the model itself to see what needs to be fixed.
”Decide on a business model that you love, and a way to serve your clients that works for you and them, then you can start automating that process.” - Janelle
Systems won’t make you love a business you hate. In fact, rather than simplifying the work you do, an abundance of automation can overcomplicate things for you and the people you serve.
Take a look at the systems you have in place now and figure out what is really necessary, and then trim away the extra. The fact is, if you don’t love the business model you’re using, you can not serve your clients effectively.
“There’s no use in automating something that you hate.” - Janelle
The best place to start, when reworking your business model is to look at your client acquisition. Client acquisition models typically come in one of five structures.
Large short-term and long-term contracts are often the solution for overwhelmed, over-automated service providers. They allow the entrepreneur the security of a substantial fee, and lay the groundwork for developing trust and consistent, ongoing service.
As you consider the ways in which you might re-configure your business model, make sure your choice fits in with your industry, your own income goals, and the needs of your client. Unfortunately, taking on a lot of small clients is the default, and entrepreneurs get burned out trying to acquire clients and serve them all well.
The right business model for you is the one that allows you to serve your clients effectively, getting your client the results they need and helping you craft the schedule you want.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Creatives and solo-preneurs can turn on a dime. We are able to bulldoze big companies because we can innovate so quickly.”
The business world is changing. Where once the formula for success started with college and ended with a 40-year corporate career, we’re now seeing a shift towards creativity, fast innovation, and the risk-willing work ethic of the entrepreneur.
Anna Grymes is the master of both dynamics, having successfully navigated the corporate world while still maintaining a creative spirit. Anna’s passion is connecting creative freelancers who are corporate clueless but would benefit from the big contracts provided through corporations. She also works with corporations who wish to implement innovation and stay ahead of the curve.
”Creativity is bred in disruption.” - Anna Grymes
Years ago, the economy was dominated by big businesses with plans, budgets, and 10-year strategies. Now, smaller, scrappier companies, like Uber and Airbnb, have come up from behind and introduced affordable, accessible services based on social media mastery and the modern willingness of most people to step into a stranger’s car or sleep in their home.
Entrepreneurs frequently feel lost in this new landscape. Most freelancers and business owners working for themselves are blessed with creative minds but no experience climbing the corporate ladder. Unfortunately, most of these solo-preneurs also need high-paying clients.
“What corporations are painfully realizing is that they can’t take 2 years to implement a marketing strategy. The really scrappy companies that are coming up behind these hundred-year-old corporations have no problem saying, ‘We’re super-versatile and we’ll throw our strategy in the trash and start again in a day’s time’.” - Anna Grymes
If you are a freelance writer, looking for a way to access big contracts, Anna Grymes can help. She is master at bridging the gap between freelancer and corporation, offering instruction in resume-writing and general presentation, as well as navigating the environment. This allows creative minds the security and exposure of working with a large company, without feeling boxed-in or stifled. It also grants the companies in question access to faster innovation and a fresh, outside perspective.
Listen in to the episode to hear more about disrupting the industry, conquering fear of the unknown, and working with the quirks of a creative brain. As a creative, it could seem overwhelming to break into the corporate industry. However, take a moment to imagine the impact your success could have on the world around you.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You teach people how to treat you. The default is not always going to be good, and you need to express yourself when it’s not.” - Janelle Lara
Some of the most valuable, peaceful people on the planet are those who dedicate themselves to uplifting others, helping them improve, and helping them reach their goals. Samantha Hartley of Enlightened Marketing is a prime example. Samantha works primarily with female consultants who are under-earning relative to their potential and cannot see a path forward to reaching that potential. She puts an emphasis on transformational work through high-ticket offers that allow her clients to pour themselves fully into a few projects while reducing financial stress.
”A lot of what I’m doing is to put people in a joyful state. And I don’t think that you can be joyful when you have money fear and stress. So the way to get rid of that is to structure your business to alleviate that money fear and stress. Once you’re in that state, you can feel your genius. ” - Samantha Hartley
There is an invisible barrier that exists at $100,000 per year, specifically for women. Often, women suppress their power, preferring to be humble, and this can lead to them undervaluing themselves financially. Women’s business groups tend to nurture more than they challenge, whereas Samantha works with her clients to realize the value they provide and empower them that way.
She’s the perfect person to do it. A Southerner with a colorful background, including degrees in Theatre and Russian Language, Samantha made her way in the world, geographically and through the Coca-Cola Company, with confidence and the constant rhetoric of “I can do that,” no matter the job at hand. Having worked in a corporate environment and seen the differences among office life, fieldwork, and self-employment, Samantha knows that there are no “new” marketing tactics. Everything is a reinvention of standard, lasting principles:
“Be surrounded by people who advocate for you. Surround yourself with people who are supportive. We don’t need negativity in our lives.” - Samantha Hartley
It is important for women to talk about what it means to be a woman with good ideas and contribution, and how often female voices get buried or women doubt the value of their opinions and ideas. Samantha has a go-to formula for when clients are in need: Call out your client specifically and address their problem or pain points with specific language. For Samantha, this means, ‘Female consultants who are under-earning relative to their potential and are already working too hard, but would like to grow and don’t see how they can.’
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“You can invest, you can learn new techniques, you can build a better funnel, but here’s the one thing you need to know before you invest in any of that: You are the hero of your business.” - Janelle
Have you ever invested in a new program and thought to yourself, “This is it! This is the breakthrough I’ve been waiting for in my business?” Have you ever ended a course with disappointment when the results were far less than you imagined? Each day we’re surrounded by new courses, programs, marketing, and ad agencies, and opportunities to invest thousands in the hopes of growing our business. Here’s the thing, CEOs, in order to achieve the sustainable growth in our business that you desire, you have to realize you are the hero of your business. No one else has the power to take your business to new places. This doesn’t have to always be hard or exhausting, but it does require strategy.
”No one is going to swoop in and save you and take your company to new heights except you.”
- Janelle
As you plan for 2019, there are some key questions you can ask yourself as you set goals. Have you answered all of these within your own 2019 plan for success?
“Plan out your year now, so that you can align your business and income goals with the other things you want to accomplish.” - Janelle
If you haven’t already, now is the time to make your 2019 goals. Getting by yourself, free from distractions, is the first step to creating powerful goals that maximize your ability to do what you really love. Others’ opinions and thoughts can hinder your ability to really visualize the goals that will work best for you and your business. After you have completed the goals, then you can consult with trusted individuals. If you have a mastermind group or a network that gives you business support, ask if they will review your goals and give feedback. Keep your finished goals visible, you should be looking back at them often. Finally, what are you working towards? Celebrating the accomplishment of those milestones can be a strong motivator.
Make this a year in which you take charge of your business in a new way. Remember, YOU are the hero of your business. You have the power to take your company to new heights in 2019, CEOs. Let’s get to it!
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
The Part-Time CEO EP11 Show Notes
EP11: Case Study- The Importance of a CFO with Danielle O'Conner
“If you don’t know where you’ve been and where you are, it’s really hard to figure where you’re going, and how you’re going to get there. You can’t course correct if you don’t know where your course is taking you.” - Danielle O’Conner
Hey, CEOs! You do not want to miss this episode of The Part Time CEO. If you’re like me, keeping up with your business finances can be daunting to say the least. It can be so easy to ignore the books, and hope they stay in the black. Join me in a priceless conversation with Danielle O’Conner, my Virtual CFO. She has revolutionized my view of finances and has a wealth of knowledge to share. We spend the first half of the episode discussing her work as my CFO. In the second half, she shares her experience as one of my clients, and how her work with me has transformed her business, increased her value, and helped her to recognize the worth of her offer.
“Just because you have a lot of money coming in, doesn’t mean that it’s yours.” - Janelle
Often we have a general idea of the finances of our business. If you have a steady stream of clients, chances are, you are doing well. However, Danielle shares that if you aren’t keeping a close eye on the numbers, there’s a really good chance that you are losing money. Hidden, unnecessary expenses could be taking a chunk out of your profit margin, without you even knowing! Furthermore, if you haven’t taken the time to analyze your costs per client, you may be undervaluing your services. Listen in to hear more about the importance of allocating your funds, and how a CFO can be invaluable when it comes to optimizing your tax situation.
“The biggest mistake business owners make with their finances is ignoring them.”
- Danielle O’Conner
In the second half of this episode, Danielle shares how the work she did with me took her from “bookkeeper” to Virtual CFO. It is so crucial to identify your target client, and reconcile that ideal with the clients you currently take on. Danielle realized that her low price point was attracting clients who were unwilling to recognize the value that she offered. As she gained clarity on her ideal client, her offer, and how to present the offer clearly with confidence, she has recouped her investment, and then some!
Only good things can come from having someone take a bird’s eye view of your business. Whether you’re feeling off-track with your finances, or you’re realizing that perhaps you haven’t been positioning your offer at the price that it is worth, bringing others around you to support you in your entrepreneurial endeavors will make all the difference!
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“My work with clients is really about using the power that they have inside of them to create the shifts that resolve the biggest problems that they’re facing. We get to the root of it and we clear it out.” - Sarah
Hey, CEOs! This week on The Part-Time CEO podcast, you’ll join in on a coaching call with Sarah Nolan, owner of Vibrant Life Natural Healing. Sarah helps business owners identify and uproot sources of stress, helping them be rejuvenated to live their lives more fully. Through this process, her clients are able to sleep better, lose weight more easily, and find relief from headaches and migraines. Sarah offers three different levels to her program, and has recently been expanding her offer, and giving an incredible discount for clients interested in joining for a trial period.
”If people have lifetime access to a program, they aren’t going to be in a hurry to make an additional investment… there needs to be a time limit.”
Sarah’s main goal for our conversation was to strategize a way to increase enrollment and retention in her Miracle 90 Program. Her primary pain point was her clients’ inability to provide the initial investment needed for the program. This led to the introduction of a trial period. We discovered some adjustments that could be made to enhance client experience and help ensure that clients who joined the program would move forward in the process, instead of settling for less than the full potential of the Miracle 90.
“The moment a trial client comes into the program, there should be a follow up call scheduled for a fixed date.”
We assess each portion of Sarah’s program, making adjustments necessary to help increase client retention, and ensure that clients will progress to the higher ticket offers that give greater value to the clients. Listen in to learn more about a successful onboarding strategy, how to successfully navigate trial offers, gathering effective feedback, and managing clients whose trial period has expired.
If you are interested in learning more about Sarah and her services, visit her Vibrant Life Natural Healing website, or join the Recharge Facebook group.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Productivity is not just doing things just to get them done. It is about doing the right things at the right time so that you can achieve maximum efficiency for the effort that you’re putting in.” - Pamela
When we think of productivity, often we think of getting the most work done in the least amount of time, at times attempting to blaze through to-do lists at the expense of our sanity. This week on The Part-Time CEO, Pamela Lewerenz shares how we can leverage our unique traits to be more successful. Pamela, known as the “Brick Wall Coach,” is a business coach whose mission is to coach ambitious entrepreneurs to run successful and sustainable businesses. She has been in the coaching business since 2014 and has worked with coaches, consultants, professionals in the financial services field, the arts, healthcare professionals, entertainers, and politicians.
”A lot of times we set up our lives in a way that is directly contradictory to our productivity type.” - Janelle
There are Four Traits of Productivity. While most of us can identify with some of each trait, you’ll probably identify most strongly with one. To get the most accurate idea of your productivity type, you’ll want to look not only at the present in your business, but how you run your life in general, and the tendencies of your family of origin. These traits include the Prioritizer, the Planner, the Arranger, and the Visualizer. Which one do you think you are?
“Everybody has the same 24 hours, but you want to make sure you’re working to peak efficiency and not focusing on the tasks you’re not really in love with, or you know other people can handle for you so you can… do those things you have to do.” - Pamela
You are unique in how you run your business. Being productive is not just getting through a to-do list, but being mindful in the balance of work and rest. A lot of times it’s really easy to get lost in the wave of stuff we are inundated with each day. Listen in to this episode to learn more about yourself, the pitfalls in productivity that are common to individuals who identify with your Type, and how you can optimize the hours in your day.
Find out more information about Pamela, the work she does as The Brick Wall Coach, and gain access to free resources at brickwallcoach.com.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
”You have a right to stand proudly among the ranks of entrepreneurs as a boss, not as a cutesy ‘Girls Playing Business’ club.”
Don’t get me wrong. I love the cutesy business names like “boss babes” and “mompreneur” as much as the next girl. But when it comes to business, and this podcast, I take the title “CEO” seriously. And you should too. This week on the Part-Time CEO podcast, I’m sharing with you the importance of the title CEO, and encouraging you to step fully into the role you have earned as an entrepreneur.
“Names give value.”
We have a responsibility as women entrepreneurs to take ownership of our title, and see ourselves the way we want others to see us. Women make up 40-50% of all entrepreneurs, and yet we only account for 4% of the total income. The only limits in our success are the ones we place on ourselves!
“You are a CEO. Remember who you are, and take action.”
There are certain action steps that all successful CEOs put into practice in their business. They know their finances, and continually invest in their business. CEOs never stop improving and gathering feedback, and they plan and execute investment in personal development. Listen in to learn more, and start taking charge of your role as CEO. You are a boss. Period.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“When I quieted myself enough to stop trying to figure out the outside solution to what was going on with my body, I found that my body was trying to tell me what was going on. My symptoms were the little inclinations into my body trying to get me to listen a little more closely.” - Malorie
This week on the Part-Time CEO, we are chatting with one of my favorite people! Malorie Nicole is a Holistic Business Coach who helps entrepreneurs remove the blocks that prevent them from stepping into the next level of profit and fulfillment. She shares her own journey to finding wellness and abundance in all areas of her life.
So often we can compartmentalize our physical, mental, and spiritual wellbeing. However, all aspects of self are more intricately connected than we could even imagine. At times physical symptoms can be manifestations of self-limiting beliefs and mental blocks. What is your body trying to tell you?
“When you allow yourself to do the mindset work and take the action, that’s when the results are bigger and greater than you ever could have even possibly imagined because you’re integrating all pieces of yourself.” - Malorie
One of Malorie’s main focus in work with clients is to educate them about the presence of our energy bodies. The energy we wear around us emits frequencies of magnetic pulses. Our frequency levels affect our physical, mental, and emotional state. Mindset blocks can repel abundance from our lives, and when we live in a constant state of being overwhelmed, we project scarcity energy into all that we do. This may feel discouraging, but the incredible thing about our energy body is that we possess the power to change our frequency and make way for abundance to flow into our lives.
“Taking action brings true fulfillment and aligns us with our purpose.” - Janelle
CEOs, both Malorie and I understand how stressful and overwhelming it can feel to run a business. As we discuss our own experiences building something that feels bigger than we are, we share some helpful steps to move past blocks and start finding abundance. One of the most valuable things that you can do today is to start creating sacred space for yourself to maintain a high level of success and keep your energy frequency high. Listen in to learn more about identifying your blocks, and getting them out of the way, so you can experience the life that you have worked so hard for!
“Shifting out of the low-level mindset will shift you into the vibration to attract the abundance that you want” - Nicole
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“It’s about the messaging that we deal with. It’s about telling a story that the customer can see themselves benefiting from.” - Jeff Moore
Grab a pen and paper and be ready to take some notes. This episode of The Part-Time CEO is FULL of wisdom and insight from my friend and business mentor, Jeff Moore. Jeff is the Director of Seafood and Business Development at Global Protein Group and the former President of International Pacific Seafoods Inc. He is the co-founder of The Network, a world-class association of successful entrepreneurs. He is an expert at helping people get clear on their story, teaching them how to leverage their story to increase conversions, build trust, and add value to clients.
“How you do one thing is how you do everything. I don’t believe in balance, I believe in harmony. When you’re in harmony, you’re inclusive of everything around you. Balance says ‘I’m taking away from here, to give here,’ instead of ‘let’s see how we can all do this together.’”
- Jeff Moore
In this episode, we discuss human behavior, why clarity is so important in business, and how to ask questions in a way that makes you a trusted mentor for life. The ultimate strategic position in business is to become the go-to person for education and information in the form of options, opportunities, and offers.
“We all share the exact same frustration at our core - we don’t feel understood.” - Jeff Moore
The main focus of this episode is the importance of clarity and the value of storytelling in building a thriving business. The foundation of every relationship is safety and vulnerability, business relationships are not an exception. Building a trusted community of advisors, that you connect with on a deep level, is key to building a sustainable and healthy business. Likewise, when you are introducing yourself to others with the intent of doing business, it is vital that they have a clear picture of who you are. Listen in to learn more about the value of storytelling, the importance of authenticity, and how these can be translated into your business.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“There are universal laws that control how humans work. Humans have a very limited capacity. We need just as much rest and leisure time as we do work and stress.”
In this week’s episode of The Part-Time CEO we are discussing the balance of work and rest. The truth is, you have a finite amount of energy. All humans do. Many people value “grit” and glorify the those who are martyrs in their job, especially when working a job that serves others. However, order to have sustainable success in business and life, we have to change the way we talk about work, and the way we structure work for ourselves.
“Willpower is a muscle, and it needs rest. We can push it. We can use it up. Eventually it will collapse. It needs rest to recuperate.”
The first concept important to remember when learning about the laws of how humans work is that willpower is expendable energy, it is a muscle. If it becomes exhausted, it won’t be able to power you through stressful moments. It is important for us to learn how to be good stewards of our willpower. This is dependent on our ability to create healthy boundaries around our relationships, work, and our time.
”Many people are choosing to leave the workforce to go into business for themselves to choose how and when they work. The problem is, because dysfunctional work culture is ingrained in our psyche, we often end up establishing similar or worse work schedules for ourselves. ”
The second concept to remember is that people needed to be treated well. We need to have a sense of control. So many people feel guilty if they make a lot of money, working fewer hours than is “expected.” It is time to set aside the expectations that we place on ourselves, because of what is considered normal. Listen in to learn more about how to take charge of your time, and find the balance between work and rest.
Some Topics we talk about in this episode:
How to get involved
Follow @theparttimeceopodcast on Instagram for special, podcast related updates!
For more resources, information on my coaching services, and a whole community of Part-Time CEOs, find me on Facebook at Janelle Lara, my website, or email me at janelle@janellelara.com.
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“Your entire relationship with a client is going to be based on that initial onboarding experience.”
This week on The Part-Time CEO, I am giving you a sneak peek into one of my business coaching sessions! Tobin Slaven is one of the mastermind behind Conversations at Scale, a course that helps clients automate their marketing and lead generation. He utilizes LinkedIn to procure clients, and talks about why he chooses not to use adds, and still has a business that is exploding with conversions.
”Because we're not actually selling, we're bonding and nurturing and warming them up. The sales piece still happens on the client's end.”
In this episode, we discuss how to keep your done-for-you clients engaged in the process, honing in your onboarding process, the purpose of gifts and incentives for your clients, and the importance of utilizing a contract. Listen in to glean valuable information that you can apply to your business today!
“I want you to get a contract… because you need to protect your intellectual property… As you scale, you're not going to get these clients who are in your immediate network anymore. These are going to be people who don't know you, who you don't know, and you can't honestly do a handshake deal with someone you don't know.”
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“All of your clients are just asking a very simple question, can you get me from point A to point B, and do you have the proof?”
This week on The Part-Time CEO, we are debunking a popular sales myth that may be keeping you from a higher conversion rate. If you’ve been around the block in business, you’ve heard that an effective sales strategy is dependent on the, “know, like, trust factor.” It’s possible that your focus on helping potential clients to “know” and “like” you might be wasting time, money, and pushing your leads to other entrepreneurs.
”People need to feel two things. They need to feel that you can get them over the bridge of where they are now to where they want to be. Even more importantly, they need to feel that they are important to you and to your company.”
On this episode, we’ll go through some examples, disproving the “know, like, trust” factor. If those aren’t the secrets for effective sales, what are they? We’ll discuss some effective strategies for building client trust, and providing actionable intel that gives clients a reason to choose your service or product. Listen in to find out more!
“Clients want access and communication, and that's what business owners forget. They're so busy. They're focusing so hard on nurturing new leads and client acquisition that they are forgetting about and ignoring the feel factor. People need to trust you. They need to like you. And they need to feel that you value them as a person and that you can get them to where they need to go. ”
Some Topics we talk about in this episode:
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“How do I work only two and a half days a week? The answer comes in two words: schedule blocking.”
This week on The Part-Time CEO we’re discussing what it means to be a Part-Time CEO, and one of my biggest secrets to success - schedule blocking. Learn how I make my day work for me, instead of wondering where all of the hours disappeared. When we have limited amounts of time, and countless potential distractions, it can feel impossible to navigate a successful business. I’m here to tell you that it’s not impossible, and I’m doing it right now! Listen in to learn how.
”Freedom comes from discipline.”
Being a Part-Time CEO doesn’t mean that you have to limit yourself to 20 hours a week! If you love the hours you put in, and you don’t have as many obligations during this season of your life, by all means, full steam ahead, sister. Being a Part-Time CEO means running a successful business on YOUR terms. I want you to be able to experience a full, balanced life, finding success and not burnout. I can’t wait to hear how schedule blocking changes the way that you do business!
“Let's face it, we as humans are prone to distractions.. But if we are constantly being disrupted, unfortunately, we don't end up doing anything well.”
Some Topics we talk about in this episode:
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!
“I proved to myself that I loved myself more than my reputation, which is really, really hard to do”
Welcome to the Part-Time CEO Podcast! I am Janelle Lara, and I am beyond excited that you are joining me in this journey. If you want to learn how to build an empire, while simultaneously building family, relationships, and a fulfilling life, you’ve come to the right place. The purpose of this podcast is to share my real life, my real story, and real results. I want to give you permission to live your life the way you want, and structure your business in a way that works!
”I work two and a half days per week. I've made consistent four figure months and I truly feel that my life has hit an incredible, incredible balance.”
I’m so glad that you are now part of my Part-Time CEO Community. As my new friend, it is important for you to learn a little bit about me. In this week’s episode, I’ll be sharing about my story, and the steps that led me to who I am today: a wife, mother, and CEO of a five-figure company that I am able to run in only 2 ½ days of each week.
“I hope that my story gives you permission to finally do that one thing that you've been kind of holding back on because it's scary or because it's too expensive… I can definitely say that the shift and the new direction that my life turned in was just so well worth the uncertainty and the fear that came up.”
Some Topics we talk about in this episode:
How to get involved
If you liked this episode, be sure to subscribe and leave a quick review on iTunes. It would mean the world to hear your feedback and we’d love for you to help us spread the word!