Business Diversification for SMEs: Recent Episodes
Martin Ellis
This series of four podcasts looks at business diversification as a strategy for growth for small and medium sized businesses. It covers the four main types of diversification, the processes and the pros and cons. We also look at examples of successful diversification’s.
In this podcast I will look briefly at the three remaining types of diversification, namely Forward Integration, Backward Integration and Unrelated Diversification and at the underlying five stage process needed for a successful diversification.
In this podcast I explore Related Diversification which is the most common of the four main types of diversification for SMEs.
This second podcast in the series looks at the underlying process of diversification, and the key issue of the core business’s role in diversification. The abilities and status of the core business, that is so say your existing business, is essential to the success of diversification. It is the base from which your diversification will start, and upon which it will, at least initially, totally depend.
This is an introduction to business diversification for small and medium sized businesses. This series of four podcasts cover the pros and cons of diversification, the processes and the different forms of diversification.
An introduction to this new series on business diversification for small and medium sized business as a strategy for growth.