The Course Creation Podcast: Recent Episodes
Coursecreation.com
The course creation world is a beast and estimated to be a $325 Billion industry by 2025. As we navigate the course creation world, we chat with successful course creators, industry experts, entrepreneurs and community builders on what it takes to get started, be successful and create passive income. With a mission to support other course creators, we explore success stories, challenges, strategies and tangible advice that course creators can follow to reach their goals and build their successful online course business.
► Video Starter Guide Course: https://go.coursecreation.com/videostarterguide
► Download the FREE Course Structure Guide: https://go.coursecreation.com/coursestructure
► Follow us on Instagram: https://www.instagram.com/coursecreationdotcom/
► Find us on Facebook: https://www.facebook.com/CourseCreationCrew
► Laugh with us on TikTok: https://www.tiktok.com/@coursecreation.com?lang=en
► Email us at hello@coursecreation.com
If pictures are worth a thousand words then videos are worth a billion!
So if you selling a digital product or course, your sales page you MUST have a video!
Videos will drastically increase your engagement rates and the chances of your potential customers spending more time on your sales page, therefore, purchasing your product.
Follow along with us in this episode as we go through exactly what you NEED to include in your killer Video Sales Letter.
New episode on Wednesdays to help you launch your digital products!
Make sure to subscribe and share your reviews!
► Download the FREE Course Structure Guide: https://go.coursecreation.com/coursestructure
► Video Starter Guide Course: https://go.coursecreation.com/videostarterguide
► Follow us on Instagram: https://www.instagram.com/coursecreationdotcom/
► Find us on Facebook: https://www.facebook.com/CourseCreationCrew
► Laugh with us on TikTok: https://www.tiktok.com/@coursecreation.com?lang=en
► Email us at hello@coursecreation.com
Oh sales pages… we have probably made hundreds at this point. Long or short form, wether you agree or not, most sales pages require important information that cannot be missed!
Follow along with us in this episode as we go through exactly what each sales page NEEDS to have.
New episodes on Wednesday to help you launch your digital products! Make sure to subscribe!
In this episode, Nat and Yas discuss how they burned a bunch of money on ads in just two weeks!!! Listen in on how you can avoid this crucial mistake by working on your VALUE LADDER and hopefully not lose money on your ads but actually make money!!
👉 Want to launch your course (or figure out how to structure your course)?
Download these FREE guides to kickstart your process:
The Launch Guide: https://www.coursecreation.com/pl/270817
The Course Structure Guide: https://go.coursecreation.com/coursestructure
👯♀️ You can find us hanging out most days on Instagram, Facebook and TikTok:
Instagram: https://www.instagram.com/coursecreationdotcom/
Facebook: https://www.facebook.com/CourseCreationCrew
TikTok: https://www.tiktok.com/@coursecreation.com?lang=en
In this episode Nat and Yas share an exercise on how you can brainstorm your new digital product and how you can make a greater impact using your gift and zone of genius. Here in the wild west of digital marketing many of us are voyeurs. We watch other successful entrepreneurs, but we often don’t take action because there is too much data out there, and it's hard to nail down that thing that makes you different. In this episode we discuss a simple exercise that can help you get closer to that “thing” that will make you different and stand out.
Nat & Yas share the top 5 things they learned on their course creation journey. Find out what mistakes to avoid when you first set out to create an online course or digital product and learn about some important best practices to set you up for success when launching an online business.
🚀Are you ready to launch quiz: https://www.coursecreation.com/quiz
👉 Want to launch your course (or figure out how to structure your course)? Download these FREE guides to kickstart your process:
The Launch Guide: https://www.coursecreation.com/pl/270817
The Course Structure Guide: https://go.coursecreation.com/courses...
👯♀️ You can find us hanging out most days on Instagram, Facebook and TikTok:
Instagram: https://www.instagram.com/coursecreat...
Facebook: https://www.facebook.com/CourseCreati...
TikTok: https://www.tiktok.com/@coursecreatio...
New episode every Wednesday to help you launch your digital prodects! Feel free to leave a comment suggesting what we should talk about next or your biggest business struggle!
Drop us a line at: hello@coursecreation.com
Jessica Tutton is a wifey, a business owner & a stay at home mom of two sweet boys. She also spends some of her days helping entrepreneurs learn, understand, and navigate the world of social media and digital marketing. She’s a FB ad and launch strategist.
In this episode, Jessica discusses with Nat & Yas her journey to entrepreneurship & digital marketing, and dig into social media marketing and Facebook advertising practices.
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Website
Podcast
NYB Media
Website
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Resources:FB ad copy guide
Targeting Ideas Freebie
Gwen Elliot is an online course producer and has been in the e-learning space since 2012. She has co-created more than 50 courses reaching over 450,000 people. She currently works at Shopify and runs a small business helping authors and experts create online courses and workshops. An entrepreneur at heart Gwen has been featured in media outlets for different projects including Forbes Entrepreneur, Cosmopolitan, and flare to name a few.
In this episode, Nat & Yas sit with Gwen and talk about the mistakes she made, her successes, her work at Shopify, and so much more.
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LinkedIn
Website
Online Course Producer Toolkit
NYB Media
Website
Instagram
YouTube
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Resources:Dave Ramsey Podcast
Kajabi
Thinkific
Teachable
Podia
Samcart
Jeff Walker Product Launch Formula
Jam Gamble’s Instagram
In this episode, Nat & Yas sit with Jill Santon, they discuss creating offers, being uncomfortable as an entrepreneur, playing to win, and so much more.
Jill is one half of Screw The Nine to Five, she is representing today on the podcast. Jill and her husband, Josh Santon, are life partners, business partners, serial entrepreneurs, world travelers, and parents to their little guy Kai. They’ve had an incredible entrepreneurial journey, they’ve lived in more than 5 counties, traveled to over 20 others, and have created over 30 businesses over the past 8 years. Their mission is to inspire to always living life on their terms no matter the circumstances and they help people to break free of the 9 to 5 jobs and start online businesses to achieve personal freedom, time freedom, location freedom, financial freedom, and fuel tremendous amounts of opportunity.
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Course Creation Bootcamp
Podcast
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Website
Instagram
YouTube
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Resources:Profit First by Mike Michalowicz
Natanya Bravo is a business strategist for coaches, consultants, and healers. For the first part of her career, Natanya lived bicoastal between NY and LA while creating global brand marketing campaigns for Fortune 500 consumer brands including Adidas, BMW, and Coca-Cola. While successful by society terms she knew she wasn’t living up to her fullest potential, tired of saying “one day”, she finally listened to her internal voice and lept into the unknown. Leaving behind her successful career she booked a one-way ticket to Paris to realize her potential and create her dream life. Shortly after Natanya created The Bravo Life to inspire women around the world to realize and actualize their full potential and now she has a global community of over 25,000 women. The Bravo Life provides coaching, online content, events, and international retreats for women worldwide who are committed to living their best lives as their best selves.
In this episode, Natanya sits with Nat & Yas to talk about mindset shifts, the evergreen funnel model she uses &how to set yourself apart from the online competition.
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Instagram
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FB Group
Clarity to Launch course
NYB Media
Website
Instagram
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Jam Gamble is from Toronto. She’s a media personality speaker, a public speaking coach, and a leader who encourages everyone to slay the mic. Jam has a brilliant gift of being able to connect to any audience or energy, a relatable conversational style and natural ability to tell stories, always takes you on a journey. Jam is on a mission to help people build their confidence and amplify their voices. She inspires people to not only love the sound of their voice and inspire the world with her ideas but for everyone to communicate more meaningfully with one another.
In this episode, Nat & Yas discuss with Jam about the importance of being yourself when showing up online, her online course, and the tools she loves to use.
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Follow Jam:Website
Instagram
Podcast
Slay The Mic Course
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE Resource:Thinkific
Kajabi
Teachable
Google Forms
Ellie Swift is a certified mindset & marketing coach, social media strategist, writer, and an international speaker. She has helped hundreds of coaches and creatives through her 1:1 coaching to scale their business, and launching online courses. Also, using her signature swift and marketing method Ellie helps service-based business owners connect with their customers, shine online, and create life-changing results.
In this episode Ellie discusses with Nat & Yas about her pre-launch strategy when it comes to online courses, how to value your program in the beginning, and so much more.
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Follow Ellie:WebsiteInstagram
Podcast
FB Group
The Swift Marketing Mastermind Waitlist
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE Resource:ConvertKit
SamCart
Thrivecart
Kajabi
Asana
Planoly
Karan Nijhawan is the founder of Jube, which stands for just be. He’ll be chatting with Nat & Yas about the magic of relationships and the importance of building trust and creating personalized genuine touch points with your audience.
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FB Group
Website
Email: karan@jube.ca
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE Resource:Think and grow rich book
The happiness equation book
In this episode, Amy McDonald sits with Nat & Yas to talk about different
strategies she implements in her business, the importance of having a mentor,
and the mindset shift that helped her get where she is now.
Amy is from Australia, she is a yoga student, teacher, and business coach.
She supports talented yoga teachers to grow abundant yoga businesses with 1:1
coaching, online training programs, workshops, and retreats. Amy is also the host
of the podcast called Abundant Yoga Teachers, where she focuses on 45 minutes
of yoga business training every week.
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Follow Amy:Instagram
Podcast - Abundant Yoga Teacher
Website
1:1 Coaching
Amy’s Coaching Program
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Ashlyn Carter is the OG copywriter extraordinaire for creatives, her business, Ashlyn Writes is the place to go for marketing copywriting and curriculum, it is a center for creatives, visionaries, and entrepreneurs who need help and some love with crafting their strategic brand messaging to stand above the noise. Her mission is to help creatives figure out words and copy that convert so that they can spend more time and energy on creating their legacy.
In this episode, Nat & Yas sit with Ashlyn and tackle copywriting on a sales page, Facebook Ads, community building, and pre-launch strategies.
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Follow Ashlyn:InstagramFacebook
Youtube
Twitter
Pinterest
Website
Copywriting for Creatives Course
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Resources:
Digital Course Academy - Amy Porterfield’s course
Tara McMullin - The living room strategy blog post
Tara McMullin - What Works podcast
Trello
Slack
Loom
Asana
Voxer
The Focus Keeper app
Kajabi
Thinkific
Teachable
Vee Washington from Rebranding Your IG With Vee, discuss with Nat & Yas about the importance of IG stories, how investing in a coach helped her in her business, actionable steps to take when starting out on IG and so much more.
Vee is a business coach and a brand strategist. She helps service-based business owners implement proven marketing strategies so they can niche down, become more in demand, and increase sales.
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Follow Vee:Instagram
Facebook Group
1:1 Coaching with Vee
Twitter
Website
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Macy Mckneely from The Guide Culture chats with Nat & Yas her guide method, the importance of building self-confidence, having effective communication, the right mindset & attitude, and ultimately building skill sets and techniques for growth personally & professionally.
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Follow Macy:Instagram
The Guide Culture Instagram
More sales, better clients and faster results freebie
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
In this episode, Nat & Yas sit with Lisa Downer discussing consistency on Social Media, building a community, and limiting beliefs when it comes to showing up.
Lisa is the corporate side hustler, an HR Manager by day, and a content mentor by night. As an HR professional, she coached and trained executive leaders to find their dream jobs and careers, she is also a career coach and helps women in the corporate industry build their online presence thru connection, Instagram visibility, and effective time management to help build an engaged and loyal following. She is also the mom of a toddler and expecting her second baby.
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Follow LisaInstagram
Locate your ideal client freebie
The Corporate Side Hustler Podcast
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Ayesha is the founder of behind the niqab, and she helps business coaches & course creators to build and maintain their passive income streams by providing content creation, email marketing, and social media management services. She is a super knowledgeable and tech-savvy lady in her area of expertise, which is building sales funnels that convert.
In this episode, Ayesha sits with Nat & Yas, tackling everything about sales funnel and nurturing your audience.
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Follow Ayesha:Instagram
Sign up to join Ayesha’s email list here
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE Resources :Kartra
Paypal
JotForm
ConvertKit
MailChimp
ActiveCampaign
MailerLite
FloDesk
LeadPages
ClickFunnels
WebinarJam
WebinarNinja
Teachable
Kajabi
Stripe
SquareSpace
WordPress
Mike Moll from Social Media House joined Nat & Yas in this episode to talk about the importance of having a FB group, how to build a community, and how to share valuable content with them. Mike is a Social Media and marketing wizard, he is also a brand builder and very knowledge about online marketing.
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Facebook
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LinkedIn
Social Media House Website
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Resources:
AdLeaks Website
AdLeaks FB
UDemy
Quora
In this episode, Nat & Yas sit with Lori, who is a Business Mentor, CEO of The Wellness Business Hub & mom of two. She has been in the health and fitness world for over two decades. She went from being a PT to a registered holistic nutritionist, now she’s killing it with her multi-million dollar company and global community of practitioners, coaches and fitness pros inspiring so many professionals who are wanting to launch and grow their online business thru her courses and programs.
They talk about market saturation, niche building, course creation, and the importance of having a mentor.
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Follow Lori:Instagram
Website
FB Group
Youtube
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Jane is an accomplished digital marketing pro and has an awesome online business school called “The Business Made Beautiful Academy”. She is a publisher of an award-winning business blog called “Coping with Jane”, author of a book called “Boardroom to Baby” and she is the founder of the program “Next Top Coach”.
In this episode, Jane will talk with Nat & Yasmin about the evergreen model, FB ad tips, productivity hacks, and tools to use on a day to day.
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Follow Jane:Instagram
Website
Next Top Coach Website
Business Made Beautiful Website
NYB Media
Website
Instagram
YouTube
Join the AcademyHERETools:Kartra
MailChimp
Active Campaign
Drift
ClickFunnels
Lead Pages
Deadline Funnel
Zapier
Jane is a Swiss-Canadian life and business organizer, author, speaker, university instructor, coach, and course creator. She wrote her first book in 2016 called “ Organizing for your lifestyle”, she wrote it to help her friends get more organized, she ultimately gained international attention and that allowed her to turn her passion into a profitable business now called “Organized Jane”.
Jane is currently promoting her second book “Decluttering for Dummies” & she has a few online courses to offer.
In this episode, Jane discusses with Nat & Yas about time management tips, the course creation world, and getting organized in life & in business.
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Follow Jane:Youtube
Instagram
Website
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE Tools:Neat
Quickbook
Resources:Jane’s books:
Organizing your lifestyle
Decluttering for Dummies
In this episode, Nat & Yas talk with Dani Kagan & Victoria Marshman, co-founders of City Moguls, Stardust Events, and a new online platform called Moguls Crews. They are always up to something big and are making a mark in the business and entrepreneur community by connecting and inspiring likeminded go-getters in innovative ways thru events and unique networking opportunities.
They’ll discuss community, strategies they implement in their day to day business tasks & much more.
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Yasmin's Instagram
Connect with Dani & Victoria:Website
Instagram
Twitter
FB Group: City Moguls Entrepreneur Community
LinkedIn
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE Tools:Later for sm scheduling
Crowdfire it generated trending content
Ducsoup to automatically connect with people in LinkedIn
Hubspot
Constant Contact for emails
Resources:Book: Success Principals by Jack Canfield
Podcast: Sahara Rose - The Higher Self Podcast
Dre Fox is a Social Media consultant, blogger, and motivational speaker. She has several online courses, including The Elevated Instagram, where she teaches small businesses and personal brands about Social Media Marketing and provides mentorship on how to hack and navigate Instagram with the goal to grow their online presence into profitable opportunities.
Dre discusses with Nat & Yas about the secret strategies she implements on her Instagram and on her online courses launches, and much more.
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Yasmin's Instagram
Follow Dre:Instagram
Take the Free IG Health Check Quiz here
The Elevated Instagram Course
NYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Tools used by Dre:Canva for graphic designMailchimp for her email listPlanoly for content creationLightroom for her photosKajabi to host her courses
Doni is commonly known as Dallas Influencer, she is the founder of Pivot Cosmetic, a CBD cosmetics line created to promote self-care within women of color. Over the past five years, she also helped many businesses and personal brands transform their marketing strategies and increase their digital reach thru her consulting, workshops, and online courses. She uses her platform to educate and empower women and hopes to inspire other entrepreneurs to manifest their ultimate vision.
In this episode, Doni sits with Nat & Yas and discusses all things from mindset shifts she had to make, strategies she implements in her business, to so much more.
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Follow Doni:HerWebsiteInstagramTwitterYoutubeHerOnline CoursePivot Cosmetic’sInstagramPivot Cosmetic’sWebsiteNYB Media
Website
Instagram
YouTube
Join the AcademyHERE
Katie Zeppieri is one of today’s leading voices & thought leaders on empowerment thru her work as a social entrepreneur, TEDx speaker, author, podcast host & social influencer. She is at the forefront of conversations surrounding leadership, self-development, women, youth, mental health, and business for social good.
Katie is the Founder & CEO of GIRL TALK Speakers Bureau which represents women who are innovators in their industry. She is also the Founder & President of MicDrop Marketing a boutique marketing company that amplifies purpose-driven brands through event management, public relations, influencer marketing, and staffing.
In this episode, Katie talks with Nat & Yas about the importance of building a community, how to share your story and values with them, and how to overcome the fears that arise when you embark on the entrepreneurial journey.
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Yasmin's Instagram
Follow Katie:HerWebsiteInstagramTwitterFacebookGirl Talk EmpowermentInstagramShe RisesBookNYB Media
Website
Instagram
YouTube
Join the AcademyHERETools used by Katie:Mailchimpfor emails
Unum Instagram’s content layout platform
Resources from this episode:Find the “Start-Up Nation” bookhere
Sarah Stockdale is a start-up growth marketer and the founder & CEO of Growclass, an online growth marketing course that provides its users with the necessary skills for personal and professional growth. In this episode, Yas & Nat chat with Sarah about her own successful course launch during COVID, and how creating valuable content & community building are the keys to profitability.
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Follow Sarah:WebsiteInstagram
Twitter
Growclass Website
Growclass Instagram
Growclass Twitter
NYB Media
Website Instagram YouTube
Join the AcademyHERE
Resources from this episode:
Client Magnet Website
Allie Bjerk is a visual strategist and known as the Tiny Offer Queen. She has helped hundreds of business owners create their own visibility strategies and helped them achieve profitability for a balanced and prosperous life. Allie sits down with Nat & Yas to discuss the differences of being visible strategist versus a digital strategist, and how the power of consistency and authenticity can make your wildest entrepreneurial dreams possible.
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Natali's Instagram
Yasmin's Instagram
Follow Allie:
HerWebsiteInstagramFacebook
NYB Media
Website Instagram YouTube
Join the AcademyHERE
Resources from this episode:
The Four Tendencies by Gretchen Ruben
Built to Sell by John Warrillow
Join our hosts and NYB Co-Founders, Natali Brusilovski & Yasmin Behan, as they unpack and explore the beast that is the online course creation world. In this episode, you’ll hear their entrepreneurial story and get a glimpse at what you can expect on your own course creation journey. Subscribe now for updates.
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Follow our course creation journey & connect with us!
The Course Creation Podcast:
hello@coursecreation.com
https://www.coursecreation.com/
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Join the Academy:
https://nybmedia.net/academy/
Follow our Co-Founders:
Natali: https://www.instagram.com/yas_benhan/
Yasmin: https://www.instagram.com/natal_kho/
NYB Media
https://nybmedia.net/
https://www.instagram.com/nyb_media_inc/
https://www.youtube.com/user/NYBmediaTV