The Lora Shipman Show: Recent Episodes

Lora Shipman

No Fluff! Just all the STUFF!
My commitment to you is to deliver practical, usable, actionable information that you can implement in your business immediately!

As a business and social media strategist, through my podcasts, I will deliver tools and techniques to help you grow your business through social media marketing, traditional marketing, and digital marketing.

But wait, there's more!

You will also discover how I stay on top of my several businesses through time management, productivity hacks, organization tips and so much more!

Let's jump right in!

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Episode 266

A Podcast For Social Media Transformation Strategies for Busy Entrepreneurs and Business Owners

Voted one of the TOP 20 BUSINESS TRANSFORMATION PODCASTS of 2021 by Welp Magazine!

You posted killer content on Instagram but before you bounce...there are 4 things you should be doing on Instagram daily to help your account grow.  Tune in now to grab them!

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Voted one of the TOP 20 BUSINESS TRANSFORMATION PODCASTS of 2021 by Welp Magazine!

Have you ever felt unmotivated, stuck in a rut that you can't get out of and no matter what you do, it seems like you are running through mud when trying to get things done?

I've felt that on more occasions than I would like to admit BUT...I found some fast, fun ways to stay motivated and productive.  Tune in now to learn what I do to help me maintain peak performance!

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Voted one of the TOP 20 BUSINESS TRANSFORMATION PODCASTS of 2021 by Welp Magazine!

I love this quote by Jim Rohn:  "Motivation is what gets you started.  Habit is what keeps you going."

I know you are motivated to make your Instagram account a success.  Sometimes it is the habits that we follow that make our success.  

In this episode, I share habits you need to adopt to make your IG account a success!

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When you stop making these top Instagram mistakes, you open your account up to more exposure and more engagement from your audience.  Learn what the top mistakes are and how to fix them when you tune in now!

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Do you have an Instagram Stories Plan?  If you don't, you could be missing out on some critical exposure.  In this episode, I share how to create a down and dirty, EFFECTIVE Instagram Stories content plan. 

Grab your pen and paper, you will want to take notes on this one!

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Constantly hearing crickets each time you post on social media?  It might be time to change up your content.  In this episode, I share post ideas you can use to explode your engagement.  Tune in now!

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Should you be using lead magnets in your business?  I think so!  In this episode, learn what a lead magnet is, what makes for great lead magnets, and how to get started with them by using a FREE tool in this episode!

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Are you considering adding a membership to your business?  You won't want to miss this episode.  My friend Gina from Babe Crafted spills the tea on how to get started organizing a membership for your business.  Tune in now to get all the deets!

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Don't you love it when you get to peek behind the curtains of someone else's business?!?  In this episode, I share my top tools!  Look behind my curtain and discover what's in my social media toolbox.

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2021 is the year YOU are going to get your social media profiles on point.  One of the BIGGEST things you can do for your social media accounts is to ensure you have the BEST possible headshot front and center.  In this episode, I share my 7 point checklist to help you put your best face forward. Tune in now!

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Let's face it.  Hashtags are a powerful tool but...they're not the prettiest LOL.  Am I right?  In this episode, I share 3 ways you can hide hashtags on Instagram stories and keep the integrity of your visuals on point!  Tune in now!

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Don't you love it when people "in the know" give you their predictions?  It's like you have access to a crystal ball or inside information!  In this episode, I am sharing my social media predictions for 2021.  Tune in now!

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Everyone has a power hour - a certain part of the day that you are the most productive.  Everyone's power hour is different depending on things like your circadian rhythm.  Tune now to identify when your power hour is and how to make the most of it.

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I'm always curious about how people structure their business and the various streams of income they build into their company.  I thought it would be interesting to share the multiple streams of income I have in my business.  Maybe something I mention in this episode will sound interesting to you.

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Starting conversations can be awkward.  But they don't have to be.  Tune in now for my Instagram conversation starter prompts. Your 'Gram will thank you!

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Instagram carousel posts are gaining more and more attention and with good reason!  They are a wonderful tool for you to use to tell a story, share tips, showcase products, and services, and engage your audience.  Not to mention, the algorithm really likes them too!

Tune in now sure you are getting the most out of your carousel posts by following my top 3 best practices.

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Have you ever looked at someone and say to yourself "How does so-and-so get it all done and look like they have it all together."  I know I have which is why I have become a productivity nerd over the years.  It has always intrigued me how people do things.  It's fun to study people's habits, processes, and systems.  Whenever possible, I adopt what makes sense for me, my work, and my life.

Tune in for some of my favorite daily productivity tips, tricks, and hacks.

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Batching social media content.  I know you’ve thought about it.  It’s an intriguing thought.  In theory, it could work but there is something that’s holding you back from giving it a whirl.  It might be time to give it a try my friend! Tune in to see if it's time for your business to Batch and Slay™!

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Confession.  I used to get freaked out by the term "plan."  Whenever I heard the word "plan" my mind would immediately assume activities that are long, hard, and time-consuming.  Good news!  It doesn't always have to be that way.  In today's mini-cast I am sharing how you can create a quick and easy Instagram thumbnail plan for 2021!  Tune in now.

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Posting social medial content is one thing.  Posting with purpose is an entirely different ball game.  Knowing these three social media skills will help you post better content with purpose.  Tune in now to discover what these three skills are.  Do you have them?

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Warning!  This episode is only for those who are serious about their Instagram account.  You will need pen and paper to take notes and score yourself!  By the end of this mini-cast you will know exactly where to make Instagram account improvements.  Ready to start improving your 'gram?  Tune in now!

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The BEST marketing is marketing that doesn’t feel like marketing.  In fact, it’s marketing in disguise.  So what does that look like?  To me, it’s what I call “relatable marketing.”  Relatable marketing is a Lora-ism, I’m not sure it’s a technical or official term, but I know it’s a practice that works for - especially on social media.  How do I know?  I have used it and tested it with my own social media accounts and the results were PHENOMENAL!

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One of the best ways to expand your audience or get in front of a new audience is to be on someone else's podcast.  In today's mini-cast I share with you what you need to do to best position yourself when pitching your idea to a podcast show host. Tune in now!

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5 savvy ways you can optimize your Instagram Bio in less than 10 minutes!  Tune in now to see where you can make some BIG improvements in your Instagram bio.  Tune in now!

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Stopping the Instagram scroll is critical to your success on the 'gram!  In this episode I share 3 strategies you can start using today to stop the scroll.

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You asked for it and I delivered.  In this episode, I share how you can optimize your Instagram stories for business.  You are going to love it - it's jam packed with lots of creative ideas for your and your business!

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Give me 10 minutes and I will give you 3 things you can do to start boosting your Instagram growth!  Tune in NOW!

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Want to know the secret to winning Instagram or any social media platform?  It's creating engaging and shareable posts!  In this episode I share 3 ways you can make your content more engaging and shareable.  Tune In Now!