The Lean B2B Podcast: Recent Episodes

Etienne Garbugli

Monthly discussions with entrepreneurs and innovators on how to leverage customer insights to build and grow B2B businesses.

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Interview with innovation expert Bruno Pešec on The Lean Startup, innovation accounting, and how corporate innovators can manage innovation.

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B2B Product Management Expert Jason Knight on What to Do After Reaching Product/Market Fit

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Testlio Co-Founder Kristel Kruustük on Creating an Enterprise Marketplace for Software Testing

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Avo Co-Founder Stefanía Ólafsdóttir on Addressing Emerging Needs in Product Analytics

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EnjoyHQ Co-Founder Sofia Quintero on Building and Growing a Business Through Continuous Research

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GSoft co-founder Simon De Baene shares thoughts on evolving product innovation and customer development over 15 years.

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B2B product positioning expert Nkiruka Nwasokwa on creating a value proposition that captures the attention of prospects and drives sales.

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Bestselling author and Superpowered Co-Founder Patrick Vlaskovits shares thoughts on anti-personas, early customer development, and why...

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Sean K Murphy explains why founders need 3 types of capital to make their businesses succeed. We also talked about the right time to start...

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Testimonial Hero founder Sam Shepler shares thoughts on service vs product businesses and how to go about scaling a service business today.

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Cold email outreach expert Alex Berman explains how to do customer development and test B2B market segments with cold emails.

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Stacking the Bricks co-founder Alex Hillman explains how to use Sales Safari techniques to find product opportunities worth pursuing in B2B.

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ProfitWell founder Patrick Campbell explains how their product opportunities came up, how they analyze markets, and why a multi-product strategy makes sense for their company.

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Lean UX co-author Jeff Gothelf explains how modern product teams can de-risk their backlogs and improve their products through continuous product discovery.

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Bestselling author Nir Eyal explains how product teams, designers, and entrepreneurs can use the Hook Model to diagnose and improve product engagement.

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Serial entrepreneur David Cancel shares unique customer development strategies and explains why all businesses will eventually become customer centric.

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Serial entrepreneur Dan Martell shares some of the techniques he used in his 5 businesses, and now the SaaS Academy, to learn from early product engagement.

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Product management expert Sachin Rekhi shares some of the techniques he used at LinkedIn and now with his startup, Notejoy, to get actionable user feedback.