It Starts With A Click: Recent Episodes
Olivia Bossert
"It Starts With A Click" was created to help fashion photographers grow their businesses on their own terms. Hosted by Olivia Bossert. Find more info about Olivia and learn more fashion photography tips at www.oliviabossert.com
Summary
In this episode, Olivia shares her journey back to podcasting after a break, reflecting on her busy summer and the transformative experiences that have shaped her creative direction. She discusses her desire for change in her photography work, exploring mixed media and AI tools, and the importance of experimentation in her artistic process. Olivia emphasizes the significance of embracing new challenges and the freedom to shift one's creative path, encouraging listeners to pursue their passions without fear of failure.
Free new masterclass on emailing clients at the end of the year: https://www.oliviabosserteducation.com/free-autumn-masterclass
Profitable Fashion Photographer waitlist: https://oliviabosserteducation.myflodesk.com/pfp-waitlist
Join Olivia as she shares a personal journey of breaking through a financial plateau and transforming her money mindset at the start of 2023. In this episode, Olivia dives into the challenges she faced, the mindset shifts she made, and the practical steps she took to turn her financial situation around. Discover how a simple yet powerful tool – the Five Minute Journal – played a crucial role in her journey, and learn about the profound impact of gratitude and daily affirmations.
Olivia’s story is a testament to the power of focusing on the positives and setting clear, intentional goals. Whether you’re struggling with financial issues or looking to improve your mental health, this episode offers actionable insights and inspiration. Plus, Olivia introduces her Profitable Fashion Photography course, where she delves deeper into money management and mindset.
Tune in for a candid, uplifting conversation that might just be the catalyst you need for your own financial and personal growth. Don’t miss out on Olivia’s tips and the opportunity to join her course – doors are open until July 24th, 2024!
Listen now to start your journey towards a better money mindset and a more prosperous life.
SIGN UP FOR PROFITABLE FASHION PHOTOGRAPHER: https://www.oliviabosserteducation.com/pfp
In this episode, Olivia chats with Paul Archer, the co-owner of Closer Post, a retouching studio with bases in Switzerland and Brazil. Paul shares his unique journey from studying psychology and being a rugby player to becoming a retoucher in the fashion industry. He discusses his passion for photography, the pivotal moments in his career, and the importance of seizing opportunities. Paul also talks about the evolution of retouching, working with high-profile clients, and the impact of AI on the industry.
Closer Post: https://www.instagram.com/closerpost/
https://www.closerpost.com/
Sign up to the waitlist for Profitable Fashion Photographer: https://oliviabosserteducation.myflodesk.com/pfp-waitlist
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
In today’s episode, I’m diving into something that I discovered about a year ago and have been completely obsessed with ever since – Seasons Theory. This concept, which I stumbled upon on TikTok, has been a real game-changer for me, and I can’t wait to share it with you
Actionable Steps:
1.Write Your Script: Spend some time writing a detailed script for the next three months of your life, focusing on the positive aspects and goals you want to achieve.
2.Create a Mood Board: Visualize your desired life with a mood board, using tools like Pinterest or AI-generated imagery.
3.Embody Your Script: Start living your script in small ways every day, aligning your actions with the life you want to create.
I’d love to see how you’re embodying the Seasons Theory! Please share your scripts and mood boards with me via DM. Tell me what the next best version of you is going to be doing and how you’re living your TV show main character life.
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
Join Olivia as she chats with visual industry veteran Pratik Naik about the transformative role of AI in photography. With nearly two decades of experience, Pratik shares his journey from traditional retouching to embracing AI tools like MidJourney and Evoto. Discover how AI enhances creativity, streamlines workflows, and opens up new possibilities in visual storytelling.
In this episode, we explore:
- Practical applications of AI for photographers
- Ethical considerations in generative art
- The future of photography in the AI era
Whether you're a seasoned professional or curious about AI's impact on art, this episode offers valuable insights and tips. Tune in to learn how to leverage AI to elevate your photography and stay ahead in the industry.
Follow more of Pratik here:
https://www.instagram.com/solsticeretouch/
https://www.instagram.com/futurist.ai/
His AI course: https://www.futureofphoto.com/
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
In this episode of The Fashion Photography Show, I'm sharing the ultimate game changer that revolutionized my financial dealings as a fashion photographer: estimates. I'll dive into why using estimates transformed my career, how they facilitate clear communication with clients, and provide practical steps for incorporating them into your business.
-
Introduction to Estimates:
- Discover why estimates are essential for financial success and client negotiations.
- Learn about my personal journey and how starting to use estimates in 2020 changed my career.
-
What is an Estimate?:
-
Understand what an estimate is: a detailed quote that breaks down the costs of a shoot, similar to an invoice but without requesting payment upfront.
- Key components include day rates, creative fees, usage fees, costs of assistants, equipment, studio hire, retouching, and travel.
-
Benefits of Using Estimates:
-
Clarity for Clients: Breaking down costs helps clients understand where their money is going, making it easier for them to accept your fees.
- Facilitates Negotiation: Allows for clear and visual negotiation without compromising your income. Adjust specific items instead of reducing your rates.
- Transparency and Avoiding Misunderstandings: Clear estimates avoid awkward conversations and ensure both parties are on the same page.
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Practical Steps to Implement Estimates:
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Creating a Sustainable Business Model: Set prices that reflect your value and cover all costs.
- Adjusting Rates: Regularly review and adjust your pricing as you grow.
- Using My Free Estimate Template: Download my free template, which includes Excel, Numbers, and Word document options. It’s easy to use and will do the math for you.
-
Resources:
-
I’m offering a free estimate template available through the podcast link, along with bonus training on how to use it effectively.
- Signing up for the template also adds you to the waitlist for my upcoming online course, Profitable Fashion Photographer, launching in July.
- If you found this episode helpful, please share it with someone who might benefit from it.
- I’d love to hear your thoughts and questions. DM me on Instagram or send an email.
- Free Estimate Template: https://oliviabosserteducation.myflodesk.com/ij9jxo5pje
- Upcoming Program Waitlist: https://oliviabosserteducation.myflodesk.com/pfp-waitlist
- Contact: info@oliviabossert.com
- Follow me on Instagram: @oliviabosserteducation
- Visit my Website: www.oliviabosserteducation.com
In this episode of The Fashion Photography Show, I’m tackling the myth of the starving artist. This belief has been romanticized for far too long, holding many fashion photographers back in their businesses and personal lives. We'll dive into why this stereotype persists and how you can break free from it to build a thriving, sustainable career.
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Introduction to the Starving Artist Myth:
- We explore the historical roots of the starving artist image, from artists like Van Gogh to modern-day influences in media and culture.
- This myth can lead to undervaluing your work, financial instability, and burnout.
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Why the Myth Persists:
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Cultural influences, romanticized notions of suffering for art, and misconceptions about creativity and financial success.
-
Personal Experience:
-
I share my own struggles with the starving artist mentality and how it affected my career and well-being.
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Overcoming the Starving Artist Belief:
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Mindset Change: Recognize that you deserve to be well-paid for your work and set clear financial goals.
- Journaling Prompts:
-
Actionable Steps:
-
Create a Sustainable Business Model: Set prices that reflect the value of your work and cover your costs.
- Adjust Your Rates: Regularly review and adjust your pricing as you grow.
- Pitching and Portfolio Building: Get comfortable with pitching to brands and creating valuable work for your clients.
- Confidence in Your Value: Remember your unique perspective and skills are needed by your clients.
-
Wrapping Up:
-
The starving artist mentality is a myth. By recognizing it and taking steps to overcome it, you can build a thriving career as a fashion photographer.
- Study money mindset, utilize resources, and challenge your negative beliefs about money.
- If you found this episode helpful, please share it with someone who might benefit from it.
- I’d love to hear your thoughts and questions. DM me on Instagram or send an email.
- Contact: info@oliviabossert.com
- Follow me on Instagram: @oliviabosserteducation
- Visit my Website: www.oliviabosserteducation.com
In this episode of The Fashion Photography Show, I’m diving into the all-important topic of money blocks and how they impact us as fashion photographers. We'll explore those pesky psychological barriers that hold us back from financial success and chat about practical steps to overcome them.
This is the first episode in our new series focused on money mindset and financial strategies for us creatives.
-
Introduction to Money Blocks:
- Today, I’m talking about money blocks – those subconscious mental roadblocks that stop us from attracting, managing, or keeping money in a positive way.
- It’s not about not being good with numbers; it’s about those underlying negative beliefs that we carry without even realizing it.
-
Common Money Blocks:
-
Some of the common money blocks we’ll cover include:
- These beliefs often come from family, media, friends, and cultural influences. We’ll unpack how they form and stick with us.
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Personal Experience:
-
I’ll share a bit of my own story, like how I believed for years that women didn’t make money and how that affected my career.
- It’s all about recognizing and challenging these beliefs to move past them.
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Practical Steps to Overcome Money Blocks:
-
Awareness: Start by writing down your current beliefs about money and really questioning them.
- Reframe Beliefs: Turn those negative beliefs into positive affirmations.
- Consistent Reinforcement: Make it a habit to revisit and reinforce these positive money beliefs daily.
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Positive Money Mindset:
-
We’ll also talk about the good money beliefs you might already have and how to reinforce them.
- When you have a positive money mindset, everything changes – from asking for what you’re worth to attracting the kind of work you want.
-
Actionable Exercise:
-
Grab a pen and paper, pause the episode if you need to, and jot down your money beliefs. Let’s challenge and reframe them together.
-
Resources:
-
I’m sharing a free estimate template with you all, available through the podcast link. It includes a bonus training to help you use it effectively.
- Sign up for the waitlist for my new program on profitable fashion photography launching in July.
- I’d love to hear your questions and thoughts. DM me on Instagram or send an email.
- Let’s make this a conversation – I’m sharing my stories to help you, and I’d love to hear yours too.
- Free Estimate Template: https://oliviabosserteducation.myflodesk.com/ij9jxo5pje
- Upcoming Program Waitlist: https://oliviabosserteducation.myflodesk.com/pfp-waitlist
- Contact: info@oliviabossert.com
- Follow me on Instagram: @oliviabosserteducation
- Visit my Website: www.oliviabosserteducation.com
Next week, I’ll be back with another episode all about money – stay tuned for more tips and personal stories that can help shift your financial mindset and boost your career. Can’t wait to dive in with you all again soon!
It's been a while since I shared how I'm using social media these days... so here's an update! With an ever-evolving landscape, here’s a snapshot of what's covered in the episode
- Instagram Reevaluation
- Engaging through Stories and Reels
- Smart Advertising
- Rebranding
- Selective Platform Use
I would love to hear how you're leveraging social media for your own goals!
Links mentioned:
Nieve Taylor's Facebook Ads Course: https://sales.taylormarketingni.com/instavisibility-ob/
Eve Longfield for Trending Audios: https://www.instagram.com/evelongfield/
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
This weeks' podcast episode is unusual, in that I recorded it whilst out in the woods walking my dog. I had an idea, grabbed my phone, and recorded it as a voice memo. That's why the audio is not as good as usual... but think of it as a voice note from me to you!
It can be so hard to know where the balance shoot be between creative flow, impulse, and planning. How do you get a good balance of one or the other?
I'm hoping that this short and sweet episode will help to answer that question for you.
If you heard me speaking about Perfect Portfolio, and are interested in learning more about the course, click here to find out!
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
Side hustles are a big topic amongst photographers, so I wanted to have a chat with my friend Annemarie Sterian about how having multiple income streams benefits us.
We both have various ways of earning a living, which mean that not all our income relies on photography, and both of us love it.
Follow Annemarie: https://www.instagram.com/annemariesterian/
Follow Shutterhouse Studios: https://www.instagram.com/shutterhousestudio/
Big Magic by Elizabeth Gilbert* (affiliate link): https://amzn.to/49ypo6I
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
I see a lot of photographers' websites, and there are some mistakes that I see made repeatedly!
So in this episode, I talk you through the ones that I see too often, that are really quick fixes!
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
I've been trying to get fashion photographer Stacey Lamb on the podcast for sooooo long, and we FINALLY did it!
Stacey is a lovely photographer who I know (and you also may know) from TikTok.
Stacey is really well known for her model test shoots, and her remote shoots, and in this chatty episode, she shares SO much value about both of those topics.
If you've wanted to start getting paid for model testing, you NEED to listen to this episode.
And if you want to start shooting for brands either in your home town, OR on trips to anywhere in the world (and get paid to do so) this is another episode perfect for you.
Follow Stacey:
Instagram: https://www.instagram.com/staceylambphoto/
TikTok: https://www.tiktok.com/@staceylambphoto
I got wondering the other day... if I had to start totally from scratch as a fashion photographer.. what would I do?!
How would I go about it?!
In this short and sweet episode, I go over just that.
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
You asked, I answered!
I'm so excited to share all about my latest shoot for Vogue Portugal.
I answered questions like:
- How did I even get the shoot?
- Was it paid or for free?
- How did I manage such a big team?
- and more
Want to see the images? Click here: https://www.instagram.com/p/C4IpgKpozT5/
The doors to Perfect Portfolio are OPEN!!!
If you'd like to learn more about the course, you can read all about it here: https://www.oliviabosserteducation.com/perfect-portfolio
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
JOIN THE WAITLIST FOR PERFECT PORTFOLIO: https://www.oliviabosserteducation.com/pp-waitlist
🎙 Episode Highlights:
- The Profitable Portfolio: Discover my journey from capturing pretty pictures to creating meaningful, income-generating work.
- Investment Equals Return: Learn how strategic investments in your portfolio can yield unexpected financial gains, even amid challenges.
- Beyond the Lens: It's not just about the photos; it's about building a brand that attracts your dream clients and projects.
- Practical Tips and Tricks: From spending wisely on shoots to conducting effective market research, I share actionable advice for photographers at any stage of their career.
- Special Offer Alert: Get exclusive access to my online program, Perfect Portfolio, with a special discount and bonus content for early birds.
💌 Why You Should Tune In: Whether you're a seasoned photographer or just starting out, this episode is packed with insights on turning your passion into a profitable business, breaking free from the starving artist mentality, and embracing your unique creative vision.
Doors open on March 6th 2024, and you can save £100 by joining the waitlist + you'll get an exclusive bonus case study about how I planned a shoot for ELLE Singapore.
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
Let's have a casual, chatty catch up! It's been a busy week, and I hadn't had time to sit down and record... but I didn't want to leave you with nothing, so here's a raw, unfiltered, quite unplanned episode with me for you to enjoy 😂
Book a portfolio review here: https://oliviabosserteducation.thrivecart.com/portfolio-review/
Join the Perfect Portfolio waitlist here: https://oliviabosserteducation.myflodesk.com/bgalvrvy1n
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
This episode is a bit different! It's all about how one editorial that I did for ELLE Singapore lead to a 500% return on investment... and I go into all of the details.
In this episode, you'll hear:
- how much I invested into the shoot
- why I invested so much
- how much I made as a result of that investment
- how you can increase your return on investment for future shoots
Download the FREE photoshoot checklist here: https://oliviabosserteducation.myflodesk.com/bgalvrvy1n
I've been playing with AI for just a few months, and I definitely have some thoughts around it... so here are those thoughts!
I'd love to know what YOU feel about AI:
How are you using?
Are you using it?
Do you hate it? Do you love it?
Let's keep this a judgement free, safe space to share and chat!
Tools mentioned:
Future Of Photo course
MidJourney
Modyfi.com
Chat GPT
Sam Royston is a London based Digital Technician (aka a digi tech), and someone I've had the pleasure of working with on a few jobs. I asked him to come on the show this week to chat all things digital technician!
He answers questions like:
-
what is the essential kit all photographers need as a minimum?
-
how should a digi and photographer work together?
-
what hard drives should we be using?
-
what even is a digital technician?!
Sam's Links:
www.sondigi.com www.instagram.com/son.digi
www.samroyston.co.uk www.instagram.com/samroystonphoto
Hard drives
Samsung Shield: https://amzn.to/47ErYr7 *affiliate link
Crucial Pro X9https://amzn.to/3S5ZQs2 affiliate link*
Chronosync:
https://www.econtechnologies.com/chronosync/overview.html
Cables
https://www.lsdigi.com/collections/area51-tether-cables
https://www.cobratether.com/en-gb
https://teamworkphoto.com/online-store/category/software-computers/tethering-cables-and-connection/?filter_brand=tethertools
https://www.digiboutique.com/shop/p/db-tether-lead-usbc-usbc-right-angle-10m-5gbps (DB Cables are a bargain at the moment)
Batteries
Anker Power Battey: https://amzn.to/3REVyGE affiliate link*
Direct Digital list
https://www.direct-digital.com/en/assist?gclid=CjwKCAiA7t6sBhAiEiwAsaieYrsdXaWDlizT_dueWKw988NFqfF_AuBBtIg_qQyhL_1nnwVDn01QnBoCRQoQAvD_BwE
AOP Assistant List
https://www.the-aop.org/find/assisting-photographers
Assist London
https://we.assistlondon.co.uk/
Photo Assistant subreddit - great resource for tech issues and workflow
https://www.reddit.com/r/Photoassistants/
MORE FROM ME:
FREE + LOW COST GOODIES:
- READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
- FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
- FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
- FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
- £47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
- Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER:
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
It's not too late to think about the year ahead! 2024 can still be your best year yet.
In this episode, I share with you how to plan for 2024 to make it the best.
Here are the prompts from the episode:
- How do you want 2024 to feel?
- Create a vision board based on that feeling.
- Write a letter to yourself about what happened in 2024.
- What worked well in 2023? What can you take with you into 2024?
- What didn't work in 2023? What can you leave behind this year?
- Set SMART goals: Specific, Measurable, Achievable, Relevant, Time Bound
MORE FROM ME:
FREE + LOW COST GOODIES
READ MY BLOG: https://www.oliviabosserteducation.com/photography-education
FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9
FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd
FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
£47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass
Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613
LET’S CONNECT FURTHER
Find my website here and DM me on Instagram to say hi! @oliviabosserteducation
Want to see my photography portfolio? www.oliviabossert.com
2023 was in incredible year for me, and I wanted to do a really good, deep dive into the stats of how this year actually went.
So get ready for a look into:
- how many clients I worked with
- how many shoots I did
- how many shoots were personal shoots vs client shoots
- how many shoots came from pitches.
I'd encourage you to do a deep dive into your business too, and take a look at how this year went for you!
Thank you for tuning in to this episode of "The Fashion Photography Show." If you found this valuable, be sure to check out more resources on my website, Olivia Bossert Education, and follow me on Instagram @oliviabosserteducation and TikTok @oliviabosserteducation for even more photography tips and inspiration.
Today's episode of the podcast is slightly different to the norm - it's an interview with my branding designer, Diseno De Castro, all about my recent rebrand for Olivia Bossert Education!
Both Mahlee and I thought that it would a great way to share this new era with you all, and pull back the curtain on the new designs.
We also wanted to share why branding is so important, and how I’m using it to really make a statement with both Olivia Bossert Education, and Olivia Bossert Photography.
I hope you love it, and make sure you follow Mahlee here!
Holly Maccandless-Desmond is a TikTok sensation, and one of the most talented up and coming photographers of the moment. She's sharing everything she knows about lighting, and I just HAD to get her on the podcast!
We talk about:
-
how she learnt everything about lighting
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why she's so passionate to help more females enter the lighting space in photography
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how to learn lighting yourself
Follow Holly on TikTok here: https://www.tiktok.com/@hmdfilm_?is_from_webapp=1&sender_device=pc
and on IG here: https://www.instagram.com/hmdfilm/
Thank you for tuning in to this episode of "The Fashion Photography Show." If you found this valuable, be sure to check out more resources on my website, Olivia Bossert Education, and follow me on Instagram @oliviabosserteducation and TikTok @oliviabosserteducation for even more photography tips and inspiration.
Finding your photographic style is step one in being a fashion photographer. But so few know how to actually do that!
In this episode, I chat about how I found my own style, why it's so important to figure out your style, and how you can find yours.
Sign up for Find Your Style, the masterclass here: https://www.oliviabosserteducation.com/find-your-style-masterclass
Woohoo!!! The show has a new name!!!
I'm SO excited to be rebranding the show to it's brand new title: The Fashion Photography Show.
Listen to this quick and snappy episode where I talk about why I changed the name, and what you can expect from the podcast moving forward.
Thank you to Diseno De Castro for creating the most beautiful branding! https://www.instagram.com/disenodecastro/
Follow me on Instagram at www.instagram.com/oliviabosserteducation
Welcome to another exciting episode of "It Starts With A Click," your essential resource for aspiring fashion photographers determined to build a profitable, creative, and holistic business.
I'm Olivia Bossert, your host and mentor in the world of fashion photography. Today, I'm interviewing photographer Katy DeZellar, to chat all things pitching, and how she got her first ever Vogue publication!
- Interested in joining Pitching With Confidence? The course is officially open for enrolment once again! Find out more here: https://www.oliviabosserteducation.com/pitching-with-confidence-course
- Download the FREE pitching template here: https://www.oliviabosserteducation.com/pwc-waitlist
Follow Katy: https://www.instagram.com/katydezellarphoto/
Thank you for tuning in to "It Starts With A Click." If you found this episode inspiring and informative, please subscribe, leave a review, and share it with fellow photographers.
For more resources and updates, visit my website (www.oliviabosserteducation.com) and follow me on Instagram (@oliviabosserteducation).
Welcome to another exciting episode of "It Starts With A Click," your essential resource for aspiring fashion photographers determined to build a profitable, creative, and holistic business. I'm Olivia Bossert, your host and mentor in the world of fashion photography. Today, I'm sharing some bold opinions and game-changing insights about pitching, a crucial skill for every fashion photographer.
Prepare to see your work on magazine stands, book jobs from emails sent a year ago, maintain long-lasting client relationships, and say goodbye to the stress of inconsistent income. My online course, "Pitching With Confidence" opens doors to endless possibilities in your fashion photography career.
Join the Waitlist Now and Save £100! https://www.oliviabosserteducation.com/pitching-with-confidence-course
Pitching With Confidence course opens its doors to the waitlist on November 8th, 2023. Don't miss your chance to save £100 by joining the waitlist.
If you found this episode inspiring and informative, please subscribe, leave a review, and share it with fellow photographers. For more resources and updates, visit my website (www.oliviabosserteducation.com) and follow me on Instagram (@oliviabosserteducation).
Welcome to another empowering episode of "It Starts With A Click," your ultimate source for fashion photographers striving to build a profitable, creative, and holistic business.
I'm Olivia Bossert, your host and guide in the world of fashion photography, and today, I have a remarkable story to share with you.
I'm joined by Kirsten Nicole, a student and friend who took my online course, Pitching With Confidence (PWC). Kirsten has experienced a profound transformation, resulting in her sending her first-ever $10,000 invoice.
In this interview, we delve into her journey, from the initial fears of pitching to her triumphs and newfound confidence.
Question 1: Initial Perceptions of Pitching
Q: Tell us what you thought about pitching when you first encountered it?
Question 2: Overcoming Pitching Fears
Q: Pitching can be intimidating. What were the aspects that scared you the most about it?
Question 3: The Early Pitching Experience
Q: Can you walk us through what it was like when you sent your first pitches?
Question 4: The Thrill of the First Reply
Q: Getting that first reply is a milestone for any budding fashion photographer. What was your experience like when you received your first response to a pitch?
Question 5: The Transformative Power of Pitching
Q: Now, after embracing pitching, how has it changed your life and your photography business?
Question 6: PWC Success Story
Q: We're excited to hear about your best result directly from pitching since taking PWC. Can you share that with our listeners?
Question 7: Pitching as a Business Driver
Q: You've come a long way, Kirsten. How much of your work would you say comes directly from pitching now?
In this engaging conversation, Kirsten opens up about her remarkable journey, offering valuable insights into conquering the fears of pitching and turning it into a powerful tool for business growth. I hope her success story inspires you on your path to pitching with confidence.
If you found this episode motivating and insightful, please consider subscribing, leaving a review, and sharing it with your fellow photographers. For more resources and updates, visit my website (www.oliviabosserteducation.com), follow me on Instagram (@oliviabosserteducation), and TikTok (@oliviabosserteducation).
Links to Kirsten:
Free Pitching Template & Pitching With Confidence waitlist: https://www.oliviabosserteducation.com/pwc-waitlist
https://www.instagram.com/knicolephoto/
https://www.knicolephoto.com/
Welcome to another exciting episode of "It Starts With A Click," your trusted resource for fashion photographers striving to build a profitable, creative, and holistic business. I'm your host, Olivia Bossert, and today, we're diving into a treasure trove of questions from our followers, all about pitching to brands. I'll provide insights, strategies, and answers to help you navigate the world of pitching effectively.
Question 1: Getting Started with Brand Collaborations
Q: "I've never had the chance to create an advertising campaign or paid content for brands yet. Who should I contact to propose myself as a photographer? Who are the figures who choose the photographers to hire for their productions?"
Question 2: Crafting Persuasive Pitch Emails
Q: "How do I convince, through an email, that I am the right person to hire as a photographer?"
Question 3: Dealing with Non-Responsive Brands
Q: "How do you handle situations where brands don't respond, even when your portfolio aligns with their style? And what do you do when they don't even reply to your offers for free collaborations?"
Question 4: Local vs. Global Brand Targeting
Q: "Should I stick to brands in my area or is it realistic to target brands from different countries? Even world-wide brands?"
Question 5: Protecting Your Pitch Ideas
Q: "Ever had the problem that a client used your pitch but gave it to another photographer, who basically did the same style/location/mood? Is there a way to avoid this? How do you deal with this scenario?"
Question 6: Assessing Your Pitch-Readiness
Q: "How do I know my work is good enough for pitching?"
Question 7: Pitching Frequency and Approach
Q: "What is a good average amount of emails to send a week? Is it different for brands and magazines?"
Question 8: Breaking Into Magazine Shoots
Q: "I pitched a few shooting concepts to magazines this year, but I have a feeling that they don't take me seriously because I haven't shot for any magazine before. How can I land a shoot with a mag, if no one hires me?"
Question 9: Overcoming Initial Resistance
Q: "But no one wants even a free shoot with me, not even after a follow-up mail. How can I get some names in my brand list if they don't even want a free shoot?"
Question 10: Timing Your Pitches
Q: "Are there best months to pitch?"
Question 11: Standing Out Amongst Competition
Q: "How do you show your value and stand out to fashion brands that already have an arsenal of photographers on payroll or contracts?"
Question 12: Pitching via Instagram Messages
Q: "Is it okay to use the same email pitch to a brand via Instagram message? (if the brand was a small business) or should it be shorter than an email pitch?"
In this episode, I tackle these burning questions, providing actionable advice and strategies to help you become a pitching pro. Whether you're just starting or looking to enhance your pitching game, you'll find valuable insights to kickstart your journey. Stay tuned and keep those questions coming!
If you found this Q&A session helpful, don't forget to subscribe, leave a review, and share it with fellow photographers. For more resources and updates, visit my website (www.oliviabosserteducation.com), follow me on Instagram (@oliviabosserteducation), and TikTok (@oliviabosserteducation). Your journey to successful brand collaborations begins here.
Welcome to another exciting episode of "It Starts With A Click," where we unravel the secrets to building a profitable, creative, and holistic fashion photography business. I'm your host, Olivia Bossert, and today, we're delving into the art of setting goals and making them not just achievable but transformative.
The Analogy: Your Journey Without a Destination
Imagine embarking on a walk without a clear destination in mind. You wander aimlessly, and after an hour, you realize you're nowhere near where you intended to be. This scenario perfectly parallels goal setting. Without clear goals, it's like leaving your house without knowing where you want to go. The result? Frustration and disappointment when you don't arrive at your desired destination.
The Power of Setting Clear Goals
Setting clear goals is the compass that guides your journey. It's about deciding where you want to go, so you know exactly how to get there and what steps you need to take. Don't set goals "just because." Ask yourself, "Why do I want to achieve this particular goal?" Knowing your 'why' provides motivation and direction.
The Why Behind Financial Goals
When it comes to financial goals, it's insufficient to set a target amount of money. Instead, think about what that money represents. What will achieving that financial goal allow you to do? Give your money a purpose, an end goal. Money is abstract, but you can easily visualize what you would do with it.
Money with Purpose
Let's say you aim to earn £10,000. Rather than fixating on the abstract figure, visualize what that money would do for you. Perhaps it allows you to invest in new photography equipment, take a dream vacation, or contribute to a cause you're passionate about. Attach meaning to your financial goals, and you'll find the motivation and discipline to work towards them.
In this episode, we've learned that setting goals isn't just about knowing where you're going, but also understanding why you want to get there. It's about giving your goals purpose and direction, making them tangible and achievable. So, fashion photographers, it's time to set your sights high, with clear goals that will guide you on your journey to success.
If you found this episode insightful, be sure to subscribe, leave a review, and share it with fellow photographers. Stay connected with Olivia Bossert Education on my website (www.oliviabosserteducation.com), Instagram (@oliviabosserteducation), and TikTok (@oliviabosserteducation) for more valuable insights and inspiration.
Remember, the journey to your dreams starts with setting the right goals. Until next time, keep clicking, keep dreaming, and keep building your thriving fashion photography business.
Links Mentioned:
Any links marked with a * are affiliate links, which mean that we may make a commission at no extra cost to you.
*Notion: https://affiliate.notion.so/6e4f36r3xywn
Free Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a
Hey there, fashion photographers! Welcome back to another episode of "It Starts With A Click," the podcast for all you creative souls out there who want to build a thriving, profitable, and holistic business. I'm Olivia Bossert, your host and founder of Olivia Bossert Education. Today, we're diving deep into the concept of delivering a "first-class" client experience and why it matters so much for your success.
What Does "First Class" Even Mean? First class in my book means providing a client experience that's simply unparalleled—the best of the best. It's about going above and beyond to create a memorable and luxurious journey for your clients.
Why Should We Focus on Delivering a First-Class Experience? When you prioritize delivering a first-class experience, magical things happen:
- Clients keep coming back to you, becoming loyal fans.
- Satisfied clients eagerly refer you to their friends and connections.
- You gain the confidence to charge a premium for your services, knowing you offer unmatched value.
- Everyone involved enjoys a more joyful experience, including yourself!
Truly believing in your services and the outstanding experience you provide makes selling your photography services seamless and authentic.
Identifying Areas for Improvement To level up your client experience, start by identifying areas that may not be "first class" yet. Take a moment to reflect on what needs improvement—what's that one thing you know you should work on?
Recognizing Your Strengths Conversely, recognize what aspects of your service are already first class. List out the things you excel at and are truly proud of in your business.
Specific Tips to Create a First-Class Shooting Experience Now, let's delve into actionable tips to make your shooting service truly first class:
- Respond Swiftly: Always reply to emails promptly, showing your clients they matter.
- Transparent Pricing: Use estimates to ensure your prices are clear and easy to negotiate.
- Professional Retouching: Consider outsourcing retouching to enhance the final product quality.
- Stunning Galleries: Share images in beautiful galleries to leave a lasting impression.
- Capture One Live: Simplify client selection with Capture One Live.
- Effortless Contracts: Opt for user-friendly contract software for a seamless process.
- Efficient Bookkeeping: Utilize bookkeeping software for easy-to-pay invoices.
- Timely Invoicing: Send invoices on time to maintain professionalism.
- Delivery Commitment: Always deliver images within the agreed-upon timeframe.
- Punctuality: Show up early to set, respecting your clients' time.
- Warm Greetings: Greet everyone on set with kindness and enthusiasm.
- Set the Mood: Play good music to create a positive atmosphere.
- Offer Assistance: Ask how you can help during the shoot.
- Shot Lists and Advice: Collaborate with clients on creating shot lists for a smooth process.
Conclusion: By prioritizing the client experience before, during, and after shoots, you'll witness your fashion photography business flourishing. Remember, providing a first-class experience not only benefits your clients but also empowers you to charge what you're worth with absolute confidence. So, embrace the journey of creating a memorable and luxury-filled experience for your clientele, and watch your business soar!
Thank you for tuning in to this episode of "It Starts With A Click." If you found this valuable, be sure to check out more resources on my website, Olivia Bossert Education, and follow me on Instagram @oliviabosserteducation and TikTok @oliviabosserteducation for even more photography tips and inspiration.
Until next time, keep clicking and creating!
Welcome to "It Starts With A Click," the podcast for fashion photographers aspiring to build a profitable, creative, and holistic business. I'm your host, Olivia Bossert, and in today’s episode, we'll explore how I've intentionally built my own successful photography business.
Summary: In this episode, I share my journey of creating a thriving fashion photography business, offering valuable insights into my daily routine and strategies that have led to a work-life balance that allows me to focus on personal growth, creativity, and quality time with loved ones. From curating my clientele to planning shoots and investing time in continuous learning, I've crafted a lifestyle that centers around my passion for photography.
Key Points Discussed:
- Purposeful Business Building:
- Taking a deliberate approach to building my fashion photography business.
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Working with specific X YZ clients, allowing for a niche focus and higher-quality projects.
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Balancing Work and Personal Time:
- Efficiently managing my photography schedule, shooting only 2-3 times a month.
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Embracing the freedom to engage in personal pursuits, such as reading, planning shoots, and spending time with loved ones.
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Nurturing Creativity and Learning:
- Allotting time for brainstorming shoot ideas and location scouting.
- Gaining inspiration from art museums, magazines, and photo books to enhance creativity.
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Continuous learning through YouTube tutorials on lighting setups.
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Daily Rituals for Success:
- Embracing a morning routine of 5-minute journaling and quality time with my beloved pet Milo.
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Staying active with a daily walk and a 30-minute workout, often complemented by an evening climb.
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Organized Work Schedule:
- Outlining a structured weekly routine to maintain focus and productivity.
- Mondays dedicated to personal development and working on my business.
- Tuesdays for pitching and proposal planning, with climbing as a rewarding activity.
- Wednesdays reserved for photoshoots.
- Thursdays for post-shoot tasks and relaxation.
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Wrapping up the week early on Fridays, finishing work around 3 pm.
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Cherishing Personal Time:
- Enjoying weekends off to recharge and indulge in personal interests.
- Embracing a well-deserved break on Sundays.
Thank you for joining me today on "It Starts With A Click." Building a successful fashion photography business is a journey that requires intention, creativity, and dedication. By curating a clientele, nurturing creativity, and maintaining a structured work-life balance, you too can achieve a fulfilling and profitable photography business. For more resources and insights, visit my website www.oliviabosserteducation.com and follow me on Instagram at www.instagram.com/oliviabosserteducation and TikTok at https://www.tiktok.com/@oliviabosserteducation. Don't forget to tune in for my next episode!
Welcome to another episode of "It Starts With A Click." I'm Olivia Bossert, and today, we're diving into the art of planning a portfolio shoot intentionally, even with a tight deadline. Yes you can create a stunning portfolio shoot in just 7 days.
Key Takeaways:
- The Power of Intentional Planning: I cannot stress enough the importance of planning your shoots intentionally. When you have a clear purpose and direction, your portfolio shoot becomes a powerful tool to attract your dream clients.
- Busting the Myth: Many photographers believe that planning a shoot is time-consuming. In this episode, I prove that a well-thought-out shoot can come together beautifully in just a week.
- Case Study: Sparkles on Film: I share the story of one of my favorite portfolio shoots, shot on my favorite beach in Cornwall, all on film. The theme was "Sparkles," inspired by my love for sparkly garments and the idea of creating magical shots.
- The Speedy Planning Process: Learn how I put together this portfolio shoot in record time:
- Reached out to a model, Isabella, who was available for a shoot on a specific date.
- Created a mood board centered around the concept of "sparkles."
- Styled the shoot myself, opting for a simple theme that made clothing selection easy.
- Purchased and returned all the clothing from H&M and Zara, keeping it a personal portfolio project.
- Arranged for hair and makeup by my friend, Georgie.
- Planned the shot list, envisioning the poses I wanted Isabella to do.
- Prepared all necessary equipment, including ordering extra film.
- Considered weather conditions, like the windy weather that influenced the hairstyle.
- Enlisted the help of a best friend as an assistant for the shoot.
- The Three Goals of the Shoot: Understand the intentions behind the portfolio shoot:
- Enjoy the process, bask in the beautiful weather, and create something wonderful with friends.
- Continuously explore the concept of sparkles as a long-term project.
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Showcase Cornwall's beauty and creative potential, proving that remarkable work can be produced within the UK.
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The Power of Simplicity: Embrace the simplicity of your shoot, as it doesn't make it any less impactful. Stay true to your goals and have fun experimenting and playing with your art.
- Your Intentional Shoot: Remember, you can achieve your portfolio shoot in a short time frame, just like I did. Stay intentional, know the purpose of your shoot, and let your creativity flow.
Conclusion: Planning a portfolio shoot in 7 days is absolutely doable when you approach it with intention and purpose. By following a streamlined process and understanding your shoot's goals, you'll create a captivating portfolio that aligns with your vision and attracts your ideal clients.
To learn more about my comprehensive "Perfect Portfolio" method and how to plan successful shoots, check out my online program, "Perfect Portfolio," at https://www.oliviabosserteducation.com/perfect-portfolio.
Thank you for joining me on this episode of "It Starts With A Click." Make sure to connect with me on Instagram (@oliviabosserteducation) and TikTok (@oliviabosserteducation) for more photography insights and inspiration. Keep clicking and creating!
Overcoming Fear of Rejection and Imposter Syndrome in Fashion Photography
In this episode, we're diving deep into the fears that hold us back – fear of rejection and imposter syndrome – and how to conquer them to build a thriving fashion photography business. Buckle up, because we're about to embark on a wild ride of self-discovery and empowerment!
Episode Summary:
- Picture this: You've just completed a stunning new photoshoot and are eager to pitch your work to your dream brand or magazine. But fear creeps in – fear of rejection and imposter syndrome make you hesitate.
- Fear of rejection is common among fashion photographers, that little voice in our heads telling us we're not good enough and that our work might not be liked.
- As fashion photographers, our art captures beauty, emotions, and stories that resonate with many hearts. It's time to stand tall and be proud of our creations.
- You're doing a disservice to your dream clients by not showing up. Introduce yourself to them, and you can truly help them, making their search easier.
- Taking action is vital. Don't let the fear of rejection hold you back from fulfilling your dreams. You'll regret not trying when you're older and looking back on missed opportunities.
- Shift your mindset from focusing on the worst-case scenario to embracing the best-case scenario. Imagine the incredible feeling of success and pride if you get booked by your dream client.
- Don't be afraid of the positive response from your pitch. If they love your work, it means you've already done something great, and you can do it again. Seek help if needed, as there are talented assistants and professionals who can support you.
- Concerned about pricing? Check out Episode 4 of Season 5 for tips on working out your pricing effectively.
- Imposter syndrome is a common feeling among artists, and it shows that you care about delivering excellent work. Utilize it to push yourself forward and never get complacent.
- You are talented, worthy, and deserving of success. Embrace your uniqueness and remember, "I am enough, and my work matters."
Closing and Call-to-Action: Thank you for joining me on this empowering pep talk to conquer fear and imposter syndrome when it comes to pitching your fashion photography. If you're ready to elevate your pitching game and embrace your power as a fearless fashion photographer, check out my online course, "Pitching With Confidence," at www.oliviabosserteducation.com/pitching-with-confidence-course. Let's connect on Instagram @oliviabosserteducation and TikTok @oliviabosserteducation. Go out there, pitch with passion, create with conviction, and claim your place in this creative fashion world. Remember, the world is waiting for you, and I'm cheering you on every step of the way!
Setting Your Pricing and Building a Profitable Fashion Photography Business
In Episode 4 of "It Starts With A Click," I delve into the crucial topic of pricing for fashion photographers aiming to build a successful and holistic businesses.
Key Points:
- Personalized Pricing: Discover why pricing is deeply personal, tailored to your unique needs and goals. Learn how to determine the minimum amount you NEED to earn per month and explore the additional income you WANT to make to align with your desired lifestyle.
- Embracing Your Income Goal: Set your rates confidently and unapologetically, knowing that there are clients at every price point. Find a price that resonates with your aspirations and attracts your ideal clients.
- Finding the Right Price Point: Avoid undercharging, which leads to resentment, and overpricing, which causes stress and reluctance to share rates with clients. Strive to find a balanced price that feels right for you and your target clients.
- Charging More for Photoshoots: Elevate your services to increase your earning potential. Enhance the client experience with innovative tools, prompt communication, and collaboration with skilled professionals like retouchers.
- Moving Forward: Continuously improve your offerings to stay competitive and profitable. Set income goals and work diligently to achieve them, aligning your passion with your business acumen.
Conclusion: Embrace the power of personalized pricing and understand the significance of your work as a fashion photographer. Your artistry goes beyond capturing beauty; it uplifts others, inspires creativity, and contributes to the greater good. By recognizing the value you bring to the world, you'll find a deeper sense of purpose and motivation to push forward in your craft.
Tune in to "It Starts With A Click" and join me in celebrating the purpose of fashion photography. Gain pride in your creative endeavors and find encouragement to continue creating meaningful art.
Follow me on Instagram (@oliviabosserteducation) and TikTok (@oliviabosserteducation), and visit my website (www.oliviabosserteducation.com) to stay connected.
In Episode 3 of "It Starts With A Click," I delve into the profound impact of fashion photography and how it serves the world. Join me, Olivia Bossert, as I share my personal journey of realizing the significance of my work and how being a fashion photographer goes beyond capturing pretty images.
For a long time, I struggled to see how my photography was of any real service to the world. It felt frivolous, merely taking pictures of beautiful people in stunning clothing. However, as I began to introspect and break down my purpose, I came to understand the immense value my craft brings to individuals and businesses alike.
At its core, fashion photography is an art form that celebrates beauty and adds to the world's abundance of art and creativity. It serves as a reminder of the importance of beauty and aesthetics in our lives, which has a profound impact on our well-being and sense of joy.
Beyond art, fashion photography plays a crucial role in helping businesses thrive. By creating compelling imagery, we assist brands in effectively selling their products and attracting customers. Our work directly contributes to providing jobs and supporting countless individuals involved in the fashion industry.
It's essential to recognize the intrinsic value of what we do as fashion photographers. We have the power to uplift others, inspire creativity, and make a difference. By acknowledging the significance of our work, we find a greater sense of purpose and motivation to keep pushing forward.
Every creative endeavor you undertake, every project you bring to life, and every image you capture adds to the beauty and enrichment of our world. Your art holds value, and it serves as a testament to the importance of creativity and aesthetics in our lives.
Remember, you have a duty to continue creating and making a positive impact. By showing up, reaching out, and doing the work, you contribute to the greater good and positively influence others. Embrace your greatness and recognize the power you hold to make a difference in the lives of others.
In this episode's task, I invite you to do a mind map and explore how your work as a fashion photographer ripples out to help so many others around you. This exercise will reveal the far-reaching impact of your art and reinforce the meaningful service you provide to the world.
Join me on this insightful episode as we celebrate the purpose of fashion photography, find pride in our creative endeavors, and gain the encouragement to keep pushing forward in our craft.
Key Takeaways:
- Going Beyond Frivolity: Discover the profound impact and service that fashion photography brings to the world beyond capturing beauty.
- Celebrating Art and Creativity: Embrace the significance of art and aesthetics in our lives and the positive impact it has on well-being.
- Supporting Business Growth: Understand how fashion photography helps businesses thrive by effectively promoting products and creating job opportunities.
- Recognizing Your Value: Acknowledge the intrinsic value of your work as a fashion photographer and the power you hold to uplift and inspire others.
Follow me on Instagram (@oliviabossert) and TikTok (@oliviabosserteducation), and visit my website (www.oliviabosserteducation.com) to stay connected with Olivia Bossert Education.
Tune in to the episode to gain a deeper understanding of the purpose and impact of fashion photography and find encouragement to continue creating meaningful art.
In this exciting episode of "It Starts With A Click," I delve into the unique choices and practices that set me apart as a fashion photographer. Join me as I share how embracing my individuality has allowed me to build a fulfilling and unconventional career. Discover why I choose not to worry about Instagram followers, forgo having an agent, shoot consistently every week, thrive outside of a big city, indulge my love for travel, and diversify my income sources beyond photography.
In a world where social media often dictates success, I challenge the traditional notion of focusing on Instagram followers. Instead, I prioritize pitching, and putting my efforts into other, more useful forms of marketing. I'll reveal the strategies I use to grow genuine relationships with clients who truly appreciate my work.
While many fashion photographers seek representation through an agent, I'll explain why I've chosen to navigate my career independently. I'll discuss the benefits of maintaining creative control and how taking the reins has allowed me to shape my brand and pursue projects that align with my vision, whilst protecting my time and space.
Contrary to the trend of gravitating towards big cities, I'll shed light on the advantages of living outside the bustling urban centres. My experiences will demonstrate how being in the countryside has not hindered my growth as a fashion photographer, but rather offered unique opportunities and a more balanced lifestyle.
Travel is something I enjoy, but contrary to most photographers, is not what I desire for my business. I discuss why I’m not interested in travelling for work.
Furthermore, I'll address the misconception that photography must be the sole income stream for a fashion photographer. By diversifying my revenue sources, I've built a sustainable and stable business.
Join me on this episode as I challenge conventional norms and offer a fresh perspective on thriving as a fashion photographer by embracing authenticity, independence, consistency, and a diverse approach to income.
Key Takeaways:
- Embracing Authenticity Over Instagram Followers: I prioritize meaningful content and genuine connections with my audience, rather than obsessing over follower counts.
- Independence Over Agent Representation: I choose to navigate my career independently, maintaining creative control and shaping my brand on my terms.
- Consistency in Shooting: Committing to shooting intentionally, rather than as much as possible.
- Flourishing Outside the Big City: I reveal the advantages of living in the countryside, which has provided unique opportunities and a more balanced lifestyle.
- Staying at Home: I share why travelling for work is not for me, and how I’ve come to that decision.
- Diversifying Income Sources: Beyond photography, I incorporate education, collaborations, and other ventures to create a stable and resilient business.
Follow me on Instagram (@oliviabossert) and TikTok (@oliviabosserteducation), and visit my website (www.oliviabosserteducation.com) to stay connected.
Tune in to the episode for valuable insights on breaking the mold, embracing individuality, and building a thriving fashion photography career by doing things differently.
Welcome to the debut episode of "It Starts With A Click!" I'm Olivia Bossert. Join me on a journey of resilience, creativity, and building a thriving fashion photography business. From Geneva to Cornwall, I'll share how photography became my passion, leading to the founding of Atlas Magazine at university.
Health challenges temporarily dampened my passion, but a breakthrough reignited my love for photography. Settling in Cornwall, I aimed to build a wedding photography business but realized my true path lay in fashion photography.
In 2020, I made a life-changing move to London. Navigating new experiences and overcoming imposter syndrome, I pitched to brands and collaborated with top names, achieving dreams I once thought impossible.
My business, Olivia Bossert Education, prioritizes creativity, well-being, and freedom. Personal projects fuel my artistry, while thoughtful planning shapes my fashion photography business.
Key Takeaways:
- Passion for Fashion: Photography became my creative outlet and true passion.
- Embracing Creativity: Despite challenges, photography provided solace and inspiration.
- Rediscovering Photography: After a hiatus, my love for photography returned, igniting my determination.
- Navigating Challenges: From weddings to brand collaborations, I found my true path.
- Building a Holistic Business: Olivia Bossert Education prioritizes fulfillment and aligns with my values.
- Overcoming Imposter Syndrome: I emerged stronger, building a thriving fashion photography business.
Follow me on Instagram (@oliviabosserteducation) and TikTok (@oliviabosserteducation) for more insights, and visit my website (www.oliviabosserteducation.com). Tune in for an inspiring journey, motivating aspiring fashion photographers to embrace creativity, overcome challenges, and build a purpose-driven business."
Annemarie Sterian is a fashion photographer and owner of the incredible Shutterhouse Studios in North London. I had the chance to shoot at Shutterhouse in “The Green House” a couple of weeks ago and met Annemarie in person. She’s such a nice person, and clearly works so hard. I asked her to come on the podcast to chat with me about what it’s like running such a big studio whilst being a photographer at the same time. We had such a great chat, and I know you’ll love it!
Follow Annemarie and Shutterhouse here:
https://www.studioshutterhouse.co.uk/
https://www.annemariesterian.com/
https://www.instagram.com/annemariesterian/
This weeks podcast episode is with the incredible Stella Morais, a London based fashion photographer and art director. Stella and I have been “Instagram friends” for a little while now, and we chat all the time. She’s incredibly sweet, and I knew I had to get her on the podcast. Thankfully she said yes! In the episode Stella and I chat about her career so far, how she gets her work, and primarily how being a fashion photographer takes a lot of hard work, and you just can’t give up.
It’s a really inspiring episode, and I hope that you enjoy listening to it as much as I enjoyed recording it.
Follow Stella:
https://www.stella-morais.co.uk/
https://www.instagram.com/stellamorais_/
Head to www.oliviabosserteducation.com to learn more from me!
www.instagram.com/oliviabossert
www.instagram.com/oliviabosserteducation
This week's episode is a solo show with yours truly! All about how I stay organised and plan my working week.
I hope you enjoy it.
Links mentioned:
Lumos App https://apps.apple.com/us/app/lumos-sun-and-moon-tracker/id725106192
Head to www.oliviabosserteducation.com to learn more from me! www.instagram.com/oliviabossert www.instagram.com/oliviabosserteducation
I’m so excited to have Laura Karin on the podcast this week! Laura is an art director and stylist based in the UK. She’s worked with incredible brands like Next, TK MAXX, Olivia Burton, Warehouse, Boohoo, Olivia Rose The Label… honestly the list goes on and on. She’s a true powerhouse.
This weeks episode is with the lovely Rebecca Spencer. Rebecca is an influencer photographer and fashion photographer, and I'd even say an influencer herself! She's the sweetest girl ever, and I know you're going to love this episode.
We chat about travel, adapting to the pandemic, cameras and so much more.
LinkedIn has recently become one of my absolute favourite social media platforms, especially when it comes to work. It's the best, most under utilised tool out there. I'm going to share with you how I use LinkedIn for my personal career as a fashion photographer, and hopefully it helps you see how you can better use it, too.
Find my on LinkedIn at https://www.linkedin.com/in/olivia-bossert/
Head to www.oliviabosserteducation.com to learn more from me!
www.instagram.com/oliviabossert
www.instagram.com/oliviabosserteducation
Fraser Stephen is a cinematographer and DOP that I've been lucky enough to work with on many occasions. This week we chat about what it's like being a cinematographer and director of photography, how to collaborate with a cinematographer and so much more!
To see Fraser's work head to: https://www.instagram.com/fraserjs_/
https://www.fraserstephen.com/
Head to www.oliviabosserteducation.com to learn more from me!
www.instagram.com/oliviabossert
www.instagram.com/oliviabosserteducation
The podcast is back! I'm so excited, and also so sorry that it's been gone for so long.
This first episode is a solo one with me where I go over the business expenses that I have each month. I think its really interesting to hear what other business owners spend each month on their business, and I hope it gives you some insight into what I use as a professional.
Mentioned in the episode:
Squarespace: http://squarespace.com/
Quickbooks Intuit: http://selfemployed.intuit.com/
Backblaze : https://secure.backblaze.com/r/00rlbi (affiliate link)
Adobe Creative Cloud: www.adobe.com
Dropbox www.dropbox.com
Pixieset: https://pixieset.com/ref/LZeZdRAWPY (referral link)
Later: later.com
Diary Directory: diarydirectory.com
Business of Fashion: https://www.businessoffashion.com/
Head to www.oliviabosserteducation.com to learn more from me!
www.instagram.com/oliviabossert
www.instagram.com/oliviabosserteducation
Surprise! I’m back with one more bonus episode for season 3. This week, I’m chatting to Ian Hippolyte, a London based fashion photographer who at the age of just 22 already runs his own photo studio. I discovered Ian via his Youtube channel, and ended up binge watching his videos for a couple of hours. He’s incredibly talented, and we chat specifically about shooting with studio lighting in this episode. I hope you love it as much as I do!
Hanna is a fashion and beauty photographer based in London and LA, and she shares everything she knows about whether photographers should have agents or not, how to DM brands to get hired, how to go full time, and her best tips on how to shoot beauty.
Todays episode is a rehashing of one of my most popular blog posts: 5 Steps To Getting Hired By A Brand. I wrote this blog post quite a few years ago, and although most of what in it is still what I'd recommend today, I've learnt a lot since I wrote it!
TikTok is blowing up. Reels is new and is rumoured to kill off TikTok. I have no idea about that, but what I do know is that in the 9 months that I've been consistently using TikTok, I've seen some massive growth and I'm enjoying using the app. In this episode, I share some tips on how to use TikTok and Reels, and why you might want to consider using them for your own business.
If you don't already know, I've moved to a new part of the UK! I'm now much closer to London, and it feels very, very exciting. In this episode, I share the action steps that I'm going to be taking to progress my career, and kick start things in this new location.
Download the free pitching template at https://www.oliviabosserteducation.com/free-template
Sign up for Flodesk with 50% off here: https://www.oliviabosserteducation.com/free-template
As fashion photographers (and people!) one of the biggest things we struggle with is the fear of rejection. I know, because I fear it myself. So this weeks podcast episode is with business and mindset coach, Ashleigh Frater, who specialises in helping entrepreneurs with those very mindset blocks! I know you're going to love this one.
Follow Ashleigh:
Instagram: https://www.instagram.com/iamashleighfrater/
This weeks episode is full of insane knowledge bombs! Fashion and travel photography Lydia Collins and I have the best chat about her career.
This episode is a bit different, but I really wanted to chat about this topic, because I feel like I speak to so many photographers who feel like things are taking too long, or that they're not progressing fast enough, or they're never going to make it because they've been working hard for 6 months and seeing no results.
The truth is that this career is a long term game. It takes time, and you need to willing to put in the work day after day, year after year.
Listen in to find out why.
Karin Majoka is a film photographer and youtuber. Listen to our chat about all things film photography!
This week I've focused on the importance of self care for photographers. I think we talk SO much about working hard, shooting as much as we can, pushing forward all the time... that we forget how important it is to recharge as well.
Welcome back to Season 3 of It Starts With A Click! I'm so excited to be back with another season, and I'm kicking it off with a bit of reflection on 5 of the biggest lessons I learnt from being put into lockdown because of the 2020 Coronavirus pandemic.
This weeks episode is with the amazing Zoe Noble! Zoe is a beauty and product photographer based in Berlin, Germany. She shares with us in this episode:
how to improve your beauty photography
how to learn and master lighting your images
how to get published in major magazines
and so much more…
One of the biggest questions that I get asked is whether or not it is possible to be a successful fashion photographer from a small town or village. Listen to the episode to find out how you can make it work.
Karen Rosalie is a fashion and beauty photographer based in LA. She is the founder of Rosalie Agency, a creative agency which produces photo and video campaigns for beauty brands. This episode is great, and filled with loads of amazing tips on how to use social media, particularly Instagram to market yourself to brands and businesses that you’d like to work with. She also goes into loads of depth on how to get into shooting product and how to master lighting for products. I hope you enjoy listening!
I'm really excited about this episode because it's with one of my best friends in the whole world, Georgina Yates. In this episode we chat about: - what makes being on set pleasant for a make up artist? - What a make up artist needs from a photographer? - How make up artists like to be approached? - Best practices and a whole lot more!
This week's episode of It Starts With A Click is with Kyle Galvin, a commercial fashion photographer based in London. Kyle and I have known each other for years, and he's built a real name for himself in the commercial photography world. He's probably best known for the work that he does with influencers.
If you've listened to season one then you'll probably remember Holly McGlynn. (If you haven't then go listen to that episode!). Holly is back, this time to chat about portfolio reviews, why they're so important, and what we can all be doing right now as fashion photographers during the Coronavirus Crisis.
Grace and I met during the summer when she approached me about assisting me on shoots. We met for a coffee, had a chat, and got on really well. When I was planning episodes for this series, I knew that I wanted to interview a photo assistant to give you guys the perspective of what it's like, so I asked Grace!
I don't want to mention the C word, but I had a totally different podcast episode planned for this week. However, in light of the state of the world right now, particularly in Europe and the USA, I felt like it was appropriate for me to address what many of us will be worrying about: What Do I Do?
SEO = Search Engine Optimisation. Not always the sexiest of topics, but oh so important. I got my friend, Sam Charles from Float Digital, to come and sit down with me for an hour to chat about her area of expertise.
Hello! I'm back, and i'm so excited. Its been a few months since I recorded for the podcast, and I never intended to be gone for so long, however life got a bit hectic. I go into all the details in this episode.
This week’s episode is all about getting you hired by that first fashion photography client.
To get 20% off a subscription to Phlearn.com use discount code Olivia20. www.phlearn.com
Learn more from me at https://www.oliviabossert.com/for-photographers
Todays episode is all about film photography! I chat about my past experience with film, why I choose to shoot film, and how you can get started with it too.
See Sebastian’s work here: https://sabal-bruce.com/
Follow Sebastian on Instagram here: https://www.instagram.com/sebastiansabalbruce/?hl=en
Sticking to the theme of money, today we're looking at ways that fashion photographers can make money - there's more ways than you think!
The ultimate question that everyone wants answered... In today's episode, I'm going to do my best to help you figure out how to price yourself.
Hello! I'm back! It's been a few months since i recorded an episode for the podcast. I took a break for the summer, and you'll find out all about it in todays little life update.
I'll be back next week with a solo show :)
Charlotte Garner is a freelance photoshoot production assistant and fashion photographer. She shares a behind the scenes look at what goes on in the production of photoshoots, how to get involved in production, what a production agency actually does, and loads more.
I’ve spent the last two years pitching myself to brands, but in that time I’ve definitely made some mistakes! In todays episode I wanted to share those mistakes, and contrast it with a time that pitching went well for me. I hope that you find it interesting!
In todays episode I go over some of the most frequently asked questions I get when it comes to pitching to brands.
DON'T MISS OUT ON THE EARLY BIRD PRICING OF PITCHING WITH CONFIDENCE. Ends May 4th 2019! Sign up to the course and find out more here: https://www.oliviabossert.com/pitching-with-confidence
With so many different ways of marketing ourselves these days, it can be hard to know where our time is best spent. So todays episode is hopefully going to help with that. I’ve broken down what I suggest you do into 6 steps!
Todays episode is a solo show, and I chat all about whether shooting for free is worth it for photographers. I go over the pro's and the con's of free work, as well as how to figure out if its worth shooting something for free, or not.
Elizabeth Stiles is a fashion brand consultant. She works 1 on 1 with aspiring and current fashion brand directors to take their ideas to the next level.
Todays episode is with Anna Clark, a website and branding designer behind ByRosanna Designs. If anyone knows how to make a website beautiful, but also effective, it's Anna!
Pratik Naik is an incredible high end retoucher who I've followed for years. I've taken one of his online courses, and he's genuinely taught me most of what I know when it comes to retouching for fashion photography!
Saskia Lawson is a fashion photographer based outside of London. She's only 25, and has already shot for some huge clients like Ted Baker.
Pitching is possibly my favourite topic to discuss... I'm even creating an online course about it for photographers! Pitching changed my life, and I guarantee it can change yours. You just need to learn how to do it.
In this episode I'll tell you how.
In this episode, we chat all about how to get published in magazines as a fashion photographer, what factors come into play when choosing imagery, mistakes that photographers make, and why you should even bother submitting to magazines at all!
I think this episode's title pretty much speaks for itself... so I'll let you listen ;)
In this weeks episode I'm joined by fashion photographer and Youtuber; Kayleigh June. Kayleigh is based in Australia, and has recently gone full time as a fashion photographer.
Welcome to It Starts With A Click! Get to know Olivia and learn about what to expect from the podcast.