Hospitality Digital Marketing Podcast: Recent Episodes
lorengray
Supported by the HSMAI (Hospitality Sales & Marketing Association International) Digital Marketing Council. This weekly podcast tackles current real world digital marketing tools and strategies specifically for the hospitality industry.
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #419 So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://serpstat.com/ https://branalyzer.com/ https://growapp.digital/en/ 00:06— Our Technique this week is; "What is 'Real Data' and Where Do You Find It?"00:14— News and Show ReviewTopic -- "Calculating Potential Growth with Actual Data"News -- Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #421. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.geru.com/ https://frontly.ai/ 00:04— Our Technique this week is; "Financial Modeling for Hospitality Marketing"00:17— News and Show ReviewTopic -- "How to Stress Test Your Marketing Budget"Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #420. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://beacon.by/ https://www.frase.io/ https://sendfox.com/ 00:07— Our Technique this week is; "Workflows and Progressive Content Creation"00:16— News and Show ReviewTopic -- "Conditional Formating To Create Retargeting Workflows"Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"How to Identify and Establish Correct KPI's"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #418 So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.geru.com/ https://influencersoft.com/ 00:05— Our Technique this week is; "How to Identify and Establish Correct KPI's"00:14— News and Show ReviewTopic -- "How to deconstruct and reassemble a failing Marketing Plan"Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #417 So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.topicmojo.com/ https://app.biteplay.com/ https://app.trendwatchers.co/ https://app.meetdonna.com/ 00:07— Our Technique this week is; "How to Create and Identify Actions That Generate Custom Audiences"00:16— News and Show ReviewTopic -- "Custom Audiences and Multi-Channel Marketing"News -- Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"What Makes a Good Metric?"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #416. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://frontly.ai/ https://procesio.com/ 00:04— Our Technique this week is; "What Makes a Good Metric?"00:11— News and Show ReviewTopic -- "Defining Good Metrics"Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Data Beyond Numbers"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #415. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.delve.ai/ https://www.personadeck.io/ https://www.powerpersonas.com/ 00:06— Our Technique this week is; "Data Beyond Numbers"00:12— News and Show ReviewTopic -- "The Correct Way to Gather Data, The Five Q's"News -- Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #414. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://formula.dog/ https://powerformulas.co/ https://apipheny.io/ 00:08— Our Technique this week is; "Calculating Trend for Budgets with Actual Data"00:16— News and Show ReviewTopic -- "Mid Year Budgets, Forecasts, and Marketing Changes "News -- Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #413. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://whatagraph.com/ https://www.datagran.io/
00:05— Our Technique this week is; "Reporting Done Differently"
00:15— News and Show Review
Topic -- "Anything Change for You This Week?"
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #412. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://branalyzer.com/ https://vaizle.com/ https://seranking.com/
00:09— Our Technique this week is; "How to redefine new KPI's"
00:16— News and Show Review
Topic -- "The Last Day Of The Way It’s Been"
News --
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #411. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.tagmate.app/
00:04— Our Technique this week is; "Big Data - The Day The Buzzword Went Mainstreet"
00:11— News and Show Review
Topic -- "The Coming Dark Age of Analytics"
News -- The sunsetting of UA
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"How to Ask The Genie For What You Want"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #410. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.alliai.com/ https://vistasocial.com/
00:05— Our Technique this week is; "How to Ask The Genie For What You Want"
00:14— News and Show Review
Topic -- "AI, The New Shiny Object"
News --
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"How to Use the Best Resource For Genuine Content " Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #409. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.hashtagsforlikes.co/ https://www.editmate.com/ https://www.socialhp.com/
00:05— Our Technique this week is; "How to Use the Best Resource For Genuine Content "
00:18— News and Show Review
Topic -- "Whats better than Marketing?"
News -- The Weather
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Two Ears, and only One Mouth" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #408. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.clientecho.ai/ https://www.videopeel.com/ https://business.google.com/
00:09— Our Technique this week is; "Two Ears, and only One Mouth"
00:15— News and Show Review
Topic -- "What does Sincerity Have to Do with Successful Marketing"
News --
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"How to Define Topline Revenue Goals With Just Market Data" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #407. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.powerpersonas.com/ https://www.delve.ai/
00:07— Our Technique this week is; "How to Define Topline Revenue Goals With Just Market Data"
00:18— News and Show Review
Topic -- "How to Define your Guests Travel Budget To Know What You Can Sell"
News -- Americans Keep Travel Options Open This Summer According to 2023 Ipsos Holiday Barometer https://www.htrends.com/trends-detail-sid-126506.html
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Granular Ad Timing the Secret to Higher Conversions" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #406. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.geru.com/ https://www.notion.so/Customer-Journey-Map https://influencersoft.com/
00:05— Our Technique this week is; "Granular Ad Timing the Secret to Higher Conversions"
00:17— News and Show Review
Topic -- "So You Have Performance Data Now What?"
News --
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #405. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are;
00:04— Our Technique this week is; "Granular Ad Timing the Secret to Higher Conversions"
00:14— News and Show Review
Topic -- "How to Define your Guests Travel Budget To Know What You Can Sell"
News --
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #404. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; hospitalityclub.pathfndr.io/ www.pagemaker.io/ 00:03— Our Technique this week is; "Learn From Planning A Trip to Nowhere"00:10— News and Show ReviewTopic -- "How to stand out when your one of many"News -- Travel Costs are going up https://apple.news/Ag17qK6s6TRKnrcgpUbBDVw Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #403. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; search.google.com/search-console/about ads.google.com/home/ www.socialinsider.io/ 00:04— Our Technique this week is; "Fast Ways to See What You're Selling"00:11— News and Show ReviewTopic -- "Why you Need To Shop Your Own Marketing"News -- Expedias new travel planner AI betahttps://www.expediagroup.com/investors/news-and-events/financial-releases/news/news-details/2023/Chatgpt-Wrote-This-Press-Release--No-It-Didnt-But-It-Can-Now-Assist-With-Travel-Planning-In-The-Expedia-App/default.aspx?mod=ANLink Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #402. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.insta360.com/ 00:04— Our Technique this week is; "Creating Rich Media to Inform not to Entertain"00:14— News and Show ReviewTopic -- "The Hand Off from Marketing to Operations and its Return"News -- Virtual Tours of Japanhttps://www3.nhk.or.jp/nhkworld/en/ondemand/destination/?cid=wohk-fb-org_vod_VIRTUALTOUR_01_dps-202211-001&fbclid=IwAR0I8bSEJtx6AH5ENd4CBuaqtgCeNdDD-aniqpf0O4hXy5aTWvy4MoYsOL4Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #401.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.ppcadeditor.com/ 00:02— Our Technique this week is; "How to Create AI Generated Google RSA Ads"00:09— News and Show ReviewTopic -- "Discovery versus Discovering, Whats the Difference?"News -- Expedia's new loyalty program part twohttps://skift.com/2023/04/15/expedia-groups-new-loyalty-program-will-have-fans-and-critics/neat new ai travel help from Skyscanner -- https://embed.skyscanner-travel-tool.net/?locale=en-US¤cy=USDAppsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #400. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; youtube hack links various chatgpt prompt makers00:03— Our Technique this week is; "How to use ChatGPT for Hospitality Marketing"00:15— News and Show ReviewTopic -- "The AI Bandwagon, same wheel different topic"News -- AI prompts for Hospitality -- Hospitality AI prompts are automated messages or alerts sent to guests at hospitality establishments to enhance their experience. These prompts can be used throughout the duration of a guest's stay, from the time of booking to the time of departure. They can include welcome messages, information about hotel amenities, booking confirmations, and reminders for events or activities. The purpose of these prompts is to provide guests with a personalized and efficient experience, improving guest satisfaction and loyalty. Additionally, hospitality AI prompts can be used to collect feedback about guest experiences, allowing hospitality establishments to make necessary improvements. By utilizing AI technology, hospitality establishments can provide guests with a seamless and engaging experience that meets and exceeds their expectations.Conversational search for travel refers to the use of conversational interfaces or chatbots to search for travel information or plan trips. Conversational search can be done via messaging platforms, voice assistants, social media platforms and websites. It enables users to have a more personalized and interactive experience when seeking travel information. This method of search allows users to engage with the bots in a conversational manner, giving voice commands or typing out queries, rather than searching for specific keywords. Chatbots can provide users with real-time flight updates and notifications, as well as suggest travel destinations and accommodations based on their preferences. Conversational search for travel saves users time and enables them to make quicker and more informed decisions regarding their travel plans.
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #399.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://rytr.me/ https://crove.app/ https://crawlq.ai/ https://www.frase.io/ 00:05— Our Technique this week is; "How to become your Own Market Authority"00:16— News and Show ReviewTopic -- "The Devil is in the Details, Content that is accurate and up to Date"News -- AI developers propose a 6 month pause on its development.Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #398.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://branalyzer.com/ https://www.ispionage.com/ https://www.socialinsider.io/ https://seranking.com/ https://tagassistant.google.com/ 00:09— Our Technique this week is; "Five things you need a marketing audit for"00:29— News and Show ReviewTopic -- "The Strategic Value of a Marketing Audit"News -- How personalization contributes to increased revenue and profitshttps://insights.ehotelier.com/insights/2023/03/17/how-personalization-contributes-to-increased-revenue-and-profitsAppsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Audio is the 'Silent Seller'"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #397.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://app.personamusic.io/ https://www.audiohero.com/ https://soundraw.io/ 00:05— Our Technique this week is; "Audio is the 'Silent Seller'"“Music touches us emotionally, where words alone can’t.” – Johnny Depp 00:17— News and Show ReviewTopic -- "Deferential Decisions versus Decisive Solutions, the Bane of Multi-tasking Marketing"News -- https://www.statista.com/chart/29334/us-respondents-interest-in-travel-tech/Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"A Stat for every Season - How Data Lies"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #396.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://formula.dog/ https://www.jepto.com/ https://reportz.io/ 00:6— Our Technique this week is; "A Stat for every Season - How Data Lies"00:15— News and Show ReviewTopic -- "Asking the Right Questions, the Forever Changing Landscape of Analytics"News -- How Bad is TikTok?Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #395... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://waymark.com/ https://www.steve.ai/ https://animoto.com/ https://rocketium.com/ 00:10— Our Technique this week is; "AI versus Manual Video Creation"00:17— News and Show ReviewTopic -- "Is it Live or is it Memorex, the changing landscape of content authenticity"News -- Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #394... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://supermachine.art/ https://www.prompthunt.com/ https://www.beautiful.ai/ https://www.synthesia.io/ 00:10— Our Technique this week is; "AI Rich Media, the Good and the Useless"00:17— News and Show ReviewTopic -- "The Current State of Hospitality Tech Stacks and Why They are Broken"News -- Bings make s good its implementation of Chatgpt base use in searchAppsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #391.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://tuberankjeet.com/sales https://www.adzoola.com/ https://app.biteplay.com/00:06— Our Technique this week is; "How to Optimize your Youtube Video ads"00:18— News and Show ReviewTopic --"The right way to use video ad's with Youtube"News -- "AI Mania" -- are we watching our society change right in front of us?Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"AI Content Generation the Positives and Pitfalls"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #392... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://writesonic.com/ https://jenni.ai/ https://www.copy.ai/ 00:06— Our Technique this week is; "AI Content Generation the Positives and Pitfalls"00:18— News and Show ReviewTopic -- "Proactive versus Reactive Marketing, How To Do Both Well"News -- AI already developing less than desirable personalities and answersAppsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
" How to really share actionable data well"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #390... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://reportz.io/ https://www.jepto.com/ https://whatagraph.com/ 00:06— Our Technique this week is; " How to really share actionable data well"00:18— News and Show ReviewTopic -- Reports versus notifications which do you really need?News -- Google Blinks with Chatgpt responseAppsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Getting GA4 Installed for Hospitality Sites"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #389... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.tagmate.app/ https://support.google.com/analytics/answer/9744165 00:06— Our Technique this week is; "Getting GA4 Installed for Hospitality Sites"00:18— News and Show ReviewTopic -- "GA4, It's Reports, Audiences, and How to Use the Data"News -- facebook API (CAPI)https://infotrust.com/articles/facebook-conversion-api-capi-what-why-and-how/Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #388.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.kriyarevgen.com/solutions/#spider-analytics https://www.otainsight.com/ 00:06— Our Technique this week is; "Revenue Management Tools That Everyone Can Use"00:18— News and Show ReviewTopic -- "How Do You Really Decide Your Daily Rate Changes?"News -- "Fear of Flying" -- Are the issues that are plaguing the airline industry producing a negative impact on future demand?Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Tracking down Fraud in Your Advertising Spends"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #387... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://www.clickguard.com/ https://www.clickcease.com/ https://fraudblocker.com/ 00:05— Our Technique this week is; "Tracking down Fraud in Your Advertising Spends"00:13— News and Show ReviewTopic -- "The How & Why of New Years Benchmarking"News -- ChatGPT buzz -- What is everyone missing? Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #386... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://online.seranking.com/ http://www.ispionage.com https://app.socialinsider.io/ 00:06— Our Technique this week is; "What will Tuesday Next Week Be Like"00:18— News and Show ReviewTopic -- "My Prognostications for 2023"News -- Oh Southwest! -- What lessons we need to take away (old tech stack?)Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Is it Real or AI, the changing world of content"Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #385... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://chat.openai.com/chat https://supermachine.art/ https://www.peppertype.ai/ https://rytr.me/ https://soundraw.io/00:04— Our Technique this week is; "Is it Real or AI, the changing world of content"00:14— News and Show ReviewTopic -- "How to Stop Being a Condo Style Manager"News -- Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #384... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://trendwatchers.co/ https://www.topicmojo.com/ 00:04— Our Technique this week is; "Communicating Using Social Platforms, It's Value for 2023"00:09— News and Show ReviewTopic -- "So What Do You Do With Social Now"News -- Inflation Taps the Breaks on Holiday Travel Plans This Yearhttps://skift.com/2022/12/16/inflation-taps-brakes-on-holiday-travel-plans-this-year/Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #383... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://apps.apple.com/us/app/day-one-journal-private-diary/id1044867788 https://medium.com/@EdgeWright/tutorial-how-to-journal-using-google-forms-for-ultra-fast-and-efficient-journaling-9459ba3ee372 https://timopartl.com/ https://zapier.com/blog/best-journaling-apps/#diarium 00:04— Our Technique this week is; "How Chronicling History Helps The Future in Marketing"00:14— News and Show ReviewTopic -- "Dear Diary, how current journaling solves future questions"News -- https://apple.news/A4wClR1koT5mE27sG-wfavgAppsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #382... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;00:01 — Our tools for review this week are; https://axiom.ai/ https://www.wolframalpha.com/ https://tinywow.com/ https://www.opensourcealternative.to/ https://www.jotform.com/ 00:10— Our Technique this week is; "Solving problems For Free - Resources You May Not Know About"00:24— News and Show ReviewTopic -- "Solving Problems in Pairs"News -- Google Add's Two New Metrics to GA4 Views per session tracks the number of app screens or webpages people look at during a single visit, while average session duration measures the time users spend on the website.https://www.searchenginejournal.com/google-adds-2-new-metrics-to-ga4-reports/472917/Appsumo Link for tools discussed -- appsumo.8odi.net/hdmRemember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #381... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.contextminds.com/ https://buzzsumo.com/ https://www.hubspot.com/blog-topic-generator https://www.portent.com/tools/title-maker/
00:07— Our Technique this week is; "How to Make Content That Works"
00:12— News and Show Review
Topic -- "Targeted Content, AI versus Organic"
News -- Google Live view and now Google Lens, the Return of Google Glasses?
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #380 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.powerpersonas.com/ https://www.delve.ai/
00:05— Our Technique this week is; "Defining Who Wants What Your Selling, the Origin of Content"
00:17— News and Show Review
News -- The 2022 Travel Outlook Hopper -- https://media.hopper.com/research/2022-holiday-travel-outlook
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #379 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://appsumo.com/products/customer-journey-map/
00:03— Our Technique this week is; "Going to the Origin, How to Create your Guests Customer Journey Map"
00:24— News and Show Review
Topic -- "The Politics of Travel"
News -- Google Changes Title Tags With Site Names For Home Page Results https://www.searchenginejournal.com/google-site-names/467892
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #378 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://app.awar.io https://www.peakmetrics.com/ https://branalyzer.com/
00:08— Our Technique this week is; "Influencing the Influencers, how to discover and validate Influencer Marketing"
00:18— News and Show Review
Twitter -- The Meltdown
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #377 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://speedppc.com/ https://www.ppcadeditor.com/ https://www.contextminds.com/
00:09— Our Technique this week is; "AI Marketing is Here, Actually its Already Been Here"
Shiny new tools: Google’s latest Performance Max additions focus on planning, customization, and evaluation:
- The Performance Planner uses machine learning to “simulate” campaigns and forecast your potential ROI. Super useful, if accurate.
- Asset group scheduling helps you schedule asset groups so you can pause or enable them when needed. Also, you can now add up to 15 headlines to your asset groups.
- Explanations and insights show why campaigns may not work, perform diagnostics, and give recommendations. You can also add data segments as data signals in your campaigns, which may help you evaluate your first-party data. Google also suggests best practices for these new features, so check out their full description. It may give you an edge in the following weeks!
Bumpers and trim: Also, you can now trim videos into 6-second shorts, which should make it easy to create bumper ads.
The machine learning-powered tool finds “important scenes and brand assets from the original video” and adapts them to shorter formats… all by itself. Sweet.
Why we care: Google seems to be using the upcoming holiday online shopping spree as a testing ground for their machine learning capabilities.
Googles Performance Max Program -- https://support.google.com/google-ads/answer/10724817?hl=en
00:21— News and Show Review
Topic -- "Why is Intent and Engagement Analytics the 'New Thing'?"
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time.
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #376 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://home.admanager.hulu.com/ https://jamloop.com/ https://www.adcritter.com/ https://www.brandzooka.com/
00:08— Our Technique this week is; "It's a Visual World"
00:16— News and Show Review
Topic --
News -- Google Video Experiments https://www.youtube.com/watch?v=_K5-PWGP49MGoogle EVC's -- Engaged-view conversions https://support.google.com/google-ads/answer/10048752?hl=en
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #375 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://ads.spotify.com/en-US/ https://www.audiogo.com/ https://www.iheartmedia.com/advertising
00:06— Our Technique this week is; "Can You Hear Me Now? -- New audio ads options"
00:15— News and Show Review
Topic -- "Are You a Problem Solver, Or Do You Solve Problems"
News -- Google Audio Ads https://www.searchenginejournal.com/google-makes-audio-ads-available-to-all-advertisers/468237
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #374 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://tripadvisoradexpress.com/dashboard https://advertising.expedia.com/solutions/sponsored-listings
00:10— Our Technique this week is; "When Gray, is as Clear as Black or White" - https://da-tra-usercontent.s3.amazonaws.com/docs/How-to-create-a-campaign.pdf
00:20— News and Show Review
Topic -- "The Advertisement Roads Less Traveled"
News -- Google Travel News -- 40% of current traveler search is limited by the Question of travel (financial consideration) affluent pent up travel is the only current clear growth
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #373 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://grabyourreviews.com/ https://justreview.co/
00:10— Our Technique this week is; "Bring Everyones Reviews Together" - aggregate reviews to share collectively - solicit reviews from crm engagement - Increased SEO value
00:20— News and Show Review
Topic -- " 4th Quarter 2022 Plans and Forecasts "
News -- Meta Sued for Tracking iOS Users Even If They've Opted Out https://www.pcmag.com/news/meta-sued-for-tracking-ios-users-even-if-they-opt-out
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #372 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://kingsumo.com/ https://viral-loops.com/home-alt-2 https://www.marquiz.io/ https://woobox.com/ https://create.vista.com/ https://www.crowdfireapp.com/
00:10— Our Technique this week is; "It's Holiday Season, How to Keep Front of Mind"
00:20— News and Show Review
Topic -- " 4th Quarter 2022 Plans and Forecasts "
News -- Meta Sued for Tracking iOS Users Even If They've Opted Out https://www.pcmag.com/news/meta-sued-for-tracking-ios-users-even-if-they-opt-out
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #371 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://lumen5.com/ https://www.visme.co/ https://invideo.io/ https://tyle.io/
00:07— Our Technique this week is; "Creating Video for Ads and Posts"
00:20— News and Show Review
Topic -- "Tim Peter's Perspective of the 2023 Budget"
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #370 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.editmate.com/ https://www.videopeel.com/ https://www.google.com/photos/about/
00:6— Our Technique this week is; "Tapping the Potential, Rich Media and You"
00:17— News and Show Review
Topic -- "How to Create Affordable Videos"
News -- "Apple Apple Apple"
Appsumo Link for tools discussed -- appsumo.8odi.net/hdm
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #369 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.authoritas.com/ https://dinorank.com/en/ https://www.deep-talk.ai/ https://visualsitemaps.com/ https://branalyzer.com/
00:10— Our Technique this week is; "Creating Your Online SWOT"
00:19— News and Show Review
Topic -- " SWOT Analysis for 2023"
Opinion -- Don't forget to quickly the 'dark times'
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #368 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://outscraper.com/google-maps-scraper/ https://findthatlead.com/en https://salesflare.com/
00:03— Our Technique this week is; "Real Sales Lead Generation"
00:17— News and Show Review
Topic -- "What Do You Plan to Do different For 2023 Budget Goals?"
News -- Apple is set for Sept 7th
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #367 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.delve.ai/
00:04— Our Technique this week is; "Who is Looking at You"
00:20— News and Show Review
Topic -- "How to Define Persona Target Markets"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #366 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.ppcadeditor.com/ https://speedppc.com/
00:08— Our Technique this week is; "Paid Ad Logistics and Ad Types"
00:23— News and Show Review
Topic -- "The Dynamics of the 'New' Revenue Calls"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Ways to See and Hear Your Guests" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #365 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.rumble.studio/ https://dubb.com/ https://www.videopeel.com/ https://www.editmate.com/
00:06— Our Technique this week is; "Ways to See and Hear Your Guests"
00:17— News and Show Review
Topic -- "Revenue Management Innovations with Cogwheel Marketing"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #364 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.tagmate.app/ https://app.narrative.bi/ https://www.owox.com/
00:07— Our Technique this week is; "Google Analytics, Transformation to GA4"
00:19— News and Show Review
Topic -- "Getting Ready For Budget Season 2023"
News -- Google Delays the Demise of Cookies Until 2024 https://adage.com/article/digital-marketing-ad-tech-news/google-delays-cookies-demise-2024/2424681
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #363 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://depositphotos.com/home.html https://stock.adobe.com/ https://www.audiohero.com/ https://soundraw.io/
00:05— Our Technique this week is; "How do you find Rich Media" - images - animation - characters - graphics - videos - audio - music - voice - language - 360 - images - video - spacial audio - Copyright releases (commercial) - purchased rights - self-created rights
00:21— News and Show Review
"Getting Ready For Budget Season 2023"
News -- Social Media Competitor Analysis: The Complete Guide https://moz.com/blog/social-media-competitor-analysis
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #362 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.browse.ai/ https://www.robomotion.io/ https://hexowatch.com/
00:03— Our Technique this week is; "Data Gathering That Makes Decisions"
00:18— News and Show Review
Topic -- "How Do You Define Feeder Markets With Real Data"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #360 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.predicthq.com/ https://klassifier.com/home
00:07— Our Technique this week is; "Data That Drives Decisions"
00:18— News and Show Review
Topic -- "HITEC & Commercial Week, HFTP & HSMAI's Big Conference Week Insights"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #360 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.predicthq.com/ https://klassifier.com/home
00:07— Our Technique this week is; "Data That Drives Decisions"
00:18— News and Show Review
Topic -- "HITEC & Commercial Week, HFTP & HSMAI's Big Conference Week Insights"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"I See You, Now What? The Struggle of Compset Data Use"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #359 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://branalyzer.com https://www.semrush.com/ https://www.spyfu.com/
00:07— Our Technique this week is; "I See You, Now What? The Struggle of Compset Data Use"
00:18— News and Show Review
Topic -- "Why is Pace, and Trend more Important Than Realtime ROI?"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Burner Phones, Now Burner Emails, declutter the clutter"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #358 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.paced.email/ https://www.mutantmail.com/ https://mailstrom.co/
00:07— Our Technique this week is; "Burner Phones, Now Burner Emails, declutter the clutter"
00:18— News and Show Review
Topic -- "That's a Great Transient Rate, but can the Guest really afford it?"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #357 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://speedppc.com/ https://www.balloonary.com https://socialbee.io
00:07— Our Technique this week is; "Filling the Gap, Solutions That Work"
00:12— News and Show Review
Topic -- "The Real Impact of New Tech, and Conference Announcements"
News -- Hotels CEO Updates https://thepointsguy.com/news/hotel-ceo-updates/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #356 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://rytr.me/ https://www.peppertype.ai/ https://crawlq.ai/ https://www.neuraltext.com/
00:08— Our Technique this week is; "What do you mean they're three types of content?"
00:18— News and Show Review
Topic -- "How Helpful is Useful? The value of non-conversion content"
News -- "This Week - The need for change in the US"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Filling the Void of Missing Media Content" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #355 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://filmora.wondershare.com/ https://teliportme.com/virtualtour Google Street view https://www.qiwio.io/
00:07— Our Technique this week is; "Filling the Void of Missing Media Content"
00:22— News and Show Review
Topic -- "Getting in Front of Your Guests Discoveries"
Immersive view coming soon to Maps — plus more updates https://blog.google/products/maps/three-maps-updates-io-2022/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
"Filling the Void of Missing Media Content" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #355 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://filmora.wondershare.com/ https://teliportme.com/virtualtour Google Street view https://www.qiwio.io/
00:07— Our Technique this week is; "Filling the Void of Missing Media Content"
00:22— News and Show Review
Topic -- "Getting in Front of Your Guests Discoveries"
Immersive view coming soon to Maps — plus more updates https://blog.google/products/maps/three-maps-updates-io-2022/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #354 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.socialinsider.io/ https://www.spyvio.com/ https://awario.com/ https://www.adzoola.com/ https://visualsitemaps.com/ https://serpstat.com/ https://www.ispionage.com/
00:07— Our Technique this week is; "How to Start a Discovery Call Right, The Research that works"
00:20— News and Show Review
Topic -- "Good, Better, Best, How Well Are You Representing Your Work Environment?"
News -- Summer travel isn’t just heating up, it will be on fire’: More travelers are hitting the road this Memorial Day Weekend, but will pay more for airfares and gas prices https://www.marketwatch.com/story/summer-travel-isnt-just-heating-up-it-will-be-on-fire-more-travelers-are-hitting-the-road-this-memorial-day-weekend-but-will-pay-more-for-airfares-and-gas-prices-11652802962
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #353 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://videoremix.io/ https://www.deepword.co/ https://www.synthesia.io/
00:06— Our Technique this week is; "The New World of Personalization"
00:11 — News and Show Review
Topic -- "Point of Sale Loans, Potential for Profits , or Problems ?"
News -- https://www.cnbc.com/select/buy-now-pay-later-for-travel-what-to-know-/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #352 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.airmeet.com/ https://www.heysummit.com/
00:04— Our Technique this week is; "Virtual, Hybrid, In-Person or VR, The New World of Conferences"
00:15 — News and Show Review
Topic -- What does It take to go to a conference? Whether you're vendor, attending ,or by participating by presenting, the criteria have changed. How to decide if it is worth it.
News -- Enough About Elon - Here's How You Can "Own" Twitter "...The exploration of ideas on Twitter, particularly - more than any other digital crossroads - can create communities that would never otherwise form. In the long haul, with work, that capacity can propel innovation, empathy, even friendships more than the opposite." https://revkin.bulletin.com/enough-about-elon-here-is-how-you-can-own-twitter/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #351 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.tagmate.app/
00:04— Our Technique this week is; "GTM and You, Are You Ready for July 1st 2023?"
00:22 — News and Show Review
Topic -- "The Changing World of Sales Contracts"
News -- Hospitality Financial Leadership - Why Your Hotel Needs a Daily 'Pick-up' Report - By David Lund
https://www.hotelnewsresource.com/article120460.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #350 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.hololink.io/ https://aryel.io/ https://www.zakeke.com/
00:07— Our Technique this week is; "How can you use AR right now in your hospitality business "
00:13 — News and Show Review
Topic -- "Turmoil versus Travel, expanding our business adaptability"
Subscription services could potentially transform the travel industry following decline caused by the COVID-19 pandemic, says GlobalData
https://www.hospitalitynet.org/news/4110111.html
News -- Holograms in Space?
https://www.sciencealert.com/nasa-surgeon-beamed-to-international-space-station-in-holoportation-world-first
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #349 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.squadpalapp.com/ https://crowdparty.app/
00:04— Our Technique this week is; "One Team, One Dream, How To Make HR Work In Todays Market"
00:15 — News and Show Review
Topic -- Did Crypto Currency Just Become Validated?"
News -- https://www.espn.com/nfl/story/_/id/33731497/dallas-cowboys-seal-partnership-cryptocurrency-platform-blockchaincom
https://www.pcmag.com/news/nexo-mastercard-launch-worlds-first-crypto-backed-card
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #348 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://picvario.com/ https://filmora.wondershare.com/ https://vidtags.net/
00:08— Our Technique this week is; "'To Video, Or not To Video' Thats Not Even A Question Anymore"
00:18 — News and Show Review
Topic -- " Marketing HR, the New Job "
citizenM Announces New Venture into the Metaverse https://hospitalitytech.com/citizenm-announces-new-venture-metaverse
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #347 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://www.deep-talk.ai/ https://www.spyvio.com/ https://hexomatic.com/
00:08— Our Technique this week is; "Data extraction and use, a Journeyman Level discussion"
00:17 — News and Show Review
Topic -- "Rewards, Loyalty and Subscriptions The Great Rethink of 2022"
News -- Few little fish left..... The mergers continue
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #346 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://boomerangme.biz/ https://rewardsly.co/ https://qrsync.me/items
00:07— Our Technique this week is; "Restaurants Need to go to Rehab" https://www.barandrestaurant.com/technology/top-5-tech-trends-bars-restaurants-2022
00:24 — News and Show Review
Topic -- "Metasearch Campaign Management, The Devil is in the Details"
News -- Google Hotel Ads, The OTA Disrupter Your Hotel Needs Now https://gcommercesolutions.com/digital-marketing-blog/google-hotel-ads-ota-disrupter-hotel-needs-now
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #345 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://supermetrics.com/ https://whatagraph.com/ https://www.gyana.com/ https://datastudio.google.com/ https://www.tableau.com/
00:08— Our Technique this week is; "Reports versus Analytics and the best platforms for each"
00:17 — News and Show Review
Topic -- "How Much Do you Really Need to Change your Short Term Strategy?"
News -- GA4 deadline
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #344 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://meetgeek.ai/ https://fireflies.ai/
00:04— Our Technique this week is; "No, That IS What You Said, The New Transcription Software"
00:12 — News and Show Review
Topic -- "When it Comes to Agencies, What Falls 'Off The Plate'"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #343 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://zeroin.me/ https://findthatlead.com/en
00:06— Our Technique this week is; "Verify, Validate and Always Ask Permission using OSINT" Open Source Intelligence -- The ability to garner data for public internet sources
00:12 — News and Show Review
Topic --" Guiding Direct Communication Growth"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"When did the 'new stuff' get old?"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #342 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://discord.com/ https://www.twitch.tv/
00:06— Our Technique this week is; "When did the 'new stuff' get old?"
00:17 — News and Show Review
Topic -- "And Just Like That, The World Changed...Again"
-- How to target viable demographics for the current market
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #341 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://influencify.co/
00:04— Our Technique this week is; "TikTok, Snapchat, Shorts, Stories and Reels -- the one minute universe of today" https://business.tiktok.com/
https://www.thestreet.com/investing/snapchat-to-share-new-revenue-with-popular-users-looks-to-compete-with-tiktok
https://www.youtube.com/watch?v=PV-W5iG6yXQ "YouTube Shorts enables users to produce vertical short-form videos, with features such as video segmenting, app-based recording, and musical overlays. Videos must be 60 seconds or less and do not disappear like Instagram Reels or Stories content."
Types of TikTok Ads
Reservation buying vs. Ad auction - Reservation - Brand takeover - Brand AR content - Hashtag challenge - Top View - In-Feed Ads - Ad Auction - CPC - oCPC - CPM - CPV
Types of Instagram ads
There are many different types of advertising formats on Instagram, including:
- Image ads
- Stories ads
- Video ads
- Carousel ads
- Collection ads
- Explore ads
- IGTV ads
- Shopping ads
- Reels ads
00:27 — News and Show Review
'Laasie comes home' -- Ellis Connolly CRO
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitychannel.tv
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #340 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;
00:01 — Our tools for review this week are; https://jamloop.com/
00:06— Our Technique this week is; "OTT, It's Not Your Parents TV Anymore)
Source -- https://clearcode.cc/blog/top-ott-ctv-platforms/
OTT Connected TV's Devices -- 12 (Ex. AppleTV, AndroidTV, AmazonTV, Roku, Samsung, Sony) OTT Video Streaming Services - 16 (Ex. At&tTV, Amazon Prime Video, Apple TV, Hulu, Netflix, HBOMax, Paramount+, Peacock, Sling, Tubi, YouTubeTV) OTT Ad Tech Companies -- 40 (Ex. Amazon Advertising, Google Marketing Platform, Publica, Verizon Media Group) OTT Video Players and Hosting Platforms -- 24 (Ex. Vimeo, UScreen, Brightcove, Comcast)
None of these are including the social platforms for broadcasting such as Facebook, Twitch, Instagram, Tik Tok, Snapchat, Twitter, Linkedin
SVOD (Subscription based video on demand)
Subscription VOD is a type of service, where you enter into a subscription agreement, which will then grant you access to the service type to watch until you unsubscribe, that means watch with no limits. The best example of an SVOD service is Netflix.
TVOD (Transactional based video on demand)
Transactional (or Transaction) VOD is opposite of SVOD. TVOD will normally not charge you anything to sign up for the service/create a user profile. Instead, you will pay an amount based on the content you watch. Most often this relates to movies but is also used for series and in particular for sports and events. iTunes is an example of TVOD.
AVOD (Advertisement based video on demand)
Ad-based VOD is a model that is free for users. users are free to log in and stream videos, in return for spending time watching ads. YouTube is the best example of AVOD.
00:20 — News and Show Review
Topic -- "TikTok, Snapchat, and Stories"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri,
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #337 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.thnks.com/ https://www.tangocard.com/ https://kingsumo.com/
00:06— Our Technique this week is; "Saying 'Thank You' and Meaning It"
00:20 — News and Show Review
Host -- Loren Gray
Topic -- "What is the Really Useful Data"
"Data For Action, Data For Excuse, What Data Really Counts"
News -- Hospitality Asset Managers Association (“HAMA”) Releases Top Five Membership Concerns for 2022
- Availability of Labor
- Labor Wage Rates
- Return of Corporate Travel
- General Inflation
- Market Demand
https://www.hospitalitynet.org/news/4108578.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Influencers, but with the tools to make it work
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #336 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; 1. https://socialblade.com/ -- Research tool to discover more info about a known influencer 2. https://insense.pro/en/ -- Influencer discovery tool more a-tuned to retail (product review and demo) but you can find hospitality / Travel on it as well 3. https://trend.io/ -- Research listening tool to see what topics and who are discussing them primarily on Twitter. 4. https://influencify.co/ -- Strong discovery tool and engagement payment platform mostly for used for retail but has a geo filter coming online -- $ 5. https://shoutcart.com/-- Discovery tool and engagement platform, low cost based on volume of use --$$ 6. https://buzzguru.com/ -- Free to $$ discovery tool to find influencers and for validation 7. https://aspire.io/ -- helps create your own content identity to have influencers use it. good for agencies has a dashboard for performance metrics -- $$ 8. https://www.upfluence.com/ -- Features towards the blogging platforms huge DB / two tools tow platforms of use $$$/$$$$ ($900'ish / $1,750 'ish) - monthly 9. https://klear.com/ -- All tools to discover engage and create content starts at free and then $ 10. https://www.socialbakers.com/ -- Great target persona tool used to identify your best influencers two levels $$$ /$$$$ ($200 / ++) monthly 11. https://webfluential.com/ -- Makes the influencer run the engagement / starts at free for agencies and then goes to payment (based on use)-- $ 12. https://www.traackr.com/ -- All in one service of research dialog creation campaign management and analytics -- $$$$ 13. https://grin.co -- All in one service of research dialog creation campaign management and analytics -- $$$$
Top 3 Challenges of Content Marketing 1 ) Quality, steady lead generation 54% 2) Increased web traffic 52% 3) Content that resonates with a target audience 45%
- Influencer Discovery
- Influencer Vetting
- Campaign Management
- Program Management
- Market Benchmarking
00
"SMS Messaging, How to really use it" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #335 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.twilio.com/ https://shortysms.com/ https://manychat.com/sms-marketing
00:06— Our Technique this week is; ""SMS Messaging, How to really use it"
00:21 — News and Show Review
Topic -- 2022 It's not the 'Same old Same old'"
News --Interesting stats report for 2022 sms -- https://simpletexting.com/2021-texting-statistics/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Content is Communication, Are you and How to" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #334 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://thundercontent.com/ https://crawlq.ai/ https://www.neuraltext.com/ https://www.peppertype.ai/ https://rytr.me/
00:12— Our Technique this week is; "Content is Communication, Are you and How to"
00:20 — News and Show Review
Topic -- 2021 Year in Review -- Yup We Got One!"
News -- Dynamic MetaSearch Budget Calculator
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #333 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://appsumo.com/products/zakeke/ https://monstermash.zone/ https://www.blender.org/
00:06— Our Technique this week is; "3D / 360 And You in 2022"
00:16 — News and Show Review
Christmas Edition -- Attribution, What is it, What to Do with it
https://www.empiricalpath.com/insights/7-types-of-attribution-models/
News -- Holiday Grinch issues
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #332 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://hooksecurity.co/ https://havocshield.com/
00:06— Our Technique this week is; "Tis' The Season for Hackers"
00:16 — News and Show Review
Topic -- "OTT and You"
http://www.brandzooka.com
https://jamloop.com/
http://found.ee/
News -- Tech That Died in 2021 -- https://www.pcmag.com/news/tech-that-died-in-2021
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #331 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.heygo.com/ https://www.amazon.com/b?node=19419898011&ref_=ae_nav_lgo
00:06— Our Technique this week is; "Virtual tours, the new marketing venue"
00:16 — News and Show Review
"Do the Work of Many, With Just a Few"-- Workflow Automation
https://www.socialmediatoday.com/news/hootsuite-outlines-key-social-media-marketing-trends-for-2022-based-on-18k/610309/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #330 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://schema.org/ https://uschema.io/
00:06— Our Technique this week is; "Content Structure is Everything"
00:16 — News and Show Review
"How Flexible are your Strategies and Budgets?"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Getting in Front of The People You Want"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #329 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.adzoola.com/ https://biteplay.com/
00:06— Our Technique this week is; "Getting in Front of The People You Want"
00:16 — News and Show Review
"What Channels Do You Speak?"
10 Travel Trends That Will Happen in 2022 | By Bob Rauch – Hospitality Net https://www.hospitalitynet.org/opinion/4107450.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #328 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://aryel.io/
00:04— Our Technique this week is; "AR Marketing in Hospitality"
00:15 — News and Show Review
"BI and RPA, How Machines Run Machines For You"
News -- News -- Disney Metaverse
ads in the metaverse -- https://www.thetradedesk.com/us/news/the-metaverse-how-brands-are-boldly-embracing-marketings-new-frontier
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"RPA What is it and why it can be such a help"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #327 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.robomotion.io/ https://ifttt.com/ https://zapier.com/ https://www.captaindata.co/
00:08— Our Technique this week is; "RPA What is it and why it can be such a help" -- Robotic Process Automation https://www.itbusinessedge.com/applications/robotic-process-automation-rpa-tools/
00:15 — News and Show Review
"How to have a Happy Holiday Season like no other"
News- https://www.apple.com/business/essentials/ / https://www.digitaltrends.com/computing/apple-launches-business-essentials-for-smbs/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Recruitment and retention, what does rebranding mean?"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #326 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.tabsfolders.com/ https://cvviz.com/ https://www.robomotion.io/
00:08— Our Technique this week is; "Recruitment and retention, what does rebranding mean?"
00:22 — News and Show Review
"How to 'Fix' Hospitality HR"
RPA Use Cases--
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #325 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.gyana.com/ https://www.adriel.com https://www.owox.com/
00:08— Our Technique this week is; "What is BI?"
00:20 — News and Show Review
"All Things Meta....verse?"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #324 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://surveys.google.com/ https://akin.nz/ https://www.marquiz.io/
00:05— Our Technique this week is; "Don't Guess, Ask"
00:15 — News and Show Review
"How to Create a Social Media Campaign"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Taking the First Step" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #323 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://topicmojo.com/ https://www.neuraltext.com/
00:07— Our Technique this week is; "Taking the First Step"
00:13 — News and Show Review
"How to Create a Digital CompSet Analysis"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #322 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.prestocart.com/ https://rewardsly.co/yes1/ https://ackroo.com/ https://www.loyaltygator.com/
00:07— Our Technique this week is; "Gift Cards and Loyalty"
00:13 — News and Show Review
"How to Create an SEO Strategy For Hospitality"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #321 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://hexomatic.com/ https://hexowatch.com/ https://hexometer.com/
00:07— Our Technique this week is; "Awareness Create's Strategy "
00:13 — News and Show Review
"What is Digital PR?"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"The needed details for creativity"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #320 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://soundraw.io/ http://www.stockumlimited.com https://www.remastermedia.com/ https://download.audiohero.com/
00:07— Our Technique this week is; "The needed details for creativity"
00:13 — News and Show Review
"Mapping a Successful 4th Quarter Strategy"
News -- https://apnews.com/article/biden-easing-foreign-travel-restrictions-requiring-vaccines-5d78d14dab51389b02fd70228a5b55b9?fbclid=IwAR3zpTeuOfLTzP1WEpXlC7_r4qQdbDAXz0cRHyNbYpvdTTACa5NQwIXY8X8
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #319 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://shortysms.com/ https://www.twilio.com/ https://manychat.com/
00:07— Our Technique this week is; "Communicate over Broadcast"
00:13 — News and Show Review
"How To Create a Dynamic Budget"
News -- HiTec.tv --
Hospitality Net Launches HITEC TV Express Product Update at No Charge to HITEC Exhibitors -- https://www.hospitalitynet.org/news/4106492.html
https://bytes.hitec.org/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #318 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.teamwork.com/ https://www.process.st/ https://web.utm.io/ https://adpiler.com/
00:06— Our Technique this week is; "Not all the work is glamour-us, block and tackle communication rules"
00:20 — News and Show Review
Is 'Earned vs Paid Media' still current strategy?
Travel + Leisure Group has launched a travel subscription service called Travel + Leisure Club, a members-only subscription service that gives travelers the “curated content of T+L along with an array of travel experiences.” https://thepointsguy.com/news/travel-leisure-is-launching-its-subscription-travel-club-today/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #317 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.nicereply.com/ https://customer.guru/
00:06— Our Technique this week is; "Listening and Repairing Customer Sentiment"
00:18 — News and Show Review
How to start an ad campaign from the beginning
One of the US's largest hotel owners is charging guests $25 to use the swimming pool and $20 to check in early — but is cutting room prices in return
https://www.businessinsider.com/hotels-pool-charge-guests-swimming-pool-check-cut-room-rates-2021-8
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #316 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.peppertype.ai/
00:06— Our Technique this week is; "A Muse is a Muse, whatever makes it work"
00:18 — News and Show Review
The New show format
Covid and the current story
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #315 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.vbout.com/
00:06— Our Technique this week is; "Handling The New Needs of Travel Planning"
00:18 — News and Show Review
CoHosts Dean Schmit Adele Gutman Tammie Carlisle
Show Notes 00:02 -- How do we handle the new needs of travel planning 01:05 -- Show Ends
Wait, Emirates’ Burj Khalifa Stunt Was Real?!?!
https://onemileatatime.com/news/emirates-burj-khalifa-stunt/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #314 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://crove.app/
00:06— Our Technique this week is; "Rinse, Wash, Repeat, repetition breeds shortcuts"
00:18 — News and Show Review
CoHosts Dean Schmit Stephanie Smith Tim Peters Adele Gutman Melissa Kavanagh
Show Notes 00:02 -- Have the demographics changed? 01:20 -- Show ends
Rethinking Hotel Loyalty
https://www.forbes.com/advisor/travel-rewards/rethinking-hotel-loyalty/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #313 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://crawlq.ai/
00:06— Our Technique this week is; "Needs versus Resources, The new Dilemma"
00:18 — News and Show Review
Co-Hosts Tammie Carlisle Dean Schmit Tim Peter Edward StOnge
Show Notes 00:01 -- are we approaching a larger than expected demand cliff? 00:22 -- marketing should never be shut off 00:43 -- Quote tim -- History Doesn't Repeat Itself, but It Often Rhymes --- Mark Twain 01:06 -- people pay for value not a price 01:20 -- Show ends
A travel boom is looming. But is the industry ready?
https://www.mckinsey.com/industries/travel-logistics-and-infrastructure/our-insights/a-travel-boom-is-looming-but-is-the-industry-ready
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Digestible Content"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #312 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://pictory.ai/
00:06— Our Technique this week is; "Digestible Content"
00:18 — News and Show Review
CoHosts Adele Gutman Dean Schmit Stefanie Maio
Show Notes 00:02 -- Cyber security and taking control of over the efforts. 00:44 -- Images and image libraries like IcePortal 01:26 -- Google My business discussion 02:00 -- Show Ends
Disappointing Perspective Of Marriott’s New CEO
https://onemileatatime.com/news/marriott-ceo-disappointing-perspective/
Marriott is Winning the Race to the Bottom
https://liveandletsfly.com/marriott-bonvoy/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #311 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://similarcontent.com/ https://www.neuraltext.com/ https://writerzen.net/home https://rytr.me/
00:06— Our Technique this week is; "Context, Concept, Comp-set, Content, Composition, Communication, ...Great at a few, Good for some, Present for most, Average for all"
00:12 — News and Show Review
CoHosts Adele Gutman TIm Peter Robert Cole
Show Notes 00:01 -- Adulting 00:18 -- How do you recruit? 00:26 -- What are the realities of work as seen by the generation you are a part of. 00:44 -- How do you decide (fairly) who to hire? 00:54 -- How does the next few months look? 01:11 -- Tripadvisor+ current updates 01:26 -- how to possibly consider a loyalty and membership program based on charity 02:02 -- Travel stories that make sure you smile 02:17 -- Show Ends
TikTok Just Launched Spark Ads. What Does It Mean for Marketers?
https://www.adweek.com/brand-marketing/tiktok-spark-ads-marketing-strategy/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"The Logistics of Voice Overs, Transcripts, and Languages"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #310 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://app.blasteronline.com/speechelo/ https://www.lovo.ai/studio https://play.ht/ https://aisoftllc.com/VoiceBuddy/#
00:06— Our Technique this week is; "The Logistics of Voice Overs, Transcripts, and Languages"
00:18 — News and Show Review
CoHosts Dean Schmit Tammie Carlisle Robert Cole Adele Gutman
Show Notes 00:02 -- Sam Altmen podcast -- repercussions 00:08 -- How does AI now and in the future effect our hospitality industry 00:56 -- San Jose hotel bankruptcy lawsuit pits downtown hotel owner against manager 01:14 -- How do we handle labor and the use of AI 02:04 -- Show Ends
Gartner Says Marketing Budgets Have Plummeted to 6.4% of Overall Company Revenue in 2021
https://www.hospitalitynet.org/news/4105467.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #309 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://qrsync.me/ https://joturl.com/
00:05— Our Technique this week is; "Just get it done, new (old) ways to create better efficiencies"
00:15— News and Show Review
CoHosts Tim Peter Adele Gutman Edward StOnge
Show Notes 00:02 -- How do we respond to situations -- OODA Loop 00:16 -- A problem well defined is half solved. 00:22 -- Business is not a chess match but more like poker. 00:26 -- What do we think the fourth quarter demand will be like. 00:30 -- How to tackle the 'second wallet'. 00:33 -- "All models are wrong, some are useful" -- Tim 00:44 -- "'Don't get over your ski's' on rate" -- Ed 01:04 -- The review levels are about expectation versus delivery, it is not a service level score 01:19 -- What have been the topics on the Morning Clubhouse room 01:24 -- How anger is a part of our daily guest service 01:46 -- Show ends
Hotels will never be the same
https://www.vox.com/the-goods/22543924/hotels-qr-codes-contactless-check-in-robots-chatbots-sanitation
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #308 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://cvviz.com/ https://www.squadpalapp.com/
00:06— Our Technique this week is; "The new role of Human Resources"
00:18 — News and Show Review
CoHosts Dean Schmit Adele Gutman
Show Notes 00:05 -- IHG ambasador program 00:24 -- Top Five tech connections for hotels -- https://www.hotelmanagement.net/operate/5-connectivity-solutions-hotels-should-invest-now Environmental air handling CCTV cameras 00:44 -- Comp-set changes due to the current market -- https://www.hotelmanagement.net/operate/why-its-time-rethink-comp-set 01:22 -- Dat bias and discovery research of demand 01:31 -- Hilton Housekeeping Is Now On-Demand https://onemileatatime.com/news/hilton-housekeeping-on-demand/ 01:45 -- How the convergence of sales, marketing, revenue management and now operations and accounting and HR need to be more than ever 02:05 -- Show ends
Marketers are Quitting their Jobs — Why the Industry Should Brace for an Exodus
https://adage.com/article/agency-news/marketers-are-quitting-their-jobs-what-exodus-means-industry/2346881
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next w
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #307 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. We are also on the only 24/7 TV Channel dedicated to Hospitality the HospitalityChannel.tv SO let's get started;
00:01 — Our tools for review this week are; https://www.ping-go.com/ https://www.businesswire.com/portal/site/home/ https://www.prweb.com/ http://prwire.me/
00:06— Our Technique this week is; "PR Message verses Marketing Message"
00:14 — News and Show Review
CoHosts Stephanie Smith Dean Schmit Adele Gutman
Show Notes 00:03 -- is the current dilution of segments due to prior low offered rates. 00:14 -- Google now allows you to target what dates ppl are looking for on there Metasearch program 00:24 -- how the impact of reviews can effect your revenue 00:44 -- how the impact of current service limitations are hurting your future business 01:20 -- what are some options that brands can do for themselves 02:05 -- Show Ends
Hoteliers Rethink Revenue Management Due to Dearth of Talent
https://www.costar.com/article/352137647/hoteliers-rethink-revenue-management-due-to-dearth-of-talent
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Also subscribe to the only Hospitality TV channel on ROKU / AppleTV / Google Play . and Amazon Prime or Google Play or Apple App Store thank You for the privile
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #306 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://sniply.io/ https://app.bitly.com/ https://joturl.com/
00:05— Our Technique this week is; "Old 'new ways' to gather 1st party data"
00:10 — News and Show Review
CoHosts Dean Schmit Adele Gutman
Show Notes 00:02 -- How are the current prices going to effect the group and corp travel demand in the near future. 00:32 --Are we driving business to AirBnB and VRBO by our current rate demands? 00:31 -- Airbnb Is Spending Millions of Dollars to Make Nightmares Go Away 00:40 -- How does the free sell AirBnB world work 00:55 -- How to deal with the penned up anger that we are witnessing in travel 01:14 -- What happens after the music stops and the tsunami of demands wains and we no longer have third party cookies to data use? 01:26 -- how does wholesalers verses self search work in our domestic culture verses EU? 01:40 -- how can you drive local interest stuff better to drive business for all 01:50 -- Remembering the magic of the travel experience we used to enjoy 01:55 -- how does reviews and there metrics effect rate and value
Shedding More Light on How Instagram Works
https://about.instagram.com/blog/announcements/shedding-more-light-on-how-instagram-works
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality market
"The New Creative, How To Get Attention" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #305 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://pixteller.com/ https://designpickle.com/ https://photovibrance.io/
00:09— Our Technique this week is; "The New Creative, How To Get Attention"
00:14 — News and Show Review
Co-Hosts Adele Gutman Dean Schmit Tim Peter Kerry Cooper
Show Notes 00:02 -- New announcement of now simucasting on Roku in addition to Xbox and Playstation 00:08 -- Kerry introduces himself regarding cyber security 00:18 -- Sad stories about security issues in current tense 00:26 -- https://hotelpaparazzi.com/#/ great site for up to date information related to cyber security for hotels. 00:42 -- the best use of password platforms 00:55 -- without fail so few audits exist 01:00 -- what are the first steps a hospitality business should do if they have not already started cyber security 01:30 -- who owns the contact info you or the team member who had it first? and should they have to share the full info? 01:37 -- what are ways to regulate the needs of access to the needs of security when it comes to social media. 01:42 -- How do you feel about a vaccination passport? 01:54 -- How do we handle the change in work ethic and how do we get people to do work within our hospitality industry 02:10 -- Show Ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 E
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #304 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.threatcop.ai/ cyber security simulator https://cymulate.com/
00:06— Our Technique this week is; "How Cyber Secure is your Hospitality Operation?"
00:12 — News and Show Review
CoHosts Dean Schmit Adele Gutman
Show Notes 00:03 -- Is marketing on pause right now 00:14 -- what is the true value of marketing messages 00:27 -- what is the real value of us being on as a 24/7 TV channel 00:30 -- tools that accelerate the efficiencies of guest interaction https://asksuite.comThis is the Harvard Business Article: https://hbr.org/2021/05/4-strategies-to-simplify-the-customer-journey 00:40 -- the uses of www.influencersoft.com 00:46 -- https://www.d-edge.com/ 01:03 -- How to oversell a hotel and or how to yield rates for walk-ins 01:16 -- What are some prognostications for summer/fall business this year 01:27 -- how to retool your hotel to the current demand for you market 01:37 -- the disfunction that exists in the reality of our current industry hierarchy 01:42 -- Social Proof will be a key element to the recovery 01:48 -- there may be a second wave purge of all those businesses that are just grabbing current business 01:53 -- How to write a great job description 02:10 -- Show Ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week i
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #303 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://flowtrack.co/ https://influencersoft.com/ https://funnelytics.io/
00:06— Our Technique this week is; "Emergence, Convergence & Operational Optimization"
00:18 — News and Show Review
CoHosts Dean Schmit Adele Gutman Stuart Butler
Show Notes 00:02 -- Emergence, Convergence and & Operational Optimization 01:19 -- Myrtle Beach discussion 01:30 GigPro: https://gigpro.com/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"To dine or not to dine, that is the question" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #302 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.aiwifi.io/ https://tabbedout.com/ https://website.thatsbiz.com/ https://lavu.com/waitlist-app/ https://joturl.com/ https://rewardsly.co/sales/
00:06— Our Technique this week is; "To dine or not to dine, that is the question"
00:19 — News and Show Review
CoHosts Adele Gutman Tammie Carlisle Dean Schmit Melissa Cavanagh
Show notes 00:03 -- new airlines launching in Charleston 00:17 -- Apple Ad about privacy 00:26 -- Hospitality TV channel types of product 00:40 -- Restaurants and there issues needing solution 00:55-- The HSMAI Marketing conference and ROC agenda and presentations 01:11 -- can apps help with solving the demands at hotels 01:20 -- the value of utilizing your full SaaS platform 01:36 -- making a ASL (American Sign Language) animation app 01:45 -- How will the brands emerge from covid? 01:55 -- Discovery timeline are long and what should you do about 02:06 -- Show ends
How virtual tourism can rebuild travel for a post-pandemic world
https://www.weforum.org/agenda/2021/05/covid-19-travel-tourism-virtual-reality/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com
"Being Seen, Leading visually in OTT and Rich Media"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #301 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://brandzooka.com/ https://found.ee/ https://www.youtube.com/intl/en_us/ads/
00:06— Our Technique this week is; "Being Seen, Leading visually in OTT and Rich Media"
00:18 — News and Show Review
CoHosts Dean Schmit Adele Gutman
Show Notes
00:01 -- How really different is marketing in EU -vs- US 00:37 -- staff retention and surveys 01:14 -- the polarity of need of accommodations verses experience driven stays 01:44 -- 02:14 -- Show ends
5 things hotels should ask of their CVB
https://www.hotelmanagement.net/operate/5-things-to-ask-from-a-cvb
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"You Have to Learn It Before you can Do It" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #300 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; http://app.fleeq.io https://coassemble.com/
00:06— Our Technique this week is; "You Have to Learn It Before you can Do It"
00:18 — News and Show Review
CoHosts Carrie Ell Adele Gutman Tim Peter Dan Wacksman Dean Schmit Tammie Carlisle Robert Cole Lily Mockerman
Show Notes 00:01 -- What is TheHotelNetwork and what is there platform Benchdirect
Star Wars: Galactic Starcruiser Launches in 2022 at Walt Disney World Resort
https://disneyparks.disney.go.com/blog/2021/05/star-wars-galactic-starcruiser-launches-in-2022-at-walt-disney-world-resort/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #299 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.neuraltext.com/ https://www.frase.io/ https://similarcontent.com/
00:09— Our Technique this week is; "Saying the right thing ,at the right time, to the right person"
00:15 — News and Show Review
CoHosts Dean Schmit Stephanie Smith Adele Gutman Melissa Kavanagh
Show Notes 00:01 -- First party cookies and third party cookies and Apple 14.5 roll out initial impact
Leaked Facebook memo reveals how advertisers will be impacted following iOS 14.5 release
https://9to5mac.com/2021/04/28/leaked-facebook-memo-reveals-how-advertisers-will-be-impacted-following-ios-14-5-release/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Going down the separate website path" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #298 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://app.rootpal.com / https://wpengine.com/
00:12— Our Technique this week is; "Going down the separate website path"
00:22 — News and Show Review
CoHosts Adele Gutman Melissa Kavanagh
Show Notes 00:02 -- Relocation travel demand? 00:34 -- Tech that influences 00:41 -- How to actually do positive and negative reviews 01: 04 -- What is Expedia doing that is similar to AirBnB and VRBO 01:21 -- Culture building within an organization and the varied ways to handle internal dialog 02:01 -- Show ends
A cure for marketing’s ‘Frankenstack’ syndrome
https://www.zdnet.com/article/a-cure-for-marketings-frankenstack-syndrome/
http://fbuy.me/v/loren_400 -- to buy from appsumo gets you $10 off and I get $10 more to spend Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #297 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.socialchamp.io/ https://postoplan.app/ https://promorepublic.com/en/ https://socialbee.io/
00:12— Our Technique this week is; "More Productivity, less hands to do it"
00:18 — News and Show Review
CoHosts Aldele Gutman Robert Cole Melissa Kavanagh Dean Schmit
Show Notes 00:02 -- The new Hyatt brand 'Caption'..... really 00:30 -- Fuel Travel latest consumer sentiment study #12 00:39 -- Dunning-Kruger Effect: Ignorance and Overconfidence Affect Intuitive Thinking, New Study Says 01:30 -- team dynamics 01:45 -- More sentiment results 02:15 --Show Ends
What Is Hospitality? The Current Answer Doesn’t Work.
https://www.nytimes.com/2021/04/13/dining/restaurant-hospitality.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #296 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; app.bit.ly / joturl.com / www.rebrandly.com/
00:08— Our Technique this week is; "Be you, don't be vague"
00:15 — News and Show Review
CoHosts Dean Schmit Adele Gutman Tim Peter Robert Cole Melissa Kavanagh
Show Notes 00:02 -- Live Music and the demand that comes with it (soon) 00:18 -- We are Thinking about COVID-19 Recovery All Wrong 00:55 -- HIPPO -- Highest Paid Persons Opinion 01:03 -- Fear of service levels and subsequent reviews from terrible service 01:23 -- 34 Movies That Will Make You Want to Get Off the Couch and See the World 02:00 -- The Most Expensive Real Estate in Sun Valley Has Nothing to Do with Houses 02:30 -- show ends
Presenting the Bull Case for the US Hotel Industry
https://www.costar.com/article/196754285
a. Presenting the Bear Case for the US Hotel Industry
https://www.costar.com/article/1145283312
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Should I stay or should I go, how to control when you say what you say"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #295 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.qiwio.io/ https://encharge.io/ https://snov.io/
00:08— Our Technique this week is; "Should I stay or should I go, how to control when you say what you say"
00:14 — News and Show Review
CoHosts Dean Schmit Adele Gutman Tim Peter Robert Cole
Show Notes 00:02 -- "Cognitive Adaptability"
Google is making some big upgrades to directions in Google Maps
https://www.theverge.com/2021/3/30/22357528/google-maps-directions-indoor-ar-live-view-fuel-efficient-weather-air-quality-layer
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Being Innovative, solving issues without 'BIg Box' thinking" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #294 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tool for review this week are; https://rewardsly.co/sales/
00:06— Our Technique this week is; "Being Innovative, solving issues without 'BIg Box' thinking"
00:18 — News and Show Review
CoHosts Stephaine Smith Robert Cole Tim Peter Adele Gutman Dean Schmit
Show Notes 00:03 -- DIsney and its offerings and how it reflects pent up demand
Interest Grows in Converting Hotels to Other Uses
https://www.costar.com/article/577844466
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"To App or not to App, That is the question" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #293 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.appmysite.com/ https://my.duda.co/ https://www.appypie.com/
00:10— Our Technique this week is; "To App or not to App, That is the question"
00:20 — News and Show Review
CoHosts Edward StOnge Adele Gutman Dean Schmit Tammie Carlisle Robert Cole Tim Peter Stuart Butler Stefanie Maio
Show Notes 00:01 -- What is Clubhouse evolving into 00:19 -- How can Clubhouse be used for B2B and Hotels? 00:20 -- How does it compares to Twitter and its value 01:30 -- The Most Instagrammable Hotel In The World 2021: Round 1 01:45 -- Does having multiple brands help or defuse the value? 02:04 -- Show ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #292 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.marquiz.io/ https://www.surveymonkey.com/ https://www.typeform.com/ https://www.google.com/forms/about/ https://surveys.google.com/
00:08— Our Technique this week is; "Why keep guessing when you can ask?
00:23 — News and Show Review
Co-Hosts Dean Schmit Stephanie Smith Adele Gutman Edward StOnge
Show Notes 00:01 -- Googles new organic Metasearch what is it? 00:40 -- New TripAdvisor Plus details 00:54 -- what is the real impact of TripAdvisors move on hotels and the market 01:48 -- Amazing women paving the way of innovation and travel 02:18 -- Show ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #291 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://serpstat.com/ https://www.spyfu.com/ https://www.ispionage.com/
00:03— Our Technique this week is; "When there are no 'internet police', how to monitor your real online competition"
00:13 — News and Show Review
CoHosts Dean Schmit Edward StOnge Robert Cole Adele Gutman Lily Mockerman TIm Peter Stuart Butler
Show Notes 00:02 -- Hotel Sellers Use Car-Sales Model to Finance Lodging Deals 00:23 -- Handling the anger that comes with the pent up travel demand 00:39 -- Remote work has kickstarted a hotel subscription-living movement 00:43 -- Ghost Kitchens and how people have hijacked keyword voice space 01:12 -- Culture and mental health of the team 01:36 -- Marketing is operations and visa versa 02:14 -- Show ends
Google is done with cookies, but that doesn’t mean it’s done tracking you
https://www.vox.com/recode/2021/3/3/22311460/google-cookie-ban-search-ads-tracking
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"'Housekeeping', is more than cleaning rooms, how to prepare internally for the re-birth of your logistics" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #290 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.threatcop.ai/ https://www.teamwork.com/ https://fleeq.io/
00:06— Our Technique this week is; "'Housekeeping', is more than cleaning rooms, how to prepare internally for the re-birth of your logistics"
00:18 — News and Show Review
CoHosts Dean Schmit Virginia Phelps Stuart Butler
How a Shadow Army of Ghost Kitchens Took Over America’s Restaurants
https://marker.medium.com/how-a-shadow-army-of-ghost-kitchens-took-over-americas-restaurants-b7ac1a099c8c
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #289 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://seranking.com/ https://serpstat.com/
00:06— Our Technique this week is; “Lighthouse to Lanterns the Impact of Covid on Hospitality Marketing"
00:18 — News and Show Review
CoHosts Dean Schmit Adele Gutman Tim Peter Tristan Heaword Stuart Butler
Show Notes 00:01 — The weather impact on business 00:07 — Clubhouse, what is it and what is it potential and where it might be going? 00:40 — Social is marketing but its not everything 00:49 — From Lighthouse to Lanterns the changing landscape of Hospitality Marketing
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #288 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started; 00:01 — Our tools for review this week are; https://app.peakmetrics.com/ https://app.brandmentions.com/ https://app.awario.com/
00:06— Our Technique this week is; “Into the ‘Gray Zone’, cutting through the clutter"
00:18 — News and Show Review
CoHosts Ken Patel Adele Gutman Dean Schmit Stuart Butler
Show Notes 00:01 — introductions 00:03 — what EvHotel Group is trying to develop an all in one tech stack
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Swimming the raging torrent, how to navigate Twitter better" 00:01 — Our tools for review this week are; https://www.hashtagsforlikes.co/ https://kitelist.com/ https://www.socialinsider.io/ https://business.twitter.com/
00:06— Our Technique this week is; “Swimming the raging torrent, how to navigate Twitter better"
00:18 — News and Show Review For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts
“Optimism or reality, what should we really be planning for?"
00:01 — Our tools for review this week are; https://www.sparkchart.com/ https://surveys.google.com/ https://typeform.com/
00:06— Our Technique this week is; “Optimism or reality, what should we really be planning for?"
00:14 — News and Show Review
For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts
“Emerging and redefining logistics. The big rethink" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #285 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.kingsumo.com/ https://viral-loops.com/
00:07— Our Technique this week is; “Emerging and redefining logistics. The big rethink"
00:15 — News and Show Review
Co-Hosts Adele Gutman Edward StOnge Melissa Kavanagh Tim Peter Stuart Butler
Show Notes 00:01 — Melissa reviews the new segmented survey update 00:11 — how are the theme parks have been handling this demand issue 00:17 — more data variations 02:16 — Show ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Listen while they are still talking, talk while they are still listening"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #284 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.editmate.com https://www.videopeel.com https://www.socialhp.com/
00:08— Our Technique this week is; “Listen while they are still talking, talk while they are still listening"
00:14 — News and Show Review
Co-Hosts Adele Gutman Stephanie Smith Tejal Patel Dean Schmit Tristan Heaword Edward StOnge Lily Mockerman
Show Notes 00:02 -- Introductions of Tejal Patel CHMO CHO Hotel Owner 02:01 — Show ends
10 of the best virtual travel experiences: readers' tips https://www.theguardian.com/travel/2021/jan/14/10-of-the-best-virtual-travel-experiences-readers-tips
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“What we have here is a failure to communicate" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #283 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.airmeet.com/ https://www.eventsframe.com/ https://heysummit.com/
00:10— Our Technique this week is; “What we have here is a failure to communicate"
00:19 — News and Show Review
CoHosts Melissa Kavanagh Dean Schmit Ben Handley Adele Gutman Tim Peter Stuart Butler
Show Notes 00:02 — Review of Fuel travels Consumer Sentiment Study https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-11/ 01:44 — Wyndham sells Tour and Travel 02:17 — Show ends
When Big Brands Stopped Spending On Digital Ads, Nothing Happened. Why? https://www.forbes.com/sites/augustinefou/2021/01/02/when-big-brands-stopped-spending-on-digital-ads-nothing-happened-why/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Helping define the answers you need for the coming demand" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #282 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://hexowatch.com/ https://www.socialinsider.io/
00:07— Our Technique this week is; “Helping define the answers you need for the coming demand"
00:15 — News and Show Review
Cohosts Dean Schmit Robert Cole
Show Notes 00:01 — Happy news and Fuel travels consumer sentiment study 00:22 — Market segment ideas 00:47 — The places travellers are searching to go in 2021, according to Airbnb 01:22 — Adobe's chief product officer predicts the 8 biggest tech trends of 2021 01:49 — Legal requirements for the new year and how to use Iubenda app 02:14 — Show ends
18 of the Most Anticipated High-Design Hotel Openings of 2021 https://www.architecturaldigest.com/gallery/most-anticipated-high-design-hotel-openings-2021
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Listening, joining and participating in the coming conversations"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #281 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tool for review this week are; https://www.hashtagsforlikes.co/
00:06— Our Technique this week is; “Listening, joining and participating the coming conversations"
00:14 — News and Show Review
CoHosts Adele Gutman Robert Cole Stuart Butler
Show Notes 00:01 — a little history of all of us in our families 00:13 — will we get friendlier to our guests more after we begin to return to business. 01:00 — what were all the historical predictions final accuracy? 01:40 — New Trump rule could cost waiters more than $700 million in lost wages by allowing employers to take more of their tips to pay other workers 01:55 — Should You Be Living in a Hotel?
Google Photos map view adds satellite layer, integrates your travel ‘Timeline’ https://9to5google.com/2020/12/18/google-photos-map-timeline/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Getting your legal ducks in a row before it gets crazy"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #280 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.iubenda.com/en/overview
00:04— Our Technique this week is; “Getting your legal ducks in a row before it gets crazy"
00:10 — News and Show Review
CoHosts Claudia Infante Adele Gutman Dean Schmit Melissa Kavanagh Tammie Carlisle Stephanie Smith Tim Peter Tristan Heaword Amy Infante Elyse Curtis Tracy Prigmore Stuart Butler
Show Notes 00:02 — Introductions with Claudia about Thrive-Women in Travel https://app.livewebinar.com/425-634-228/f4a6bdcb8bf43de2ea3a413f73716bf9 00:09 — how can you support the cause and the idea of how to get women back into the workforce 00:30 — the real needs within the industry 01:10 — the need for honest mentoring 02:01 — Show ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Defining your own Starting line in 2021"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #279 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://serpstat.com/ https://www.accuranker.com/ https://seranking.com/
00:05— Our Technique this week is; "Defining your own Starting line in 2021"
00:13 — News and Show Review
CoHosts Evan Kharrazi Edward StOnge Dean Schmit Adele Gutman Stuart Butler Robert Cole Melissa Kavanagh
Show Notes 00:01 — Introductions of Evan 00:14 — how do you create the focus of this balance of life to work or the lack there of… 00:54 — AirBnB IPO and what does it really mean 01:09 — the real value of influencers 01:44 — announcement of Bit.ly/wearehospitality restarted 02:22 — Show ends
Google launches hub to aid destinations, hotels and partners in recovery https://www.phocuswire.com/google-launches-travel-insights-hub-to-aid-destinations-hotels-partners-in-recovery
https://travelinsights.withgoogle.com/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Holiday time communication, COVID style"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #278 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.powtoon.com/ https://viddyoze.com/ https://www.toonly.com/ https://videoremix.io/
00:06— Our Technique this week is; “Holiday time communication, COVID style"
00:18 — News and Show Review
CoHosts
Edward StOnge
Dean Schmit
Stephanie Smith
Tim Peter
Stuart Butler
Adele Gutman
Show Notes
00:01 — tone deaf marketing — looking for a message that resonates for now and future tense
01:12 — the value of reviews current tense
01:21 — what is the real value of brands now and for the future
02:06 — Show ends
Google Analytics 4: What Marketers Need to Know
https://www.socialmediaexaminer.com/google-analytics-4-what-marketers-need-to-know-chris-mercer/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Ringing true in your holiday marketing messaging for 2020" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #277 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tool for review this week are; https://dubb.com
00:05— Our Technique this week is; “Ringing true in your holiday marketing messaging for 2020"
00:15 — News and Show Review
CoHosts Adele Gutman Edward StOnge Stuart Butler
Show notes 00:01 — happy thanksgiving and VR :-) 00:30 — real marketing for the holiday season 00:45 — Is government interaction for dining really best for delivery services 01:00 — How restaurants and hotels need to think ling term changes when travel begins again next year 01:15 — What are some of the long term impacts on travel even after more people feel comfortable to travel again
Topics
Oculus value
Government intervention in pricing and services to a free economy
Marketing messages that can and should be used in this years holiday season
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“ What does the bleeding edge look like?" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #276 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; Oculus Venues / https://engagevr.io/ / https://spatial.io/
00:08— Our Technique this week is; “ What does the bleeding edge look like?"
00:15 — News and Show Review
CoHosts Dean Schmit Ben Hanley Stuart Butler Edward StOnge Tammie Carlson Lily Mockerman
Show Notes 00:01 — how do you market for travel when it is beings discouraged 00:42 — Pebblebrook soft brand announcement what does it mean 00:54 — how to create a future loyalty program 01:45 — depression and anxiety in hospitality teams 02:14 — Show ends
Innovation, recovery, renewal: What the travel industry can expect in 2021 https://www.phocuswire.com/what-travel-industry-can-expect-in-2021
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Expanding your Voice with Podcasts, For your Guests"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #275 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.podcast.co/ https://www.headliner.app/ https://voicebuddy.io/
00:08— Our Technique this week is; “Expanding your Voice with Podcasts, For your Guests"
00:13 — News and Show Review
CoHosts Dean Schmit Robert Cole Adele Gutman Edward StOnge Stuart Butler
Show Notes 00:02 — how the current state of affairs with Covid 00:14 — Hoe far can you market travel during such a high Covid outbreak 00:37 — This Luxury Hotel Brand Is Scrapping Check-in and Check-out Times so You Can Come and Go When You Please 00:50 — how to enforce the safety protocols 01:23 — ow to use OTT and Internet TV 01:51 — leisure travel to group and corp travel ‘boxes’ 02:14 — show ends
9 key factors driving hotel conversions https://www.hotelmanagement.net/conversions/10-key-factors-driving-hotel-conversions
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Ho Ho Ho tis' the season now to sell EVERYTHING"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #274 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://myvirtualtours.com/ https://www.google.com/streetview/ https://spott.ai/ https://gigrove.com/
00:12— Our Technique this week is; “Ho Ho Ho tis' the season now to sell EVERYTHING"
00:18 — News and Show Review
CoHosts
Jaavid Bharucha
Ben Hanley
Adele Gutman
Dean Schmit
Lily Mockerman
Robert Cole
Tristan Heaword
Stephanie Smith
Show Notes
00:02 — Introductions
00:04 — What is Infinito.solutions
00:14 — How does the reporting work, and what do they integrate with
00:21 — How dos this help in current circumstances
00:26 — What additional marketing data segments can and should be added into the calculations to better the accuracy of forecasting
00:37 — integration f platforms that include marketing will critical
01:01 — Roberts #rd Quarter returns report
01:22 — How is travel looking for the holiday
01:37 — The California ruling about uber not needing “employee’s”
01:50 — How the covid message has gotten muttled
02:04 — Show ends
How will the new Google Analytics change how marketers approach measurement?
https://econsultancy.com/how-new-google-analytics-4-affect-marketing-measurement/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality
“Broadcasting, the final frontier these are the voyages of the USS Hospitality" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #273 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://odeum.io/ https://restream.io/
00:06— Our Technique this week is; “Broadcasting, the final frontier these are the voyages of the USS Hospitality"
00:18 — News and Show Review
Tracy Prigmore — Founder of “She Has a Deal” Stephanie Smith Dean Schmit Edward StOnge Tim Peter Stuart Butler Lily Mockerman Adele Gutman
Show Notes 00:01 - Introductions 00:04 — What was the start of 'She Has a Deal’ — SHaD 00:15 — The real first hurtle was the education of funding and what is available
Marriott Announces New Day Pass, Stay Pass and Play Pass Packages https://www.travelpulse.com/news/hotels-and-resorts/marriott-announces-new-day-pass-stay-pass-and-play-pass-packages.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Getting creative with your content, getting beyond the factual"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #272 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://app.txtvideo.com/ https://wave.video/
00:07— Our Technique this week is; “Getting creative with your content, getting beyond the factual"
00:15 — News and Show Review
Co-Hosts Adele Gutman Stuart Butler Tim Peter Edward StOnge
Show Notes 00:02 — Intros 00:06 — How is content King still? 01:15 — Great team building with culture — the logistics 01:45 — Show Ends
How to keep your direct guests and steer the traveler booking motivations away from the OTAs? https://www.hospitalitynet.org/opinion/4101163.html
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #271 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://promorepublic.com/en/ https://socialbee.io/
00:06— Our Technique this week is; “A holiday season like no other, and what you should be doing about it"
00:14 — News and Show Review
Co-Hosts Dean Schmit Stuart Butler Griffin Sandberg Tristan Heaword
Show Notes 00:02 — OTO and CTV opportunities are they viable to hoteliers 00:21 — Organic Google Metasearch? Is it for real? 00:31 — Is HITEC Virtual worth it this year? 01:30 — video and VR and what the future of both are 02:00 — Show ends
Travel Zero.O: 10 Key Takeaways from WIT Experience Week https://www.webintravel.com/travel-zero-o-10-key-takeaways-from-wit-experience-week/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #270 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://www.mindmanager.com/ https://geru.com/
00:06 — Our Technique this week is; “Spend to survive, or spend to thrive, which one are you doing?"
00:15 — News and Show Review
CoHosts Peter Russell Fran Brasseux David Bowd Adele Gutman Dean Schmit Ben Handley Edward StOnge Stuart Butler
Show Notes 00:01 — introductions 00:14 — what are the factors that go into the formulas 00:48 — roadmap ideas — cloud based logistics 01:15 — Global passport by citizenM
Link for 20% discount to the Russell Tech product — https://russellpartnership.store/discount/LAUNCH-VIP
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Broadcasting your message, it’s not for the faint of heart, but its very productive" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #269 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://expertise.tv/ https://home.webinarjam.com/ https://www.livewebinar.com/ https://onestream.live/
00:09— Our Technique this week is; “Broadcasting your message, it’s not for the faint of heart, but its very productive"
00:16 — News and Show Review
CoHosts Edward StOnge Adele Gutman Stuart Butler Lily Mockerman Melissa Kavanagh
Show Notes 00:01 — Adele shares what she does and why it is such valuable commodity 00:53 — VR and what Amazon is doing to test the water 02:10 — Show ends
MGM Resorts releases plan for bringing back conventions https://news3lv.com/news/local/mgm-resorts-releases-plan-for-bringing-back-conventions
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #268 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; https://salesflare.com/ https://www.linkedin.com/learning/
00:06— Our Technique this week is; “From tickler files, and Rolodexes’, what’s the new tech for sales success"
00:13 — News and Show Review
Co-Hosts Edward StOnge Dean Schmit Ben Hanley Marc Liu Tristan Heaword Stuart Butler
Show Notes 00:02 — Marc Discusses the origins of ELMNTL 01:02 — IP tracking is it really the ad killer? 01:36 — Marriott misses payments on 122 hotels 02:10 — Show ends
Ian Schrager: Coronavirus pandemic will not be a “paradigm shift” in hospitality https://www.phocuswire.com/ian-schrager-coronavirus-pandemic-will-not-be-paradigm-shift-in-travel-and-hospitality
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“'Old School' sales in a new world of tech"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #267 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tools for review this week are; Salesflare.com / www.gopinleads.com / www.findthatlead.com / www.albacross.com
00:08— Our Technique this week is; “'Old School' sales in a new world of tech"
00:14 — News and Show Review
CoHosts Amy Infante Adele Gutman Dean Schmit Stephanie Smith Lily Mockerman Ben Hanley Edward StOnge Kat Mohammed Ellis Connolly
Track These 3 SEO KPIs to Make Better Marketing Decisions https://ahrefs.com/blog/seo-kpis/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“The Freedom of operating your own site" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #266 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://wpengine.com/ https://wpsuperhost.com/
00:06— Our Technique this week is; “The Freedom of operating your own site"
00:18 — News and Show Review
CoHosts Dean Schmit Melissa Kavanagh Adele Gutman Stuart Butler Holly Zoba Del Ross
Breaking out of the silo: How hotels can redefine commercial success https://www.phocuswire.com/hotels-redefine-commercial-success
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Securing yourself and your organization against hacks" -- and the tools to do it Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #265 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://1password.com/ https://www.roboform.com/ https://www.lastpass.com/
00:06— Our Technique this week is; “Securing yourself and your organization against hacks"
00:15 — News and Show Review CoHosts Richard Farrar Adele Gutman Ben Hanley Stephanie Smith Tim Peter Dan Wacksman Tristan Heaword Dean Schmit Stuart Butler Edward StOnge
Show Notes
00:02 — The state of the industry, what is to look forward to beyond 50% 00:14 — what are brands capable to do to help there properties 00:36 — How are vacation rentals and AirB&B reflect there growth compared to hotels recovery 01:15 — GREAT discussion about Metasearch pro and con with Stephanie and Dean 02:04 — Show ends
https://www.otainsight.com/resources/blog/how-to-forecast-with-confidence-at-your-hotel
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Advocacy, what is it, how do you create it, and why do you want it?"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #264 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://brandchamp.io/ https://theguestbook.com/ https://www.flip.to/
00:06— Our Technique this week is; “Advocacy, what is it, how do you create it, and why do you want it?"
00:15 — News and Show Review CoHosts Xenia Muntean Miruna Dragomir Dan Wacksman Robert Cole Tristan Heaword Valyn Perini Edward StOnge
Show Notes 00:01 — Introductions of Planable.io 01:00 — Ouch: 103 IHG Hotels To Be Rebranded As Sonestas 01:18 — Travelers are flocking to Airbnb, Vrbo more than hotels during COVID-19 pandemic. But why? 01:38 — UK hoteliers rethink relationships with ‘silent’ OTAs 02:04 — Here’s What Actually Happens When You Travel at the Speed of Light, According to NASA 02:06 — Should we vacation now? Advisors say 'travel shaming' is on the rise 02:08 — Show ends
With budgets slashed, travel marketers use media mindset to drive engagement https://www.phocuswire.com/travel-direct-organic-marketing-covid-strategies
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
“Video is more than just watching, it can guide your guests interactively" Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #263 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://spott.ai/ http://interactr.io/
00:06— Our Technique this week is; “Video is more than just watching, it can guide your guests interactively"
00:12 — News and Show Review
CoHosts Edward StOnge Dean Schmit Tristan Heaword Ben Hanley Tammie Carlisle Stuart Butler Lily Mockerman Adele Gutman
Show Notes 00:01 — Google and how they are handling clients large debt — https://www.cnbc.com/2020/08/18/googles-feud-online-travel-industry.html 00:30 — Omni Explores Sale of Five Hotels as Part of Reinvestment Strategy https://lodgingmagazine.com/omni-pursues-sale-of-five-hotels-as-part-of-strategy-to-reinvest-in-resort-and-convention-space/ 00:33 — Loss of corp travel and how Covid has permanently changed travel
Amazon Wants to Make You an ML Practitioner— For Free https://towardsdatascience.com/amazon-wants-to-make-you-an-ml-practitioner-for-free-552c46cea9ba
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"How to make the few seem like so many"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #261 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://www.supporthero.com/ https://www.liveagent.com/ https://www.birdseed.io/ https://mobilemonkey.com/
00:08— Our Technique this week is; "How to make the few seem like so many"
00:14 — News and Show Review
CoHosts Melissa Kavanagh Stephanie Smith Dean Schmit Tim Peter Stuart Butler Tammie Carlisle Edward StOnge
Show Notes
00:01 — Introduction to series 8 version of the fuel travel consumer sentiment study. https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-8/ 00:20 — Creating FAQ pages and adding them into pages within the site and also using a search function on your site 00:33 — What you should be providing to your guests to provide truthful answers 00:42 — what to do about roving hot spots 02:14 — show ends
How hoteliers are budgeting for new tech in 2021 https://www.hotelnewsnow.com/articles/303928/How-hoteliers-are-budgeting-for-new-tech-in-2021
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
"Are you providing the answers to what your guests are looking for?"
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #261 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week are; https://frase.io/
00:07— Our Technique this week is; "Are you providing the answers to what your guests are looking for?"
00:12 — News and Show Review
CoHosts David Millili Adele Gutman Dean Schmit Kat Mohammad Tim Peter Tristan Heaword Ben Henley
Show Notes 00:01 — Introduction of David Millili CEO of Angie Hospitality 00:15 — Is there any potential savings on implementing this voice activated system to a hotelier 01:42 — what is the real ramifications of the US government forcing the sale of tiktok? 02:15 — show ends
The Complete Guide to SEO in 2020 https://medium.com/better-marketing/the-complete-guide-to-seo-in-2020-6328d19a1710
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #260 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://www.teamwork.com/ https://geru.com/
00:08— Our Technique this week is; “How to approach a budget season like no other"
00:19 — News and Show Review
CoHosts Loren Gray Edward StOnge Dean Schmit Jason Freed Adele Gutman Tim Peter Tristan Heaword Stuart Butler Valyn Perini Lily Mockerman
Show Notes 00:02 — Adeles share the discussion about HSMAI HR roundtable — https://americas.hsmai.org/insight/whats-on-the-minds-of-hospitality-hr-professionals/ 00:16 — Your margin is my opportunity" -- there is someone coming for you, all the time — Tim 00:25 — the noise to signal ratio is the worst it has been in a ling time in our industry — Stuart 00:50 — How do the brand efforts compare to the AirBnB effort — (Requires an email or a subscription to read): https://www.theinformation.com/articles/airbnbs-new-strategy-living-without-google 01:03 — How is all this cleaning helping — https://www.theatlantic.com/ideas/archive/2020/07/scourge-hygiene-theater/614599/ 01:31 — How will HITEC do as a virtual event this year https://my.hftp.org/s/lt-event?id=a1Y3i000000VFqY 02:15 — Show ends
https://www.theatlantic.com/ideas/archive/2020/07/scourge-hygiene-theater/614599/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #259 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://tyle.io/ https://getstencil.com/
00:07— Our Technique this week is; “Fishing, or where to find where to fish in an ever changing market"
00:13 — News and Show Review
CoHosts Adele Gutman Dean Schmit Tristan Heaword Ben Hanley Stuart Butler Lily Mockerman
Show Notes 00:05 — Cleanliness and Communication Continue to Drive Hotel Guest Satisfaction, J.D. Power Finds 00:40 — How do you rate the culture of success? — Adele describes how. 00:47 — “Where focus goes energy flows” — Stuart 01:23 — Google GMB 01:25 — Rate reduction and LOS strategies — Stuart 01:38 — survey your guests as to why they travel to you and do when they stay
Netflix Tourism To Sites Of Shows Like “Stranger Things,” “Breaking Bad,” “Ozark,” Is A Thing https://www.forbes.com/sites/michaelgoldstein/2020/07/17/netflix-tourism-to-sites-of-shows-like-stranger-things-breaking-bad-and-ozark-is-a-thing/#9cd06931b045
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #258 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://www.textmetrics.com/ https://similarcontent.com/ https://beacon.by/ https://airstory.co/
00:08— Our Technique this week is; “It’s not just about content, its about great content"
00:13 — News and Show Review
CoHosts Loren Gray Tammie Carlisle Melissa Kavanagh Adele Gutman Ben Hanley Stuart Butler Tristan Heaword Lily Mockerman Edward StOnge
Show Notes 00:30 — Melissa starts sharing the new survey results. - https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-7/ 02:30 — Show ends
10 Major Issues Digital Marketing May Face in the Future https://adage.com/article/industry-insights/10-major-issues-digital-marketing-may-face-future/2267251
How to prepare for marketing’s permanent shift https://www.thinkwithgoogle.com/marketing-resources/experience-design/how-to-prepare-for-marketings-permanent-shift/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #257 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://restream.io/ https://onestream.live/ https://obsproject.com/
00:08— Our Technique this week is; “Stop Selling, Communicate, and What the Heck Does That Mean to a Hotelier or Restaurant Owner?”
00:13 — News and Show Review CoHosts
Adele Gutman Edward StOnge Tammie Carlisle Valyn Perini Lily Mockerman Stuart Butler Holly Zoba Dean Schmit
Show Notes 00:01 — current events and the USAToday article about canceling any travel. 00:27 — the real impact of what is happening to our industry right now 00:41 — how to redesign how we do business, Local schools using the conference space?
Housing homeless saved one hotel’s bottom line, for now https://hotelnewsnow.com/Articles/303436/Housing-homeless-saved-one-hotels-bottom-line-for-now
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #256 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://www.google.com/business/ https://moz.com/products/local https://www.yext.com/ https://www.thehoth.com/
00:06— Our Technique this week is; “Getting Found, and conveying critical information"
00:11 — News and Show Review
CoHosts Melissa Kavanagh Ben Hanley Edward StOnge Dean Schmit Kat Mohammad Tristan Heaword Adele Gutman Lily Mockerman
Show Notes
00:01 — Introduce Melissa for the latest 6th version of the travel sentiment survey
The State of Hotel Advertising: The Rise of Display in the World of Meta https://www.d-edge.com/the-state-of-hotel-advertisingthe-rise-of-display-in-the-world-of-meta/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #255 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; https://www.happyscribe.co/
00:06— Our Technique this week is; “No one is left behind, how to help special needs travelers"
00:13 — News and Show Review
CoHosts Edward StOnge Stuart Butler Adele Gutman Lily Mockerman Ricardo Suoza Tristan Heaword Griffin Sandberg TIm Peter Dean Schmit Tammie Carlisle
Show Notes 00:02 Introduction of Ricardo Suoza from OTAInsights
How the COVID-19 crisis could change independent hotels https://hotelnewsnow.com/Articles/303252/How-the-COVID-19-crisis-could-change-independent-hotels
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #254 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://manychat.com/ https://quriobot.com/ https://mobilemonkey.com/
00:06— Our Technique this week is; “The Changing Landscape of ‘Direct Guest Communication Part 2"
00:13 — News and Show Review
CoHosts Jordan Hollander Ben Hanley Adele Gutman Tristan Heaword Valyn Perini Tim Peter Edward StOnge Lily Mockerman
Show Notes 00:01 — Introduction to Jordan and the history of Hoteltechreport.com 01:37 — Will A $4,000 Tax Credit For Travel Be In The Next Stimulus Package? 01:48 — Airbnb is poised for a comeback after a brutal spring
How the Hospitality Industry Can Recover by Focusing on People https://adage.com/article/deloitte/how-hospitality-industry-can-recover-focusing-people/2262661
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #253 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://phonewagon.com/ Facebook Business manager Offline tracking https://www.facebook.com/business/help/1776828022605281
00:08— Our Technique this week is; “How can you get better ‘offline’ tracking?"
00:13 — News and Show Review CoHosts Andrew Gostine — wbcoordinator- Lily Mockerman Edward StOnge Dean Schmit Tristan Heaword Ben Hanley Tim Peter Adele Gustmine Valyn Perini Stuart Butler
Show Notes 00:01 — Introduction to Andrew and what his product is. 01:18 — The demise of Room Key
Why marketing will never be the same after Covid-19 https://www.thenational.ae/business/economy/why-marketing-will-never-be-the-same-after-covid-19-1.1029698
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #252 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://publer.io/ https://hootsuite.com/ https://socialbee.io/
00:05— Our Technique this week is; “So, What Do We Talk About Now?"
00:19 — News and Show Review
CoHosts Melissa Kavenagh — Survey link — https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-5/ Stephanie Smith Stuart Butler Ben Hanley Tristan Heaword Adele Gutmine Milne Dean Schmit Lily Mockerman
Show Notes 00:01 — Melissa reviews the latest numbers 00:56 — Is it safer to stay at a hotel or an Airbnb during your summer vacation? ‘We need to balance sanity and risk’ 01:01 — What an AirBnB and hotel have different? 01:10 — Big brand CEOs predict eventual return to ‘golden age’ 01:34 — Experts say buyer beware when it comes to Expedia partner recovery program 02:02 — Show ends
Experts say buyer beware when it comes to Expedia partner recovery program https://www.phocuswire.com/expedia-partner-recovery-program-analysis
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #251 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://alugha.com/ https://translate.google.com/ http://app.fleeq.io
00:04— Our Technique this week is; “Translations, Transcriptions, Foreign Languages oh my!"
00:10 — News and Show Review CoHosts Jason Freed Ben Henley Lily Mockerman Tim Peter Tristan Heaword Stuart Butler Edward StOnge
Show Notes 00:01 — Introductions and Jason history 00:16 — How are hotels landing between brand and independent. Are they going one direction or the other? 00:27 — Wartime versus peacetime marketing needs. 00:51 — How will TripAdvisor move with the times? 01:11 — What role will reviews play, post-COVID? 01:41 — What should your revenue strategy be in the short/medium term once the initial burst of travel dies down?
7 Virtues and Sins for Covid-19 Hotel Advertising https://koddi.com/seven-virtues-and-sins-for-covid-19-hotel-advertising/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #250 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://filmora.wondershare.com/ https://www.designbold.com/
00:04— Our Technique this week is; “Creating Rich Media to Sell Your Message"
00:10 — News and Show Review Co-Hosts Mellisa Kavanagh Stuart Butler Stephanie Smith Edward StOnge Tristan Heaword Ben Hanley
Show Notes 00:02 — Fuel Travel version 4 of their travel propensity for travel.
Expedia CEO Details Anti-Google Game Plan https://skift.com/2020/05/20/expedia-ceo-details-anti-google-game-plan/
https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-4-travelers-are-ready-especially-millennials/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #249 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://www.owox.com/ https://trends.google.com/trends/ https://surveys.google.com/ https://www.wolframalpha.com/ Google Keyword Planner https://www.semrush.com/ https://buzzsumo.com/ Facebook Insights, Bing Keyword Manager, Global Web Index Free through Google Ad Manager
00:07— Our Technique this week is; “Trend Research, From Insight to Revenue Generation"
00:11 — News and Show Review CoHosts Ben Henley Edward StOnge Tristen Heaword Tim Peter Stuart Butler Lily Mockerman Griffin Sandberg Valyn Perini
Show Notes 00:01 — open discussion about how everyone is using Flip.to 00:28 — What will the new hotel look like? 00:53 — France to Build Online Platform to Rival Airbnb, Booking.com
Why COVID will Catapult Google Past the OTAs https://www.linkedin.com/pulse/why-covid-catapult-google-past-otas-drew-patterson/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #248 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://www.sparkchart.com/ https://www.surveymonkey.com/ https://www.typeform.com/
00:05— Our Technique this week is; ”Survey your CRM and beyond to know how to create your Emergence Budget Marketing Strategy"
00:15 — News and Show Review Cohosts Edward StOnge Tim Peter Melissa Stuart Butler Ben Hendley Tristen Heaword Lily Mockerman Valyn Perini
Show notes 00:01 — Introduction of everyone including Melissa 00:11 — Discussion of the impact of travel propensity for millennials based on having been hit with two financial impacts https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-3/ 00:23 — how would you spend your stimuli check? Stats about travel or irresponsible 00:27 — Desire travel for travel what is the reality? 01:06 — should we consider the income as a filter of marketing
https://enterprisersproject.com/article/2020/4/7-edge-computing-trends-watch-2020
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #247 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; https://www.if-so.com/
00:06— Our Technique this week is; “Creating a Dynamic Content Website Strategy"
00:10 — News and Show Review
CoHosts Brian Hettinger — recromax.com a reclamation company Edward StOnge Stuart Butler Ben Hanley Tristan Heaword Tim Peter Griffin Sandberg Lily Mockerman
Show Notes 00:01 — Brian introduction and how to clean a hotel
Revenue Management in a Crisis—Rise of the Humans https://www.linkedin.com/pulse/revenue-management-crisisrise-humans-robert-cross/
Technology and Recovery in the Travel Sector Post-COVID https://www.linkedin.com/pulse/technology-recovery-travel-sector-post-covid-max-zhdanov/
Evolving guest behaviour due to COVID-19 will trigger technology shift, Four Seasons IT director says https://www.hotelnewsme.com/news/evolving-guest-behaviour-due-to-covid-19-will-trigger-technology-shift-four-seasons-it-director-says/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #246 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; https://socialbee.io/
00:06— Our Technique this week is; “Keeping relevant, while people have time to engage with what you have to say"
00:10 — News and Show Review CoHosts Tristen Heaword — Ben Hanley — Edward StOnge — Kat Mohammad — Stephanie Smith — Griffin Sandberg —
Show Notes 00:01 — Introductions and open discussion with Tris and Ben 00:55 — So long, minibar: How the coronavirus will change hotel stays 01:12 — vouchers, bonds and gift certificates 02:00 — World-Class Hotel Room Views to Inspire You From Home 02:25 — Show ends
Should hotels consider resuming Google Ads and other search campaigns? https://www.phocuswire.com/Hotels-Google-Ads-coronavirus
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #245 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://interactrapp.com/ https://app.videoremix.io/
00:09— Our Technique this week is; “Creating interactive videos that are personalized"
00:13 — News and Show Review CoHosts Griffin Sandberg — Screen Pilot Stephanie Smith Dean Schmit Tim Peter Edward StOnge Lily Mockerman Stuart Butler
Show Notes 00:01 — Introduction to Griffin about ScreenPilot 01:19 — Revenue strategists essential during, after pandemic 01:40 — Airbnb Raises Another $1B, One Week After Last Round
Expect Hotels to Mimic the Airline Merger Playbook After the Last Recession https://skift.com/2020/04/16/expect-hotels-to-mimic-the-airline-merger-playbook-after-the-last-recession/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #244 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week are; https://surveys.google.com/ https://kingsumo.com/ https://4screens.net/
00:08— Our Technique this week is; “Surveys, Quizzes, Polls and Contests, Oh My!” Or the art of finding out what our guests are looking forward too and when they might be thinking about it
00:14 — News and Show Review
Cohosts James Gancos Robert Cole Stuart Butler Tim Peter Dean Schmit Valyn Perini Edward StOnge Lily Mockerman
Show Notes 00::01 — James discusses what The Guestbook 01:16 — Findings From COVID-19 Consumer Sentiment Study 01:40 — Airbnb’s Coronavirus Crisis: Burning Cash, Angry Hosts and an Uncertain Future 01:48 — How a Dallas Skyline Icon Became a Beacon of Hope (and Good Advice)
Top Story
- Findings From COVID-19 Consumer Sentiment Study https://www.fueltravel.com/blog/shocking-results-from-the-covid-19-consumer-sentiment-study/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #243 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tools for review this week is; https://www.ispionage.com https://awario.com https://www.spyfu.com/ https://ads.google.com/aw/budgetplanner/ https://brandmentions.com/ https://www.socialinsider.io/ https://geru.com/
00:06— Our Technique this week is; “GameBook” — tracking / analyzing and planning for the emergence of market voice.
00:12 — News and Show Review CoHosts Max Starkov Benu Arrgawal Tammie Carlisle Edward StOnge Stuart Bulter Robert Cole Valyn Perini
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #242 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; Tim Welsh of Phrasinginc.com
00:20 — News and Show Review
CoHosts Bob Gilbert Cecil Staton Chip Rogers Tim Peter Kat Mohammed Stephanie Smith Valyn Perini Stuart Butler Lily Mockerman Robert Cole Edward StOnge Gretta Brooks
The passing of the 2.2 trillion cares act by congress.
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #241 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; https://fleeq.io/
00:09— Our Technique this week is; Taking advantage of talent while you still may have the access to them
00:12 — News and Show Review
CoHosts Cecil Staton Bob Gilbert Edward StOnge Robert Cole Valyn Perini Kat Mohmmed Tim Peter Lily Mockerman Stephanie Smith Amy Infante
Show Notes 00:01 — Open dialog with Bob and Cecil 00:30 — Airbnb urges U.S. government to alter rules for hosts during coronavirus crisis 00:45 — open discussion about the impact of the Covid—19 02:40 — show ends
Travel industry slashes ad spending in half amid coronavirus https://www.marketingdive.com/news/travel-industry-slashes-ad-spending-in-half-amid-coronavirus/574257/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #240 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; Google / Facebook / Bing / Twitter
00:09— Our Technique this week is; Running a Hotel at a time of crisis by learning where and how to find business
00:12 — News and Show Review
Co-Hosts Cecil Staton Bob Gilbert Edward StOnge Robert Cole Kat Mohammed Lily Mockerman Dean Schmit Amy Infante
Show Notes 00:01 — Intro Discussion with Bob & Cecil 01:02 — Steps to tackle current issues at property level 01:22 — Amy discusses B2B concerns and keep a record of what you are doing for future use. 01:30 — Dean discusses the OTA issues on Metasearch 02:33 — Show Ends
Digital marketing in the age of coronavirus - what travel brands need to know https://www.phocuswire.com/coronavirus-covid-19-travel-digital-marketing-strategies
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #239 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; https://geru.com/
00:09— Our Technique this week is; Budget Stress Testing & Market Scenario Modeling
00:12 — News and Show Review CoHosts Kat Mohammed Tim Peter Robert Cole Three take-aways: 1. In short, the US hotel industry occupancy percentage growth rate has dropped 50 basis points in each of the past two years. 2. The ave daily rate growth has also been cut in half since last year. 3. Unfortunately that combination produces a pathetic 0.74% growth rate in revenue per available room. The bottom line, the industry isn't growing, eliminating any cushion for any looming demand displacement.
So with global market volatility imitating a roller-coaster, group events and corporate travel under intense scrutiny, and new COVID-19 cases popping up across the nation...
Top Story
- LIVE BLOG: Impact of coronavirus on the travel industry https://www.phocuswire.com/Coronavirus-impact-travel-industry [Ongoing Updates - a good link to save]
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #238 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool for review this week is; Facebook Insights
00:09— Our Technique this week is; Using Facebook Insights (and others) to create personas of guests and filters for targeting ad campaigns
00:12 — News and Show Review CoHosts Robert Cole Kat Mohammad
Show Notes 00:02 — Coronavirus impact on Hospitality 00:45 — Expedia cutting 3,000 jobs following ‘disappointing’ year 01:00 — Marriott Reports Q4 Results; Unable to Predict Coronavirus Impact 01:45 — The World’s 50 Most Beautiful Cities, Ranked by Travel Experts 02:05 — Clearview AI has billions of our photos. Its entire client list was just stolen 02:15 — Show Ends
Top Story After CDC confirms the first US coronavirus case of 'unknown' origin, it sends out new testing guidelines
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #237 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
0:01 — Our tool(s) for review this week is; https://quokka.io/
00:07— Our Technique this week is; 'Retargeting in all its forms without irritating our potential guest'
00:15 — News and Show Review
CoHosts Stephanie Smith Tim Peter Robert Cole Lily Mockerman Dan Wacksman Stuart Butler
Show Notes 00:02 — OYO watching the spiral?
Google’s Customized Travel Search Features Receive Massive Traffic in the U.S. https://skift.com/2020/02/18/googles-customized-travel-search-features-receive-massive-traffic-in-the-u-s-new-skift-research/ What’s Next in Travel: Nature Treks, Trips to the Past and Conscious Dining https://news.airbnb.com/2020-travel-trends/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #236 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
00:01 — Our tool(s) for review this week is three; www.lumen5.com https://invideo.io https://multimedia5.com
00:08— Our Technique this week is "The use of Video Content"
00:13 — News and Show Review Co Hosts Edward StOnge Lily Mockerman Kat Mohammad Robert Cole Stuart Butler
Show Notes 00:02 — Travel insights: How people plan a trip from beginning to end — Q — what do we do to try and recapture cancelations? 00:33 — ADA friendly and the real value 00:36 — Today’s Traveler: Infinite Paths to Purchase 00:55 — Coronavirus effects color Hilton’s 2020 outlook 01:06 — Why Airbnb is suddenly struggling to make money — Airbnb has devoured London – and here’s the data that proves it 01:10 — Brand execs say consumers decide brand tipping point 01:41 — Expedia Stock Jumps on Strong Earnings and Cost-Cutting Plan. — Expedia Chairman Barry Diller Rips His ‘Bloated’ Company as ‘All Life, No Work’ 01:56 — Forbes Travel Guide unveils 70 new five-star hotels after global expansion 02:00 — The FTC is about to crack down on influencers, big time. "This is illegal payola." 02:17 — Show Ends
Top Story
- Travel insights: How people plan a trip from beginning to end https://www.thinkwithgoogle.com/marketing-resources/data-measurement/travel-data-and-insights/
a. Today’s Traveler: Infinite Paths to Purchase https://www.bain.com/insights/todays-traveler-infinite-paths-to-purchase/
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and par
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #235 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
00:01 — Our tool for review this week is https://userway.org/
00:07— Our Technique this week is ADA Compliance and how it benefits you bottom line
00:13 — News and Show Review
CoHosts Robert Cole Lily Mockerman
Show Notes 00:04 — Corona Virus update on stats 00:11 — The CIO challenge: Modern business needs a new kind of tech leader 00:25 — Do Dual-Branded Hotels Outperform Single-Branded Hotels? 00:38 — OUCH: Marriott Hotel Category Changes 2020 00:46 — Oracle Hospitality Takes Hotel and Vendor Gripes Seriously At Last 01:01 — Travel suppliers need to be thinking more about "second wallets” 01:15 — Consumer Report: Nearly Half Of Travelers Book Through 3rd Parties 01:20 — How to Spot a Fake Influencer 01:30 — 12 Essential Steps to Creating a Robust Digital Strategy in 2020 01:50 — Avast’s Shutdown of Jumpshot Will Harm the Web and the World 01:55 — The 10 Best All-Inclusive Resorts in the Caribbean 2020 01:57 — Man Uses Rodents to Scam Hotels Into Offering Free Stays 02:17 — Show Ends
Featured news item for the podcast
Travel suppliers need to be thinking more about "second wallets" https://www.phocuswire.com/Distribution/Enterprise-Ireland-complete-retailing/44229
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your t
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #234 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
00:01 — Our tool for review this week is Airdna.com
00:05— Our Technique this week is How to counter dynamic inventory in your market
00:14 — News and Show Review
CoHosts Stephanie Smith Kat Mohammad Robert Cole
Show Notes 00:01 — HSMAI Marketing Conference Revie 00:15 — AAHOA conference 01:15 — Marriott signed record 815 hotel deals in 2019 / Hilton Opened More Than a Hotel a Day, Achieved 6.6 Percent Net Unit Growth, and Reached 6,110 Properties 01:54 — How to delete what Facebook knows about your life outside of Facebook
U.S. AirDNA STR Index: 2019 Year-End Report https://www.airdna.co/blog/us-airdna-str-index-2019-report "All in all, the United States vacation rental market saw a 14.3-point slide in 2019 compared to a 2.48-point rise over the same period in 2018"
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #233 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
00:01 — Our tool for review this week is Brandmentions.com https://appsumo.com/r/t96hetd/
00:08— Our Technique this week is Monitoring and comp-set research
00:16 — News and Show Review CoHosts Edwards StOnge Holly Zoba Tammie Stuart Butler Lily Mockerman
Show Notes 00:03 — Soft recap of the HSMAI Marketing Strategy Conference
Google wades deeper into Expedia’s territory with new travel and cloud pact with Sabre https://www.geekwire.com/2020/google-wades-deeper-expedias-territory-new-travel-cloud-pact-sabre/ "Now with this deal, Google will be linked to a major technology provider for the travel industry. Sabre is one of three companies along with — Travelport and Amadeus — that control more than 95 percent of the market for global distribution systems, the primary tools used by travel agents for booking trips."
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #232 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
00:01 — Our tool for review this week is https://woorise.com/
00:06— Our Technique this week is Strategies in low demand times and no events
00:11 — News and Show Review
CoHosts Stuart Butler Edward StOnge Robert Cole Lily Mockerman
Show Notes Cleaning up the accesses to all of your platforms— Loren's soapbox of the day Hotels stuck in a market where online travel agency rate issues still burn 'Change can be hard': OYO CEO confirms layoffs Hilton Launches New Brand Tempo Into a Crowded Lifestyle Space GOOGL's Growing Travel Initiatives to Hurt TRIP, EXPE & BKNG / How to Achieve 50% Direct Sales for Your Hotel (or more …) Comfort Inn's 'Boardroom Suite' not what hotel guest expected: 'I walked into this…' 18 Hotels Made Famous by Films
How to Achieve 50% Direct Sales for Your Hotel (or more …) https://www.xotels.com/en/marketing/how-to-achieve-50-direct-sales-for-your-hotel Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #231 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
00:01 — Our tool for review this week is snov.io
00:07— Our Technique this week is CRM Workflow
00:15 — News and Show Review
Live Show CoHosts Alex Husner Valyn Perini Kat Mohammad Edward StOnge Robert Cole Stephanie Smith Dan Wacksman Stuart Butler Tim Peter
Podcasts and Travel Apps? Facebook Is Working on Those
What is TRevPAR and why is it important? https://str.com/data-insights-blog/what-is-trevpar
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #230 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started 00:01 -Our tool for review this week is QuuPromote https://quuupromote.co/ 0008 -Our Technique this week is Getting your content distributed using QuuPromote and others 00:14 -News and Live Show Review CoHosts Stephanie Smith Robert Cole Tim Peter Stuart Butler Show Notes Hotel Revenue Management: Opportunities in a Dynamic and Challenging Landscape OTAs: The Most Pervasive Problems in the Online Travel Agency Model Bold and Outrageous Predictions for the Travel Industry in 2020 Characters at Disney World Accuse Tourists of Inappropriate Touching Hotel Revenue Management: Opportunities in a Dynamic and Challenging Landscape https://www.phocuswright.com/Free-Travel-Research/Hotel-Revenue-Management-Opportunities-in-a-Dynamic-and-Challenging-Landscape Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #229 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
Our tool for review this week is SocialHP
Our Technique this week is Team social posting with SocialHP
News and Show Review
CoHosts Kat Mohammad Robert Cole Lily Mockerman
Show Notes 00:01 - CCPA: Everything you need to know about California's new privacy law 00:15 - The past 100 years in hospitality 00:36 - Advancing the discussion of convergence 01:20 - team building and training that works 02:00 - Travis Kalanick’s next move is kitchens 02:22 - Show ends
TOPICS - LIVE SHOW #229:
Top Story
- CCPA: Everything you need to know about California's new privacy law
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #228 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started
00:01 - Our tool for review this week is Social Insider Discover in-depth insights for any social media profile
00:07 - Our Technique this week is how to map out your Compost on social platforms using SocialInsider 1. Determine Who you are competing with in the market socially. 2. Find their account names on each platform they are on that you are competing for the same looks for. 3. Create a comps set folder and load all of them into that folder. 4. Review each for things you would have done. List what you should have done and see how they faired. 5. Apply lessons to your event calendar posting and re-flavor the messaging for next time. 6. Look for; 1. A platform of choice for what type of message 2. Frequency 3. Engagement (likes / shares / comments) 4. Type of posts got what level of engagement 5. Timing of the post to what it was in reference too 6. Variations of content associated to what persona's
00:12 - News and Show Review CoHosts Kat Mohammad Lily Mockerman Robert Cole Stuart Butler Tim Peter Edward StOnge
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #22 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time. SO let's get started
00:02 — Our Tool for review is Awario www.awario.com track all information track influencers build influencer list Track sentiment validate geo source of traffic.
00:05 — Our Technique for review is how Awario can help your marketing strategy comp set tracking trending content tracking hire or solicit active influencers
00:09 — Our News features today are;
- How to get grounded travel bookings to take off again using dynamic content https://econsultancy.com/how-to-get-grounded-travel-bookings-to-take-off-again-using-dynamic-content/
00:14 — Our Show Recap; 00:01 — Introductions and Bio of cohosts 00:06 — What is the funnel of acquisition and what roles do revenue Management / Marketing / Sales 00:24 — Who should be asked what questions and should the same question be asked in front of all disciplines 01:45 — Speaking the truth to the other disciplines and trust what is being shared is the first step 02:11 — Show Ends
Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 34 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 34 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #226 where each week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time. SO let's get started;
CoHosts Stuart Butler Robert Cole Lily Mockerman Stephanie Smith Kat Mohammad
Show notes 00:05 — Expedia Group Announces Executive Leadership Changes 00:34 — Online travel booking abandonment rates reach 90% 00:46 — What Ever Happened to Real Hotel Marketing? 01:00 — Gift Certificates are they a Good Idea 01:10 — Site development 01:21 — Rent the Runway will bring vacation clothes straight to your hotel closet 01:30 — what makes a good conference worth attending 01:37 — Uninstall These Snooping AVG and Avast Browser Extensions 01:40 — Uber releases safety report revealing 5,981 incidents of sexual assault 01:57 — Show ends
Remember — you can find us on Google Play / Apple iTunes / Talkshoe / Soundcloud / Stitcher / Spotify / Acast / Tunein / Pocket cast / Breaker and the list goes on, no matter which one you may use if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in
Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren gray and this is episode #225 where each week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;
CoHosts ‘Kat’ Mohammad Robert Cole Holly Zoba Lily Mockerman -total customized revenue management
Show Notes 00:01 — Introduction of Kat Mohammad as we discuss the B.E.S.T. certification and human trafficking in the industry 00:48 — Data-driven discussion 02:20 — Show ends
Tool Geru.com —
A Funnel Simulator let's you quickly model & simulate the potential profit of any sales or marketing funnel or business idea BEFORE you create landing pages or buy traffic - which saves you time & money. GERU, the world’s FIRST Funnel Simulator, takes the guesswork out of planning profit-optimized funnels & helps avoid costly marketing mistakes.... so you can grow your business as fast as possible. Here’s How Using A “Simulator" Can Help You Avoid Costly Mistakes And Shortcut Your Way To Starting & Scaling A Successful Marketing Funnel…
Plan Smarter: Save time & money Simulate before you build Discover your funnel's potential Model all your business ideas Avoid costly marketing mistakes Find optimization opportunities Simulate traffic before buying And much more Remember — you can find us on Google Play / Apple iTunes / Talkshoe / Soundcloud / Stitcher / Spotify and the list goes on, no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #146, we are airing Friday, March 10th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; "Facebook opens the advertiser floodgates, and a few instant articles and some city guides, our co-hosts go down OTA memory lane of rate parity and is Red Lion getting a fair review" Co-hosts Edward StOnge Robert Cole Tim Peter Holly on chat :05 â?? Facebook Open Video ad format article :09 â?? Facebook instant articles now in main stream :10 â?? Tim Peter Joins :22 â?? Ed asks about the ability of Meta to track mobile only rate offers :30 â?? amazing history of OTA growth and rate parity issues and the real victim in it. 1:04 â?? Revenue is up 4% but revenue capture is down .5% 1:30 â?? dealing with a limited perspective Owner tackle your budget first, and do block and tackle stuff 1:36 â?? Robert stats about Mobile 1:42 â?? Limited service hotel strategies 1:54 â?? Red Lion discussions 2:04 â?? tablet volume use loss discussion 2:10 â?? limited service properties and there economic futures, blackstone and what they are doing 2:15 â?? show ends potential topics Facebook Audience Network Announcing Access to More Video Formats for Publishers Across Desktop and Mobile https://www.facebook.com/audiencenetwork/news-and-insights/video-announcement Instant Articles A new way for any publisher to create fast, interactive articles on Facebook. https://instantarticles.fb.com/ Facebook TV app for apple TV and smart tvâ??s http://digiday.com/media/inside-facebooks-pitch-for-original-shows/?mkt_tok=eyJpIjoiWXpBeE5EUTRNMk5tWWpjMyIsInQiOiIxWG0zNU1IVVI0NFlsbDQ4UzNDZkRpOWhWMlN2ZWF6SGM0V0lvUU1sUStKVzBFbDRyVk9JVFwvYmZPWThpdW81UWxRUXFcL1hZa3A2M2UzalpLa0xXVTRuT2lmXC9NTkRncFYyMmwzbE05MzFuVXlCY2lKbFdqK3hcL216cGlFbnJIQzUifQ%3D%3D Facebook adds a travel-planning feature called â??City Guidesâ?? https://techcrunch.com/2017/03/03/facebook-adds-a-travel-planning-feature-called-city-guides/ Facebook Is Giving All Advertisers Cross-Platform Stats in Its Latest Push for Transparency http://www.adweek.com/digital/facebook-is-giving-all-advertisers-cross-platform-stats-in-its-latest-push-for-transparency/ Red Lion â?? Then and now 6 months ago: https://skift.com/2016/06/10/red-lion-hotels-contrarian-approach-to-direct-bookings/ Today: http://www.hotel-online.com/press_releases/release/red-lion-hotels-reports-net-loss-for-2016 We would also like to remind everyone about our content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time.
"Special Co-Host Stuart Butler with Fuel Travel gives us the 'rule of fours', La Quinta give a new/same take on rewards, Marriott makes a 'peace offering' to Starwood faithful and Expedia and Priceline again show us how to get it doneâ?? Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #145, we are airing Friday, March 3rd, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co Hosts Stuart Butler from Fuel Travel Holly Zoba Tim Peters Edward StOnge Robert Cole crazy cool expedia site https://www.expedia.com/OMGB Trivagos new free hotel manager https://www.trivago.com/hotelmanager/ IBM Watson Content Hub Create, manage, and deliver engaging and relevant customer experiences with our cloud-based, cognitive-powered content management service. https://www.ibm.com/us-en/marketplace/cloud-cms-solution How augmented reality can supplement hotel mobile learning http://ehotelier.com/insights/2017/02/28/augmented-reality-can-supplement-hotel-mobile-learning The Independent Hotelâ??s Guide to Engaging and Retaining Guests http://blog.hebsdigital.com/the-independent-hotels-guide-to-engaging-and-retaining-guests Marriott Turns to Starwood Vet to Run All Three of Its Loyalty Programs https://skift.com/2017/03/01/marriott-turns-to-starwood-vet-to-run-all-three-of-its-loyalty-programs New York revises down 2017 forecast, blames Trump http://www.travelweekly.com/North-America-Travel/New-York-revises-down-2017-forecast-and-blames-Trump Q4 2016 earnings roundup http://www.hotelnewsnow.com/Articles/115898/Q4-2016-earnings-roundup La Quinta Launches Enhanced Loyalty Program http://lodgingmagazine.com/la-quinta-lauches-enhanced-loyalty-program/ Does your hotel financial statement pass the test? http://ehotelier.com/insights/2017/03/02/hotel-financial-statement-pass-test Skyscanner Enlists Finnair for Most Robust Airline Instant Booking Yet https://skift.com/2017/03/02/skyscanner-enlists-finnair-for-most-robust-airline-instant-booking-yet/ Political Threats Force U.S. Tourism Boards to Examine Their Roles https://skift.com/2017/03/02/political-threats-force-u-s-tourism-boards-to-examine-their-roles/ 1) Opening a hotel? Give all your distribution to online agencies https://www.tnooz.com/article/give-distribution-to-otas-focus-on-guest-experience/ The stupidest suggestion I have ever read. Weirdly, lots of support for the idea in the commentsâ?¦ 2) Priceline and Expedia 2016 Results Room Night Growth: Expedia +21% (+16% organic growth - excluding eLong, Orbitz & Homeaway) Priceline +28.7% Total Marketing Spend: Expedia $4.37 Billion Priceline $4.21 Billion Total $8.58 Billion We would also like to remind everyone about our content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time.
"HSMAI Digital Conference recap and red carpet reviews of the Adrian Awards Gala. Plus real sales tools that can be used, Pinterest makes a new tool, and Instagram rolls out a new ad platform tool." Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #144, we are airing Friday, February 24th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co Hosts Edward StOnge Holly Zoba Topics HSMAI Digital Conference Recap â?? Interviews and topics HSMAIâ??s Adrian Gala review â?? Brief overview Social Media Strategy: How Much to Spend and Where http://www.hospitalitynet.org/news/154000320/4081106.html Your Small Hotelâ??s 2017 List Of Revenue Management Essentials http://www.littlehotelier.com/r/revenue-management/strategies/2017-small-hotels-revenue-management-essentials/ Number of sites leisure travelers visit before booking drops by 88% http://hotelmarketing.com/index.php/content/article/number_of_sites_leisure_travelers_visit_before_booking_drops_by_88 What a property needs on its website http://ehotelier.com/insights/2017/02/23/property-needs-website/ Facebook, MLB working on deal to stream one live game per week http://www.cnbc.com/2017/02/21/facebook-mlb-working-on-deal-to-stream-one-live-game-per-week.html South Florida's hotel performance dips in January for second month in row http://www.sun-sentinel.com/business/fl-str-jan-17-hotel-stats-20170221-story.html 5 Travel Startups Rethinking Car Rentals Beyond Sharing https://skift.com/2017/02/13/5-travel-startups-rethinking-car-rentals-beyond-sharing/ Facebookâ??s videos are coming to Apple TV, Amazon Fire TV, and Samsung smart TV http://venturebeat.com/2017/02/14/facebooks-videos-are-coming-to-apple-tv-amazon-fire-tv-and-samsung-smart-tvs/ Hotel Revenue Managers Say They Want a Revolution https://skift.com/2017/02/14/hotel-revenue-managers-cornell-2017-survey Announcing Amazon Chime: Frustration-free online meetings with exceptional audio and video quality https://aws.amazon.com/about-aws/whats-new/2017/02/announcing-amazon-chime-frustration-free-online-meetings-with-exceptional-audio-and-video-quality/ Pinterest's Lens tool lets you take photos of real-world objects and find them on the web http://www.wired.co.uk/article/pinterest-lens-image-recognition-search Instagram lets you post up to 10 photos or videos as 1 swipeable carousel https://techcrunch.com/2017/02/22/instagram-carousels/ We would also like to remind everyone about our content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". simply go to http://www.hospitalitydigitalmarketing.com/live/
â??Hawaiiâ??s Outrigger Resorts Dan Wacksman share great insights, Google doesnâ??t show the same for local search for hotels in mobile versus universal, and Facebook starts going recommendations" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #143, we are airing Friday, February 17th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; CoHosts - Edward StOnge Robert Cole Dan Wacksman question get s asked what is the value of pre arrival â?? great points â?? anything that the front desk is asked to do that can be done by pre arrival it makes it better FEATURE DISPARITY IN GOOGLEâ??S HOTEL SEARCH http://www.koddi.com/feature-disparity-in-googles-hotel-search/ How will Facebookâ??s newest features affect your hotel? http://www.siteminder.com/r/marketing/hotel-social-media/will-facebooks-newest-features-affect-hotel Kayak-Momondo: What to Watch for as the Companies Combine https://skift.com/2017/02/13/kayak-momondo-what-to-watch-for-as-the-companies-combine/ What Marriott Learned From Starwoodâ??s Loyalty and Digital Expertise https://skift.com/2017/02/13/what-marriott-learned-from-starwoods-loyalty-and-digital-expertise/ 5 Travel Startups Rethinking Car Rentals Beyond Sharing https://skift.com/2017/02/13/5-travel-startups-rethinking-car-rentals-beyond-sharing/ Facebookâ??s videos are coming to Apple TV, Amazon Fire TV, and Samsung smart TV http://venturebeat.com/2017/02/14/facebooks-videos-are-coming-to-apple-tv-amazon-fire-tv-and-samsung-smart-tvs/ Hotel Revenue Managers Say They Want a Revolution https://skift.com/2017/02/14/hotel-revenue-managers-cornell-2017-survey Announcing Amazon Chime: Frustration-free online meetings with exceptional audio and video quality https://aws.amazon.com/about-aws/whats-new/2017/02/announcing-amazon-chime-frustration-free-online-meetings-with-exceptional-audio-and-video-quality/ Live Periscope Videos Have Been Added to Twitterâ??s Explore Tab http://www.adweek.com/digital/live-periscope-videos-twitter-explore/ Say Yes to the Pin: Pinterest Users Save 900 Million Wedding-Related Pins Every Year http://www.adweek.com/digital/pinterest-wedding-planning-davids-bridal Word of the day Psychographics (n.) Audience characteristics including personality, values, interests and lifestyle. http://socialcode.com/thought-leadership/dictionary/ We would also like to remind everyone about our newest content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"Facebook Measures daily mobile users in the billions now, Expedia operate on a profit margin of 39% and travel interest is down by 16% in just four weeks" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #142, we are airing Friday, February 10th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; 8 Top Executives Say Where Hotel Loyalty Is Headed Next https://skift.com/2017/02/06/8-top-executives-say-where-hotel-loyalty-is-headed-next/ Fifth of travel consumers visit social media before booking a vacation http://www.hotelmanagement.net/tech/fifth-travel-consumers-visit-social-media-before-booking-a-vacation Your hotel room photos could help catch sex traffickers http://www.cnn.com/2017/02/09/tech/traffickcam-sex-trafficking/ HOW GOOGLE SURVEYS HOTEL SEARCHERS http://www.koddi.com/how-google-surveys-hotel-searchers/ We would also like to remind everyone about our newest content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"Hotel held for ransom over its room locks, guest rewards versus loyalty programs, dating Googles phone tracking, and scary robots and sky net" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #141, we are airing Friday, February 3rd, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show �¢�?�?This Week in Hospitality Digital Marketing�¢�?�? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co-Hosts Edward StOnge Robert Cole Holly Zoba Minute Hackers Hijack Hotel�¢�?�?s Smart Locks, Demand Ransom http://fortune.com/2017/01/29/hackers-hijack-hotels-smart-locks/?utm_source=Lodging+Magazine&utm_campaign=07bd51816a-EMAIL_CAMPAIGN_2017_01_27&utm_medium=email&utm_term=0_f6c84ac04c-07bd51816a-35994029 CallTracking Metrics follow up blog to goggles new call tracking changes https://blog.calltrackingmetrics.com/your-mobile-search-ads-will-soon-feature-a-click-to-call-option-automatically/2017/01/ Google Flights Is Making Gains With Consumers https://skift.com/2017/01/31/google-flights-is-making-gains-with-consumers/ Pet-Friendly Travel Is Growing Yet Still Complicated https://skift.com/2017/01/31/pet-friendly-travel-is-growing-yet-still-complicated/ MOBILE CAUSE CALENDAR https://www.mobilecause.com/downloads/CalendarBuilder_YourOrgHere.pdf 1) Hotel pricing enforcement to come under review next month. Moves by Booking.com, Expedia and HRS to remove problematic pricing clauses from contracts with hoteliers will come under review next month when antitrust officials from across Europe gather in Brussels. 3) Boston Dynamics made a kickass robot on wheels that jumps higher than you https://thenextweb.com/gadgets/2017/02/01/boston-dynamics-robot-segway-wheel-legs/ Big implications for eventually replacing hotel staff. Hilton Unveils Loyalty Program Updates That Borrow From the Airlines https://skift.com/2017/01/31/hilton-unveils-loyalty-program-updates-that-borrow-from-the-airlines/ None shall pass! Ad blocking�¢�?�?a threat or a golden opportunity for hotels? http://ehotelier.com/insights/2017/02/01/none-shall-pass-ad-blocking-threat-golden-opportunity-hotels/ We would also like to remind everyone about our newest content piece called, �¢�?�?Monday�¢�?�?s Marketing Minute�¢�?�?. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they don�¢�?�?t either have the resources available to get an answer or don�¢�?�?t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. It�¢�?�?s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember �¢�?�? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don�¢�?�?t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
â??Adrian Awards, block & tackle strategies and 7 trends you need to know" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #140, we are airing Friday, January 27th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co-Hosts Edward StOnge Robert Cole Tim Peter Holly Zoba What is â??Bidroomâ?? https://www.bidroom.com/hotel/add?lang=en 7 travel trends for 2017: data science, China, buses and more http://ehotelier.com/insights/2017/01/26/7-travel-trends-2017-data-science-china-buses/ Google Hotel Search Results With Pricing Trends & Top Rated Data https://www.seroundtable.com/google-hotel-pricing-trends-23294.html Report: By end of 2017 there will be more than 30 million voice assistants in US homes http://marketingland.com/voice-assistants-204313 Emotional Marketing Value Headline Analyzer http://www.aminstitute.com/headline/index.htm Amazon, Facebook, Google Could Replace Banks https://www.l2inc.com/amazon-facebook-google-could-replace-banks/2017/blog Shiji Announces the Acquisition of ReviewPro,the Leading Guest Intelligence Solutions Provider http://www.shijigroup.com/en/news-center/2016/reviewpro.aspx/?utm_campaign=newsletter&utm_medium=email&utm_source=db 8 key reasons why itâ??s important for hotels to drive more direct bookings. â?? Relationships â?? Ancillaries â?? Commissions â?? Channel risk â?? Active choice â?? Loyalty â?? Anticipation â?? Future Innovation We would also like to remind everyone about our newest content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"Sneak peek at this year's upcoming Digital Marketing Conference, Hilton finally caves to TripAdvisor, Hyatt grabs Miraval, and Google changes phones for local adsâ?? Complete show notes and links at bit.ly/hdmpodcast Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #139, we are airing Friday, January 20th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; We would also like to announce and introduce our newest content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
â??Getting rid of Email Zombies, the REAL way to do successful email marketing, do you know how much $$ you make per email sent? these and more burning topics all about the art of email with Guest Don Hay of Digital Alchemy" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #138, we are airing Friday, January 13th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Complete Show Notes and links located at bit.ly/hdmpodcast We would also like to announce and introduce our newest content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"New Year New Challenges" what are the top things to focus on for the start of the year, strategies to outsmart OTA's on MetaSearch, predictions, and prognostications" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #137, we are airing Friday, January 6th, 2017 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co-Hosts Tim Peter Robert Cole Holly Zoba Show Notes Minute 10 â?? Carnivals new RFID armbands use and what scary aspects can it be used for. Minute 21 â?? What defines creepy when it comes to personalization Minute 37 â?? AirB&B in market impact discussion Minute 46 â?? Self driving cars come back into the conversation, will todays kids even own a car in 15 years Minute 55 â?? Meta on Meta Expedia on TripAdvisor and strategies about taking inventory out of OTA offers but keeping it for metasearch Minute 65 â?? Robert reviews the history of OTA contributions Minute 81 â?? Tims predictions for 2017 Minute 89 â?? recap of channel costs and market strategies with Robert Minute 95 â?? Roberts predictions for 2017 Minute 100 â?? Show stats from 2016 recap Minute 104 â?? Lorens predictions for 2017 Minute 114 â?? Show ends Possible topics Carnival Corp.â??s new â??smart shipsâ?? know your name, what you want and where you want it http://www.miamiherald.com/news/business/tourism-cruises/article124368194.html#storylink=cpy The Smart Hotelierâ??s 2017 Top Ten Digital Technology & Marketing Resolutions http://blog.hebsdigital.com/the-smart-hoteliers-2017-top-ten-digital-technology-marketing-resolutions/ Here's What Agency Execs Are Looking for During CES 2017 AI, VR and IoT will be front and center http://www.adweek.com/news/technology/heres-what-agency-execs-are-looking-during-ces-2017-175373 Expedia Finally Joins TripAdvisorâ??s Instant Booking Platform http://marketrealist.com/2016/12/expedia-finally-joins-tripadvisors-instant-booking-platform/ Uber Is Closing In On Volkswagen https://www.statista.com/chart/7424/uber-is-closing-in-on-volkswagen/ 2017 Predictions: Emerging Trends in Hospitality & Technology http://blog.snapshot.travel/2017-predictions-emerging-trends-in-hospitality-technology Pushing the Limits of Advertising With Paid Social, Mobile and Video http://www.adweek.com/socialtimes/max-kalehoff-socialcode-guest-post-paid-social-mobile-video/648923 1) Waldorf-Astoria closing http://www.businessinsider.com/the-waldorf-astoria-is-closing-2017-1 2) FTC doesn't like resort fees https://www.ftc.gov/reports/economic-analysis-hotel-resort-fees 3) US Hotel industry closes the year with a 'meh' We would also like to announce and introduce our newest content piece called, â??Mondayâ??s Marketing Minuteâ??. Inspired by all of the questions we get on the this podcast and on the live show that we either cannot get to or are repeats of topics or inspired from our conversations. We have found that so many industry professionals like yourself have questions that from time to time they donâ??t either have the resources available to get an answer or donâ??t trust the source of the possible answer. Now my co-hosts and I as we answer these questions are not trying to dole out free consulting, sometimes for brevity the best we can offer is a direction or a suggested authoritative resource to continue to answer your question with. Itâ??s meant to be help and brief. So I hope you check out the first installment from this past Monday at www.hospitalitydigitalmarketing.com/minute or bit.ly/hdmminute Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"Police ask Alexa 'Who Dunnit?', 2016 trends that don't make sense, Google unplugs more 'stuff, this time map maker and a whole mess of stats for the show in review that are in the thousands" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #136, we are airing Friday, December 30th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co-Host Edward StOnge Show notes Some fun 2016 show stats â?? we started talking about direct booking strategies in show 30 and kept it for all but two shows as a repeating topic We started talking about the Marriott merger before the beginning of 2016 and other than 6 shows it was a topic None of the tools we have recommended are not still in use We first started discussing the VR versus Ar topic in episode 25 Feb 10th We warned about Expediaâ?? accelerator program in Episode 28 We have discussed social media in every show We have discussed Facebook or a tool or technique in Facebook all but once in 2016 Google is second by only one show dif We actually broadcasted on Periscope in show #30 and Meerkat before 2016 We have broadcasted from AUS, CN, CA, UK 17 states, a car, a plane, a boat and a whole lot of hotels rooms and lobbies. Second Quarter this year was terrible for notes MetaSearch became a hot topic in the middle of the year, (I wonder why?!?) We had Seven product guest hosts Also â?? Revenue Managers Sales Managers Hospitality Marketers Owners GMâ??s Digital Marketers Consultants Trainers Property level tim members executive and C level for brand and independent properties Product Developers Collectively we reviewed over 114 products, tools or services just in 2016 Although I cannot show on all the platforms how many countries we were viewed at the couple that I can give us a count of 27 with Russia being third, (hmmmm) By the numbers; We were involved in over 7,000+ tweets / 1250+ Linkedin posts / 1,000+ Facebook posts / Hundreds each of Pinterest, Tumblr, Reddit, G+ (with a community of over 1,700+ members) and have over 6+ days on none repeating content on our own 24 / 7 channel. And a current regular following of OVER 1,000+ per week when combined with our simulcasting on Facebook Live / Periscope (add around 250+) / YouTube Channels and Huzza /Blab (when it was alive) followers. Add also an average listenership on our weekly podcast, (over over two and half years of this current edition (four years more for the first edition, but not weekly )) of 400+ where we recap the live show within it, on iTunes / Google Play / Sticher / Blubrry / Soundcloud / Talkshoe / Spreakr All with no advertising dollars spent. Potential topics Police ask Alexa: Who dunnit? http://www.usatoday.com/story/tech/news/2016/12/27/amazon-alexa-echo-murder-case-bentonville-hot-tub-james-andrew-bates/95879532/ Alexa Devices Top Amazon Best-Seller List this Holiday â?? Millions of Alexa Devices Sold Worldwide Sales of Amazon Echo family of devices up more than 9x over last yearâ??s holiday season http://phx.corporate-ir.net/phoenix.zhtml?c=176060&p=irol-newsArticle&ID=2232897 10 Trends That Defined Digital Marketing in 2016 http://blog.marketo.com/2016/12/10-trends-that-defined-digital-marketing-in-2016.html Why Google shutting down Map Maker should terrify SMBs http://searchengineland.com/google-shutting-map-maker-terrify-smbs-265090 IHG investigates possible payment card breach at several U.S. hotels http://www.hotelmanagement.net/tech/intercontinental-investigates-possible-payment-card-breach-at-several-u-s-hotels Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"West Elm furniture store turns hotel, yes brands do own all the data, loyalty is all situational, Residence Inn hits all 50 states, and VR is travel self-lovingâ?? Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #135, we are airing Friday, December 23rd, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; All show notes and time logs are at https://www.hospitalitydigitalmarketing.com/podcast/135 Trading Hospital Rooms for Hotel Suites http://www.nytimes.com/2016/12/20/realestate/commercial/hospitals-hotels.html?utm_source=Lodging+Magazine&utm_campaign=f6b33f6d03-EMAIL_CAMPAIGN_2016_12_19&utm_medium=email&utm_term=0_f6c84ac04c-f6b33f6d03-35994029&_r=0 West Elm is Creating the Ultimate Showrooming Experience http://www.gtnexus.com/resources/blog-posts/west-elm-retail-transformation http://westelmhotels.com/ Residence Inn Announces Presence in 50 States http://lodgingmagazine.com/residence-inn-announces-presence-in-50-states/?utm_source=Lodging+Magazine&utm_campaign=7f8d1236b3-EMAIL_CAMPAIGN_2016_12_19&utm_medium=email&utm_term=0_f6c84ac04c-7f8d1236b3-35971589 Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Potential topics Marriott makes a movie with some moxy four ads are better than two? google expands local universal box Google air now shows hotel deals with memberships? Laquintas loyalty program looks good for next year KSL buys more stuff TripAdvisor invests big into business travelers Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #134, we are airing Friday, December 16th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co-Hosts Robert Cole Edward StOnge Tim Peter Marriott Content Studio Launches Half-Hour Reality Series 'Hotel Countdown' (Exclusive) http://www.hollywoodreporter.com/news/marriott-content-studio-launches-hour-reality-series-hotel-countdown-956469 Google Tests Hotel Booking Ads At Top Instead Of Right Side https://www.seroundtable.com/google-hotel-booking-top-22749.html GOOGLEâ??S LOCAL UNIVERSAL NOW SHOWS FOUR ADS BY DEFAULT http://www.koddi.com/googles-local-universal-now-shows-four-ads-by-default/ Google Flights now shows expected airfare cost increases & filter for hotel discounts http://searchengineland.com/google-flights-now-shows-expected-airfare-cost-increases-filter-hotel-discounts-261261 TripAdvisor Leads $5.2 Million Traxo Funding in Business Travel Push https://skift.com/2016/12/13/tripadvisor-leads-5-2-million-traxo-funding-in-business-travel-push/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=39158094&_hsenc=p2ANqtz--U-FKzmqjc-AsscRIYnTYK-0Jg4_1gqgd5MiimKAoaNbiZfke8Iane7kdCx2XLAGhUkDG0T79yPQF5GTX5C0OwyoEcRA&_hsmi=39158094 IBC Inks Landmark Deal with LodgIQ http://ehotelier.com/global/2016/12/13/ibc-inks-landmark-deal-lodgiq/?utm_source=Newsletter&utm_campaign=5c6e2f1343-Daily_Newsletter_20161213&utm_medium=email&utm_term=0_e17a7bf7c4-5c6e2f1343-326631061&ct=t(Daily_Newsletter_20161213)&mc_cid=5c6e2f1343&mc_eid=db9c52c420 KSL Capital Partners, KKR Acquire Apple Leisure Group http://www.travelweekly.com/Travel-News/Tour-Operators/Apple-Leisure-Group-sold?utm_source=Lodging+Magazine&utm_campaign=621abea73e-EMAIL_CAMPAIGN_2016_12_07&utm_medium=email&utm_term=0_f6c84ac04c-621abea73e-35994029 La Quintaâ??s New Loyalty Play Foreshadows a Major Relaunch in 2017 https://skift.com/2016/12/15/la-quintas-new-loyalty-play-foreshadows-a-major-relaunch-in-2017/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=39301392&_hsenc=p2ANqtz--781UzHgaEwO5DinZO-w0jC9HtYNbeSPUcE9bgNocpxdXB8DElowwX57dEvHgx37L9TrgCQUArAEt9wqQzXzP81kyecQ&_hsmi=39301392 What Hotel CMOs Need to Know About Google, Metasearch and Reddit https://skift.com/2016/12/15/what-hotel-cmos-need-to-know-about-google-metasearch-and-reddit/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=39301392&_hsenc=p2ANqtz-_MT6GqjgbwzsqXuHKhqeJFkxcTzgDQsOkozGnuynzyXCV7OCrMWWUjilzdKzmQLswKwtaBFaTziO3jL6L2eRHMaBjyLg&_hsmi=39301392 Is hotel distribution getting more complicated? (spoiler alert: yes) [INFOGRAPHIC] https://www.tnooz.com/article/hotel-distribution-more-complicated-infographic/?utm_source=hs_email&utm_medium=email&utm_content=39314257&_hsenc=p2ANqtz-9e7N_sKa-5mIz_fPCf13TpAyP3Y1VEd8NQ-qbX6XjzBcZTK7b2LGypdoLBa6XtmPR7EMKxJTqlPgpPNHu1i5BhORd6mA&_hsmi=39314257 Does virtual or augmented reality have a place in hotel marketing? http://www.traveltripper.com/blog/does-virtual-or-augmented-reality-have-a-place-in-hotel-marketing/?utm_source=Travel+Tripper+Master+List&utm_campaign=5d1fbe121e-Newsletter_Dec_15_2016&utm_medium=email&utm_term=0_252238f711-5d1fbe121e-407436689 WHY VOICE WILL BE BIG AND BARRY DILLER ON NETFLIX, TESLA AND TRUMP http://www.webintravel.com/voice-will-big-barry-diller-netflix-tesla-trump/?utm_source=hs_email&utm_medium=email&utm_content=39314257&_hsenc=p2ANqtz-_1XC9aNmv_WLhHz7X8vjOB_6VbqJallXnsrvQTvyrMjyz2f0smsBlfwlzJo9caxNt5BPAL6wqdb2QC4HGBhTSGVVSRfg&_hsmi=39314257 Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
AirB&B Dodges NYC fines, Marriott Adds more confusion of brands, yet more acquisitions and who really won this yearâ??s best reward program?â?? Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #133, we are airing Friday, December 9th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; TOOL â?? Adobe Spark â?? spark.adobe.com Hilton Board Approves Spin-off of Park and HGV http://lodgingmagazine.com/hilton-board-approves-spin-off-of-park-and-hgv/?utm_source=Lodging+Magazine&utm_campaign=4a2fdd30f5-EMAIL_CAMPAIGN_2016_12_02&utm_medium=email&utm_term=0_f6c84ac04c-4a2fdd30f5-35994029 Airbnb, New York City settle rental law lawsuit http://www.reuters.com/article/us-airbnb-new-york-idUSKBN13S03U?utm_source=Lodging+Magazine&utm_campaign=4a2fdd30f5-EMAIL_CAMPAIGN_2016_12_02&utm_medium=email&utm_term=0_f6c84ac04c-4a2fdd30f5-35994029 Marriott Officially Debuts New Luxury Group for Eight of Its 30 Brands https://skift.com/2016/12/05/marriott-officially-debuts-new-luxury-group-for-eight-of-its-30-brands/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=38672896&_hsenc=p2ANqtz-_2p82XSfiK0ITrayR0cM0EKL-x6RB_9hiMMSTnGCYJAjYvtJq1eyLC5rnfYX7_aWDr6h3yGxnUaAn-49ifL8K1xNt_7w&_hsmi=38672896 sbe completes acquisition of Morgans Hotel Group http://ehotelier.com/global/2016/12/05/sbe-completes-acquisition-morgans-hotel-group/?utm_source=Newsletter&utm_campaign=a5500dac3f-Daily_Newsletter_20161128&utm_medium=email&utm_term=0_e17a7bf7c4-a5500dac3f-326631061&ct=t(Daily_Newsletter_20161128)&mc_cid=a5500dac3f&mc_eid=db9c52c420 Wyndham Hotel Group acquires Fën Hotels http://ehotelier.com/global/2016/12/05/wyndham-hotel-group-acquires-fen-hotels/?utm_source=Newsletter&utm_campaign=a5500dac3f-Daily_Newsletter_20161128&utm_medium=email&utm_term=0_e17a7bf7c4-a5500dac3f-326631061&ct=t(Daily_Newsletter_20161128)&mc_cid=a5500dac3f&mc_eid=db9c52c420 Banyan Tree and AccorHotels announce strategic partnership http://ehotelier.com/global/2016/12/08/banyan-tree-accorhotels-announce-strategic-partnership/?utm_source=Newsletter&utm_campaign=ed4b17c9fb-Daily_Newsletter_20161208&utm_medium=email&utm_term=0_e17a7bf7c4-ed4b17c9fb-326631061&ct=t(Daily_Newsletter_20161208)&mc_cid=ed4b17c9fb&mc_eid=db9c52c420 Best Hotel Rewards Program https://wallethub.com/edu/best-hotel-rewards-program/25939/?utm_source=Lodging+Magazine&utm_campaign=e5c6f5710d-EMAIL_CAMPAIGN_2016_12_02&utm_medium=email&utm_term=0_f6c84ac04c-e5c6f5710d-35971589 Amazon GO https://www.amazon.com/b?ie=UTF8&node=16008589011 Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
�We go to Wonderland with Alice, (and Alex) to discuss guest engagement, Alexia speaks �Expedia�, Marriott says don�t worry everybody stays in the brand pool, plus how to make Cinemagraphs for free" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #132, we are airing Friday, December 2nd, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show �This Week in Hospitality Digital Marketing� which also airs every Friday at 10:30 am Central US Time. SO let's get started; New fun too to create Cinemagraphs from Microsoft for free called Cliplets, you need to operate it on a windows system but its crazy fun, and a lot cheaper than paying $200 a year, although the interface is much more robust than the cliplet interface is basic. https://flixel.com/ is for $200 a year and http://research.microsoft.com/en-us/um/redmond/projects/clipletsdesktop/ for free Show Highlights; Special Co host Alex Shashou with Alice along with our co-hosts Robert Cole of rock cheetah Tim Peter with Tim Peter and Associates Edward St Onge with Flip.to Highlights to our conversation: * Ask this question always. �How does this improve the guest experience�? if it does find the money if not don�t waste it. * The real value of NPS � Net Promoter Score � * The NPS Calculation � Calculate your NPS using the answer to a key question, using a 0-10 scale: How likely is it that you would recommend [brand] to a friend or colleague? * Promoters (score 9-10) are loyal enthusiasts who will keep buying and refer others, fueling growth.Passives (score 7-8) are satisfied but unenthusiastic customers who are vulnerable to competitive offerings.Detractors (score 0-6) are unhappy customers who can damage your brand and impede growth through negative word-of-mouth. Marriott and Starwood Reveal the Future of Their Luxury Brands Destination Hotels Projects 2017 Meeting Trends This Is Why Airbnb Is Doing What It�s Doing With Trips and More 5 Ways Travel for Frequent Flyers Got Worse in 2016 Cendyn Buys Guestfolio to Expand Its Hotel Digital Marketing Solutions Marriott Divides Its 30 Brands Into Two Categories: Classic or Distinctive Interview: Skyscanner�s CEO on the Ctrip Acquisition and the Future of Metasearch Expedia Turns to Amazon Alexa for Its First Attempt at Voice Search Remember � you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don�t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"CTrip buys Skyscanner, AirB&B launches three new programs, what does a Canadian traveler look like, Marriott invests in its own accelerator program, yet another new photo app from Google...but different, and a new twist on charity on social media" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #131, we are airing Friday, November 25th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Show Notes Airbnb Launches Trips, Its Big Tours and Activities Gamble https://skift.com/2016/11/17/airbnb-launches-trips-its-big-tours-and-activities-gamble/?utm_campaign=Daily+Newsletter&utm_source=hs_email&utm_medium=email&utm_content=37928156&_hsenc=p2ANqtz-9tg4-7Fp5DquFV1vs4YedsZNINepbbkRZGjHyAOKHZ7LI34_iEeeNeflHZZgEj7knechXhhjmAy9T6NMnMtsWCQZs0yg&_hsmi=37928156 Airbnbâ??s New Magazine and the Evolution of Old-School Content Marketing https://skift.com/2016/11/20/airbnbs-new-magazine-and-the-evolution-of-old-school-content-marketing/?utm_campaign=Daily+Newsletter&utm_source=hs_email&utm_medium=email&utm_content=37954407&_hsenc=p2ANqtz-_mAkPY-lBorh3CH2BP9H1GmyJARq7lX-PjXRO_ysvJmvA5sKP10gJ2T61dJiGNKdAcXYqML2ENPN5AmZh17hVXe0NNeg&_hsmi=37954407 Tools Googles photoscan app causely.com More Details on Airbnbâ??s Massive New Product Launch This Week https://skift.com/2016/11/16/more-details-on-airbnbs-massive-new-product-launch-this-week/ Snapshot of the Canadian Traveler https://blog.advertising.expedia.com/snapshot-canadian-traveler?utm_campaign=Blog&utm_source=hs_email&utm_medium=email&utm_content=37984449&_hsenc=p2ANqtz-9kEa0okGccphWvIRH7VDDk0KweUE4WEMFb7lH4-IWbgUiJtvSrpXmm9AJKbc-TYIqX_ah7vPQbaUpcho4JtxjsJ78tIg&_hsmi=37984449 The UKâ??s Brexit Strategy Should Terrify the Travel Industry (But It Doesnâ??t) https://skift.com/2016/11/22/the-uks-brexit-strategy-should-terrify-the-travel-industry-but-it-doesnt/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=38030003&_hsenc=p2ANqtz-_GzF1G1h5tuO0_itblXdr9d0hyajT4JkeRqCfN3SmdP4O7eZptZHAQbBlO58y863PmAN1XdjOxXTeN40vwvGEQOgEShw&_hsmi=38030003 Marriott Is the Latest Travel Brand to Launch Its Own Startup Accelerator https://skift.com/2016/11/22/marriott-is-the-latest-travel-brand-to-launch-its-own-startup-accelerator/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=38030003&_hsenc=p2ANqtz-_-SUir8Q4ogUIIVr6MAEehAr3w5Zqi4LbPH6WcwuoSfy_-pcHpP8RENv-7ps2Kh1yED3tKEiCMKmbs5ji7-mnV4jJNQw&_hsmi=38030003 Breaking: Ctrip to Acquire Skyscanner for $1.74 Billion https://skift.com/2016/11/23/breaking-news-chinas-ctrip-to-acquire-skyscanner-for-1-74-billion/?utm_campaign=Daily+Newsletter&utm_source=hs_email&utm_medium=email&utm_content=38200693&_hsenc=p2ANqtz-9QBNDBIgKpcQyDhY530GQbbwFFjQbwmq75LDylmQ0cVjErfBfxXhx-si41f6lzsbjm9UnGwWje7ZncUvzAwlJWMtUW9A&_hsmi=38200693 Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"Mobile is first, 360 video recording sunglasses, in an internet minute, and Facebook now tracks offline, plus mind your 4 'P's" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #130, we are airing Friday, November 18th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Show Notes Co-Hosts Tim Peter Robert Cole Edward StOnge Minute 5 â?? ROCET discussion from Phoenix Minute 12 â?? Tim discusses the 4 Pâ??s â?? Product price place promotion or â?? service, access, value and experience . Minute 15 â?? 31 dead air Robert isnâ??t being heard Minute 32 â?? dialog begins about the value of conference meetings in person Minute 42 â?? poor marketing strategies Minute 55 â?? AirB&B is trying to make transformational travel while hotels are trying to make transactional travel â?? Chip Conley from AirB&B Minute 59 â?? fundamental change is the disconnect of hotel ownership with Brand ownership Minute 62 â?? Phocuswright stat from Robert mentioned by Expedia â?? .5 of 1% is brand based search. Minute 69 â?? open discussion about the sat of brand search on OTAâ??s Edâ??s perspective and Tims Minute 78 â?? The lack of a gatekeeper of truth in advertising is not the wild west all over again Minute 85 â?? Robert joins but cannot be heard Minute 95 â?? show ends Report: Mobile has the largest digital reach in travel industry http://www.hotelmanagement.net/tech/report-mobile-has-largest-digital-reach-travel-industry?utm_medium=nl&utm_source=internal&mrkid=35099922&mkt_tok=eyJpIjoiWXpObVpqRTRPV014TXpWbSIsInQiOiJIcjVJSWhmcmVJMTVla2FtYmh3WndzeTh0MitsNWVvblZ1SVBkWGJSSUY3KzlyWUhGUmFab010QjdDclhQM1h3OEY1cnlFYTlPemFNZmpBeGhkcVVYbGltUThkKzhud0crYlJ2dW1aNExqMD0ifQ%3D%3D Want to capture 360 video wherever you go? Wear these sunglasses Read more: http://www.digitaltrends.com/photography/orbi-prime-camera-sunglasses/#ixzz4QKsjusZd Follow us: @digitaltrends on Twitter | DigitalTrends on Facebook Using video to connect with consumers at all stages of the purchase cycle https://blog.advertising.expedia.com/using-video-to-connect-with-consumers-at-all-stages-of-the-purchase-cycle What Happens in an Internet Minute in 2016? http://www.visualcapitalist.com/what-happens-internet-minute-2016/ How to Track Offline Events with Facebook Ads http://www.jonloomer.com/2016/11/04/offline-events/ Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"The top 5 things a hotel should never do in marketing, Facebook gets into TV Ad's, and Trump on Travel" Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #129, we are airing Friday, November 11th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Co-Hosts Edward StOnge Tim Peter Holly online Erik Dorr online Tool https://infograph.venngage.com/p/174503/hsmai-rocet-sea-of-change Possible topics Google begins mobile-first indexing, using mobile content for all search rankings http://searchengineland.com/google-begins-experimenting-mobile-first-index-hopes-expand-upcoming-months-262527 Facebook will try selling ads on TV screens next week http://marketingland.com/facebook-will-try-selling-ads-tv-screens-next-week-197269 LinkedIn Sponsored InMail Is Now Available to All Marketers through LinkedIn Campaign Manager https://business.linkedin.com/marketing-solutions/blog/linkedin-sponsored-inmail/2016/linkedin-sponsored-inmail-is-now-available-to-all-marketers-thro?utm_source=feedblitz&utm_medium=FeedBlitzEmail&utm_campaign=0&utm_content=948222 Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #128, we are airing Friday, November 4th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Show 65 recap CO-Hosts Edward StOnge Robert Cole Show Notes â?? revpar hacking book go.flip.to/revparhacking Minute 119 â?? Flip.to flipto.wistia.com/media.. topics Tool http://answerthepublic.com/ Expedia eyes alternative accommodation bounty, plots HomeAway integration https://www.tnooz.com/article/expedia-q3-2016-results/ The Rising Costs of OTA's https://www.linkedin.com/pulse/rising-costs-otas-matthijs-welle?utm_campaign=Weekend+Reads&utm_source=hs_email&utm_medium=email&utm_content=36580588&_hsenc=p2ANqtz-9bgxP66_cMUGU1qSIUCrzbg803uIzqUuCfvgf_iInT3z0TiUYPOEXaBbe2EENxfIfU0VPgZdEDqknTcbhVMuWqNBFdebAAJhVFzLMtXw_UvcLssWk&_hsmi=36580588 Less than half of activity suppliers distribute through online travel agencies https://www.tnooz.com/article/less-than-half-of-activity-suppliers-distribute-through-online-travel-agencies/ Wyndham expands rewards program to cover 17,000 vacation condos and homes http://ehotelier.com/global/2016/10/27/wyndham-expands-rewards-program-cover-17000-vacation-condos-homes/?utm_source=Newsletter&utm_campaign=9992ff50f6-Daily_Newsletter_20161027&utm_medium=email&utm_term=0_e17a7bf7c4-9992ff50f6-326631061&ct=t(Daily_Newsletter_20161027)&mc_cid=9992ff50f6&mc_eid=db9c52c420 Every One of Hiltonâ??s 13 Hotel Brands, Explained https://skift.com/2016/11/02/every-one-of-hiltons-13-hotel-brands-explained/?utm_campaign=Daily%20Newsletter&utm_source=hs_email&utm_medium=email&utm_content=36871658&_hsenc=p2ANqtz-_ybNm5cm-v33nyhVDDq9sLQMhIT8IS3wnC4qMQcVnR5XEH3Lw-HPJtBVCM26bc8vZOpWDKnzJ-Q47OU4e4bvSe35zThg&_hsmi=36871658 Need tome to talk about these Guest messaging services critique Glowing â?? Glowing.io, Try Whistle -- http://www.trywhistle.com/, Zingle -- https://www.zingle.me/, Benbria Loo â?? http://www.benbria.com/, Checkmate â?? http://www.checkmate.io/ ZuZapp â?? http://www.zuzapp.com/ TymeGlobal â?? http://www.tymeglobal.com/ Alice â?? http://info.aliceapp.com/ Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"Luke Skywalker and hero stories, flying cars, guest engagement, 8-minute movies, multimodal travelers and Guest Messaging Service reviews" Full Show Notes available at https://www.hospitalitydigitalmarketing.com/podcast/127 Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #127, we are airing Friday, October 28 th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #125, we are airing Friday, October 21st, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Show 63 brief recap Co-Hosts Edward StOnge Robert Cole Minute 1 â?? Marriott opening Wholesale portal interface Minute 20 â?? Expedias expansion onto other distribution types Minute 25 â?? industry segmentation between institutional management verses independent Minute 39 â?? State of enhancements of communication from a hotel platform Minute 41 â?? method of payment and membership Minute 44 â?? Customers who book through OTAâ??s trends Minute 46 â?? what was the real value of Pokemon go Minute 49 â?? Payment changes and there real value to future bots and platforms Minute 51 â?? Apps verses browser based sites what and who should have them Minute 68 â?? Social spend is nw more than TV http://www.socialmediaexaminer.com/social-ad-spend-surpasses-television-new-research/ Minute 70 â?? Try to answer the question of best CRM platform. Minute 78 â?? Show ends This week we have the second interview with Mr Jeremiah Magone, founder of HospitalityCopywriting.com located in San Diego. He specializes in B2B copywriting services but is expanding more and more into other hospitality mediums. So why are we privileged to be speaking to jeremiah? Today is the closing interview with Jeremiah where we discuss the real value of story telling as a market strategy.. I know you will enjoy his perspective as much as I did. you can reach Jeremiah at Jeremiah@hospitalitycopywriting.com Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #125, we are airing Friday, October 14th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Show 62 recap Co-hosts Edward StOnge Minute 7 â?? content comes from the guest not from the property, at least not the most productive. Google has ruined the content to being just SEO and its not the real content guest want. Minute 10 â?? Properties need to be focused on storytelling Minute 13 â?? website designs and how they can inspire and engage without just being a commodity Minute 19 â?? Marriott says it will put Starwood on Marsha and abandon Valhala as a PMS system Minute 24 â?? iMessanger enhancements in IOS10 using the open table example Minute 26 â?? Payment processing in the messenger system and the pitfalls of staffing Minute 29 â?? AR verses VR the advantages of AR integration for guest experience, giving non hospitality examples Minute 39 â?? lost hotel levels skills and an over reliance on tech for basic sales functions like displacement analysis. Minute 41 â?? the level of staff competency is at a level that if yo donâ??t have tech to support basic level staff then you will end up paying to train them. Minute 43 â?? brand trained staff verses non branded staff level of skill there is a profound difference Minute 48 â?? Discussion about the challenges to the caribbean market Minute 52 â?? The uses of salesforce and its value Minute 57 â?? Ed discusses the way to change the dynamic of dining with guests and business to better become familiar and opentable Minute 62 â?? the use of google street view app Minute 65 â?? I reviewed the new Marcus hotel communal dinner experience Minute 68 â?? Discussion of the Leonardo online summit coming up Minute 71 â?? Discussion of our potential â??Practical Hospitality Digital Marketing Summitâ?? online Minute 75 â?? Banner ad generator Possible topics Expedia expands beyond traditional booking, the meta story continues https://skift.com/2016/10/10/how-expedia-is-expanding-and-acquiring-its-way-beyond-traditional-booking/ Social Code dictionary http://socialcode.com/thought-leadership/dictionary/ Hotel Technology Index http://hoteltechnologyindex.com/ Bannersnack banner generator http://www.bannersnack.com/?re=menu Apple iMessages https://support.apple.com/en-us/HT206906 OpenTable uses iMessenger https://arc.applause.com/2016/09/23/ios-10-app-extensions-experience/ Pinterst advertising get an enhancement https://business.pinterest.com/en/blog/enhancements-even-more-targeted-campaigns Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/ and if you have any comments feedback, suggestions for topics or guests including yourself please email me at podcast@hospitalitydigitalmarketing.com have a great week.
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #124, we are airing Friday, October 7th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; Show 61 recap Co-Hosts Tim Peters Robert Cole Edward StOnge Show Notes Minute 6 â?? Price gouging in Florida during Hurricane Mathew Minute 18 â?? special needs travelers Minute 31 â?? recount ADA room compliance Minute 42 â?? the Pâ??s and Qâ??s â?? limited budget and limited service in comparison to business travel guided by â?? Price / Proximity / Quality are the key guides to the decision process of guests. Minute 59 â?? loss of guest support in hotels when compared to the focus of AirB&B host program Robert - there are three people who set the tone for the hotel, the GM, The Chef, The concierge Minute 65 â?? Marriott Brands review in skift article all thirty with commentary by Robert Minute 102 â?? MetaSearch article discussion, and its real value and contribution % discussion, (Disagreement) Minute 112 â?? Robert says follow the â??smartâ?? people when they get new jobs plus stats of OTA's Minute 116 â?? Voice control and AI use then show ends This week we have the second half of our interview with Mr Jeremiah Magone, founder of HospitalityCopywriting.com located in San Diego. He specializes in B2B copywriting services but is expanding more and more into other hospitality mediums. So why are we privileged to be speaking to jeremiah? Today is part two of two part interview. I know you will enjoy his perspective as much as I did. you can reach Jeremiah at Jeremiah@hospitalitycopywriting.com Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
"What does Luke Skywalker and his story have to do with how you marketing your hotel? Our special guest Jeremiah with Hospitality Copywriting will explain how, in a story..." Show notes Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #123, we are airing Friday, September 30th, 2016 where every week we spend around 20 minutes sharing the most interesting tools, news, and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also airs every Friday at 10:30 am Central US Time. SO let's get started; This weeks live show had special guest co-host Dean Schmit from Derbysoft to give us some advanced insights to the space and excellent advice for budgeting for the 2017 season This week we have a special Guest, Mr Jeremiah Magone, founder of HospitalityCopywriting.com located in San Diego. He specializes in B2B copywriting services but is expanding more and more into other hospitality mediums. So why are we privileged to be speaking to jeremiah? Well we meet for the first time at HSMAIâ??s leadership conference in Boac Raton Fl. where we have a very lively conversation on the value of content and storytelling, and to that end we decided he needed to come on the show and share his insights and dole some excellent advice. What happened was a great conversation that we are cutting into two parts, with a third a bit later, and just in time for the holidays. Today is part one of two with out interview. I know you will enjoy his perspective as much as I did. you can reach Jeremiah at Jeremiah@hospitalitycopywriting.com Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #122, we are airing Friday September 23rd 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday at 10:30 am Central US Time. SO lets get started; Live Show 59 recap; "Darlene Rondeau from Leonardo is our special guest, Marriott and Starwood are finally final, Google has two new apps, and Expedia has a new tool" Co-Hosts Robert Cole â??Rock Cheetah Edward StOnge â?? Flip.to Tim Peter â?? Tim Peter & Associates Special co-host â?? Darlene Rondeau of Leonardo Google Trips App http://marketingland.com/google-trips-googles-first-potentially-breakthrough-travel-tool-191910 Club Carlson launches new Members Only discount http://ehotelier.com/global/2016/09/20/club-carlson-launches-new-members-discount/?utm_source=Newsletter&utm_campaign=3caf0a9b0c-Daily_Newsletter_20160920&utm_medium=email&utm_term=0_e17a7bf7c4-3caf0a9b0c-326631061&ct=t(Daily_Newsletter_20160920)&mc_cid=3caf0a9b0c&mc_eid=db9c52c420 First Hotel Company-Designed Third Party Booking App Launches http://lodgingmagazine.com/first-hotel-company-design-third-party-booking-app-launches/ Well its final Marriott and starwood are married! Trip Planning Comes to Google Maps on Desktop https://www.searchenginejournal.com/trip-planning-comes-google-maps-desktop/173599/ Darlene announces an online Summit about the current Customer Journey http://www.leonardo.com/about/upcoming-events/ New Vizlly website and Darlene steps away www.vizlly.com
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #121, we are airing Friday September 16th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday at 10:30 am Central US Time. SO lets get started; Show 58 recap; minute 10 -- the need for pictures is extreme, but great ones â?? Henry minute 22 â?? what type of people to in a picture, if even to have them minute 27 â?? bad pictures are the worst thing that people do minute 31 â?? what is ICEPortal minute 37 â?? pricing for ICEPortal Minute 40 â?? image analytics and tracking and tagging of photos Minute 51 â?? types of pictures are needed for specific things, the need to tag correctly and there use in personalization Minute 53 â?? Discussion of AR and 360 videos and images Minute 62 â?? What is the real value of images, and what can properties do regardless of budget Minute 68 â?? Henry has to leave Minute 70 â?? Concur buys hipmunk Minute 73 â?? Tim feels that the Apple launch of the wireless EarPods mainstreams the use of voice as the primary means of interaction Minute 87 â?? Voice interaction in home and on all of the internet of things Minute 90 â?? technology integration into hotel rooms for personalization Minute 95 â?? Bots running Bots? Minute 98 â?? RedLion Buys Vantageâ?¦ pieces to a puzzle or short term play Minute 102 â?? OTAâ??s impact report of hotels direct channel campaigns Post Direct Booking Summit Conference debrief with Dean Schmit as we discuss the Seminar for MetaSearch he held as well as highlights and insights we both had of the presentations. All of this is available for review at https://www.HospitalityDigitalMarketing.com/directbookingsummit including a rebroadcast of the Facebook Live show of the Seminar. (Play Deans Interview) Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #120, we are airing Friday September 9th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday at 10:30 am Central US Time. SO lets get started; Tools â?? Designrr.io â?? taking websites and converting them into ebooks. News -- LinkedIn Updates Publisher Experience: LinkedIn rolled out â??a new publishing experienceâ?? that makes it â??even easier for you to reach and engage with your audience on LinkedIn.â?? The new and enhanced desktop publishing experience on LinkedIn includes â??a sleek intuitive interface, more text and font options and a beautiful new reading view that removes distractions and noise from the page.â?? According to the LinkedIn Official Blog, the new desktop publishing experience is currently only available in the U.S. and â??will be available to international [publishers] soon.â?? Facebook Introduces New Tools and Resources for Global Businesses: Facebook introduced â??new resources and solutions to help [businesses] expand across the globe, from wherever they are.â?? These new tools include â??a new feature in the Lookalike Audiences tool to reach customers in new countries who are similar to their existing onesâ?? and the ability to â??[extend] location targeting capabilities by selecting a worldwide region or trade zoneâ?¦ and then optimize delivery to the countries with the greatest return.â?? Facebook also offers â??solutions to help businesses optimize their global campaign strategy, including webinars on international marketing with Facebook and a handbook on finding the right customers in new countries.â?? Twitter Rolls Out New Features for Direct Messages: Twitter announced that â??Direct Messages are more dynamic than ever with read receipts, typing indicators and web link previews.â?? According to TechCrunch, these new features â??[aim] to make [Twitter] more competitive with mobile messaging clients, including the recently upgraded iMessage arriving in iOS 10â?? and Facebook Messenger. These new features are now available to all users. Twitter is removing the character limit for rich media links Technique -- Dasheroo lets you create customized dashboards to view everything from Facebook and Twitter to Google Analytics and your email marketing metrics, all in one place. It integrates with more than 27 applications like Facebook, Twitter, Instagram, PayPal, SurveyMonkey, Google Analytics, and more. Show recap: -- Co-Host Edward St Onge Discussion about Metasearch and budgeting for 2017 https://www.hospitalitydigitalmarketing.com/metasearch for all related links to the webinars â??unable to get our guest speaker Dean Schmit connected to the show. Skifts 250 article discussion https://skift.com/traveltech250/?utm_content=39441620&utm_medium=social&utm_source=facebook and the lack of some integrity on several â??newsâ?? platforms Expedia and Marriott news article on Skift about Marriott vacations joined services with Expedia https://skift.com/2016/09/06/expedia-is-now-helping-marriott-sell-hotels-on-the-chains-website/ Makes a statement of lost opportunity during all this merging changes within companies before you disagree with someone ask, â??Why are you doing thatâ??? when it comes to any effort Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #119, we are airing Friday September 2nd 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday at 10:30 am Central US Time. SO lets get started; Show 56 Recap Co-Hosts Robert Cole Edward StOnge Tim Peter â?? (minute 25) Loren departs at 60 minutes Highlights -- Guests by them selves do not have a lot of reach but together there extremely powerful 16% on average guests share, with the average guest having about 300 friends total guests 200 to 300 people thats 100,000 of thousands of people reached Facebook define ROI Ed referred to targeting a 20:1 return Mega rests are best at 40:1 and more 100 guests invited you get 12 full stories of content to share â??Photo Advocacyâ??â?? its not about the building but what people do with what you have Social platforms are a distribution platform â?? they distribute inspiration Tech Crunch refers to the fact that organic rich for pages under 20K will go to zero by the end of the year people like 50% more pages than they did last year at any time 1500 items can be on your newsfeed but only 300 are allowed by Facebook most of that is Friends and family the remaining scraps are pages that you liked and made post performance that made it worthy to be added to your newsfeed. Chain of trust that you follow to continue engagement on social. for every guest share 10 unique visitors back, every unique visit back over 10% signed up as a 'warm leadâ?? then each warm lead around 42 dayâ??s is a 3% conversion. Social media is still the cheapest form of advertising Announcing the 24/7 live show a true platform is one that allows you to do what you do without the constraints of the process of the platform. Others think a platform is a process that has to be followed Flip.toâ??s value propositions - guests satisfaction / guest relationships / content / understanding of data / Guest reviews / guest interaction / Direct bookings News item Uber losses 1.2 billion $ YTD 75 cents of every dollar goes to the drivers. but by 2021 most major car manufacturers will have autonomous cars as fleets of service. Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #118, we are airing Friday August 26th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday at 10:30 am Central US Time. SO lets get started; Toolsâ?? Digital Marketing Budget Simulator 2016 News â?? --Red Lion Partners with Expedia for Loyalty Program â??Meta on top of MetaSearch -- TripAdvisor bought New York-based Citymaps, which provides users with map-based guides of things to do. After acquiring Viator in 2014 and fielding city guides for popular tourism spots around the world, TripAdvisorâ??s acquisition of Citymaps is consistent with TripAdvisorâ??s goal of building up its non-hotel business as its hotel offerings accounted for 81 percent of revenue in the second quarter. TripAdvisorâ??s goal is to provide travelers with the â??perfect tripâ?? through trip-planning research, hotel and vacation rental stays, and in-destination things to do. Techniques â?? Facebook is changing its Ad blocker Service Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #117, we are airing Friday August 19th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday at 10:30 am Central US Time. SO lets get started; Tools-- Doodly.com â?? sketch animation tool â?? youtu.be/2TZ0OLA5DUQ Ibooks Editor like app called Designrr â?? designrr.io/ make brochures of your website, your menuâ??s make custom destination brochures for categories of travel â?? I.e soft adventure, cosines, romantic family. etc., News â?? Our data shows that hotels globally are achieving 1.8 times more, on average, for accommodation booked via their own direct website than via OTAs and other third-party channels. HEI Hotels & Resorts, has had a security breach of data 5 New Travel Startups Helping Travelers With Their Health and Wellness Goals For the first time, Wyndham Rewards tops the list for theBest Hotel Rewards Programs. Techniques -- Shift to video: Pinterest Starts Selling Video Advertising Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter which one you may use, if you like the show please rate us and leave a comment. Also if this is your first time hearing us, you can subscribe to our show on any of those platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join and participated in every Friday at 10:30 central US time, called "this week in hospitality digital marketing show". on huzza.io or simply go to www.hospitalitydigitalmarketing.com/live-stâ?¦m-show/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #116, we are airing Friday August 12th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? which also aires every Friday only at 10:30 am Central US Time. SO lets get started; Tool of the Week -- Dooley â?? a great affordable sketch drawing tool for the creation of presentations and ads. www.doodly.com sign up with them so when they come back you can get the software for around $67 News -- How the hotel industry is cutting out the mid-tier -- http://ehotelier.com/insights/2016/08/11/hotel-industry-cutting-mid-tier/?utm_source=Newsletter&utm_campaign=d484c14fd7-Daily_Newsletter_20160811&utm_medium=email&utm_term=0_e17a7bf7c4-d484c14fd7-326631061&ct=t(Daily_Newsletter_20160811)&mc_cid=d484c14fd7&mc_eid=db9c52c420 The rules of attraction: how to secure the best revenue management candidate during the talent drought -- http://ehotelier.com/insights/2016/08/11/rules-attraction-secure-best-revenue-management-candidate-talent-drought/?utm_source=Newsletter&utm_campaign=d484c14fd7-Daily_Newsletter_20160811&utm_medium=email&utm_term=0_e17a7bf7c4-d484c14fd7-326631061&ct=t(Daily_Newsletter_20160811)&mc_cid=d484c14fd7&mc_eid=db9c52c420 next year revenue question article â?? Reservation Pace Declines as Headwinds Strengthen for Hotels - http://lodgingmagazine.com/reservation-pace-declines-as-headwinds-strengthen-for-hotels/ Technique-- Restaurants use live video as a social media engagement tool â?? Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter where if you like the show please rate us and leave a comment. Also if this is your first time hearing us you can subscribe to our show on any of those platforms. For an archive of all previous podcast you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join in every Friday at 10:30 central US time called this week in hospitality digital marketing show. on huzza.io or simply go to http://www.hospitalitydigitalmarketing.com/live-stream-show/
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #115, we are airing Friday August 5th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. But before we get started I donâ??t think I need to remind everyone it is the beginning of that wonderful time we call budget season and for that reason we have as a special guest interview with Mr Dean Schmit of Derbysoft. As so many of you have heard on previous shows MetaSearch is an ever expanding revenue channel for more that just ROI reasons. Se I have asked Dean to join us this week just after wrapping up his free webinar series on MetaSearch which ended on the ending note about budgeting for metasearch. After the interview we will do a quick recap of our weekly Live Video show â??This Week in Hospitality Digital Marketingâ?? as well as a quick recap of new tools and news and techniques. SO lets get started; Tools- - Taguchi-Based Ad Optimizer http://adcomparator.com/ - Video retargeting https://app.brandzooka.com/login - MetaSearch Revenue Calculator bit.ly/metarevcalc or www.HospitalityDigitalMarketing.com/metasearch-revenue-calculator News - -Asia-Pacific online travel sales tipped to overtake North America https://www.tnooz.com/article/asia-pacific-online-travel-sales-tipped-to-overtake-north-america/?platform=hootsuite - Hotel loyalty programmes: What may and may not work http://ehotelier.com/insights/2016/07/21/hotel-loyalty-programmes-may-may-not-work/?platform=hootsuite Techniques - - Video Video Video from Facebook Live to video ads to using Youtube and Wistia plus "6 Ways to Use Facebook Live Video for Your Business" http://www.socialmediaexaminer.com/6-ways-to-use-facebook-live-video-for-your-business/?utm_source=Facebook&utm_medium=FacebookPage&utm_campaign=New Co-Hosts - Edward StOnge of Flip.to @EdwardStOnge - Tim Peter of Tim Peter & Associates @TCPeter - Robert Cole of RockCheetah @RobertKCole -Holly Zoba of Signature Worldwide @HZoba Minute 5 â?? Twitter possibly getting purchased by a saudi family and going private â?? discussions about why this would be bad or good $25 per share not wavering minute 25 â?? influencers are correlated with the amount of followers 250 to 500 followers have the best conversation value minute 33 â?? question raised by Robert is the impression value of a hotel social ad worth the impression you pay for? minute 37 â?? quality of use of ads is about the story and the engagement not the sale Minute 41 â?? Tim discusses the key points of conversion value â?? what are the questions that need to get answered for success as a marketer Minute 47 â?? 2016 YTD OTA earning review with Robert Minute 54 â?? Robert makes a great point about the difference of having a mosaic like four season verses a melting pot like a ritz carlton / Timâ??s statement â??we were the frame not the paintingâ?? â?? as a purpose of marketing a brand Minute 60 â?? Tim rediscussed the article from expedia that made the premise that OTAâ??s provide better value to an owner than a brand. Minute 67 â?? discussed the tool http://adcomparator.com/ for paid services about always be testing Minute 73 â?? discussed the distribution of video and about the tool https://app.brandzooka.com/login Minute 80 discussion about Asia-Pacific online travel sales tipped to overtake North America https://www.tnooz.com/article/asia-pacific-online-travel-sales-tipped-to-overtake-north-america/?platform=hootsuite Minute 90 - Brand loyalty discussion Hotel loyalty programmes: What may and may not work http://ehotelier.com/insights/2016/07/21/hotel-loyalty-programmes-may-may-not-work/?platform=hootsuite Ed diseases his harsh reward program Minute 98 â?? Holly joins to disagree with the statement that feeling special is the key to a loyalty program Minute 108 â?? discuss why the library collection is always in the top 10 Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter where if you like the show please rate us and leave a comment. Also if this is your first time hearing us you can subscribe to our show on any of those platforms. For an archive of all previous podcast you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join in every Friday at 10:30 central US time called this week in hospitality digital marketing show. on blab.im or simply go to hospitalitydigitalmarketing.com/blabcasts
Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #114, we are airing Friday July 29nd 2016 were every week we spend around 20 minutes sharing the most interesting tool news and techniques being used in digital marketing for the hospitality industry. SO lets get started; This week in our new and upcoming tools section; Tools â?? - Googles new Adwords changes and what it means to you. http://searchengineland.com/google-adwords-expanded-text-ads-live-254548 News - - Fortune Magazine refers to the decline of OTAâ??s while a Phocuswright study refers to a persistent increase weâ??ll chat about both http://fortune.com/2016/07/27/travel-agents/ - Kimpton gets hacked - http://www.foxnews.com/travel/2016/07/27/kimpton-hotels-investigating-possible-credit-card-breach.html Techniques - -How to use tools like POWTOONS and autoplay videos on Linkedin and Facebook to your advantage. Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter where if you like the show please rate us and leave a comment. Also if this is your first time hearing us you can subscribe to our show on any of those platforms. For an archive of all previous podcast you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join in every Friday at 10:30 central US time called this week in hospitality digital marketing show. on blab.im or simply go to hospitalitydigitalmarketing.com/blabcasts
Tools News and Techniques for the hospitality Industry. Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #113, we are airing Friday July 22nd 2016 were every week we spend around 20 minutes sharing the most interesting tool news and techniques being used in digital marketing for the hospitality industry. SO lets get started; This week in our new and upcoming tools section; Canva for mobile â?? News â?? we gather from a recap our live video show â??This Week in Hospitality Digital Marketingâ?? That airâ??s every Friday at 10:30 am central US time This weeks video co-hosts included - Edward StOnge of Flip.to @EdwardStOnge - Tim Peter of Tim Peter & Associates @TCPeter - Holly Zoba of Signature Worldwide @HZoba Minute 6 â?? Tims review of whats wrong with current wages and its sustainability verses turnover of good staff Minute 15 â?? whats wrong with HR according to Loren & Tim as it relates to automation and the persistent need of hospitality staff Minute 19 â?? Edward St Onge joins Minute 22 â?? Discussion begins regarding the use of AI according to Edward Minute 32 â?? Discussion begins regarding poor Revenue management practices with a tampa hotel example discussion continues about â??anchor rates' Minute 36 â?? Holly Zoba joins Minute 47 â?? API use for gathering data Minute 54 â?? Holly asked how to set rates based on high demand and sell it, expands into larger rate strategies and additional service charges Minute 1:06 - Loren asks question is the GM still in charge for the accountability to the hotels revenue success? Discussion grows to the interaction of revenue managers and the rest of the team Minute 1:18 - Edward proposes that managers like people stop gathering new perspectives using the example how people stop listening to new music after a certain time Minute 1:27 - â??Buzzwords & BullS*t â?? words not to use and that get overused that shouldn't Minute 1:35 - What makes a good GM Minute 1:41 - Why hiring a consultant works Minute 1:50 - recap discussion of Pokemon that leads into the use of AR &VR Minute 1:55 - Loren & Ed disagree about the future use of AR wearables Minute 2:08 - Recap of where to find each host Other newsworthy Items not discussed in the show are; Google Maps showing how long people typically spend at a store or venue searchengineland.com/google-maps-shâ?¦e-venue-254035 Travel cheap thanks to Google's hotel and flight-finding search update www.digitaltrends.com/web/google-seaâ?¦lights-update/ Techniques to use this week; Auto play Videos youtu.be/oalHSebASFI hereâ??s a trick â?? after you first load the youtube link and it self generates the thumbnail replace it with the link you would want uses to actually click, that way the video will play but the link can go to the location you want the user to act on. - Remember â?? you can find us on Google play / apple iTunes / talkshoe / soundcloud / Stitcher no matter where if you like the show please rate us and leave a comment. Also if this is your first time hearing us you can subscribe to our show on any of those platforms. For an archive of all previous podcast you can go to hospitalitydigitalmarketing.com/podcasts and donâ??t forget our live video talk show that you can join in every Friday at 10:30 central US time called this week in hospitality digital marketing show. on blab.im or simply go to hospitalitydigitalmarketing.com/blabcasts
Weekly recap of Tools, News and techniques unique to hospitality. This week -- Tools -- Googles My activity / Googles Travel Playbook / ritetag tool News -- Pokemon Go What is it and is it useful / Omni gets hacked Techniques -- the value of following up in a ad campaign with tools like SpringEngage
Metasearch Revenue strategies Four steps to any Facebook campaign set up â?? - The game plan â?? with the end in mind what am I doing this for and who am I trying to reach - Targeting - segment out who exactly am I trying to reach with variable ad filters and ad types - The Launch - monitor and vary the ad types based on response (both good and bad) to refine the types of ads and audiences that make the best results - Follow - up â?? make surety retarget those that had the most engagement and solicit those that had interest but did not convert Other tools - Pages to watch - like as a brand - custom app icons
This week Topics-- Tools - Adobe Spark News- Metasearch / Google Assistant / ViV voice command / Facebook Dynamic Ads for Travel / HITEC / ROC / HSMAI
This weeks episode Tools -- Emails software and services review News -- three topics and how it affects your hospitality Business Techniques --ROI formulas every PPC Manager should know
Tools -- Facebook Local Awareness Ad's - News -- "What a digital agency should be" -- "The major hotel brands "book direct" campaigns" -- Open Discussion "Google launching "Destinations" on mobile - suddenly attacking the top of the funnel" -- Technique -- The real cost of SEO and market voice
This is the second and final installment of our interview with Holly Zoba SVP Signature Worldwide in our continued discussion of the ever evolving role of the sales teams in Hotels & Resorts
With the value of sales for hotels at an altime high its critical that the right team is in place with the right tools. We interview Holly Zoba SVP of Signature Worldwide in a two part series on bringing Sales teams into the current times of tech and Hospitality.
Of all the platforms asked about for social Media Twitter is often the most confusing and hard to use, or is it? This edition is the start of an ongoing conversation on how to effectively use Twitter as a part of your social media marketing strategy.