The Capitalize Your Best Podcast: Recent Episodes
John Gordon Duncan
The Capitalize Your Best Podcast helps you capitalize on what you do best so you can better serve others. Hosted by Gordon Duncan of Capitalize Marketing and Consulting, the Capitalize Your Best Podcast focuses on best business and personal practices so you can meet your goals and the goals of others you serve.
We are back. Thanks for watching and listening!
In this episode, I share the 3 things you are counting on if you don't have a systematic sales process. You are counting on...
Luck
Benevolence
And more
If you want to learn more about a proven real estate sales strategy, register for the 23rd seminar at Capitalize Your Sales (capitalizeyourbest.com)Hope to see you there!
Thanks for watching and listening!
In this episode, I share my interview with Best Town Agents and Best Town Media Coaching.
We talk about
The challenge of marketing in the real estate industry
The uniqueness of the Capitalize Your Best approach
And more!
Thanks for watching and listening, and you would like to learn more about Best Town, you can find them at besttownmedia.com and if you would like to learn more about Capitalize Marketing, contact us at www.capitalizeyourbest.com.
Thanks for listening and watching!
In this episode, I share the 5 common characteristics of the millionaires who are either in the real estate world full-time or real estate is part of their portfolio.
Whether you are a millionaire, aspire to be one, or just want to be successful, learning these characteristics will help you on your journey!
Thanks so much for listening and watching!
Learn more at www.capitalizeyourbest.com
Thanks for watching and listening!
After a conversation with a friend at a coffee shop, I was inspired to create this podcast about 7 things you can do every day to grow your business. We talk about...
Daily Learning
Things like sleeping, waking up, & exercise
And lots more!
Thanks for watching and listening!
In the show, we mention two sites to check out. Give them a look:
www.capitalizecoffee.com
www.capitalizeyourbest.com
Thanks for listening and watching!
There are so many coaching programs in the real estate industry. How do you determine which you need? Is ROI one of your requirements?
If so, how do you determine it, and what are you going to do if it isn't a positive ROI?
These and other topics are a part of this week's episode. Thanks for listening and watching!
If you want to know more about our Capitalize Your Best program, schedule a call at www.capitalizeyourbest.com
Thanks for watching and listening!
In this episode, I have the privilege of interviewing our very first guest - Realtor Pam Super Kuper. Pam shares her wisdom about...
Being a Certified Negotiation Expert
The Best Advice She Received
Her Insight on the Real Estate Market
And more!
You can learn more about Pam at Facebhttps://www.facebook.com/pamkuperook
And be sure to register for our January 26th "Setting Yourself Up for Success in 2024 - Break $250k Edition" seminar at
https://go.capitalize.biz/join
Thanks for watching and listening!
Thanks for watching and listening!
In this episode, I share how to apply the concept of ready, willing, and able to yourself and your clients to achieve real estate success in 2024.
Also, please join us for the Setting Yourself Up for Real Estate Success in 2024 seminar on 01.11.24 from 1pm - 4pm EST. This seminar is sponsored by Clearview Title and you can attend both virtually and in person.
You can register at Setting Yourself Up for Real Estate Success in 2024 (capitalize.biz)Thanks for watching and listening!
Thanks for watching and listening!
There are so many real estate educational resources. How do you choose which ones are best for you?
In this episode, I share a helpful decision guide to help you choose the best books, podcasts, seminars, and coaching.
Also, I mention our upcoming "Setting Yourself Up for Real Estate Success in 2024" seminar. You can register at
https://realestate.capitalize.biz/register
Thanks again for watching and listening!
Thanks for watching and listening!
In this episode, I share a formula that will help you know just how much marketing you need to do to grow your revenue.
Thanks for watching and listening!
Thanks for watching and listening!
In this episode, I share my bold predictions about what will be most effective in your marketing for the real estate industry in 2024!
Thanks for watching and listening!
Thanks for watching and listening!
In this episode, Gordon cautions against the temptation of adding more and more marketing tools without also having a toolbox. What is that toolbox? Tune in to find out.
Thanks for watching and listening!
Thanks for watching and listening!
In this episode, I share what successful real estate professionals are doing to stand out right now. After speaking with dozens, I share the top 3 things that will set you apart.
Thanks for watching and listening!
Thanks for watching and listening!
In this episode, I share a few tips and strategies to guide you when you choose to invest in either a marketing agency or coaching services. I hope this helps!
Thanks for watching and listening.
Thanks for watching and listening!
In this episode, I share strategies for overcoming one of the biggest challenges in the real estate industry - breaking out of obscurity.
These strategies will work to help you stand out over the next six months. Let me know what you think.
Thanks for listening and watching!
Thanks for watching and listening!
Everyone knows that interest rates are high, so how do you market with confidence and integrity to persuade people that it is still a good time to buy?
This episode will help! I offer practical tips and strategies that make a difference.
Thanks for watching and listening!
Welcome to the Capitalize Your Best Real Estate Marketing podcast.
We are excited to help all real estate professionals with their marketing. In this episode, we share the purpose of the podcast and give a quick marketing tip to get started.
We also mention "The Business of Real Estate" seminar on November 15th - join us live or in person. You can register at
realestate.capitalize.biz/register
Thanks for watching and listening!
Thanks for listening!
In this episode, Gordon discusses the dangerous red shoes of social media. What's that?
Social media is a lot like the Hans Christian Andersen fable about the red shoes that took over a young girl's life. Learn how you can find relief from the burden of social media. Learn more at www.capitalize.biz!
Thanks for listening!
Thanks for listening! In this episode, we talk about how words are medicine. They either heal or hurt. This quick podcast will help you re-orient your words so that they give you exactly what you need day in and day out. Thanks for listening!
Thanks for listening to another episode! So many people have great ideas. You might even have one. But unless you take care of the small details, your product or service may never make it to market. Thanks for listening!
Welcome back! This episode describes what season three is going to be like, and it spends time reminding us that in life and business, we get the results that we are designed for. If we want better results we have to create a better design in our life and in our business. Thanks for listening!
Thanks for listening!
In this episode, Gordon is interviewed by Susan Spears of the Fredericksburg Regional Chamber of Commerce. Susan asks questions like:
What did Capitalize do to adjust to Covid-19?
How does Capitalize know which product or service to offer clients?
And lots of other good stuff that will help you and your small business.
If you would like to learn more about the Chamber, you can find them at the link below:
https://www.fredericksburgchamber.org/Home
Thanks for listening!
In this episode, Gordon shares the details of the "We Build the Bridge" campaign intended to help bring people to downtown Fredericksburg. He talks about:
The closing of the Chatham Bridge
The challenges of the Covid 19
And lots more!
You can learn more about the campaign at https://www.instagram.com/webuildthebridge/
Thanks for listening!
In this episode, we share 3 things we learned from February 2021 that will help your business. We talk about:
Time Management
Saying "No"
And more!
Thanks for listening!
Thanks for listening!
In this episode, Gordon walks through the difference between accidental growth vs intentional growth from the John Maxwell book "The 15 Invaluable Laws of Growth". Gordon talks about:
Luck vs Hard Work
Starting Tomorrow vs Starting Today
Victim vs Learner
Thanks for listening!
Thanks for listening!
After years of independent consulting, I joined forces with a friend and created Concept to Profit (CTP) Marketing and Consulting. After a year or so, we realized that CTP was a bit unwieldy, so we rebranded to Capitalize Marketing and Consulting. Simultaneously, I left my full-time job to make Capitalize my focus.
We spent a few months getting a foothold on our new business, and we saw January 2021 as an official launch of the new business. We had our mission, our focus, and enough directed energy to make a go of things.
As February begins, it’s time to reflect on a few key learnings from the first month of the year. Here is what we’ve learned.
Celebrate the Wins – No matter how big or small, every win needs its own celebration. At Capitalize, we have clients as small as $20 a month and as large as thousands. We are committed to treating each client as a gift and we value them – no matter their bottom-line contribution. This approach recognizes the value of each client and helps us maintain momentum and enthusiasm.
Set Time Limits on Discouragement – We put in a bid on a huge contract. We weren’t overconfident, but we really felt like this one was ours. We didn’t get it, and there was little we could have done to change their mind. It just wasn’t meant to be, and we were discouraged. So, we felt it…for the day. All day, we were bummed, but we made up our mind that the next day was just that: another day. We weren’t going to let one setback keep us from growth and caring for our clients. Limiting discouragement keeps the “no’s” from being too big.
Constantly Innovate – Innovation is the nature of growth. At Capitalize, we are committed to finding new ways to care for our clients and growing as professionals. Towards that end, both my owner and I have become John Maxwell coaches, and the training has helped us so much. Now, we are able to offer structured, supported coaching, and our clients will benefit from it. Additionally, with constant innovation, we will never get bored.
So, January was fantastic – even with its ups and downs. Now, the goal of February (the shortest month in the year) to make it even better than January.
https://www.capitalize.biz/blog/key-learnings-from-january-2021
Thanks for listening!
Thanks for listening!
In this episode, we share a helpful motivational tool that will keep you stay motivated in your business. Fear poverty more than rejection.
Thanks for listening!
Thanks for listening.
Let's be honest. 2021 is already off to a bit of a rough start. But Gordon has 3 things for you to do in adversity. For example,
-
Playing a Victim Never Helps
-
Put Yourself Around Wise People
-
And more!
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening! In this episode, Gordon shares a preview of the audio book of "How to Attract Clients". While you wait on the release of the audio book, you can get your copy 3 different ways:
Free Paperback plus S/H - www.howtoattractclients.com
Amazon - https://www.amazon.com/How-Attract-Clients-Gordon-Duncan/dp/B08KZ226RH/ref=sr_1_2?dchild=1&keywords=Gordon+duncan+how+to+attract+clients&qid=1609784347&sr=8-2
Digital PDF - https://gumroad.com/ctpmarketing#JsgTB
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the "This is Gonna Hurt" podcast. In this episode, Gordon talks about the one thing that you can do that will transform your business and career in 2021. He talks about:
How our thinking affects our business
Simple techniques that make a big difference
And lots of more!
Thanks for listening.
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the "Capitalize Your Best" podcast! In this episode, we give ideas about what to do when you don't know what to do in your business. For example, you could...
Blog
Join a LinkedIn group
Create a social media calendar for the next month
And lots more!
Thanks for listening. Learn more about Capitalize Marketing at
www.capitalize.biz
www.capitalizeyourbest.com
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the "Capitalize Your Best" podcast.
In this episode, Gordon talks about how creating a digital or physical product to sell will increase your legitimacy, race awareness, and enable you to be an expert in your field. He offered a few resources:
5 Steps to Publishing Your Book
How to Attract Clients Paperback
How to Attract Clients Digitial Download
Free Copy plus S/H of How to Attract Clients
Thanks for listening!
Thanks for listening to the "Capitalize Your Best" podcast. In this episode, Gordon offers 3 steps to prepare for 2021. In December, he encourages you to:
Move for 31 minutes each day #31for31
Read for 15 minutes each day
And lots more.
Also, Gordon shared a coaching offer through his company, Capitalize Marketing. Learn more about this coaching offer at https://gum.co/2021coachingtoprofit
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the Capitalize Your Best Podcast.
In this episode, we talk about:
The difference between a coach and a mentor
Numerous examples of the difference a coach makes
And a special offer
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the Capitalize Your Best Podcast.
In this episode, we talk about:
60 days left in 2020
The 3 things you can do to take back the year
Lots of resources to help you
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the Capitalize Your Best Podcast.
In this episode, we talk about:
The Power Five things our company commits to do each day that helps us Capitalize Our Best
How you can create a Power Five for your company
And lots more!
Check out www.capitalizeyourbest.com to learn how you and your business can capitalize on what you do best!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the Capitalize Your Best Podcast.
In this kickoff of Season Two, we talk about:
The Rebranding of the Podcast
What It Means to "Own Thoughts You Should Be Renting" and Why This is No Good
And a 3 Step Process About What to Do When You Realize That You are Owning Thoughts You Should Be Renting
Check out www.capitalizeyourbest.com to learn how you and your business can capitalize on what you do best!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Welcome to the Coronabusiness podcast. In this episode, we share a recording of Gordon's "This is Gonna Hurt" podcast where he talks about how one church in the area is reopening. He talks about:
Seating Arrangements
The Lord's Supper
Even bathroom use.
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the "CTP Podcast". In this episode, Gordon shares his talk from Giving Tuesday on behalf of the Rappahannock YMCA. His talk was entitled, "The Business and Non-Profit Landscape Aid the Covid-19 Crisis". In it, Gordon discusses:
What has changed.
What has to changed.
What we don't know.
Thanks for listening.
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening. In this episode, we share an example of the most creative marketing we've seen in the entire Covid19 scare. It involves:
Encouraging graduating high schoolers who have missed out.
$25
And earning a great name in the community.
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening! Right now, Zoom and other online video platforms have become the standard for doing business. In this episode, we talk about:
What's good about this and what's bad?
What will continue and what is going to go away once restrictions are lifted?
What have we learned because of the emergence of video platforms?
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to another episode of the CTP Podcast Season One: Coronabusiness. In this episode, we talk about places of worship are having to adapt to the impact of the coronavirus. We talk about:
Online services
Giving online
More frequent meetings through Zoom and Goto Meeting
And lots more. Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the CTP Marketing Podcast - Coronabusiness.
In this episode, CTP talks about the launch of their "Better Off Fred" small business grants. Launching 04.17, go to www.betterofffxbg.com to purchase shirts where $20 of each purchase goes to small business grants. How do you get a grant? Just listen.
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks for listening to the CTP Podcast: Coronabusiness. In this episode, we ask what will success look like for businesses after the virus is gone? We talk about:
Survival
Charity
Cleanliness
And more!
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Thanks so much for listening to the CTP Podcast: Coronabusiness. In this episode, we talk about how companies are leading with charity to survive the crisis. We talk about:
Juan More Taco and how they are caring for the elderly and first responders.
Bloomia and how they gave away their tulip harvest.
And lots more...
Also, please tune into the Finding Your Fit seminar on March 31st. You can find info at https://www.facebook.com/ctpmarketing
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Welcome to the CTP Podcast. In Season One, we discuss the impact of the coronavirus on the business landscape. Welcome to CoronaBusiness.
In this episode we talk about how not to be tone deaf in your messaging. Specifically, we talk about:
Being Charitable and Loving Your Community
Serving Your Community
Avoiding Crass Publicity
Thanks for listening. You can learn more about CTP at www.ctpmarketplace.com.
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Welcome to the CTP Podcast. In Season One, we discuss the impact of the coronavirus on the business landscape. Welcome to CoronauBsiness. In this episode we talk about how you can prepare your business for when life begins to return to the new normal. We talk about:
Continued care, concern, and precaution.
Setting up online businesses and discount shipping.
Getting into the mind of your customer, client, or patient.
Thanks for listening!
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Welcome to the CTP Podcast. In Season One, we discuss the impact of the coronavirus on the business landscape. Welcome CoronauBsiness. In this episode, we talk about 3 things your business can do to help fight the coronavirus. They are:
Provide the best service and product possible.
Work twice as hard.
Follow up with your clients and customers.
We hope you success and thrive. Thanks for listening.
This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app