Hungry Media: Recent Episodes

Mark Aiston

Tips, strategies and observations focusing on the media

61 years of addiction,but now clean and on the road to recovery

The one thing you must not do during your media interview.

When do I send out my media release?

Do a podcast. It’s a great way to promote your business.

Make sure you have a plan

Write you media release and get the attention of the media.

How the Crows handled the latest crisis

Never do a media interview with preoaring

Handling a question with a negative premise

Make sue your media interview really counts.

If you want to start doing your own PR please listen to this.

There are good and bad media conferences. Know the difference and be a star.

Keep going. Don’t just give up if you do not get a bite from the media when you are oromting a story.

Learn media secrets to take advantage of free media publicity.

Two more examples of how a business can gain publicity through the media using the "Piggy back" method.

The piggy back methods is used by businesses all over the world to gain free media publicity. Enjoy.

You have two choices when dealing with the media.

You either deal with the media in a proper, professional and positive manner. Or you deal with the media in a suspicious untrusting and unhelpful way.

In this podcast Mark Aiston looks at the ramifications of both choices.

If you want to promote a story from within your business to the media for free, you MUST understand what makes a story newsworthy.

There's no point promoting something to the media that is not newsworthy.

I'll reveal the 8 elements that constitute whether a story is newsworthy or not.

In my first episode, I explain in general terms, how the media operates, and what the media wants. By understanding these principles, you will be in a far better position to start promoting your business, your brand, your products and services and you as an authority through the media. There is more free information in this topic on my website www.mediainsider.com.au